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searchaux" style="display:none">Overview of timeline of Instagram</div> <p class="mw-empty-elt"> </p> <div class="mw-heading mw-heading2"><h2 id="Timeline">Timeline</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Timeline_of_Instagram&action=edit&section=1" title="Edit section: Timeline"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <table class="wikitable sortable" border="1"> <tbody><tr> <th>Year</th> <th>Month and date</th> <th>Event type</th> <th>Details </th></tr> <tr> <td>2009</td> <td>October 21</td> <td>Product</td> <td><a href="/wiki/Kevin_Systrom" title="Kevin Systrom">Kevin Systrom</a> starts working on the project with the name <i>Burbn</i>.<sup id="cite_ref-1" class="reference"><a href="#cite_note-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2010</td> <td>March 5</td> <td>Funding</td> <td>Systrom closes a US$500,000 <a href="/wiki/Seed_funding" class="mw-redirect" title="Seed funding">seed funding</a> round with Baseline Ventures and <a href="/wiki/Andreessen_Horowitz" title="Andreessen Horowitz">Andreessen Horowitz</a> while working on Burbn.<sup id="cite_ref-tcmar2010_2-0" class="reference"><a href="#cite_note-tcmar2010-2"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2010</td> <td>May 19</td> <td>Team</td> <td><a href="/wiki/Mike_Krieger" title="Mike Krieger">Mike Krieger</a> joins the <i>Burbn</i> project<sup id="cite_ref-3" class="reference"><a href="#cite_note-3"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2010</td> <td>October 6</td> <td>Product</td> <td><i>Burbn</i> is rebranded to its current name <i>Instagram</i> (from Systrom and Krieger) with the aim of facilitating communication through images.<sup id="cite_ref-TCLaunch_4-0" class="reference"><a href="#cite_note-TCLaunch-4"><span class="cite-bracket">[</span>4<span class="cite-bracket">]</span></a></sup> Over 25,000 users registered on launch day, and over 100,000 in a week since launch.<sup id="cite_ref-MyUser_Mashable.com_April_15_2016c_5-0" class="reference"><a href="#cite_note-MyUser_Mashable.com_April_15_2016c-5"><span class="cite-bracket">[</span>5<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-6" class="reference"><a href="#cite_note-6"><span class="cite-bracket">[</span>6<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2010</td> <td>December 12</td> <td>Growth</td> <td>Instagram surpasses 1 million registrations.<sup id="cite_ref-MyUser_Wersm.com_April_15_2016c_7-0" class="reference"><a href="#cite_note-MyUser_Wersm.com_April_15_2016c-7"><span class="cite-bracket">[</span>7<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2011</td> <td>January</td> <td>Product</td> <td>Instagram adds <a href="/wiki/Hashtag" title="Hashtag">hashtags</a> to help users discover both photographs and each other.<sup id="cite_ref-igjan2011_8-0" class="reference"><a href="#cite_note-igjan2011-8"><span class="cite-bracket">[</span>8<span class="cite-bracket">]</span></a></sup> Instagram encourages users to make tags both specific and relevant, rather than tagging generic words like "photo", to make photographs stand out and to attract like-minded Instagram users.<sup id="cite_ref-Instagram_Blog_9-0" class="reference"><a href="#cite_note-Instagram_Blog-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2011</td> <td>February 2</td> <td>Funding</td> <td>Instagram has raised US$7 million in <a href="/wiki/Series_A_round" title="Series A round">Series A</a> funding from a variety of investors, including <a href="/wiki/Benchmark_Capital" class="mw-redirect" title="Benchmark Capital">Benchmark Capital</a>, <a href="/wiki/Jack_Dorsey" title="Jack Dorsey">Jack Dorsey</a>, <a href="/wiki/Chris_Sacca" title="Chris Sacca">Chris Sacca</a> (through Capital fund), and <a href="/wiki/Adam_D%27Angelo" title="Adam D'Angelo">Adam D'Angelo</a>.<sup id="cite_ref-tcfeb2011_10-0" class="reference"><a href="#cite_note-tcfeb2011-10"><span class="cite-bracket">[</span>10<span class="cite-bracket">]</span></a></sup> The deal values Instagram at around $25 million.<sup id="cite_ref-fortune12_11-0" class="reference"><a href="#cite_note-fortune12-11"><span class="cite-bracket">[</span>11<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2011</td> <td>June</td> <td>Growth</td> <td>Instagram hits 5 million <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-constine_maus_12-0" class="reference"><a href="#cite_note-constine_maus-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2011</td> <td>September</td> <td>Growth</td> <td>Instagram hits 10 million <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-constine_maus_12-1" class="reference"><a href="#cite_note-constine_maus-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2011</td> <td>September</td> <td>Product</td> <td>Version 2.0 of Instagram goes live in the App Store (iOS) and included new and live <a href="/wiki/Photographic_filter" title="Photographic filter">filters</a>, instant <a href="/wiki/Tilt%E2%80%93shift_photography" title="Tilt–shift photography">tilt–shift</a>, high resolution photographs, optional borders, one-click rotation, and an updated icon.<sup id="cite_ref-igsept20112_13-0" class="reference"><a href="#cite_note-igsept20112-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2012</td> <td>April 3</td> <td>Product</td> <td>Instagram is released for the <a href="/wiki/Android_(operating_system)" title="Android (operating system)">Android operating system</a> with support starting at <a href="/wiki/Android_Froyo" title="Android Froyo">version 2.2 "Froyo"</a>,<sup id="cite_ref-androidarrives_14-0" class="reference"><a href="#cite_note-androidarrives-14"><span class="cite-bracket">[</span>14<span class="cite-bracket">]</span></a></sup> and it is downloaded more than one million times in less than one day.<sup id="cite_ref-1million_1day_15-0" class="reference"><a href="#cite_note-1million_1day-15"><span class="cite-bracket">[</span>15<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2012</td> <td>April 5</td> <td>Funding</td> <td>Instagram raises US$50 million from venture capitalists for a share of the company; the process values Instagram at US$500 million.<sup id="cite_ref-fortune12_11-1" class="reference"><a href="#cite_note-fortune12-11"><span class="cite-bracket">[</span>11<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-16" class="reference"><a href="#cite_note-16"><span class="cite-bracket">[</span>16<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2012</td> <td>April 9</td> <td>Acquisitions</td> <td>Facebook acquires Instagram for approximately US$1 billion in cash and stock.<sup id="cite_ref-17" class="reference"><a href="#cite_note-17"><span class="cite-bracket">[</span>17<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-Facebook_18-0" class="reference"><a href="#cite_note-Facebook-18"><span class="cite-bracket">[</span>18<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2012</td> <td>April 30</td> <td>Growth</td> <td>Instagram hits 50 million <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-constine_maus_12-2" class="reference"><a href="#cite_note-constine_maus-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2012</td> <td>June</td> <td>Competition</td> <td><a href="/wiki/Vine_(service)" title="Vine (service)">Vine (service)</a>, a short-form video sharing service, launches. It was acquired by <a href="/wiki/Twitter" title="Twitter">Twitter</a> in October that year.<sup id="cite_ref-19" class="reference"><a href="#cite_note-19"><span class="cite-bracket">[</span>19<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2012</td> <td>December 17</td> <td>Product</td> <td>Instagram updates its Terms of Service, granting itself the right – starting on January 16, 2013 – to sell users' photos to third parties without notification or compensation.<sup id="cite_ref-bbc1_20-0" class="reference"><a href="#cite_note-bbc1-20"><span class="cite-bracket">[</span>20<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-wsj-tos_21-0" class="reference"><a href="#cite_note-wsj-tos-21"><span class="cite-bracket">[</span>21<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2013</td> <td>February</td> <td>Growth</td> <td>Instagram hits 100 million <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-constine_maus_12-3" class="reference"><a href="#cite_note-constine_maus-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2013</td> <td>May</td> <td>Product</td> <td>Instagram introduces photo tagging and "Photos of You," a new tab on a user's profile listing every picture he or she is tagged in.<sup id="cite_ref-MyUser_Https:_April_15_2016c_22-0" class="reference"><a href="#cite_note-MyUser_Https:_April_15_2016c-22"><span class="cite-bracket">[</span>22<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2013</td> <td>June 13</td> <td>Product</td> <td>Instagram launches video sharing.<sup id="cite_ref-TCvideosharing_23-0" class="reference"><a href="#cite_note-TCvideosharing-23"><span class="cite-bracket">[</span>23<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2013</td> <td>July</td> <td>Product</td> <td>Instagram makes it easier to share posts by adding links to embed photos and videos.<sup id="cite_ref-MyUser_Https:_April_15_2016c_22-1" class="reference"><a href="#cite_note-MyUser_Https:_April_15_2016c-22"><span class="cite-bracket">[</span>22<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-24" class="reference"><a href="#cite_note-24"><span class="cite-bracket">[</span>24<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2013</td> <td>September</td> <td>Growth</td> <td>Instagram hits 150 million <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-constine_maus_12-4" class="reference"><a href="#cite_note-constine_maus-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2013</td> <td>October</td> <td>Controversy</td> <td>Instagram deletes the account of Canadian photographer <a href="/wiki/Petra_Collins" title="Petra Collins">Petra Collins</a> after Collins posted a photo of herself in which pubic hair was visible beneath her bikini bottom.<sup id="cite_ref-Collins1_25-0" class="reference"><a href="#cite_note-Collins1-25"><span class="cite-bracket">[</span>25<span class="cite-bracket">]</span></a></sup> Collins claims the account deletion was unfounded because it did not break any of Instagram's terms and conditions.<sup id="cite_ref-26" class="reference"><a href="#cite_note-26"><span class="cite-bracket">[</span>26<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2013</td> <td>November</td> <td>Controversy</td> <td>Instagram acts in response to a 2013 investigation from the <a href="/wiki/BBC" title="BBC">BBC</a> regarding the role of Instagram in sales of illicit drugs. The BBC had discovered that users, mostly located in the US, were posting images of drugs they were selling and then completing transactions via instant messaging applications such as <a href="/wiki/WhatsApp" title="WhatsApp">WhatsApp Messenger</a>. Corresponding hashtags are blocked as part of the company's response.<sup id="cite_ref-27" class="reference"><a href="#cite_note-27"><span class="cite-bracket">[</span>27<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2013</td> <td>November</td> <td>Product</td> <td>Instagram introduces <a href="/wiki/Sponsored_post" title="Sponsored post">sponsored post</a> advertising targeting US users.<sup id="cite_ref-wsj-ads1_28-0" class="reference"><a href="#cite_note-wsj-ads1-28"><span class="cite-bracket">[</span>28<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-29" class="reference"><a href="#cite_note-29"><span class="cite-bracket">[</span>29<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2013</td> <td>December</td> <td>Team</td> <td><a href="/wiki/Snapchat" title="Snapchat">Snapchat</a> announces that it will poach <a href="/wiki/Emily_White_(businessperson)" class="mw-redirect" title="Emily White (businessperson)">Emily White</a>, director of business operations of Instagram. Emily White will move to Snapchat in January.<sup id="cite_ref-MyUser_The_Wall_Street_Journal_September_7_2016c_30-0" class="reference"><a href="#cite_note-MyUser_The_Wall_Street_Journal_September_7_2016c-30"><span class="cite-bracket">[</span>30<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2013</td> <td>December 12</td> <td>Product</td> <td>Instagram adds Direct, a feature that allows users to send photos to specific people directly from the app. Instagram's primary intention with the Direct feature is to compete against messaging services, including <a href="/wiki/Snapchat" title="Snapchat">Snapchat</a>.<sup id="cite_ref-31" class="reference"><a href="#cite_note-31"><span class="cite-bracket">[</span>31<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-32" class="reference"><a href="#cite_note-32"><span class="cite-bracket">[</span>32<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2014</td> <td>March</td> <td>Growth</td> <td>Instagram hits 200 million <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-constine_maus_12-5" class="reference"><a href="#cite_note-constine_maus-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2014</td> <td>June</td> <td>Product</td> <td>Instagram launches new series of editing tools – allowing users to minutely customize image characteristics like brightness, contrast, highlights, and shadows.<sup id="cite_ref-insta-editing_33-0" class="reference"><a href="#cite_note-insta-editing-33"><span class="cite-bracket">[</span>33<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2014</td> <td>August</td> <td>Team</td> <td>The company's Global Head of Business and Brand Development – a new position for Instagram – is announced. Facebook's former Regional Director James Quarles was assigned the role.<sup id="cite_ref-34" class="reference"><a href="#cite_note-34"><span class="cite-bracket">[</span>34<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2014</td> <td>August 21</td> <td>Product</td> <td>Instagram makes itself more advertising-friendly by introducing a suite of business tools aimed at brands which offer insights and analytics related to their use of the image-sharing network.<sup id="cite_ref-InstaAds_35-0" class="reference"><a href="#cite_note-InstaAds-35"><span class="cite-bracket">[</span>35<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2014</td> <td>December</td> <td>Growth</td> <td>Instagram hits 300 million <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-MyUser_Time.com_September_11_2016c_36-0" class="reference"><a href="#cite_note-MyUser_Time.com_September_11_2016c-36"><span class="cite-bracket">[</span>36<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2015</td> <td>January</td> <td>Controversy</td> <td>In a similar incident to Collins's, Instagram deletes Australian Photography and Fashion Agency Sticks and Stones Agency's Instagram account because of a photograph including pubic hair sticking out of bikini bottoms.<sup id="cite_ref-37" class="reference"><a href="#cite_note-37"><span class="cite-bracket">[</span>37<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2015</td> <td>June</td> <td>Product</td> <td>Instagram bolsters up its advertising capabilities, testing ad formats that prompt users to do things such as installing an app, signing up for an email newsletter, or link to a retailer's site to purchase a product.<sup id="cite_ref-wsj-ads_38-0" class="reference"><a href="#cite_note-wsj-ads-38"><span class="cite-bracket">[</span>38<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2015</td> <td>June</td> <td>Product</td> <td>Desktop website redesigned to look consistent with the mobile web site and app. </td></tr> <tr> <td>2015</td> <td>September 9</td> <td>Product</td> <td>Instagram allows 30-second ads for all advertisers – twice the 15-second limit given for users.<sup id="cite_ref-MyUser_Marketingland.com_April_15_2016c_39-0" class="reference"><a href="#cite_note-MyUser_Marketingland.com_April_15_2016c-39"><span class="cite-bracket">[</span>39<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2015</td> <td>September</td> <td>International</td> <td>Instagram ads go global.<sup id="cite_ref-instagram-global_40-0" class="reference"><a href="#cite_note-instagram-global-40"><span class="cite-bracket">[</span>40<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2015</td> <td>September</td> <td>Growth</td> <td>Instagram hits 400 million <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-MyUser_Time.com_September_11_2016c_36-1" class="reference"><a href="#cite_note-MyUser_Time.com_September_11_2016c-36"><span class="cite-bracket">[</span>36<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2015</td> <td>October</td> <td>Product</td> <td>Instagram launches Boomerang,<sup id="cite_ref-41" class="reference"><a href="#cite_note-41"><span class="cite-bracket">[</span>41<span class="cite-bracket">]</span></a></sup> an app where the user shoots a one-second burst of five photos that is turned into a silent video that plays forwards and then reverses in a loop.<sup id="cite_ref-42" class="reference"><a href="#cite_note-42"><span class="cite-bracket">[</span>42<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2015</td> <td>November 17</td> <td>Product</td> <td>Instagram kills off support from feed-reading applications.<sup id="cite_ref-MyUser_Techcrunch.com_April_15_2016c_43-0" class="reference"><a href="#cite_note-MyUser_Techcrunch.com_April_15_2016c-43"><span class="cite-bracket">[</span>43<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>February</td> <td>Product</td> <td>Instagram starts enabling users to easily switch between multiple accounts.<sup id="cite_ref-tc-multiple_44-0" class="reference"><a href="#cite_note-tc-multiple-44"><span class="cite-bracket">[</span>44<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>February 11</td> <td>Product</td> <td>View counter added to videos. Views were counted since November 19th, 2015, meaning videos posted prior to that date lack the view count data.<sup id="cite_ref-45" class="reference"><a href="#cite_note-45"><span class="cite-bracket">[</span>45<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-46" class="reference"><a href="#cite_note-46"><span class="cite-bracket">[</span>46<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>March</td> <td>Controversy</td> <td>Tech blogger Jad Ismail claims he has discovered over one million porn films on Instagram.<sup id="cite_ref-47" class="reference"><a href="#cite_note-47"><span class="cite-bracket">[</span>47<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>March 15</td> <td>Product</td> <td>Instagram switches its feed from chronological to algorithmically-driven best posts first.<sup id="cite_ref-TCFeed_48-0" class="reference"><a href="#cite_note-TCFeed-48"><span class="cite-bracket">[</span>48<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>May 11</td> <td>Product</td> <td>Instagram introduces a new look as well as an updated icon and app design for Instagram. Inspired by the previous app icon, the new icon represents a simpler camera and the rainbow lives on in gradient form.<sup id="cite_ref-49" class="reference"><a href="#cite_note-49"><span class="cite-bracket">[</span>49<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>May</td> <td>Product</td> <td>Instagram announces that it will launch new business tools – including analytics that allow users to see audience demographics, post impressions, and reach.<sup id="cite_ref-insta-analytics_50-0" class="reference"><a href="#cite_note-insta-analytics-50"><span class="cite-bracket">[</span>50<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-MyUser_Blog.business.instagram.com_September_11_2016c_51-0" class="reference"><a href="#cite_note-MyUser_Blog.business.instagram.com_September_11_2016c-51"><span class="cite-bracket">[</span>51<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>June</td> <td>Growth</td> <td>Instagram announces that it has over 500 million <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-constine_maus_12-6" class="reference"><a href="#cite_note-constine_maus-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>June</td> <td>Product</td> <td>Instagram announces instant translation feature.<sup id="cite_ref-time-translation_52-0" class="reference"><a href="#cite_note-time-translation-52"><span class="cite-bracket">[</span>52<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>June</td> <td>Product</td> <td><a href="/wiki/Application_programming_interface" class="mw-redirect" title="Application programming interface">API</a> restrictions such as shutdown of feeds and restricted access to "followers"/"following" lists, and naming restriction for third-party applications to prohibit the text strings "insta" and "gram". The earliest announcements of these date back to November 2015.<sup id="cite_ref-53" class="reference"><a href="#cite_note-53"><span class="cite-bracket">[</span>53<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>July</td> <td>Product</td> <td>Instagram announces that it will start allowing users to filter out comment streams – giving users the choice about which comments are acceptable or not for themselves. It also starts allowing users the opportunity to entirely turn off comments.<sup id="cite_ref-MyUser_The_Washington_Post_September_7_2016c_54-0" class="reference"><a href="#cite_note-MyUser_The_Washington_Post_September_7_2016c-54"><span class="cite-bracket">[</span>54<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>August 2</td> <td>Product</td> <td>Instagram launches Instagram Stories. The product works like Snapchat Stories: users can post 24-hour ephemeral photo and video slideshows that disappear.<sup id="cite_ref-55" class="reference"><a href="#cite_note-55"><span class="cite-bracket">[</span>55<span class="cite-bracket">]</span></a></sup> Instagram CEO Kevin Systrom openly admits that the feature is copied from Snapchat, based on the success of Snapchat stories.<sup id="cite_ref-56" class="reference"><a href="#cite_note-56"><span class="cite-bracket">[</span>56<span class="cite-bracket">]</span></a></sup> The feature is viewed as part of Instagram's goal of attracting users away from Snapchat.<sup id="cite_ref-57" class="reference"><a href="#cite_note-57"><span class="cite-bracket">[</span>57<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>August</td> <td>Product</td> <td>Instagram brings in Image Zoom, allowing users to zoom into images.<sup id="cite_ref-wsj-zoom_58-0" class="reference"><a href="#cite_note-wsj-zoom-58"><span class="cite-bracket">[</span>58<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>September</td> <td>Product</td> <td>Instagram removes the Photo Maps feature from its mobile apps, claiming that the feature was not widely used on the platform.<sup id="cite_ref-59" class="reference"><a href="#cite_note-59"><span class="cite-bracket">[</span>59<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>October 13</td> <td>Product</td> <td>Instagram launches a desktop client for the first time on the <a href="/wiki/Windows_10" title="Windows 10">Windows 10</a> platform, which can be downloaded via the Windows Store. </td></tr> <tr> <td>2016</td> <td>November 21</td> <td>Product</td> <td>Instagram launches live video, which allows users to broadcast live on Instagram, for up to one hour. Live videos on Instagram are not preserved, and are removed from the service once a user is done broadcasting. Instagram also launches disappearing photos and videos for the Instagram Direct feature on the same day, and images and videos sent using this method disappear after a certain amount of time.<sup id="cite_ref-60" class="reference"><a href="#cite_note-60"><span class="cite-bracket">[</span>60<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-61" class="reference"><a href="#cite_note-61"><span class="cite-bracket">[</span>61<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>December 6</td> <td>Product</td> <td>Ability to mark comments as liked (initially on mobile apps only)<sup id="cite_ref-62" class="reference"><a href="#cite_note-62"><span class="cite-bracket">[</span>62<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2016</td> <td>December 15</td> <td>Growth</td> <td>Instagram announces that it has over 600 million <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-63" class="reference"><a href="#cite_note-63"><span class="cite-bracket">[</span>63<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2017 </td> <td>February 22 </td> <td>Product </td> <td>Instagram launches a feature allowing users to post multiple photos in one post, in a slideshow-like fashion.<sup id="cite_ref-64" class="reference"><a href="#cite_note-64"><span class="cite-bracket">[</span>64<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2017 </td> <td>May 4 </td> <td>Product </td> <td>Ability to upload pictures from mobile website introduced, but not yet videos.<sup id="cite_ref-65" class="reference"><a href="#cite_note-65"><span class="cite-bracket">[</span>65<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-66" class="reference"><a href="#cite_note-66"><span class="cite-bracket">[</span>66<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2017 </td> <td>June 13 </td> <td>Product </td> <td>Archive posts on profile. Allowing users to not permanently delete posts but with the archive feature remove or reintroduce posts later without losing likes and comments. <sup id="cite_ref-67" class="reference"><a href="#cite_note-67"><span class="cite-bracket">[</span>67<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2017 </td> <td>August 15 </td> <td>Product </td> <td>Threaded comments introduced. Previously, comments under posts were chronological, linear, and not structured, where responding to a user was only done through "@username" mentioning.<sup id="cite_ref-68" class="reference"><a href="#cite_note-68"><span class="cite-bracket">[</span>68<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2017 </td> <td>September </td> <td>Competition </td> <td><a href="/wiki/TikTok" title="TikTok">TikTok</a>, a short video sharing service and social media service, launches.<sup id="cite_ref-69" class="reference"><a href="#cite_note-69"><span class="cite-bracket">[</span>69<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2017 </td> <td>December 12 </td> <td>Product </td> <td>Ability to follow hashtags in addition to users<sup id="cite_ref-70" class="reference"><a href="#cite_note-70"><span class="cite-bracket">[</span>70<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2018 </td> <td>April 25th </td> <td>Product </td> <td><a href="/wiki/Data_portability" title="Data portability">Data portability</a> export options, allowing users to download an <a href="/wiki/Archive_file" title="Archive file">archive</a> of their account data, as mandated by the <a href="/wiki/General_Data_Protection_Regulations" class="mw-redirect" title="General Data Protection Regulations">General Data Protection Regulations</a>.<sup id="cite_ref-71" class="reference"><a href="#cite_note-71"><span class="cite-bracket">[</span>71<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2018 </td> <td>May 22 </td> <td>Product </td> <td>Instagram introduces the new "mute" feature that allows users to hide posts from certain users on their feed without unfollowing the account.<a rel="nofollow" class="external free" href="https://theinstanderapp.com/">https://theinstanderapp.com/</a> </td></tr> <tr> <td>2018 </td> <td>June 20 </td> <td>Product </td> <td>Instagram announces the launch of IGTV, a video platform intended to compete against <a href="/wiki/YouTube" title="YouTube">YouTube</a>. Users will now be able to upload videos of up to 10 minutes, while creators and accounts with larger audiences can upload videos of up to one hour. IGTV will have a dedicated button in the Instagram app, in addition to a standalone app released that same day.<sup id="cite_ref-72" class="reference"><a href="#cite_note-72"><span class="cite-bracket">[</span>72<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2018 </td> <td>June 26 </td> <td>Product </td> <td>Instagram announces the ability to voice call and video chat through the direct messaging feature on the platform.<sup id="cite_ref-i694_73-0" class="reference"><a href="#cite_note-i694-73"><span class="cite-bracket">[</span>73<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-z173_74-0" class="reference"><a href="#cite_note-z173-74"><span class="cite-bracket">[</span>74<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2018 </td> <td>June </td> <td>Growth </td> <td>Instagram announces that it has over 1 billion <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-:0_75-0" class="reference"><a href="#cite_note-:0-75"><span class="cite-bracket">[</span>75<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2019 </td> <td>May 19 </td> <td>Product </td> <td>Instagram announces "Shops" allowing for a virtual storefront on the app where users can buy and sell things completely within the app.<sup id="cite_ref-76" class="reference"><a href="#cite_note-76"><span class="cite-bracket">[</span>76<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2019 </td> <td>October </td> <td>Product </td> <td>Instagram removes the "Following" activity tab where users could see what the other users they were following would like, comment on and other such activities. </td></tr> <tr> <td>2020 </td> <td>May </td> <td>Product </td> <td>Instagram launches new "Guides" feature enables users to engage with wellness-focused creators to take part in mental health discussion.<sup id="cite_ref-77" class="reference"><a href="#cite_note-77"><span class="cite-bracket">[</span>77<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2021 </td> <td>October </td> <td>Product </td> <td>Instagram drops the IGTV tab and revamps its video format.<sup id="cite_ref-78" class="reference"><a href="#cite_note-78"><span class="cite-bracket">[</span>78<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2021 </td> <td>November </td> <td>Product </td> <td>Instagram adds option to remove single photos from carousels.<sup id="cite_ref-Golob_2021_x086_79-0" class="reference"><a href="#cite_note-Golob_2021_x086-79"><span class="cite-bracket">[</span>79<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2021 </td> <td>December </td> <td>Growth </td> <td>Instagram reaches over 2 billion <a href="/wiki/Monthly_active_users" class="mw-redirect" title="Monthly active users">monthly active users</a>.<sup id="cite_ref-:0_75-1" class="reference"><a href="#cite_note-:0-75"><span class="cite-bracket">[</span>75<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2023 </td> <td>January </td> <td>Product </td> <td>In addition to the Story Highlights feature, Instagram is also introducing a new feature called "Live Story Replay." This allows users to save their live stories and watch them again at a later time, as well as share them with others.<sup id="cite_ref-80" class="reference"><a href="#cite_note-80"><span class="cite-bracket">[</span>80<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2023 </td> <td>February </td> <td>Product </td> <td><a href="/wiki/Meta_Platforms" title="Meta Platforms">Meta</a> announces paid verification on Instagram through a subscription service called Meta Verified. It originally launched in Australia and New Zealand to test the feature.<sup id="cite_ref-81" class="reference"><a href="#cite_note-81"><span class="cite-bracket">[</span>81<span class="cite-bracket">]</span></a></sup> </td></tr> <tr> <td>2023 </td> <td>March </td> <td>Product </td> <td>Meta Verified is now available in the United States, Australia and New Zealand.<sup id="cite_ref-82" class="reference"><a href="#cite_note-82"><span class="cite-bracket">[</span>82<span class="cite-bracket">]</span></a></sup> There is a waiting list for other countries. </td></tr> <tr> <td>2023 </td> <td>June </td> <td>Product </td> <td>Meta Verified is now available in India.<sup id="cite_ref-83" class="reference"><a href="#cite_note-83"><span class="cite-bracket">[</span>83<span class="cite-bracket">]</span></a></sup> </td></tr></tbody></table> <div class="mw-heading mw-heading2"><h2 id="See_also">See also</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Timeline_of_Instagram&action=edit&section=2" title="Edit section: See also"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><a href="/wiki/Timeline_of_Pinterest" title="Timeline of Pinterest">Timeline of Pinterest</a></li> <li><a href="/wiki/Timeline_of_Snapchat" title="Timeline of Snapchat">Timeline of Snapchat</a></li> <li><a href="/wiki/Timeline_of_Twitter" title="Timeline of Twitter">Timeline of Twitter</a></li> <li><a href="/wiki/Timeline_of_Facebook" class="mw-redirect" title="Timeline of Facebook">Timeline of Facebook</a></li> <li><a href="/wiki/Timeline_of_social_media" title="Timeline of social media">Timeline of social media</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="References">References</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Timeline_of_Instagram&action=edit&section=3" title="Edit section: References"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist 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.navbar-brackets::before{margin-right:-0.125em;content:"[ "}.mw-parser-output .navbar-brackets::after{margin-left:-0.125em;content:" ]"}.mw-parser-output .navbar li{word-spacing:-0.125em}.mw-parser-output .navbar a>span,.mw-parser-output .navbar a>abbr{text-decoration:inherit}.mw-parser-output .navbar-mini abbr{font-variant:small-caps;border-bottom:none;text-decoration:none;cursor:inherit}.mw-parser-output .navbar-ct-full{font-size:114%;margin:0 7em}.mw-parser-output .navbar-ct-mini{font-size:114%;margin:0 4em}html.skin-theme-clientpref-night .mw-parser-output .navbar li a abbr{color:var(--color-base)!important}@media(prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .navbar li a abbr{color:var(--color-base)!important}}@media print{.mw-parser-output .navbar{display:none!important}}</style><div class="navbar plainlinks hlist navbar-mini"><ul><li class="nv-view"><a href="/wiki/Template:Meta_Platforms" title="Template:Meta Platforms"><abbr title="View this 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style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Facebook" title="Facebook">Service</a></li> <li><a href="/wiki/List_of_Facebook_features" title="List of Facebook features">Features</a></li> <li><a href="/wiki/Facebook_Beacon" title="Facebook Beacon">Beacon</a></li> <li><a href="/wiki/Facebook_Bluetooth_Beacon" title="Facebook Bluetooth Beacon">Bluetooth Beacon</a></li> <li><a href="/wiki/Facebook_Credits" title="Facebook Credits">Credits</a></li> <li><a href="/wiki/Facebook_Dating" title="Facebook Dating">Dating</a></li> <li><a href="/wiki/EdgeRank" title="EdgeRank">EdgeRank</a></li> <li><a href="/wiki/Feed_(Facebook)" title="Feed (Facebook)">Feed</a></li> <li><a href="/wiki/List_of_Facebook_features#Facebook_Gaming" title="List of Facebook features">Gaming</a></li> <li><a href="/wiki/Facebook_Graph_Search" title="Facebook Graph Search">Graph Search</a></li> <li><a href="/wiki/Facebook_Instant_Articles" title="Facebook Instant Articles">Instant Articles</a></li> <li><a href="/wiki/Facebook_like_button" title="Facebook like button">Like button</a></li> <li><a href="/wiki/List_of_Facebook_features#Live_streaming" title="List of Facebook features">Live</a></li> <li><a href="/wiki/Lookalike_audience" title="Lookalike audience">Lookalike audience</a></li> <li><a href="/wiki/Facebook_onion_address" title="Facebook onion address">Onion address</a></li> <li><a href="/wiki/Facebook_Platform" title="Facebook Platform">Platform</a> <ul><li><a href="/wiki/Facebook_Platform#Facebook_Connect" title="Facebook Platform">Connect</a></li></ul></li> <li><a href="/wiki/Facebook_Safety_Check" title="Facebook Safety Check">Safety Check</a></li> <li><a href="/wiki/Facebook_Stories" title="Facebook Stories">Stories</a></li> <li><a href="/wiki/Facebook_Watch" title="Facebook Watch">Watch</a> <ul><li><a href="/wiki/List_of_Facebook_Watch_original_programming" title="List of Facebook Watch original programming">list of original programs</a></li></ul></li> <li><a href="/wiki/Facebook_Zero" title="Facebook Zero">Zero</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Instagram" title="Instagram">Instagram</a></th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Hyperlapse_(application)" title="Hyperlapse (application)">Hyperlapse</a></li> <li><a href="/wiki/IGTV" title="IGTV">IGTV</a></li> <li><a href="/wiki/List_of_most-followed_Instagram_accounts" title="List of most-followed Instagram accounts">List of most-followed accounts</a></li> <li><a href="/wiki/List_of_most-liked_Instagram_posts" title="List of most-liked Instagram posts">List of most-liked pictures</a></li> <li><a href="/wiki/Threads_(social_network)" title="Threads (social network)">Threads</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Hardware</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Meta_Portal" title="Meta Portal">Portal</a></li> <li><a href="/wiki/Meta_Quest" title="Meta Quest">Meta Quest</a> <ul><li><a href="/wiki/Oculus_Quest" title="Oculus Quest">Quest 1</a></li> <li><a href="/wiki/Quest_2" title="Quest 2">Quest 2</a></li> <li><a href="/wiki/Meta_Quest_3" title="Meta Quest 3">Quest 3</a></li> <li><a href="/wiki/Meta_Quest_Pro" title="Meta Quest Pro">Pro</a></li> <li><a href="/wiki/Oculus_Touch" title="Oculus Touch">Touch</a></li></ul></li> <li><a href="/wiki/Ray-Ban_Stories" class="mw-redirect" title="Ray-Ban Stories">Ray-Ban Stories</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Other</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Express_Wi-Fi" title="Express Wi-Fi">Express Wi-Fi</a></li> <li><a href="/wiki/Internet.org" title="Internet.org">Free Basics</a></li> <li><a href="/wiki/Messenger_(software)" title="Messenger (software)">Messenger</a> <ul><li><a href="/wiki/Messenger_Kids" title="Messenger Kids">Kids</a></li> <li><a href="/wiki/Messenger_(software)#Messenger_Rooms" title="Messenger (software)">Rooms</a></li></ul></li> <li><a href="/wiki/Mapillary" title="Mapillary">Mapillary</a></li> <li><a href="/wiki/Meta_AI" title="Meta AI">Meta AI</a></li> <li><a href="/wiki/Meta_Horizon_OS" title="Meta Horizon OS">Meta Horizon OS</a></li> <li><a href="/wiki/Within_(company)" title="Within (company)">Supernatural</a></li> <li><a href="/wiki/WhatsApp" title="WhatsApp">WhatsApp</a></li> <li><a href="/wiki/Workplace_(software)" title="Workplace (software)">Workplace</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Former</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Atlas_Solutions" title="Atlas Solutions">Atlas Solutions</a></li> <li><a href="/wiki/FriendFeed" title="FriendFeed">FriendFeed</a></li> <li><a href="/wiki/Giphy" title="Giphy">Giphy</a></li> <li><a href="/wiki/Facebook_Home" title="Facebook Home">Home</a> <ul><li><a href="/wiki/HTC_First" title="HTC First">HTC First</a></li></ul></li> <li><a href="/wiki/M_(virtual_assistant)" title="M (virtual assistant)">M</a></li> <li><a href="/wiki/Oculus_Go" title="Oculus Go">Oculus Go</a></li> <li><a href="/wiki/Oculus_Rift" title="Oculus Rift">Oculus Rift</a> <ul><li><a href="/wiki/Oculus_Rift_CV1" title="Oculus Rift CV1">CV1</a></li> <li><a href="/wiki/Oculus_Rift_S" title="Oculus Rift S">S</a></li></ul></li> <li><a href="/wiki/Onavo" title="Onavo">Onavo</a></li> <li><a href="/wiki/Facebook_Paper" title="Facebook Paper">Paper</a></li> <li><a href="/wiki/Facebook_Slingshot" title="Facebook Slingshot">Slingshot</a></li> <li><a href="/wiki/Tbh_(app)" class="mw-redirect" title="Tbh (app)">tbh</a></li> <li><a href="/wiki/Wirehog" title="Wirehog">Wirehog</a></li></ul> </div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">People</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><th scope="row" class="navbox-group" style="width:1%">Founders</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Mark_Zuckerberg" title="Mark Zuckerberg">Mark Zuckerberg</a> (28% equity)</li> <li><a href="/wiki/Dustin_Moskovitz" title="Dustin Moskovitz">Dustin Moskovitz</a> (7%)</li> <li><a href="/wiki/Eduardo_Saverin" title="Eduardo Saverin">Eduardo Saverin</a> (<i>5%, formerly</i>)</li> <li><a href="/wiki/Chris_Hughes" title="Chris Hughes">Chris Hughes</a> (<i>1%, formerly</i>)</li> <li><a href="/wiki/Andrew_McCollum" title="Andrew McCollum">Andrew McCollum</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Board</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><th scope="row" class="navbox-group" style="width:1%">Current</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Mark_Zuckerberg" title="Mark Zuckerberg">Mark Zuckerberg</a></li> <li><a href="/wiki/Marc_Andreessen" title="Marc Andreessen">Marc Andreessen</a></li> <li><a href="/wiki/John_D._Arnold" title="John D. Arnold">John D. Arnold</a></li> <li><a href="/wiki/John_Elkann" title="John Elkann">John Elkann</a></li> <li><a href="/wiki/Drew_Houston" title="Drew Houston">Drew Houston</a></li> <li><a href="/wiki/Nancy_Killefer" title="Nancy Killefer">Nancy Killefer</a></li> <li><a href="/wiki/Robert_M._Kimmitt" title="Robert M. Kimmitt">Robert M. Kimmitt</a></li> <li><a href="/wiki/Hock_Tan" title="Hock Tan">Hock Tan</a></li> <li><a href="/wiki/Dana_White" title="Dana White">Dana White</a></li> <li><a href="/wiki/Tony_Xu" title="Tony Xu">Tony Xu</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Former</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Sheryl_Sandberg" title="Sheryl Sandberg">Sheryl Sandberg</a></li> <li><a href="/wiki/Peter_Thiel" title="Peter Thiel">Peter Thiel</a></li></ul> </div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Executive<br />officers</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><th scope="row" class="navbox-group" style="width:1%">Current</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Mark_Zuckerberg" title="Mark Zuckerberg">Mark Zuckerberg</a> (Chairman and CEO)</li> <li><a href="/wiki/Javier_Olivan" title="Javier Olivan">Javier Olivan</a> (COO)</li> <li><a href="/wiki/Andrew_Bosworth" title="Andrew Bosworth">Andrew Bosworth</a> (CTO)</li> <li><a href="/wiki/Chris_Cox_(manager)" title="Chris Cox (manager)">Chris Cox</a> (CPO)</li> <li><a href="/wiki/Nick_Clegg" title="Nick Clegg">Nick Clegg</a> (President of Global Affairs)</li> <li><a href="/wiki/Jennifer_Gillian_Newstead" title="Jennifer Gillian Newstead">Jennifer Newstead</a> (Chief Legal Officer)</li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Former</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Sean_Parker" title="Sean Parker">Sean Parker</a> (<i>4%, formerly</i>)</li> <li><a href="/wiki/Owen_Van_Natta" title="Owen Van Natta">Owen Van Natta</a></li> <li><a href="/wiki/Gideon_Yu" title="Gideon Yu">Gideon Yu</a></li> <li><a href="/wiki/Adam_D%27Angelo" title="Adam D'Angelo">Adam D'Angelo</a></li> <li><a href="/wiki/Chris_Kelly_(entrepreneur)" title="Chris Kelly (entrepreneur)">Chris Kelly</a></li> <li><a href="/wiki/Bret_Taylor" title="Bret Taylor">Bret Taylor</a></li> <li><a href="/wiki/Sheryl_Sandberg" title="Sheryl Sandberg">Sheryl Sandberg</a></li> <li><a href="/wiki/Mike_Schroepfer" title="Mike Schroepfer">Mike Schroepfer</a></li> <li><a href="/wiki/David_Wehner" title="David Wehner">David Wehner</a></li> <li><a href="/wiki/David_Ebersman" title="David Ebersman">David Ebersman</a></li> <li><a href="/wiki/Marne_Levine" title="Marne Levine">Marne Levine</a></li> <li><a href="/wiki/Alex_Stamos" title="Alex Stamos">Alex Stamos</a></li></ul> </div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Oversight_Board_(Meta)" title="Oversight Board (Meta)">Oversight<br />Board</a></th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><th scope="row" class="navbox-group" style="width:1%">Members</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Catalina_Botero_Marino" title="Catalina Botero Marino">Catalina Botero Marino</a>, Co-Chair (2020–)</li> <li><a href="/wiki/Jamal_Greene" title="Jamal Greene">Jamal Greene</a>, Co-Chair (2020–)</li> <li><a href="/wiki/Michael_W._McConnell" title="Michael W. McConnell">Michael W. McConnell</a>, Co-Chair (2020–)</li> <li><a href="/wiki/Helle_Thorning-Schmidt" title="Helle Thorning-Schmidt">Helle Thorning-Schmidt</a>, Co-Chair (2020–)</li> <li><a href="/wiki/Afia_Asantewaa_Asare-Kyei" title="Afia Asantewaa Asare-Kyei">Afia Asantewaa Asare-Kyei</a> (2020–)</li> <li><a href="/wiki/Evelyn_Aswad" title="Evelyn Aswad">Evelyn Aswad</a> (2020–)</li> <li><a href="/wiki/Endy_Bayuni" title="Endy Bayuni">Endy Bayuni</a> (2020–)</li> <li><a href="/wiki/Katherine_Chen" title="Katherine Chen">Katherine Chen</a> (2020–)</li> <li><a href="/wiki/Nighat_Dad" title="Nighat Dad">Nighat Dad</a> (2020–)</li> <li><a href="/wiki/Tawakkol_Karman" title="Tawakkol Karman">Tawakkol Karman</a> (2020–)</li> <li><a href="/wiki/Maina_Kiai" title="Maina Kiai">Maina Kiai</a> (2020–)</li> <li><a href="/wiki/Sudhir_Krishnaswamy" title="Sudhir Krishnaswamy">Sudhir Krishnaswamy</a> (2020–)</li> <li><a href="/wiki/Ronaldo_Lemos" title="Ronaldo Lemos">Ronaldo Lemos</a> (2020–)</li> <li><a href="/wiki/Julie_Owono" title="Julie Owono">Julie Owono</a> (2020–)</li> <li><a href="/wiki/Emi_Palmor" title="Emi Palmor">Emi Palmor</a> (2020–)</li> <li><a href="/wiki/Alan_Rusbridger" title="Alan Rusbridger">Alan Rusbridger</a> (2020–)</li> <li><a href="/wiki/Andr%C3%A1s_Saj%C3%B3" title="András Sajó">András Sajó</a> (2020–)</li> <li><a href="/wiki/John_Samples" title="John Samples">John Samples</a> (2020–)</li> <li>Nicolas Suzor (2020–)</li> <li><a href="/wiki/Suzanne_Nossel" title="Suzanne Nossel">Suzanne Nossel</a> (2021–)</li> <li>Khaled Mansour (2022–)</li> <li>Pamela San Martin (2022–)</li> <li>Paolo Carozza (2022–)</li> <li><a href="/wiki/Kenji_Yoshino" title="Kenji Yoshino">Kenji Yoshino</a> (2023–)</li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Board of<br />Trustees</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Stephen_Neal_(lawyer)" title="Stephen Neal (lawyer)">Stephen Neal</a>, Chair (2021–)</li> <li>Kristina Arriaga (2020–)</li> <li>Cherine Chalaby (2020–)</li> <li>Wanda Felton (2020–)</li> <li><a href="/wiki/Kate_O%27Regan" title="Kate O'Regan">Kate O'Regan</a> (2020–)</li> <li><a href="/wiki/Robert_Post_(law_professor)" title="Robert Post (law professor)">Robert Post</a> (2020–)</li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Former<br />members</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Pamela_S._Karlan" title="Pamela S. Karlan">Pamela S. Karlan</a> (Board Member, 2020–2021)</li> <li><a href="/wiki/Paul_G._Haaga_Jr." title="Paul G. Haaga Jr.">Paul G. Haaga Jr.</a> (Board of Trustees Chair, 2020–2021)</li></ul> </div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Notable<br />employees</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><th scope="row" class="navbox-group" style="width:1%">Current</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Lars_Rasmussen_(software_developer)" title="Lars Rasmussen (software developer)">Lars Rasmussen</a> (Graph Search director)</li> <li><a href="/wiki/Naomi_Gleit" title="Naomi Gleit">Naomi Gleit</a> (VP of social good)</li> <li><a href="/wiki/Nicola_Mendelsohn" title="Nicola Mendelsohn">Nicola Mendelsohn</a> (head of Global Business Group)</li> <li><a href="/wiki/Adam_Mosseri" title="Adam Mosseri">Adam Mosseri</a> (head of Instagram)</li> <li><a href="/wiki/Thomas_Reardon" title="Thomas Reardon">Thomas Reardon</a> (<a href="/wiki/Reality_Labs" title="Reality Labs">Reality Labs</a> director)</li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Former</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Blake_Ross" title="Blake Ross">Blake Ross</a> (Director of Product)</li> <li><a href="/wiki/Ted_Ullyot" title="Ted Ullyot">Ted Ullyot</a> (VP, General Counsel, and Secretary)</li> <li><a href="/wiki/Hugo_Barra" title="Hugo Barra">Hugo Barra</a> (VP of <a href="/wiki/Reality_Labs" title="Reality Labs">Reality Labs</a>)</li> <li><a href="/wiki/John_Carmack" title="John Carmack">John Carmack</a> (CTO of <a href="/wiki/Reality_Labs" title="Reality Labs">Reality Labs</a>)</li> <li><a href="/wiki/Matt_Cohler" title="Matt Cohler">Matt Cohler</a></li> <li><a href="/wiki/Charlie_Cheever" title="Charlie Cheever">Charlie Cheever</a></li> <li><a href="/wiki/Randi_Zuckerberg" title="Randi Zuckerberg">Randi Zuckerberg</a></li> <li><a href="/wiki/Yishan_Wong" title="Yishan Wong">Yishan Wong</a></li> <li><a href="/wiki/George_Hotz" title="George Hotz">George Hotz</a></li> <li><a href="/wiki/Joe_Lockhart" title="Joe Lockhart">Joe Lockhart</a></li> <li><a href="/wiki/Andrei_Alexandrescu" title="Andrei Alexandrescu">Andrei Alexandrescu</a> (research scientist)</li> <li><a href="/wiki/Chamath_Palihapitiya" title="Chamath Palihapitiya">Chamath Palihapitiya</a> (VP of User Growth)</li> <li><a href="/wiki/Elliot_Schrage" title="Elliot Schrage">Elliot Schrage</a> (VP of Global Communications, Marketing and Public Policy)</li> <li><a href="/wiki/Frances_Haugen" title="Frances Haugen">Frances Haugen</a> (Product Manager of Civic Integrity Team)</li></ul> </div></td></tr></tbody></table><div></div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Open source</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Apache_Cassandra" title="Apache Cassandra">Apache Cassandra</a></li> <li><a href="/wiki/Apache_Hive" title="Apache Hive">Apache Hive</a></li> <li><a href="/wiki/Apache_Thrift" title="Apache Thrift">Apache Thrift</a></li> <li><a href="/wiki/Buck_(software)" title="Buck (software)">Buck</a></li> <li><a href="/wiki/Facebook_Query_Language" title="Facebook Query Language">FQL</a></li> <li><a href="/wiki/Hack_(programming_language)" title="Hack (programming language)">Hack</a></li> <li><a href="/wiki/HHVM" title="HHVM">HHVM</a></li> <li><a href="/wiki/HipHop_for_PHP" title="HipHop for PHP">HipHop for PHP</a></li> <li><a href="/wiki/Infer_Static_Analyzer" title="Infer Static Analyzer">Infer</a></li> <li><a href="/wiki/MyRocks" title="MyRocks">MyRocks</a></li> <li><a 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href="/wiki/The_Accidental_Billionaires" title="The Accidental Billionaires">The Accidental Billionaires</a></i></li> <li><i><a href="/wiki/The_Social_Network" title="The Social Network">The Social Network</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Concepts</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Activity_stream" title="Activity stream">Activity stream</a></li> <li><a href="/wiki/Social_graph" title="Social graph">Social graph</a></li> <li><a href="/wiki/Friending_and_following" title="Friending and following">Friending and following</a></li> <li><a href="/wiki/Reblogging" title="Reblogging">Reblogging</a></li> <li><a href="/wiki/Fan-gating" title="Fan-gating">Fan-gating</a></li> <li><a href="/wiki/Digital_diplomacy#Facebook_diplomacy" title="Digital diplomacy">Facebook diplomacy</a></li> <li><a href="/wiki/Facebook_like_button" title="Facebook like button">Facebook like button</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Business</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/History_of_Facebook" title="History of Facebook">History of Facebook</a></li> <li><a class="mw-selflink selflink">Timeline of Instagram</a></li> <li><a href="/wiki/Timeline_of_WhatsApp" title="Timeline of WhatsApp">Timeline of WhatsApp</a></li> <li><a href="/wiki/List_of_mergers_and_acquisitions_by_Meta_Platforms" title="List of mergers and acquisitions by Meta Platforms">Acquisitions</a></li> <li><a href="/wiki/Facebook_F8" title="Facebook F8">f8 conference</a></li> <li><a href="/wiki/Initial_public_offering_of_Facebook" title="Initial public offering of Facebook">IPO</a></li> <li><a href="/wiki/Censorship_of_Facebook" title="Censorship of Facebook">Censorship</a></li> <li><a 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Facebook, Inc.">Young v. Facebook, Inc.</a></i> (2011)</li> <li><i><a href="/wiki/Fraley_v._Facebook,_Inc." title="Fraley v. Facebook, Inc.">Fraley v. Facebook, Inc.</a></i> (2016)</li> <li><i><a href="/wiki/Force_v._Facebook,_Inc." title="Force v. Facebook, Inc.">Force v. Facebook, Inc.</a></i> (2019)</li> <li><i><a href="/wiki/Facebook,_Inc._v._Duguid" title="Facebook, Inc. v. Duguid">Facebook, Inc. v. Duguid</a></i> (2021)</li> <li><i><a href="/wiki/Federal_Trade_Commission_v._Meta_Platforms,_Inc." title="Federal Trade Commission v. Meta Platforms, Inc.">Federal Trade Commission v. Meta Platforms, Inc.</a></i> (ongoing)</li> <li><a href="/wiki/Meta_and_unions" title="Meta and unions">unionization</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Lists</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/List_of_most-followed_Facebook_pages" title="List of most-followed Facebook pages">Most-followed Facebook pages</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Related</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Priscilla_Chan" title="Priscilla Chan">Priscilla Chan</a> (wife of Mark Zuckerberg)</li> <li><a href="/wiki/Chan_Zuckerberg_Initiative" title="Chan Zuckerberg Initiative">Chan Zuckerberg Initiative</a></li> <li><a href="/wiki/Facebook_Aquila" title="Facebook Aquila">Aquila Internet relay drone</a></li> <li><a href="/wiki/Willow_Village" title="Willow Village">Willow Village</a></li> <li><a href="/wiki/WaveGroup_Sound" title="WaveGroup Sound">WaveGroup Sound</a></li> <li><a href="/wiki/2021_Facebook_outage" title="2021 Facebook outage">2021 Facebook outage</a></li></ul> </div></td></tr></tbody></table></div> <div class="navbox-styles"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1129693374" /><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1236075235" /></div><div role="navigation" class="navbox" aria-labelledby="Technology_company_timelines28" style="padding:3px"><table class="nowraplinks mw-collapsible autocollapse navbox-inner" style="border-spacing:0;background:transparent;color:inherit"><tbody><tr><th scope="col" class="navbox-title" colspan="2"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1129693374" /><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1239400231" /><div class="navbar plainlinks hlist navbar-mini"><ul><li class="nv-view"><a href="/wiki/Template:Technology_company_timelines" title="Template:Technology company timelines"><abbr title="View this template">v</abbr></a></li><li class="nv-talk"><a href="/wiki/Template_talk:Technology_company_timelines" title="Template talk:Technology company timelines"><abbr title="Discuss this template">t</abbr></a></li><li class="nv-edit"><a href="/wiki/Special:EditPage/Template:Technology_company_timelines" title="Special:EditPage/Template:Technology company timelines"><abbr title="Edit this template">e</abbr></a></li></ul></div><div id="Technology_company_timelines28" style="font-size:114%;margin:0 4em">Technology company timelines</div></th></tr><tr><td colspan="2" class="navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Timeline_of_Amazon_Web_Services" title="Timeline of Amazon Web Services">Amazon Web Services</a></li> <li><a href="/wiki/Timeline_of_Dropbox" title="Timeline of Dropbox">Dropbox</a></li> <li><a href="/wiki/Timeline_of_Facebook" class="mw-redirect" title="Timeline of Facebook">Facebook</a></li> <li><a href="/wiki/Timeline_of_LinkedIn" title="Timeline of LinkedIn">LinkedIn</a></li> <li><a href="/wiki/Timeline_of_Lyft" class="mw-redirect" title="Timeline of Lyft">Lyft</a></li> <li><a href="/wiki/Timeline_of_Microsoft" title="Timeline of Microsoft">Microsoft</a></li> <li><a href="/wiki/Timeline_of_Netflix" title="Timeline of Netflix">Netflix</a></li> <li><a href="/wiki/Timeline_of_Nortel" title="Timeline of Nortel">Nortel</a></li> <li><a href="/wiki/Timeline_of_PayPal" title="Timeline of PayPal">PayPal</a></li> <li><a href="/wiki/Timeline_of_Pinterest" title="Timeline of Pinterest">Pinterest</a></li> <li><a href="/wiki/Timeline_of_Reddit" title="Timeline of Reddit">Reddit</a></li> <li><a href="/wiki/Timeline_of_Snapchat" title="Timeline of Snapchat">Snapchat</a></li> <li><a class="mw-selflink selflink">Instagram</a></li> <li><a href="/wiki/Timeline_of_Intel" title="Timeline of Intel">Intel</a></li> <li><a href="/wiki/Timeline_of_Twitter" title="Timeline of Twitter">Twitter</a></li> <li><a href="/wiki/Timeline_of_Uber" title="Timeline of Uber">Uber</a></li> <li><a href="/wiki/Timeline_of_WhatsApp" title="Timeline of WhatsApp">WhatsApp</a></li> <li><a href="/wiki/Timeline_of_Xiaomi" class="mw-redirect" title="Timeline of Xiaomi">Xiaomi</a></li> <li><a href="/wiki/Timeline_of_Yahoo!" class="mw-redirect" title="Timeline of Yahoo!">Yahoo!</a></li></ul> </div></td></tr></tbody></table></div>    </div><noscript><img src="https://login.wikimedia.org/wiki/Special:CentralAutoLogin/start?useformat=desktop&type=1x1&usesul3=0" alt="" width="1" height="1" style="border: none; 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