Marketing small business owner resources

<!DOCTYPE html> <html lang="en-US"> <head> <meta charset="UTF-8" /> <title>Marketing small business owner resources | Yelp for Business</title> <meta name="viewport" content="width=device-width, initial-scale=1"> <meta http-equiv="X-UA-Compatible" content="IE=edge,chrome=1"> <link rel="icon" href="https://business.yelp.com/wp-content/themes/yelp-b2b/assets/branding/favicon.ico" /> <meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1' />  <script data-cfasync="false" nowprocket type='text/javascript'> var _vwo_clicks = 3; </script>   <link rel="preconnect" href="https://dev.visualwebsiteoptimizer.com" /> <script data-cfasync="false" nowprocket type='text/javascript' id='vwoCode'> /* Fix: wp-rocket (application/ld+json) */ window._vwo_code || (function () { var account_id=793195, // replace 1 with ${accountId} in release string version=2.1, settings_tolerance=2000, library_tolerance=2500, use_existing_jquery=false, hide_element='body', hide_element_style = 'opacity:0 !important;filter:alpha(opacity=0) !important;background:none !important;transition:none !important;', /* DO NOT EDIT BELOW THIS LINE */ f=false,w=window,d=document,v=d.querySelector('#vwoCode'),cK='_vwo_'+account_id+'_settings',cc={};try{var c=JSON.parse(localStorage.getItem('_vwo_'+account_id+'_config'));cc=c&&typeof c==='object'?c:{}}catch(e){}var stT=cc.stT==='session'?w.sessionStorage:w.localStorage;code={use_existing_jquery:function(){return typeof use_existing_jquery!=='undefined'?use_existing_jquery:undefined},library_tolerance:function(){return typeof library_tolerance!=='undefined'?library_tolerance:undefined},settings_tolerance:function(){return cc.sT||settings_tolerance},hide_element_style:function(){return'{'+(cc.hES||hide_element_style)+'}'},hide_element:function(){if(performance.getEntriesByName('first-contentful-paint')[0]){return''}return typeof cc.hE==='string'?cc.hE:hide_element},getVersion:function(){return version},finish:function(e){if(!f){f=true;var t=d.getElementById('_vis_opt_path_hides');if(t)t.parentNode.removeChild(t);if(e)(new Image).src='https://dev.visualwebsiteoptimizer.com/ee.gif?a='+account_id+e}},finished:function(){return f},addScript:function(e){var t=d.createElement('script');t.type='text/javascript';if(e.src){t.src=e.src}else{t.text=e.text}d.getElementsByTagName('head')[0].appendChild(t)},load:function(e,t){var i=this.getSettings(),n=d.createElement('script'),r=this;t=t||{};if(i){n.textContent=i;d.getElementsByTagName('head')[0].appendChild(n);if(!w.VWO||VWO.caE){stT.removeItem(cK);r.load(e)}}else{var o=new XMLHttpRequest;o.open('GET',e,true);o.withCredentials=!t.dSC;o.responseType=t.responseType||'text';o.onload=function(){if(t.onloadCb){return t.onloadCb(o,e)}if(o.status===200||o.status===304){_vwo_code.addScript({text:o.responseText})}else{_vwo_code.finish('&e=loading_failure:'+e)}};o.onerror=function(){if(t.onerrorCb){return t.onerrorCb(e)}_vwo_code.finish('&e=loading_failure:'+e)};o.send()}},getSettings:function(){try{var e=stT.getItem(cK);if(!e){return}e=JSON.parse(e);if(Date.now()>e.e){stT.removeItem(cK);return}return e.s}catch(e){return}},init:function(){if(d.URL.indexOf('__vwo_disable__')>-1)return;var e=this.settings_tolerance();w._vwo_settings_timer=setTimeout(function(){_vwo_code.finish();stT.removeItem(cK)},e);var t;if(this.hide_element()!=='body'){t=d.createElement('style');var i=this.hide_element(),n=i?i+this.hide_element_style():'',r=d.getElementsByTagName('head')[0];t.setAttribute('id','_vis_opt_path_hides');v&&t.setAttribute('nonce',v.nonce);t.setAttribute('type','text/css');if(t.styleSheet)t.styleSheet.cssText=n;else t.appendChild(d.createTextNode(n));r.appendChild(t)}else{t=d.getElementsByTagName('head')[0];var n=d.createElement('div');n.style.cssText='z-index: 2147483647 !important;position: fixed !important;left: 0 !important;top: 0 !important;width: 100% !important;height: 100% !important;background: white !important;';n.setAttribute('id','_vis_opt_path_hides');n.classList.add('_vis_hide_layer');t.parentNode.insertBefore(n,t.nextSibling)}var o='https://dev.visualwebsiteoptimizer.com/j.php?a='+account_id+'&u='+encodeURIComponent(d.URL)+'&vn='+version;if(w.location.search.indexOf('_vwo_xhr')!==-1){this.addScript({src:o})}else{this.load(o+'&x=true')}}};w._vwo_code=code;code.init();})(); </script>   <meta name="description" content="Read and learn more about our marketing small business owner resources from Yelp for Business." /> <link rel="canonical" href="https://business.yelp.com/topic/marketing/" /> <link rel="next" href="https://business.yelp.com/topic/marketing/page/2/" /> <meta property="og:locale" content="en_US" /> <meta property="og:type" content="article" /> <meta property="og:title" content="Marketing Archives" /> <meta property="og:description" content="Read and learn more about our marketing small business owner resources from Yelp for Business." /> <meta property="og:url" content="https://business.yelp.com/topic/marketing/" /> <meta property="og:site_name" content="Yelp for Business" /> <meta property="og:image" content="https://business.yelp.com/wp-content/uploads/2022/03/social-sharing-2400x1254-1.jpg" /> <meta property="og:image:width" content="2400" /> <meta property="og:image:height" content="1254" /> <meta property="og:image:type" content="image/jpeg" /> <meta name="twitter:card" content="summary_large_image" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"CollectionPage","@id":"https://business.yelp.com/topic/marketing/","url":"https://business.yelp.com/topic/marketing/","name":"Marketing small business owner resources | Yelp for Business","isPartOf":{"@id":"https://business.yelp.com/#website"},"primaryImageOfPage":{"@id":"https://business.yelp.com/topic/marketing/#primaryimage"},"image":{"@id":"https://business.yelp.com/topic/marketing/#primaryimage"},"thumbnailUrl":"https://business.yelp.com/wp-content/uploads/2024/11/influencer-marketing-for-small-business-jpg.webp","description":"Read and learn more about our marketing small business owner resources from Yelp for Business.","breadcrumb":{"@id":"https://business.yelp.com/topic/marketing/#breadcrumb"},"inLanguage":"en-US"},{"@type":"ImageObject","inLanguage":"en-US","@id":"https://business.yelp.com/topic/marketing/#primaryimage","url":"https://business.yelp.com/wp-content/uploads/2024/11/influencer-marketing-for-small-business-jpg.webp","contentUrl":"https://business.yelp.com/wp-content/uploads/2024/11/influencer-marketing-for-small-business-jpg.webp","width":1296,"height":729,"caption":"Influencer recording video to promote local boutique clothing store"},{"@type":"BreadcrumbList","@id":"https://business.yelp.com/topic/marketing/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://business.yelp.com/"},{"@type":"ListItem","position":2,"name":"Marketing"}]},{"@type":"WebSite","@id":"https://business.yelp.com/#website","url":"https://business.yelp.com/","name":"Yelp for Business","description":"Yelp for Business production site","publisher":{"@id":"https://business.yelp.com/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://business.yelp.com/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https://business.yelp.com/#organization","name":"Yelp for Business","url":"https://business.yelp.com/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https://business.yelp.com/#/schema/logo/image/","url":"https://business.yelp.com/wp-content/uploads/2021/07/yelp-logo_768x512.png","contentUrl":"https://business.yelp.com/wp-content/uploads/2021/07/yelp-logo_768x512.png","width":768,"height":512,"caption":"Yelp for Business"},"image":{"@id":"https://business.yelp.com/#/schema/logo/image/"}}]}</script>  <link rel='dns-prefetch' href='//cdnjs.cloudflare.com' /> <link rel='dns-prefetch' href='//fonts.googleapis.com' /> <link rel='dns-prefetch' href='//hcaptcha.com' /> <link rel="alternate" type="application/rss+xml" title="Yelp for Business » Marketing Tag Feed" href="https://business.yelp.com/topic/marketing/feed/" /> <style id='safe-svg-svg-icon-style-inline-css' type='text/css'> .safe-svg-cover{text-align:center}.safe-svg-cover .safe-svg-inside{display:inline-block;max-width:100%}.safe-svg-cover svg{height:100%;max-height:100%;max-width:100%;width:100%} </style> <link rel='stylesheet' id='google-fonts-css' href='https://fonts.googleapis.com/css2?family=Open+Sans:wght@300;400;500;600;700;800&family=Poppins:wght@300;400;500;600;700;800&display=swap' type='text/css' media='all' /> <link rel='stylesheet' id='slick-carousel-css' href='https://cdnjs.cloudflare.com/ajax/libs/slick-carousel/1.8.1/slick.min.css?ver=6.6.1' type='text/css' media='all' /> <link rel='stylesheet' id='frontend-css' href='https://business.yelp.com/wp-content/themes/yelp-b2b/build/css/production.css?ver=1.0.13' type='text/css' media='all' /> <link rel='stylesheet' id='style_login_widget-css' href='https://business.yelp.com/wp-content/plugins/miniorange-oauth-oidc-single-sign-on/resources/css/style_login_widget.css?ver=6.6.1' type='text/css' media='all' /> <script> const sectionData = {"site_section":"content hub","page_type":null}; </script> <meta name="generator" content="performance-lab 3.5.1; plugins: webp-uploads">  <meta name="generator" content="webp-uploads 2.2.0"> <style> .h-captcha{position:relative;display:block;margin-bottom:2rem;padding:0;clear:both}.h-captcha[data-size="normal"]{width:303px;height:78px}.h-captcha[data-size="compact"]{width:164px;height:144px}.h-captcha[data-size="invisible"]{display:none}.h-captcha::before{content:'';display:block;position:absolute;top:0;left:0;background:url(https://business.yelp.com/wp-content/plugins/hcaptcha-for-forms-and-more/assets/images/hcaptcha-div-logo.svg) no-repeat;border:1px solid #fff0;border-radius:4px}.h-captcha[data-size="normal"]::before{width:300px;height:74px;background-position:94% 28%}.h-captcha[data-size="compact"]::before{width:156px;height:136px;background-position:50% 79%}.h-captcha[data-theme="light"]::before,body.is-light-theme .h-captcha[data-theme="auto"]::before,.h-captcha[data-theme="auto"]::before{background-color:#fafafa;border:1px solid #e0e0e0}.h-captcha[data-theme="dark"]::before,body.is-dark-theme .h-captcha[data-theme="auto"]::before,html.wp-dark-mode-active .h-captcha[data-theme="auto"]::before,html.drdt-dark-mode .h-captcha[data-theme="auto"]::before{background-image:url(https://business.yelp.com/wp-content/plugins/hcaptcha-for-forms-and-more/assets/images/hcaptcha-div-logo-white.svg);background-repeat:no-repeat;background-color:#333;border:1px solid #f5f5f5}.h-captcha[data-size="invisible"]::before{display:none}.h-captcha iframe{position:relative}div[style*="z-index: 2147483647"] div[style*="border-width: 11px"][style*="position: absolute"][style*="pointer-events: none"]{border-style:none} </style>  <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-5KKPBT2');</script>  <style> .gform_previous_button+.h-captcha{margin-top:2rem}.gform_footer.before .h-captcha[data-size="normal"]{margin-bottom:3px}.gform_footer.before .h-captcha[data-size="compact"]{margin-bottom:0}.gform_wrapper.gravity-theme .gform_footer,.gform_wrapper.gravity-theme .gform_page_footer{flex-wrap:wrap}.gform_wrapper.gravity-theme .h-captcha,.gform_wrapper.gravity-theme .h-captcha{margin:0;flex-basis:100%}.gform_wrapper.gravity-theme input[type="submit"],.gform_wrapper.gravity-theme input[type="submit"]{align-self:flex-start}.gform_wrapper.gravity-theme .h-captcha~input[type="submit"],.gform_wrapper.gravity-theme .h-captcha~input[type="submit"]{margin:1em 0 0 0!important} </style> <style id="dynamic-ctas-hide"> s-domain--local-business .c-site-header__buttons .c-button--primary, .c-navigation-primary__mobile-cta .c-button--primary, s-domain--local-business .m-homepage-hero__title, s-domain--local-business .m-homepage-hero__content, s-domain--local-business .m-homepage-hero__buttons .c-button c-button--primary, s-domain--local-business .m-citation__content, .s-domain--local-business .c-site-header__buttons .c-button--primary, .s-domain--local-business .c-navigation-primary__mobile-cta .c-button--primary { opacity: 0; } </style> </head> <body class="archive tag tag-marketing tag-4 s-domain--local-business yelp-b2b"> <header class="c-site-header js-site-header c-site-header--sticky js-site-header-sticky"> <div class="c-site-header__grid"> <div class="c-site-header__logo-wrapper"> <a href="https://business.yelp.com"><img class="c-site-logo" src="https://business.yelp.com/wp-content/themes/yelp-b2b/assets/branding/yelp-business-logo.svg" alt="Yelp for Business" /></a> </div> <div class="c-site-header__nav js-navigation-primary-wapper"> <nav class="c-navigation-primary c-navigation-primary--3 js-navigation-primary"> <div class="c-navigation-primary-item c-navigation-primary-item--mega-menu c-navigation-primary-item--4 js-navigation-primary-item"> <a class="c-navigation-primary-item__header js-navigation-primary-item-header" href="#"> <span>Products</span><svg class="c-navigation-primary-item__caret o-icon" width="66" height="36" viewBox="0 0 66 36" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M2.11965 2.2397C3.29122 1.06813 5.19071 1.06813 6.36229 2.2397L32.88 28.7574L59.3987 2.2397C60.5703 1.06813 62.4698 1.06813 63.6413 2.2397C64.8129 3.41127 64.8128 5.31078 63.6413 6.48236L35.0012 35.1214C33.8297 36.2929 31.9302 36.2929 30.7586 35.1213L2.11965 6.48233C0.948074 5.31076 0.948074 3.41126 2.11965 2.2397Z" fill="#000"/> </svg> </a> <div class="c-navigation-mega-menu c-navigation-mega-menu--4 js-mega-menu"> <div class="o-wrapper c-navigation-mega-menu__inner"> <a class="c-navigation-mega-menu__back js-mega-menu-back" href="#"> <svg class="c-navigation-mega-menu__back-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M33.7603 2.11965C34.9319 3.29122 34.9319 5.19071 33.7603 6.36229L7.24258 32.88L33.7603 59.3987C34.9319 60.5703 34.9319 62.4698 33.7603 63.6413C32.5887 64.8129 30.6892 64.8128 29.5176 63.6413L0.87862 35.0012C-0.292919 33.8297 -0.292904 31.9302 0.878654 30.7586L29.5177 2.11965C30.6892 0.948074 32.5887 0.948074 33.7603 2.11965Z" fill="#000"/> </svg> <span class="c-navigation-mega-menu__back-text">Back</span> </a> <div class="c-navigation-mega-menu__grid c-navigation-mega-menu__grid--4"> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link c-navigation-mega-menu__row--arrow-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/solutions/home-local-services/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For small businesses </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/products/business-page/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Business Page </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/products/yelp-ads/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Ads </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/products/upgrades/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Upgrade Package </span> </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link c-navigation-mega-menu__row--arrow-link"> <a class="c-navigation-mega-menu__link" href="https://restaurants.yelp.com/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For restaurants </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="https://restaurants.yelp.com/products/yelp-guest-manager/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Guest Manager </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="https://restaurants.yelp.com/products/yelp-kiosk/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Kiosk </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="https://restaurants.yelp.com/products/restaurant-ads/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Restaurant Ads </span> </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link c-navigation-mega-menu__row--arrow-link"> <a class="c-navigation-mega-menu__link" href="https://brands.yelp.com/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For larger brands </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="https://brands.yelp.com/ad-solutions/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Ad Solutions </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="https://brands.yelp.com/ad-solutions/yelp-audiences/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Audiences </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="https://brands.yelp.com/ad-solutions/enhanced-profiles/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Enhanced Profiles </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="https://brands.yelp.com/measurement/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Measurement Tools </span> </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link c-navigation-mega-menu__row--arrow-link"> <a class="c-navigation-mega-menu__link" href="https://knowledge.yelp.com/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For Yelp data partnerships </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="https://knowledge.yelp.com/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Knowledge </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="https://fusion.yelp.com/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Fusion </span> </div> </a> </div> </div> </div> </div> </div> </div> <div class="c-navigation-primary-item c-navigation-primary-item--mega-menu c-navigation-primary-item--3 js-navigation-primary-item"> <a class="c-navigation-primary-item__header js-navigation-primary-item-header" href="#"> <span>Solutions</span><svg class="c-navigation-primary-item__caret o-icon" width="66" height="36" viewBox="0 0 66 36" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M2.11965 2.2397C3.29122 1.06813 5.19071 1.06813 6.36229 2.2397L32.88 28.7574L59.3987 2.2397C60.5703 1.06813 62.4698 1.06813 63.6413 2.2397C64.8129 3.41127 64.8128 5.31078 63.6413 6.48236L35.0012 35.1214C33.8297 36.2929 31.9302 36.2929 30.7586 35.1213L2.11965 6.48233C0.948074 5.31076 0.948074 3.41126 2.11965 2.2397Z" fill="#000"/> </svg> </a> <div class="c-navigation-mega-menu c-navigation-mega-menu--3 js-mega-menu"> <div class="o-wrapper c-navigation-mega-menu__inner"> <a class="c-navigation-mega-menu__back js-mega-menu-back" href="#"> <svg class="c-navigation-mega-menu__back-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M33.7603 2.11965C34.9319 3.29122 34.9319 5.19071 33.7603 6.36229L7.24258 32.88L33.7603 59.3987C34.9319 60.5703 34.9319 62.4698 33.7603 63.6413C32.5887 64.8129 30.6892 64.8128 29.5176 63.6413L0.87862 35.0012C-0.292919 33.8297 -0.292904 31.9302 0.878654 30.7586L29.5177 2.11965C30.6892 0.948074 32.5887 0.948074 33.7603 2.11965Z" fill="#000"/> </svg> <span class="c-navigation-mega-menu__back-text">Back</span> </a> <div class="c-navigation-mega-menu__grid c-navigation-mega-menu__grid--3"> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link c-navigation-mega-menu__row--arrow-link c-navigation-mega-menu__row--description"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/solutions/home-local-services/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For small businesses </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> <div class="c-navigation-mega-menu__link-description"> Attract local customers with easy, effective advertising solutions tailored for small businesses. </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link c-navigation-mega-menu__row--arrow-link c-navigation-mega-menu__row--description"> <a class="c-navigation-mega-menu__link" href="https://restaurants.yelp.com/products/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For restaurants </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> <div class="c-navigation-mega-menu__link-description"> Seat more guests with the only reservation and waitlist software designed for the millions of hungry folks searching on Yelp, Google and Apple Maps. </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link c-navigation-mega-menu__row--arrow-link c-navigation-mega-menu__row--description"> <a class="c-navigation-mega-menu__link" href="https://brands.yelp.com/ad-solutions/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For larger brands </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> <div class="c-navigation-mega-menu__link-description"> Advertising solutions for multi-location businesses and national brands to reach consumers with high purchase intent. </div> </a> </div> </div> </div> </div> </div> </div> <div class="c-navigation-primary-item c-navigation-primary-item--mega-menu c-navigation-primary-item--4 js-navigation-primary-item"> <a class="c-navigation-primary-item__header js-navigation-primary-item-header" href="#"> <span>Resources</span><svg class="c-navigation-primary-item__caret o-icon" width="66" height="36" viewBox="0 0 66 36" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M2.11965 2.2397C3.29122 1.06813 5.19071 1.06813 6.36229 2.2397L32.88 28.7574L59.3987 2.2397C60.5703 1.06813 62.4698 1.06813 63.6413 2.2397C64.8129 3.41127 64.8128 5.31078 63.6413 6.48236L35.0012 35.1214C33.8297 36.2929 31.9302 36.2929 30.7586 35.1213L2.11965 6.48233C0.948074 5.31076 0.948074 3.41126 2.11965 2.2397Z" fill="#000"/> </svg> </a> <div class="c-navigation-mega-menu c-navigation-mega-menu--4 js-mega-menu"> <div class="o-wrapper c-navigation-mega-menu__inner"> <a class="c-navigation-mega-menu__back js-mega-menu-back" href="#"> <svg class="c-navigation-mega-menu__back-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M33.7603 2.11965C34.9319 3.29122 34.9319 5.19071 33.7603 6.36229L7.24258 32.88L33.7603 59.3987C34.9319 60.5703 34.9319 62.4698 33.7603 63.6413C32.5887 64.8129 30.6892 64.8128 29.5176 63.6413L0.87862 35.0012C-0.292919 33.8297 -0.292904 31.9302 0.878654 30.7586L29.5177 2.11965C30.6892 0.948074 32.5887 0.948074 33.7603 2.11965Z" fill="#000"/> </svg> <span class="c-navigation-mega-menu__back-text">Back</span> </a> <div class="c-navigation-mega-menu__grid c-navigation-mega-menu__grid--4"> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link c-navigation-mega-menu__row--arrow-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/resources/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Resource links </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="/resources/articles" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Articles </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="/resources/success-stories/" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Success stories </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="/resources/podcasts" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Podcasts </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="/resources/events" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Events </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="/resources/videos" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Educational videos </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="/resources/?filter-search=guide" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> E-books & guides </span> </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link c-navigation-mega-menu__row--arrow-link c-navigation-mega-menu__row--description"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/resources/yelp-business-school/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Guide for Local Businesses </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> <div class="c-navigation-mega-menu__link-description"> Discover our latest curated resources designed to provide marketing and growth solutions for your small business. </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link c-navigation-mega-menu__row--arrow-link c-navigation-mega-menu__row--description"> <a class="c-navigation-mega-menu__link" href="https://biz.yelp.com/support-center/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Support Center </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> <div class="c-navigation-mega-menu__link-description"> Explore comprehensive guides and articles offering insights on account management, best practices, billing support, and more. </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--html"> <div class="c-navigation-mega-menu__html"> <img src="https://business.yelp.com/wp-content/uploads/2024/09/cartoon-two-women-sitting-high-fiving-300x171.webp" style="position: relative; z-index: 2; margin: 0 auto -2.2rem; width: 190px; max-width: 90%;" alt="" loading="lazy"> <div class="u-bg-grey-light u-p-5 u-border-radius-small"> <div class="u-text-wrap-pretty u-mt-3 u-mb-1" style="position: relative; z-index: 1; margin-top: 25px;"><b>Can't find what you're looking for?</b><br><br>Call us at <b><a href="tel:8777679357">(877) 767-9357</a></b>.</div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="c-navigation-primary__account-buttons mobile-only" aria-hidden="true"> <h3 class="c-navigation-primary__account-header">Account</h3> <a class="c-button c-button--tertiary js-cta-button js-login-button" href="https://biz.yelp.com/login?return_url=%2F%3Ffwp%3Dtrue&utm_medium=y4bweb&utm_source=y4bweb-header&utm_content=login-cta-header-btn&utm_campaign=claim-flow-y4bweb" target="_blank" > Log in</a> </div> <div class="c-navigation-primary__mobile-cta mobile-only" aria-hidden="true"> <a class="c-button c-button--primary js-cta-button js-toggle-cta" href="https://biz.yelp.com/claim?utm_medium=y4bweb&utm_source=y4bweb-header&utm_content=verify-free-listing-header-btn&utm_campaign=claim-flow-y4bweb" target="_blank" data-title-desktop="Verify my free listing" data-title-mobile="Get started" > Verify my free listing</a> </div> </nav> </div> <div class="c-site-header__buttons"> <a class="c-button c-button--tertiary js-cta-button js-login-button" href="https://biz.yelp.com/login?return_url=%2F%3Ffwp%3Dtrue&utm_medium=y4bweb&utm_source=y4bweb-header&utm_content=login-cta-header-btn&utm_campaign=claim-flow-y4bweb" target="_blank" > Log in</a> <a class="c-button c-button--primary js-cta-button js-toggle-cta" href="https://biz.yelp.com/claim?utm_medium=y4bweb&utm_source=y4bweb-header&utm_content=verify-free-listing-header-btn&utm_campaign=claim-flow-y4bweb" target="_blank" data-title-desktop="Verify my free listing" data-title-mobile="Get started" > Verify my free listing</a> </div> <div class="c-site-header__mobile-nav-toggle-container"> <a class="c-site-header__mobile-nav-toggle js-mobile-nav-toggle" href="#"> <span></span> <span></span> <span></span> </a> </div> </div> </header> <main class="o-main js-main"> <div class="s-post-archive s-post-archive--post_tag s-post-archive--marketing"> <section class="o-section s-post-archive__header u-mt-8 u-mb-8"> <div class="o-wrapper o-wrapper--narrow u-align-center"> <div class="s-standard-content"> <h1 class="u-mb-5">Topic: Marketing</h1> <p>Spreading the word about your business is key to attracting and retaining customers, connecting with your community, and boosting your reputation.</p> </div> </div> </section> <section class="o-section s-post-archive__filter"> <div class="o-wrapper s-post-archive__filter-wrapper"> <form class="s-form c-resource-filter-form c-resource-filter-form--3 js-resource-filter-form" data-permalink="https://business.yelp.com/topic/marketing/" data-ajax="https://business.yelp.com/wp-admin/admin-ajax.php" data-filter-form-id="resource-filter" data-force-term="marketing" data-force-taxonomy="post_tag" > <div class="s-form__field s-form__field--search c-resource-filter-form__field c-resource-filter-form__field--search"> <input class="s-form__input s-form__input--search c-resource-filter-form__input js-search-input js-resource-filter-input" type="text" name="search" placeholder="Search by keyword"> <button class="s-form__button s-form__button--clear js-search-input-clear" type="button"> <svg class="o-icon o-icon" xmlns="http://www.w3.org/2000/svg" width="22.638" height="22.638" viewBox="0 0 22.638 22.638"> <g data-name="Group 7" transform="translate(0.895 0.895)"> <g data-name="Group 8" transform="translate(0 0)"> <line data-name="Line 40" x1="19.81" y2="19.81" transform="translate(0.519 0.519)" fill="none" stroke="#2d2e2f" stroke-linecap="round" stroke-linejoin="round" stroke-width="2"/> <line data-name="Line 41" x1="19.81" y1="19.81" transform="translate(0.519 0.519)" fill="none" stroke="#2d2e2f" stroke-linecap="round" stroke-linejoin="round" stroke-width="2"/> </g> </g> </svg> </button> <button class="s-form__button s-form__button--search js-search-input-submit" type="button"> <svg class="o-icon o-icon" xmlns="http://www.w3.org/2000/svg" width="22.231" height="23.231" viewBox="0 0 22.231 23.231"> <g data-name="Group 2" transform="translate(28.374 6.374)"> <g data-name="Group 3" transform="translate(0 0)"> <line data-name="Line 34" x1="6.112" y1="6.112" transform="translate(-13.669 9.331)" fill="none" stroke="#2d2e2f" stroke-linecap="square" stroke-miterlimit="10" stroke-width="2"/> <circle data-name="Ellipse 88" cx="8.137" cy="8.137" r="8.137" transform="translate(-27.374 -5.374)" fill="none" stroke="#2d2e2f" stroke-linecap="square" stroke-miterlimit="10" stroke-width="2"/> </g> </g> </svg> </button> </div> <div class="s-form__field c-resource-filter-form__field c-resource-filter-form__field--category"> <div class="c-search-select js-search-select"> <button class="c-search-select__button js-search-select-button" type="button"> <span class="c-search-select__button-text js-search-select-button-text" data-label="Filter by resource type"> Filter by resource type </span> <span class="c-search-select__button-chevron"></span> </button> <div class="c-search-select__search js-search-select-search"> <input type="search" data-allows-multiple="true" class="c-search-select__search-input js-search-select-search-input" data-hidden-input="#category" placeholder="Filter by resource type"> <input type="hidden" name="category" id="category" class="js-resource-filter-input js-search-select-search-value"> <div class="c-search-select__search-results c-search-select__search-results--allows-multiple has-results js-search-select-results"> <a class="c-search-select-result is-found js-search-select-result js-resource-filter-option" data-value="articles" href="#"> Articles </a> <a class="c-search-select-result is-found js-search-select-result js-resource-filter-option" data-value="videos" href="#"> Educational videos </a> <a class="c-search-select-result is-found js-search-select-result js-resource-filter-option" data-value="events" href="#"> Events </a> <a class="c-search-select-result is-found js-search-select-result js-resource-filter-option" data-value="success-stories" href="#"> Success stories </a> </div> </div> </div> </div> <div class="s-form__field c-resource-filter-form__field c-resource-filter-form__field--domain"> <div class="c-search-select js-search-select"> <button class="c-search-select__button js-search-select-button" type="button"> <span class="c-search-select__button-text js-search-select-button-text" data-label="Filter by industry"> Filter by industry </span> <span class="c-search-select__button-chevron"></span> </button> <div class="c-search-select__search js-search-select-search"> <input type="search" data-allows-multiple="true" class="c-search-select__search-input js-search-select-search-input" data-hidden-input="#domain" placeholder="Filter by industry"> <input type="hidden" name="domain" id="domain" class="js-resource-filter-input js-search-select-search-value"> <div class="c-search-select__search-results c-search-select__search-results--allows-multiple has-results js-search-select-results"> <a class="c-search-select-result is-found js-search-select-result js-resource-filter-option" data-value="local-business" href="#"> Local Business </a> <a class="c-search-select-result is-found js-search-select-result js-resource-filter-option" data-value="partners" href="#"> Partners </a> </div> </div> </div> </div> <input class="js-resource-filter-input js-resource-filter-paged-input" type="hidden" name="paged" value="1"> </form> </div> <div class="c-resource-filter-results js-resource-filter-results" data-filter-form-id="resource-filter"><div class="c-loader js-resource-filter-loader"></div></div> </section> <section class="o-section s-post-archive__posts js-static-resource-cards" data-excerpts="true"> <div class="o-wrapper"> <p class="s-post-archive__post-count h5">87 posts in Marketing</p> </div> <div class="o-wrapper s-post-archive__posts-wrapper"> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/influencer-marketing-small-business/" title="5 steps to creating influencer marketing campaigns for your small business"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2024/11/influencer-marketing-for-small-business-jpg-752x423.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/11/influencer-marketing-for-small-business-jpg-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/11/influencer-marketing-for-small-business-jpg-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2024/11/influencer-marketing-for-small-business-jpg-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2024/11/influencer-marketing-for-small-business-jpg-300x169.webp 300w, https://business.yelp.com/wp-content/uploads/2024/11/influencer-marketing-for-small-business-jpg-600x338.webp 600w, https://business.yelp.com/wp-content/uploads/2024/11/influencer-marketing-for-small-business-jpg-752x423.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/influencer-marketing-small-business/" title="5 steps to creating influencer marketing campaigns for your small business"> 5 steps to creating influencer marketing campaigns for your small business </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>Influencer marketing for your small business isn鈥檛 out of reach. Discover the benefits of this marketing strategy and how to get started. </p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/influencer-marketing-small-business/" title="5 steps to creating influencer marketing campaigns for your small business"> Read more </a> </div> </article> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/creating-mobile-friendly-websites/" title="8 tips for creating mobile-friendly websites"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2024/10/creating-mobile-friendly-websites-752x423.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/10/creating-mobile-friendly-websites-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/10/creating-mobile-friendly-websites-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2024/10/creating-mobile-friendly-websites-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2024/10/creating-mobile-friendly-websites-300x169.webp 300w, https://business.yelp.com/wp-content/uploads/2024/10/creating-mobile-friendly-websites-600x338.webp 600w, https://business.yelp.com/wp-content/uploads/2024/10/creating-mobile-friendly-websites-752x423.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/creating-mobile-friendly-websites/" title="8 tips for creating mobile-friendly websites"> 8 tips for creating mobile-friendly websites </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>Understand why creating a mobile-friendly website is important, and discover the steps you can take to boost your mobile design and performance.</p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/creating-mobile-friendly-websites/" title="8 tips for creating mobile-friendly websites"> Read more </a> </div> </article> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/mobile-marketing-strategies-for-small-businesses/" title="Top 4 mobile marketing strategies for small businesses"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2024/10/mobile-marketing-strategies-for-small-businesses-752x423.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/10/mobile-marketing-strategies-for-small-businesses-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/10/mobile-marketing-strategies-for-small-businesses-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2024/10/mobile-marketing-strategies-for-small-businesses-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2024/10/mobile-marketing-strategies-for-small-businesses-300x169.webp 300w, https://business.yelp.com/wp-content/uploads/2024/10/mobile-marketing-strategies-for-small-businesses-600x338.webp 600w, https://business.yelp.com/wp-content/uploads/2024/10/mobile-marketing-strategies-for-small-businesses-752x423.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/mobile-marketing-strategies-for-small-businesses/" title="Top 4 mobile marketing strategies for small businesses"> Top 4 mobile marketing strategies for small businesses </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>Meet the demands (and seize the opportunities) of increasing mobile web traffic with these mobile marketing strategies for small businesses.</p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/mobile-marketing-strategies-for-small-businesses/" title="Top 4 mobile marketing strategies for small businesses"> Read more </a> </div> </article> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/conversion-rate-optimization/" title="A guide to conversion rate optimization for small businesses"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2024/10/conversion-rate-optimizatio-752x423.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/10/conversion-rate-optimizatio-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/10/conversion-rate-optimizatio-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2024/10/conversion-rate-optimizatio-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2024/10/conversion-rate-optimizatio-300x169.webp 300w, https://business.yelp.com/wp-content/uploads/2024/10/conversion-rate-optimizatio-600x338.webp 600w, https://business.yelp.com/wp-content/uploads/2024/10/conversion-rate-optimizatio-752x423.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/conversion-rate-optimization/" title="A guide to conversion rate optimization for small businesses"> A guide to conversion rate optimization for small businesses </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>Use these conversion rate optimization tips and strategies to boost the percentage of visitors who take desired actions across your website.</p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/conversion-rate-optimization/" title="A guide to conversion rate optimization for small businesses"> Read more </a> </div> </article> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/lead-generation-ads/" title="7 steps for launching effective lead generation ads"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2024/10/lead-generation-ads-752x423.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/10/lead-generation-ads-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/10/lead-generation-ads-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2024/10/lead-generation-ads-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2024/10/lead-generation-ads-300x169.webp 300w, https://business.yelp.com/wp-content/uploads/2024/10/lead-generation-ads-600x338.webp 600w, https://business.yelp.com/wp-content/uploads/2024/10/lead-generation-ads-752x423.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/lead-generation-ads/" title="7 steps for launching effective lead generation ads"> 7 steps for launching effective lead generation ads </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>Follow these best practices for lead generation ads to attract the attention of new leads that you can nurture into paying customers.</p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/lead-generation-ads/" title="7 steps for launching effective lead generation ads"> Read more </a> </div> </article> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/retargeting-ads/" title="Retargeting ads: how to bring back potential customers"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2024/09/Retargeting-ads-752x423.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/09/Retargeting-ads-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/09/Retargeting-ads-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2024/09/Retargeting-ads-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2024/09/Retargeting-ads-300x169.webp 300w, https://business.yelp.com/wp-content/uploads/2024/09/Retargeting-ads-600x338.webp 600w, https://business.yelp.com/wp-content/uploads/2024/09/Retargeting-ads-752x423.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/retargeting-ads/" title="Retargeting ads: how to bring back potential customers"> Retargeting ads: how to bring back potential customers </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>With high CTRs and solid ROI, retargeting ads are essential to any digital marketing strategy. Learn what they are and how they can work for your business.</p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/retargeting-ads/" title="Retargeting ads: how to bring back potential customers"> Read more </a> </div> </article> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/conversion-tracking/" title="Using conversion tracking to learn where customers come from"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2024/09/conversion-tracking-752x423.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/09/conversion-tracking-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/09/conversion-tracking-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2024/09/conversion-tracking-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2024/09/conversion-tracking-300x169.webp 300w, https://business.yelp.com/wp-content/uploads/2024/09/conversion-tracking-600x338.webp 600w, https://business.yelp.com/wp-content/uploads/2024/09/conversion-tracking-752x423.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/conversion-tracking/" title="Using conversion tracking to learn where customers come from"> Using conversion tracking to learn where customers come from </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>Discover how you can gather and use conversion tracking data to learn about the effectiveness of your marketing efforts and to optimize your customer journey.</p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/conversion-tracking/" title="Using conversion tracking to learn where customers come from"> Read more </a> </div> </article> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/free-online-business-advertising/" title="9 free online advertising ideas for your business"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2020/09/businesswomen-signing-up-free-advertising-752x423.webp" srcset="https://business.yelp.com/wp-content/uploads/2020/09/businesswomen-signing-up-free-advertising-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2020/09/businesswomen-signing-up-free-advertising-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2020/09/businesswomen-signing-up-free-advertising-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2020/09/businesswomen-signing-up-free-advertising-300x169.webp 300w, https://business.yelp.com/wp-content/uploads/2020/09/businesswomen-signing-up-free-advertising-600x338.webp 600w, https://business.yelp.com/wp-content/uploads/2020/09/businesswomen-signing-up-free-advertising-752x423.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/free-online-business-advertising/" title="9 free online advertising ideas for your business"> 9 free online advertising ideas for your business </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>Need a budget-friendly way to promote your products and services to potential customers? Try these free online advertising ideas for local businesses.</p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/free-online-business-advertising/" title="9 free online advertising ideas for your business"> Read more </a> </div> </article> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/small-business-seo/" title="A small business SEO guide to getting discovered online"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2024/07/small-business-seo-752x423.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/07/small-business-seo-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/07/small-business-seo-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2024/07/small-business-seo-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2024/07/small-business-seo-300x169.webp 300w, https://business.yelp.com/wp-content/uploads/2024/07/small-business-seo-600x338.webp 600w, https://business.yelp.com/wp-content/uploads/2024/07/small-business-seo-752x423.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/small-business-seo/" title="A small business SEO guide to getting discovered online"> A small business SEO guide to getting discovered online </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>Kickstart your small business SEO strategy with these actionable tips for improving your brand鈥檚 on-page, technical, and off-page SEO factors.</p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/small-business-seo/" title="A small business SEO guide to getting discovered online"> Read more </a> </div> </article> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/social-media-small-business/" title="An essential guide to social media for small business"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2024/07/social-media-for-small-business-752x423.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/07/social-media-for-small-business-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/07/social-media-for-small-business-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2024/07/social-media-for-small-business-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2024/07/social-media-for-small-business-300x169.webp 300w, https://business.yelp.com/wp-content/uploads/2024/07/social-media-for-small-business-600x338.webp 600w, https://business.yelp.com/wp-content/uploads/2024/07/social-media-for-small-business-752x423.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/social-media-small-business/" title="An essential guide to social media for small business"> An essential guide to social media for small business </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>Discover the top benefits of social media for small businesses, and follow the step-by-step guide to get started and customize your strategy.</p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/social-media-small-business/" title="An essential guide to social media for small business"> Read more </a> </div> </article> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/advertising-analytics/" title="Advertising analytics: what to track and why"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2024/04/advertising-analytics-752x423.jpg" srcset="https://business.yelp.com/wp-content/uploads/2024/04/advertising-analytics-240x160.jpg 240w, https://business.yelp.com/wp-content/uploads/2024/04/advertising-analytics-378x378.jpg 567w, https://business.yelp.com/wp-content/uploads/2024/04/advertising-analytics-656x656.jpg 656w, https://business.yelp.com/wp-content/uploads/2024/04/advertising-analytics-300x169.jpg 300w, https://business.yelp.com/wp-content/uploads/2024/04/advertising-analytics-600x338.jpg 600w, https://business.yelp.com/wp-content/uploads/2024/04/advertising-analytics-752x423.jpg 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/advertising-analytics/" title="Advertising analytics: what to track and why"> Advertising analytics: what to track and why </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>Learn how to use advertising analytics to optimize your marketing strategy鈥攆rom tracking key metrics to setting goals and refining your campaigns.</p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/advertising-analytics/" title="Advertising analytics: what to track and why"> Read more </a> </div> </article> <article class="c-resource-card c-resource-card--internal c-resource-card--post c-resource-card--has-excerpt js-resource-card"> <a class="c-resource-card__image-container" href="https://business.yelp.com/resources/articles/online-advertising/" title="Online advertising for small businesses: ultimate guide & best practices (2024 updated)"> <img class="c-resource-card__image" src="https://business.yelp.com/wp-content/uploads/2023/10/online-advertising-ideas-jpg-752x423.webp" srcset="https://business.yelp.com/wp-content/uploads/2023/10/online-advertising-ideas-jpg-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2023/10/online-advertising-ideas-jpg-378x378.webp 567w, https://business.yelp.com/wp-content/uploads/2023/10/online-advertising-ideas-jpg-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2023/10/online-advertising-ideas-jpg-300x169.webp 300w, https://business.yelp.com/wp-content/uploads/2023/10/online-advertising-ideas-jpg-600x338.webp 600w, https://business.yelp.com/wp-content/uploads/2023/10/online-advertising-ideas-jpg-752x423.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </a> <h3 class="c-resource-card__title h4"> <a class="c-resource-card__title-link" href="https://business.yelp.com/resources/articles/online-advertising/" title="Online advertising for small businesses: ultimate guide & best practices (2024 updated)"> Online advertising for small businesses: ultimate guide & best practices (2024 updated) </a> </h3> <div class="c-resource-card__excerpt s-standard-content"> <p>This guide to online advertising for small businesses covers all you need to know how advertising works, the types available and best practice. </p> </div> <div class="c-resource-card__cta-container js-resource-card-cta"> <a class="c-resource-card__cta c-arrow-link" href="https://business.yelp.com/resources/articles/online-advertising/" title="Online advertising for small businesses: ultimate guide & best practices (2024 updated)"> Read more </a> </div> </article> </div> </section> <section class="o-section s-post-archive__pagination js-static-resource-cards"> <div class="o-wrapper"> <div class='wp-pagenavi' role='navigation'> <span class='pages'>Page 1 of 8</span><span aria-current='page' class='current'>1</span><a class="page larger" title="Page 2" href="https://business.yelp.com/topic/marketing/page/2/">2</a><a class="page larger" title="Page 3" href="https://business.yelp.com/topic/marketing/page/3/">3</a><a class="page larger" title="Page 4" href="https://business.yelp.com/topic/marketing/page/4/">4</a><a class="page larger" title="Page 5" href="https://business.yelp.com/topic/marketing/page/5/">5</a><a class="nextpostslink" rel="next" aria-label="Next Page" href="https://business.yelp.com/topic/marketing/page/2/">Next</a> </div> </div> </section> <section class="o-section o-section--1 o-section--pt-8 o-section--pb-standard o-section--bg-grey-light o-section--border-rounded o-section--border-default o-module--image-text o-module--image-right o-module--mobile-image-bottom o-module--vertical-top m-image-text"> <div class="o-wrapper"> <div class="m-image-text__grid"> <div class="m-image-text__content-container u-content-container"> <h3 class="m-image-text__title h3">Ready to get started? It鈥檚 free, easy, and only takes a few minutes.</h3> <div class="m-image-text__buttons"> <div class="c-button-group"> <a class="c-button c-button--primary js-cta-button" href="https://biz.yelp.com/claim?utm_medium=y4bweb&utm_source=resources-topic-page&utm_content=verify-my-listing-bkend-btn&utm_campaign=claim-flow-y4bweb" target="_blank" > Verify my free listing</a></div> </div> </div> <div class="m-image-text__image-container"> <img class="m-image-text__image js-section-main-image" src="https://business.yelp.com/wp-content/uploads/2024/02/cartoon-two-women-sitting-high-fiving-1200x683.png" srcset="https://business.yelp.com/wp-content/uploads/2024/02/cartoon-two-women-sitting-high-fiving.png 240w, https://business.yelp.com/wp-content/uploads/2024/02/cartoon-two-women-sitting-high-fiving.png 567w, https://business.yelp.com/wp-content/uploads/2024/02/cartoon-two-women-sitting-high-fiving.png 656w, https://business.yelp.com/wp-content/uploads/2024/02/cartoon-two-women-sitting-high-fiving-300x171.png 300w, https://business.yelp.com/wp-content/uploads/2024/02/cartoon-two-women-sitting-high-fiving-600x342.png 600w, https://business.yelp.com/wp-content/uploads/2024/02/cartoon-two-women-sitting-high-fiving.png 752w, https://business.yelp.com/wp-content/uploads/2024/02/cartoon-two-women-sitting-high-fiving-1200x683.png 1200w" sizes="(max-width: 240px) 240px, (max-width: 567px) 567px, (max-width: 656px) 656px, (max-width: 300px) 300px, (max-width: 600px) 600px, (max-width: 752px) 752px, 1200px" alt="" > </div> </div> </div> </section> </div> </main> <footer class="c-site-footer js-site-footer"> <div class="o-wrapper"> <div class="c-site-footer__links c-site-footer__links--desktop-3 c-site-footer__links--tablet-2 c-site-footer__links--mobile-1"> <div class="c-site-footer__links--column-1"> <div class="c-site-footer__menu-wrapper js-site-footer-menu-wrapper"> <p class="c-site-footer__menu-name h6 js-site-footer-menu-name"> Products </p> <ul id="menu-products" class="c-site-footer__menu menu"><li id="menu-item-9509" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9509"><a href="/products/business-page/">Business Page</a></li> <li id="menu-item-9510" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9510"><a href="/products/upgrades/">Upgrade Package</a></li> <li id="menu-item-9511" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9511"><a href="/products/yelp-ads/">Yelp Ads</a></li> <li id="menu-item-9527" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9527"><a target="_blank" rel="noopener" href="https://fusion.yelp.com/?utm_source=y4bweb-footer&utm_medium=y4bweb&utm_content=footer-nav-link">Yelp Data for B2C</a></li> <li id="menu-item-9528" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9528"><a target="_blank" rel="noopener" href="https://knowledge.yelp.com/?utm_source=y4bweb-footer&utm_medium=y4bweb&utm_content=footer-nav-link">Yelp Data for B2B</a></li> </ul> </div> <div class="c-site-footer__menu-wrapper js-site-footer-menu-wrapper"> <p class="c-site-footer__menu-name h6 js-site-footer-menu-name"> Solutions </p> <ul id="menu-solutions" class="c-site-footer__menu menu"><li id="menu-item-9512" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9512"><a href="/solutions/home-local-services/">Home and local services</a></li> <li id="menu-item-9513" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9513"><a target="_blank" rel="noopener" href="https://restaurants.yelp.com/">Yelp for Restaurants</a></li> <li id="menu-item-9514" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9514"><a target="_blank" rel="noopener" href="https://brands.yelp.com/">National and regional brands</a></li> <li id="menu-item-9515" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9515"><a href="/partners">Marketing & advertising agencies</a></li> </ul> </div> </div> <div class="c-site-footer__links--column-2 js-site-footer-menu-wrapper"> <p class="c-site-footer__menu-name h6 js-site-footer-menu-name"> Resources </p> <ul id="menu-resources" class="c-site-footer__menu menu"><li id="menu-item-9516" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9516"><a target="_blank" rel="noopener" href="https://blog.yelp.com/category/businesses/">Yelp Business Blog</a></li> <li id="menu-item-9517" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9517"><a target="_blank" rel="noopener" href="https://www.yelp-support.com/Yelp_for_Business?l=en_US">Support</a></li> <li id="menu-item-9518" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9518"><a href="/resources/events">Events</a></li> <li id="menu-item-9519" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9519"><a href="/resources/podcasts">Podcasts</a></li> <li id="menu-item-9520" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9520"><a href="/resources/videos">Educational videos</a></li> </ul> </div> <div class="c-site-footer__links--column-3 js-site-footer-menu-wrapper"> <p class="c-site-footer__menu-name h6 js-site-footer-menu-name"> Popular articles </p> <ul id="menu-popular-articles" class="c-site-footer__menu menu"><li id="menu-item-9724" class="menu-item menu-item-type-post_type menu-item-object-post menu-item-9724"><a href="https://business.yelp.com/resources/articles/how-to-register-your-business/">How to register your business</a></li> <li id="menu-item-9725" class="menu-item menu-item-type-post_type menu-item-object-post menu-item-9725"><a href="https://business.yelp.com/resources/articles/how-to-promote-your-business-locally/">How to promote your business locally</a></li> <li id="menu-item-9726" class="menu-item menu-item-type-post_type menu-item-object-post menu-item-9726"><a href="https://business.yelp.com/resources/articles/free-online-business-advertising/">Free online advertising</a></li> <li id="menu-item-9727" class="menu-item menu-item-type-post_type menu-item-object-post menu-item-9727"><a href="https://business.yelp.com/resources/articles/local-advertising/">26 local advertising ideas for small business</a></li> <li id="menu-item-9728" class="menu-item menu-item-type-post_type menu-item-object-post menu-item-9728"><a href="https://business.yelp.com/resources/articles/small-business-growth-tactics/">Small business growth tactics</a></li> </ul> <div class="c-site-footer__app-promo"> <h3 class="c-site-footer__menu-name h6 js-site-footer-menu-name">Download our app</h3> <p style="margin-top: 20px;">Go mobile with the <a href="/business-mobile-app/" >Yelp for Business app</a> for iOS and Android.</p> </div> </div> </div> <div class="c-site-footer__bottom"> <p>Yelp, <svg version="1.1" class="c-site-footer__yelp-icon o-icon" xmlns="http://www.w3.org/2000/svg" x="0" y="0" width="52" height="27" viewBox="0 0 52 27" xml:space="preserve"><style>.st0{fill:#ff1a1a}</style><path class="st0" d="M42.1 15.2l.8-.2h.1c.2-.1.4-.2.6-.4.1-.2.2-.5.1-.7 0-.1-.1-.2-.1-.3l-.3-.3c-.2-.1-.3-.2-.5-.2l-.9-.3c-.5-.2-1-.4-1.6-.6l-.9-.3h-.1c-.2-.1-.5-.1-.7-.1-.1 0-.2 0-.3.1-.1 0-.2.1-.3.2l-.1.1-.1.2c0 .1-.1.1-.1.2-.2.5-.3 1.1-.2 1.6 0 .5.1 1.1.3 1.5.1.1.1.2.2.3.2.1.4.2.6.2.3 0 .6 0 .9-.1l2.6-.9zM51.6 10.7c-.2-.5-.6-.9-.9-1.3l-.2-.1-.2-.1-.1-.2h-.4c-.1 0-.2 0-.3.1-.2.1-.4.3-.6.4l-.1.1-.7.7-1.2 1.2-.7.7c-.1.1-.2.3-.3.4-.1.1-.1.3-.2.4v.4c.1.5.6.8 1.1.7h.1l3.7-.9c.3-.1.6-.1.8-.3.2-.1.3-.2.5-.4.1-.1.1-.2.1-.4 0-.4-.2-1-.4-1.4zM45 12.2c.2-.4.3-.8.3-1.2.1-1.4.2-2.7.2-4.1 0-.5.1-1 0-1.6 0-.4-.1-.9-.3-1.3-.5-.6-1.5-.6-2.2-.5-.2 0-.4.1-.6.1-.2 0-.4.1-.6.2-.7.2-1.6.6-1.8 1.4 0 .4.1.9.3 1.3.2.5.5.9.7 1.4.7 1.2 1.3 2.4 2 3.6.2.4.4.8.8 1h.1c.2.1.4.1.5 0 .2 0 .4-.1.6-.3zM44.7 15.9c-.1-.1-.2-.3-.4-.3-.2-.1-.4-.1-.5 0h-.1c-.1 0-.1.1-.2.1-.2.1-.3.3-.4.4l-.1.2-.6.8c-.3.5-.7.9-1 1.4-.2.3-.4.6-.5.8l-.1.1c-.1.2-.3.4-.3.6v.4c0 .1.1.2.1.4l.1.2c0 .1.1.1.1.1l.2.1c.8.5 1.6.8 2.5.9H44.1c.1 0 .2-.1.3-.2.1-.1.2-.2.2-.3.1-.2.1-.5.1-.7v-.1-1c0-.6 0-1.1.1-1.7v-1c0-.2 0-.5-.1-.7v-.5zM51.4 17.5c-.2-.2-.4-.3-.6-.4l-.2-.1c-.2-.1-.5-.3-.8-.5l-1.5-.8-.9-.5s-.1 0-.1-.1c-.2 0-.3-.1-.5-.1H46.5c-.2 0-.3.1-.5.2-.1.1-.2.3-.2.5v.3c.1.2.1.5.3.7l.5.9c.3.5.5 1 .8 1.5.2.3.3.6.5.8 0 0 0 .1.1.1.1.2.3.4.4.6.1.1.2.2.3.2H49.3l.2-.1.2-.1c.4-.2.7-.4 1-.7.4-.3.7-.7.9-1.2l.1-.2v-.2-.2-.4c-.2 0-.2-.1-.3-.2z"/><path d="M20.9 8.8c0-.7.6-1.3 1.3-1.3.7 0 1.3.6 1.3 1.3v10.4c0 .7-.6 1.3-1.3 1.3-.7 0-1.3-.6-1.3-1.3V8.8zm-1.2 6.4c0 .3-.1.6-.3.9-.2.2-.6.4-.9.4h-5.6c.1.4.3.7.6 1 .2.2.3.3.5.4.3.2.6.3 1 .3.5 0 1-.1 1.4-.4.3-.2.6-.3 1-.4.3-.1.7 0 .9.2.3.3.4.7.3 1.1-.2.5-.5.9-.9 1.1-.2.1-.5.2-.7.3-.6.2-1.3.3-2 .3h-.5c-.2 0-.4-.1-.5-.1-.3 0-.6-.1-.8-.2-.3-.1-.5-.3-.8-.4-.2-.2-.5-.4-.7-.6-.2-.2-.4-.4-.5-.7-.5-.9-.8-1.9-.8-2.9.1-1 .4-2 1-2.8l.2-.3.1-.1c.6-.6 1.3-1.1 2.1-1.3.8-.2 1.7-.2 2.5 0s1.6.7 2.1 1.3c.1.1.2.2.3.4.4.5.6 1.1.8 1.7.1.3.2.6.2.8zm-6-1.7c-.4.3-.7.8-.8 1.3h4.5c-.1-.5-.4-1-.8-1.3-.9-.6-2.1-.6-2.9 0zm17-2.7c-1.2 0-2.2.5-3 1.4 0-.7-.6-1.3-1.3-1.3-.7 0-1.3.6-1.3 1.3v10c-.1.7.5 1.4 1.2 1.4.7.1 1.4-.5 1.4-1.2V19.1c.8.9 1.8 1.4 3 1.4 2.5-.2 4.4-2.3 4.2-4.8 0-2.7-1.9-4.9-4.2-4.9zm-.6 7.5c-1.5.1-2.7-1-2.9-2.4s1-2.7 2.4-2.9c1.5-.1 2.7 1 2.9 2.4v.2c.1 1.5-1 2.6-2.4 2.7zm-21.6-2l-.4 1c-.2.4-.4.8-.6 1.3l-.2.4c-.8 1.8-1.8 4-3.9 4.5-1.2.3-2.4-.1-3.2-1-.4-.7-.2-1.5.4-1.8.3-.2.6-.2 1-.1.2.1.3.1.5.2.3.1.6.2.9.2.3-.1.6-.3.7-.5.2-.3.4-.6.5-1l-.7-1.3c-.1-.2-.2-.5-.3-.6-.2-.4-.3-.6-.5-.9-.3-.6-.4-.7-.5-1-.3-.6-.7-1.2-1-1.8-.5-.6-.7-1.4-.5-2.1.3-.7 1-1 1.6-.8.7.2 1 .8 1.2 1.4 0 .1.1.2.2.3.4.9.9 1.8 1.3 2.6.1.1.1.2.2.4l.2.5c0 .1.1.2.1.2 0 .1.1.2.1.2l.6-1.5.6-1.5.1-.3c.1-.1.2-.3.2-.5l.1-.2c.3-.6.6-1.4 1.3-1.6.5-.2 1.1 0 1.4.5.1.2.2.5.2.7 0 .6-.2 1.1-.5 1.6 0 .1-.1.2-.2.4v.1L9 15.4c-.1.2-.2.5-.3.7s-.2.1-.2.2z" fill-rule="evenodd" clip-rule="evenodd"/></svg>, <svg version="1.1" class="c-site-footer__yelp-icon o-icon" xmlns="http://www.w3.org/2000/svg" x="0" y="0" width="15.9" height="27" viewBox="0 0 15.9 27" xml:space="preserve"><style>.st0{fill:#ff1a1a}</style><g><path class="st0" d="M5.2 16.1l.9-.2h.1c.3-.1.5-.2.6-.5.1-.2.2-.4.1-.7 0-.1-.1-.2-.2-.3-.1-.1-.2-.2-.4-.3-.2-.1-.3-.2-.5-.2l-1-.4-1.7-.6c-.4-.1-.7-.2-1-.3H2c-.2-.1-.5-.1-.8-.1-.1 0-.3 0-.4.1-.1 0-.2.1-.3.1 0 .1-.1.1-.1.2s-.1.1-.1.2l-.1.2c-.1.3-.2.9-.2 1.5s.1 1.2.3 1.7l.3.3c.2.1.4.2.6.2.3 0 .7 0 1-.1l3-.8zM15.4 11.2c-.3-.5-.6-1-1-1.4l-.2-.1-.2-.2h-.2c-.1-.1-.3-.1-.4-.1-.1 0-.3 0-.4.1-.2.1-.4.3-.6.5l-.1.1-.7.7-1.3 1.2-.7.8-.4.4c-.1.1-.2.3-.2.5v.4c.1.5.6.9 1.2.8h.1l4-.9.9-.3c.2-.1.4-.2.5-.4.1-.1.1-.3.1-.4.1-.6-.1-1.2-.4-1.7zM8.3 12.9c.2-.4.3-.9.3-1.4.1-1.5.2-2.9.2-4.4 0-.5.1-1.1.1-1.6s-.1-1-.3-1.4c-.5-.7-1.6-.6-2.4-.5l-.6.1-.7.2c-.7.2-1.7.7-1.9 1.5 0 .5.1 1 .3 1.4.2.5.5 1 .8 1.5l2.1 3.9c.2.4.5.8.9 1.1h.1c.2.1.4.1.6 0 .1-.2.3-.2.5-.4zM8 16.9c-.1-.2-.3-.3-.5-.4-.2-.1-.4-.1-.5 0h-.1c-.1 0-.1.1-.2.1-.2.1-.3.3-.4.5l-.1.1-.6.9c-.4.5-.7 1-1.1 1.5-.2.3-.4.6-.6.8l-.1.1c-.2.2-.3.4-.3.7v.4c0 .1.1.3.1.4 0 .1.1.1.1.2l.1.1.2.2c.4.3.9.5 1.4.7.4.1.9.2 1.3.2h.5c.1 0 .1 0 .2-.1.1 0 .2-.1.3-.2.1-.1.2-.2.2-.3.1-.2.1-.5.1-.7v-.2c0-.3 0-.6.1-1 0-.6.1-1.2.1-1.8V18c0-.3 0-.5-.1-.8 0-.1-.1-.2-.1-.3zM15.2 18.6c-.2-.2-.4-.3-.6-.5l-.2-.1c-.2-.1-.5-.3-.9-.5l-1.6-.9-1-.5-.1-.1c-.2-.1-.4-.2-.6-.2H9.9c-.2 0-.4.1-.5.3-.1.1-.2.3-.2.5v.4c.1.3.1.5.3.7l.5 1c.3.5.6 1.1.9 1.6.2.4.4.6.5.9l.1.1c.1.2.3.4.5.6.1.1.2.2.3.2.1 0 .3.1.4 0h.2c.1 0 .1 0 .2-.1l.2-.1c.4-.2.7-.5 1.1-.8.4-.4.7-.8 1-1.3l.1-.2.1-.2v-.2c0-.1 0-.3-.1-.4-.2.1-.3-.1-.3-.2z"/></g></svg> and related marks are registered trademarks of Yelp.</p> <p> Copyright © 2004–2024 Yelp Inc. <span class="c-site-footer__bottom-links"> <a href="https://terms.yelp.com/privacy/" target="_blank">Privacy Policy</a> <a href="https://terms.yelp.com/tos/" target="_blank">Terms of Service</a> </span> </p> </div> </div> </footer> </body> <script> function convert_to_url(obj) { return Object .keys(obj) .map(k => `${encodeURIComponent(k)}=${encodeURIComponent(obj[k])}`) .join('&'); } function pass_to_backend() { if(window.location.hash) { var hash = window.location.hash; var elements = {}; hash.split("#")[1].split("&").forEach(element => { var vars = element.split("="); elements[vars[0]] = vars[1]; }); if(("access_token" in elements) || ("id_token" in elements) || ("token" in elements)) { if(window.location.href.indexOf("?") !== -1) { window.location = (window.location.href.split("?")[0] + window.location.hash).split('#')[0] + "?" + convert_to_url(elements); } else { window.location = window.location.href.split('#')[0] + "?" + convert_to_url(elements); } } } } pass_to_backend(); </script> <script type="text/javascript" src="https://ajax.googleapis.com/ajax/libs/jquery/3.6.0/jquery.min.js?ver=3.6.0" id="jquery-js"></script> <script type="text/javascript" src="https://cdnjs.cloudflare.com/ajax/libs/slick-carousel/1.8.1/slick.min.js?ver=1.8.1" id="slick-carousel-js"></script> <script type="text/javascript" id="frontend-js-extra"> /* <![CDATA[ */ var yelp = {"site_url":"https:\/\/business.yelp.com","ajax_url":"https:\/\/business.yelp.com\/wp-admin\/admin-ajax.php"}; /* ]]> */ </script> <script type="text/javascript" src="https://business.yelp.com/wp-content/themes/yelp-b2b/build/js/production.min.js?ver=1.0.13" id="frontend-js"></script> <script type="text/javascript" id="dynamic-cta-js-extra"> /* <![CDATA[ */ var dynamicCtaData = {"rules":{"1":{"the_rule":{"is_logged_in":["0","1"],"has_claimed":["1"],"advertiser_status":["0"],"specific_pages":false,"global_override":false},"the_changes":{"changes":[{"template_location":["s-domain--local-business .c-site-header__buttons .c-button--primary",".c-navigation-primary__mobile-cta .c-button--primary"],"type":"link","text":"","link":{"title":"Start Yelp Ads","url":"https:\/\/biz.yelp.com\/ads\/?utm_medium=y4bweb&utm_source=y4b-home&utm_content=start-advertising-header-btn&utm_campaign=ad-start-y4bweb&promo=Y4BWHPPHDB300","target":"_blank"},"mobile_alt":"Start Yelp Ads"},{"template_location":["s-domain--local-business .m-homepage-hero__title"],"type":"text","text":"Start advertising today","link":null,"mobile_alt":""},{"template_location":["s-domain--local-business .m-homepage-hero__content"],"type":"text","text":"<ul>\r\n \t<li>Get 2.5x more leads*<\/li>\r\n \t<li>Prominent ad display on search and competitors' pages<\/li>\r\n \t<li>Target by location & keyword<\/li>\r\n \t<li>Cancel anytime<\/li>\r\n<\/ul>\r\n<p class=\"u-font-size-medium\"><strong>Start Yelp Ads today and get $300 in free credit**\r\n<\/strong>\r\n<\/p>\r\n<a style=\"text-decoration: underline; color: gray;\" href=\"#terms\">Click here for offer terms.<\/a>\r\n\r\n","link":null,"mobile_alt":""},{"template_location":["s-domain--local-business .m-homepage-hero__buttons .c-button c-button--primary"],"type":"link","text":"","link":{"title":"Start Yelp Ads","url":"https:\/\/biz.yelp.com\/ads\/?utm_medium=y4bweb&utm_source=y4b-home&utm_content=start-advertising-hero-btn&utm_campaign=ad-start-y4bweb&promo=Y4BWHPPHRB300","target":"_blank"},"mobile_alt":""},{"template_location":["s-domain--local-business .m-citation__content"],"type":"text","text":"* Yelp Internal Data 2022. Based on the average number of leads for businesses that bought Yelp Ads versus those that did not between March 2021 and February 2022. Results may vary.\r\n<br\/>\r\n** Get $300 of upfront credit against your purchase of qualifying Yelp products. Charges apply once credit is used. Cannot be combined with other offers. Any unused credit expires 90 days from offer acceptance. Eligible businesses only. Subject to Yelp\u2019s <a href=\"https:\/\/biz.yelp.com\/master_advertising_terms_us\" target=\"_blank\" rel=\"noopener\">Master Advertising Terms<\/a>.","link":null,"mobile_alt":""}]},"specificity":0},"3":{"the_rule":{"is_logged_in":["0","1"],"has_claimed":["1"],"advertiser_status":["0"],"specific_pages":[1178],"global_override":true},"the_changes":{"changes":[{"template_location":[".s-domain--local-business .c-site-header__buttons .c-button--primary"],"type":"link","text":"","link":{"title":"Start advertising","url":"https:\/\/biz.yelp.com\/ads\/?utm_medium=y4bweb&utm_source=cna-personalized-page&utm_content=start-advertising-header-btn&utm_campaign=ad-start-y4bweb&promo=Y4BWSWPHDB300","target":"_blank"},"mobile_alt":""},{"template_location":[".s-domain--local-business .c-navigation-primary__mobile-cta .c-button--primary"],"type":"link","text":"","link":{"title":"Start Yelp Ads","url":"https:\/\/biz.yelp.com\/ads\/?utm_medium=y4bweb&utm_source=cna-personalized-page&utm_content=start-advertising-header-btn&utm_campaign=ad-start-y4bweb&promo=Y4BWSWPHDB300","target":"_blank"},"mobile_alt":""}]},"specificity":5}},"cookie_name":"bui"}; /* ]]> */ </script> <script type="text/javascript" src="https://business.yelp.com/wp-content/plugins/clicky-dynamic-ctas/build/js/production.min.js?ver=1.1.4" id="dynamic-cta-js"></script> </html>

CINXE.COM

Marketing small business owner resources | Yelp for Business