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<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> <html xmlns="http://www.w3.org/1999/xhtml"> <head><script type="text/javascript" src="/_static/js/bundle-playback.js?v=HxkREWBo" charset="utf-8"></script> <script type="text/javascript" src="/_static/js/wombat.js?v=txqj7nKC" charset="utf-8"></script> <script>window.RufflePlayer=window.RufflePlayer||{};window.RufflePlayer.config={"autoplay":"on","unmuteOverlay":"hidden"};</script> <script type="text/javascript" src="/_static/js/ruffle/ruffle.js"></script> <script type="text/javascript"> __wm.init("http://web.archive.org/web"); __wm.wombat("http://weblogs.hitwise.com/leeann-prescott/2007/03/social_search_growth_speaking.html","20090723232915","http://web.archive.org/","web","/_static/", "1248391755"); </script> <link rel="stylesheet" type="text/css" href="/_static/css/banner-styles.css?v=S1zqJCYt" /> <link rel="stylesheet" type="text/css" href="/_static/css/iconochive.css?v=3PDvdIFv" />  <title>Hitwise Intelligence - LeeAnn Prescott - US: Social Search Growth, Speaking at OMMA Hollywood</title> <meta http-equiv="Content-Type" content="text/html; charset=utf-8"/> <meta name="generator" content="http://www.movabletype.org/"/> <link rel="stylesheet" href="http://web.archive.org/web/20090723232915cs_/http://weblogs.hitwise.com/leeann-prescott/styles.css" type="text/css"/> <link rel="alternate" type="application/atom+xml" title="Atom" href="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/leeann-prescott/atom.xml"/> <link rel="alternate" type="application/rss+xml" title="RSS 2.0" href="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/leeann-prescott/index.xml"/> <script type="text/javascript" src="/web/20090723232915js_/http://weblogs.hitwise.com/obfuscator.js"> </script> <link rel="start" href="http://weblogs.hitwise.com/leeann-prescott/" title="Home"/> <link rel="prev" href="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/leeann-prescott/2007/03/march_madness_top_tournament_p_1.html" title="March Madness - Top Tournament Pool Websites"/> <link rel="next" href="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/leeann-prescott/2007/03/twitter_traffic_up_55_last_wee.html" title="Twitter Traffic up 55% Last Week, Still Very Niche"/> <script type="text/javascript" language="javascript">  </script>  </head> <body> <div id="container"> <div id="banner"> <div id="blogsearch"> <form method="get" action="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/movabletype/mt-search.cgi"> <input id="search" name="search"/> <input type="submit" class="searchButton" value="Search This Weblog" onmouseover="this.style.color='#F25412'; this.style.border='1px solid #F25412'; this.style.cursor='pointer'" onmouseout="this.style.color='white'; this.style.border='1px solid white';"/> </form> </div> <a href="/web/20090723232915/http://weblogs.hitwise.com/"><img src="/web/20090723232915im_/http://weblogs.hitwise.com/images/headerLogoBlue.gif" alt="Hitwise Logo" title="Hitwise Logo" border="0"/></a> </div> <div id="content"> <div id="blogtitle"> <h1><a class="h1" href="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/leeann-prescott/" accesskey="1">Hitwise Intelligence - LeeAnn Prescott - US</a></h1> <h2><a href="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/leeann-prescott/2007/03/march_madness_top_tournament_p_1.html">« March Madness - Top Tournament Pool Websites</a> | <a href="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/leeann-prescott/">Main</a> | <a href="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/leeann-prescott/2007/03/twitter_traffic_up_55_last_wee.html">Twitter Traffic up 55% Last Week, Still Very Niche »</a></h2> </div> <h2>March 19, 2007</h2> <h3>Social Search Growth, Speaking at OMMA Hollywood</h3> <p>Tomorrow I will be moderating a panel on Social Search at <a href="http://web.archive.org/web/20090723232915/http://www.mediapost.com/omma/07west/index.cfm2">OMMA Hollywood</a>. David Gilby from <a href="http://web.archive.org/web/20090723232915/http://www.chacha.com/">ChaCha</a> and Cameron Olthius from <a href="http://web.archive.org/web/20090723232915/http://www.acsseo.com/">ACS</a> will be speaking about advertising and optimization strategies within social media. As background, here are some US traffic statistics on the key social media sites.</p> <p>The growth rates for these sites are quite impressive over the last six months - when comparing traffic in August 2006 to February 2007, Digg was up 92%, Technorati up 88%, del.icio.us up 130%, and Google Blog Search up 316% (largely due to placement on Google News, as I wrote <a href="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/leeann-prescott/2006/12/google_blog_search_surpasses_t.html">here</a>). Since late January, Technorati has been keeping ahead of Google Blog Search.</p> <p><img alt="031907.png" src="http://web.archive.org/web/20090723232915im_/http://weblogs.hitwise.com/leeann-prescott/031907.png" width="500" height="400"/></p> <p>I'll be sharing some more details on where these sites are getting their traffic, so <a href="http://web.archive.org/web/20090723232915/http://www.mediapost.com/omma/07west/conftrax.cfm#AT2">stop by the session</a> if you are at OMMA tomorrow.<br/> </p> <div id="a000489more"><div id="more"> </div></div> <script src="http://web.archive.org/web/20090723232915js_/http://feeds.feedburner.com/~s/hitwise/leeann-prescott?i=http://weblogs.hitwise.com/leeann-prescott/2007/03/social_search_growth_speaking.html" type="text/javascript" charset="utf-8"></script> <p class="posted">Posted by LeeAnn Prescott at 01:15 PM <br/>Posted to <a href="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/leeann-prescott/search/">Search</a> </p> <h2 id="trackbacks">Trackback Pings</h2> <p class="techstuff">TrackBack URL for this entry:<br/> http://weblogs.hitwise.com/movabletype/mt-tb.cgi/487.<script type="text/javascript">obfuscator('O5O0xO0TT9', 'Z1LkcICgWPaOnmJedrSY8l4toRE2Fvxu5qXBG0pVMDAKzb3N6wh7UfyQTHjsi9', '__MTTBLINK__', 'http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/movabletype/mt-tb.cgi/487.', '');</script></p> <h2 id="comments">Comments</h2> <h2>Post a comment</h2> <form method="post" action="http://web.archive.org/web/20090723232915/http://weblogs.hitwise.com/movabletype/mt-comments.cgi" name="comments_form" onsubmit="if (this.bakecookie[0].checked) rememberMe(this)"> <input type="hidden" name="static" value="1"/> <input type="hidden" name="entry_id" value="489"/> <script type="text/javascript">obfuscator('RwUW8jewet', 'vTYyqC3Ppbau4lmkOxFzhreZ5B2AiKcs01oJRInXS7tj9QfVDg68GNUMdHELwW', 'hidden_input', '', '');</script> <div id="name_email"> <p><label for="author">Name:</label><br/> <input tabindex="1" id="author" name="author"/></p> <p><label for="email">Email Address:</label><br/> <input tabindex="2" id="email" name="email"/></p> </div> <p><label for="url">URL:</label><br/> <input tabindex="3" type="text" name="url" id="url"/> Remember Me? <input type="radio" id="remember" onclick="rememberMe(this.form)" name="bakecookie"/><label for="remember">Yes</label><input type="radio" id="forget" name="bakecookie" onclick="forgetMe(this.form)" value="Forget Info" style="margin-left: 15px;"/><label for="forget">No</label><br style="clear: both;"/> </p> <p><label for="text">Comments:</label> (you may use HTML tags for style)<br/> <textarea tabindex="4" id="text" name="text" rows="10" cols="50"></textarea></p> <div align="center"> <input type="submit" name="preview" tabindex="5" value="聽Preview聽"/> <input style="font-weight: bold;" type="submit" name="post" tabindex="6" value="聽Post聽"/> </div> </form> <script type="text/javascript" language="javascript">  </script> </div> <div id="sidebarContainer"> <div class="sidebar"> <img src="/web/20090723232915im_/http://weblogs.hitwise.com/images/leeann-prescott.jpg" width="120" height="181" alt="Photo of LeeAnn Prescott"/> <p><a href="/web/20090723232915/http://weblogs.hitwise.com/info/leeann-prescott.html">LeeAnn Prescott</a><br/>Former Research Director, Hitwise.</p> <p><a href="http://web.archive.org/web/20090723232915/http://www.hitwise.com/info/blog.php?author=LeeAnn Prescott">Contact Hitwise</a> to maximize your online marketing programs. <script type="text/javascript" src="http://web.archive.org/web/20090723232915js_/http://hitwise.com/javascript/popup.js"> </script> <br/><a onclick="popup( 'http://web.archive.org/web/20090723232915/http://hitwise.com/product_tour/controller.html', 830, 630 );" href="#">Take a tour</a> of Hitwise tools. <br/>View <a href="http://web.archive.org/web/20090723232915/http://www.hitwise.com/events/index.php">Hitwise Events</a>.</p> <h2>Weblogs by Analyst</h2> <p><select id="analystSelector" class="sidebarSelect"> <option value="/bill-tancer/">Bill Tancer (US)</option> <option value="/us-heather-hopkins/">Heather Hopkins (US)</option> <option value="/heather-dougherty/">Heather Dougherty (US)</option> <option value="/heather-hopkins/">Heather Hopkins (UK)</option> <option value="/robin-goad/">Robin Goad (UK)</option> <option value="/alan-long/">Alan Long (Asia Pacific)</option> <option value="/sandra-hanchard/">Sandra Hanchard (Asia Pacific)</option> </select> <input class="sidebarGo" type="button" value="Go" onclick="javascript:window.location = document.getElementById('analystSelector').value;"/></p> <h2>Hitwise To Go</h2> <p><a href="/web/20090723232915/http://weblogs.hitwise.com/to-go-ap/">Asia Pacific</a> - 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