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md:tw-block lg:tw-h-[65px]"><div class="tw-container tw-flex md:tw-justify-end lg:tw-justify-between"><div class="tw-hidden lg:tw-flex"><a href="https://www.ionos.es" data-linkid="hd.log.home" data-onpagelink="0" aria-label="ionos logo" id="header-logo" tabindex="0" class="whitespace-nowrap tw-outline-none tw-pl-0 lg:tw-my-20 lg:tw-pr-40 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="IONOS" aria-labelledby="header-logo" loading="lazy" width="102" height="46" decoding="async" data-nimg="1" class style="color:transparent" src="/_next/static/media/ionos.b2910554.svg"></a><div class="tw-mt-[33px] tw-font-sans-semi-bold tw-text-sm"></div></div><div class="tw-flex tw-gap-24 tw-font-sans-regular tw-text-sm tw-text-white lg:tw-mt-[30px] tw-my-5 tw-mt-5 tw-border-l tw-border-cool-grey-600 tw-pl-10"><div><img alt loading="lazy" width="22" height="22" decoding="async" data-nimg="1" class="tw-mr-10 tw-inline" 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lg:tw-flex tw-flex-grow"><button data-main-navigation-button="1" class="tw-relative tw-border-1 tw-border-dotted tw-border-transparent tw-px-12 tw-font-sans-semi-bold tw-text-md tw-text-ionos-blue-800 tw-outline-none first:tw-pl-0 hover:tw-text-ionos-blue-400 focus:tw-outline-none focus-visible:tw-border-black"><span class="tw-mt-1 tw-inline-flex tw-h-full tw-items-center tw-border-b-4 tw-border-transparent tw-leading-[20px]">Dominios</span></button><button data-main-navigation-button="1" class="tw-relative tw-border-1 tw-border-dotted tw-border-transparent tw-px-12 tw-font-sans-semi-bold tw-text-md tw-text-ionos-blue-800 tw-outline-none first:tw-pl-0 hover:tw-text-ionos-blue-400 focus:tw-outline-none focus-visible:tw-border-black"><span class="tw-mt-1 tw-inline-flex tw-h-full tw-items-center tw-border-b-4 tw-border-transparent tw-leading-[20px]">Páginas web</span></button><button data-main-navigation-button="1" class="tw-relative tw-border-1 tw-border-dotted tw-border-transparent tw-px-12 tw-font-sans-semi-bold tw-text-md tw-text-ionos-blue-800 tw-outline-none first:tw-pl-0 hover:tw-text-ionos-blue-400 focus:tw-outline-none focus-visible:tw-border-black"><span class="tw-mt-1 tw-inline-flex tw-h-full tw-items-center tw-border-b-4 tw-border-transparent tw-leading-[20px]">Tiendas online</span></button><button data-main-navigation-button="1" class="tw-relative tw-border-1 tw-border-dotted tw-border-transparent tw-px-12 tw-font-sans-semi-bold tw-text-md tw-text-ionos-blue-800 tw-outline-none first:tw-pl-0 hover:tw-text-ionos-blue-400 focus:tw-outline-none focus-visible:tw-border-black"><span class="tw-mt-1 tw-inline-flex tw-h-full tw-items-center tw-border-b-4 tw-border-transparent tw-leading-[20px]">Hosting</span></button><button data-main-navigation-button="1" class="tw-relative tw-border-1 tw-border-dotted tw-border-transparent tw-px-12 tw-font-sans-semi-bold tw-text-md tw-text-ionos-blue-800 tw-outline-none first:tw-pl-0 hover:tw-text-ionos-blue-400 focus:tw-outline-none focus-visible:tw-border-black"><span class="tw-mt-1 tw-inline-flex tw-h-full tw-items-center tw-border-b-4 tw-border-transparent tw-leading-[20px]">WordPress</span></button><button data-main-navigation-button="1" class="tw-relative tw-border-1 tw-border-dotted tw-border-transparent tw-px-12 tw-font-sans-semi-bold tw-text-md tw-text-ionos-blue-800 tw-outline-none first:tw-pl-0 hover:tw-text-ionos-blue-400 focus:tw-outline-none focus-visible:tw-border-black"><span class="tw-mt-1 tw-inline-flex tw-h-full tw-items-center tw-border-b-4 tw-border-transparent tw-leading-[20px]">Correo y Office</span></button><button data-main-navigation-button="1" class="tw-relative tw-border-1 tw-border-dotted tw-border-transparent tw-px-12 tw-font-sans-semi-bold tw-text-md tw-text-ionos-blue-800 tw-outline-none first:tw-pl-0 hover:tw-text-ionos-blue-400 focus:tw-outline-none focus-visible:tw-border-black"><span class="tw-absolute tw-right-[.375rem] tw-top-[-.375rem] tw-max-h-24 tw-whitespace-nowrap tw-rounded-[3px] tw-bg-purple-200 tw-px-[.25rem] tw-py-[.125rem] tw-font-sans-bold tw-text-xs tw-text-purple-700">Nuevo</span><span class="tw-mt-1 tw-inline-flex tw-h-full tw-items-center tw-border-b-4 tw-border-transparent tw-leading-[20px]">Servidores y Cloud</span></button><button data-main-navigation-button="1" class="tw-relative tw-border-1 tw-border-dotted tw-border-transparent tw-px-12 tw-font-sans-semi-bold tw-text-md tw-text-ionos-blue-800 tw-outline-none first:tw-pl-0 hover:tw-text-ionos-blue-400 focus:tw-outline-none focus-visible:tw-border-black tw-ml-auto tw-pr-0"><span class="tw-mt-1 tw-inline-flex tw-h-full tw-items-center tw-border-b-4 tw-border-transparent tw-leading-[20px]">Más</span></button></div><div class="tw-inline-flex tw-shrink-0 tw-grow tw-items-center lg:tw-hidden"><div class="tw-cursor-pointer"><div class="tw-relative tw-flex tw-h-16 tw-w-24"><div id="burger-button"><svg viewBox="0 0 9.75 6" overflow="visible" preserveAspectRatio="none" width="26" height="16"><line x1="0" x2="9.75" y1="0" y2="0" stroke="#FFF" stroke-width="2" vector-effect="non-scaling-stroke"/><line x1="0" x2="9.75" y1="3" y2="3" stroke="#FFF" stroke-width="2" vector-effect="non-scaling-stroke" opacity="1"/><line x1="0" x2="9.75" y1="6" y2="6" stroke="#FFF" stroke-width="2" vector-effect="non-scaling-stroke"/></svg></div></div></div></div><div class="tw-inline-flex tw-shrink-0 tw-grow tw-items-center lg:tw-hidden"><a href="https://www.ionos.es" data-linkid="hd.log.home" data-onpagelink="0" aria-label="ionos logo" id="header-logo" tabindex="0" class="whitespace-nowrap tw-outline-none tw-pl-0 lg:tw-my-20 lg:tw-pr-40 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="IONOS" aria-labelledby="header-logo" loading="lazy" width="102" height="46" decoding="async" data-nimg="1" class style="color:transparent" src="/_next/static/media/ionos.b2910554.svg"></a></div><div class="tw-relative tw-float-right tw-inline-flex tw-h-full tw-items-center md:tw-hidden"><a href="tel:91 136 0000" data-onpagelink="0" class="whitespace-nowrap tw-outline-none tw-mr-20 !tw-text-white tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt loading="lazy" width="22" height="22" decoding="async" data-nimg="1" class="tw-mr-10 tw-inline" style="color:transparent" src="/_next/static/media/phone.e4f11652.svg"></a><div class="tw-absolute tw-right-0 tw-top-52 tw-z-10 tw-w-[90vw]"></div></div></div><div class="tw-absolute tw-z-50 tw-h-0 tw-w-full tw-overflow-hidden tw-border-t-gray-300 tw-bg-cool-grey-100 tw-shadow-sm lg:tw-hidden lg:tw-border-t-1 lg:tw-bg-white" style="height:0px"><div class="tw-h-fit tw-w-full lg:tw-container"><nav><div class="tw-flex tw-h-52 tw-items-center tw-justify-center"></div><div class="tw-grid tw-cursor-pointer tw-grid-rows-1 tw-bg-white tw-pt-40 tw-font-sans-bold"><div><div class><div class="tw-flex tw-h-52 tw-items-center tw-justify-between tw-px-24 tw-font-sans-bold"><p class="tw-text-base tw-leading-6 bright">Dominios</p><div class="tw-ml-auto tw-flex-shrink-0 tw-flex-grow-0 md:tw-hidden"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-fill-ionos-blue-800" style="color:transparent" src="/_next/static/media/ic-s24-bold-flat-arrow-down.aa4d9243.svg"></div></div><div><div class="tw-hidden tw-flex-wrap tw-overflow-hidden md:tw-flex tw-bg-cool-grey-100" style="opacity:0;height:0px"><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Dominios</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/dominios/dominios" title="Dominios" target data-linkid="hd.products.domainNames" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Dominios</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/dominios/es-dominio" title="Dominio .es" target data-linkid="hd.products.es-domain" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Dominio .es</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/dominios/com-dominio" title="Dominio .com" target data-linkid="hd.products.com-domain" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Dominio .com</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/dominios/transferencia-dominios" title="Transferencia de dominio" target data-linkid="hd.solutions.domainTransfer" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Transferencia de dominio</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Seguridad</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/seguridad/certificado-ssl" title="Certificados SSL" target data-linkid="hd.products.sslCertificates" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Certificados SSL</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/dominios/domain-guard" title="Seguridad de dominio" target data-linkid="hd.solutions.domainGuard" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Seguridad de dominio</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div class="tw-bg-cool-grey-100 tw-px-24 tw-py-20 lg:tw-mt-[-10px] lg:tw-p-24 lg:tw-pt-[11px]"><p class="tw-border-cool-grey-1000 tw-py-10 tw-font-sans-regular tw-text-base tw-font-normal md:tw-border-b tw-pt-0 lg:tw-font-normal bright">Usos prácticos</p><ul class="tw-px-12 lg:tw-pt-[10px]"><li class="tw-py-12" data-cy="sticky_items_Nuevos dominios de primer nivel (TLD)"><a href="/dominios/nuevas-terminaciones-dominios" data-linkid="hd.solutions.newTopLevelDomains" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Nuevos dominios de primer nivel (TLD)</a></li><li class="tw-py-12" data-cy="sticky_items_Registro masivo de dominios"><a href="/dominios/registro-masivo-dominios" data-linkid="hd.solutions.domainBulkOrders" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Registro masivo de dominios</a></li><li class="tw-py-12" data-cy="sticky_items_Sostenibilidad"><a href="/ambiente" data-linkid="hd.productsGreenDomain" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="Icono de electricidad verde" loading="lazy" width="24" height="24" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-green-electricity.svg">Sostenibilidad</a><p class="tw-font-sans-regular tw-text-sm bright">Hosting sostenible para un futuro climáticamente neutro</p></li></ul></div></div></div></div></div><div><div class><div class="tw-flex tw-h-52 tw-items-center tw-justify-between tw-px-24 tw-font-sans-bold"><p class="tw-text-base tw-leading-6 bright">Páginas web</p><div class="tw-ml-auto tw-flex-shrink-0 tw-flex-grow-0 md:tw-hidden"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-fill-ionos-blue-800" style="color:transparent" src="/_next/static/media/ic-s24-bold-flat-arrow-down.aa4d9243.svg"></div></div><div><div class="tw-hidden tw-flex-wrap tw-overflow-hidden md:tw-flex tw-bg-cool-grey-100" style="opacity:0;height:0px"><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Páginas web</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/pagina-web/crear-pagina-web" title="Crear una página web" target data-linkid="hd.products.websiteBuilder" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Crear una página web</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/pagina-web/pagina-web-a-medida" title="Diseño de página web" target data-linkid="hd.solutions.customMadeWebsite" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Diseño de página web</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Marketing online</p><li class="tw-w-full tw-p-12 tw-py-10"><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/marketing/email-marketing" title="E-mail Marketing" target data-linkid="hd.products.emailMarketing" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">E-mail Marketing</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/marketing/rankingcoach" title="Herramientas de SEO: rankingCoach" target data-linkid="hd.products.searchEngineOptimisation" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Herramientas de SEO: rankingCoach</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div class="tw-bg-cool-grey-100 tw-px-24 tw-py-20 lg:tw-mt-[-10px] lg:tw-p-24 lg:tw-pt-[11px]"><p class="tw-border-cool-grey-1000 tw-py-10 tw-font-sans-regular tw-text-base tw-font-normal md:tw-border-b tw-pt-0 lg:tw-font-normal bright">Usos prácticos</p><ul class="tw-px-12 lg:tw-pt-[10px]"><li class="tw-py-12" data-cy="sticky_items_Soluciones web"><a href="/pagina-web/lanzar-sitio-web" data-linkid="hd.solutions.launchYourWebsite" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Soluciones web</a></li><li class="tw-py-12" data-cy="sticky_items_Plantillas de página web"><a href="/pagina-web/templates" data-linkid="hd.solutions.websiteTemplates" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Plantillas de página web</a></li><li class="tw-py-12" data-cy="sticky_items_Crear un portafolio digital"><a href="/pagina-web/portafolio-digital" data-linkid="hd.solutions.portfolioPages" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Crear un portafolio digital</a></li><li class="tw-py-12" data-cy="sticky_items_Sostenibilidad"><a href="/ambiente" data-linkid="hd.productsGreenWebhosting" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="Icono de electricidad verde" loading="lazy" width="24" height="24" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-green-electricity.svg">Sostenibilidad</a><p class="tw-font-sans-regular tw-text-sm bright">Hosting sostenible para un futuro climáticamente neutro</p></li><li class="tw-py-12" data-cy="sticky_items_Soluciones IA"><a href="/soluciones-ia" data-linkid="hd.solutions.aiTools" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Soluciones IA</a></li></ul></div></div></div></div></div><div><div class><div class="tw-flex tw-h-52 tw-items-center tw-justify-between tw-px-24 tw-font-sans-bold"><p class="tw-text-base tw-leading-6 bright">Tiendas online</p><div class="tw-ml-auto tw-flex-shrink-0 tw-flex-grow-0 md:tw-hidden"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-fill-ionos-blue-800" style="color:transparent" src="/_next/static/media/ic-s24-bold-flat-arrow-down.aa4d9243.svg"></div></div><div><div class="tw-hidden tw-flex-wrap tw-overflow-hidden md:tw-flex tw-bg-cool-grey-100" style="opacity:0;height:0px"><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Página de e-commerce</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-ecommerce/tiendas-online" title="Crear una tienda online" target data-linkid="hd.products.eCommerceWebsiteBuilder" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Crear una tienda online</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-ecommerce/diseno-tienda-online" title="Diseño tienda online" target data-linkid="hd.solutions.ecommerceWebsiteDesign" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Diseño tienda online</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Plugin e-commerce</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-ecommerce/plugin-ecommerce" title="Plugin e-commerce" target data-linkid="hd.products.shopIntegration" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Plugin e-commerce</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-ecommerce/social-buy-button" title="Botón de compra redes sociales" target data-linkid="hd.products.socialBuyButton" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Botón de compra redes sociales</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Hosting para e-commerce</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-ecommerce/woocommerce-hosting" title="WooCommerce Hosting" target data-linkid="hd.products.wooCommerceHosting" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">WooCommerce Hosting</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-ecommerce/magento-hosting" title="Magento Hosting" target data-linkid="hd.products.magentoHosting" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Magento Hosting</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-ecommerce/prestashop-hosting" title="Prestashop Hosting" target data-linkid="hd.products.prestaShopHosting" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Prestashop Hosting</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="https://www.ionos.es/cloud/cloud-apps/shopware" title="Shopware Hosting" target data-linkid="hd.products.shopwareHosting" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Shopware Hosting</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="https://www.ionos.es/cloud/cloud-apps/opencart" title="Opencart Hosting" target data-linkid="hd.products.openCartHosting" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Opencart Hosting</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div class="tw-bg-cool-grey-100 tw-px-24 tw-py-20 lg:tw-mt-[-10px] lg:tw-p-24 lg:tw-pt-[11px]"><p class="tw-border-cool-grey-1000 tw-py-10 tw-font-sans-regular tw-text-base tw-font-normal md:tw-border-b tw-pt-0 lg:tw-font-normal bright">Usos prácticos</p><ul class="tw-px-12 lg:tw-pt-[10px]"><li class="tw-py-12" data-cy="sticky_items_Plataformas de comercio electrónico"><a href="/soluciones-ecommerce/plataformas-comercio-electronico" data-linkid="hd.solutions.sellOnline" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Plataformas de comercio electrónico</a></li><li class="tw-py-12" data-cy="sticky_items_IONOS e-commerce Guide"><a href="https://www.ionos.es/digitalguide/tags/e-commerce/" data-linkid="hd.solutions.digitalGuideEcommerce" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">IONOS e-commerce Guide</a></li><li class="tw-py-12" data-cy="sticky_items_Sostenibilidad"><a href="/ambiente" data-linkid="hd.productsGreenEcommerce" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="Icono de electricidad verde" loading="lazy" width="24" height="24" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-green-electricity.svg">Sostenibilidad</a><p class="tw-font-sans-regular tw-text-sm bright">Hosting sostenible para un futuro climáticamente neutro</p></li></ul></div></div></div></div></div><div><div class><div class="tw-flex tw-h-52 tw-items-center tw-justify-between tw-px-24 tw-font-sans-bold"><p class="tw-text-base tw-leading-6 bright">Hosting</p><div class="tw-ml-auto tw-flex-shrink-0 tw-flex-grow-0 md:tw-hidden"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-fill-ionos-blue-800" style="color:transparent" src="/_next/static/media/ic-s24-bold-flat-arrow-down.aa4d9243.svg"></div></div><div><div class="tw-hidden tw-flex-wrap tw-overflow-hidden md:tw-flex tw-bg-cool-grey-100" style="opacity:0;height:0px"><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Hosting compartido</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/alojamiento/alojamiento-web" title="Hosting" target data-linkid="hd.products.webHosting" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Hosting</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/alojamiento/deploy-now" title="Deploy Now" target data-linkid="hd.products.deployNow" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Deploy Now</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Hosting virtual</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/servidores/vps" title="VPS Hosting" target data-linkid="hd.products.vpsHosting" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">VPS Hosting</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div class="tw-bg-cool-grey-100 tw-px-24 tw-py-20 lg:tw-mt-[-10px] lg:tw-p-24 lg:tw-pt-[11px]"><p class="tw-border-cool-grey-1000 tw-py-10 tw-font-sans-regular tw-text-base tw-font-normal md:tw-border-b tw-pt-0 lg:tw-font-normal bright">Usos prácticos</p><ul class="tw-px-12 lg:tw-pt-[10px]"><li class="tw-py-12" data-cy="sticky_items_Soluciones de hosting"><a href="/alojamiento/soluciones-hosting" data-linkid="hd.solutions.webhostingSolutions" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Soluciones de hosting</a></li><li class="tw-py-12" data-cy="sticky_items_Soporte extendido PHP"><a href="/alojamiento/soporte-extendido-php" data-linkid="hd.solutions.extendedPhpSupport" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Soporte extendido PHP</a></li><li class="tw-py-12" data-cy="sticky_items_Hosting Jamstack"><a href="/alojamiento/jamstack" data-linkid="hd.products.jamstackHosting" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Hosting Jamstack</a></li><li class="tw-py-12" data-cy="sticky_items_Hosting Joomla!"><a href="/alojamiento/joomla-hosting" data-linkid="hd.products.joomlaHosting" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Hosting Joomla!</a></li><li class="tw-py-12" data-cy="sticky_items_Sostenibilidad"><a href="/ambiente" data-linkid="hd.productsGreenHosting" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="Icono de electricidad verde" loading="lazy" width="24" height="24" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-green-electricity.svg">Sostenibilidad</a><p class="tw-font-sans-regular tw-text-sm bright">Hosting sostenible para un futuro climáticamente neutro</p></li></ul></div></div></div></div></div><div><div class><div class="tw-flex tw-h-52 tw-items-center tw-justify-between tw-px-24 tw-font-sans-bold"><p class="tw-text-base tw-leading-6 bright">WordPress</p><div class="tw-ml-auto tw-flex-shrink-0 tw-flex-grow-0 md:tw-hidden"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-fill-ionos-blue-800" style="color:transparent" src="/_next/static/media/ic-s24-bold-flat-arrow-down.aa4d9243.svg"></div></div><div><div class="tw-hidden tw-flex-wrap tw-overflow-hidden md:tw-flex tw-bg-cool-grey-100" style="opacity:0;height:0px"><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Páginas web de WordPress</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/alojamiento/hosting-wordpress" title="WordPress Hosting" target data-linkid="hd.products.wordPressHosting" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">WordPress Hosting</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/alojamiento/hosting-wordpress-gestionado" title="Hosting WordPress gestionado" target data-linkid="hd.products.managedWordPressHosting" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Hosting WordPress gestionado</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Hosting WordPress e-commerce</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-ecommerce/woocommerce-hosting" title="Hosting WooCommerce" target data-linkid="hd.products.wooCommerceWordPress" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Hosting WooCommerce</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div class="tw-bg-cool-grey-100 tw-px-24 tw-py-20 lg:tw-mt-[-10px] lg:tw-p-24 lg:tw-pt-[11px]"><p class="tw-border-cool-grey-1000 tw-py-10 tw-font-sans-regular tw-text-base tw-font-normal md:tw-border-b tw-pt-0 lg:tw-font-normal bright">Usos prácticos</p><ul class="tw-px-12 lg:tw-pt-[10px]"><li class="tw-py-12" data-cy="sticky_items_Sostenibilidad"><a href="/ambiente" data-linkid="hd.productsGreenWordPress" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="Icono de electricidad verde" loading="lazy" width="24" height="24" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-green-electricity.svg">Sostenibilidad</a><p class="tw-font-sans-regular tw-text-sm bright">Hosting sostenible para un futuro climáticamente neutro</p></li></ul></div></div></div></div></div><div><div class><div class="tw-flex tw-h-52 tw-items-center tw-justify-between tw-px-24 tw-font-sans-bold"><p class="tw-text-base tw-leading-6 bright">Correo y Office</p><div class="tw-ml-auto tw-flex-shrink-0 tw-flex-grow-0 md:tw-hidden"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-fill-ionos-blue-800" style="color:transparent" src="/_next/static/media/ic-s24-bold-flat-arrow-down.aa4d9243.svg"></div></div><div><div class="tw-hidden tw-flex-wrap tw-overflow-hidden md:tw-flex tw-bg-cool-grey-100" style="opacity:0;height:0px"><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Correo</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-oficina/correo" title="Correo electrónico profesional" target data-linkid="hd.products.emailAddress" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Correo electrónico profesional</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"><div><a href="https://mail.ionos.es" title="Webmail iniciar sesión" target data-linkid="hd.products.webmailLogin" data-onpagelink="0" tabindex="0" class="whitespace-nowrap focus:outline-none tw-block tw-font-sans-bold tw-text-sm tw-outline-none hover:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="/_next/static/media/stroke-1.7514e48d.svg">Webmail iniciar sesión</a></div></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-oficina/microsoft-exchange" title="Correo Microsoft Exchange" target data-linkid="hd.products.microsoftExchange" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Correo Microsoft Exchange</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/marketing/email-marketing" title="E-mail Marketing" target data-linkid="hd.products.emailMarketing" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">E-mail Marketing</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Office</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-oficina/microsoft-office" title="Microsoft 365 / Office 365" target data-linkid="hd.products.microsoftOffice" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Microsoft 365 / Office 365</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-oficina/google-workspace" title="Google Workspace" target data-linkid="hd.products.googleWorkspace" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Google Workspace</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Almacenamientos Cloud</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-oficina/hosting-nextcloud-administrado" title="Nextcloud administrado" target data-linkid="hd.products.nextCloud" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Nextcloud administrado</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-oficina/hidrive-almacenamiento-en-la-nube" title="Almacenamiento online HiDrive" target data-linkid="hd.products.hiDrive" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Almacenamiento online HiDrive</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-oficina/archivo-email" title="Archivo e-mail" target data-linkid="hd.products.mailArchiving" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Archivo e-mail</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/soluciones-oficina/mydefender" title="MyDefender" target data-linkid="hd.solutions.myDefender" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">MyDefender</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div class="tw-bg-cool-grey-100 tw-px-24 tw-py-20 lg:tw-mt-[-10px] lg:tw-p-24 lg:tw-pt-[11px]"><p class="tw-border-cool-grey-1000 tw-py-10 tw-font-sans-regular tw-text-base tw-font-normal md:tw-border-b tw-pt-0 lg:tw-font-normal bright">Usos prácticos</p><ul class="tw-px-12 lg:tw-pt-[10px]"><li class="tw-py-12" data-cy="sticky_items_Compartir archivos gratis"><a href="/soluciones-oficina/hidrive-share" data-linkid="hd.solutions.hidriveShare" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Compartir archivos gratis</a></li><li class="tw-py-12" data-cy="sticky_items_Videoconferencias gratuitas"><a href="/soluciones-oficina/video-chat" data-linkid="hd.solutions.videoChat" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Videoconferencias gratuitas</a></li><li class="tw-py-12" data-cy="sticky_items_Colaboración Cloud"><a href="/soluciones-oficina/colaboracion-cloud" data-linkid="hd.solutions.digitiseYourBusiness" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Colaboración Cloud</a></li><li class="tw-py-12" data-cy="sticky_items_Sostenibilidad"><a href="/ambiente" data-linkid="hd.productsGreenEmail" data-onpagelink="0" class="whitespace-nowrap focus:outline-none focus:outline-none tw-outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-font-sans-bold hover:tw-no-underline tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="Icono de electricidad verde" loading="lazy" width="24" height="24" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-green-electricity.svg">Sostenibilidad</a><p class="tw-font-sans-regular tw-text-sm bright">Hosting sostenible para un futuro climáticamente neutro</p></li></ul></div></div></div></div></div><div><div class><div class="tw-flex tw-h-52 tw-items-center tw-justify-between tw-px-24 tw-font-sans-bold"><p class="tw-text-base tw-leading-6 bright">Servidores y Cloud</p><div class="tw-ml-auto tw-flex-shrink-0 tw-flex-grow-0 md:tw-hidden"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-fill-ionos-blue-800" style="color:transparent" src="/_next/static/media/ic-s24-bold-flat-arrow-down.aa4d9243.svg"></div></div><div><div class="tw-hidden tw-flex-wrap tw-overflow-hidden md:tw-flex tw-bg-cool-grey-100" style="opacity:0;height:0px"><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Servidores virtuales</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/servidores/vps" title="Servidores virtuales (VPS)" target data-linkid="hd.products.vServer" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Servidores virtuales (VPS)</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright">Servidores completamente virtualizados</p><div class="tw-mt-10"><div><a href="/servidores/vps" title="VPS Linux" target data-linkid="hd.products.vpsLinux" data-onpagelink="0" tabindex="0" class="whitespace-nowrap focus:outline-none tw-block tw-font-sans-bold tw-text-sm tw-outline-none hover:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="/_next/static/media/stroke-1.7514e48d.svg">VPS Linux</a></div><div><a href="/servidores/vps-windows" title="VPS Windows" target data-linkid="hd.products.vpsWindows" data-onpagelink="0" tabindex="0" class="whitespace-nowrap focus:outline-none tw-block tw-font-sans-bold tw-text-sm tw-outline-none hover:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="/_next/static/media/stroke-1.7514e48d.svg">VPS Windows</a></div></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/cloud/servidores-cloud" title="Servidores cloud" target data-linkid="hd.products.cloudServers" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Servidores cloud</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Servidores dedicados</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/servidores/servidores-dedicados" title="Servidores dedicados" target data-linkid="hd.products.dedicatedServer" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Servidores dedicados</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"><div><a href="/servidores/servidores-amd" title="Servidores AMD" target data-linkid="hd.products.amdServer" data-onpagelink="0" tabindex="0" class="whitespace-nowrap focus:outline-none tw-block tw-font-sans-bold tw-text-sm tw-outline-none hover:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="/_next/static/media/stroke-1.7514e48d.svg">Servidores AMD<span class="tw-right-[.375rem] tw-max-h-24 tw-whitespace-nowrap tw-rounded-[3px] tw-bg-purple-200 tw-px-[.25rem] tw-py-[.125rem] tw-font-sans-bold tw-text-xs tw-text-purple-700 tw-relative tw-left-5 tw-top-1 !tw-bg-purple-600 !tw-text-white">New</span></a></div><div><a href="/servidores/servidores-intel" title="Servidores Intel" target data-linkid="hd.products.intelServer" data-onpagelink="0" tabindex="0" class="whitespace-nowrap focus:outline-none tw-block tw-font-sans-bold tw-text-sm tw-outline-none hover:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="/_next/static/media/stroke-1.7514e48d.svg">Servidores Intel</a></div><div><a href="/servidores/servidores-dedicados-especiales" title="Servidores a precio especial" target data-linkid="hd.products.valueDedicatedServer" data-onpagelink="0" tabindex="0" class="whitespace-nowrap focus:outline-none tw-block tw-font-sans-bold tw-text-sm tw-outline-none hover:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="/_next/static/media/stroke-1.7514e48d.svg">Servidores a precio especial</a></div><div><a href="/servidores/storage-server" title="Servidor de almacenamiento" target data-linkid="hd.products.storageServer" data-onpagelink="0" tabindex="0" class="whitespace-nowrap focus:outline-none tw-block tw-font-sans-bold tw-text-sm tw-outline-none hover:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="/_next/static/media/stroke-1.7514e48d.svg">Servidor de almacenamiento</a></div><div><a href="/servidores/servidores" title="Alquiler de servidores" target data-linkid="hd.products.RentaServer" data-onpagelink="0" tabindex="0" class="whitespace-nowrap focus:outline-none tw-block tw-font-sans-bold tw-text-sm tw-outline-none hover:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-mr-5 tw-inline" style="color:transparent" src="/_next/static/media/stroke-1.7514e48d.svg">Alquiler de servidores</a></div></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Soluciones</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/cloud/backup-cloud" title="Backup cloud" target data-linkid="hd.solutions.cloudBackup" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Backup cloud</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/cloud/cloud-apps" title="Cloud apps" target data-linkid="hd.solutions.cloudApps" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Cloud apps</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Soluciones empresariales</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/cloud-empresarial" title="Cloud empresarial" target data-linkid="hd.products.enterpriseCloud" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Cloud empresarial</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/cloud-empresarial/private-cloud" title="Private Cloud" target data-linkid="hd.products.privateCloud" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Private Cloud</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/ambiente" title="Sostenibilidad" target data-linkid="hd.productsGreenServer" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Sostenibilidad</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div></div></div></div></div><div><div class><div class="tw-flex tw-h-52 tw-items-center tw-justify-between tw-px-24 tw-font-sans-bold"><p class="tw-text-base tw-leading-6 bright">Más</p><div class="tw-ml-auto tw-flex-shrink-0 tw-flex-grow-0 md:tw-hidden"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-fill-ionos-blue-800" style="color:transparent" src="/_next/static/media/ic-s24-bold-flat-arrow-down.aa4d9243.svg"></div></div><div><div class="tw-hidden tw-flex-wrap tw-overflow-hidden md:tw-flex tw-bg-cool-grey-100" style="opacity:0;height:0px"><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Nuestra empresa</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/empresa" title="Sobre IONOS" target data-linkid="hd.more.aboutUs" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Sobre IONOS</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/management" title="Consejo directivo" target data-linkid="hd.more.management" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Consejo directivo</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Información</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="https://www.ionos.es/startupguide/" title="Startup Guide" target data-linkid="hd.more.startupGuide" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Startup Guide</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="https://www.ionos.es/digitalguide/" title="Digital Guide" target data-linkid="hd.more.digitalGuide" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Digital Guide</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/documentacion" title="Documentación" target data-linkid="hd.more.resources" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Documentación</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div><div><ul class="tw-px-24"><p class="tw-text-base tw-leading-6 tw-mb-12 tw-mt-10 tw-font-sans-regular bright">Herramientas</p><li class="tw-w-full tw-p-12 tw-py-10"><a href="/tools/analisis-web" title="Análisis Web" target data-linkid="hd.more.websiteChecker" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Análisis Web</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/tools/crear-favicon" title="Favicon Generator" target data-linkid="hd.more.faviconGenerator" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Favicon Generator</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/tools/generador-nombre-para-empresa" title="Generador nombres de empresa" target data-linkid="hd.more.businessNameGenerator" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Generador nombres de empresa</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/tools/analisis-seo" title="Análisis SEO" target data-linkid="hd.more.seoCheck" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Análisis SEO</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/tools/whois-domain" title="Whois Lookup" target data-linkid="hd.more.whoisLookup" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Whois Lookup</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/tools/ssl-checker" title="SSL Checker" target data-linkid="hd.more.sslChecker" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">SSL Checker</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="https://www.ionos.es/tools/crear-logo" title="Generador de logo" target data-linkid="hd.more.logoMaker" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Generador de logo</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/tools/direccion-ip" title="Comprobar dirección IP" target data-linkid="hd.more.ipAddressCheck" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Comprobar dirección IP</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/dominios/domain-check" title="Domain Check" target data-linkid="hd.more.domainCheck" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Domain Check</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="/ionos-app" title="App de IONOS" target data-linkid="hd.more.ionosApp" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">App de IONOS</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li><li class="tw-w-full tw-p-12 tw-py-10"><a href="https://phishing-contact.ionos.com/es" title="Comprobar la autenticidad de un correo de IONOS" target data-linkid="hd.more.authenticity" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none tw-relative hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><span class="tw-relative">Comprobar la autenticidad de un correo de IONOS</span></a><p class="tw-block tw-font-sans-regular tw-text-sm bright"></p><div class="tw-mt-10"></div></li></ul></div></div></div></div></div><div><div class><div class="tw-flex tw-h-52 tw-items-center tw-justify-between tw-px-24 tw-font-sans-bold"><p class="tw-text-base tw-leading-6 bright">Soporte</p><div class="tw-ml-auto tw-flex-shrink-0 tw-flex-grow-0 md:tw-hidden"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-fill-ionos-blue-800" style="color:transparent" src="/_next/static/media/ic-s24-bold-flat-arrow-down.aa4d9243.svg"></div></div><div><div class="tw-hidden tw-flex-wrap tw-overflow-hidden md:tw-flex tw-bg-cool-grey-100" style="opacity:0;height:0px"><div class="tw-px-24 tw-pt-0 md:tw-pt-32 lg:tw-pt-0"><p class="tw-text-base tw-leading-6 tw-hidden bright">Soporte</p><div class="tw-px-24 md:tw-px-0"><p class="tw-border-b tw-border-cool-grey-1000 tw-py-10 tw-font-sans-regular tw-text-base tw-font-normal bright">Dominios y hosting</p><ul class="tw-px-12"><li class="tw-py-10"><a href="https://ionos.es/ayuda/" data-linkid="button-hd-meta-help" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Centro de ayuda</a></li><li class="tw-py-10"><a href="/contacto" data-linkid="hd.meta.contact" data-onpagelink="0" class="whitespace-nowrap tw-outline-none focus:outline-none hover:tw-text-ionos-blue-400 focus:tw-text-ionos-blue-400 tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white">Contacto</a></li></ul></div></div></div></div></div></div><div><div class><div class="tw-flex tw-h-52 tw-items-center tw-justify-between tw-px-24 tw-font-sans-bold"><p class="tw-text-base tw-leading-6 bright">Iniciar sesión</p><div class="tw-ml-auto tw-flex-shrink-0 tw-flex-grow-0 md:tw-hidden"><img alt loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-fill-ionos-blue-800" style="color:transparent" src="/_next/static/media/ic-s24-bold-flat-arrow-down.aa4d9243.svg"></div></div><div><div class="tw-hidden tw-flex-wrap tw-overflow-hidden md:tw-flex tw-bg-cool-grey-100" style="opacity:0;height:0px"><div class="tw-px-24 tw-pt-0 md:tw-pt-32 lg:tw-pt-0"><p class="tw-text-base tw-leading-6 tw-hidden bright">Iniciar sesión</p></div></div></div></div></div><div class="tw-block tw-w-full tw-flex-col tw-space-y-24 tw-bg-cool-grey-100 tw-p-24 md:tw-hidden"></div></div></nav></div></div></nav></nav><div class="tw-fixed tw-inset-0 tw-h-screen tw-w-screen tw-bg-ionos-blue-700/50" style="opacity:0;z-index:-1"></div><div class="tw-bg-gradient-to-br tw-from-ionos-blue-800 tw-to-ionos-blue-600 tw-text-white"><div class="tw-container"><div class="tw--mx-24 tw-flex tw-flex-wrap tw-pt-48"><div class="tw-mb-32 tw-w-full tw-px-24 md:tw-min-h-stage md:tw-w-1/2 lg:tw-w-7/12"><h1 class="tw-block tw-mb-4 !tw-mb-8 tw-font-sans-regular tw-text-lg tw-text-ionos-blue-200"><div>E-mail marketing</div></h1><h2 class="tw-block tw-mb-32 tw-font-overpass-regular tw-text-4xl lg:tw-text-6xl"><div>Crea newsletters y aumenta tus ventas</div></h2><div><div class="tw-mb-32 tw-space-y-12 tw-text-md"><ul class="tw-mb-4 tw-space-y-12"> <li class="tw-flex tw-items-start tw-pt-4 tw-text-md tw-leading-[30px] first:!tw-pt-0"><img alt loading="lazy" width="24" height="24" decoding="async" data-nimg="1" class="tw-mr-16 tw-mt-1 tw-flex-shrink-0" style="color:transparent" src="/_next/static/media/dark-checkmark-corporate.217a383a.svg"><span>Diseño rápido gracias a la IA y multitud de plantillas</span></li> <li class="tw-flex tw-items-start tw-pt-4 tw-text-md tw-leading-[30px] first:!tw-pt-0"><img alt loading="lazy" width="24" height="24" decoding="async" data-nimg="1" class="tw-mr-16 tw-mt-1 tw-flex-shrink-0" style="color:transparent" src="/_next/static/media/dark-checkmark-corporate.217a383a.svg"><span>Integración sencilla del e-commerce y sincronización de contactos</span></li> <li class="tw-flex tw-items-start tw-pt-4 tw-text-md tw-leading-[30px] first:!tw-pt-0"><img alt loading="lazy" width="24" height="24" decoding="async" data-nimg="1" class="tw-mr-16 tw-mt-1 tw-flex-shrink-0" style="color:transparent" src="/_next/static/media/dark-checkmark-corporate.217a383a.svg"><span>Correo electrónico fácil y conforme con el RGPD</span></li> </ul></div></div><a href="/marketing/email-marketing#packs" title="Ver packs" data-linkid="ct.btn.corporate-stage100633.ver-packs" data-onpagelink="1" class="whitespace-nowrap tw-outline-none tw-font-sans-semi-bold tw-shadow-glow tw-inline-grid tw-my-16 tw-bg-ionos-sky-300 tw-border-2 tw-border-ionos-sky-300 tw-text-ionos-blue-700 tw-text-center tw-rounded-[2.5rem] tw-py-12 tw-px-24 tw-font-semibold !tw-leading-5 tw-text-base hover:tw-bg-ionos-sky-200 hover:tw-border-ionos-sky-200 active:tw-outline-none active:tw-bg-ionos-sky-100 active:tw-border-ionos-sky-100 disabled:tw-bg-cool-grey-400 disabled:tw-cool-grey-400 focus-visible:tw-outline-2 focus-visible:tw-outline-ionos-blue-400 focus-visible:tw-outline focus-visible:tw-outline-offset-2">Ver packs</a></div><div class="tw-relative tw-w-full tw-overflow-y-clip tw-px-24 md:tw-my-0 md:tw-mt-[-50px] md:tw-w-1/2 lg:tw-w-5/12 tw-mb-0 tw-mt-10"><img alt id="292744" extension="png" loading="eager" width="1024" height="720" decoding="async" data-nimg="1" class="tw-relative tw-bottom-[-18.05rem] tw-mb-[-15.95833vw] tw-max-h-[calc(100%--11rem)] tw-max-w-none tw-overflow-hidden tw-align-sub md:tw-absolute md:tw-bottom-[-10.3374rem] md:tw-left-[-30%] md:tw-mb-0 md:tw-w-auto lg:tw-absolute lg:tw-bottom-[-10.3374rem] lg:tw-left-[-20%] tw-right-[5rem] tw-mt-[-16rem] tw-w-[49rem]" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/242407-n-stage-back-email-marketing_1024x720.png"><img alt="icon overlay of a browser with a megaphone and email icon on it" id="236053" extension="svg" loading="eager" width="440" height="377" decoding="async" data-nimg="1" class="tw-sticky tw-top-[45%] tw-inline tw-max-w-[18rem] tw-align-sub md:tw-bottom-[-4.3rem] md:tw-left-[-15%] md:!tw-ml-[-6.5rem] md:tw-mb-0 md:tw-max-w-[21rem]" style="color:transparent" src="https://cs.uicdn.net/fileadmin/ionos-core/Stages/Overlays/36061-n-stage-nlement-email_marketing-front.svg"></div></div></div></div><div></div><div class="tw-top-[-100] tw-z-999 tw-w-full tw-max-w-[1920px] tw-overflow-hidden" style="height:auto;position:initial;overflow:visible"><div class="tw-bg-white tw-py-12 tw-shadow-lg"><div class="tw-container"><div class="-tw-mx-24 tw-flex tw-items-center"><div class="tw-ml-24 tw-flex tw-items-baseline"><p class="tw-col tw-w-5/12 tw-whitespace-nowrap tw-pr-24 tw-font-overpass-semibold tw-text-[16px] tw-text-ionos-blue-800 md:tw-w-5/12 lg:tw-w-4/12 !-tw-pl-[6rem] bright">E-mail marketing</p></div><div class="tw-flex-shrink-1 tw-flex-grow tw-px-24"><div class="-tw-mx-24 tw-flex tw-items-center tw-justify-end"><button aria-label="threeDotMenu" class="tw-col-auto tw-cursor-pointer tw-px-24 md:tw-px-0 lg:tw-hidden"><img alt loading="lazy" width="30" height="30" decoding="async" data-nimg="1" style="color:transparent" src="/_next/static/media/ic-s24-individual-menu-three-dots-vertical.b524bb4b.svg"></button><div class="tw-hidden lg:tw-flex"><a href="/marketing/email-marketing#features" title="Funciones" data-linkid="ct.btn.sub-navigation100632.sub-navigation-links.1.funciones" data-onpagelink="1" class="whitespace-nowrap tw-outline-none tw-font-sans-semi-bold tw-shadow-glow tw-bg-shadow-ionos-sky-400 !tw-rounded-3xl !tw-border-none !tw-px-20 !tw-py-9 !tw-text-sm !tw-font-semibold tw-border-none tw-text-center tw-rounded-3xl tw-font-semibold tw-py-14 tw-px-24 tw-text-base !tw-leading-5 tw-text-ionos-blue-700 hover:tw-text-ionos-blue-700 hover:tw-bg-ionos-blue-700 hover:tw-bg-opacity-10 active:tw-border-none active:tw-outline-none active:tw-bg-ionos-blue-700 active:tw-bg-opacity-20 disabled:tw-border-cool-grey-400 focus-visible:tw-bg-ionos-blue-700 focus-visible:tw-bg-opacity-10 focus-visible:tw-border-none focus-visible:tw-outline-2 focus-visible:tw-outline-ionos-blue-400 focus-visible:tw-outline focus-visible:tw-outline-offset-2">Funciones</a></div><div class="tw-hidden lg:tw-flex"><a href="/marketing/email-marketing#faq" title="Preguntas más frecuentes (FAQ)" data-linkid="ct.btn.sub-navigation100632.sub-navigation-links.2.preguntas-mas-frecuentes-(faq)" data-onpagelink="1" class="whitespace-nowrap tw-outline-none tw-font-sans-semi-bold tw-shadow-glow tw-bg-shadow-ionos-sky-400 !tw-rounded-3xl !tw-border-none !tw-px-20 !tw-py-9 !tw-text-sm !tw-font-semibold tw-border-none tw-text-center tw-rounded-3xl tw-font-semibold tw-py-14 tw-px-24 tw-text-base !tw-leading-5 tw-text-ionos-blue-700 hover:tw-text-ionos-blue-700 hover:tw-bg-ionos-blue-700 hover:tw-bg-opacity-10 active:tw-border-none active:tw-outline-none active:tw-bg-ionos-blue-700 active:tw-bg-opacity-20 disabled:tw-border-cool-grey-400 focus-visible:tw-bg-ionos-blue-700 focus-visible:tw-bg-opacity-10 focus-visible:tw-border-none focus-visible:tw-outline-2 focus-visible:tw-outline-ionos-blue-400 focus-visible:tw-outline focus-visible:tw-outline-offset-2">Preguntas más frecuentes (FAQ)</a></div><div class="tw-hidden lg:tw-flex tw-px-24 md:tw-flex"><a href="/marketing/email-marketing#packs" title="Packs" data-linkid="ct.btn.sub-navigation100632.sub-navigation-links.3.packs" data-onpagelink="1" class="whitespace-nowrap tw-outline-none tw-font-sans-semi-bold tw-shadow-glow tw-inline-grid !tw-rounded-3xl !tw-border-none !tw-px-20 !tw-py-9 !tw-text-sm !tw-font-semibold tw-bg-ionos-sky-300 tw-border-2 tw-border-ionos-sky-300 tw-text-ionos-blue-700 tw-text-center tw-rounded-[2.5rem] tw-py-12 tw-px-24 tw-font-semibold !tw-leading-5 tw-text-base hover:tw-bg-ionos-sky-200 hover:tw-border-ionos-sky-200 active:tw-outline-none active:tw-bg-ionos-sky-100 active:tw-border-ionos-sky-100 disabled:tw-bg-cool-grey-400 disabled:tw-cool-grey-400 focus-visible:tw-outline-2 focus-visible:tw-outline-ionos-blue-400 focus-visible:tw-outline focus-visible:tw-outline-offset-2">Packs</a></div></div></div></div></div></div></div><a href="#" aria-hidden="true" id="steps"></a><div id="steps" class="tw-container tw-py-64"><div class="tw-w-full tw-text-left"><h2 class="tw-block md:tw-text-5xl tw-text-4xl tw-font-overpass-regular tw-text-ionos-blue-800 md:tw-ml-0 md:tw-max-w-[83.33333333%] lg:tw-max-w-[960px] tw-mb-4 bright"><div>Diseña campañas de correo electrónico atractivas</div></h2><div class="tw-text-2xl tw-font-sans-regular tw-mb-48 tw-space-y-16 tw-text-cool-grey-700 md:tw-ml-0 md:tw-max-w-5xl lg:tw-max-w-[960px] bright"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Benefíciate de plantillas modernas, además de textos atractivos y convincentes generados por IA.</p></div></div></div><div class="tw--my-8 tw-grid tw-grid-cols-1 md:tw-grid-cols-2 lg:tw-flex lg:tw-flex-wrap"><div class="tw-relative tw-mx-24 tw-flex tw-flex-1 tw-flex-col tw-bg-transparent tw-rounded-none tw-my-12 tw-pb-32 tw-ml-0 tw-mr-0" style="flex-basis:calc(100% / 4)"><div class="tw-left-0 tw-top-0 tw-mr-20 tw-flex tw-h-64 tw-w-64 tw-content-center tw-items-center tw-justify-center tw-rounded-full tw-bg-ionos-blue-100 focus:tw-outline-none tw-py-28"><p class="tw-font-overpass-semibold tw-text-3xl tw-text-ionos-blue-800">1</p></div><div class="tw-flex tw-h-full tw-flex-col"><div class="tw-flex-grow"><div class="tw-flex tw-h-full tw-flex-col tw-justify-start tw-pt-[32px]"><h3 class="tw-block lg:tw-text-2xl tw-mb-8 tw-text-left tw-font-overpass-semibold tw-text-2xl tw-font-semibold tw-leading-8 tw-text-ionos-blue-800"><div>Organizar contactos</div></h3><div class><div class="tw-flex"><div><div class="tw-text-left"><div><div class="tw-sans-regular tw-text-base tw-font-normal tw-text-cool-grey-700 [&>.a]:tw-mt-32"><p class>Importa fácilmente contactos desde tu solución de e-commerce, correo electrónico de IONOS o agrégalos mediante un formulario en tu página web.</p></div></div></div></div></div></div><div class="tw-flex tw-flex-auto"></div></div></div><div></div></div></div><div class="tw-relative tw-mx-24 tw-flex tw-flex-1 tw-flex-col tw-bg-transparent tw-border-solid tw-border-red-700 tw-rounded-none tw-my-12 tw-pb-32 tw-ml-0 tw-mr-0" style="flex-basis:calc(100% / 4)"><div class="tw-left-0 tw-top-0 tw-mr-20 tw-flex tw-h-64 tw-w-64 tw-content-center tw-items-center tw-justify-center tw-rounded-full tw-bg-ionos-blue-100 focus:tw-outline-none tw-py-28"><p class="tw-font-overpass-semibold tw-text-3xl tw-text-ionos-blue-800">2</p></div><div class="tw-flex tw-h-full tw-flex-col"><div class="tw-flex-grow"><div class="tw-flex tw-h-full tw-flex-col tw-justify-start tw-pt-[32px]"><h3 class="tw-block lg:tw-text-2xl tw-mb-8 tw-text-left tw-font-overpass-semibold tw-text-2xl tw-font-semibold tw-leading-8 tw-text-ionos-blue-800"><div>Crear e-mail</div></h3><div class><div class="tw-flex"><div><div class="tw-text-left"><div><div class="tw-sans-regular tw-text-base tw-font-normal tw-text-cool-grey-700 [&>.a]:tw-mt-32"><p class>Elige una de las numerosas plantillas que te ofrecemos y crea a tu gusto tu newsletter o correo promocional.</p></div></div></div></div></div></div><div class="tw-flex tw-flex-auto"></div></div></div><div></div></div></div><div class="tw-relative tw-mx-24 tw-flex tw-flex-1 tw-flex-col tw-bg-transparent tw-border-solid tw-border-blue-700 tw-rounded-none tw-my-12 tw-pb-32 tw-ml-0 tw-mr-0" style="flex-basis:calc(100% / 4)"><div class="tw-left-0 tw-top-0 tw-mr-20 tw-flex tw-h-64 tw-w-64 tw-content-center tw-items-center tw-justify-center tw-rounded-full tw-bg-ionos-blue-100 focus:tw-outline-none tw-py-28"><p class="tw-font-overpass-semibold tw-text-3xl tw-text-ionos-blue-800">3</p></div><div class="tw-flex tw-h-full tw-flex-col"><div class="tw-flex-grow"><div class="tw-flex tw-h-full tw-flex-col tw-justify-start tw-pt-[32px]"><h3 class="tw-block lg:tw-text-2xl tw-mb-8 tw-text-left tw-font-overpass-semibold tw-text-2xl tw-font-semibold tw-leading-8 tw-text-ionos-blue-800"><div>Personalizar el envío</div></h3><div class><div class="tw-flex"><div><div class="tw-text-left"><div><div class="tw-sans-regular tw-text-base tw-font-normal tw-text-cool-grey-700 [&>.a]:tw-mt-32"><p class>Añade un toque personal a tus correos mencionando el nombre de tus clientes para mejorar la tasa de apertura. Realiza el envío y evalúa el éxito de tus campañas.</p></div></div></div></div></div></div><div class="tw-flex tw-flex-auto"></div></div></div><div></div></div></div></div></div><a href="#" aria-hidden="true" id="features"></a><div id="features" class="tw-container tw-py-64"><div class="tw-w-full tw-text-left"><h2 class="tw-block md:tw-text-5xl tw-text-4xl tw-font-overpass-regular tw-text-ionos-blue-800 md:tw-ml-0 md:tw-max-w-[83.33333333%] lg:tw-max-w-[960px] tw-mb-48 bright"><div>Ventajas de la herramienta de e-mail marketing de IONOS</div></h2></div><div style="justify-content:space-between" class="tw-flex tw-flex-wrap tw-overflow-hidden lg:tw-flex-row-reverse md:tw-flex-row-reverse"><div class="tw-w-full tw-self-center tw-text-left md:tw-w-6/12 lg:tw-pl-24"><h3 class="tw-block tw-text-xl lg:tw-text-2xl tw-font-overpass-bold tw-mb-24 md:tw-ml-0 lg:tw-ml-0 lg:tw-pl-0"><div>Funciones inteligentes para mejorar las tasas de apertura</div></h3><div><div class="tw-flex-grow tw-text-left lg:tw-ml-0 tw-mb-24"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">El envío de correos electrónicos sigue siendo una de las herramientas de marketing más eficaces para afianzar la fidelidad de los clientes y aumentar las ventas.</p></div></div><div><div class="tw-flex-grow tw-text-left lg:tw-ml-0"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Además, gracias a un enfoque activo de la protección antispam, IONOS garantiza que todos tus correos electrónicos lleguen a las bandejas de entrada de tus destinatarios, maximizando el impacto de tu campaña de marketing.</p></div></div></div><div class="tw-relative tw-w-full md:tw-w-6/12"><img alt="Gráfico lineal ascendente con sobre, marcas de verificación e iconos de escudo" loading="lazy" width="432" height="269" decoding="async" data-nimg="1" class="tw-mx-auto tw-w-full md:tw-my-0 md:tw-w-auto md:tw-min-w-full lg:tw-mx-0 md:tw-float-right" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/email-marketing-newsletter-higher_opening-rates.svg"></div></div><div style="justify-content:space-between" class="tw-flex tw-flex-wrap tw-overflow-hidden tw-mt-24 lg:tw-pt-24"><div class="tw-w-full tw-self-center tw-text-left md:tw-w-6/12 lg:tw-pr-24"><span class="tw-block tw-text-base tw-leading-6 tw-font-sans-regular tw-mb-16 md:tw-ml-0"><div>Generador de textos de IA</div></span><h3 class="tw-block tw-text-xl lg:tw-text-2xl tw-font-overpass-bold tw-mb-24 md:tw-ml-0 lg:tw-ml-0 lg:tw-pl-0"><div>Benefíciate de la IA para redactar tus textos</div></h3><div><div class="tw-flex-grow tw-text-left lg:tw-ml-0"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Optimiza tus campañas de correo electrónico con inteligencia artificial: utiliza texto generado por IA para las líneas de asunto y el contenido de tus correos electrónicos. Gracias a la integración de esta tecnología, nuestra herramienta de creación de newsletters te permite crear contenidos atractivos y convincentes. De este modo, ahorrarás tiempo, a la vez que obtienes textos de calidad profesional.</p></div></div></div><div class="tw-relative tw-w-full md:tw-w-6/12"><video class="tw-mx-auto tw-w-full md:tw-my-0 md:tw-w-auto md:tw-min-w-full lg:tw-mx-0 md:tw-float-left" autoplay loop muted><source src="https://cs.uicdn.net/fileadmin/ionos-core/Animations/35984-230511_AI_Text_ES_002.mp4" type="video/mp4"></video></div></div></div><div class="tw-container tw-py-64"><div class="-tw-mx-24 tw-flex tw-flex-wrap"><div class="tw-w-full tw-px-24 md:tw-flex md:tw-w-1/2 md:tw-flex-col"><div class="tw-h-full tw-w-full tw-overflow-hidden"><div class="tw-flex tw-w-full tw-flex-nowrap tw-whitespace-nowrap tw-text-center" style="transform:none"><div class="tw-group tw-relative tw-inline-block tw-w-full tw-flex-shrink-0 tw-flex-grow"><img alt="email responsive template in a browser window and a mobile screen" id="236049" extension="png" loading="lazy" width="552" height="424" decoding="async" data-nimg="1" class="tw-mx-auto tw-duration-300 group-hover:tw-opacity-25" style="color:transparent" src="https://cs.uicdn.net/fileadmin/ionos-core/Visuals/36058-email-responsive-template-1.png"></div><div class="tw-group tw-relative tw-inline-block tw-w-full tw-flex-shrink-0 tw-flex-grow"><img alt="email responsive template in a browser window and a mobile screen" id="236048" extension="png" loading="lazy" width="552" height="424" decoding="async" data-nimg="1" class="tw-mx-auto tw-duration-300 group-hover:tw-opacity-25" style="color:transparent" src="https://cs.uicdn.net/fileadmin/ionos-core/Visuals/36059-email-responsive-template-3.png"></div><div class="tw-group tw-relative tw-inline-block tw-w-full tw-flex-shrink-0 tw-flex-grow"><img alt="email responsive template in a browser window and a mobile screen" id="236047" extension="png" loading="lazy" width="552" height="424" decoding="async" data-nimg="1" class="tw-mx-auto tw-duration-300 group-hover:tw-opacity-25" style="color:transparent" src="https://cs.uicdn.net/fileadmin/ionos-core/Stages/36060-email-responsive-template-2.png"></div></div></div><div class="tw-space-x-8 tw-text-center"><button aria-label="sliderButton" class="tw-group tw-inline-flex tw-h-48 tw-w-48 tw-items-center"><div class="tw-h-6 tw-w-full tw-bg-cool-grey-400 group-hover:tw-bg-ionos-sky-300"></div></button><button aria-label="sliderButton" class="tw-group tw-inline-flex tw-h-48 tw-w-48 tw-items-center"><div class="tw-h-6 tw-w-full tw-bg-cool-grey-400 group-hover:tw-bg-ionos-sky-300"></div></button><button aria-label="sliderButton" class="tw-group tw-inline-flex tw-h-48 tw-w-48 tw-items-center"><div class="tw-h-6 tw-w-full tw-bg-cool-grey-400 group-hover:tw-bg-ionos-sky-300"></div></button></div></div><div class="tw-mt-48 tw-flex tw-w-full tw-items-center tw-px-24 md:tw-w-1/2 lg:tw-mt-24"><div><span class="tw-block tw-text-xl lg:tw-text-2xl tw-font-overpass-bold tw-mb-24"><div>Plantillas para cualquier dispositivo</div></span><div><div class="tw-mb-20 tw-text-cool-grey-700"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Nuestras plantillas de diseño modernas se adaptan automáticamente al tamaño del dispositivo utilizado.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Además, personaliza tus correos electrónicos y dirígete a los destinatarios por su nombre y apellidos. Así aumentarás la cercanía del lector con el mensaje y podrás elegir un saludo que asegure la atención del lector.</p></div></div></div></div></div></div><div class="tw-container tw-py-64"><div class="tw--my-8 tw-grid tw-grid-cols-1 md:tw-grid-cols-2 lg:tw-flex lg:tw-flex-wrap"><div class="tw-relative tw-mx-24 tw-flex tw-flex-1 tw-flex-col tw-bg-transparent tw-rounded-2xl tw-my-12 tw-pb-32 tw-ml-0 tw-mr-0" style="flex-basis:calc(100% / 4)"><div class="tw-relative"><div class><img alt="MyWebsite Website Builder" id="236046" extension="svg" loading="lazy" width="48" height="48" decoding="async" data-nimg="1" class="tw-mb-32 tw-h-64 tw-w-64 tw-object-contain" style="color:transparent" src="https://cs.uicdn.net/fileadmin/ionos-core/Icons/Mosaic-Blue-on-light/35680-product-mywebsite-pro.svg"></div></div><div class="tw-flex tw-h-full tw-flex-col"><div class="tw-flex-grow"><div class="tw-flex tw-h-full tw-flex-col tw-justify-start"><h3 class="tw-block lg:tw-text-2xl tw-mb-8 tw-text-left tw-font-overpass-semibold tw-text-2xl tw-font-semibold tw-leading-8 tw-text-ionos-blue-800"><div>Arrastra y suelta</div></h3><div><div class="tw-sans-regular tw-text-left tw-text-base tw-font-normal tw-leading-6 tw-text-cool-grey-700"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Utiliza el editor de newsletters para añadir texto, contenido multimedia, enlaces, botones o elementos interactivos como galerías de imágenes de forma intuitiva, es tan fácil como arrastrar y soltar donde quieras. Cada componente individual puede editarse por separado.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Esto significa que puedes adaptar fácilmente cualquier contenido, así como la plantilla, a tu imagen corporativa sin escribir una sola línea de código. Además, nuestra herramienta para newsletters también te permite trabajar con tus propias plantillas.</p></div></div><div class></div><div class="tw-flex tw-flex-auto"></div></div></div><div></div></div></div><div class="tw-relative tw-mx-24 tw-flex tw-flex-1 tw-flex-col tw-bg-transparent tw-border-solid tw-border-red-700 tw-rounded-2xl tw-my-12 tw-pb-32 tw-ml-0 tw-mr-0" style="flex-basis:calc(100% / 4)"><div class="tw-relative"><div class><img alt="Handshake" id="236045" extension="svg" loading="lazy" width="48" height="48" decoding="async" data-nimg="1" class="tw-mb-32 tw-h-64 tw-w-64 tw-object-contain" style="color:transparent" src="https://cs.uicdn.net/fileadmin/ionos-core/Icons/Mosaic-Blue-on-light/36030-icon-handshake.svg"></div></div><div class="tw-flex tw-h-full tw-flex-col"><div class="tw-flex-grow"><div class="tw-flex tw-h-full tw-flex-col tw-justify-start"><h3 class="tw-block lg:tw-text-2xl tw-mb-8 tw-text-left tw-font-overpass-semibold tw-text-2xl tw-font-semibold tw-leading-8 tw-text-ionos-blue-800"><div>Double-Opt-in</div></h3><div><div class="tw-sans-regular tw-text-left tw-text-base tw-font-normal tw-leading-6 tw-text-cool-grey-700"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Crea tu formulario de registro, incluso sin conocimientos técnicos o gráficos. El procedimiento de doble opción de entrada asegura que los usuarios se han suscrito voluntariamente para recibir la newsletter.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Nuestro software de envío de correo electrónico cumple todos los criterios para el envío de newsletters conformes con el RGPD, por lo que podrás estar seguro de que solo los usuarios interesados reciban tu newsletter.</p></div></div><div class></div><div class="tw-flex tw-flex-auto"></div></div></div><div></div></div></div><div class="tw-relative tw-mx-24 tw-flex tw-flex-1 tw-flex-col tw-bg-transparent tw-border-solid tw-border-blue-700 tw-rounded-2xl tw-my-12 tw-pb-32 tw-ml-0 tw-mr-0" style="flex-basis:calc(100% / 4)"><div class="tw-relative"><div class><img alt="User data" id="236044" extension="svg" loading="lazy" width="48" height="48" decoding="async" data-nimg="1" class="tw-mb-32 tw-h-64 tw-w-64 tw-object-contain" style="color:transparent" src="https://cs.uicdn.net/fileadmin/ionos-core/Icons/Mosaic-Blue-on-light/36031-icon-user-data.svg"></div></div><div class="tw-flex tw-h-full tw-flex-col"><div class="tw-flex-grow"><div class="tw-flex tw-h-full tw-flex-col tw-justify-start"><div class="tw-block lg:tw-text-2xl tw-mb-8 tw-text-left tw-font-overpass-semibold tw-text-2xl tw-font-semibold tw-leading-8 tw-text-ionos-blue-800"><div>Estadísticas</div></div><div><div class="tw-sans-regular tw-text-left tw-text-base tw-font-normal tw-leading-6 tw-text-cool-grey-700"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Analiza tus campañas en tiempo real y extrae los resultados necesarios para optimizar el diseño de tus correos electrónicos. Nuestros gráficos te mostrarán cuántas veces se han abierto tus correos electrónicos y si se ha hecho clic en los enlaces que contienen.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">A partir de estos datos, también puedes implementar medidas on-page, con el objetivo de mejorar significativamente el recorrido del usuario, desde que recibe el email hasta que visita tu página web.</p></div></div><div class></div><div class="tw-flex tw-flex-auto"></div></div></div><div></div></div></div></div></div><div id="packs" class="tw-container tw-py-64"><div class="tw-w-full tw-text-left"><h2 class="tw-block md:tw-text-5xl tw-text-4xl tw-font-overpass-regular tw-text-ionos-blue-800 md:tw-ml-0 md:tw-max-w-[83.33333333%] lg:tw-max-w-[960px] tw-mb-48 bright"><div>Elige el pack que mejor se adapte a tus necesidades</div></h2></div><div class="tw-d-flex tw-mb-3 tw-flex-col tw-justify-start md:tw-flex-row md:tw-justify-center" id="packs"></div><div class="tw-mx-[-5px] tw-visible tw-h-auto"><div class=" tw-visible tw-flex tw-h-auto tw-flex-col"><div class="will-change-scroll tw-container tw-flex tw-overflow-x-auto tw-px-0 lg:tw-justify-center lg:tw-overflow-hidden tw-justify-start tw-gap-[15px] lg:tw-flex"><div data-cy="featuretable" class="tw-align-center tw-mb-20 tw-flex tw-w-full tw-flex-col tw-items-center tw-justify-start tw-rounded tw-border-1 tw-p-24 tw-text-center tw-shadow-lg lg:tw-p-32 xl:tw-justify-center tw-h-full tw-max-w-[400px] md:tw-w-7/12 lg:tw-w-4/12"><div class="tw-flex tw-w-full tw-flex-none tw-flex-col tw-justify-evenly tw-text-left"><div class="tw-relative tw-flex tw-w-auto tw-flex-none tw-flex-col tw-items-center tw-gap-[5px]"><div class="tw-w-full tw-py-[25px]"><div class="tw-relative tw-w-full"><div class="tw-flex tw-w-full tw-content-center tw-justify-center"><hr class="tw-mb-16 tw-w-full"></div></div></div></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-w-full tw-font-overpass-bold tw-text-xl tw-hidden"></span></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-w-full tw-font-overpass-bold tw-text-xl tw-hidden"> </span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-1 tw-text-center tw-leading-6 ignore-height tw-flex tw-flex-col tw-items-center tw-justify-center"><div class="tw-w-full"><div style="display:flex;justify-content:flex-end" class="tw-flex tw-flex-col tw-flex tw-flex-col tw-items-baseline tw-justify-center tw-h-[12rem] tw-w-[240px] tw-flex-auto tw-justify-center lg:tw-w-full" data-cy="featuretable"><div class="tw-h-full"><div class="price-container price-crossprice price-text price-text-bold price-sm-formatted price-md-formatted price-lg-formatted price price-context-bright price-context-size-m price-dot-separated" data-testid="tariff-newsletter-tool-starter#price-template" data-cmsidentifier="tariff-newsletter-tool-starter"><span class="price-text-above"><span class="saving-badge"><span>Ahorra 15 %</span></span><span class="price-line-through price-normal">10 €/mes </span><span class="price-line-through price-gross vat">12,10 €/mes </span></span><span class="price-container price-type-offer-price price-normal"><span class="price-before-separator"> 7 </span><span class="price-currency-after">€</span><span class="price-text-behind-inline"> /mes </span></span><span class="price-container price-type-offer-price vat"><span><span class="price-before-separator">8</span><span class="price-separator">,</span><span class="price-behind-separator price-sup">47</span></span><span class="price-currency-after">€</span><span class="price-text-behind-inline price-sub"> /mes </span></span><span class="price-text-below"><span>por 6 meses</span><span class="price-text-tax-hint tax-excluded">IVA excl.</span><span class="price-text-tax-hint tax-included vat">IVA incl.</span></span></div></div><a href="https://www.ionos.es/domainshop/search?skipContractSelection=true&skipDomainCheck=true" data-linkid="ct.btn.order.tariff-newsletter-tool-starter" data-onpagelink="0" aria-label="Add" data-article="tariff-newsletter-tool-starter" data-available="true" class="whitespace-nowrap tw-outline-none tw-font-sans-semi-bold tw-shadow-glow tw-inline-grid tw-mt-16 tw-w-full tw-cursor-pointer tw-bg-ionos-sky-300 tw-border-2 tw-border-ionos-sky-300 tw-text-ionos-blue-700 tw-text-center tw-rounded-[2.5rem] tw-py-12 tw-px-24 tw-font-semibold !tw-leading-5 tw-text-base hover:tw-bg-ionos-sky-200 hover:tw-border-ionos-sky-200 active:tw-outline-none active:tw-bg-ionos-sky-100 active:tw-border-ionos-sky-100 disabled:tw-bg-cool-grey-400 disabled:tw-cool-grey-400 focus-visible:tw-outline-2 focus-visible:tw-outline-ionos-blue-400 focus-visible:tw-outline focus-visible:tw-outline-offset-2"><span>Seleccionar</span><div class="tw-ml-5 tw-inline-block tw-hidden"><span style="animation-delay:0s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span><span style="animation-delay:.3s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span><span style="animation-delay:.5s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span></div></a></div></div></div></div><div class="equal-height- tw-w-full2"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-2"><div><p>Incluye 2 500 correos electrónicos al mes</p></div></div></div><div class="equal-height- tw-w-full3"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-3"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Modelos de correo profesional<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full4"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-4"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Función de arrastrar y soltar<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full5"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-5"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Generador de textos de IA<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full6"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-6"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Double opt-in<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full7"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-7"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Estadísticas y análisis <button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-8 tw-hidden"><div></div></div></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-9 tw-hidden"><div></div></div></div></div></div><div data-cy="featuretable" class="tw-align-center tw-mb-20 tw-flex tw-w-full tw-flex-col tw-items-center tw-justify-start tw-rounded tw-border-1 tw-p-24 tw-text-center tw-shadow-lg lg:tw-p-32 xl:tw-justify-center tw-h-full tw-max-w-[400px] md:tw-w-7/12 lg:tw-w-4/12 !tw-bg-ionos-blue-800 tw-bg-gradient-to-t tw-from-ionos-blue-800 tw-to-ionos-blue-600 tw-text-white"><div class="tw-flex tw-w-full tw-flex-none tw-flex-col tw-justify-evenly tw-text-left"><div class="tw-relative tw-flex tw-w-auto tw-flex-none tw-flex-col tw-items-center tw-gap-[5px]"><div class="tw-w-full tw-py-[25px]"><div class="tw-relative tw-w-full"><div class="tw-flex tw-w-full tw-content-center tw-justify-center"><hr class="tw-mb-16 tw-w-full"><div class="tw-absolute tw-top-[-16px] tw-rounded-md tw-bg-white tw-p-5"><p class="tw-text-sm tw-text-black">Cyber Weeks</p></div></div></div></div></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-w-full tw-font-overpass-bold tw-text-xl tw-hidden"></span></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-w-full tw-font-overpass-bold tw-text-xl tw-hidden"> </span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-1 tw-text-center tw-leading-6 ignore-height tw-flex tw-flex-col tw-items-center tw-justify-center"><div class="tw-w-full"><div style="display:flex;justify-content:flex-end" class="tw-flex tw-flex-col tw-flex tw-flex-col tw-items-baseline tw-justify-center tw-h-[12rem] tw-w-[240px] tw-flex-auto tw-justify-center lg:tw-w-full" data-cy="featuretable"><div class="tw-h-full"><div class="price-container price-crossprice price-text price-text-bold price-sm-formatted price-md-formatted price-lg-formatted price price-context-bright price-context-size-m price-dot-separated" data-testid="tariff-newsletter-tool-plus#price-template" data-cmsidentifier="tariff-newsletter-tool-plus"><span class="price-text-above"><span class="saving-badge"><span>Ahorra 33 %</span></span><span class="price-line-through price-normal">15 €/mes </span><span class="price-line-through price-gross vat">18,15 €/mes </span></span><span class="price-container price-type-offer-price price-normal"><span class="price-before-separator"> 5 </span><span class="price-currency-after">€</span><span class="price-text-behind-inline"> /mes </span></span><span class="price-container price-type-offer-price vat"><span><span class="price-before-separator">6</span><span class="price-separator">,</span><span class="price-behind-separator price-sup">05</span></span><span class="price-currency-after">€</span><span class="price-text-behind-inline price-sub"> /mes </span></span><span class="price-text-below"><span>por 6 meses</span><span class="price-text-tax-hint tax-excluded">IVA excl.</span><span class="price-text-tax-hint tax-included vat">IVA incl.</span></span></div></div><a href="https://www.ionos.es/domainshop/search?skipContractSelection=true&skipDomainCheck=true" data-linkid="ct.btn.order.tariff-newsletter-tool-plus" data-onpagelink="0" aria-label="Add" data-article="tariff-newsletter-tool-plus" data-available="true" class="whitespace-nowrap tw-outline-none tw-font-sans-semi-bold tw-shadow-glow tw-inline-grid tw-mt-16 tw-w-full tw-cursor-pointer tw-bg-ionos-sky-300 tw-border-2 tw-border-ionos-sky-300 tw-text-ionos-blue-700 tw-text-center tw-rounded-[2.5rem] tw-py-12 tw-px-24 tw-font-semibold !tw-leading-5 tw-text-base hover:tw-bg-ionos-sky-200 hover:tw-border-ionos-sky-200 active:tw-outline-none active:tw-bg-ionos-sky-100 active:tw-border-ionos-sky-100 disabled:tw-bg-cool-grey-400 disabled:tw-cool-grey-400 focus-visible:tw-outline-2 focus-visible:tw-outline-ionos-blue-400 focus-visible:tw-outline focus-visible:tw-outline-offset-2"><span>Seleccionar</span><div class="tw-ml-5 tw-inline-block tw-hidden"><span style="animation-delay:0s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span><span style="animation-delay:.3s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span><span style="animation-delay:.5s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span></div></a></div></div></div></div><div class="equal-height- tw-w-full2"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-2"><div><p>Incluye 10 000 correos electrónicos al mes</p></div></div></div><div class="equal-height- tw-w-full3"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-3"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px] bright-tooltip"><p class>Modelos de correo profesional<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full4"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-4"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px] bright-tooltip"><p class>Función de arrastrar y soltar<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full5"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-5"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px] bright-tooltip"><p class>Generador de textos de IA<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full6"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-6"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px] bright-tooltip"><p class>Double opt-in<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full7"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-7"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px] bright-tooltip"><p class>Estadísticas y análisis <button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full8"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-8"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px] bright-tooltip"><p class>Sincronización de e-commerce IONOS<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-9 tw-hidden"><div></div></div></div></div></div><div data-cy="featuretable" class="tw-align-center tw-mb-20 tw-flex tw-w-full tw-flex-col tw-items-center tw-justify-start tw-rounded tw-border-1 tw-p-24 tw-text-center tw-shadow-lg lg:tw-p-32 xl:tw-justify-center tw-h-full tw-max-w-[400px] md:tw-w-7/12 lg:tw-w-4/12"><div class="tw-flex tw-w-full tw-flex-none tw-flex-col tw-justify-evenly tw-text-left"><div class="tw-relative tw-flex tw-w-auto tw-flex-none tw-flex-col tw-items-center tw-gap-[5px]"><div class="tw-w-full tw-py-[25px]"><div class="tw-relative tw-w-full"><div class="tw-flex tw-w-full tw-content-center tw-justify-center"><hr class="tw-mb-16 tw-w-full"></div></div></div></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-w-full tw-font-overpass-bold tw-text-xl tw-hidden"></span></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-w-full tw-font-overpass-bold tw-text-xl tw-hidden"> </span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-1 tw-text-center tw-leading-6 ignore-height tw-flex tw-flex-col tw-items-center tw-justify-center"><div class="tw-w-full"><div style="display:flex;justify-content:flex-end" class="tw-flex tw-flex-col tw-flex tw-flex-col tw-items-baseline tw-justify-center tw-h-[12rem] tw-w-[240px] tw-flex-auto tw-justify-center lg:tw-w-full" data-cy="featuretable"><div class="tw-h-full"><div class="price-container price-crossprice price-text price-text-bold price-sm-formatted price-md-formatted price-lg-formatted price price-context-bright price-context-size-m price-dot-separated" data-testid="tariff-newsletter-tool-pro#price-template" data-cmsidentifier="tariff-newsletter-tool-pro"><span class="price-text-above"><span class="saving-badge"><span>Ahorra 25 %</span></span><span class="price-line-through price-normal">30 €/mes </span><span class="price-line-through price-gross vat">36,30 €/mes </span></span><span class="price-container price-type-offer-price price-normal"><span class="price-before-separator"> 15 </span><span class="price-currency-after">€</span><span class="price-text-behind-inline"> /mes </span></span><span class="price-container price-type-offer-price vat"><span><span class="price-before-separator">18</span><span class="price-separator">,</span><span class="price-behind-separator price-sup">15</span></span><span class="price-currency-after">€</span><span class="price-text-behind-inline price-sub"> /mes </span></span><span class="price-text-below"><span>por 6 meses</span><span class="price-text-tax-hint tax-excluded">IVA excl.</span><span class="price-text-tax-hint tax-included vat">IVA incl.</span></span></div></div><a href="https://www.ionos.es/domainshop/search?skipContractSelection=true&skipDomainCheck=true" data-linkid="ct.btn.order.tariff-newsletter-tool-pro" data-onpagelink="0" aria-label="Add" data-article="tariff-newsletter-tool-pro" data-available="true" class="whitespace-nowrap tw-outline-none tw-font-sans-semi-bold tw-shadow-glow tw-inline-grid tw-mt-16 tw-w-full tw-cursor-pointer tw-bg-ionos-sky-300 tw-border-2 tw-border-ionos-sky-300 tw-text-ionos-blue-700 tw-text-center tw-rounded-[2.5rem] tw-py-12 tw-px-24 tw-font-semibold !tw-leading-5 tw-text-base hover:tw-bg-ionos-sky-200 hover:tw-border-ionos-sky-200 active:tw-outline-none active:tw-bg-ionos-sky-100 active:tw-border-ionos-sky-100 disabled:tw-bg-cool-grey-400 disabled:tw-cool-grey-400 focus-visible:tw-outline-2 focus-visible:tw-outline-ionos-blue-400 focus-visible:tw-outline focus-visible:tw-outline-offset-2"><span>Seleccionar</span><div class="tw-ml-5 tw-inline-block tw-hidden"><span style="animation-delay:0s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span><span style="animation-delay:.3s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span><span style="animation-delay:.5s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span></div></a></div></div></div></div><div class="equal-height- tw-w-full2"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-2"><div><p>Incluye 30 000 correos electrónicos al mes</p></div></div></div><div class="equal-height- tw-w-full3"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-3"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Modelos de correo profesional<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full4"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-4"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Función de arrastrar y soltar<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full5"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-5"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Generador de textos de IA<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full6"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-6"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Double opt-in<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full7"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-7"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Estadísticas y análisis <button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full8"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-8"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Sincronización de e-commerce IONOS<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-9 tw-hidden"><div></div></div></div></div></div><div data-cy="featuretable" class="tw-align-center tw-mb-20 tw-flex tw-w-full tw-flex-col tw-items-center tw-justify-start tw-rounded tw-border-1 tw-p-24 tw-text-center tw-shadow-lg lg:tw-p-32 xl:tw-justify-center tw-h-full tw-max-w-[400px] md:tw-w-7/12 lg:tw-w-4/12"><div class="tw-flex tw-w-full tw-flex-none tw-flex-col tw-justify-evenly tw-text-left"><div class="tw-relative tw-flex tw-w-auto tw-flex-none tw-flex-col tw-items-center tw-gap-[5px]"><div class="tw-w-full tw-py-[25px]"><div class="tw-relative tw-w-full"><div class="tw-flex tw-w-full tw-content-center tw-justify-center"><hr class="tw-mb-16 tw-w-full"></div></div></div></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-w-full tw-font-overpass-bold tw-text-xl tw-hidden"></span></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-w-full tw-font-overpass-bold tw-text-xl tw-hidden"> </span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-1 tw-text-center tw-leading-6 ignore-height tw-flex tw-flex-col tw-items-center tw-justify-center"><div class="tw-w-full"><div style="display:flex;justify-content:flex-end" class="tw-flex tw-flex-col tw-flex tw-flex-col tw-items-baseline tw-justify-center tw-h-[12rem] tw-w-[240px] tw-flex-auto tw-justify-center lg:tw-w-full" data-cy="featuretable"><div class="tw-h-full"><div class="price-container price-crossprice price-text price-text-bold price-sm-formatted price-md-formatted price-lg-formatted price price-context-bright price-context-size-m price-dot-separated" data-testid="tariff-newsletter-tool-premium#price-template" data-cmsidentifier="tariff-newsletter-tool-premium"><span class="price-text-above"><span class="saving-badge"><span>Ahorra 18 %</span></span><span class="price-line-through price-normal">40 €/mes </span><span class="price-line-through price-gross vat">48,40 €/mes </span></span><span class="price-container price-type-offer-price price-normal"><span class="price-before-separator"> 25 </span><span class="price-currency-after">€</span><span class="price-text-behind-inline"> /mes </span></span><span class="price-container price-type-offer-price vat"><span><span class="price-before-separator">30</span><span class="price-separator">,</span><span class="price-behind-separator price-sup">25</span></span><span class="price-currency-after">€</span><span class="price-text-behind-inline price-sub"> /mes </span></span><span class="price-text-below"><span>por 6 meses</span><span class="price-text-tax-hint tax-excluded">IVA excl.</span><span class="price-text-tax-hint tax-included vat">IVA incl.</span></span></div></div><a href="https://www.ionos.es/domainshop/search?skipContractSelection=true&skipDomainCheck=true" data-linkid="ct.btn.order.tariff-newsletter-tool-premium" data-onpagelink="0" aria-label="Add" data-article="tariff-newsletter-tool-premium" data-available="true" class="whitespace-nowrap tw-outline-none tw-font-sans-semi-bold tw-shadow-glow tw-inline-grid tw-mt-16 tw-w-full tw-cursor-pointer tw-bg-ionos-sky-300 tw-border-2 tw-border-ionos-sky-300 tw-text-ionos-blue-700 tw-text-center tw-rounded-[2.5rem] tw-py-12 tw-px-24 tw-font-semibold !tw-leading-5 tw-text-base hover:tw-bg-ionos-sky-200 hover:tw-border-ionos-sky-200 active:tw-outline-none active:tw-bg-ionos-sky-100 active:tw-border-ionos-sky-100 disabled:tw-bg-cool-grey-400 disabled:tw-cool-grey-400 focus-visible:tw-outline-2 focus-visible:tw-outline-ionos-blue-400 focus-visible:tw-outline focus-visible:tw-outline-offset-2"><span>Seleccionar</span><div class="tw-ml-5 tw-inline-block tw-hidden"><span style="animation-delay:0s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span><span style="animation-delay:.3s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span><span style="animation-delay:.5s" class="tw-ml-3 tw-inline-block tw-h-5 tw-w-5 tw-animate-circle-loader tw-rounded-3xl tw-bg-white md:tw-ml-5 md:tw-h-10 md:tw-w-10"></span></div></a></div></div></div></div><div class="equal-height- tw-w-full2"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-2"><div><p>Incluye 60 000 correos electrónicos al mes</p></div></div></div><div class="equal-height- tw-w-full3"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-3"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Modelos de correo profesional<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full4"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-4"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Función de arrastrar y soltar<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full5"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-5"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Generador de textos de IA<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full6"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-6"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Double opt-in<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full7"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-7"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Estadísticas y análisis <button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="equal-height- tw-w-full8"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-8"><span class="hastooltip tw-block tw-w-full [&>p]:tw-relative [&>p]:tw-flex [&>p]:tw-w-full [&>p]:tw-pr-[30px]"><p class>Sincronización de e-commerce IONOS<button class="TooltipButton tw-relative tw-ml-8 tw-h-24 tw-w-24 tw-align-[-6px] tw-text-ionos-blue-800 " aria-expanded="false" aria-label="Show more information"></button></p></span></div></div><div class="ignore-height !tw-h-auto tw-w-full"><span class="tw-mt-15 tw-block tw-w-full tw-font-overpass-bold tw-text-xl"></span><div class="tw-w-full tw-pb-20 tw-font-sans-regular equal-height-9 tw-hidden"><div></div></div></div></div></div></div><div class="tw-container"><div><div class="tw-d-flex tw-mt-20 tw-flex-row tw-justify-center tw-text-center"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Los precios no incluyen el IVA del 21%. <a href="https://www.ionos.es/terms-gtc/condiciones-generales/" title="Se aplican Condiciones Generales" target="_blank" rel="noopener noreferrer" data-linkid="ct.txt.0.se-aplican-condiciones-generales" data-onpagelink="0" tabindex="-1" style="font-size:inherit" class="whitespace-nowrap tw-outline-none tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Se aplican Condiciones Generales</a></p></div></div></div></div></div></div><div class="tw-container tw-py-64"><div class="tw-w-full tw-text-left"><h2 class="tw-block md:tw-text-5xl tw-text-4xl tw-font-overpass-regular tw-text-ionos-blue-800 md:tw-ml-0 md:tw-max-w-[83.33333333%] lg:tw-max-w-[960px] tw-mb-4 bright"><div>Más funciones para una mayor eficacia</div></h2><div class="tw-text-2xl tw-font-sans-regular tw-mb-48 tw-space-y-16 tw-text-cool-grey-700 md:tw-ml-0 md:tw-max-w-5xl lg:tw-max-w-[960px] bright"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Elige el pack Plus o superior para una integración sencilla con tu tienda online IONOS.</p></div></div></div><div class="tw--my-8 tw-grid tw-grid-cols-1 md:tw-grid-cols-2 lg:tw-flex lg:tw-flex-wrap"><div class="tw-relative tw-flex tw-flex-1 tw-flex-col tw-mx-4 tw-my-12 tw-rounded-2xl tw-p-32 md:tw-my-4 tw-ml-0 tw-mr-0 tw-bg-cool-grey-100" style="flex-basis:calc(100% / 5)"><div class="tw-relative"><div class><img alt id="309230" extension="svg" loading="lazy" width="48" height="48" decoding="async" data-nimg="1" class="tw-mb-32 tw-h-64 tw-w-64 tw-object-contain" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-address-book.svg"></div></div><div class="tw-flex tw-h-full tw-flex-col"><div class="tw-flex-grow"><div class="tw-flex tw-h-full tw-flex-col tw-justify-start"><div class="tw-block lg:tw-text-2xl tw-mb-8 tw-text-left tw-font-overpass-semibold tw-text-2xl tw-font-semibold tw-leading-8 tw-text-ionos-blue-800"><div>Actualiza tus contactos rápidamente</div></div><div><div class="tw-sans-regular tw-text-left tw-text-base tw-font-normal tw-leading-6 tw-text-cool-grey-700"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Al actualizar los contactos desde tu tienda se sincronizarán automáticamente con tu herramienta de marketing por correo electrónico.</p></div></div><div class></div><div class="tw-flex tw-flex-auto"></div></div></div><div></div></div></div><div class="tw-relative tw-flex tw-flex-1 tw-flex-col tw-border-solid tw-border-red-700 tw-mx-4 tw-my-12 tw-rounded-2xl tw-p-32 md:tw-my-4 tw-ml-0 tw-mr-0 tw-bg-cool-grey-100" style="flex-basis:calc(100% / 5)"><div class="tw-relative"><div class><img alt id="309231" extension="svg" loading="lazy" width="48" height="48" decoding="async" data-nimg="1" class="tw-mb-32 tw-h-64 tw-w-64 tw-object-contain" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-discount.svg"></div></div><div class="tw-flex tw-h-full tw-flex-col"><div class="tw-flex-grow"><div class="tw-flex tw-h-full tw-flex-col tw-justify-start"><div class="tw-block lg:tw-text-2xl tw-mb-8 tw-text-left tw-font-overpass-semibold tw-text-2xl tw-font-semibold tw-leading-8 tw-text-ionos-blue-800"><div>Simplifica la promoción de tus productos</div></div><div><div class="tw-sans-regular tw-text-left tw-text-base tw-font-normal tw-leading-6 tw-text-cool-grey-700"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Presenta tus productos directamente en tus newsletters con sus imágenes, precios y descripciones.</p></div></div><div class></div><div class="tw-flex tw-flex-auto"></div></div></div><div></div></div></div><div class="tw-relative tw-flex tw-flex-1 tw-flex-col tw-border-solid tw-border-red-700 tw-mx-4 tw-my-12 tw-rounded-2xl tw-p-32 md:tw-my-4 tw-ml-0 tw-mr-0 tw-bg-cool-grey-100" style="flex-basis:calc(100% / 5)"><div class="tw-relative"><div class><img alt id="309232" extension="svg" loading="lazy" width="48" height="48" decoding="async" data-nimg="1" class="tw-mb-32 tw-h-64 tw-w-64 tw-object-contain" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-crowd.svg"></div></div><div class="tw-flex tw-h-full tw-flex-col"><div class="tw-flex-grow"><div class="tw-flex tw-h-full tw-flex-col tw-justify-start"><div class="tw-block lg:tw-text-2xl tw-mb-8 tw-text-left tw-font-overpass-semibold tw-text-2xl tw-font-semibold tw-leading-8 tw-text-ionos-blue-800"><div>Llega a tus clientes de forma más eficaz</div></div><div><div class="tw-sans-regular tw-text-left tw-text-base tw-font-normal tw-leading-6 tw-text-cool-grey-700"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Envía ofertas personalizadas a tus contactos y clientes potenciales para aumentar rápidamente tus ventas.</p></div></div><div class></div><div class="tw-flex tw-flex-auto"></div></div></div><div></div></div></div><div class="tw-relative tw-flex tw-flex-1 tw-flex-col tw-border-solid tw-border-blue-700 tw-mx-4 tw-my-12 tw-rounded-2xl tw-p-32 md:tw-my-4 tw-ml-0 tw-mr-0 tw-bg-cool-grey-100" style="flex-basis:calc(100% / 5)"><div class="tw-relative"><div class><img alt id="309233" extension="svg" loading="lazy" width="48" height="48" decoding="async" data-nimg="1" class="tw-mb-32 tw-h-64 tw-w-64 tw-object-contain" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/product-mywebsite-now-shop.svg"></div></div><div class="tw-flex tw-h-full tw-flex-col"><div class="tw-flex-grow"><div class="tw-flex tw-h-full tw-flex-col tw-justify-start"><div class="tw-block lg:tw-text-2xl tw-mb-8 tw-text-left tw-font-overpass-semibold tw-text-2xl tw-font-semibold tw-leading-8 tw-text-ionos-blue-800"><div>Genera más suscripciones a tus newsletters</div></div><div><div class="tw-sans-regular tw-text-left tw-text-base tw-font-normal tw-leading-6 tw-text-cool-grey-700"><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Añade con unos pocos clics un botón de suscripción a tu newsletter, disponible durante el proceso de compra.</p></div></div><div class></div><div class="tw-flex tw-flex-auto"></div></div></div><div></div></div></div></div></div><div class=" "></div><div class="tw-w-full tw-bg-cool-grey-100 tw-text-cool-grey-700"><div id class="tw-container tw-py-64"><div class><div class="tw-flex tw-flex-col md:tw-flex-row md:tw-flex-wrap md:tw-justify-between"><div class="tw-mb-24 tw-basis-1/2 md:tw-max-w-[50%] tw-order-none"><img alt="IconImage" id="273738" extension="jpg" loading="lazy" width="203" height="203" decoding="async" data-nimg="1" class="tw-mx-auto md:tw-mx-0 tw-rounded-full" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/vi-psa-ES.jpg"></div><span class="tw-block md:tw-text-5xl tw-text-4xl tw-mb-24 tw-w-full tw-basis-1/2 tw-font-overpass-regular md:tw-max-w-[50%] tw-order-1"><div>Tu asesor personal</div></span><div class="tw-mx-auto tw-w-full tw-basis-1/2 md:tw-mx-0 md:tw-max-w-[50%] tw-order-2 tw-pb-60"><div><div class="tw-mb-32"><p class>En IONOS tienes a tu disposición una persona de contacto dedicada que te proporcionará asesoramiento individual, consejos personales para tu éxito online y soporte técnico. Accesible directamente a través de un número telefónico personal, chat o correo electrónico. Gratis para todos los clientes de IONOS.</p></div></div><div class="tw-flex tw-w-full tw-justify-start"><a href="/asesor" title="Más información" target="_blank" rel="noopener noreferrer" data-linkid="ct.btn.psa15039.psa-cards.1.mas-informacion" data-onpagelink="0" class="whitespace-nowrap tw-outline-none tw-font-sans-semi-bold tw-shadow-glow tw-bg-shadow-ionos-sky-400 tw-border-2 md:tw-absolute tw-text-center tw-rounded-[2.5rem] tw-py-14 tw-font-semibold tw-px-24 tw-text-base !tw-leading-5 tw-text-ionos-blue-700 tw-border-ionos-blue-700 hover:tw-bg-ionos-blue-400 hover:tw-border-ionos-blue-400 hover:tw-text-white active:tw-border-ionos-blue-500 active:tw-outline-none active:tw-bg-ionos-blue-500 active:tw-text-white disabled:tw-border-cool-grey-400 focus-visible:tw-outline-2 focus-visible:tw-outline-ionos-blue-400 focus-visible:tw-outline focus-visible:tw-outline-offset-2">Más información</a></div></div><div class="tw-mb-24 tw-basis-1/2 md:tw-max-w-[50%] tw-order-4 md:tw-order-none md:tw-pl-48"><img alt="IconImage" id="288421" extension="png" loading="lazy" width="510" height="170" decoding="async" data-nimg="1" class="tw-mx-auto md:tw-mx-0" style="color:transparent" src="https://cs.uicdn.net/fileadmin/user_upload/vi-award_2024_es.png"></div><span class="tw-block md:tw-text-5xl tw-text-4xl tw-mb-24 tw-w-full tw-basis-1/2 tw-font-overpass-regular md:tw-max-w-[50%] tw-order-4 md:tw-order-1 md:tw-pl-48"><div>Exige lo mejor</div></span><div class="tw-mx-auto tw-w-full tw-basis-1/2 md:tw-mx-0 md:tw-max-w-[50%] tw-order-5 md:tw-order-2 md:tw-pl-48"><div><div class="tw-mb-32"><p class>Siempre estamos trabajando para mejorar nuestro servicio de atención al cliente, y es por eso que es un orgullo haber conseguido estos galardones. Entre ellos, el de Mejor iniciativa de compromiso con el cliente y el de Mejor uso de los intereses de los clientes. Gracias por confiar una vez más en nosotros.</p></div></div><div class="tw-flex tw-w-full tw-justify-start"><a href="/asesor?%23awards=&cHash=f6131237123bd15979e29d330a56d6c6" title="Más información" target="_blank" rel="noopener noreferrer" data-linkid="ct.btn.psa15039.psa-cards.2.mas-informacion" data-onpagelink="0" class="whitespace-nowrap tw-outline-none tw-font-sans-semi-bold tw-shadow-glow tw-bg-shadow-ionos-sky-400 tw-border-2 md:tw-absolute tw-text-center tw-rounded-[2.5rem] tw-py-14 tw-font-semibold tw-px-24 tw-text-base !tw-leading-5 tw-text-ionos-blue-700 tw-border-ionos-blue-700 hover:tw-bg-ionos-blue-400 hover:tw-border-ionos-blue-400 hover:tw-text-white active:tw-border-ionos-blue-500 active:tw-outline-none active:tw-bg-ionos-blue-500 active:tw-text-white disabled:tw-border-cool-grey-400 focus-visible:tw-outline-2 focus-visible:tw-outline-ionos-blue-400 focus-visible:tw-outline focus-visible:tw-outline-offset-2">Más información</a></div></div></div></div></div></div><a href="#" aria-hidden="true" id="faq"></a><div id="faq" class="tw-container tw-py-64"><div class="tw-w-full tw-text-left"><h2 class="tw-block md:tw-text-5xl tw-text-4xl tw-font-overpass-regular tw-text-ionos-blue-800 md:tw-ml-0 md:tw-max-w-[83.33333333%] lg:tw-max-w-[960px] tw-mb-4 bright"><div>E-mail marketing</div></h2><div class="tw-text-2xl tw-font-sans-regular tw-mb-48 tw-space-y-16 tw-text-cool-grey-700 md:tw-ml-0 md:tw-max-w-5xl lg:tw-max-w-[960px] bright"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">FAQ - Preguntas más frecuentes</p></div></div></div><div class="tw-mb-16"><button class="tw-flex tw-w-full tw-cursor-pointer tw-items-center tw-border-b-1 tw-px-16 tw-py-16 tw-text-left lg:tw-px-32" aria-expanded="false"><h3 class="tw-block tw-text-md lg:tw-text-lg tw-font-sans-semi-bold tw-grow tw-cursor-pointer"><div>¿Para qué sirve el e-mail marketing?</div></h3><div class="tw-flex-shrink-0 tw-flex-grow-0"><svg id="ICON" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" class="tw-fill-ionos-blue-400" width="20" height="20"><path id="ic-s24-regular-flat-arrow-down" d="M12,17a1,1,0,0,1-.636-.228l-8.5-7A1,1,0,0,1,4.136,8.228L12,14.705l7.864-6.477a1,1,0,0,1,1.272,1.544l-8.5,7A1,1,0,0,1,12,17Z"/></svg></div></button><div class="tw-h-0 tw-overflow-hidden tw-opacity-0" style="opacity:0;height:0px"><div class="tw-px-16 md:tw-pr-10 lg:tw-px-32"><div class="tw-max-w-xl tw-space-y-16 tw-pt-16 tw-leading-6 md:tw-pr-10 lg:tw-max-w-4xl" style="transform:scale(0.9) translateZ(0)"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">La publicidad es importante para las ventas, ya sea un negocio online o uno local. El e-mail marketing es uno de los canales de comunicación más directos y, por lo tanto, uno de los métodos más eficaces para dirigirse a los clientes (o potenciales compradores) de una manera personalizada. Por ejemplo, si creas una newsletter por correo electrónico, puedes dirigirte fácilmente a un público específico y llegar a muchos clientes de una sola vez.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Puedes volver a captar el interés de los clientes existentes a través de campañas de e-mail marketing al recordarles tu empresa y tus ofertas. Por ejemplo, puedes compartir noticias sobre novedades, descuentos y tendencias, o bien informarles sobre promociones especiales.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">A diferencia de la publicidad intrusiva a través de banners, las newsletters personalizadas son una forma de marketing muy aceptada. Se envían con el consentimiento del cliente y solo se lee si el contenido despierta interés. Esto significa que necesitas crear correos electrónicos personalizados que sean visual y contextualmente atractivos para que llamen la atención y no terminen en la papelera.</p></div></div></div></div></div><div class="tw-mb-16"><button class="tw-flex tw-w-full tw-cursor-pointer tw-items-center tw-border-b-1 tw-px-16 tw-py-16 tw-text-left lg:tw-px-32" aria-expanded="false"><h3 class="tw-block tw-text-md lg:tw-text-lg tw-font-sans-semi-bold tw-grow tw-cursor-pointer"><div>¿Cómo puedo crear una newsletter que tenga éxito?</div></h3><div class="tw-flex-shrink-0 tw-flex-grow-0"><svg id="ICON" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" class="tw-fill-ionos-blue-400" width="20" height="20"><path id="ic-s24-regular-flat-arrow-down" d="M12,17a1,1,0,0,1-.636-.228l-8.5-7A1,1,0,0,1,4.136,8.228L12,14.705l7.864-6.477a1,1,0,0,1,1.272,1.544l-8.5,7A1,1,0,0,1,12,17Z"/></svg></div></button><div class="tw-h-0 tw-overflow-hidden tw-opacity-0" style="opacity:0;height:0px"><div class="tw-px-16 md:tw-pr-10 lg:tw-px-32"><div class="tw-max-w-xl tw-space-y-16 tw-pt-16 tw-leading-6 md:tw-pr-10 lg:tw-max-w-4xl" style="transform:scale(0.9) translateZ(0)"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Para crear una newsletter que tenga éxito, hay que tener en cuenta los siguientes factores:</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">• Comienza con un asunto concreto y una entrada de texto que despierte la curiosidad y anime al usuario a seguir leyendo. Dirígete directamente a tu grupo objetivo y presta atención al tono correcto. Considera si el texto debe sonar más formal o si es más apropiado un enfoque más relajado. También debes prestar atención al grupo de edad al que pertenece tu grupo objetivo.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">• Escribe frases cortas y concisas y ponte en el lugar de tus lectores. ¿Qué tipo de newsletter te interesaría? Los consejos prácticos, información útil o referencias a campañas de descuento valen más la pena leer que eslóganes publicitarios planos y poco concisos. Ofrece a tus clientes una newsletter informativa que ofrezca valor añadido, ya sea a través de información interesante sobre tus productos o a través de ofertas personalizadas.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">• Usa el poder de las imágenes atractivas. Lo más recomendable es estructurar claramente los textos y dividirlos en párrafos y subtítulos para que los ojos puedan captar rápidamente la información. Un buen contenido de la newsletter debe ir en sintonía con el estilo y el contenido de la página web a la que dirige.</p></div></div></div></div></div><div class="tw-mb-16"><button class="tw-flex tw-w-full tw-cursor-pointer tw-items-center tw-border-b-1 tw-px-16 tw-py-16 tw-text-left lg:tw-px-32" aria-expanded="false"><h3 class="tw-block tw-text-md lg:tw-text-lg tw-font-sans-semi-bold tw-grow tw-cursor-pointer"><div>¿Por qué es mejor enviar newsletters con la herramienta de e-mail marketing de IONOS?</div></h3><div class="tw-flex-shrink-0 tw-flex-grow-0"><svg id="ICON" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" class="tw-fill-ionos-blue-400" width="20" height="20"><path id="ic-s24-regular-flat-arrow-down" d="M12,17a1,1,0,0,1-.636-.228l-8.5-7A1,1,0,0,1,4.136,8.228L12,14.705l7.864-6.477a1,1,0,0,1,1.272,1.544l-8.5,7A1,1,0,0,1,12,17Z"/></svg></div></button><div class="tw-h-0 tw-overflow-hidden tw-opacity-0" style="opacity:0;height:0px"><div class="tw-px-16 md:tw-pr-10 lg:tw-px-32"><div class="tw-max-w-xl tw-space-y-16 tw-pt-16 tw-leading-6 md:tw-pr-10 lg:tw-max-w-4xl" style="transform:scale(0.9) translateZ(0)"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Con nuestro software de e-mail marketing todo en uno puedes establecer un canal directo con tus clientes y dirigirte a ellos de forma precisa y personalizada. Gestiona de forma centralizada todos los contactos de los clientes y selecciona entre numerosas plantillas de e-mail para diseñar newsletters y correos electrónicos personalizados y adaptados. Además, cuentas con gran flexibilidad, pues puedes ajustar el diseño correspondiente en un abrir y cerrar de ojos.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Nuestra herramienta de newsletter ofrece total libertad. Gracias al diseño web adaptativo, la newsletter se mostrará de forma óptima en todos los dispositivos. De esta manera puedes llegar a tu grupo objetivo en cualquier lugar y dispositivo. La creación de contenido también se puede llevar a cabo de forma rápida y sencilla: la integración de IA te puede resultar de gran ayuda para redactar textos convincentes que animen a seguir leyendo. Gracias al software inteligente, crear newsletters con gran impacto será tarea fácil.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Con la herramienta de e-mail marketing de IONOS, no tendrás que preocuparte por los datos confidenciales de los destinatarios de la newsletter. La solución de IONOS cumple con el RGPD. Es decir, el servicio de marketing por correo electrónico respeta las normas más estrictas de protección de datos.</p></div></div></div></div></div><div class="tw-mb-16"><button class="tw-flex tw-w-full tw-cursor-pointer tw-items-center tw-border-b-1 tw-px-16 tw-py-16 tw-text-left lg:tw-px-32" aria-expanded="false"><h3 class="tw-block tw-text-md lg:tw-text-lg tw-font-sans-semi-bold tw-grow tw-cursor-pointer"><div>¿Qué ventajas ofrecen las herramientas de newsletter profesionales frente a las soluciones de código abierto?</div></h3><div class="tw-flex-shrink-0 tw-flex-grow-0"><svg id="ICON" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" class="tw-fill-ionos-blue-400" width="20" height="20"><path id="ic-s24-regular-flat-arrow-down" d="M12,17a1,1,0,0,1-.636-.228l-8.5-7A1,1,0,0,1,4.136,8.228L12,14.705l7.864-6.477a1,1,0,0,1,1.272,1.544l-8.5,7A1,1,0,0,1,12,17Z"/></svg></div></button><div class="tw-h-0 tw-overflow-hidden tw-opacity-0" style="opacity:0;height:0px"><div class="tw-px-16 md:tw-pr-10 lg:tw-px-32"><div class="tw-max-w-xl tw-space-y-16 tw-pt-16 tw-leading-6 md:tw-pr-10 lg:tw-max-w-4xl" style="transform:scale(0.9) translateZ(0)"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Cuando se está buscando un buen software para newsletters, es común encontrarse con ofertas de código abierto. Frente a una solución profesional como la herramienta de e-mail marketing de IONOS, las Soluciones open source suelen ser gratuitas. Sin embargo, el software profesional de pago ofrece una serie de ventajas que no deben pasarse por alto: por ejemplo, muchos de ellos funcionan a través del navegador, lo que evita tener que instalar software. Además, suelen pertenecer a proveedores reconocidos como IONOS, que gracias a sus potentes servidores de envío aseguran una alta tasa de entrega de tus newsletters.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">La compra de software de newsletter también te permite tener acceso a amplias funciones de informes y análisis en tiempo real que facilitan en gran medida la optimización de las newsletters. Además, se suelen ofrecer integraciones con diversas herramientas CRM y de comercio electrónico.</p></div></div></div></div></div><div class="tw-mb-16"><button class="tw-flex tw-w-full tw-cursor-pointer tw-items-center tw-border-b-1 tw-px-16 tw-py-16 tw-text-left lg:tw-px-32" aria-expanded="false"><h3 class="tw-block tw-text-md lg:tw-text-lg tw-font-sans-semi-bold tw-grow tw-cursor-pointer"><div>¿Qué hay que tener en cuenta antes de empezar con el e-mail marketing?</div></h3><div class="tw-flex-shrink-0 tw-flex-grow-0"><svg id="ICON" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" class="tw-fill-ionos-blue-400" width="20" height="20"><path id="ic-s24-regular-flat-arrow-down" d="M12,17a1,1,0,0,1-.636-.228l-8.5-7A1,1,0,0,1,4.136,8.228L12,14.705l7.864-6.477a1,1,0,0,1,1.272,1.544l-8.5,7A1,1,0,0,1,12,17Z"/></svg></div></button><div class="tw-h-0 tw-overflow-hidden tw-opacity-0" style="opacity:0;height:0px"><div class="tw-px-16 md:tw-pr-10 lg:tw-px-32"><div class="tw-max-w-xl tw-space-y-16 tw-pt-16 tw-leading-6 md:tw-pr-10 lg:tw-max-w-4xl" style="transform:scale(0.9) translateZ(0)"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Ante todo, debes observar el marco legal vigente para poner en práctica un e-mail marketing exitoso. Como este va cambiando conforme van apareciendo nuevas tecnologías, debes estar siempre al día. Esta debe ser la base cuando envías correos electrónicos publicitarios a tus clientes y potenciales compradores. De lo contrario, existe el riesgo de que se produzcan advertencias por publicidad no autorizada.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Generalmente, hay que tener en cuenta dos cosas:</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0"><strong>1.</strong> El destinatario debe estar interesado en recibir publicidad por este medio. Solo lo que satisface una necesidad se recibe de forma positiva y servirá para las campañas de e-mail marketing.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0"><strong>2.</strong> El destinatario debe autorizar previamente el envío del anuncio con el <a href="https://www.ionos.es/digitalguide/correo-electronico/cuestiones-tecnicas/el-metodo-de-opt-in-doble/" title="método double opt-in" target="_blank" rel="noopener noreferrer" data-linkid="ct.txt.1.metodo-double-opt-in" data-onpagelink="0" tabindex="-1" style="font-size:inherit" class="whitespace-nowrap tw-outline-none tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">método double opt-in</a>: todo lo demás es spam. Por lo tanto, debes asegurarte de que la base de tu campaña de correo electrónico es la correcta para que todo tu esfuerzo no termine en el filtro de spam.</p></div></div></div></div></div><div class="tw-mb-16"><button class="tw-flex tw-w-full tw-cursor-pointer tw-items-center tw-border-b-1 tw-px-16 tw-py-16 tw-text-left lg:tw-px-32" aria-expanded="false"><h3 class="tw-block tw-text-md lg:tw-text-lg tw-font-sans-semi-bold tw-grow tw-cursor-pointer"><div>¿Con qué frecuencia debo realizar campañas de e-mail marketing y a quién debo dirigirlas?</div></h3><div class="tw-flex-shrink-0 tw-flex-grow-0"><svg id="ICON" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" class="tw-fill-ionos-blue-400" width="20" height="20"><path id="ic-s24-regular-flat-arrow-down" d="M12,17a1,1,0,0,1-.636-.228l-8.5-7A1,1,0,0,1,4.136,8.228L12,14.705l7.864-6.477a1,1,0,0,1,1.272,1.544l-8.5,7A1,1,0,0,1,12,17Z"/></svg></div></button><div class="tw-h-0 tw-overflow-hidden tw-opacity-0" style="opacity:0;height:0px"><div class="tw-px-16 md:tw-pr-10 lg:tw-px-32"><div class="tw-max-w-xl tw-space-y-16 tw-pt-16 tw-leading-6 md:tw-pr-10 lg:tw-max-w-4xl" style="transform:scale(0.9) translateZ(0)"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">El envío de newsletters es una manera sencilla y rentable de dirigirse directamente a tus clientes. Sin embargo, no mandes newsletters con demasiada frecuencia; procede solamente si tienes noticias, ofertas o novedades relevantes para tu grupo objetivo. La frecuencia de envío va a depender del tipo de campaña que lleves a cabo: si, por ejemplo, escribes una newsletter sobre acontecimientos ocurridos durante la semana, así como consejos para el fin de semana, realizar un envío cada viernes puede ser una solución adecuada. Sea como fuere, en ningún caso es recomendable el envío diario de newsletters.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Mientras que cuentas con cierto margen de maniobra a la hora de planificar la frecuencia de envío, no ocurre igual a la hora de elegir el círculo de destinarios potenciales: solo puedes enviar tu newsletter a quienes hayan aceptado recibirla.</p></div></div></div></div></div><div class="tw-mb-16"><button class="tw-flex tw-w-full tw-cursor-pointer tw-items-center tw-border-b-1 tw-px-16 tw-py-16 tw-text-left lg:tw-px-32" aria-expanded="false"><h3 class="tw-block tw-text-md lg:tw-text-lg tw-font-sans-semi-bold tw-grow tw-cursor-pointer"><div>¿Necesito conocimientos de marketing?</div></h3><div class="tw-flex-shrink-0 tw-flex-grow-0"><svg id="ICON" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" class="tw-fill-ionos-blue-400" width="20" height="20"><path id="ic-s24-regular-flat-arrow-down" d="M12,17a1,1,0,0,1-.636-.228l-8.5-7A1,1,0,0,1,4.136,8.228L12,14.705l7.864-6.477a1,1,0,0,1,1.272,1.544l-8.5,7A1,1,0,0,1,12,17Z"/></svg></div></button><div class="tw-h-0 tw-overflow-hidden tw-opacity-0" style="opacity:0;height:0px"><div class="tw-px-16 md:tw-pr-10 lg:tw-px-32"><div class="tw-max-w-xl tw-space-y-16 tw-pt-16 tw-leading-6 md:tw-pr-10 lg:tw-max-w-4xl" style="transform:scale(0.9) translateZ(0)"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Tener conocimientos en marketing puede aumentar las posibilidades de éxito de tus campañas de <a href="https://www.ionos.es/digitalguide/correo-electronico/e-mail-marketing/newsletter-fideliza-clientes-y-alcanza-el-exito-online/" title="e-mail marketing" target="_blank" rel="noopener noreferrer" data-linkid="ct.txt.0.e-mail-marketing" data-onpagelink="0" tabindex="-1" style="font-size:inherit" class="whitespace-nowrap tw-outline-none tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">e-mail marketing</a>. Lo más importante, sin embargo, es que conozcas bien a tu grupo objetivo, y sepas en qué tono y con qué contenido puedes llegar mejor a los usuarios.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Con el reporte en tiempo real de nuestro software de correo electrónico siempre tendrás una visión detallada del éxito de tus campañas. Las amplias funciones de seguimiento y análisis proporcionan información importante sobre las tasas de clics y de apertura. Puedes ver en tiempo real si los destinatarios abren tus e-mails y con qué frecuencia, además de comprobar si tus «call to action» surten efecto. De esta manera, obtendrás información sobre los puntos que optimizar de tus campañas. Con la herramienta de e-mail marketing de IONOS también puedes comparar fácilmente los resultados actuales con los de campañas anteriores.</p></div></div></div></div></div><div class="tw-mb-16"><button class="tw-flex tw-w-full tw-cursor-pointer tw-items-center tw-border-b-1 tw-px-16 tw-py-16 tw-text-left lg:tw-px-32" aria-expanded="false"><h3 class="tw-block tw-text-md lg:tw-text-lg tw-font-sans-semi-bold tw-grow tw-cursor-pointer"><div>¿Necesito conocimientos técnicos para usar la herramienta de e-mail marketing de IONOS?</div></h3><div class="tw-flex-shrink-0 tw-flex-grow-0"><svg id="ICON" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" class="tw-fill-ionos-blue-400" width="20" height="20"><path id="ic-s24-regular-flat-arrow-down" d="M12,17a1,1,0,0,1-.636-.228l-8.5-7A1,1,0,0,1,4.136,8.228L12,14.705l7.864-6.477a1,1,0,0,1,1.272,1.544l-8.5,7A1,1,0,0,1,12,17Z"/></svg></div></button><div class="tw-h-0 tw-overflow-hidden tw-opacity-0" style="opacity:0;height:0px"><div class="tw-px-16 md:tw-pr-10 lg:tw-px-32"><div class="tw-max-w-xl tw-space-y-16 tw-pt-16 tw-leading-6 md:tw-pr-10 lg:tw-max-w-4xl" style="transform:scale(0.9) translateZ(0)"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">No, el editor de correo electrónico y la interfaz de usuario son tan intuitivos que no necesitas conocimientos previos. Simplemente selecciona la plantilla de diseño que prefieras y pulsa sobre ella. Puedes insertar cómodamente bloques de texto completos con la herramienta «arrastrar y soltar», que también funciona con imágenes, vídeos, botones y similares. Puedes mover los elementos de la plantilla de e-mail a tu gusto. En tan solo unos minutos puedes crear correos electrónicos personalizados y visualmente atractivos para crear campañas completas con un sistema modular.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Gracias a los formularios de registro responsivos (double opt-in), que simplemente integras en tu página web como un widget o como ventana emergente, tu lista de contactos crecerá casi de forma automática y ganarás leads de gran valor para tu campaña de e-mail marketing. Para instalar estos elementos tampoco necesitas conocimientos en programación. Esta herramienta de newsletter sincroniza automáticamente los nuevos interesados con tu lista de contactos. Importar listas de contactos existentes en la herramienta también es un proceso sencillo (por ejemplo, como archivos CSV).</p></div></div></div></div></div><div class><button class="tw-flex tw-w-full tw-cursor-pointer tw-items-center tw-border-b-1 tw-px-16 tw-py-16 tw-text-left lg:tw-px-32" aria-expanded="false"><h3 class="tw-block tw-text-md lg:tw-text-lg tw-font-sans-semi-bold tw-grow tw-cursor-pointer"><div>¿El envío de newsletters con la herramienta de IONOS respeta el RGPD?</div></h3><div class="tw-flex-shrink-0 tw-flex-grow-0"><svg id="ICON" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" class="tw-fill-ionos-blue-400" width="20" height="20"><path id="ic-s24-regular-flat-arrow-down" d="M12,17a1,1,0,0,1-.636-.228l-8.5-7A1,1,0,0,1,4.136,8.228L12,14.705l7.864-6.477a1,1,0,0,1,1.272,1.544l-8.5,7A1,1,0,0,1,12,17Z"/></svg></div></button><div class="tw-h-0 tw-overflow-hidden tw-opacity-0" style="opacity:0;height:0px"><div class="tw-px-16 md:tw-pr-10 lg:tw-px-32"><div class="tw-max-w-xl tw-space-y-16 tw-pt-16 tw-leading-6 md:tw-pr-10 lg:tw-max-w-4xl" style="transform:scale(0.9) translateZ(0)"><div><p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Para IONOS, la protección de datos es un tema de gran importancia, motivo que explica por qué las Soluciones de software también cumplen con los más altos estándares de protección de datos. Nuestro software de newsletter no puede ser menos y también cumple con lo estipulado en el <a href="https://www.ionos.es/digitalguide/paginas-web/derecho-digital/el-rgpd-normativa-europea-de-proteccion-de-datos/" title="RGPD" target="_blank" rel="noopener noreferrer" data-linkid="ct.txt.0.rgpd" data-onpagelink="0" tabindex="-1" style="font-size:inherit" class="whitespace-nowrap tw-outline-none tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">RGPD</a>: todos los formularios creados para el registro en una newsletter se basan en el procedimiento de doble opt-in. La landing page y el correo electrónico de confirmación necesarios en este procedimiento se crean de forma automática. Además, en la newsletter se incluye de forma automática y en un lugar visible la referencia a la posibilidad de darse de baja.</p> <p class="!tw-py-[.5rem] first:!tw-pt-0 last:!tw-pb-0">Gracias a que tus correos se envían con nuestros servidores seguros y con certificado, el envío de newsletters también cumple con el RGPD. Además, se reduce el riesgo de que tus newsletters aterricen en la carpeta de spam de los destinatarios. En lo que al almacenamiento y el tratamiento de datos personales respecta, la protección de datos personales también tiene máxima prioridad.</p></div></div></div></div></div><script type="application/ld+json">{"@type":"FAQPage","@context":"https://schema.org","mainEntity":[{"@type":"Question","name":"¿Para qué sirve el e-mail marketing?","acceptedAnswer":{"@type":"Answer","text":"<div><div class="tw-mt-24"><p class="!tw-mt-24">La publicidad es importante para las ventas, ya sea un negocio online o uno local. El e-mail marketing es uno de los canales de comunicación más directos y, por lo tanto, uno de los métodos más eficaces para dirigirse a los clientes (o potenciales compradores) de una manera personalizada. Por ejemplo, si creas una newsletter por correo electrónico, puedes dirigirte fácilmente a un público específico y llegar a muchos clientes de una sola vez.</p>\n<p class="!tw-mt-24">Puedes volver a captar el interés de los clientes existentes a través de campañas de e-mail marketing al recordarles tu empresa y tus ofertas. Por ejemplo, puedes compartir noticias sobre novedades, descuentos y tendencias, o bien informarles sobre promociones especiales.</p>\n<p class="!tw-mt-24">A diferencia de la publicidad intrusiva a través de banners, las newsletters personalizadas son una forma de marketing muy aceptada. Se envían con el consentimiento del cliente y solo se lee si el contenido despierta interés. Esto significa que necesitas crear correos electrónicos personalizados que sean visual y contextualmente atractivos para que llamen la atención y no terminen en la papelera.</p></div></div>"}},{"@type":"Question","name":"¿Cómo puedo crear una newsletter que tenga éxito?","acceptedAnswer":{"@type":"Answer","text":"<div><div class="tw-mt-24"><p class="!tw-mt-24">Para crear una newsletter que tenga éxito, hay que tener en cuenta los siguientes factores:</p>\n<p class="!tw-mt-24">•\tComienza con un asunto concreto y una entrada de texto que despierte la curiosidad y anime al usuario a seguir leyendo. Dirígete directamente a tu grupo objetivo y presta atención al tono correcto. Considera si el texto debe sonar más formal o si es más apropiado un enfoque más relajado. También debes prestar atención al grupo de edad al que pertenece tu grupo objetivo.</p>\n<p class="!tw-mt-24">•\tEscribe frases cortas y concisas y ponte en el lugar de tus lectores. ¿Qué tipo de newsletter te interesaría? Los consejos prácticos, información útil o referencias a campañas de descuento valen más la pena leer que eslóganes publicitarios planos y poco concisos. Ofrece a tus clientes una newsletter informativa que ofrezca valor añadido, ya sea a través de información interesante sobre tus productos o a través de ofertas personalizadas.</p>\n<p class="!tw-mt-24">•\tUsa el poder de las imágenes atractivas. Lo más recomendable es estructurar claramente los textos y dividirlos en párrafos y subtítulos para que los ojos puedan captar rápidamente la información. Un buen contenido de la newsletter debe ir en sintonía con el estilo y el contenido de la página web a la que dirige.</p></div></div>"}},{"@type":"Question","name":"¿Por qué es mejor enviar newsletters con la herramienta de e-mail marketing de IONOS?","acceptedAnswer":{"@type":"Answer","text":"<div><div class="tw-mt-24"><p class="!tw-mt-24">Con nuestro software de e-mail marketing todo en uno puedes establecer un canal directo con tus clientes y dirigirte a ellos de forma precisa y personalizada. Gestiona de forma centralizada todos los contactos de los clientes y selecciona entre numerosas plantillas de e-mail para diseñar newsletters y correos electrónicos personalizados y adaptados. Además, cuentas con gran flexibilidad, pues puedes ajustar el diseño correspondiente en un abrir y cerrar de ojos.</p>\n<p class="!tw-mt-24">Nuestra herramienta de newsletter ofrece total libertad. Gracias al diseño web adaptativo, la newsletter se mostrará de forma óptima en todos los dispositivos. De esta manera puedes llegar a tu grupo objetivo en cualquier lugar y dispositivo. La creación de contenido también se puede llevar a cabo de forma rápida y sencilla: la integración de IA te puede resultar de gran ayuda para redactar textos convincentes que animen a seguir leyendo. Gracias al software inteligente, crear newsletters con gran impacto será tarea fácil.</p>\n<p class="!tw-mt-24">Con la herramienta de e-mail marketing de IONOS, no tendrás que preocuparte por los datos confidenciales de los destinatarios de la newsletter. La solución de IONOS cumple con el RGPD. Es decir, el servicio de marketing por correo electrónico respeta las normas más estrictas de protección de datos.</p></div></div>"}},{"@type":"Question","name":"¿Qué ventajas ofrecen las herramientas de newsletter profesionales frente a las soluciones de código abierto?","acceptedAnswer":{"@type":"Answer","text":"<div><div class="tw-mt-24"><p class="!tw-mt-24">Cuando se está buscando un buen software para newsletters, es común encontrarse con ofertas de código abierto. Frente a una solución profesional como la herramienta de e-mail marketing de IONOS, las Soluciones open source suelen ser gratuitas. Sin embargo, el software profesional de pago ofrece una serie de ventajas que no deben pasarse por alto: por ejemplo, muchos de ellos funcionan a través del navegador, lo que evita tener que instalar software. Además, suelen pertenecer a proveedores reconocidos como IONOS, que gracias a sus potentes servidores de envío aseguran una alta tasa de entrega de tus newsletters.</p>\n<p class="!tw-mt-24">La compra de software de newsletter también te permite tener acceso a amplias funciones de informes y análisis en tiempo real que facilitan en gran medida la optimización de las newsletters. Además, se suelen ofrecer integraciones con diversas herramientas CRM y de comercio electrónico.</p></div></div>"}},{"@type":"Question","name":"¿Qué hay que tener en cuenta antes de empezar con el e-mail marketing?","acceptedAnswer":{"@type":"Answer","text":"<div><div class="tw-mt-24"><p class="!tw-mt-24">Ante todo, debes observar el marco legal vigente para poner en práctica un e-mail marketing exitoso. Como este va cambiando conforme van apareciendo nuevas tecnologías, debes estar siempre al día. Esta debe ser la base cuando envías correos electrónicos publicitarios a tus clientes y potenciales compradores. De lo contrario, existe el riesgo de que se produzcan advertencias por publicidad no autorizada.</p>\n<p class="!tw-mt-24">Generalmente, hay que tener en cuenta dos cosas:</p>\n<p class="!tw-mt-24"><strong>1.</strong>\tEl destinatario debe estar interesado en recibir publicidad por este medio. Solo lo que satisface una necesidad se recibe de forma positiva y servirá para las campañas de e-mail marketing.</p>\n<p class="!tw-mt-24"><strong>2.</strong>\tEl destinatario debe autorizar previamente el envío del anuncio con el <a href="https://www.ionos.es/digitalguide/correo-electronico/cuestiones-tecnicas/el-metodo-de-opt-in-doble/">método double opt-in</a>: todo lo demás es spam. Por lo tanto, debes asegurarte de que la base de tu campaña de correo electrónico es la correcta para que todo tu esfuerzo no termine en el filtro de spam.</p></div></div>"}},{"@type":"Question","name":"¿Con qué frecuencia debo realizar campañas de e-mail marketing y a quién debo dirigirlas?","acceptedAnswer":{"@type":"Answer","text":"<div><div class="tw-mt-24"><p class="!tw-mt-24">El envío de newsletters es una manera sencilla y rentable de dirigirse directamente a tus clientes. Sin embargo, no mandes newsletters con demasiada frecuencia; procede solamente si tienes noticias, ofertas o novedades relevantes para tu grupo objetivo. La frecuencia de envío va a depender del tipo de campaña que lleves a cabo: si, por ejemplo, escribes una newsletter sobre acontecimientos ocurridos durante la semana, así como consejos para el fin de semana, realizar un envío cada viernes puede ser una solución adecuada. Sea como fuere, en ningún caso es recomendable el envío diario de newsletters.</p>\n<p class="!tw-mt-24">Mientras que cuentas con cierto margen de maniobra a la hora de planificar la frecuencia de envío, no ocurre igual a la hora de elegir el círculo de destinarios potenciales: solo puedes enviar tu newsletter a quienes hayan aceptado recibirla.</p></div></div>"}},{"@type":"Question","name":"¿Necesito conocimientos de marketing?","acceptedAnswer":{"@type":"Answer","text":"<div><div class="tw-mt-24"><p class="!tw-mt-24">Tener conocimientos en marketing puede aumentar las posibilidades de éxito de tus campañas de <a href="https://www.ionos.es/digitalguide/correo-electronico/e-mail-marketing/newsletter-fideliza-clientes-y-alcanza-el-exito-online/">e-mail marketing</a>. Lo más importante, sin embargo, es que conozcas bien a tu grupo objetivo, y sepas en qué tono y con qué contenido puedes llegar mejor a los usuarios.</p>\n<p class="!tw-mt-24">Con el reporte en tiempo real de nuestro software de correo electrónico siempre tendrás una visión detallada del éxito de tus campañas. Las amplias funciones de seguimiento y análisis proporcionan información importante sobre las tasas de clics y de apertura. Puedes ver en tiempo real si los destinatarios abren tus e-mails y con qué frecuencia, además de comprobar si tus «call to action» surten efecto. De esta manera, obtendrás información sobre los puntos que optimizar de tus campañas. Con la herramienta de e-mail marketing de IONOS también puedes comparar fácilmente los resultados actuales con los de campañas anteriores.</p></div></div>"}},{"@type":"Question","name":"¿Necesito conocimientos técnicos para usar la herramienta de e-mail marketing de IONOS?","acceptedAnswer":{"@type":"Answer","text":"<div><div class="tw-mt-24"><p class="!tw-mt-24">No, el editor de correo electrónico y la interfaz de usuario son tan intuitivos que no necesitas conocimientos previos. Simplemente selecciona la plantilla de diseño que prefieras y pulsa sobre ella. Puedes insertar cómodamente bloques de texto completos con la herramienta «arrastrar y soltar», que también funciona con imágenes, vídeos, botones y similares. Puedes mover los elementos de la plantilla de e-mail a tu gusto. En tan solo unos minutos puedes crear correos electrónicos personalizados y visualmente atractivos para crear campañas completas con un sistema modular.</p>\n<p class="!tw-mt-24">Gracias a los formularios de registro responsivos (double opt-in), que simplemente integras en tu página web como un widget o como ventana emergente, tu lista de contactos crecerá casi de forma automática y ganarás leads de gran valor para tu campaña de e-mail marketing. Para instalar estos elementos tampoco necesitas conocimientos en programación. Esta herramienta de newsletter sincroniza automáticamente los nuevos interesados con tu lista de contactos. Importar listas de contactos existentes en la herramienta también es un proceso sencillo (por ejemplo, como archivos CSV).</p></div></div>"}},{"@type":"Question","name":"¿El envío de newsletters con la herramienta de IONOS respeta el RGPD?","acceptedAnswer":{"@type":"Answer","text":"<div><div class="tw-mt-24"><p class="!tw-mt-24">Para IONOS, la protección de datos es un tema de gran importancia, motivo que explica por qué las Soluciones de software también cumplen con los más altos estándares de protección de datos. Nuestro software de newsletter no puede ser menos y también cumple con lo estipulado en el <a href="https://www.ionos.es/digitalguide/paginas-web/derecho-digital/el-rgpd-normativa-europea-de-proteccion-de-datos/">RGPD</a>: todos los formularios creados para el registro en una newsletter se basan en el procedimiento de doble opt-in. La landing page y el correo electrónico de confirmación necesarios en este procedimiento se crean de forma automática. Además, en la newsletter se incluye de forma automática y en un lugar visible la referencia a la posibilidad de darse de baja.</p>\n<p class="!tw-mt-24">Gracias a que tus correos se envían con nuestros servidores seguros y con certificado, el envío de newsletters también cumple con el RGPD. Además, se reduce el riesgo de que tus newsletters aterricen en la carpeta de spam de los destinatarios. En lo que al almacenamiento y el tratamiento de datos personales respecta, la protección de datos personales también tiene máxima prioridad.</p></div></div>"}}]}</script></div><div id="genesys-chat" class="hidden" data-userdata="{"marketId": (UNOUNO.params.siteId.indexOf('PU.WH.')!==-1)?(UNOUNO.tracking.land.toUpperCase() === 'UK'?'GB':UNOUNO.tracking.land.toUpperCase()):((UNOUNO.tracking.land.toUpperCase() === 'UK')?'GB' : UNOUNO.tracking.land.toUpperCase()),"topic": this.getTopic(),"topicId": 0,"customerId": this.getCustomerId()}" data-customer="Cliente" data-mediumcode data-timeout="20"></div><footer class="tw-bg-ionos-blue-700 tw-text-white tw-relative tw-py-64"><div class="tw-container"><div class="tw-w-full"><div class="md:tw-gird-rows-2 tw-flex tw-flex-col tw-flex-wrap tw-pb-24 md:tw-grid md:tw-grid-cols-3 lg:tw-grid lg:tw-grid-cols-4 lg:tw-grid-rows-1 lg:tw-gap-20 lg:tw-pb-0"><div class="tw-pb-20 md:tw-pr-48 lg:tw-col-start-1 lg:tw-col-end-1 lg:tw-pr-0"><div><div class="tw-flex 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focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Directorio IONOS Agency Partner</a></div><div class="tw-my-7 tw-w-full"><a href="https://ionos.aklamio.com/es-es?source=AKLA006E" title="Programa de recomendación" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Programa de recomendación</a></div><div class="tw-my-7 tw-w-full"><a href="/agency-partner/afiliado" title="Programa de afiliados" data-linkid="ct.btn.footer-row40861.ionos-cloud-footer-row-links.8.programa-de-afiliados" data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Programa de afiliados</a></div><div class="tw-my-7 tw-w-full"><a href="https://www.ionos.es/terms-gtc/condiciones-generales/" title="Condiciones Generales" target="_blank" rel="noopener noreferrer" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Condiciones Generales</a></div><div class="tw-my-7 tw-w-full"><a href="/cookies" title="Cookies" data-linkid="ct.btn.footer-row40861.ionos-cloud-footer-row-links.1034.cookies" data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Cookies</a></div><div class="tw-my-7 tw-w-full"><a href="https://www.ionos.es/terms-gtc/terms-privacy/" title="Política de privacidad" target="_blank" rel="noopener noreferrer" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Política de privacidad</a></div></div></div></div><div class="md:tw-pr-28 lg:tw-col-start-2 lg:tw-col-end-2 lg:tw-row-start-1 lg:tw-ml-10 lg:tw-pr-0"><div><div class="tw-flex tw-flex-wrap tw-justify-between"><div class="tw-text-base tw-leading-6 tw-w-full tw-font-sans-bold tw-my-20 lg:tw-my-0 lg:tw-pb-16 bright">Community</div><div class="tw-my-7 tw-w-full"><a href="https://www.ionos.es/startupguide/" title="Startup Guide" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Startup Guide</a></div><div class="tw-my-7 tw-w-full"><a href="https://www.ionos.es/digitalguide/" title="Digital Guide" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Digital Guide</a></div></div></div></div><div class="md:tw-col-start-1 md:tw-col-end-1 md:tw-row-start-2 lg:tw-col-start-3 lg:tw-col-end-3 lg:tw-row-start-1 lg:tw-ml-10"><div><div class="tw-flex tw-flex-wrap tw-justify-between"><div class="tw-text-base tw-leading-6 tw-w-full tw-font-sans-bold tw-my-20 lg:tw-my-0 lg:tw-pb-16 bright">Soporte</div><div class="tw-my-7 tw-w-full"><a href="/contacto" title="Contacto" data-linkid="ct.btn.footer-row40863.ionos-cloud-footer-row-links.1.contacto" data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Contacto</a></div><div class="tw-my-7 tw-w-full"><a href="https://contact.ionos.es/contact" title="Soporte online" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Soporte online</a></div><div class="tw-my-7 tw-w-full"><a href="https://www.ionos.es/ayuda/" title="Centro de ayuda" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Centro de ayuda</a></div><div class="tw-my-7 tw-w-full"><a href="https://my.ionos.es/" title="Área de cliente" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Área de cliente</a></div><div class="tw-my-7 tw-w-full"><a href="/ionos-app" title="App de IONOS" data-linkid="ct.btn.footer-row40863.ionos-cloud-footer-row-links.5.app-de-ionos" data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">App de IONOS</a></div><div class="tw-my-7 tw-w-full"><a href="/contacto" title="Hotline: 91 136 0000" data-linkid="ct.btn.footer-row40863.ionos-cloud-footer-row-links.6.hotline:-91-136-0000" data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Hotline: 91 136 0000</a></div><div class="tw-my-7 tw-w-full"><a href="mailto:soporte@ionos.es" title="E-mail: soporte@ionos.es" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">E-mail: soporte@ionos.es</a></div><div class="tw-my-7 tw-w-full"><a href="https://phishing-contact.ionos.com/es" title="Comprobar la autenticidad de un correo de IONOS" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Comprobar la autenticidad de un correo de IONOS</a></div><div class="tw-my-7 tw-w-full"><a href="https://www.ionos-status.es/" title="Estado de nuestros servicios" rel="noopener noreferrer" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Estado de nuestros servicios</a></div><div class="tw-my-7 tw-w-full"><a href="https://ionos.integrityline.com/" title="Reportar un abuso" data-linkid data-onpagelink="0" class="whitespace-nowrap tw-outline-none !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Reportar un abuso</a></div></div></div></div><div class="tw-col-end-1 md:tw-col-start-3 md:tw-col-end-3 md:tw-row-start-1 lg:tw-col-start-4 lg:tw-col-end-4"><div class="tw-w-full tw-pt-32 md:tw-pt-0 lg:tw-px-20"><a href="/" data-linkid="ft.nav.ionos" data-onpagelink="0" class="whitespace-nowrap tw-outline-none tw-mb-20 tw-block tw-max-w-[10rem] tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400"><img alt="IONOS logo" title="IONOS logo" loading="lazy" width="158" height="46" decoding="async" data-nimg="1" style="color:transparent" src="/_next/static/media/ionos.b2910554.svg"></a><p class="tw-text-base tw-leading-6 tw-mb-16 bright">© 2024 IONOS Cloud S.L.U.</p><div class="tw-mb-10 tw-block"><img alt="Confianza Online" loading="lazy" width="42" height="42" decoding="async" data-nimg="1" class="tw-inline-flex tw-align-top" style="color:transparent" src="/_next/static/media/confianza-online.c8c31e5d.svg"><a href="https://www.confianzaonline.es/empresas/ionos.htm" rel="noopener noreferrer" data-linkid="ft.nav.confianza" data-onpagelink="0" class="whitespace-nowrap tw-outline-none tw-ml-8 tw-mt-8 tw-inline-flex tw-align-middle !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Confianza Online</a></div><img alt="green energy" loading="lazy" width="42" height="32" decoding="async" data-nimg="1" class="tw-inline-flex tw-align-top" style="color:transparent" src="/_next/static/media/energy-green.7018e78d.svg"><a href="/ambiente" data-linkid="ft.nav.environment" data-onpagelink="0" class="whitespace-nowrap tw-outline-none tw-ml-8 tw-mt-6 tw-inline-flex tw-align-middle !tw-text-white !tw-no-underline hover:!tw-underline hover:!tw-decoration-white hover:!tw-decoration-2 tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Medio ambiente</a></div></div></div></div><hr class="tw-mb-32 tw-mt-32 tw-block tw-h-1 tw-w-full tw-border-0 tw-bg-ionos-blue-300"><div class="tw-w-full"><div class="tw-flex tw-flex-wrap md:tw-flex-row-reverse"><div class="tw-flex tw-w-full tw-space-x-24 md:tw-w-auto"><div><a href="https://www.instagram.com/ionos.official" title="instagram icon" target="_blank" rel="noopener noreferrer" data-onpagelink="0" class="whitespace-nowrap tw-outline-none tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="instagram_logo" loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-brightness-0 tw-invert tw-filter" style="color:transparent" src="/_next/static/media/instagram.e5fcda11.svg"></a></div><div><a href="https://www.facebook.com/ionos.espana/" title="facebook icon" target="_blank" rel="noopener noreferrer" data-onpagelink="0" class="whitespace-nowrap tw-outline-none tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="facebook_logo" loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-brightness-0 tw-invert tw-filter" style="color:transparent" src="/_next/static/media/facebook.7f7ee447.svg"></a></div><div><a href="https://www.youtube.com/user/1and1es" title="Youtube icon" target="_blank" rel="noopener noreferrer" data-onpagelink="0" class="whitespace-nowrap tw-outline-none tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="YouTube logo" loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-brightness-0 tw-invert tw-filter" style="color:transparent" src="/_next/static/media/youtube.aef95fd8.svg"></a></div><div><a href="https://ionos.ly/IONOS_IN" title="LinkedIn icon" target="_blank" rel="noopener noreferrer" data-onpagelink="0" class="whitespace-nowrap tw-outline-none tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="LinkedIn logo" loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-brightness-0 tw-invert tw-filter" style="color:transparent" src="/_next/static/media/in-linked.8f1c545c.svg"></a></div><div><a href="https://www.tiktok.com/@ionos.global" title="tiktok icon" target="_blank" rel="noopener noreferrer" data-onpagelink="0" class="whitespace-nowrap tw-outline-none tw-border-dotted tw-border-1 tw-border-transparent focus-visible:outline-none focus-visible:tw-border-white"><img alt="tiktok_logo" loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="tw-brightness-0 tw-invert tw-filter" style="color:transparent" src="/_next/static/media/tiktok.34c2f3ac.svg"></a></div></div><div class="tw-flex tw-w-full md:tw-w-auto tw-pt-24 md:tw-pt-0 md:tw-flex-grow tw-space-x-24"><button class="tw-border-1 tw-border-dotted tw-border-transparent tw-py-10 tw-outline-none focus:tw-border-white"><span class="after:tw-border-b-10 after:tw-border-r-10 tw-flex tw-leading-none after:tw-ml-8 after:tw-inline-block after:tw-h-0 after:tw-w-0 after:tw-border-white after:tw-border-b-transparent after:tw-content-['']">España</span></button></div></div></div><div><div class="tw-mt-36"><p class="[&>a]:!tw-text-white">Todos nuestros servicios están sujetos a nuestras <a href="https://www.ionos.es/terms-gtc/condiciones-generales/" target="_blank" rel="noopener noreferrer" data-linkid="ct.txt.0.condiciones-generales" data-onpagelink="0" class="whitespace-nowrap tw-outline-none hover:tw-bg-ionos-blue-900 hover:tw-underline-offset-[6px] tw-underline tw-font-sans-regular tw-underline-offset-4 tw-text-ionos-blue-700 tw-font-normal tw-text-base tw-decoration-ionos-blue-700 tw-decoration-1 hover:tw-decoration-2 active:tw-border-none active:tw-decoration-1 disabled:tw-text-cool-grey-400 disabled:tw-decoration-cool-grey-400 focus-visible:tw-border-2 focus-visible:tw-rounded-lg focus-visible:tw-underline-offset-2 focus-visible:tw-border-ionos-blue-700 focus-visible:tw-shadow-ionos-blue-400">Condiciones Generales.</a></p></div></div><div class="tw-items tw-mt-16 tw-flex"><p class="tw-mr-16">Mostrar precios con IVA</p><span class="tw-relative tw-inline-block tw-h-[22px] tw-w-[40px] tw-cursor-pointer tw-rounded-full tw-bg-cool-grey-500 "><div class="tw-shadow-ionos-sky-700 tw-absolute -tw-top-1 tw-flex tw-h-[25px] tw-w-[25px] tw-items-center tw-justify-center tw-rounded-full tw-bg-white tw-text-black tw-transition-transform tw-duration-200 tw-translate-x-[0px] "><p class="tw-text-[10px]">OFF</p></div></span></div></div></footer></div><script id="__NEXT_DATA__" type="application/json">{"props":{"pageProps":{"typo3Response":{"page":{"id":45541,"internalPageName":"email-marketing","omitPage":"/marketing/email-marketing","meta":{"title":"Herramienta de e-mail marketing |Crea una newsletter fácil y rápidamente| IONOS","description":"La herramienta de e-mail marketing de IONOS te ayuda a crear tus newsletters. ¡Edita fácilmente tus e-mails y sigue el progreso de tus 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electrónico."},"colorScheme":"","image":{"id":309230,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-address-book.svg","extension":"svg","width":48,"height":48,"content":null,"loading":"lazy"},"visualPosition":"left","items":[],"article":null,"articles":null},{"headline":{"value":"Simplifica la promoción de tus productos"},"text":{"value":"Presenta tus productos directamente en tus newsletters con sus imágenes, precios y descripciones."},"colorScheme":"","image":{"id":309231,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-discount.svg","extension":"svg","width":48,"height":48,"content":null,"loading":"lazy"},"visualPosition":"left","items":[],"article":null,"articles":null},{"headline":{"value":"Llega a tus clientes de forma más eficaz"},"text":{"value":"Envía ofertas personalizadas a tus contactos y clientes potenciales para aumentar rápidamente tus ventas."},"colorScheme":"","image":{"id":309232,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-crowd.svg","extension":"svg","width":48,"height":48,"content":null,"loading":"lazy"},"visualPosition":"left","items":[],"article":null,"articles":null},{"headline":{"value":"Genera más suscripciones a tus newsletters"},"text":{"value":"Añade con unos pocos clics un botón de suscripción a tu newsletter, disponible durante el proceso de compra.\n"},"colorScheme":"","image":{"id":309233,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/product-mywebsite-now-shop.svg","extension":"svg","width":48,"height":48,"content":null,"loading":"lazy"},"visualPosition":"left","items":[],"article":null,"articles":null}]}},{"id":144487,"type":"trustpilot","content":{"variant":"default","spaceBefore":"","spaceAfter":"","context":"","size":"","position":""}},{"id":15039,"type":"psa","content":{"headline":{"value":"PSA Content ES"},"items":[{"headline":{"value":"Tu asesor personal"},"link":{"href":"/asesor","target":"_blank","title":"Más información","linkId":"ct.btn.psa15039.psa-cards.1.mas-informacion","type":"page","linkType":"cta2_monochrome","modalLink":"t3://page?uid=30232 _blank cta2_monochrome Más información","button":true,"primary":false},"text":{"value":"En IONOS tienes a tu disposición una persona de contacto dedicada que te proporcionará asesoramiento individual, consejos personales para tu éxito online y soporte técnico. Accesible directamente a través de un número telefónico personal, chat o correo electrónico. Gratis para todos los clientes de IONOS."},"image":{"id":273738,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/vi-psa-ES.jpg","extension":"jpg","width":203,"height":203,"content":null,"loading":"lazy"}},{"headline":{"value":"Exige lo mejor"},"link":{"href":"/asesor?%23awards=\u0026cHash=f6131237123bd15979e29d330a56d6c6","target":"_blank","title":"Más información","linkId":"ct.btn.psa15039.psa-cards.2.mas-informacion","type":"page","linkType":"cta2_monochrome","modalLink":"t3://page?uid=30232 _blank cta2_monochrome Más información #awards","button":true,"primary":false},"text":{"value":"Siempre estamos trabajando para mejorar nuestro servicio de atención al cliente, y es por eso que es un orgullo haber conseguido estos galardones. Entre ellos, el de Mejor iniciativa de compromiso con el cliente y el de Mejor uso de los intereses de los clientes. Gracias por confiar una vez más en nosotros."},"image":{"id":288421,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/vi-award_2024_es.png","extension":"png","width":510,"height":170,"content":null,"loading":"lazy"}}],"context":"grey","anchor":{"value":""}}},{"id":100625,"type":"faq","content":{"anchor":{"value":"faq"},"variant":"default","spaceBefore":"","spaceAfter":"","headline":{"value":"E-mail marketing ","tag":"h2"},"text":{"value":"FAQ - Preguntas más frecuentes"},"items":[{"first":true,"last":false,"id":10062512164,"question":{"value":"¿Para qué sirve el e-mail marketing?"},"answer":{"value":"La publicidad es importante para las ventas, ya sea un negocio online o uno local. El e-mail marketing es uno de los canales de comunicación más directos y, por lo tanto, uno de los métodos más eficaces para dirigirse a los clientes (o potenciales compradores) de una manera personalizada. Por ejemplo, si creas una newsletter por correo electrónico, puedes dirigirte fácilmente a un público específico y llegar a muchos clientes de una sola vez.\n\n\nPuedes volver a captar el interés de los clientes existentes a través de campañas de e-mail marketing al recordarles tu empresa y tus ofertas. Por ejemplo, puedes compartir noticias sobre novedades, descuentos y tendencias, o bien informarles sobre promociones especiales.\n\n\nA diferencia de la publicidad intrusiva a través de banners, las newsletters personalizadas son una forma de marketing muy aceptada. Se envían con el consentimiento del cliente y solo se lee si el contenido despierta interés. Esto significa que necesitas crear correos electrónicos personalizados que sean visual y contextualmente atractivos para que llamen la atención y no terminen en la papelera."}},{"first":false,"last":false,"id":10062512163,"question":{"value":"¿Cómo puedo crear una newsletter que tenga éxito?"},"answer":{"value":"Para crear una newsletter que tenga éxito, hay que tener en cuenta los siguientes factores:\n\n\n•\tComienza con un asunto concreto y una entrada de texto que despierte la curiosidad y anime al usuario a seguir leyendo. Dirígete directamente a tu grupo objetivo y presta atención al tono correcto. Considera si el texto debe sonar más formal o si es más apropiado un enfoque más relajado. También debes prestar atención al grupo de edad al que pertenece tu grupo objetivo.\n\n•\tEscribe frases cortas y concisas y ponte en el lugar de tus lectores. ¿Qué tipo de newsletter te interesaría? Los consejos prácticos, información útil o referencias a campañas de descuento valen más la pena leer que eslóganes publicitarios planos y poco concisos. Ofrece a tus clientes una newsletter informativa que ofrezca valor añadido, ya sea a través de información interesante sobre tus productos o a través de ofertas personalizadas.\n\n•\tUsa el poder de las imágenes atractivas. Lo más recomendable es estructurar claramente los textos y dividirlos en párrafos y subtítulos para que los ojos puedan captar rápidamente la información. Un buen contenido de la newsletter debe ir en sintonía con el estilo y el contenido de la página web a la que dirige."}},{"first":false,"last":false,"id":10062512162,"question":{"value":"¿Por qué es mejor enviar newsletters con la herramienta de e-mail marketing de IONOS?"},"answer":{"value":"Con nuestro software de e-mail marketing todo en uno puedes establecer un canal directo con tus clientes y dirigirte a ellos de forma precisa y personalizada. Gestiona de forma centralizada todos los contactos de los clientes y selecciona entre numerosas plantillas de e-mail para diseñar newsletters y correos electrónicos personalizados y adaptados. Además, cuentas con gran flexibilidad, pues puedes ajustar el diseño correspondiente en un abrir y cerrar de ojos.\n\n\nNuestra herramienta de newsletter ofrece total libertad. Gracias al diseño web adaptativo, la newsletter se mostrará de forma óptima en todos los dispositivos. De esta manera puedes llegar a tu grupo objetivo en cualquier lugar y dispositivo. La creación de contenido también se puede llevar a cabo de forma rápida y sencilla: la integración de IA te puede resultar de gran ayuda para redactar textos convincentes que animen a seguir leyendo. Gracias al software inteligente, crear newsletters con gran impacto será tarea fácil.\n\n\nCon la herramienta de e-mail marketing de IONOS, no tendrás que preocuparte por los datos confidenciales de los destinatarios de la newsletter. La solución de IONOS cumple con el RGPD. Es decir, el servicio de marketing por correo electrónico respeta las normas más estrictas de protección de datos."}},{"first":false,"last":false,"id":10062512161,"question":{"value":"¿Qué ventajas ofrecen las herramientas de newsletter profesionales frente a las soluciones de código abierto?"},"answer":{"value":"Cuando se está buscando un buen software para newsletters, es común encontrarse con ofertas de código abierto. Frente a una solución profesional como la herramienta de e-mail marketing de IONOS, las Soluciones open source suelen ser gratuitas. Sin embargo, el software profesional de pago ofrece una serie de ventajas que no deben pasarse por alto: por ejemplo, muchos de ellos funcionan a través del navegador, lo que evita tener que instalar software. Además, suelen pertenecer a proveedores reconocidos como IONOS, que gracias a sus potentes servidores de envío aseguran una alta tasa de entrega de tus newsletters.\n\n\nLa compra de software de newsletter también te permite tener acceso a amplias funciones de informes y análisis en tiempo real que facilitan en gran medida la optimización de las newsletters. Además, se suelen ofrecer integraciones con diversas herramientas CRM y de comercio electrónico."}},{"first":false,"last":false,"id":10062512160,"question":{"value":"¿Qué hay que tener en cuenta antes de empezar con el e-mail marketing?"},"answer":{"value":"Ante todo, debes observar el marco legal vigente para poner en práctica un e-mail marketing exitoso. Como este va cambiando conforme van apareciendo nuevas tecnologías, debes estar siempre al día. Esta debe ser la base cuando envías correos electrónicos publicitarios a tus clientes y potenciales compradores. De lo contrario, existe el riesgo de que se produzcan advertencias por publicidad no autorizada.\n\n\nGeneralmente, hay que tener en cuenta dos cosas:\n\n\n**1.**\tEl destinatario debe estar interesado en recibir publicidad por este medio. Solo lo que satisface una necesidad se recibe de forma positiva y servirá para las campañas de e-mail marketing.\n\n\n**2.**\tEl destinatario debe autorizar previamente el envío del anuncio con el [[https://www.ionos.es/digitalguide/correo-electronico/cuestiones-tecnicas/el-metodo-de-opt-in-doble/|método double opt-in]]: todo lo demás es spam. Por lo tanto, debes asegurarte de que la base de tu campaña de correo electrónico es la correcta para que todo tu esfuerzo no termine en el filtro de spam."}},{"first":false,"last":false,"id":10062512159,"question":{"value":"¿Con qué frecuencia debo realizar campañas de e-mail marketing y a quién debo dirigirlas?"},"answer":{"value":"El envío de newsletters es una manera sencilla y rentable de dirigirse directamente a tus clientes. Sin embargo, no mandes newsletters con demasiada frecuencia; procede solamente si tienes noticias, ofertas o novedades relevantes para tu grupo objetivo. La frecuencia de envío va a depender del tipo de campaña que lleves a cabo: si, por ejemplo, escribes una newsletter sobre acontecimientos ocurridos durante la semana, así como consejos para el fin de semana, realizar un envío cada viernes puede ser una solución adecuada. Sea como fuere, en ningún caso es recomendable el envío diario de newsletters.\n\n\nMientras que cuentas con cierto margen de maniobra a la hora de planificar la frecuencia de envío, no ocurre igual a la hora de elegir el círculo de destinarios potenciales: solo puedes enviar tu newsletter a quienes hayan aceptado recibirla."}},{"first":false,"last":false,"id":10062512158,"question":{"value":"¿Necesito conocimientos de marketing?"},"answer":{"value":"Tener conocimientos en marketing puede aumentar las posibilidades de éxito de tus campañas de [[https://www.ionos.es/digitalguide/correo-electronico/e-mail-marketing/newsletter-fideliza-clientes-y-alcanza-el-exito-online/|e-mail marketing]]. Lo más importante, sin embargo, es que conozcas bien a tu grupo objetivo, y sepas en qué tono y con qué contenido puedes llegar mejor a los usuarios.\n\n\nCon el reporte en tiempo real de nuestro software de correo electrónico siempre tendrás una visión detallada del éxito de tus campañas. Las amplias funciones de seguimiento y análisis proporcionan información importante sobre las tasas de clics y de apertura. Puedes ver en tiempo real si los destinatarios abren tus e-mails y con qué frecuencia, además de comprobar si tus «call to action» surten efecto. De esta manera, obtendrás información sobre los puntos que optimizar de tus campañas. Con la herramienta de e-mail marketing de IONOS también puedes comparar fácilmente los resultados actuales con los de campañas anteriores."}},{"first":false,"last":false,"id":10062512157,"question":{"value":"¿Necesito conocimientos técnicos para usar la herramienta de e-mail marketing de IONOS?"},"answer":{"value":"No, el editor de correo electrónico y la interfaz de usuario son tan intuitivos que no necesitas conocimientos previos. Simplemente selecciona la plantilla de diseño que prefieras y pulsa sobre ella. Puedes insertar cómodamente bloques de texto completos con la herramienta «arrastrar y soltar», que también funciona con imágenes, vídeos, botones y similares. Puedes mover los elementos de la plantilla de e-mail a tu gusto. En tan solo unos minutos puedes crear correos electrónicos personalizados y visualmente atractivos para crear campañas completas con un sistema modular.\n\n\nGracias a los formularios de registro responsivos (double opt-in), que simplemente integras en tu página web como un widget o como ventana emergente, tu lista de contactos crecerá casi de forma automática y ganarás leads de gran valor para tu campaña de e-mail marketing. Para instalar estos elementos tampoco necesitas conocimientos en programación. Esta herramienta de newsletter sincroniza automáticamente los nuevos interesados con tu lista de contactos. Importar listas de contactos existentes en la herramienta también es un proceso sencillo (por ejemplo, como archivos CSV)."}},{"first":false,"last":true,"id":10062512156,"question":{"value":"¿El envío de newsletters con la herramienta de IONOS respeta el RGPD?"},"answer":{"value":"Para IONOS, la protección de datos es un tema de gran importancia, motivo que explica por qué las Soluciones de software también cumplen con los más altos estándares de protección de datos. Nuestro software de newsletter no puede ser menos y también cumple con lo estipulado en el [[https://www.ionos.es/digitalguide/paginas-web/derecho-digital/el-rgpd-normativa-europea-de-proteccion-de-datos/|RGPD]]: todos los formularios creados para el registro en una newsletter se basan en el procedimiento de doble opt-in. La landing page y el correo electrónico de confirmación necesarios en este procedimiento se crean de forma automática. Además, en la newsletter se incluye de forma automática y en un lugar visible la referencia a la posibilidad de darse de baja.\n\n\nGracias a que tus correos se envían con nuestros servidores seguros y con certificado, el envío de newsletters también cumple con el RGPD. Además, se reduce el riesgo de que tus newsletters aterricen en la carpeta de spam de los destinatarios. En lo que al almacenamiento y el tratamiento de datos personales respecta, la protección de datos personales también tiene máxima prioridad."}}],"context":""}}]},"footer":{"colPos0":[{"id":40861,"type":"footer_row","colPos":"0","content":{"headline":{"value":"Empresa"},"items":[{"id":40861195,"link":{"href":"/empresa","title":"Sobre IONOS","linkId":"ct.btn.footer-row40861.ionos-cloud-footer-row-links.1.sobre-ionos","type":"page","linkType":"","modalLink":"t3://page?uid=30236 - - \"Sobre IONOS\"","button":false,"primary":false},"linkId":{"value":"ft.nav.about"},"visibleForMinimizedFooter":0},{"id":40861196,"link":{"href":"https://www.ionos-group.com/","title":"IONOS Group","linkId":"","type":"url","linkType":"","modalLink":"https://www.ionos-group.com/ - - \"IONOS 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electrónico."},"colorScheme":"","image":{"id":309230,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-address-book.svg","extension":"svg","width":48,"height":48,"content":null,"loading":"lazy"},"visualPosition":"left","items":[],"article":null,"articles":null},{"headline":{"value":"Simplifica la promoción de tus productos"},"text":{"value":"Presenta tus productos directamente en tus newsletters con sus imágenes, precios y descripciones."},"colorScheme":"","image":{"id":309231,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-discount.svg","extension":"svg","width":48,"height":48,"content":null,"loading":"lazy"},"visualPosition":"left","items":[],"article":null,"articles":null},{"headline":{"value":"Llega a tus clientes de forma más eficaz"},"text":{"value":"Envía ofertas personalizadas a tus contactos y clientes potenciales para aumentar rápidamente tus ventas."},"colorScheme":"","image":{"id":309232,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/Icons/on-light/icon-crowd.svg","extension":"svg","width":48,"height":48,"content":null,"loading":"lazy"},"visualPosition":"left","items":[],"article":null,"articles":null},{"headline":{"value":"Genera más suscripciones a tus newsletters"},"text":{"value":"Añade con unos pocos clics un botón de suscripción a tu newsletter, disponible durante el proceso de compra.\n"},"colorScheme":"","image":{"id":309233,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/product-mywebsite-now-shop.svg","extension":"svg","width":48,"height":48,"content":null,"loading":"lazy"},"visualPosition":"left","items":[],"article":null,"articles":null}]}},{"id":144487,"type":"trustpilot","content":{"variant":"default","spaceBefore":"","spaceAfter":"","context":"","size":"","position":""}},{"id":15039,"type":"psa","content":{"headline":{"value":"PSA Content ES"},"items":[{"headline":{"value":"Tu asesor personal"},"link":{"href":"/asesor","target":"_blank","title":"Más información","linkId":"ct.btn.psa15039.psa-cards.1.mas-informacion","type":"page","linkType":"cta2_monochrome","modalLink":"t3://page?uid=30232 _blank cta2_monochrome Más información","button":true,"primary":false},"text":{"value":"En IONOS tienes a tu disposición una persona de contacto dedicada que te proporcionará asesoramiento individual, consejos personales para tu éxito online y soporte técnico. Accesible directamente a través de un número telefónico personal, chat o correo electrónico. Gratis para todos los clientes de IONOS."},"image":{"id":273738,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/vi-psa-ES.jpg","extension":"jpg","width":203,"height":203,"content":null,"loading":"lazy"}},{"headline":{"value":"Exige lo mejor"},"link":{"href":"/asesor?%23awards=\u0026cHash=f6131237123bd15979e29d330a56d6c6","target":"_blank","title":"Más información","linkId":"ct.btn.psa15039.psa-cards.2.mas-informacion","type":"page","linkType":"cta2_monochrome","modalLink":"t3://page?uid=30232 _blank cta2_monochrome Más información #awards","button":true,"primary":false},"text":{"value":"Siempre estamos trabajando para mejorar nuestro servicio de atención al cliente, y es por eso que es un orgullo haber conseguido estos galardones. Entre ellos, el de Mejor iniciativa de compromiso con el cliente y el de Mejor uso de los intereses de los clientes. Gracias por confiar una vez más en nosotros."},"image":{"id":288421,"alt":null,"src":"https://cs.uicdn.net/fileadmin/user_upload/vi-award_2024_es.png","extension":"png","width":510,"height":170,"content":null,"loading":"lazy"}}],"context":"grey","anchor":{"value":""}}},{"id":100625,"type":"faq","content":{"anchor":{"value":"faq"},"variant":"default","spaceBefore":"","spaceAfter":"","headline":{"value":"E-mail marketing ","tag":"h2"},"text":{"value":"FAQ - Preguntas más frecuentes"},"items":[{"first":true,"last":false,"id":10062512164,"question":{"value":"¿Para qué sirve el e-mail marketing?"},"answer":{"value":"La publicidad es importante para las ventas, ya sea un negocio online o uno local. El e-mail marketing es uno de los canales de comunicación más directos y, por lo tanto, uno de los métodos más eficaces para dirigirse a los clientes (o potenciales compradores) de una manera personalizada. Por ejemplo, si creas una newsletter por correo electrónico, puedes dirigirte fácilmente a un público específico y llegar a muchos clientes de una sola vez.\n\n\nPuedes volver a captar el interés de los clientes existentes a través de campañas de e-mail marketing al recordarles tu empresa y tus ofertas. Por ejemplo, puedes compartir noticias sobre novedades, descuentos y tendencias, o bien informarles sobre promociones especiales.\n\n\nA diferencia de la publicidad intrusiva a través de banners, las newsletters personalizadas son una forma de marketing muy aceptada. Se envían con el consentimiento del cliente y solo se lee si el contenido despierta interés. Esto significa que necesitas crear correos electrónicos personalizados que sean visual y contextualmente atractivos para que llamen la atención y no terminen en la papelera."}},{"first":false,"last":false,"id":10062512163,"question":{"value":"¿Cómo puedo crear una newsletter que tenga éxito?"},"answer":{"value":"Para crear una newsletter que tenga éxito, hay que tener en cuenta los siguientes factores:\n\n\n•\tComienza con un asunto concreto y una entrada de texto que despierte la curiosidad y anime al usuario a seguir leyendo. Dirígete directamente a tu grupo objetivo y presta atención al tono correcto. Considera si el texto debe sonar más formal o si es más apropiado un enfoque más relajado. También debes prestar atención al grupo de edad al que pertenece tu grupo objetivo.\n\n•\tEscribe frases cortas y concisas y ponte en el lugar de tus lectores. ¿Qué tipo de newsletter te interesaría? Los consejos prácticos, información útil o referencias a campañas de descuento valen más la pena leer que eslóganes publicitarios planos y poco concisos. Ofrece a tus clientes una newsletter informativa que ofrezca valor añadido, ya sea a través de información interesante sobre tus productos o a través de ofertas personalizadas.\n\n•\tUsa el poder de las imágenes atractivas. Lo más recomendable es estructurar claramente los textos y dividirlos en párrafos y subtítulos para que los ojos puedan captar rápidamente la información. Un buen contenido de la newsletter debe ir en sintonía con el estilo y el contenido de la página web a la que dirige."}},{"first":false,"last":false,"id":10062512162,"question":{"value":"¿Por qué es mejor enviar newsletters con la herramienta de e-mail marketing de IONOS?"},"answer":{"value":"Con nuestro software de e-mail marketing todo en uno puedes establecer un canal directo con tus clientes y dirigirte a ellos de forma precisa y personalizada. Gestiona de forma centralizada todos los contactos de los clientes y selecciona entre numerosas plantillas de e-mail para diseñar newsletters y correos electrónicos personalizados y adaptados. Además, cuentas con gran flexibilidad, pues puedes ajustar el diseño correspondiente en un abrir y cerrar de ojos.\n\n\nNuestra herramienta de newsletter ofrece total libertad. Gracias al diseño web adaptativo, la newsletter se mostrará de forma óptima en todos los dispositivos. De esta manera puedes llegar a tu grupo objetivo en cualquier lugar y dispositivo. La creación de contenido también se puede llevar a cabo de forma rápida y sencilla: la integración de IA te puede resultar de gran ayuda para redactar textos convincentes que animen a seguir leyendo. Gracias al software inteligente, crear newsletters con gran impacto será tarea fácil.\n\n\nCon la herramienta de e-mail marketing de IONOS, no tendrás que preocuparte por los datos confidenciales de los destinatarios de la newsletter. La solución de IONOS cumple con el RGPD. Es decir, el servicio de marketing por correo electrónico respeta las normas más estrictas de protección de datos."}},{"first":false,"last":false,"id":10062512161,"question":{"value":"¿Qué ventajas ofrecen las herramientas de newsletter profesionales frente a las soluciones de código abierto?"},"answer":{"value":"Cuando se está buscando un buen software para newsletters, es común encontrarse con ofertas de código abierto. Frente a una solución profesional como la herramienta de e-mail marketing de IONOS, las Soluciones open source suelen ser gratuitas. Sin embargo, el software profesional de pago ofrece una serie de ventajas que no deben pasarse por alto: por ejemplo, muchos de ellos funcionan a través del navegador, lo que evita tener que instalar software. Además, suelen pertenecer a proveedores reconocidos como IONOS, que gracias a sus potentes servidores de envío aseguran una alta tasa de entrega de tus newsletters.\n\n\nLa compra de software de newsletter también te permite tener acceso a amplias funciones de informes y análisis en tiempo real que facilitan en gran medida la optimización de las newsletters. Además, se suelen ofrecer integraciones con diversas herramientas CRM y de comercio electrónico."}},{"first":false,"last":false,"id":10062512160,"question":{"value":"¿Qué hay que tener en cuenta antes de empezar con el e-mail marketing?"},"answer":{"value":"Ante todo, debes observar el marco legal vigente para poner en práctica un e-mail marketing exitoso. Como este va cambiando conforme van apareciendo nuevas tecnologías, debes estar siempre al día. Esta debe ser la base cuando envías correos electrónicos publicitarios a tus clientes y potenciales compradores. De lo contrario, existe el riesgo de que se produzcan advertencias por publicidad no autorizada.\n\n\nGeneralmente, hay que tener en cuenta dos cosas:\n\n\n**1.**\tEl destinatario debe estar interesado en recibir publicidad por este medio. Solo lo que satisface una necesidad se recibe de forma positiva y servirá para las campañas de e-mail marketing.\n\n\n**2.**\tEl destinatario debe autorizar previamente el envío del anuncio con el [[https://www.ionos.es/digitalguide/correo-electronico/cuestiones-tecnicas/el-metodo-de-opt-in-doble/|método double opt-in]]: todo lo demás es spam. Por lo tanto, debes asegurarte de que la base de tu campaña de correo electrónico es la correcta para que todo tu esfuerzo no termine en el filtro de spam."}},{"first":false,"last":false,"id":10062512159,"question":{"value":"¿Con qué frecuencia debo realizar campañas de e-mail marketing y a quién debo dirigirlas?"},"answer":{"value":"El envío de newsletters es una manera sencilla y rentable de dirigirse directamente a tus clientes. Sin embargo, no mandes newsletters con demasiada frecuencia; procede solamente si tienes noticias, ofertas o novedades relevantes para tu grupo objetivo. La frecuencia de envío va a depender del tipo de campaña que lleves a cabo: si, por ejemplo, escribes una newsletter sobre acontecimientos ocurridos durante la semana, así como consejos para el fin de semana, realizar un envío cada viernes puede ser una solución adecuada. Sea como fuere, en ningún caso es recomendable el envío diario de newsletters.\n\n\nMientras que cuentas con cierto margen de maniobra a la hora de planificar la frecuencia de envío, no ocurre igual a la hora de elegir el círculo de destinarios potenciales: solo puedes enviar tu newsletter a quienes hayan aceptado recibirla."}},{"first":false,"last":false,"id":10062512158,"question":{"value":"¿Necesito conocimientos de marketing?"},"answer":{"value":"Tener conocimientos en marketing puede aumentar las posibilidades de éxito de tus campañas de [[https://www.ionos.es/digitalguide/correo-electronico/e-mail-marketing/newsletter-fideliza-clientes-y-alcanza-el-exito-online/|e-mail marketing]]. Lo más importante, sin embargo, es que conozcas bien a tu grupo objetivo, y sepas en qué tono y con qué contenido puedes llegar mejor a los usuarios.\n\n\nCon el reporte en tiempo real de nuestro software de correo electrónico siempre tendrás una visión detallada del éxito de tus campañas. Las amplias funciones de seguimiento y análisis proporcionan información importante sobre las tasas de clics y de apertura. Puedes ver en tiempo real si los destinatarios abren tus e-mails y con qué frecuencia, además de comprobar si tus «call to action» surten efecto. De esta manera, obtendrás información sobre los puntos que optimizar de tus campañas. Con la herramienta de e-mail marketing de IONOS también puedes comparar fácilmente los resultados actuales con los de campañas anteriores."}},{"first":false,"last":false,"id":10062512157,"question":{"value":"¿Necesito conocimientos técnicos para usar la herramienta de e-mail marketing de IONOS?"},"answer":{"value":"No, el editor de correo electrónico y la interfaz de usuario son tan intuitivos que no necesitas conocimientos previos. Simplemente selecciona la plantilla de diseño que prefieras y pulsa sobre ella. Puedes insertar cómodamente bloques de texto completos con la herramienta «arrastrar y soltar», que también funciona con imágenes, vídeos, botones y similares. Puedes mover los elementos de la plantilla de e-mail a tu gusto. En tan solo unos minutos puedes crear correos electrónicos personalizados y visualmente atractivos para crear campañas completas con un sistema modular.\n\n\nGracias a los formularios de registro responsivos (double opt-in), que simplemente integras en tu página web como un widget o como ventana emergente, tu lista de contactos crecerá casi de forma automática y ganarás leads de gran valor para tu campaña de e-mail marketing. Para instalar estos elementos tampoco necesitas conocimientos en programación. Esta herramienta de newsletter sincroniza automáticamente los nuevos interesados con tu lista de contactos. Importar listas de contactos existentes en la herramienta también es un proceso sencillo (por ejemplo, como archivos CSV)."}},{"first":false,"last":true,"id":10062512156,"question":{"value":"¿El envío de newsletters con la herramienta de IONOS respeta el RGPD?"},"answer":{"value":"Para IONOS, la protección de datos es un tema de gran importancia, motivo que explica por qué las Soluciones de software también cumplen con los más altos estándares de protección de datos. Nuestro software de newsletter no puede ser menos y también cumple con lo estipulado en el [[https://www.ionos.es/digitalguide/paginas-web/derecho-digital/el-rgpd-normativa-europea-de-proteccion-de-datos/|RGPD]]: todos los formularios creados para el registro en una newsletter se basan en el procedimiento de doble opt-in. La landing page y el correo electrónico de confirmación necesarios en este procedimiento se crean de forma automática. Además, en la newsletter se incluye de forma automática y en un lugar visible la referencia a la posibilidad de darse de baja.\n\n\nGracias a que tus correos se envían con nuestros servidores seguros y con certificado, el envío de newsletters también cumple con el RGPD. Además, se reduce el riesgo de que tus newsletters aterricen en la carpeta de spam de los destinatarios. En lo que al almacenamiento y el tratamiento de datos personales respecta, la protección de datos personales también tiene máxima prioridad."}}],"context":""}}]},"__N_SSG":true},"page":"/[[...slug]]","query":{"slug":["marketing","email-marketing"]},"buildId":"uREm1VKAioZxDM1j54XMV","runtimeConfig":{"NEXT_APP_GATEWAY":"https://www.ionos.es/shop-api/v1","NEXT_APP_GATEWAY_PRELIVE":"https://shop-api.ionos.es/prelive","REACT_CLOUD_APPS_ENDPOINT":"https://serveroffer.cpshop.server.lan/v1/servers/cloudapps?market=ES","NEXT_APP_FIELD":"core","NEXT_APP_COUNTRY":"es","REACT_APP_TLD":"es","REACT_APP_COUNTRY":"es","REACT_APP_SIGNUP_SERVICE":"https://www.ionos.es/shop-api/api/pro/contacts","REACT_APP_PRICE_SERVICE_URL":"https://www.ionos.es/shop-api/v1","REACT_APP_PRICE_SERVICE_URL_PRELIVE":"https://shop-api.ionos.es/prelive","REACT_APP_PRICE_SERVICE_URL_BUILD":"https://shop-api.ionos.es/v1","REACT_APP_DOMAIN_PRICE_SERVICE_URL":"https://www.ionos.es/shop-api/v1","REACT_APP_DOMAIN_PRICE_SERVICE_URL_PRELIVE":"https://shop-api.ionos.es/prelive","REACT_APP_CHECKOUT_VARIANT_URL":"https://www.ionos.es/shop-api/v1/api/shop/users/variant","NEXT_APP_VERSION_NUMBER":"1.1.0-core-es.171","NEXT_PUBLIC_GENESYS_CHAT_URL":"https://www.ionos.es/shop-api/contact-channel/shop?includeNextIntervals=false","NEXT_PUBLIC_CORE_DEPLOYMENT_KEY":"b1d81cda-183d-4361-89d2-3f8af76795d3","NEXT_PUBLIC_CLOUD_DEPLOYMENT_KEY":"07994647-2aec-4e54-9dc4-1bcb20be41dc","NEXT_PUBLIC_CDN_URL":"https://ce1.uicdn.net"},"isFallback":false,"dynamicIds":[56723,47131,46578,12877,63275,33192,87445,26080,92767,50340,14182,23222],"gsp":true,"scriptLoader":[{"strategy":"lazyOnload","id":"fallbackForBodyVisibility","dangerouslySetInnerHTML":{"__html":"\n// fallback to make sure the body gets shown\nif (document.body.dataset.abtesting == null) {\n\tdocument.body.style.opacity = 1;\n}\n"}},{"src":"https://var.uicdn.net/shopsshort/ionos-datalayer/datalayer.min.js","strategy":"afterInteractive"},{"id":"jentis","strategy":"afterInteractive","dangerouslySetInnerHTML":{"__html":"\n\t\t\t\t\t(function (sCDN, sCDNProject, sCDNWorkspace, sCDNVers) {\n\t\t\t\t\t\tif (\n\t\t\t\t\t\t\twindow.localStorage !== null \u0026\u0026\n\t\t\t\t\t\t\ttypeof window.localStorage === \"object\" \u0026\u0026\n\t\t\t\t\t\t\ttypeof window.localStorage.getItem === \"function\" \u0026\u0026\n\t\t\t\t\t\t\twindow.sessionStorage !== null \u0026\u0026\n\t\t\t\t\t\t\ttypeof window.sessionStorage === \"object\" \u0026\u0026\n\t\t\t\t\t\t\ttypeof window.sessionStorage.getItem === \"function\"\n\t\t\t\t\t\t) {\n\t\t\t\t\t\t\tsCDNVers =\n\t\t\t\t\t\t\t\twindow.sessionStorage.getItem(\"jts_preview_version\") ||\n\t\t\t\t\t\t\t\twindow.localStorage.getItem(\"jts_preview_version\") ||\n\t\t\t\t\t\t\t\tsCDNVers;\n\t\t\t\t\t\t}\n\t\t\t\t\t\twindow.jentis = window.jentis || {};\n\t\t\t\t\t\twindow.jentis.config = window.jentis.config || {};\n\t\t\t\t\t\twindow.jentis.config.frontend = window.jentis.config.frontend || {};\n\t\t\t\t\t\twindow.jentis.config.frontend.cdnhost = sCDN + \"/get/\" + sCDNWorkspace + \"/web/\" + sCDNVers + \"/\";\n\t\t\t\t\t\twindow.jentis.config.frontend.vers = sCDNVers;\n\t\t\t\t\t\twindow.jentis.config.frontend.env = sCDNWorkspace;\n\t\t\t\t\t\twindow.jentis.config.frontend.project = sCDNProject;\n\t\t\t\t\t\twindow._jts = window._jts || [];\n\t\t\t\t\t\tvar f = document.getElementsByTagName(\"script\")[0];\n\t\t\t\t\t\tvar j = document.createElement(\"script\");\n\t\t\t\t\t\tj.async = true;\n\t\t\t\t\t\tj.src = window.jentis.config.frontend.cdnhost + \"bp6upp.js\";\n\t\t\t\t\t\tf.parentNode.insertBefore(j, f);\n\t\t\t\t\t})(\"https://v0v7kq.ionos.es\",\"ionos_es\",\"live\", \"_\");\n\t\t\t\t"}},{"id":"prefetchExos","strategy":"lazyOnload","dangerouslySetInnerHTML":{"__html":"fetch('https://ce1.uicdn.net/exos/framework/2.1/ionos.min.css', { method: 'GET'});"}}]}</script></body></html>