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Program </a> <div class='thh__itemDesc'>Become a Futurist with our immersive 5-Day program at Future Festival World Summit.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container' > <a class='thh__itemLbl' href='https://www.futuristu.com/elearning'>Online eLearning</a> <div class='thh__itemDesc'>Learn the fundamentals of futurism and trends with 100+ online courses about innovation.</div> </div> </div> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/megatrends'>How to Hunt</a> <div class='thh__itemDesc'>Learn more about how to hunt megatrends, ideas, patterns and opportunity.</div> </div> </div> </div> <div data-page='about' class='thh__page'> <div class='thh__pageLine'> <div class='thh__itemLine th__container'> <a class='thh__itemLbl' href='https://www.trendhunter.com/contact'>Contact</a> <div class='thh__itemDesc'>Get in touch to learn more, ask a question or submit a 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thh__catLink--mobile' href='https://www.jeremygutsche.com'>KEYNOTES</a> <a title='EVENTS' class='thh__catLink thh__catLink--mobile' href='https://www.futurefestival.com'>EVENTS</a> </div> </div> </div><div class='thh__fixedSpacer'></div><div class='thh__shadowCover'></div> </header> <div class='tpt th__pt' > <div class='th__container'> <a class='tpt__subscribe' href='/trendreports'>SAMPLE CONSUMER INSIGHTS - Subscribe to access 10,869 more</a> <h1 class='tpt__h1'>Product Analytics</h1> <div class='tpt__inner'> <article class='tpt__left'> <div class='tpt__cont'> <div class='tha__tlSquares'><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/550/550242/550242_1_230c.jpeg'/> </div><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/550/550291/550291_1_230c.jpeg'/> </div><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/549/549616/549616_1_230c.jpeg'/> </div><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/550/550264/550264_1_230c.jpeg'/> </div></div> <h2 class='tpt__h2'>AI tools are being used to assist managers with analyzing product insights</h2> <div class='tpt__body'><b>Trend - </b>SaaS companies are launching Artficial Intelligence (AI)-based tools that gather and analyze both customer feedback and product information to provide recommendations for product managers. These tools are designed to automate monotonous tasks and free up time for managerial action.<br /> <br /> <b>Insight - </b>Product managers face challenges in making data-driven decisions and handling large volumes of data. These users are often stretched thin, and gravitate toward organization and automation platforms, particularly those related to more monotonous tasks. In order to appeal to these users, brands are creating AI-based consumer and product analysis tools designed to provide actionable insights from datasets comprised of consumer priorities and demands, as well as product information.</div> <div class='tpt__wq'><span class='tpt__wqLbl'>Workshop Question</span> - How can we leverage AI tools to streamline data analysis and provide actionable insights for our managers?</div> <div class='tpt__aSecCont'><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Trend Themes</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. AI Integration in Product Management - </b>Artificial intelligence is being leveraged to automate and optimize product management tasks, offering data-driven insights for informed decision-making.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Centralized Data Solutions - </b>Platforms are focusing on creating unified sources of truth by consolidating product data from various channels to ensure accuracy and consistency.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Predictive Analytics for Customer Insights - </b>Predictive analytics capabilities are being incorporated to forecast potential issues and opportunities, enabling proactive adjustments in product strategies.</div> </div></div> </div><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Industry Implications</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Software as a Service (saas) - </b>SaaS companies are innovating with AI-based tools that enhance efficiency in data management and analysis for product teams.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Digital Experience Platforms - </b>Platforms specializing in digital experiences are expanding their capabilities to provide a comprehensive view of customer journeys and engagement.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Product Lifecycle Management - </b>Product lifecycle management solutions are evolving to include AI-driven features that optimize the discovery, planning, and launch phases of product development.</div> </div></div> </div></div> <div class='tpt__data'> <div class='tpt__demos'><div class='thp__demos'> <div class='tha__scoreBox'> <div class='tha__scoreNum'>7.7</div> <div class='tha__scoreLbl'>Score</div> </div> <div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:78%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:22%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:71%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:29%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:83%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:17%'></div></div></div></div> <div class='mapAge__cont'> <div class='demo__ageGender demo__item'> <div class='demo__gender'><span class='demo__male demo__genderBox pngFix'></span><span class='demo__male demo__genderBox pngFix'></span><span class='demo__male demo__genderBox pngFix'></span><span class='demo__male demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span></div> <div class='demo__age'><span class='demo__ageBox demo__baby pngFix'></span><span class='demo__ageBox demo__child pngFix'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid pngFix'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult pngFix'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge pngFix'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior pngFix'></span></div> </div><div class='demo__map demo__item pngFix' style='background-position-x:-120px;background-position-y:-1185px ;background-color:#000000; '></div> </div> <div class='pmt__cont'> <div class='pattern__cont demo__item'><div class='pattern__title'>Patterns</div><a href='/pattern/convergence' title='Convergence' class='pattern pattern__convergence pngFix' ></a><a href='/pattern/divergence' title='Divergence' class='pattern pattern__divergence pngFix' ></a><a href='/pattern/cyclicality' title='Cyclicality' class='pattern pattern__cyclicality pngFix' ></a><a href='/pattern/redirection' title='Redirection' class='pattern pattern__redirection pattern--active pngFix' ></a><a href='/pattern/reduction' title='Reduction' class='pattern pattern__reduction pngFix' ></a><a href='/pattern/acceleration' title='Acceleration' class='pattern pattern__acceleration pattern--active pngFix' ></a></div> <div class='mt__cont demo__item'><div class='mt__title'>Megatrends</div><a href='/megatrend/experience' title='Experience' class='mt mt__experience pngFix' ></a><a href='/megatrend/prosumerism' title='Prosumerism' class='mt mt__prosumerism pngFix' ></a><a href='/megatrend/artificial-intelligence' title='Artificial Intelligence' class='mt mt__artificial-intelligence pngFix' ></a></div> </div> </div></div> <div class='tpt__stats'> <div class='tpt__statsLeft'> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>5 Featured, 36 Examples:</div> <div class='tpt__statsVal'>13,019 Total Clicks</div> </div> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>Date Range:</div> <div class='tpt__statsVal'>Sep 24 — Nov 24</div> </div> </div> <div class='tpt__statsRight'> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>Trending:</div> <div class='tpt__statsVal'>This Year and Warm</div> </div> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>Consumer Insight Topics:</div> <div class='tpt__statsVal'><a class='tpt__cat' href='/pro/category/technology-trends-and-gadgets'>Tech</a><a class='tpt__cat' href='/pro/category/business-trends'>Business</a><a class='tpt__cat' href='/pro/category/market-trends'>Market</a><a class='tpt__cat' href='/pro/category/artificial-intelligence'>AI</a></div> </div> </div> </div> </div> <div class='tpt__iframeCont'> <iframe class='tpt__iframe' src='/ci-bubble.svg?ci=550567&scale=0.8'></iframe> </div> </div> </article> <div class='tpt__right'> <a href='https://www.trendhunter.com/megatrends' class='tha__sbb tha__sbb--tr' > Learn to Hunt Ideas <div class='tha__sbbImg thai thai--bg' style='background-image:url("https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg");' data-src='https://cdn.trendhunterstatic.com/i/2023/learn-to-hunt-ideas-and-trends2.png'></div> </a> <div class='tpt__pl'><h4 class='tpt__h4'>Consumer Insights</h4><a href='/protrends/sustainable-festivity' class='tpt__ciLink '>Sustainable Festivity</a><a href='/protrends/product-analytics' class='tpt__ciLink tpt__ciLink--selected'>Product Analytics</a><a href='/protrends/paywhatyouwant-subscription' class='tpt__ciLink '>Pay-What-You-Want Subscription</a><a href='/protrends/branded-controller' class='tpt__ciLink '>Branded Controller</a><a href='/protrends/digital-console' class='tpt__ciLink '>Digital Console</a><a href='/protrends/pet-pub' class='tpt__ciLink '>Pet Pub</a><a href='/protrends/inclusive-hairstyle' class='tpt__ciLink '>Inclusive Hairstyle</a><a href='/protrends/developer-marketplace' class='tpt__ciLink '>Developer Marketplace</a><a href='/protrends/secure-data' class='tpt__ciLink '>Secure Data</a><a href='/protrends/unique-qsr' class='tpt__ciLink '>Unique QSR</a><a href='/protrends/opulent-audiophile' class='tpt__ciLink '>Opulent Audiophile</a><a href='/protrends/vitamin-c-scrub' class='tpt__ciLink '>Vitamin C Scrub</a><a href='/protrends/glucosamine-gummy' class='tpt__ciLink '>Glucosamine Gummy</a><a href='/protrends/adhd-planner' class='tpt__ciLink '>ADHD Planner</a><a href='/protrends/botox-serum' class='tpt__ciLink '>Botox Serum</a><a href='/protrends/ai-emotion' class='tpt__ciLink '>AI Emotion</a><a href='/protrends/pet-electrolyte' class='tpt__ciLink '>Pet Electrolyte</a><a href='/protrends/esports-betting' class='tpt__ciLink '>Esports Betting</a><a href='/protrends/lgbtq-mentorship' class='tpt__ciLink '>LGBTQ+ Mentorship</a><a href='/protrends/supplier-fair' class='tpt__ciLink '>Supplier Fair</a><a href='/protrends/hybrid-supercar1' class='tpt__ciLink '>Hybrid Supercar</a><a href='/protrends/portable-solar1' class='tpt__ciLink '>Portable Solar</a><a href='/protrends/ai-application' class='tpt__ciLink '>AI Application</a><a href='/protrends/gen-z-pickles' class='tpt__ciLink '>Gen Z Pickles</a><a href='/protrends/smart-tag' class='tpt__ciLink '>Smart Tag</a></div> </div> </div> <div class='tpt__relCont'> <h3 class='tpt__h3'>Featured Examples</h3> <div class='tpt__rel'><a data-is='230c' data-id='550242' data-pc='1' href='/trends/zeda-io' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='AI Product Insights Tools' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/550/550242/550242_1_230c.jpeg' /></div> <div class='thar__text'> <div class='thar__title1'>AI Product Insights Tools</div> <div class='thar__title2'>Zeda IO Offers a Product Discovery Platform and Planning Tool</div><div class='thar__summary'> The Zeda.IO AI tools for product management and product insights are designed to streamline the product discovery and development process by leveraging artificial intelligence to gather and analyze... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:86%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:14%'></div> </div> </a><a data-is='230c' data-id='550291' data-pc='1' href='/trends/heap-contentsquare' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Comprehensive Analytics Platforms' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/550/550291/550291_1_230c.jpeg' /></div> <div class='thar__text'> <div class='thar__title1'>Comprehensive Analytics Platforms</div> <div class='thar__title2'>Heap by ContentSquare is a Smart Platform for Customer Analytics</div><div class='thar__summary'> The Heap service from Contentsquare is an advanced analytics platform designed to provide comprehensive insights into user behavior across web and mobile applications. By combining Heap’s... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:88%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:12%'></div> </div> </a><a data-is='230c' data-id='549616' data-pc='1' href='/trends/productboard-pulse' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='AI-Driven Product Management Platforms' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/549/549616/549616_1_230c.jpeg' /></div> <div class='thar__text'> <div class='thar__title1'>AI-Driven Product Management Platforms</div> <div class='thar__title2'>Productboard Pulse Promises to Enhance Efficiency</div><div class='thar__summary'> Productboard has unveiled its latest innovation, Productboard Pulse, which is designed to enhance product management by integrating customer feedback at scale. This AI-driven platform offers product... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:78%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:22%'></div> </div> </a><a data-is='230c' data-id='550264' data-pc='1' href='/trends/stibo-systems' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='AI Product Experience Solutions' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/550/550264/550264_1_230c.jpeg' /></div> <div class='thar__text'> <div class='thar__title1'>AI Product Experience Solutions</div> <div class='thar__title2'>Stibo Systems Helps Brands Keep Products Competitive with Data</div><div class='thar__summary'> The Product Experience Data Cloud from Stibo Systems is a comprehensive solution designed to optimize product data management and enhance customer experiences. By consolidating product information... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:73%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:27%'></div> </div> </a><a data-is='230c' data-id='546931' data-pc='1' href='/trends/aidriven-platform' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='AI-Driven Consumer Goods Platforrms' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/546/546931/546931_1_230c.jpeg' /></div> <div class='thar__text'> <div class='thar__title1'>AI-Driven Consumer Goods Platforrms</div> <div class='thar__title2'>Cpg Radar’s New AI-Driven Platform is Efficient</div><div class='thar__summary'> CPG Radar’s new AI-driven platform is designed to streamline and enhance research and development for companies in the consumer packaged goods sector. 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