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Amazon Counterfeit Crimes Unit: Frequently Asked Questions

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design-Sell" id="" style="width:8.333333333333334%"><a class="link-container " href="/counterfeitcrimesunit/faq"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-center flex-justify-content flex-justify-content-flex-end flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-end color-squid-ink font-size-default ember font-bold">FAQ</div></div></a></div></div></div><div class="background-color-horizon border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-xxxlarge border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-xxlarge padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><h3 class="heading align-start h3 color-squid-ink ember font-heavy">Counterfeit Crimes Unit FAQ</h3></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-xxlarge border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><h3 class="heading align-start font-size-medium color-storm ember font-normal">How can we help?</h3></div><div class="background-color-white border-color-squid-ink border-radius-8px padding-left-zero padding-right-zero padding-top-xxlarge padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell has-box-shadow box-shadow-medium" id="" style="width:100%"><div class="border-color-squid-ink padding-left-xxlarge padding-right-zero padding-top-zero padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><h3 class="heading align-start font-size-large color-siren ember font-heavy"></h3></div><div class="border-color-squid-ink padding-left-xxxlarge padding-right-xxxlarge padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="accordion accordion-border-bottom accordion-type-light"><div class="title align-start">What is Amazon’s Anti-Counterfeiting Policy?</div><div class="content"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-default ember font-normal">Products offered for sale on Amazon must be authentic. The sale of counterfeit products is strictly prohibited. Failure to abide by this policy may result in loss of selling privileges, funds being withheld and disposal of inventory in our possession. The sale and/or trafficking of counterfeit products may also result in referral to law enforcement/criminal prosecution as well as civil action. It is each seller’s and supplier’s responsibility to source, sell and fulfil only authentic products. Prohibited products include bootlegs, fakes or pirated copies of products or content; products that have been illegally replicated, reproduced or manufactured; and products that infringe another party’s intellectual property rights. You can read more <a href="https://sellercentral.amazon.com/gp/help/external/201165970">here</a>.</div></div></div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="accordion accordion-border-bottom accordion-type-light"><div class="title align-start">How can I report alleged counterfeit products or infringing products?</div><div class="content"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-default ember font-normal">If you are enrolled in Amazon Brand Registry, please log in and use the <a href="https://brandregistry.amazon.com/brand/report-a-violation">Report a Violation tool</a> to search for and report items that may be infringing on your copyrights or registered trademarks. If you are not enrolled but are the Rights Owner of an active registered trademark, review the Brand Registry eligibility requirements and enrol <a href="/brandregistry/eligibility">here</a>. If you are not enrolled and not eligible for Brand Registry, Amazon provides a <a href="https://www.amazon.com/report/infringement">publicly available form</a> for reporting alleged intellectual property infringements such as copyright, trademark and patent concerns.</div></div></div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="accordion accordion-border-bottom accordion-type-light"><div class="title align-start">Where is Amazon Counterfeit Crimes Unit (CCU) available?</div><div class="content"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-default ember font-normal">CCU’s mission is to pursue counterfeiters worldwide and has a global presence. We work with brands and law enforcement around the world in order to pursue these bad actors. CCU understands that counterfeiters work globally to sell their illicit products, and we meet them where they are by partnering with law enforcement and brands to pursue them worldwide via our external enforcement efforts.</div></div></div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="accordion accordion-border-bottom accordion-type-light"><div class="title align-start">Does Amazon Counterfeit Crimes Unit partner with brands in these efforts?</div><div class="content"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-default ember font-normal">Yes. CCU partners as co-plaintiffs with brands in civil litigation and in jointly referring cases to law enforcement. In some instances, CCU will work unilaterally and will file civil suits and refer bad actors to law enforcement based on the violations of <a href="https://sellercentral.amazon.com/gp/help/external/201165970">Amazon’s Anti-Counterfeiting Policy</a> and the impact that infringing goods has on Amazon’s customer trust and the health and safety of consumers.</div></div></div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="accordion accordion-border-bottom accordion-type-light"><div class="title align-start">Does Amazon Counterfeit Crimes Unit partner with small and medium brands?</div><div class="content"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-default ember font-normal">Yes. CCU partners with brands regardless of their business size.</div></div></div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="accordion accordion-border-bottom accordion-type-light"><div class="title align-start">Is there a cost associated with partnering with Amazon to pursue counterfeiters?</div><div class="content"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-default ember font-normal">While Amazon does not charge brands for collaborating with them and law enforcement to take down counterfeiters, brands may incur additional costs depending on the efforts taken, such as costs associated with test buys, legal fees or other litigation costs.</div></div></div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="accordion accordion-border-bottom accordion-type-light"><div class="title align-center">Do brands working with the Amazon Counterfeit Crimes Unit need be enrolled in Amazon Brand Registry or meet other criteria?</div><div class="content"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-default ember font-normal">Yes, in order to partner with the Amazon Counterfeit Crimes Unit, you must be enrolled in <a href="/brandregistry">Brand Registry</a> with a registered trademark. If you are the Rights Owner of an active registered trademark in the form of a text-based mark (word mark) or an image-based mark with words, letters or numbers (design mark) that is on your product and packaging issued by an accepted government trademark office and want to work with us, please enrol in Brand Registry.</div></div></div></div></div></div></div></div></div></div><div class="hidden background-color-squid-ink border-color-snow padding-left-minibase padding-right-minibase padding-top-small padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow is-sticky sticks-bottom design-Sell is-sticky sticks-bottom" id="cookie-consent-window" style="width:100%"><div class="has-max-width"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><div class="text align-start color-white font-size-default ember font-normal">On this site, we use cookies and similar tools (collectively, ‘cookies’) to provide and improve services to you and to show ads. 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