Heuristic Evaluation Articles, Videos, Reports, and Training Courses

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videos-tab"><a href="#videos">Videos Only</a></li> <li class="tab articles-tab"><a href="#articles">Articles Only</a></li> </ul> <div class="tab-body default" id="recentTabContent"> <ul class="publication-list"> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/error-message-visibility/">How to Increase the Visibility of Error Messages</a></h2> <time><span class="small large desktop only">June 17, 2024</span><span class="mobile only">Jun 17, 2024</span> | 4 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/error-message-visibility/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/How_to_Increase_the_Visibility_of_Error_Messages_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/How_to_Increase_the_Visibility_of_Error_Messages_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> Error messages can be a crucial point in the user experience. To be effective, they must be clearly visible, which can be accomplished by displaying them close to the error's source, using noticeable, redundant, and accessible indicators, designing them based on their impact, and avoiding displaying them prematurely. </p> </div> <div class="media four-wide"> <a href="/videos/error-message-visibility/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/How_to_Increase_the_Visibility_of_Error_Messages_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/How_to_Increase_the_Visibility_of_Error_Messages_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/How_to_Increase_the_Visibility_of_Error_Messages_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/conduct-heuristic-evaluation/">How to Conduct a Heuristic Evaluation</a></h2> <time><span class="small large desktop only">May 15, 2024</span><span class="mobile only">May 15, 2024</span> | 4 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/conduct-heuristic-evaluation/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/How_to_Conduct_a_Heuristic_Evaluation_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/How_to_Conduct_a_Heuristic_Evaluation_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> Learn how to systematically review your product to find potential usability and experience problems. </p> </div> <div class="media four-wide"> <a href="/videos/conduct-heuristic-evaluation/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/How_to_Conduct_a_Heuristic_Evaluation_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/How_to_Conduct_a_Heuristic_Evaluation_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/How_to_Conduct_a_Heuristic_Evaluation_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/usability-heuristics-board-games/">Usability Heuristics Applied to Board Games</a> </h2> <time><span class="small large desktop only">February 16, 2024</span><span class="mobile only">Feb 16, 2024</span> | Article: 12 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Usability heuristics suggest what influences the design of successful board games.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/recognition-and-recall/">Memory Recognition and Recall in User Interfaces</a> </h2> <time><span class="small large desktop only">January 15, 2024</span><span class="mobile only">Jan 15, 2024</span> | Article: 8 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Recalling items from scratch is harder than recognizing the correct option in a list of choices because the extra context helps users retrieve information from memory.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/how-to-conduct-a-heuristic-evaluation/">How to Conduct a Heuristic Evaluation</a> </h2> <time><span class="small large desktop only">June 25, 2023</span><span class="mobile only">Jun 25, 2023</span> | Article: 6 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Step-by-step instructions to systematically review your product to find potential usability and experience problems. Download a free heuristic evaluation template.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/error-messages-scoring-rubric/">An Error Messages Scoring Rubric</a> </h2> <time><span class="small large desktop only">June 18, 2023</span><span class="mobile only">Jun 18, 2023</span> | Article: 11 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Identify UX problems with error messages consistently and effectively using a scoring rubric based on established usability best practices for error messages.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/error-message-guidelines/">Error-Message Guidelines</a> </h2> <time><span class="small large desktop only">May 14, 2023</span><span class="mobile only">May 14, 2023</span> | Article: 6 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Design effective error messages by ensuring they are highly visible, provide constructive communication, and respect user effort.</p> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/ux-of-phone-trees/">The UX of Phone Trees</a></h2> <time><span class="small large desktop only">March 24, 2023</span><span class="mobile only">Mar 24, 2023</span> | 4 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/ux-of-phone-trees/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/The_UX_of_Phone-Trees_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/The_UX_of_Phone-Trees_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> Phone trees are notoriously frustrating for 4 main reasons. There are many small ways to make them more usable and less miserable, however. </p> </div> <div class="media four-wide"> <a href="/videos/ux-of-phone-trees/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/The_UX_of_Phone-Trees_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/The_UX_of_Phone-Trees_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/The_UX_of_Phone-Trees_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/discount-usability-revisited/">Discount Usability Revisited (Jakob Nielsen Keynote)</a></h2> <time><span class="small large desktop only">March 17, 2023</span><span class="mobile only">Mar 17, 2023</span> | 35 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/discount-usability-revisited/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/maxresdefault.jpeg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/maxresdefault.jpeg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> 3 methods for cheap and fast UX work are still good advice to emphasize iterative design and accelerate UX maturity improvements (This was Jakob Nielsen's keynote at the in-person Washington DC UX Conference) </p> </div> <div class="media four-wide"> <a href="/videos/discount-usability-revisited/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/maxresdefault.jpeg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/maxresdefault.jpeg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/maxresdefault.jpeg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/cognitive-walkthrough-workshop/">How to Conduct a Cognitive Walkthrough Workshop</a> </h2> <time><span class="small large desktop only">April 10, 2022</span><span class="mobile only">Apr 10, 2022</span> | Article: 8 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Step-by-step directions for running a cognitive-walkthrough workshop with examples and templates included.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/recall-beats-recognition/">Support Recall Instead of Recognition in UI Design</a> </h2> <time><span class="small large desktop only">April 1, 2022</span><span class="mobile only">Apr 1, 2022</span> | Article: 4 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>To strengthen people’s memory skills, we should design interfaces that help users practice recall.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/cognitive-walkthroughs/">Evaluate Interface Learnability with Cognitive Walkthroughs</a> </h2> <time><span class="small large desktop only">February 13, 2022</span><span class="mobile only">Feb 13, 2022</span> | Article: 7 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Learnability is a crucial component of UX for complex and novel interfaces. Cognitive walkthroughs can identify design problems that derail new users.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/usability-heuristics-complex-applications/">10 Usability Heuristics Applied to Complex Applications</a> </h2> <time><span class="small large desktop only">August 15, 2021</span><span class="mobile only">Aug 15, 2021</span> | Article: 12 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Nielsen’s 10 usability heuristics can be used to analyze the UX of applications that support domain-specific, complex workflows.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/usability-heuristics-virtual-reality/">10 Usability Heuristics Applied to Virtual Reality</a> </h2> <time><span class="small large desktop only">July 11, 2021</span><span class="mobile only">Jul 11, 2021</span> | Article: 8 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Jakob Nielsen’s 10 usability heuristics can improve the user experience of VR applications.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/consistency-and-standards/">Maintain Consistency and Adhere to Standards (Usability Heuristic #4)</a> </h2> <time><span class="small large desktop only">January 10, 2021</span><span class="mobile only">Jan 10, 2021</span> | Article: 8 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Users should not have to wonder whether different words, situations, or actions mean the same thing. Follow platform and industry conventions.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/help-and-documentation/">Help and Documentation (Usability Heuristic #10)</a> </h2> <time><span class="small large desktop only">December 13, 2020</span><span class="mobile only">Dec 13, 2020</span> | Article: 6 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Interface help comes in two forms: proactive and reactive. Proactive help is intended to get users familiar with an interface while reactive help is meant for troubleshooting and gaining system proficiency.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/user-control-and-freedom/">User Control and Freedom (Usability Heuristic #3)</a> </h2> <time><span class="small large desktop only">November 29, 2020</span><span class="mobile only">Nov 29, 2020</span> | Article: 8 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Users often make mistakes or change their minds. Allow them to exit a flow or undo their last action and go back to the system’s previous state.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/flexibility-efficiency-heuristic/">Flexibility and Efficiency of Use (Usability Heuristic #7)</a> </h2> <time><span class="small large desktop only">November 22, 2020</span><span class="mobile only">Nov 22, 2020</span> | Article: 6 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Shortcuts— unseen by the novice user — speed up the interaction for the expert users such that the system can cater to both inexperienced and experienced users.</p> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/firm-rules-ux-vs-balancing-goals/">Firm Rules and Goals for UX vs. Balancing Goals</a></h2> <time><span class="small large desktop only">May 22, 2020</span><span class="mobile only">May 22, 2020</span> | 10 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/firm-rules-ux-vs-balancing-goals/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Firm_Rules_and_Goals_for_UX_vs_Balancing_Goals_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Firm_Rules_and_Goals_for_UX_vs_Balancing_Goals_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> To what extent do we have unwavering goals and definitive answers for user experience work? When can (or should) we compromise the design? </p> </div> <div class="media four-wide"> <a href="/videos/firm-rules-ux-vs-balancing-goals/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Firm_Rules_and_Goals_for_UX_vs_Balancing_Goals_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Firm_Rules_and_Goals_for_UX_vs_Balancing_Goals_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Firm_Rules_and_Goals_for_UX_vs_Balancing_Goals_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/heuristic-evaluation/">Heuristic Evaluation of User Interfaces</a></h2> <time><span class="small large desktop only">October 4, 2019</span><span class="mobile only">Oct 4, 2019</span> | 3 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/heuristic-evaluation/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Heuristic_Evaluation_of_User_Interfaces_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Heuristic_Evaluation_of_User_Interfaces_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> Jakob Nielsen explains the heuristic evaluation method, which allows you to judge a user interface design based on 10 well-proven general principles for human-computer interaction. </p> </div> <div class="media four-wide"> <a href="/videos/heuristic-evaluation/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Heuristic_Evaluation_of_User_Interfaces_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Heuristic_Evaluation_of_User_Interfaces_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Heuristic_Evaluation_of_User_Interfaces_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="pagination"> <span><span class="show-for-medium-up only small large desktop">Previous « </span> <span class="show-for-small-down mobile only">Prev « </span></span> <span class="currentpage"> 1 </span> <a href="?page=2"> 2 </a> <a href="?page=3"> 3 </a> <a href="?page=2"><span> » Next</span></a> </li> </ul> </div> <div class="tab-body" id="videosTabContent"> <ul class="publication-list"> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/error-message-visibility/">How to Increase the Visibility of Error Messages</a></h2> <time><span class="small large desktop only">June 17, 2024</span><span class="mobile only">Jun 17, 2024</span> | 4 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/error-message-visibility/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/How_to_Increase_the_Visibility_of_Error_Messages_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/How_to_Increase_the_Visibility_of_Error_Messages_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> Error messages can be a crucial point in the user experience. To be effective, they must be clearly visible, which can be accomplished by displaying them close to the error's source, using noticeable, redundant, and accessible indicators, designing them based on their impact, and avoiding displaying them prematurely. </p> </div> <div class="media four-wide"> <a href="/videos/error-message-visibility/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/How_to_Increase_the_Visibility_of_Error_Messages_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/How_to_Increase_the_Visibility_of_Error_Messages_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/How_to_Increase_the_Visibility_of_Error_Messages_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/conduct-heuristic-evaluation/">How to Conduct a Heuristic Evaluation</a></h2> <time><span class="small large desktop only">May 15, 2024</span><span class="mobile only">May 15, 2024</span> | 4 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/conduct-heuristic-evaluation/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/How_to_Conduct_a_Heuristic_Evaluation_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/How_to_Conduct_a_Heuristic_Evaluation_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> Learn how to systematically review your product to find potential usability and experience problems. </p> </div> <div class="media four-wide"> <a href="/videos/conduct-heuristic-evaluation/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/How_to_Conduct_a_Heuristic_Evaluation_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/How_to_Conduct_a_Heuristic_Evaluation_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/How_to_Conduct_a_Heuristic_Evaluation_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/ux-of-phone-trees/">The UX of Phone Trees</a></h2> <time><span class="small large desktop only">March 24, 2023</span><span class="mobile only">Mar 24, 2023</span> | 4 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/ux-of-phone-trees/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/The_UX_of_Phone-Trees_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/The_UX_of_Phone-Trees_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> Phone trees are notoriously frustrating for 4 main reasons. There are many small ways to make them more usable and less miserable, however. </p> </div> <div class="media four-wide"> <a href="/videos/ux-of-phone-trees/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/The_UX_of_Phone-Trees_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/The_UX_of_Phone-Trees_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/The_UX_of_Phone-Trees_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/discount-usability-revisited/">Discount Usability Revisited (Jakob Nielsen Keynote)</a></h2> <time><span class="small large desktop only">March 17, 2023</span><span class="mobile only">Mar 17, 2023</span> | 35 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/discount-usability-revisited/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/maxresdefault.jpeg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/maxresdefault.jpeg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> 3 methods for cheap and fast UX work are still good advice to emphasize iterative design and accelerate UX maturity improvements (This was Jakob Nielsen's keynote at the in-person Washington DC UX Conference) </p> </div> <div class="media four-wide"> <a href="/videos/discount-usability-revisited/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/maxresdefault.jpeg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/maxresdefault.jpeg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/maxresdefault.jpeg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/firm-rules-ux-vs-balancing-goals/">Firm Rules and Goals for UX vs. Balancing Goals</a></h2> <time><span class="small large desktop only">May 22, 2020</span><span class="mobile only">May 22, 2020</span> | 10 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/firm-rules-ux-vs-balancing-goals/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Firm_Rules_and_Goals_for_UX_vs_Balancing_Goals_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Firm_Rules_and_Goals_for_UX_vs_Balancing_Goals_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> To what extent do we have unwavering goals and definitive answers for user experience work? When can (or should) we compromise the design? </p> </div> <div class="media four-wide"> <a href="/videos/firm-rules-ux-vs-balancing-goals/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Firm_Rules_and_Goals_for_UX_vs_Balancing_Goals_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Firm_Rules_and_Goals_for_UX_vs_Balancing_Goals_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Firm_Rules_and_Goals_for_UX_vs_Balancing_Goals_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/heuristic-evaluation/">Heuristic Evaluation of User Interfaces</a></h2> <time><span class="small large desktop only">October 4, 2019</span><span class="mobile only">Oct 4, 2019</span> | 3 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/heuristic-evaluation/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Heuristic_Evaluation_of_User_Interfaces_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Heuristic_Evaluation_of_User_Interfaces_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> Jakob Nielsen explains the heuristic evaluation method, which allows you to judge a user interface design based on 10 well-proven general principles for human-computer interaction. </p> </div> <div class="media four-wide"> <a href="/videos/heuristic-evaluation/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Heuristic_Evaluation_of_User_Interfaces_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Heuristic_Evaluation_of_User_Interfaces_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Heuristic_Evaluation_of_User_Interfaces_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/help-and-documentation/">Usability Heuristic 10: Help and Documentation</a></h2> <time><span class="small large desktop only">September 27, 2019</span><span class="mobile only">Sep 27, 2019</span> | 2 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/help-and-documentation/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_10_Help_and_Documentation_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_10_Help_and_Documentation_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> No. 10 of the top 10 UX design heuristics is provide user assistance at appropriate times in the interaction, making sure that such information is easy to search, focused on the user's task, lists concrete steps to be carried out, and not too large. </p> </div> <div class="media four-wide"> <a href="/videos/help-and-documentation/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_10_Help_and_Documentation_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_10_Help_and_Documentation_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_10_Help_and_Documentation_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/usability-heuristic-recognize-errors/">Usability Heuristic 9: Help Users Recognize, Diagnose, and Recover from Errors</a></h2> <time><span class="small large desktop only">September 27, 2019</span><span class="mobile only">Sep 27, 2019</span> | 2 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/usability-heuristic-recognize-errors/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_9_Errors_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_9_Errors_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> No. 9 of the top 10 UX design heuristics is to write error messages that help users understand the problem and to provide information that constructively teaches users how to recover from the error. </p> </div> <div class="media four-wide"> <a href="/videos/usability-heuristic-recognize-errors/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_9_Errors_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_9_Errors_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_9_Errors_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/discount-usability-30-years/">Discount Usability 30 Years</a></h2> <time><span class="small large desktop only">September 20, 2019</span><span class="mobile only">Sep 20, 2019</span> | 3 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/discount-usability-30-years/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Discount_Usability_30_Years_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Discount_Usability_30_Years_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> For 30 years, the recommendations have remained the same for improving usability in a UX design project on a tight budget: simplified user testing with 5 users, early test of paper prototypes, and heuristic evaluation. </p> </div> <div class="media four-wide"> <a href="/videos/discount-usability-30-years/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Discount_Usability_30_Years_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Discount_Usability_30_Years_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Discount_Usability_30_Years_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/aesthetic-and-minimalist-design/">Usability Heuristic 8: Aesthetic and Minimalist Design</a></h2> <time><span class="small large desktop only">September 20, 2019</span><span class="mobile only">Sep 20, 2019</span> | 1 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/aesthetic-and-minimalist-design/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_8_Aesthetic_and_Minimalist_Design_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_8_Aesthetic_and_Minimalist_Design_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> No. 8 of the top 10 UX design heuristics is to remove unnecessary elements from the user interface and to maximize the signal-to-noise ratio of the design. </p> </div> <div class="media four-wide"> <a href="/videos/aesthetic-and-minimalist-design/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_8_Aesthetic_and_Minimalist_Design_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_8_Aesthetic_and_Minimalist_Design_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_8_Aesthetic_and_Minimalist_Design_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/usability-heuristic-error-prevention/">Usability Heuristic 5: Error Prevention</a></h2> <time><span class="small large desktop only">September 13, 2019</span><span class="mobile only">Sep 13, 2019</span> | 2 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/usability-heuristic-error-prevention/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_5_Error_Prevention_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_5_Error_Prevention_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> No. 5 of the top 10 UX design heuristics is to prevent interaction problems from occurring in the first place: either eliminate error-prone conditions or check for them and present users with a confirmation dialog. </p> </div> <div class="media four-wide"> <a href="/videos/usability-heuristic-error-prevention/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_5_Error_Prevention_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_5_Error_Prevention_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_5_Error_Prevention_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/usability-heuristic-consistency-standards/">Usability Heuristic 4: Consistency and Standards</a></h2> <time><span class="small large desktop only">September 6, 2019</span><span class="mobile only">Sep 6, 2019</span> | 2 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/usability-heuristic-consistency-standards/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_4_Consistency_and_Standards_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_4_Consistency_and_Standards_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> No. 4 of the top 10 UX design heuristics is to stick to UI conventions and follow existing standards, so that users know what to expect and how to operate the interface. </p> </div> <div class="media four-wide"> <a href="/videos/usability-heuristic-consistency-standards/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_4_Consistency_and_Standards_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_4_Consistency_and_Standards_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_4_Consistency_and_Standards_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/usability-heuristic-user-control-freedom/">Usability Heuristic 3: User Control & Freedom</a></h2> <time><span class="small large desktop only">August 23, 2019</span><span class="mobile only">Aug 23, 2019</span> | 2 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/usability-heuristic-user-control-freedom/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_3_User_Control_and_Freedom_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_3_User_Control_and_Freedom_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> No. 3 of the top 10 UX design heuristics is to allow users freedom to be in control of the interaction, even if they make mistakes and will need a clearly marked way out of trouble. </p> </div> <div class="media four-wide"> <a href="/videos/usability-heuristic-user-control-freedom/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_3_User_Control_and_Freedom_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_3_User_Control_and_Freedom_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_3_User_Control_and_Freedom_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/flexibility-efficiency-use/">Usability Heuristic 7: Flexibility and Efficiency of Use</a></h2> <time><span class="small large desktop only">August 16, 2019</span><span class="mobile only">Aug 16, 2019</span> | 2 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/flexibility-efficiency-use/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_7_Flexibility_and_Efficiency_of_Use_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_7_Flexibility_and_Efficiency_of_Use_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> No. 7 of the top 10 UX design heuristics is to speed up the interaction for expert users while still catering to inexperienced users. </p> </div> <div class="media four-wide"> <a href="/videos/flexibility-efficiency-use/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_7_Flexibility_and_Efficiency_of_Use_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_7_Flexibility_and_Efficiency_of_Use_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_7_Flexibility_and_Efficiency_of_Use_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/match-system-real-world/">Usability Heuristic 2: Match Between the System and the Real World</a></h2> <time><span class="small large desktop only">August 9, 2019</span><span class="mobile only">Aug 9, 2019</span> | 3 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/match-system-real-world/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_2_Match_Betwen_the_System_and_the_Real_World_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_2_Match_Betwen_the_System_and_the_Real_World_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> No. 2 of the top 10 UX design heuristics is to speak the users' language, use terms familiar to the user, follow real-world conventions, and make information appear in a natural and logical order; all in the interest of achieving a match between the system and the real world. </p> </div> <div class="media four-wide"> <a href="/videos/match-system-real-world/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_2_Match_Betwen_the_System_and_the_Real_World_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_2_Match_Betwen_the_System_and_the_Real_World_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_2_Match_Betwen_the_System_and_the_Real_World_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/usability-heuristic-system-status/">Usability Heuristic 1: Visibility of System Status</a></h2> <time><span class="small large desktop only">July 26, 2019</span><span class="mobile only">Jul 26, 2019</span> | 2 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/usability-heuristic-system-status/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_1_Visibility_of_System_Status_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_1_Visibility_of_System_Status_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> No. 1 of the top 10 UX design heuristics is to provide visibility of system status through proper feedback, so that the user knows how commands are being interpreted and what the computer is up to at any time. </p> </div> <div class="media four-wide"> <a href="/videos/usability-heuristic-system-status/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_1_Visibility_of_System_Status_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_1_Visibility_of_System_Status_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Usability_Heuristic_1_Visibility_of_System_Status_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/recognition-vs-recall/">Usability Heuristic 6: Recognition vs. Recall in User Interfaces</a></h2> <time><span class="small large desktop only">May 3, 2019</span><span class="mobile only">May 3, 2019</span> | 2 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/recognition-vs-recall/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Recognition_Vs_Recall_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Recognition_Vs_Recall_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> #6 of the top 10 UX design heuristics is to design user interfaces to facilitate #memory recognition which is easier than recall because there are more cues available to facilitate the retrieval of information from memory. </p> </div> <div class="media four-wide"> <a href="/videos/recognition-vs-recall/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Recognition_Vs_Recall_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Recognition_Vs_Recall_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Recognition_Vs_Recall_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/opinions-expert-design-review/">Keep Your Opinions out of an Expert Design Review</a></h2> <time><span class="small large desktop only">March 15, 2019</span><span class="mobile only">Mar 15, 2019</span> | 2 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/opinions-expert-design-review/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Objective_Design_Reviews.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Objective_Design_Reviews.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> Critiquing a design is not the same as criticizing a design. Keep opinions out of design reviews to remain objective and increase the value of the design assessment. </p> </div> <div class="media four-wide"> <a href="/videos/opinions-expert-design-review/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Objective_Design_Reviews.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Objective_Design_Reviews.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Objective_Design_Reviews.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/rules-ux/">The Immutable Rules of UX (Jakob Nielsen Keynote)</a></h2> <time><span class="small large desktop only">February 1, 2019</span><span class="mobile only">Feb 1, 2019</span> | 39 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/rules-ux/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/ImmutableUXRules.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/ImmutableUXRules.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> Jakob Nielsen's keynote at the Las Vegas UX Conference discussed the foundational principles of user experience that are stable decade after decade. </p> </div> <div class="media four-wide"> <a href="/videos/rules-ux/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/ImmutableUXRules.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/ImmutableUXRules.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/ImmutableUXRules.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="publication-list-item video"> <div class="video teaser"> <div class="fixed twelve column grid"> <div class="content eight-wide m-twelve-wide"> <h2 class="title"><a href="/videos/know-anything-ux/">Do We Know Anything About UX?</a></h2> <time><span class="small large desktop only">December 29, 2017</span><span class="mobile only">Dec 29, 2017</span> | 3 <span class="small large desktop only">minute</span><span class="mobile only">min</span> video</time> <p> <span class="media"> <a href="/videos/know-anything-ux/"> <img loading="lazy" src="" srcset="https://media.nngroup.com/media/videos/thumbnails/Do_We_Know_Anything_About_UX_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Do_We_Know_Anything_About_UX_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <span class="overlay"> <span class="color icon fab fa-youtube"></span> </span> </a> </span> Jakob Nielsen discusses how proven heuristics and UX design guidelines can drive big advances in creating valuable products. </p> </div> <div class="media four-wide"> <a href="/videos/know-anything-ux/" tabindex="-1" aria-hidden="true"> <img loading="lazy" src="https://media.nngroup.com/media/videos/thumbnails/Do_We_Know_Anything_About_UX_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/videos/thumbnails/Do_We_Know_Anything_About_UX_Thumbnail.jpg.650x364_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/videos/thumbnails/Do_We_Know_Anything_About_UX_Thumbnail.jpg.1300x728_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""> <div class="overlay"> <span class="color icon fab fa-youtube"></span> </div> </a> </div> </div> </div> </li> <li class="pagination"> </li> </ul> </div> <div class="tab-body" id="articlesTabContent"> <ul class="publication-list"> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/usability-heuristics-board-games/">Usability Heuristics Applied to Board Games</a> </h2> <time><span class="small large desktop only">February 16, 2024</span><span class="mobile only">Feb 16, 2024</span> | Article: 12 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Usability heuristics suggest what influences the design of successful board games.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/recognition-and-recall/">Memory Recognition and Recall in User Interfaces</a> </h2> <time><span class="small large desktop only">January 15, 2024</span><span class="mobile only">Jan 15, 2024</span> | Article: 8 <span class="small large desktop only">minute</span><span class="mobile only">min</span>s to read</time> <p>Recalling items from scratch is harder than recognizing the correct option in a list of choices because the extra context helps users retrieve information from memory.</p> </div> </div> </li> <li class="publication-list-item article"> <div class="article teaser"> <div class="content"> <h2 class="title"> <a href="/articles/how-to-conduct-a-heuristic-evaluation/">How to Conduct a Heuristic Evaluation</a> </h2> <time><span class="small large desktop only">June 25, 2023</span><span class="mobile only">Jun 25, 2023</span> | Article: 6 <span class="small large desktop only">minute</span><span 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