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<!DOCTYPE html> <html lang="nl-NL"> <head> <meta charset="utf-8"> <meta name="viewport" content="width=device-width, initial-scale=1, shrink-to-fit=no"> <link rel="manifest" href="https://ddma.nl/manifest.webmanifest"> <meta name="theme-color" content="#ffff00" /> <link rel="profile" href="http://gmpg.org/xfn/11"> <script> window.dataLayer = window.dataLayer || []; function gtag() { dataLayer.push(arguments); } gtag("consent", "default", { ad_user_data: "denied", ad_personalization: "denied", ad_storage: "denied", analytics_storage: "denied", functionality_storage: "denied", personalization_storage: "denied", security_storage: "granted", wait_for_update: 500, }); gtag("set", "ads_data_redaction", true); </script> <script type="text/javascript" id="Cookiebot" src="https://consent.cookiebot.com/uc.js" data-cbid="10d01c05-c5f4-4d3f-99b8-30f22657bf25" async ></script> <title>Post &#8211; DDMA</title> <meta name="dlm-version" content="4.9.14"><link rel="alternate" type="application/rss+xml" title="DDMA &raquo; Feed" href="https://ddma.nl/feed/"> <meta name="dc.description" content="DDMA wil een toekomstbestendig postkanaal (geadresseerd en ongeadresseerd) voor consument, bureau en opdrachtgever borgen. De DDMA Commissie Post draagt hieraan bij door het creëren van een open omgeving waarin de hele sector welkom is voor kennisdeling, inspiratie en eenduidige richtlijnen. Gezamenlijk werken we aan een betere beeldvorming van post en verstevigen we de waarde van post in de mediamix."> <meta name="dc.relation" content="https://ddma.nl/marketing/post/"> <meta name="dc.source" content="https://ddma.nl/"> <meta name="dc.language" content="nl_NL"> <meta name="description" content="DDMA wil een toekomstbestendig postkanaal (geadresseerd en ongeadresseerd) voor consument, bureau en opdrachtgever borgen. De DDMA Commissie Post draagt hieraan bij door het creëren van een open omgeving waarin de hele sector welkom is voor kennisdeling, inspiratie en eenduidige richtlijnen. Gezamenlijk werken we aan een betere beeldvorming van post en verstevigen we de waarde van post in de mediamix."> <meta name="robots" content="index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1"> <link rel="canonical" href="https://ddma.nl/marketing/post/"> <meta property="og:url" content="https://ddma.nl/marketing/post/"> <meta property="og:site_name" content="DDMA"> <meta property="og:locale" content="nl_NL"> <meta property="og:type" content="article"> <meta property="og:title" content="Post &#8211; DDMA"> <meta property="og:description" content="DDMA wil een toekomstbestendig postkanaal (geadresseerd en ongeadresseerd) voor consument, bureau en opdrachtgever borgen. De DDMA Commissie Post draagt hieraan bij door het creëren van een open omgeving waarin de hele sector welkom is voor kennisdeling, inspiratie en eenduidige richtlijnen. 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Gezamenlijk werken we aan een betere beeldvorming van post en verstevigen we de waarde van post in de mediamix."> <meta name="twitter:image" content="https://ddma.nl/wp-content/uploads/2021/08/Post-1024x733.jpg"> <link rel="alternate" type="text/calendar" title="DDMA &raquo; iCal Feed" href="https://ddma.nl/events/?ical=1" /> <link rel='stylesheet' id='wp-block-library-css' href='https://ddma.nl/wp-includes/css/dist/block-library/style.min.css' type='text/css' media='all' /> <style id='wp-sites-monitor-sites-monitor-style-inline-css' type='text/css'> .wpsm-label { display: flex; align-items: center; justify-content: center; border-radius: 0.25rem; padding-left: 0.25rem; padding-right: 0.25rem; padding-top: 0.125rem; padding-bottom: 0.125rem; --tw-text-opacity: 1; color: rgb(82 82 82 / var(--tw-text-opacity)) } .wpsm-label.wpsm-label-green { --tw-bg-opacity: 1; background-color: rgb(187 247 208 / var(--tw-bg-opacity)); --tw-text-opacity: 1; color: rgb(20 83 45 / var(--tw-text-opacity)) } .wpsm-label.wpsm-label-orange { --tw-bg-opacity: 1; 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itemtype="https://schema.org/BreadcrumbList"><li class="breadcrumb-item" itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"><a itemscope itemtype="http://schema.org/WebPage" itemprop="item" itemid="https://ddma.nl" href="https://ddma.nl"><span itemprop="name">Home</span></a><meta itemprop="position" content="1"></li><li class="breadcrumb-item" itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"><a itemscope itemtype="http://schema.org/WebPage" itemprop="item" itemid="https://ddma.nl/marketing/" href="https://ddma.nl/marketing/"><span itemprop="name">Marketing</span></a><meta itemprop="position" content="2"></li><li class="breadcrumb-item active" aria-current="page" itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"><span itemprop="name">Post</span><meta itemprop="position" content="3"></li></ol></nav> </div> <h1 class="is-style-ddma mb-4">Post</h1> <p class="lead">DDMA wil een toekomstbestendig postkanaal (geadresseerd en ongeadresseerd) voor consument, bureau en opdrachtgever borgen. De DDMA Commissie Post draagt hieraan bij door het creëren van een open omgeving waarin de hele sector welkom is voor kennisdeling, inspiratie en eenduidige richtlijnen. Gezamenlijk werken we aan een betere beeldvorming van post en verstevigen we de waarde van post in de mediamix.</p> </div> </div> <div class="banner-image-column | col-lg-4 pr-lg-0"> <div class="banner-image" style="background: url(https://ddma.nl/wp-content/uploads/2021/08/Post.jpg) center/cover no-repeat;"></div> </div> </div> </div> </div> <div class="container yard-blocks-grid mb-lg-7 mb-md-7 mb-0"><div class=""><div class="row"> <div class="col-lg-12 yard-blocks-grid-column"><div class="column"> <h2 class="wp-block-heading is-style-ddma" id="artikelen"><strong><strong>Nieuws en artikelen</strong></strong></h2> <div class="yard-blocks-list-posts yard-blocks-list-posts--five-articles | container px-0"> <div class="row"> <div class="column col col-12 col-sm-6 col-lg-4 mb-2 mb-md-3"> <div class="card card--default card--full-mobile mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/06/Terugblik-Post-Meetup-op-14-mei-768x512.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Nieuws </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-06-24" class="date date-- card-date"> 24 juni 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/terugblik-post-meetup-op-14-mei/">Terugblik Post Meetup op 14 mei</a> </h3> </div> </div> </div> <div class="column col col-12 col-sm-6 col-lg-4 mb-2 mb-md-3"> <div class="card card--default card--full-mobile mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/06/Blije-Klanten-Boxxx-customer-experience-en-employee-experience-768x432.png" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Artikel </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-06-18" class="date date-- card-date"> 18 juni 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/post-case-persoonlijk-contact-voor-customer-en-employee-experience/">Post-case: Persoonlijk contact voor customer én employee experience</a> </h3> </div> </div> </div> <div class="column col col-12 col-lg-4 | d-flex flex-column justify-content-between"> <div class="mb-2 mb-lg-3"> <div class="card card--default card--horizontal card--list mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/06/Brievenbusreclame-en-zelfregulering-hier-moet-je-op-letten-als-marketeer-768x512.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Artikel </span> <span class="card-label-separator | mr-2">|</span> <time datetime="13-06-2024" class="date date-- card-date"> 13 juni 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/brievenbusreclame-en-zelfregulering-hier-moet-je-op-letten-als-marketeer/">Brievenbusreclame en zelfregulering: hier moet je op letten als marketeer</a> </h3> </div> </div> </div> <div class="mb-2 mb-lg-3"> <div class="card card--default card--horizontal card--list mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/05/Post-case-Stem-de-look-feel-van-post-goed-af-op-je-doelgroep-PIN-Voorschot-768x512.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Case </span> <span class="card-label-separator | mr-2">|</span> <time datetime="14-05-2024" class="date date-- card-date"> 14 mei 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/post-case-stem-de-look-feel-van-post-goed-af-op-je-doelgroep/">Post-case: Stem de look &amp; feel van post goed af op je doelgroep</a> </h3> </div> </div> </div> <div class="mb-2 mb-lg-3"> <div class="card card--default card--horizontal card--list mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/04/Met-post-pak-je-echt-de-aandacht-768x512.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Artikel </span> <span class="card-label-separator | mr-2">|</span> <time datetime="17-04-2024" class="date date-- card-date"> 17 april 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/met-post-pak-je-echt-de-aandacht/">Met post pak je écht de aandacht</a> </h3> </div> </div> </div> </div> </div> </div> <div class="wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex"> <div class="yard-blocks-button is-style-arrow"><a class="wp-block-button__link wp-element-button" href="https://ddma.nl/kennisbank/?_themes=reclamepost">Naar de kennisbank</a></div> </div> <h2 class="wp-block-heading is-style-ddma" id="events">Events</h2> <div class="yard-blocks-list-posts yard-blocks-list-posts--events | container px-0"> <div class="row"> <div class="column | col-12 col-md-6 col-lg-4 mb-2 mb-md-3"> <div class="card card--default card--events mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/01/pexels-fauxels-3183197-768x513.jpg" alt="" loading="lazy"> <time datetime="2024-12-10T15:00:00+01:00" class="date date--block align-items-center d-flex flex-column justify-content-center justify-content-md-start pt-md-3"> <div class="date date--block__day">10</div> <div class="date date--block__month">dec</div> </time> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/event/ddma-elite-waarde-van-post-2/">DDMA Elite &#8211; Waarde van Post</a> </h3> <div class="card-detail"> <i class="card-icon | fal fa-map-marker-alt"></i>Amsterdam </div> <div class="card-detail"> <i class="card-icon | fal fa-clock"></i>10 december &#8211; 15:00 uur </div> </div> </div> </div> <div class="column | col-12 col-md-6 col-lg-4 mb-2 mb-md-3"> <div class="card card--default card--events mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/01/DDMA-Post-Member-Meetup-voorbeeld-768x512.jpg" alt="" loading="lazy"> <time datetime="2025-01-23T15:00:00+01:00" class="date date--block align-items-center d-flex flex-column justify-content-center justify-content-md-start pt-md-3"> <div class="date date--block__day">23</div> <div class="date date--block__month">jan</div> </time> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/event/ddma-member-meetup-post-4/">DDMA Post Meetup</a> </h3> <div class="card-detail"> <i class="card-icon | fal fa-clock"></i>23 januari &#8211; 15:00 uur </div> </div> </div> </div> <div class="column | col-12 col-md-6 col-lg-4 mb-2 mb-md-3"> <div class="card card--default card--events mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2023/02/Nieuw-oordeel-Deense-toezichthouder-over-e-mail-pixels-768x512.jpg" alt="" loading="lazy"> <time datetime="2025-03-18T10:00:00+01:00" class="date date--block align-items-center d-flex flex-column justify-content-center justify-content-md-start pt-md-3"> <div class="date date--block__day">18</div> <div class="date date--block__month">mrt</div> </time> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/event/digital-member-meetup-legal-update-over-de-inzet-van-email-direct-mail-en-folders/">Digital Member Meetup: Legal update over de inzet van email, direct mail en folders</a> </h3> <div class="card-detail"> <i class="card-icon | fal fa-clock"></i>18 maart &#8211; 10:00 uur </div> </div> </div> </div> </div> </div> <div class="wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-2 wp-block-buttons-is-layout-flex"> <div class="yard-blocks-button is-style-arrow"><a class="wp-block-button__link wp-element-button" href="https://ddma.nl/evenementen/">Bekijk alle evenementen</a></div> </div> </div></div> </div></div></div> <div class="container yard-blocks-grid mt-n7 mb-md-7 mb-0 pt-0 pr-0 pb-0 remove-container-padding"><div class=""><div class="row no-gutters flex-align-center-center"> <div class="col-lg-12 col-md-12 col-sm-12 col-12 yard-blocks-grid-column"><div style="background-color:#dae1e6" class="mt-0 mr-n5 ml-n5 pt-4 pr-4 pb-4 pl-4 column"> <h2 class="wp-block-heading is-style-ddma"><strong><strong><strong><strong><strong>Inzichten over post</strong></strong></strong></strong></strong></h2> <ul class="wp-block-list"> <li><a href="https://www.postnl.nl/Images/whitepaper-maximaal-resultaat-uit-je-campagne-halen_tcm10-201734.pdf">De ROI van direct mail</a></li> <li><a href="https://www.postnl.nl/Images/whitepaper-het-effect-van-direct-mail-op-jongeren_tcm10-191129.pdf">Het effect van direct mail op jongeren</a></li> <li><a href="https://www.postnl.nl/Images/whitepaper-impact-met-je-boodschap-maken_tcm10-158234.pdf">MetrixLab DM Benchmark 2021</a></li> <li><a href="https://www.usps.com/business/promotions/direct-mail-brochure.pdf">A Marketer’s How-to Guide to Using Direct Mail</a></li> <li><a href="https://www.printpower.eu/insight/">PrintPower Insights</a></li> <li><a href="https://ddma.nl/download/27256/">Onderzoek reclamefolders – MilieuCentraal en GFK</a></li> <li><a href="https://ddma.nl/download/27259/">Belang van folders voor supermarkten – Consumentenonderzoek Deloitte</a></li> <li><a href="https://ddma.nl/download/27262/">Inzicht in bereik en effect van de folder</a></li> </ul> </div></div> </div></div></div> <div class="container yard-blocks-grid banner--dark-gray mb-lg-7 mb-md-7 mb-5 remove-container-padding"><div class=""><div class="row"> <div class="col-lg-6 yard-blocks-grid-column"><div class="column"> <h2 class="wp-block-heading is-style-ddma" id="regels-voor-reclamepost"><strong><strong>Regels voor post</strong></strong></h2> <p class="is-style-default">Post is net als online marketingkanalen onderhevig aan regels. Daarbij bestaan er verschillen tussen geadresseerde en ongeadresseerde post. Alle regels voor post staan in de Code Postfilter, de Code verspreiding ongeadresseerd reclamedrukwerk en de Code brievenbus reclame, huissampling en direct response advertising.</p> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="yard-blocks-button is-style-arrow"><a class="wp-block-button__link wp-element-button" href="https://ddma.nl/legal/wetgeving/post/">Bekijk alle regels</a></div> </div> </div></div> <div class="col-lg-6 yard-blocks-grid-column"><div style="background-image:url(https://ddma.nl/wp-content/uploads/2021/08/Databasefotos-DDMA-6-e1640006619858.jpg)" class="column"> <p></p> </div></div> </div></div></div> <div class="container yard-blocks-grid mb-lg-7 mb-md-7 mb-5"><div class=""><div class="row"> <div class="col-lg-12 yard-blocks-grid-column"><div class="column"> <h2 class="wp-block-heading is-style-ddma" id="artikelen"><strong><strong><strong>Veelgestelde vragen over post</strong></strong></strong></h2> <div class="yard-blocks-collapse-list yard-blocks-collapse" id="accordion-8c355362-3e89-4e12-a309-05ad4f2f1da7"> <div class="yard-blocks-collapse-item"><div class="yard-blocks-collapse-item__header"> <button class="yard-blocks-collapse-item__button" type="button" data-toggle="collapse" data-target="#collapse-f2d6b073-4ab9-44c4-875a-228c72136b13" aria-expanded="false" aria-controls="collapse-f2d6b073-4ab9-44c4-875a-228c72136b13"> Waarom heeft DDMA een Commissie Post? </button> </div><div class="collapse " id="collapse-f2d6b073-4ab9-44c4-875a-228c72136b13" data-parent="#accordion-8c355362-3e89-4e12-a309-05ad4f2f1da7"><div class="yard-blocks-collapse-item__body"> <p>Voor DDMA is het van cruciaal belang dat organisaties verschillende kanalen kunnen inzetten om te groeien en relaties met (potentiële) klanten, leden of donateurs op te bouwen. Post is van oudsher een belangrijk kanaal voor het bereiken van mensen. Juist in combinatie met andere marketingactiviteiten kan een direct mail of een folder waarde toevoegen en de consument tot actie aanzetten of informeren. Ook bestaat er publieke en politieke aandacht voor het kanaal, zowel op landelijk als gemeentelijk niveau. De Commissie Post is het enige orgaan waar alle spelers in de markt – dienstverleners, verzenders en opdrachtgevers – bij elkaar komen.</p> </div></div></div> <div class="yard-blocks-collapse-item"><div class="yard-blocks-collapse-item__header"> <button class="yard-blocks-collapse-item__button" type="button" data-toggle="collapse" data-target="#collapse-41ba4b91-1959-4455-b8bc-2f9245d638f1" aria-expanded="false" aria-controls="collapse-41ba4b91-1959-4455-b8bc-2f9245d638f1"> Wat gaat de Commissie Post doen om een toekomstbestendig marketingkanaal te borgen? </button> </div><div class="collapse " id="collapse-41ba4b91-1959-4455-b8bc-2f9245d638f1" data-parent="#accordion-8c355362-3e89-4e12-a309-05ad4f2f1da7"><div class="yard-blocks-collapse-item__body"> <p>DDMA zorgt met de Commissie Post voor kennisdeling over de waarde van post in de marketingmix, juridische updates en doorlopend contact met stakeholders, politiek en toezichthouders. Gezamenlijk werken we aan een betere beeldvorming van post en verstevigen we de waarde van post in de mediamix.</p> </div></div></div> <div class="yard-blocks-collapse-item"><div class="yard-blocks-collapse-item__header"> <button class="yard-blocks-collapse-item__button" type="button" data-toggle="collapse" data-target="#collapse-12f4ce2b-36f1-4a49-bec1-526c030c3fe4" aria-expanded="false" aria-controls="collapse-12f4ce2b-36f1-4a49-bec1-526c030c3fe4"> Wat is het verschil tussen geadresseerde en ongeadresseerde post? </button> </div><div class="collapse " id="collapse-12f4ce2b-36f1-4a49-bec1-526c030c3fe4" data-parent="#accordion-8c355362-3e89-4e12-a309-05ad4f2f1da7"><div class="yard-blocks-collapse-item__body"> <p>Geadresseerde post is post met minimaal een huisadres op het poststuk. Ongeadresseerde post bevat geen naam- en/of adresgegevens. Ongeadresseerde post kan informatie zijn van de (lokale) overheid, gratis weekkranten, wijkberichten, reclamefolders of samples. Verspreiding hiervan vindt vaak wijkgericht plaats op basis van voorkeuren van huishoudens (meestal een brievenbussticker) en/of gemeentelijke verordeningen. Geadresseerde post kan een rekening zijn, een persoonlijke boodschap of een aanbieding.&nbsp;Omdat de bezorger de inhoud van het poststuk niet kan en mag beoordelen is bij geadresseerde post een&nbsp;brievenbussticker niet van toepassing.</p> </div></div></div> <div class="yard-blocks-collapse-item"><div class="yard-blocks-collapse-item__header"> <button class="yard-blocks-collapse-item__button" type="button" data-toggle="collapse" data-target="#collapse-20d9486c-69b8-40cc-965a-08888e327789" aria-expanded="false" aria-controls="collapse-20d9486c-69b8-40cc-965a-08888e327789"> Zijn er cijfers over de effectiviteit van post als marketingkanaal en de waardering onder consumenten? </button> </div><div class="collapse " id="collapse-20d9486c-69b8-40cc-965a-08888e327789" data-parent="#accordion-8c355362-3e89-4e12-a309-05ad4f2f1da7"><div class="yard-blocks-collapse-item__body"> <p>Zeker, onder het kopje ‘Inzichten over post’ op deze pagina hebben we verschillende relevante onderzoeken verzameld.</p> </div></div></div> <div class="yard-blocks-collapse-item"><div class="yard-blocks-collapse-item__header"> <button class="yard-blocks-collapse-item__button" type="button" data-toggle="collapse" data-target="#collapse-7be5d06e-a5ab-44f1-948d-b10f7c90dce9" aria-expanded="false" aria-controls="collapse-7be5d06e-a5ab-44f1-948d-b10f7c90dce9"> Wat is er gebeurd met de Vereniging Grootgebruikers Postdiensten (VGP)? </button> </div><div class="collapse " id="collapse-7be5d06e-a5ab-44f1-948d-b10f7c90dce9" data-parent="#accordion-8c355362-3e89-4e12-a309-05ad4f2f1da7"><div class="yard-blocks-collapse-item__body"> <p>De VGP heeft in de afgelopen 16 jaar een belangrijke rol gespeeld in de postmarkt. De postmarkt is echter veranderd en het ledenaantal van de VGP liep al een tijdje terug. Sinds de overname van Sandd door PostNL is de relevantie van de diensten van de VGP afgenomen. De meeste leden zagen echter wel de toegevoegde waarde van het behartigen van de belangen van de zakelijke postmarkt. Daarom hebben de VGP-leden op de Algemene Ledenvergadering op 17 maart 2022 unaniem besloten zich bij DDMA aan te sluiten. Voormalig VGP-leden behouden door deze keuzen voordelen als het Postfilter en profiteren daarnaast van de andere diensten van DDMA, zoals de legal helpdesk, 70 events per jaar en samenwerking met andere commissies en kanalen.</p> </div></div></div> <div class="yard-blocks-collapse-item"><div class="yard-blocks-collapse-item__header"> <button class="yard-blocks-collapse-item__button" type="button" data-toggle="collapse" data-target="#collapse-9b70a275-e7ba-4278-b826-8ceaa6bb5ebb" aria-expanded="false" aria-controls="collapse-9b70a275-e7ba-4278-b826-8ceaa6bb5ebb"> Hoe kan ik toetreden tot de commissie? </button> </div><div class="collapse " id="collapse-9b70a275-e7ba-4278-b826-8ceaa6bb5ebb" data-parent="#accordion-8c355362-3e89-4e12-a309-05ad4f2f1da7"><div class="yard-blocks-collapse-item__body"> <p>Als DDMA-lid kun je een actieve rol spelen door je aan te sluiten bij één van onze commissies. Hiermee druk je een stempel op de groei van de sector én breid je razendsnel je netwerk uit. Er is op dit moment nog plek voor nieuwe leden in de Commissie Post vanuit de opdrachtgeverskant.</p> <p>DDMA-commissies bestaan uit maximaal twaalf leden. Iedere commissie focust zich op het eigen expertisegebied, maar er wordt ook samengewerkt met andere commissies om leden zo goed mogelijk te helpen. De commissie komt zo’n acht tot twaalf keer per jaar bijeen om te vergaderen en daarnaast is er ook tussentijds contact over de organisatie van de output. De vergaderingen vinden zowel digitaal als op het kantoor van DDMA in Amsterdam plaats.</p> <p>Als DDMA-lid kun je solliciteren voor een plek in de commissie. Op basis van je motivatie beslist de commissie in samenwerking met DDMA of je toegelaten kunt worden tot de commissie. We streven ernaar om bij elke commissie qua expertise, type organisatie en diversiteit een goede representatie van de sector te vormen. Dit kan meespelen in de beslissing of je wel of niet wordt toegelaten. Solliciteren? Stuur je motivatie naar <a href="mailto:liekewesselius@ddma.nl">liekewesselius@ddma.nl</a> aan de hand van de volgende punten:</p> <ul class="wp-block-list"> <li>Jouw expertise;</li> <li>Jouw bijdrage aan de commissie</li> <li>Op welke manier jouw bijdrage helpt om de sector naar een hoger plan te tillen.</li> </ul> </div></div></div> </div> </div></div> </div></div></div> <div class="yard-blocks-spacer yard-blocks-spacer-size-2"></div> <div class="container yard-blocks-grid"><div class=""><div class="row"> <div class="col-lg-1 yard-blocks-grid-column invisible"><div class="column"> <p> </p> </div></div> <div class="col-lg-8 yard-blocks-grid-column"><div class="column"> <h2 class="wp-block-heading is-style-ddma" id="ddma-commissie-fieldmarketing">DDMA COMMISSIE Post</h2> </div></div> </div></div></div> <div class="container yard-blocks-grid mb-lg-7 mb-md-7 mb-5"><div class=""><div class="row"> <div class="col-lg-12 yard-blocks-grid-column"><div class="column"><div class="yard-blocks-list-posts yard-blocks-list-posts--persons | container px-0"> <div class="row"> <div class="column | col-xl-2 col-lg-3 col-sm-4 col-6 mb-2 mb-md-2"> <div class="card card--person | mx-0"> <div class="card-img-top position-relative overflow-hidden"> <div class="card-img-bg w-100 h-100" style="background: url(https://ddma.nl/wp-content/uploads/2022/11/Nicole-de-Boer.jpg) center/cover no-repeat"></div> </div> <div class="card-body | d-flex flex-column w-100"> <h3 class="card-title"> Nicole de Boer </h3> <div class="card-label mb-3"> Markt en Channel Strateeg | PostNL (voorzitter) </div> <div class="card-icons | d-flex align-items-center mt-auto"> <a href="https://www.linkedin.com/in/nicole-de-boer-98180910b/" class="social-icon " aria-label="LinkedIn" data-toggle="tooltip" data-placement="bottom" title="LinkedIn" target=_blank rel=noopener > <i class="fab fa-linkedin" aria-hidden="true"></i> </a> </div> </div> </div> </div> <div class="column | col-xl-2 col-lg-3 col-sm-4 col-6 mb-2 mb-md-2"> <div class="card card--person | mx-0"> <div class="card-img-top position-relative overflow-hidden"> <div class="card-img-bg w-100 h-100" style="background: url(https://ddma.nl/wp-content/uploads/2022/11/Yme-Pasma.jpg) center/cover no-repeat"></div> </div> <div class="card-body | d-flex flex-column w-100"> <h3 class="card-title"> Yme Pasma </h3> <div class="card-label mb-3"> CEO | Spotta </div> <div class="card-icons | d-flex align-items-center mt-auto"> <a href="https://www.linkedin.com/in/ymepasma/" class="social-icon " aria-label="LinkedIn" data-toggle="tooltip" data-placement="bottom" title="LinkedIn" target=_blank rel=noopener > <i class="fab fa-linkedin" aria-hidden="true"></i> </a> </div> </div> </div> </div> <div class="column | col-xl-2 col-lg-3 col-sm-4 col-6 mb-2 mb-md-2"> <div class="card card--person | mx-0"> <div class="card-img-top position-relative overflow-hidden"> <div class="card-img-bg w-100 h-100" style="background: url(https://ddma.nl/wp-content/uploads/2022/11/Jan-willem-Roelofs-768x768.jpg) center/cover no-repeat"></div> </div> <div class="card-body | d-flex flex-column w-100"> <h3 class="card-title"> Jan-willem Roelofs </h3> <div class="card-label mb-3"> Partner marketing en sales | MailStreet </div> <div class="card-icons | d-flex align-items-center mt-auto"> <a href="https://www.linkedin.com/in/janwillemroelofs/" class="social-icon " aria-label="LinkedIn" data-toggle="tooltip" data-placement="bottom" title="LinkedIn" target=_blank rel=noopener > <i class="fab fa-linkedin" aria-hidden="true"></i> </a> </div> </div> </div> </div> <div class="column | col-xl-2 col-lg-3 col-sm-4 col-6 mb-2 mb-md-2"> <div class="card card--person | mx-0"> <div class="card-img-top position-relative overflow-hidden"> <div class="card-img-bg w-100 h-100" style="background: url(https://ddma.nl/wp-content/uploads/2022/11/Foto-Peter-Jan-van-der-Giessen-1-768x744.jpg) center/cover no-repeat"></div> </div> <div class="card-body | d-flex flex-column w-100"> <h3 class="card-title"> Peter-Jan van der Giessen </h3> <div class="card-label mb-3"> Account Director | Paragon </div> <div class="card-icons | d-flex align-items-center mt-auto"> <a href="https://www.linkedin.com/in/peterjanvandergiessen/" class="social-icon " aria-label="LinkedIn" data-toggle="tooltip" data-placement="bottom" title="LinkedIn" target=_blank rel=noopener > <i class="fab fa-linkedin" aria-hidden="true"></i> </a> </div> </div> </div> </div> <div class="column | col-xl-2 col-lg-3 col-sm-4 col-6 mb-2 mb-md-2"> <div class="card card--person | mx-0"> <div class="card-img-top position-relative overflow-hidden"> <div class="card-img-bg w-100 h-100" style="background: url(https://ddma.nl/wp-content/uploads/2022/11/Niels-Debets.jpg) center/cover no-repeat"></div> </div> <div class="card-body | d-flex flex-column w-100"> <h3 class="card-title"> Niels Debets </h3> <div class="card-label mb-3"> Business Development Manager | Het DM Bureau </div> <div class="card-icons | d-flex align-items-center mt-auto"> <a href="https://www.linkedin.com/in/niels-debets-48861a8/" class="social-icon " aria-label="LinkedIn" data-toggle="tooltip" data-placement="bottom" title="LinkedIn" target=_blank rel=noopener > <i class="fab fa-linkedin" aria-hidden="true"></i> </a> </div> </div> </div> </div> <div class="column | col-xl-2 col-lg-3 col-sm-4 col-6 mb-2 mb-md-2"> <div class="card card--person | mx-0"> <div class="card-img-top position-relative overflow-hidden"> <div class="card-img-bg w-100 h-100" style="background: url(https://ddma.nl/wp-content/uploads/2022/11/Mark-Bonenkamp.jpg) center/cover no-repeat"></div> </div> <div class="card-body | d-flex flex-column w-100"> <h3 class="card-title"> Mark Bonenkamp </h3> <div class="card-label mb-3"> Eigenaar | Vogelaar </div> <div class="card-icons | d-flex align-items-center mt-auto"> <a href="https://www.linkedin.com/in/markbonenkamp/" class="social-icon " aria-label="LinkedIn" data-toggle="tooltip" data-placement="bottom" title="LinkedIn" target=_blank rel=noopener > <i class="fab fa-linkedin" aria-hidden="true"></i> </a> </div> </div> </div> </div> <div class="column | col-xl-2 col-lg-3 col-sm-4 col-6 mb-2 mb-md-2"> <div class="card card--person | mx-0"> <div class="card-img-top position-relative overflow-hidden"> <div class="card-img-bg w-100 h-100" style="background: url(https://ddma.nl/wp-content/uploads/2022/11/Roar-Daatselaar-768x768.jpg) center/cover no-repeat"></div> </div> <div class="card-body | d-flex flex-column w-100"> <h3 class="card-title"> Roar Daatselaar </h3> <div class="card-label mb-3"> Adviseur | Goede Doelen Loterijen </div> <div class="card-icons | d-flex align-items-center mt-auto"> <a href="https://www.linkedin.com/in/roar-daatselaar-68a8b3aa/" class="social-icon " aria-label="LinkedIn" data-toggle="tooltip" data-placement="bottom" title="LinkedIn" target=_blank rel=noopener > <i class="fab fa-linkedin" aria-hidden="true"></i> </a> 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