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20.6826L14.7744 19.0069L14.4022 18.623L14.7877 18.2525L16.4583 16.6466L9.41846 16.6466L8.8861 16.6466L8.8861 16.1142L8.8861 13.7783L8.8861 13.246L9.41846 13.246L16.3961 13.246L14.7866 11.6897L14.4033 11.3192L14.7744 10.9364L16.3994 9.26068L16.7769 8.87134L17.1592 9.25604L22.4742 14.6049L22.8476 14.9807L22.4736 15.3559L17.1586 20.6878Z" fill="currentColor" stroke="white" stroke-width="1.06472"/> </svg> </a> </div> </div> </div> <div class="default-post-single-header__progress-bar-wrapper position-absolute bg-light-grey"> <div class="default-post-single-header__progress-bar position-absolute js-progress-bar"></div> </div> </div> <div class="bg-light-grey-2 c-py-only-7"> <div class="container"> <div class="row"> <div class="col-xl-10 offset-xl-1 col-xxl-9 offset-xxl-2"> <h1 class="font-size-32-68">Why Ranking on Gemini is Essential for the Future of SEO</h1> <ul class="list-unstyled c-mr-5 c-mt-6"> <li class="d-inline-flex line-height-1-3 c-mr-only-2 c-mt-3"> <a href="https://nogood.io/category/artificial-intelligence/" class="d-block font-size-14 line-height-1 font-weight-medium c-px-only-3 c-py-only-2 bg-dark-grey rounded text-white text-hover-primary">Artificial Intelligence</a> </li> <li class="d-inline-flex line-height-1-3 c-mr-only-2 c-mt-3"> <a href="https://nogood.io/category/seo/" class="d-block font-size-14 line-height-1 font-weight-medium c-px-only-3 c-py-only-2 bg-dark-grey rounded text-white text-hover-primary">SEO</a> </li> </ul> </div> <div class="col-xl-10 offset-xl-1 col-xxl-8 offset-xxl-2"> <p class="c-mt-only-6 font-size-18 line-height-1-5"> The space of AI is constantly changing. Google’s Gemini is a prime example of the speed at which the field is changing. Constant updates with less transparency mean SEO professionals... </p> <div class="d-sm-flex flex-wrap align-items-stretch font-size-14 line-height-1-2 font-weight-medium overflow-hidden"> <span class="default-post-single__date position-relative c-pl-sm-only-4 c-mt-only-6 d-flex align-items-center order-sm-2">Nov 1, 2024</span> <div class="d-flex justify-content-start c-mt-only-6 order-sm-1"> <div class="d-flex justify-content-start align-items-center c-mr-only-4"> <img width="160" height="160" src="https://nogood.io/wp-content/uploads/2024/11/Rebecca_Gross-160x160.jpeg" class="single-post-preview__author-image rounded-circle d-block h-auto c-mr-only-2" alt="Rebecca Gross" decoding="async" srcset="https://nogood.io/wp-content/uploads/2024/11/Rebecca_Gross-160x160.jpeg 160w, https://nogood.io/wp-content/uploads/2024/11/Rebecca_Gross-320x320.jpeg 320w, https://nogood.io/wp-content/uploads/2024/11/Rebecca_Gross-64x64.jpeg 64w, https://nogood.io/wp-content/uploads/2024/11/Rebecca_Gross-128x128.jpeg 128w, https://nogood.io/wp-content/uploads/2024/11/Rebecca_Gross-250x250.jpeg 250w, https://nogood.io/wp-content/uploads/2024/11/Rebecca_Gross.jpeg 512w" sizes="(max-width: 160px) 100vw, 160px" />  <a class="text-hover-secondary" href="https://nogood.io/author/rebecca-grossnogood-io/">Rebecca<br>Gross</a> </div> </div> </div> </div> </div> </div> </div> <div class="container"> <div class="row"> <div class="col-lg-3 c-mt-7"> <div class="default-post-single__left-sidebar position-sticky"> <div id="sticky-sidebar"> <style></style> <div id="wpj-jtoc" class="wpj-jtoc wpj-jtoc--main --jtoc-theme-none --jtoc-title-align-left --jtoc-toggle-icon-std --jtoc-toggle-position-right --jtoc-header-as-toggle --jtoc-headings-full-row-clickable --jtoc-has-custom-styles --jtoc-is-folded --jtoc-animate" >  <div class="wpj-jtoc--toc " > <div class="wpj-jtoc--header"> <div class="wpj-jtoc--header-main"> <div class="wpj-jtoc--title"> <span class="wpj-jtoc--title-label">Table of contents</span> </div> <div class="wpj-jtoc--toggle-wrap"> <div class="wpj-jtoc--toggle-icon"> <div class="wpj-jtoc--toggle-opened"><i class="gg-math-minus"></i></div> <div class="wpj-jtoc--toggle-closed"><i class="gg-math-plus"></i></div> </div> </div> </div> </div> <div class="wpj-jtoc--body"> <nav class="wpj-jtoc--nav"> <ol class="wpj-jtoc--items"><li class="wpj-jtoc--item --jtoc-h2"> <div class="wpj-jtoc--item-content" data-depth="2"> <a href="#help-your-business-rank-on-gemini" title="Help Your Business Rank on Gemini" data-numeration="1" >Help Your Business Rank on Gemini</a> </div> </li><li class="wpj-jtoc--item --jtoc-h2"> <div class="wpj-jtoc--item-content" data-depth="2"> <a href="#actionable-steps-to-rank-on-gemini" title="Actionable Steps to Rank on Gemini" data-numeration="2" >Actionable Steps to Rank on Gemini</a> </div> <ol class="wpj-jtoc--items"><li class="wpj-jtoc--item --jtoc-h3"> <div class="wpj-jtoc--item-content" data-depth="3"> <a href="#1-create-fresh-high-quality-content" title="1. Create Fresh, High-quality Content" data-numeration="2.1" >1. Create Fresh, High-quality Content</a> </div> </li><li class="wpj-jtoc--item --jtoc-h3"> <div class="wpj-jtoc--item-content" data-depth="3"> <a href="#2-focus-on-authoritative-sites" title="2. Focus on Authoritative Sites " data-numeration="2.2" >2. Focus on Authoritative Sites </a> </div> <ol class="wpj-jtoc--items"><li class="wpj-jtoc--item --jtoc-h4"> <div class="wpj-jtoc--item-content" data-depth="4"> <a href="#1-identify-authorities-in-your-industry" title="1. Identify Authorities in Your Industry" data-numeration="2.2.1" >1. Identify Authorities in Your Industry</a> </div> </li><li class="wpj-jtoc--item --jtoc-h4"> <div class="wpj-jtoc--item-content" data-depth="4"> <a href="#2-establish-relationships-with-site-owners-and-editors" title="2. Establish Relationships with Site Owners and Editors" data-numeration="2.2.2" >2. Establish Relationships with Site Owners and Editors</a> </div> </li><li class="wpj-jtoc--item --jtoc-h4"> <div class="wpj-jtoc--item-content" data-depth="4"> <a href="#3-utilize-expertise-for-interviews-and-features" title="3. Utilize Expertise for Interviews and Features" data-numeration="2.2.3" >3. Utilize Expertise for Interviews and Features</a> </div> </li></ol></li><li class="wpj-jtoc--item --jtoc-h3"> <div class="wpj-jtoc--item-content" data-depth="3"> <a href="#3-research-your-audience" title="3. Research your Audience" data-numeration="2.3" >3. Research your Audience</a> </div> <ol class="wpj-jtoc--items"><li class="wpj-jtoc--item --jtoc-h4"> <div class="wpj-jtoc--item-content" data-depth="4"> <a href="#1-identify-key-audience-segments-demographics-behavioral-data-etc" title="1. Identify Key Audience Segments (Demographics, Behavioral Data, etc.)" data-numeration="2.3.1" >1. Identify Key Audience Segments (Demographics, Behavioral Data, etc.)</a> </div> </li><li class="wpj-jtoc--item --jtoc-h4"> <div class="wpj-jtoc--item-content" data-depth="4"> <a href="#2-understand-user-intent-and-search-behavior-following-the-four-types-of-user-intent-outlined-above" title="2. Understand User Intent and Search Behavior (following the four types of user intent outlined above)" data-numeration="2.3.2" >2. Understand User Intent and Search Behavior (following the four types of user intent outlined above)</a> </div> </li><li class="wpj-jtoc--item --jtoc-h4"> <div class="wpj-jtoc--item-content" data-depth="4"> <a href="#3-analyze-competitor-personas-look-for-things-your-competitors-are-targeting-and-see-if-there-is-anything-your-brand-is-missing" title="3. Analyze Competitor Personas (look for things your competitors are targeting and see if there is anything your brand is missing)" data-numeration="2.3.3" >3. Analyze Competitor Personas (look for things your competitors are targeting and see if there is anything your brand is missing)</a> </div> </li></ol></li><li class="wpj-jtoc--item --jtoc-h3"> <div class="wpj-jtoc--item-content" data-depth="3"> <a href="#4-dont-shy-away-from-creating-varied-multimedia-content" title="4. Don’t shy away from creating varied multimedia content" data-numeration="2.4" >4. Don’t shy away from creating varied multimedia content</a> </div> </li><li class="wpj-jtoc--item --jtoc-h3"> <div class="wpj-jtoc--item-content" data-depth="3"> <a href="#5-location-data" title="5. Location Data" data-numeration="2.5" >5. Location Data</a> </div> </li><li class="wpj-jtoc--item --jtoc-h3"> <div class="wpj-jtoc--item-content" data-depth="3"> <a href="#6-continually-adapt-and-evolve" title="6. Continually Adapt and Evolve" data-numeration="2.6" >6. Continually Adapt and Evolve</a> </div> <ol class="wpj-jtoc--items"><li class="wpj-jtoc--item --jtoc-h4"> <div class="wpj-jtoc--item-content" data-depth="4"> <a href="#how-to-track-updates" title="How to Track Updates" data-numeration="2.6.1" >How to Track Updates</a> </div> </li><li class="wpj-jtoc--item --jtoc-h4"> <div class="wpj-jtoc--item-content" data-depth="4"> <a href="#make-adjustments-in-real-time" title="Make Adjustments in Real Time" data-numeration="2.6.2" >Make Adjustments in Real Time</a> </div> </li></ol></li></ol></li><li class="wpj-jtoc--item --jtoc-h2"> <div class="wpj-jtoc--item-content" data-depth="2"> <a href="#embracing-gemini-for-seo-success" title="Embracing Gemini for SEO Success" data-numeration="3" >Embracing Gemini for SEO Success</a> </div> <ol class="wpj-jtoc--items"><li class="wpj-jtoc--item --jtoc-h3"> <div class="wpj-jtoc--item-content" data-depth="3"> <a href="#are-you-ready-to-embrace-the-possibility-of-ranking-1-on-gemini" title="Are You Ready to Embrace The Possibility of Ranking #1 on Gemini?" data-numeration="3.1" >Are You Ready to Embrace The Possibility of Ranking #1 on Gemini?</a> </div> </li></ol></li></ol> </nav> </div> </div> </div> <span class="default-post-single__share-title d-block font-size-14 font-weight-medium">Share on:</span> <div class="sharer d-flex align-items-center c-mt-4 c-mt-lg-0"> <ul class="list-unstyled d-flex align-items-center justify-content-start position-relative w-100"> <li class="d-inline-block c-mr-5 c-mr-lg-4 c-mt-only-3"> <a href="https://www.facebook.com/sharer/sharer.php?u=https://nogood.io/2024/11/01/how-to-rank-on-gemini/" onclick="window.open(this.href, 'facebookwindow','left=20,top=20,width=600,height=700,toolbar=0,resizable=1'); return false;" class="sharer__link d-block"> <svg class="sharer__icon sharer__icon--facebook d-block" xmlns="http://www.w3.org/2000/svg" width="12" height="24" viewBox="0 0 264 512"> <title>Icon Facebook</title> <path d="M76.7 512V283H0v-91h76.7v-71.7C76.7 42.4 124.3 0 193.8 0c33.3 0 61.9 2.5 70.2 3.6V85h-48.2c-37.8 0-45.1 18-45.1 44.3V192H256l-11.7 91h-73.6v229" fill="currentColor"></path> </svg> </a> </li> <li class="d-inline-block c-mr-5 c-mr-lg-4 c-mt-only-3"> <a href="https://www.linkedin.com/shareArticle?mini=true&url=https://nogood.io/2024/11/01/how-to-rank-on-gemini//&title=Why Ranking on Gemini is Essential for the Future of SEO&summary=&source=" onclick="window.open(this.href, 'linkedinwindow','left=20,top=20,width=600,height=700,toolbar=0,resizable=1'); return false;" class="sharer__link d-block"> <svg class="sharer__icon sharer__icon--linkedin d-block" xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 17 17"> <title>Icon Linkedin</title> <path d="M2.37.68a1.9 1.9 0 1 1 0 3.82 1.9 1.9 0 0 1 0-3.82zM.72 16.5h3.3V5.93H.71V16.5zM6.07 5.93h3.15v1.45h.05a3.45 3.45 0 0 1 3.1-1.7c3.33 0 3.94 2.18 3.94 5.02v5.8h-3.28v-5.14c0-1.22-.02-2.8-1.7-2.8-1.72 0-1.98 1.33-1.98 2.71v5.23H6.07V5.93z" fill="currentColor"/> </svg> </a> </li> </ul> </div> </div> </div> </div> <div class="col-lg-9 col-xl-6 js-single-post-content c-mt-7"> <div class="entry-content font-size-18 line-height-1-5"> <p>The space of AI is constantly changing. Google’s Gemini is a prime example of the speed at which the field is changing. Constant updates with less transparency mean SEO professionals and brands must keep up with Google more than ever. </p> <p>It may seem like a daunting task, but it is possible to optimize your brand to rank on Gemini. By employing traditional search engine optimization (SEO) tools and new answer engine optimization (AEO) techniques you’ll become the top result on Gemini in no time. We should embrace the change instead of pushing against it. <strong>How to optimize and rank on Gemini, this is essential for staying current and ahead of the trend.</strong></p> <h3 class="wp-block-heading has-text-align-center joli-heading jtoc-heading" id="help-your-business-rank-on-gemini">Help Your Business Rank on Gemini</h3> <div class="crunch-button-wrapper aligncenter"> <a href="https://nogood.io/contact-us/" id="crunch-button-block_e58219460d131db01f8def9f90c3306e" class="crunch-button crunch-button__full-background crunch-button__full-background--primary-color crunch-button__full-background--" target="_self">Speak With An AEO Expert</a> </div> <h2 class="wp-block-heading joli-heading jtoc-heading" id="actionable-steps-to-rank-on-gemini">Actionable Steps to Rank on Gemini</h2> <p>The goal is to be in the top three of Gemini’s business ranking. Even though Gemini is the algorithm behind AI Overview on Gemini it’s possible to rank without being number one. However, it’s still essential to become that one main business that is a go-to company in your industry. Ranking on Gemini follows some trends of traditional SEO. However, Google has made clear that a few steps are essential if you want to rank. You might notice similarities between the recommendations for <a href="https://nogood.io/2024/08/05/google-ai-overview/">navigating Google AI Overview</a> and Gemini. Because Gemini powers Google AI Overview, you should use many of the same optimization techniques to improve your ranking on both sites. </p> <h3 class="wp-block-heading joli-heading jtoc-heading" id="1-create-fresh-high-quality-content">1. Create Fresh, High-quality Content</h3> <p>Content can’t just be recycled and filled with brand information. It should be original and provide value to users. Whether the content is an article about new technology or a topic you haven’t written about before, it should have substance. Generative AI is working to sort out content that fulfills a user’s intended question by making sure users are given content that is new and relevant to them.</p> <figure class="wp-block-image size-full"><img decoding="async" width="1080" height="1080" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201080%201080'%3E%3C/svg%3E" alt="Search Intent" class="wp-image-43333" data-lazy-srcset="https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1.png 1080w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-700x700.png 700w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-540x540.png 540w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-160x160.png 160w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-320x320.png 320w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-64x64.png 64w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-128x128.png 128w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-250x250.png 250w" data-lazy-sizes="(max-width: 1080px) 100vw, 1080px" data-lazy-src="https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1.png"><noscript><img decoding="async" width="1080" height="1080" src="https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1.png" alt="Search Intent" class="wp-image-43333" srcset="https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1.png 1080w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-700x700.png 700w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-540x540.png 540w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-160x160.png 160w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-320x320.png 320w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-64x64.png 64w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-128x128.png 128w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image1-250x250.png 250w" sizes="(max-width: 1080px) 100vw, 1080px"></noscript></figure> <p><strong>Tip:</strong> Since Gemini does not have a knowledge cut-off date, it pulls information that is not only current but also follows trends in your industry.</p> <h3 class="wp-block-heading joli-heading jtoc-heading" id="2-focus-on-authoritative-sites">2. Focus on Authoritative Sites </h3> <p>Gemini uses sites with a strong industry reputation. Ensure your brand’s reputation as a trusted source in your field. Improve authority through backlinks and quality content that is well-researched. Follow these four steps to start building your presence:</p> <h4 class="wp-block-heading joli-heading jtoc-heading" id="1-identify-authorities-in-your-industry">1. Identify Authorities in Your Industry</h4> <p>Gemini doesn’t value user-generated content as much as authority websites. This is a list of a few websites to consider. However, it is non-exhaustive so take this as recommendations of where to start your search for specific sources in your field.</p> <ul class="wp-block-list"> <li><strong>B2B:</strong> Harvard Business Review, Forbes and Gartner</li> <li><strong>SaaS:</strong> TechCrunch, Capterra and G2</li> <li><strong>Healthcare: </strong>WebMD, Health Affairs and Mayo Clinic</li> <li><strong>Fintech:</strong> Finextra, The Financial Times and Coindesk</li> <li><strong>Crypto:</strong> CoinTelegraph, CryptoSlate and Decrypt</li> <li><strong>AI: </strong>MIT Technology Review, AI Trends</li> <li><strong>B2C:</strong> Consumer Reports, Nielsen and The Verge</li> </ul> <h4 class="wp-block-heading joli-heading jtoc-heading" id="2-establish-relationships-with-site-owners-and-editors">2. Establish Relationships with Site Owners and Editors</h4> <p>Contact owners or editors of your targeted websites. Pitch to them an article or piece that is helpful to your industry’s context, explain how your content can add value to their platform. Ensure to include a mention of your brand in the content piece. </p> <p>For example, if your company has an AI product, write an article about a <strong>current </strong>problem faced in AI, such as “How to solve the hallucination problem.” </p> <p>By contributing content that is relevant and answers a problem in your field, editors and owners of these authoritative websites will be more likely to publish your article.</p> <h4 class="wp-block-heading joli-heading jtoc-heading" id="3-utilize-expertise-for-interviews-and-features">3. Utilize Expertise for Interviews and Features</h4> <p>Showcase specific achievements by your brand, any innovations, or insight into your industry. Gemini emphasizes the importance of expertise when choosing a source. Although it does not always say so when asked. It’s evident through Google’s algorithm that this is something valued by Gemini and Google.</p> <p><strong>Tip:</strong> Work directly with publishers and industry sites to write guest posts or partnerships with the site. Having this content published improves credibility as an expert.</p> <h3 class="wp-block-heading joli-heading jtoc-heading" id="3-research-your-audience">3. Research your Audience</h3> <p>Create user-centered content that focuses on understanding user intent and query. Before writing any content that addresses your potential client’s user intent, you should map your audience personas. </p> <h4 class="wp-block-heading joli-heading jtoc-heading" id="1-identify-key-audience-segments-demographics-behavioral-data-etc">1. Identify Key Audience Segments (Demographics, Behavioral Data, etc.)</h4> <p>Use tools like Google Analytics and social media analytics to analyze website traffic, visitor demographics and behavior on site. Analyze customer relationship management (CRM) software like Hubspot or Salesforce. </p> <h4 class="wp-block-heading joli-heading jtoc-heading" id="2-understand-user-intent-and-search-behavior-following-the-four-types-of-user-intent-outlined-above">2. Understand User Intent and Search Behavior (following the four types of user intent outlined above)</h4> <p>Create surveys or questionnaires for clients to ask, How they find your brand? What made them choose you? What problem or service are you trying to solve with our services/ brand?</p> <h4 class="wp-block-heading joli-heading jtoc-heading" id="3-analyze-competitor-personas-look-for-things-your-competitors-are-targeting-and-see-if-there-is-anything-your-brand-is-missing">3. Analyze Competitor Personas (look for things your competitors are targeting and see if there is anything your brand is missing)</h4> <p>Use the same survey or questionnaire above to ask clients, Why they chose your brand over a competitor. Interact with customers for pain points. Check customer reviews for your competitor sites. Read industry reports and third-party research on your brand compared to your competitor’s brand.</p> <p>Create your content based on these newfound insights. Try to answer user questions and solve your targeted audience’s needs. </p> <p><strong>Tip:</strong> Identify pain points and frequently asked questions. One way of finding frequently asked questions is to directly ask Gemini a question based on your brand’s keywords. </p> <h3 class="wp-block-heading joli-heading jtoc-heading" id="4-dont-shy-away-from-creating-varied-multimedia-content">4. Don’t shy away from creating varied multimedia content</h3> <p>Incorporate videos, images, and infographics to make content easier to digest and visually appealing. Ensure media has alternative text for images and captions for videos to make the text easily accessible. The text should be descriptive and keyword-rich. This allows Gemini to better understand the content of your video or image and gives important context to how it fits into your brand’s focus. Remember these three important parts of image optimization: reduce file size, use a descriptive file name, provide alternative text and maintain high quality.</p> <p><strong>Tip:</strong> Supplement written content with multiple elements to improve user experience. Track data and content to ensure your media is converting.</p> <h3 class="wp-block-heading joli-heading jtoc-heading" id="5-location-data">5. Location Data</h3> <p>Optimize your content for local search by ensuring your Google business data is updated. Your business is active on Yelp and Google reviews. Target specific geographic areas and tailor content to your location.</p> <p><strong>Tip:</strong> Ensure your name, address and phone number are properly updated on your relevant platforms. Depending on your industry there are different platforms where you should update your business information. </p> <ul class="wp-block-list"> <li><strong>Online Directories: </strong>Google My Business, Yelp, Bing Places, Apple Maps</li> <li><strong>Social Media: </strong>Facebook, Instagram, LinkedIn (this is especially important for B2B), Twitter</li> <li><strong>Website: </strong>Name, Address, Phone number (NAP), Contact information, location map</li> <li><strong>Industry-specific Directories</strong></li> <li><strong>Review Sites: </strong>Trustpilot, G2, Capterra (choose sites that are industry specific)</li> </ul> <figure class="wp-block-image size-full"><img decoding="async" width="853" height="493" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20853%20493'%3E%3C/svg%3E" alt="Gemini response on the importance of location data" class="wp-image-43334" data-lazy-srcset="https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2.png 853w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2-700x405.png 700w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2-540x312.png 540w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2-160x92.png 160w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2-320x185.png 320w" data-lazy-sizes="(max-width: 853px) 100vw, 853px" data-lazy-src="https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2.png"><noscript><img decoding="async" width="853" height="493" src="https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2.png" alt="Gemini response on the importance of location data" class="wp-image-43334" srcset="https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2.png 853w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2-700x405.png 700w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2-540x312.png 540w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2-160x92.png 160w, https://nogood.io/wp-content/uploads/2024/11/NG_HowToRankonGemini_Image2-320x185.png 320w" sizes="(max-width: 853px) 100vw, 853px"></noscript></figure> <h3 class="wp-block-heading joli-heading jtoc-heading" id="6-continually-adapt-and-evolve">6. Continually Adapt and Evolve</h3> <p>LLMs like Gemini are constantly changing and continually adapting ensures that your brand is correctly represented in any search. What worked for AEO on Gemini a few days ago might not work today. Analytical tools like Google Analytics, Semrush and Ahrefs help track your website’s performance over time. Based on this data, you can adjust the strategy as needed. Gemini’s algorithm is always evolving similar to the pace of <a href="https://nogood.io/2023/12/11/seo-content-strategy/#the-effects-of-algorithm-updates-on-page-rankings">search engines</a> so it’s essential to monitor changes and record the impact on your rankings. Don’t assume your strategy will always work. </p> <p class="has-text-align-center">Review – Adapt – Improve!</p> <h4 class="wp-block-heading joli-heading jtoc-heading" id="how-to-track-updates">How to Track Updates</h4> <p>Follow industry news and official updates from Google, Gemini and other AI-drive platforms to watch for algorithm changes. The more you know about Gemini’s evolving algorithm the more prepared you’ll be to adjust your AEO strategy.</p> <h4 class="wp-block-heading joli-heading jtoc-heading" id="make-adjustments-in-real-time">Make Adjustments in Real Time</h4> <p>Don’t Wait! Make immediate changes when you notice an update in Gemini’s algorithm. Use your tracking tools to make real-time adjustments to your content. Whether tweaking keywords, updating meta descriptions or refreshing content. Stay competitive for AEO, just like you would with SEO.</p> <p><strong>Tip:</strong> Set up regular check-ins to monitor any changes in how Gemini handles user queries or ranks results.</p> <h2 class="wp-block-heading joli-heading jtoc-heading" id="embracing-gemini-for-seo-success">Embracing Gemini for SEO Success</h2> <p>There is a new era of search for SEO professionals and brands. If you want to rank on Generative Engines and follow the buzz of AI make sure to choose the <a href="https://nogood.io/2024/09/06/ai-marketing-agency/">right marketing agency. </a>Google continues to redefine content delivery and constantly pushes to stay ahead of other large AI models. The pace of change is fast and Google is relying more often on their AI-powered systems. Businesses can no longer rely on traditional SEO strategies.</p> <p>Optimizing for Gemini is about remaining visible, relevant and competitive as AI changes. By focusing on user intent, creating fresh content, leveraging multimedia, and understanding audience needs, you can position your brand as a trusted leader in your field. </p> <p>Don’t forget adapting to change is an essential part of your brand’s future success. Start optimizing now, and you’ll find your brand in the top three Gemini business rankings!</p> <h3 class="wp-block-heading has-text-align-center joli-heading jtoc-heading" id="are-you-ready-to-embrace-the-possibility-of-ranking-1-on-gemini">Are You Ready to Embrace The Possibility of Ranking #1 on Gemini?</h3> <div class="crunch-button-wrapper aligncenter"> <a href="https://nogood.io/contact-us/" id="crunch-button-block_e58219460d131db01f8def9f90c3306e" class="crunch-button crunch-button__full-background crunch-button__full-background--primary-color crunch-button__full-background--" target="_self">Speak With An AEO Expert</a> </div> </div> </div> <div class="col-xl-3"> <div class="default-post-single__right-sidebar c-ml-xxl-only-3 c-mt-7 position-sticky"> <div id="sticky-sidebar" class="bg-light-grey-2 c-py-6 c-px-only-4 border-dark-grey border-width-2 border-dashed rounded text-center"> <h2 class="h6">Keep up with the latest & greatest in growth marketing</h2> <div 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format-standard has-post-thumbnail hentry category-consumer category-seo tag-ecommerce-marketing tag-online-shopping-seo tag-seo-strategy"> <a href="https://nogood.io/2024/11/22/ecommerce-seo-tips/" class="single-post-preview__image-wrapper overflow-hidden position-relative d-block"> <img width="700" height="350" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20700%20350'%3E%3C/svg%3E" class="d-block adjustable-element wp-post-image" alt="" decoding="async" data-lazy-srcset="https://nogood.io/wp-content/uploads/2024/11/NG_1115_ECommerceSEOTips_Cover_1600x800-700x350.jpg 700w, https://nogood.io/wp-content/uploads/2024/11/NG_1115_ECommerceSEOTips_Cover_1600x800-1080x540.jpg 1080w, https://nogood.io/wp-content/uploads/2024/11/NG_1115_ECommerceSEOTips_Cover_1600x800-1400x700.jpg 1400w, https://nogood.io/wp-content/uploads/2024/11/NG_1115_ECommerceSEOTips_Cover_1600x800-540x270.jpg 540w, 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DTC brands have seen a staggering 200% increase in online sales... </p> </div> <div> <div class="font-size-14 font-weight-medium line-height-1 c-mt-only-5"> <span class="text-light-black-2 d-inline-block">Nov 22, 2024</span> <span class="single-post-preview__read position-relative d-inline-block text-light-black-2 c-ml-only-2 c-pl-only-2">8 min read</span> </div> <div class="d-flex justify-content-start c-mt-only-5 font-size-12 line-height-1-2 font-weight-medium"> <div class="d-flex justify-content-start align-items-center c-mr-only-4"> <img width="160" height="160" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20160%20160'%3E%3C/svg%3E" class="single-post-preview__author-image rounded-circle d-block h-auto c-mr-only-2" alt="" decoding="async" data-lazy-srcset="https://nogood.io/wp-content/uploads/2024/06/Alexis_2-700x700-1-160x160.webp 160w, https://nogood.io/wp-content/uploads/2024/06/Alexis_2-700x700-1-540x540.webp 540w, 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class="single-post-preview__image-wrapper overflow-hidden position-relative d-block"> <img width="700" height="350" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20700%20350'%3E%3C/svg%3E" class="d-block adjustable-element wp-post-image" alt="" decoding="async" data-lazy-srcset="https://nogood.io/wp-content/uploads/2024/11/NG_OptimizingForWebVisibility_Cover_1600x800-700x350.jpg 700w, https://nogood.io/wp-content/uploads/2024/11/NG_OptimizingForWebVisibility_Cover_1600x800-1080x540.jpg 1080w, https://nogood.io/wp-content/uploads/2024/11/NG_OptimizingForWebVisibility_Cover_1600x800-1400x700.jpg 1400w, https://nogood.io/wp-content/uploads/2024/11/NG_OptimizingForWebVisibility_Cover_1600x800-540x270.jpg 540w, https://nogood.io/wp-content/uploads/2024/11/NG_OptimizingForWebVisibility_Cover_1600x800-160x80.jpg 160w, https://nogood.io/wp-content/uploads/2024/11/NG_OptimizingForWebVisibility_Cover_1600x800-320x160.jpg 320w, 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Web Visibility With SEO Rich Text [Full Guide] </a> </h3> <p class="font-size-14 font-weight-medium c-mt-only-3 c-mt-only-3"> SEO-rich text refers to content that is specifically optimized for search engines to improve visibility and ranking on search engine results pages (SERPs). 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