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Data Collection Methods

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Collection Methods" /> <img fetchpriority="low" width="1735" height="400" class="bg disable-lazy" importance="high" src="https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-bg-01.svg" alt="Header Background - Data Collection Methods" /> </section> <section class="series-pattern"> <div class="container"> <h1 class="title" id="introduction">Data Collection Methods</h1> <div class="author featured-info series-header"> <div class="featured-info-row"> <div class="image"> <a href="https://www.jotform.com/blog/author/jotform/" title="Jotform Editorial Team"> <img width="40" height="40" class="lazyload blur-up" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://www.jotform.com/blog/wp-content/uploads/2021/11/avatar_user_227_1637664546-200x200.png" alt="Jotform Editorial Team"/> </a> </div> <div class="name"> <span class="locale-author-by">by</span> <a href="https://www.jotform.com/blog/author/jotform/" title="Jotform Editorial Team">Jotform Editorial Team</a> </div> </div> </div> </div> </section> <style> .series-heroimage { position: relative } .series-heroimage .content { top: 0; background-repeat: no-repeat; background-size: cover; background-position: center; object-fit: cover; position: absolute; left: 0; right: 0; margin: 0 auto; height: 100%; width: auto; z-index: 1; } .series-heroimage .bg { background-repeat: no-repeat; background-size: cover; background-position: center; max-height: 400px; min-height: 400px; object-fit: cover; width: 100%; height: auto; } .series-pattern .container { padding: 0 0 0 280px; } html[dir="rtl"] .series-pattern .container { padding: 0 280px 0 0; } @media screen and (max-width: 900px) { .series-pattern .container { padding: 0 1rem; margin: 0 auto; text-align: start; } .series-pattern .title { color: #333; margin: 30px 0 !important; } .series-heroimage .content { height: 300px; } .series-heroimage .bg { max-height: 300px; min-height: 300px; } } @media screen and (max-width: 600px) { .series-heroimage .content { height: 200px; } .series-heroimage .bg { max-height: 200px; min-height: 200px; } } .series-pattern .title {color: #333; margin: 40px 0 40px 0;} .series-pattern .featured-info.series-header {color: #333;} .featured-info.series-header .name a {color: #333} .featured-info.series-header .name:after { background: #333;} </style> <section class="section-articlesdetail"> <div class="articlesdetail"> <label> <span class="sr-only">Post ID</span> <input data-id="post-id" type="hidden" value="210867" /> </label> <article data-article-serie="true" data-fix="initial" article-type="new" d="post-210867" class="post-210867 post type-post status-article-serie format-standard has-post-thumbnail hentry category-guides category-latest-articles tag-data-collection tag-data-collection-tools"> <div class="container container-for-sidebar"> <div class="section-articleshare-new js-sidefixedmenu"> <p class="toc-title locale">Table of Contents</p> <div class="section-articlechapters"> <div class="section-articlechapters-sc"> <ul class="articlechapters"> <li class="active"> <a data-trigger="go-to-section" data-target="home" href="#introduction" title="Introduction"> Introduction </a> </li> <li > <a data-trigger="go-to-section" data-target="210977" href="#top-6-data-collection-tools" title="Top 6 data collection tools"> Top 6 data collection tools </a> </li> <li > <a data-trigger="go-to-section" data-target="210887" href="#qualitative-data-collection-methods" title="Qualitative data collection methods"> Qualitative data collection methods </a> </li> <li > <a data-trigger="go-to-section" data-target="210907" href="#quantitative-data-collection-methods" title="Quantitative data collection methods"> Quantitative data collection methods </a> </li> <li > <a data-trigger="go-to-section" data-target="210937" href="#what-are-secondary-data-collection-methods" title="What are secondary data collection methods?"> What are secondary data collection methods? </a> </li> <li > <a data-trigger="go-to-section" data-target="211007" href="#sampling-methods-in-data-collection" title="Sampling methods in data collection"> Sampling methods in data collection </a> </li> <li > <a data-trigger="go-to-section" data-target="211047" href="#data-collection-and-lead-generation" title="Data collection and lead generation"> Data collection and lead generation </a> </li> <li > <a data-trigger="go-to-section" data-target="211067" href="#data-collection-through-online-forms" title="Data collection through online forms"> Data collection through online forms </a> </li> <li > <a data-trigger="go-to-section" data-target="211087" href="#jotform-as-a-data-collection-tool" title="Jotform as a data collection tool"> Jotform as a data collection tool </a> </li> </ul> </div> </div> <p class="share-title locale">Share</p> <ul class="articleshare"> <li class="twitter"><a rel="nofollow" class="locale-data-title" 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Link" href="#introduction"> Introduction </a> </li> <li> <a data-trigger="go-to-section" data-target="210977" title="Top 6 data collection tools Mobile Link" href="#top-6-data-collection-tools"> Top 6 data collection tools </a> </li> <li> <a data-trigger="go-to-section" data-target="210887" title="Qualitative data collection methods Mobile Link" href="#qualitative-data-collection-methods"> Qualitative data collection methods </a> </li> <li> <a data-trigger="go-to-section" data-target="210907" title="Quantitative data collection methods Mobile Link" href="#quantitative-data-collection-methods"> Quantitative data collection methods </a> </li> <li> <a data-trigger="go-to-section" data-target="210937" title="What are secondary data collection methods? Mobile Link" href="#what-are-secondary-data-collection-methods"> What are secondary data collection methods? </a> </li> <li> <a data-trigger="go-to-section" data-target="211007" title="Sampling methods in data collection Mobile Link" href="#sampling-methods-in-data-collection"> Sampling methods in data collection </a> </li> <li> <a data-trigger="go-to-section" data-target="211047" title="Data collection and lead generation Mobile Link" href="#data-collection-and-lead-generation"> Data collection and lead generation </a> </li> <li> <a data-trigger="go-to-section" data-target="211067" title="Data collection through online forms Mobile Link" href="#data-collection-through-online-forms"> Data collection through online forms </a> </li> <li> <a data-trigger="go-to-section" data-target="211087" title="Jotform as a data collection tool Mobile Link" href="#jotform-as-a-data-collection-tool"> Jotform as a data collection tool </a> </li> </ul> </div> </div> </div> <div class="article-serie-section-content container"> <div class="jfBlog-protip green" data-ga="blog-protip" data-id="data-collection-methods-pro-tip-1"> <p class="jfBlog-protip-title" role="heading" aria-level="3"><strong>Key Takeaways</strong></p> <div class="jfBlog-protip-content"> <ul> <li>Data collection involves gathering and analyzing valuable information from various sources for marketing, customer insights, and financial planning.</li> <li>Primary data-collection methods include quantitative (questionnaires, surveys) and qualitative (interviews, focus groups) approaches.</li> <li>Top six data collection methods: Interviews, Questionnaires and surveys, Observations, Documents and records, Focus groups, Oral histories.</li> <li>Secondary data collection involves utilizing data collected by governmental entities and agencies, such as census data.</li> <li>Sampling methods in data collection include random, systematic, convenience, clustered, and stratified sampling.</li> </ul> </div> <button class="jfBlog-protip-cta js-showModal locale" onclick="showModal('s3b')">Sign Up to Jotform — <i>It’s Free!</i></button> <div class="jfBlog-protip-jficon"> <svg width="38" height="43" viewbox="0 0 38 43" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M29.4211 6.64061C31.358 4.70313 34.4982 4.70313 36.4351 6.64061C38.3719 8.57809 38.3719 11.7194 36.4351 13.6569L18.9002 31.1975C16.9633 33.1349 13.8231 33.1349 11.8862 31.1975C9.94938 29.26 9.94938 26.1187 11.8862 24.1812L29.4211 6.64061Z" fill="currentColor"/> <path d="M14.5181 2.2578C16.4549 0.320317 19.5952 0.320317 21.532 2.2578C23.4689 4.19528 23.4689 7.33656 21.532 9.27404L9.25761 21.5525C7.32076 23.4899 4.18051 23.4899 2.24365 21.5525C0.306804 19.615 0.306804 16.4737 2.24365 14.5362L14.5181 2.2578Z" fill="currentColor"/> <path d="M28.5467 26.8125C30.4835 24.875 33.6238 24.875 35.5606 26.8125C37.4975 28.75 37.4975 31.8912 35.5606 33.8287L28.5467 40.845C26.6098 42.7825 23.4696 42.7825 21.5327 40.845C19.5959 38.9075 19.5959 35.7662 21.5327 33.8287L28.5467 26.8125Z" fill="currentColor"/> <path d="M3.27083 42.3507H10.1967C11.3013 42.3507 11.8545 41.0147 11.0734 40.2334L2.90767 32.065C2.12657 31.2836 0.791017 31.837 0.791017 32.942V39.8701C0.791017 41.2401 1.90126 42.3507 3.27083 42.3507Z" fill="currentColor"/> </svg> </div> </div> <script type="text/javascript"> if (!window.jsBlockProtip) { const contentBannerCSS = "https://cdn.jotfor.ms/blog/wp-content/themes/jotblog/blocks/pro-tip/block.css"; const link = document.createElement('link'); link.setAttribute('rel', 'stylesheet'); link.setAttribute('href', contentBannerCSS); const head = document.getElementsByTagName('head')[0]; head.appendChild(link); window.jsBlockProtip = true; } </script> <p>As our society moves away from factory jobs, lifelong education is becoming an increasing necessity. Technology and data have become a part of how we work. That change has placed more demands on educators than ever before. Whether you’re teaching in a classroom or a boardroom, you need to learn how to collect and manage data.</p> <p>Although data can be valuable, too much information is unwieldy, and the wrong data is useless. The&nbsp;<a target="_blank" href="https://www.cdc.gov/std/Program/pupestd/Selecting%20Data%20Collection%20Methods.pdf" rel="nofollow noopener">right data collection method</a>&nbsp;can mean the difference between useful insights and time-wasting misdirection.</p> <h3 class="wp-block-heading">What is data collection?</h3> <p>Data collection happens when you gather and analyze valuable information (e.g., names, email addresses, <a href="https://www.jotform.com/customer-feedback/" target="_blank" rel="noreferrer noopener">customer feedback</a>, and website analytics) from a variety of sources to build compelling marketing campaigns, learn more about your customers, or create financial budgets.</p> <p>Effective data collection can help you solve a problem, of course, but it can also measure brand awareness, identify trends, and spark new ideas.</p> <div class="jfBlog-protip blue" data-ga="blog-protip" data-id="data-collection-methods-pro-tip-2"> <p class="jfBlog-protip-title" role="heading" aria-level="3"><strong>Did You Know</strong></p> <div class="jfBlog-protip-content"> <p><span style="font-size: 18px; color: black; font-weight: 400; line-height: 40px;">With Jotform, you can successfully utilize several of these methods, especially by using ready to use <strong><a href="https://www.jotform.com/form-templates/category/questionnaire">questionnaires</a></strong> and <strong><a href="https://www.jotform.com/form-templates/category/survey">survey templates</a>!</strong></span></p> </div> <div class="jfBlog-protip-jficon"> <svg width="38" height="43" viewbox="0 0 38 43" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M29.4211 6.64061C31.358 4.70313 34.4982 4.70313 36.4351 6.64061C38.3719 8.57809 38.3719 11.7194 36.4351 13.6569L18.9002 31.1975C16.9633 33.1349 13.8231 33.1349 11.8862 31.1975C9.94938 29.26 9.94938 26.1187 11.8862 24.1812L29.4211 6.64061Z" fill="currentColor"/> <path d="M14.5181 2.2578C16.4549 0.320317 19.5952 0.320317 21.532 2.2578C23.4689 4.19528 23.4689 7.33656 21.532 9.27404L9.25761 21.5525C7.32076 23.4899 4.18051 23.4899 2.24365 21.5525C0.306804 19.615 0.306804 16.4737 2.24365 14.5362L14.5181 2.2578Z" fill="currentColor"/> <path d="M28.5467 26.8125C30.4835 24.875 33.6238 24.875 35.5606 26.8125C37.4975 28.75 37.4975 31.8912 35.5606 33.8287L28.5467 40.845C26.6098 42.7825 23.4696 42.7825 21.5327 40.845C19.5959 38.9075 19.5959 35.7662 21.5327 33.8287L28.5467 26.8125Z" fill="currentColor"/> <path d="M3.27083 42.3507H10.1967C11.3013 42.3507 11.8545 41.0147 11.0734 40.2334L2.90767 32.065C2.12657 31.2836 0.791017 31.837 0.791017 32.942V39.8701C0.791017 41.2401 1.90126 42.3507 3.27083 42.3507Z" fill="currentColor"/> </svg> </div> </div> <script type="text/javascript"> if (!window.jsBlockProtip) { const contentBannerCSS = "https://cdn.jotfor.ms/blog/wp-content/themes/jotblog/blocks/pro-tip/block.css"; const link = document.createElement('link'); link.setAttribute('rel', 'stylesheet'); link.setAttribute('href', contentBannerCSS); const head = document.getElementsByTagName('head')[0]; head.appendChild(link); window.jsBlockProtip = true; } </script> <h4 class="wp-block-heading">Primary data-collection methods</h4> <p>When the party conducting the research (whether that’s a person or an organization) collects data, it’s considered primary data, as opposed to secondary data, which an external source collects and references.</p> <p>Some of the primary data-collection methods covered below are quantitative, dealing with countable data. Others are qualitative, meaning that they consider factors other than numerical values. Generally, <a href="https://www.jotform.com/blog/questionnaire-method-of-data-collection/" target="_blank" rel="noreferrer noopener">questionnaires</a>, surveys, documents, and records are quantitative, while interviews, focus groups, observations, and oral histories are qualitative. There can also be crossover between the two methods.</p> <p>Before we delve into more specifics about qualitative and quantitative data-collection methods, let’s take a quick look at the top six data-collection methods.</p> <div class="wp-block-image"> <figure class="aligncenter"><div class="jfiz-image-wrapper"><img loading="lazy" src="https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods-30x23.png" decoding="async" width="700" height="545" data-full-data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods-700x545.png" data-jfiz="true" data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods-700x545.png" alt="data collection methods" class="wp-image-219427 lazyload blur-up" data-srcset="https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods-700x545.png 700w, https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods-250x195.png 250w, https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods-768x598.png 768w, https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods-120x93.png 120w, https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods-30x23.png 30w, https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods-330x257.png 330w, https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods-470x366.png 470w, https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods-257x200.png 257w, https://www.jotform.com/blog/wp-content/uploads/2019/10/data-collection-methods.png 900w" sizes="(max-width: 700px) 100vw, 700px" /><a class="jfiz-download-btn" target="_blank" href="/blog/wp-content/uploads/2019/10/data-collection-methods-700x545.png" download title="Download Image" rel="nofollow noopener"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" width="24" height="24" stroke="currentColor" stroke-width="2" fill="none"><path d="M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4"></path><polyline points="7 10 12 15 17 10"></polyline><line x1="12" y1="15" x2="12" y2="3"></line></svg></a></div></figure></div> <div class="featured snippet"> <h3>Here are the top six data collection methods:</h3> <ol> <li>Interviews</li><li>Questionnaires and surveys</li><li>Observations</li><li>Documents and records</li><li>Focus groups</li><li>Oral histories</li></ol></div> <div class="jfBlog-protip blue" data-ga="blog-protip" data-id="data-collection-methods-pro-tip-3"> <p class="jfBlog-protip-title" role="heading" aria-level="3"><strong>One platform to power all your data</strong></p> <div class="jfBlog-protip-content"> <p>Enable data-driven decisions without compromising security. With no-code solutions and administrative controls from <strong><a href="https://www.jotform.com/enterprise/?utm_medium=jotform_blog&utm_source=https://www.jotform.com/data-collection-methods/&utm_campaign=enterprise-conversion-test">Jotform Enterprise</a></strong>, teams can break free from legacy systems to automate, collaborate, and scale.</p> </div> <div class="jfBlog-protip-jficon"> <svg width="38" height="43" viewbox="0 0 38 43" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M29.4211 6.64061C31.358 4.70313 34.4982 4.70313 36.4351 6.64061C38.3719 8.57809 38.3719 11.7194 36.4351 13.6569L18.9002 31.1975C16.9633 33.1349 13.8231 33.1349 11.8862 31.1975C9.94938 29.26 9.94938 26.1187 11.8862 24.1812L29.4211 6.64061Z" fill="currentColor"/> <path d="M14.5181 2.2578C16.4549 0.320317 19.5952 0.320317 21.532 2.2578C23.4689 4.19528 23.4689 7.33656 21.532 9.27404L9.25761 21.5525C7.32076 23.4899 4.18051 23.4899 2.24365 21.5525C0.306804 19.615 0.306804 16.4737 2.24365 14.5362L14.5181 2.2578Z" fill="currentColor"/> <path d="M28.5467 26.8125C30.4835 24.875 33.6238 24.875 35.5606 26.8125C37.4975 28.75 37.4975 31.8912 35.5606 33.8287L28.5467 40.845C26.6098 42.7825 23.4696 42.7825 21.5327 40.845C19.5959 38.9075 19.5959 35.7662 21.5327 33.8287L28.5467 26.8125Z" fill="currentColor"/> <path d="M3.27083 42.3507H10.1967C11.3013 42.3507 11.8545 41.0147 11.0734 40.2334L2.90767 32.065C2.12657 31.2836 0.791017 31.837 0.791017 32.942V39.8701C0.791017 41.2401 1.90126 42.3507 3.27083 42.3507Z" fill="currentColor"/> </svg> </div> </div> <script type="text/javascript"> if (!window.jsBlockProtip) { const contentBannerCSS = "https://cdn.jotfor.ms/blog/wp-content/themes/jotblog/blocks/pro-tip/block.css"; const link = document.createElement('link'); link.setAttribute('rel', 'stylesheet'); link.setAttribute('href', contentBannerCSS); const head = document.getElementsByTagName('head')[0]; head.appendChild(link); window.jsBlockProtip = true; } </script> <script type="text/javascript" src="https://form.jotform.com/jsform/223114078557961/?nojump=true"></script> <style>iframe[id="223114078557961"]{min-height: 500px!important;}@media screen and (max-width: 680px){iframe[id="223114078557961"]{min-height: auto!important;}}</style></div> <div data-id="article-serie-section-container"><h2 id="top-6-data-collection-tools" data-id="article-serie-section" data-post-id="210977" class="title series series-pattern gradient gradient-3 pattern-3"><div class="container">Top 6 data collection tools</div></h2><div class="article-serie-section-content container"> <p>There are several tools available for primary data collection. The methods range from traditional and simple — such as a face-to-face interview — to more sophisticated ways to collect and analyze data.</p> <h3 class="wp-block-heading">Here are the top six data collection methods:</h3> <ol> <li><h3 class="wp-block-heading">Interviews</h3></li> <p>If you asked someone completely unaware of <a href="https://www.jotform.com/blog/data-analysis-tools/" target="_blank" rel="noreferrer noopener">data analysis</a> how to best collect information from people, the most common answer would likely be interviews.&nbsp;</p> <p>Almost anyone can come up with a list of questions, but the key to efficient interviews is knowing what to ask. Efficiency in interviewing is crucial because, of all the primary data collection methods, in-person interviewing can be the most expensive.</p> <div class="wp-block-image"> <figure class="aligncenter"><div class="jfiz-image-wrapper"><img loading="lazy" src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-30x23.png" decoding="async" width="700" height="545" data-full-data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-700x545.png" data-jfiz="true" data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-700x545.png" alt="Top data collection methods" class="wp-image-219467 lazyload blur-up" data-srcset="https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-700x545.png 700w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-250x195.png 250w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-768x598.png 768w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-120x93.png 120w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-30x23.png 30w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-330x257.png 330w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-470x366.png 470w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-257x200.png 257w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods.png 900w" sizes="(max-width: 700px) 100vw, 700px" /><a class="jfiz-download-btn" target="_blank" href="/blog/wp-content/uploads/2019/10/Top-6-data-collection-methods-700x545.png" download title="Download Image" rel="nofollow noopener"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" width="24" height="24" stroke="currentColor" stroke-width="2" fill="none"><path d="M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4"></path><polyline points="7 10 12 15 17 10"></polyline><line x1="12" y1="15" x2="12" y2="3"></line></svg></a></div></figure></div> <p>There are ways to limit the cost of interviews, such as conducting them over the phone or through a web chat interface. But sometimes an in-person interview can be worth the cost, as the interviewer can tailor follow-up questions based on responses in a real-time exchange.</p> <p>Interviews also allow for open-ended questions. Compared to other primary data collection methods, such as surveys, interviews are more customizable and responsive.</p> <li><h3 class="wp-block-heading">Observation</h3></li> <p>Observation involves collecting information without asking questions. This method is more subjective, as it requires the researcher, or observer, to add their judgment to the data. But in some circumstances, the risk of bias is minimal.</p> <p>For example, if a study involves the number of people in a restaurant at a given time, unless the observer counts incorrectly, the data should be reasonably reliable. Variables that require the observer to make distinctions, such as how many millennials visit a restaurant in a given period, can introduce potential problems.</p> <p>In general, observation can determine the dynamics of a situation, which generally cannot be measured through other data collection techniques. Observation also can be combined with additional information, such as video.</p> <li><h3 class="wp-block-heading">Documents and records</h3></li> <p>Sometimes you can collect a considerable amount of data without asking anyone anything. Document- and records-based research uses existing data for a study. Attendance records, meeting minutes, and financial records are just a few examples of this type of research.</p> <p>Using documents and records can be efficient and inexpensive because you’re predominantly using research that has already been completed. However, since the researcher has less control over the results, documents and records can be an incomplete data source.</p> <li><h3 class="wp-block-heading">Focus groups</h3></li> <p>A combination of interviewing, surveying, and observing, a focus group is a data collection method that involves several individuals who have something in common. The purpose of a focus group is to add a&nbsp;<a href="https://healthleadsusa.org/resources/harnessing-focus-groups-to-drive-collective-community-action/" target="_blank" rel="nofollow noopener">collective element</a>&nbsp;to individual data collection.</p> <p>A focus group study can ask participants to watch a presentation, for example, then discuss the content before answering survey or interview-style questions.</p> <p>Focus groups often use open-ended questions such as, “How did you feel about the presentation?” or “What did you like best about the product?” The focus group moderator can ask the group to think back to the shared experience, rather than forward to the future.</p> <p>Open-ended questions ground the research in a particular state of mind, eliminating external interference.&nbsp;</p> <li><h3 class="wp-block-heading">Oral histories</h3></li> <p>At first glance, an oral history might sound like an interview. Both data collection methods involve asking questions. But an oral history is more precisely defined as the recording, preservation, and interpretation of historical information based on the opinions and personal experiences of people who were involved in the events.</p> <p>Unlike interviews and surveys, oral histories are linked to a single phenomenon. For example, a researcher may be interested in studying the effect of a flood on a community. An oral history can shed light on exactly what transpired. It’s a holistic approach to evaluation that uses a variety of techniques.</p> <p>As in interviewing, the researcher can become a confounding variable. A confounding variable is an extra, unintended variable that can skew your results by introducing bias and suggesting a correlation where there isn’t one.</p> <p>Consider, as an example, the correlation between <a target="_blank" href="https://www.scribbr.com/methodology/confounding-variables/" rel="nofollow noopener">sunburn and ice cream consumption</a>. If both figures rise together, an unscientific conclusion may be that ice cream is the source of sunburns.</p> <p>However, there’s a possibility that an additional variable — temperature — affects both of these occurrences. Hot weather is a confounding variable to both ice cream consumption and sunburn. The hotter the weather, the more likely people will eat ice cream and spend time outside, resulting in higher rates of sunburn.</p> <li><h3 class="wp-block-heading">Questionnaires and surveys</h3></li> <p>Questionnaires and surveys can be used to ask questions that have closed-ended answers.&nbsp;</p> <p>Data gathered from questionnaires and surveys can be analyzed in many different ways. You can assign numerical values to the data to speed up the analysis. This can be useful if you’re collecting a large amount of data from a&nbsp;large population.</p> <p>To be meaningful, surveys and questionnaires need to be carefully planned. Unlike an interview, where a researcher can react to the direction of a respondent’s answers, a poorly designed questionnaire will lead the study nowhere quickly. While surveys are often less expensive than interviews, they won’t be valuable if they aren’t handled correctly.</p> <p><a href="https://www.jotform.com/mobile-survey/" target="_blank" rel="noreferrer noopener">Surveys</a> can be conducted as interviews, but in most cases, it makes sense to conduct surveys using forms.</p> <p>Online forms are a modern and effective way to conduct <a href="https://www.jotform.com/surveys/" target="_blank" rel="noreferrer noopener">surveys</a>. Unlike written surveys, which are static, the questions presented in online forms can change according to how someone responds thanks to the <a href="https://www.jotform.com/help/57-smart-forms-conditional-logic-for-online-forms/" target="_blank" rel="noreferrer noopener">conditional logic form feature</a>. For instance, if you use Jotform to create your forms, when someone answers no to a question about allergies, they won’t have to scroll past all of the related follow-up questions about specific allergies. Instead, they’ll go immediately to a question on a different topic.</p> <div class="jfBlog-protip blue" data-ga="blog-protip" data-id="data-collection-methods-pro-tip-4"> <p class="jfBlog-protip-title" role="heading" aria-level="3"><strong>Pro Tip</strong></p> <div class="jfBlog-protip-content"> <p><span style="font-size: 18px; color: black; font-weight: 400; line-height: 40px;">You can use Jotform’s collection of <strong><a href="https://www.jotform.com/form-templates/?utm_medium=jotform_blog&utm_source=https://www.jotform.com/data-collection-methods/&utm_campaign=cta">form templates</a></strong> instead of creating a form from scratch. All you need to do is choose a template from over 10,000 ones and customize it for your needs.</span></p> </div> <div class="jfBlog-protip-jficon"> <svg width="38" height="43" viewbox="0 0 38 43" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M29.4211 6.64061C31.358 4.70313 34.4982 4.70313 36.4351 6.64061C38.3719 8.57809 38.3719 11.7194 36.4351 13.6569L18.9002 31.1975C16.9633 33.1349 13.8231 33.1349 11.8862 31.1975C9.94938 29.26 9.94938 26.1187 11.8862 24.1812L29.4211 6.64061Z" fill="currentColor"/> <path d="M14.5181 2.2578C16.4549 0.320317 19.5952 0.320317 21.532 2.2578C23.4689 4.19528 23.4689 7.33656 21.532 9.27404L9.25761 21.5525C7.32076 23.4899 4.18051 23.4899 2.24365 21.5525C0.306804 19.615 0.306804 16.4737 2.24365 14.5362L14.5181 2.2578Z" fill="currentColor"/> <path d="M28.5467 26.8125C30.4835 24.875 33.6238 24.875 35.5606 26.8125C37.4975 28.75 37.4975 31.8912 35.5606 33.8287L28.5467 40.845C26.6098 42.7825 23.4696 42.7825 21.5327 40.845C19.5959 38.9075 19.5959 35.7662 21.5327 33.8287L28.5467 26.8125Z" fill="currentColor"/> <path d="M3.27083 42.3507H10.1967C11.3013 42.3507 11.8545 41.0147 11.0734 40.2334L2.90767 32.065C2.12657 31.2836 0.791017 31.837 0.791017 32.942V39.8701C0.791017 41.2401 1.90126 42.3507 3.27083 42.3507Z" fill="currentColor"/> </svg> </div> </div> <script type="text/javascript"> if (!window.jsBlockProtip) { const contentBannerCSS = "https://cdn.jotfor.ms/blog/wp-content/themes/jotblog/blocks/pro-tip/block.css"; const link = document.createElement('link'); link.setAttribute('rel', 'stylesheet'); link.setAttribute('href', contentBannerCSS); const head = document.getElementsByTagName('head')[0]; head.appendChild(link); window.jsBlockProtip = true; } </script> <p>Modern form building also emphasizes <a target="_blank" href="https://link.jotform.com/QhvU2TROTN">mobile data collection</a>, so the forms can easily be viewed and filled out on mobile devices.</p> <p>One concern when gathering data electronically in the EU is the <a rel="nofollow noopener" href="https://gdpr.eu/" target="_blank">European Union’s General Data Protection Regulation (GDPR)</a>. This newly enacted regulation provides privacy protection to EU residents and citizens and can result in costly fines for noncompliance. If you want to learn more about how to <a href="https://www.jotform.com/gdpr-compliance/">make sure your forms are GDPR compliant</a>, Jotform has all the information you need.</p> </div></div><div data-id="article-serie-section-container"><h2 id="qualitative-data-collection-methods" data-id="article-serie-section" data-post-id="210887" class="title series series-pattern gradient gradient-3 pattern-3"><div class="container">Qualitative data collection methods</div></h2><div class="article-serie-section-content container"> <p>Data analysis can take various forms. The method you choose depends on the subject matter of your research.</p> <p>Quantitative methods, such as surveys, large-scale benchmarks, and prioritization, answer the question “How much?” But these methods can leave the question “Why?” unanswered. This is where <a href="https://www.jotform.com/blog/qualitative-data-collection-methods/" target="_blank" rel="noreferrer noopener">qualitative data collection methods</a> come into play.</p> <div class="wp-block-image"> <figure class="aligncenter"><div class="jfiz-image-wrapper"><img loading="lazy" src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-30x23.png" decoding="async" width="700" height="545" data-full-data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-700x545.png" data-jfiz="true" data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-700x545.png" alt="Qualitative data collection methods" class="wp-image-219437 lazyload blur-up" data-srcset="https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-700x545.png 700w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-250x195.png 250w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-768x598.png 768w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-120x93.png 120w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-30x23.png 30w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-330x257.png 330w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-470x366.png 470w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-257x200.png 257w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods.png 900w" sizes="(max-width: 700px) 100vw, 700px" /><a class="jfiz-download-btn" target="_blank" href="/blog/wp-content/uploads/2019/10/Qualitative-data-collection-methods-700x545.png" download title="Download Image" rel="nofollow noopener"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" width="24" height="24" stroke="currentColor" stroke-width="2" fill="none"><path d="M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4"></path><polyline points="7 10 12 15 17 10"></polyline><line x1="12" y1="15" x2="12" y2="3"></line></svg></a></div></figure></div> <h3 class="wp-block-heading"><strong>Understanding qualitative data collection</strong></h3> <p>Qualitative data collection looks at several factors to provide a depth of understanding to raw data. While qualitative methods involve the collection, analysis, and management of data, instead of counting responses or recording numeric data, this method aims to assess factors like the thoughts and feelings of research participants. Qualitative data collection methods go&nbsp;<a target="_blank" href="https://www.nsf.gov/pubs/1997/nsf97153/chap_3.htm" rel="nofollow noopener">beyond recording events</a>&nbsp;to create context.</p> <p>With this enhanced view, researchers can</p> <ul> <li>Describe the environment. Understanding where observations take place can add meaning to recorded numbers.</li> <li>Identify the people involved in the study. If research is limited to a particular group of people, whether intentionally or as a function of demographics or other factors, this information can inform the results.</li> <li>Describe the content of the study. Sometimes, the specific activities involved in research and how messages about the study were delivered and received may illuminate facts about the study.</li> <li>Interact with study participants. Interactions between respondents and research staff can provide valuable information about the results.</li> <li>Be aware of external factors. Unanticipated events can affect research outcomes. Qualitative data collection methods allow researchers to identify these events and weave them into their results narrative, which is nearly impossible to do with just a quantitative approach.</li> </ul> <div class="jfBlog-protip blue" data-ga="blog-protip" data-id="data-collection-methods-pro-tip-5"> <p class="jfBlog-protip-title" role="heading" aria-level="3"><strong>Just so you know</strong></p> <div class="jfBlog-protip-content"> <p><span data-sheets-value="{&quot;1&quot;:2,&quot;2&quot;:&quot;Start gathering qualitative data with Jotform's free forms and surveys for effortless online data collection. &quot;}" data-sheets-userformat="{&quot;2&quot;:33567617,&quot;3&quot;:{&quot;1&quot;:0},&quot;10&quot;:1,&quot;11&quot;:4,&quot;12&quot;:0,&quot;15&quot;:&quot;Roboto&quot;,&quot;16&quot;:10,&quot;28&quot;:1}">Start gathering qualitative data with Jotform&#8217;s <a href="https://www.jotform.com/form-templates/?utm_medium=jotform_blog&utm_source=https://www.jotform.com/data-collection-methods/&utm_campaign=cta"><strong>free forms and surveys</strong></a> for effortless online data collection. </span></p> </div> <div class="jfBlog-protip-jficon"> <svg width="38" height="43" viewbox="0 0 38 43" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M29.4211 6.64061C31.358 4.70313 34.4982 4.70313 36.4351 6.64061C38.3719 8.57809 38.3719 11.7194 36.4351 13.6569L18.9002 31.1975C16.9633 33.1349 13.8231 33.1349 11.8862 31.1975C9.94938 29.26 9.94938 26.1187 11.8862 24.1812L29.4211 6.64061Z" fill="currentColor"/> <path d="M14.5181 2.2578C16.4549 0.320317 19.5952 0.320317 21.532 2.2578C23.4689 4.19528 23.4689 7.33656 21.532 9.27404L9.25761 21.5525C7.32076 23.4899 4.18051 23.4899 2.24365 21.5525C0.306804 19.615 0.306804 16.4737 2.24365 14.5362L14.5181 2.2578Z" fill="currentColor"/> <path d="M28.5467 26.8125C30.4835 24.875 33.6238 24.875 35.5606 26.8125C37.4975 28.75 37.4975 31.8912 35.5606 33.8287L28.5467 40.845C26.6098 42.7825 23.4696 42.7825 21.5327 40.845C19.5959 38.9075 19.5959 35.7662 21.5327 33.8287L28.5467 26.8125Z" fill="currentColor"/> <path d="M3.27083 42.3507H10.1967C11.3013 42.3507 11.8545 41.0147 11.0734 40.2334L2.90767 32.065C2.12657 31.2836 0.791017 31.837 0.791017 32.942V39.8701C0.791017 41.2401 1.90126 42.3507 3.27083 42.3507Z" fill="currentColor"/> </svg> </div> </div> <script type="text/javascript"> if (!window.jsBlockProtip) { const contentBannerCSS = "https://cdn.jotfor.ms/blog/wp-content/themes/jotblog/blocks/pro-tip/block.css"; const link = document.createElement('link'); link.setAttribute('rel', 'stylesheet'); link.setAttribute('href', contentBannerCSS); const head = document.getElementsByTagName('head')[0]; head.appendChild(link); window.jsBlockProtip = true; } </script> <h3 class="wp-block-heading"><strong>Qualitative research methods</strong></h3> <p>There are three commonly used qualitative data collection methods: ethnographic, theory grounded, and phenomenological.<br><br><strong>Ethnography</strong>&nbsp;comes from anthropology, the study of human societies and cultures. Ethnography seeks to understand how people&nbsp;<a target="_blank" href="https://hbr.org/2009/03/ethnographic-research-a-key-to-strategy" rel="nofollow noopener">live their lives</a>. Through this method, researchers veer away from the specific and practical questions that traditional market researchers use and instead observe the participants in a nondirected way. This approach is intended to reveal behaviors from a subject’s perspective rather than from the view of the researchers.</p> <p>Ethnography helps fill in the blanks when a participant may not be able to articulate their desires or the reasons for their decisions or behaviors. Instead of, or in addition to, asking why a participant acts a certain way, researchers use observation to understand the why behind these desires, decisions, or behaviors.</p> <p><strong>Grounded theory</strong>&nbsp;arose when sociological researchers sought to provide a level of legitimacy to qualitative research — to ground it in reality rather than assumptions. Before this method, qualitative data analysis was actually done before any quantitative data was collected, so it was disconnected from the collection and analysis process.</p> <p>Grounded theory uses the following methods:</p> <ul> <li><strong>Participant observation.</strong> Researchers immerse themselves in the daily lives of subjects. Another term for this is “fieldwork.”</li> <li><strong>Interviews.</strong> These can vary in formality from informal chats to structured interviews.</li> <li><strong>Document and artifact collection.</strong> Grounded theory often is about more than observation and interviews. Researchers can learn about a group of people from looking at materials the group used. For example, a local community’s laws may shed light on opinions and provide a clearer picture of residents’ sentiments.</li> </ul> <p>Sometimes, a person’s true colors emerge only when they are genuinely put to the test. As such, <strong>phenomenology</strong>&nbsp;describes how people experience&nbsp;<a target="_blank" href="https://cirt.gcu.edu/research/developmentresources/research_ready/phenomenology/phen_overview" rel="nofollow noopener">certain events or unique encounters</a>. This method measures reactions to occurrences that are outside of the norm, so it’s essential to understand the whole picture, not just facts and figures.</p> <p>An example of phenomenology is studying the experiences of individuals involved in a natural disaster. To analyze data from such an event, the researcher must become familiar with the data; focus the analysis on the subject matter, time period, or other factors; and categorize the data.</p> <p>Completing these tasks gives the researcher a framework for understanding how the natural disaster impacts people. Together, the understanding, focus, and organization help researchers identify patterns, make connections, interpret data, and explain findings.</p> <p>Each of these qualitative data collection methods sheds light on factors that can be hidden in simple data analysis. Qualitative data is one way to add context and reality to raw numbers. Often, researchers find value in a hybrid approach, where qualitative data collection methods are used alongside quantitative ones.</p> </div></div><div data-id="article-serie-section-container"><h2 id="quantitative-data-collection-methods" data-id="article-serie-section" data-post-id="210907" class="title series series-pattern gradient gradient-4 pattern-4"><div class="container">Quantitative data collection methods</div></h2><div class="article-serie-section-content container"> <p>Marketers, scientists, academics, and others may start a study with a predetermined hypothesis, but their research often begins with the collection of data.</p> <p>Initially, the collected data is unstructured. Various facts and figures may or may not have context. A researcher’s job is to make sense of this data, and the choice of data collection method often helps.</p> <div class="wp-block-image"> <figure class="aligncenter"><div class="jfiz-image-wrapper"><img loading="lazy" src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-30x23.png" decoding="async" width="700" height="545" data-full-data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-700x545.png" data-jfiz="true" data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-700x545.png" alt="Quantitative data collection methods Image-1" class="wp-image-219857 lazyload blur-up" data-srcset="https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-700x545.png 700w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-250x195.png 250w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-768x598.png 768w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-120x93.png 120w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-30x23.png 30w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-330x257.png 330w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-470x366.png 470w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-257x200.png 257w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1.png 900w" sizes="(max-width: 700px) 100vw, 700px" /><a class="jfiz-download-btn" target="_blank" href="/blog/wp-content/uploads/2019/10/Quantitative-data-collection-methods-1-700x545.png" download title="Download Image" rel="nofollow noopener"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" width="24" height="24" stroke="currentColor" stroke-width="2" fill="none"><path d="M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4"></path><polyline points="7 10 12 15 17 10"></polyline><line x1="12" y1="15" x2="12" y2="3"></line></svg></a></div></figure></div> <h3 class="wp-block-heading">Using data to determine values</h3> <p>One of the most widely used methods of collecting information for research purposes is&nbsp;<a target="_blank" href="https://www.nsf.gov/pubs/2002/nsf02057/nsf02057_4.pdf" rel="nofollow noopener">quantitative data collection</a>. Quantitative analysis relates to evaluating a numerical result. A classic example is a survey, which asks questions to collect responses that shed light on trends, preferences, actions, opinions, and any other element that can be counted.</p> <p>Quantitative data collection methods are popular because they are relatively straightforward. Using these methods, researchers ask questions to collect sets of facts and figures. Quantitative data is measurable and expressed in numerical form.</p> <p>While this seems like a fairly simple concept, like many aspects of research, there are various approaches to quantitative data collection that depend on the particular research being conducted.</p> <div class="jfBlog-protip blue" data-ga="blog-protip" data-id="data-collection-methods-pro-tip-6"> <p class="jfBlog-protip-title" role="heading" aria-level="3"><strong>Pro Tip</strong></p> <div class="jfBlog-protip-content"> <p><span data-sheets-value="{&quot;1&quot;:2,&quot;2&quot;:&quot;Collect quantitative data for your research with Jotform's free, customizable survey templates. &quot;}" data-sheets-userformat="{&quot;2&quot;:33567617,&quot;3&quot;:{&quot;1&quot;:0},&quot;10&quot;:1,&quot;11&quot;:4,&quot;12&quot;:0,&quot;15&quot;:&quot;Roboto&quot;,&quot;16&quot;:10,&quot;28&quot;:1}">Collect quantitative data for your research with Jotform&#8217;s free, <a href="https://www.jotform.com/form-templates/?utm_medium=jotform_blog&utm_source=https://www.jotform.com/data-collection-methods/&utm_campaign=cta"><strong>customizable form and survey templates</strong></a>. </span></p> </div> <div class="jfBlog-protip-jficon"> <svg width="38" height="43" viewbox="0 0 38 43" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M29.4211 6.64061C31.358 4.70313 34.4982 4.70313 36.4351 6.64061C38.3719 8.57809 38.3719 11.7194 36.4351 13.6569L18.9002 31.1975C16.9633 33.1349 13.8231 33.1349 11.8862 31.1975C9.94938 29.26 9.94938 26.1187 11.8862 24.1812L29.4211 6.64061Z" fill="currentColor"/> <path d="M14.5181 2.2578C16.4549 0.320317 19.5952 0.320317 21.532 2.2578C23.4689 4.19528 23.4689 7.33656 21.532 9.27404L9.25761 21.5525C7.32076 23.4899 4.18051 23.4899 2.24365 21.5525C0.306804 19.615 0.306804 16.4737 2.24365 14.5362L14.5181 2.2578Z" fill="currentColor"/> <path d="M28.5467 26.8125C30.4835 24.875 33.6238 24.875 35.5606 26.8125C37.4975 28.75 37.4975 31.8912 35.5606 33.8287L28.5467 40.845C26.6098 42.7825 23.4696 42.7825 21.5327 40.845C19.5959 38.9075 19.5959 35.7662 21.5327 33.8287L28.5467 26.8125Z" fill="currentColor"/> <path d="M3.27083 42.3507H10.1967C11.3013 42.3507 11.8545 41.0147 11.0734 40.2334L2.90767 32.065C2.12657 31.2836 0.791017 31.837 0.791017 32.942V39.8701C0.791017 41.2401 1.90126 42.3507 3.27083 42.3507Z" fill="currentColor"/> </svg> </div> </div> <script type="text/javascript"> if (!window.jsBlockProtip) { const contentBannerCSS = "https://cdn.jotfor.ms/blog/wp-content/themes/jotblog/blocks/pro-tip/block.css"; const link = document.createElement('link'); link.setAttribute('rel', 'stylesheet'); link.setAttribute('href', contentBannerCSS); const head = document.getElementsByTagName('head')[0]; head.appendChild(link); window.jsBlockProtip = true; } </script> <h3 class="wp-block-heading">Different quantitative research approaches</h3> <p>Researchers use four different&nbsp;<a target="_blank" href="https://cirt.gcu.edu/research/developmentresources/research_ready/quantresearch/approaches" rel="nofollow noopener">primary quantitative research designs</a>: descriptive, correlational, experimental, and quasi-experimental.</p> <p><strong>Descriptive</strong>&nbsp;research explains the current status of a variable using observational data collection. Often, the researcher begins without a hypothesis and lets the data steer the direction of the study.</p> <p>A simple example of quantitative descriptive research is a study that collects and tabulates test scores. Descriptive research frequently uses charts and tables to illustrate results.</p> <p>While a descriptive approach is often quantitative, it can be qualitative.&nbsp;<a target="_blank" href="http://members.aect.org/edtech/ed1/41/41-01.html" rel="nofollow noopener">Descriptive data collection asks questions</a> such as “What is X?”</p> <p><strong>Correlational research</strong>&nbsp;seeks to collect data that&nbsp;<a target="_blank" href="https://www.simplypsychology.org/correlation.html" rel="nofollow noopener">shows relationships</a>&nbsp;between different occurrences. A positive correlation is one in which two variables either increase or decrease at the same time. A negative correlation is when an increase in one variable means a decrease in another.</p> <p>There is also a zero correlation result, in which the relationship between two variables is insignificant. Correlation helps make predictions based on historical relationships and determine the validity and reliability of a study.</p> <p>An example of correlational data would be how a person’s height often correlates to their weight — the taller one gets, usually the heavier they are. This is a positive correlation.</p> <p><strong>Experimental research,</strong> also known as “true experimentation,” uses the scientific method to determine the cause-and-effect relationship between variables. This method uses controls for all of the crucial factors that could potentially affect the&nbsp;<a target="_blank" href="https://www.researchconnections.org/childcare/datamethods/experimentsquasi.jsp" rel="nofollow noopener">phenomena of interest</a>. Using the experimental method, researchers randomly assign participants in an experiment to either the control or treatment groups.</p> <p><strong>Quasi-experimental research,</strong> also known as “causal-comparative,” is similar to experimental research. Since it’s often impossible or impractical to control for all factors involved, quasi-experimental methods don’t control for some factors but otherwise follow the scientific method to establish a cause-and-effect relationship.</p> <p>In both of these types of studies, independent variables are manipulated. But experimental data collection methods use random assignment and sampling, whereas quasi-experimental methods don’t randomize assignment or sampling or both.</p> <p>Experimental methods are known for producing results that are both internally and externally valid, meaning that the study is conducted, or structured, well (internal validity) and the findings are applicable to the real world (external validity). Quasi-experimental methods, on the other hand, produce results of questionable internal validity.</p> <h3 class="wp-block-heading">Application of quantitative methods in practice</h3> <p>There are a number of ways researchers can put different types of quantitative data collection into action without using experiments.</p> <p>Quantitative surveys enable researchers to ask closed-ended questions with a provided list of possible answers. This method is easier for respondents, as they just pick from a list of responses. It’s an ideal solution for larger-scale studies that could become unwieldy with the type of open-ended questions often associated with qualitative surveys.</p> <p>Because the questions and answers are standardized, researchers can use the results to make generalizations. Closed-ended questions, however, can be limiting. A respondent may not see their answer in the given choices.</p> <p>Quantitative interviews are typically conducted face to face, over the phone, or via the internet. They enable researchers to not only collect information but also tailor the questions to the audience on the spot. This can help add some “why” to the “how much” collected through quantifiable means.</p> </div></div><div data-id="article-serie-section-container"><h2 id="what-are-secondary-data-collection-methods" data-id="article-serie-section" data-post-id="210937" class="title series series-pattern gradient gradient-7 pattern-7"><div class="container">What are secondary data collection methods?</div></h2><div class="article-serie-section-content container"> <p>Since most research involves the collection of data, there are several methods for direct, or primary, data collection, including surveys, questionnaires, direct observations, and focus groups.</p> <p>While primary data collection is considered the most authoritative and authentic data collection method, there are several instances where secondary data collection methods can provide value.</p> <figure class="wp-block-image"><div class="jfiz-image-wrapper"><img loading="lazy" src="https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-30x23.png" decoding="async" width="700" height="545" data-full-data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-700x545.png" data-jfiz="true" data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-700x545.png" alt="What are secondary data collection methods?" class="wp-image-219477 lazyload blur-up" data-srcset="https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-700x545.png 700w, https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-250x195.png 250w, https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-768x598.png 768w, https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-120x93.png 120w, https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-30x23.png 30w, https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-330x257.png 330w, https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-470x366.png 470w, https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-257x200.png 257w, https://www.jotform.com/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods.png 900w" sizes="(max-width: 700px) 100vw, 700px" /><a class="jfiz-download-btn" target="_blank" href="/blog/wp-content/uploads/2019/10/What-are-secondary-data-collection-methods-700x545.png" download title="Download Image" rel="nofollow noopener"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" width="24" height="24" stroke="currentColor" stroke-width="2" fill="none"><path d="M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4"></path><polyline points="7 10 12 15 17 10"></polyline><line x1="12" y1="15" x2="12" y2="3"></line></svg></a></div></figure> <h3 class="wp-block-heading">Understanding secondary data collection</h3> <p>What is secondary data collection, and why would a researcher employ it in addition to primary data? Think of secondary data as <a href="https://careerfoundry.com/en/blog/data-analytics/what-is-secondary-data/#primary-secondary-tertiary-data" target="_blank" rel="nofollow noopener">second-hand data</a>. It’s someone else’s research, another person’s original bank of knowledge.</p> <p>Second-hand data can add insight to a research project, and using secondary data is more efficient and less expensive than collecting primary data. So how can someone else’s research be valuable to your independent study? Answering this question involves understanding how a lot of research is initiated today.</p> <h3 class="wp-block-heading">The role of the government in statistical research</h3> <p>For a variety of reasons, lots of governmental entities and agencies collect demographic and other information on people. Governments collect data through various means, sometimes as part of other activities. The census is a great example of valuable governmental primary data collection that can be used as a secondary data collection method in other research studies.</p> <p>Several nonprofit and governmental entities specialize in collecting data to feed the efforts of other researchers.</p> <p>Research from&nbsp;<a target="_blank" href="https://www.entrepreneur.com/encyclopedia/secondary-market-research" rel="nofollow noopener">public sources</a>&nbsp;is usually free.</p> <p>Public sources beyond the U.S. Census Bureau include</p> <ul><li>State and Metropolitan Area Data Book</li><li>Statistical Abstract of the United States</li><li>U.S. Industry and Trade Outlook</li><li>U.S. Government Printing Office</li><li>Small Business Administration</li><li>Local chambers of commerce</li><li>County governments</li></ul> <div class="jfBlog-protip blue" data-ga="blog-protip" data-id="data-collection-methods-pro-tip-7"> <p class="jfBlog-protip-title" role="heading" aria-level="3"><strong>Just so you know</strong></p> <div class="jfBlog-protip-content"> <p>Collect primary and secondary data online with <a href="https://www.jotform.com/signup/?utm_medium=jotform_blog&utm_source=https://www.jotform.com/data-collection-methods/&utm_campaign=cta"><strong>Jotform&#8217;s free online forms and surveys</strong></a> designed to streamline your research process.</p> </div> <div class="jfBlog-protip-jficon"> <svg width="38" height="43" viewbox="0 0 38 43" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M29.4211 6.64061C31.358 4.70313 34.4982 4.70313 36.4351 6.64061C38.3719 8.57809 38.3719 11.7194 36.4351 13.6569L18.9002 31.1975C16.9633 33.1349 13.8231 33.1349 11.8862 31.1975C9.94938 29.26 9.94938 26.1187 11.8862 24.1812L29.4211 6.64061Z" fill="currentColor"/> <path d="M14.5181 2.2578C16.4549 0.320317 19.5952 0.320317 21.532 2.2578C23.4689 4.19528 23.4689 7.33656 21.532 9.27404L9.25761 21.5525C7.32076 23.4899 4.18051 23.4899 2.24365 21.5525C0.306804 19.615 0.306804 16.4737 2.24365 14.5362L14.5181 2.2578Z" fill="currentColor"/> <path d="M28.5467 26.8125C30.4835 24.875 33.6238 24.875 35.5606 26.8125C37.4975 28.75 37.4975 31.8912 35.5606 33.8287L28.5467 40.845C26.6098 42.7825 23.4696 42.7825 21.5327 40.845C19.5959 38.9075 19.5959 35.7662 21.5327 33.8287L28.5467 26.8125Z" fill="currentColor"/> <path d="M3.27083 42.3507H10.1967C11.3013 42.3507 11.8545 41.0147 11.0734 40.2334L2.90767 32.065C2.12657 31.2836 0.791017 31.837 0.791017 32.942V39.8701C0.791017 41.2401 1.90126 42.3507 3.27083 42.3507Z" fill="currentColor"/> </svg> </div> </div> <script type="text/javascript"> if (!window.jsBlockProtip) { const contentBannerCSS = "https://cdn.jotfor.ms/blog/wp-content/themes/jotblog/blocks/pro-tip/block.css"; const link = document.createElement('link'); link.setAttribute('rel', 'stylesheet'); link.setAttribute('href', contentBannerCSS); const head = document.getElementsByTagName('head')[0]; head.appendChild(link); window.jsBlockProtip = true; } </script> <h3 class="wp-block-heading">Other sources of secondary data</h3> <p>While governments are sources of useful information, they aren’t the only suppliers of secondary data. Commercial sources include research and trade associations, such as banks, publicly traded corporations, and others.</p> <p>Educational institutions are also reliable sources of secondary data. Many colleges and universities have dedicated research arms that leverage data for educational purposes. This data can often assist others in unrelated studies.</p> <h3 class="wp-block-heading">The value of secondary data</h3> <p>There is more to secondary data than the fact that it is cheaper than primary data; however, cost is a major reason why this data is used. If the information you need is&nbsp;<a target="_blank" href="http://www.fao.org/3/w3241e/w3241e03.htm" rel="nofollow noopener">already available</a>, it simply makes sense to use it rather than to replicate it.</p> <p>Sometimes primary data is unnecessary for a particular research goal. You should first determine whether or not your research questions have already been asked and answered. If so, you can devote your data collection budget to expand on what has already been determined through other unrelated projects.</p> <p>The cost of collecting primary data can be considerable. While using secondary data is cheaper, it also saves time. Time has a value of its own in research, allowing for greater emphasis on studying results.</p> <p>Ultimately, using secondary data saves time and money, which facilitates a more in-depth study of the subject. Combined with primary research, secondary data can help researchers better understand their subjects and more efficiently prepare and organize results.</p> </div></div><div data-id="article-serie-section-container"><h2 id="sampling-methods-in-data-collection" data-id="article-serie-section" data-post-id="211007" class="title series series-pattern gradient gradient-4 pattern-4"><div class="container">Sampling methods in data collection</div></h2><div class="article-serie-section-content container"> <p>Imagine that your business serves a substantial population. Maybe you have a massive customer list (which most businesses would love), or you’re trying to gain some insights on a large group, such as the residents of a large city. In most cases, it’s impractical to try to reach each member of this population.</p> <p>Sampling is the process of identifying a subset of a population that provides an accurate reflection on the whole. It can be a tricky process, as populations are often diverse. However, there are some statistical methods that can make sure a small subset of the community accurately represents the whole group.</p> <div class="wp-block-image"> <figure class="aligncenter"><div class="jfiz-image-wrapper"><img loading="lazy" src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-30x23.png" decoding="async" width="700" height="545" data-full-data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-700x545.png" data-jfiz="true" data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-700x545.png" alt="Sampling methods in data collection" class="wp-image-219457 lazyload blur-up" data-srcset="https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-700x545.png 700w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-250x195.png 250w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-768x598.png 768w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-120x93.png 120w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-30x23.png 30w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-330x257.png 330w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-470x366.png 470w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-257x200.png 257w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection.png 900w" sizes="(max-width: 700px) 100vw, 700px" /><a class="jfiz-download-btn" target="_blank" href="/blog/wp-content/uploads/2019/10/Sampling-methods-in-data-collection-700x545.png" download title="Download Image" rel="nofollow noopener"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" width="24" height="24" stroke="currentColor" stroke-width="2" fill="none"><path d="M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4"></path><polyline points="7 10 12 15 17 10"></polyline><line x1="12" y1="15" x2="12" y2="3"></line></svg></a></div></figure></div> <p>There are five generally accepted sampling methods. Below is an overview of these methods, the pros and cons of each, and how they can be put to work in your research.</p> <div class="jfBlog-protip blue" data-ga="blog-protip" data-id="data-collection-methods-pro-tip-8"> <p class="jfBlog-protip-title" role="heading" aria-level="3"><strong>Just so you know</strong></p> <div class="jfBlog-protip-content"> <p><span data-sheets-value="{&quot;1&quot;:2,&quot;2&quot;:&quot;Obtain data from any sample size with Jotform's online forms and surveys that are easy to share and assign. &quot;}" data-sheets-userformat="{&quot;2&quot;:33567617,&quot;3&quot;:{&quot;1&quot;:0},&quot;10&quot;:1,&quot;11&quot;:4,&quot;12&quot;:0,&quot;15&quot;:&quot;Roboto&quot;,&quot;16&quot;:10,&quot;28&quot;:1}">Obtain data from any sample size with Jotform&#8217;s <a href="https://www.jotform.com/form-templates/?utm_medium=jotform_blog&utm_source=https://www.jotform.com/data-collection-methods/&utm_campaign=cta"><strong>online forms and surveys</strong></a> that are easy to share and assign. </span></p> </div> <div class="jfBlog-protip-jficon"> <svg width="38" height="43" viewbox="0 0 38 43" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M29.4211 6.64061C31.358 4.70313 34.4982 4.70313 36.4351 6.64061C38.3719 8.57809 38.3719 11.7194 36.4351 13.6569L18.9002 31.1975C16.9633 33.1349 13.8231 33.1349 11.8862 31.1975C9.94938 29.26 9.94938 26.1187 11.8862 24.1812L29.4211 6.64061Z" fill="currentColor"/> <path d="M14.5181 2.2578C16.4549 0.320317 19.5952 0.320317 21.532 2.2578C23.4689 4.19528 23.4689 7.33656 21.532 9.27404L9.25761 21.5525C7.32076 23.4899 4.18051 23.4899 2.24365 21.5525C0.306804 19.615 0.306804 16.4737 2.24365 14.5362L14.5181 2.2578Z" fill="currentColor"/> <path d="M28.5467 26.8125C30.4835 24.875 33.6238 24.875 35.5606 26.8125C37.4975 28.75 37.4975 31.8912 35.5606 33.8287L28.5467 40.845C26.6098 42.7825 23.4696 42.7825 21.5327 40.845C19.5959 38.9075 19.5959 35.7662 21.5327 33.8287L28.5467 26.8125Z" fill="currentColor"/> <path d="M3.27083 42.3507H10.1967C11.3013 42.3507 11.8545 41.0147 11.0734 40.2334L2.90767 32.065C2.12657 31.2836 0.791017 31.837 0.791017 32.942V39.8701C0.791017 41.2401 1.90126 42.3507 3.27083 42.3507Z" fill="currentColor"/> </svg> </div> </div> <script type="text/javascript"> if (!window.jsBlockProtip) { const contentBannerCSS = "https://cdn.jotfor.ms/blog/wp-content/themes/jotblog/blocks/pro-tip/block.css"; const link = document.createElement('link'); link.setAttribute('rel', 'stylesheet'); link.setAttribute('href', contentBannerCSS); const head = document.getElementsByTagName('head')[0]; head.appendChild(link); window.jsBlockProtip = true; } </script> <h3 class="wp-block-heading">Random sampling</h3> <p>Just as its name indicates, random sampling involves picking respondents with&nbsp;<a target="_blank" href="https://people.richland.edu/james/lecture/m170/ch01-not.html" rel="nofollow noopener">no design or order</a>, like picking names out of a hat. While randomness may seem unscientific, this method can be valuable in research, and in fact, is the preferred way of sampling, as a truly random sample eliminates elements that can affect the validity of a study.</p> <p>Randomness requires some planning. For example, randomly picking pedestrians in Manhattan’s Times Square on a Saturday afternoon will give the researcher a reasonably diverse cross-section of tourists. This would not, however, be an excellent way to test native New Yorkers who often shun the area, especially on weekends.</p> <p>Computer-generated lists can aid in achieving randomness.</p> <h3 class="wp-block-heading">Systematic sampling</h3> <p>Easier than random sampling, systematic sampling follows a set of rules to create regularity in sampling. An example is interviewing every tenth customer. As long as you follow the counting system, you’ll know that there’s some order to the process.</p> <p>Systematic sampling retains some of the benefits of randomness, but it can be too rigid in cases where, for example, the researcher knows that the counting system is going to result in data that skews one way or another. An example would be someone interviewing every 10th customer and every 10th person being a female in the same age range.</p> <h3 class="wp-block-heading">Convenience sampling</h3> <p>This is the easiest sampling method but also the least reliable. Convenience sampling involves gathering information from whoever is closest and easiest to reach. An example would be asking coworkers in the same office a question, rather than questioning every employee at the company, since going to other offices might take more time and effort. Convenience sampling can also involve using whatever data is readily available.</p> <p>Sometimes,&nbsp;<a target="_blank" href="https://research-methodology.net/sampling-in-primary-data-collection/convenience-sampling/" rel="nofollow noopener">convenience sampling can be effective</a>, such as to gain initial primary data on brand impressions or product redesigns, where participant diversity or inclusion criteria may be less important.</p> <h3 class="wp-block-heading">Clustered sampling</h3> <p>With clustered sampling, a researcher&nbsp;<a target="_blank" href="https://www.healthknowledge.org.uk/public-health-textbook/research-methods/1a-epidemiology/methods-of-sampling-population" rel="nofollow noopener">uses the subgroups of a population</a>&nbsp;instead of individuals. Clusters are often predefined, such as municipalities in a study about the effect of a particular phenomenon across the country.</p> <p>Clustered sampling is further broken down into different types — single-stage cluster sampling, where all individuals in a cluster are included in the sample, or two-stage cluster sampling, where only random individuals within the cluster are chosen.</p> <p>The main benefit of clustered sampling is that some of the work is already done: A group is already clearly defined. Therefore, it can be more efficient than other methods. However, there can be bias in the study if the clusters do not accurately represent the population as a whole.</p> <h3 class="wp-block-heading">Stratified sampling</h3> <p>Another method that uses subgroups is stratified sampling. This data collection method involves dividing a population into subgroups that share similar characteristics.</p> <p>For example, a study can break respondents down by gender or age. When the components are easy to determine, like gender or age, the risk of bias is low, especially if the data comes from the respondents. Stratified sampling reduces bias, but sometimes characteristics are difficult to ascertain, which can either frustrate the sampling process or invite bias.</p> <p>Stratified and cluster sampling may sound similar. Here’s the critical difference: In stratified sampling, individuals are randomly selected from each group (or strata). In cluster sampling, only certain clusters are used.</p> </div></div><div data-id="article-serie-section-container"><h2 id="data-collection-and-lead-generation" data-id="article-serie-section" data-post-id="211047" class="title series series-pattern gradient gradient-8 pattern-8"><div class="container">Data collection and lead generation</div></h2><div class="article-serie-section-content container"> <p>There are many methods businesses can use to collect and analyze customer information.</p> <p>The key to gaining more customers through <a href="https://www.jotform.com/market-research/">market research</a> is to turn data collection into <a href="https://www.jotform.com/lead-generation/">lead generation</a>. The ideal result is not only generating more leads but recognizing the opportunities that are likely to turn into increased sales.</p> <div class="wp-block-image"> <figure class="aligncenter"><div class="jfiz-image-wrapper"><img loading="lazy" src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-30x23.png" decoding="async" width="700" height="545" data-full-data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-700x545.png" data-jfiz="true" data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-700x545.png" alt="Data collection and lead generation" class="wp-image-219417 lazyload blur-up" data-srcset="https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-700x545.png 700w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-250x195.png 250w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-768x598.png 768w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-120x93.png 120w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-30x23.png 30w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-330x257.png 330w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-470x366.png 470w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-257x200.png 257w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation.png 900w" sizes="(max-width: 700px) 100vw, 700px" /><a class="jfiz-download-btn" target="_blank" href="/blog/wp-content/uploads/2019/10/Data-collection-and-lead-generation-700x545.png" download title="Download Image" rel="nofollow noopener"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" width="24" height="24" stroke="currentColor" stroke-width="2" fill="none"><path d="M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4"></path><polyline points="7 10 12 15 17 10"></polyline><line x1="12" y1="15" x2="12" y2="3"></line></svg></a></div></figure></div> <h3 class="wp-block-heading"><strong>Understanding lead generation</strong></h3> <p>Leads are the fuel of a company’s sales engine. In the case of business-to-business activity, a sales lead is a person or entity that has the&nbsp;<a target="_blank" href="https://www.investopedia.com/terms/s/sales-lead.asp" rel="nofollow noopener">potential to convert</a>&nbsp;to a customer or client. For businesses that have a large footprint and enjoy wide brand recognition, leads can be broadly defined as most members of a community. This is the case with B2C companies such as Walmart and McDonald’s, which often spend much less time and effort reaching their audience as a result.</p> <p>Leads are identified through a variety of methods, data collection included. With more and more individuals and businesses using the internet to shop for virtually every possible product and service, online sources of lead generation are quite popular and effective. Almost 90 percent of all Americans use the internet, and the small percentage of those who don’t use it in their daily lives&nbsp;are <a target="_blank" href="https://www.pewresearch.org/fact-tank/2019/04/22/some-americans-dont-use-the-internet-who-are-they/" rel="nofollow noopener">typically older adults</a>.</p> <div class="jfBlog-protip blue" data-ga="blog-protip" data-id="data-collection-methods-pro-tip-9"> <div class="jfBlog-protip-content"> <p><span data-sheets-value="{&quot;1&quot;:2,&quot;2&quot;:&quot;Power your lead generation process with JotForm. Get more contacts and leads with our free, ready-to-use lead-gen templates. &quot;}" data-sheets-userformat="{&quot;2&quot;:33567617,&quot;3&quot;:{&quot;1&quot;:0},&quot;10&quot;:1,&quot;11&quot;:4,&quot;12&quot;:0,&quot;15&quot;:&quot;Roboto&quot;,&quot;16&quot;:10,&quot;28&quot;:1}">Power your lead generation process with JotForm. Get more contacts and leads with our free, ready-to-use <a href="https://www.jotform.com/form-templates/?utm_medium=jotform_blog&utm_source=https://www.jotform.com/data-collection-methods/&utm_campaign=cta"><strong>lead-gen templates</strong></a>. </span></p> </div> <div class="jfBlog-protip-jficon"> <svg width="38" height="43" viewbox="0 0 38 43" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M29.4211 6.64061C31.358 4.70313 34.4982 4.70313 36.4351 6.64061C38.3719 8.57809 38.3719 11.7194 36.4351 13.6569L18.9002 31.1975C16.9633 33.1349 13.8231 33.1349 11.8862 31.1975C9.94938 29.26 9.94938 26.1187 11.8862 24.1812L29.4211 6.64061Z" fill="currentColor"/> <path d="M14.5181 2.2578C16.4549 0.320317 19.5952 0.320317 21.532 2.2578C23.4689 4.19528 23.4689 7.33656 21.532 9.27404L9.25761 21.5525C7.32076 23.4899 4.18051 23.4899 2.24365 21.5525C0.306804 19.615 0.306804 16.4737 2.24365 14.5362L14.5181 2.2578Z" fill="currentColor"/> <path d="M28.5467 26.8125C30.4835 24.875 33.6238 24.875 35.5606 26.8125C37.4975 28.75 37.4975 31.8912 35.5606 33.8287L28.5467 40.845C26.6098 42.7825 23.4696 42.7825 21.5327 40.845C19.5959 38.9075 19.5959 35.7662 21.5327 33.8287L28.5467 26.8125Z" fill="currentColor"/> <path d="M3.27083 42.3507H10.1967C11.3013 42.3507 11.8545 41.0147 11.0734 40.2334L2.90767 32.065C2.12657 31.2836 0.791017 31.837 0.791017 32.942V39.8701C0.791017 41.2401 1.90126 42.3507 3.27083 42.3507Z" fill="currentColor"/> </svg> </div> </div> <script type="text/javascript"> if (!window.jsBlockProtip) { const contentBannerCSS = "https://cdn.jotfor.ms/blog/wp-content/themes/jotblog/blocks/pro-tip/block.css"; const link = document.createElement('link'); link.setAttribute('rel', 'stylesheet'); link.setAttribute('href', contentBannerCSS); const head = document.getElementsByTagName('head')[0]; head.appendChild(link); window.jsBlockProtip = true; } </script> <h3 class="wp-block-heading"><strong>Leveraging online interactions to power lead generation</strong></h3> <p>How do businesses successfully tap into the large percentage of people online? One of the most effective ways to turn engagement with the public into valuable leads is by using <a href="https://www.jotform.com/form-templates/category/lead-generation">forms</a>. Forms allow businesses to collect critical data from potential customers, such as name, email address, industry, job title, and more.</p> <p>While it’s easy to understand how a form can collect this sort of information, the key step is engaging potential customers and getting them to provide the information you need. One particularly effective method is to give potential customers something of value in exchange for their information.</p> <p>Such an incentive can be a discount code for becoming a member, a free downloadable checklist, an e-book, or a white paper. This gives your potential customers a positive interaction and association with your brand and provides you with the tools needed to target them at a later date.</p> <h3 class="wp-block-heading"><strong>Gated content to capture potential</strong></h3> <p>Using a content gate can help you collect the information you want. A content gate requires your potential customers to provide you with valuable contact information in order to access the material, discount codes, or other things of value you’re offering. You can also track the content for later use. Without a content gate, someone can view the content, then move on without ever being reminded about the benefits of your products or solutions.</p> <h3 class="wp-block-heading"><strong>Controlling the lead-generation process</strong></h3> <p>Using forms for downloadable content is an effective method for gathering high-quality leads, However, there is a risk of getting inaccurate information.</p> <div class="wp-block-image"><figure class="aligncenter size-full"><a href="https://www.jotform.com/form-templates/email-signup-form"><div class="jfiz-image-wrapper"><img loading="lazy" src="https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form-30x39.png" decoding="async" data-full-data-src="https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form.png" data-jfiz="true" data-src="https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form.png" alt="An example to lead generation forms, email signup formALERTS: Redundant link template" style="box-shadow: 2px 2px 24px 4px #d8d8d8" class="wp-image-430367 lazyload blur-up" width="580" height="751" data-srcset="https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form.png 990w, https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form-250x324.png 250w, https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form-768x995.png 768w, https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form-700x906.png 700w, https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form-120x155.png 120w, https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form-30x39.png 30w, https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form-330x427.png 330w, https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form-283x366.png 283w, https://www.jotform.com/blog/wp-content/uploads/2020/11/email-signup-form-154x200.png 154w" sizes="(max-width: 580px) 100vw, 580px" /><a class="jfiz-download-btn" target="_blank" href="/blog/wp-content/uploads/2020/11/email-signup-form.png" download title="Download Image" rel="nofollow noopener"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" width="24" height="24" stroke="currentColor" stroke-width="2" fill="none"><path d="M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4"></path><polyline points="7 10 12 15 17 10"></polyline><line x1="12" y1="15" x2="12" y2="3"></line></svg></a></div></a><figcaption><em>An example to lead generation forms, <a rel="noreferrer noopener" href="https://www.jotform.com/form-templates/email-signup-form" target="_blank">email signup form</a> template</em></figcaption></figure></div> <p>For example, a potential customer in the early stages of shopping for products and services may be less likely to use their email address because of spam fears. This can lead to people creating separate email accounts for signing up for these sorts of downloads or entering false email addresses to bypass a system.</p> <p>There are several ways to combat the potential disruption of your lead-generation campaign. First, systems that use technology, such as CAPTCHA, verify that an email account is valid and ensure that your site isn’t getting bombarded by bots.</p> <p>Another method is Internet Protocol (IP) limiting, which restricts the number of downloads available to users from the same IP address. Businesses can set a threshold number of downloads, and the system will disable access after that number has been reached or after a certain time frame.</p> <h3 class="wp-block-heading"><strong>More lead-generation tools</strong></h3> <p>In addition to using gated forms to collect lead data, businesses can use <a href="https://www.jotform.com/blog/social-media-for-lead-generation/">social media</a> and <a href="https://www.jotform.com/blog/seo-for-lead-generation/">Search Engine Optimization (SEO)</a>. Social media helps you to establish your brand as an authority and to connect with and engage current and prospective customers. Optimizing your website can help put your brand in front of more internet searchers.</p> <p>Whether you employ forms, social media, SEO, or a combination of methods, it all starts with a lead-generation strategy that’s tailored to your business and your potential customers.</p> </div></div><div data-id="article-serie-section-container"><h2 id="data-collection-through-online-forms" data-id="article-serie-section" data-post-id="211067" class="title series series-pattern gradient gradient-2 pattern-2"><div class="container">Data collection through online forms</div></h2><div class="article-serie-section-content container"> <h3 class="wp-block-heading">Collecting data with the Likert scale</h3> <p>Even those unfamiliar with data collection and research have probably had a brush with the Likert scale. It’s a <a href="https://www.jotform.com/blog/likert-scale-survey-example/">series of questions or items that call for respondents to provide an answer on a scale</a> — for example, a range of one through six, with one meaning strongly disagree and six meaning strongly agree with a given statement.&nbsp;</p> <p>If you’re conducting surveys, you need to know how to analyze Likert scale data.</p> <p>The Likert scale&nbsp;<a target="_blank" href="https://www.simplypsychology.org/likert-scale.html" rel="nofollow noopener">measures attitudes</a>, which can be a helpful indicator for businesses looking to gauge customer opinions on products, services, and more. These scales usually contain five to seven points and follow a linear pattern.&nbsp;</p> <p>Jotform makes incorporating Likert scales into surveys and questionnaires easy.</p> <div class="wp-block-image"> <figure class="aligncenter"><div class="jfiz-image-wrapper"><img loading="lazy" src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-30x23.png" decoding="async" width="700" height="545" data-full-data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-700x545.png" data-jfiz="true" data-src="https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-700x545.png" alt="Collecting data with the Likert scale" class="wp-image-220447 lazyload blur-up" data-srcset="https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-700x545.png 700w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-250x195.png 250w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-768x598.png 768w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-120x93.png 120w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-30x23.png 30w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-330x257.png 330w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-470x366.png 470w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-257x200.png 257w, https://www.jotform.com/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale.png 900w" sizes="(max-width: 700px) 100vw, 700px" /><a class="jfiz-download-btn" target="_blank" href="/blog/wp-content/uploads/2019/10/Collecting-data-with-the-Likert-scale-700x545.png" download title="Download Image" rel="nofollow noopener"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" width="24" height="24" stroke="currentColor" stroke-width="2" fill="none"><path d="M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4"></path><polyline points="7 10 12 15 17 10"></polyline><line x1="12" y1="15" x2="12" y2="3"></line></svg></a></div></figure></div> <h3 class="wp-block-heading">What is informed consent?</h3> <p>Obtaining consent is an important component of online data collection. Jotform’s <a href="https://www.jotform.com/form-templates/category/consent-forms" target="_blank" rel="noreferrer noopener">consent form templates</a> allow users to create custom consent forms for a variety of situations. These include photo releases, parental consent, authorization to release, and other forms.</p> <p><a href="https://www.jotform.com/blog/shared-decision-making-in-healthcare/">Healthcare providers</a> in particular need to obtain informed consent before collecting data. In order for informed consent to be valid, <a target="_blank" href="https://www.emedicinehealth.com/informed_consent/article_em.htm#components_of_informed_consent" rel="nofollow noopener">four elements</a> generally need to be&nbsp;present:</p> <ul> <li><strong><strong>The person giving consent must be competent to make the decision. </strong></strong>Competency is a legal term that a court decides. A person’s capacity to make a decision isn’t black and white. Some decisions may be within a person’s ability to make, while others may fall outside of their ability due to <a target="_blank" href="https://www.jointcommission.org/resources/news-and-multimedia/newsletters/newsletters/quick-safety/quick-safety--issue-21-informed--consent-more-than-getting-a-signature/informed-consent-more-than-getting-a-signature/#.YxJf8XbMKUk" rel="nofollow noopener">certain barriers</a>.</li> <li><strong>Disclosure by the medical provider of expected benefits and risks.</strong>&nbsp;This is the informed part of the informed consent concept, and it places the burden on the provider to fully inform someone before asking for their consent. How much information do you&nbsp; have to disclose? The answer is adequate information to make an informed decision. This likely means disclosing all of the potential risks and benefits of a procedure, medication, etc., and the likelihood of side effects or other adverse reactions.</li> <li><strong>The person providing consent must understand the information.&nbsp;</strong>This element is similar to capacity but can involve breaking down language barriers or other factors that might impede understanding beyond competency.</li> <li><strong>Consent must be given voluntarily.</strong> This means that the <a target="_blank" href="http://nhrec.net/nhrec/HRE_%20training_slides/Voluntariness%20in%20consent%20process.pdf" rel="nofollow noopener">permission is given of one’s free will</a>, by choice, and not through force or compulsion. Factors that affect whether consent is voluntary can include subtle elements such as socioeconomic status or obvious ones such as threats or coercion.</li> </ul> <p>Each of these elements can be part of an online consent form. Detailed disclosures and questions can identify whether a component is lacking.</p> <div class="jfBlog-protip blue" data-ga="blog-protip" data-id="data-collection-methods-pro-tip-10"> <p class="jfBlog-protip-title" role="heading" aria-level="3"><strong>Pro Tip</strong></p> <div class="jfBlog-protip-content"> <p></p><p><span style="font-size: 18px; color: black; font-weight: 400; line-height: 40px;">Check out the other crucial items which should be <strong><a href="https://www.jotform.com/blog/informed-consent-form/?utm_medium=jotform_blog&utm_source=https://www.jotform.com/data-collection-methods/&utm_campaign=cta">included in an informed consent form</a></strong>.</span></p> </div> <div class="jfBlog-protip-jficon"> <svg width="38" height="43" viewbox="0 0 38 43" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M29.4211 6.64061C31.358 4.70313 34.4982 4.70313 36.4351 6.64061C38.3719 8.57809 38.3719 11.7194 36.4351 13.6569L18.9002 31.1975C16.9633 33.1349 13.8231 33.1349 11.8862 31.1975C9.94938 29.26 9.94938 26.1187 11.8862 24.1812L29.4211 6.64061Z" fill="currentColor"/> <path d="M14.5181 2.2578C16.4549 0.320317 19.5952 0.320317 21.532 2.2578C23.4689 4.19528 23.4689 7.33656 21.532 9.27404L9.25761 21.5525C7.32076 23.4899 4.18051 23.4899 2.24365 21.5525C0.306804 19.615 0.306804 16.4737 2.24365 14.5362L14.5181 2.2578Z" fill="currentColor"/> <path d="M28.5467 26.8125C30.4835 24.875 33.6238 24.875 35.5606 26.8125C37.4975 28.75 37.4975 31.8912 35.5606 33.8287L28.5467 40.845C26.6098 42.7825 23.4696 42.7825 21.5327 40.845C19.5959 38.9075 19.5959 35.7662 21.5327 33.8287L28.5467 26.8125Z" fill="currentColor"/> <path d="M3.27083 42.3507H10.1967C11.3013 42.3507 11.8545 41.0147 11.0734 40.2334L2.90767 32.065C2.12657 31.2836 0.791017 31.837 0.791017 32.942V39.8701C0.791017 41.2401 1.90126 42.3507 3.27083 42.3507Z" fill="currentColor"/> </svg> </div> </div> <script type="text/javascript"> if (!window.jsBlockProtip) { const contentBannerCSS = "https://cdn.jotfor.ms/blog/wp-content/themes/jotblog/blocks/pro-tip/block.css"; const link = document.createElement('link'); link.setAttribute('rel', 'stylesheet'); link.setAttribute('href', contentBannerCSS); const head = document.getElementsByTagName('head')[0]; head.appendChild(link); window.jsBlockProtip = true; } </script> <h3 class="wp-block-heading">Why is informed consent important?</h3> <p>Without informed consent, your data will be invalid. Results from unknowing participants have less value and are often unusable. With Jotform, you can ensure that you properly document consent, making your job as a researcher, business owner, or healthcare provider easier.</p> <h3 class="wp-block-heading">Survey feedback forms</h3> <p>Another area of interest for researchers is feedback on a survey or research method. Follow-up questions through a feedback form can shed light on a study. For example, if respondents don’t understand the questions in a survey, their feedback can help a researcher understand the reason for poor results or identify potentially inaccurate findings. Feedback can also help fuel process improvements in a business.&nbsp;</p> <p>With Jotform, companies can easily solicit <a href="https://www.jotform.com/form-templates/category/feedback">feedback</a> from clients. While individual business activities may guide specific <a href="https://www.jotform.com/blog/feedback-questions/">feedback questions</a>, some of the best feedback is simple and client-driven, and offers the client an opportunity to provide a narrative.</p> <p>Feedback can also incorporate some of the other elements of data collection, such as a Likert scale, to gauge satisfaction.</p> <p>With these tools and forms, businesses can turn qualitative data into quantitative data and draw meaningful conclusions from it. For example, feedback provides qualitative data, such as how a participant felt after a study’s conclusion. This emotional data can be scored and assigned a value, which then can be used to gauge the effectiveness of a particular component of a study.</p> <h3 class="wp-block-heading">Accessing the data</h3> <p>One of the main benefits of using Jotform is the ability to easily tap into data analytics. Jotform’s report section presents the collected data in a clear format, eliminating extra steps and making data analysis more efficient and cost-effective.</p> <p>From collecting data to using various methods to simply and efficiently gauge attitudes and manage consent and feedback, Jotform provides tools that enable better research.<br></p> </div></div><div data-id="article-serie-section-container"><h2 id="jotform-as-a-data-collection-tool" data-id="article-serie-section" data-post-id="211087" class="title series series-pattern gradient gradient-4 pattern-4"><div class="container">Jotform as a data collection tool</div></h2><div class="article-serie-section-content container"> <figure class="wp-block-embed is-provider-youtube wp-block-embed-youtube"><div class="wp-block-embed__wrapper"> <div class="jf-youtube-video-wrapper"><div class="jf-youtube-play-icon"></div><img loading="lazy" width="640" height="360" class="disable-lazy js-no-zoom jf-youtube-poster" alt="Youtube Embed Poster: 0X-BLnrqzWA" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAGQAAAA4AQMAAAAxYM+bAAAAA1BMVEUAAACnej3aAAAAAXRSTlMAQObYZgAAAA9JREFUKM9jGAWjYBTAAQADEAABva6VBQAAAABJRU5ErkJggg==" data-src="https://i.ytimg.com/vi_webp/0X-BLnrqzWA/maxresdefault.webp" data-error-src="https://img.youtube.com/vi/0X-BLnrqzWA/hqdefault.jpg" /><iframe loading="lazy" title="Data collection methods and tools" width="900" height="506" class="" data-src="https://www.youtube.com/embed/0X-BLnrqzWA?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></div> </div></figure> <p>Data can provide insight into customers, processes, and employees; it can often give companies the leverage they need to gain a significant competitive advantage.</p> <p>While information can drive innovation, businesses need to find efficient methods of collecting and organizing data. Just as many technological tools, data is only beneficial when it’s used wisely; data doesn’t deliver miracles to businesses but instead provides an opportunity for improvement.</p> <div class="wp-block-image"> <figure class="aligncenter size-full"><a href="https://www.jotform.com/products/tables/?utm_medium=website&utm_source=tableslaunch-banner-blog&utm_campaign=tableslaunch&utm_content=data-collection-methods"><div class="jfiz-image-wrapper"><img loading="lazy" decoding="async" data-full-data-src="https://www.jotform.com/blog/wp-content/uploads/2021/10/tables_cta.png" data-jfiz="true" data-src="https://www.jotform.com/blog/wp-content/uploads/2021/10/tables_cta.png" alt="When a spreadsheet isn`t enough for your team" class="wp-image-409797 lazyload blur-up"/><a class="jfiz-download-btn" target="_blank" href="/blog/wp-content/uploads/2021/10/tables_cta.png" download title="Download Image" rel="nofollow noopener"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" width="24" height="24" stroke="currentColor" stroke-width="2" fill="none"><path d="M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4"></path><polyline points="7 10 12 15 17 10"></polyline><line x1="12" y1="15" x2="12" y2="3"></line></svg></a></div></a></figure></div> <h3 class="wp-block-heading">Get the right data at the right time</h3> <p>Jotform helps organizations collect the data they need by automating complex tasks, including collecting customer info and other data, as well as collecting <a href="https://www.jotform.com/integrations/category/payment-processing">payments</a>, such as subscription fees and donations.</p> <p>Jotform’s online Form Builder makes creating professional-looking forms easy with options to customize the layout and branding of forms.</p> <p>Jotform can save you time and effort. Form templates, themes, <a href="https://www.jotform.com/widgets/">widgets</a>, and <a href="https://www.jotform.com/integrations/">integrations</a> give your forms more power and drive better results.</p> <h3 class="wp-block-heading"><strong>Jotform gives forms life across a variety of industries</strong></h3> <p>There are many ways to use Jotform, but a few key examples illustrate the benefits of using online forms to collect data. These examples show how important it is to know&nbsp;<a target="_blank" href="https://www.entrepreneur.com/article/231513" rel="nofollow noopener">which data to collect</a> and some surprising ways different industries use data.</p> <h3 class="wp-block-heading"><strong>Data collection in the classroom</strong></h3> <p>Educational institutions can use data collection methods to help&nbsp;<a href="https://www.jotform.com/blog/classroom-analytics-101-how-teachers-propel-learning-with-the-right-data/">propel learning</a>. Long before computers and advanced analytics, teachers tallied quiz and test scores and analyzed the results not just for reporting purposes but also to identify trends in a particular class and help guide the learning process.</p> <p>These goals remain, but with new tools, teachers and administrators can go deeper. Data from different sources, such as attendance records and homework scores, for example, provides opportunities for richer insights and the ability to identify correlations that might not be visible at first glance.</p> <p>This data has already provided direction to educational institutions. EdTech tools such as learning software and digital games generate extensive data that can gauge student learning.</p> <p><a href="https://www.jotform.com/blog/collecting-student-data/" target="_blank" rel="noreferrer noopener">Educational data collection</a> also shows the importance of not merely collecting information but tailoring it to the needs of students. And of course, input from teachers is essential for effective data collection.</p> <h3 class="wp-block-heading"><strong>Summer camps benefit from form automation</strong></h3> <p>Summer camps are both similar to and different from educational institutions. Some of their data collection needs are educational, while others aren’t.</p> <p>Camps have a <a href="https://www.jotform.com/blog/data-collection-at-summer-camps/">few challenges</a>, such as getting to know campers quickly to make sure they start benefiting from the experience right away. A form creator can help make information collection easier and quicker.</p> <p>Sports camps, for example, may want to know specific, measurable data such as recent statistics about or skill levels of the campers. Tailored forms help collect the information you need.</p> <p>Camps also need payment forms, contact information forms, consent forms, and health forms. Forms help summer camps get all the pertinent information needed for a successful camp. Automation and tracking help ensure nothing falls through the cracks.</p> <h3 class="wp-block-heading">Forms can help professional photographers present their portfolios and gather customer data</h3> <p>Like many business owners, <a href="https://www.jotform.com/photography/photographer-data-collection-tools/" target="_blank" rel="noreferrer noopener">professional photographers</a> deal with a lot of paperwork. From appointment and session agreement forms to payment collection and <a href="https://www.jotform.com/form-templates/photography/photo-release-forms">photo release forms</a>, Jotform allows photographers to focus on their clients, not on collecting information and getting forms signed.</p> <h3 class="wp-block-heading">Forms help art galleries collect data</h3> <p><a href="https://www.jotform.com/blog/how-art-galleries-collect-artwork-submissions-using-online-forms/" target="_blank" rel="noreferrer noopener">Art galleries</a> benefit from Jotform’s data collection features too. The art business has unique challenges. Sales tend to be larger-ticket items with less demand, which makes data-driven variables such as payments, event registration, and feedback crucial. Since customers are a discerning crowd, art galleries often spend more time developing relationships than making individual sales.</p> <p>These relationships can be fleshed out with customer data on likes, dislikes, previous pieces purchased, and any other data that can help direct sales and marketing efforts more efficiently. If you already know that customer A is fond of photography, then you can be sure to target that customer with marketing materials about photography.</p> <p>Jotform can also help manage another unique component of the business of art: <a href="https://www.jotform.com/blog/how-art-galleries-collect-artwork-submissions-using-online-forms/">managing submissions by artists</a>. It’s critical to gather accurate information from artists, not only for customers but also to plan and develop seasonal exhibitions. Jotform provides a communication and tracking solution so that artists and galleries can collaborate effectively. Artists and galleries can log in and quickly see what information has been submitted, and export information to a shareable PDF with Jotform’s free <a href="https://www.jotform.com/products/pdf-editor/">PDF Editor</a>.</p> <h3 class="wp-block-heading"><strong>Provide more responsive healthcare with Jotform</strong></h3> <p>Most people are aware of the small mountain of paperwork required in <a href="https://www.jotform.com/form-templates/category/health">healthcare</a> today. Jotform helps speed up new patient onboarding and other form-heavy processes that can make patients feel neglected.</p> <p>With easily fillable forms, you can direct patients to a simple portal where they can upload their information in advance. Not only is this a time-saver, but it can also help identify potential problems, such as preexisting conditions and possible drug interactions beforehand.</p> <div class="jfBlog-protip blue" data-ga="blog-protip" data-id="data-collection-methods-pro-tip-11"> <p class="jfBlog-protip-title" role="heading" aria-level="3"><strong>Did You Know</strong></p> <div class="jfBlog-protip-content"> <p></p><p><span style="font-size: 18px; color: black; font-weight: 400; line-height: 40px;">These are just a few of the many examples that demonstrate how Jotform can fuel efficiencies in organizations, resulting in better service and happier customers. <strong><a href="https://www.jotform.com/signup/?utm_medium=jotform_blog&utm_source=https://www.jotform.com/data-collection-methods/conclusion&utm_campaign=cta">Sign up now</a></strong>!</span></p> </div> <div class="jfBlog-protip-jficon"> <svg width="38" height="43" viewbox="0 0 38 43" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M29.4211 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class="box-content"> <p><span>Quantitative data-collection methods</span></p> </div> </a> </article> <article> <a class="box" title="10 of the best data analysis tools" href="https://www.jotform.com/blog/data-analysis-tools/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2021/03/image-9-330x220.jpeg" title="10 of the best data analysis tools" alt="10 of the best data analysis tools"/> </div> </div> </figure> <div class="box-content"> <p><span>10 of the best data analysis tools</span></p> </div> </a> </article> <article> <a class="box" title="How small businesses can solve data-collection challenges" href="https://www.jotform.com/blog/data-collection-challenges/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" 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</div> </figure> <div class="box-content"> <p><span>11 best voice recording software options</span></p> </div> </a> </article> <article> <a class="box" title="When to use focus groups vs surveys" href="https://www.jotform.com/blog/focus-groups-vs-survey/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2022/12/focus-groups-vs-survey-330x220.jpg" title="When to use focus groups vs surveys" alt="When to use focus groups vs surveys"/> </div> </div> </figure> <div class="box-content"> <p><span>When to use focus groups vs surveys</span></p> </div> </a> </article> <article> <a class="box" title="What are focus groups, and how do you conduct them?" href="https://www.jotform.com/blog/what-are-focus-groups/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2020/03/team-meeting-full-of-happy-young-adults-330x200.jpg" title="What are focus groups, and how do you conduct them?" alt="What are focus groups, and how do you conduct them?"/> </div> </div> </figure> <div class="box-content"> <p><span>What are focus groups, and how do you conduct them?</span></p> </div> </a> </article> <article> <a class="box" title="Automated data entry for optimized workflows" href="https://www.jotform.com/blog/automated-data-entry/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2023/10/Automated-data-entry-for-optimized-workflows-banner-330x220.jpg" title="Automated data entry for optimized workflows" alt="Automated data entry for optimized workflows"/> </div> </div> </figure> <div class="box-content"> <p><span>Automated data entry for optimized workflows</span></p> </div> </a> </article> <article> <a class="box" title="Types of sampling methods" href="https://www.jotform.com/blog/types-of-sampling-methods/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2020/03/element5-digital-T9CXBZLUvic-unsplash-scaled-330x220.jpg" title="Types of sampling methods" alt="Types of sampling methods"/> </div> </div> </figure> <div class="box-content"> <p><span>Types of sampling methods</span></p> </div> </a> </article> <article> <a class="box" title="How to conduct an oral history interview" href="https://www.jotform.com/blog/how-to-conduct-an-oral-history-interview/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2021/03/how-to-conduct-an-oral-history-interview-scaled-330x77.jpg" title="How to conduct an oral history interview" alt="How to conduct an oral history interview"/> </div> </div> </figure> <div class="box-content"> <p><span>How to conduct an oral history interview</span></p> </div> </a> </article> <article> <a class="box" title="A guide on primary and secondary data-collection methods" href="https://www.jotform.com/blog/primary-and-secondary-data-collection-methods/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2023/01/primary-and-secondary-data-collection-methods-330x220.jpg" title="A guide on primary and secondary data-collection methods" alt="A guide on primary and secondary data-collection methods"/> </div> </div> </figure> <div class="box-content"> <p><span>A guide on primary and secondary data-collection methods</span></p> </div> </a> </article> <article> <a class="box" title="Population vs sample in research: What’s the difference?" href="https://www.jotform.com/blog/population-vs-sample/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2023/03/population-vs-sample-330x220.jpg" title="Population vs sample in research: What’s the difference?" alt="Population vs sample in research: What’s the difference?"/> </div> </div> </figure> <div class="box-content"> <p><span>Population vs sample in research: What’s the difference?</span></p> </div> </a> </article> <article> <a class="box" title="How to use the questionnaire method of data collection" href="https://www.jotform.com/blog/questionnaire-method-of-data-collection/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2021/09/opinion-poll-1594962_1920-330x220.jpg" title="How to use the questionnaire method of data collection" alt="How to use the questionnaire method of data collection"/> </div> </div> </figure> <div class="box-content"> <p><span>How to use the questionnaire method of data collection</span></p> </div> </a> </article> <article> <a class="box" title="5 of the top data analytics tools for your business" href="https://www.jotform.com/blog/data-analytics-tools/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2021/12/1-330x220.jpeg" title="5 of the top data analytics tools for your business" alt="5 of the top data analytics tools for your business"/> </div> </div> </figure> <div class="box-content"> <p><span>5 of the top data analytics tools for your business</span></p> </div> </a> </article> <article> <a class="box" title="What is systematic sampling?" href="https://www.jotform.com/blog/what-is-systematic-sampling/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2024/03/What-is-systematic-sampling-banner-330x220.jpg" title="What is systematic sampling?" alt="What is systematic sampling?"/> </div> </div> </figure> <div class="box-content"> <p><span>What is systematic sampling?</span></p> </div> </a> </article> <article> <a class="box" title="The 4 pillars of data collection ethics" href="https://www.jotform.com/blog/data-collection-ethics/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2025/02/The-4-pillars-of-data-collection-ethics-banner-330x162.jpg" title="The 4 pillars of data collection ethics" alt="The 4 pillars of data collection ethics"/> </div> </div> </figure> <div class="box-content"> <p><span>The 4 pillars of data collection ethics</span></p> </div> </a> </article> <article> <a class="box" title="How to create a fillable form in Microsoft Word" href="https://www.jotform.com/blog/how-to-create-a-fillable-form-in-word/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2021/03/how-to-create-a-fillable-form-in-word-330x186.jpg" title="How to create a fillable form in Microsoft Word" alt="How to create a fillable form in Microsoft Word"/> </div> </div> </figure> <div class="box-content"> <p><span>How to create a fillable form in Microsoft Word</span></p> </div> </a> </article> <article> <a class="box" title="How to be GDPR compliant while collecting data" href="https://www.jotform.com/blog/how-to-be-gdpr-compliant/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2020/03/man-pointing-at-laptop-screen-analytics-330x220.jpg" title="How to be GDPR compliant while collecting data" alt="How to be GDPR compliant while collecting data"/> </div> </div> </figure> <div class="box-content"> <p><span>How to be GDPR compliant while collecting data</span></p> </div> </a> </article> <article> <a class="box" title="The 12 best Jotform integrations for managing collected data" href="https://www.jotform.com/blog/integrations-for-managing-collected-data/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2022/03/Screen-Shot-2022-03-30-at-11.54.12-AM-330x141.png" title="The 12 best Jotform integrations for managing collected data" alt="The 12 best Jotform integrations for managing collected data"/> </div> </div> </figure> <div class="box-content"> <p><span>The 12 best Jotform integrations for managing collected data</span></p> </div> </a> </article> <article> <a class="box" title="A comprehensive guide to types of research" href="https://www.jotform.com/blog/types-of-research/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2023/01/types-of-research-330x220.jpg" title="A comprehensive guide to types of research" alt="A comprehensive guide to types of research"/> </div> </div> </figure> <div class="box-content"> <p><span>A comprehensive guide to types of research</span></p> </div> </a> </article> <article> <a class="box" title="What is a semantic differential scale?" href="https://www.jotform.com/blog/semantic-differential-scale/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2024/07/What-is-a-semantic-differential-scale-banner-1-330x159.jpg" title="What is a semantic differential scale?" alt="What is a semantic differential scale?"/> </div> </div> </figure> <div class="box-content"> <p><span>What is a semantic differential scale?</span></p> </div> </a> </article> <article> <a class="box" title="How to get started with business data collection" href="https://www.jotform.com/blog/business-data-collection/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2023/04/business-data-collection-330x220.jpg" title="How to get started with business data collection" alt="How to get started with business data collection"/> </div> </div> </figure> <div class="box-content"> <p><span>How to get started with business data collection</span></p> </div> </a> </article> <article> <a class="box" title="The 5 best data collection tools of 2025" href="https://www.jotform.com/blog/data-collection-tools/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2021/03/data-collection-tools-330x220.jpg" title="The 5 best data collection tools of 2025" alt="The 5 best data collection tools of 2025"/> </div> </div> </figure> <div class="box-content"> <p><span>The 5 best data collection tools of 2025</span></p> </div> </a> </article> <article> <a class="box" title="River sampling in market research: Definitions and examples" href="https://www.jotform.com/blog/river-sampling/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2023/01/river-sampling-330x220.jpg" title="River sampling in market research: Definitions and examples" alt="River sampling in market research: Definitions and examples"/> </div> </div> </figure> <div class="box-content"> <p><span>River sampling in market research: Definitions and examples</span></p> </div> </a> </article> <article> <a class="box" title="What is a double-barreled question, and how do you avoid it?" href="https://www.jotform.com/blog/what-is-a-double-barreled-question/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2020/03/What-is-a-double-barreled-question-and-how-do-you-avoid-it-330x200.png" title="What is a double-barreled question, and how do you avoid it?" alt="What is a double-barreled question, and how do you avoid it?"/> </div> </div> </figure> <div class="box-content"> <p><span>What is a double-barreled question, and how do you avoid it?</span></p> </div> </a> </article> <article> <a class="box" title="Why is data important to your business?" href="https://www.jotform.com/blog/why-is-data-important-in-business/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2022/07/Screen-Shot-2022-07-07-at-4.51.37-PM-330x145.png" title="Why is data important to your business?" alt="Why is data important to your business?"/> </div> </div> </figure> <div class="box-content"> <p><span>Why is data important to your business?</span></p> </div> </a> </article> <article> <a class="box" title="Understanding manual data entry" href="https://www.jotform.com/blog/manual-data-entry/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2023/05/manual-data-entry-330x220.jpg" title="Understanding manual data entry" alt="Understanding manual data entry"/> </div> </div> </figure> <div class="box-content"> <p><span>Understanding manual data entry</span></p> </div> </a> </article> <article> <a class="box" title="Qualitative data-collection methods" href="https://www.jotform.com/blog/qualitative-data-collection-methods/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2021/08/64-Qualitative-data-collection-330x200.png" title="Qualitative data-collection methods" alt="Qualitative data-collection methods"/> </div> </div> </figure> <div class="box-content"> <p><span>Qualitative data-collection methods</span></p> </div> </a> </article> <article> <a class="box" title="What is purposive sampling? An introduction" href="https://www.jotform.com/blog/purposive-sampling/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2024/01/What-is-purposive-sampling-An-introduction-banner-330x220.jpg" title="What is purposive sampling? An introduction" alt="What is purposive sampling? An introduction"/> </div> </div> </figure> <div class="box-content"> <p><span>What is purposive sampling? An introduction</span></p> </div> </a> </article> <article> <a class="box" title="Stratified random sampling: What it is and how to use it" href="https://www.jotform.com/blog/stratified-random-sampling/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2024/12/Stratified-random-sampling-banner-330x220.jpg" title="Stratified random sampling: What it is and how to use it" alt="Stratified random sampling: What it is and how to use it"/> </div> </div> </figure> <div class="box-content"> <p><span>Stratified random sampling: What it is and how to use it</span></p> </div> </a> </article> <article> <a class="box" title="Cluster sampling: What it is and how to use it" href="https://www.jotform.com/blog/cluster-sampling/"> <figure class="figure"> <div class="featured-img-wrapper"> <div class="featured-img-fix"> <img width="352" height="200" loading="lazy" class="featured lazyload blur-up" data-src="https://www.jotform.com/blog/wp-content/uploads/2024/07/Cluster-sampling-What-it-is-and-how-to-use-it-banner-330x220.jpg" title="Cluster sampling: What it is and how to use it" alt="Cluster sampling: What it is and how to use it"/> </div> </div> </figure> <div class="box-content"> <p><span>Cluster sampling: What it is and how to use it</span></p> </div> </a> </article> </div> </div> </div> </div> </section> <div class="comments"> <div> <p class="c-title"> <span class="locale" role="heading" aria-level="3">Send Comment</span>: </p> <div class="sendcomment"> <div class="sendcomment-author"> <img loading="lazy" data-id="comment-author-avatar" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-02.png" alt="Jotform Avatar" class="avatar avatar-96 photo lazyload blur-up" height="80" width="80" /> </div> <div class="sendcomment-infos"> <div class="comment"> <label> <span class="sr-only">Comment</span> <input data-id="comment-author" class="comment-input locale-data-placeholder" type="text" placeholder="Name Surname" aria-label="Name Surname"/> </label> <label> <span class="sr-only">Email</span> <input data-id="comment-email" class="comment-input comment-input-email locale-data-placeholder" type="text" placeholder="Email" aria-label="Email"/> </label> <div class="comment-area-wp"> <label> <span class="sr-only">Comment</span> <textarea data-id="comment-content" class="comment-area locale-data-placeholder" cols="10" rows="10" placeholder="Comment" aria-label="Comment"></textarea> </label> <div class="comment-footer"> <div data-id="username-holder" class="name"></div> <button data-trigger="save-comment" class="cta locale">Send Comment</button> </div> </div> <div class="comment-area-recaptchainfo locale">This site is protected by reCAPTCHA and the Google <a rel="nofollow" href="https://policies.google.com/privacy">Privacy Policy</a> and <a rel="nofollow" href="https://policies.google.com/terms">Terms of Service</a> apply.</div> </div> </div> </div> <div class="field clearfix"> <p class="comment-error" data-id="comment-error"></p> </div> </div> <p class="c-title" role="heading" aria-level="3" aria-label="31 Comments" data-id="comments-title" style="display:block;"> <span data-id="comment-count" aria-hidden="true">31</span> <span class="locale">Comments:</span> </p> <ul class="jotComments"> <li data-id="497752" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Dhananjay Bhuyan"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-02.png?ssl=1" alt="Dhananjay Bhuyan - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Dhananjay Bhuyan</div> <p class="time locale">More than a year ago</p> <p>Excellent article that clearly focuses on and gives in-depth knowledge of Data collection.</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="457881" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Thomas"> <div class="comment-author"> <img loading="lazy" data-src="https://www.gravatar.com/avatar/b091d627e069433ba1c103882823e20b?s=50&amp;d=https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-05.png" alt="Thomas - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Thomas</div> <p class="time locale">More than a year ago</p> <p>The field of education is changing so much and I wonder how classical universities and colleges will integrate into it in the future. Now online education platforms are becoming more and more popular. According to analytical essays on changing educational processes iews/ , soon more and more students will prefer to receive education remotely.</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="441641" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Amuseke Emmanuel"> <div class="comment-author"> <img loading="lazy" data-src="https://lh3.googleusercontent.com/a/ALm5wu0znyjLpFTEtZ_HHXrvIcmn_W9zixtHKicUwc1v=s96-c" alt="Amuseke Emmanuel - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Amuseke Emmanuel</div> <p class="time locale">More than a year ago</p> <p>thank for the great job</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="438301" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Paul Jamieson"> <div class="comment-author"> <img loading="lazy" data-src="https://lh3.googleusercontent.com/a/ALm5wu0kYM5xQWWlfcWEXTq7MohoD-W5DV-F65ctm2zB7Q=s96-c" alt="Paul Jamieson - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Paul Jamieson</div> <p class="time locale">More than a year ago</p> <p>Our business is concerned with jotforms access to our data during the transmission between form input to the database. What guarantee do we have that all of our data is not also collected by jotform?</p> <div class="admin-area"> <a class="admin-area-button" rel="nofollow" target="_blank" title="Feedback: Data Collection" href="https://www.jotform.com/answers/4465777-feedback-data-collection">View Answer</a> </div> </div> </div> </li> <li data-id="421931" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="ONYANGO AGGREY"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-04.png?ssl=1" alt="ONYANGO AGGREY - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">ONYANGO AGGREY</div> <p class="time locale">More than a year ago</p> <p>Thanks for this useful document, very organized</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="408021" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="is"> <div class="comment-body" data-author="lonjezo njobvu"> <div class="comment-author"> <img loading="lazy" data-src="https://www.gravatar.com/avatar/975bbbdc3a696df19240e92815082ada?s=50&amp;d=https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-05.png" alt="lonjezo njobvu - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">lonjezo njobvu</div> <p class="time locale">More than a year ago</p> <p>Very very useful </p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="404381" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Fatima"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-05.png?ssl=1" alt="Fatima - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Fatima</div> <p class="time locale">More than a year ago</p> <p>found it so helpful. Thanks!</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="401221" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Dr. Shweta Jain"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-04.png?ssl=1" alt="Dr. Shweta Jain - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Dr. Shweta Jain</div> <p class="time locale">More than a year ago</p> <p>You have written a succinct and useful article. I want to educate myself more on this and its related topics. So, could you please provide the references to the books or the research articles that you must have consulted?</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="401021" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Henry Kpai"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-05.png?ssl=1" alt="Henry Kpai - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Henry Kpai</div> <p class="time locale">More than a year ago</p> <p>The information is very insightful </p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="385397" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="baya mathias"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-05.png?ssl=1" alt="baya mathias - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">baya mathias</div> <p class="time locale">More than a year ago</p> <p>This blog has very useful information</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="378377" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="VINCENT AGYEMANG TWUMASI"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-05.png?ssl=1" alt="VINCENT AGYEMANG TWUMASI - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">VINCENT AGYEMANG TWUMASI</div> <p class="time locale">More than a year ago</p> <p>This writing is very informative and educating. Add a reference, some of us will want to reference you in our reports</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="377167" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Kim"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-01.png?ssl=1" alt="Kim - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Kim</div> <p class="time locale">More than a year ago</p> <p>Thanks so much!very accurate and straightforwad to understand.</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="247547" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="spade survey"> <div class="comment-author"> <img loading="lazy" data-src="https://www.gravatar.com/avatar/722c285cb9f634cde48018efb28e60df?s=50&amp;d=https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-02.png" alt="spade survey - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">spade survey</div> <p class="time locale">More than a year ago</p> <p>Very informative post about data collection methods, we provide </p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="246657" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Tenyeko Lebese "> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-04.png?ssl=1" alt="Tenyeko Lebese - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Tenyeko Lebese </div> <p class="time locale">More than a year ago</p> <p>Very helpful to continue with my research </p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="240567" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="360digitmg"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-01.png?ssl=1" alt="360digitmg - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">360digitmg</div> <p class="time locale">More than a year ago</p> <p>This Blog is very useful and informative.<br /> data science course in aurangabad</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="233807" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Shedrack Sariki"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-04.png?ssl=1" alt="Shedrack Sariki - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Shedrack Sariki</div> <p class="time locale">More than a year ago</p> <p>this write up is very nice and helpful<br /> </p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="233077" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="SARONGA"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-02.png?ssl=1" alt="SARONGA - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">SARONGA</div> <p class="time locale">More than a year ago</p> <p>I appreciate with narration for enlisted tools for dat collection. </p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="224877" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="ad bo"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-01.png?ssl=1" alt="ad bo - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">ad bo</div> <p class="time locale">More than a year ago</p> <p>This has to be the most exhaustive research about data gathering I have ever read.<br /> <br /> <b>THANK YOU SO MUCH! </b></p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="223187" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="ADETOUN OGUN"> <div class="comment-author"> <img loading="lazy" data-src="https://www.gravatar.com/avatar/2cc7e7b1c2e5095085541edd1dbebcb7?s=50&amp;d=https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-02.png" alt="ADETOUN OGUN - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">ADETOUN OGUN</div> <p class="time locale">More than a year ago</p> <p>Straight forward , well explained without ambiguities.... Thanks</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="219267" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Aidah"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-05.png?ssl=1" alt="Aidah - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Aidah</div> <p class="time locale">More than a year ago</p> <p>Straight to the point and very easy to understand. This was really helpful l. Thank you </p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="218857" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Vincent Mahlalela"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-05.png?ssl=1" alt="Vincent Mahlalela - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Vincent Mahlalela</div> <p class="time locale">More than a year ago</p> <p>it was really helpful, as i am a student and i was given an assignment to do under one of my modules called management. <br /> and i happen to get all the relevant info: thanks to you Sir/Madam</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="217637" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Denekew Bayabele"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-02.png?ssl=1" alt="Denekew Bayabele - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Denekew Bayabele</div> <p class="time locale">More than a year ago</p> <p>This is best and simple to understand but it is more good if you able to add figures and tables that summarize each point.</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="216067" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="chandia sarah"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-03.png?ssl=1" alt="chandia sarah - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">chandia sarah</div> <p class="time locale">More than a year ago</p> <p>this will help me get 100% in my coursework thanks so much author</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="215527" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="en"> <div class="comment-body" data-author="Delita"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-01.png?ssl=1" alt="Delita - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Delita</div> <p class="time locale">More than a year ago</p> <p>This theory is helpful.This help me to writing my assigment of data collection</p> <div class="admin-area"> </div> </div> </div> </li> <li data-id="212877" class="comment byuser comment-author-jotformadmin even thread-even depth-1" lang="wo"> <div class="comment-body" data-author="Delila"> <div class="comment-author"> <img loading="lazy" data-src="https://cdn.jotfor.ms/assets/img/v4/avatar/Podo-Avatar2-01.png?ssl=1" alt="Delila - Profile picture" class="avatar avatar-96 photo lazyload blur-up" height="96" width="96"> </div> <div class="comment-meta commentmetadata"> <div class="fn">Delila</div> <p class="time locale">More than a year ago</p> <p>Thank you .... was helpfully .... keep it up sir/madam!</p> <div class="admin-area"> </div> </div> </div> </li> <li data-name="comment-clone-container" class="comment byuser comment-author-jotformadmin even thread-even depth-1 hide" aria-hidden="true"> <div class="comment-body"> <div class="comment-author"> <img loading="lazy" data-name="comment-avatar" data-src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNkYPhfDwAChwGA60e6kgAAAABJRU5ErkJggg==" class="avatar avatar-96 photo lazyload 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target="_blank" data-name="Order Forms" aria-label="Go to Order Forms Page" class="jff-tracking locale">Order Forms</a></li><li><a href="https://www.jotform.com/form-templates/category/evaluation-forms" target="_blank" data-name="Evaluation Forms" aria-label="Go to Evaluation Forms Page" class="jff-tracking locale">Evaluation Forms</a></li><li><a href="https://www.jotform.com/form-templates/category/reservation" target="_blank" data-name="Reservation Forms" aria-label="Go to Reservation Forms Page" class="jff-tracking locale">Reservation Forms</a></li><li><a href="https://www.jotform.com/form-templates/category/booking" target="_blank" data-name="Booking Forms" aria-label="Go to Booking Forms Page" class="jff-tracking locale">Booking Forms</a></li><li><a href="https://www.jotform.com/form-templates/category/request-form" target="_blank" data-name="Request Forms" aria-label="Go to Request Forms Page" class="jff-tracking locale">Request Forms</a></li></ul></li><li class="jff-has-sub"><button aria-label="Popular Uses" role="button" tabindex="0" aria-haspopup="listbox" class="locale locale-data-aria-label">Popular Uses</button><ul class="jff-sub-list"><li><a href="https://www.jotform.com/government/" target="_blank" data-name="Government" aria-label="Go to Government" class="jff-tracking locale">Government</a></li><li><a href="https://www.jotform.com/hipaa/" target="_blank" data-name="Healthcare" aria-label="Go to Healthcare Page" class="jff-tracking locale">Healthcare</a></li><li><a href="https://www.jotform.com/summer-camp/" target="_blank" data-name="Summer Camps" aria-label="Go to Summer Camps Page" class="jff-tracking locale">Summer Camps</a></li><li><a href="https://www.jotform.com/food-ordering-system/" target="_blank" data-name="Restaurants and Groceries" aria-label="Go to Restaurants and Groceries Page" class="jff-tracking locale">Restaurants and Groceries</a></li><li><a href="https://www.jotform.com/online-church/" target="_blank" data-name="Churches" aria-label="Go to Churches Page" class="jff-tracking locale">Churches</a></li><li><a href="https://www.jotform.com/animal-shelter/" target="_blank" data-name="Animal Shelters" aria-label="Go to Animal Shelters Page" class="jff-tracking locale">Animal Shelters</a></li><li><a href="https://www.jotform.com/photography/" target="_blank" data-name="Photography" aria-label="Go to Photography Page" class="jff-tracking locale">Photography</a></li><li><a href="https://www.jotform.com/education/" target="_blank" data-name="Education Professionals" aria-label="Go to Education Professionals Page" class="jff-tracking locale">Education Professionals</a></li><li><a href="https://www.jotform.com/beastmetals/" target="_blank" data-name="Small Businesses" aria-label="Go to Small Businesses Page" class="jff-tracking locale">Small Businesses</a></li><li><a href="https://www.jotform.com/nonprofit/" target="_blank" data-name="Nonprofit Organizations" aria-label="Go to Nonprofit Organizations Page" class="jff-tracking locale">Nonprofit Organizations</a></li><li><a href="https://www.jotform.com/agency/" target="_blank" data-name="Creative Agencies" aria-label="Go to Creative Agencies Page" class="jff-tracking locale">Creative Agencies</a></li><li><a href="https://www.jotform.com/testimonials/" target="_blank" data-name="User Stories" aria-label="Go to User Stories Page" class="jff-tracking locale">User Stories</a></li></ul></li><li class="jff-has-sub"><button aria-label="Business Guides" role="button" tabindex="0" aria-haspopup="listbox" class="locale locale-data-aria-label">Business Guides</button><ul class="jff-sub-list"><li><a href="https://www.jotform.com/how-to-create-a-survey/" target="_blank" data-name="How to Create a Survey" aria-label="Go to How to Create a Survey" class="jff-tracking locale">How to Create a Survey</a></li><li><a href="https://www.jotform.com/data-collection-methods/" target="_blank" data-name="Data Collection Methods" aria-label="Go to Data Collection Methods" class="jff-tracking locale">Data Collection Methods</a></li><li><a href="https://www.jotform.com/form-design/" target="_blank" data-name="Form Design" aria-label="Go to Form Design" class="jff-tracking locale">Form Design</a></li><li><a href="https://www.jotform.com/accept-payments-online/" target="_blank" data-name="Accepting payments online" aria-label="Go to Accepting payments online" class="jff-tracking locale">Accepting payments online</a></li><li><a href="https://www.jotform.com/how-to-create-an-app-without-coding/" target="_blank" data-name="Creating an app without coding" aria-label="Go to Creating an app without coding" class="jff-tracking locale">Creating an app without coding</a></li><li><a href="https://www.jotform.com/what-is-a-qr-code/" target="_blank" data-name="What Is a QR Code?" aria-label="Go to What Is a QR Code?" class="jff-tracking locale">What Is a QR Code?</a></li><li><a href="https://www.jotform.com/how-to-make-a-website/" target="_blank" data-name="How to Make a Website" aria-label="Go to How to Make a Website" class="jff-tracking locale">How to Make a Website</a></li><li><a href="https://www.jotform.com/how-to-sell-online/" target="_blank" data-name="How to Sell Online" aria-label="Go to How to Sell Online" class="jff-tracking locale">How to Sell Online</a></li><li><a href="https://www.jotform.com/what-is-performance-appraisal/" target="_blank" data-name="Performance Appraisal Guide" aria-label="Go to Performance Appraisal Guide" class="jff-tracking locale">Performance Appraisal Guide</a></li><li><a href="https://www.jotform.com/work-from-home-guide/" target="_blank" data-name="Working From Home" aria-label="Go to Working From Home" class="jff-tracking locale">Working From Home</a></li><li><a href="https://www.jotform.com/blog/guides/" target="_blank" data-name="All Business Guides" aria-label="All Business Guides" class="jff-tracking locale">All Business Guides</a></li></ul></li></ul></li><li class="jff-has-sub"><button aria-label="Products" role="button" tabindex="0" aria-haspopup="listbox" class="locale locale-data-aria-label">Products</button><ul class="jff-sub-list"><li><a href="https://www.jotform.com/build/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=Form_Builder" target="_blank" data-name="FormBuilder" aria-label="Go to Form Builder" class="jff-tracking locale">Form Builder</a></li><li><a href="https://www.jotform.com/products/apps/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=JotForm_Apps" target="_blank" data-name="Apps" aria-label="Go to Jotform Apps" class="jff-tracking locale">Jotform Apps</a></li><li><a href="https://www.jotform.com/products/store-builder/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=Jotform_Store_Builder" target="_blank" data-name="StoreBuilder" aria-label="Go to Store Builder" class="jff-tracking locale">Store Builder</a></li><li><a href="https://www.jotform.com/products/tables/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=JotForm_Tables" target="_blank" data-name="Tables" aria-label="Go to Working Jotform Tables" class="jff-tracking locale">Jotform Tables</a></li><li><a href="https://www.jotform.com/features/inbox/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=JotForm_Inbox" target="_blank" data-name="JotFormInbox" aria-label="Go to Jotform Inbox 2.0" class="jff-tracking locale">Jotform Inbox 2.0</a></li><li><a href="https://www.jotform.com/products/mobile-forms/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=JotForm_Mobile_Forms" target="_blank" data-name="MobileForms" aria-label="Go to Mobile Forms" class="jff-tracking locale">Mobile Forms</a></li><li><a href="https://www.jotform.com/products/workflows/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=JotForm_Workflows" target="_blank" data-name="Workflows" aria-label="Go to Jotform Workflows" class="jff-tracking locale">Jotform Workflows</a></li><li><a href="https://www.jotform.com/products/report-builder/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=Report_Builder" target="_blank" data-name="ReportBuilder" aria-label="Go to Report Builder" class="jff-tracking locale">Report Builder</a></li><li><a href="https://www.jotform.com/products/smart-pdf-forms/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=Smart_PDF_Forms" target="_blank" data-name="SmartPDFForms" aria-label="Go to Smart PDF Forms" class="jff-tracking locale">Smart PDF Forms</a></li><li><a href="https://www.jotform.com/products/pdf-editor/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=JotForm_PDF_Editor" target="_blank" data-name="PdfEditor" aria-label="Go to PDF Editor" class="jff-tracking locale">PDF Editor</a></li><li><a href="https://www.jotform.com/products/sign/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=Jotform_Sign" target="_blank" data-name="Sign" aria-label="Go to Jotform Sign" class="jff-tracking locale">Jotform Sign</a></li></ul></li><li class="jff-has-sub"><button aria-label="Features" role="button" tabindex="0" aria-haspopup="listbox" class="locale locale-data-aria-label">Features</button><ul class="jff-sub-list"><li><a href="https://www.jotform.com/teams/?jtm_medium=jotform_footer&jtm_source=jotform.com&jtm_content=Jotform_Teams" target="_blank" data-name="Teams" aria-label="Go to Jotform Teams" class="jff-tracking locale">Jotform Teams</a></li><li><a href="https://www.jotform.com/help/57-smart-forms-conditional-logic-for-online-forms/" target="_blank" data-name="Conditional Logic" aria-label="Go to Conditional Logic" class="jff-tracking locale">Conditional Logic</a></li><li><a href="https://www.jotform.com/features/conversational-forms/" target="_blank" data-name="Conversational Forms" aria-label="Go to Conversational Forms" class="jff-tracking locale">Conversational Forms</a></li><li><a href="https://www.jotform.com/features/assign-forms/" target="_blank" data-name="Assign Forms" aria-label="Go to Assign Forms" class="jff-tracking locale">Assign Forms</a></li><li><a href="https://www.jotform.com/features/translate-forms/" target="_blank" data-name="Translate Forms" aria-label="Go to Translate Forms" class="jff-tracking locale">Translate Forms</a></li><li><a href="https://www.jotform.com/features/white-label/" target="_blank" data-name="White Labeling" aria-label="Go to White Labeling" class="jff-tracking locale">White Labeling</a></li><li><a href="https://www.jotform.com/features/enable-disable-form/" target="_blank" data-name="Enable-Disable Form" aria-label="Go to Enable-Disable Form" class="jff-tracking locale">Enable-Disable Form</a></li><li><a href="https://www.jotform.com/features/multiple-users/" target="_blank" data-name="Multiple Users" aria-label="Go to Multiple Users" class="jff-tracking locale">Multiple Users</a></li></ul></li><li><a href="https://www.jotform.com/tools/" target="_blank" data-name="Tools" aria-label="Go to Tools Directory" class="jff-tracking locale">Tools</a></li><li class="jff-has-sub"><button aria-label="Alternatives" role="button" tabindex="0" aria-haspopup="listbox" class="locale locale-data-aria-label">Alternatives</button><ul class="jff-sub-list"><li><a href="https://www.jotform.com/google-forms-alternative/" target="_blank" data-name="Google Forms Alternative" aria-label="Google Forms Alternative" class="jff-tracking locale">Google Forms Alternative</a></li><li><a href="https://www.jotform.com/microsoft-forms-alternative/" target="_blank" data-name="Microsoft Forms Alternative" aria-label="Microsoft Forms Alternative" class="jff-tracking locale">Microsoft Forms Alternative</a></li><li><a href="https://www.jotform.com/typeform-alternative/" target="_blank" data-name="Typeform Alternative" aria-label="Typeform Alternative" class="jff-tracking locale">Typeform Alternative</a></li><li><a href="https://www.jotform.com/formstack-alternative/" target="_blank" data-name="Formstack Alternative" aria-label="Formstack Alternative" class="jff-tracking locale">Formstack Alternative</a></li><li><a href="https://www.jotform.com/blog/best-surveymonkey-alternatives/" target="_blank" data-name="SurveyMonkey Alternatives" aria-label="SurveyMonkey Alternatives" class="jff-tracking locale">SurveyMonkey Alternatives</a></li><li><a href="https://www.jotform.com/blog/best-wufoo-alternatives/" target="_blank" data-name="Wufoo Alternatives" aria-label="Wufoo Alternatives" class="jff-tracking locale">Wufoo Alternatives</a></li><li><a href="https://www.jotform.com/123formbuilder-alternative/" target="_blank" data-name="123FormBuilder Alternative" aria-label="123FormBuilder Alternative" class="jff-tracking locale">123FormBuilder Alternative</a></li><li><a href="https://www.jotform.com/blog/wpforms-alternatives/" target="_blank" data-name="WPForms Alternatives" aria-label="WPForms Alternatives" class="jff-tracking locale">WPForms Alternatives</a></li><li><a href="https://www.jotform.com/blog/paperform-alternatives/" target="_blank" data-name="Paperform Alternatives" aria-label="Paperform Alternatives" class="jff-tracking locale">Paperform Alternatives</a></li><li><a href="https://www.jotform.com/products/sign/adobe-sign-alternatives/" target="_blank" data-name="Adobe Sign Alternatives" aria-label="Adobe Sign Alternatives" class="jff-tracking locale">Adobe Sign Alternatives</a></li><li><a href="https://www.jotform.com/products/sign/pandadoc-alternatives/" target="_blank" data-name="PandaDoc Alternatives" aria-label="PandaDoc Alternatives" class="jff-tracking locale">PandaDoc Alternatives</a></li><li><a href="https://www.jotform.com/products/sign/docusign-alternatives/" target="_blank" data-name="Docusign Alternatives" aria-label="Docusign Alternatives" class="jff-tracking locale">Docusign Alternatives</a></li><li><a href="https://www.jotform.com/blog/jotform-alternatives/" target="_blank" data-name="Jotform Alternatives" aria-label="Jotform Alternatives" class="jff-tracking locale">Jotform Alternatives</a></li></ul></li></ul></div><div class="jff-list-col"><p role="heading" aria-level="2" class="jff-list-title locale">Marketplace</p><ul class="jff-list"><li class="jff-has-sub"><button aria-label="Templates" role="button" tabindex="0" aria-haspopup="listbox" class="locale locale-data-aria-label">Templates</button><ul class="jff-sub-list"><li><a href="https://www.jotform.com/form-templates/" target="_blank" data-name="Form Templates" aria-label="Go to Form Templates" class="jff-tracking locale">Form Templates</a></li><li><a href="https://www.jotform.com/app-templates/" target="_blank" data-name="App Templates" aria-label="Go to App Templates" class="jff-tracking locale">App Templates</a></li><li><a href="https://www.jotform.com/workflow-templates/" target="_blank" data-name="Workflow Templates" aria-label="Go to Workflow Templates" class="jff-tracking locale">Workflow Templates</a></li><li><a href="https://www.jotform.com/table-templates/" target="_blank" data-name="Table Templates" aria-label="Go to Table Templates" class="jff-tracking locale">Table Templates</a></li><li><a href="https://www.jotform.com/pdf-templates/" target="_blank" data-name="PDF Templates" aria-label="Go to PDF Templates" class="jff-tracking locale">PDF Templates</a></li><li><a href="https://www.jotform.com/pdf-templates/e-sign/" target="_blank" data-name="Sign Templates" aria-label="Go to Sign Templates" class="jff-tracking locale">Sign Templates</a></li></ul></li><li><a href="https://www.jotform.com/theme-store/" target="_blank" data-name="Form Themes" aria-label="Go to Form Themes" class="jff-tracking locale">Form Themes</a></li><li><a href="https://www.jotform.com/widgets/" target="_blank" data-name="Form Widgets" aria-label="Go to Form Widgets" class="jff-tracking locale">Form Widgets</a></li><li class="jff-has-sub"><button aria-label="Integrations" role="button" tabindex="0" aria-haspopup="listbox" class="locale locale-data-aria-label">Integrations</button><ul class="jff-sub-list"><li><a href="https://www.jotform.com/integrations/category/payment-processing" target="_blank" data-name="Payment Integrations" aria-label="Go to Payment Integrations" class="jff-tracking locale">Payment Integrations</a></li><li><a href="https://www.jotform.com/integrations/" target="_blank" data-name="All Integrations" aria-label="Go to All Integrations" class="jff-tracking locale">All Integrations</a></li><li><a href="https://www.jotform.com/integrations/canva" target="_blank" data-name="Jotform for Canva" aria-label="Go to Jotform for Canva" class="jff-tracking locale">Jotform for Canva</a></li></ul></li></ul></div><div class="jff-list-col"><p role="heading" aria-level="2" class="jff-list-title locale">Support</p><ul class="jff-list"><li><a href="https://www.jotform.com/contact/" target="_blank" data-name="Contact Us" aria-label="Go to Contact Us" class="jff-tracking locale">Contact Us</a></li><li><a href="https://www.jotform.com/help/" target="_blank" data-name="User Guide" aria-label="Help People with Jotform User Guide" class="jff-tracking locale">User Guide</a></li><li class="jff-has-sub"><button aria-label="Help" role="button" tabindex="0" aria-haspopup="listbox" class="locale locale-data-aria-label">Help</button><ul class="jff-sub-list" tabindex="-1"><li><a href="https://www.jotform.com/faq/" target="_blank" data-name="FAQ" aria-label="Go to FAQ Page" class="jff-tracking locale">FAQ</a></li><li><a href="https://www.jotform.com/answers/" target="_blank" data-name="Forum" aria-label="Go to Forum Page" class="jff-tracking locale">Forum</a></li><li class="jff-developers-link"><a href="https://www.jotform.com/developers/" target="_blank" data-name="API and Developers" aria-label="Go to API and Developers" class="jff-tracking locale">API and Developers</a></li><li class="jff-status-link"><a href="https://status.jotform.com/" target="_blank" data-name="Jotform Status" aria-label="Go to Jotform Status" rel="noopener" class="jff-tracking locale">Jotform Status</a></li><li><a href="https://www.jotform.com/books/" target="_blank" data-name="Jotform Books" aria-label="Go to Jotform Books" class="jff-tracking locale">Jotform Books</a></li></ul></li><li><a href="https://www.jotform.com/academy/" target="_blank" data-name="Jotform Academy" aria-label="Go to Jotform Academy" class="jff-tracking locale">Jotform Academy</a></li><li><a href="https://www.jotform.com/webinars/" target="_blank" data-name="Webinars" aria-label="Go to Webinars" class="jff-tracking locale">Webinars</a></li><li><a href="https://www.jotform.com/enterprise/professional-services/" target="_blank" data-name="Enterprise" aria-label="Go to Jotform Enterprise Professional Services" class="jff-tracking"><span class="locale">Professional Services</span></a></li><li><a href="https://www.jotform.com/report-abuse/" target="_blank" data-name="Report Abuse" aria-label="Go to Report Abuse" class="jff-tracking locale">Report Abuse</a></li><li><a href="https://www.jotform.com/copyright/" target="_blank" data-name="Report Copyright Issue" aria-label="Go to Report Copyright Issue" class="jff-tracking locale">Report Copyright Issue</a></li></ul></div><div class="jff-list-col enterprise-test-column"><p role="heading" aria-level="2" class="jff-list-title locale">Enterprise</p><ul class="jff-list js-enterprise-column"><li><a href="https://www.jotform.com/enterprise/" target="_blank" data-name="Jotform Enterpise" aria-label="Jotform Enterpise" class="jff-tracking locale">Overview</a></li><li><a href="https://www.jotform.com/enterprise/security/" target="_blank" data-name="Security" aria-label="Jotform Secure Online Forms" class="jff-tracking locale">Security</a></li><li class="jff-has-sub"><button aria-label="Features" role="button" tabindex="0" aria-haspopup="listbox" class="locale locale-data-aria-label">Features</button><ul class="jff-sub-list" tabindex="-1"><li><a href="https://www.jotform.com/enterprise/teams/" target="_blank" data-name="Jotform Teams" aria-label="Go to Jotform Teams Page" class="jff-tracking locale">Jotform Teams</a></li><li><a href="https://www.jotform.com/enterprise/multiple-users/" target="_blank" data-name="Multiple Users" aria-label="Go to Multiple Users Page" class="jff-tracking locale">Multiple Users</a></li><li><a href="https://www.jotform.com/enterprise/admin-console/" target="_blank" data-name="Admin Console" aria-label="Go to Admin Console Page" class="jff-tracking locale">Admin Console</a></li><li><a href="https://www.jotform.com/enterprise/white-label/" target="_blank" data-name="White Labeling" aria-label="Go to White Labeling Page" class="jff-tracking locale">White Labeling</a></li><li><a href="https://www.jotform.com/enterprise/local-data-residency/" target="_blank" data-name="Local Data Residency" aria-label="Go to Local Data Residency" class="jff-tracking locale">Local Data Residency</a></li><li><a href="https://www.jotform.com/enterprise/single-sign-on/" target="_blank" data-name="Single Sign-On" aria-label="Go to Single Sign-On Page" class="jff-tracking locale">Single Sign-On</a></li><li><a href="https://www.jotform.com/enterprise/sign/" target="_blank" data-name="Jotform Sign" aria-label="Go to Jotform Sign Page" class="jff-tracking locale">Jotform Sign</a></li><li><a href="https://www.jotform.com/enterprise/mobile-app/" target="_blank" data-name="Mobile App" aria-label="Go to Mobile App Page" class="jff-tracking locale">Mobile App</a></li><li><a href="https://www.jotform.com/enterprise/professional-services/" target="_blank" data-name="Professional Services" aria-label="Go to Professional Services Page" class="jff-tracking locale">Professional Services</a></li></ul></li><li class="jff-has-sub"><button aria-label="Solutions" role="button" tabindex="0" aria-haspopup="listbox" class="locale locale-data-aria-label">Solutions</button><ul class="jff-sub-list"><li><a href="https://www.jotform.com/government/" target="_blank" data-name="Government" aria-label="Go to Government Page" class="jff-tracking locale">Government</a></li><li><a href="https://www.jotform.com/enterprise/healthcare/" target="_blank" data-name="Enterprise Healthcare" aria-label="Go to Enterprise Healthcare Page" class="jff-tracking locale">Healthcare</a></li><li><a href="https://www.jotform.com/enterprise/education/" target="_blank" data-name="Enterprise Education" aria-label="Go to Enterprise Education Page" class="jff-tracking locale">Education</a></li><li><a href="https://www.jotform.com/enterprise/nonprofit/" target="_blank" data-name="Enterprise Nonprofit" aria-label="Go to Enterprise Nonprofit Page" class="jff-tracking locale">Nonprofit</a></li><li><a href="https://www.jotform.com/enterprise/business-services/" target="_blank" data-name="Enterprise Business Services" aria-label="Go to Enterprise Business Services Page" class="jff-tracking locale">Business Services</a></li><li><a href="https://www.jotform.com/enterprise/field-service-management/" target="_blank" data-name="Enterprise Field Service Management" aria-label="Go to Enterprise Field Service Management Page" class="jff-tracking locale">Field Service Management</a></li><li><a href="https://www.jotform.com/enterprise/financial-services/" target="_blank" data-name="Enterprise Financial Services" aria-label="Go to Enterprise Financial Services Page" class="jff-tracking locale">Financial Services</a></li><li><a href="https://www.jotform.com/enterprise/healthcare/hospice/" target="_blank" data-name="Enterprise Hospice" aria-label="Go to Enterprise Hospice Page" class="jff-tracking locale">Hospice</a></li><li><a href="https://www.jotform.com/enterprise/human-resources/" target="_blank" data-name="Enterprise Human Resources" aria-label="Go to Enterprise Human Resources Page" class="jff-tracking locale">Human Resources</a></li><li><a href="https://www.jotform.com/enterprise/marketing/" target="_blank" data-name="Enterprise Marketing" aria-label="Go to Enterprise Marketing Page" class="jff-tracking locale">Marketing</a></li><li><a href="https://www.jotform.com/enterprise/salesforce/" target="_blank" data-name="Enterprise Salesforce" aria-label="Go to Enterprise Salesforce Page" class="jff-tracking locale">Salesforce</a></li></ul></li><li><a href="https://www.jotform.com/enterprise/faq/" target="_blank" data-name="Enterprise FAQ" aria-label="Go to Enterprise FAQ Page" class="jff-tracking locale">FAQ</a></li><li><a href="https://www.jotform.com/enterprise/contact-sales/" target="_blank" data-name="Get an Enterprise Demo" aria-label="Go to Enterprise Get a Demo" class="jff-tracking locale">Get a Demo</a></li></ul></div><div class="jff-list-col"><p role="heading" aria-level="2" class="jff-list-title locale">Company</p><ul class="jff-list"><li><a href="https://www.jotform.com/about/" target="_blank" data-name="About Us" 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