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padding-right : calc(32px/2) ;} .section_64b93f2a8ef7244 .primary56 .main-masonry { margin-left : calc(-32px/2) ;} .section_64b93f2a8ef7244 .primary56 .main-masonry { margin-right : calc(-32px/2) ;} .section_64b93f2a8ef7244 .primary56 .row56 { column-gap : 32px ;} .section_64b93f2a8ef7244 .primary56 .blog56__sep { column-gap : 32px ;} .section_64b93f2a8ef7244 .primary56 .blog56__sep__line { transform : translate( calc(32px/2), 0 ) ;} .section_64b93f2a8ef7244 .primary56 .blog56--grid { row-gap : 32px ;} .section_64b93f2a8ef7244 .primary56 .blog56--list { row-gap : 32px ;} .section_64b93f2a8ef7244 .primary56 .masonry-cell { padding-top : 32px ;} .section_64b93f2a8ef7244 .primary56 .main-masonry { margin-top : -32px ;} .section_64b93f2a8ef7244 .primary56 .post56__sep__line { top : calc(-32px/2) ;} .section_64b93f2a8ef7244 .primary56 .component56 + .component56 { margin-top : 8px ;} .section_64b93f2a8ef7244 .primary56 .thumbnail56 { margin-bottom : 10px ;} .section_64b93f2a8ef7244 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.post56__text { width : calc(100% - 320px) ;} .section_64b93f2a8ef7244 .primary56 .post56--list--thumb-left .thumbnail56 { padding-right : 24px ;} .section_64b93f2a8ef7244 .primary56 .post56--list--thumb-right .thumbnail56 { padding-left : 24px ;} .section_64b93f2a8ef7244 .primary56 .thumbnail56 img { border-radius : 0px ;} .section_64b93f2a8ef7244 .primary56 .thumbnail56 .thumbnail56__hover-img { width : 40% ;} .section_64b93f2a8ef7244 .primary56 .title56 { font-size : 34px ;} .section_64b93f2a8ef7244 .primary56 .meta56__author img { width : 32px ;} .builder56 .section_64b93f2a8ef7244 .secondary56__sep { border-left-width : 0px ;} .builder56 .section_64b93f2a8ef7244 .heading56--middle-line .heading56__line { height : 3px ;} .builder56 .section_64b93f2a8ef7244 .heading56--border-top { border-top-width : 3px ;} .builder56 .section_64b93f2a8ef7244 .heading56--border-bottom { border-bottom-width : 3px ;} .builder56 .section_64b93f2a8ef7244 .heading56--border-around .heading56__text { border-width : 3px ;} .builder56 .section_64b93f2a8ef7244 .heading56 { font-size : 18px ;} .builder56 .section_64b93f2a8ef7244 .heading56--middle-line .heading56__line { background-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7244 .heading56--border-top, .builder56 .section_64b93f2a8ef7244 .heading56--border-bottom { border-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7244 .heading56--border-around .heading56__text { border-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7244 .ad56__container { padding : 0px 0 ;} .section_64b93f2a8ef7255 .primary56 .post56__padding { padding-bottom : 80% ;} .section_64b93f2a8ef7255 .primary56 .post56__height { height : 320px ;} .section_64b93f2a8ef7255 .primary56 .post56__overlay { background : rgba(0,0,0,.3) ;} .section_64b93f2a8ef7255 .primary56 .row56__col--big .title56 { font-size : 2.1em ;} .section_64b93f2a8ef7255 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 { width : 130px ;} .section_64b93f2a8ef7255 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 130px) ;} .section_64b93f2a8ef7255 .primary56 .row56__col--medium .title56 { font-size : 1.3em ;} .section_64b93f2a8ef7255 .primary56 .row56__col--medium .excerpt56 { font-size : 13px ;} .section_64b93f2a8ef7255 .primary56 .row56__col--medium .excerpt56 { line-height : 1.3 ;} .section_64b93f2a8ef7255 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 { width : 120px ;} .section_64b93f2a8ef7255 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 120px) ;} .section_64b93f2a8ef7255 .primary56 .carousel-cell { padding : 0 16px ;} .section_64b93f2a8ef7255 .primary56 .carousel56__container { margin : 0 -16px ;} .section_64b93f2a8ef7255 .primary56 .blog56--grid { column-gap : 40px ;} .section_64b93f2a8ef7255 .primary56 .blog56--list { column-gap : 40px ;} .section_64b93f2a8ef7255 .primary56 .masonry-cell { padding-left : calc(40px/2) ;} .section_64b93f2a8ef7255 .primary56 .masonry-cell { padding-right : calc(40px/2) ;} .section_64b93f2a8ef7255 .primary56 .main-masonry { margin-left : calc(-40px/2) ;} .section_64b93f2a8ef7255 .primary56 .main-masonry { margin-right : calc(-40px/2) ;} .section_64b93f2a8ef7255 .primary56 .row56 { column-gap : 40px ;} .section_64b93f2a8ef7255 .primary56 .blog56__sep { column-gap : 40px ;} .section_64b93f2a8ef7255 .primary56 .blog56__sep__line { transform : translate( calc(40px/2), 0 ) ;} .section_64b93f2a8ef7255 .primary56 .blog56--grid { row-gap : 64px ;} .section_64b93f2a8ef7255 .primary56 .blog56--list { row-gap : 64px ;} .section_64b93f2a8ef7255 .primary56 .masonry-cell { padding-top : 64px ;} .section_64b93f2a8ef7255 .primary56 .main-masonry { margin-top : -64px ;} .section_64b93f2a8ef7255 .primary56 .post56__sep__line { top : calc(-64px/2) ;} .section_64b93f2a8ef7255 .primary56 .component56 + .component56 { margin-top : 8px ;} .section_64b93f2a8ef7255 .primary56 .thumbnail56 { margin-bottom : 10px ;} .section_64b93f2a8ef7255 .primary56 .title56 { margin-bottom : 10px ;} .section_64b93f2a8ef7255 .primary56 .excerpt56 { margin-bottom : 10px ;} .section_64b93f2a8ef7255 .primary56 .blog56__sep__line { border-right-width : 1px ;} .section_64b93f2a8ef7255 .primary56 .post56__sep__line { border-top-width : 0px ;} .section_64b93f2a8ef7255 .primary56 .post56 { border-radius : 0px ;} .section_64b93f2a8ef7255 .primary56 .post56 { box-shadow : 2px 8px 20px rgba(0,0,0,0.0) ;} .section_64b93f2a8ef7255 .primary56 .post56__text { padding : 0px ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-percent .thumbnail56 { width : 40% ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 40%) ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-pixel .thumbnail56 { width : 100px ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 100px) ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-left .thumbnail56 { padding-right : 24px ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-right .thumbnail56 { padding-left : 24px ;} .section_64b93f2a8ef7255 .primary56 .thumbnail56 img { border-radius : 0px ;} .section_64b93f2a8ef7255 .primary56 .thumbnail56 .thumbnail56__hover-img { width : 40% ;} .section_64b93f2a8ef7255 .primary56 .title56 { font-size : 34px ;} .section_64b93f2a8ef7255 .primary56 .meta56__author img { width : 32px ;} .builder56 .section_64b93f2a8ef7255 .secondary56__sep { border-left-width : 1px ;} .builder56 .section_64b93f2a8ef7255 .secondary56__sep { border-color : #D5D5D5 ;} .builder56 .section_64b93f2a8ef7255 .heading56--middle-line .heading56__line { height : 3px ;} .builder56 .section_64b93f2a8ef7255 .heading56--border-top { border-top-width : 3px ;} .builder56 .section_64b93f2a8ef7255 .heading56--border-bottom { border-bottom-width : 3px ;} .builder56 .section_64b93f2a8ef7255 .heading56--border-around .heading56__text { border-width : 3px ;} .builder56 .section_64b93f2a8ef7255 .heading56 { font-size : 18px ;} .builder56 .section_64b93f2a8ef7255 .heading56--middle-line .heading56__line { background-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7255 .heading56--border-top, .builder56 .section_64b93f2a8ef7255 .heading56--border-bottom { border-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7255 .heading56--border-around .heading56__text { border-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7255 .ad56__container { padding : 0px 0 ;} .builder56 { padding-top : 20px ;} .builder56 { padding-bottom : 30px ;} .heading56 { font-family : var(--font-nav) ;} .heading56 { font-weight : 700 ;} .heading56 { font-style : normal ;} .heading56 { font-size : 14px ;} .heading56 { letter-spacing : 3px ;} .heading56 { text-transform : uppercase ;} .titlebar56__main { width : 600px ;} .titlebar56 { border-top-width : 0px ;} .titlebar56 { border-bottom-width : 0px ;} .titlebar56__title { font-family : Bentham ;} .titlebar56__title { font-weight : 400 ;} .titlebar56__title { font-style : normal ;} .titlebar56__title { font-size : 64px ;} .titlebar56__description { font-family : var(--font-body) ;} .toparea56 .blog56--grid { column-gap : 40px ;} .toparea56 .blog56--list { column-gap : 40px ;} .toparea56 .masonry-cell { padding-left : calc(40px/2) ;} .toparea56 .masonry-cell { padding-right : calc(40px/2) ;} .toparea56 .main-masonry { margin-left : calc(-40px/2) ;} .toparea56 .main-masonry { margin-right : calc(-40px/2) ;} .toparea56 .row56 { column-gap : 40px ;} .toparea56 .blog56__sep { column-gap : 40px ;} .toparea56 .blog56__sep__line { transform : translate( calc(40px/2), 0 ) ;} .toparea56 .carousel-cell { padding : 0 16px ;} .toparea56 .carousel56__container { margin : 0 -16px ;} .toparea56 .blog56--grid { row-gap : 32px ;} .toparea56 .blog56--list { row-gap : 32px ;} .toparea56 .masonry-cell { padding-top : 32px ;} .toparea56 .main-masonry { margin-top : -32px ;} .toparea56 .post56__sep__line { top : calc(-32px/2) ;} .toparea56 .blog56__sep__line { border-right-width : 1px ;} .toparea56 .blog56__sep__line { border-color : #eaeaea ;} .toparea56 .post56__sep__line { border-top-width : 0px ;} .toparea56 .post56--list--thumb-percent .thumbnail56 { width : 40% ;} .toparea56 .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 40%) ;} .toparea56 .post56--list--thumb-pixel .thumbnail56 { width : 400px ;} .toparea56 .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 400px) ;} .toparea56 .post56--list--thumb-left .thumbnail56 { padding-right : 24px ;} .toparea56 > .container > .blog56--list .post56--list--thumb-right .thumbnail56 { padding-left : 24px ;} .pagination56 .page-numbers { border-width : 0px ;} .pagination56 .page-numbers { border-radius : 0px ;} .pagination56 .page-numbers { background : rgba(0,0,0,.1) ;} .pagination56 .page-numbers:hover, .pagination56 .page-numbers.current { background : rgba(0,0,0,.2) ;} .post56__padding { padding-bottom : 80% ;} .post56__height { height : 320px ;} .post56__overlay { background : rgba(0,0,0,.3) ;} .blog56--grid { column-gap : 48px ;} .blog56--list { column-gap : 48px ;} .masonry-cell { padding-left : calc(48px/2) ;} .masonry-cell { padding-right : calc(48px/2) ;} .main-masonry { margin-left : calc(-48px/2) ;} .main-masonry { margin-right : calc(-48px/2) ;} .row56 { column-gap : 48px ;} .blog56__sep { column-gap : 48px ;} .blog56__sep__line { transform : translate( calc(48px/2), 0 ) ;} .blog56--grid { row-gap : 100px ;} .blog56--list { row-gap : 100px ;} .masonry-cell { padding-top : 100px ;} .main-masonry { margin-top : -100px ;} .post56__sep__line { top : calc(-100px/2) ;} .component56 + .component56 { margin-top : 8px ;} .thumbnail56 { margin-bottom : 10px ;} .title56 { margin-bottom : 10px ;} .excerpt56 { margin-bottom : 10px ;} .blog56__sep__line { border-right-width : 0px ;} .post56__sep__line { border-top-width : 1px ;} .post56__sep__line { border-color : #777777 ;} .post56 { border-radius : 0px ;} .post56 { box-shadow : 2px 8px 20px rgba(0,0,0,0.0) ;} .post56 .post56__text { padding : 0px ;} .post56--list--thumb-percent .thumbnail56 { width : 40% ;} .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 40%) ;} .post56--list--thumb-pixel .thumbnail56 { width : 280px ;} .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 280px) ;} .post56--list--thumb-left .thumbnail56 { padding-right : 24px ;} .post56--list--thumb-right .thumbnail56 { padding-left : 24px ;} .thumbnail56 img, .thumbnail56__overlay { border-radius : 0px ;} .thumbnail56__overlay { background : #000 ;} .thumbnail56 .thumbnail56__hover-img { width : 40% ;} .title56 { font-family : Bodoni Moda ;} .title56 { font-weight : 700 ;} .title56 { font-style : normal ;} .title56 { font-size : 34px ;} .title56 { letter-spacing : 0px ;} .title56 a:hover { color : #707070 ;} .title56 a:hover { text-decoration : none ;} .meta56__author a img { width : 32px ;} .meta56 { font-family : var(--font-nav) ;} .meta56 { font-weight : 400 ;} .meta56 { font-style : normal ;} .meta56 { font-size : 14px ;} .meta56 { letter-spacing : 0px ;} .meta56 { color : #777777 ;} .meta56 a { color : #777777 ;} .meta56 a:hover { color : #000000 ;} .meta56__category--fancy { font-family : var(--font-nav) ;} .meta56__category--fancy { font-weight : 700 ;} .meta56__category--fancy { font-style : normal ;} .meta56__category--fancy { font-size : 11px ;} .meta56__category--fancy { letter-spacing : 2px ;} .meta56 .meta56__category--fancy a, .meta56 .meta56__category--fancy a:hover { color : #111111 ;} .single56__title { font-family : Bentham ;} .single56__title { font-weight : 400 ;} .single56__title { font-style : normal ;} .single56__title { font-size : 40px ;} .single56__subtitle { font-family : var(--font-body) ;} .single56__subtitle { font-weight : 300 ;} .single56__subtitle { font-style : normal ;} .single56__subtitle { font-size : 18px ;} :root { --narrow-width : 660px ;} .single56__post_content { font-family : Merriweather ;} .single56__post_content { font-style : normal ;} .single56__post_content { font-size : 16px ;} .single56__post_content { line-height : 1.8 ;} .single56__heading { font-weight : 700 ;} .single56__heading { font-style : normal ;} .single56__heading { font-size : 14px ;} .single56__heading { letter-spacing : 2px ;} .single56__heading { text-transform : uppercase ;} .single56__heading { text-align : center ;} .single56--small-heading-normal .single56__heading { border-top-width : 1px ;} .authorbox56__avatar { width : 90px ;} .authorbox56__text { width : calc(100% - 90px) ;} .terms56 a { line-height : 24px ;} .terms56 a { font-weight : 700 ;} .terms56 a { font-size : 0,8em ;} .terms56 a { letter-spacing : 1px ;} .terms56 a { text-transform : uppercase ;} .terms56 a { border-radius : 0px ;} .terms56 a { border-width : 0px ;} .terms56 a { color : #000 ;} .terms56 a { background : #fff ;} .singlenav56__post__bg { padding-bottom : 45% ;} .singlenav56--1cols .singlenav56__post__bg { padding-bottom : calc(45%/1.8) ;} .progress56 { height : 4px ;} .single56__related .title56 { font-size : 21px ;} .share56--inline a { width : 40px ;} .share56--inline a { height : 40px ;} .share56--full a { height : 40px ;} .share56 a { font-size : 18px ;} .share56--inline a { border-radius : 0px ;} .share56--full a { border-radius : 0px ;} .share56--inline li + li { margin-left : 8px ;} .share56--full ul { column-gap : 8px ;} .share56--custom a { color : #000000 ;} .share56--custom a { background : #eeeeee ;} .share56--custom a:hover { color : #ffffff ;} .share56--custom a:hover { background : #083868 ;} .sidedock56__heading { background : #000 ;} .sidedock56__post .title56 { font-size : 18px ;} .page56__content { font-family : var(--font-body) ;} .page56__content { font-weight : 400 ;} .page56__content { letter-spacing : 0px ;} .page56__content { text-transform : none ;} .footer_bottom56 { background-color : #f0f0f0 ;} .footer56__logo img { width : 400px ;} .footer56__social li + li { margin-left : 3px ;} .footer56__social a { width : 30px ;} .footer56__social a { height : 30px ;} .footer56__social a { font-size : 16px ;} .footer56__social a img { width : 16px ;} .footer56__social a { border-radius : 30px ;} .footer56__social a { border-width : 0px ;} .footer56__social a:hover { background : #000 ;} .footer56__social a:hover { color : #fff ;} .footer56__nav li + li { margin-left : 10px ;} .footer56__nav a { font-size : 11px ;} .footer56__nav a { letter-spacing : 1px ;} .footer56__nav a { text-transform : uppercase ;} .scrollup56--noimage { border-width : 1px ;} :root { --content-width : 1170px ;} body { background-color : rgba(255,255,255,1) ;} body.layout-boxed #wi-all { background-size : cover ;} body.layout-boxed #wi-all { background-position : center center ;} body.layout-boxed #wi-all { background-attachment : scroll ;} body.layout-boxed #wi-all { background-repeat : no-repeat ;} body.layout-boxed #wi-all { border-top-width : 0px ;} body.layout-boxed #wi-all { border-right-width : 0px ;} body.layout-boxed #wi-all { border-bottom-width : 0px ;} body.layout-boxed #wi-all { border-left-width : 0px ;} :root { --darkmode-bg : #000 ;} body { font-weight : 400 ;} body { font-size : 16px ;} body { line-height : 1.5 ;} body { letter-spacing : 0px ;} body { text-transform : none ;} body { color : #000000 ;} a { color : #083868 ;} a:hover { color : #083868 ;} :root { --border-color : #eaeaea ;} :root { --accent-color : #083868 ;} h1, h2, h3, h4, h5, h6 { font-weight : 700 ;} h1, h2, h3, h4, h5, h6 { line-height : 1.1 ;} h1, h2, h3, h4, h5, h6 { text-transform : none ;} h2 { font-size : 33px ;} h3 { font-size : 26px ;} h4 { font-size : 20px ;} button,input[type="submit"],.btn56 { font-family : var(--font-nav) ;} button,input[type="submit"],.btn56 { font-weight : 700 ;} button,input[type="submit"],.btn56 { font-style : normal ;} button,input[type="submit"],.btn56 { font-size : 10px ;} button,input[type="submit"],.btn56 { letter-spacing : 2px ;} button,input[type="submit"],.btn56 { text-transform : uppercase ;} :root { --button-border-radius : 0px ;} :root { --button-height : 48px ;} :root { --button-padding : 28px ;} :root { --button-shadow : 2px 8px 20px rgba(0,0,0,0.0) ;} :root { --button-hover-shadow : 2px 8px 20px rgba(0,0,0,0.0) ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { font-family : var(--font-nav) ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { font-weight : 400 ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { font-style : normal ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { font-size : 16px ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { letter-spacing : 0px ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { text-transform : none ;} :root { --input-border-width : 1px ;} :root { --input-border-radius : 1px ;} :root { --input-height : 46px ;} :root { --input-placeholder-opacity : 0.6 ;} :root { --input-background : #ffffff ;} :root { --input-color : #aaaaaa ;} :root { --input-border-color : #d0d0d0 ;} :root { --input-shadow : 2px 8px 20px rgba(0,0,0,0.0) ;} :root { --input-focus-background : #ffffff ;} :root { --input-focus-color : #000000 ;} :root { --input-focus-border-color : #d0d0d0 ;} :root { 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.secondary56 .wp-block-heading { border-left-width : 0px ;} .widget-title, .secondary56 .wp-block-heading { padding-top : 0px ;} .widget-title, .secondary56 .wp-block-heading { padding-right : 0px ;} .widget-title, .secondary56 .wp-block-heading { padding-bottom : 0px ;} .widget-title, .secondary56 .wp-block-heading { padding-left : 0px ;} .widget_archive, .widget_nav_menu, .widget_meta, .widget_recent_entries, .widget_categories, .widget_product_categories, .widget_recent_comments { font-family : var(--font-heading) ;} .widget_archive, .widget_nav_menu, .widget_meta, .widget_recent_entries, .widget_categories, .widget_product_categories, .widget_recent_comments { font-weight : 400 ;} .widget_archive, .widget_nav_menu, .widget_meta, .widget_recent_entries, .widget_categories, .widget_product_categories, .widget_recent_comments { font-size : 16px ;} .widget_archive, .widget_nav_menu, .widget_meta, .widget_recent_entries, .widget_categories, .widget_product_categories, 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.blog56__sep__line { transform : translate( calc(36px/2), 0 ) ;} .toparea56 .carousel-cell { padding : 0 8px ;} .toparea56 .carousel56__container { margin : 0 -8px ;} .toparea56 .blog56--grid { row-gap : 20px ;} .toparea56 .blog56--list { row-gap : 20px ;} .toparea56 .masonry-cell { padding-top : 20px ;} .toparea56 .main-masonry { margin-top : -20px ;} .toparea56 .post56__sep__line { top : calc(-20px/2) ;} .toparea56 .post56--list--thumb-percent .thumbnail56 { width : 40% ;} .toparea56 .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 40%) ;} .toparea56 .post56--list--thumb-pixel .thumbnail56 { width : 300px ;} .toparea56 .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 300px) ;} .toparea56 .post56--list--thumb-left .thumbnail56 { padding-right : 16px ;} .toparea56 > .container > .blog56--list .post56--list--thumb-right .thumbnail56 { padding-left : 16px ;} .post56__padding { padding-bottom : 80% ;} .post56__height { height : 320px ;} .blog56--grid { column-gap : 36px ;} .blog56--list { column-gap : 36px ;} .masonry-cell { padding-left : calc(36px/2) ;} .masonry-cell { padding-right : calc(36px/2) ;} .main-masonry { margin-left : calc(-36px/2) ;} .main-masonry { margin-right : calc(-36px/2) ;} .row56 { column-gap : 36px ;} .blog56__sep { column-gap : 36px ;} .blog56__sep__line { transform : translate( calc(36px/2), 0 ) ;} .blog56--grid { row-gap : 66px ;} .blog56--list { row-gap : 66px ;} .masonry-cell { padding-top : 66px ;} .main-masonry { margin-top : -66px ;} .post56__sep__line { top : calc(-66px/2) ;} .component56 + .component56 { margin-top : 8px ;} .thumbnail56 { margin-bottom : 8px ;} .title56 { margin-bottom : 8px ;} .excerpt56 { margin-bottom : 8px ;} .post56 .post56__text { padding : 0px ;} .post56--list--thumb-percent .thumbnail56 { width : 40% ;} .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 40%) ;} .post56--list--thumb-left .thumbnail56 { padding-right : 16px ;} .post56--list--thumb-right .thumbnail56 { padding-left : 16px ;} .title56 { font-size : 28px ;} .meta56__author a img { width : 28px ;} .meta56 { font-size : 14px ;} .single56__title { font-size : 32px ;} .single56__subtitle { font-size : 18px ;} .single56__post_content { font-size : 15px ;} .single56__heading { font-size : 13px ;} .single56__related .title56 { font-size : 18px ;} .sidedock56__post .title56 { font-size : 16px ;} .footer56__nav li + li { margin-left : 8px ;} } @media (min-width:1024px) { body.layout-boxed #wi-all { margin-top : 0px ;} body.layout-boxed #wi-all { margin-bottom : 0px ;} body.layout-boxed #wi-all { padding-top : 0px ;} body.layout-boxed #wi-all { padding-bottom : 0px ;} } @media only screen and (min-width: 840px) { .builder56 .section_64b93f2a8ef7211 .secondary56 { width : 260px ;} .builder56 .section_64b93f2a8ef7211.hassidebar > .container > .primary56 { width : calc(100% - 260px) ;} .builder56 .section_64b93f2a8ef7222 .secondary56 { width : 260px ;} .builder56 .section_64b93f2a8ef7222.hassidebar > .container > .primary56 { width : calc(100% - 260px) ;} .builder56 .section_64b93f2a8ef7233 .secondary56 { width : 260px ;} .builder56 .section_64b93f2a8ef7233.hassidebar > .container > .primary56 { width : calc(100% - 260px) ;} .builder56 .section_64b93f2a8ef7244 .secondary56 { width : 260px ;} .builder56 .section_64b93f2a8ef7244.hassidebar > .container > .primary56 { width : calc(100% - 260px) ;} .builder56 .section_64b93f2a8ef7255 .secondary56 { width : 260px ;} .builder56 .section_64b93f2a8ef7255.hassidebar > .container > .primary56 { width : calc(100% - 260px) ;} .secondary56 { width : 280px ;} .hassidebar > .container--main > .primary56 { width : calc(100% - 280px) ;} } @media(max-width:600px) { .text-logo { font-size : 20px ;} .offcanvas56 { top : 54px ;} .section_64b93f2a8ef7211 .primary56 .post56__padding { padding-bottom : 80% ;} .section_64b93f2a8ef7211 .primary56 .post56__height { height : 320px ;} .section_64b93f2a8ef7211 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7211 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7211 .primary56 .carousel-cell { padding : 0 8px ;} .section_64b93f2a8ef7211 .primary56 .carousel56__container { margin : 0 -8px ;} .section_64b93f2a8ef7211 .primary56 .blog56--grid { column-gap : 20px ;} .section_64b93f2a8ef7211 .primary56 .blog56--list { column-gap : 20px ;} .section_64b93f2a8ef7211 .primary56 .masonry-cell { padding-left : calc(20px/2) ;} .section_64b93f2a8ef7211 .primary56 .masonry-cell { padding-right : calc(20px/2) ;} .section_64b93f2a8ef7211 .primary56 .main-masonry { margin-left : calc(-20px/2) ;} .section_64b93f2a8ef7211 .primary56 .main-masonry { margin-right : calc(-20px/2) ;} .section_64b93f2a8ef7211 .primary56 .row56 { column-gap : 20px ;} .section_64b93f2a8ef7211 .primary56 .blog56__sep { column-gap : 20px ;} .section_64b93f2a8ef7211 .primary56 .blog56__sep__line { transform : translate( calc(20px/2), 0 ) ;} .section_64b93f2a8ef7211 .primary56 .blog56--grid { row-gap : 10px ;} .section_64b93f2a8ef7211 .primary56 .blog56--list { row-gap : 10px ;} .section_64b93f2a8ef7211 .primary56 .masonry-cell { padding-top : 10px ;} .section_64b93f2a8ef7211 .primary56 .main-masonry { margin-top : -10px ;} .section_64b93f2a8ef7211 .primary56 .post56__sep__line { top : calc(-10px/2) ;} .section_64b93f2a8ef7211 .primary56 .component56 + .component56 { margin-top : 6px ;} .section_64b93f2a8ef7211 .primary56 .thumbnail56 { margin-bottom : 6px ;} .section_64b93f2a8ef7211 .primary56 .title56 { margin-bottom : 6px ;} .section_64b93f2a8ef7211 .primary56 .excerpt56 { margin-bottom : 6px ;} .section_64b93f2a8ef7211 .primary56 .post56__text { padding : 0px ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-percent .thumbnail56 { width : 30% ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 30%) ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-pixel .thumbnail56 { width : 72px ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 72px) ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-left .thumbnail56 { padding-right : 8px ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-right .thumbnail56 { padding-left : 8px ;} .section_64b93f2a8ef7211 .primary56 .title56 { font-size : 24px ;} .section_64b93f2a8ef7211 .primary56 .meta56__author img { width : 20px ;} .builder56 .section_64b93f2a8ef7211 .heading56--middle-line .heading56__line { height : 2px ;} .builder56 .section_64b93f2a8ef7211 .heading56--border-top { border-top-width : 2px ;} .builder56 .section_64b93f2a8ef7211 .heading56--border-bottom { border-bottom-width : 2px ;} .builder56 .section_64b93f2a8ef7211 .heading56--border-around .heading56__text { border-width : 2px ;} .builder56 .section_64b93f2a8ef7211 .heading56 { font-size : 16px ;} .builder56 .section_64b93f2a8ef7211 .ad56__container { padding : 0px 0 ;} .section_64b93f2a8ef7222 .primary56 .post56__padding { padding-bottom : 80% ;} .section_64b93f2a8ef7222 .primary56 .post56__height { height : 320px ;} .section_64b93f2a8ef7222 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7222 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7222 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7222 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7222 .primary56 .carousel-cell { padding : 0 8px ;} .section_64b93f2a8ef7222 .primary56 .carousel56__container { margin : 0 -8px ;} .section_64b93f2a8ef7222 .primary56 .blog56--grid { column-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .blog56--list { column-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .masonry-cell { padding-left : calc(10px/2) ;} .section_64b93f2a8ef7222 .primary56 .masonry-cell { padding-right : calc(10px/2) ;} .section_64b93f2a8ef7222 .primary56 .main-masonry { margin-left : calc(-10px/2) ;} .section_64b93f2a8ef7222 .primary56 .main-masonry { margin-right : calc(-10px/2) ;} .section_64b93f2a8ef7222 .primary56 .row56 { column-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .blog56__sep { column-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .blog56__sep__line { transform : translate( calc(10px/2), 0 ) ;} .section_64b93f2a8ef7222 .primary56 .blog56--grid { row-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .blog56--list { row-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .masonry-cell { padding-top : 10px ;} .section_64b93f2a8ef7222 .primary56 .main-masonry { margin-top : -10px ;} .section_64b93f2a8ef7222 .primary56 .post56__sep__line { top : calc(-10px/2) ;} .section_64b93f2a8ef7222 .primary56 .component56 + .component56 { margin-top : 6px ;} .section_64b93f2a8ef7222 .primary56 .thumbnail56 { margin-bottom : 6px ;} .section_64b93f2a8ef7222 .primary56 .title56 { margin-bottom : 6px ;} .section_64b93f2a8ef7222 .primary56 .excerpt56 { margin-bottom : 6px ;} .section_64b93f2a8ef7222 .primary56 .post56__text { padding : 0px ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-percent .thumbnail56 { width : 30% ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 30%) ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-pixel .thumbnail56 { width : 100px ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 100px) ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-left .thumbnail56 { padding-right : 8px ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-right .thumbnail56 { padding-left : 8px ;} .section_64b93f2a8ef7222 .primary56 .title56 { font-size : 19px ;} .section_64b93f2a8ef7222 .primary56 .meta56__author img { width : 20px ;} .builder56 .section_64b93f2a8ef7222 .heading56--middle-line .heading56__line { height : 2px ;} .builder56 .section_64b93f2a8ef7222 .heading56--border-top { border-top-width : 2px ;} .builder56 .section_64b93f2a8ef7222 .heading56--border-bottom { border-bottom-width : 2px ;} .builder56 .section_64b93f2a8ef7222 .heading56--border-around .heading56__text { border-width : 2px ;} .builder56 .section_64b93f2a8ef7222 .heading56 { font-size : 16px ;} .builder56 .section_64b93f2a8ef7222 .ad56__container { padding : 0px 0 ;} .section_64b93f2a8ef7233 .primary56 .post56__padding { padding-bottom : 80% ;} .section_64b93f2a8ef7233 .primary56 .post56__height { height : 320px ;} .section_64b93f2a8ef7233 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7233 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7233 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7233 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7233 .primary56 .carousel-cell { padding : 0 8px ;} .section_64b93f2a8ef7233 .primary56 .carousel56__container { margin : 0 -8px ;} .section_64b93f2a8ef7233 .primary56 .blog56--grid { column-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .blog56--list { column-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .masonry-cell { padding-left : calc(24px/2) ;} .section_64b93f2a8ef7233 .primary56 .masonry-cell { padding-right : calc(24px/2) ;} .section_64b93f2a8ef7233 .primary56 .main-masonry { margin-left : calc(-24px/2) ;} .section_64b93f2a8ef7233 .primary56 .main-masonry { margin-right : calc(-24px/2) ;} .section_64b93f2a8ef7233 .primary56 .row56 { column-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .blog56__sep { column-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .blog56__sep__line { transform : translate( calc(24px/2), 0 ) ;} .section_64b93f2a8ef7233 .primary56 .blog56--grid { row-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .blog56--list { row-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .masonry-cell { padding-top : 24px ;} .section_64b93f2a8ef7233 .primary56 .main-masonry { margin-top : -24px ;} .section_64b93f2a8ef7233 .primary56 .post56__sep__line { top : calc(-24px/2) ;} .section_64b93f2a8ef7233 .primary56 .component56 + .component56 { margin-top : 6px ;} .section_64b93f2a8ef7233 .primary56 .thumbnail56 { margin-bottom : 6px ;} .section_64b93f2a8ef7233 .primary56 .title56 { margin-bottom : 6px ;} .section_64b93f2a8ef7233 .primary56 .excerpt56 { margin-bottom : 6px ;} .section_64b93f2a8ef7233 .primary56 .post56__text { padding : 0px ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-percent .thumbnail56 { width : 30% ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 30%) ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-pixel .thumbnail56 { width : 100px ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 100px) ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-left .thumbnail56 { padding-right : 8px ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-right .thumbnail56 { padding-left : 8px ;} .section_64b93f2a8ef7233 .primary56 .title56 { font-size : 30px ;} .section_64b93f2a8ef7233 .primary56 .excerpt56 { font-size : 16px ;} .section_64b93f2a8ef7233 .primary56 .meta56__author img { width : 20px ;} .builder56 .section_64b93f2a8ef7233 .heading56--middle-line .heading56__line { height : 2px ;} .builder56 .section_64b93f2a8ef7233 .heading56--border-top { border-top-width : 2px ;} .builder56 .section_64b93f2a8ef7233 .heading56--border-bottom { border-bottom-width : 2px ;} .builder56 .section_64b93f2a8ef7233 .heading56--border-around .heading56__text { border-width : 2px ;} .builder56 .section_64b93f2a8ef7233 .heading56 { font-size : 16px ;} .builder56 .section_64b93f2a8ef7233 .ad56__container { padding : 0px 0 ;} .section_64b93f2a8ef7244 .primary56 .post56__padding { padding-bottom : 80% ;} .section_64b93f2a8ef7244 .primary56 .post56__height { height : 320px ;} .section_64b93f2a8ef7244 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7244 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7244 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7244 .primary56 .row56__col--small .post56--list--thumb-pixel 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format-standard has-post-thumbnail hentry category-business-pill" itemscope itemtype="https://schema.org/CreativeWork"> <div class="singletop56"></div> <div class="container container--single-header"> <div class="single56__header align-left"> <div class="meta56 component56"> <div class="meta56__item meta56__category--fancy meta56__category--fancy--plain"> <a href="https://startupill.com/pill/business-pill/" rel="tag">Business Pill</a> </div> </div> <h1 class="post-title single56__title component56">The Importance of Assigning Classifications to Your Product</h1> <div class="meta56 component56"> <div class="meta56__item meta56__date" title="15 May, 2024 17:05:48"> May 15, 2024 </div> <div class="meta56__item meta56__author"> <a href="https://startupill.com/author/admin/" itemprop="url" rel="author"><img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2080%2080'%3E%3C/svg%3E" data-src='https://i0.wp.com/startupill.com/wp-content/uploads/2023/12/DALL%C2%B7E-2023-11-21-14.02.46-A-headshot-of-a-Jewish-man-in-Brooklyn-New-York.-The-background-subtly-includes-the-Brooklyn-Bridge-and-classic-brownstone-buildings.-The-man-is-wear.png?resize=150%2C150&ssl=1' data-srcset='https://i0.wp.com/startupill.com/wp-content/uploads/2023/12/DALL%C2%B7E-2023-11-21-14.02.46-A-headshot-of-a-Jewish-man-in-Brooklyn-New-York.-The-background-subtly-includes-the-Brooklyn-Bridge-and-classic-brownstone-buildings.-The-man-is-wear.png?resize=150%2C150&ssl=1 2x' class='avatar avatar-80 photo lazy' height='80' width='80' decoding='async'/>Start Pill</a> </div> </div> </div> <div class="single56__thumbnail"> <figure class="single_thumbnail56 thumbnail56--standard post-thumbnail"> <img width="1212" height="580" src="https://i0.wp.com/startupill.com/wp-content/uploads/2024/05/HIGHPOWERValidationTestingLabServicesInc-328246-Importance-Assigning-Classifications-image1.jpg?fit=1212%2C580&ssl=1" class="attachment-full size-full wp-post-image" alt="The Importance of Assigning Classifications to Your Product" loading="eager" decoding="async" srcset="https://i0.wp.com/startupill.com/wp-content/uploads/2024/05/HIGHPOWERValidationTestingLabServicesInc-328246-Importance-Assigning-Classifications-image1.jpg?w=1212&ssl=1 1212w, https://i0.wp.com/startupill.com/wp-content/uploads/2024/05/HIGHPOWERValidationTestingLabServicesInc-328246-Importance-Assigning-Classifications-image1.jpg?resize=300%2C144&ssl=1 300w, https://i0.wp.com/startupill.com/wp-content/uploads/2024/05/HIGHPOWERValidationTestingLabServicesInc-328246-Importance-Assigning-Classifications-image1.jpg?resize=1024%2C490&ssl=1 1024w, https://i0.wp.com/startupill.com/wp-content/uploads/2024/05/HIGHPOWERValidationTestingLabServicesInc-328246-Importance-Assigning-Classifications-image1.jpg?resize=768%2C368&ssl=1 768w, https://i0.wp.com/startupill.com/wp-content/uploads/2024/05/HIGHPOWERValidationTestingLabServicesInc-328246-Importance-Assigning-Classifications-image1.jpg?resize=60%2C29&ssl=1 60w" sizes="(max-width: 1212px) 100vw, 1212px" /> </figure> </div> </div> <div class="container container--main"> <div class="primary56"> <div class="single56__before_content"></div> <div class="entry-content single56__content single56__post_content"> <div class="lwptoc lwptoc-autoWidth lwptoc-baseItems lwptoc-light lwptoc-notInherit" data-smooth-scroll="1" data-smooth-scroll-offset="24"><div class="lwptoc_i"> <div class="lwptoc_header"> <b class="lwptoc_title">Table of Contents</b> <span class="lwptoc_toggle"> <a href="#" class="lwptoc_toggle_label" data-label="hide">show</a> </span> </div> <div class="lwptoc_items" style="display:none;"> <div class="lwptoc_itemWrap"><div class="lwptoc_item"> <a href="#Why_Classification_Matters"> <span class="lwptoc_item_label">Why Classification Matters</span> </a> </div><div class="lwptoc_item"> <a href="#The_Classification_Advantage"> <span class="lwptoc_item_label">The Classification Advantage</span> </a> </div><div class="lwptoc_item"> <a href="#Various_Product_Classification_Systems"> <span class="lwptoc_item_label">Various Product Classification Systems</span> </a> </div></div></div> </div></div> <p>Selling a product in today鈥檚 fast-paced marketplace is about the quality of your goods and the competitiveness of your pricing, as well as mastering the product creation process and effectively presenting your offerings to potential buyers. Product classification can boost sales, enhance user experience, and streamline many aspects of your business processes. We鈥檒l discuss the importance of assigning classifications to your product and why you should prioritize it during development.</p> <h2 class="wp-block-heading"><span id="Why_Classification_Matters">Why Classification Matters</span></h2> <p>Product classification is the process of categorizing items according to defined criteria. Every business owner, from Etsy sellers to big box retailers, knows that a classification system is fundamental to success. The primary reason is findability. The likelihood of a sale skyrockets when shoppers can quickly and easily locate products online. A clear taxonomy helps customers browse and search, preventing them from getting frustrated and bouncing to a competitor鈥檚 site.</p> <p>Beyond improving the user鈥檚 experience, classification also serves as a roadmap for your business. It keeps your product data organized, helps with inventory management, and can even inform future product development. <a href="https://highpowervtls.com/2024/03/determining-if-your-product-is-a-medical-device/">Determining whether your product is a medical device</a> can help you find out what safety standards it must meet.</p> <h2 class="wp-block-heading"><span id="The_Classification_Advantage">The Classification Advantage</span></h2> <p>While categorizing your product lines can take some time, this process brings order to digital shelves. Here are several advantages you can expect from adding this step to your development and marketing procedures.</p> <ul class="wp-block-list"> <li><strong>Organization</strong>: You make it easier for buyers to compare and choose by grouping similar products. You also make it easier for your team to manage and maintain inventory.</li> <li><strong>Search Optimization</strong>: With the right keywords and labels, you can boost search engine optimization, ensuring your products show up in relevant searches.</li> <li><strong>Improved Business Insights</strong>: Classifying products allows you to apply analytics and gather data about sales, stock levels, and trends. This information is gold when making strategic decisions for your business.</li> </ul> <h2 class="wp-block-heading"><span id="Various_Product_Classification_Systems">Various Product Classification Systems</span></h2> <p>Now that you know about the importance of assigning classifications to your products, it鈥檚 time to discuss some ways to go about this. Numerous systems of product classification exist to meet the needs of different industries.</p> <ul class="wp-block-list"> <li><strong>The Harmonized System (HS)</strong> is used for trading across international borders. It allows customs authorities in different countries to classify goods consistently for customs purposes.</li> <li><strong>The United Nations Standard Products and Services Code (UNSPSC)</strong> is a hierarchical convention that classifies all products and services. It鈥檚 the most widely used classification system in the world.</li> <li><strong>Custom taxonomies for specialty shops</strong> help small retailers who may need tailored taxonomies to reflect their unique product assortment. For instance, a boutique pet store might categorize its products by pet type (i.e., cat, dog, fish) rather than item type.</li> </ul> <p>A well-classified product database pays dividends. It鈥檚 a strategic tool for visibility, sales, and operational efficiency. 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