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w-dropdown-toggle"><div class="nav-drop_icon w-icon-dropdown-toggle"></div><div>Products</div></div><nav class="nav-drop_list w-dropdown-list"><a href="/products/competitive-intelligence" class="nav-drop_link w-dropdown-link">Competitive intelligence</a><a href="/products/media-planning" class="nav-drop_link w-dropdown-link">Media planning</a><a href="/products/ad-verification" class="nav-drop_link w-dropdown-link">Ad verification</a><div class="nav-drop-nonlink">Measurement</div><a href="/products/pixel-based-attribution" class="nav-drop_link sublink w-dropdown-link"><span class="dotgrey">•</span> Pixel-based attribution</a><a href="/products/pod-to-pod-attribution" class="nav-drop_link sublink w-dropdown-link"><span class="dotgrey">•</span> Pod-to-pod attribution</a><a href="/products/listenlinks" class="nav-drop_link sublink w-dropdown-link"><span class="dotgrey">•</span> ListenLinks</a><a href="/book-a-demo" class="nav-drop_link w-dropdown-link">Brand safety</a><a href="/products/content-acquisition" class="nav-drop_link w-dropdown-link">Content acquisition</a><div class="nav-drop-nonlink">International</div><a href="/products/international/us-spanish" class="nav-drop_link sublink w-dropdown-link"><span class="dotgrey">•</span> USA-Spanish</a><a href="/products/international/canada" class="nav-drop_link sublink w-dropdown-link"><span class="dotgrey">•</span> Canada</a><a href="/products/international/united-kingdom" aria-current="page" class="nav-drop_link sublink w-dropdown-link w--current"><span class="dotgrey">•</span> UK</a><a href="/products/international/ireland" class="nav-drop_link sublink w-dropdown-link"><span class="dotgrey">•</span> Ireland</a><a href="/products/international/germany" class="nav-drop_link sublink w-dropdown-link"><span class="dotgrey">•</span> Germany</a><a href="/products/international/australia" class="nav-drop_link sublink w-dropdown-link"><span class="dotgrey">•</span> Australia</a></nav></div><div 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href="/research/webinar-monthly-market-update" class="nav-drop_link w-dropdown-link">Monthly spend webinar</a><a href="/research/quarterly-benchmark-report" class="nav-drop_link w-dropdown-link">Quarterly benchmark report</a><a href="/research/news-insights" class="nav-drop_link w-dropdown-link">News & insights</a></nav></div><a href="https://app.magellan.ai/" class="nav-link btn btn-sm btn-secondary btn-light margin-right-12px w-nav-link">Client sign-in</a><a href="/book-a-demo" class="nav-link btn btn-sm w-nav-link">Book a demo</a></aside><div class="nav-btn w-nav-button"><div class="nav-bar top"></div><div class="nav-bar middle"></div><div class="nav-bar bottom"></div></div></nav><div class="nav-overlay"></div></div></section><section class="section-headerwave"><div class="w-layout-blockcontainer container-wide w-container"><div class="header-titled international"><div class="flag-container"><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/658b401248a980555844a892_flag_uk.svg" loading="lazy" alt="flag of united kingdom" class="image-7"/></div><h1 class="heading-page text-white text-center">United Kingdom</h1></div><div class="bottom-wave header"><div class="svg-bottomwave gradientbluprerich"><div class="svg-embed w-embed"><svg version="1.1" width="100%" height="100%" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 903.2 31" style="enable-background:new 0 0 903.2 31;" xml:space="preserve" preserveAspectRatio="none"> <path shape-rendering="geometricPrecision" fill="none" d="M529.8,6C339.6,6,347.6,29.3,157.4,29.3c-67.2,0-112.1-4-157.4-9.2v11h903.2v-6.8C753,20.2,702.5,6,529.8,6z"/> <path shape-rendering="geometricPrecision" fill="CurrentColor" d="M560.4,2C721,2,777.3,13.3,903.2,18V0H0v11.3c54.7,6.2,103.6,12.8,183.3,12.8C375.9,24.1,367.8,2,560.4,2z"/> <path shape-rendering="geometricPrecision" fill="#FCD2FA" d="M560.4,1C367.8,1,375.9,23.1,183.3,23.1C103.6,23.1,54.7,16.6,0,10.3v1v9v1c45.3,4.6,90.3,8.8,157.4,8.8 C347.6,30.1,339.6,8,529.8,8C702.5,8,753,21.4,903.2,25.1v-1V18v-1C777.3,12.3,721,1,560.4,1z"/> </svg></div></div></div><div class="thumbwave-container"><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/65ce5c8d26d4677d15629914_product_intl-wave-UK.png" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/6585a13d3401439b60980487/65ce5c8d26d4677d15629914_product_intl-wave-UK-p-500.png 500w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/65ce5c8d26d4677d15629914_product_intl-wave-UK-p-800.png 800w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/65ce5c8d26d4677d15629914_product_intl-wave-UK-p-1080.png 1080w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/65ce5c8d26d4677d15629914_product_intl-wave-UK-p-1600.png 1600w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/65ce5c8d26d4677d15629914_product_intl-wave-UK.png 2040w" alt="Thumbnails of several UK podcasts, arranged in a wave" class="head-thumbwave"/></div></div></section><section><div class="w-layout-blockcontainer container-standard margin-top-48 w-container"><h2 class="section-heading callout">Intelligence and analytics for ads on <span class="hdr-highlight">UK podcasts</span>.</h2><a href="#" class="btn w-button">Book a demo</a></div></section><div id="prospecting" class="anchor-stop"></div><section><div class="w-layout-blockcontainer container-prodfeat w-container"><h3 class="margin-bottom-0">Prospecting</h3><h5 class="product-subheadline">Track activity of brands running on podcasts downloaded in the UK</h5><div id="w-node-_9c1dfc75-ed71-e6b8-eddc-183e8c48df13-acdecb45" class="w-layout-layout product-bulletstack margin-top-12 wf-layout-layout"><div id="w-node-c28e2483-31e7-d73e-f3c9-d7fcb5179a44-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-bluelt"></div><p class="feat-bullet-copy">Filter advertisers by ad type preference, campaign approach, campaign dates, and more.</p></div><div id="w-node-e89b2821-25a9-e137-955f-441c782f211e-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-bluelt"></div><p class="feat-bullet-copy">As a publisher, tailor your sales outreach to prospects already spending on podcast advertising.</p></div><div id="w-node-e8cd9917-ab01-49c4-1e63-cd99627daaab-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-bluelt"></div><p class="feat-bullet-copy">Our ad player displays full, searchable transcripts and visualizes placements within a show's timeline.</p></div></div></div><div class="w-layout-blockcontainer container-wide w-container"><div class="bleed-feat w-clearfix"><div data-w-id="244bded7-b553-eae5-c673-8acd68346e2b" class="bleed-series bright bg-bluelt"><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f17203a90cc3d35f7d0e_w%20adv%20uk.png" loading="lazy" sizes="(max-width: 479px) 97vw, (max-width: 991px) 98vw, 86vw" srcset="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f17203a90cc3d35f7d0e_w%20adv%20uk-p-500.png 500w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f17203a90cc3d35f7d0e_w%20adv%20uk-p-800.png 800w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f17203a90cc3d35f7d0e_w%20adv%20uk-p-1080.png 1080w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f17203a90cc3d35f7d0e_w%20adv%20uk-p-1600.png 1600w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f17203a90cc3d35f7d0e_w%20adv%20uk.png 2880w" alt="Sample screenshot of Magellan AI UK dashboard, advertiser summary" class="prodimg-full"/><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/667a01db012b7319098001a1_w%20spend%20uk.png" loading="lazy" height="" alt="Sample screenshot of ad spend summary, Magellan AI UK " sizes="(max-width: 991px) 100vw, 42vw" srcset="https://cdn.prod.website-files.com/6585a13d3401439b60980487/667a01db012b7319098001a1_w%20spend%20uk-p-500.png 500w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/667a01db012b7319098001a1_w%20spend%20uk-p-800.png 800w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/667a01db012b7319098001a1_w%20spend%20uk.png 1416w" class="prodimg-full hidetablet"/><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f1721dc49f6448d92aaa_w%20audio%20uk.png" loading="lazy" height="" alt="Sample screenshot of Magellan AI UK dashboard, audio playback view" sizes="(max-width: 991px) 100vw, 42vw" srcset="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f1721dc49f6448d92aaa_w%20audio%20uk-p-500.png 500w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f1721dc49f6448d92aaa_w%20audio%20uk.png 1416w" class="prodimg-full hidetablet"/></div></div></div></section><div id="podcast-analysis" class="anchor-stop"></div><section><div class="w-layout-blockcontainer container-prodfeat w-container"><h3 class="margin-bottom-0">Podcast analysis</h3><h5 class="product-subheadline">A comprehensive breakdown of every major podcast</h5><div id="w-node-db60fb62-7119-67e1-2507-acb0b6db6d0f-acdecb45" class="w-layout-layout product-bulletstack margin-top-12 wf-layout-layout"><div id="w-node-db60fb62-7119-67e1-2507-acb0b6db6d10-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-purp"></div><p class="feat-bullet-copy">Get a snapshot of the ad industry, position, and frequency makeup for any UK podcast.</p></div><div id="w-node-db60fb62-7119-67e1-2507-acb0b6db6d14-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-purp"></div><p class="feat-bullet-copy">Review stats, including whether the podcast offers host-read ads and the percentage of direct response vs. brand advertisers.</p></div><div id="w-node-db60fb62-7119-67e1-2507-acb0b6db6d18-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-purp"></div><p class="feat-bullet-copy">See which podcasts an advertiser sticks with, and which they drop after a short test.</p></div></div></div><div class="w-layout-blockcontainer container-wide w-container"><div data-w-id="db60fb62-7119-67e1-2507-acb0b6db6d1e" class="bleed-feat bleedleft w-clearfix"><div class="bleed-series bleft bg-purp"><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/667a00cf16d71908df000cd9_w%20alladv%20uk.png" loading="lazy" sizes="(max-width: 991px) 100vw, 86vw" srcset="https://cdn.prod.website-files.com/6585a13d3401439b60980487/667a00cf16d71908df000cd9_w%20alladv%20uk-p-500.png 500w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/667a00cf16d71908df000cd9_w%20alladv%20uk-p-800.png 800w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/667a00cf16d71908df000cd9_w%20alladv%20uk-p-1080.png 1080w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/667a00cf16d71908df000cd9_w%20alladv%20uk-p-1600.png 1600w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/667a00cf16d71908df000cd9_w%20alladv%20uk.png 2880w" alt="Sample screenshot of Magellan AI UK dashboard, all advertisers view" class="prodimg-full bleft hidetablet"/><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f34c25521cd7435c2c77_w%20pod%20uk.png" loading="lazy" sizes="(max-width: 479px) 97vw, (max-width: 991px) 98vw, 86vw" srcset="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f34c25521cd7435c2c77_w%20pod%20uk-p-500.png 500w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f34c25521cd7435c2c77_w%20pod%20uk-p-800.png 800w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f34c25521cd7435c2c77_w%20pod%20uk-p-1080.png 1080w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f34c25521cd7435c2c77_w%20pod%20uk-p-1600.png 1600w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f34c25521cd7435c2c77_w%20pod%20uk.png 2880w" alt="Sample screenshot of Magellan AI UK dashboard, podcast summary" class="prodimg-full bleft"/></div></div></div></section><div id="ad-verification" class="anchor-stop"></div><section><div class="w-layout-blockcontainer container-prodfeat w-container"><h3 class="margin-bottom-0">Ad verification</h3><h5 class="product-subheadline">Aircheck and audit every placement to maximize your ad investments</h5><div id="w-node-_749a172c-0784-9371-f44c-bf7f23da1b13-acdecb45" class="w-layout-layout product-bulletstack margin-top-12 wf-layout-layout"><div id="w-node-_749a172c-0784-9371-f44c-bf7f23da1b14-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-pink"></div><p class="feat-bullet-copy">Delivery errors are all too common. Receive realtime notifications to detect problems with ad reads and placements the same day they occur.</p></div><div id="w-node-_749a172c-0784-9371-f44c-bf7f23da1b18-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-pink"></div><p class="feat-bullet-copy">Magellan AI’s aircheck tools ensure ad spend efficiency and performance, while identifying make-good opportunities for advertisers – or liabilities for publishers. </p></div><div id="w-node-_749a172c-0784-9371-f44c-bf7f23da1b1c-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-pink"></div><p class="feat-bullet-copy">Verify vanity URL or promo code reads for accuracy and count, and give proper credit for bonus spots that drop in an episode.</p></div></div></div><div class="w-layout-blockcontainer container-wide w-container"><div class="bleed-feat w-clearfix"><div class="bleed-series bright bg-pink"><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f6d73b2942a531697931_w%20verify%20uk.png" loading="lazy" sizes="(max-width: 479px) 97vw, (max-width: 991px) 98vw, 86vw" srcset="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f6d73b2942a531697931_w%20verify%20uk-p-500.png 500w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f6d73b2942a531697931_w%20verify%20uk-p-800.png 800w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f6d73b2942a531697931_w%20verify%20uk-p-1080.png 1080w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f6d73b2942a531697931_w%20verify%20uk-p-1600.png 1600w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679f6d73b2942a531697931_w%20verify%20uk.png 2880w" alt="Sample screenshot of Magellan AI UK dashboard, aircheck overview" class="prodimg-full"/><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679e4a99376a9596f1cb76b_aircheck%20overviewB1.png" loading="lazy" sizes="(max-width: 991px) 100vw, 42vw" srcset="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679e4a99376a9596f1cb76b_aircheck%20overviewB1-p-500.png 500w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679e4a99376a9596f1cb76b_aircheck%20overviewB1-p-800.png 800w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679e4a99376a9596f1cb76b_aircheck%20overviewB1.png 1698w" alt="Sample screenshot of Magellan AI aircheck dashboard, filter view" class="prodimg-full halfwide hidetablet"/><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679e4a9e85f0449725cd52c_aircheck%20overviewB2.png" loading="lazy" sizes="(max-width: 991px) 100vw, 42vw" srcset="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679e4a9e85f0449725cd52c_aircheck%20overviewB2-p-500.png 500w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679e4a9e85f0449725cd52c_aircheck%20overviewB2-p-800.png 800w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679e4a9e85f0449725cd52c_aircheck%20overviewB2.png 1698w" alt="Sample screenshot of Magellan AI aircheck dashboard, podcast summary view" class="prodimg-full halfwide hidetablet"/></div></div></div></section><div id="measurement" class="anchor-stop"></div><section><div class="w-layout-blockcontainer container-prodfeat w-container"><h3 class="margin-bottom-0">Measurement</h3><h5 class="product-subheadline">Verifiable campaign attribution for podcast and video campaigns</h5><div id="w-node-_64d84dcd-1e25-8799-1440-cc2597529a70-acdecb45" class="w-layout-layout product-bulletstack margin-top-12 wf-layout-layout"><div id="w-node-_64d84dcd-1e25-8799-1440-cc2597529a71-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-teal"></div><p class="feat-bullet-copy">Visual tools help track views, visits, and conversion events across podcasts, streaming audio, and video – including Youtube.</p></div><div id="w-node-_64d84dcd-1e25-8799-1440-cc2597529a75-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-teal"></div><p class="feat-bullet-copy">Variable exposure and look-back windows provide custom views by day, week, and month.</p></div><div id="w-node-_64d84dcd-1e25-8799-1440-cc2597529a79-acdecb45" class="w-layout-cell bullet-cell"><div class="feat-bullet bg-teal"></div><p class="feat-bullet-copy">Review key metrics and surface your most critical data with custom reporting tools.</p></div></div></div><div class="w-layout-blockcontainer container-wide w-container"><div class="bleed-feat bleedleft w-clearfix"><div class="bleed-series bleft bg-teal"><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb13ddef01e8c97a5f1c_w%20meas%20conv.png" loading="lazy" sizes="(max-width: 991px) 100vw, 86vw" srcset="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb13ddef01e8c97a5f1c_w%20meas%20conv-p-500.png 500w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb13ddef01e8c97a5f1c_w%20meas%20conv-p-800.png 800w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb13ddef01e8c97a5f1c_w%20meas%20conv-p-1080.png 1080w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb13ddef01e8c97a5f1c_w%20meas%20conv-p-1600.png 1600w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb13ddef01e8c97a5f1c_w%20meas%20conv.png 2880w" alt="Sample screenshot of Magellan AI measurement dashboard, conversion overview" class="prodimg-full bleft hidetablet"/><img src="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb133e31b8453076b57c_w%20meas%20pivot.png" loading="lazy" sizes="(max-width: 479px) 97vw, (max-width: 991px) 98vw, 86vw" srcset="https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb133e31b8453076b57c_w%20meas%20pivot-p-500.png 500w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb133e31b8453076b57c_w%20meas%20pivot-p-800.png 800w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb133e31b8453076b57c_w%20meas%20pivot-p-1080.png 1080w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb133e31b8453076b57c_w%20meas%20pivot-p-1600.png 1600w, https://cdn.prod.website-files.com/6585a13d3401439b60980487/6679fb133e31b8453076b57c_w%20meas%20pivot.png 2880w" alt="Sample screenshot of Magellan AI measurement dashboard, pivot table view" class="prodimg-full bleft"/></div></div></div></section><section><div class="w-layout-blockcontainer container-standard margin-top-120 w-container"><h2>See it in action</h2><p class="section-desc">This is just the tip of the iceberg! Magellan AI offers a broad range of in-depth tools to take control of your podcast advertising. Let us custom-tailor a demo for you and your team.</p><a href="/book-a-demo" class="btn btn-primary margin-top-24 w-button">Book a demo</a></div></section><section class="section-6"><div class="w-layout-blockcontainer container-wide margin-top-120 bg-dkblue w-container"><div class="embed-copyright-container"><div id="w-node-dabab73d-3924-61b0-611d-3c153e879293-3e879290" class="w-layout-layout footer-stack wf-layout-layout"><div id="w-node-dabab73d-3924-61b0-611d-3c153e879294-3e879290" class="w-layout-cell"><div class="footer-social"><a aria-label="Open Linkedin in new window" href="https://www.linkedin.com/company/magellan-ai/" target="_blank" class="w-inline-block"><div class="svg-embed social w-embed"><svg width="40px" height="40px" viewBox="0 0 40 40" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <title>button medium circle/li</title> <g id="button-medium-circle/li" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <circle 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