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Content Marketing | TO THE NEW
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Marketing</h1><h2>Our persistent & targeted efforts in Content Marketing establish you as a thought leader with increased reach, higher engagement and website traffic</h2></div></div></div><span class="scroll-btn-down"></span> </div> </div><div id="block-breadcrumbblock" class="block block-custom block-breadcrumb-block"> <div class="content"> <nav class="breadcrumb"><ol itemscope itemtype="https://schema.org/BreadcrumbList"><li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"> <a itemprop="item" rel="dofollow" href = "/" > <span itemprop="name">Home</span> </a> <meta itemprop="position" content="1" /></li><li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"> <a itemprop="item" rel="dofollow" href = "/services" > <span itemprop="name">Services</span> </a> <meta itemprop="position" content="2" /></li><li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"> <a itemprop="item" rel="dofollow" href = "/digital-marketing" > <span itemprop="name">Digital Marketing</span> </a> <meta itemprop="position" content="3" /></li><li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"> <meta itemprop="item" content="https://www.tothenew.com/digital-marketing/content-marketing"> <span itemprop="name">Content Marketing</span> <meta itemprop="position" content="4" /></li></ol></nav> </div> </div><div data-drupal-messages-fallback class="hidden"></div> </div></div><div id="main-wrapper" class="layout-main-wrapper layout-container clearfix"><div id="main" class="layout-main clearfix section"><main id="content" class="column main-content"> <div class="ttn-main talk-hbsp-form"><div class="hbspt-form popup-form ttn-form" data-formid="f9d7588e-e40b-49d0-8524-c48405c57597"></div></div> <div class="ttn-main subs-hbsp-form"><div class="hbspt-form popup-form2 ttn-form" data-formid="7a02d2db-8a8f-44bb-94ac-85b3421eea2d"></div></div><section class="section"><a id="main-content" tabindex="-1"></a> <div class="region region-content"> <div id="block-ttnd-content" class="block block-system block-system-main-block"> <div class="content"> <article data-history-node-id="955" class="node node--type-services node--view-mode-full clearfix"> <header> </header> <div class="node__content clearfix"> <div class="field field--name-field-paragraphs field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <style type="text/css">.home-services { padding-bottom: 10px; } .pro-mobo { display: none; } @media screen and (max-width: 768px) { .pro-desk { display: none; } .pro-mobo { display: block; padding-top: 0px !important; margin-top: -10px; } .m-auto-text-center .pro-mobo li { margin: 0px; } .m-auto-text-center.CM { padding-bottom: 0px; } } .experience-design-outer .why-ck-sol-wrap ul li {width: 16%;} @media only screen and (max-width:1024px){.media-key-highlights .media-key-hight-wrap ul li:nth-child(3){border-image:linear-gradient(#f8f8f8,#dadada,#dadada,#f8f8f8) 0 1%;border-right:1px solid}}</style><div class="experience-design-outer"><div class="cloud-devops-mn gray-new home-services media-key-highlights"><div class="wrapper"><div class="wrap heading center">What we Offer</div><div class="description text-overview center">Our dedicated team of content experts devise the right content strategy, in line with your business goals by creating relevant and contextual content pieces, like whitepapers, e-books, case studies, blogs, web content & more. Our persistent & targeted efforts in Content Marketing establish you as a thought leader with increased reach, higher engagement and website traffic.</div><div class="why-ck-sol-wrap media-key-hight-wrap"><ul class="row"><li class="col-sm-3 center"><div class="key-b-text">500+</div><div class="row-text text"><p>Blogs</p></div></li><li class="col-sm-3 center"><div class="key-b-text">200+</div><div class="row-text text"><p>Infographics</p></div></li><li class="col-sm-3 center"><div class="key-b-text">150+</div><div class="row-text text"><p>Videos</p></div></li><li class="col-sm-3 center"><div class="key-b-text">100+</div><div class="row-text text"><p>Whitepapers</p></div></li><li class="col-sm-3 center"><div class="key-b-text">40+</div><div class="row-text text"><p>E-books</p></div></li><li class="col-sm-3 center"><div class="key-b-text">25+</div><div class="row-text text"><p>Magazines</p></div></li></ul></div></div></div><div class="m-auto-text-center CM"><div class="wrapper"><h2 class="heading">Our Process</h2><div class="migrat-process"><img alt="CM process" class="pro-desk" data-entity-type="file" src="/cms-assets/s3fs-public/2023-10/process.svg"><div class="cloud-devops-mn home-services border-none cx-gamut pro-mobo"><div class="wrapper services equal hover-anime hardbg border-grids"><ul class="row"><li class="col-sm-4" style="height: 276px;"><div class="views-field views-field-nothing"><img alt="24-infrastructure-support" data-entity-type="file" src="/cms-assets/s3fs-public/2021-09/cas.svg"><div class="service-title"><a>Competitive Analysis and Strategy</a></div><div class="text"><p>We research & analyze the industry trends and your brand's competition to identify gaps to build a robust content strategy and establish your brand as an industry thought leader</p></div></div></li><li class="col-sm-4" style="height: 276px;"><div class="views-field views-field-nothing"><img alt="DevOps Automation" data-entity-type="file" src="/cms-assets/s3fs-public/2021-09/cc.svg"><div class="service-title"><a>Content Creation</a></div><div class="text"><p>Our content experts create insightful & shareable content, like whitepapers, blogs, e-books, case studies, videos, presentations, infographics & more, which is unique & platform-relevant</p></div></div></li><li class="col-sm-4" style="height: 276px;"><div class="views-field views-field-nothing"><img alt="DevOps Management" data-entity-type="file" src="/cms-assets/s3fs-public/2021-09/cm.svg"><div class="service-title"><a>Content Management</a></div><div class="text"><p>We follow a continuous process of content analysis and creation, covering all digital channels, to ensure that your brand stays ahead of the competition at all times</p></div></div></li><li class="col-sm-4" style="height: 276px;"><div class="views-field views-field-nothing"><img alt="DevOps Management" data-entity-type="file" src="/cms-assets/s3fs-public/2021-09/cd.svg"><div class="service-title"><a>Content Distribution</a></div><div class="text"><p>We help you distribute your brand content across all relevant and targeted digital channels for maximum outreach to your target audience</p></div></div></li><li class="col-sm-4" style="height: 276px;"><div class="views-field views-field-nothing"><img alt="DevOps Management" data-entity-type="file" src="/cms-assets/s3fs-public/2021-09/cdd.svg"><div class="service-title"><a>Content Promotion</a></div><div class="text"><p>We not only float the content on various online channels but also promote it further for an expanded reach and consumption</p></div></div></li></ul></div></div></div></div></div></div><div class="talk-to-expert1"><div class="talk-expert col-lg-12 center bg-none"><p class="sub-heading">Looking for Content Marketing services?</p><a class="btn big" href="/media-thanks-form" rel="nofollow">Talk to our Marketing Automation experts!</a></div></div> </div> <div class="field__item"> <div class="paragraph paragraph--type--block paragraph--view-mode--default"> <div class="field field--name-field-block field--type-block-field field--label-hidden field__item"><div class="views-element-container stories block block-views block-views-blockrelated-success-stories-block-1" id="block-views-block-related-success-stories-block-1"> <div class="content"> <div><div class="view view-related-success-stories view-id-related_success_stories view-display-id-block_1 js-view-dom-id-dc30e1378698f5966986d1b74f027a3b15c0be406e36308f3b07c6795f1ca9a2"> <div class="view-header"> <div class="wrapper center"><div class="heading">Success Stories</div><p>Our work speaks for itself and we are proud of it</p></div> </div> <div class="view-content"> <div class="wrapper hover-anime"> <ul class="row"> <li class="col-xs-6 col-sm-4"><div><div class="inner eqhight"><div class="img-block"> <img src="/cms-assets/s3fs-public/2020-06/mhrd_thumbnail_v2.png" width="400" height="168" alt="Ministry of Education thumbnail" title="Ministry of Education thumbnail" loading="lazy" /><div class="logo-icon"> <img src="/cms-assets/s3fs-public/2020-10/MHRDlogo.svg" alt="Ministry of Education Logo" title="Ministry of Education Logo" loading="lazy" /></div></div><div class="text"><div class="view view-success-stories-banner-teaser view-id-success_stories_banner_teaser view-display-id-block_1 js-view-dom-id-0bd9da39a11fef6f170b2151cf7ba09e4f5349bf2ceb0e9dc221428b3d9f0942"> <div class="view-content"> <div class="views-row"><div class="views-field views-field-field-description-1"><div class="field-content"><p>Social Media Marketing for the Ministry of Education, India & Hon鈥檅le Union Education Minister</p></div></div></div> </div> </div><div class="tags">#SocialMediaMarketing, #ContentMarketing, #SocialListening</div></div> <div class="hover-text"><a href="https://www.tothenew.com/success-stories/ministry-of-education"><span class="valign"><span class="name">Ministry of Education</span> <span class="cta">View Case Study</span> </span> </a></div></div></div></li> <li class="col-xs-6 col-sm-4"><div><div class="inner eqhight"><div class="img-block"> <img src="/cms-assets/s3fs-public/2020-09/solar_thumbnail.png" width="400" height="168" alt="Solar Winds Thumbnail" title="Solar Winds Thumbnail" loading="lazy" /><div class="logo-icon"> <img src="/cms-assets/s3fs-public/2020-09/solar_logo.png" width="220" height="143" alt="Solar Winds Logo" title="Solar Winds Logo" loading="lazy" /></div></div><div class="text"><div class="view view-success-stories-banner-teaser view-id-success_stories_banner_teaser view-display-id-block_1 js-view-dom-id-417fa22568fa0bb0ab94238a039e0634bd50fc75331d74e806df39c4690d64e2"> <div class="view-content"> <div class="views-row"><div class="views-field views-field-field-description-1"><div class="field-content"><p>Technical SEO and content marketing for SolarWinds, a global leader in IT monitoring and management</p></div></div></div> </div> </div><div class="tags">#ContentMarketing, #SEO, #DigitalMarketing</div></div> <div class="hover-text"><a href="/success-stories/SolarWinds"><span class="valign"><span class="name">SolarWinds</span> <span class="cta">View Case Study</span> </span> </a></div></div></div></li> <li class="col-xs-6 col-sm-4"><div><div class="inner eqhight"><div class="img-block"> <img src="/cms-assets/s3fs-public/2016-07/Alibaba%20Cloud_small.jpg" width="400" height="168" alt="Alibaba Cloud web development Case Study" title="Alibaba Cloud web development Case Study" loading="lazy" /><div class="logo-icon"> <img src="/cms-assets/s3fs-public/2016-08/alibaba.png" width="220" height="143" alt="Alibaba Cloud software development Case Study" title="Alibaba Cloud software development Case Study" loading="lazy" /></div></div><div class="text"><div class="view view-success-stories-banner-teaser view-id-success_stories_banner_teaser view-display-id-block_1 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