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Frugality - Wikipedia
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href="https://bg.wikipedia.org/wiki/%D0%98%D0%BA%D0%BE%D0%BD%D0%BE%D0%BC%D0%B8%D1%87%D0%BD%D0%BE%D1%81%D1%82" title="Икономичност – Bulgarian" lang="bg" hreflang="bg" data-title="Икономичност" data-language-autonym="Български" data-language-local-name="Bulgarian" class="interlanguage-link-target"><span>Български</span></a></li><li class="interlanguage-link interwiki-ca mw-list-item"><a href="https://ca.wikipedia.org/wiki/Frugalitat" title="Frugalitat – Catalan" lang="ca" hreflang="ca" data-title="Frugalitat" data-language-autonym="Català" data-language-local-name="Catalan" class="interlanguage-link-target"><span>Català</span></a></li><li class="interlanguage-link interwiki-de mw-list-item"><a href="https://de.wikipedia.org/wiki/Sparsamkeit" title="Sparsamkeit – German" lang="de" hreflang="de" data-title="Sparsamkeit" data-language-autonym="Deutsch" data-language-local-name="German" class="interlanguage-link-target"><span>Deutsch</span></a></li><li class="interlanguage-link interwiki-et mw-list-item"><a href="https://et.wikipedia.org/wiki/Kokkuhoidlikkus" title="Kokkuhoidlikkus – Estonian" lang="et" hreflang="et" data-title="Kokkuhoidlikkus" data-language-autonym="Eesti" data-language-local-name="Estonian" class="interlanguage-link-target"><span>Eesti</span></a></li><li class="interlanguage-link interwiki-es mw-list-item"><a href="https://es.wikipedia.org/wiki/Frugalidad" title="Frugalidad – Spanish" lang="es" hreflang="es" data-title="Frugalidad" data-language-autonym="Español" data-language-local-name="Spanish" class="interlanguage-link-target"><span>Español</span></a></li><li class="interlanguage-link interwiki-fr mw-list-item"><a href="https://fr.wikipedia.org/wiki/Frugalisme" title="Frugalisme – French" lang="fr" hreflang="fr" data-title="Frugalisme" data-language-autonym="Français" data-language-local-name="French" class="interlanguage-link-target"><span>Français</span></a></li><li class="interlanguage-link interwiki-hy mw-list-item"><a href="https://hy.wikipedia.org/wiki/%D4%BD%D5%B6%D5%A1%D5%B5%D5%B8%D5%B2%D5%B8%D6%82%D5%A9%D5%B5%D5%B8%D6%82%D5%B6" title="Խնայողություն – Armenian" lang="hy" hreflang="hy" data-title="Խնայողություն" data-language-autonym="Հայերեն" data-language-local-name="Armenian" class="interlanguage-link-target"><span>Հայերեն</span></a></li><li class="interlanguage-link interwiki-ig mw-list-item"><a href="https://ig.wikipedia.org/wiki/Enwegh%E1%BB%8B_ike" title="Enweghị ike – Igbo" lang="ig" hreflang="ig" data-title="Enweghị ike" data-language-autonym="Igbo" data-language-local-name="Igbo" class="interlanguage-link-target"><span>Igbo</span></a></li><li class="interlanguage-link interwiki-id mw-list-item"><a href="https://id.wikipedia.org/wiki/Keekonomisan" title="Keekonomisan – Indonesian" lang="id" hreflang="id" data-title="Keekonomisan" data-language-autonym="Bahasa Indonesia" data-language-local-name="Indonesian" class="interlanguage-link-target"><span>Bahasa Indonesia</span></a></li><li class="interlanguage-link interwiki-it mw-list-item"><a href="https://it.wikipedia.org/wiki/Frugalit%C3%A0" title="Frugalità – Italian" lang="it" hreflang="it" data-title="Frugalità" data-language-autonym="Italiano" data-language-local-name="Italian" class="interlanguage-link-target"><span>Italiano</span></a></li><li class="interlanguage-link interwiki-kn mw-list-item"><a href="https://kn.wikipedia.org/wiki/%E0%B2%AE%E0%B2%BF%E0%B2%A4%E0%B2%B5%E0%B3%8D%E0%B2%AF%E0%B2%AF" title="ಮಿತವ್ಯಯ – Kannada" lang="kn" hreflang="kn" data-title="ಮಿತವ್ಯಯ" data-language-autonym="ಕನ್ನಡ" data-language-local-name="Kannada" class="interlanguage-link-target"><span>ಕನ್ನಡ</span></a></li><li class="interlanguage-link interwiki-lt mw-list-item"><a href="https://lt.wikipedia.org/wiki/Ekonomi%C5%A1kumas" title="Ekonomiškumas – Lithuanian" lang="lt" hreflang="lt" data-title="Ekonomiškumas" data-language-autonym="Lietuvių" data-language-local-name="Lithuanian" class="interlanguage-link-target"><span>Lietuvių</span></a></li><li class="interlanguage-link interwiki-ja mw-list-item"><a href="https://ja.wikipedia.org/wiki/%E7%AF%80%E7%B4%84" title="節約 – Japanese" lang="ja" hreflang="ja" data-title="節約" data-language-autonym="日本語" data-language-local-name="Japanese" class="interlanguage-link-target"><span>日本語</span></a></li><li class="interlanguage-link interwiki-no mw-list-item"><a href="https://no.wikipedia.org/wiki/Sparsomhet" title="Sparsomhet – Norwegian Bokmål" lang="nb" hreflang="nb" data-title="Sparsomhet" data-language-autonym="Norsk bokmål" data-language-local-name="Norwegian Bokmål" class="interlanguage-link-target"><span>Norsk bokmål</span></a></li><li class="interlanguage-link interwiki-pt mw-list-item"><a href="https://pt.wikipedia.org/wiki/Frugalidade" title="Frugalidade – Portuguese" lang="pt" hreflang="pt" data-title="Frugalidade" data-language-autonym="Português" data-language-local-name="Portuguese" class="interlanguage-link-target"><span>Português</span></a></li><li class="interlanguage-link interwiki-ru mw-list-item"><a href="https://ru.wikipedia.org/wiki/%D0%91%D0%B5%D1%80%D0%B5%D0%B6%D0%BB%D0%B8%D0%B2%D0%BE%D1%81%D1%82%D1%8C" title="Бережливость – Russian" lang="ru" hreflang="ru" data-title="Бережливость" data-language-autonym="Русский" data-language-local-name="Russian" class="interlanguage-link-target"><span>Русский</span></a></li><li class="interlanguage-link interwiki-simple mw-list-item"><a href="https://simple.wikipedia.org/wiki/Frugality" title="Frugality – Simple English" lang="en-simple" hreflang="en-simple" data-title="Frugality" data-language-autonym="Simple English" data-language-local-name="Simple English" class="interlanguage-link-target"><span>Simple English</span></a></li><li class="interlanguage-link interwiki-sr mw-list-item"><a href="https://sr.wikipedia.org/wiki/%D0%A8%D1%82%D0%B5%D0%B4%D1%99%D0%B8%D0%B2%D0%BE%D1%81%D1%82" title="Штедљивост – Serbian" lang="sr" hreflang="sr" data-title="Штедљивост" data-language-autonym="Српски / srpski" data-language-local-name="Serbian" class="interlanguage-link-target"><span>Српски / srpski</span></a></li><li class="interlanguage-link interwiki-fi mw-list-item"><a href="https://fi.wikipedia.org/wiki/S%C3%A4%C3%A4st%C3%A4v%C3%A4isyys" title="Säästäväisyys – Finnish" lang="fi" hreflang="fi" data-title="Säästäväisyys" data-language-autonym="Suomi" data-language-local-name="Finnish" class="interlanguage-link-target"><span>Suomi</span></a></li><li class="interlanguage-link interwiki-sv mw-list-item"><a href="https://sv.wikipedia.org/wiki/Sparsamhet" title="Sparsamhet – Swedish" lang="sv" hreflang="sv" data-title="Sparsamhet" data-language-autonym="Svenska" data-language-local-name="Swedish" class="interlanguage-link-target"><span>Svenska</span></a></li><li class="interlanguage-link interwiki-tr mw-list-item"><a href="https://tr.wikipedia.org/wiki/Tutumluluk" title="Tutumluluk – Turkish" lang="tr" 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data-unpinned-container-id="vector-appearance-unpinned-container" > <div class="vector-pinnable-header-label">Appearance</div> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-appearance.pin">move to sidebar</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-appearance.unpin">hide</button> </div> </div> </div> </nav> </div> </div> <div id="bodyContent" class="vector-body" aria-labelledby="firstHeading" data-mw-ve-target-container> <div class="vector-body-before-content"> <div class="mw-indicators"> </div> <div id="siteSub" class="noprint">From Wikipedia, the free encyclopedia</div> </div> <div id="contentSub"><div id="mw-content-subtitle"></div></div> <div id="mw-content-text" class="mw-body-content"><div class="mw-content-ltr mw-parser-output" lang="en" dir="ltr"><div class="shortdescription nomobile noexcerpt noprint searchaux" style="display:none">Being frugal in the consumption of consumable resources</div> <style data-mw-deduplicate="TemplateStyles:r1236090951">.mw-parser-output .hatnote{font-style:italic}.mw-parser-output div.hatnote{padding-left:1.6em;margin-bottom:0.5em}.mw-parser-output .hatnote i{font-style:normal}.mw-parser-output .hatnote+link+.hatnote{margin-top:-0.5em}@media print{body.ns-0 .mw-parser-output .hatnote{display:none!important}}</style><div role="note" class="hatnote navigation-not-searchable">For the dietary disposition, see <a href="/wiki/Frugivore" title="Frugivore">Frugivore</a>.</div> <figure class="mw-default-size" typeof="mw:File/Thumb"><a href="/wiki/File:Gillray_Temperance_051126.jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/c/c4/Gillray_Temperance_051126.jpg/220px-Gillray_Temperance_051126.jpg" decoding="async" width="220" height="275" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/c/c4/Gillray_Temperance_051126.jpg 1.5x" data-file-width="250" data-file-height="312" /></a><figcaption><a href="/wiki/James_Gillray" title="James Gillray">James Gillray</a>'s satirical print <i>Temperance Enjoying a Frugal Meal</i>. <a href="/wiki/George_III" title="George III">George III</a> is depicted with patched breeches and a chair covered with protective fabric, eating a simple boiled egg and using the tablecloth as his napkin. Winter flowers fill the unlit fireplace.<sup id="cite_ref-1" class="reference"><a href="#cite_note-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup></figcaption></figure> <p><b>Frugality</b> is the quality of being frugal, sparing, thrifty, prudent, or economical in the consumption of resources such as food, time or money, and avoiding waste, lavishness or extravagance.<sup id="cite_ref-cent_2-0" class="reference"><a href="#cite_note-cent-2"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup> </p><p>In <a href="/wiki/Behavioral_science" class="mw-redirect" title="Behavioral science">behavioral science</a>, frugality has been defined as the tendency to acquire goods and services in a restrained manner, and resourceful use of already-owned economic goods and services, to achieve a longer term goal.<sup id="cite_ref-3" class="reference"><a href="#cite_note-3"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup> </p> <meta property="mw:PageProp/toc" /> <div class="mw-heading mw-heading2"><h2 id="Strategies">Strategies</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Frugality&action=edit&section=1" title="Edit section: Strategies"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Common techniques of frugality include reduction of waste, curbing costly habits, suppressing instant gratification by means of fiscal self-restraint, seeking <a href="/wiki/Efficiency_(economics)" class="mw-redirect" title="Efficiency (economics)">efficiency</a>, avoiding traps, defying expensive <a href="/wiki/Social_norms" class="mw-redirect" title="Social norms">social norms</a>, detecting and avoiding <a href="/wiki/Psychological_manipulation" class="mw-redirect" title="Psychological manipulation">manipulative</a> advertising, embracing cost-free options, using <a href="/wiki/Barter" title="Barter">barter</a>, and staying well-informed about local circumstances and both market and product/service realities. </p><p>Frugality may contribute to health by leading people to avoid products that are both expensive and unhealthy when used to excess.<sup id="cite_ref-4" class="reference"><a href="#cite_note-4"><span class="cite-bracket">[</span>4<span class="cite-bracket">]</span></a></sup> Frugal living is practiced by those who aim to cut expenses, have more money, and get the most they possibly can from their money.<sup id="cite_ref-5" class="reference"><a href="#cite_note-5"><span class="cite-bracket">[</span>5<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="US_history">US history</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Frugality&action=edit&section=2" title="Edit section: US history"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p><a href="/wiki/Colonial_history_of_the_United_States" title="Colonial history of the United States">American Colonial Period</a> (17th and 18th centuries): Frugality was intertwined with moral and religious values among the population of <a href="/wiki/Puritans" title="Puritans">Puritan</a> and <a href="/wiki/Quakers" title="Quakers">Quaker</a> settlers in American society.<sup id="cite_ref-:0_6-0" class="reference"><a href="#cite_note-:0-6"><span class="cite-bracket">[</span>6<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-:1_7-0" class="reference"><a href="#cite_note-:1-7"><span class="cite-bracket">[</span>7<span class="cite-bracket">]</span></a></sup> They emphasized the virtues of productive work for the benefit of society and frowned upon unnecessary consumption.<sup id="cite_ref-:0_6-1" class="reference"><a href="#cite_note-:0-6"><span class="cite-bracket">[</span>6<span class="cite-bracket">]</span></a></sup> Laws were enacted in colonies like Massachusetts and Pennsylvania to regulate extravagant spending,<sup id="cite_ref-:12_8-0" class="reference"><a href="#cite_note-:12-8"><span class="cite-bracket">[</span>8<span class="cite-bracket">]</span></a></sup> reflecting the religious belief that individuals should not indulge in luxurious living.<sup id="cite_ref-:20_9-0" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> <a href="/wiki/Great_Awakening" title="Great Awakening">The Great Awakening</a> religious revival of the 1730s emphasized the virtues of simple living, and further reinforced the importance of frugality.<sup id="cite_ref-:13_10-0" class="reference"><a href="#cite_note-:13-10"><span class="cite-bracket">[</span>10<span class="cite-bracket">]</span></a></sup> A shift towards <a href="/wiki/Consumerism" title="Consumerism">consumerism</a> began to emerge as the century progressed.<sup id="cite_ref-:20_9-1" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> Colonists began acquiring imported luxury goods and amassing debts with the British.<sup id="cite_ref-:20_9-2" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> This can be considered the start of consumerist desire in America, and lead to the gradual departure from frugality. </p><p><a href="/wiki/Antebellum_South" title="Antebellum South">Antebellum Period</a> (early 19th century): The United States experienced significant economic growth and social change during the Antebellum Period,<sup id="cite_ref-11" class="reference"><a href="#cite_note-11"><span class="cite-bracket">[</span>11<span class="cite-bracket">]</span></a></sup> which influenced frugality discourses in various ways.<sup id="cite_ref-:20_9-3" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> Middle-class women played an increasingly active role in making household purchases.<sup id="cite_ref-12" class="reference"><a href="#cite_note-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-:20_9-4" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> Figures like <a href="/wiki/Lyman_Beecher" title="Lyman Beecher">Lyman Beecher</a> preached the conservative and moralistic messages of Christian simplicity which mirrored Puritan ideals of frugality.<sup id="cite_ref-:32_13-0" class="reference"><a href="#cite_note-:32-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-:20_9-5" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> Concerns about materialism undermining social order were widespread including ministers' sermon's warnings against luxury and excess.<sup id="cite_ref-:32_13-1" class="reference"><a href="#cite_note-:32-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-:20_9-6" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> Retailers like <a href="/wiki/Alexander_Turney_Stewart" title="Alexander Turney Stewart">Alexander Turney Stewart</a> experimented with the concept of department stores<sup id="cite_ref-14" class="reference"><a href="#cite_note-14"><span class="cite-bracket">[</span>14<span class="cite-bracket">]</span></a></sup> and larger-scale merchandising formats began to emerge.<sup id="cite_ref-:20_9-7" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> Consumer culture started growing as distribution methods improved and advertising became more advanced.<sup id="cite_ref-:20_9-8" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> The Antebellum Period was a transitional phase in American consumer culture, where traditional values of frugality coexisted with consumerism. </p><p>During the <a href="/wiki/Gilded_Age" title="Gilded Age">Gilded Age</a> (in the late 19th century), a notable critique emerged of excessive consumption and the glaring wealth disparity prevalent in society.<sup id="cite_ref-15" class="reference"><a href="#cite_note-15"><span class="cite-bracket">[</span>15<span class="cite-bracket">]</span></a></sup> In the Gilded Age, characterized by industrialization and urbanization, consumer culture flourished with aggressive advertising and the feminization of shopping spaces. <a href="/wiki/Thorstein_Veblen" title="Thorstein Veblen">Thorstein Veblen</a>'s critique in "<a href="/wiki/The_Theory_of_the_Leisure_Class" title="The Theory of the Leisure Class">Theory of the Leisure Class</a>" highlighted conspicuous consumption as a means of social distinction, while authors like <a href="/wiki/Edith_Wharton" title="Edith Wharton">Edith Wharton</a> and <a href="/wiki/Charles_Wagner" title="Charles Wagner">Charles Wagner</a> advocated for a simplified life amidst growing materialism. <a href="/wiki/John_Wanamaker" title="John Wanamaker">John Wanamaker</a>'s embrace of simplicity, despite his wealth, exemplified the paradox of promoting frugality while profiting from <a href="/wiki/Consumerism" title="Consumerism">consumerism</a> in ornate department stores.<sup id="cite_ref-:20_9-9" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> </p><p>In <a href="/wiki/World_War_I" title="World War I">World War I</a> the ethos of conservation and thrift gained further traction, especially during World War I (<a href="/wiki/Stanley_Hauerwas" title="Stanley Hauerwas">Hauerwas</a>, "War and the American Difference: Theological Reflections on Violence and National Identity").<sup id="cite_ref-16" class="reference"><a href="#cite_note-16"><span class="cite-bracket">[</span>16<span class="cite-bracket">]</span></a></sup> Governments and organizations promoted these values as essential for supporting the war effort and ensuring resources were allocated efficiently. Citizens were encouraged to practice frugality through <a href="/wiki/Rationing" title="Rationing">rationing</a> programs and voluntary austerity measures to conserve supplies for <a href="/wiki/Troop" title="Troop">troops</a> abroad.<sup id="cite_ref-17" class="reference"><a href="#cite_note-17"><span class="cite-bracket">[</span>17<span class="cite-bracket">]</span></a></sup> In the early 20th century, frugality gained prominence in the U.S, spurred by events like World War I and the <a href="/wiki/Great_Depression" title="Great Depression">Great Depression</a>. Figures like <a href="/wiki/Stuart_Chase" title="Stuart Chase">Stuart Chase</a> promoted thrift as a patriotic duty, leading to the National Thrift Movement. The 1930s saw a populist backlash against excess, with media and advertising promoting controlled consumption amid economic hardship. Despite fears of consumerism's collapse, ingrained habits persisted, reflecting the enduring tension between aspiration and <a href="/wiki/Austerity" title="Austerity">austerity</a> in <a href="/wiki/American_society" class="mw-redirect" title="American society">American society</a>.<sup id="cite_ref-:20_9-10" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> </p><p>During <a href="/wiki/World_War_II" title="World War II">World War II</a> (September 1, 1939 – September 2, 1945), the United States government launched poster campaigns which promoted frugality to American consumers, which included advocations for thrifty behavior, recycling, adherence to price controls and rationing laws, and more. Posters promoted conservation efforts such as saving gasoline and automobile tires and encouraged Americans to recycle materials such as tin cans and waste fats for ammunition and explosives.<sup id="cite_ref-18" class="reference"><a href="#cite_note-18"><span class="cite-bracket">[</span>18<span class="cite-bracket">]</span></a></sup> Commercial advertising at this time also incorporated frugality appeals. Companies such as <a href="/wiki/Texaco" title="Texaco">Texaco</a>, the <a href="/wiki/American_Gas_Association" title="American Gas Association">American Gas Association</a>, and the Bell Telephone System encouraged responsible consumption and energy-saving behavior. Newspapers, magazines, and private companies were also promoting frugal consumption, encouraging Americans to practice behaviors to conserve food such as meal planning and <a href="/wiki/Home_canning" title="Home canning">home canning</a>.<sup id="cite_ref-19" class="reference"><a href="#cite_note-19"><span class="cite-bracket">[</span>19<span class="cite-bracket">]</span></a></sup> As a result of the promotion of conservation efforts, Americans responded by recycling 538 million pounds of waste fats, 23 million tons of paper, 800 million pounds of <a href="/wiki/Tin" title="Tin">tin</a>, and planting 50 million <a href="/wiki/Victory_garden" title="Victory garden">victory gardens</a>.<sup id="cite_ref-20" class="reference"><a href="#cite_note-20"><span class="cite-bracket">[</span>20<span class="cite-bracket">]</span></a></sup> Due to increased military spending, consumers faced shortages and restrictions on goods as a result of resource redirection for raw materials and production.<sup id="cite_ref-:20_9-11" class="reference"><a href="#cite_note-:20-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> Frugality became a major topic in public discourse during this period of time. Most Americans accepted the limitations placed on private consumption during World War II. Following the war, there was a rapid transition from frugal consumption to consumerism as a result of economic barriers disappearing, leading to <a href="/wiki/Economic_boom" class="mw-redirect" title="Economic boom">economic expansion</a>. </p><p>Late 20th century (1970s): The rapid change of technology during this time changed the way <a href="/wiki/Consumerism" title="Consumerism">consumerism</a> was perceived.<sup id="cite_ref-:02_21-0" class="reference"><a href="#cite_note-:02-21"><span class="cite-bracket">[</span>21<span class="cite-bracket">]</span></a></sup> With the emergence of new products the realm of luxury items changed from handbags and luxury cars to electronics, computers, the internet and social media.<sup id="cite_ref-:02_21-1" class="reference"><a href="#cite_note-:02-21"><span class="cite-bracket">[</span>21<span class="cite-bracket">]</span></a></sup> Consumers began to reimagine society through an <a href="/wiki/Natural_environment" title="Natural environment">environmental</a> lens when the National Science and Technology Policy Organization and Priorities Act of 1976 was passed, it pushed for the frugal use of resources for the future development of technologies.<sup class="noprint Inline-Template Template-Fact" style="white-space:nowrap;">[<i><a href="/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed"><span title="This claim needs references to reliable sources. (June 2024)">citation needed</span></a></i>]</sup> Consumers changed the way they searched for products by implementing the concept of <a href="/wiki/Savings_and_loan_association" title="Savings and loan association">thrifting</a>, through this expression environmental movements were able to gain momentum.<sup class="noprint Inline-Template Template-Fact" style="white-space:nowrap;">[<i><a href="/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed"><span title="This claim needs references to reliable sources. (June 2024)">citation needed</span></a></i>]</sup> The economic shift from mainstream items to thrifting gave consumers a place to separate from the pressure of <a href="/wiki/Social_stratification" title="Social stratification">social stratification</a>.<sup id="cite_ref-:02_21-2" class="reference"><a href="#cite_note-:02-21"><span class="cite-bracket">[</span>21<span class="cite-bracket">]</span></a></sup> The thrift industry during the late 20th century emphasized the need of systemic savings and mutual savings across social classes.<sup class="noprint Inline-Template Template-Fact" style="white-space:nowrap;">[<i><a href="/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed"><span title="This claim needs references to reliable sources. (June 2024)">citation needed</span></a></i>]</sup> In 1987 the concept of thrifting began to slowly decline as the consumer market began too slowly evolve with the creation of new technologies.<sup class="noprint Inline-Template Template-Fact" style="white-space:nowrap;">[<i><a href="/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed"><span title="This claim needs references to reliable sources. (June 2024)">citation needed</span></a></i>]</sup> Frugality within the American society declined as a result, with the concepts of energy frugal and material frugalness being the only to be adapted into society.<sup class="noprint Inline-Template Template-Fact" style="white-space:nowrap;">[<i><a href="/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed"><span title="This claim needs references to reliable sources. (June 2024)">citation needed</span></a></i>]</sup> The reshaping of consumerism was driven by the advancement of technology.<sup id="cite_ref-22" class="reference"><a href="#cite_note-22"><span class="cite-bracket">[</span>22<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="Philosophy">Philosophy</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Frugality&action=edit&section=3" title="Edit section: Philosophy"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In the context of some belief systems, frugality is a <i>philosophy</i> in which one does not trust (or is deeply wary of) "expert" <a href="/wiki/Knowledge" title="Knowledge">knowledge</a> from commercial markets or corporate cultures, claiming to know what is in the best economic, material, or spiritual interests of the individual.<sup id="cite_ref-23" class="reference"><a href="#cite_note-23"><span class="cite-bracket">[</span>23<span class="cite-bracket">]</span></a></sup> </p><p>Different spiritual communities consider frugality to be a virtue or a spiritual discipline.<sup id="cite_ref-24" class="reference"><a href="#cite_note-24"><span class="cite-bracket">[</span>24<span class="cite-bracket">]</span></a></sup> The <a href="/wiki/Religious_Society_of_Friends" class="mw-redirect" title="Religious Society of Friends">Religious Society of Friends</a> and the <a href="/wiki/Puritan" class="mw-redirect" title="Puritan">Puritans</a> are examples of such groups.<sup id="cite_ref-25" class="reference"><a href="#cite_note-25"><span class="cite-bracket">[</span>25<span class="cite-bracket">]</span></a></sup> The philosophy behind this is that people ought to save money to allocate it to more charitable purposes, such as helping others in need.<sup id="cite_ref-26" class="reference"><a href="#cite_note-26"><span class="cite-bracket">[</span>26<span class="cite-bracket">]</span></a></sup> </p><p><a href="/wiki/Benjamin_Franklin" title="Benjamin Franklin">Benjamin Franklin</a> paired frugality with industry as the key virtues for financial security: "[W]aste neither time nor money, but make the best use of both. Without industry and frugality nothing will do, and with them everything."<sup id="cite_ref-27" class="reference"><a href="#cite_note-27"><span class="cite-bracket">[</span>27<span class="cite-bracket">]</span></a></sup> <a href="/wiki/Cicero" title="Cicero">Cicero</a> agreed, arguing that "men don't understand how great a revenue sparingness is."<sup id="cite_ref-28" class="reference"><a href="#cite_note-28"><span class="cite-bracket">[</span>28<span class="cite-bracket">]</span></a></sup> </p><p>There are also <a href="/wiki/Environmentalists" class="mw-redirect" title="Environmentalists">environmentalists</a> who consider frugality to be a virtue<sup id="cite_ref-29" class="reference"><a href="#cite_note-29"><span class="cite-bracket">[</span>29<span class="cite-bracket">]</span></a></sup> through which humans can make use of their ancestral skills as hunter-gatherers, carrying little and needing little, and finding meaning in nature instead of man-made conventions or religion. <a href="/wiki/Henry_David_Thoreau" title="Henry David Thoreau">Henry David Thoreau</a> expressed a similar philosophy in <i><a href="/wiki/Walden" title="Walden">Walden</a></i>, with his zest for self-reliance and minimal possessions while <a href="/wiki/Simple_living" title="Simple living">living simply</a> in the woods.<sup id="cite_ref-30" class="reference"><a href="#cite_note-30"><span class="cite-bracket">[</span>30<span class="cite-bracket">]</span></a></sup> Degrowth movement advocates use the term "frugal abundance" to denote the enjoyment of a simple, yet culturally, emotionally and spiritually rich, life through which one's necessities are achieved through collective sufficiency respecting the Earth's limits.<sup id="cite_ref-31" class="reference"><a href="#cite_note-31"><span class="cite-bracket">[</span>31<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="Corporate_world">Corporate world</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Frugality&action=edit&section=4" title="Edit section: Corporate world"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Frugality has been adopted as a strategic imperative by large enterprises as a means of <a href="/wiki/Cost_reduction" title="Cost reduction">cost reduction</a> through engendering a philosophy of careful spending among the workforce.<sup id="cite_ref-32" class="reference"><a href="#cite_note-32"><span class="cite-bracket">[</span>32<span class="cite-bracket">]</span></a></sup> Cost reduction is often perceived negatively, be it within a corporate organisation or in society, so inviting each employee to embrace frugality transfers the burden of cost reduction from management to the employee. In doing so, corporations introduce a moral obligation to cost cutting, proposing that careful management of costs is in the company, shareholder, and employee's best interests.<sup id="cite_ref-33" class="reference"><a href="#cite_note-33"><span class="cite-bracket">[</span>33<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="See_also">See also</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Frugality&action=edit&section=5" title="Edit section: See also"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1235681985">.mw-parser-output .side-box{margin:4px 0;box-sizing:border-box;border:1px solid #aaa;font-size:88%;line-height:1.25em;background-color:var(--background-color-interactive-subtle,#f8f9fa);display:flow-root}.mw-parser-output .side-box-abovebelow,.mw-parser-output .side-box-text{padding:0.25em 0.9em}.mw-parser-output .side-box-image{padding:2px 0 2px 0.9em;text-align:center}.mw-parser-output .side-box-imageright{padding:2px 0.9em 2px 0;text-align:center}@media(min-width:500px){.mw-parser-output .side-box-flex{display:flex;align-items:center}.mw-parser-output .side-box-text{flex:1;min-width:0}}@media(min-width:720px){.mw-parser-output .side-box{width:238px}.mw-parser-output .side-box-right{clear:right;float:right;margin-left:1em}.mw-parser-output .side-box-left{margin-right:1em}}</style><style data-mw-deduplicate="TemplateStyles:r1237033735">@media print{body.ns-0 .mw-parser-output .sistersitebox{display:none!important}}@media screen{html.skin-theme-clientpref-night .mw-parser-output .sistersitebox img[src*="Wiktionary-logo-en-v2.svg"]{background-color:white}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .sistersitebox img[src*="Wiktionary-logo-en-v2.svg"]{background-color:white}}</style><div class="side-box side-box-right plainlinks sistersitebox"><style data-mw-deduplicate="TemplateStyles:r1126788409">.mw-parser-output .plainlist ol,.mw-parser-output .plainlist ul{line-height:inherit;list-style:none;margin:0;padding:0}.mw-parser-output .plainlist ol li,.mw-parser-output .plainlist ul li{margin-bottom:0}</style> <div class="side-box-flex"> <div class="side-box-image"><span class="noviewer" typeof="mw:File"><span><img alt="" src="//upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Wikiquote-logo.svg/34px-Wikiquote-logo.svg.png" decoding="async" width="34" height="40" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Wikiquote-logo.svg/51px-Wikiquote-logo.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Wikiquote-logo.svg/68px-Wikiquote-logo.svg.png 2x" data-file-width="300" data-file-height="355" /></span></span></div> <div class="side-box-text plainlist">Wikiquote has quotations related to <i><b><a href="https://en.wikiquote.org/wiki/Special:Search/Frugality" class="extiw" title="q:Special:Search/Frugality">Frugality</a></b></i>.</div></div> </div> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1235681985"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1237033735"><div class="side-box side-box-right plainlinks sistersitebox"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1126788409"> <div class="side-box-flex"> <div class="side-box-image"><span class="noviewer" typeof="mw:File"><span><img alt="" src="//upload.wikimedia.org/wikipedia/commons/thumb/9/99/Wiktionary-logo-en-v2.svg/40px-Wiktionary-logo-en-v2.svg.png" decoding="async" width="40" height="40" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/9/99/Wiktionary-logo-en-v2.svg/60px-Wiktionary-logo-en-v2.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/9/99/Wiktionary-logo-en-v2.svg/80px-Wiktionary-logo-en-v2.svg.png 2x" data-file-width="512" data-file-height="512" /></span></span></div> <div class="side-box-text plainlist">Look up <i><b><a href="https://en.wiktionary.org/wiki/frugal" class="extiw" title="wiktionary:frugal">frugal</a></b></i> or <i><b><a href="https://en.wiktionary.org/wiki/frugality" class="extiw" title="wiktionary:frugality">frugality</a></b></i> in Wiktionary, the free dictionary.</div></div> </div> <ul><li><a href="/wiki/Anti-consumerism" title="Anti-consumerism">Anti-consumerism</a> – Sociopolitical ideology involving intentionally and meaningfully reducing consumption</li> <li><a href="/wiki/Capsule_wardrobe" title="Capsule wardrobe">Capsule wardrobe</a> – Collection of clothing items that do not go out of fashion</li> <li><a href="/wiki/Conspicuous_consumption" title="Conspicuous consumption">Conspicuous consumption</a> – Concept in sociology and economy</li> <li><a href="/wiki/Ethical_consumerism" title="Ethical consumerism">Ethical consumerism</a> – Type of consumer activism</li> <li><a href="/wiki/Extreme_Cheapskates" title="Extreme Cheapskates">Extreme Cheapskates</a> – American reality television series</li> <li><a href="/wiki/Financial_independence" title="Financial independence">Financial independence</a> – Accumulation of sufficient resources to not need employment</li> <li><a href="/wiki/FIRE_movement" title="FIRE movement">FIRE movement</a> – Movement whose goal is financial independence and retiring early</li> <li><a href="/wiki/Frugal_engineering" class="mw-redirect" title="Frugal engineering">Frugal engineering</a> – Process of reducing the complexity and cost of a good and its production<span style="display:none" class="category-annotation-with-redirected-description">Pages displaying short descriptions of redirect targets</span></li> <li><a href="/wiki/Garbage_picking" class="mw-redirect" title="Garbage picking">Garbage picking</a> – Taking items from waste piles for personal use<span style="display:none" class="category-annotation-with-redirected-description">Pages displaying short descriptions of redirect targets</span></li> <li><a href="/wiki/Intentional_living" title="Intentional living">Intentional living</a> – Lifestyle<span style="display:none" class="category-spaceless-annotation">Pages displaying short descriptions with no spaces</span></li> <li><a href="/wiki/Miser" title="Miser">Miser</a> – Person who is reluctant to spend</li> <li><a href="/wiki/Mottainai" title="Mottainai">Mottainai</a> – Japanese term translates as "What a waste!"</li> <li><a href="/wiki/Overconsumption" class="mw-redirect" title="Overconsumption">Overconsumption</a> – Resource use exceeding carrying capacity<span style="display:none" class="category-annotation-with-redirected-description">Pages displaying short descriptions of redirect targets</span></li> <li><a href="/wiki/Paradox_of_thrift" title="Paradox of thrift">Paradox of thrift</a> – Paradox in economics</li> <li><a href="/wiki/Price_comparison_service" class="mw-redirect" title="Price comparison service">Price comparison service</a> – Vertical search engine<span style="display:none" class="category-annotation-with-redirected-description">Pages displaying short descriptions of redirect targets</span></li> <li><a href="/wiki/Simple_living" title="Simple living">Simple living</a> – Simplified, minimalistic lifestyle</li> <li><a href="/wiki/Sustainable_living" title="Sustainable living">Sustainable living</a> – Lifestyle<span style="display:none" class="category-spaceless-annotation">Pages displaying short descriptions with no spaces</span></li></ul> <div class="mw-heading mw-heading2"><h2 id="References">References</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Frugality&action=edit&section=6" title="Edit section: References"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist reflist-columns references-column-width reflist-columns-2"> <ol class="references"> <li id="cite_note-1"><span class="mw-cite-backlink"><b><a href="#cite_ref-1">^</a></b></span> <span class="reference-text"><style data-mw-deduplicate="TemplateStyles:r1238218222">.mw-parser-output cite.citation{font-style:inherit;word-wrap:break-word}.mw-parser-output .citation q{quotes:"\"""\"""'""'"}.mw-parser-output .citation:target{background-color:rgba(0,127,255,0.133)}.mw-parser-output .id-lock-free.id-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/6/65/Lock-green.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-limited.id-lock-limited a,.mw-parser-output .id-lock-registration.id-lock-registration a{background:url("//upload.wikimedia.org/wikipedia/commons/d/d6/Lock-gray-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-subscription.id-lock-subscription a{background:url("//upload.wikimedia.org/wikipedia/commons/a/aa/Lock-red-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .cs1-ws-icon a{background:url("//upload.wikimedia.org/wikipedia/commons/4/4c/Wikisource-logo.svg")right 0.1em center/12px no-repeat}body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-free a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-limited a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-registration a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-subscription a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .cs1-ws-icon a{background-size:contain;padding:0 1em 0 0}.mw-parser-output .cs1-code{color:inherit;background:inherit;border:none;padding:inherit}.mw-parser-output .cs1-hidden-error{display:none;color:var(--color-error,#d33)}.mw-parser-output .cs1-visible-error{color:var(--color-error,#d33)}.mw-parser-output .cs1-maint{display:none;color:#085;margin-left:0.3em}.mw-parser-output .cs1-kern-left{padding-left:0.2em}.mw-parser-output .cs1-kern-right{padding-right:0.2em}.mw-parser-output .citation .mw-selflink{font-weight:inherit}@media screen{.mw-parser-output .cs1-format{font-size:95%}html.skin-theme-clientpref-night .mw-parser-output .cs1-maint{color:#18911f}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .cs1-maint{color:#18911f}}</style><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://www.britishmuseum.org/collection/object/P_1851-0901-617">"Temperance enjoying a frugal meal"</a>. <i>British Museum</i>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=British+Museum&rft.atitle=Temperance+enjoying+a+frugal+meal&rft_id=https%3A%2F%2Fwww.britishmuseum.org%2Fcollection%2Fobject%2FP_1851-0901-617&rfr_id=info%3Asid%2Fen.wikipedia.org%3AFrugality" class="Z3988"></span></span> </li> <li id="cite_note-cent-2"><span class="mw-cite-backlink"><b><a href="#cite_ref-cent_2-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1126788409"><div class="plainlist" style="display:inline;"><ul style="display:inline;"><li style="margin-bottom:.5em; display:block;;display:inline; margin:0;"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="http://triggs.djvu.org/century-dictionary.com/djvu2jpg.php?query=frugality&djvuurl=http://triggs.djvu.org/century-dictionary.com/03/INDEX.djvu&hittype=&volno=03&page=617&zoom=&format=&label=Volume%203&fromallhits=">"frugal"</a>. <i>Century Dictionary Online</i><span class="reference-accessdate">. Retrieved <span class="nowrap">15 April</span> 2011</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Century+Dictionary+Online&rft.atitle=frugal&rft_id=http%3A%2F%2Ftriggs.djvu.org%2Fcentury-dictionary.com%2Fdjvu2jpg.php%3Fquery%3Dfrugality%26djvuurl%3Dhttp%3A%2F%2Ftriggs.djvu.org%2Fcentury-dictionary.com%2F03%2FINDEX.djvu%26hittype%3D%26volno%3D03%26page%3D617%26zoom%3D%26format%3D%26label%3DVolume%25203%26fromallhits%3D&rfr_id=info%3Asid%2Fen.wikipedia.org%3AFrugality" class="Z3988"></span></li><li style="margin-bottom:.5em; display:block;;margin-top:.5em;"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFMacdonald1972" class="citation book cs1">Macdonald, A.M., ed. (1972). <i>Chambers Twentieth Century Dictionary</i>. Chambers.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.genre=book&rft.btitle=Chambers+Twentieth+Century+Dictionary&rft.pub=Chambers&rft.date=1972&rfr_id=info%3Asid%2Fen.wikipedia.org%3AFrugality" class="Z3988"></span></li><li style="margin-bottom:.5em; display:block;"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation book cs1"><i>Oxford American Dictionaries (computer application)</i>. Apple Computer. 2005.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.genre=book&rft.btitle=Oxford+American+Dictionaries+%28computer+application%29&rft.pub=Apple+Computer&rft.date=2005&rfr_id=info%3Asid%2Fen.wikipedia.org%3AFrugality" class="Z3988"></span></li><li style="margin-bottom:.5em; display:block;"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFWoolf1980" class="citation book cs1">Woolf, Henry, ed. (1980). <span class="id-lock-registration" title="Free registration required"><a rel="nofollow" class="external text" href="https://archive.org/details/webstersnewcol1980spri"><i>Webster's New Collegiate Dictionary</i></a></span>. Springfield MA: Merriam. <a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/0-87779-398-0" title="Special:BookSources/0-87779-398-0"><bdi>0-87779-398-0</bdi></a>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.genre=book&rft.btitle=Webster%27s+New+Collegiate+Dictionary&rft.place=Springfield+MA&rft.pub=Merriam&rft.date=1980&rft.isbn=0-87779-398-0&rft_id=https%3A%2F%2Farchive.org%2Fdetails%2Fwebstersnewcol1980spri&rfr_id=info%3Asid%2Fen.wikipedia.org%3AFrugality" class="Z3988"></span></li></ul></div></span> </li> <li id="cite_note-3"><span class="mw-cite-backlink"><b><a href="#cite_ref-3">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFLastovickaBettencourtHughnerKuntze1999" class="citation journal cs1">Lastovicka, J.L.; Bettencourt, L.A.; Hughner, R.S.; Kuntze, R.J. (1999). "Lifestyle of the tight and frugal: Theory and measurement". <i>Journal of Consumer Research</i>. <b>26</b>: 85–98. <a href="/wiki/Doi_(identifier)" class="mw-redirect" title="Doi (identifier)">doi</a>:<a rel="nofollow" class="external text" href="https://doi.org/10.1086%2F209552">10.1086/209552</a>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=article&rft.jtitle=Journal+of+Consumer+Research&rft.atitle=Lifestyle+of+the+tight+and+frugal%3A+Theory+and+measurement&rft.volume=26&rft.pages=85-98&rft.date=1999&rft_id=info%3Adoi%2F10.1086%2F209552&rft.aulast=Lastovicka&rft.aufirst=J.L.&rft.au=Bettencourt%2C+L.A.&rft.au=Hughner%2C+R.S.&rft.au=Kuntze%2C+R.J.&rfr_id=info%3Asid%2Fen.wikipedia.org%3AFrugality" class="Z3988"></span></span> </li> <li id="cite_note-4"><span class="mw-cite-backlink"><b><a href="#cite_ref-4">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFRoseToney_SmithSegrist2010" class="citation journal cs1">Rose, P.; Toney Smith, S.; Segrist, D.J. (2010). "Too cheap to chug: Frugality as a buffer against college-student drinking". <i>Journal of Consumer Behaviour</i>. <b>9</b> (3): 228–238. <a href="/wiki/Doi_(identifier)" class="mw-redirect" title="Doi (identifier)">doi</a>:<a rel="nofollow" class="external text" href="https://doi.org/10.1002%2Fcb.314">10.1002/cb.314</a>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=article&rft.jtitle=Journal+of+Consumer+Behaviour&rft.atitle=Too+cheap+to+chug%3A+Frugality+as+a+buffer+against+college-student+drinking&rft.volume=9&rft.issue=3&rft.pages=228-238&rft.date=2010&rft_id=info%3Adoi%2F10.1002%2Fcb.314&rft.aulast=Rose&rft.aufirst=P.&rft.au=Toney+Smith%2C+S.&rft.au=Segrist%2C+D.J.&rfr_id=info%3Asid%2Fen.wikipedia.org%3AFrugality" class="Z3988"></span></span> </li> <li id="cite_note-5"><span class="mw-cite-backlink"><b><a href="#cite_ref-5">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFGorman1990" class="citation book cs1">Gorman, C (1990). <i>The Frugal Mind: 1,479 Money Saving Tips for Surviving the 1990s</i>. Nottingham Books.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.genre=book&rft.btitle=The+Frugal+Mind%3A+1%2C479+Money+Saving+Tips+for+Surviving+the+1990s&rft.pub=Nottingham+Books&rft.date=1990&rft.aulast=Gorman&rft.aufirst=C&rfr_id=info%3Asid%2Fen.wikipedia.org%3AFrugality" class="Z3988"></span></span> </li> <li id="cite_note-:0-6"><span class="mw-cite-backlink">^ <a href="#cite_ref-:0_6-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-:0_6-1"><sup><i><b>b</b></i></sup></a></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFWeber2001" class="citation book cs1">Weber, Max (2001). <i>The Protestant Ethic and the Spirit of Capitalism</i>. 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living"><abbr title="Edit this template">e</abbr></a></li></ul></div><div id="Simple_living" style="font-size:114%;margin:0 4em"><a href="/wiki/Simple_living" title="Simple living">Simple living</a></div></th></tr><tr><th scope="row" class="navbox-group" style="text-align:center;;width:1%">Practices</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Barter" title="Barter">Barter</a></li> <li><a href="/wiki/Cord-cutting" title="Cord-cutting">Cord-cutting</a></li> <li><a href="/wiki/DIY_ethic" class="mw-redirect" title="DIY ethic">DIY ethic</a></li> <li><a href="/wiki/Downshifting_(lifestyle)" title="Downshifting (lifestyle)">Downshifting</a></li> <li><a href="/wiki/Dry_toilet" title="Dry toilet">Dry toilet</a></li> <li><a href="/wiki/Fasting" title="Fasting">Fasting</a></li> <li><a href="/wiki/Forest_gardening" class="mw-redirect" title="Forest gardening">Forest gardening</a></li> <li><a href="/wiki/Freeganism" title="Freeganism">Freeganism</a></li> <li><a class="mw-selflink selflink">Frugality</a></li> <li><a href="/wiki/Gift_economy" title="Gift economy">Gift economy</a></li> <li><a href="/wiki/Intentional_community" title="Intentional community">Intentional community</a></li> <li><a href="/wiki/Local_currency" title="Local currency">Local currency</a></li> <li><a href="/wiki/Low-impact_development_(UK)" title="Low-impact development (UK)">Low-impact development</a></li> <li><a href="/wiki/No_frills" title="No frills">No frills</a></li> <li><a href="/wiki/Off-the-grid" title="Off-the-grid">Off-the-grid</a></li> <li><a href="/wiki/Permaculture" title="Permaculture">Permaculture</a></li> <li><a href="/wiki/Regift" class="mw-redirect" title="Regift">Regift</a></li> <li><a href="/wiki/Sattvic_diet" title="Sattvic diet">Sattvic diet</a></li> <li><a href="/wiki/Self-sufficiency" class="mw-redirect" title="Self-sufficiency">Self-sufficiency</a></li> <li><a href="/wiki/Slow_living" title="Slow living">Slow living</a></li> <li><a href="/wiki/Slow_movement_(culture)" title="Slow movement (culture)">Slow movement (culture)</a></li> <li><a href="/wiki/Subsistence_agriculture" title="Subsistence agriculture">Subsistence agriculture</a></li> <li><a href="/wiki/Sustainable_living" title="Sustainable living">Sustainable living</a></li> <li><a href="/wiki/Sustainable_sanitation" title="Sustainable sanitation">Sustainable sanitation</a></li> <li><a href="/wiki/Veganism" title="Veganism">Veganism</a></li> <li><a href="/wiki/Vegetarianism" title="Vegetarianism">Vegetarianism</a></li> <li><a href="/wiki/Tax_resistance" title="Tax resistance">War tax resistance</a></li> <li><a href="/wiki/WWOOF" title="WWOOF">WWOOF</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="text-align:center;;width:1%">Religious and spiritual</th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Amish" title="Amish">Amish</a></li> <li><a href="/wiki/Aparigraha" class="mw-redirect" title="Aparigraha">Aparigraha</a></li> <li><a href="/wiki/Asceticism" title="Asceticism">Asceticism</a></li> <li><a href="/wiki/Detachment_(philosophy)" class="mw-redirect" title="Detachment (philosophy)">Detachment</a></li> <li><a href="/wiki/Distributism" title="Distributism">Distributism</a></li> <li><a href="/wiki/Jesus_movement" title="Jesus movement">Jesus movement</a></li> <li><a href="/wiki/Mendicant" title="Mendicant">Mendicant</a></li> <li><a href="/wiki/Sati_(Buddhism)" title="Sati (Buddhism)">Mindfulness</a></li> <li><a href="/wiki/Monasticism" title="Monasticism">Monasticism</a></li> <li><a href="/wiki/New_Monasticism" title="New Monasticism">New Monasticism</a></li> <li><a href="/wiki/Plain_dress" title="Plain dress">Plain dress</a></li> <li><a href="/wiki/Plain_people" title="Plain people">Plain people</a></li> <li><a href="/wiki/Quakers" title="Quakers">Quakers</a></li> <li><a href="/wiki/Rastafari" title="Rastafari">Rastafari</a></li> <li><a href="/wiki/Temperance_(virtue)" title="Temperance (virtue)">Temperance</a></li> <li><a href="/wiki/Testimony_of_Simplicity" class="mw-redirect" title="Testimony of Simplicity">Testimony of simplicity</a></li> <li><a href="/wiki/Tolstoyan_movement" title="Tolstoyan movement">Tolstoyan movement</a></li> <li><a href="/wiki/Twelve_Tribes_communities" title="Twelve Tribes communities">Twelve Tribes communities</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="text-align:center;;width:1%">Secular movements</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Back-to-the-land_movement" title="Back-to-the-land movement">Back-to-the-land</a></li> <li><a href="/wiki/Car-free_movement" title="Car-free movement">Car-free</a></li> <li><a href="/wiki/Environmental_movement" title="Environmental movement">Environmental</a></li> <li><a href="/wiki/Hippie" title="Hippie">Hippie</a></li> <li><a href="/wiki/Open_Source_Ecology" title="Open Source Ecology">Open Source Ecology</a></li> <li><a href="/wiki/Slow_movement_(culture)" title="Slow movement (culture)">Slow</a></li> <li><a href="/wiki/Small_house_movement" class="mw-redirect" title="Small house movement">Small house</a></li> <li><a href="/wiki/Tiny_house_movement" class="mw-redirect" title="Tiny house movement">Tiny house</a></li> <li><a href="/wiki/Transition_town" title="Transition town">Transition town</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="text-align:center;;width:1%">Notable writers</th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Wendell_Berry" title="Wendell Berry">Wendell Berry</a></li> <li><a href="/wiki/Ernest_Callenbach" title="Ernest Callenbach">Ernest Callenbach</a></li> <li><a href="/wiki/G._K._Chesterton" title="G. K. Chesterton">G. K. Chesterton</a></li> <li><a href="/wiki/Duane_Elgin" title="Duane Elgin">Duane Elgin</a></li> <li><a href="/wiki/Mahatma_Gandhi" title="Mahatma Gandhi">Mahatma Gandhi</a></li> <li><a href="/wiki/Richard_Gregg_(social_philosopher)" title="Richard Gregg (social philosopher)">Richard Gregg</a></li> <li><a href="/wiki/Tom_Hodgkinson" title="Tom Hodgkinson">Tom Hodgkinson</a></li> <li><a href="/wiki/Harlan_Hubbard" title="Harlan Hubbard">Harlan Hubbard</a></li> <li><a href="/wiki/Satish_Kumar" title="Satish Kumar">Satish Kumar</a></li> <li><a href="/wiki/Helen_Nearing" title="Helen Nearing">Helen Nearing</a></li> <li><a href="/wiki/Scott_Nearing" title="Scott Nearing">Scott Nearing</a></li> <li><a href="/wiki/Peace_Pilgrim" title="Peace Pilgrim">Peace Pilgrim</a></li> <li><a href="/wiki/Nick_Rosen_(British_filmmaker)" title="Nick Rosen (British filmmaker)">Nick Rosen</a></li> <li><a href="/wiki/Dugald_Semple" title="Dugald Semple">Dugald Semple</a></li> <li><a href="/wiki/E._F._Schumacher" title="E. F. Schumacher">E. F. Schumacher</a></li> <li><a href="/wiki/George_Skene_Keith_(physician)" title="George Skene Keith (physician)">George Skene Keith</a></li> <li><a href="/wiki/Henry_David_Thoreau" title="Henry David Thoreau">Henry David Thoreau</a></li> <li><a href="/wiki/Leo_Tolstoy" title="Leo Tolstoy">Leo Tolstoy</a></li> <li><a href="/wiki/Thiruvalluvar" title="Thiruvalluvar">Valluvar</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="text-align:center;;width:1%">Modern-day adherents</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Mark_Boyle_(Moneyless_Man)" title="Mark Boyle (Moneyless Man)">Mark Boyle</a></li> <li><a href="/wiki/Robin_Greenfield" title="Robin Greenfield">Robin Greenfield</a></li> <li><a href="/wiki/Ted_Kaczynski" title="Ted Kaczynski">Ted Kaczynski</a></li> <li><a href="/wiki/Pentti_Linkola" title="Pentti Linkola">Pentti Linkola</a></li> <li><a href="/wiki/Jim_Merkel" title="Jim Merkel">Jim Merkel</a></li> <li><a href="/wiki/Peace_Pilgrim" title="Peace Pilgrim">Peace Pilgrim</a></li> <li><a href="/wiki/Suelo" title="Suelo">Suelo</a></li> <li><a href="/wiki/Thomas_(activist)" title="Thomas (activist)">Thomas</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="text-align:center;;width:1%">Media</th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li>"<a href="/wiki/Anekdote_zur_Senkung_der_Arbeitsmoral" title="Anekdote zur Senkung der Arbeitsmoral">Anekdote zur Senkung der Arbeitsmoral</a>"</li> <li><i><a href="/wiki/Escape_from_Affluenza" title="Escape from Affluenza">Escape from Affluenza</a></i></li> <li><i><a href="/wiki/The_Good_Life_(1975_TV_series)" title="The Good Life (1975 TV series)">The Good Life</a></i></li> <li><i><a href="/wiki/The_Moon_and_the_Sledgehammer" title="The Moon and the Sledgehammer">The Moon and the Sledgehammer</a></i></li> <li><i><a href="/wiki/Mother_Earth_News" title="Mother Earth News">Mother Earth News</a></i></li> <li><i><a href="/wiki/The_Power_of_Half" title="The Power of Half">The Power of Half</a></i></li> <li><i><a href="/wiki/Small_Is_Beautiful" title="Small Is Beautiful">Small Is Beautiful</a></i></li> <li><i><a href="/wiki/Walden" title="Walden">Walden</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="text-align:center;;width:1%">Related</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Affluenza" title="Affluenza">Affluenza</a></li> <li><a href="/wiki/Agrarianism" title="Agrarianism">Agrarianism</a></li> <li><a href="/wiki/Amateurism" class="mw-redirect" title="Amateurism">Amateurism</a></li> <li><a href="/wiki/Anarcho-primitivism" title="Anarcho-primitivism">Anarcho-primitivism</a></li> <li><a href="/wiki/Anti-consumerism" title="Anti-consumerism">Anti-consumerism</a></li> <li><a href="/wiki/Appropriate_technology" title="Appropriate technology">Appropriate technology</a></li> <li><a href="/wiki/Bohemianism" title="Bohemianism">Bohemianism</a></li> <li><a href="/wiki/Consumerism" title="Consumerism">Consumerism</a></li> <li><a href="/wiki/Critique_of_work" title="Critique of work">Critique of work</a></li> <li><a href="/wiki/Deep_ecology" title="Deep ecology">Deep ecology</a></li> <li><a href="/wiki/Degrowth" title="Degrowth">Degrowth</a></li> <li><a href="/wiki/Ecological_footprint" title="Ecological footprint">Ecological footprint</a></li> <li><a href="/wiki/Food_miles" title="Food miles">Food miles</a></li> <li><a href="/wiki/Front_Porch_Republic" title="Front Porch Republic">Front Porch Republic</a></li> <li><a href="/wiki/Green_anarchism" title="Green anarchism">Green anarchism</a></li> <li><a href="/wiki/Eudaimonia" title="Eudaimonia">The good life</a></li> <li><a href="/wiki/Global_warming" class="mw-redirect" title="Global warming">Global warming</a></li> <li><a href="/wiki/Hedonophobia" title="Hedonophobia">Hedonophobia</a></li> <li><a href="/wiki/Intentional_living" title="Intentional living">Intentional living</a> <ul><li><a href="/wiki/Intentional_community" title="Intentional community">commune</a></li> <li><a href="/wiki/Rainbow_Gathering" title="Rainbow Gathering">Rainbow Gathering</a></li></ul></li> <li><a href="/wiki/Itinerant_groups_in_Europe" title="Itinerant groups in Europe">Itinerant</a></li> <li><a href="/wiki/Low-technology" class="mw-redirect" title="Low-technology">Low-technology</a></li> <li><a href="/wiki/Nonviolence" title="Nonviolence">Nonviolence</a></li> <li><a href="/wiki/Peak_oil" title="Peak oil">Peak oil</a></li> <li><a href="/wiki/Sustainability" title="Sustainability">Sustainability</a></li> <li><a href="/wiki/Work%E2%80%93life_interface" class="mw-redirect" title="Work–life interface">Work–life interface</a></li></ul> </div></td></tr></tbody></table></div> <div class="navbox-styles"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1129693374"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1236075235"></div><div role="navigation" class="navbox" aria-labelledby="Virtues" style="padding:3px"><table class="nowraplinks mw-collapsible mw-collapsed navbox-inner" style="border-spacing:0;background:transparent;color:inherit"><tbody><tr><th scope="col" class="navbox-title" colspan="2"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1129693374"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1239400231"><div class="navbar plainlinks hlist navbar-mini"><ul><li class="nv-view"><a href="/wiki/Template:Virtues" title="Template:Virtues"><abbr title="View this template">v</abbr></a></li><li class="nv-talk"><a href="/wiki/Template_talk:Virtues" title="Template talk:Virtues"><abbr title="Discuss this template">t</abbr></a></li><li class="nv-edit"><a href="/wiki/Special:EditPage/Template:Virtues" title="Special:EditPage/Template:Virtues"><abbr title="Edit this template">e</abbr></a></li></ul></div><div id="Virtues" style="font-size:114%;margin:0 4em"><a href="/wiki/Virtue" title="Virtue">Virtues</a></div></th></tr><tr><th scope="row" class="navbox-group" style="width:1%">About virtues</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Endowment_(philosophy)" title="Endowment (philosophy)">Endowment</a></li> <li><a href="/wiki/Moral_character" title="Moral character">Moral character</a></li> <li><i><a href="/wiki/Nicomachean_Ethics" title="Nicomachean Ethics">Nicomachean Ethics</a></i></li> <li><a href="/wiki/Positive_psychology" title="Positive psychology">Positive psychology</a></li> <li><a href="/wiki/Trait_theory" title="Trait theory">Trait theory</a></li> <li><a href="/wiki/Virtue_ethics" title="Virtue ethics">Virtue ethics</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Virtue families</th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a href="/wiki/Bodhipakkhiy%C4%81dhamm%C4%81" title="Bodhipakkhiyādhammā">Bodhipakkhiyā dhammā</a></i></li> <li><i><a href="/wiki/Brahmavihara" title="Brahmavihara">Brahmavihārās</a></i></li> <li><i><a href="/wiki/Bushido" title="Bushido">Bushidō</a></i></li> <li><a href="/wiki/Catalogue_of_Vices_and_Virtues" title="Catalogue of Vices and Virtues">Catalogue of Vices and Virtues</a></li> <li><i><a href="/wiki/Emi_Omo_Eso" title="Emi Omo Eso">Emi Omo Eso</a></i></li> <li><a href="/wiki/Epistemic_virtue" title="Epistemic virtue">Epistemic virtues</a></li> <li><a href="/wiki/Five_virtues" title="Five virtues">Five virtues</a></li> <li><a href="/wiki/Four_Cardinal_Principles_and_Eight_Virtues" title="Four Cardinal Principles and Eight Virtues">Four Cardinal Principles and Eight Virtues</a></li> <li><a href="/wiki/Aristotelian_ethics#Intellectual_virtue" title="Aristotelian ethics">Intellectual virtues</a></li> <li><a href="/wiki/Aristotelian_ethics#Moral_virtue" title="Aristotelian ethics">Moral virtues</a></li> <li><a href="/wiki/Nine_Noble_Virtues" title="Nine Noble Virtues">Nine Noble Virtues</a></li> <li><i><a href="/wiki/Omoluwabi" title="Omoluwabi">Omoluwabi</a></i></li> <li><i><a href="/wiki/P%C4%81ramit%C4%81" title="Pāramitā">Pāramīs</a></i></li> <li><a href="/wiki/Prussian_virtues" title="Prussian virtues">Prussian virtues</a></li> <li><a href="/wiki/Scout_Law" title="Scout Law">Scout Law</a></li> <li><a href="/wiki/Seven_virtues" title="Seven virtues">Seven virtues</a> <ul><li><a href="/wiki/Cardinal_virtues" title="Cardinal virtues">Cardinal</a></li> <li><a href="/wiki/Theological_virtues" title="Theological virtues">Theological</a></li></ul></li> <li><a href="/wiki/Teachings_of_the_Seven_Grandfathers" title="Teachings of the Seven Grandfathers">Teachings of the Seven Grandfathers</a></li> <li><a href="/wiki/Three_Treasures_(Taoism)" title="Three Treasures (Taoism)">Three Treasures</a></li> <li><a href="/wiki/Values_in_Action_Inventory_of_Strengths" title="Values in Action Inventory of Strengths">Values in Action Inventory of Strengths</a></li> <li><a href="/wiki/Yamas" title="Yamas">Yamas</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Individual virtues</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Accountability" title="Accountability">Accountability</a></li> <li><a href="/wiki/Alertness" title="Alertness">Alertness</a></li> <li><a href="/wiki/Altruism" title="Altruism">Altruism</a></li> <li><a href="/wiki/Authenticity_(philosophy)" title="Authenticity (philosophy)">Authenticity</a></li> <li><a href="/wiki/Calmness" title="Calmness">Calmness</a></li> <li><a href="/wiki/Charisma" title="Charisma">Charisma</a></li> <li><a href="/wiki/Charity_(practice)" title="Charity (practice)">Charity</a></li> <li><a href="/wiki/Chastity" title="Chastity">Chastity</a></li> <li><a href="/wiki/Chivalry" title="Chivalry">Chivalry</a></li> <li><a href="/wiki/Cleanliness" title="Cleanliness">Cleanliness</a></li> <li><a href="/wiki/Compassion" title="Compassion">Compassion</a></li> <li><a href="/wiki/Conscientiousness" title="Conscientiousness">Conscientiousness</a></li> <li><a href="/wiki/Courage" title="Courage">Courage</a> <ul><li><a href="/wiki/Civil_courage" title="Civil courage">Civil</a></li> <li><a href="/wiki/Moral_courage" title="Moral courage">Moral</a></li></ul></li> <li><a href="/wiki/Courtesy" title="Courtesy">Courtesy</a></li> <li><a href="/wiki/Diligence" title="Diligence">Diligence</a></li> <li><a href="/wiki/Discernment_(Christianity)" title="Discernment (Christianity)">Discernment</a></li> <li><a href="/wiki/Discipline" title="Discipline">Discipline</a></li> <li><a href="/wiki/Duty" title="Duty">Duty</a></li> <li><a href="/wiki/Empathy" title="Empathy">Empathy</a></li> <li><a href="/wiki/Endurance" title="Endurance">Endurance</a></li> <li><a href="/wiki/Equanimity" title="Equanimity">Equanimity</a></li> <li><a href="/wiki/Etiquette" title="Etiquette">Etiquette</a></li> <li><a href="/wiki/Faith" title="Faith">Faith</a></li> <li><a href="/wiki/Faithfulness" title="Faithfulness">Faithfulness</a></li> <li><a href="/wiki/Fidelity" title="Fidelity">Fidelity</a></li> <li><a href="/wiki/Foresight_(psychology)" title="Foresight (psychology)">Foresight</a></li> <li><a href="/wiki/Forgiveness" title="Forgiveness">Forgiveness</a></li> <li><a class="mw-selflink selflink">Frugality</a></li> <li><a href="/wiki/Generosity" title="Generosity">Generosity</a></li> <li><a href="/wiki/Glory_(honor)" title="Glory (honor)">Glory</a></li> <li><a href="/wiki/Good_faith" title="Good faith">Good faith</a></li> <li><a href="/wiki/Gratitude" title="Gratitude">Gratitude</a></li> <li><a href="/wiki/Heroic_virtue" title="Heroic virtue">Heroism</a></li> <li><a href="/wiki/Honesty" title="Honesty">Honesty</a></li> <li><a href="/wiki/Honour" title="Honour">Honour</a></li> <li><a href="/wiki/Hope_(virtue)" title="Hope (virtue)">Hope</a></li> <li><a href="/wiki/Hospitality" title="Hospitality">Hospitality</a></li> <li><a href="/wiki/Humanity_(virtue)" title="Humanity (virtue)">Humanity</a></li> <li><a href="/wiki/Humility" title="Humility">Humility</a></li> <li><a href="/wiki/Impartiality" title="Impartiality">Impartiality</a></li> <li><a href="/wiki/Innocence" title="Innocence">Innocence</a></li> <li><a href="/wiki/Insight" title="Insight">Insight</a></li> <li><a href="/wiki/Integrity" title="Integrity">Integrity</a></li> <li><a href="/wiki/Intelligence" title="Intelligence">Intelligence</a> <ul><li><a href="/wiki/Emotional_intelligence" title="Emotional intelligence">Emotional</a></li> <li><a href="/wiki/Social_intelligence" title="Social intelligence">Social</a></li></ul></li> <li><a href="/wiki/Judgement" title="Judgement">Judgement</a></li> <li><a href="/wiki/Justice_(virtue)" title="Justice (virtue)">Justice</a></li> <li><a href="/wiki/Kindness" title="Kindness">Kindness</a></li> <li><a href="/wiki/Love" title="Love">Love</a></li> <li><a href="/wiki/Loyalty" title="Loyalty">Loyalty</a></li> <li><a href="/wiki/Magnanimity" title="Magnanimity">Magnanimity</a></li> <li><a href="/wiki/Magnificence_(history_of_ideas)" title="Magnificence (history of ideas)">Magnificence</a></li> <li><a href="/wiki/Meekness" title="Meekness">Meekness</a></li> <li><a href="/wiki/Mercy" title="Mercy">Mercy</a></li> <li><a href="/wiki/Moderation" title="Moderation">Moderation</a></li> <li><a href="/wiki/Modesty" title="Modesty">Modesty</a></li> <li><a href="/wiki/Nonattachment_(philosophy)" title="Nonattachment (philosophy)">Nonattachment</a></li> <li><a href="/wiki/Patience" title="Patience">Patience</a></li> <li><a href="/wiki/Patriotism" title="Patriotism">Patriotism</a></li> <li><a href="/wiki/Perspicacity" title="Perspicacity">Perspicacity</a></li> <li><a href="/wiki/Philanthropy" title="Philanthropy">Philanthropy</a></li> <li><a href="/wiki/Piety" title="Piety">Piety</a> <ul><li><a href="/wiki/Filial_piety" title="Filial piety">Filial</a></li></ul></li> <li><a href="/wiki/Pity" title="Pity">Pity</a></li> <li><a href="/wiki/Politeness" title="Politeness">Politeness</a></li> <li><a href="/wiki/Prudence" title="Prudence">Prudence</a></li> <li><a href="/wiki/Punctuality" title="Punctuality">Punctuality</a></li> <li><a href="/wiki/Religion_(virtue)" title="Religion (virtue)">Religion</a></li> <li><a href="/wiki/Renunciation" title="Renunciation">Renunciation</a></li> <li><a href="/wiki/Psychological_resilience" title="Psychological resilience">Resilience</a></li> <li><a href="/wiki/Respect" title="Respect">Respect</a></li> <li><a href="/wiki/Reverence_(emotion)" title="Reverence (emotion)">Reverence</a></li> <li><a href="/wiki/Righteous_indignation" title="Righteous indignation">Righteous indignation</a></li> <li><a href="/wiki/Righteousness" title="Righteousness">Righteousness</a></li> <li><a href="/wiki/Self-control" title="Self-control">Self-control</a></li> <li><a href="/wiki/Self-cultivation" title="Self-cultivation">Self-cultivation</a></li> <li><a href="/wiki/Self-transcendence" title="Self-transcendence">Self-transcendence</a></li> <li><a href="/wiki/Simple_living" title="Simple living">Simplicity</a></li> <li><a href="/wiki/Sincerity" title="Sincerity">Sincerity</a></li> <li><a href="/wiki/Solidarity" title="Solidarity">Solidarity</a></li> <li><a href="/wiki/Sportsmanship" title="Sportsmanship">Sportsmanship</a></li> <li><a href="/wiki/Sympathy" title="Sympathy">Sympathy</a></li> <li><a href="/wiki/Aesthetic_taste" title="Aesthetic taste">Taste</a></li> <li><a href="/wiki/Temperance_(virtue)" title="Temperance (virtue)">Temperance</a></li> <li><a href="/wiki/Tranquillity" title="Tranquillity">Tranquillity</a></li> <li><a href="/wiki/Trust_(social_science)" title="Trust (social science)">Trust</a></li> <li><a href="/wiki/Wisdom" title="Wisdom">Wisdom</a></li> <li><a href="/wiki/Wit" title="Wit">Wit</a></li> <li><a href="/wiki/Workmanship" title="Workmanship">Workmanship</a></li></ul> </div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><th scope="row" class="navbox-group" style="width:1%">Chinese</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><span title="Chinese-language romanization"><i lang="zh-Latn"><a href="/wiki/De_(Chinese)" title="De (Chinese)">De</a></i></span></li> <li><i><a href="/wiki/Jing_(philosophy)" title="Jing (philosophy)">Jing</a></i></li> <li><i><a href="/wiki/Li_(Confucianism)" title="Li (Confucianism)">Li</a></i></li> <li><span title="Chinese-language romanization"><i lang="zh-Latn"><a href="/wiki/Ren_(philosophy)" title="Ren (philosophy)">Ren</a></i></span></li> <li><i><a href="/wiki/Yi_(philosophy)" title="Yi (philosophy)">Yi</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Greek</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a href="/wiki/Agape" title="Agape">Agape</a></i></li> <li><span title="Ancient Greek (to 1453)-language romanization"><i lang="grc-Latn"><a href="/wiki/Arete" title="Arete">Arete</a></i></span></li> <li><i><a href="/wiki/Ataraxia" title="Ataraxia">Ataraxia</a></i></li> <li><i><a href="/wiki/Eutrapelia" title="Eutrapelia">Eutrapelia</a></i></li> <li><span title="Ancient Greek (to 1453)-language romanization"><i lang="grc-Latn"><a href="/wiki/Philotimo" title="Philotimo">Philotimo</a></i></span></li> <li><span title="Ancient Greek (to 1453)-language romanization"><i lang="grc-Latn"><a href="/wiki/Phronesis" title="Phronesis">Phronesis</a></i></span></li> <li><i><a href="/wiki/Sophia_(wisdom)" title="Sophia (wisdom)">Sophia</a></i></li> <li><i><a href="/wiki/Sophrosyne" title="Sophrosyne">Sophrosyne</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Indian</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a href="/wiki/Adhi%E1%B9%AD%E1%B9%ADh%C4%81na" title="Adhiṭṭhāna">Adhiṭṭhāna</a></i></li> <li><i><a href="/wiki/Ahimsa" title="Ahimsa">Ahimsa</a></i></li> <li><i><a href="/wiki/Akrodha" title="Akrodha">Akrodha</a></i></li> <li><i><a href="/wiki/Non-possession" title="Non-possession">Aparigraha</a></i></li> <li><i><a href="/wiki/Arjava" title="Arjava">Ārjava</a></i></li> <li><i><a href="/wiki/Achourya" title="Achourya">Asteya</a></i></li> <li><i><a href="/wiki/Brahmacharya" title="Brahmacharya">Brahmacharya</a></i></li> <li><i><a href="/wiki/D%C4%81na" title="Dāna">Dāna</a></i></li> <li><i><a href="/wiki/Dhrti" title="Dhrti">Dhṛti</a></i></li> <li><span title="Sanskrit-language romanization"><i lang="sa-Latn"><a href="/wiki/Hr%C4%AB_(Buddhism)" title="Hrī (Buddhism)">Hrī</a></i></span></li> <li><i><a href="/wiki/Karu%E1%B9%87%C4%81" title="Karuṇā">Karuṇā</a></i></li> <li><i><a href="/wiki/Kshama" title="Kshama">Kshama</a></i></li> <li><i><a href="/wiki/Kshanti" title="Kshanti">Kshanti</a></i></li> <li><i><a href="/wiki/Maitr%C4%AB" title="Maitrī">Mettā</a></i></li> <li><i><a href="/wiki/Mudita" title="Mudita">Muditā</a></i></li> <li><i><a href="/wiki/Praj%C3%B1%C4%81_(Buddhism)" title="Prajñā (Buddhism)">Prajñā</a></i></li> <li><i><a href="/wiki/Satya" title="Satya">Satya</a></i></li> <li><i><a href="/wiki/Shaucha" title="Shaucha">Shaucha</a></i></li> <li><i><a href="/wiki/Sev%C4%81" title="Sevā">Sevā</a></i></li> <li><i><a href="/wiki/Faith_in_Hinduism" title="Faith in Hinduism">Śraddhā</a></i>/<i><a href="/wiki/Faith_in_Buddhism" title="Faith in Buddhism">Saddhā</a></i></li> <li><i><a href="/wiki/Upek%E1%B9%A3%C4%81" title="Upekṣā">Upekṣā</a></i></li> <li><i><a href="/wiki/V%C4%ABrya" title="Vīrya">Vīrya</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Latin</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a href="/wiki/Auctoritas" title="Auctoritas">Auctoritas</a></i></li> <li><i><a href="/wiki/Charity_(Christian_virtue)" title="Charity (Christian virtue)">Caritas</a></i></li> <li><span title="Latin-language text"><i lang="la"><a href="/wiki/Decorum" title="Decorum">Decorum</a></i></span></li> <li><span title="Latin-language text"><i lang="la"><a href="/wiki/Dignitas_(Roman_concept)" title="Dignitas (Roman concept)">Dignitas</a></i></span></li> <li><span title="Latin-language text"><i lang="la"><a href="/wiki/Fides_(deity)" title="Fides (deity)">Fides</a></i></span></li> <li><i><a href="/wiki/Gravitas" title="Gravitas">Gravitas</a></i></li> <li><i><a href="/wiki/Humanitas" title="Humanitas">Humanitas</a></i></li> <li><span title="Latin-language text"><i lang="la"><a href="/wiki/Pietas" title="Pietas">Pietas</a></i></span></li> <li><i><a href="/wiki/Virtus" title="Virtus">Virtus</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Other</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a href="/wiki/Ganbaru" title="Ganbaru">Ganbaru</a></i></li> <li><i><a href="/wiki/Giri_(Japanese)" title="Giri (Japanese)">Giri</a></i></li> <li><i><a href="/wiki/Sadaqah" title="Sadaqah">Sadaqah</a></i></li> <li><span title="Catalan-language text"><i lang="ca"><a href="/wiki/Seny" title="Seny">Seny</a></i></span></li> <li><i><a href="/wiki/Sisu" title="Sisu">Sisu</a></i></li> <li><span title="Italian-language text"><i lang="it"><a href="/wiki/Virt%C3%B9" title="Virtù">Virtù</a></i></span></li></ul> </div></td></tr></tbody></table><div> </div></td></tr></tbody></table></div> <!-- NewPP limit report Parsed by mw‐web.codfw.main‐f69cdc8f6‐vkl22 Cached time: 20241123125645 Cache expiry: 2592000 Reduced expiry: false Complications: [vary‐revision‐sha1, show‐toc] CPU time usage: 0.729 seconds Real time usage: 0.970 seconds Preprocessor visited node count: 5848/1000000 Post‐expand include size: 137598/2097152 bytes Template argument size: 4094/2097152 bytes Highest expansion depth: 12/100 Expensive parser function count: 3/500 Unstrip recursion depth: 1/20 Unstrip post‐expand size: 145983/5000000 bytes Lua time usage: 0.486/10.000 seconds Lua memory usage: 24400002/52428800 bytes Number of Wikibase entities loaded: 0/400 --> <!-- Transclusion expansion time report 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