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brand-header-bg brand-header-color position-fixed fixed-top contain-style" data-bs-theme="dark"><span class="scroll-indicator d-block fixed-top w-100"><span class="d-block brand-scroll-indicator-bg"></span></span><div class="container-fluid container-sm"><a data-linkid="guides.header.logo" class="navbar-brand mx-0 d-flex align-items-center link-internal" href="https://www.ionos.mx/digitalguide/" target="_top" title="Digital Guide" data-guides-target-uid="1"><svg class="d-inline-block m-0 brand-logo brand-header-color"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#ionos-logo" /></svg><span class="brand-entity d-inline-block m-0 ms-3 brand-header-color lh-1">Digital Guide</span></a><form id="search-bar" class="search-form input-group input-group-sm w-auto mx-5 d-none d-lg-flex flex-fill" role="search" action="https://www.ionos.mx/digitalguide/buscar/" method="POST" autocomplete="off"><span class="input-group-text 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h-100 w-100" id="article-31930"><img src="https://www.ionos.mx/digitalguide/fileadmin/_processed_/a/3/csm_e-mail-marketing-t_4cdfedcae9.webp" width="1200" height="630" srcset="https://www.ionos.mx/digitalguide/fileadmin/_processed_/a/3/csm_e-mail-marketing-t_fa4ee89aab.webp 513w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/a/3/csm_e-mail-marketing-t_1e0e54fc04.webp 483w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/a/3/csm_e-mail-marketing-t_0ea3e0fe54.webp 416w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/a/3/csm_e-mail-marketing-t_cf484d4c40.webp 348w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/a/3/csm_e-mail-marketing-t_a412ee897a.webp 524w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/a/3/csm_e-mail-marketing-t_8c90f14ea4.webp 396w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/a/3/csm_e-mail-marketing-t_421c265639.webp 304w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/a/3/csm_e-mail-marketing-t_099cd5eca6.webp 304w" sizes="(min-width: 1680px) 513px,(min-width: 1400px) 483px,(min-width: 1200px) 416px,(min-width: 768px) 348px,(min-width: 576px) 524px,(min-width: 412px) 396px,(min-width: 320px) 304px,(max-width:319px) 304px" title="Drip marketing: definición y consejos para mejores e-mails" alt="Drip marketing: definición y consejos para mejores e-mails" loading="eager" decoding="sync" class="img-fluid d-block mx-auto img-format-landscape card-img-top h-auto rounded-top-4" ><span class="media-credits d-flex position-absolute top-0 end-0 start-unset bottom-unset w-auto h-auto fs-sm"><span class="media-artist">marekuliasz</span><span class="media-source">Shutterstock</span></span><div class="card-body d-flex flex-column p-3"><h2 class="h4 card-title mt-0 mb-3 position-static"><a data-linkid="guides.overview.article.teaser.drip-campaigns" class="stretched-link brand-card-color text-decoration-none link-internal" title="Drip marketing: definición y consejos para mejores e-mails" href="https://www.ionos.mx/digitalguide/correo-electronico/e-mail-marketing/drip-campaigns/" target="_top"> Drip marketing: definición y consejos para mejores e-mails </a></h2><p class="card-text brand-card-color mt-auto mb-0">Cada día recibimos distintos correos electrónicos en nuestro buzón. A veces, el contenido de este tipo de mensajes resulta muy poco atractivo. El drip marketing intenta atraer la atención de los destinatarios poco a poco y promover así la venta de servicios o productos. En este…</p><div class="mt-2 minh-5 d-flex flex-nowrap overflow-hidden"><ul class="nav d-flex flex-nowrap card-tags-fade-end w-100 gap-2"><li><span class="btn btn-sm btn-default">Glosario</span></li><li><span class="btn btn-sm btn-default">Tutoriales</span></li></ul></div><div class="read-more px-0 pb-0 pt-1 m-0 position-relative end-0 text-end lh-1 d-flex align-items-center justify-content-end"><span class="d-inline-block me-1">Leer más</span><svg width="16" height="16" class="icon-arrow-right"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#icon-arrow-right"></use></svg></div></div></article></div><div class="col col-12 col-md-6"><article class="card brand-card-bg rounded-4 overflow-hidden contain-style h-100 w-100" id="article-24880"><img src="https://www.ionos.mx/digitalguide/fileadmin/_processed_/f/7/csm_kreative-e-mail-adressen-t_1b6bf2ea79.webp" width="1200" height="630" srcset="https://www.ionos.mx/digitalguide/fileadmin/_processed_/f/7/csm_kreative-e-mail-adressen-t_04420c2f8c.webp 513w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/f/7/csm_kreative-e-mail-adressen-t_56f0075c92.webp 483w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/f/7/csm_kreative-e-mail-adressen-t_99be1b8fed.webp 416w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/f/7/csm_kreative-e-mail-adressen-t_ca79b29456.webp 348w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/f/7/csm_kreative-e-mail-adressen-t_e0f3bc9b42.webp 524w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/f/7/csm_kreative-e-mail-adressen-t_dac1584610.webp 396w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/f/7/csm_kreative-e-mail-adressen-t_4dd2f36091.webp 304w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/f/7/csm_kreative-e-mail-adressen-t_c65e1719ca.webp 304w" sizes="(min-width: 1680px) 513px,(min-width: 1400px) 483px,(min-width: 1200px) 416px,(min-width: 768px) 348px,(min-width: 576px) 524px,(min-width: 412px) 396px,(min-width: 320px) 304px,(max-width:319px) 304px" title="Dirección de correo electrónico creativa y original" alt="Dirección de correo electrónico creativa y original" loading="lazy" decoding="async" class="img-fluid d-block mx-auto img-format-landscape card-img-top h-auto rounded-top-4" ><div class="card-body d-flex flex-column p-3"><h2 class="h4 card-title mt-0 mb-3 position-static"><a data-linkid="guides.overview.article.teaser.direccion-de-correo-electronico-creativa" class="stretched-link brand-card-color text-decoration-none link-internal" title="Dirección de correo electrónico creativa y original" href="https://www.ionos.mx/digitalguide/correo-electronico/e-mail-marketing/direccion-de-correo-electronico-creativa/" target="_top"> Dirección de correo electrónico creativa y original </a></h2><p class="card-text brand-card-color mt-auto mb-0">Una buena dirección de correo electrónico es como un nombre de empresa o de marca ocurrente. Debe ser claro, original y dejar huella. La cuestión es encontrar el equilibrio entre creatividad y profesionalidad, sobre todo cuando se trata de correos de empresa. Te orientamos para…</p><div class="mt-2 minh-5 d-flex flex-nowrap overflow-hidden"><ul class="nav d-flex flex-nowrap card-tags-fade-end w-100 gap-2"><li><span class="btn btn-sm btn-default">Digitalización</span></li><li><span class="btn btn-sm btn-default">Branding</span></li></ul></div><div class="read-more px-0 pb-0 pt-1 m-0 position-relative end-0 text-end lh-1 d-flex align-items-center justify-content-end"><span class="d-inline-block me-1">Leer más</span><svg width="16" height="16" class="icon-arrow-right"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#icon-arrow-right"></use></svg></div></div></article></div><div class="col col-12 col-md-6"><article class="card brand-card-bg rounded-4 overflow-hidden contain-style h-100 w-100" id="article-2942"><img src="https://www.ionos.mx/digitalguide/fileadmin/_processed_/b/e/csm_outlook-offline-t_9187745033.webp" width="1200" height="630" srcset="https://www.ionos.mx/digitalguide/fileadmin/_processed_/b/e/csm_outlook-offline-t_1fd3cdf475.webp 513w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/b/e/csm_outlook-offline-t_4c476a5443.webp 483w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/b/e/csm_outlook-offline-t_80c21ac847.webp 416w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/b/e/csm_outlook-offline-t_5758089a25.webp 348w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/b/e/csm_outlook-offline-t_595894614d.webp 524w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/b/e/csm_outlook-offline-t_0d9a473910.webp 396w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/b/e/csm_outlook-offline-t_879a4c3849.webp 304w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/b/e/csm_outlook-offline-t_881e2ef65d.webp 304w" sizes="(min-width: 1680px) 513px,(min-width: 1400px) 483px,(min-width: 1200px) 416px,(min-width: 768px) 348px,(min-width: 576px) 524px,(min-width: 412px) 396px,(min-width: 320px) 304px,(max-width:319px) 304px" title="Carta de despedida de trabajo para compañeros y clientes: modelos y consejos" alt="Carta de despedida de trabajo para compañeros y clientes: modelos y consejos" loading="lazy" decoding="async" class="img-fluid d-block mx-auto img-format-landscape card-img-top h-auto rounded-top-4" ><div class="card-body d-flex flex-column p-3"><h2 class="h4 card-title mt-0 mb-3 position-static"><a data-linkid="guides.overview.article.teaser.carta-de-despedida-del-trabajo" class="stretched-link brand-card-color text-decoration-none link-internal" title="Carta de despedida de trabajo para compañeros y clientes: modelos y consejos" href="https://www.ionos.mx/digitalguide/correo-electronico/e-mail-marketing/carta-de-despedida-del-trabajo/" target="_top"> Carta de despedida de trabajo para compañeros y clientes: modelos y consejos </a></h2><p class="card-text brand-card-color mt-auto mb-0">Tu carta de despedida puede servir para mostrar tu profesionalidad y humor y para dejar una buena impresión. Repasa nuestros consejos acerca del tono correcto, los grupos de correo electrónico y el momento de envío y descubre lo que sobra y lo que no puede faltar en una carta de…</p><div class="mt-2 minh-5 d-flex flex-nowrap overflow-hidden"><ul class="nav d-flex flex-nowrap card-tags-fade-end w-100 gap-2"></ul></div><div class="read-more px-0 pb-0 pt-1 m-0 position-relative end-0 text-end lh-1 d-flex align-items-center justify-content-end"><span class="d-inline-block me-1">Leer más</span><svg width="16" height="16" class="icon-arrow-right"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#icon-arrow-right"></use></svg></div></div></article></div><div class="col col-12 col-md-6"><article class="card brand-card-bg rounded-4 overflow-hidden contain-style h-100 w-100" id="article-32434"><img src="https://www.ionos.mx/digitalguide/fileadmin/_processed_/6/1/csm_mail-alternativen-t_87601c652a.webp" width="1200" height="630" 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304w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/c/0/csm_newsletter-marketing_t_41076727b3.webp 304w" sizes="(min-width: 1680px) 513px,(min-width: 1400px) 483px,(min-width: 1200px) 416px,(min-width: 768px) 348px,(min-width: 576px) 524px,(min-width: 412px) 396px,(min-width: 320px) 304px,(max-width:319px) 304px" title="Newsletter marketing de éxito: 8 consejos" alt="Newsletter marketing de éxito: 8 consejos" loading="lazy" decoding="async" class="img-fluid d-block mx-auto img-format-landscape card-img-top h-auto rounded-top-4" ><div class="card-body d-flex flex-column p-3"><h2 class="h4 card-title mt-0 mb-3 position-static"><a data-linkid="guides.overview.article.teaser.newsletter-fideliza-clientes-y-alcanza-el-exito-online" class="stretched-link brand-card-color text-decoration-none link-internal" title="Newsletter marketing de éxito: 8 consejos" href="https://www.ionos.mx/digitalguide/correo-electronico/e-mail-marketing/newsletter-fideliza-clientes-y-alcanza-el-exito-online/" target="_top"> Newsletter marketing de éxito: 8 consejos </a></h2><p class="card-text brand-card-color mt-auto mb-0">El Email Marketing hace posible la comunicación directa con el cliente y pone a su disposición el contenido y la información que necesita. Con una newsletter y un correo publicitario diseñado a medida, las empresas pueden construir un vínculo positivo y sostenible con sus…</p><div class="mt-2 minh-5 d-flex flex-nowrap overflow-hidden"><ul class="nav d-flex flex-nowrap card-tags-fade-end w-100 gap-2"><li><span class="btn btn-sm btn-default">Newsletter</span></li><li><span class="btn btn-sm btn-default">Marketing de Contenidos</span></li><li><span class="btn btn-sm btn-default">Guía</span></li></ul></div><div class="read-more px-0 pb-0 pt-1 m-0 position-relative end-0 text-end lh-1 d-flex align-items-center justify-content-end"><span class="d-inline-block me-1">Leer más</span><svg width="16" height="16" class="icon-arrow-right"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#icon-arrow-right"></use></svg></div></div></article></div><div class="col col-12 col-md-6"><article class="card brand-card-bg rounded-4 overflow-hidden contain-style h-100 w-100" id="article-1526"><img src="https://www.ionos.mx/digitalguide/fileadmin/_processed_/6/1/csm_mail-alternativen-t_87601c652a.webp" width="1200" height="630" srcset="https://www.ionos.mx/digitalguide/fileadmin/_processed_/6/1/csm_mail-alternativen-t_3ec11b18d1.webp 513w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/6/1/csm_mail-alternativen-t_9924786a25.webp 483w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/6/1/csm_mail-alternativen-t_f2ec600ead.webp 416w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/6/1/csm_mail-alternativen-t_48415d62e9.webp 348w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/6/1/csm_mail-alternativen-t_d8ee3b0f7d.webp 524w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/6/1/csm_mail-alternativen-t_def4d4346f.webp 396w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/6/1/csm_mail-alternativen-t_c3593b87f3.webp 304w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/6/1/csm_mail-alternativen-t_1c14d6bebb.webp 304w" sizes="(min-width: 1680px) 513px,(min-width: 1400px) 483px,(min-width: 1200px) 416px,(min-width: 768px) 348px,(min-width: 576px) 524px,(min-width: 412px) 396px,(min-width: 320px) 304px,(max-width:319px) 304px" title="Mailing: consejos para una campaña eficaz" alt="Mailing: consejos para una campaña eficaz" loading="lazy" decoding="async" class="img-fluid d-block mx-auto img-format-landscape card-img-top h-auto rounded-top-4" ><span class="media-credits d-flex position-absolute top-0 end-0 start-unset bottom-unset w-auto h-auto fs-sm"><span class="media-artist">Rawpixel.com</span><span class="media-source">Shutterstock</span></span><div class="card-body d-flex flex-column p-3"><h2 class="h4 card-title mt-0 mb-3 position-static"><a data-linkid="guides.overview.article.teaser.mailing-exitoso-disena-una-campana-de-emailing-eficaz" class="stretched-link brand-card-color text-decoration-none link-internal" title="Mailing: consejos para una campaña eficaz" href="https://www.ionos.mx/digitalguide/correo-electronico/e-mail-marketing/mailing-exitoso-disena-una-campana-de-emailing-eficaz/" target="_top"> Mailing: consejos para una campaña eficaz </a></h2><p class="card-text brand-card-color mt-auto mb-0">Dentro del Email Marketing el envío de emailing se cuenta entre las medidas publicitarias más populares para informar a los consumidores sobre descuentos actuales o presentar los productos nuevos de una empresa, pero no cualquier acción de mailing se ve coronada con el éxito. Te…</p><div class="mt-2 minh-5 d-flex flex-nowrap overflow-hidden"><ul class="nav d-flex flex-nowrap card-tags-fade-end w-100 gap-2"><li><span class="btn btn-sm btn-default">Newsletter</span></li><li><span class="btn btn-sm btn-default">Marketing de Contenidos</span></li><li><span class="btn btn-sm btn-default">Branding</span></li></ul></div><div class="read-more px-0 pb-0 pt-1 m-0 position-relative end-0 text-end lh-1 d-flex align-items-center justify-content-end"><span class="d-inline-block me-1">Leer más</span><svg width="16" height="16" class="icon-arrow-right"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#icon-arrow-right"></use></svg></div></div></article></div><div class="col col-12 col-md-6"><article class="card brand-card-bg rounded-4 overflow-hidden contain-style h-100 w-100" id="article-245"><img src="https://www.ionos.mx/digitalguide/fileadmin/_processed_/1/f/csm_newsletter-erstellen-t_d6a44db1b6.webp" width="1200" height="630" srcset="https://www.ionos.mx/digitalguide/fileadmin/_processed_/1/f/csm_newsletter-erstellen-t_0fc27887b8.webp 513w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/1/f/csm_newsletter-erstellen-t_eba5a90671.webp 483w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/1/f/csm_newsletter-erstellen-t_2197e3be93.webp 416w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/1/f/csm_newsletter-erstellen-t_09918afd50.webp 348w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/1/f/csm_newsletter-erstellen-t_a5ebdd9cf9.webp 524w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/1/f/csm_newsletter-erstellen-t_2225e8428e.webp 396w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/1/f/csm_newsletter-erstellen-t_aa8c554587.webp 304w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/1/f/csm_newsletter-erstellen-t_683481570b.webp 304w" sizes="(min-width: 1680px) 513px,(min-width: 1400px) 483px,(min-width: 1200px) 416px,(min-width: 768px) 348px,(min-width: 576px) 524px,(min-width: 412px) 396px,(min-width: 320px) 304px,(max-width:319px) 304px" title="Email marketing software: los mejores programas" alt="Email marketing software: los mejores programas" loading="lazy" decoding="async" class="img-fluid d-block mx-auto img-format-landscape card-img-top h-auto rounded-top-4" ><div class="card-body d-flex flex-column p-3"><h2 class="h4 card-title mt-0 mb-3 position-static"><a data-linkid="guides.overview.article.teaser.el-mejor-software-para-email-marketing" class="stretched-link brand-card-color text-decoration-none link-internal" title="Email marketing software: los mejores programas" href="https://www.ionos.mx/digitalguide/correo-electronico/e-mail-marketing/el-mejor-software-para-email-marketing/" target="_top"> Email marketing software: los mejores programas </a></h2><p class="card-text brand-card-color mt-auto mb-0">A menudo se subestima el valor de la newsletter clásica como herramienta de marketing online, y es que con pocos canales de marketing se consigue una comunicación con el cliente tan efectiva e individualizada como con la newsletter. Gracias a un software profesional de Email…</p><div class="mt-2 minh-5 d-flex flex-nowrap overflow-hidden"><ul class="nav d-flex flex-nowrap card-tags-fade-end w-100 gap-2"><li><span class="btn btn-sm btn-default">Newsletter</span></li></ul></div><div class="read-more px-0 pb-0 pt-1 m-0 position-relative end-0 text-end lh-1 d-flex align-items-center justify-content-end"><span class="d-inline-block me-1">Leer más</span><svg width="16" height="16" class="icon-arrow-right"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#icon-arrow-right"></use></svg></div></div></article></div><div class="col col-12 col-md-6"><article class="card brand-card-bg rounded-4 overflow-hidden contain-style h-100 w-100" id="article-1096"><img src="https://www.ionos.mx/digitalguide/fileadmin/_processed_/8/f/csm_versandzeitpunkt-newsletter-t_07bc90f69e.webp" width="1200" height="630" srcset="https://www.ionos.mx/digitalguide/fileadmin/_processed_/8/f/csm_versandzeitpunkt-newsletter-t_b690e1337a.webp 513w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/8/f/csm_versandzeitpunkt-newsletter-t_791eb57ab6.webp 483w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/8/f/csm_versandzeitpunkt-newsletter-t_935076fae8.webp 416w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/8/f/csm_versandzeitpunkt-newsletter-t_92916b1747.webp 348w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/8/f/csm_versandzeitpunkt-newsletter-t_077f16222c.webp 524w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/8/f/csm_versandzeitpunkt-newsletter-t_0c4282ea11.webp 396w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/8/f/csm_versandzeitpunkt-newsletter-t_1b581b9e62.webp 304w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/8/f/csm_versandzeitpunkt-newsletter-t_5658b6e0ed.webp 304w" sizes="(min-width: 1680px) 513px,(min-width: 1400px) 483px,(min-width: 1200px) 416px,(min-width: 768px) 348px,(min-width: 576px) 524px,(min-width: 412px) 396px,(min-width: 320px) 304px,(max-width:319px) 304px" title="El momento ideal para enviar una newsletter" alt="El momento ideal para enviar una newsletter" loading="lazy" decoding="async" class="img-fluid d-block mx-auto img-format-landscape card-img-top h-auto rounded-top-4" ><div class="card-body d-flex flex-column p-3"><h2 class="h4 card-title mt-0 mb-3 position-static"><a data-linkid="guides.overview.article.teaser.cual-es-el-mejor-momento-para-enviar-una-newsletter" class="stretched-link brand-card-color text-decoration-none link-internal" title="El momento ideal para enviar una newsletter" href="https://www.ionos.mx/digitalguide/correo-electronico/e-mail-marketing/cual-es-el-mejor-momento-para-enviar-una-newsletter/" target="_top"> El momento ideal para enviar una newsletter </a></h2><p class="card-text brand-card-color mt-auto mb-0">¿Cuándo lees tus correos? ¿Por la mañana mientras te tomas un café, en el tren de camino al trabajo o quizás por la noche desde el sofá de tu casa? Aunque parezca una tontería, esta pregunta viene ocupando a los departamentos de marketing ya desde el envío de la primera…</p><div class="mt-2 minh-5 d-flex flex-nowrap overflow-hidden"><ul class="nav d-flex flex-nowrap card-tags-fade-end w-100 gap-2"><li><span class="btn btn-sm btn-default">Newsletter</span></li></ul></div><div class="read-more px-0 pb-0 pt-1 m-0 position-relative end-0 text-end lh-1 d-flex align-items-center justify-content-end"><span class="d-inline-block me-1">Leer más</span><svg width="16" height="16" class="icon-arrow-right"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#icon-arrow-right"></use></svg></div></div></article></div><div class="col col-12 col-md-6"><article class="card brand-card-bg rounded-4 overflow-hidden contain-style h-100 w-100" id="article-1651"><img src="https://www.ionos.mx/digitalguide/fileadmin/_processed_/7/5/csm_email-knigge_80acd356e1.webp" width="1200" height="630" srcset="https://www.ionos.mx/digitalguide/fileadmin/_processed_/7/5/csm_email-knigge_fbd722ab5f.webp 513w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/7/5/csm_email-knigge_599996716d.webp 483w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/7/5/csm_email-knigge_5a51e832c8.webp 416w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/7/5/csm_email-knigge_a41b20b846.webp 348w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/7/5/csm_email-knigge_a79991dd6d.webp 524w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/7/5/csm_email-knigge_8ea6129b6a.webp 396w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/7/5/csm_email-knigge_08ab4a32f6.webp 304w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/7/5/csm_email-knigge_9af0798b53.webp 304w" sizes="(min-width: 1680px) 513px,(min-width: 1400px) 483px,(min-width: 1200px) 416px,(min-width: 768px) 348px,(min-width: 576px) 524px,(min-width: 412px) 396px,(min-width: 320px) 304px,(max-width:319px) 304px" title="Cómo escribir un email formal: consejos para buena intercomunicación" alt="Cómo escribir un email formal: consejos para buena intercomunicación" loading="lazy" decoding="async" class="img-fluid d-block mx-auto img-format-landscape card-img-top h-auto rounded-top-4" ><span class="media-credits d-flex position-absolute top-0 end-0 start-unset bottom-unset w-auto h-auto fs-sm"><span class="media-artist">Chinnapong</span><span class="media-source">Shutterstock</span></span><div class="card-body d-flex flex-column p-3"><h2 class="h4 card-title mt-0 mb-3 position-static"><a data-linkid="guides.overview.article.teaser.como-escribir-un-correo-formal" class="stretched-link brand-card-color text-decoration-none link-internal" title="Cómo escribir un email formal: consejos para buena intercomunicación" href="https://www.ionos.mx/digitalguide/correo-electronico/e-mail-marketing/como-escribir-un-correo-formal/" target="_top"> Cómo escribir un email formal: consejos para buena intercomunicación </a></h2><p class="card-text brand-card-color mt-auto mb-0">Cada día se envían más de 200 mil millones de correos electrónicos en todo el planeta, muchos de los cuales, sin embargo, apenas llaman la atención del destinatario. Para que tu empresa destaque de manera positiva en este aspecto, debes prestar atención al redactar un email…</p><div class="mt-2 minh-5 d-flex flex-nowrap overflow-hidden"><ul class="nav d-flex flex-nowrap card-tags-fade-end w-100 gap-2"><li><span class="btn btn-sm btn-default">SSL</span></li><li><span class="btn btn-sm btn-default">Newsletter</span></li><li><span class="btn btn-sm btn-default">HTML</span></li><li><span class="btn btn-sm btn-default">Digitalización</span></li></ul></div><div class="read-more px-0 pb-0 pt-1 m-0 position-relative end-0 text-end lh-1 d-flex align-items-center justify-content-end"><span class="d-inline-block me-1">Leer más</span><svg width="16" height="16" class="icon-arrow-right"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#icon-arrow-right"></use></svg></div></div></article></div><div class="col col-12 col-md-6"><article class="card brand-card-bg rounded-4 overflow-hidden contain-style h-100 w-100" id="article-1094"><img src="https://www.ionos.mx/digitalguide/fileadmin/_processed_/e/8/csm_personalisierte-newsletter-t_1d95fe2be0.webp" width="1200" height="630" srcset="https://www.ionos.mx/digitalguide/fileadmin/_processed_/e/8/csm_personalisierte-newsletter-t_1fb9d9a5b3.webp 513w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/e/8/csm_personalisierte-newsletter-t_2d87e41304.webp 483w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/e/8/csm_personalisierte-newsletter-t_366a31fbc2.webp 416w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/e/8/csm_personalisierte-newsletter-t_11fdcbbff6.webp 348w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/e/8/csm_personalisierte-newsletter-t_3ec3c59f5e.webp 524w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/e/8/csm_personalisierte-newsletter-t_263486f454.webp 396w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/e/8/csm_personalisierte-newsletter-t_842267b48f.webp 304w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/e/8/csm_personalisierte-newsletter-t_bb63d35ee3.webp 304w" sizes="(min-width: 1680px) 513px,(min-width: 1400px) 483px,(min-width: 1200px) 416px,(min-width: 768px) 348px,(min-width: 576px) 524px,(min-width: 412px) 396px,(min-width: 320px) 304px,(max-width:319px) 304px" title="Mailing personalizado: la clave para la fidelización" alt="Mailing personalizado: la clave para la fidelización" loading="lazy" decoding="async" class="img-fluid d-block mx-auto img-format-landscape card-img-top h-auto rounded-top-4" ><div class="card-body d-flex flex-column p-3"><h2 class="h4 card-title mt-0 mb-3 position-static"><a data-linkid="guides.overview.article.teaser.aumenta-los-clics-con-un-mailing-personalizado" class="stretched-link brand-card-color text-decoration-none link-internal" title="Mailing personalizado: la clave para la fidelización" href="https://www.ionos.mx/digitalguide/correo-electronico/e-mail-marketing/aumenta-los-clics-con-un-mailing-personalizado/" target="_top"> Mailing personalizado: la clave para la fidelización </a></h2><p class="card-text brand-card-color mt-auto mb-0">Las campañas de mailing y las newsletters son, tanto en el ámbito del eCommerce como en el editorial, una oportunidad extraordinaria de entrar en contacto con los clientes y de fortalecer la relación con ellos a través de contenidos de valor. El envío masivo de correos…</p><div class="mt-2 minh-5 d-flex flex-nowrap overflow-hidden"><ul class="nav d-flex flex-nowrap card-tags-fade-end w-100 gap-2"><li><span class="btn btn-sm btn-default">Newsletter</span></li></ul></div><div class="read-more px-0 pb-0 pt-1 m-0 position-relative end-0 text-end lh-1 d-flex align-items-center justify-content-end"><span class="d-inline-block me-1">Leer más</span><svg width="16" height="16" class="icon-arrow-right"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#icon-arrow-right"></use></svg></div></div></article></div><div id="load-more-container-136" class="col-12 load-more-container mt-2 mt-lg-5 d-flex justify-content-center"><button 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