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Tories Are Optimistic Again — For Good Reason: Adrian Wooldridge
<!DOCTYPE html> <html lang="en"> <head> <script async src="https://news-cdn.bindg.com/indg/assets/news/scripts/google-tag-manager.js" nonce="gtm" ></script> <link rel="preconnect" href="https://fonts.googleapis.com"> <link rel="preconnect" href="https://fonts.gstatic.com" crossorigin> <link rel="preconnect" href="https://assets.bwbx.io"> <link rel="stylesheet" href="https://assets.bwbx.io/font-service/css/AvenirNextMForBBG:400,400i,600,600i,700,700i%7COpenSans:400,400i,600,600i,700,700i/styled-font-face.css"> <link rel="stylesheet" href="https://fonts.googleapis.com/css2?family=Roboto+Slab:wght@400;700&display=swap"> <link rel="icon" type="image/ico" href="/favicon.ico"> <meta name="robots" content="all"> <meta name="viewport" content="viewport-fit=cover"> <meta charset="UTF-8"> <meta name="mobile-web-app-capable" content="yes"> <meta name="viewport" content="width=device-width, initial-scale=1, user-scalable=yes"> <meta http-equiv="X-UA-Compatible" content="IE=edge"> <meta name="twitter:dnt" content="on"> <meta name="twitter:widgets:csp" content="on"> <meta name="app" content="vite"> <title>Tories Are Optimistic Again — For Good Reason: Adrian Wooldridge</title> <meta data-vue-meta="1" property="og:title" content="Tories Are Optimistic Again — For Good Reason: Adrian Wooldridge"> <meta data-vue-meta="1" property="og:type" content="article"> <meta data-vue-meta="1" property="og:description" content="A landslide victory like the one Labour achieved in the UK on July 4 usually means two things: that the winning party stays in power for three or more terms, and that the losing party goes through an age in the wilderness."> <meta data-vue-meta="1" property="og:url" content="https://news.bloombergtax.com/tax-insights-and-commentary/tories-are-optimistic-again-for-good-reason-adrian-wooldridge"> <meta data-vue-meta="1" property="twitter:card" content="summary_large_image"> <meta data-vue-meta="1" property="twitter:site" content="@tax"> <meta data-vue-meta="1" property="twitter:title" content="Tories Are Optimistic Again — For Good Reason: Adrian Wooldridge"> <meta data-vue-meta="1" property="twitter:description" content="A landslide victory like the one Labour achieved in the UK on July 4 usually means two things: that the winning party stays in power for three or more terms, and that the losing party goes through an age in the wilderness."> <meta data-vue-meta="1" name="description" content="A landslide victory like the one Labour achieved in the UK on July 4 usually means two things: that the winning party stays in power for three or more terms, and that the losing party goes through an age in the wilderness."> <meta data-vue-meta="1" property="og:image" content="https://news-cdn.bindg.com/indg/assets/news/images/Fallback-image.webp"> <meta data-vue-meta="1" property="twitter:image" content="https://news-cdn.bindg.com/indg/assets/news/images/Fallback-image.webp"> <link rel="stylesheet" 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UTC</span><!----><!----></div><header class="StandardArticle_header_1B2M2"><h1 data-test="article-headline" class="StandardArticle_headline_1B2M2">Tories Are Optimistic Again — For Good Reason: Adrian Wooldridge</h1><div class="StandardArticle_byline_1B2M2"><p>By <bsp.bb.link state="{"bbHref":"bbg://people/profile/7503717","_id":"00000193-523e-dab6-a5d3-f27ed3cd0000","_type":"0000016b-944a-dc2b-ab6b-d57ba1cc0000"}">Adrian Wooldridge</bsp.bb.link></p></div><!----></header><div class="StandardArticle_contributors_1B2M2"><div class="TheArticlePersonCard_card_1B2M2"><div class="TheArticlePersonCard_avatarAndInfo_1B2M2"><!----><div class="TheArticlePersonCard_info_1B2M2"><div data-test="writers-name" class="TheArticlePersonCard_name_1B2M2"> Adrian Wooldridge </div><div class="TheArticlePersonCard_position_1B2M2"></div></div></div><div class="TheArticlePersonCard_social_1B2M2"><a href="mailto:awooldridge5@bloomberg.net" class="TheArticlePersonCard_socialLink_1B2M2"><img 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In each case, the opposition parties chose caricature candidates — Michael Foot and Iain Duncan Smith — before embarking on the arduous work of making themselves electable again.</p><p> This time around things feel different. 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