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How YouTube Protects Data Privacy - How YouTube Works
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class="lb-header__search-icon" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg> </button> </form> </div> <div class="lb-header__search-overlay lb-header-js-search-toggle"></div> </div> </div> </div> </header> <main class="ytr-main ytr-how-youtube-protects-data-privacy" id="content"> <section class="ytr-section"> <div class="lb-padding-top-s lb-padding-bottom-s ytr-hero"> <div class="ytr-section__window"> <div class="lb-grid lb-grid--image-left"> <div class="lb-grid__cell lb-grid__cell--offset-5-span-7 lb-grid__cell--sm-span-12 ytr-flex-col ytr-flex-col--vert-center ytr-hero__details"> <small class="ytr-eyebrow lb-margin-bottom-l ytr-hero__eyebrow"> <span class="lb-font-weight-600 lb-font-eyebrow ytr-eyebrow__text"> Our commitments </span> <img class="ytr-eyebrow__underline" src="/web/20230405190902im_/https://www.youtube.com/howyoutubeworks/static/images/eyebrow-underline.png" role="presentation"> </small> <h1> <span class="lb-font-weight-600 lb-font-gamma-headline"> How does YouTube maintain user privacy? </span> </h1> <div class="lb-font-body"> <p class="md md-p">We understand at YouTube and across Google that when you use our services, you’re trusting us with your information. This is a big responsibility and we work hard to protect your information and put you in control. For example, <a class="md md-a" href="http://web.archive.org/web/20230405190902/https://policies.google.com/privacy?hl=en-US" rel="noopener" target="_blank">Google’s Privacy Policy</a> is designed to give you transparency over what information we collect, why we collect it, and how you can manage your information. <a class="md md-a" href="http://web.archive.org/web/20230405190902/https://myaccount.google.com/yourdata/youtube?pli=1" rel="noopener" target="_blank">Your data in YouTube</a> is a powerful, easy-to-use tool designed to give you control over the privacy settings that are right for you, and provides information on the data we collect and use across our services.</p> </div> </div> <div class="lb-grid__cell lb-grid__cell--span-4 lb-grid__cell--sm-span-12 ytr-flex-col ytr-flex-col--vert-center ytr-hero__image-wrapper"> <img class="ytr-hero__image" src="http://web.archive.org/web/20230405190902im_/https://lh3.googleusercontent.com/fngvlGKSJ_Ozgee2ny7XIXCeXPNNKrCDVxIizFRIpJviL33QgQDaQUaLTeXOx9VPBeU2-hUikYmSV4lNCgThYFuU9hQ_WdP0EpcUKnw=v3-s20-fblur=1,20" srcset="http://web.archive.org/web/20230405190902im_/https://lh3.googleusercontent.com/fngvlGKSJ_Ozgee2ny7XIXCeXPNNKrCDVxIizFRIpJviL33QgQDaQUaLTeXOx9VPBeU2-hUikYmSV4lNCgThYFuU9hQ_WdP0EpcUKnw=v1-s560 560w, http://web.archive.org/web/20230405190902im_/https://lh3.googleusercontent.com/fngvlGKSJ_Ozgee2ny7XIXCeXPNNKrCDVxIizFRIpJviL33QgQDaQUaLTeXOx9VPBeU2-hUikYmSV4lNCgThYFuU9hQ_WdP0EpcUKnw=v1-s840 840w, http://web.archive.org/web/20230405190902im_/https://lh3.googleusercontent.com/fngvlGKSJ_Ozgee2ny7XIXCeXPNNKrCDVxIizFRIpJviL33QgQDaQUaLTeXOx9VPBeU2-hUikYmSV4lNCgThYFuU9hQ_WdP0EpcUKnw=v0-s1680 1680w" alt="Protecting user data" aria-hidden="false"> </div> </div> </div> </div> </section> <section class="ytr-section ytr-section--article" data-lb-auto-init="ArticlePage"> <div class="ytr-section__window"> <div class="lb-grid ytr-article"> <div class="lb-grid__cell lb-grid__cell--md-span-12 lb-grid__cell--lg-span-4"> <ul class="ytr-article__tabs ytr-js-tabs"> <li class="ytr-article__tabs-tab-wrapper"> <a href="#protecting-viewer-data" class="lb-font-body lb-font--no-crop lb-font-color-grey5 ytr-article__tabs-tab ytr-js-tab"> Protecting viewer data </a> </li> <li class="ytr-article__tabs-tab-wrapper"> <a href="#privacy-guidelines" class="lb-font-body lb-font--no-crop lb-font-color-grey5 ytr-article__tabs-tab ytr-js-tab"> Privacy Guidelines </a> </li> </ul> </div> <div class="lb-grid__cell lb-grid__cell--md-offset-1-span-10 lb-grid__cell--lg-offset-4-span-8 ytr-article__content-wrapper"> <div class="ytr-article__content ytr-js-tabs-content-block lb-hide" id="protecting-viewer-data"> <h2 class="md md-h2">Does YouTube sell viewer data?</h2> <p class="md md-p">We do not sell your personal information to anyone. We use the information we collect to customize our services for you, including providing recommendations, personalizing search results, and serving relevant ads for you. While these ads help fund our services and make them free for everyone, your personal information is not for sale. YouTube has long provided powerful, meaningful privacy controls, such as <a class="md md-a" href="http://web.archive.org/web/20230405190902/https://myaccount.google.com/yourdata/youtube?pli=1" rel="noopener" target="_blank">Your data in YouTube</a>, that makes it easier for you to understand and control what data is saved and how it is used on YouTube and across Google.</p> <p class="md md-p" md-node-state="empty"><div class="ytr-resources lb-padding-top-s lb-margin-top-m lb-margin-bottom-m"> <div class="ytr-resources-grid"> <div class="ytr-resources-grid__cell ytr-resources-grid__cell--span-2"> <h3 class="lb-margin-bottom-xs"> <span class="lb-font-weight-600 lb-font-subhead"> Resources </span> </h3> <ul> <li class="lb-font-paragraph lb-margin-top-s"> <div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="http://web.archive.org/web/20230405190902/https://support.google.com/youtube/answer/10364219?hl=en" target="_blank" rel="noreferrer nofollow"> Understanding the basics of privacy on YouTube apps <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div> </li> </ul> </div> </div> </div></p> </div> <div class="ytr-article__content ytr-js-tabs-content-block lb-hide" id="privacy-guidelines"> <p class="md md-p">YouTube Privacy Guidelines aim at protecting users’ privacy and sense of safety while balancing public interest and newsworthiness. We're serious about protecting our users by addressing potential privacy concerns, and these guidelines apply to all users across the world. In other words, while a video may not violate your country's privacy laws, it may still violate YouTube's Privacy Guidelines.</p> <p class="md md-p" md-node-state="empty"><div class="ytr-resources lb-padding-top-s lb-margin-top-m lb-margin-bottom-m"> <div class="ytr-resources-grid"> <div class="ytr-resources-grid__cell ytr-resources-grid__cell--span-2"> <h3 class="lb-margin-bottom-xs"> <span class="lb-font-weight-600 lb-font-subhead"> Resources </span> </h3> <ul> <li class="lb-font-paragraph lb-margin-top-s"> <div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="http://web.archive.org/web/20230405190902/https://support.google.com/youtube/answer/7671399?hl=en&p=privacy_guidelines" target="_blank" rel="noreferrer nofollow"> Learn more about YouTube’s Privacy Guidelines <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div> </li> <li class="lb-font-paragraph lb-margin-top-s"> <div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="http://web.archive.org/web/20230405190902/https://support.google.com/youtube/answer/2801895?hl=en&ref_topic=9386940" target="_blank" rel="noreferrer nofollow"> Learn more about protecting your identity <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div> </li> <li class="lb-font-paragraph lb-margin-top-s"> <div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="http://web.archive.org/web/20230405190902/https://support.google.com/youtube/answer/142443?hl=en" target="_blank" rel="noreferrer nofollow"> Report a privacy violation <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div> </li> </ul> </div> </div> </div></p> </div> </div> </div> </div> </section> <section class="ytr-related-content ytr-section "> <div class="ytr-section__window lb-padding-top-xl lb-padding-bottom-xl"> <h2 class="lb-margin-bottom-l"> <span class="lb-font-weight-600 lb-font-gamma-headline"> Related articles </span> </h2> <ul class="lb-grid ytr-related-content__article-list"> <li class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4 ytr-related-content__article ytr-flex ytr-flex-col"> <span class="lb-font-weight-600 lb-font-subhead-1 lb-margin-bottom-xs"> Sharing revenue </span> <div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="/web/20230405190902/https://www.youtube.com/howyoutubeworks/our-commitments/sharing-revenue/" "> Read more </a> </div> </li> <li class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4 ytr-related-content__article ytr-flex ytr-flex-col"> <span class="lb-font-weight-600 lb-font-subhead-1 lb-margin-bottom-xs"> Privacy controls </span> <div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="/web/20230405190902/https://www.youtube.com/howyoutubeworks/user-settings/privacy/" "> Read more </a> </div> </li> <li class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4 ytr-related-content__article ytr-flex ytr-flex-col"> <span class="lb-font-weight-600 lb-font-subhead-1 lb-margin-bottom-xs"> Ad Settings </span> <div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="/web/20230405190902/https://www.youtube.com/howyoutubeworks/user-settings/ad-settings/" "> Read more </a> </div> </li> </ul> </div> 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