CINXE.COM
资源库_资源下载_资源共享-美通社PR-Newswire
<!DOCTYPE html> <html lang="zh_CN"> <!--nocomment--> <head> <meta charset="UTF-8"> <meta name="viewport" content="width=device-width, initial-scale=1.0, shrink-to-fit=no"> <meta http-equiv="X-UA-Compatible" content="IE=edge,chrome=1"> <title>资源库_资源下载_资源共享-美通社PR-Newswire</title> <meta name="description" content="美通社资源库为客户和公关/营销人士提供有直接参考价值的客户故事、案例分析,以及美通社历年来推出的白皮书和报告,并提供企业传播技巧、方法等内容。" /> <meta name="keywords" content="资源库,资源下载,资源共享" /> <meta http-equiv="content-language" content="zh-cn" /> <meta name="chinaso-site-verification" content="cd037b7de3a118ed" /> <!-- 禁用自动检测和格式化可能的电话号码 --> <meta name="format-detection" content="telephone=no"> <!-- 网站图标(对于 IE 11、Chrome、Firefox、Safari 和 Opera) --> <link rel="icon" href="//static.prnasia.com/pro/favicon/favicon-16.png" sizes="16x16" type="image/png"> <link rel="icon" href="//static.prnasia.com/pro/favicon/favicon-32.png" sizes="32x32" type="image/png"> <link rel="icon" href="//static.prnasia.com/pro/favicon/favicon-48.png" sizes="48x48" type="image/png"> <link rel="icon" href="//static.prnasia.com/pro/favicon/favicon-62.png" sizes="62x62" type="image/png"> <link rel="icon" href="//static.prnasia.com/pro/favicon/favicon-192.png" sizes="192x192" type="image/png"> <!-- iOS safari添加到主屏幕图标,iOS safari分享到微信缩略图 114*114(px) --> <link rel="apple-touch-icon-precomposed" href="https://static.prnasia.com/pro/pcom/includes/images/logo-safari-cn.png" /> <!-- 360使用急速模式(webkit内核) --> <meta name="renderer" content="webkit"> <!-- 禁止百度自动转码 --> <meta http-equiv="Cache-Control" content="no-transform " /> <meta http-equiv="Cache-Control" content="no-siteapp" /> <meta name="applicable-device" content="pc" /> <!-- Google Tag Manager --> <script> (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-57VG63JC'); </script> <!-- End Google Tag Manager --> <!-- 禁用的 UC 浏览器的功能,“当此页面中有较多文本时缩放字体” --> <meta name="wap-font-scale" content="no"> <meta name="sogou_site_verification" content="Ax3CGRN9qx"/> <script src="/p/browser-lang.js"></script> <!-- 判断UA并跳转 --> <script> (function () { var href = window.location.href; var hostNamePC0 = 'www'; var hostNameMobile0 = 'cnmobile'; // 移动端UA的正则 var reg = /(phone|pad|pod|iPhone|iPod|ios|iPad|Android|Mobile|BlackBerry|IEMobile|MQQBrowser|JUC|Fennec|wOSBrowser|BrowserNG|WebOS|Symbian|Windows Phone)/i; // 判断UA是否是移动端 var isUAMobile = navigator.userAgent.match(reg) !== null; // 判断URL是否是移动端 var hostName = window.location.hostname; var isURLMobile = hostName.split('.')[0] === hostNameMobile0; // 判断UA和URL是否匹配 if(isUAMobile !== isURLMobile) { // 不匹配的情况下跳转 if(isUAMobile) { window.location.href = href.replace(new RegExp(hostNamePC0,"i"),hostNameMobile0); }else { window.location.href = href.replace(new RegExp(hostNameMobile0,"i"),hostNamePC0); } } else {} })(); </script> <link rel="stylesheet" href="/prnasia.com-PC/css/master.css"> <link rel="stylesheet" href="/prnasia.com-PC/css/public.css"> <link rel="stylesheet" href="/prnasia.com-PC/css/iconfont/iconfont.css"> <script src="/prnasia.com-PC/js/jquery-3.3.1.min.js"></script> <script src="/prnasia.com-PC/js/public.js"></script> <script src="/newsite/js/cshare.js"></script> <link rel="stylesheet" href="/p/iconfont/iconfont.css"> <script> var _hmt = _hmt || []; (function () { var hm = document.createElement("script"); hm.src = "https://hm.baidu.com/hm.js?85cc2c0b248c57e93fb0181c788a8167"; var s = document.getElementsByTagName("script")[0]; s.parentNode.insertBefore(hm, s); })(); </script> <link rel="canonical" href="https://www.prnasia.com/resources/" /> <link rel="alternate" media="only screen and (max-width: 640px)" href="https://cnmobile.prnasia.com/resources/" /> <meta name="mobile-agent" content="format=[wml|xhtml|html5]; url="https://cnmobile.prnasia.com/resources/"/> </head> <body> <!-- Google Tag Manager (noscript) --> <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-57VG63JC" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript> <!-- End Google Tag Manager (noscript) --> <!-- add javascript code for wechat share start --> <script src="//res.wx.qq.com/open/js/jweixin-1.0.0.js"></script> <script type="text/javascript"> var meta = document.getElementsByTagName('meta'); var title = document.title; var description = meta["description"].getAttribute("content"); var keywords = meta["keywords"].getAttribute("content"); console.log(title, description, keywords); $.ajax({ url: '/p/wxshare-ajax.php', dataType: 'json', data: { url: window.location.href }, success: function(data) { wx.config({ debug: false, appId: data.appId, timestamp: data.timestamp, nonceStr: data.nonceStr, signature: data.signature, jsApiList: [ // 所有要调用的 API 都要加到这个列表中 'onMenuShareTimeline', 'onMenuShareAppMessage', ] }); wx.ready(function() { wx.onMenuShareAppMessage({ //title: '', desc: description, // link: window.location.href, imgUrl: 'https://static.prnasia.com/pro/pcom/images/China-PRNewsire-300-300.png' }) wx.onMenuShareTimeline({ //title: '', desc: description, // link: window.location.href, imgUrl: 'https://static.prnasia.com/pro/pcom/images/China-PRNewsire-300-300.png' }) }); } }) </script> <!-- add javascript code for wechat share end --><!--nocomment--> <!-- cnpc_overall_segment_header ON 2024-04-23 11:54:56 START --> <header id="page-header"> <section class="nav-junior"> <div class="container"> <nav> <div class="nav-left"> <div class="drop dropdown" id="drop-lan"> <div class="drop-toggle"> <span>语言 (Languages)</span> <i class="icon iconfont icon-arrow-down toggle-arrow"></i> </div> <ul class="drop-menu"> <li class="active"> <a href="https://www.prnasia.com/" class="icon-lan-wrap"> <div class="icon-lan icon-lan-sc"> 简体中文 </div> </a> </li> <li> <a href="https://hk.prnasia.com/" class="icon-lan-wrap"> <div class="icon-lan icon-lan-tc"> 繁體中文 </div> </a> </li> <li> <a href="https://en.prnasia.com/" class="icon-lan-wrap"> <div class="icon-lan icon-lan-en"> English </div> </a> </li> <li> <a href="https://jp.prnasia.com/" class="icon-lan-wrap"> <div class="icon-lan icon-lan-jp"> 日本語 </div> </a> </li> <li> <a href="https://kr.prnasia.com/" class="icon-lan-wrap"> <div class="icon-lan icon-lan-kr"> 한국어 </div> </a> </li> <li> <a href="https://id.prnasia.com/" class="icon-lan-wrap"> <div class="icon-lan icon-lan-id"> Bahasa<br>Indonesia </div> </a> </li> <li> <a href="https://vn.prnasia.com/" class="icon-lan-wrap"> <div class="icon-lan icon-lan-vn"> Tiếng Việt </div> </a> </li> </ul> </div> </div> <ul class="nav-right"> <li class="ucenter" style="display:none"> <a href="https://ucenter.prnasia.com/ucenter/down" target="_blank"> <img src="https://static.prnasia.com/pro/websites/images/avatar.png" > <span> 个人中心 </span> </a> <button class="logout"> 退出 </button> </li> <li class="li-type1"> <div class="drop dropdown"> <div class="drop-toggle"> <span>注册</span> <!-- <i class="icon iconfont icon-arrow-down toggle-arrow"></i> --> </div> <ul class="drop-menu"> <li> <a href="http://passport.prnasia.com/sso/userregister?client_key=SA3K260054">记者注册</a> </li> <li> <a href="http://passport.prnasia.com/sso/userregister?client_key=SA3K260055">专家注册</a> </li> </ul> </div> </li> <li class="li-type1"> <a href="javascript:;" class="gotoUc">注册</a> </li> <li class="li-type1"> <a href="javascript:;" class="getuc">登录</a> </li> <li class="li-type2"> <a href="https://portal.prnasia.com/">我要发稿</a> </li> <li class="li-type3"> <a href="https://ncmm.prnasia.com/">媒体监测</a> </li> </ul> </nav> </div> </section> <section class="nav-main"> <div class="container"> <a href="/" class="navbar-brand nav-left"> <img src="/prnasia.com-PC/images/logo-cn-blue.png" alt="logo" height="60"> </a> <nav class="nav-main-nav nav-left"> <ul> <li id="main-nav-products"> <a href="/products/">产品与服务</a> </li> <li id="main-nav-releases"> <a href="/releases/">新闻稿中心</a> </li> <li id="main-nav-resources"> <a href="/resources/">资源库</a> </li> <li id="main-nav-contactus"> <a href="/contact-us/">联系我们</a> </li> </ul> </nav> <div class="nav-search nav-right"> <div class="nav-search-text"> <span>搜索</span> <i class="icon iconfont icon-search" aria-hidden="true"></i> </div> <div class="nav-search-mask"> <div class="container"> <div class="nav-search-wrap"> <form action="/search/"> <input type="hidden" name="lang" value="1"> <input type="hidden" name="post" value="1"> <input type="text" autocomplete="off" class="nav-search-input" name="keywords"> <button type="submit" class="nav-search-btn">搜索 <i class="icon iconfont icon-search" aria-hidden="true"></i> </button> </form> </div> <i class="icon iconfont icon-close nav-search-mask-close"></i> </div> </div> </div> </div> </section> <section class="nav-subnav"> <nav class="second-navbar clearfix" id="sub-navbar-products"> <div class="container"> <!-- fixed状态下 --> <div class="fixed-navbar"> <input id="label-newscenter" type="checkbox" style="display: none;"> <label class="label-newscenter"> <span>产品与服务</span> <i class="icon iconfont icon-arrow-right"></i> </label> <ul class="fixed-nav"> <li> <a href="/releases/">新闻稿中心</a> </li> <li> <a href="/resources/">资源库</a> </li> <li> <a href="/contact-us/">联系我们</a> </li> </ul> </div> <ul class="second-nav clearfix"> <li id="sub-nav-products-overview"> <a href="/products/">概览</a> </li> <li id="sub-nav-products-create"> <a href="/products/create/">内容策划与生产</a> </li> <li id="sub-nav-products-distribute"> <a href="/products/distribute/">全渠道内容传播</a> </li> <li id="sub-nav-products-distribute-ir"> <a href="/products/distribute/ir/">财经传播及信息披露</a> </li> <li id="sub-nav-products-monitor"> <a href="/products/monitor/">媒体监测与洞察</a> </li> <li id="sub-nav-products-media-database"> <a href="/products/media-database/">权威媒体人数据库</a> </li> <li id="sub-nav-products-falcon"> <a href="/products/falcon/">海外社交媒体管理平台</a> </li> <li id="sub-nav-products-all-products"> <a href="/products/all-products/">所有产品</a> </li> </ul> <ul class="nav-right"> <li class="li-type2"> <a href="https://portal.prnasia.com/">我要发稿</a> </li> <li class="li-type3"> <a href="https://ncmm.prnasia.com/">媒体监测</a> </li> </ul> <div class="nav-search nav-right"> <i class="icon iconfont icon-search nav-search-text"></i> </div> <!-- fixed --> </div> </nav> <nav class="second-navbar clearfix"> <div class="container"> <!-- fixed状态下 --> <div class="fixed-navbar"> <input id="label-newscenter" type="checkbox" style="display: none;"> <label for="" class="label-newscenter"> <span>新闻稿中心</span> <i class="icon iconfont icon-arrow-right"></i> </label> <ul class="fixed-nav"> <li> <a href="/products/">产品与服务</a> </li> <li> <a href="/resources/">资源库</a> </li> <li> <a href="/contact-us/">联系我们</a> </li> </ul> </div> <ul class="second-nav clearfix"> <li> <a href="/releases/">概览</a> </li> <li> <a href="/releases/all/listpage-recent-all-all-all-all-spec-1.shtml">最新新闻稿</a> </li> <li> <a href="/releases/listpage-theme-0-all-1.shtml">专题</a> <div class="dropdown-menu"> <div class="container"> <ul class="dropdown-menu-con"> <li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-226-all-1.shtml"> 中国国际进口博览会 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-261-all-1.shtml"> 国际消费电子展(CES) </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-269-all-1.shtml"> 可持续发展 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-274-all-1.shtml"> 中国国际服务贸易交易会 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-280-all-1.shtml"> 环境、社会和公司治理(ESG) </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-25-all-1.shtml"> 投资并购 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-282-all-1.shtml"> 碳中和 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-42-all-1.shtml"> 企业扩张 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-307-all-1.shtml"> 中国国际供应链促进博览会 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-55-all-1.shtml"> 世界移动通信大会 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-313-all-1.shtml"> 新质生产力 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-63-all-1.shtml"> 财报 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-64-all-1.shtml"> 展会/会议 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-77-all-1.shtml"> 春节 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-333-all-1.shtml"> 亚洲冬季运动会 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-79-all-1.shtml"> 情人节 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-93-all-1.shtml"> 人工智能 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-96-all-1.shtml"> 企业社会责任 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-103-all-1.shtml"> 德国柏林消费电子展(IFA) </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-131-all-1.shtml"> 广交会 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/listpage-theme-229-all-1.shtml"> 5G网络 </a> </li> </ul> </div> </div> </li> <li> <a href="/releases/all/listpage-all-all-all-all-all-industry-1.shtml">行业</a> <div class="dropdown-menu"> <div class="container"> <ul class="dropdown-menu-con"> <li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-0-all-all-all-industry-1.shtml"> 汽车与交通 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-1-all-all-all-industry-1.shtml"> IT科技与互联网 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-2-all-all-all-industry-1.shtml"> 零售业 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-3-all-all-all-industry-1.shtml"> 消费者科技 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-4-all-all-all-industry-1.shtml"> 能源化工与环保 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-5-all-all-all-industry-1.shtml"> 娱乐时尚与艺术 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-6-all-all-all-industry-1.shtml"> 环境 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-7-all-all-all-industry-1.shtml"> 金融与保险 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-8-all-all-all-industry-1.shtml"> 教育与人力资源 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-9-all-all-all-industry-1.shtml"> 健康与医疗制药 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-10-all-all-all-industry-1.shtml"> 农业与制造业 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-11-all-all-all-industry-1.shtml"> 政府机构新闻 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-12-all-all-all-industry-1.shtml"> 体育 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-13-all-all-all-industry-1.shtml"> 通信业 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-14-all-all-all-industry-1.shtml"> 旅游与酒店 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-15-all-all-all-industry-1.shtml"> 食品饮料 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-16-all-all-all-industry-1.shtml"> 广告营销传媒 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-17-all-all-all-industry-1.shtml"> 会展 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/all/listpage-all-18-all-all-all-industry-1.shtml"> 房地产建材与家居 </a> </li> </ul> </div> </div> </li> <li> <a href="/releases/all/listpage-recent-all-all-all-all-geography-1.shtml"> 区域</a> <div class="dropdown-menu"> <div class="container"> <ul class="dropdown-menu-con"> <li class=""> <a href="https://www.prnasia.com/releases/CN/listpage-recent-all-all-all-all-geography-1.shtml"> 中国大陆 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/JP/listpage-recent-all-all-all-all-geography-1.shtml"> 日本 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/KR/listpage-recent-all-all-all-all-geography-1.shtml"> 韩国 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/Indonesia/listpage-recent-all-all-all-all-geography-1.shtml"> 印尼 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/MY/listpage-recent-all-all-all-all-geography-1.shtml"> 马来西亚 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/SG/listpage-recent-all-all-all-all-geography-1.shtml"> 新加坡 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/TH/listpage-recent-all-all-all-all-geography-1.shtml"> 泰国 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/VN/listpage-recent-all-all-all-all-geography-1.shtml"> 越南 </a> </li><li class=""> <a href="https://www.prnasia.com/releases/AU/listpage-recent-all-all-all-all-geography-1.shtml"> 澳大利亚 </a> </li> </ul> </div> </div> </li> <li> <a href="/lightnews/listpage-102-all-1.shtml">美通社头条</a> </li> <li> <a href="/releases/all/listpage-multi-all-all-all-all-spec-1.shtml"> 多媒体新闻稿</a> </li> <li> <a href="/releases/all/listpage-pc-all-all-all-all-spec-1.shtml">上市公司新闻稿</a> <!-- <div class="dropdown-menu"> <div class="container"> <ul class="dropdown-menu-con"> <li class=""> <a href="/releases/all/listpage-pc-all-all-all-all-spec-1.shtml">上市公司新闻稿</a> </li> <li class=""> <a href="/lightnews/listpage-35-all-1.shtml">美通社动态</a> </li> </ul> </div> </div> --> </li> </ul> <ul class="nav-right"> <li class="li-type2"> <a href="https://portal.prnasia.com/">我要发稿</a> </li> <li class="li-type3"> <a href="https://ncmm.prnasia.com/">媒体监测</a> </li> </ul> <div class="nav-search nav-right"> <i class="icon iconfont icon-search nav-search-text"></i> </div> <!--<button role="button" class="current"> <a href="javascript:;">订阅新闻稿</a> </button> --> <!-- fixed --> </div> </nav> <nav class="second-navbar clearfix" id="sub-navbar-resources"> <div class="container"> <!-- fixed状态下 --> <div class="fixed-navbar"> <input id="label-newscenter" type="checkbox" style="display: none;"> <label for="" class="label-newscenter"> <span>资源库</span> <i class="icon iconfont icon-arrow-right"></i> </label> <ul class="fixed-nav"> <li> <a href="/products/">产品与服务</a> </li> <li> <a href="/releases/">新闻稿中心</a> </li> <li> <a href="/contact-us/">联系我们</a> </li> </ul> </div> <ul class="second-nav clearfix"> <li id="sub-nav-resources-overview"> <a href="/resources/">概览</a> </li> <li> <a href="/blog/">美通说传播</a> </li> <li id="sub-nav-resources-casestudy"> <a href="/resources/casestudy/">客户案例</a> </li> <li id="sub-nav-resources-whitepaper"> <a href="/resources/whitepaper/">白皮书</a> </li> <li id="sub-nav-resources-report"> <a href="/resources/report/">演讲资料/报告</a> </li> <li> <a href="/lightnews/listpage-78-all-1.shtml">新传播茶会</a> </li> <li> <a href="/events/">会展信息</a> </li> <li> <a href="/resources/PRCalendar/">美通社日历</a> </li> <li id="sub-nav-resources-mediaroom"> <a href="/resources/mediaroom/">媒体专区</a> </li> </ul> <ul class="nav-right"> <li class="li-type2"> <a href="https://portal.prnasia.com/">我要发稿</a> </li> <li class="li-type3"> <a href="https://ncmm.prnasia.com/">媒体监测</a> </li> </ul> <div class="nav-search nav-right"> <i class="icon iconfont icon-search nav-search-text"></i> </div> <!-- fixed --> </div> </nav> <nav class="second-navbar clearfix" id="sub-navbar-contactus"> <div class="container"> <!-- fixed状态下 --> <div class="fixed-navbar"> <input id="label-newscenter" type="checkbox" style="display: none;"> <label for="" class="label-newscenter"> <span>联系我们</span> <i class="icon iconfont icon-arrow-right"></i> </label> <ul class="fixed-nav"> <li> <a href="/products/">产品与服务</a> </li> <li> <a href="/resources/">资源库</a> </li> <li> <a href="/releases/">新闻稿中心</a> </li> </ul> </div> <ul class="second-nav clearfix"> <li id="sub-nav-contactus-overview"> <a href="/contact-us/">亚太地区</a> </li> <li> <a href="/mkt_events/sn_604.shtml">需求咨询</a> </li> <li> <a href="/mkt_events/sn_605.shtml">订阅美通社电子刊</a> </li> <li id="sub-nav-contactus-social-media-sites"> <a href="/contact-us/social-media-sites/">社交媒体群</a> </li> <li id="sub-nav-contactus-FAQ"> <a href="/contact-us/FAQ/">帮助中心</a> </li> </ul> <ul class="nav-right"> <li class="li-type2"> <a href="https://portal.prnasia.com/">我要发稿</a> </li> <li class="li-type3"> <a href="https://ncmm.prnasia.com/">媒体监测</a> </li> </ul> <div class="nav-search nav-right"> <i class="icon iconfont icon-search nav-search-text"></i> </div> <!-- fixed --> </div> </nav> <nav class="second-hidden-navbar clearfix"> <div class="container"> <!-- fixed状态下 --> <ul class="second-nav clearfix"> <li> <a href="/products/">产品与服务</a> </li> <li> <a href="/releases/">新闻稿中心</a> </li> <li> <a href="/resources/">资源库</a> </li> <li> <a href="/contact-us/">联系我们</a> </li> </ul> <ul class="nav-right"> <li class="li-type2"> <a href="https://portal.prnasia.com/">我要发稿</a> </li> <li class="li-type3"> <a href="https://ncmm.prnasia.com/">媒体监测</a> </li> </ul> <div class="nav-search nav-right"> <i class="icon iconfont icon-search nav-search-text"></i> </div> <!-- fixed --> </div> </nav> </section> </header> <script> var urlTree = { id: 'root', child_node: [{ id: 'products', path: 'products', child_node: [{ id: 'overview', path: '' }, { id: 'create', path: 'create' }, { id: 'distribute', path: 'distribute', child_node: [{ id: 'ir', path: 'ir' }], }, { id: 'monitor', path: 'monitor' }, { id: 'media-database', path: 'media-database' }, { id: 'falcon', path: 'falcon' }, { id: 'all-products', path: 'all-products' }, { id: 'about', path: 'about' }, { id: 'FAQ', path: 'FAQ' } ] }, { id: 'resources', path: 'resources', child_node: [{ id: 'overview', path: '' }, { id: 'casestudy', path: 'casestudy' }, { id: 'whitepaper', path: 'whitepaper' }, { id: 'report', path: 'report' }, { id: 'mediaroom', path: 'mediaroom', } ] }, { id: 'contactus', path: 'contact-us', child_node: [{ id: 'overview', path: '' }, { id: 'social-media-sites', path: 'social-media-sites' }, { id: 'FAQ', path: 'FAQ' } ] } ] }; var str = window.location.pathname; var arr = str.split('/').slice(1); if (arr[0] === '') { //true 证明是首页 $('#page-header').addClass('header-type1'); } else { // false 证明是其他页面 var indexMain = -1; urlTree.child_node.forEach(function (current, index, array) { if (current.path === arr[0]) { indexMain = index; $('#main-nav-' + current.id).addClass('active'); $('#sub-navbar-' + current.id).addClass('initial'); current.child_node.forEach(function (currentSub, index, array) { if (currentSub.path === arr[1]) { if (currentSub.child_node) { let list = currentSub.child_node.filter(e=>e.path===arr[2])[0] if(list){ $('#sub-nav-' + current.id + '-' + currentSub.id + '-' + list.id).addClass('active'); }else{ $('#sub-nav-' + current.id + '-' + currentSub.id).addClass('active'); } }else{ $('#sub-nav-' + current.id + '-' + currentSub.id).addClass('active'); } } }); } }); if (indexMain === -1) { $('#page-header').addClass('header-type1'); } else { $('#page-header').addClass('header-type43'); } } //获取点击数 并添加 function clicknum(classStr, exp, url) { var arrid = []; $(classStr).each(function (i, item) { var sid = $(item).find('h3 a').attr('href').replace(exp, "$1") if (!isNaN(sid)) { $(item).attr('data-id', sid) arrid.push(sid); } }) $.ajax({ type: "GET", url: url + arrid.join() + "", dataType: "json", success: function (data) { data.forEach(function (item) { if (item[Object.keys(item)[1]] == 0) { $("[data-id=" + item[Object.keys(item)[0]] + "]").find('.clicknum').css( 'display', 'none'); } else { $("[data-id=" + item[Object.keys(item)[0]] + "]").find('.clicknum span').text( item[Object.keys(item)[1]]); } }) } }); } function getCookie(name) { var arr,reg=new RegExp("(^| )"+name+"=([^;]*)(;|$)"); if(arr=document.cookie.match(reg)) return unescape(arr[2]); else return null; } var d = new Date(); d.setTime(d.getTime()+(60*60*1000)); var expires = "expires="+d.toGMTString(); // document.cookie = "SSO0W5__s=" + getCookie("SSO0W5__s") + ";" + expires + "; domain=.prnasia.com"; //判断登录状态 function currentLoginInfo() { $.ajax({ type: "GET", url: "https://ucenter.prnasia.com/api/login/currentLoginInfo", dataType: "json", headers: { Authorization: getCookie("SSO0W5__s") }, success: function (data) { const { body, success, errMessage } = data; if (!body) { // 未登录,弹出登录框 $("#page-header .li-type1").show(); $("#page-header .ucenter").hide(); } else { $("#page-header .li-type1").hide(); $("#page-header .ucenter").show(); } }, error: function (err) { console.log(err); } }); } currentLoginInfo() $(".gotoUc").on("click", function() { const url = window.location.href document.cookie = "originalPage=" + url + ";" + expires + "; domain=.prnasia.com;path=/register"; window.location.href = "https://ucenter.prnasia.com/register" }) $(".getuc").on("click", function() { const url = window.location.href document.cookie = "originalPage=" + url + ";" + expires + "; domain=.prnasia.com;path=/login"; window.location.href = "https://ucenter.prnasia.com/login" }) // 退出登录 $(".ucenter button").on("click", function () { $.ajax({ type: "post", url: "https://ucenter.prnasia.com/api/login/logout", success: function(data){ const { body, success } = JSON.parse(data) if ( success ) { $("#page-header .ucenter").hide(); $("#page-header .li-type1").show(); document.cookie = "SSO0W5__s=;" + expires + "; domain=.prnasia.com;path=/"; } }, error:function(error){ console.log(error) } }) }); </script> <!-- cnpc_overall_segment_header ON 2024-04-23 11:54:56 END --> <!--nocomment--> <!-- CONTENT AREA BEGIN --> <main> <section class="homepage-section resources-section"> <div class="container"> <div class="row"> <div class="col-8 pr20 latest-resources"> <div class="section-header"> <h2>最新资源</h2> </div> <!-- cnpc_resources_hero_area_block_01 ON 2024-06-12 15:14:47 START --> <!-- Hero Area block01 start --> <div class="section-content"> <div class="banner-prcenter"> <div class="slick-card"> <a href="https://www.prnasia.com/mkt_events/sn_1012.shtml"> <h3>2024中国品牌全球传播调研报告</h3> <img src="https://www.prnasia.com/pcom_files/attachment/2024/05/20240513134709_c259fc5d.png" title="2024中国品牌全球传播调研报告" alt="2024中国品牌全球传播调研报告"> </a> </div> <div class="slick-card"> <a href="https://www.prnasia.com/mkt_events/sn_1005.shtml"> <h3>2024全球企业传播报告</h3> <img src="https://www.prnasia.com/pcom_files/attachment/2024/03/20240314140900_477355cb.png" title="2024全球企业传播报告" alt="2024全球企业传播报告"> </a> </div> <div class="slick-card"> <a href="https://www.prnasia.com/lightnews/lightnews-1-35-45569.shtml"> <h3>美通社-企业新闻稿写作案例书</h3> <img src="https://www.prnasia.com/pcom_files/attachment/2022/09/20220913105405_e49c3ee9.png" title="美通社-企业新闻稿写作案例书" alt="美通社-企业新闻稿写作案例书"> </a> </div> <div class="slick-card"> <a href="https://www.prnasia.com/mkt_events/sn_945.shtml"> <h3>美通社-能源行业媒体概况与传播案例</h3> <img src="https://www.prnasia.com/pcom_files/attachment/2023/04/20230424130815_20ab2d55.png" title="美通社-能源行业媒体概况与传播案例" alt="美通社-能源行业媒体概况与传播案例"> </a> </div> <div class="slick-card"> <a href="https://www.prnasia.com/mkt_events/sn_954.shtml"> <h3>美通社-旅游行业媒体概况与传播案例白皮书</h3> <img src="https://www.prnasia.com/pcom_files/attachment/2023/05/20230519110208_59f8028f.png" title="美通社-旅游行业媒体概况与传播案例白皮书" alt="美通社-旅游行业媒体概况与传播案例白皮书"> </a> </div> </div> <style> .banner-prcenter .slick-dots li { width: 20.00%; } </style> <script src="/prnasia.com-PC/js/slick.min.js"></script> <script> $('.banner-prcenter').slick({ dots: true, infinite: true, slidesToShow: 1, slidesToScroll: 1, autoplay: true, autoplaySpeed: 2000, }); </script> </div> <!-- Hero Area block01 end --> <!-- cnpc_resources_hero_area_block_01 ON 2024-06-12 15:14:47 END --> </div> <div class="col-4 pl20 resources-mediacoffee"> <div class="section-header"> <h2>新传播茶会</h2> <a href="/lightnews/listpage-78-all-1.shtml" class="link-more"> 更多 <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <!-- cnpc_resources_mediacoffee ON 2025-02-22 06:03:26 START --> <div class="section-content"> <div class="card"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="/lightnews/lightnews-1-78-80252.shtml" class="img-ratio-element"> <img src="http://www.prnasia.com/pcom_files/attachment/2024/10/20241029145547_8c3cb76e.png" alt="传播部门如何穿越迷雾?"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-normal"> <a href="/lightnews/lightnews-1-78-80252.shtml" title="传播部门如何穿越迷雾?">传播部门如何穿越迷雾?</a> </h3> <p class="card-text-summary"> 传播部门如何穿越迷雾? </p> <div class="card-text-info"> <span class="datetime">2024-10-29 14:41</span> </div> </div> </div> </div> <!-- cnpc_resources_mediacoffee ON 2025-02-22 06:03:26 END --> </div> </div> </div> <div class="advertising-space-90" style="margin-top: 30px;"> <a href="https://www.prnasia.com/resources/coronavirus/"> <img src="https://static.prnasia.com/pro/marketing/single-page-COVID-19/images/entry-pc.png" alt=""> </a> </div> </section> <section class="resources-section"> <div class="container"> <div class="row"> <div class="col-4 resources-calendar"> <div class="section-header"> <h2>美通社日历</h2> </div> <div class="section-content"> <a href="/resources/PRCalendar/" target="_blank"><img src="https://static.prnasia.com/pro/marketing/2021/web/calendar.png" alt="resources calendar" width="100%"></a> </div> </div> <div class="col-4 resources-profnet"> <div class="section-header"> <h2>媒体情报</h2> <a href="/mediaroom/login-1.shtml" class="link-more"> 更多 <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <!-- cnpc_resources_profnet ON 2025-02-22 06:03:26 START --> <div class="section-content"> <p class="resources-monitor-summary"> "媒体情报"实时收集媒体正在关注的热点与选题,帮助企业了解媒体选题动向,针对产生内容,促进采访机会,帮助企业与媒体建立有效沟通,提高传播效率。 </p> <div class="card"> <h3 class="h3-small"> <a href="/mediaroom/login-1.shtml">中国日报-选题征集-外企投资中国</a> </h3> <div class="card-text-info"> 截稿日期: <span class="datetime">2025-02-28 12:00:00</span> </div> </div> <div class="card"> <h3 class="h3-small"> <a href="/mediaroom/login-1.shtml">界面-约访-手机厂商自研大模型后为何还要接入Deepseek?</a> </h3> <div class="card-text-info"> 截稿日期: <span class="datetime">2025-02-19 14:00:00</span> </div> </div> <div class="card"> <h3 class="h3-small"> <a href="/mediaroom/login-1.shtml">华夏时报-约访-逾110家上市公司对位披露业绩快报</a> </h3> <div class="card-text-info"> 截稿日期: <span class="datetime">2025-02-19 10:09:00</span> </div> </div> <div class="card"> <h3 class="h3-small"> <a href="/mediaroom/login-1.shtml">新华网-策划征集-《消费者守护计划》(可能涉及费用)</a> </h3> <div class="card-text-info"> 截稿日期: <span class="datetime">2025-12-31 16:50:00</span> </div> </div> </div> <!-- cnpc_resources_profnet ON 2025-02-22 06:03:26 END --> </div> <div class="col-4 section-events"> <div class="section-header"> <h2>会展信息</h2> <a href="/events/" class="link-more"> 更多 <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <!-- cnpc_home_events ON 2025-02-22 06:02:30 START --> <div class="section-content"> </div> <!-- cnpc_home_events ON 2025-02-22 06:02:30 END --> </div> </div> </div> </section> <section class="resources-section resources-whitepaper"> <div class="container"> <div class="section-header"> <h2>白皮书</h2> <a href="/resources/whitepaper/" class="link-more"> 更多 <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <!-- cnpc_resources_whitepaper ON 2025-02-22 06:03:26 START --> <div class="section-content"> <!-- cnpc_services_whitepaper_slide ON 2025-02-22 06:03:26 START --> <div id="banner-resources-whitepaper"> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1044.shtml" class="img-ratio-element"> <img src="https://cmm-custom.prnasia.com/cms-prod/attachment/20250218/CN/PRN_CES2025_JPG.png" alt="CES 2025媒体趋势报告"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://www.prnasia.com/mkt_events/sn_1044.shtml">CES 2025媒体趋势报告</a> </h3> <!-- <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> --> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1042.shtml" class="img-ratio-element"> <img src="https://cmm-custom.prnasia.com/cms-prod/attachment/20250207/CN/PRN_topic_202502_jpg.png" alt="美通社二月传播话题·案例-2025"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://www.prnasia.com/mkt_events/sn_1042.shtml">美通社二月传播话题·案例-2025</a> </h3> <!-- <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> --> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1041.shtml" class="img-ratio-element"> <img src="https://cmm-custom.prnasia.com/cms-prod/attachment/20250110/CN/PRNtopics_202501.png" alt="美通社一月传播话题·案例-2025"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://www.prnasia.com/mkt_events/sn_1041.shtml">美通社一月传播话题·案例-2025</a> </h3> <!-- <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> --> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1040.shtml" class="img-ratio-element"> <img src="https://cmm-custom.prnasia.com/cms-prod/attachment/20250103/CN/PRN_PRCalendar_NA.png" alt="2025公关与传播 内容策划日历(北美版)"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://www.prnasia.com/mkt_events/sn_1040.shtml">2025公关与传播 内容策划日历(北美版)</a> </h3> <!-- <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> --> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1039.shtml" class="img-ratio-element"> <img src="https://cmm-custom.prnasia.com/cms-prod/attachment/20241206/CN/PRN_TOPICS_JPG.png" alt="美通社十二月传播话题·案例-2024"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://www.prnasia.com/mkt_events/sn_1039.shtml">美通社十二月传播话题·案例-2024</a> </h3> <!-- <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> --> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1037.shtml" class="img-ratio-element"> <img src="https://cmm-custom.prnasia.com/cms-prod/attachment/20241114/CN/Guide_to_Pitching.png" alt="公关投稿的终极指南"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://www.prnasia.com/mkt_events/sn_1037.shtml">公关投稿的终极指南</a> </h3> <!-- <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> --> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1036.shtml" class="img-ratio-element"> <img src="https://cmm-custom.prnasia.com/cms-prod/attachment/20241107/CN/PRN_Topics_202411_jpg.png" alt="美通社十一月传播话题·案例-2024"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://www.prnasia.com/mkt_events/sn_1036.shtml">美通社十一月传播话题·案例-2024</a> </h3> <!-- <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> --> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1034.shtml" class="img-ratio-element"> <img src="https://cmm-custom.prnasia.com/cms-prod/attachment/20241028/CN/State_of_the_PR2024_jpg.png" alt="2024新闻稿现状报告"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://www.prnasia.com/mkt_events/sn_1034.shtml">2024新闻稿现状报告</a> </h3> <!-- <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> --> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1033.shtml" class="img-ratio-element"> <img src="https://cmm-custom.prnasia.com/cms-prod/attachment/20241009/CN/PRN_topics_202410.png" alt="美通社十月传播话题·案例-2024"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://www.prnasia.com/mkt_events/sn_1033.shtml">美通社十月传播话题·案例-2024</a> </h3> <!-- <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> --> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1028.shtml" class="img-ratio-element"> <img src="https://cmm-custom.prnasia.com/cms-prod/attachment/20240903/CN/PRN_TOPICS202408.png" alt="美通社九月传播话题·案例-2024"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://www.prnasia.com/mkt_events/sn_1028.shtml">美通社九月传播话题·案例-2024</a> </h3> <!-- <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> --> </div> </div> </div> </div> <script> $('#banner-resources-whitepaper').slick({ slidesToShow: 4, slidesToScroll: 4, autoplaySpeed: 2000, }); </script> <!-- cnpc_services_whitepaper_slide ON 2025-02-22 06:03:26 END --> </div> <!-- cnpc_resources_whitepaper ON 2025-02-22 06:03:26 END --> </div> </section> <section class="resources-section"> <div class="container"> <div class="row"> <div class="col-8 pr20 resources-casestudy"> <div class="section-header"> <h2>客户案例</h2> <a href="/resources/casestudy/" class="link-more"> 更多 <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <div class="section-content card-short-wrap"> <div class="card-wrap"> <div class="card"> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=376">监测类服务案例 ——酒店行业</a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=376" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/media/201811/PCOM/case_hotel1.png" alt="监测类服务案例 ——酒店行业"> </a> </div> </div> </div> <div class="card-wrap"> <div class="card"> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=380">监测类服务案例 ——旅游行业</a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=380" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/media/201811/PCOM/case_traval2.png" alt="监测类服务案例 ——旅游行业"> </a> </div> </div> </div> <div class="card-wrap"> <div class="card"> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=366">美通社服务案例 ——多媒体内容传播</a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=366" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/media/201811/PCOM/cs8.png" alt="美通社服务案例 ——多媒体内容传播"> </a> </div> </div> </div> <div class="card-wrap"> <div class="card"> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=340">酒店类传播案例——锦江国际</a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=340" class="img-ratio-element"> <img src="/prnasia.com-PC/images/casestudy/cs2.jpg" alt="酒店类传播案例——锦江国际"> </a> </div> </div> </div> <div class="card-wrap"> <div class="card"> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=334">检测类传播案例——TÜV 南德</a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=334" class="img-ratio-element"> <img src="/prnasia.com-PC/images/casestudy/cs3.png" alt="检测类传播案例——TÜV 南德"> </a> </div> </div> </div> <div class="card-wrap"> <div class="card"> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=333">机械类传播案例——徐工集团</a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=333" class="img-ratio-element"> <img src="/prnasia.com-PC/images/casestudy/cs4.png" alt="机械类传播案例——徐工集团"> </a> </div> </div> </div> <div class="card-wrap"> <div class="card"> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=325">汽车类传播案例——广汽传祺</a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=325" class="img-ratio-element"> <img src="/prnasia.com-PC/images/casestudy/cs5.png" alt="汽车类传播案例——广汽传祺"> </a> </div> </div> </div> <div class="card-wrap"> <div class="card"> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=339">航空类传播案例——中国国航</a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=339" class="img-ratio-element"> <img src="/prnasia.com-PC/images/casestudy/cs6.png" alt="航空类传播案例——中国国航"> </a> </div> </div> </div> </div> </div> <div class="col-4 pl20 resources-speech"> <div class="section-header"> <h2>行业大咖分享</h2> <a href="/blog/" class="link-more"> 更多 <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <div class="section-content"> <ul> <li> <h3 class="h3-small"> <a href="/blog/archives/20843">华尔街日报邹碧华:大陆企业怎么才能pitch到外媒?</a> </h3> </li> <li> <h3 class="h3-small"> <a href="/blog/archives/20441">埃森哲范跃龙:中国公司冲进财富500强,却发现更高门槛是品牌名人堂</a> </h3> </li> <li> <h3 class="h3-small"> <a href="/blog/archives/20601">姐夫李:公关部第一职能是什么?</a> </h3> </li> <li> <h3 class="h3-small"> <a href="/blog/archives/20829">钛媒体项欧:注意以下5点,和媒体沟通可以轻松5倍</a> </h3> </li> <li> <h3 class="h3-small"> <a href="/blog/archives/20812">公关如何借势媒体,巧抓热点?企业新闻传播的“热点思维”</a> </h3> </li> </ul> </div> </div> </div> </div> </section> <section class="resources-section resources-blog"> <div class="container"> <div class="section-header"> <h2>美通说传播</h2> <a href="/blog/" class="link-more"> 更多 <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <div class="row section-content"> <div class="col-4"> <h3 class="h3-normal h3-normal-title">写作模板和技巧</h3> <ul> <li> <h4 class="h4-normal"> <a href="/blog/archives/20353"> 如何撰写能够实现价值转换的新闻稿? </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20927"> 再来说说标题这件事儿 </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20735"> 又自说自话了!要如何避免“自high”型内容? </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20645"> 越来越短的关注时间 正在谋杀你的内容营销策略吗? </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20421"> 来自费德勒的提示:如何捧起新闻稿的“大满贯 </a> </h4> </li> </ul> </div> <div class="col-4"> <h3 class="h3-normal h3-normal-title">内容传播策略和技巧</h3> <ul> <li> <h4 class="h4-normal"> <a href="/blog/archives/20877"> 自媒体疯狂,媒体“把关人”角色缺失,假新闻泛滥……“后真相”时代,企业传播如何避免被波及? </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20618"> 这五类最有影响力的KOL,你能用的好么? </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20590"> 为什么新闻稿比以往任何时候都更有价值了? </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20707"> 内容营销做不到“刷存在感+带流量”?其实真的不难 </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20614"> 用百度指数衡量公关的效果,靠谱吗? </a> </h4> </li> </ul> </div> <div class="col-4"> <h3 class="h3-normal h3-normal-title">媒体/舆情监测</h3> <ul> <li> <h4 class="h4-normal"> <a href="/blog/archives/20554"> 315期间,企业如何从容掌握传播主动权? </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20942"> 最冷世界杯到底有多冷?中国赞助商品牌火起来了吗? </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20932"> 社交媒体大数据分析为何对公关人至关重要? </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20985"> 《我不是药神》热映,药企品牌受伤可医否? </a> </h4> </li> <li> <h4 class="h4-normal"> <a href="/blog/archives/20697"> 企业级媒体监测工具的3个使用误区 </a> </h4> </li> </ul> </div> </div> </div> </section> </main> <script> window.onload = function () { clicknum('.resources-whitepaper .slick-card', /.*\=(\d+).*/, "/api/p-get-miscevent-downloadnum.json?eventidstr=") clicknum('.resources-casestudy .card-wrap', /.*\=(\d+).*/, "/api/p-get-miscevent-downloadnum.json?eventidstr=") } </script> <!-- CONTENT AREA END --> <!-- cnpc_overall_segment_footer ON 2025-01-03 14:33:27 START --> <footer id="page-footer"> <script> (function(){ var href = window.location.href; if ( href.indexOf('PRCalendar/') == -1) { addcShare(); } function addcShare(){ var imgSrc = "https://www.prnasia.com/p/qrcode.php?data="+href+"&size=6", tit = $('title').text(); // if(href.indexOf('/products/') === -1){ // return; // } $('.cndns-right').css('display','block'); $('.share-wxcode .wxewm img').attr('src',imgSrc); cShare.addDefine({ lang: 1, title: tit, url: href, summary: "", pic: "", picMore1: '' }); } })(); </script> <section class="footer-main"> <div class="container"> <div class="row"> <div class="col-3"> <div class="weChat_qr_code_wrap"> <a href="/"> <img src="/prnasia.com-PC/images/logo-cn-white.png" alt="logo" width="150"> </a> <div class="weChat_qr_code"> <img src="https://static.prnasia.com/pro/pcom/images/prn_blog.jpg" alt="blog"> <span>美通说传播</span> </div> <div class="weChat_qr_code"> <img src="https://static.prnasia.com/pro/pcom/images/prn_headline.jpg" alt="headline"> <span>美通社头条</span> </div> </div> </div> <div class="col-3"> <ul> <li> <a href="/products/">产品与服务</a> </li> <li> <a href="/products/create/">内容策划与定制</a> </li> <li> <a href="/products/distribute/">全渠道内容传播</a> </li> <li> <a href="/products/monitor/">数据监测与评估</a> </li> <li> <a href="/products/media-database/">权威媒体人数据库</a> </li> <li> <a href="/products/falcon/">海外社交媒体管理平台</a> </li> <li> <a href="/products/all-products/">所有产品</a> </li> </ul> </div> <div class="col-3"> <ul> <li> <a href="/about/">关于美通社</a> </li> <li> <a href="/about/">关于美通社</a> </li> <li> <a href="https://t.prnasia.com/t/Hv84YN5r">关于cision</a> </li> <li> <a href="/careers/">加入我们</a> </li> <li> </li> <div class="drop dropup"> <div class="drop-toggle">全球站点 <i class="icon iconfont icon-arrow-up toggle-arrow"></i> </div> <ul class="drop-menu"> <li> <a title="美国" href="https://t.prnasia.com/t/AtM4ccPY" rel="external nofollow">美国</a> </li> <li> <a title="巴西" href="https://t.prnasia.com/t/MzKztXnZ" rel="external nofollow">巴西</a> </li> <li> <a title="加拿大" href="https://t.prnasia.com/t/kUhN9Ahw" rel="external nofollow">加拿大</a> </li> <li> <a title="欧洲" href="https://t.prnasia.com/t/BvX3XL5V" rel="external nofollow">欧洲</a> </li> <li> <a title="法国" href="https://t.prnasia.com/t/VvLlLPgD" rel="external nofollow">法国</a> </li> <li> <a title="以色列" href="https://t.prnasia.com/t/5S9TbTYz" rel="external nofollow">以色列</a> </li> <li> <a title="墨西哥" href="https://t.prnasia.com/t/K8nwAWkD" rel="external nofollow">墨西哥</a> </li> <li> <a title="荷兰" href="https://t.prnasia.com/t/qRxDPOF2" rel="external nofollow">荷兰</a> </li> <li> <a title="英国" href="https://t.prnasia.com/t/9qAJxa62" rel="external nofollow">英国</a> </li> </ul> </div> </ul> </div> <div class="col-3"> <ul> <li> <a href="/contact-us/">联系美通社</a> </li> <li> <div>+86-10-5953 9500<div> </li> <li> <a href="https://t.prnasia.com/t/hiMd5DGt">info@prnasia.com</a> </li> <div class="drop dropup"> <div class="drop-toggle">联系我们 <i class="icon iconfont icon-arrow-up toggle-arrow"></i> </div> <ul class="drop-menu"> <li> <a title="亚太地区" href="/contact-us/">亚太地区</a> </li> <li> <a title="需求咨询" href="/mkt_events/sn_604.shtml">需求咨询</a> </li> <li> <a title="订阅美通社电子刊" href="/mkt_events/sn_605.shtml">订阅美通社电子刊</a> </li> <li> <a title="社交媒体群" href="/contact-us/social-media-sites/">社交媒体群</a> </li> <li> <a title="帮助中心" href="/contact-us/FAQ/">帮助中心</a> </li> </ul> </div> <li> </li> <li class="footer-social-media"> <!-- <div class="drop dropup"> <i class="icon iconfont icon-weixin drop-toggle"></i> <div class="drop-menu"> <img src="/prnasia.com-PC/images/footer-wechat.png" alt="" width="300"> </div> </div> --> <div class="drop dropup"> <i class="icon iconfont icon-weibo drop-toggle"></i> <ul class="drop-menu"> <li> <a href="https://t.prnasia.com/t/uVaQ4vD9">美通说传播</a> </li> <li> <a href="https://t.prnasia.com/t/kYlUuWM8">美通社头条</a> </li> </ul> </div> <div class="drop dropup"> <a href="https://t.prnasia.com/t/wj9OSwIa"> <i class="icon iconfont icon-linkedin-in"></i> </a> </div> </li> </ul> </div> </div> </div> </section> <section class="footer-sub"> <div class="container"> <div class="row"> <div class="col-5"> <ul> <li> <a href="/terms/">法律条款</a> </li> <li> <a href="/sitemap/">网站地图</a> </li> <li> <a href="/rss/">RSS</a> </li> </ul> </div> <div class="col-7" style="text-align: center;"> Copyright ©2025 美通社版权所有,未经许可不得转载,<a href="https://t.prnasia.com/t/1WIqugc0">CISION</a> 旗下公司 <div style="margin-top: 10px;"> <a target="_blank" href="http://www.beian.gov.cn/portal/registerSystemInfo?recordcode=11010502041074" style="text-decoration:none;"><img src="https://static.prnasia.com/pro/pcom/newsite/images/jinggongwanganbei.png" style="margin-right: 5px;" />京公网安备 11010502041074号</a> <a target="_blank" href="https://beian.miit.gov.cn/" style="text-decoration:none;"> 京ICP备12047769号</a> </div> </div> </div> </div> <!-- Global site tag (gtag.js) - Google Analytics --> <script async src="https://www.googletagmanager.com/gtag/js?id=UA-6773238-1"></script> <script> window.dataLayer = window.dataLayer || []; function gtag() { dataLayer.push(arguments); } gtag('js', new Date()); gtag('config', 'UA-6773238-1'); </script> </section> <section> <!-- <style> .iconfont { font-family: "iconfont" !important; font-size: 16px; font-style: normal; -webkit-font-smoothing: antialiased; -webkit-text-stroke-width: 0.2px; -moz-osx-font-smoothing: grayscale; } .rightBotton { position: fixed; right: 15px; top: 50%; background: #00837e; border-radius: 25px; text-align: center; padding: 5px 5px; display: flex; flex-direction: column; align-items: center } .rightBotton>li { width: 40px; height: 40px; line-height: 40px; } .rightBotton>li:hover { cursor: pointer; } .rightBotton>li>i { position: relative; width: 40px; height: 40px; border-radius: 50%; font-size: 22px; } .rightBotton>li>i:hover { cursor: pointer; color: #fff; opacity: 0.8; } .hrLine { border-bottom: 1px solid #53a8a6; width: 20px; } .divHover { min-width: 140px; background: #fff; padding: 3px 15px; position: absolute; right: 60px; border: 1px solid #e4e4e4; box-shadow: 0 2px 12px 0 rgba(0, 0, 0, 0.1); color: #333; border-radius: 4px; } .divHover::after { border: 8px solid transparent; border-left: 10px solid #fff; content: " "; position: absolute; right: -15px; top: 50px; } .divHover:nth-child(2):after { top: 30px; } #emailA:hover { color: #333; } </style> --> <ul class="rightBotton" style="display:none"> <li> <i class="icon iconfont icon-weixin1"></i> <div class="divHover text-left divHoverone"> <img class="width120" src="https://static.prnasia.com/pro/pcom/images/wechatimg.png"> <br> 微信扫码 在线咨询 </div> </li> <div class="hrLine"></div> <li> <i class="icon iconfont icon-phone1 font20"></i> <div class="divHover text-left divHovertwo"> <div>欢迎拨打电话咨询:</div> <strong class="font16"> +86-10-5953 9500</strong> </div> </li> <div class="hrLine"></div> <li> <i class="icon iconfont icon-email1 font18"></i> <div class="divHover text-left divHoverthree"> <div>欢迎邮件咨询:</div> <a href="https://t.prnasia.com/t/hiMd5DGt"><strong class="font16" id="emailA">info@prnasia.com</strong></a> </div> </li> <div class="hrLine"></div> <li class="rightBottonOne"> <i class="icon iconfont icon-share sharei font20"></i> <div class="cnshare-right-box divHover divHoverfour"> <div class="share-line flexcenter"> <div class="share-tip-top text-left ">分享到:</div> <div class="cshare disinline"> <!-- sina forward start --> <div class="shareicon disinline mar6"><i class="icon iconfont icon-sina font30"></i> </div> <!-- LinkedIn --> <div class="shareicon disinline mar6 "><i class="icon iconfont icon-linkedin font30"></i> </div> <!-- end LinkedIn --> <!-- qzone start --> <div class="shareicon disinline mar6 "><i class="icon iconfont icon-qzone font30"></i> </div> </div> </div> <div class="share-wxcode"> <div class="tcTop text-left "> <span>分享到微信:</span> </div> <div class="wxewm"> <img src="https://www.prnasia.com/p/qrcode.php?data=https://www.prnasia.com/mkt_events/sn_576.shtml&size=6" alt="qrcode" title="qrcode"> </div> </div> </div> </li> </ul> </section> <style> div#collection{display:none} </style> <div id="collection"><a href="/resources/collection.shtml">collection</a></div> <script>function appendScriptTag(link) { var sc = document.createElement("script"); sc.setAttribute("src", link); sc.setAttribute("defer", ""); sc.setAttribute("type", "text/javascript");var elementToAppendTo = document.getElementsByTagName('html')[0] || document.getElementsByTagName('head')[0] || document.getElementsByTagName('body')[0]; elementToAppendTo.appendChild(sc); } var currentWebsiteUrl = encodeURIComponent(window.location.href); var serverUrl = "https://tracking.intentsify.io"; var link = serverUrl + '/page-tracking/intentsify- cisionPRNASIA /' + currentWebsiteUrl; setTimeout(function(){appendScriptTag(link); }, 1000);</script> </footer> <!-- cnpc_overall_segment_footer ON 2025-01-03 14:33:27 END --> <!-- cnpc_overall_navigator_footer ON 2025-02-17 09:56:48 START --> <style> div#collection{display:none} </style> <div id="collection"><a href="/resources/collection.shtml">collection</a></div> <script>function appendScriptTag(link) { var sc = document.createElement("script"); sc.setAttribute("src", link); sc.setAttribute("defer", ""); sc.setAttribute("type", "text/javascript");var elementToAppendTo = document.getElementsByTagName('html')[0] || document.getElementsByTagName('head')[0] || document.getElementsByTagName('body')[0]; elementToAppendTo.appendChild(sc); } var currentWebsiteUrl = encodeURIComponent(window.location.href); var serverUrl = "https://tracking.intentsify.io"; var link = serverUrl + '/page-tracking/intentsify- cisionPRNASIA /' + currentWebsiteUrl; setTimeout(function(){appendScriptTag(link); }, 1000);</script> <!-- udesk在线客服 start--> <script> (function(a,h,c,b,f,g){a["UdeskApiObject"]=f;a[f]=a[f]||function(){(a[f].d=a[f].d||[]).push(arguments)};g=h.createElement(c);g.async=1;g.charset="utf-8";g.src=b;c=h.getElementsByTagName(c)[0];c.parentNode.insertBefore(g,c)})(window,document,"script","https://assets-cli.s4.udesk.cn/im_client/js/udeskApi.js","ud"); ud({ "code": "23a18h7k", "link": "https://1869114.s4.udesk.cn/im_client/?web_plugin_id=68991" }); </script> <!-- udesk在线客服 end--> <script>(function(){function c(){var b=a.contentDocument||a.contentWindow.document;if(b){var d=b.createElement('script');d.innerHTML="window.__CF$cv$params={r:'915a093faf6b4082',t:'MTc0MDE3NTUwOC4wMDAwMDA='};var a=document.createElement('script');a.nonce='';a.src='/cdn-cgi/challenge-platform/scripts/jsd/main.js';document.getElementsByTagName('head')[0].appendChild(a);";b.getElementsByTagName('head')[0].appendChild(d)}}if(document.body){var a=document.createElement('iframe');a.height=1;a.width=1;a.style.position='absolute';a.style.top=0;a.style.left=0;a.style.border='none';a.style.visibility='hidden';document.body.appendChild(a);if('loading'!==document.readyState)c();else if(window.addEventListener)document.addEventListener('DOMContentLoaded',c);else{var e=document.onreadystatechange||function(){};document.onreadystatechange=function(b){e(b);'loading'!==document.readyState&&(document.onreadystatechange=e,c())}}}})();</script></body> </html> <!-- cnpc_overall_navigator_footer ON 2025-02-17 09:56:48 END -->