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<!DOCTYPE html><html lang="en"><head><meta charSet="utf-8"/><meta name="viewport" content="width=device-width"/><title>Template jargon buster - Penguin Books UK | Official Site</title><meta name="robots" content="index,follow"/><link href="https://www.penguin.co.uk/about/work-with-us/cover-design-award/template-jargon-buster" rel="canonical"/><meta property="og:title" content="Template jargon buster"/><meta property="og:type" content="article"/><meta property="og:url" content="https://www.penguin.co.uk/about/work-with-us/cover-design-award/template-jargon-buster/"/><meta property="og:description" content="Design template The design template is used to piece the front, back and spine elements of the cover together. The template includes the front, the back and the spine in one, flattened layout – this is standard practice when supplying designs to a printer. 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3840w,https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-website-banner-copy.png 15945w" sizes="100vw"/></picture></figure></section><section class="BreadCrumbs_wrapper__cVI34 fullwidth-wrapper"><div class="container-wrapper"><ul class="BreadCrumbs_list__WUOzs" role="list"><li><a class="BreadCrumbs_hoverlink__sMwxy" href="/">Home</a></li><li class="BreadCrumbs_separator__cqhe7"><svg width="12" height="13" viewBox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" focusable="false" aria-hidden="true" class="BreadCrumbs_arrow-left__7Gjc6"><g id="chevron-right_svg__Icons/navigation/chevron-right"><path id="chevron-right_svg__Icon (Stroke)" fill-rule="evenodd" clip-rule="evenodd" d="M4.14645 3.56644C4.34171 3.37118 4.65829 3.37118 4.85355 3.56644L7.85355 6.56644C8.04882 6.76171 8.04882 7.07829 7.85355 7.27355L4.85355 10.2736C4.65829 10.4688 4.34171 10.4688 4.14645 10.2736C3.95118 10.0783 3.95118 9.76171 4.14645 9.56644L6.79289 6.92L4.14645 4.27355C3.95118 4.07829 3.95118 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height="13" viewBox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" focusable="false" aria-hidden="true" class="BreadCrumbs_arrow-left__7Gjc6"><g id="chevron-right_svg__Icons/navigation/chevron-right"><path id="chevron-right_svg__Icon (Stroke)" fill-rule="evenodd" clip-rule="evenodd" d="M4.14645 3.56644C4.34171 3.37118 4.65829 3.37118 4.85355 3.56644L7.85355 6.56644C8.04882 6.76171 8.04882 7.07829 7.85355 7.27355L4.85355 10.2736C4.65829 10.4688 4.34171 10.4688 4.14645 10.2736C3.95118 10.0783 3.95118 9.76171 4.14645 9.56644L6.79289 6.92L4.14645 4.27355C3.95118 4.07829 3.95118 3.76171 4.14645 3.56644Z" fill="#4D4D4D"></path></g></svg></li><li><a class="BreadCrumbs_hoverlink__sMwxy" href="/about/work-with-us/cover-design-award">Cover design award</a></li><li class="BreadCrumbs_separator__cqhe7"><svg width="12" height="13" viewBox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" focusable="false" aria-hidden="true" class="BreadCrumbs_arrow-left__7Gjc6"><g id="chevron-right_svg__Icons/navigation/chevron-right"><path id="chevron-right_svg__Icon (Stroke)" fill-rule="evenodd" clip-rule="evenodd" d="M4.14645 3.56644C4.34171 3.37118 4.65829 3.37118 4.85355 3.56644L7.85355 6.56644C8.04882 6.76171 8.04882 7.07829 7.85355 7.27355L4.85355 10.2736C4.65829 10.4688 4.34171 10.4688 4.14645 10.2736C3.95118 10.0783 3.95118 9.76171 4.14645 9.56644L6.79289 6.92L4.14645 4.27355C3.95118 4.07829 3.95118 3.76171 4.14645 3.56644Z" fill="#4D4D4D"></path></g></svg></li><li><span class="">Template jargon buster</span></li></ul></div><script type="application/ld+json">{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://www.penguin.co.uk/"},{"@type":"ListItem","position":2,"name":"About","item":"https://www.penguin.co.uk/about"},{"@type":"ListItem","position":3,"name":"Work with us","item":"https://www.penguin.co.uk/about/work-with-us"},{"@type":"ListItem","position":4,"name":"Cover design award","item":"https://www.penguin.co.uk/about/work-with-us/cover-design-award"},{"@type":"ListItem","position":5,"name":"Template jargon buster","item":"https://www.penguin.co.uk/about/work-with-us/cover-design-award/template-jargon-buster"}]}</script></section><section class="about_main-wrapper__rdqfS"><div class="block-content"><div class="PageHeader_wrapper__0nI_e fullwidth-wrapper" style="background-color:#ffffff"><div class="PageHeader_wrapper-inner__1xZOU container-full"><div class="PageHeader_content__y6yB8"><h1 class="PageHeader_heading__9eaHo">Template jargon buster</h1></div></div></div><div> <h3 class="wp-block-heading" id="h-design-template">Design template</h3> </div><div> <p>The design template is used to piece the front, back and spine elements of the cover together. The template includes the front, the back and the spine in one, flattened layout – this is standard practice when supplying designs to a printer.</p> </div><div> <p>For both the Penguin and the Puffin standard design templates the size of the book’s front is 129mm in width and 198mm in height. The book’s back is the same size as the front and the spine is 20mm, making a total layout size of 270mm wide by 198mm tall. In addition to the design area there needs to be an area of bleed added to the overall cover. </p> </div><div> <h3 class="wp-block-heading" id="h-design-template-what-is-bleed">Design template – What is bleed?</h3> </div><div> <p>As printers will print several copies of one cover on a single, very large, sheet of paper and then trim those covers out of the large sheet, bleed is needed as part of the cover design. Bleed is extra artwork that extends past the edge of the cover and it gives the printer a margin of error when they come to trim the cover.</p> </div><div> <p>Therefore your design should extend out past the edge of the template by 3mm on the width and the height.</p> </div><div> <p><a href="https://wp.penguin.co.uk/wp-content/uploads/2023/10/Penguin-Standard-Template.pdf" target="_blank" rel="noreferrer noopener">See the template</a> to help understand how bleed is applied to artwork.</p> </div><div> <h3 class="wp-block-heading" id="h-design-template-what-are-crop-marks">Design template – What are crop marks?</h3> </div><div> <p>Crop marks – also called trim marks – are thin lines placed at the corners of the design template that indicate, to the printer, where the finished cover should be trimmed to the finished size of the book on the shelves. Here’s an <a href="https://wp.penguin.co.uk/wp-content/uploads/2022/01/Design-template20explained.pdf">illustrative example</a>.</p> </div><div> <p><a href="https://wp.penguin.co.uk/wp-content/uploads/2023/10/Penguin-Standard-Template.pdf" target="_blank" rel="noreferrer noopener">See the template</a> to help understand how crop marks are applied to artwork.</p> </div><div> <h3 class="wp-block-heading" id="h-are-there-any-restrictions-to-the-fonts-i-can-use-in-my-design">Are there any restrictions to the fonts I can use in my design?</h3> </div><div> <p>You can use any font that you wish in your design.</p> </div><div> <p>The normal copyright rules around font usage apply to your work and it’s your sole responsibility to ensure that you have the correct permissions to use them in your design.</p> </div><div> <h3 class="wp-block-heading" id="h-i-don-t-have-the-fonts-that-are-specified-on-the-templates-can-i-use-an-alternative-font-that-is-closely-matched">I don’t have the fonts that are specified on the templates, can I use an alternative font that is closely matched?</h3> </div><div> <p>Yes, you can use an alternative font as long as you have the correct permissions to use it.</p> </div><div> <hr class="wp-block-separator has-css-opacity"/> </div><div class="NewsletterSignup_wrapper__rmf2c NewsletterSignup_primary__7HLJj NewsletterSignup_left__JhMEg NewsletterSignup_no-image__q2UHi" style="min-height:max-content"><div class="NewsletterSignup_wrapper-inner__drXiA"><div aria-live="polite" class="screen-reader-text"></div><div class=""><h2 class="NewsletterSignup_heading__LBLnI">Sign up to the Cover Design Award newsletter</h2><div class="NewsletterSignup_description__mtMwY">for news, creative inspiration and opportunities in design</div><form method="post" action="cover_design_award_oct_21_sign_up_form" novalidate=""><div class="NewsletterSignup_input-wrapper__enOhv"><input class="NewsletterSignup_input__FrQC5" name="email" type="email" aria-invalid="false" placeholder="Enter your email address"/><button type="submit" class="Button_button__OFOdO Button_small__NyCDp NewsletterSignup_submit__xXOGF"><div class="Button_wrap__CStL3">Sign up</div></button></div></form><p class="NewsletterSignup_legal-text__mYEze"><p>By signing up, I confirm that I'm over 16. To find out what personal data we collect and how we use it, please visit our <a href="https://www.penguin.co.uk/company/about-us/notices/privacy-policy.html"><u>Privacy Policy</u></a></p> </p></div></div></div></div></section></main><footer class="SiteFooter_wrapper__46CUW"><div class="SiteFooter_container__AcEcJ container_full__wdr7R"><div class="SiteFooter_footer-links__z6qQH"><div class="SiteFooter_navlinks-wrapper__V97RF"><div><h3 class="SiteFooter_heading__XHGJe">About us</h3><ul role="list" class="SiteFooter_column-layout__Us8hZ"><li><a class="SiteFooter_link__Z0jyO" href="/about/who-we-are"><span class="">Our story</span></a></li><li><a class="SiteFooter_link__Z0jyO" href="/about/publishing-houses"><span class="">Publishing houses</span></a></li><li><a class="SiteFooter_link__Z0jyO" href="/about/social-impact"><span class="">Social impact</span></a></li><li><a class="SiteFooter_link__Z0jyO" href="/about/contact-us-offices"><span class="">Contact us</span></a></li><li><a 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For both the Penguin and the Puffin standard design templates the […]","opengraphImage":{"__typename":"MediaItem","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner.png","mediaDetails":{"__typename":"MediaDetails","height":400,"width":824,"sizes":[{"__typename":"MediaSize","height":"150","width":"150","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-150x150.png","name":"thumbnail"},{"__typename":"MediaSize","height":"146","width":"300","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-300x146.png","name":"medium"},{"__typename":"MediaSize","height":"373","width":"768","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-768x373.png","name":"medium_large"},{"__typename":"MediaSize","height":"216","width":"384","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-384x216.png","name":"prhuk-384x216-cc"},{"__typename":"MediaSize","height":"400","width":"768","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-768x400.png","name":"prhuk-768x432-cc"},{"__typename":"MediaSize","height":"301","width":"535","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-535x301.png","name":"prhuk-535x301-cc"},{"__typename":"MediaSize","height":"376","width":"668","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-668x376.png","name":"prhuk-668x376-cc"},{"__typename":"MediaSize","height":"40","width":"40","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-40x40.png","name":"menu-icon"},{"__typename":"MediaSize","height":"216","width":"320","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-320x216.png","name":"featured-image-sm"},{"__typename":"MediaSize","height":"400","width":"768","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-768x400.png","name":"featured-image-md"},{"__typename":"MediaSize","height":"240","width":"824","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-824x240.png","name":"author-hero"},{"__typename":"MediaSize","height":"400","width":"768","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-768x400.png","name":"author-hero-mobile"},{"__typename":"MediaSize","height":"400","width":"675","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-675x400.png","name":"author-avatar"},{"__typename":"MediaSize","height":"120","width":"120","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-120x120.png","name":"author-menu"},{"__typename":"MediaSize","height":"240","width":"360","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-360x240.png","name":"article-card-feature-small"}]}},"opengraphModifiedTime":"2025-02-01T15:35:44+00:00","opengraphPublishedTime":"","opengraphTitle":"Template jargon buster","opengraphType":"article","opengraphUrl":"https://www.penguin.co.uk/about/work-with-us/cover-design-award/template-jargon-buster/","title":"Template jargon buster - Penguin Books UK | Official Site","twitterDescription":"","twitterImage":null,"twitterTitle":""},"contentBlocks":{"__typename":"ContentBlocks","isGutenberg":true,"blocks":[{"__typename":"ContentBlock","innerBlocks":[],"attributes":[{"__typename":"ContentBlockAttribute","name":"heading","value":"Template jargon buster"},{"__typename":"ContentBlockAttribute","name":"backgroundColor","value":"#ffffff"},{"__typename":"ContentBlockAttribute","name":"image","value":"{}"},{"__typename":"ContentBlockAttribute","name":"logoImage","value":"{}"}],"innerContent":[],"name":"prhuk/page-header","innerHTML":"","outerHTML":"","tagName":null},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[{"__typename":"ContentBlockAttribute","name":"level","value":"3"}],"innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"h-design-template\"\u003eDesign template\u003c/h3\u003e\n"],"name":"core/heading","innerHTML":"Design template","outerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"h-design-template\"\u003eDesign template\u003c/h3\u003e\n","tagName":"h3"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[],"innerContent":["\n\u003cp\u003eThe design template is used to piece the front, back and spine elements of the cover together. The template includes the front, the back and the spine in one, flattened layout – this is standard practice when supplying designs to a printer.\u003c/p\u003e\n"],"name":"core/paragraph","innerHTML":"The design template is used to piece the front, back and spine elements of the cover together. The template includes the front, the back and the spine in one, flattened layout – this is standard practice when supplying designs to a printer.","outerHTML":"\n\u003cp\u003eThe design template is used to piece the front, back and spine elements of the cover together. The template includes the front, the back and the spine in one, flattened layout – this is standard practice when supplying designs to a printer.\u003c/p\u003e\n","tagName":"p"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[],"innerContent":["\n\u003cp\u003eFor both the Penguin and the Puffin standard design templates the size of the book’s front is 129mm in width and 198mm in height. The book’s back is the same size as the front and the spine is 20mm, making a total layout size of 270mm wide by 198mm tall. In addition to the design area there needs to be an area of bleed added to the overall cover.\u0026nbsp;\u003c/p\u003e\n"],"name":"core/paragraph","innerHTML":"For both the Penguin and the Puffin standard design templates the size of the book’s front is 129mm in width and 198mm in height. The book’s back is the same size as the front and the spine is 20mm, making a total layout size of 270mm wide by 198mm tall. In addition to the design area there needs to be an area of bleed added to the overall cover.\u0026nbsp;","outerHTML":"\n\u003cp\u003eFor both the Penguin and the Puffin standard design templates the size of the book’s front is 129mm in width and 198mm in height. The book’s back is the same size as the front and the spine is 20mm, making a total layout size of 270mm wide by 198mm tall. In addition to the design area there needs to be an area of bleed added to the overall cover.\u0026nbsp;\u003c/p\u003e\n","tagName":"p"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[{"__typename":"ContentBlockAttribute","name":"level","value":"3"}],"innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"h-design-template-what-is-bleed\"\u003eDesign template – What is bleed?\u003c/h3\u003e\n"],"name":"core/heading","innerHTML":"Design template – What is bleed?","outerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"h-design-template-what-is-bleed\"\u003eDesign template – What is bleed?\u003c/h3\u003e\n","tagName":"h3"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[],"innerContent":["\n\u003cp\u003eAs printers will print several copies of one cover on a single, very large, sheet of paper and then trim those covers out of the large sheet, bleed is needed as part of the cover design. Bleed is extra artwork that extends past the edge of the cover and it gives the printer a margin of error when they come to trim the cover.\u003c/p\u003e\n"],"name":"core/paragraph","innerHTML":"As printers will print several copies of one cover on a single, very large, sheet of paper and then trim those covers out of the large sheet, bleed is needed as part of the cover design. Bleed is extra artwork that extends past the edge of the cover and it gives the printer a margin of error when they come to trim the cover.","outerHTML":"\n\u003cp\u003eAs printers will print several copies of one cover on a single, very large, sheet of paper and then trim those covers out of the large sheet, bleed is needed as part of the cover design. Bleed is extra artwork that extends past the edge of the cover and it gives the printer a margin of error when they come to trim the cover.\u003c/p\u003e\n","tagName":"p"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[],"innerContent":["\n\u003cp\u003eTherefore your design should extend out past the edge of the template by 3mm on the width and the height.\u003c/p\u003e\n"],"name":"core/paragraph","innerHTML":"Therefore your design should extend out past the edge of the template by 3mm on the width and the height.","outerHTML":"\n\u003cp\u003eTherefore your design should extend out past the edge of the template by 3mm on the width and the height.\u003c/p\u003e\n","tagName":"p"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[],"innerContent":["\n\u003cp\u003e\u003ca href=\"https://wp.penguin.co.uk/wp-content/uploads/2023/10/Penguin-Standard-Template.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eSee the template\u003c/a\u003e to help understand how bleed is applied to artwork.\u003c/p\u003e\n"],"name":"core/paragraph","innerHTML":"\u003ca href=\"https://wp.penguin.co.uk/wp-content/uploads/2023/10/Penguin-Standard-Template.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eSee the template\u003c/a\u003e to help understand how bleed is applied to artwork.","outerHTML":"\n\u003cp\u003e\u003ca href=\"https://wp.penguin.co.uk/wp-content/uploads/2023/10/Penguin-Standard-Template.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eSee the template\u003c/a\u003e to help understand how bleed is applied to artwork.\u003c/p\u003e\n","tagName":"p"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[{"__typename":"ContentBlockAttribute","name":"level","value":"3"}],"innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"h-design-template-what-are-crop-marks\"\u003eDesign template – What are crop marks?\u003c/h3\u003e\n"],"name":"core/heading","innerHTML":"Design template – What are crop marks?","outerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"h-design-template-what-are-crop-marks\"\u003eDesign template – What are crop marks?\u003c/h3\u003e\n","tagName":"h3"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[],"innerContent":["\n\u003cp\u003eCrop marks – also called trim marks – are thin lines placed at the corners of the design template that indicate, to the printer, where the finished cover should be\u0026nbsp;trimmed\u0026nbsp;to the finished size of the\u0026nbsp;book on the shelves. Here’s an\u0026nbsp;\u003ca href=\"https://wp.penguin.co.uk/wp-content/uploads/2022/01/Design-template20explained.pdf\"\u003eillustrative example\u003c/a\u003e.\u003c/p\u003e\n"],"name":"core/paragraph","innerHTML":"Crop marks – also called trim marks – are thin lines placed at the corners of the design template that indicate, to the printer, where the finished cover should be\u0026nbsp;trimmed\u0026nbsp;to the finished size of the\u0026nbsp;book on the shelves. Here’s an\u0026nbsp;\u003ca href=\"https://wp.penguin.co.uk/wp-content/uploads/2022/01/Design-template20explained.pdf\"\u003eillustrative example\u003c/a\u003e.","outerHTML":"\n\u003cp\u003eCrop marks – also called trim marks – are thin lines placed at the corners of the design template that indicate, to the printer, where the finished cover should be\u0026nbsp;trimmed\u0026nbsp;to the finished size of the\u0026nbsp;book on the shelves. Here’s an\u0026nbsp;\u003ca href=\"https://wp.penguin.co.uk/wp-content/uploads/2022/01/Design-template20explained.pdf\"\u003eillustrative example\u003c/a\u003e.\u003c/p\u003e\n","tagName":"p"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[],"innerContent":["\n\u003cp\u003e\u003ca href=\"https://wp.penguin.co.uk/wp-content/uploads/2023/10/Penguin-Standard-Template.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eSee the template\u003c/a\u003e to help understand how crop marks are applied to artwork.\u003c/p\u003e\n"],"name":"core/paragraph","innerHTML":"\u003ca href=\"https://wp.penguin.co.uk/wp-content/uploads/2023/10/Penguin-Standard-Template.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eSee the template\u003c/a\u003e to help understand how crop marks are applied to artwork.","outerHTML":"\n\u003cp\u003e\u003ca href=\"https://wp.penguin.co.uk/wp-content/uploads/2023/10/Penguin-Standard-Template.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eSee the template\u003c/a\u003e to help understand how crop marks are applied to artwork.\u003c/p\u003e\n","tagName":"p"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[{"__typename":"ContentBlockAttribute","name":"level","value":"3"}],"innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"h-are-there-any-restrictions-to-the-fonts-i-can-use-in-my-design\"\u003eAre there any restrictions to the fonts I can use in my design?\u003c/h3\u003e\n"],"name":"core/heading","innerHTML":"Are there any restrictions to the fonts I can use in my design?","outerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"h-are-there-any-restrictions-to-the-fonts-i-can-use-in-my-design\"\u003eAre there any restrictions to the fonts I can use in my design?\u003c/h3\u003e\n","tagName":"h3"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[],"innerContent":["\n\u003cp\u003eYou can use any font that you wish in your design.\u003c/p\u003e\n"],"name":"core/paragraph","innerHTML":"You can use any font that you wish in your design.","outerHTML":"\n\u003cp\u003eYou can use any font that you wish in your design.\u003c/p\u003e\n","tagName":"p"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[],"innerContent":["\n\u003cp\u003eThe normal copyright rules around font usage apply to your work and it’s your sole responsibility to ensure that you have the correct permissions to use them in your design.\u003c/p\u003e\n"],"name":"core/paragraph","innerHTML":"The normal copyright rules around font usage apply to your work and it’s your sole responsibility to ensure that you have the correct permissions to use them in your design.","outerHTML":"\n\u003cp\u003eThe normal copyright rules around font usage apply to your work and it’s your sole responsibility to ensure that you have the correct permissions to use them in your design.\u003c/p\u003e\n","tagName":"p"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[{"__typename":"ContentBlockAttribute","name":"level","value":"3"}],"innerContent":["\n\u003ch3 class=\"wp-block-heading\" id=\"h-i-don-t-have-the-fonts-that-are-specified-on-the-templates-can-i-use-an-alternative-font-that-is-closely-matched\"\u003eI don’t have the fonts that are specified on the templates, can I use an alternative font that is closely matched?\u003c/h3\u003e\n"],"name":"core/heading","innerHTML":"I don’t have the fonts that are specified on the templates, can I use an alternative font that is closely matched?","outerHTML":"\n\u003ch3 class=\"wp-block-heading\" id=\"h-i-don-t-have-the-fonts-that-are-specified-on-the-templates-can-i-use-an-alternative-font-that-is-closely-matched\"\u003eI don’t have the fonts that are specified on the templates, can I use an alternative font that is closely matched?\u003c/h3\u003e\n","tagName":"h3"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[],"innerContent":["\n\u003cp\u003eYes, you can use an alternative font as long as you have the correct permissions to use it.\u003c/p\u003e\n"],"name":"core/paragraph","innerHTML":"Yes, you can use an alternative font as long as you have the correct permissions to use it.","outerHTML":"\n\u003cp\u003eYes, you can use an alternative font as long as you have the correct permissions to use it.\u003c/p\u003e\n","tagName":"p"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[{"__typename":"ContentBlockAttribute","name":"opacity","value":"css"}],"innerContent":["\n\u003chr class=\"wp-block-separator has-css-opacity\"/\u003e\n"],"name":"core/separator","innerHTML":null,"outerHTML":"\n\u003chr class=\"wp-block-separator has-css-opacity\"/\u003e\n","tagName":"hr"},{"__typename":"ContentBlock","innerBlocks":[],"attributes":[{"__typename":"ContentBlockAttribute","name":"formName","value":"Design Awards newsletter"},{"__typename":"ContentBlockAttribute","name":"iterableDivision","value":"Brand"},{"__typename":"ContentBlockAttribute","name":"iterableBrand","value":"Design Awards"},{"__typename":"ContentBlockAttribute","name":"heading","value":"Sign up to the Cover Design Award newsletter"},{"__typename":"ContentBlockAttribute","name":"description","value":"for news, creative inspiration and opportunities in design"},{"__typename":"ContentBlockAttribute","name":"legalText","value":"\u003cp\u003eBy signing up, I confirm that I'm over 16. To find out what personal data we collect and how we use it, please visit our \u003ca href=\"https://www.penguin.co.uk/company/about-us/notices/privacy-policy.html\"\u003e\u003cu\u003ePrivacy Policy\u003c/u\u003e\u003c/a\u003e\u003c/p\u003e\r\n"},{"__typename":"ContentBlockAttribute","name":"successHeading","value":"Thanks for signing up!"},{"__typename":"ContentBlockAttribute","name":"successText","value":" "},{"__typename":"ContentBlockAttribute","name":"formAction","value":"cover_design_award_oct_21_sign_up_form"},{"__typename":"ContentBlockAttribute","name":"inputName","value":"email_10199"},{"__typename":"ContentBlockAttribute","name":"fillAvailableSpace","value":"true"},{"__typename":"ContentBlockAttribute","name":"image","value":"null"}],"innerContent":[],"name":"prhuk/newsletter-signup","innerHTML":"","outerHTML":"","tagName":null}]},"title":"Template jargon buster","hideNewsletter":true,"hideTitle":true,"slug":"template-jargon-buster","hero":{"__typename":"NodeWithHeroImageToMediaItemConnectionEdge","node":{"__typename":"MediaItem","altText":"","mediaDetails":{"__typename":"MediaDetails","height":4228,"width":15945,"sizes":null},"sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-website-banner-copy.png"}},"heroMobile":{"__typename":"NodeWithHeroImageToMediaItemConnectionEdge","node":{"__typename":"MediaItem","mediaDetails":{"__typename":"MediaDetails","height":400,"width":824,"sizes":[{"__typename":"MediaSize","height":"150","width":"150","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-150x150.png","name":"thumbnail"},{"__typename":"MediaSize","height":"146","width":"300","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-300x146.png","name":"medium"},{"__typename":"MediaSize","height":"373","width":"768","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-768x373.png","name":"medium_large"},{"__typename":"MediaSize","height":"216","width":"384","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-384x216.png","name":"prhuk-384x216-cc"},{"__typename":"MediaSize","height":"400","width":"768","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-768x400.png","name":"prhuk-768x432-cc"},{"__typename":"MediaSize","height":"301","width":"535","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-535x301.png","name":"prhuk-535x301-cc"},{"__typename":"MediaSize","height":"376","width":"668","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-668x376.png","name":"prhuk-668x376-cc"},{"__typename":"MediaSize","height":"40","width":"40","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-40x40.png","name":"menu-icon"},{"__typename":"MediaSize","height":"216","width":"320","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-320x216.png","name":"featured-image-sm"},{"__typename":"MediaSize","height":"400","width":"768","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-768x400.png","name":"featured-image-md"},{"__typename":"MediaSize","height":"240","width":"824","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-824x240.png","name":"author-hero"},{"__typename":"MediaSize","height":"400","width":"768","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-768x400.png","name":"author-hero-mobile"},{"__typename":"MediaSize","height":"400","width":"675","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-675x400.png","name":"author-avatar"},{"__typename":"MediaSize","height":"120","width":"120","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-120x120.png","name":"author-menu"},{"__typename":"MediaSize","height":"240","width":"360","sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner-360x240.png","name":"article-card-feature-small"}]},"sourceUrl":"https://wp.penguin.co.uk/wp-content/uploads/2025/02/CDA-mobile-banner.png"}},"parentId":"cG9zdDoxMzk1NA=="},"promoBar":[{"__typename":"SitePromotionSettings","background_color":"#ff6600","content":"The Penguin Podcast is back! 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