CINXE.COM

<!Doctype html> <html lang='en'> <head> <title>Anti-Sexist Beer Campaigns : Bad $#!T to Good $#!T</title> <link rel='canonical' href='https://www.trendhunter.com/trends/bad-t-to-good-t' /> <meta property='fb:page_id' content='58207373724' /> <meta property='title' content='Anti-Sexist Beer Campaigns Bad $#!T to Good $#!T'/> <meta name='description' content='Bad $#!T to Good $#!T - In honor of International Women’s Day, Miller Lite has announced its latest initiative, Bad $#!T to Good $#!T, which aims to support female h...'/> <meta name='keywords' content='Bad $#!T to Good $#!T, bad-t-to-good-t'/> <meta name='copyright' content='Trend Hunter Inc.'> <meta property='image' content='https://cdn.trendhunterstatic.com/thumbs/500/bad-t-to-good-t.jpeg?auto=webp'/> <link rel='image_src' type='image/jpeg' href='https://cdn.trendhunterstatic.com/thumbs/500/bad-t-to-good-t.jpeg?auto=webp'/> <meta property='og:title' content='Anti-Sexist Beer Campaigns' /> <meta property='og:description' content='Bad $#!T to Good $#!T - In honor of International Women’s Day, Miller Lite has announced its latest initiative, Bad $#!T to Good $#!T, which aims to support female h...'/> <meta property='og:url' content='https://www.trendhunter.com/trends/bad-t-to-good-t'/> <meta property='og:site_name' content='TrendHunter.com'/> <meta property='og:image' content='https://cdn.trendhunterstatic.com/thumbs/500/bad-t-to-good-t.jpeg?auto=webp'/> <meta property='og:type' content='article'/> <link rel='preload' href='https://cdn.trendhunterstatic.com/thumbs/500/bad-t-to-good-t.jpeg?auto=webp' as='image'> <link rel='amphtml' href='https://www.trendhunter.com/amp/trends/bad-t-to-good-t'> <meta name='viewport' content='width=device-width, initial-scale=1.0'> <meta charset='UTF-8'> <link rel="apple-touch-icon" sizes="180x180" href="https://cdn.trendhunterstatic.com/icons/manifest/apple-touch-icon.png"> <link rel="icon" type="image/png" sizes="32x32" href="https://cdn.trendhunterstatic.com/icons/manifest/favicon-32x32.png"> <link rel="icon" type="image/png" sizes="16x16" href="https://cdn.trendhunterstatic.com/icons/manifest/favicon-16x16.png"> <link rel="mask-icon" href="https://cdn.trendhunterstatic.com/icons/manifest/safari-pinned-tab.svg" color="#000000"> <meta name="theme-color" content="#000000"> <link rel="manifest" href="https://www.trendhunter.com/apps/inc/manifest.json"> <meta property='fb:app_id' content='85925738555' /> <meta name='copyright' content='Trend Hunter Inc.'> <link rel='preconnect' href='https://www.trendhunter.com' /><link rel='preconnect' href='https://fonts.gstatic.com' /> <link href='https://fonts.googleapis.com/css2?family=Roboto+Mono&family=Roboto:wght@100;300;400;500;700&family=Material+Icons&display=swap' rel='preload' as='style'> <link href='https://fonts.googleapis.com/css2?family=Roboto+Mono&family=Roboto:wght@100;300;400;500;700&family=Material+Icons&display=swap' rel='stylesheet'> <link href='https://www.trendhunter.com/apps/css/style?s=all&v=17323.4' rel='stylesheet' async type='text/css'> <script type='application/ld+json'> {"@context":"https:\/\/schema.org","@type":"Article","articleBody":"In honor of International Women's Day, Miller Lite has announced its latest initiative, Bad $#!T to Good $#!T, which aims to support female hops farmers and brewers while addressing sexism in the beer industry. Miller Lite has been collecting sexist ads and posters from the beer industry for months and turning them into fertilizer that will be used to grow hops for female brewers. The campaign, which will be supported by comedian and actor Ilana Glazer, aims to help female hops farmers grow over 1,000 pounds of hops that will then be donated to over 200 female brewers to make approximately 330,000 beers. Additionally, Miller Lite will donate over five times the amount it spends on buying back these ads to the Pink Boots Society, including the Canadian chapter, to support women in advancing their careers through brewing education.","datePublished":"2023-03-08T09:52:02Z","headline":"Anti-Sexist Beer Campaigns","publisher":{"@type":"Organization","name":"TREND HUNTER Inc.","url":"https:\/\/www.trendhunter.com","logo":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/Logo2019-400.png"},"dateModified":"2023-03-08T09:52:02Z","mainEntityOfPage":"https:\/\/www.trendhunter.com\/trends\/bad-t-to-good-t"},"author":{"@type":"Person","name":"Grace Mahas","url":"https:\/\/www.trendhunter.com\/Grace.Mahas"},"image":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/thumbs\/500\/bad-t-to-good-t.jpeg?auto=webp","width":800,"height":600}} </script> <style> :root{--btn-hover:#EA2027}; </style> <style> .tha__loginDialog{position:absolute; bottom:50%; transform:translateY(50%);background:rgba(255,255,255,0.7);padding:15px;width:calc(100% - 80px); margin:5px;left:5px;} .tha__loginDialogMessage{font-size:19px;text-align:center; font-weight:bold; margin-bottom:20px;} .tha__loginDialogButtons{text-align:center;} .tha__loginDialogButton{display:inline-block;width:auto;} .tha__loginDialogButton:first-child{margin-right:5px;} .tha__loginDialogButton:last-child{margin-left:5px;} .tha--toplist .tha__loginDialog{position:relative; bottom:0%; transform:none; width:100%; margin:0px; margin-bottom:var(--aspace); border:1px solid black;left:0px;background:white;} .tha--ideablurred .tha__articleInner{display:flex; flex-flow:column;} .tha--ideablurred .tha__gallery {order:0;} /*reverted*/ .tha--ideablurred .gal__mainImage{max-height:40vh; } .th--hasdisplay .tha--trends .tha__title2{text-align:left;} .th--hasdisplay .tha--trends .tha__references{text-align:left;} .tha--news .tha__scoreCont{display:none; } @media(max-width:767px){ .tha__loginDialog{width:calc(100% - 20px);} } </style> </head> <body class='th th--hasdisplay' data-url='/trends/bad-t-to-good-t' data-id='500288'> <header class='th__header thh thh--hasCatMenu thh--needsCatPages th__header--hasdisplay'>  <div class='thh__inner'> <div class='th__container thh__container'> <div class='thh__logoCont thh__logoCont--trendhunter'> <i class='material-icons thh__menuBtn'>menu</i> <a href='https://www.trendhunter.com' ><img alt='Trend Hunter Logo' border=0 width=160 height=40 class='thh__logo' src='https://cdn.trendhunterstatic.com/logos/createthefuture.png'/></a> <i class='material-icons thh__searchTopIcon'>search</i> </div> <div class="thh__display"> <a href="https://www.cleanthesky.com?source=eyJwIjoiaHR0cHM6XC9cL3d3dy50cmVuZGh1bnRlci5jb21cL3RyZW5kc1wvYmFkLXQtdG8tZ29vZC10IiwiYWQiOiJjbGVhbnRoZXNreS1iNy0yIn0%3D"><img class="cts__banner" data-bn="cleanthesky-b7-2" alt="Clean the Sky - Positive Eco Trends & Breakthroughs" src="https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b7-2.png?auto=webp" width=728 height=90 /></a> </div> <div class='thh__navs'> <form class='thh__searchFormMobile' action='https://www.trendhunter.com/results'> <input type='text' class='thh__textInput' name='search' placeholder='Explore a topic'/> </form> <nav class='thh__nav'> <a data-page='content' title='Ideas' href='https://www.trendhunter.com' class='thh__link'>Ideas</a> <a data-page='insights' title='Insights' href='https://www.trendhunter.com/pro' class='thh__link'>Insights</a> <a data-page='innovation' title='Innovation' href='https://www.innovationstrategy.com' class='thh__link'>Innovation</a> <a data-page='advisory' title='Services' href='https://www.trendhunter.com/trendreports' class='thh__link'>Services</a> <a data-page='ai' title='AI' href='https://www.trendhunter.ai' class='thh__link'>AI</a> <a data-page='gpt' title='GPT' href='https://www.trendhunter.ai/gpt' class='thh__link'>GPT</a> <a data-page='tools' title='Dashboard' href='https://www.trendhunter.com/dashboard' class='thh__link'>Dashboard</a> <a data-page='newbook' title='Books' href='https://www.trendhunter.com/best-innovation-books' class='thh__link'>Books</a> <a data-page='keynotes' title='Keynotes' href='https://www.jeremygutsche.com' class='thh__link'>Keynotes</a> <a data-page='masterclasses' title='training' href='https://www.futuristu.com' class='thh__link'>Training</a> <a data-page='events' title='Events' href='https://www.futurefestival.com' class='thh__link'>Events</a> <a data-page='categories' title='Categories' href='https://www.futurefestival.com' class='thh__link thh__link--mobileonly'>Categories</a> </nav> <div class='thh__nav2'> <a data-page='about' title='About    ' href='https://www.trendhunter.com/about-trend-hunter' class='thh__link thh__link--about'>About    </a> <a data-page='profile' title= 'Log in' href='https://www.trendhunter.com/login' class='thh__link thh__link--login'>Log in</a> <i class='material-icons thh__searchIcon thh__icon' data-page='search'>search</i> <i class='material-icons thh__emailIcon thh__icon' data-page='email'>share</i> </div> </div> </div> <div class='thh__pages'> <div data-page='content' class='thh__page'> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com'>Ideas</a> <div class='thh__itemDesc'>Explore the world's #1 largest database of ideas and innovations, with 478,618 inspiring examples.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendreports.com'>Trend Reports</a> <div class='thh__itemDesc'>Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/newsletter'>Newsletter</a> <div class='thh__itemDesc'>Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/megatrends'>How to Hunt</a> <div class='thh__itemDesc'>Learn more about how to hunt megatrends, ideas, patterns and opportunity.</div> </div> </div> </div> <div data-page='insights' class='thh__page'> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/pro'>Consumer Insights</a> <div class='thh__itemDesc'>Uncover major shifts and emerging opportunities with our exclusive PRO research.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendreports.com'>Trend Reports</a> <div class='thh__itemDesc'>Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/newsletter'>Newsletter</a> <div class='thh__itemDesc'>Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/megatrends'>How to Hunt</a> <div class='thh__itemDesc'>Learn more about how to hunt megatrends, ideas, patterns and opportunity.</div> </div> </div> </div> <div data-page='advisory' class='thh__page'> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/trendreports'>Advisory & Services</a> <div class='thh__itemDesc'>Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendreports.com'>Trend Reports</a> <div class='thh__itemDesc'>Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/plans'>Plans</a> <div class='thh__itemDesc'>Get started today with a free consultation, our self-serve tools, or a dedicated program.</div> </div> </div> </div> <div data-page='innovation' class='thh__page'> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.innovationstrategy.com'>Articles & Magazine</a> <div class='thh__itemDesc'>Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.innovationstrategy.com/awards'>Innovation Awards</a> <div class='thh__itemDesc'>Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/trendreports'>Advisory & Services</a> <div class='thh__itemDesc'>Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.innovationassessment.com'>Innovation Assessment</a> <div class='thh__itemDesc'>Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.futuristu.com'>FuturistU</a> <div class='thh__itemDesc'>Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/best-innovation-books'>Innovation Books</a> <div class='thh__itemDesc'>Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.</div> </div> </div> </div> <div data-page='keynotes' class='thh__page'> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.jeremygutsche.com'>Jeremy Gutsche</a> <div class='thh__itemDesc'>Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/best-innovation-keynote-speakers'>Our Team of Speakers & Virtual Presenters</a> <div class='thh__itemDesc'>Inspire your group with our most popular speakers on innovation, trends, change and futurism.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.futurefestival.com/custom-training'>Custom Training & Events</a> <div class='thh__itemDesc'>Bring the Future Festival experience directly to your team or co-hosted custom event.</div> </div> </div> </div> <div data-page='masterclasses' class='thh__page'> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.futuristu.com/custom-innovation-masterclass'>Custom Masterclasses</a> <div class='thh__itemDesc'>Join the world's leading brands who leverage our custom programs to accelerate innovation.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.futuristu.com/future-festival-masterclass'>FuturistU 5-Day Program </a> <div class='thh__itemDesc'>Become a Futurist with our immersive 5-Day program at Future Festival World Summit.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.futuristu.com/elearning'>Online eLearning</a> <div class='thh__itemDesc'>Learn the fundamentals of futurism and trends with 100+ online courses about innovation.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/megatrends'>How to Hunt</a> <div class='thh__itemDesc'>Learn more about how to hunt megatrends, ideas, patterns and opportunity.</div> </div> </div> </div> <div data-page='about' class='thh__page'> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/contact'>Contact</a> <div class='thh__itemDesc'>Get in touch to learn more, ask a question or submit a tip.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/about-trend-hunter'>About Us</a> <div class='thh__itemDesc'>Learn more about Trend Hunter and how we accelerate innovation.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/social'>Follow-Us</a> <div class='thh__itemDesc'>Join our 3,500,000 social media followers, on the cutting edge.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/megatrends'>How to Hunt</a> <div class='thh__itemDesc'>Learn more about how to hunt megatrends, ideas, patterns and opportunity.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/faq'>FAQ</a> <div class='thh__itemDesc'>Get answers to common questions about Trend Hunter.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/community'>Community</a> <div class='thh__itemDesc'>Stay on the cutting-edge with the help of the Trend Hunter community.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/team'>Team</a> <div class='thh__itemDesc'>Meet the team trusted by hundreds of leading businesses worldwide.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/jobs'>Jobs</a> <div class='thh__itemDesc'>Find opportunities to accelerate your career with the #1 Trend Firm.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/news'>News</a> <div class='thh__itemDesc'>Catch up on noteworthy Trend Hunter news and media mentions.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/join'>Join</a> <div class='thh__itemDesc'>Build a portfolio and put your trend-spotting abilities to the test.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/advertise'>Advertising</a> <div class='thh__itemDesc'>Supercharge your marketing by partnering with Trend Hunter.</div> </div> </div> </div> <div data-page='profile' class='thh__page'> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/portfolio'>Portfolio</a> <div class='thh__itemDesc'>Visit your public portfolio and browse your past articles.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/submit'>Add a Trend</a> <div class='thh__itemDesc'>Write up an article and showcase your trend-spotting skills.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/mytrends'>My Trends</a> <div class='thh__itemDesc'>Edit your articles and see how they stack up on the leaderboards.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.trendhunter.com/settings'>Settings</a> <div class='thh__itemDesc'>Edit your profile, connect your social media accounts, and more.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl thh__itemLbl--login' href='https://www.trendhunter.com/redirectlogin'>Login</a> <div class='thh__itemDesc'>Add a trend, customize your dashboard, or track topics.</div> </div> </div> </div> <div data-page='events' class='thh__page'> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.futurefestival.com'>Future Festival<br/> Innovation Events</a> <div class='thh__itemDesc'>Join the world's top innovators at our in person events.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/innovation-webinars'>Free Webinars</a> <div class='thh__itemDesc'>Learn to innovate through chaos, navigate the new normal and maintain work culture from home.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.futurefestival.com/custom-training'>Custom Training & Events</a> <div class='thh__itemDesc'>Bring the Future Festival experience directly to your team or co-hosted custom event.</div> </div> </div> </div> <div data-page='categories' class='thh__page'> <div class='th__container'> <div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/'>All</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/ai'>AI</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/tech'>Tech</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/lifestyle'>Life</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/popculture'>Culture</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/artdesign'>Design</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/marketing'>Ads</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/business'>Business</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/eco'>Eco</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/socialgood'>Good</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/luxury'>Luxury</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/fashion'>Fashion</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/unique'>Bizarre</a> </div><div class='thh__itemLine'> <a class='thh__itemLbl' href='https://www.trendhunter.com/keynotetrends'>Keynotes</a> </div> </div> </div> <div data-page='search' class='thh__page'> <div class='th__container'> <div class='thh__searchMsg'>Search our database of 478,618 cutting edge ideas.</div> <form class='thh__searchForm' action='https://www.trendhunter.com/results'> <input type='text' name='search' class='thh__textInput' placeholder='Explore a topic'/> <button type='submit' class='th__btn th__btn--wonb'>SEARCH</button> </form> <div class='thh__searchTags'></div> </div> </div> <div data-page='email' class='thh__page thh__page--newsletter'> <div class='th__container'> <div class='thh__newsletterMsg'>Join 104,870 entrepreneurs, innovators and CEOs who rely on our weekly trend report to stay ahead of the crowd.<br/>You'll get special access to premium content and trend research that cannot be found anywhere else.</div> <a class='thh__newsletterLink' href='https://www.trendhunter.com/newsletter'>View last week's newsletter</a> <form class='thh__newsletterSignup' action='https://www.trendhunter.com/newsletter' target='_blank' method='post'> <input style='display:none;' type='text' name='email' class='thh__textInput' placeholder='Your Email'/> <button type='submit' class='th__btn th__btn--wonb'>SUBSCRIBE NOW</button> </form> <div class='thh__socialMessage'>Follow Trend Hunter</div> <div class='thh__social'> <a class='thh__socialItem thh__socialItem--facebook' target='_blank' href='https://www.facebook.com/trendhunter' rel='me noopener noreferrer' ></a> <a class='thh__socialItem thh__socialItem--twitter' target='_blank' href='https://www.twitter.com/trendhunter' rel='me noopener noreferrer'></a> <a class='thh__socialItem thh__socialItem--youtube' target='_blank' href='https://www.youtube.com/trendhunter' rel='me noopener noreferrer'></a> <a class='thh__socialItem thh__socialItem--linkedin' target='_blank' href='https://www.linkedin.com/company/trend-hunter/' rel='me noopener noreferrer'></a> <a class='thh__socialItem thh__socialItem--instagram' target='_blank' rel='me noopener noreferrer' href='https://instagram.com/trend_hunter'></a> <a class='thh__socialItem thh__socialItem--pinterest' target='_blank' rel='me noopener noreferrer' href='https://pinterest.com/trendhunter/'></a> <a class='thh__socialItem thh__socialItem--tiktok' target='_blank' rel='me noopener noreferrer' href='https://www.tiktok.com/@trend_hunter'></a> </div> </div> </div> </div> <div class='thh__catNav'> <div class='th__container thh__catNavInner'> <a title='All' data-cat='all' class=' thh__catLink' href='https://www.trendhunter.com/'>All</a><a title='AI' data-cat='ai' class=' thh__catLink' href='https://www.trendhunter.com/ai'>AI</a><a title='Tech' data-cat='tech' class=' thh__catLink' href='https://www.trendhunter.com/tech'>Tech</a><a title='Life' data-cat='lifestyle' class=' thh__catLink' href='https://www.trendhunter.com/lifestyle'>Life</a><a title='Culture' data-cat='popculture' class=' thh__catLink' href='https://www.trendhunter.com/popculture'>Culture</a><a title='Design' data-cat='artdesign' class=' thh__catLink' href='https://www.trendhunter.com/artdesign'>Design</a><a title='Ads' data-cat='marketing' class=' thh__catLink' href='https://www.trendhunter.com/marketing'>Ads</a><a title='Business' data-cat='business' class=' thh__catLink' href='https://www.trendhunter.com/business'>Business</a><a title='Eco' data-cat='eco' class=' thh__catLink' href='https://www.trendhunter.com/eco'>Eco</a><a title='Good' data-cat='socialgood' class=' thh__catLink' href='https://www.trendhunter.com/socialgood'>Good</a><a title='Luxury' data-cat='luxury' class=' thh__catLink' href='https://www.trendhunter.com/luxury'>Luxury</a><a title='Fashion' data-cat='fashion' class=' thh__catLink' href='https://www.trendhunter.com/fashion'>Fashion</a><a title='Bizarre' data-cat='unique' class=' thh__catLink' href='https://www.trendhunter.com/unique'>Bizarre</a><a title='Keynotes' data-cat='keynotetrends' class=' thh__catLink' href='https://www.keynotespeak.com'>Keynotes</a> <a title='DASHBOARD' class='thh__catLink thh__catLink--mobile' href='https://www.trendhunter.com/dashboard'>DASHBOARD</a> <a title='RESEARCH' class='thh__catLink thh__catLink--mobile' href='https://www.trendhunter.com/trendreports'>RESEARCH</a> <a title='KEYNOTES' class='thh__catLink thh__catLink--mobile' href='https://www.jeremygutsche.com'>KEYNOTES</a> <a title='EVENTS' class='thh__catLink thh__catLink--mobile' href='https://www.futurefestival.com'>EVENTS</a> </div> </div> </div><div class='thh__fixedSpacer'></div><div class='thh__shadowCover'></div> </header> <div class='tha__outer'> <div class='th__article th__container tha tha--idea tha--trends ' data-eid='500288' data-cid='20' data-relorder='[500288,424280,494085,459187,475132,463072,441897,503834,502653,499371]' > <div class='tha__inner'> <div class='tha__top'> <h1 class='tha__title1'>Anti-Sexist Beer Campaigns</h1> <div class='tha__tg' > <div class='tha__tgSec tha__tgSec--left' data-btn='tgback'> <div class='tha__tgSecLbl'> Previous<br/>Set of<br/>Related<br/>Ideas </div><button type='button' class='tha__btn tha__btn--tg tha__btn--square' ><i class='material-icons'>arrow_back</i></button> </div> <div class='tha__tgArticles'><div class='tha__tgArticlesInner'><a class='tha__tgLink tha__tgLink--campaign' data-is='468' data-pc='1' data-rrcampaignid='51' data-id='1' href="javascript:THFormUserLoad();"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='FREE 2025 Trend Report' src='https://cdn.trendhunterstatic.com/trendreport/2025-Trend-Report-Ad_TitleOnly.png' /> </div><div class='tha__tgTitle'>FREE 2025 Trend Report</div> </a><a class='tha__tgLink ' data-is='468' data-pc='1' data-id='424280' href="/trends/loud-and-clear-tart-stout"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Female-Celebrating Beer Ads' src='https://cdn.trendhunterstatic.com/phpthumbnails/424/424280/424280_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Female-Celebrating Beer Ads</div> </a><a class='tha__tgLink ' data-is='468' data-pc='6' data-id='494085' href="/trends/beaver-water"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Hilarious Female-Supporting Beer Ads' src='https://cdn.trendhunterstatic.com/phpthumbnails/494/494085/494085_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Hilarious Female-Supporting Beer Ads</div> </a><a class='tha__tgLink ' data-is='468' data-pc='1' data-id='459187' href="/trends/gender-equality-in-sports"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Beer-Backed Sports Equality Ads' src='https://cdn.trendhunterstatic.com/phpthumbnails/459/459187/459187_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Beer-Backed Sports Equality Ads</div> </a><a class='tha__tgLink ' data-is='468' data-pc='1' data-id='475132' href="/trends/taste-of-miller-lite"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Limited-Edition Beer Drops' src='https://cdn.trendhunterstatic.com/phpthumbnails/475/475132/475132_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Limited-Edition Beer Drops</div> </a></div></div> <div class='tha__tgSec tha__tgSec--right' data-btn='tgforward'> <div class='tha__tgSecLbl'> Next<br/>Set of<br/>Related<br/>Ideas </div><button type='button' class='tha__btn tha__btn--tg tha__btn--square' ><i class='material-icons'>arrow_forward</i></button> </div> </div> <article class='tha__articleCont'> <div class='tha__articleInner'> <div class='tha__video tha__video--youtube'> <iframe id='th-youtube-iframe' wmode='transparent' width='460' height='290' src='https://www.youtube.com/embed/_NtBQWZqaHo?wmode=opaque&enablejsapi=1&showinfo=0' style='border:none;' allowfullscreen></iframe> </div> <div class='tha__articleBody'> <a href='https://www.cleanthesky.com?source=eyJwIjoiaHR0cHM6XC9cL3d3dy50cmVuZGh1bnRlci5jb21cL3RyZW5kc1wvYmFkLXQtdG8tZ29vZC10IiwiYWQiOiJjbGVhbnRoZXNreS1iMy0yIn0%3D' class='tha__bb cts__banner' data-bn='cleanthesky-b3-2' style='width:300px; height:300px; float:right; margin:0px 0px 20px 20px;'><img alt='Clean the Sky - Positive Eco Trends & Breakthroughs' src='https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b3-2.png?auto=webp' width=300 height=300 /></a> <h2 class='tha__title2'>Miller Lite Launches ‘Bad $#!T to Good $#!T’ Ahead of Women’s Day</h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='/Grace.Mahas'>Grace Mahas</a> — March 8, 2023 — <a class='tha__bcLink tha__bcLink--category' href='/marketing'>Marketing</a></div><div class='tha__referenceLinks'> References: <a target='_blank' href='https://www.youtube.com/watch?v=_NtBQWZqaHo&embeds_euri=https%3A%2F%2Fmail.google.com%2F&embeds_origin=https%3A%2F%2Fmail.google.com&source_ve_path=MjM4NTE&feature=emb_title' class='tha__referenceLink' rel='nofollow noreferrer'>youtube</a></div></div><div class='tha__social'> <a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open("https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbad-t-to-good-t","_blank");' rel='nofollow' href='javascript:void(0);' >Share on Facebook</a> <a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open("https://twitter.com/intent/tweet?text=Anti-Sexist+Beer+Campaigns+-+Miller+Lite+Launches+%E2%80%98Bad+%24%23%21T+to+Good+%24%23%21T%E2%80%99+Ahead+of+Women%E2%80%99s+Day&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbad-t-to-good-t","_blank");' href='javascript:void(0);'>Share on Twitter</a> <a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open("https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbad-t-to-good-t&title=Anti-Sexist+Beer+Campaigns+-+Miller+Lite+Launches+%E2%80%98Bad+%24%23%21T+to+Good+%24%23%21T%E2%80%99+Ahead+of+Women%E2%80%99s+Day","_blank");' href='javascript:void(0);'>Share on LinkedIn</a> <a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open("https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbad-t-to-good-t&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F500%2Fbad-t-to-good-t.jpeg%3Fauto%3Dwebp&description=Anti-Sexist+Beer+Campaigns+-+Miller+Lite+Launches+%E2%80%98Bad+%24%23%21T+to+Good+%24%23%21T%E2%80%99+Ahead+of+Women%E2%80%99s+Day","_blank");' href='javascript:void(0);'>Share on Pinterest</a> </div><div class='tha__articleText tha__articleText--hasAt'>In honor of International Women's Day, Miller Lite has announced its latest initiative, Bad $#!T to Good $#!T, which aims to support female hops farmers and brewers while addressing sexism in the beer industry. Miller Lite has been collecting sexist ads and posters from the beer industry for months and turning them into fertilizer that will be used to grow hops for female brewers. <br /> <br /> The campaign, which will be supported by comedian and actor Ilana Glazer, aims to help female hops farmers grow over 1,000 pounds of hops that will then be donated to over 200 female brewers to make approximately 330,000 beers. Additionally, Miller Lite will donate over five times the amount it spends on buying back these ads to the Pink Boots Society, including the Canadian chapter, to support women in advancing their careers through brewing education.</div><div class='tpt__aSecCont'><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Trend Themes</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Female Empowerment in Beer Industry - </b>Miller Lite's initiative of Bad $#!T to Good $#!T supports female hops farmers and brewers, and helps to address sexism in the beer industry.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Sustainability in Beer Production - </b>Miller Lite's initiative of turning sexist ads from the beer industry into fertilizer for hop farming promotes a more sustainable approach to beer production.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Social Responsibility in Advertising - </b>Miller Lite's campaign encourages the beer industry to be more socially responsible in its advertising and messaging.</div> </div></div> </div><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Industry Implications</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beer Industry - </b>Miller Lite's campaign addresses sexism in the beer industry while simultaneously promoting sustainability and social responsibility.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Agriculture Industry - </b>Miller Lite's initiative of supporting female hops farmers can help to promote gender equality and diversity in the agriculture industry.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Advertising Industry - </b>Miller Lite's campaign highlights the importance of socially responsible advertising and can inspire change in the advertising industry.</div> </div></div> </div></div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>6.2</div><div class='tha__scoreLbl'>Score</div></div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:83%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:17%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:68%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:32%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:34%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:66%'></div></div></div></div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'></span><span class='demo__male demo__genderBox'></span><span class='demo__male demo__genderBox'></span><span class='demo__male demo__genderBox'></span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'></span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'></span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'></span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'></span></div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'></span><span class='demo__ageBox demo__child'></span><span class='demo__ageBox demo__kid'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'></span><span class='demo__ageBox demo__senior'></span></div></div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '></div></div></div></div></div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='500288'>VIEW MORE STATS <i class='material-icons'>expand_more</i></button></a><a class='tha__articleBtn' href='https://www.trendhunter.com/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT</button></a><a class='tha__articleBtn' href='https://www.trendhunter.com/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY</button></a></div><div class='tha__advancedStats tas'></div> </div> </div> <div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:62%;'></div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:38%;'></div></div> </article> <aside class='tha__asideCont'> <a href='https://www.trendhunter.com/megatrends' class='tha__sbb tha__sbb--tr' > Learn to Hunt Ideas <div class='tha__sbbImg thai thai--bg' style='background-image:url("https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg");' data-src='https://cdn.trendhunterstatic.com/i/2023/learn-to-hunt-ideas-and-trends2.png?auto=webp'></div> </a> <div class="sbb2 sbb2--display"> <div class="sbb2__display"> <a href="https://www.cleanthesky.com?source=eyJwIjoiaHR0cHM6XC9cL3d3dy50cmVuZGh1bnRlci5jb21cL3RyZW5kc1wvYmFkLXQtdG8tZ29vZC10IiwiYWQiOiJjbGVhbnRoZXNreS1iMzYtMTAifQ%3D%3D"><img class="cts__banner" data-bn="cleanthesky-b36-10" alt="Clean the Sky - Positive Eco Trends & Breakthroughs" src="https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b36-10.png?auto=webp" width=300 height=600 /></a> </div> </div> </aside> </div> <div class='tha__bottom'> <div class='tha__relPage' data-page='0'><a data-is='230c' data-id='463072' data-pc='1' href='/trends/beers-and-queer-history' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Inclusive Beer Brand Guides' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/463/463072/463072_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Inclusive Beer Brand Guides</div> <div class='thar__title2'>Miller Lite Celebrates LGBTQ+ History Month With New Initiative</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:47%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:53%'></div> </div> </a><a data-is='230c' data-id='441897' data-pc='1' href='/trends/6-for-6pack' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><i class='thm__trendVideo material-icons'>play_circle_filled</i><img width=468 height=150 class='thar__img' alt='Farmer-Supporting Beer Ads' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/441/441897/441897_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Farmer-Supporting Beer Ads</div> <div class='thar__title2'>Michelob ULTRA's 6 for 6-Pack Campaign Impacts Organic Farmland</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:44%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:56%'></div> </div> </a><a data-is='230c' data-id='503834' data-pc='1' href='/trends/kolschstyle-beer' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Defiant Women-Celebrating Beers' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/503/503834/503834_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Defiant Women-Celebrating Beers</div> <div class='thar__title2'>The 'Miss Defy' Kolsch-Style Beer is Part Lager & Part Ale</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:29%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:71%'></div> </div> </a><a data-is='230c' data-id='502653' data-pc='3' href='/trends/american-pale-ale' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Women-Supporting Ales' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/502/502653/502653_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Women-Supporting Ales</div> <div class='thar__title2'>This American Pale Ale Supports Women In the Alcoholic Beverage Industry</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:20%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:80%'></div> </div> </a><a data-is='230c' data-id='499371' data-pc='1' href='/trends/miller-lite-and-j-balvin' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Social Good Beer Initiatives' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/499/499371/499371_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Social Good Beer Initiatives</div> <div class='thar__title2'>Miller Lite and J Balvin Team Up to Give Back to Latino Communities</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:39%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:61%'></div> </div> </a><a data-rel='["414595","433993","442991","469825","473104","484118","490522","500200","505006","506011"]' data-is='230c' data-id='516747' data-pc='10' href='/slideshow/juice-cocktails' class='tha__relArticle thar thar--five thar--toplist'> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='15 Hard Juice Cocktails' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/516/516747/516747_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>15 Hard Juice Cocktails</div> <div class='thar__title2'>From Tangy Orange Hard Seltzers to Farm-to-Can Cocktails</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:61%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:39%'></div> </div> </a><a data-rel='["443639","454447","469825","470257","478251","490272","497105","499796","500200","505883"]' data-is='230c' data-id='514764' data-pc='10' href='/slideshow/boozy-kidult-beverages' class='tha__relArticle thar thar--five thar--toplist'> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='12 Boozy Kidult Beverages' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/514/514764/514764_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>12 Boozy Kidult Beverages</div> <div class='thar__title2'>From Tangy Orange Hard Seltzers to Premium Spiked Lemonades</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:70%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:30%'></div> </div> </a><a data-rel='["499504","499507","499538","499560","499664","499670","499704","499722","499723","499730"]' data-is='230c' data-id='501850' data-pc='10' href='/slideshow/april-2023-beverage' class='tha__relArticle thar thar--five thar--toplist'> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Top 100 Beverage Trends in April' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/501/501850/501850_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Top 100 Beverage Trends in April</div> <div class='thar__title2'>From Chili Lime Beers to Canned Post-Activity Drinks</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:77%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:23%'></div> </div> </a><a data-rel='["500212","500283","500288","500318","500324","500335","500370","500440","500447","500473"]' data-is='230c' data-id='502612' data-pc='10' href='/slideshow/april-2023-marketing' class='tha__relArticle thar thar--five thar--toplist'> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Top 100 Marketing Trends in April' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/502/502612/502612_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Top 100 Marketing Trends in April</div> <div class='thar__title2'>From Comedian-Backed Razor Campaigns to Anti-Sexist Beer Ads</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:78%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:22%'></div> </div> </a><a data-rel='["499510","499511","499513","499515","499520","499521","499568","499635","499654","499662"]' data-is='230c' data-id='501662' data-pc='10' href='/slideshow/april-2023-cosmetics' class='tha__relArticle thar thar--five thar--toplist'> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Top 100 Cosmetics Trends in April' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/501/501662/501662_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Top 100 Cosmetics Trends in April</div> <div class='thar__title2'>From Upcycled Fruit Skincare to Undetectable Body Sunscreens</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:78%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:22%'></div> </div> </a></div> </div> <button class='tha__btn tha__btn--more' data-btn='more' type='button'>VIEW MORE RELATED</button> <div class='tha__moreLoader'><div class='tha__moreLoaderInner tha__loadCircle'></div></div> </div> <script id='tha__relData' type='application/json'>[]</script> </div> </div> <footer class='thf' data-sv='Web 3 through Edgecast'> <div class='th__container'> <div class='thf__cont'> <div class='thf__links'> <a href='https://www.trendhunter.com/about-trend-hunter'>About Us & Contact</a>     <a href='https://www.jeremygutsche.com'>Innovation Keynote Speaker</a>     <a href='https://www.futurefestival.com'>Best Innovation Conference</a>     <a href='https://www.trendhunter.com/trendreports'>Custom Trend Reports</a> </div> <div class='thf__copyright'> <a href='https://www.trendhunter.com/'>Trends</a> Ⓒ 2024 <span itemprop='publisher' itemscope itemtype='https://schema.org/Organization'> <span itemprop='name'>TREND HUNTER Inc.</span> </span>     <a href='https://www.trendhunter.com/terms'>Terms of Use, Copyright Info & Privacy Policy</a> </div> </div> </div> </footer> <script> </script>   <script src="https://ajax.googleapis.com/ajax/libs/jquery/3.6.0/jquery.min.js" ></script>  <script src='https://www.trendhunter.com/apps/js/kite-header.js?v=17323.4' defer async></script> <script src='https://www.trendhunter.com/apps/redesign/ksite.js?v=17323.4' defer async></script> <script defer fetchpriority='low' type='text/javascript' async src='https://www.googletagmanager.com/gtm.js?id=GTM-NTQ3SGG'></script> <script type='text/javascript'> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('set','linker',{'domains':['trendreports.com','trendhunter.com','futurefestival.com','betterandfaster.com','exploitingchaos.com','jeremygutsche.com','keynotes.org','socialbusiness.org','trendhunter.ai','createthefuturebook.com','innovationassessment.com','innovationstrategy.com','keynotespeak.com','futuristu.com','pollfast.com','cleanthesky.com']}); gtag('config', 'AW-1068445809',{'allow_enhanced_conversions':true}); gtag('config', 'G-QB9B65FF8H'); </script> <script type='text/javascript'> // Pardot Website Tracking Campaign piAId = '788783'; piCId = 1244; piHostname = 'pi.pardot.com'; (function() { function async_load(){ var s = document.createElement('script'); s.type = 'text/javascript'; s.src = ('https:' == document.location.protocol ? 'https://pi' : 'http://cdn') + '.pardot.com/pd.js'; var c = document.getElementsByTagName('script')[0]; c.parentNode.insertBefore(s, c); } if(window.attachEvent) { window.attachEvent('onload', async_load); } else { window.addEventListener('load', async_load, false); } })(); </script> </body> </html>