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href="https://az.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Azerbaijani" lang="az" hreflang="az" data-title="Ars Technica" data-language-autonym="Azərbaycanca" data-language-local-name="Azerbaijani" class="interlanguage-link-target"><span>Azərbaycanca</span></a></li><li class="interlanguage-link interwiki-ca mw-list-item"><a href="https://ca.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Catalan" lang="ca" hreflang="ca" data-title="Ars Technica" data-language-autonym="Català" data-language-local-name="Catalan" class="interlanguage-link-target"><span>Català</span></a></li><li class="interlanguage-link interwiki-de mw-list-item"><a href="https://de.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – German" lang="de" hreflang="de" data-title="Ars Technica" data-language-autonym="Deutsch" data-language-local-name="German" class="interlanguage-link-target"><span>Deutsch</span></a></li><li class="interlanguage-link interwiki-es mw-list-item"><a href="https://es.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Spanish" lang="es" hreflang="es" data-title="Ars Technica" data-language-autonym="Español" data-language-local-name="Spanish" class="interlanguage-link-target"><span>Español</span></a></li><li class="interlanguage-link interwiki-fa mw-list-item"><a href="https://fa.wikipedia.org/wiki/%D8%A7%D8%B1%D8%B2_%D8%AA%DA%A9%D9%86%DB%8C%DA%A9%D8%A7" title="ارز تکنیکا – Persian" lang="fa" hreflang="fa" data-title="ارز تکنیکا" data-language-autonym="فارسی" data-language-local-name="Persian" class="interlanguage-link-target"><span>فارسی</span></a></li><li class="interlanguage-link interwiki-fr mw-list-item"><a href="https://fr.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – French" lang="fr" hreflang="fr" data-title="Ars Technica" data-language-autonym="Français" data-language-local-name="French" class="interlanguage-link-target"><span>Français</span></a></li><li class="interlanguage-link interwiki-ko mw-list-item"><a href="https://ko.wikipedia.org/wiki/%EC%95%84%EB%A5%B4%EC%8A%A4_%ED%85%8C%ED%81%AC%EB%8B%88%EC%B9%B4" title="아르스 테크니카 – Korean" lang="ko" hreflang="ko" data-title="아르스 테크니카" data-language-autonym="한국어" data-language-local-name="Korean" class="interlanguage-link-target"><span>한국어</span></a></li><li class="interlanguage-link interwiki-id mw-list-item"><a href="https://id.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Indonesian" lang="id" hreflang="id" data-title="Ars Technica" data-language-autonym="Bahasa Indonesia" data-language-local-name="Indonesian" class="interlanguage-link-target"><span>Bahasa Indonesia</span></a></li><li class="interlanguage-link interwiki-it mw-list-item"><a href="https://it.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Italian" lang="it" hreflang="it" data-title="Ars Technica" data-language-autonym="Italiano" data-language-local-name="Italian" class="interlanguage-link-target"><span>Italiano</span></a></li><li class="interlanguage-link interwiki-ms mw-list-item"><a href="https://ms.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Malay" lang="ms" hreflang="ms" data-title="Ars Technica" data-language-autonym="Bahasa Melayu" data-language-local-name="Malay" class="interlanguage-link-target"><span>Bahasa Melayu</span></a></li><li class="interlanguage-link interwiki-nl mw-list-item"><a href="https://nl.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Dutch" lang="nl" hreflang="nl" data-title="Ars Technica" data-language-autonym="Nederlands" data-language-local-name="Dutch" class="interlanguage-link-target"><span>Nederlands</span></a></li><li class="interlanguage-link interwiki-ja mw-list-item"><a href="https://ja.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Japanese" lang="ja" hreflang="ja" data-title="Ars Technica" data-language-autonym="日本語" data-language-local-name="Japanese" class="interlanguage-link-target"><span>日本語</span></a></li><li class="interlanguage-link interwiki-no mw-list-item"><a href="https://no.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Norwegian Bokmål" lang="nb" hreflang="nb" data-title="Ars Technica" data-language-autonym="Norsk bokmål" data-language-local-name="Norwegian Bokmål" class="interlanguage-link-target"><span>Norsk bokmål</span></a></li><li class="interlanguage-link interwiki-pl mw-list-item"><a href="https://pl.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Polish" lang="pl" hreflang="pl" data-title="Ars Technica" data-language-autonym="Polski" data-language-local-name="Polish" class="interlanguage-link-target"><span>Polski</span></a></li><li class="interlanguage-link interwiki-pt mw-list-item"><a href="https://pt.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Portuguese" lang="pt" hreflang="pt" data-title="Ars Technica" data-language-autonym="Português" data-language-local-name="Portuguese" class="interlanguage-link-target"><span>Português</span></a></li><li class="interlanguage-link interwiki-ru mw-list-item"><a href="https://ru.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Russian" lang="ru" hreflang="ru" data-title="Ars Technica" data-language-autonym="Русский" data-language-local-name="Russian" class="interlanguage-link-target"><span>Русский</span></a></li><li class="interlanguage-link interwiki-fi mw-list-item"><a href="https://fi.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Finnish" lang="fi" hreflang="fi" data-title="Ars Technica" data-language-autonym="Suomi" data-language-local-name="Finnish" class="interlanguage-link-target"><span>Suomi</span></a></li><li class="interlanguage-link interwiki-sv mw-list-item"><a href="https://sv.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Swedish" lang="sv" hreflang="sv" data-title="Ars Technica" data-language-autonym="Svenska" data-language-local-name="Swedish" class="interlanguage-link-target"><span>Svenska</span></a></li><li class="interlanguage-link interwiki-tr mw-list-item"><a href="https://tr.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Turkish" lang="tr" hreflang="tr" data-title="Ars Technica" data-language-autonym="Türkçe" data-language-local-name="Turkish" class="interlanguage-link-target"><span>Türkçe</span></a></li><li class="interlanguage-link interwiki-uk mw-list-item"><a href="https://uk.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Ukrainian" lang="uk" hreflang="uk" data-title="Ars Technica" data-language-autonym="Українська" data-language-local-name="Ukrainian" class="interlanguage-link-target"><span>Українська</span></a></li><li class="interlanguage-link interwiki-zh mw-list-item"><a href="https://zh.wikipedia.org/wiki/Ars_Technica" title="Ars Technica – Chinese" lang="zh" hreflang="zh" data-title="Ars Technica" data-language-autonym="中文" data-language-local-name="Chinese" class="interlanguage-link-target"><span>中文</span></a></li> </ul> <div class="after-portlet after-portlet-lang"><span class="wb-langlinks-edit 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Separated into two rows below the logo are several boxes, each of which contains an article's headline and image." src="//upload.wikimedia.org/wikipedia/en/thumb/8/8f/Ars_Technica_screenshot.png/300px-Ars_Technica_screenshot.png" decoding="async" width="300" height="196" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/en/8/8f/Ars_Technica_screenshot.png 1.5x" data-file-width="400" data-file-height="261" /></a></span></td></tr><tr><th scope="row" class="infobox-label"><div style="display: inline-block; line-height: 1.2em; padding: .1em 0;">Type of site</div></th><td class="infobox-data"><style data-mw-deduplicate="TemplateStyles:r1129693374">.mw-parser-output .hlist dl,.mw-parser-output .hlist ol,.mw-parser-output .hlist ul{margin:0;padding:0}.mw-parser-output .hlist dd,.mw-parser-output .hlist dt,.mw-parser-output .hlist li{margin:0;display:inline}.mw-parser-output .hlist.inline,.mw-parser-output .hlist.inline dl,.mw-parser-output .hlist.inline ol,.mw-parser-output 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("counter(listitem)"\a0 "}</style><div class="hlist"><ul><li><a href="/wiki/Technology" title="Technology">Technology</a></li><li>Information</li></ul></div></td></tr><tr><th scope="row" class="infobox-label">Available in</th><td class="infobox-data">English</td></tr><tr><th scope="row" class="infobox-label">Owner</th><td class="infobox-data"><a href="/wiki/Cond%C3%A9_Nast" title="Condé Nast">Condé Nast</a></td></tr><tr><th scope="row" class="infobox-label">Created by</th><td class="infobox-data"><style data-mw-deduplicate="TemplateStyles:r1126788409">.mw-parser-output .plainlist ol,.mw-parser-output .plainlist ul{line-height:inherit;list-style:none;margin:0;padding:0}.mw-parser-output .plainlist ol li,.mw-parser-output .plainlist ul li{margin-bottom:0}</style><div class="plainlist"> <ul><li>Ken Fisher</li> <li>Jon Stokes</li></ul> </div></td></tr><tr><th scope="row" class="infobox-label">URL</th><td class="infobox-data url"><span class="url"><a rel="nofollow" class="external text" href="https://arstechnica.com/">arstechnica<wbr />.com</a></span> <span class="mw-valign-text-top noprint" typeof="mw:File/Frameless"><a href="https://www.wikidata.org/wiki/Q584152#P856" title="Edit this at Wikidata"><img alt="Edit this at Wikidata" src="//upload.wikimedia.org/wikipedia/en/thumb/8/8a/OOjs_UI_icon_edit-ltr-progressive.svg/10px-OOjs_UI_icon_edit-ltr-progressive.svg.png" decoding="async" width="10" height="10" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/en/thumb/8/8a/OOjs_UI_icon_edit-ltr-progressive.svg/15px-OOjs_UI_icon_edit-ltr-progressive.svg.png 1.5x, //upload.wikimedia.org/wikipedia/en/thumb/8/8a/OOjs_UI_icon_edit-ltr-progressive.svg/20px-OOjs_UI_icon_edit-ltr-progressive.svg.png 2x" data-file-width="20" data-file-height="20" /></a></span></td></tr><tr><th scope="row" class="infobox-label">Commercial</th><td class="infobox-data">Yes</td></tr><tr><th scope="row" class="infobox-label">Registration</th><td class="infobox-data">Optional</td></tr><tr><th scope="row" class="infobox-label">Launched</th><td class="infobox-data">1998<span class="noprint">; 26 years ago</span><span style="display:none"> (<span class="bday dtstart published updated">1998</span>)</span></td></tr><tr><th scope="row" class="infobox-label">Current status</th><td class="infobox-data category">Online</td></tr></tbody></table> <p><i><b>Ars Technica</b></i><sup id="cite_ref-1" class="reference"><a href="#cite_note-1"><span class="cite-bracket">[</span>a<span class="cite-bracket">]</span></a></sup> is a website covering news and opinions in technology, science, politics, and society, created by Ken Fisher and Jon Stokes in 1998. It publishes news, reviews, and guides on issues such as <a href="/wiki/Computer_hardware" title="Computer hardware">computer hardware</a> and <a href="/wiki/Software" title="Software">software</a>, science, <a href="/wiki/Technology_policy" title="Technology policy">technology policy</a>, and video games. </p><p><i>Ars Technica</i> was privately owned until May 2008, when it was sold to <a href="/wiki/Cond%C3%A9_Nast" title="Condé Nast">Condé Nast Digital</a>, the online division of Condé Nast Publications. Condé Nast purchased the site, along with two others, for $25 million and added it to the company's <i>Wired</i> Digital group, which also includes <i><a href="/wiki/Wired_(website)" class="mw-redirect" title="Wired (website)">Wired</a></i> and, formerly, <a href="/wiki/Reddit" title="Reddit">Reddit</a>. The staff mostly works from home and has offices in Boston, Chicago, London, New York City, and San Francisco. </p><p>The operations of <i>Ars Technica</i> are funded primarily by advertising, and it has offered a paid subscription service since 2001. </p> <meta property="mw:PageProp/toc" /> <div class="mw-heading mw-heading2"><h2 id="History">History</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Ars_Technica&action=edit&section=1" title="Edit section: History"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Ken Fisher, who serves as the website's current <a href="/wiki/Editor-in-chief" title="Editor-in-chief">editor-in-chief</a>, and Jon Stokes created <i>Ars Technica</i> in 1998.<sup id="cite_ref-latin_2-0" class="reference"><a href="#cite_note-latin-2"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-llc_3-0" class="reference"><a href="#cite_note-llc-3"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup> Its purpose was to publish computer hardware and software-related news articles and guides;<sup id="cite_ref-boomtown_4-0" class="reference"><a href="#cite_note-boomtown-4"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup> in their words, "the best multi-<a href="/wiki/Operating_system" title="Operating system">OS</a>, <a href="/wiki/Personal_computer" title="Personal computer">PC</a> hardware, and tech coverage possible while ... having fun, being productive, and being as informative and as accurate as possible".<sup id="cite_ref-orig_mission_statement_5-0" class="reference"><a href="#cite_note-orig_mission_statement-5"><span class="cite-bracket">[</span>4<span class="cite-bracket">]</span></a></sup> "Ars technica" is a Latin phrase that translates to "Art of Technology".<sup id="cite_ref-boomtown_4-1" class="reference"><a href="#cite_note-boomtown-4"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup> The website published news, reviews, guides, and other content of interest to computer enthusiasts. Writers for <i>Ars Technica</i> were geographically distributed across the United States at the time; Fisher lived in his parents' house in Boston, Stokes in Chicago, and the other writers in their respective cities.<sup id="cite_ref-llc_3-1" class="reference"><a href="#cite_note-llc-3"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-orig_staff_6-0" class="reference"><a href="#cite_note-orig_staff-6"><span class="cite-bracket">[</span>5<span class="cite-bracket">]</span></a></sup> </p><p>On May 19, 2008, <i>Ars Technica</i> was sold to Condé Nast Digital, the online division of Condé Nast Publications.<sup id="cite_ref-8" class="reference"><a href="#cite_note-8"><span class="cite-bracket">[</span>b<span class="cite-bracket">]</span></a></sup> The sale was part of a purchase by Condé Nast Digital of three unaffiliated websites costing $25 million in total: <i>Ars Technica</i>, <a href="/wiki/Webmonkey" title="Webmonkey">Webmonkey</a>, and <i><a href="/wiki/HotWired" title="HotWired">HotWired</a></i>. <i>Ars Technica</i> was added to the company's <i>Wired</i> Digital group, which included <i>Wired</i> and Reddit. In an interview with <i><a href="/wiki/The_New_York_Times" title="The New York Times">The New York Times</a></i>, Fisher said other companies offered to buy <i>Ars Technica</i> and the site's writers agreed to a deal with Condé Nast because they felt it offered them the best chance to turn their "hobby" into a business.<sup id="cite_ref-nytimes_buyout_9-0" class="reference"><a href="#cite_note-nytimes_buyout-9"><span class="cite-bracket">[</span>7<span class="cite-bracket">]</span></a></sup> Fisher, Stokes, and the eight other writers at the time were employed by Condé Nast.<sup id="cite_ref-boomtown_4-2" class="reference"><a href="#cite_note-boomtown-4"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-arrington_10-0" class="reference"><a href="#cite_note-arrington-10"><span class="cite-bracket">[</span>8<span class="cite-bracket">]</span></a></sup> Layoffs at Condé Nast in November 2008 affected websites owned by the company "across the board", including <i>Ars Technica</i>.<sup id="cite_ref-layoffs_11-0" class="reference"><a href="#cite_note-layoffs-11"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> </p><p>On May 5, 2015, <i>Ars Technica</i> launched its United Kingdom site to expand its coverage of issues related to the UK and Europe.<sup id="cite_ref-Ars_Technica_UK_12-0" class="reference"><a href="#cite_note-Ars_Technica_UK-12"><span class="cite-bracket">[</span>10<span class="cite-bracket">]</span></a></sup> The UK site began with around 500,000 readers and had reached roughly 1.4 million readers a year after its launch.<sup id="cite_ref-UK_1_year_13-0" class="reference"><a href="#cite_note-UK_1_year-13"><span class="cite-bracket">[</span>11<span class="cite-bracket">]</span></a></sup> In September 2017, Condé Nast announced that it was significantly downsizing its <i>Ars Technica</i> UK arm, and laid off all but one member of its permanent editorial staff.<sup id="cite_ref-Digiday_14-0" class="reference"><a href="#cite_note-Digiday-14"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="Content">Content</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Ars_Technica&action=edit&section=2" title="Edit section: Content"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>The content of articles published by <i>Ars Technica</i> has generally remained the same since its creation in 1998 and is categorized by four types: news, guides, reviews, and features. News articles relay current events. <i>Ars Technica</i> also hosts OpenForum, a free <a href="/wiki/Internet_forum" title="Internet forum">Internet forum</a><sup id="cite_ref-15" class="reference"><a href="#cite_note-15"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> for the discussion of a variety of topics. </p><p>Originally, most news articles published by the website were aggregated from other technology-related websites. <i>Ars Technica</i> provided short commentaries on the news, generally a few paragraphs, and a link to the original source. After being purchased by Condé Nast, <i>Ars Technica</i> began publishing more original news, investigating topics, and interviewing sources themselves. A significant portion of the news articles published there now <sup class="noprint Inline-Template" style="white-space:nowrap;">[<i><a href="/wiki/Wikipedia:Manual_of_Style/Dates_and_numbers#Chronological_items" title="Wikipedia:Manual of Style/Dates and numbers"><span title="What is "now"? Please be more specific. (September 2021)">when?</span></a></i>]</sup> are original. Relayed news is still published on the website, ranging from one or two sentences to a few paragraphs.<sup class="noprint Inline-Template Template-Fact" style="white-space:nowrap;">[<i><a href="/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed"><span title="This claim needs references to reliable sources. (March 2022)">citation needed</span></a></i>]</sup> </p><p><i>Ars Technica</i><span class="nowrap" style="padding-left:0.1em;">'</span>s features are long articles that go into great depth on their subject.<sup id="cite_ref-atlantic_16-0" class="reference"><a href="#cite_note-atlantic-16"><span class="cite-bracket">[</span>14<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-guardian_long_os_revs_17-0" class="reference"><a href="#cite_note-guardian_long_os_revs-17"><span class="cite-bracket">[</span>15<span class="cite-bracket">]</span></a></sup> For example, the site published a guide on CPU <a href="/wiki/Computer_architecture" title="Computer architecture">architecture</a> in 1998 named "Understanding <a href="/wiki/CPU" class="mw-redirect" title="CPU">CPU</a> caching and performance".<sup id="cite_ref-old_cpu_guide_18-0" class="reference"><a href="#cite_note-old_cpu_guide-18"><span class="cite-bracket">[</span>16<span class="cite-bracket">]</span></a></sup> An article in 2009 discussed in detail the <a href="/wiki/Scientific_theory" title="Scientific theory">theory</a>, <a href="/wiki/Physics" title="Physics">physics</a>, <a href="/wiki/Mathematical_proof" title="Mathematical proof">mathematical proofs</a>, and applications of <a href="/wiki/Quantum_computer" class="mw-redirect" title="Quantum computer">quantum computers</a>.<sup id="cite_ref-qubits_19-0" class="reference"><a href="#cite_note-qubits-19"><span class="cite-bracket">[</span>17<span class="cite-bracket">]</span></a></sup> The website's 18,000-word review of Apple's first <a href="/wiki/IPad" title="IPad">iPad</a> described everything from the product's packaging to the specific type of <a href="/wiki/Integrated_circuit" title="Integrated circuit">integrated circuits</a> it uses.<sup id="cite_ref-ipad_review_20-0" class="reference"><a href="#cite_note-ipad_review-20"><span class="cite-bracket">[</span>18<span class="cite-bracket">]</span></a></sup> </p><p><i>Ars Technica</i> is written in a less-formal tone than that found in a traditional journal.<sup id="cite_ref-nature_21-0" class="reference"><a href="#cite_note-nature-21"><span class="cite-bracket">[</span>19<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-bonetta_22-0" class="reference"><a href="#cite_note-bonetta-22"><span class="cite-bracket">[</span>20<span class="cite-bracket">]</span></a></sup> Many of the website's regular writers have postgraduate degrees, and many work for academic or private <a href="/wiki/Research_institution" class="mw-redirect" title="Research institution">research institutions</a>. Website cofounder Jon Stokes published the computer architecture textbook <i>Inside The Machine</i> in 2007;<sup id="cite_ref-inside_the_machine_23-0" class="reference"><a href="#cite_note-inside_the_machine-23"><span class="cite-bracket">[</span>21<span class="cite-bracket">]</span></a></sup> John Timmer performed <a href="/wiki/Postdoctoral_research" class="mw-redirect" title="Postdoctoral research">postdoctoral research</a> in <a href="/wiki/Neural_development" class="mw-redirect" title="Neural development">developmental neurobiology</a>;<sup id="cite_ref-nature_21-1" class="reference"><a href="#cite_note-nature-21"><span class="cite-bracket">[</span>19<span class="cite-bracket">]</span></a></sup> Until 2013, Timothy Lee was a scholar at the <a href="/wiki/Cato_Institute" title="Cato Institute">Cato Institute</a>, a <a href="/wiki/Policy_institute" class="mw-redirect" title="Policy institute">public-policy institute</a>, which republished <i>Ars Technica</i> articles by him.<sup id="cite_ref-cato_24-0" class="reference"><a href="#cite_note-cato-24"><span class="cite-bracket">[</span>22<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-cato_lee_25-0" class="reference"><a href="#cite_note-cato_lee-25"><span class="cite-bracket">[</span>23<span class="cite-bracket">]</span></a></sup> Biology journal <i><a href="/wiki/Disease_Models_%26_Mechanisms" title="Disease Models & Mechanisms">Disease Models & Mechanisms</a></i> called <i>Ars Technica</i> a "conduit between researchers and the public" in 2008.<sup id="cite_ref-dmm_26-0" class="reference"><a href="#cite_note-dmm-26"><span class="cite-bracket">[</span>24<span class="cite-bracket">]</span></a></sup> </p><p>On September 12, 2012, <i>Ars Technica</i> recorded its highest daily traffic ever with its <a href="/wiki/IPhone_5" title="IPhone 5">iPhone 5</a> event coverage. It recorded 15.3 million page views, 13.2 million of which came from its live blog platform of the event.<sup id="cite_ref-MinOnline_27-0" class="reference"><a href="#cite_note-MinOnline-27"><span class="cite-bracket">[</span>25<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="Staff">Staff</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Ars_Technica&action=edit&section=3" title="Edit section: Staff"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p><a href="/wiki/Jennifer_Ouellette" title="Jennifer Ouellette">Jennifer Ouelette</a>, the former science editor of Gizmodo, contributes science and culture coverage. Beth Mole, who has a PhD in microbiology, handles <i>Ars</i><span class="nowrap" style="padding-left:0.1em;">'</span> health coverage. She was formerly at <i>Science News.</i> <a href="/wiki/Eric_Berger_(meteorologist)" class="mw-redirect" title="Eric Berger (meteorologist)">Eric Berger</a>, formerly of the <i>Houston Chronicle</i>, covers space exploration. John Timmer is the science editor for <i>Ars.</i><sup id="cite_ref-Nature2009_28-0" class="reference"><a href="#cite_note-Nature2009-28"><span class="cite-bracket">[</span>26<span class="cite-bracket">]</span></a></sup> He formerly taught scientific writing and science journalism at Stony Brook University and Weill Cornell Medical College.<sup id="cite_ref-29" class="reference"><a href="#cite_note-29"><span class="cite-bracket">[</span>27<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-30" class="reference"><a href="#cite_note-30"><span class="cite-bracket">[</span>28<span class="cite-bracket">]</span></a></sup> He earned his undergraduate degree from <a href="/wiki/Columbia_University" title="Columbia University">Columbia University</a> and his PhD from <a href="/wiki/University_of_California,_Berkeley" title="University of California, Berkeley">University of California, Berkeley</a> and worked as a postdoc at <a href="/wiki/Memorial_Sloan_Kettering" class="mw-redirect" title="Memorial Sloan Kettering">Memorial Sloan Kettering</a>.<sup id="cite_ref-Nature2009_28-1" class="reference"><a href="#cite_note-Nature2009-28"><span class="cite-bracket">[</span>26<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-BMC_31-0" class="reference"><a href="#cite_note-BMC-31"><span class="cite-bracket">[</span>29<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="Revenue">Revenue</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Ars_Technica&action=edit&section=4" title="Edit section: Revenue"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>The cost of operating <i>Ars Technica</i> has always been funded primarily by advertising.<sup id="cite_ref-niemanlab_32-0" class="reference"><a href="#cite_note-niemanlab-32"><span class="cite-bracket">[</span>30<span class="cite-bracket">]</span></a></sup> Originally handled by Federated Media Publishing, selling advertising space on the website is now managed by Condé Nast.<sup id="cite_ref-arrington_10-1" class="reference"><a href="#cite_note-arrington-10"><span class="cite-bracket">[</span>8<span class="cite-bracket">]</span></a></sup> In addition to online advertising, <i>Ars Technica</i> has sold subscriptions to the website since 2001, now named Ars Pro and Ars Pro++ subscriptions (previously known as Ars Premier). Subscribers are not shown advertisements, and receive benefits including the ability to see exclusive articles, post in certain areas of the <i>Ars Technica</i> forum, and participate in live <a href="/wiki/Chat_rooms" class="mw-redirect" title="Chat rooms">chat rooms</a> with notable people in the computer industry.<sup id="cite_ref-subs-faq_33-0" class="reference"><a href="#cite_note-subs-faq-33"><span class="cite-bracket">[</span>31<span class="cite-bracket">]</span></a></sup> To a lesser extent, revenue is also collected from content sponsorship. A series of articles about the future of collaboration was sponsored by <a href="/wiki/IBM" title="IBM">IBM</a>,<sup id="cite_ref-niemanlab_32-1" class="reference"><a href="#cite_note-niemanlab-32"><span class="cite-bracket">[</span>30<span class="cite-bracket">]</span></a></sup> and the site's Exploring <a href="/wiki/Data_center" title="Data center">Datacenters</a> section is sponsored by data-management company <a href="/wiki/NetApp" title="NetApp">NetApp</a>. <i>Ars Technica</i> also collects revenue from <a href="/wiki/Affiliate_marketing" title="Affiliate marketing">affiliate marketing</a> by advertising deals and discounts from online retailers, and from the sale of <i>Ars Technica</i>-branded merchandise.<sup id="cite_ref-sales-merch-2001_34-0" class="reference"><a href="#cite_note-sales-merch-2001-34"><span class="cite-bracket">[</span>32<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading3"><h3 id="Advertisement_block">Advertisement block</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Ars_Technica&action=edit&section=5" title="Edit section: Advertisement block"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>On March 5, 2010, <i>Ars Technica</i> experimentally blocked readers who used <a href="/wiki/Adblock_Plus" title="Adblock Plus">Adblock Plus</a>—one of several computer programs that stop advertisements from being displayed in a web browser—from viewing the website. Fisher estimated 40% of the website's readers had the software installed at the time. The next day, the block was lifted, and the article "Why <a href="/wiki/Ad_blocking" title="Ad blocking">Ad Blocking</a> is devastating to the sites you love" was published on <i>Ars Technica</i>, imploring readers not to use the software on websites they care about:<sup id="cite_ref-niemanlab_32-2" class="reference"><a href="#cite_note-niemanlab-32"><span class="cite-bracket">[</span>30<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-35" class="reference"><a href="#cite_note-35"><span class="cite-bracket">[</span>33<span class="cite-bracket">]</span></a></sup> </p> <style data-mw-deduplicate="TemplateStyles:r1244412712">.mw-parser-output .templatequote{overflow:hidden;margin:1em 0;padding:0 32px}.mw-parser-output .templatequotecite{line-height:1.5em;text-align:left;margin-top:0}@media(min-width:500px){.mw-parser-output .templatequotecite{padding-left:1.6em}}</style><blockquote class="templatequote"><p>... blocking ads can be devastating to the sites you love. I am not making an argument that blocking ads is a form of stealing, or is immoral, or unethical ... It can result in people losing their jobs, it can result in less content on any given site, and it definitely can affect the quality of content. It can also put sites into a real advertising death spin.</p></blockquote> <p>The block and article were controversial, generating articles on other websites about them, and the broader issue of advertising ethics.<sup id="cite_ref-asay_abp_36-0" class="reference"><a href="#cite_note-asay_abp-36"><span class="cite-bracket">[</span>34<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-wsj_abp_37-0" class="reference"><a href="#cite_note-wsj_abp-37"><span class="cite-bracket">[</span>35<span class="cite-bracket">]</span></a></sup> Readers of <i>Ars Technica</i> generally followed Fisher's persuasion; the day after his article was published, 25,000 readers who used the software had allowed the display of advertisements on <i>Ars Technica</i> in their browser, and 200 readers had subscribed to Ars Premier.<sup id="cite_ref-niemanlab_32-3" class="reference"><a href="#cite_note-niemanlab-32"><span class="cite-bracket">[</span>30<span class="cite-bracket">]</span></a></sup> </p><p>In February 2016, Fisher noted, "That article lowered the ad-block rate by 12 percent, and what we found was that the majority of people blocking ads on our site were doing it because other sites were irritating them". In response to increasing use of ad blockers, <i>Ars Technica</i> intends to<sup class="plainlinks noexcerpt noprint asof-tag update" style="display:none;"><a class="external text" href="https://en.wikipedia.org/w/index.php?title=Ars_Technica&action=edit">[update]</a></sup> identify readers who filter out advertisements and ask them to support the site by several means.<sup id="cite_ref-NYT_2016_ad_blocking_38-0" class="reference"><a href="#cite_note-NYT_2016_ad_blocking-38"><span class="cite-bracket">[</span>36<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="See_also">See also</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Ars_Technica&action=edit&section=6" title="Edit section: See also"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1259569809">.mw-parser-output .portalbox{padding:0;margin:0.5em 0;display:table;box-sizing:border-box;max-width:175px;list-style:none}.mw-parser-output .portalborder{border:1px solid var(--border-color-base,#a2a9b1);padding:0.1em;background:var(--background-color-neutral-subtle,#f8f9fa)}.mw-parser-output .portalbox-entry{display:table-row;font-size:85%;line-height:110%;height:1.9em;font-style:italic;font-weight:bold}.mw-parser-output .portalbox-image{display:table-cell;padding:0.2em;vertical-align:middle;text-align:center}.mw-parser-output .portalbox-link{display:table-cell;padding:0.2em 0.2em 0.2em 0.3em;vertical-align:middle}@media(min-width:720px){.mw-parser-output .portalleft{clear:left;float:left;margin:0.5em 1em 0.5em 0}.mw-parser-output .portalright{clear:right;float:right;margin:0.5em 0 0.5em 1em}}</style><ul role="navigation" aria-label="Portals" class="noprint portalbox portalborder portalright"> <li class="portalbox-entry"><span class="portalbox-image"><span class="noviewer" typeof="mw:File"><span><img alt="" src="//upload.wikimedia.org/wikipedia/commons/thumb/0/0d/Newspaper_nicu_buculei_01.svg/28px-Newspaper_nicu_buculei_01.svg.png" decoding="async" width="28" height="28" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/0/0d/Newspaper_nicu_buculei_01.svg/42px-Newspaper_nicu_buculei_01.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/0/0d/Newspaper_nicu_buculei_01.svg/56px-Newspaper_nicu_buculei_01.svg.png 2x" data-file-width="160" data-file-height="160" /></span></span></span><span class="portalbox-link"><a href="/wiki/Portal:Journalism" title="Portal:Journalism">Journalism portal</a></span></li></ul> <ul><li><a href="/wiki/Technology_journalism" title="Technology journalism">Technology journalism</a></li> <li><a href="/wiki/Video_game_journalism" title="Video game journalism">Video game journalism</a></li> <li><a href="/wiki/Ars_Electronica" title="Ars Electronica">Ars Electronica</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="Explanatory_notes">Explanatory notes</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Ars_Technica&action=edit&section=7" title="Edit section: Explanatory notes"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist reflist-lower-alpha"> <div class="mw-references-wrap"><ol class="references"> <li id="cite_note-1"><span class="mw-cite-backlink"><b><a href="#cite_ref-1">^</a></b></span> <span class="reference-text"><span class="rt-commentedText nowrap"><span class="IPA nopopups noexcerpt" lang="en-fonipa"><a href="/wiki/Help:IPA/English" title="Help:IPA/English">/<span style="border-bottom:1px dotted"><span title="/ˌ/: secondary stress follows">ˌ</span><span title="/ɑːr/: 'ar' in 'far'">ɑːr</span><span title="'z' in 'zoom'">z</span></span><span class="wrap"> </span><span style="border-bottom:1px dotted"><span title="/ˈ/: primary stress follows">ˈ</span><span title="'t' in 'tie'">t</span><span title="/ɛ/: 'e' in 'dress'">ɛ</span><span title="'k' in 'kind'">k</span><span title="'n' in 'nigh'">n</span><span title="/ɪ/: 'i' in 'kit'">ɪ</span><span title="'k' in 'kind'">k</span><span title="/ə/: 'a' in 'about'">ə</span></span>/</a></span></span>; a Latin-derived term that the site translates as the "art of technology", and sometimes known commonly as <i><b>Ars</b></i></span> </li> <li id="cite_note-8"><span class="mw-cite-backlink"><b><a href="#cite_ref-8">^</a></b></span> <span class="reference-text">Condé Nast Digital was named CondéNet at the time.<sup id="cite_ref-CondéNet_7-0" class="reference"><a href="#cite_note-CondéNet-7"><span class="cite-bracket">[</span>6<span class="cite-bracket">]</span></a></sup></span> </li> </ol></div></div> <div class="mw-heading mw-heading2"><h2 id="References">References</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Ars_Technica&action=edit&section=8" title="Edit section: References"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1239543626"><div class="reflist reflist-columns references-column-width" style="column-width: 30em;"> <ol class="references"> <li id="cite_note-latin-2"><span class="mw-cite-backlink"><b><a href="#cite_ref-latin_2-0">^</a></b></span> <span class="reference-text"><style data-mw-deduplicate="TemplateStyles:r1238218222">.mw-parser-output cite.citation{font-style:inherit;word-wrap:break-word}.mw-parser-output .citation q{quotes:"\"""\"""'""'"}.mw-parser-output .citation:target{background-color:rgba(0,127,255,0.133)}.mw-parser-output .id-lock-free.id-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/6/65/Lock-green.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-limited.id-lock-limited a,.mw-parser-output .id-lock-registration.id-lock-registration a{background:url("//upload.wikimedia.org/wikipedia/commons/d/d6/Lock-gray-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-subscription.id-lock-subscription a{background:url("//upload.wikimedia.org/wikipedia/commons/a/aa/Lock-red-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .cs1-ws-icon a{background:url("//upload.wikimedia.org/wikipedia/commons/4/4c/Wikisource-logo.svg")right 0.1em center/12px no-repeat}body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-free a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-limited a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-registration a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-subscription a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .cs1-ws-icon a{background-size:contain;padding:0 1em 0 0}.mw-parser-output .cs1-code{color:inherit;background:inherit;border:none;padding:inherit}.mw-parser-output .cs1-hidden-error{display:none;color:var(--color-error,#d33)}.mw-parser-output .cs1-visible-error{color:var(--color-error,#d33)}.mw-parser-output .cs1-maint{display:none;color:#085;margin-left:0.3em}.mw-parser-output .cs1-kern-left{padding-left:0.2em}.mw-parser-output .cs1-kern-right{padding-right:0.2em}.mw-parser-output .citation .mw-selflink{font-weight:inherit}@media screen{.mw-parser-output .cs1-format{font-size:95%}html.skin-theme-clientpref-night .mw-parser-output .cs1-maint{color:#18911f}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .cs1-maint{color:#18911f}}</style><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20100405080615/http://arstechnica.com/site/about-ars-technica.ars">"About Us"</a>. <i>Ars Technica</i>. <a href="/wiki/Cond%C3%A9_Nast" title="Condé Nast">Condé Nast</a>. Archived from <a rel="nofollow" class="external text" href="https://arstechnica.com/site/about-ars-technica.ars">the original</a> on April 5, 2010<span class="reference-accessdate">. Retrieved <span class="nowrap">April 10,</span> 2010</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Ars+Technica&rft.atitle=About+Us&rft_id=https%3A%2F%2Farstechnica.com%2Fsite%2Fabout-ars-technica.ars&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></span> </li> <li id="cite_note-llc-3"><span class="mw-cite-backlink">^ <a href="#cite_ref-llc_3-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-llc_3-1"><sup><i><b>b</b></i></sup></a></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20090204180921/http://www.masshightech.com/stories/2008/05/12/daily36-Report-Ars-Technica-bought-by-Wired-Digital.html">"Report: Ars Technica bought by Wired Digital"</a>. <i>Mass High Tech Business News</i>. <a href="/wiki/American_City_Business_Journals" title="American City Business Journals">American City Business Journals</a>. May 16, 2008. Archived from <a rel="nofollow" class="external text" href="http://www.masshightech.com/stories/2008/05/12/daily36-Report-Ars-Technica-bought-by-Wired-Digital.html">the original</a> on February 4, 2009<span class="reference-accessdate">. Retrieved <span class="nowrap">April 10,</span> 2010</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Mass+High+Tech+Business+News&rft.atitle=Report%3A+Ars+Technica+bought+by+Wired+Digital&rft.date=2008-05-16&rft_id=http%3A%2F%2Fwww.masshightech.com%2Fstories%2F2008%2F05%2F12%2Fdaily36-Report-Ars-Technica-bought-by-Wired-Digital.html&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></span> </li> <li id="cite_note-boomtown-4"><span class="mw-cite-backlink">^ <a href="#cite_ref-boomtown_4-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-boomtown_4-1"><sup><i><b>b</b></i></sup></a> <a href="#cite_ref-boomtown_4-2"><sup><i><b>c</b></i></sup></a></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFSwisher2008" class="citation web cs1"><a href="/wiki/Kara_Swisher" title="Kara Swisher">Swisher, Kara</a> (March 17, 2008). <a rel="nofollow" class="external text" href="http://kara.allthingsd.com/20080417/ars-technicas-ken-fisher-speaks/">"Ars Technica's Ken Fisher Speaks!"</a>. <i><a href="/wiki/All_Things_Digital" title="All Things Digital">All Things Digital</a></i>. <a href="/wiki/Dow_Jones_%26_Company" title="Dow Jones & Company">Dow Jones & Company</a>. <a rel="nofollow" class="external text" href="https://web.archive.org/web/20080419111809/http://kara.allthingsd.com/20080417/ars-technicas-ken-fisher-speaks/">Archived</a> from the original on April 19, 2008<span class="reference-accessdate">. Retrieved <span class="nowrap">April 10,</span> 2010</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=All+Things+Digital&rft.atitle=Ars+Technica%27s+Ken+Fisher+Speaks%21&rft.date=2008-03-17&rft.aulast=Swisher&rft.aufirst=Kara&rft_id=http%3A%2F%2Fkara.allthingsd.com%2F20080417%2Fars-technicas-ken-fisher-speaks%2F&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></span> </li> <li id="cite_note-orig_mission_statement-5"><span class="mw-cite-backlink"><b><a href="#cite_ref-orig_mission_statement_5-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://web.archive.org/web/19990508064339/http://www.arstechnica.com/welcome.html">"Welcome to Ars Technica"</a>. <i>Ars Technica</i>. 1999. Archived from <a rel="nofollow" class="external text" href="http://www.arstechnica.com/welcome.html">the original</a> on May 8, 1999<span class="reference-accessdate">. Retrieved <span class="nowrap">April 10,</span> 2010</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Ars+Technica&rft.atitle=Welcome+to+Ars+Technica&rft.date=1999&rft_id=http%3A%2F%2Fwww.arstechnica.com%2Fwelcome.html&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></span> </li> <li id="cite_note-orig_staff-6"><span class="mw-cite-backlink"><b><a href="#cite_ref-orig_staff_6-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://web.archive.org/web/19990508065814/http://www.arstechnica.com/who.html">"The Ars Technica Group"</a>. <i>Ars Technica</i>. 1999. Archived from <a rel="nofollow" class="external text" href="http://www.arstechnica.com/who.html">the original</a> on May 8, 1999<span class="reference-accessdate">. Retrieved <span class="nowrap">April 10,</span> 2010</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Ars+Technica&rft.atitle=The+Ars+Technica+Group&rft.date=1999&rft_id=http%3A%2F%2Fwww.arstechnica.com%2Fwho.html&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></span> </li> <li id="cite_note-CondéNet-7"><span class="mw-cite-backlink"><b><a href="#cite_ref-CondéNet_7-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFO'Malley2009" class="citation news cs1">O'Malley, Gavin (January 26, 2009). <a rel="nofollow" class="external text" href="https://web.archive.org/web/20110511094200/http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=99121">"Condé Nast Digital Replaces CondéNet"</a>. <i>MediaPost</i>. Archived from <a rel="nofollow" class="external text" href="http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=99121">the original</a> on May 11, 2011<span class="reference-accessdate">. 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Retrieved <span class="nowrap">April 10,</span> 2010</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Ars+Technica&rft.atitle=Ars+Premier+FAQ&rft.date=2009-09-15&rft_id=https%3A%2F%2Farstechnica.com%2Fsite%2Fsubscriber-faq.ars&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></span> </li> <li id="cite_note-sales-merch-2001-34"><span class="mw-cite-backlink"><b><a href="#cite_ref-sales-merch-2001_34-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20011217214051/http://arstechnica.com/etc/emporium/">"The Ars Emporium"</a>. <i>Ars Technica</i>. 2001. Archived from <a rel="nofollow" class="external text" href="http://www.arstechnica.com/etc/emporium/">the original</a> on December 17, 2001<span class="reference-accessdate">. Retrieved <span class="nowrap">April 10,</span> 2010</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Ars+Technica&rft.atitle=The+Ars+Emporium&rft.date=2001&rft_id=http%3A%2F%2Fwww.arstechnica.com%2Fetc%2Femporium%2F&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></span> </li> <li id="cite_note-35"><span class="mw-cite-backlink"><b><a href="#cite_ref-35">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFFisher2010" class="citation web cs1">Fisher, Ken (March 6, 2010). <a rel="nofollow" class="external text" href="https://arstechnica.com/information-technology/2010/03/why-ad-blocking-is-devastating-to-the-sites-you-love/">"Why Ad Blocking is devastating to the sites you love"</a>. <i>Ars Technica</i>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Ars+Technica&rft.atitle=Why+Ad+Blocking+is+devastating+to+the+sites+you+love&rft.date=2010-03-06&rft.aulast=Fisher&rft.aufirst=Ken&rft_id=https%3A%2F%2Farstechnica.com%2Finformation-technology%2F2010%2F03%2Fwhy-ad-blocking-is-devastating-to-the-sites-you-love%2F&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></span> </li> <li id="cite_note-asay_abp-36"><span class="mw-cite-backlink"><b><a href="#cite_ref-asay_abp_36-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFAsay2010" class="citation web cs1">Asay, Matt (March 9, 2010). <a rel="nofollow" class="external text" href="https://www.cnet.com/news/is-ad-blocking-the-problem/">"Is ad blocking the problem?"</a>. <i><a href="/wiki/CNET" title="CNET">CNET</a></i>. <a href="/wiki/CBS_Interactive" class="mw-redirect" title="CBS Interactive">CBS Interactive</a>. <a rel="nofollow" class="external text" href="https://web.archive.org/web/20150330214742/http://www.cnet.com/news/is-ad-blocking-the-problem/">Archived</a> from the original on March 30, 2015<span class="reference-accessdate">. Retrieved <span class="nowrap">March 25,</span> 2015</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=CNET&rft.atitle=Is+ad+blocking+the+problem%3F&rft.date=2010-03-09&rft.aulast=Asay&rft.aufirst=Matt&rft_id=https%3A%2F%2Fwww.cnet.com%2Fnews%2Fis-ad-blocking-the-problem%2F&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></span> </li> <li id="cite_note-wsj_abp-37"><span class="mw-cite-backlink"><b><a href="#cite_ref-wsj_abp_37-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFValentino-DeVries2010" class="citation web cs1">Valentino-DeVries, Jennifer (March 8, 2010). <a rel="nofollow" class="external text" href="https://blogs.wsj.com/digits/2010/03/08/to-block-or-not-to-block-online-ads/">"To Block or Not to Block Online Ads"</a>. <i><a href="/wiki/The_Wall_Street_Journal" title="The Wall Street Journal">The Wall Street Journal</a></i>. <a href="/wiki/Dow_Jones_%26_Company" title="Dow Jones & Company">Dow Jones & Company</a>. <a rel="nofollow" class="external text" href="https://web.archive.org/web/20100311031750/https://blogs.wsj.com/digits/2010/03/08/to-block-or-not-to-block-online-ads/">Archived</a> from the original on March 11, 2010<span class="reference-accessdate">. Retrieved <span class="nowrap">April 10,</span> 2010</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=The+Wall+Street+Journal&rft.atitle=To+Block+or+Not+to+Block+Online+Ads&rft.date=2010-03-08&rft.aulast=Valentino-DeVries&rft.aufirst=Jennifer&rft_id=https%3A%2F%2Fblogs.wsj.com%2Fdigits%2F2010%2F03%2F08%2Fto-block-or-not-to-block-online-ads%2F&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></span> </li> <li id="cite_note-NYT_2016_ad_blocking-38"><span class="mw-cite-backlink"><b><a href="#cite_ref-NYT_2016_ad_blocking_38-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFMurphy2016" class="citation web cs1">Murphy, Kate (February 20, 2016). <a rel="nofollow" class="external text" href="https://www.nytimes.com/2016/02/21/opinion/sunday/the-ad-blocking-wars.html">"The Ad Blocking Wars"</a>. <i><a href="/wiki/The_New_York_Times" title="The New York Times">The New York Times</a></i>. <a rel="nofollow" class="external text" href="https://web.archive.org/web/20160224223849/http://www.nytimes.com/2016/02/21/opinion/sunday/the-ad-blocking-wars.html?_r=0">Archived</a> from the original on February 24, 2016<span class="reference-accessdate">. Retrieved <span class="nowrap">February 22,</span> 2016</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=The+New+York+Times&rft.atitle=The+Ad+Blocking+Wars&rft.date=2016-02-20&rft.aulast=Murphy&rft.aufirst=Kate&rft_id=https%3A%2F%2Fwww.nytimes.com%2F2016%2F02%2F21%2Fopinion%2Fsunday%2Fthe-ad-blocking-wars.html&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></span> </li> </ol></div> <div class="mw-heading mw-heading2"><h2 id="Further_reading">Further reading</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Ars_Technica&action=edit&section=9" title="Edit section: Further reading"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFYong2010" class="citation web cs1">Yong, Ed (July 29, 2010). <a rel="nofollow" class="external text" href="https://web.archive.org/web/20130106110108/http://phenomena.nationalgeographic.com/2010/07/29/on-the-origin-of-science-writers/">"On the Origin of Science Writers"</a>. National Geographic Phenomena Blog. Archived from <a rel="nofollow" class="external text" href="http://phenomena.nationalgeographic.com/2010/07/29/on-the-origin-of-science-writers/">the original</a> on January 6, 2013.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.genre=unknown&rft.btitle=On+the+Origin+of+Science+Writers&rft.pub=National+Geographic+Phenomena+Blog&rft.date=2010-07-29&rft.aulast=Yong&rft.aufirst=Ed&rft_id=http%3A%2F%2Fphenomena.nationalgeographic.com%2F2010%2F07%2F29%2Fon-the-origin-of-science-writers%2F&rfr_id=info%3Asid%2Fen.wikipedia.org%3AArs+Technica" class="Z3988"></span></li></ul> <div class="mw-heading mw-heading2"><h2 id="External_links">External links</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Ars_Technica&action=edit&section=10" title="Edit section: External links"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><span class="official-website"><span 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href="/wiki/British_Vogue" title="British Vogue">UK</a></i></li></ul></li> <li><i><a href="/wiki/Wired_(magazine)" title="Wired (magazine)">Wired</a></i></li> <li><i><a href="/wiki/The_World_of_Interiors" title="The World of Interiors">World of Interiors</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Digital</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a class="mw-selflink selflink">Ars Technica</a></i></li> <li><a href="/wiki/Epicurious" title="Epicurious">Epicurious</a></li> <li><i><a href="/wiki/Glamour_(magazine)" title="Glamour (magazine)">Glamour</a></i></li> <li><a href="/wiki/La_Cucina_Italiana" title="La Cucina Italiana">La Cucina Italiana</a></li> <li><i><a href="/wiki/Pitchfork_(website)" title="Pitchfork (website)">Pitchfork</a></i></li> <li><i><a href="/wiki/Self_(magazine)" title="Self (magazine)">Self</a></i></li> <li><i><a href="/wiki/Teen_Vogue" title="Teen Vogue">Teen Vogue</a></i></li> <li><i><a href="/wiki/Them_(website)" title="Them (website)">Them.</a></i></li></ul> </div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/American_City_Business_Journals" title="American City Business Journals">American City<br />Business Journals</a></th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a href="/wiki/Birmingham_Business_Journal" title="Birmingham Business Journal">Birmingham Business Journal</a></i></li> <li><i><a href="/wiki/Boston_Business_Journal" title="Boston Business Journal">Boston Business Journal</a></i></li> <li><i><a href="/wiki/Cincinnati_Business_Courier" title="Cincinnati Business Courier">Cincinnati Business Courier</a></i></li> <li><i><a href="/wiki/Hemmings_Motor_News" title="Hemmings Motor News">Hemmings Motor News</a></i></li> <li><i><a href="/wiki/Jacksonville_Business_Journal" title="Jacksonville Business Journal">Jacksonville Business Journal</a></i></li> <li><i><a href="/wiki/Philadelphia_Business_Journal" title="Philadelphia Business Journal">Philadelphia Business Journal</a></i></li> <li><i><a href="/wiki/Pittsburgh_Business_Times" title="Pittsburgh Business Times">Pittsburgh Business Times</a></i></li> <li><i><a href="/wiki/Puget_Sound_Business_Journal" title="Puget Sound Business Journal">Puget Sound Business Journal</a></i></li> <li><i><a href="/wiki/Inside_Lacrosse" title="Inside Lacrosse">Inside Lacrosse</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Other properties</th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/World_Triathlon_Corporation" title="World Triathlon Corporation">The Ironman Group</a></li> <li><a href="/wiki/Stage_Entertainment" title="Stage Entertainment">Stage Entertainment</a></li> <li><a href="/wiki/Turnitin" title="Turnitin">Turnitin</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Investments</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Astra_(American_spaceflight_company)" title="Astra (American spaceflight company)">Astra</a></li> <li><a href="/wiki/Charter_Communications" title="Charter Communications">Charter Communications</a></li> <li><a href="/wiki/Warner_Bros._Discovery" title="Warner Bros. Discovery">Warner Bros. Discovery</a></li> <li><a href="/wiki/Reddit" title="Reddit">Reddit</a></li> <li><a href="/wiki/Scopely" title="Scopely">Scopely</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Former assets</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><th scope="row" class="navbox-group" style="width:1%">Divested</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><td colspan="2" class="navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a href="/wiki/Brides_(magazine)" title="Brides (magazine)">Brides</a></i></li> <li><i><a href="/wiki/Golf_Digest" title="Golf Digest">Golf Digest</a></i></li> <li><i><a href="/wiki/Golf_World" title="Golf World">Golf World</a></i></li> <li><a href="/wiki/Fairchild_Fashion_Media" title="Fairchild Fashion Media">Fairchild Fashion Media</a></li> <li><i><a href="/wiki/Parade_(magazine)" title="Parade (magazine)">Parade</a></i></li> <li><i><a href="/wiki/The_Times-Picayune/The_New_Orleans_Advocate" title="The Times-Picayune/The New Orleans Advocate">Times-Picayune</a></i></li> <li><i><a href="/wiki/W_(magazine)" title="W (magazine)">W</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">TV stations</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/KOIN" title="KOIN">KOIN</a></li> <li><a href="/wiki/KTVI" title="KTVI">KTVI</a></li> <li><a href="/wiki/WETM-TV" title="WETM-TV">WETM-TV</a></li> <li><a href="/wiki/WHTM-TV" title="WHTM-TV">WHTM-TV</a></li> <li><a href="/wiki/WSTM-TV" title="WSTM-TV">WSTM-TV</a></li> <li><a href="/wiki/WVTM-TV" title="WVTM-TV">WVTM-TV</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Bright_House_Networks" title="Bright House Networks">Bright House</a></th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Bay_News_9" title="Bay News 9">Bay News 9</a></li> <li><a href="/wiki/Spectrum_News_13" title="Spectrum News 13">News 13</a></li> <li><a href="/wiki/InfoM%C3%A1s" title="InfoMás">InfoMás</a></li> <li><a href="/wiki/Spectrum_Sports_(Florida)" title="Spectrum Sports (Florida)">Bright House Sports Network</a></li> <li><a href="/wiki/Sporting_News" class="mw-redirect" title="Sporting News">Sporting News Media</a></li> <li><a href="/wiki/In_Demand" title="In Demand">In Demand</a> (joint venture)</li></ul> </div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Defunct</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Portfolio.com" title="Portfolio.com">Portfolio.com</a></li> <li><a href="/wiki/Style.com" title="Style.com">Style.com</a></li> <li><a href="/wiki/Street_%26_Smith" title="Street & Smith">Street & Smith</a></li> <li><a href="/wiki/Texture_(app)" title="Texture (app)">Texture</a> (joint venture)</li> <li><i><a href="/wiki/Webmonkey" title="Webmonkey">Webmonkey</a></i></li> <li><a href="/wiki/WWOR_EMI_Service" title="WWOR EMI Service">WWOR EMI Service</a></li></ul> </div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><th scope="row" class="navbox-group" style="width:1%">Newspapers</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a href="/wiki/AnnArbor.com" title="AnnArbor.com">AnnArbor.com</a></i></li> <li><i><a href="/wiki/Forest_Grove_Leader" title="Forest Grove Leader">Forest Grove Leader</a></i></li> <li><i><a href="/wiki/Gloucester_County_Times" title="Gloucester County Times">Gloucester County Times</a></i></li> <li><i><a href="/wiki/The_Hillsboro_Argus" title="The Hillsboro Argus">Hillsboro Argus</a></i></li> <li><i><a href="/wiki/Long_Island_Daily_Press" title="Long Island Daily Press">Long Island Daily Press</a></i></li> <li><i><a href="/wiki/The_News_of_Cumberland_County" title="The News of Cumberland County">News of Cumberland Co.</a></i></li> <li><i><a href="/wiki/The_Oregon_Journal" title="The Oregon Journal">Oregon Journal</a></i></li> <li><i><a href="/wiki/St._Louis_Globe-Democrat" title="St. Louis Globe-Democrat">St. Louis Globe-Democrat</a></i></li> <li><i><a href="/wiki/Syracuse_Herald-Journal" title="Syracuse Herald-Journal">Syracuse Herald-Journal</a></i></li> <li><i><a href="/wiki/Today%27s_Sunbeam" title="Today's Sunbeam">Today's Sunbeam</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Magazines</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a href="/wiki/Cookie_(American_magazine)" title="Cookie (American magazine)">Cookie</a></i></li> <li><i><a href="/wiki/Details_(magazine)" title="Details (magazine)">Details</a></i></li> <li><i><a href="/wiki/Gourmet_(magazine)" title="Gourmet (magazine)">Gourmet</a></i></li> <li><i><a href="/wiki/Jane_(magazine)" title="Jane (magazine)">Jane</a></i></li> <li><i><a href="/wiki/Mademoiselle_(magazine)" title="Mademoiselle (magazine)">Mademoiselle</a></i></li> <li><i><a href="/wiki/Men%27s_Vogue" title="Men's Vogue">Men's Vogue</a></i></li> <li><i><a href="/wiki/NASCAR_Scene" title="NASCAR Scene">NASCAR Scene</a></i></li> <li><i><a href="/wiki/Portfolio_Magazine" title="Portfolio Magazine">Portfolio Magazine</a></i></li> <li><i><a href="/wiki/WomenSports" title="WomenSports">WomenSports</a></i></li> <li><i><a href="/wiki/YM_(magazine)" title="YM (magazine)">YM</a></i></li></ul> </div></td></tr></tbody></table><div> </div></td></tr></tbody></table><div></div></td></tr></tbody></table></div>    </div><noscript><img src="https://login.wikimedia.org/wiki/Special:CentralAutoLogin/start?type=1x1" alt="" width="1" height="1" style="border: none; position: absolute;"></noscript> <div class="printfooter" data-nosnippet="">Retrieved from "<a dir="ltr" href="https://en.wikipedia.org/w/index.php?title=Ars_Technica&oldid=1259793581">https://en.wikipedia.org/w/index.php?title=Ars_Technica&oldid=1259793581</a>"</div></div> <div id="catlinks" class="catlinks" data-mw="interface"><div id="mw-normal-catlinks" class="mw-normal-catlinks"><a href="/wiki/Help:Category" title="Help:Category">Categories</a>: <ul><li><a href="/wiki/Category:American_technology_news_websites" title="Category:American technology news websites">American technology news 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