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class="icon-Align-Right icon--pillar icon--sm"></i> </div> </nav> <div class="main-container transition--fade"><div class="wpb-content-wrapper"><section class="vc_row wpb_row vc_row-fluid ss1-healthcare nfpsection-hero vc_custom_1675129654177 vc_row-has-fill"><div class="container"><div class="row"><div class="col-left wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"><h1 style="text-align: left" class="vc_custom_heading" >Connecting hearts and minds with creative not-for-profit marketing</h1> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p class="p1">Does your marketing connect authentically and inspire creatively?</p> </div> </div> </div></div></div><div class="col-right wpb_column column_container col-sm-6 col-has-fill"><div class="vc_column-inner vc_custom_1675062419159"><div class="wpb_wrapper"></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid ss2-healthcare nfpsection-intro"><div class="container"><div class="row"><div class="col-left wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h2>No two not-for-profit (NFP) organisations, like no two stories, are the same.</h2> <h4>You’re selling hope, not chocolates, and a personal approach is required. Great NFP marketing combines creativity with care.</h4> <div class="img-mobile"><img fetchpriority="high" decoding="async" class="alignnone wp-image-10087 size-medium" src="/media/6400-1-NFP-body-1.jpg" alt="NFP marketing" width="290" height="300" srcset="https://www.thewalk.au/media/6400-1-NFP-body-1.jpg 597w, https://www.thewalk.au/media/6400-1-NFP-body-1-290x300.jpg 290w" sizes="(max-width: 290px) 100vw, 290px" /></div> <p>Care for your cause, care for the people you help and their individual stories, and care for how donors’ hard earned money is put to work in pursuit of a better world. Experts at optimising budgets and ad spend for maximum return on investment (ROI), we use our signature 3-step cycle of insights, strategy, and content to ensure we’re creating a tailored approach that ensures your audience engages with content matched to their expectations, in the media channels they use most. We get it. Budgets are tight, we must spend them wisely.</p> <p>To do that, we love looking at the bright side – sharing real-life narratives around the strength of the people and organisations working tirelessly, and often thanklessly, to improve the lives of others.</p> <p style="text-align: center;"><a class="btn btn--lg btn--primary inner-link" href="#offer"><span class="btn__text">Let’s talk</span></a></p> </div> </div> </div></div></div><div class="col-right wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_left"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="597" height="618" src="https://www.thewalk.au/media/6400-1-NFP-body-1.jpg" class="vc_single_image-img attachment-full" alt="" title="6400-1-NFP-body-1" srcset="https://www.thewalk.au/media/6400-1-NFP-body-1.jpg 597w, https://www.thewalk.au/media/6400-1-NFP-body-1-290x300.jpg 290w" sizes="(max-width: 597px) 100vw, 597px" /></div> </figure> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid nfpsection-mission"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element content-top" > <div class="wpb_wrapper"> <h2 style="text-align: center;">On a mission to drive positive change</h2> <h4>We love to use our craft to drive positive change, solve problems, and create a better world. Can we help you?</h4> <p>We know staff at not-for-profits are busy, and most often haven’t joined the organisation for financial reward. You’re passionate about your charitable causes, and often your ranks are composed of volunteers. For a marketing agency like The Walk, we’re grateful to collaborate with NFPs for numerous reasons, but here are the main ones:</p> </div> </div> <div class="vc_row wpb_row vc_inner vc_row-fluid box-nfp-mission"><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_center"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="122" height="122" src="https://www.thewalk.au/media/6400-1-NFP-marketing-icon-smile.svg" class="vc_single_image-img attachment-full" alt="" title="6400-1-NFP-marketing-icon-smile" /></div> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p style="text-align: center;">We get a feeling of genuine joy and satisfaction from our work with you because the collaboration affects us on a personal, emotional level. We know you’re helping the world in which we all live to be a better place, and so by optimising your impact, we feel as though we’re actively contributing to a cause higher than ourselves.</p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_center"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="122" height="122" src="https://www.thewalk.au/media/6400-1-NFP-marketing-icon-heart.svg" class="vc_single_image-img attachment-full" alt="" title="6400-1-NFP-marketing-icon-heart" /></div> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p style="text-align: center;">NFPs like charities, foundations, healthcare providers, and superannuation funds for public service providers like emergency services and teachers most often have strong values. We can’t help but let these values permeate our own company culture, and so working with you helps us become better people too.</p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_center"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="122" height="122" src="https://www.thewalk.au/media/6400-1-NFP-marketing-icon-paint.svg" class="vc_single_image-img attachment-full" alt="" title="6400-1-NFP-marketing-icon-paint" /></div> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p style="text-align: center;">Working with NFPs is different to consumer and business clients. We’re creative people, and NFPs often have poignant and extraordinary stories to share, along with fresh, optimistic perspectives on the world. This means we get to do fresh and extraordinary creative work, which is why we get up in the morning.</p> </div> </div> </div></div></div></div></div></div></div></div></div></section><section class="vc_section nfpsection-scta"><section class="vc_row wpb_row vc_row-fluid ss4-nfp-small-cta-body"><div class="container"><div class="row"><div class="nfpsection-scta-headercol wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h2 style="text-align: center;">We have something to give too</h2> </div> </div> </div></div></div><div class="nfpsection-scta-contentcol wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>We really want to help. That’s why we offer a <strong style="font-weight: bold;">10% blanket discount</strong> on all agency services for valid not-for-profit organisations. For clarity, that’s not media spend or bought out costs, but the work our people do for you. Ask the team if you’d like to know more.</p> </div> </div> </div></div></div><div class="nfpsection-scta-imgcol wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_center"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="180" height="112" src="https://www.thewalk.au/media/6400-1-NFP-marketing-icon-giving.svg" class="vc_single_image-img attachment-full" alt="" title="6400-1-NFP-marketing-icon-giving" /></div> </figure> </div> </div></div></div></div></div></section></section><section data-overlay="5" data-vc-parallax-image="https://www.thewalk.au/media/6344-1-TWA-Industries-Education-testimonial-bg_1920x1080px.jpg" class="vc_row wpb_row vc_row-fluid ss8-education vc_custom_1668386482178 vc_row-has-fill imagebg parallax"> <div class="background-image-holder"> <img decoding="async" alt="pic" src="https://www.thewalk.au/media/6344-1-TWA-Industries-Education-testimonial-bg_1920x1080px.jpg" /> </div> <div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_row wpb_row vc_inner vc_row-fluid box-marketing vc_row-o-content-middle vc_row-flex"><div class="col-left wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h3 class="p1" style="text-align: left;">We have found the brand and marketing support from The Walk to be invaluable. We were in a position of building from scratch with no marketing strategy and low brand awareness. The Walk helped us build the foundations and empowered us to work on marketing internally. We’re now in a strong position strategically and are able to leverage their expertise as we choose. They are very easy to work with, very knowledgeable, do what they say they will, when they say they will…and even better, they do it at the price they say they will!</h3> </div> </div> </div></div></div><div class="col-right wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_center"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" class="vc_single_image-img " src="https://www.thewalk.au/media/6344-1-TWA-Industries-Education-aaron-mitchell-344x344.jpg" width="344" height="344" alt="6344-1-TWA-Industries-Education-aaron-mitchell" title="6344-1-TWA-Industries-Education-aaron-mitchell" loading="lazy" /></div> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p class="p1" style="text-align: center;"><em>Aaron Mitchell,<br /> Operations and Finance Manager,<br /> Stirling College</em></p> </div> </div> </div></div></div></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid nfpsection-text01 vc_custom_1675133239608 vc_row-has-fill"><div class="container"><div class="row"><div class="section-header-col wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h2 style="text-align: center;">Being different makes the difference for not-for-profits</h2> </div> </div> </div></div></div><div class="section-content-col01 wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h4>Marketing is traditionally about sales, but that’s not you. When you exist to support individuals and groups to build a better society, the normal rules of marketing don’t apply. Well, not all of them.</h4> <ul> <li>Marketing must still deliver ROI</li> <li>You must still make a connection with your audience</li> <li>You still need to know their personal or emotional triggers</li> <li>And you need to know where to find your people.</li> </ul> <p>So while you may be working for donations, not product sales, it’s just as important for you as for any blue-chip company that the work is commercially successful, on message and builds your brand.</p> </div> </div> </div></div></div><div class="section-content-col02 wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>In fact, we understand you need to be especially mindful of your spending, because it’s often by the grace of organisations, individuals or government support that you have the opportunity to do your important work. Respecting the value of that support, and using it to maximum effect is both a privilege and a grave responsibility.</p> <p>Frequently your work revolves around vulnerable people. Respecting those often-powerful stories necessitates highly creative and responsible narrative storytelling. We do this through high quality creative content in tandem with insights gleaned from data. A good story is worth telling everywhere there’s an ear for it. That’s why we take an integrated marketing approach, always looking for opportunities to connect beyond digital marketing, whether that’s in traditional media, live and virtual events or other communications.</p> </div> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid nfpsection-text02 vc_custom_1687228661661 vc_row-has-fill"><div class="container"><div class="row"><div class="section-header-col wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h2 style="text-align: center;">One swallow doesn’t make a summer</h2> </div> </div> </div></div></div><div class="section-content-col01 wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>We know that the holy grail for not-for-profit organisations is not just a one-off donation, but long term giving, membership and patronage of your organisation. This is not always a quick achievement, and nurturing prospects through from discovering your service to engaging with then supporting your service must be a carefully crafted and meaningful journey requiring many interactions across a variety of channels.</p> <p>Our goal is to maintain and build the integrity of your brand across all channels, achieved through consistent messaging and a strong focus on what makes you and your cause unique. There are a plethora of charitable organisations vying for the attention (and dollars) of benefactors – whether that’s people, businesses, government funds or NGOs. We know you have to rise above the noise, battling charity fatigue, and inspiring your audience to support you and not another cause. We get to the heart of the matter – literally and figuratively.</p> <p><strong style="font-weight: bold;">A comprehensive, tailored strategy is delivered and continually optimised to maximise results. This is how we can help support and grow your not-for-profit organisation.</strong></p> </div> </div> </div></div></div><div class="section-content-col02 wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_left"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="635" height="416" src="https://www.thewalk.au/media/6400-1-NFP-body-2.jpg" class="vc_single_image-img attachment-full" alt="" title="6400-1-NFP-body-2" srcset="https://www.thewalk.au/media/6400-1-NFP-body-2.jpg 635w, https://www.thewalk.au/media/6400-1-NFP-body-2-300x197.jpg 300w" sizes="(max-width: 635px) 100vw, 635px" /></div> </figure> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid nfpsection-text02 vc_custom_1687228679723 vc_row-has-fill"><div class="container"><div class="row"><div class="section-header-col wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p style="text-align: center;"><a class="btn btn--lg btn--primary inner-link" href="#offer"><span class="btn__text">Let’s talk</span></a></p> </div> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid nfpsection-expertise"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element content-top" > <div class="wpb_wrapper"> <h2 style="text-align: center;">Areas of expertise</h2> <p style="text-align: center;">Years of experience helping enterprise brands, SMBs and other NFPs with integrated campaigns and creative content of all kinds means we can bring interesting ideas from diverse sectors backed by the expertise needed to execute to the highest standard.</p> </div> </div> <div class="vc_row wpb_row vc_inner vc_row-fluid box-expertise"><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="stats-1"> <div class="feature feature-1 text-center boxed boxed--lg"> <i class="icon--pillar icon--lg icon-Light-Bulb color--primary"></i> <h3></h3> </p> <h4 style="text-align: center;">Marketing Strategy</h4> <p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="stats-1"> <div class="feature feature-1 text-center boxed boxed--lg"> <i class="icon--pillar icon--lg icon-Pencil color--primary"></i> <h3></h3> </p> <h4 class="p1" style="text-align: center;">Branding</h4> <p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="stats-1"> <div class="feature feature-1 text-center boxed boxed--lg"> <i class="icon--pillar icon--lg icon-Palette color--primary"></i> <h3></h3> </p> <h4 class="p1" style="text-align: center;">Creative</h4> <p> </div> </div> </div></div></div></div><div class="vc_row wpb_row vc_inner vc_row-fluid box-expertise"><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="stats-1"> <div class="feature feature-1 text-center boxed boxed--lg"> <i class="icon--pillar icon--lg icon-Checked-User color--primary"></i> <h3></h3> </p> <h4 style="text-align: center;">User experience design</h4> <p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="stats-1"> <div class="feature feature-1 text-center boxed boxed--lg"> <i class="icon--pillar icon--lg icon-Laptop-Phone color--primary"></i> <h3></h3> </p> <h4 class="p1" style="text-align: center;">Digital Marketing</h4> <p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="stats-1"> <div class="feature feature-1 text-center boxed boxed--lg"> <i class="icon--pillar icon--lg icon-Communication-Tower color--primary"></i> <h3></h3> </p> <h4 class="p1" style="text-align: center;">Media</h4> <p> </div> </div> </div></div></div></div><div class="vc_row wpb_row vc_inner vc_row-fluid box-expertise"><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="stats-1"> <div class="feature feature-1 text-center boxed boxed--lg"> <i class="icon--pillar icon--lg icon-Speach-BubbleDialog color--primary"></i> <h3></h3> </p> <h4 style="text-align: center;">Communications</h4> <p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="stats-1"> <div class="feature feature-1 text-center boxed boxed--lg"> <i class="icon--pillar icon--lg icon-File-HorizontalText color--primary"></i> <h3></h3> </p> <h4 class="p1" style="text-align: center;">Content Marketing</h4> <p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="stats-1"> <div class="feature feature-1 text-center boxed boxed--lg"> <i class="icon--pillar icon--lg icon-Microphone-7 color--primary"></i> <h3></h3> </p> <h4 class="p1" style="text-align: center;">Events</h4> <p> </div> </div> </div></div></div></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid nfpsection-clients"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h2 class="text-center">NFPs we’ve<span class="mobile-break"> </span>collaborated with:</h2> </div> </div> <div class="pillars-1"> <div class="slider" data-items="6" data-timing="3000"> <ul class="slides client-slides"> <li> <img loading="lazy" decoding="async" width="300" height="161" src="https://www.thewalk.au/media/CofCI-logo-300x161.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://www.thewalk.au/media/CofCI-logo-300x161.png 300w, https://www.thewalk.au/media/CofCI-logo-1024x550.png 1024w, https://www.thewalk.au/media/CofCI-logo-768x412.png 768w, https://www.thewalk.au/media/CofCI-logo-1536x825.png 1536w, https://www.thewalk.au/media/CofCI-logo.png 1920w" sizes="(max-width: 300px) 100vw, 300px" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/client-logo-faith-insurance.png" class="attachment-medium size-medium wp-post-image" alt="" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/client-logo-fronditha-care.png" class="attachment-medium size-medium wp-post-image" alt="" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/client-logo-esssuper-300x141.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://www.thewalk.au/media/client-logo-esssuper-300x141.png 300w, https://www.thewalk.au/media/client-logo-esssuper.png 320w" sizes="(max-width: 300px) 100vw, 300px" /></li> </ul> </div> </div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid nfpsection-rworks"><div class="container"><div class="row"><div class="cards-with-angle purple-angle wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element content-top" > <div class="wpb_wrapper"> <h2 style="text-align: center;">Related work</h2> <h4 style="text-align: center; font-weight: 300; line-height: 1.18;">Take a look at some of the work we’ve done for NFPs.</h4> </div> </div> <div class="slider slider--controlsoutside" data-arrows="false" data-paging="true" data-items="3"> <ul class="slides"> <li> <a href="https://www.thewalk.au/our-work/growing-brand-awareness-and-driving-enquiries-for-a-respected-tertiary-institution/"> <div class="card card-3"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero-1024x576.jpg 1024w, https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero-300x169.jpg 300w, https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero-768x432.jpg 768w, https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero-1536x864.jpg 1536w, https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed bg--white"> <div class="card__title"><h5>Growing brand awareness and driving enquiries for a respected tertiary institution</h5></div> <span>The world of tertiary education has become increasingly competitive in recent times, especially considering the rise in remote learning options. Our challenge was to help the school achieve its growth targets, but there was a limited budget, and…</span>  </div> </div> </a> </li><li> <a href="https://www.thewalk.au/our-work/boosting-leads-and-brand-awareness-for-a-niche-educational-institution-to-drive-student-enrolments/"> <div class="card card-3"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6344-3-Stirling-College-Folio_Header-image-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6344-3-Stirling-College-Folio_Header-image-1024x576.jpg 1024w, https://www.thewalk.au/media/6344-3-Stirling-College-Folio_Header-image-300x169.jpg 300w, https://www.thewalk.au/media/6344-3-Stirling-College-Folio_Header-image-768x432.jpg 768w, https://www.thewalk.au/media/6344-3-Stirling-College-Folio_Header-image-1536x864.jpg 1536w, https://www.thewalk.au/media/6344-3-Stirling-College-Folio_Header-image.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed bg--white"> <div class="card__title"><h5>Boosting leads and brand awareness for a niche educational institution to drive student enrolments</h5></div> <span>Working together with the client, we designed a series of engaging ads for social media, aimed at three major groups of people: friends of Stirling College’s Facebook page followers, recent graduates in the local Melbourne area, as well…</span>  </div> </div> </a> </li><li> <a href="https://www.thewalk.au/our-work/helping-a-not-for-profit-on-their-mission-to-deliver-value-for-their-members/"> <div class="card card-3"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6186-1_ESSSuper_hero-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6186-1_ESSSuper_hero-1024x576.jpg 1024w, https://www.thewalk.au/media/6186-1_ESSSuper_hero-300x169.jpg 300w, https://www.thewalk.au/media/6186-1_ESSSuper_hero-768x432.jpg 768w, https://www.thewalk.au/media/6186-1_ESSSuper_hero-1536x864.jpg 1536w, https://www.thewalk.au/media/6186-1_ESSSuper_hero.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed bg--white"> <div class="card__title"><h5>Helping a not-for-profit on their mission to deliver value for their members</h5></div> <span>ESSSuper approached us to develop a creative campaign to encourage their target market (emergency service & state members) to review their super contribution rates. The main benefit that we needed to communicate was simply how impactful it is…</span>  </div> </div> </a> </li><li> <a href="https://www.thewalk.au/our-work/taking-care-personally/"> <div class="card card-3"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6158-21Q4-Fronditha-Care-folio-piece-hero-1024x576.jpeg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6158-21Q4-Fronditha-Care-folio-piece-hero-1024x576.jpeg 1024w, https://www.thewalk.au/media/6158-21Q4-Fronditha-Care-folio-piece-hero-300x169.jpeg 300w, https://www.thewalk.au/media/6158-21Q4-Fronditha-Care-folio-piece-hero-768x432.jpeg 768w, https://www.thewalk.au/media/6158-21Q4-Fronditha-Care-folio-piece-hero-1536x864.jpeg 1536w, https://www.thewalk.au/media/6158-21Q4-Fronditha-Care-folio-piece-hero.jpeg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed bg--white"> <div class="card__title"><h5>Taking care personally</h5></div> <span>Fronditha Care is a not-for-profit organisation which runs aged care services and residential homes in Victoria and New South Wales. They turned to The Walk when they were offering the opportunity for new residents to join their community…</span>  </div> </div> </a> </li><li> <a href="https://www.thewalk.au/our-work/a-leap-of-faith/"> <div class="card card-3"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/5376-Faith-Insurance-case-study-featured-image-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/5376-Faith-Insurance-case-study-featured-image-1024x576.jpg 1024w, https://www.thewalk.au/media/5376-Faith-Insurance-case-study-featured-image-300x169.jpg 300w, https://www.thewalk.au/media/5376-Faith-Insurance-case-study-featured-image-768x432.jpg 768w, https://www.thewalk.au/media/5376-Faith-Insurance-case-study-featured-image.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed bg--white"> <div class="card__title"><h5>A leap of faith</h5></div> <span>To help Faith Insurance launch their new brand, we created a 6-month marketing plan, complete with an integrated outreach campaign, plus ongoing SEO and content strategies.</span>  </div> </div> </a> </li> </ul> </div><div class="vc_empty_space" style="height: 32px"><span class="vc_empty_space_inner"></span></div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p style="text-align: center;"><a class="btn btn--lg btn--primary" href="/our-work/"><span class="btn__text">VIEW MORE WORK</span></a></p> </div> </div> </div></div></div></div></div></section><section id="offer" class="vc_row wpb_row vc_row-fluid bg--tertiary"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_row wpb_row vc_inner vc_row-fluid"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element content-top" > <div class="wpb_wrapper"> <h2 class="text-center" style="text-align: center;">Want to see how a creative, emotive brand story in conjunction with targeting the right audiences across the right channels can give your NFP a boost?</h2> <p>We’ll support you along the entire journey from the development of a tailored marketing strategy, to generating leads, nurturing of prospects, and conversion into loyal, long-term supporters.</p> <p>Using insights from data, we’ll discern the best marketing channels for your specific focus topic, set goals, and then help you make the right decisions to grow your organisation.</p> <p><strong>Plus, don’t forget your 10% discount on agency services for valid NFPs.</strong></p> <p>Give us a call or fill out the form below and one of our experienced marketers will get in touch to see how we can help you – or if you already know what you need, you can <a href="/discovery/"><strong>brief us here</strong></a>.</p> <p>Rest assured, we won’t spam you or pass your details on to others! 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let postRenderFired = false; function triggerPostRender() { if ( postRenderFired ) { return; } postRenderFired = true; jQuery( document ).trigger( 'gform_post_render', [1, 1] ); gform.utils.trigger( { event: 'gform/postRender', native: false, data: { formId: 1, currentPage: 1 } } ); if ( visibilityTestDiv ) { visibilityTestDiv.parentNode.removeChild( visibilityTestDiv ); } } function debounce( func, wait, immediate ) { var timeout; return function() { var context = this, args = arguments; var later = function() { timeout = null; if ( !immediate ) func.apply( context, args ); }; var callNow = immediate && !timeout; clearTimeout( timeout ); timeout = setTimeout( later, wait ); if ( callNow ) func.apply( context, args ); }; } const debouncedTriggerPostRender = debounce( function() { triggerPostRender(); }, 200 ); if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) { const observer = new MutationObserver( ( mutations ) => { mutations.forEach( ( mutation ) => { if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) { debouncedTriggerPostRender(); 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We’ll find out what makes you tick, who your people are and what it is that your brand will mean to them. With that knowledge, we’ll expertly develop or evolve your brand voice and look and feel to resonate with your core customers. <br><br> <strong>Digital campaign </strong> <br> With a detailed understanding of your audience and who we’re targeting, as part of the basic package we’ll create a Google Search campaign to help you turn prospects into customers. <br><br> <strong>Website design & development</strong><br> All packages come with a conversion optimised landing page. One of our professional and experienced copywriters will write the content based on information you provide, adhering to your brand voice. Once the content is ready, our designers and developers will wireframe then build a landing page for use with your campaigns.</p> </div></div></div></div><div class="modal-close modal-close-cross"></div></div></div>  <div class="modal-container startup" data-modal-index="2"><div class="modal-content bg--white height--natural" data-width="50%" data-height="50%" data-overlay="4"><div class="form-subscribe-1 boxed boxed--lg bg--white box-shadow-wide"><div class="subscribe__title"><div class="wpb_text_column wpb_content_element "><div class="wpb_wrapper"> <p><strong>Brand discovery session </strong><br> We’ll sit down with your team to unpick what makes your business unique. We’ll find out what makes you tick, who your people are and what it is that your brand will mean to them. With that knowledge, we’ll expertly develop or evolve your brand voice and look and feel to resonate with your core customers.<br><br> <strong>Marketing strategy plan </strong><br> With a solid understanding of where you are now as well as your businesses goals. Our experienced marketers will put pen to paper and strategise how to use marketing to achieve those goals. We will work closely with you to create a 6-month marketing strategy to decipher the landscape and pinpoint where to focus efforts to get results.<br><br> <strong>Basic brand guide </strong><br> After developing a brand, maintaining it consistently across communications is the next steps. We’ll create a basic brand guide to act as a compass for how to create consistent content that is instantly recognisable.<br><br> <strong>Digital campaign </strong> <br> With a detailed understanding of your audience and who we’re targeting, as part of the medium package we’ll create Facebook and a Google Search campaign to help you turn prospects into customers. During the lifetime of the digital campaign, one of our campaign managers will keep a close eye on it to make optimisations for constant improvements. Once the campaign ends, we’ll critically analyse the data for insights you can carry forward for future campaigns.<br><br> <strong>Website design & development</strong><br> All packages come with a conversion optimised landing page. One of our professional and experienced copywriters will write the content based on information you provide, adhering to your brand voice. Once the content is ready, our designers and developers will wireframe then build a landing page for use with your campaigns. <br><br> In this package, we will build a 1-3 page website tailored for your startup. Typically, this includes the home page, about us page and contact page. Piggybacking off the range of skills our marketing agency has, you can be confident in the content we’ll write and designs we produce.<br><br> Once the website is built, our team will responsively test it across all devices to ensure the browsing experience is optimised across devices.</p> </div></div></div></div><div class="modal-close modal-close-cross"></div></div></div>  <div class="modal-container startup" data-modal-index="3"><div class="modal-content bg--white height--natural" data-width="50%" data-height="50%" data-overlay="4"><div class="form-subscribe-1 boxed boxed--lg bg--white box-shadow-wide"><div class="subscribe__title"><div class="wpb_text_column wpb_content_element "><div class="wpb_wrapper"> <p><strong>Brand discovery session </strong><br> We’ll sit down with your team to unpick what makes your business unique. We’ll find out what makes you tick, who your people are and what it is that your brand will mean to them. With that knowledge, we’ll expertly develop or evolve your brand voice and look and feel to resonate with your core customers.<br><br> <strong>Marketing strategy plan </strong><br> With a solid understanding of where you are now as well as your businesses goals. Our experienced marketers will put pen to paper and strategise how to use marketing to achieve those goals. We will work closely with you to create a 6-month marketing strategy to decipher the landscape and pinpoint where to focus efforts to get results.<br><br> <strong>Basic brand guide </strong><br> After developing a brand, maintaining it consistently across communications is the next steps. We’ll create a basic brand guide to act as a compass for how to create consistent content that is instantly recognisable.<br><br> <strong>Digital campaign </strong> <br> With a detailed understanding of your audience and who we’re targeting, as part of the pro package we’ll create Facebook, Google Search and Google Display campaigns to help you turn prospects into customers. During the lifetime of the digital campaign, one of our campaign managers will keep a close eye on it to make optimisations for constant improvements. Once the campaign ends, we’ll critically analyse the data for insights you can carry forward for future campaigns.<br><br> <strong>Website design & development</strong><br> All packages come with a conversion optimised landing page. One of our professional and experienced copywriters will write the content based on information you provide, adhering to your brand voice. Once the content is ready, our designers and developers will wireframe then build a landing page for use with your campaigns.<br><br> In this package, we will build a comprehensive website tailored for your startup. Piggybacking off the range of skills our marketing agency has, you can be confident in the content we’ll write and designs we produce. The result is a website that stands out amongst competitors and engages with your audience. Once the website is built, our team will responsively test it across all devices to ensure the browsing experience is optimised across devices. We’ll support you with minor website modifications and up-skill your team to make updates themselves.<br><br> <strong>Inbound marketing plan </strong><br> Inbound marketing is a technique for drawing customers to your brand with relevant content. All our work is optimised for search engines, meaning you can start to drive traffic without having to pay for it. This plan will be the beginning of your journey into the world of SEO. A successful long-term SEO strategy will mean your company is at the top of search page results when it matters.</p> </div></div></div></div><div class="modal-close modal-close-cross"></div></div></div>    <script data-cfasync="false" src="/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js"></script></body> </html>