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SiteCatalyst Advanced Training | Web Analytics Education by Omniture
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site, and measuring those goals to improve marketing efforts.</p> <p><strong>Course Description</strong> <br>This two-day training helps participants unlock the advanced capabilities of SiteCatalyst™ with in-depth insights into complex Web data analysis and custom reporting techniques. Attendees will also learn how to use real-time reporting to maximize conversions, segment potential customers into specific groups, and uncover hidden information that can improve marketing efforts and increase sales.</p> <p><strong>Target Audience</strong> <br>This course is designed for experienced SiteCatalyst users.</p> <p><strong>Objectives</strong> <br>Advanced SiteCatalyst training opens the doors for complex Web data analysis and custom reporting techniques. This course dives deep into the reporting features enabling you to receive custom information on your visitors and customers. SiteCatalyst experts will help you make the most of this powerful tool by providing insight into the following areas: </p> <ul class="showBullets"> <li>Monitoring and measuring marketing efforts</li> <li>Maximizing Web site activity</li> <li>Understanding and maximizing conversion</li> <li>Segmenting visitors</li> <li>Tailoring development efforts</li> <li>Discovering hidden insights and unique trends </li> <li>Exploring advanced data relationship</li> </ul> <p><strong>Topics</strong> <br>The following topics are covered in this course:</p> <ul class="showBullets"> <li>Managing Campaigns and Classifications</li> <li>SAINT Data Transferring/Uploading</li> <li>Advanced Segment Insight (ASI)</li> <li>The VISTA Engine</li> <li>Custom Reports through Data Warehouse with Omniture Discover™</li> <li>SiteCatalyst Advanced Tools such as Excel Client, A/B Testing, and Multivariate Testing</li> </ul> <p><strong>Course Materials</strong></p> <ul class="showBullets"> <li>SiteCatalyst Training Manual</li> </ul> <p><strong>Prerequisite</strong></p> <ul class="showBullets"> <li>SiteCatalyst User Training</li> </ul> <p><a href="http://web.archive.org/web/20090701212758/https://omniture.wi5connect.com/" target="_webassessor"><img src="/web/20090701212758im_/http://www.omniture.com/assets/en/images/buttons/btn_registernow.gif" border="0"></a></p> </div> </div> <div id="col_left"> <!-- SIDE NAVIGATION --> <div id="leftNav"> <a class="section_name" href="/web/20090701212758/http://www.omniture.com/en/education" title="Education">Education</a> <div class="top"> </div> <ul> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/online" title="Web-based Training">Web-based Training</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/onsite" title="Onsite Training">Onsite Training</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/courses" title="Course Information">Course Information</a> <ul> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/courses/ocss" title="Supporting Omniture">Supporting Omniture</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/courses/sbu" title="SiteCatalyst User">SiteCatalyst User</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/courses/sau" title="SiteCatalyst User (Adv)" class="selected">SiteCatalyst User (Adv)</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/courses/asi" title="Implementation">Implementation</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/courses/searchcenter" title="SearchCenter User">SearchCenter User</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/courses/discover" title="Discover User Training">Discover User Training</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/courses/dop_admin" title="Discover OnPremise Admin">Discover OnPremise Admin</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/courses/dop_analyst" title="Discover OnPremise Analyst">Discover OnPremise Analyst</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/courses/dop_architect" title="Discover OnPremise Architect">Discover OnPremise Architect</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/courses/testandtarget" title="Test&Target Training">Test&Target; Training</a> </ul> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/certification" title="Certification Program">Certification Program</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/regional" title="Regional Training">Regional Training</a> <li><a href="/web/20090701212758/http://www.omniture.com/en/education/academic_initiative" title="Academic Initiative">Academic Initiative</a> </ul> <div class="bottom"> </div> </div> </div> <div id="bottom"></div> </div> </div> <div id="container_bottom"></div> <!-- End Main Content --> <!-- Start footer Content --> <div id="footer"> <div id="copyright"> Copyright 1996-2009. 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