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</li> <li id="toc-Početak" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Početak"> <div class="vector-toc-text"> <span class="vector-toc-numb">1</span> <span>Početak</span> </div> </a> <button aria-controls="toc-Početak-sublist" class="cdx-button cdx-button--weight-quiet cdx-button--icon-only vector-toc-toggle"> <span class="vector-icon mw-ui-icon-wikimedia-expand"></span> <span>Uključi/isključi podsekciju Početak</span> </button> <ul id="toc-Početak-sublist" class="vector-toc-list"> <li id="toc-Apple_I" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Apple_I"> <div class="vector-toc-text"> <span class="vector-toc-numb">1.1</span> <span>Apple I</span> </div> </a> <ul id="toc-Apple_I-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-West_Coast_Computer_Faire" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#West_Coast_Computer_Faire"> <div class="vector-toc-text"> <span class="vector-toc-numb">1.2</span> <span>West Coast Computer Faire</span> </div> </a> <ul id="toc-West_Coast_Computer_Faire-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Trojstvo_i_rani_marketing" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Trojstvo_i_rani_marketing"> <div class="vector-toc-text"> <span class="vector-toc-numb">1.3</span> <span>Trojstvo i rani marketing</span> </div> </a> <ul id="toc-Trojstvo_i_rani_marketing-sublist" class="vector-toc-list"> </ul> </li> </ul> </li> <li id="toc-1980-e" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#1980-e"> <div class="vector-toc-text"> <span class="vector-toc-numb">2</span> <span>1980-e</span> </div> </a> <button aria-controls="toc-1980-e-sublist" class="cdx-button cdx-button--weight-quiet cdx-button--icon-only vector-toc-toggle"> <span class="vector-icon mw-ui-icon-wikimedia-expand"></span> <span>Uključi/isključi podsekciju 1980-e</span> </button> <ul id="toc-1980-e-sublist" class="vector-toc-list"> <li id="toc-Apple_III_i_Lisa" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Apple_III_i_Lisa"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1</span> <span>Apple III i Lisa</span> </div> </a> <ul id="toc-Apple_III_i_Lisa-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Macintosh" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Macintosh"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2</span> <span>Macintosh</span> </div> </a> <ul id="toc-Macintosh-sublist" class="vector-toc-list"> </ul> </li> </ul> </li> <li id="toc-Prvo_zlatno_doba" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Prvo_zlatno_doba"> <div class="vector-toc-text"> <span class="vector-toc-numb">3</span> <span>Prvo zlatno doba</span> </div> </a> <button aria-controls="toc-Prvo_zlatno_doba-sublist" class="cdx-button cdx-button--weight-quiet cdx-button--icon-only vector-toc-toggle"> <span class="vector-icon mw-ui-icon-wikimedia-expand"></span> <span>Uključi/isključi podsekciju Prvo zlatno doba</span> </button> <ul id="toc-Prvo_zlatno_doba-sublist" class="vector-toc-list"> <li id="toc-Neočekivani_problemi" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Neočekivani_problemi"> <div class="vector-toc-text"> <span class="vector-toc-numb">3.1</span> <span>Neočekivani problemi</span> </div> </a> <ul id="toc-Neočekivani_problemi-sublist" class="vector-toc-list"> </ul> </li> </ul> </li> <li id="toc-Pokušaj_obnove" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Pokušaj_obnove"> <div class="vector-toc-text"> <span class="vector-toc-numb">4</span> <span>Pokušaj obnove</span> </div> </a> <button aria-controls="toc-Pokušaj_obnove-sublist" class="cdx-button cdx-button--weight-quiet cdx-button--icon-only vector-toc-toggle"> <span class="vector-icon mw-ui-icon-wikimedia-expand"></span> <span>Uključi/isključi podsekciju Pokušaj obnove</span> </button> <ul id="toc-Pokušaj_obnove-sublist" class="vector-toc-list"> <li id="toc-1998_-_2005:_Povratak_profitabilnosti" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#1998_-_2005:_Povratak_profitabilnosti"> <div class="vector-toc-text"> <span class="vector-toc-numb">4.1</span> <span>1998 - 2005: Povratak profitabilnosti</span> </div> </a> <ul id="toc-1998_-_2005:_Povratak_profitabilnosti-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-2005_-_2007:_Tranzicija_prema_Intelu" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#2005_-_2007:_Tranzicija_prema_Intelu"> <div class="vector-toc-text"> <span class="vector-toc-numb">4.2</span> <span>2005 - 2007: Tranzicija prema Intelu</span> </div> </a> <ul id="toc-2005_-_2007:_Tranzicija_prema_Intelu-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-2007_-_2011:_iPhone,_iPod_Touch_i_iPad" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#2007_-_2011:_iPhone,_iPod_Touch_i_iPad"> <div class="vector-toc-text"> <span class="vector-toc-numb">4.3</span> <span>2007 - 2011: iPhone, iPod Touch i iPad</span> </div> </a> <ul id="toc-2007_-_2011:_iPhone,_iPod_Touch_i_iPad-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-2011_-_danas:_Apple_nakon_Stevea_Jobsa" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#2011_-_danas:_Apple_nakon_Stevea_Jobsa"> <div class="vector-toc-text"> <span class="vector-toc-numb">4.4</span> <span>2011 - danas: Apple nakon Stevea Jobsa</span> </div> </a> <ul id="toc-2011_-_danas:_Apple_nakon_Stevea_Jobsa-sublist" class="vector-toc-list"> </ul> </li> </ul> </li> <li id="toc-Kronologija_Appleovih_proizvoda" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Kronologija_Appleovih_proizvoda"> <div class="vector-toc-text"> <span class="vector-toc-numb">5</span> <span>Kronologija Appleovih proizvoda</span> </div> </a> <ul id="toc-Kronologija_Appleovih_proizvoda-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Kultura" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Kultura"> <div class="vector-toc-text"> <span class="vector-toc-numb">6</span> <span>Kultura</span> </div> </a> <ul id="toc-Kultura-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Glavni_direktori" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Glavni_direktori"> <div class="vector-toc-text"> <span class="vector-toc-numb">7</span> <span>Glavni direktori</span> </div> </a> <ul id="toc-Glavni_direktori-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Literatura" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Literatura"> <div class="vector-toc-text"> <span class="vector-toc-numb">8</span> <span>Literatura</span> </div> </a> <ul id="toc-Literatura-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Vanjske_veze" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Vanjske_veze"> <div class="vector-toc-text"> <span class="vector-toc-numb">9</span> <span>Vanjske veze</span> </div> </a> <ul id="toc-Vanjske_veze-sublist" class="vector-toc-list"> </ul> </li> </ul> </div> </div> </nav> </div> </div> <div class="mw-content-container"> <main id="content" class="mw-body"> <header class="mw-body-header vector-page-titlebar"> <nav aria-label="Sadržaj" class="vector-toc-landmark"> <div id="vector-page-titlebar-toc" class="vector-dropdown vector-page-titlebar-toc vector-button-flush-left" lang="sh-Latn" dir="ltr"> <input type="checkbox" id="vector-page-titlebar-toc-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-page-titlebar-toc" class="vector-dropdown-checkbox " aria-label="Prikaži/sakrij sadržaj" > <label id="vector-page-titlebar-toc-label" for="vector-page-titlebar-toc-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--icon-only " aria-hidden="true" ><span class="vector-icon mw-ui-icon-listBullet mw-ui-icon-wikimedia-listBullet"></span> <span class="vector-dropdown-label-text">Prikaži/sakrij sadržaj</span> </label> <div class="vector-dropdown-content"> <div id="vector-page-titlebar-toc-unpinned-container" class="vector-unpinned-container"> </div> </div> </div> </nav> <h1 id="firstHeading" class="firstHeading mw-first-heading" lang="sh-Latn" dir="ltr"><span class="mw-page-title-main">Apple Inc.</span></h1> <div id="p-lang-btn" class="vector-dropdown mw-portlet mw-portlet-lang" lang="sh-Latn" dir="ltr"> <input type="checkbox" id="p-lang-btn-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-p-lang-btn" class="vector-dropdown-checkbox mw-interlanguage-selector" aria-label="Prijedi na druge jezične varijante članka. Dostupno je na 151 jeziku" > <label id="p-lang-btn-label" for="p-lang-btn-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--action-progressive mw-portlet-lang-heading-151" aria-hidden="true" ><span class="vector-icon mw-ui-icon-language-progressive mw-ui-icon-wikimedia-language-progressive"></span> <span class="vector-dropdown-label-text">151 jezik</span> </label> <div class="vector-dropdown-content"> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li class="interlanguage-link interwiki-af badge-Q17437796 badge-featuredarticle mw-list-item" title="izabrani članci"><a href="https://af.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Afrikanerski" lang="af" hreflang="af" data-title="Apple Inc." data-language-autonym="Afrikaans" data-language-local-name="Afrikanerski" class="interlanguage-link-target"><span>Afrikaans</span></a></li><li class="interlanguage-link interwiki-als mw-list-item"><a href="https://als.wikipedia.org/wiki/Apple" title="Apple — Švajcarsko nemački" lang="gsw" hreflang="gsw" data-title="Apple" data-language-autonym="Alemannisch" data-language-local-name="Švajcarsko nemački" class="interlanguage-link-target"><span>Alemannisch</span></a></li><li class="interlanguage-link interwiki-am mw-list-item"><a href="https://am.wikipedia.org/wiki/%E1%8A%A0%E1%8D%95%E1%88%8D_%E1%8A%AE%E1%88%AD%E1%8D%96%E1%88%AC%E1%88%BD%E1%8A%95" title="አፕል ኮርፖሬሽን — Amharski" lang="am" hreflang="am" data-title="አፕል ኮርፖሬሽን" data-language-autonym="አማርኛ" data-language-local-name="Amharski" class="interlanguage-link-target"><span>አማርኛ</span></a></li><li class="interlanguage-link interwiki-an mw-list-item"><a href="https://an.wikipedia.org/wiki/Apple" title="Apple — Aragonežanski" lang="an" hreflang="an" data-title="Apple" data-language-autonym="Aragonés" data-language-local-name="Aragonežanski" class="interlanguage-link-target"><span>Aragonés</span></a></li><li class="interlanguage-link interwiki-ang mw-list-item"><a href="https://ang.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Staroengleski" lang="ang" hreflang="ang" data-title="Apple Inc." data-language-autonym="Ænglisc" data-language-local-name="Staroengleski" class="interlanguage-link-target"><span>Ænglisc</span></a></li><li class="interlanguage-link interwiki-ar mw-list-item"><a href="https://ar.wikipedia.org/wiki/%D8%A3%D8%A8%D9%84" title="أبل — Arapski" lang="ar" hreflang="ar" data-title="أبل" data-language-autonym="العربية" data-language-local-name="Arapski" class="interlanguage-link-target"><span>العربية</span></a></li><li class="interlanguage-link interwiki-ary mw-list-item"><a href="https://ary.wikipedia.org/wiki/%D8%A2%D9%BE%D9%84" title="آپل — Moroccan Arabic" lang="ary" hreflang="ary" data-title="آپل" data-language-autonym="الدارجة" data-language-local-name="Moroccan Arabic" class="interlanguage-link-target"><span>الدارجة</span></a></li><li class="interlanguage-link interwiki-arz mw-list-item"><a href="https://arz.wikipedia.org/wiki/%D8%A2%D9%BE%D9%84_(%D8%B4%D8%B1%D9%83%D9%87)" title="آپل (شركه) — Egyptian Arabic" lang="arz" hreflang="arz" data-title="آپل (شركه)" data-language-autonym="مصرى" data-language-local-name="Egyptian Arabic" class="interlanguage-link-target"><span>مصرى</span></a></li><li class="interlanguage-link interwiki-ast mw-list-item"><a href="https://ast.wikipedia.org/wiki/Apple" title="Apple — Asturijski" lang="ast" hreflang="ast" data-title="Apple" data-language-autonym="Asturianu" data-language-local-name="Asturijski" class="interlanguage-link-target"><span>Asturianu</span></a></li><li class="interlanguage-link interwiki-awa mw-list-item"><a href="https://awa.wikipedia.org/wiki/%E0%A4%8F%E0%A4%AA%E0%A5%8D%E0%A4%AA%E0%A4%B2_%E0%A4%87%E0%A4%82%E0%A4%95%E0%A5%B0" title="एप्पल इंक॰ — Avadhi" lang="awa" hreflang="awa" data-title="एप्पल इंक॰" data-language-autonym="अवधी" data-language-local-name="Avadhi" class="interlanguage-link-target"><span>अवधी</span></a></li><li class="interlanguage-link interwiki-az mw-list-item"><a href="https://az.wikipedia.org/wiki/Apple" title="Apple — Azerbejdžanski" lang="az" hreflang="az" data-title="Apple" data-language-autonym="Azərbaycanca" data-language-local-name="Azerbejdžanski" class="interlanguage-link-target"><span>Azərbaycanca</span></a></li><li class="interlanguage-link interwiki-azb mw-list-item"><a href="https://azb.wikipedia.org/wiki/%D8%A7%D9%BE%D9%84_%D8%B4%DB%8C%D8%B1%DA%A9%D8%AA%DB%8C" title="اپل شیرکتی — South Azerbaijani" lang="azb" hreflang="azb" data-title="اپل شیرکتی" data-language-autonym="تۆرکجه" data-language-local-name="South Azerbaijani" class="interlanguage-link-target"><span>تۆرکجه</span></a></li><li class="interlanguage-link interwiki-ban mw-list-item"><a href="https://ban.wikipedia.org/wiki/Apple_inc" title="Apple inc — Balinezijski" lang="ban" hreflang="ban" data-title="Apple inc" data-language-autonym="Basa Bali" data-language-local-name="Balinezijski" class="interlanguage-link-target"><span>Basa Bali</span></a></li><li class="interlanguage-link interwiki-be mw-list-item"><a href="https://be.wikipedia.org/wiki/Apple" title="Apple — Beloruski" lang="be" hreflang="be" data-title="Apple" data-language-autonym="Беларуская" data-language-local-name="Beloruski" class="interlanguage-link-target"><span>Беларуская</span></a></li><li class="interlanguage-link interwiki-be-x-old mw-list-item"><a href="https://be-tarask.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Belarusian (Taraškievica orthography)" lang="be-tarask" hreflang="be-tarask" data-title="Apple Inc." data-language-autonym="Беларуская (тарашкевіца)" data-language-local-name="Belarusian (Taraškievica orthography)" class="interlanguage-link-target"><span>Беларуская (тарашкевіца)</span></a></li><li class="interlanguage-link interwiki-bg mw-list-item"><a href="https://bg.wikipedia.org/wiki/%D0%95%D0%BF%D1%8A%D0%BB" title="Епъл — Bugarski" lang="bg" hreflang="bg" data-title="Епъл" data-language-autonym="Български" data-language-local-name="Bugarski" class="interlanguage-link-target"><span>Български</span></a></li><li class="interlanguage-link interwiki-bh mw-list-item"><a href="https://bh.wikipedia.org/wiki/%E0%A4%8F%E0%A4%AA%E0%A5%8D%E0%A4%AA%E0%A4%B2_%E0%A4%87%E0%A4%82%E0%A4%95." title="एप्पल इंक. — Biharski" lang="bh" hreflang="bh" data-title="एप्पल इंक." data-language-autonym="भोजपुरी" data-language-local-name="Biharski" class="interlanguage-link-target"><span>भोजपुरी</span></a></li><li class="interlanguage-link interwiki-bn mw-list-item"><a href="https://bn.wikipedia.org/wiki/%E0%A6%85%E0%A7%8D%E0%A6%AF%E0%A6%BE%E0%A6%AA%E0%A6%B2_%E0%A6%87%E0%A6%A8%E0%A6%95%E0%A6%B0%E0%A7%8D%E0%A6%AA%E0%A7%8B%E0%A6%B0%E0%A7%87%E0%A6%9F%E0%A7%87%E0%A6%A1" title="অ্যাপল ইনকর্পোরেটেড — Bengalski" lang="bn" hreflang="bn" data-title="অ্যাপল ইনকর্পোরেটেড" data-language-autonym="বাংলা" data-language-local-name="Bengalski" class="interlanguage-link-target"><span>বাংলা</span></a></li><li class="interlanguage-link interwiki-br mw-list-item"><a href="https://br.wikipedia.org/wiki/Apple" title="Apple — Bretonski" lang="br" hreflang="br" data-title="Apple" data-language-autonym="Brezhoneg" data-language-local-name="Bretonski" class="interlanguage-link-target"><span>Brezhoneg</span></a></li><li class="interlanguage-link interwiki-bs badge-Q17437798 badge-goodarticle mw-list-item" title="dobar članak"><a href="https://bs.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Bosanski" lang="bs" hreflang="bs" data-title="Apple Inc." data-language-autonym="Bosanski" data-language-local-name="Bosanski" class="interlanguage-link-target"><span>Bosanski</span></a></li><li class="interlanguage-link interwiki-ca mw-list-item"><a href="https://ca.wikipedia.org/wiki/Apple_Inc" title="Apple Inc — Katalonski" lang="ca" hreflang="ca" data-title="Apple Inc" data-language-autonym="Català" data-language-local-name="Katalonski" class="interlanguage-link-target"><span>Català</span></a></li><li class="interlanguage-link interwiki-cdo mw-list-item"><a href="https://cdo.wikipedia.org/wiki/B%C3%ACng-gu%C5%8D_G%C5%ADng-s%C4%AD" title="Bìng-guō Gŭng-sĭ — Mindong" lang="cdo" hreflang="cdo" data-title="Bìng-guō Gŭng-sĭ" data-language-autonym="閩東語 / Mìng-dĕ̤ng-ngṳ̄" data-language-local-name="Mindong" class="interlanguage-link-target"><span>閩東語 / Mìng-dĕ̤ng-ngṳ̄</span></a></li><li class="interlanguage-link interwiki-ce mw-list-item"><a href="https://ce.wikipedia.org/wiki/Apple" title="Apple — Čečenski" lang="ce" hreflang="ce" data-title="Apple" data-language-autonym="Нохчийн" data-language-local-name="Čečenski" class="interlanguage-link-target"><span>Нохчийн</span></a></li><li class="interlanguage-link interwiki-ckb mw-list-item"><a href="https://ckb.wikipedia.org/wiki/%D8%A6%DB%95%D9%BE%DA%B5" title="ئەپڵ — centralnokurdski" lang="ckb" hreflang="ckb" data-title="ئەپڵ" data-language-autonym="کوردی" data-language-local-name="centralnokurdski" class="interlanguage-link-target"><span>کوردی</span></a></li><li class="interlanguage-link interwiki-cs mw-list-item"><a href="https://cs.wikipedia.org/wiki/Apple" title="Apple — Češki" lang="cs" hreflang="cs" data-title="Apple" data-language-autonym="Čeština" data-language-local-name="Češki" class="interlanguage-link-target"><span>Čeština</span></a></li><li class="interlanguage-link interwiki-cv mw-list-item"><a href="https://cv.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Čuvaški" lang="cv" hreflang="cv" data-title="Apple Inc." data-language-autonym="Чӑвашла" data-language-local-name="Čuvaški" class="interlanguage-link-target"><span>Чӑвашла</span></a></li><li class="interlanguage-link interwiki-cy mw-list-item"><a href="https://cy.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Velški" lang="cy" hreflang="cy" data-title="Apple Inc." data-language-autonym="Cymraeg" data-language-local-name="Velški" class="interlanguage-link-target"><span>Cymraeg</span></a></li><li class="interlanguage-link interwiki-da mw-list-item"><a href="https://da.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Danski" lang="da" hreflang="da" data-title="Apple Inc." data-language-autonym="Dansk" data-language-local-name="Danski" class="interlanguage-link-target"><span>Dansk</span></a></li><li class="interlanguage-link interwiki-de badge-Q17437798 badge-goodarticle mw-list-item" title="dobar članak"><a href="https://de.wikipedia.org/wiki/Apple" title="Apple — Nemački" lang="de" hreflang="de" data-title="Apple" data-language-autonym="Deutsch" data-language-local-name="Nemački" class="interlanguage-link-target"><span>Deutsch</span></a></li><li class="interlanguage-link interwiki-diq mw-list-item"><a href="https://diq.wikipedia.org/wiki/Apple" title="Apple — Zazaki" lang="diq" hreflang="diq" data-title="Apple" data-language-autonym="Zazaki" data-language-local-name="Zazaki" class="interlanguage-link-target"><span>Zazaki</span></a></li><li class="interlanguage-link interwiki-dty mw-list-item"><a href="https://dty.wikipedia.org/wiki/%E0%A4%8F%E0%A4%AA%E0%A5%8D%E0%A4%AA%E0%A4%B2_%E0%A4%95%E0%A4%AE%E0%A5%8D%E0%A4%AA%E0%A4%A8%E0%A5%80" title="एप्पल कम्पनी — Doteli" lang="dty" hreflang="dty" data-title="एप्पल कम्पनी" data-language-autonym="डोटेली" data-language-local-name="Doteli" class="interlanguage-link-target"><span>डोटेली</span></a></li><li class="interlanguage-link interwiki-el mw-list-item"><a href="https://el.wikipedia.org/wiki/Apple" title="Apple — Grčki" lang="el" hreflang="el" data-title="Apple" data-language-autonym="Ελληνικά" data-language-local-name="Grčki" class="interlanguage-link-target"><span>Ελληνικά</span></a></li><li class="interlanguage-link interwiki-en mw-list-item"><a href="https://en.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Engleski" lang="en" hreflang="en" data-title="Apple Inc." data-language-autonym="English" data-language-local-name="Engleski" class="interlanguage-link-target"><span>English</span></a></li><li class="interlanguage-link interwiki-eo mw-list-item"><a href="https://eo.wikipedia.org/wiki/Apple" title="Apple — Esperanto" lang="eo" hreflang="eo" data-title="Apple" data-language-autonym="Esperanto" data-language-local-name="Esperanto" class="interlanguage-link-target"><span>Esperanto</span></a></li><li class="interlanguage-link interwiki-es mw-list-item"><a href="https://es.wikipedia.org/wiki/Apple" title="Apple — Španski" lang="es" hreflang="es" data-title="Apple" data-language-autonym="Español" data-language-local-name="Španski" class="interlanguage-link-target"><span>Español</span></a></li><li class="interlanguage-link interwiki-et mw-list-item"><a href="https://et.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Estonski" lang="et" hreflang="et" data-title="Apple Inc." data-language-autonym="Eesti" data-language-local-name="Estonski" class="interlanguage-link-target"><span>Eesti</span></a></li><li class="interlanguage-link interwiki-eu mw-list-item"><a href="https://eu.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Baskijski" lang="eu" hreflang="eu" data-title="Apple Inc." data-language-autonym="Euskara" data-language-local-name="Baskijski" class="interlanguage-link-target"><span>Euskara</span></a></li><li class="interlanguage-link interwiki-fa mw-list-item"><a href="https://fa.wikipedia.org/wiki/%D8%A7%D9%BE%D9%84" title="اپل — Persijski" lang="fa" hreflang="fa" data-title="اپل" data-language-autonym="فارسی" data-language-local-name="Persijski" class="interlanguage-link-target"><span>فارسی</span></a></li><li class="interlanguage-link interwiki-fi mw-list-item"><a href="https://fi.wikipedia.org/wiki/Apple" title="Apple — Finski" lang="fi" hreflang="fi" data-title="Apple" data-language-autonym="Suomi" data-language-local-name="Finski" class="interlanguage-link-target"><span>Suomi</span></a></li><li class="interlanguage-link interwiki-fo mw-list-item"><a href="https://fo.wikipedia.org/wiki/Apple" title="Apple — Farski" lang="fo" hreflang="fo" data-title="Apple" data-language-autonym="Føroyskt" data-language-local-name="Farski" class="interlanguage-link-target"><span>Føroyskt</span></a></li><li class="interlanguage-link interwiki-fr mw-list-item"><a href="https://fr.wikipedia.org/wiki/Apple" title="Apple — Francuski" lang="fr" hreflang="fr" data-title="Apple" data-language-autonym="Français" data-language-local-name="Francuski" class="interlanguage-link-target"><span>Français</span></a></li><li class="interlanguage-link interwiki-ga mw-list-item"><a href="https://ga.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Irski" lang="ga" hreflang="ga" data-title="Apple Inc." data-language-autonym="Gaeilge" data-language-local-name="Irski" class="interlanguage-link-target"><span>Gaeilge</span></a></li><li class="interlanguage-link interwiki-gl mw-list-item"><a href="https://gl.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Galski" lang="gl" hreflang="gl" data-title="Apple Inc." data-language-autonym="Galego" data-language-local-name="Galski" class="interlanguage-link-target"><span>Galego</span></a></li><li class="interlanguage-link interwiki-gv mw-list-item"><a href="https://gv.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Manks" lang="gv" hreflang="gv" data-title="Apple Inc." data-language-autonym="Gaelg" data-language-local-name="Manks" class="interlanguage-link-target"><span>Gaelg</span></a></li><li class="interlanguage-link interwiki-ha mw-list-item"><a href="https://ha.wikipedia.org/wiki/Apple" title="Apple — Hausa" lang="ha" hreflang="ha" data-title="Apple" data-language-autonym="Hausa" data-language-local-name="Hausa" class="interlanguage-link-target"><span>Hausa</span></a></li><li class="interlanguage-link interwiki-hak mw-list-item"><a href="https://hak.wikipedia.org/wiki/Apple" title="Apple — hakka kineski" lang="hak" hreflang="hak" data-title="Apple" data-language-autonym="客家語 / Hak-kâ-ngî" data-language-local-name="hakka kineski" class="interlanguage-link-target"><span>客家語 / Hak-kâ-ngî</span></a></li><li class="interlanguage-link interwiki-he mw-list-item"><a href="https://he.wikipedia.org/wiki/%D7%90%D7%A4%D7%9C" title="אפל — Hebrejski" lang="he" hreflang="he" data-title="אפל" data-language-autonym="עברית" data-language-local-name="Hebrejski" class="interlanguage-link-target"><span>עברית</span></a></li><li class="interlanguage-link interwiki-hi mw-list-item"><a href="https://hi.wikipedia.org/wiki/%E0%A4%8F%E0%A4%AA%E0%A5%8D%E0%A4%AA%E0%A4%B2_%E0%A4%87%E0%A4%82%E0%A4%95%E0%A5%B0" title="एप्पल इंक॰ — Hindi" lang="hi" hreflang="hi" data-title="एप्पल इंक॰" data-language-autonym="हिन्दी" data-language-local-name="Hindi" class="interlanguage-link-target"><span>हिन्दी</span></a></li><li class="interlanguage-link interwiki-hr mw-list-item"><a href="https://hr.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Hrvatski" lang="hr" hreflang="hr" data-title="Apple Inc." data-language-autonym="Hrvatski" data-language-local-name="Hrvatski" class="interlanguage-link-target"><span>Hrvatski</span></a></li><li class="interlanguage-link interwiki-ht mw-list-item"><a href="https://ht.wikipedia.org/wiki/Apple" title="Apple — Haićanski" lang="ht" hreflang="ht" data-title="Apple" data-language-autonym="Kreyòl ayisyen" data-language-local-name="Haićanski" class="interlanguage-link-target"><span>Kreyòl ayisyen</span></a></li><li class="interlanguage-link interwiki-hu mw-list-item"><a href="https://hu.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Mađarski" lang="hu" hreflang="hu" data-title="Apple Inc." data-language-autonym="Magyar" data-language-local-name="Mađarski" class="interlanguage-link-target"><span>Magyar</span></a></li><li class="interlanguage-link interwiki-hy mw-list-item"><a href="https://hy.wikipedia.org/wiki/%D4%B7%D6%83%D5%AC" title="Էփլ — Jermenski" lang="hy" hreflang="hy" data-title="Էփլ" data-language-autonym="Հայերեն" data-language-local-name="Jermenski" class="interlanguage-link-target"><span>Հայերեն</span></a></li><li class="interlanguage-link interwiki-hyw mw-list-item"><a href="https://hyw.wikipedia.org/wiki/%D4%B7%D6%83%D5%A8%D5%AC" title="Էփըլ — Western Armenian" lang="hyw" hreflang="hyw" data-title="Էփըլ" data-language-autonym="Արեւմտահայերէն" data-language-local-name="Western Armenian" class="interlanguage-link-target"><span>Արեւմտահայերէն</span></a></li><li class="interlanguage-link interwiki-ia mw-list-item"><a href="https://ia.wikipedia.org/wiki/Apple_Computer" title="Apple Computer — Interlingva" lang="ia" hreflang="ia" data-title="Apple Computer" data-language-autonym="Interlingua" data-language-local-name="Interlingva" class="interlanguage-link-target"><span>Interlingua</span></a></li><li class="interlanguage-link interwiki-id mw-list-item"><a href="https://id.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Indonezijski" lang="id" hreflang="id" data-title="Apple Inc." data-language-autonym="Bahasa Indonesia" data-language-local-name="Indonezijski" class="interlanguage-link-target"><span>Bahasa Indonesia</span></a></li><li class="interlanguage-link interwiki-ig mw-list-item"><a href="https://ig.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Igbo" lang="ig" hreflang="ig" data-title="Apple Inc." data-language-autonym="Igbo" data-language-local-name="Igbo" class="interlanguage-link-target"><span>Igbo</span></a></li><li class="interlanguage-link interwiki-is mw-list-item"><a href="https://is.wikipedia.org/wiki/Apple" title="Apple — Islandski" lang="is" hreflang="is" data-title="Apple" data-language-autonym="Íslenska" data-language-local-name="Islandski" class="interlanguage-link-target"><span>Íslenska</span></a></li><li class="interlanguage-link interwiki-it mw-list-item"><a href="https://it.wikipedia.org/wiki/Apple" title="Apple — Italijanski" lang="it" hreflang="it" data-title="Apple" data-language-autonym="Italiano" data-language-local-name="Italijanski" class="interlanguage-link-target"><span>Italiano</span></a></li><li class="interlanguage-link interwiki-ja mw-list-item"><a href="https://ja.wikipedia.org/wiki/Apple" title="Apple — Japanski" lang="ja" hreflang="ja" data-title="Apple" data-language-autonym="日本語" data-language-local-name="Japanski" class="interlanguage-link-target"><span>日本語</span></a></li><li class="interlanguage-link interwiki-jbo mw-list-item"><a href="https://jbo.wikipedia.org/wiki/la_.apl." title="la .apl. — Lojban" lang="jbo" hreflang="jbo" data-title="la .apl." data-language-autonym="La .lojban." data-language-local-name="Lojban" class="interlanguage-link-target"><span>La .lojban.</span></a></li><li class="interlanguage-link interwiki-jv mw-list-item"><a href="https://jv.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Javanski" lang="jv" hreflang="jv" data-title="Apple Inc." data-language-autonym="Jawa" data-language-local-name="Javanski" class="interlanguage-link-target"><span>Jawa</span></a></li><li class="interlanguage-link interwiki-ka mw-list-item"><a href="https://ka.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Gruzijski" lang="ka" hreflang="ka" data-title="Apple Inc." data-language-autonym="ქართული" data-language-local-name="Gruzijski" class="interlanguage-link-target"><span>ქართული</span></a></li><li class="interlanguage-link interwiki-kaa mw-list-item"><a href="https://kaa.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Kara-kalpaški" lang="kaa" hreflang="kaa" data-title="Apple Inc." data-language-autonym="Qaraqalpaqsha" data-language-local-name="Kara-kalpaški" class="interlanguage-link-target"><span>Qaraqalpaqsha</span></a></li><li class="interlanguage-link interwiki-kk mw-list-item"><a href="https://kk.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Kozački" lang="kk" hreflang="kk" data-title="Apple Inc." data-language-autonym="Қазақша" data-language-local-name="Kozački" class="interlanguage-link-target"><span>Қазақша</span></a></li><li class="interlanguage-link interwiki-km mw-list-item"><a href="https://km.wikipedia.org/wiki/%E1%9E%80%E1%9F%92%E1%9E%9A%E1%9E%BB%E1%9E%98%E1%9E%A0%E1%9F%8A%E1%9E%BB%E1%9E%93%E1%9E%A2%E1%9F%8A%E1%9F%82%E1%9E%94%E1%9E%95%E1%9E%9B" title="ក្រុមហ៊ុនអ៊ែបផល — Kmerski" lang="km" hreflang="km" data-title="ក្រុមហ៊ុនអ៊ែបផល" data-language-autonym="ភាសាខ្មែរ" data-language-local-name="Kmerski" class="interlanguage-link-target"><span>ភាសាខ្មែរ</span></a></li><li class="interlanguage-link interwiki-kn mw-list-item"><a href="https://kn.wikipedia.org/wiki/%E0%B2%86%E0%B3%8D%E0%B2%AF%E0%B2%AA%E0%B2%B2%E0%B3%8D" title="ಆ್ಯಪಲ್ — Kanada" lang="kn" hreflang="kn" data-title="ಆ್ಯಪಲ್" data-language-autonym="ಕನ್ನಡ" data-language-local-name="Kanada" class="interlanguage-link-target"><span>ಕನ್ನಡ</span></a></li><li class="interlanguage-link interwiki-ko mw-list-item"><a href="https://ko.wikipedia.org/wiki/%EC%95%A0%ED%94%8C" title="애플 — Korejski" lang="ko" hreflang="ko" data-title="애플" data-language-autonym="한국어" data-language-local-name="Korejski" class="interlanguage-link-target"><span>한국어</span></a></li><li class="interlanguage-link interwiki-ks mw-list-item"><a href="https://ks.wikipedia.org/wiki/%D8%A7%DB%8C%D9%BE%D9%84_%DA%A9%D9%85%D9%BE%D9%86%DB%8C%D8%8C_%D8%A7%D9%86%DA%A9%D8%A7%D8%B1%D9%BE%D9%88%D8%B1%DB%8C%D9%B9%DA%88" title="ایپل کمپنی، انکارپوریٹڈ — Kašmiri" lang="ks" hreflang="ks" data-title="ایپل کمپنی، انکارپوریٹڈ" data-language-autonym="कॉशुर / کٲشُر" data-language-local-name="Kašmiri" class="interlanguage-link-target"><span>कॉशुर / کٲشُر</span></a></li><li class="interlanguage-link interwiki-ku mw-list-item"><a href="https://ku.wikipedia.org/wiki/Apple,_Inc." title="Apple, Inc. — Kurdski" lang="ku" hreflang="ku" data-title="Apple, Inc." data-language-autonym="Kurdî" data-language-local-name="Kurdski" class="interlanguage-link-target"><span>Kurdî</span></a></li><li class="interlanguage-link interwiki-ky mw-list-item"><a href="https://ky.wikipedia.org/wiki/Apple" title="Apple — Kirgiski" lang="ky" hreflang="ky" data-title="Apple" data-language-autonym="Кыргызча" data-language-local-name="Kirgiski" class="interlanguage-link-target"><span>Кыргызча</span></a></li><li class="interlanguage-link interwiki-la mw-list-item"><a href="https://la.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Latinski" lang="la" hreflang="la" data-title="Apple Inc." data-language-autonym="Latina" data-language-local-name="Latinski" class="interlanguage-link-target"><span>Latina</span></a></li><li class="interlanguage-link interwiki-lb mw-list-item"><a href="https://lb.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Luksemburški" lang="lb" hreflang="lb" data-title="Apple Inc." data-language-autonym="Lëtzebuergesch" data-language-local-name="Luksemburški" class="interlanguage-link-target"><span>Lëtzebuergesch</span></a></li><li class="interlanguage-link interwiki-lmo mw-list-item"><a href="https://lmo.wikipedia.org/wiki/Apple" title="Apple — lombardski" lang="lmo" hreflang="lmo" data-title="Apple" data-language-autonym="Lombard" data-language-local-name="lombardski" class="interlanguage-link-target"><span>Lombard</span></a></li><li class="interlanguage-link interwiki-lo mw-list-item"><a href="https://lo.wikipedia.org/wiki/%E0%BB%81%E0%BA%AD%E0%BA%B1%E0%BA%9A%E0%BB%80%E0%BA%9B%E0%BA%B5%E0%BB%89%E0%BA%99_%E0%BA%9A%E0%BB%8D%E0%BA%A5%E0%BA%B4%E0%BA%AA%E0%BA%B1%E0%BA%94" title="ແອັບເປີ້ນ ບໍລິສັດ — Laoški" lang="lo" hreflang="lo" data-title="ແອັບເປີ້ນ ບໍລິສັດ" data-language-autonym="ລາວ" data-language-local-name="Laoški" class="interlanguage-link-target"><span>ລາວ</span></a></li><li class="interlanguage-link interwiki-lt mw-list-item"><a href="https://lt.wikipedia.org/wiki/Apple" title="Apple — Litvanski" lang="lt" hreflang="lt" data-title="Apple" data-language-autonym="Lietuvių" data-language-local-name="Litvanski" class="interlanguage-link-target"><span>Lietuvių</span></a></li><li class="interlanguage-link interwiki-lv mw-list-item"><a href="https://lv.wikipedia.org/wiki/Apple" title="Apple — Letonski" lang="lv" hreflang="lv" data-title="Apple" data-language-autonym="Latviešu" data-language-local-name="Letonski" class="interlanguage-link-target"><span>Latviešu</span></a></li><li class="interlanguage-link interwiki-mai mw-list-item"><a href="https://mai.wikipedia.org/wiki/%E0%A4%8F%E0%A4%AA%E0%A5%8D%E0%A4%AA%E0%A4%B2_%E0%A4%95%E0%A4%AE%E0%A5%8D%E0%A4%AA%E0%A4%A8%E0%A5%80" title="एप्पल कम्पनी — Maitili" lang="mai" hreflang="mai" data-title="एप्पल कम्पनी" data-language-autonym="मैथिली" data-language-local-name="Maitili" class="interlanguage-link-target"><span>मैथिली</span></a></li><li class="interlanguage-link interwiki-mg mw-list-item"><a href="https://mg.wikipedia.org/wiki/Apple" title="Apple — Malagazijski" lang="mg" hreflang="mg" data-title="Apple" data-language-autonym="Malagasy" data-language-local-name="Malagazijski" class="interlanguage-link-target"><span>Malagasy</span></a></li><li class="interlanguage-link interwiki-min mw-list-item"><a href="https://min.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Minangkabau" lang="min" hreflang="min" data-title="Apple Inc." data-language-autonym="Minangkabau" data-language-local-name="Minangkabau" class="interlanguage-link-target"><span>Minangkabau</span></a></li><li class="interlanguage-link interwiki-mk mw-list-item"><a href="https://mk.wikipedia.org/wiki/Apple" title="Apple — Makedonski" lang="mk" hreflang="mk" data-title="Apple" data-language-autonym="Македонски" data-language-local-name="Makedonski" class="interlanguage-link-target"><span>Македонски</span></a></li><li class="interlanguage-link interwiki-ml mw-list-item"><a href="https://ml.wikipedia.org/wiki/%E0%B4%86%E0%B4%AA%E0%B5%8D%E0%B4%AA%E0%B4%BF%E0%B5%BE_%E0%B4%87%E0%B5%BB%E0%B4%95%E0%B5%8B%E0%B5%BC%E0%B4%AA%E0%B5%8D%E0%B4%AA%E0%B4%B1%E0%B5%87%E0%B4%B1%E0%B5%8D%E0%B4%B1%E0%B4%A1%E0%B5%8D" title="ആപ്പിൾ ഇൻകോർപ്പറേറ്റഡ് — Malajalam" lang="ml" hreflang="ml" data-title="ആപ്പിൾ ഇൻകോർപ്പറേറ്റഡ്" data-language-autonym="മലയാളം" data-language-local-name="Malajalam" class="interlanguage-link-target"><span>മലയാളം</span></a></li><li class="interlanguage-link interwiki-mn mw-list-item"><a href="https://mn.wikipedia.org/wiki/Apple" title="Apple — Mongolski" lang="mn" hreflang="mn" data-title="Apple" data-language-autonym="Монгол" data-language-local-name="Mongolski" class="interlanguage-link-target"><span>Монгол</span></a></li><li class="interlanguage-link interwiki-mr mw-list-item"><a href="https://mr.wikipedia.org/wiki/%E0%A5%B2%E0%A4%AA%E0%A4%B2" title="ॲपल — Marati" lang="mr" hreflang="mr" data-title="ॲपल" data-language-autonym="मराठी" data-language-local-name="Marati" class="interlanguage-link-target"><span>मराठी</span></a></li><li class="interlanguage-link interwiki-ms mw-list-item"><a href="https://ms.wikipedia.org/wiki/Apple" title="Apple — Malajski" lang="ms" hreflang="ms" data-title="Apple" data-language-autonym="Bahasa Melayu" data-language-local-name="Malajski" class="interlanguage-link-target"><span>Bahasa Melayu</span></a></li><li class="interlanguage-link interwiki-my mw-list-item"><a href="https://my.wikipedia.org/wiki/%E1%80%A1%E1%80%80%E1%80%BA%E1%80%95%E1%80%B2" title="အက်ပဲ — Burmanski" lang="my" hreflang="my" data-title="အက်ပဲ" data-language-autonym="မြန်မာဘာသာ" data-language-local-name="Burmanski" class="interlanguage-link-target"><span>မြန်မာဘာသာ</span></a></li><li class="interlanguage-link interwiki-mzn mw-list-item"><a href="https://mzn.wikipedia.org/wiki/%D8%A7%D9%BE%D9%84" title="اپل — mazanderanski" lang="mzn" hreflang="mzn" data-title="اپل" data-language-autonym="مازِرونی" data-language-local-name="mazanderanski" class="interlanguage-link-target"><span>مازِرونی</span></a></li><li class="interlanguage-link interwiki-nds mw-list-item"><a href="https://nds.wikipedia.org/wiki/Apple" title="Apple — Niski nemački" lang="nds" hreflang="nds" data-title="Apple" data-language-autonym="Plattdüütsch" data-language-local-name="Niski nemački" class="interlanguage-link-target"><span>Plattdüütsch</span></a></li><li class="interlanguage-link interwiki-ne mw-list-item"><a href="https://ne.wikipedia.org/wiki/%E0%A4%8F%E0%A4%AA%E0%A5%8D%E0%A4%AA%E0%A4%B2_(%E0%A4%95%E0%A4%AE%E0%A5%8D%E0%A4%AA%E0%A4%A8%E0%A5%80)" title="एप्पल (कम्पनी) — Nepalski" lang="ne" hreflang="ne" data-title="एप्पल (कम्पनी)" data-language-autonym="नेपाली" data-language-local-name="Nepalski" class="interlanguage-link-target"><span>नेपाली</span></a></li><li class="interlanguage-link interwiki-new mw-list-item"><a href="https://new.wikipedia.org/wiki/%E0%A4%8F%E0%A4%AA%E0%A5%8D%E0%A4%AA%E0%A4%B2" title="एप्पल — Nevari" lang="new" hreflang="new" data-title="एप्पल" data-language-autonym="नेपाल भाषा" data-language-local-name="Nevari" class="interlanguage-link-target"><span>नेपाल भाषा</span></a></li><li class="interlanguage-link interwiki-nl mw-list-item"><a href="https://nl.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Holandski" lang="nl" hreflang="nl" data-title="Apple Inc." data-language-autonym="Nederlands" data-language-local-name="Holandski" class="interlanguage-link-target"><span>Nederlands</span></a></li><li class="interlanguage-link interwiki-nn mw-list-item"><a href="https://nn.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Norveški njorsk" lang="nn" hreflang="nn" data-title="Apple Inc." data-language-autonym="Norsk nynorsk" data-language-local-name="Norveški njorsk" class="interlanguage-link-target"><span>Norsk nynorsk</span></a></li><li class="interlanguage-link interwiki-no mw-list-item"><a href="https://no.wikipedia.org/wiki/Apple" title="Apple — Norveški bokmål" lang="nb" hreflang="nb" data-title="Apple" data-language-autonym="Norsk bokmål" data-language-local-name="Norveški bokmål" class="interlanguage-link-target"><span>Norsk bokmål</span></a></li><li class="interlanguage-link interwiki-nv mw-list-item"><a href="https://nv.wikipedia.org/wiki/%C3%81k%C3%A1%CA%BC%C3%A1t%CA%BC%C4%AF%C4%AF%C5%82_(b%C3%A9%C3%A9sh_nts%C3%A9kees%C3%ADg%C3%AD%C3%AD_%C3%A1l%CA%BC%C3%ADn%C3%AD)" title="Ákáʼátʼįįł (béésh ntsékeesígíí álʼíní) — Navaho" lang="nv" hreflang="nv" data-title="Ákáʼátʼįįł (béésh ntsékeesígíí álʼíní)" data-language-autonym="Diné bizaad" data-language-local-name="Navaho" class="interlanguage-link-target"><span>Diné bizaad</span></a></li><li class="interlanguage-link interwiki-oc mw-list-item"><a href="https://oc.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Provansalski" lang="oc" hreflang="oc" data-title="Apple Inc." data-language-autonym="Occitan" data-language-local-name="Provansalski" class="interlanguage-link-target"><span>Occitan</span></a></li><li class="interlanguage-link interwiki-or mw-list-item"><a href="https://or.wikipedia.org/wiki/%E0%AC%86%E0%AC%AA%E0%AC%B2_%E0%AC%87%E0%AC%A8%E0%AC%95%E0%AC%B0%E0%AD%8D%E0%AC%AA%E0%AD%8B%E0%AC%B0%E0%AD%87%E0%AC%9F%E0%AD%87%E0%AC%A1" title="ଆପଲ ଇନକର୍ପୋରେଟେଡ — Orijski" lang="or" hreflang="or" data-title="ଆପଲ ଇନକର୍ପୋରେଟେଡ" data-language-autonym="ଓଡ଼ିଆ" data-language-local-name="Orijski" class="interlanguage-link-target"><span>ଓଡ଼ିଆ</span></a></li><li class="interlanguage-link interwiki-pa mw-list-item"><a href="https://pa.wikipedia.org/wiki/%E0%A8%90%E0%A8%AA%E0%A8%B2_%E0%A8%87%E0%A9%B0%E0%A8%95." title="ਐਪਲ ਇੰਕ. — Pandžabski" lang="pa" hreflang="pa" data-title="ਐਪਲ ਇੰਕ." data-language-autonym="ਪੰਜਾਬੀ" data-language-local-name="Pandžabski" class="interlanguage-link-target"><span>ਪੰਜਾਬੀ</span></a></li><li class="interlanguage-link interwiki-pap mw-list-item"><a href="https://pap.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Papiamento" lang="pap" hreflang="pap" data-title="Apple Inc." data-language-autonym="Papiamentu" data-language-local-name="Papiamento" class="interlanguage-link-target"><span>Papiamentu</span></a></li><li class="interlanguage-link interwiki-pfl mw-list-item"><a href="https://pfl.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Palatine German" lang="pfl" hreflang="pfl" data-title="Apple Inc." data-language-autonym="Pälzisch" data-language-local-name="Palatine German" class="interlanguage-link-target"><span>Pälzisch</span></a></li><li class="interlanguage-link interwiki-pl mw-list-item"><a href="https://pl.wikipedia.org/wiki/Apple_(przedsi%C4%99biorstwo)" title="Apple (przedsiębiorstwo) — Poljski" lang="pl" hreflang="pl" data-title="Apple (przedsiębiorstwo)" data-language-autonym="Polski" data-language-local-name="Poljski" class="interlanguage-link-target"><span>Polski</span></a></li><li class="interlanguage-link interwiki-pnb mw-list-item"><a href="https://pnb.wikipedia.org/wiki/%D8%A7%DB%8C%D9%BE%D9%84" title="ایپل — Western Punjabi" lang="pnb" hreflang="pnb" data-title="ایپل" data-language-autonym="پنجابی" data-language-local-name="Western Punjabi" class="interlanguage-link-target"><span>پنجابی</span></a></li><li class="interlanguage-link interwiki-ps mw-list-item"><a href="https://ps.wikipedia.org/wiki/%D8%A7%D9%BE%D9%84_%D8%B4%D8%B1%DA%A9%D8%AA" title="اپل شرکت — Paštunski" lang="ps" hreflang="ps" data-title="اپل شرکت" data-language-autonym="پښتو" data-language-local-name="Paštunski" class="interlanguage-link-target"><span>پښتو</span></a></li><li class="interlanguage-link interwiki-pt mw-list-item"><a href="https://pt.wikipedia.org/wiki/Apple" title="Apple — Portugalski" lang="pt" hreflang="pt" data-title="Apple" data-language-autonym="Português" data-language-local-name="Portugalski" class="interlanguage-link-target"><span>Português</span></a></li><li class="interlanguage-link interwiki-qu mw-list-item"><a href="https://qu.wikipedia.org/wiki/Apple" title="Apple — Kvenča" lang="qu" hreflang="qu" data-title="Apple" data-language-autonym="Runa Simi" data-language-local-name="Kvenča" class="interlanguage-link-target"><span>Runa Simi</span></a></li><li class="interlanguage-link interwiki-rm mw-list-item"><a href="https://rm.wikipedia.org/wiki/Apple" title="Apple — Reto-Romanski" lang="rm" hreflang="rm" data-title="Apple" data-language-autonym="Rumantsch" data-language-local-name="Reto-Romanski" class="interlanguage-link-target"><span>Rumantsch</span></a></li><li class="interlanguage-link interwiki-ro mw-list-item"><a href="https://ro.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Rumunski" lang="ro" hreflang="ro" data-title="Apple Inc." data-language-autonym="Română" data-language-local-name="Rumunski" class="interlanguage-link-target"><span>Română</span></a></li><li class="interlanguage-link interwiki-ru mw-list-item"><a href="https://ru.wikipedia.org/wiki/Apple" title="Apple — Ruski" lang="ru" hreflang="ru" data-title="Apple" data-language-autonym="Русский" data-language-local-name="Ruski" class="interlanguage-link-target"><span>Русский</span></a></li><li class="interlanguage-link interwiki-sa mw-list-item"><a href="https://sa.wikipedia.org/wiki/%E0%A4%8F%E0%A4%AA%E0%A5%8D%E0%A4%AA%E0%A4%B2%E0%A5%8D" title="एप्पल् — Sanskrit" lang="sa" hreflang="sa" data-title="एप्पल्" data-language-autonym="संस्कृतम्" data-language-local-name="Sanskrit" class="interlanguage-link-target"><span>संस्कृतम्</span></a></li><li class="interlanguage-link interwiki-sah mw-list-item"><a href="https://sah.wikipedia.org/wiki/Apple" title="Apple — Jakut" lang="sah" hreflang="sah" data-title="Apple" data-language-autonym="Саха тыла" data-language-local-name="Jakut" class="interlanguage-link-target"><span>Саха тыла</span></a></li><li class="interlanguage-link interwiki-sc mw-list-item"><a href="https://sc.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Sardinijski" lang="sc" hreflang="sc" data-title="Apple Inc." data-language-autonym="Sardu" data-language-local-name="Sardinijski" class="interlanguage-link-target"><span>Sardu</span></a></li><li class="interlanguage-link interwiki-scn mw-list-item"><a href="https://scn.wikipedia.org/wiki/Apple" title="Apple — Sicilijanski" lang="scn" hreflang="scn" data-title="Apple" data-language-autonym="Sicilianu" data-language-local-name="Sicilijanski" class="interlanguage-link-target"><span>Sicilianu</span></a></li><li class="interlanguage-link interwiki-se mw-list-item"><a href="https://se.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Severni sami" lang="se" hreflang="se" data-title="Apple Inc." data-language-autonym="Davvisámegiella" data-language-local-name="Severni sami" class="interlanguage-link-target"><span>Davvisámegiella</span></a></li><li class="interlanguage-link interwiki-si mw-list-item"><a href="https://si.wikipedia.org/wiki/%E0%B6%87%E0%B6%B4%E0%B6%BD%E0%B7%8A_%E0%B6%89%E0%B6%B1%E0%B7%8A%E0%B6%9A%E0%B7%9D%E0%B6%B4%E0%B6%BB%E0%B7%9A%E0%B7%82%E0%B6%B1%E0%B7%8A" title="ඇපල් ඉන්කෝපරේෂන් — Singaleski" lang="si" hreflang="si" data-title="ඇපල් ඉන්කෝපරේෂන්" data-language-autonym="සිංහල" data-language-local-name="Singaleski" class="interlanguage-link-target"><span>සිංහල</span></a></li><li class="interlanguage-link interwiki-simple mw-list-item"><a href="https://simple.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Simple English" lang="en-simple" hreflang="en-simple" data-title="Apple Inc." data-language-autonym="Simple English" data-language-local-name="Simple English" class="interlanguage-link-target"><span>Simple English</span></a></li><li class="interlanguage-link interwiki-sk mw-list-item"><a href="https://sk.wikipedia.org/wiki/Apple" title="Apple — Slovački" lang="sk" hreflang="sk" data-title="Apple" data-language-autonym="Slovenčina" data-language-local-name="Slovački" class="interlanguage-link-target"><span>Slovenčina</span></a></li><li class="interlanguage-link interwiki-sl mw-list-item"><a href="https://sl.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Slovenački" lang="sl" hreflang="sl" data-title="Apple Inc." data-language-autonym="Slovenščina" data-language-local-name="Slovenački" class="interlanguage-link-target"><span>Slovenščina</span></a></li><li class="interlanguage-link interwiki-smn mw-list-item"><a href="https://smn.wikipedia.org/wiki/Apple" title="Apple — Inari sami" lang="smn" hreflang="smn" data-title="Apple" data-language-autonym="Anarâškielâ" data-language-local-name="Inari sami" class="interlanguage-link-target"><span>Anarâškielâ</span></a></li><li class="interlanguage-link interwiki-so mw-list-item"><a href="https://so.wikipedia.org/wiki/Abbal" title="Abbal — Somalski" lang="so" hreflang="so" data-title="Abbal" data-language-autonym="Soomaaliga" data-language-local-name="Somalski" class="interlanguage-link-target"><span>Soomaaliga</span></a></li><li class="interlanguage-link interwiki-sq mw-list-item"><a href="https://sq.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Albanski" lang="sq" hreflang="sq" data-title="Apple Inc." data-language-autonym="Shqip" data-language-local-name="Albanski" class="interlanguage-link-target"><span>Shqip</span></a></li><li class="interlanguage-link interwiki-sr mw-list-item"><a href="https://sr.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Srpski" lang="sr" hreflang="sr" data-title="Apple Inc." data-language-autonym="Српски / srpski" data-language-local-name="Srpski" class="interlanguage-link-target"><span>Српски / srpski</span></a></li><li class="interlanguage-link interwiki-su mw-list-item"><a href="https://su.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Sudanski" lang="su" hreflang="su" data-title="Apple Inc." data-language-autonym="Sunda" data-language-local-name="Sudanski" class="interlanguage-link-target"><span>Sunda</span></a></li><li class="interlanguage-link interwiki-sv mw-list-item"><a href="https://sv.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Švedski" lang="sv" hreflang="sv" data-title="Apple Inc." data-language-autonym="Svenska" data-language-local-name="Švedski" class="interlanguage-link-target"><span>Svenska</span></a></li><li class="interlanguage-link interwiki-sw mw-list-item"><a href="https://sw.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Svahili" lang="sw" hreflang="sw" data-title="Apple Inc." data-language-autonym="Kiswahili" data-language-local-name="Svahili" class="interlanguage-link-target"><span>Kiswahili</span></a></li><li class="interlanguage-link interwiki-szl mw-list-item"><a href="https://szl.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Silesian" lang="szl" hreflang="szl" data-title="Apple Inc." data-language-autonym="Ślůnski" data-language-local-name="Silesian" class="interlanguage-link-target"><span>Ślůnski</span></a></li><li class="interlanguage-link interwiki-ta mw-list-item"><a href="https://ta.wikipedia.org/wiki/%E0%AE%86%E0%AE%AA%E0%AF%8D%E0%AE%AA%E0%AE%BF%E0%AE%B3%E0%AF%8D_%E0%AE%A8%E0%AE%BF%E0%AE%B1%E0%AF%81%E0%AE%B5%E0%AE%A9%E0%AE%AE%E0%AF%8D" title="ஆப்பிள் நிறுவனம் — Tamilski" lang="ta" hreflang="ta" data-title="ஆப்பிள் நிறுவனம்" data-language-autonym="தமிழ்" data-language-local-name="Tamilski" class="interlanguage-link-target"><span>தமிழ்</span></a></li><li class="interlanguage-link interwiki-te mw-list-item"><a href="https://te.wikipedia.org/wiki/%E0%B0%AF%E0%B0%BE%E0%B0%AA%E0%B0%BF%E0%B0%B2%E0%B1%8D_%E0%B0%87%E0%B0%A8%E0%B1%8D%E2%80%8C%E0%B0%95%E0%B0%BE%E0%B0%B0%E0%B1%8D%E0%B0%AA%E0%B1%8A%E0%B0%B0%E0%B1%87%E0%B0%B7%E0%B0%A8%E0%B1%8D" title="యాపిల్ ఇన్‌కార్పొరేషన్ — Telugu" lang="te" hreflang="te" data-title="యాపిల్ ఇన్‌కార్పొరేషన్" data-language-autonym="తెలుగు" data-language-local-name="Telugu" class="interlanguage-link-target"><span>తెలుగు</span></a></li><li class="interlanguage-link interwiki-tg mw-list-item"><a href="https://tg.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Tađik" lang="tg" hreflang="tg" data-title="Apple Inc." data-language-autonym="Тоҷикӣ" data-language-local-name="Tađik" class="interlanguage-link-target"><span>Тоҷикӣ</span></a></li><li class="interlanguage-link interwiki-th mw-list-item"><a href="https://th.wikipedia.org/wiki/%E0%B9%81%E0%B8%AD%E0%B8%9B%E0%B9%80%E0%B8%9B%E0%B8%B4%E0%B8%A5_(%E0%B8%9A%E0%B8%A3%E0%B8%B4%E0%B8%A9%E0%B8%B1%E0%B8%97)" title="แอปเปิล (บริษัท) — Tajlandski" lang="th" hreflang="th" data-title="แอปเปิล (บริษัท)" data-language-autonym="ไทย" data-language-local-name="Tajlandski" class="interlanguage-link-target"><span>ไทย</span></a></li><li class="interlanguage-link interwiki-ti mw-list-item"><a href="https://ti.wikipedia.org/wiki/%E1%8A%A3%E1%8D%95%E1%88%8D_%E1%8A%A2%E1%8A%95%E1%8A%AD" title="ኣፕል ኢንክ — Tigrinja" lang="ti" hreflang="ti" data-title="ኣፕል ኢንክ" data-language-autonym="ትግርኛ" data-language-local-name="Tigrinja" class="interlanguage-link-target"><span>ትግርኛ</span></a></li><li class="interlanguage-link interwiki-tk mw-list-item"><a href="https://tk.wikipedia.org/wiki/Apple" title="Apple — Turkmenski" lang="tk" hreflang="tk" data-title="Apple" data-language-autonym="Türkmençe" data-language-local-name="Turkmenski" class="interlanguage-link-target"><span>Türkmençe</span></a></li><li class="interlanguage-link interwiki-tl mw-list-item"><a href="https://tl.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Tagalski" lang="tl" hreflang="tl" data-title="Apple Inc." data-language-autonym="Tagalog" data-language-local-name="Tagalski" class="interlanguage-link-target"><span>Tagalog</span></a></li><li class="interlanguage-link interwiki-tr mw-list-item"><a href="https://tr.wikipedia.org/wiki/Apple" title="Apple — Turski" lang="tr" hreflang="tr" data-title="Apple" data-language-autonym="Türkçe" data-language-local-name="Turski" class="interlanguage-link-target"><span>Türkçe</span></a></li><li class="interlanguage-link interwiki-tt mw-list-item"><a href="https://tt.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Tatarski" lang="tt" hreflang="tt" data-title="Apple Inc." data-language-autonym="Татарча / tatarça" data-language-local-name="Tatarski" class="interlanguage-link-target"><span>Татарча / tatarça</span></a></li><li class="interlanguage-link interwiki-tyv mw-list-item"><a href="https://tyv.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Tuvinijski" lang="tyv" hreflang="tyv" data-title="Apple Inc." data-language-autonym="Тыва дыл" data-language-local-name="Tuvinijski" class="interlanguage-link-target"><span>Тыва дыл</span></a></li><li class="interlanguage-link interwiki-ug mw-list-item"><a href="https://ug.wikipedia.org/wiki/%D8%A6%D8%A7%D9%84%D9%85%D8%A7_%D8%B4%D9%89%D8%B1%D9%83%D9%89%D8%AA%D9%89" title="ئالما شىركىتى — Ujgurski" lang="ug" hreflang="ug" data-title="ئالما شىركىتى" data-language-autonym="ئۇيغۇرچە / Uyghurche" data-language-local-name="Ujgurski" class="interlanguage-link-target"><span>ئۇيغۇرچە / Uyghurche</span></a></li><li class="interlanguage-link interwiki-uk mw-list-item"><a href="https://uk.wikipedia.org/wiki/Apple" title="Apple — Ukrajinski" lang="uk" hreflang="uk" data-title="Apple" data-language-autonym="Українська" data-language-local-name="Ukrajinski" class="interlanguage-link-target"><span>Українська</span></a></li><li class="interlanguage-link interwiki-ur mw-list-item"><a href="https://ur.wikipedia.org/wiki/%D8%A7%DB%8C%D9%BE%D9%84_%D8%A7%D9%86%DA%A9%D8%A7%D8%B1%D9%BE%D9%88%D8%B1%DB%8C%D8%B4%D9%86" title="ایپل انکارپوریشن — Urdu" lang="ur" hreflang="ur" data-title="ایپل انکارپوریشن" data-language-autonym="اردو" data-language-local-name="Urdu" class="interlanguage-link-target"><span>اردو</span></a></li><li class="interlanguage-link interwiki-uz mw-list-item"><a href="https://uz.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Uzbečki" lang="uz" hreflang="uz" data-title="Apple Inc." data-language-autonym="Oʻzbekcha / ўзбекча" data-language-local-name="Uzbečki" class="interlanguage-link-target"><span>Oʻzbekcha / ўзбекча</span></a></li><li class="interlanguage-link interwiki-vec mw-list-item"><a href="https://vec.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — venecijanski" lang="vec" hreflang="vec" data-title="Apple Inc." data-language-autonym="Vèneto" data-language-local-name="venecijanski" class="interlanguage-link-target"><span>Vèneto</span></a></li><li class="interlanguage-link interwiki-vi mw-list-item"><a href="https://vi.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Vijetnamski" lang="vi" hreflang="vi" data-title="Apple Inc." data-language-autonym="Tiếng Việt" data-language-local-name="Vijetnamski" class="interlanguage-link-target"><span>Tiếng Việt</span></a></li><li class="interlanguage-link interwiki-war mw-list-item"><a href="https://war.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Varej" lang="war" hreflang="war" data-title="Apple Inc." data-language-autonym="Winaray" data-language-local-name="Varej" class="interlanguage-link-target"><span>Winaray</span></a></li><li class="interlanguage-link interwiki-wuu mw-list-item"><a href="https://wuu.wikipedia.org/wiki/%E8%8B%B9%E6%9E%9C%E5%85%AC%E5%8F%B8" title="苹果公司 — Wu kineski" lang="wuu" hreflang="wuu" data-title="苹果公司" data-language-autonym="吴语" data-language-local-name="Wu kineski" class="interlanguage-link-target"><span>吴语</span></a></li><li class="interlanguage-link interwiki-xh mw-list-item"><a href="https://xh.wikipedia.org/wiki/Apple" title="Apple — Khosa" lang="xh" hreflang="xh" data-title="Apple" data-language-autonym="IsiXhosa" data-language-local-name="Khosa" class="interlanguage-link-target"><span>IsiXhosa</span></a></li><li class="interlanguage-link interwiki-xmf mw-list-item"><a href="https://xmf.wikipedia.org/wiki/Apple" title="Apple — Mingrelian" lang="xmf" hreflang="xmf" data-title="Apple" data-language-autonym="მარგალური" data-language-local-name="Mingrelian" class="interlanguage-link-target"><span>მარგალური</span></a></li><li class="interlanguage-link interwiki-yi mw-list-item"><a href="https://yi.wikipedia.org/wiki/%D7%A2%D7%A4%D7%9C_(%D7%A4%D7%99%D7%A8%D7%9E%D7%A2)" title="עפל (פירמע) — Jidiš" lang="yi" hreflang="yi" data-title="עפל (פירמע)" data-language-autonym="ייִדיש" data-language-local-name="Jidiš" class="interlanguage-link-target"><span>ייִדיש</span></a></li><li class="interlanguage-link interwiki-yo mw-list-item"><a href="https://yo.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — Jorubanski" lang="yo" hreflang="yo" data-title="Apple Inc." data-language-autonym="Yorùbá" data-language-local-name="Jorubanski" class="interlanguage-link-target"><span>Yorùbá</span></a></li><li class="interlanguage-link interwiki-zea mw-list-item"><a href="https://zea.wikipedia.org/wiki/Apple" title="Apple — Zeelandic" lang="zea" hreflang="zea" data-title="Apple" data-language-autonym="Zeêuws" data-language-local-name="Zeelandic" class="interlanguage-link-target"><span>Zeêuws</span></a></li><li class="interlanguage-link interwiki-zh mw-list-item"><a href="https://zh.wikipedia.org/wiki/%E8%98%8B%E6%9E%9C%E5%85%AC%E5%8F%B8" title="蘋果公司 — Kineski" lang="zh" hreflang="zh" data-title="蘋果公司" data-language-autonym="中文" data-language-local-name="Kineski" class="interlanguage-link-target"><span>中文</span></a></li><li class="interlanguage-link interwiki-zh-classical mw-list-item"><a href="https://zh-classical.wikipedia.org/wiki/%E8%98%8B%E6%9E%9C%E5%85%AC%E5%8F%B8" title="蘋果公司 — Literary Chinese" lang="lzh" hreflang="lzh" data-title="蘋果公司" data-language-autonym="文言" data-language-local-name="Literary Chinese" class="interlanguage-link-target"><span>文言</span></a></li><li class="interlanguage-link interwiki-zh-min-nan mw-list-item"><a href="https://zh-min-nan.wikipedia.org/wiki/Apple_Inc." title="Apple Inc. — min nan kineski" lang="nan" hreflang="nan" data-title="Apple Inc." data-language-autonym="閩南語 / Bân-lâm-gú" data-language-local-name="min nan kineski" class="interlanguage-link-target"><span>閩南語 / Bân-lâm-gú</span></a></li><li class="interlanguage-link interwiki-zh-yue mw-list-item"><a href="https://zh-yue.wikipedia.org/wiki/%E8%98%8B%E6%9E%9C%E5%85%AC%E5%8F%B8" title="蘋果公司 — kantonski" lang="yue" hreflang="yue" data-title="蘋果公司" data-language-autonym="粵語" data-language-local-name="kantonski" class="interlanguage-link-target"><span>粵語</span></a></li><li class="interlanguage-link interwiki-zu mw-list-item"><a href="https://zu.wikipedia.org/wiki/Apple" title="Apple — Zulu" lang="zu" hreflang="zu" data-title="Apple" data-language-autonym="IsiZulu" data-language-local-name="Zulu" class="interlanguage-link-target"><span>IsiZulu</span></a></li> </ul> <div class="after-portlet after-portlet-lang"><span class="wb-langlinks-edit wb-langlinks-link"><a href="https://www.wikidata.org/wiki/Special:EntityPage/Q312#sitelinks-wikipedia" title="Uredi međujezične poveznice" class="wbc-editpage">Uredi veze</a></span></div> </div> </div> </div> </header> <div class="vector-page-toolbar"> <div class="vector-page-toolbar-container"> <div id="left-navigation"> <nav aria-label="Imenski prostori"> <div id="p-associated-pages" class="vector-menu vector-menu-tabs mw-portlet mw-portlet-associated-pages" lang="sh-Latn" dir="ltr"> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="ca-nstab-main" class="selected vector-tab-noicon mw-list-item"><a href="/wiki/Apple_Inc." title="Vidi stranicu sadržaja [c]" accesskey="c"><span>Stranica</span></a></li><li id="ca-talk" class="new vector-tab-noicon mw-list-item"><a href="/w/index.php?title=Razgovor:Apple_Inc.&action=edit&redlink=1" rel="discussion" class="new" title="Razgovarajte o sadržini ove stranice (stranica ne postoji) [t]" accesskey="t"><span>Razgovor</span></a></li> </ul> 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hreflang="sh-Latn"><span>Latinica</span></a></li><li id="ca-varlang-1" class="ca-variants-sh-Cyrl mw-list-item"><a href="/w/index.php?title=Apple_Inc.&variant=sh-cyrl" lang="sh-Cyrl" hreflang="sh-Cyrl"><span>Ћирилица</span></a></li> </ul> </div> </div> </div> </div> </nav> </div> <div id="right-navigation" class="vector-collapsible"> <nav aria-label="Teme"> <div id="p-views" class="vector-menu vector-menu-tabs mw-portlet mw-portlet-views" lang="sh-Latn" dir="ltr"> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="ca-view" class="selected vector-tab-noicon mw-list-item"><a href="/wiki/Apple_Inc."><span>Prikaži</span></a></li><li id="ca-ve-edit" class="vector-tab-noicon mw-list-item"><a href="/w/index.php?title=Apple_Inc.&veaction=edit" title="Uredite ovu stranicu [v]" accesskey="v"><span>Uredi</span></a></li><li id="ca-edit" class="collapsible vector-tab-noicon mw-list-item"><a href="/w/index.php?title=Apple_Inc.&action=edit" title="Uredite izvorni kod ove stranice [e]" accesskey="e"><span>Uredi kod</span></a></li><li id="ca-history" class="vector-tab-noicon mw-list-item"><a href="/w/index.php?title=Apple_Inc.&action=history" title="Pogledajte prethodne verzije ove stranice [h]" accesskey="h"><span>Historija</span></a></li> </ul> </div> </div> </nav> <nav class="vector-page-tools-landmark" aria-label="Pomagala"> <div id="vector-page-tools-dropdown" class="vector-dropdown vector-page-tools-dropdown" lang="sh-Latn" dir="ltr"> <input type="checkbox" id="vector-page-tools-dropdown-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-page-tools-dropdown" class="vector-dropdown-checkbox " aria-label="Alatke" > <label id="vector-page-tools-dropdown-label" for="vector-page-tools-dropdown-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet" aria-hidden="true" ><span class="vector-dropdown-label-text">Alatke</span> </label> <div class="vector-dropdown-content"> <div id="vector-page-tools-unpinned-container" class="vector-unpinned-container"> <div id="vector-page-tools" class="vector-page-tools vector-pinnable-element"> <div class="vector-pinnable-header vector-page-tools-pinnable-header vector-pinnable-header-unpinned" data-feature-name="page-tools-pinned" data-pinnable-element-id="vector-page-tools" data-pinned-container-id="vector-page-tools-pinned-container" data-unpinned-container-id="vector-page-tools-unpinned-container" > <div class="vector-pinnable-header-label">Alati</div> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-page-tools.pin">premjesti na bočnu traku</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-page-tools.unpin">sakrij</button> </div> <div id="p-cactions" class="vector-menu mw-portlet mw-portlet-cactions emptyPortlet vector-has-collapsible-items" title="Više mogućnosti" lang="sh-Latn" dir="ltr"> <div class="vector-menu-heading"> Radnje </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="ca-more-view" class="selected vector-more-collapsible-item mw-list-item"><a href="/wiki/Apple_Inc."><span>Prikaži</span></a></li><li id="ca-more-ve-edit" class="vector-more-collapsible-item mw-list-item"><a href="/w/index.php?title=Apple_Inc.&veaction=edit" title="Uredite ovu stranicu [v]" accesskey="v"><span>Uredi</span></a></li><li id="ca-more-edit" class="collapsible vector-more-collapsible-item mw-list-item"><a href="/w/index.php?title=Apple_Inc.&action=edit" title="Uredite izvorni kod ove stranice [e]" accesskey="e"><span>Uredi kod</span></a></li><li id="ca-more-history" class="vector-more-collapsible-item mw-list-item"><a href="/w/index.php?title=Apple_Inc.&action=history"><span>Historija</span></a></li> </ul> </div> </div> <div id="p-tb" class="vector-menu mw-portlet mw-portlet-tb" lang="sh-Latn" dir="ltr"> <div class="vector-menu-heading"> Opšte </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="t-whatlinkshere" class="mw-list-item"><a href="/wiki/Posebno:%C5%A0to_vodi_ovdje/Apple_Inc." title="Pogledajte listu svih stranica koje vode ovamo [j]" accesskey="j"><span>Šta vodi ovamo</span></a></li><li id="t-recentchangeslinked" class="mw-list-item"><a href="/wiki/Posebno:Povezane_izmjene/Apple_Inc." rel="nofollow" title="Prelistajte nedavne izmjene stranica koje su povezane s ovom [k]" accesskey="k"><span>Povezane izmjene</span></a></li><li id="t-specialpages" class="mw-list-item"><a href="/wiki/Posebno:Posebne_stranice" title="Pregledajte listu svih posebnih stranica [q]" accesskey="q"><span>Posebne stranice</span></a></li><li id="t-permalink" class="mw-list-item"><a href="/w/index.php?title=Apple_Inc.&oldid=41749746" title="Nabavite trajnu vezu do ove verzije stranice"><span>Trajna veza</span></a></li><li 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Kliknite ovdje za više informacija." src="//upload.wikimedia.org/wikipedia/commons/thumb/e/e7/Cscr-featured.svg/20px-Cscr-featured.svg.png" decoding="async" width="20" height="19" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/e/e7/Cscr-featured.svg/30px-Cscr-featured.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/e/e7/Cscr-featured.svg/40px-Cscr-featured.svg.png 2x" data-file-width="466" data-file-height="443" /></a></span></div></div> </div> <div id="siteSub" class="noprint">Izvor: Wikipedija</div> </div> <div id="contentSub" lang="sh-Latn" dir="ltr"><div id="mw-content-subtitle" lang="sh-Latn" dir="ltr"></div></div> <div id="mw-content-text" class="mw-body-content"><div class="mw-content-ltr mw-parser-output" lang="sh-Latn" dir="ltr"><table class="infobox" style="width:23em; font-size:90%;"> <tbody><tr> <td colspan="2" style="text-align: center; font-size:larger;"><b>Apple Inc.</b> </td></tr><tr><td colspan="2" style="text-align:center; padding:16px 0 16px 0;"><span typeof="mw:File"><a href="/wiki/Datoteka:Apple_logo_black.svg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Apple_logo_black.svg/100px-Apple_logo_black.svg.png" decoding="async" width="100" height="123" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Apple_logo_black.svg/150px-Apple_logo_black.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Apple_logo_black.svg/200px-Apple_logo_black.svg.png 2x" data-file-width="814" data-file-height="1000" /></a></span></td></tr> <tr> <th style="text-align:right; padding-right:0.75em;"><a href="/w/index.php?title=Vrste_preduze%C4%87a&action=edit&redlink=1" class="new" title="Vrste preduzeća (stranica ne postoji)">Tip</a> </th> <td>Korporacija </td></tr> <tr> <th style="text-align:right; padding-right:0.75em;">Osnovana </th> <td><span class="flagicon"><span class="mw-image-border" typeof="mw:File"><a href="/wiki/Sjedinjene_Ameri%C4%8Dke_Dr%C5%BEave" title="Sjedinjene Američke Države"><img alt="Sjedinjene Američke Države" src="//upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/22px-Flag_of_the_United_States.svg.png" decoding="async" width="22" height="12" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/33px-Flag_of_the_United_States.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/a/a4/Flag_of_the_United_States.svg/44px-Flag_of_the_United_States.svg.png 2x" data-file-width="1235" data-file-height="650" /></a></span></span> <a href="/wiki/Kalifornija" title="Kalifornija">Kalifornija</a> (<a href="/wiki/1._4." title="1. 4.">1.4.</a> <a href="/wiki/1976" title="1976">1976</a>. kao <b>Apple Computer, Inc</b>) </td></tr> <tr> <th style="text-align:right; padding-right:0.75em;">Sjedište </th> <td>Cupertino, Kalifornija </td></tr><tr><th style="text-align:right; padding-right:0.75em;">Ključni kadrovi</th><td><a href="/wiki/Steve_Jobs" title="Steve Jobs">Steve Jobs</a>, <a href="/wiki/Preduzetnik" title="Preduzetnik">su-osnivač</a><br /><a href="/wiki/Steve_Wozniak" title="Steve Wozniak">Steve Wozniak</a>, su-osnivač<br /></td></tr><tr><th style="text-align:right; padding-right:0.75em;"><a href="/wiki/Industrija" title="Industrija">Industrija</a></th><td><a href="/wiki/Kompjuter" title="Kompjuter">kompjuteri</a><br /><a href="/w/index.php?title=Potro%C5%A1a%C4%8Dka_elektronika&action=edit&redlink=1" class="new" title="Potrošačka elektronika (stranica ne postoji)">potrošačka elektronika</a></td></tr><tr><th style="text-align:right; padding-right:0.75em;"><a href="/wiki/Proizvod_(posao)" class="mw-redirect" title="Proizvod (posao)">Proizvodi</a></th><td><a href="/wiki/Apple_II" title="Apple II">Apple II serija kompjutera</a>, <a href="/wiki/Macintosh" title="Macintosh">Mac serija kompjutera</a>, <a href="/wiki/Mac_OS_X" class="mw-redirect" title="Mac OS X">Mac OS X</a>, <a href="/wiki/IPod" title="IPod">iPod</a>, <a href="/wiki/QuickTime" title="QuickTime">QuickTime</a>, <a href="/wiki/IPhone" title="IPhone">iPhone</a>, <a href="/wiki/%D0%95%D0%BF%D0%BB_%D0%A2%D0%92" class="mw-redirect" title="Епл ТВ">Apple TV</a></td></tr><tr><th style="text-align:right; padding-right:0.75em;"><a href="/wiki/Prihod" title="Prihod">Prihod</a></th><td><b><a href="/wiki/Ameri%C4%8Dki_dolar" title="Američki dolar">US$</a> 108 milijardi</b></td></tr><tr><th style="text-align:right; padding-right:0.75em;"><a href="/wiki/Neto_prihod" class="mw-redirect" title="Neto prihod">Neto prihod</a></th><td><b>US$ 33.8 milijardi</b> <span style="color: #0c0; font-size: larger;">▲</span> (2011)</td></tr><tr><th style="text-align:right; padding-right:0.75em;"><a href="/wiki/Zaposlenik" class="mw-redirect" title="Zaposlenik">Zaposlenika</a></th><td>60.400 zaposlenih (2011)</td></tr><tr><th style="text-align:right; padding-right:0.75em;"><a href="/wiki/Web-sajt" class="mw-redirect" title="Web-sajt">Web-sajt</a></th><td><a rel="nofollow" class="external text" href="http://www.apple.com/">Apple.com</a></td></tr> </tbody></table> <p><b>Apple Inc.</b> ili <b>Apple Computer, Inc.</b> je <a href="/wiki/Sjedinjene_Ameri%C4%8Dke_Dr%C5%BEave" title="Sjedinjene Američke Države">američka</a> <a href="/wiki/Informatika" title="Informatika">računarska</a> kompanija sa sjedištem u Silicijskoj dolini u gradu Cupertino, savezna država <a href="/wiki/Kalifornija" title="Kalifornija">Kalifornija</a>. Apple je jedna od kompanija koja je pomogla pokretanju revolucije u osobnim računalima (PC) u kasnim <a href="/wiki/1970-e" title="1970-e">1970-im</a>. Smatra se kako je njezin <a href="/wiki/Apple_II" title="Apple II">Apple II</a> praktički pokrenuo industriju poslovnih kompjutera nakon čega je proizvela <a href="/wiki/Macintosh" title="Macintosh">Macintosh</a>, prvi uspješni kompjuter s grafičkim operativnim sistemom čiji će dijelovi potom biti kopirani u nastanku <a href="/wiki/Microsoft_Windows" title="Microsoft Windows">Windowsa</a>. Krajem <a href="/wiki/1990-e" title="1990-e">1990-ih</a> je Apple promijenio svoj fokus s kompjutera na druge proizvode od kojih su najpoznatiji <a href="/wiki/IPod" title="IPod">iPod</a>, <a href="/wiki/ITunes_Music_Store" title="ITunes Music Store">iTunes Music Store</a> i iPhone. Zbog svega toga je Apple stekao reputaciju najveće svjetske tehnološke korporacije 2011. u doba smrti njenog osnivača i dugogodišnjeg generalnog direktora <a href="/wiki/Steve_Jobs" title="Steve Jobs">Stevea Jobsa</a>. </p> <meta property="mw:PageProp/toc" /> <div class="mw-heading mw-heading2"><h2 id="Početak"><span id="Po.C4.8Detak"></span>Početak</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=1" title="Uredi odjeljak Početak" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=1" title="Uredi kôd odjeljka Početak"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <div class="mw-heading mw-heading3"><h3 id="Apple_I">Apple I</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=2" title="Uredi odjeljak Apple I" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=2" title="Uredi kôd odjeljka Apple I"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <dl><dd><div class="noprint relarticle mainarticle"><i>Glavni članak: <a href="/wiki/Apple_I" title="Apple I">Apple I</a></i></div></dd></dl> <figure class="mw-default-size" typeof="mw:File/Thumb"><a href="/wiki/Datoteka:Apple_I.jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/2/27/Apple_I.jpg/220px-Apple_I.jpg" decoding="async" width="220" height="165" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/2/27/Apple_I.jpg/330px-Apple_I.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/2/27/Apple_I.jpg/440px-Apple_I.jpg 2x" data-file-width="540" data-file-height="404" /></a><figcaption>Apple I kompjuter</figcaption></figure> <p>Početak modernog kompjuterskog doba i samog Applea je bila 1975. kada na tržište izlazi procesor <a href="/wiki/MOS_6502" title="MOS 6502">MOS Technology 6502</a> koji ruši dotadašnje procesorske ciujene s 175 na 25 <a href="/wiki/Ameri%C4%8Dki_dolar" title="Američki dolar">američkih dolara</a> bez pratećeg <a href="/wiki/Chipset" title="Chipset">chipseta</a> postavši tako dovoljno jeftin za kompjuterske entuzijaste među kojima su bili <a href="/wiki/Steve_Wozniak" title="Steve Wozniak">Steve Wozniak</a>, tada zaposlen u <a href="/wiki/Hewlett-Packard" title="Hewlett-Packard">HPu</a> i <a href="/wiki/Steve_Jobs" title="Steve Jobs">Steve Jobs</a>. Kako se prvi njihov pokušaj našao u tehničkim problemima oni su krajem te godine zamolili i dobili tehničku pomoć od Chucka Peddlea, dizajnera 6502-ke . Rezultat tog prvog pokušaja, dobivene pomići i Wozniakove tehničke briljantnosti je bio kompjuter <a href="/wiki/Apple_I" title="Apple I">Apple I</a>, koji se pojavio na tržištu <a href="/wiki/11._4." title="11. 4.">11.4.</a> <a href="/wiki/1976" title="1976">1976</a> godine. Sveukupno je bilo prodano oko 200 tih kompjutera, kojih se koji mjesec ranije - što se iz današnje perspektive smatra katastrofalnom poslovnom odlukom - odrekao <a href="/wiki/Hewlett-Packard" title="Hewlett-Packard">Hewlett-Packard</a> i, nezainteresiran za ugrađenu tehnologiju, Wozniaku kao svom inžinjeru dao slobodne ruke da s njom radi što želi. </p><p>Wozniak je tada iskoristio priliku te je tako osnovana kompanija Apple <a href="/wiki/1._4." title="1. 4.">1.4.</a> <a href="/wiki/1976" title="1976">1976</a>. Manje od godine dana nakon što su pružili pomoć, menadžeri <a href="/wiki/MOS_Technology" title="MOS Technology">MOSa</a> su došli na novi sastanak s Jobsom i Wozniakom kako bi kupili njihovu kompaniju, motivirani Wozniakovim tehničkim inovacijama. Na kraju je ta kupovina propala pošto su menadžeri MOS-a zaključili da je 100.000 $ prevelika cijena za Apple. S druge strane je penzionirani Intelovac i milioner Mike Markulla je obezbjedio Jobsu i Wozniaku financijsku injekciju nužnu za novi <a href="/wiki/Kompjuter" title="Kompjuter">kompjuter</a>, dok je ujedno njegovo znanje u upravljanju kompanijom odigralo odlučujuću odluku u njenom organiziranju. </p> <div class="mw-heading mw-heading3"><h3 id="West_Coast_Computer_Faire">West Coast Computer Faire</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=3" title="Uredi odjeljak West Coast Computer Faire" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=3" title="Uredi kôd odjeljka West Coast Computer Faire"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <dl><dd><div class="noprint relarticle mainarticle"><i>Glavni članak: <a href="/wiki/Commodore_International" title="Commodore International">Commodore International</a></i></div></dd></dl> <figure typeof="mw:File/Thumb"><a href="/wiki/Datoteka:Apple_first_logo.png" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Apple_first_logo.png/80px-Apple_first_logo.png" decoding="async" width="80" height="116" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Apple_first_logo.png/120px-Apple_first_logo.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Apple_first_logo.png/160px-Apple_first_logo.png 2x" data-file-width="412" data-file-height="599" /></a><figcaption>Prvi logo kompanije Apple</figcaption></figure> <p>Predstavljanje novog kompjutera se dogodilo <a href="/wiki/15._4." title="15. 4.">15.4.</a> <a href="/wiki/1977" title="1977">1977</a>. godine na sajmu West Coast Computer Faire, gdje su svi tadašnji proizvođači kućnih kompjutera pokazali svoje primjerke. Iako je Apple kasnije tvrdio suprotno, pobjednik tog okupljanja je bio <a href="/wiki/Commodore_PET" title="Commodore PET">Commodore Pet</a> kojeg je časopis Personal Computer stavio na prvo mesto; <i>Apple II</i> je praktički bio ignoriran tako da ga časopis <i>Byte</i> uopće ne spominje u svojim reportažama. Osnovni tehnički problem Applea se našao u činjenici da je on kupovao dijelove od kompanije <a href="/wiki/Commodore_International" title="Commodore International">Commodore International</a> i od njih sastavljao <a href="/wiki/Apple_II" title="Apple II">Apple II</a>, dok je Commodore od praktički tih istih dijelova sastavljao i prodavao svoj Commodore Pet. Zbog toga je Commodore Pet koštao 595 $, a <a href="/wiki/Apple_II" title="Apple II">Apple II</a> 1298 $. Bez obzira na to Jobs i Wozniak su bili zapaženi na sajmu; kada se iste godine Sousson, jedan od Commodoreovih inženjera, inače milioner, posvađao sa šefom Commoderea, došao je u Apple davši mu još jednu enormnu financijsku injekciju. Time je zatvorena Appleova financijska infrastuktura za masovnu proizvodnju svojih kompjutera. </p><p>Časopis <i>Byte</i> je u martu 1978. ispravio svoju prvobitnu grešku po pitanju <a href="/wiki/Apple_II" title="Apple II">Apple II</a> kompjutera, nazvavši ga dokazom koncepta kućnog kompjutera koja mora dalje evoluirati; utvrdio je posjeduje mogućnost prikazivanja visoke rezolucije, te da uz dodatak memorije obećava mogućnost nastanka igraće mašine. </p> <div class="mw-heading mw-heading3"><h3 id="Trojstvo_i_rani_marketing">Trojstvo i rani marketing</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=4" title="Uredi odjeljak Trojstvo i rani marketing" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=4" title="Uredi kôd odjeljka Trojstvo i rani marketing"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <dl><dd><div class="noprint relarticle mainarticle"><i>Glavni članci: <a href="/wiki/Apple_II" title="Apple II">Apple II</a> i <a href="/wiki/Apple_IIGS" title="Apple IIGS">Apple IIGS</a></i></div></dd></dl> <figure class="mw-default-size" typeof="mw:File/Thumb"><a href="/wiki/Datoteka:Visicalc.png" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/7/7a/Visicalc.png/220px-Visicalc.png" decoding="async" width="220" height="151" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/7/7a/Visicalc.png/330px-Visicalc.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/7/7a/Visicalc.png/440px-Visicalc.png 2x" data-file-width="560" data-file-height="384" /></a><figcaption>VisiCalc prva svetska killer aplikacija</figcaption></figure> <p>Krajem 1970-ih je, zajedno, a prema nekim navodima i prije, Applea i Commodorea, odlučujuću odluku u razvoju kompjuterskog tržišta je igrao Radio Shack <a href="/wiki/TRS-80" title="TRS-80">TRS-80</a> s kojim je stvoreno takozvano kompjutersko trojstvo. U toj tržišnoj borbi najgora strateška situacija je bila za Apple, pošto je Commodore sam proizvodio svoje dijelove, dok je Radio Shack bio lanac trgovačkih dućana s velikom prodajnom mrežom pa je uspjeh ili neuspkeh ovisio o sposobnostima menadžera. Glavnu ulogu u kompaniji Apple je na kraju preuzeo Regis McKenna, bivši menadžer Intela, kojeg je doveo Markulla za pre svega organizaciju <a href="/wiki/Marketing" title="Marketing">marketinga</a>; njemu se pripisuje da je od kreacije par kompjuterskih hobista kao što su Wozniak i Jobs stvorio današnji Apple. Njegova prva odluka je bila promocija karizmatičnog Jobsa kao predstavnika kompanije u javnosti, a sljedeća je bila održavanje bliskih odnosa s prodavačima kompjutera za razliku od nekih drugih tadašnjih kompanija. Konkretni poslovni uspjeh te politike se iskazao kroz odluku ComputerLanda da od komputerskog trojstva prodaje samo Apple proizvode; time je tokom početne godine prodano kompjutera u vrijednosti od 775.000 dolara. </p><p>Prva od tehnoloških pobjeda Applea se zbila u januaru 1978. godine kada je prezentiran njihov <a href="/wiki/Flopi_disk" title="Flopi disk">flopy disk</a> za Apple II što je kompaniju na koju se do tada malo tko obazirao spasilo i dovelo u prvu liniju po pitanju poslovnih kompjutera. Sve to ipak nije bilo dovoljno tako da je 1979. godine prodano 150.000 kompjutera <a href="/wiki/TRS-80" title="TRS-80">TRS-80</a> u odnosu na 35.000 Apple II, a bez obzira na McKennov žestoki marketing koji je od decembra 1978. stalno tvrdio da je <a href="/wiki/Apple_II" title="Apple II">Apple II</a> najprodavaniji kućni kompjuter. Na kraju je Apple svoj tržišni proboj mora zahvaliti programu <a href="/wiki/VisiCalc" title="VisiCalc">VisiCalc</a> koji predstavlja prvi <a href="/w/index.php?title=Tabli%C4%8Dni_kalkulator&action=edit&redlink=1" class="new" title="Tablični kalkulator (stranica ne postoji)">tablični kalkulator</a> (spreadsheet) i idejni prethodnik današnjeg <a href="/wiki/Microsoft_Excel" title="Microsoft Excel">Excela</a>; on je kasnije dobio prestižnu titulu prve <a href="/w/index.php?title=Killer_application&action=edit&redlink=1" class="new" title="Killer application (stranica ne postoji)">killer applikacije</a>. Kombinacija agresivnog marketinga, VisiCalca i flopy diska postaje temelj poslovnog uspjeha Applea tako da se prodaja kompjutera 1980. godine uvećala za 750 posto - as 10 miliona na 75 miliona. Time je preskočen Commodore International i istisnut s američkog tržišta, dok se Radio Shack nalazio na 150 miliona dolara s praktičnom nemogućnošću daljnjeg napretka zbog zatvorene prodajne mreže. </p> <div class="mw-heading mw-heading2"><h2 id="1980-e">1980-e</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=5" title="Uredi odjeljak 1980-e" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=5" title="Uredi kôd odjeljka 1980-e"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <div class="mw-heading mw-heading3"><h3 id="Apple_III_i_Lisa">Apple III i Lisa</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=6" title="Uredi odjeljak Apple III i Lisa" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=6" title="Uredi kôd odjeljka Apple III i Lisa"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <figure class="mw-default-size" typeof="mw:File/Thumb"><a href="/wiki/Datoteka:Apple_II_Plus,_Museum_of_the_Moving_Image.jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/b/b1/Apple_II_Plus%2C_Museum_of_the_Moving_Image.jpg/220px-Apple_II_Plus%2C_Museum_of_the_Moving_Image.jpg" decoding="async" width="220" height="146" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/b/b1/Apple_II_Plus%2C_Museum_of_the_Moving_Image.jpg/330px-Apple_II_Plus%2C_Museum_of_the_Moving_Image.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/b/b1/Apple_II_Plus%2C_Museum_of_the_Moving_Image.jpg/440px-Apple_II_Plus%2C_Museum_of_the_Moving_Image.jpg 2x" data-file-width="3888" data-file-height="2588" /></a><figcaption>Apple II koji će održava kompaniju na životu tokom prvog razdoblja</figcaption></figure> <figure class="mw-default-size mw-halign-left" typeof="mw:File/Thumb"><a href="/wiki/Datoteka:Apple_Lisa.jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/b/b6/Apple_Lisa.jpg/220px-Apple_Lisa.jpg" decoding="async" width="220" height="244" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/b/b6/Apple_Lisa.jpg/330px-Apple_Lisa.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/b/b6/Apple_Lisa.jpg/440px-Apple_Lisa.jpg 2x" data-file-width="640" data-file-height="710" /></a><figcaption>Apple Lisa najnapredniji komputer svog doba</figcaption></figure> <p>Osvajanjem dobrog dijela američkog poslovnog tržišta s Apple II kompanija je donela odluku o gradnji jačeg i bržeg modela koji će dobiti ime <a href="/wiki/Apple_III" title="Apple III">Apple III</a> i vremenom naslediti svog prethodnika. Kako je memorija 8-bitnih procesora tehnološki ograničena na 64 <a href="/wiki/Kilobajt" title="Kilobajt">kilobajta</a> ona je inovativnom metodom proširena na 256 kilobajta i to tako da <a href="/wiki/Kompjuter" title="Kompjuter">kompjuter</a> vidi istovremeno samo onih prvih 64 kilobajta dok je ostatak pohranjen i nevidljiv. Brzina procesora je istovremeno uvećana za 80 % s tim da se zadržala potpuna kompaktibilnost s prethodnikom, a kompjuter je još dobio malena slova koja <a href="/wiki/Apple_II" title="Apple II">Apple II</a> nije imao. Bez obzira što se kompjuter prodavao s ugrađenom <a href="/wiki/Flopi_disk" title="Flopi disk">disketnom jedinicom</a> on je sa svojom cenom od 7.500 <a href="/wiki/Ameri%C4%8Dki_dolar" title="Američki dolar">američkih dolara</a> i početnim tehničkim greškama - zbog kojih je cela prva serija povučena - bio potpuni debakl. To na kraju ipak nije uticalo na izlazak Applea na burzu 1980. godine u najvećem javnom izdavanju dionica nakon <a href="/wiki/Ford_Motor_Company" class="mw-redirect" title="Ford Motor Company">Ford Motor Company</a> 1956. godine. </p><p>Drugi neuspjeli projekt s početka 1980-ih je bio kompjuter <a href="/wiki/Apple_Lisa" title="Apple Lisa">Apple Lisa</a> čija zamisao od datira od Jobsovog posjeta <a href="/wiki/Xerox" title="Xerox">Xeroxu</a> 1979. godine kada mu je demonstriran prvi <a href="/wiki/GUI" class="mw-disambig" title="GUI">GUI</a>. Ovaj kompjuter je bio nekompaktibilan s Apple II serijom, ali je, izgrađen od procesora <a href="/wiki/Motorola_68000" title="Motorola 68000">Motorola 68000</a> postao najnapredniji kompjuter na tržištu. Međutim, cijena prvovitno zamišljena na 2.000 dolara je do 1983. godine narasla na 10.000 dolara, čime je praktički odbila sve potencijalne kupce. Korporacija je svoj spas potražila u njegovoj jeftinijoj verziji nazvanoj Macintosh. </p> <div class="mw-heading mw-heading3"><h3 id="Macintosh">Macintosh</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=7" title="Uredi odjeljak Macintosh" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=7" title="Uredi kôd odjeljka Macintosh"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <dl><dd><div class="noprint relarticle mainarticle"><i>Glavni članak: <a href="/wiki/Macintosh" title="Macintosh">Macintosh</a></i></div></dd></dl> <figure typeof="mw:File/Thumb"><a href="/wiki/Datoteka:Macintosh_128k_transparency.png" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/e/e3/Macintosh_128k_transparency.png/250px-Macintosh_128k_transparency.png" decoding="async" width="250" height="293" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/e/e3/Macintosh_128k_transparency.png/375px-Macintosh_128k_transparency.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/e/e3/Macintosh_128k_transparency.png/500px-Macintosh_128k_transparency.png 2x" data-file-width="533" data-file-height="625" /></a><figcaption>Prvi kompjuter iz porodice Macintosh</figcaption></figure> <p>Početkom 1980-ih godina Apple je doživio veliku transformaciju u kojoj njegova dva osnivača Wozniak i Jobs gube kontrolu nad korporacijom koju su osnovali. Prvi je sa scene nestao tehnološki "čarobnjak" Steve Wozniak, koji je u februaru 1981. godine doživio avionsku nesreću nakon koje je imao problema sa pamćenjem, te više nikada nije obnovio svoju tehnološku magiju. Steve Jobs je pak napustio ili je - prema nekim tumačenjima - protjeran s projekata Apple III i Apple Lisa. Stoga je svu svoju nadu, trud uložio u projekt gradnje novog 16bitnog "jeftinog" kompjutera imena Macintosh. </p><p>Taj je kompjuter najavljen u jesen 1983. a na tržište je izašao 24.1. 1984. praćen znamenitom televizijskom reklamom "<a href="/wiki/1984_(reklama)" title="1984 (reklama)">1984</a>" u režiji <a href="/wiki/Ridley_Scott" title="Ridley Scott">Ridleya Scotta</a> i premijerno prikazanom na <a href="/w/index.php?title=Super_Bowl_XVIII&action=edit&redlink=1" class="new" title="Super Bowl XVIII (stranica ne postoji)">Super Bowlu XVIII</a>. Ta reklama, koja se smatra umjetničkim djelom <sup id="cite_ref-masterpiece_1-0" class="reference"><a href="#cite_note-masterpiece-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> najavila je oslobađanje korisnika od jednolične dominacije <a href="/wiki/IBM_PC" title="IBM PC">IBM PCa</a>. Njeni navodi su se na dugi rok pokazali djelomično opravdanima, s obzirom da je Macintosh, bez obzira na sve svoje nedostatke, izazvao promjenu na tržištu računara svojim korisničkim sučeljem, računarskim mišem i mogućnošću spajanja na računarsku mrežu. Jedini problem bila je cijena od 2495 $ za što se dobivalo: 128KB <a href="/wiki/RAM" title="RAM">RAM</a>, 12 inčni crno-bijeli monitor, disketna jedinica od 400 KB i 16 bitni <a href="/wiki/Motorola_68000" title="Motorola 68000">Motorola 68000</a> <a href="/wiki/Procesor" title="Procesor">procesoru</a> s taktom od 8 MHz. Za razliku 8bitnih Apple II računara, Macintosh je bio zasnovan za zatvorenom sistemu te nije bio napravljen za lako proširivanje preko kartica za proširenje kao što su bili raniji kompjuteri. Rezultat toga je bio 70.000 prodanih primjeraka u prva dva mjeseca marketinške kampanje; nakon nje je prodaja gotovo u potpunosti zastala, tako da je kompanija preživljavala prije svega zbog visokih cijena, odnosno profitabilnosti zastarjelih Apple II kompjutera - prodavanih po cijeni od 1200 $ u vrijeme dok su se slični kompjuteri prodavali po cijeni od 200 dolara. </p><p>Smatra se da je osnovna pogreška Applea, odnosno Jobsa u slučaju Macintosha bilo inzistiranje na samo 128 kilobajta memorije što je krajem 1984. godine ispravljeno izdavanjem verzije s 512 kilobajta; tu su mogućnost inžinjeri u izradi arhitekture stvorili protivno Jobsovim naređenjima. Samo nekoliko mjeseci kasnije je Steve Jobs izbačen iz kompanije koju je stvorio, dok je ona nastavila izdavanjem novih verzija Macintosha i <a href="/wiki/Apple_IIGS" title="Apple IIGS">Apple IIGS</a> kompjutera kao jedinog 16bitnog primerka ove kompjuterske serije. Sveukupno će biti proizvedeno oko 5 miliona svih verzija <a href="/wiki/Apple_II" title="Apple II">Apple II</a> kompjutera koje su - po volji tržišta, a protivno željama uprave kompanije - bile prodavanije od Macintosh serije sve do polovice 1987. godine. U taj broj prodanih primjeraka valja uračunati sve Apple II verzije prije ukidanja proizvodnih linija 1993. godine - što je približno isti broj kao i <a href="/wiki/ZX_Spectrum" title="ZX Spectrum">ZX Spectruma</a> - ali uz fantastično visoku i profitabilnu maržu koju je uprava Applea 1980-ih stavljala na minimalno 55 %. Upravo je ta marža omogućila korporaciji Apple korporaciji da preživi gubitak masovnog tržišta, ali i prodor <a href="/wiki/IBM_PC" title="IBM PC">IBM PC</a> kompaktibilnih kompjutera i jeftinih kopija Apple II kompjutera kao što je na primer bio jugoslavenski <a href="/wiki/Ivel_Ultra" title="Ivel Ultra">Ivel Ultra</a>. </p><p>Iz ovog razdoblja počinju pravne borbe Applea protiv onih koji navodno krše njegove patente, kao i licencni dogovori s prijateljskim korporacijama kao što je <a href="/wiki/Microsoft" title="Microsoft">Microsoft</a>. Sa njime se prvo postiže dogovor o licenci koji dovodi do stvaranja <a href="/wiki/Microsoft_Windows" title="Microsoft Windows">Windowsa</a> 1983 godine; šest godina kasnije je ta licenca postala predmetom pravnog spora. </p><p>Iako je Apple sredinom osamdesetih godina uspješno poslovao, neprekidan gubitak tržišnog postotka i uspjeh IBM PC klonova je doveo do ponovnih unutrašnjih svađa u upravi kompanije. Njihov rezultat je novi korporacijsk konzensus kojim će započeti zlatno doba Applea. </p> <div class="mw-heading mw-heading2"><h2 id="Prvo_zlatno_doba">Prvo zlatno doba</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=8" title="Uredi odjeljak Prvo zlatno doba" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=8" title="Uredi kôd odjeljka Prvo zlatno doba"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <figure class="mw-halign-left" typeof="mw:File/Thumb"><a href="/wiki/Datoteka:Macintosh_portable.jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/a/a9/Macintosh_portable.jpg/270px-Macintosh_portable.jpg" decoding="async" width="270" height="226" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/a/a9/Macintosh_portable.jpg/405px-Macintosh_portable.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/a/a9/Macintosh_portable.jpg/540px-Macintosh_portable.jpg 2x" data-file-width="573" data-file-height="480" /></a><figcaption><a href="/w/index.php?title=Macintosh_Portable&action=edit&redlink=1" class="new" title="Macintosh Portable (stranica ne postoji)">Macintosh Portable</a> je bio Appleov prvi "Mac" laptop, a izdan je <a href="/wiki/1989" title="1989">1989</a>.</figcaption></figure> <p>Apple entuzijasti smatraju kako je zlatno doba započelo izdavanjem prvog teoretski prenosivog kompjutera - laptopa - 1989. godine. Poslovna realnost je, pak, bila negativna reakcija na 7 kilograma teški i 6.500 dolara skupi <a href="/w/index.php?title=Macintosh_Portable&action=edit&redlink=1" class="new" title="Macintosh Portable (stranica ne postoji)">Macintosh Portable</a> navodno prenosivi kompjuter. Drugi mnogo značajniji šok postaje prvi brojčani pad prodaje kompjutera <sup id="cite_ref-c117_2-0" class="reference"><a href="#cite_note-c117-2"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup> za rukovodstvo koje je do tada uspješno ignoriralo padanje tržišnog udjela. Rezultat toga postaje naređenje da se hitno izgradi jeftini Macintosh <sup id="cite_ref-c117_2-1" class="reference"><a href="#cite_note-c117-2"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup> s cijenom manjom od 1.000 dolara. Rezultat toga postaje <a href="/wiki/Macintosh_Classic" title="Macintosh Classic">Macintosh Classic</a> koji izlazi na tržište 1990. godine po cijeni od 999 dolara (u SADu) i 50 % većoj u Japanu i Evropi. Uspjeh kompjutera i marketinške kampanje vruhedne 40 miliona dolara je bio toliki da Apple svojom proizvodnjom nije mogao zadovoljiti zahtjeve tržišta. Nakon ovog uspjeha sledeću godinu je došao i onaj s <a href="/w/index.php?title=PowerBook_100&action=edit&redlink=1" class="new" title="PowerBook 100 (stranica ne postoji)">PowerBook 100</a>, ovaj put stvarno pruhenosnim kompjuterom. Taj uspešni laptop koji je koštao 2.500 dolara će zajedno sa svojom skupljom braćom donesti milijardu dolara prihoda kompaniji koja se tada našla na svom vrhuncu dodatno potpomognutim i novim operativnim sistemom imena Sistem 7 ili Mac OS 7 koji napokon Macovom <a href="/wiki/GUI" class="mw-disambig" title="GUI">GUI</a>-ju daruje boju na ekranu. Nakon ovih uspjeha u kompjuterskom pogledu Apple nastavlja istim smjerom tako da izdaje jeftinu serije kompjutera <a href="/w/index.php?title=Quadra&action=edit&redlink=1" class="new" title="Quadra (stranica ne postoji)">Quadra</a> čiji najslabiji kompjuteri koštaju oko 1000 dolara na američkom tržištu i elitniju <a href="/w/index.php?title=Centris&action=edit&redlink=1" class="new" title="Centris (stranica ne postoji)">Centris</a> seriju s cijenom od oko 3000 dolara. </p><p>Istovremeno s tim uspjesima Apple donosi odluku da o odustajanju od svoje <a href="/wiki/Apple_II" title="Apple II">Apple II</a> serije kompjutera pošto se ona po cijeni praktički izjednačila s jeftinim Macintoshima iako je njima neupitno inferiorna. Kako se u tom prelazu ne bi izgubili korisnici koju su do tada potrošili mnogo novca na svoje programe za ovu serije kompjutera Apple izdaje Apple II karticu koja se ugradi u <a href="/wiki/Macintosh" title="Macintosh">Macintosh</a> s ciljem postizanja potpune kompaktibilnosti sa starijom serijom kompjutera. </p><p>U ovom trenutku na svom prvom vrhuncu kada sve što se takne postane zlato direktor kompanije John Sculley donosi odluku da "unovči" ime počevši izdavati <a href="/wiki/Digitalni_fotoaparat" class="mw-redirect" title="Digitalni fotoaparat">digitalne kamere</a>, prijenosne <a href="/wiki/CD" class="mw-disambig" title="CD">CD</a> audio playere, slušalice, video konzole, <a href="/wiki/Televizija" title="Televizija">TV uređaji</a> pod Apple imenom što ubrzo dovodi do kraha, to jest rušenja elitističkog statusa kompanije i tržišnog neuspjeha kojemu su veoma mnogo pomogle tehničke greške masovno proizvedenih i jeftinih proizvoda. </p> <div class="mw-heading mw-heading3"><h3 id="Neočekivani_problemi"><span id="Neo.C4.8Dekivani_problemi"></span>Neočekivani problemi</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=9" title="Uredi odjeljak Neočekivani problemi" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=9" title="Uredi kôd odjeljka Neočekivani problemi"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Dok se Apple nalazi na svom prvom vrhuncu u razvoju kompjuterske tehnologije je dolazilo do drastičnih promena. Prva od njih, ali ipak manje važna je bila propast <a href="/wiki/Atari" title="Atari">Atarija</a> i <a href="/wiki/Commodore_International" title="Commodore International">Commodore International</a> s kojima je cele osamdesete godine Apple vodio borbu na život i smrt. Drugi, ali mnogo važniji događaj postaje izumiranje <a href="/wiki/Motorola_68000" title="Motorola 68000">Motorola 68000</a> serije procesora oko koje su izgrađene sve Appleove verzije kompjutera. Procesor <a href="/wiki/Motorola_68040" title="Motorola 68040">Motorola 68040</a> iz 1990. godine koji je trebao predstavljati novo, jače. brže srce Macintosh kompjutera je ispao u megahercima sporiji od prethodnika, a to će se potom ponoviti i s poslednjom generacijom ovim procesora. Kako bi se kompanija izvukla iz ovog nepremostivog problema dolazi 1991. godine do sklapanja saveza Apple-<a href="/wiki/IBM" title="IBM">IBM</a>-Motorola o stvaranju nove serije PowerPC procesora. Na žalost po Apple ona na tržište izlazi tek 1994. godine tako da će proći previše vremena do masovne proizvodnje za tržište po ceni pristupačnih <a href="/wiki/Macintosh" title="Macintosh">Macintosha</a>. </p><p>Dok se Apple ne svojom greškom našao u tim kompjuterskim problemima brzina <a href="/wiki/Intel" title="Intel">intelovih</a> procesora je porasla s 33 megaherca na 80 megarehca što dovodi do stvaranja sve modernijih verzija Windowsa i sve jeftinijih <a href="/wiki/IBM_PC" title="IBM PC">IBM PC</a> kompaktibilnih kompjutera. Zahvaljujući tome su 1992. godine izašli Windowsi 3.1 i Appleu nanijeli veliku tržišnu štetu, odnosno poslovne gubitke Appleu 1993. godine, zbog čega je smijenjen direktor kompanije. </p> <div class="mw-heading mw-heading2"><h2 id="Pokušaj_obnove"><span id="Poku.C5.A1aj_obnove"></span>Pokušaj obnove</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=10" title="Uredi odjeljak Pokušaj obnove" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=10" title="Uredi kôd odjeljka Pokušaj obnove"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <figure typeof="mw:File/Thumb"><a href="/wiki/Datoteka:Newton-IMG_0320_cleanup.JPG" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/6/6c/Newton-IMG_0320_cleanup.JPG/270px-Newton-IMG_0320_cleanup.JPG" decoding="async" width="270" height="232" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/6/6c/Newton-IMG_0320_cleanup.JPG/405px-Newton-IMG_0320_cleanup.JPG 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/6/6c/Newton-IMG_0320_cleanup.JPG/540px-Newton-IMG_0320_cleanup.JPG 2x" data-file-width="2382" data-file-height="2048" /></a><figcaption>Appleov <a href="/w/index.php?title=Newton_(platforma)&action=edit&redlink=1" class="new" title="Newton (platforma) (stranica ne postoji)">Newton</a> je bio prvi Appleov izlet na tržište <a href="/w/index.php?title=Osobni_digitalni_asistent&action=edit&redlink=1" class="new" title="Osobni digitalni asistent (stranica ne postoji)">PDA</a> uređaja i jedan od prvih takvih uređaja uopće. Iako nije bio financijski uspjeh, utro je put kasnijim Appleovim inovacijama.</figcaption></figure> <p>Već početkom 1990-ih, Apple je započeo s razvojem alternativnih platoformi za Macintosh, među kojima je bila i <a href="/w/index.php?title=A/UX&action=edit&redlink=1" class="new" title="A/UX (stranica ne postoji)">A/UX</a>. Istovremeno, započeo je i sa stvaranjem portala najmenjenog korisnicima Maca, kojeg su nazvali <a href="/w/index.php?title=EWorld&action=edit&redlink=1" class="new" title="EWorld (stranica ne postoji)">eWorld</a>, a razvili su ga u suradnji s firmom <a href="/w/index.php?title=America_Online&action=edit&redlink=1" class="new" title="America Online (stranica ne postoji)">America Online</a> i dizajnirali tako da bude <i>Mac-friendly</i> alternativa online servisima kao što je <a href="/w/index.php?title=CompuServe&action=edit&redlink=1" class="new" title="CompuServe (stranica ne postoji)">CompuServe</a>. Uz sve to, sama Mac platforma je postajala zastarjela s obzirom da nije namjenjena multitaskingu, a nekoliko važnih softverskih komponenti bilo je programirano direktno u hardver. Kao dodatak svemu, distributeri sustava <a href="/w/index.php?title=OS/2&action=edit&redlink=1" class="new" title="OS/2 (stranica ne postoji)">OS/2</a> i <a href="/wiki/Unix" title="Unix">UNIX</a>, kao što je firma <a href="/wiki/Sun_Microsystems" title="Sun Microsystems">Sun Microsystems</a>, počeli su predstavljati ozbiljnu konkurenciju Appleu. Došlo je vrijeme da se Macintosh ili zamijeni ili doradi tako da koristi puno moćniji softver. </p><p>Rezultat saveza s IBMom i Motorolom koji nastaje 1991. godine bilo je stvaranje računalne platforme (<a href="/w/index.php?title=PowerPC_Reference_Platform&action=edit&redlink=1" class="new" title="PowerPC Reference Platform (stranica ne postoji)">PReP</a>) koja bi koristila IBM-ov i Motorolin hardver te Appleov softver. AIM je tako smatrao da će PReP-ov performans i Appleov softver adekvatno potući PC, čime bi kontrirali Microsoftu. Iste godine, Apple je predstavio <a href="/w/index.php?title=Power_Macintosh&action=edit&redlink=1" class="new" title="Power Macintosh (stranica ne postoji)">Power Macintosh</a>, prvo u nizu Appleovih računala koje koristi IBM-ov <a href="/w/index.php?title=PowerPC&action=edit&redlink=1" class="new" title="PowerPC (stranica ne postoji)">PowerPC</a> procesor. </p><p>Godine <a href="/wiki/1996" title="1996">1996</a>., <a href="/w/index.php?title=Gil_Amelio&action=edit&redlink=1" class="new" title="Gil Amelio (stranica ne postoji)">Gil Amelio</a> je zamijenio Sindlera kao generalnog direktora (CEO) kompanije. Među Ameliovim brojnim promjenama ističe se i velik broj otkaza koje je podijelio. Nakon nekoliko neuspjelih pokušaja poboljšanja Mac OS-a, prvi s projektom <a href="/w/index.php?title=Taligent&action=edit&redlink=1" class="new" title="Taligent (stranica ne postoji)">Taligent</a>, a kasnije i s <a href="/w/index.php?title=Copland_(OS)&action=edit&redlink=1" class="new" title="Copland (OS) (stranica ne postoji)">Coplandom</a> i <a href="/w/index.php?title=Gershwin_(OS)&action=edit&redlink=1" class="new" title="Gershwin (OS) (stranica ne postoji)">Gershwinom</a>, Amelio se odlučio na kupnju <a href="/w/index.php?title=NeXT&action=edit&redlink=1" class="new" title="NeXT (stranica ne postoji)">NeXT</a>-a i operativnog sustava <a href="/w/index.php?title=NeXTSTEP&action=edit&redlink=1" class="new" title="NeXTSTEP (stranica ne postoji)">NeXTSTEP</a>, vraćajući Jobsa u Apple, iako samo u ulozi savjetnika. Dana <a href="/wiki/9._7." title="9. 7.">9. 7.</a> <a href="/wiki/1997" title="1997">1997</a>., upravni odbor je Ameliju uručio otkaz nakon trogodišnjeg perioda rekordno niskih cijena dionica i velikih financijskih gubitaka. Jobs je postao v.d. CEO-a i započeo s oživljavanjem tvrtkine produkcijske linije. </p><p>Na <a href="/w/index.php?title=Macworld_Expo&action=edit&redlink=1" class="new" title="Macworld Expo (stranica ne postoji)">Macworld Expo</a>-u <a href="/wiki/1997" title="1997">1997</a>. godine, Steve Jobs je objavio kako će Apple surađivati s Microsoftom kako bi izdali nove verzije <a href="/w/index.php?title=Microsfot_Office&action=edit&redlink=1" class="new" title="Microsfot Office (stranica ne postoji)">Officea</a> za Macintosh i kako je Microsfot uložio $150,000.000 u dionice Applea koje ne donose glasački udio u odboru. </p><p>Dana <a href="/wiki/10._11." title="10. 11.">10. 11.</a> <a href="/wiki/1997" title="1997">1997</a>., Apple je uveo <a href="/w/index.php?title=Apple_Online_Trgovina&action=edit&redlink=1" class="new" title="Apple Online Trgovina (stranica ne postoji)">Online trgovinu</a>, što je bilo povezano s firminovom novom proizvodnom strategijom. </p> <div class="mw-heading mw-heading3"><h3 id="1998_-_2005:_Povratak_profitabilnosti">1998 - 2005: Povratak profitabilnosti</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=11" title="Uredi odjeljak 1998 - 2005: Povratak profitabilnosti" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=11" title="Uredi kôd odjeljka 1998 - 2005: Povratak profitabilnosti"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Dana <a href="/wiki/15._8." title="15. 8.">15. 8.</a> <a href="/wiki/1998" title="1998">1998</a>., Apple je predstavio novo sveobuhvatno računalo slično <a href="/wiki/Macintosh_128K" title="Macintosh 128K">Macintoshu 128K</a> - <a href="/w/index.php?title=IMac&action=edit&redlink=1" class="new" title="IMac (stranica ne postoji)">iMac</a>. Dizajnerski tim iMac-a predvodio je <a href="/w/index.php?title=Jonathan_Ive&action=edit&redlink=1" class="new" title="Jonathan Ive (stranica ne postoji)">Jonathan Ive</a>, čovjek koji će dizajnirati <a href="/wiki/IPod" title="IPod">iPod</a> i <a href="/wiki/IPhone" title="IPhone">iPhone</a>. iMac je sadržavao modernu tehnologiju i jedinstven dizajn te se u prvih pet mjeseci prodao u gotovo 800.000 primjeraka. </p><p>U ovom periodu, Apple je kupio nekoliko kompanija kako bi stvorio portfolio profesionalnog i prema kupcima orijentiranog digitalnog, produkcijskog softvera. Godine <a href="/wiki/1998" title="1998">1998</a>., Apple je objavio kupovinu <a href="/wiki/Macromedia" title="Macromedia">Macromedijinog</a> softvera <a href="/w/index.php?title=Final_Cut&action=edit&redlink=1" class="new" title="Final Cut (stranica ne postoji)">Final Cut</a>, čime je naznačio svoju ekspanziju na tržište digitalne video montaže. Sljedeće godine, Apple izdao dva proizvoda za uređivanje videa: <a href="/w/index.php?title=IMovie&action=edit&redlink=1" class="new" title="IMovie (stranica ne postoji)">iMovie</a> za amatere i, za profesionalce, <a href="/w/index.php?title=Final_Cut_Pro&action=edit&redlink=1" class="new" title="Final Cut Pro (stranica ne postoji)">Final Cut Pro</a>, koji će postati izrazito važan program za montažu videa, čemu u prilog ide brojka od 800,000 registriranih korisnika na početku <a href="/wiki/2007" title="2007">2007</a>. Godine <a href="/wiki/2002" title="2002">2002</a>., Apple je kupio <a href="/w/index.php?title=Nothing_Real&action=edit&redlink=1" class="new" title="Nothing Real (stranica ne postoji)">Nothing Real</a> zbog njihove aplikacije za digitalno uređivanje slika, <a href="/w/index.php?title=Shake&action=edit&redlink=1" class="new" title="Shake (stranica ne postoji)">Shake</a>, kao i <a href="/w/index.php?title=Emagic&action=edit&redlink=1" class="new" title="Emagic (stranica ne postoji)">Emagic</a> zbog glazbene aplikacije <a href="/w/index.php?title=Logic_(aplikacija)&action=edit&redlink=1" class="new" title="Logic (aplikacija) (stranica ne postoji)">Logic</a>, koja je dovela do razvoja aplikacije <a href="/w/index.php?title=GarageBand&action=edit&redlink=1" class="new" title="GarageBand (stranica ne postoji)">GarageBand</a>. Izdanje aplikacije <a href="/w/index.php?title=IPhoto&action=edit&redlink=1" class="new" title="IPhoto (stranica ne postoji)">iPhoto</a> kompletiralo je paket nazvan <a href="/w/index.php?title=ILife&action=edit&redlink=1" class="new" title="ILife (stranica ne postoji)">iLife</a>. </p><p><a href="/wiki/Mac_OS_X" class="mw-redirect" title="Mac OS X">Mac OS X</a>, temeljen na NeXT-ovom <a href="/w/index.php?title=OPENSTEP&action=edit&redlink=1" class="new" title="OPENSTEP (stranica ne postoji)">OPENSTEP</a>-u i <a href="/w/index.php?title=BSD_Unix&action=edit&redlink=1" class="new" title="BSD Unix (stranica ne postoji)">BSD Unixu</a> izdan je <a href="/wiki/24._3." title="24. 3.">24. 3.</a> <a href="/wiki/2001" title="2001">2001</a>., nakon nekoliko godina razvoja. Ciljane skupine bili su i amateri i profesionalci, a Mac OS X težio je ka kombinaciji stabilnosti, pouzdanosti i sigurnosti <a href="/wiki/Unix" title="Unix">Unixa</a> kombiniranu s jednostavnošću korištenja koju je omogućilo korisničko sučelje. Kako bi pomogli korisnicima prelazak s <a href="/w/index.php?title=Mac_OS_9&action=edit&redlink=1" class="new" title="Mac OS 9 (stranica ne postoji)">Mac OS-a 9</a>, novi operativni sustav je omogućavao korištenje aplikacija za OS9 preko Mac OS-ove mogućnosti znane kao <a href="/w/index.php?title=Classic_(Mac_OS)&action=edit&redlink=1" class="new" title="Classic (Mac OS) (stranica ne postoji)">Classic Environment</a> (<a href="/wiki/Engleski_jezik" title="Engleski jezik">eng.</a> <i>Klasično sučelje</i>). </p><p>Dana <a href="/wiki/19._5." title="19. 5.">19. 5.</a> <a href="/wiki/2001" title="2001">2001</a>., Apple je otvorio prve <a href="/w/index.php?title=Apple_Store&action=edit&redlink=1" class="new" title="Apple Store (stranica ne postoji)">trgovine</a> u <a href="/wiki/Virginia" title="Virginia">Virginiji</a> i <a href="/wiki/Kalifornija" title="Kalifornija">Californiji</a>. Dana <a href="/wiki/9._7." title="9. 7.">9. srpnja</a> iste godine, kupili su Spruce Technologies, tvrtku za <a href="/w/index.php?title=DVD_autoring&action=edit&redlink=1" class="new" title="DVD autoring (stranica ne postoji)">izradu DVD-a</a>. Dana <a href="/wiki/23._10." title="23. 10.">23. listopada</a>, Apple je najavio prijenosni digitalni audio player, <a href="/wiki/IPod" title="IPod">iPod</a>, koji je u prodaju izašao <a href="/wiki/10._11." title="10. 11.">10. 11.</a>. Proizvod je bio iznimno uspješan - u roku od šest godina prodano je preko 100 milijuna primjeraka. Godine <a href="/wiki/2003" title="2003">2003</a>. predstavljen je <a href="/w/index.php?title=ITunes&action=edit&redlink=1" class="new" title="ITunes (stranica ne postoji)">iTunes Store</a>, koji je omogućavao download glazbe za samo 0,99 $ po pjesmi i njihovu integraciju u iPod. iTunes Store je postao tržišni voditelj na polju online glazbenih servisa, čemu u prilog ide brojka od 5 milijardi downloada zaključno s <a href="/wiki/19._6." title="19. 6.">19. 6.</a> <a href="/wiki/2008" title="2008">2008</a>. </p><p>Od <a href="/wiki/2001" title="2001">2001</a>., Appleov dizajnerski tim je progresivno napuštao korištenje boje na način kao što je korištena u <a href="/w/index.php?title=IMac_G3&action=edit&redlink=1" class="new" title="IMac G3 (stranica ne postoji)">iMac G3</a>-u. To je započelo <a href="/wiki/Titan" class="mw-disambig" title="Titan">titanijskim</a> <a href="/w/index.php?title=PowerBook&action=edit&redlink=1" class="new" title="PowerBook (stranica ne postoji)">PowerBookom</a>, a nastavilo se bijelim, polikabonskim <a href="/w/index.php?title=IBook&action=edit&redlink=1" class="new" title="IBook (stranica ne postoji)">iBookom</a> i plosnatim <a href="/w/index.php?title=IMac&action=edit&redlink=1" class="new" title="IMac (stranica ne postoji)">iMacom</a>. </p> <div class="mw-heading mw-heading3"><h3 id="2005_-_2007:_Tranzicija_prema_Intelu">2005 - 2007: Tranzicija prema Intelu</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=12" title="Uredi odjeljak 2005 - 2007: Tranzicija prema Intelu" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=12" title="Uredi kôd odjeljka 2005 - 2007: Tranzicija prema Intelu"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <figure typeof="mw:File/Thumb"><a href="/wiki/Datoteka:MacBook_Pro.jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/9/9a/MacBook_Pro.jpg/270px-MacBook_Pro.jpg" decoding="async" width="270" height="217" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/9/9a/MacBook_Pro.jpg/405px-MacBook_Pro.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/9/9a/MacBook_Pro.jpg/540px-MacBook_Pro.jpg 2x" data-file-width="1623" data-file-height="1305" /></a><figcaption><a href="/w/index.php?title=MacBook_Pro&action=edit&redlink=1" class="new" title="MacBook Pro (stranica ne postoji)">MacBook Pro</a></figcaption></figure> <p>Tokom govora na Svjetskoj razvojnoj konferenciji održanog <a href="/wiki/6._6." title="6. 6.">6. 6.</a> <a href="/wiki/2005" title="2005">2005</a>., Steve Jobs je najavio kako će Apple početi s proizvodnjom Mac računala koja koriste <a href="/wiki/Intel" title="Intel">Intelovu</a> tehnologiju tijekom <a href="/wiki/2006" title="2006">2006</a>. godine. Dana <a href="/wiki/10._1." title="10. 1.">10. 1.</a> <a href="/wiki/2006" title="2006">2006</a>., <a href="/w/index.php?title=MacBook_Pro&action=edit&redlink=1" class="new" title="MacBook Pro (stranica ne postoji)">MacBook Pro</a> i <a href="/w/index.php?title=IMac&action=edit&redlink=1" class="new" title="IMac (stranica ne postoji)">iMac</a> su postali prva Appleova računala koja koriste Intelov <a href="/w/index.php?title=Core_Duo&action=edit&redlink=1" class="new" title="Core Duo (stranica ne postoji)">Core Duo</a> CPU. Do <a href="/wiki/7._8." title="7. 8.">7. 8.</a> <a href="/wiki/2006" title="2006">2006</a>., Apple je cijelu Macintosh produkcijsku liniju prebacio na Intelove čipove, što je bilo godinu dana prije nego je najavljeno. Modeli <a href="/w/index.php?title=Power_Mac&action=edit&redlink=1" class="new" title="Power Mac (stranica ne postoji)">Power Mac</a>, <a href="/w/index.php?title=IBook&action=edit&redlink=1" class="new" title="IBook (stranica ne postoji)">iBook</a> i <a href="/w/index.php?title=PowerBook&action=edit&redlink=1" class="new" title="PowerBook (stranica ne postoji)">PowerBook</a> su tokom te tranzicije povučeni s tržišta. Njihovi nasljednici postali su <a href="/w/index.php?title=Mac_Pro&action=edit&redlink=1" class="new" title="Mac Pro (stranica ne postoji)">Mac Pro</a>, <a href="/w/index.php?title=MacBook&action=edit&redlink=1" class="new" title="MacBook (stranica ne postoji)">MacBook</a> i <a href="/w/index.php?title=MacBook_Pro&action=edit&redlink=1" class="new" title="MacBook Pro (stranica ne postoji)">MacBook Pro</a>. Dana <a href="/wiki/29._4." title="29. 4.">29. 4.</a> <a href="/wiki/2009" title="2009">2009</a>., <i><a href="/wiki/The_Wall_Street_Journal" title="The Wall Street Journal">The Wall Street Journal</a></i> je objavio kako Apple sastavlja svoj vlastiti tim inženjera kako bi dizajnirali mikročipove. </p><p>Apple je također predstavio softver <a href="/w/index.php?title=Boot_Camp&action=edit&redlink=1" class="new" title="Boot Camp (stranica ne postoji)">Boot Camp</a> kako bi pomogao korisnicima instalirati <a href="/wiki/Windows_XP" title="Windows XP">Windows XP</a> ili <a href="/wiki/Windows_Vista" title="Windows Vista">Vistu</a> na svoja Mac računala zajedno s Mac OS X-om. </p><p>Appleov uspjeh u ovom periodu bio je vidljiv na primjeru cijena dionica. U razdoblju od <a href="/wiki/2003" title="2003">2003</a>. do <a href="/wiki/2006" title="2006">2006</a>., cijene Appleovih dionica udeseterostručile su se, te su se s okvirnih 6 dolara popele na čak 80 po dionici. U siječnju <a href="/wiki/2006" title="2006">2006</a>., Apple je na tržištu prestigao <a href="/wiki/Del_(kompanija)" class="mw-redirect" title="Del (kompanija)">Dell</a>. Devet godina ranije, Dellov CEO, <a href="/w/index.php?title=Michael_Dell&action=edit&redlink=1" class="new" title="Michael Dell (stranica ne postoji)">Michael Dell</a> izjavio je da bi, kad bio on vodio Apple, "zatvorio firmu i vratio novac dioničarima." </p><p>Ipak, iako su cijene Appleovih dionica rasle, firma je još uvijek bila daleko iza konkurenata koji koriste Windows sa samo 8% (otprilike) osobnih i prijenosnih računala u <a href="/wiki/Sjedinjene_Ameri%C4%8Dke_Dr%C5%BEave" title="Sjedinjene Američke Države">SAD</a>-u. </p> <div class="mw-heading mw-heading3"><h3 id="2007_-_2011:_iPhone,_iPod_Touch_i_iPad"><span id="2007_-_2011:_iPhone.2C_iPod_Touch_i_iPad"></span>2007 - 2011: iPhone, iPod Touch i iPad</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=13" title="Uredi odjeljak 2007 - 2011: iPhone, iPod Touch i iPad" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=13" title="Uredi kôd odjeljka 2007 - 2011: iPhone, iPod Touch i iPad"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <figure class="mw-halign-left" typeof="mw:File/Thumb"><a href="/wiki/Datoteka:IPod_family.png" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/1/11/IPod_family.png/300px-IPod_family.png" decoding="async" width="300" height="177" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/1/11/IPod_family.png/450px-IPod_family.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/1/11/IPod_family.png/600px-IPod_family.png 2x" data-file-width="1441" data-file-height="850" /></a><figcaption>Pregled modela <a href="/wiki/IPod" title="IPod">iPoda</a>: <a href="/w/index.php?title=IPod_Shuffle&action=edit&redlink=1" class="new" title="IPod Shuffle (stranica ne postoji)">iPod Shuffle</a>, <a href="/w/index.php?title=IPod_Nano&action=edit&redlink=1" class="new" title="IPod Nano (stranica ne postoji)">iPod Nano</a>, <a href="/w/index.php?title=IPod_Classic&action=edit&redlink=1" class="new" title="IPod Classic (stranica ne postoji)">iPod Classic</a> i <a href="/w/index.php?title=IPod_Touch&action=edit&redlink=1" class="new" title="IPod Touch (stranica ne postoji)">iPod Touch</a></figcaption></figure> <p>Dana <a href="/wiki/9._1." title="9. 1.">9. 1.</a> <a href="/wiki/2007" title="2007">2007</a>. je Jobs, za vrijeme držanja glavnog govora na <a href="/w/index.php?title=Macworld_Expo&action=edit&redlink=1" class="new" title="Macworld Expo (stranica ne postoji)">Macworld Expou</a>, najavio kako će firma Apple Computer, Inc. promijeniti ime u Apple Inc., pošto računala više nisu bili glavni fokus kompanije, koja je prioritete prebacila na mobilne uređaje. Na expu je najavljen i slavni <a href="/wiki/IPhone" title="IPhone">iPhone</a> i <a href="/wiki/%D0%95%D0%BF%D0%BB_%D0%A2%D0%92" class="mw-redirect" title="Епл ТВ">Apple TV</a>. Sljedećeg dana, cijene Appleovih dionica popele su se na 97,80 $, što je bio tadašnji rekord, da bi u maju iste godine prešle cijenu od 100 $. </p><p>U članku objavljenom <a href="/wiki/6._2." title="6. 2.">6. 2.</a> <a href="/wiki/2007" title="2007">2007</a>. na Appleovim stranicama, Jobs je napisao da je Apple spreman prodavati glazbu na <a href="/w/index.php?title=ITunes&action=edit&redlink=1" class="new" title="ITunes (stranica ne postoji)">iTunesu</a> bez <a href="/w/index.php?title=Upravljanje_digitalnim_pravima&action=edit&redlink=1" class="new" title="Upravljanje digitalnim pravima (stranica ne postoji)">DRM-a</a> (što bi omogućilo da se glazba sluša na drugim playerima) ukoliko bi diskografske kuće pristale odbaciti tehnologiju. Dana <a href="/wiki/2._4." title="2. 4.">2. 4.</a> <a href="/wiki/2007" title="2007">2007</a>., Apple i <a href="/wiki/EMI" title="EMI">EMI</a> zajedno objavljuju uklanjanje DRM tehnologije s EMI-jevog kataloga na iTunesu, što je stupilo na snagu u svibnju. Ostale diskografske kuće su to učinile tokom godine. </p><p>U srpnju sljedeće godine, Apple je pokrenuo <a href="/w/index.php?title=App_Store_(iOS)&action=edit&redlink=1" class="new" title="App Store (iOS) (stranica ne postoji)">App Store</a> kako bi prodavao i distribuirao aplikacije za <a href="/wiki/IPhone" title="IPhone">iPhone</a> i <a href="/w/index.php?title=IPhone_Touch&action=edit&redlink=1" class="new" title="IPhone Touch (stranica ne postoji)">iPhone Touch</a>. U roku od mjesec dana, App Store je prodao gotovo 60 miliona aplikacija i dnevno donosio prihod od prosječno 1,000.000 $, što je Jobsa potaklo da iznese pretpostavku kako će App Store postati izniman financijski uspjeg za Apple. Tri mjeseca kasnije, objavljeno je kako je Apple postao treći opskrbljivač mobilnih telefona u svijetu zbog popularnosti iPhonea. </p><p>Dana <a href="/wiki/16._12." title="16. 12.">16. 12.</a> <a href="/wiki/2008" title="2008">2008</a>., Apple je najavio da će, nakon više od 20 godina sudjelovanja, <a href="/wiki/2009" title="2009">2009</a>. biti posljednja njihova godina na Macworldu i da će <a href="/w/index.php?title=Phil_Schiller&action=edit&redlink=1" class="new" title="Phil Schiller (stranica ne postoji)">Phil Schiller</a> <a href="/wiki/2009" title="2009">2009</a>. održati govor, umjesto Jobsa. Nakon gotovo mjesec dana, <a href="/wiki/14._1." title="14. 1.">14. siječnja</a> <a href="/wiki/2009" title="2009">2009</a>., Jobs je najavio kako će uzeti šestomjesečno bolovanje, do kraja lipnja <a href="/wiki/2009" title="2009">2009</a>., kako bi se pobrinuo za svoje zdravlje i omogućio firmi da se bolje fokusira na proizvode bez stalnih medijskih spekulacija o njegovom zdravlju. Usprkos Jobsovoj odsutnosti, Apple je zabilježio svoj najbolji nepraznički kvartal tijekom recesije sa profitom od oko 1,21 milijardi $. </p> <figure typeof="mw:File/Thumb"><a href="/wiki/Datoteka:Steve_Jobs_with_the_Apple_iPad_no_logo_(cropped).jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/e/e0/Steve_Jobs_with_the_Apple_iPad_no_logo_%28cropped%29.jpg/220px-Steve_Jobs_with_the_Apple_iPad_no_logo_%28cropped%29.jpg" decoding="async" width="220" height="274" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/e/e0/Steve_Jobs_with_the_Apple_iPad_no_logo_%28cropped%29.jpg/330px-Steve_Jobs_with_the_Apple_iPad_no_logo_%28cropped%29.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/e/e0/Steve_Jobs_with_the_Apple_iPad_no_logo_%28cropped%29.jpg/440px-Steve_Jobs_with_the_Apple_iPad_no_logo_%28cropped%29.jpg 2x" data-file-width="533" data-file-height="665" /></a><figcaption>Steve Jobs predstavlja slavni <a href="/w/index.php?title=IPad&action=edit&redlink=1" class="new" title="IPad (stranica ne postoji)">iPad</a>, još jednu veliku Appleovu inovaciju.</figcaption></figure> <p>Nakon godina špekulacije i nekoliko "curenja podataka", Apple je <a href="/wiki/27._1." title="27. 1.">27. 1.</a> <a href="/wiki/2010" title="2010">2010</a>. najavio <a href="/w/index.php?title=IPad&action=edit&redlink=1" class="new" title="IPad (stranica ne postoji)">iPad</a>, tablet računalo s velikim zaslonom. iPad koristi isti <i>touch screen</i> sustav korišten u dizajnu <a href="/wiki/IPhone" title="IPhone">iPhonea</a>, a velik broj aplikacija za iPhone kompatibilan je s iPadom. To je omogućilo iPadu korištenje velikog broja aplikacija po njegovom izlasku iako je bilo jako malo vremena za razvoj prije nego je pušten u prodaju. Kasnije te godine, <a href="/w/index.php?title=3._4-&action=edit&redlink=1" class="new" title="3. 4- (stranica ne postoji)">3. 4-</a> <a href="/wiki/2010" title="2010">2010</a>., iPad je pušten u prodaju u SAD-u i prodao je preko 300.000 primjeraka tog dana, a do kraja prvog tjedna preko 500.000 primjeraka. U maju iste godine, Apple je prestigao Microsoft na tržištu po prvi puta nakon <a href="/wiki/1989" title="1989">1989</a>. Kasnije je Jobs otkrio kako je ideju za iPad dobio upravo od najvećih konkrenata - Microsofta. Tijekom jedne večere, jedan zaposlenik Microsofta toliko ga je iziritirao sa svojim pričama o tabletu kojeg radi njegova firma, da je Jobs čvrsto odlučio učiniti nešto bolje. Iz tog je bunta nastala ideja za iPad koji je ubrzo proslavio Apple.<sup id="cite_ref-3" class="reference"><a href="#cite_note-3"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup> </p><p>Ubrzo, Apple je izdao i <a href="/w/index.php?title=IPhone_4&action=edit&redlink=1" class="new" title="IPhone 4 (stranica ne postoji)">iPhone 4</a>, četvrtu generaciju iPhonea, koja je omogućila video poziv, multitasking i novi dizajn od nehrđajućeg čelika, koji djeluje kao antena uređaja. Zbog ovakve implementacije antene, nekolicina korisnika iPhonea 4 prijavila je slab signal ukoliko bi se uređaj držao na određen način. Nakon velike medijske popraćenosti, uključujući i involviranost <i>mainstream</i> medijskih organizacija, Apple je održao press konferenciju na kojoj je kupcima ponudio besplatnu gumenu "masku", koja je uklanjala problem slabog signala. Kasnije te iste godine, Apple je osvježio <a href="/wiki/IPod" title="IPod">iPod</a> predstavljanjem <i><a href="/w/index.php?title=Multi-touch&action=edit&redlink=1" class="new" title="Multi-touch (stranica ne postoji)">multi-touch</a></i> <a href="/w/index.php?title=IPod_Nano&action=edit&redlink=1" class="new" title="IPod Nano (stranica ne postoji)">iPod Nano</a>-a, <a href="/w/index.php?title=IPod_Touch&action=edit&redlink=1" class="new" title="IPod Touch (stranica ne postoji)">iPod Touch</a>-a s <a href="/w/index.php?title=FaceTime&action=edit&redlink=1" class="new" title="FaceTime (stranica ne postoji)">FaceTimeom</a> i <a href="/w/index.php?title=IPod_Shuffle&action=edit&redlink=1" class="new" title="IPod Shuffle (stranica ne postoji)">iPod Shuffle</a>-a s tipkama koje su vraćale tipke ranijih generacija. </p><p>U oktobru <a href="/wiki/2010" title="2010">2010</a>., cijene Appleovih dionica dosegle su svoj vrhunac te su se kretale oko iznosa od 300 $. Kao dodatak, <a href="/wiki/20._10." title="20. 10.">20. 10.</a> iste godine, Apple je poboljšao svoj <a href="/w/index.php?title=MacBook_Air&action=edit&redlink=1" class="new" title="MacBook Air (stranica ne postoji)">MacBook Air</a> <a href="/wiki/Laptop" title="Laptop">laptop</a>, kolekciju aplikacija <a href="/w/index.php?title=ILife&action=edit&redlink=1" class="new" title="ILife (stranica ne postoji)">iLife</a> i predstavio <a href="/w/index.php?title=Mac_OS_X_Lion&action=edit&redlink=1" class="new" title="Mac OS X Lion (stranica ne postoji)">Mac OS X Lion</a>, najnoviju verziju <a href="/wiki/Mac_OS_X" class="mw-redirect" title="Mac OS X">operatuvnog sustava Mac OS X</a>. Dana <a href="/wiki/6._1." title="6. 1.">6. 1.</a> <a href="/wiki/2011" title="2011">2011.l</a>, kompanija je otvorila <a href="/w/index.php?title=Mac_App_Store&action=edit&redlink=1" class="new" title="Mac App Store (stranica ne postoji)">Mac App Store</a>, platformu za digitalnu distribuciju softvera, slično postojećem iOS App Storeu. Apple se također pojavio u dokumentarcu <i><a href="/w/index.php?title=Something_Ventured&action=edit&redlink=1" class="new" title="Something Ventured (stranica ne postoji)">Something Ventured</a></i>, koji je premijerno prikazan <a href="/wiki/2011" title="2011">2011</a>. godine. </p> <div class="mw-heading mw-heading3"><h3 id="2011_-_danas:_Apple_nakon_Stevea_Jobsa">2011 - danas: Apple nakon Stevea Jobsa</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=14" title="Uredi odjeljak 2011 - danas: Apple nakon Stevea Jobsa" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=14" title="Uredi kôd odjeljka 2011 - danas: Apple nakon Stevea Jobsa"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <figure class="mw-halign-left" typeof="mw:File/Thumb"><a href="/wiki/Datoteka:Steve_Jobs_WWDC07.jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/e/e5/Steve_Jobs_WWDC07.jpg/270px-Steve_Jobs_WWDC07.jpg" decoding="async" width="270" height="266" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/e/e5/Steve_Jobs_WWDC07.jpg/405px-Steve_Jobs_WWDC07.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/e/e5/Steve_Jobs_WWDC07.jpg/540px-Steve_Jobs_WWDC07.jpg 2x" data-file-width="1761" data-file-height="1734" /></a><figcaption><a href="/wiki/Steve_Jobs" title="Steve Jobs">Steve Jobs</a> je postavio novi trend u pop-kulturi svojim ikonskim odjevnim stilom - njegovi govori i prezentacije proizvoda najčešće su popraćeni crnom dolčevitom i trapericama. Taj <i>signature look</i> obilježio je njegove posljedne godine.</figcaption></figure> <p>Dana <a href="/wiki/17._1." title="17. 1.">17. 1.</a> <a href="/wiki/2011" title="2011">2011</a>., Jobs je objavio kako će uzeti još jedno bolovanje, ovaj put na neodređeno vrijeme, kako bi se u potpunosti posvetio svom zdravlju. Glavni operativni voditelj, <a href="/w/index.php?title=Tim_Cook&action=edit&redlink=1" class="new" title="Tim Cook (stranica ne postoji)">Tim Cook</a>, preuzeo je Jobsove dnevne poslove u Appleu, iako će Jobs i dalje "sudjelovati u velikim strateškim odlukama kompanije". Apple Inc. je tijekom <a href="/wiki/2010" title="2010">2010</a>. prestigao Microsfot u kapitalizaciji tržišta s 84%-tnim povećanjem na 153,3 milijarde $i ujedno je postao najvrijedniji potrošački brend na svijetu. U junu <a href="/wiki/2011" title="2011">2011</a>., Apple je otvorio <a href="/w/index.php?title=ICloud&action=edit&redlink=1" class="new" title="ICloud (stranica ne postoji)">iCloud</a>, online spremnik za glazbu, slike, podatke i softver. Tada se pretpostavljalo keko je Apple postigao toliku efikasnost u svom lancu oprskrbe da kompanija radi kao <a href="/w/index.php?title=Monopsonija&action=edit&redlink=1" class="new" title="Monopsonija (stranica ne postoji)">monopsonija</a> (jedan kupac, puno prodavača) te da može diktirati uvjere dobavljačima. Zanimljivo je kako su Appleove financijske rezerve, u jednom kratkom periodu tijekom srpnja <a href="/wiki/2011" title="2011">2011</a>. (zbog krize), bile veće nego one <a href="/w/index.php?title=Vlada_Sjedinjenih_Ameri%C4%8Dkih_Dr%C5%BEava&action=edit&redlink=1" class="new" title="Vlada Sjedinjenih Američkih Država (stranica ne postoji)">Vlade SAD-a</a>. Dana <a href="/wiki/24._8." title="24. 8.">24. 8.</a> <a href="/wiki/2011" title="2011">2011</a>., Steve Jobs je dao ostavku na mjesto CEO-a Applea. Zamijenio ga je Tim Cook, dok je Jobs postao predsjednik Applea. Do tog trenutka, Apple nije imao predsjednika već dvoje ko-direktora, <a href="/w/index.php?title=Anrea_Jung&action=edit&redlink=1" class="new" title="Anrea Jung (stranica ne postoji)">Andreu Jung</a> i <a href="/w/index.php?title=Arthur_D._Levinson&action=edit&redlink=1" class="new" title="Arthur D. Levinson (stranica ne postoji)">Arthura D. Levinsona</a>, koji su zadržali svoje titule. </p><p>Dana <a href="/wiki/4._10." title="4. 10.">4. 10.</a> <a href="/wiki/2011" title="2011">2011</a>., Apple je najavio <a href="/w/index.php?title=IPhone_4S&action=edit&redlink=1" class="new" title="IPhone 4S (stranica ne postoji)">iPhone 4S</a>, koji sadržava poboljšanu kameru s mogućnošću 1080p snimanja, <i>dual core</i> A5 čip koji je 7 puta brži od A4 čipa, sustav prepoznavanja glasa nazvan <a href="/wiki/Siri" title="Siri">Siri</a> i poveznicu s <a href="/w/index.php?title=ICloud&action=edit&redlink=1" class="new" title="ICloud (stranica ne postoji)">iCloudom</a>. Sljedećeg dana, nakon duge borbe s <a href="/wiki/Rak_(bolest)" class="mw-redirect" title="Rak (bolest)">rakom</a>, umro je <a href="/wiki/Steve_Jobs" title="Steve Jobs">Steve Jobs</a>. Smrt predsjednika Applea globalno je odjeknula, a uzrokovala je privremeni pad cijena Appleovih dionica. Žaljenje su uzrazili vodeći ljudi u svijetu (među kojima i predsjednik SAD-a, <a href="/wiki/Barack_Obama" title="Barack Obama">Barack Obama</a>, te Jobsov glavni konkurent, predsjednik Microsfota <a href="/wiki/Bill_Gates" title="Bill Gates">Bill Gates</a>), a pojavile su se glasine o budućnosti Applea bez Jobsa. Ipak, Jobs je za sobom ostavio velik broj nacrta i ideja, što otvara brojne mogućnosti za kompaniju. Iako je smrt Jobsa dočekana sa žaljenjem, popularnost i prodaja Appleovih proizvoda je porasla, a vrhunac je doživjela na puštanju iPhonea 4S u prodaju. Među kupcima je bio i staru Jobsov saradnik, <a href="/wiki/Steve_Wozniak" title="Steve Wozniak">Steve Wozniak</a>. iPhone 4S je ubrzo dobio nadimak iPhone "4 Steve" ("za Stevea"), kojeg je prvi upotrijebio jedan kupac u SAD-u. Jobsova smrt obilježila je kraj jedne dugotrajne i uspješne ere za Apple Inc. </p><p><br /> </p> <div class="mw-heading mw-heading2"><h2 id="Kronologija_Appleovih_proizvoda">Kronologija Appleovih proizvoda</h2></div> <div class="timeline-wrapper"><map name="timeline_o80y57sfdxr5s1opaxva930csovbbrf"><area shape="rect" href="/wiki/Windows_7" coords="938,325,1019,346" title="Windows 7" alt="Windows 7" /><area shape="rect" href="/wiki/Windows_Vista" coords="861,325,942,346" title="Windows Vista" alt="Windows Vista" /><area shape="rect" href="/wiki/Windows_XP" coords="714,325,816,346" title="Windows XP" alt="Windows XP" /><area shape="rect" href="/wiki/Debian" coords="559,325,701,346" title="Debian" alt="Debian" /><area shape="rect" href="/wiki/NeXT" coords="367,325,431,346" title="NeXT" alt="NeXT" /><area shape="rect" href="/wiki/Microsoft_Windows" coords="280,325,371,346" title="Microsoft Windows" alt="Microsoft Windows" /><area shape="rect" href="/wiki/IBM_PC" coords="163,325,238,346" 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coords="318,88,421,109" title="Macintosh II" alt="Macintosh II" /><area shape="rect" href="/wiki/Compact_Macintosh" coords="229,88,315,109" title="Compact Macintosh" alt="Compact Macintosh" /><area shape="rect" href="/wiki/iMac" coords="630,68,688,89" title="iMac" alt="iMac" /><area shape="rect" href="/wiki/Apple_Network_Server" coords="561,68,614,89" title="Apple Network Server" alt="Apple Network Server" /><area shape="rect" href="/wiki/Macintosh_XL" coords="257,68,304,89" title="Macintosh XL" alt="Macintosh XL" /><area shape="rect" href="/wiki/Apple_Lisa" coords="202,68,260,89" title="Apple Lisa" alt="Apple Lisa" /><area shape="rect" href="/wiki/XServe" coords="733,48,803,69" title="XServe" alt="XServe" /><area shape="rect" href="/wiki/MacBook_family" coords="834,29,909,49" title="MacBook family" alt="MacBook family" /><area shape="rect" href="/wiki/Apple_IIe_Card" coords="499,29,613,49" title="Apple IIe Card" alt="Apple IIe Card" /><area shape="rect" href="/wiki/Apple_IIe%23The_Platinum_IIe" coords="412,29,554,49" title="Apple IIe#The Platinum IIe" alt="Apple IIe#The Platinum IIe" /><area shape="rect" href="/wiki/Apple_IIc_Plus" coords="357,29,438,49" title="Apple IIc Plus" alt="Apple IIc Plus" /><area shape="rect" href="/wiki/GS/OS" coords="357,48,427,69" title="GS/OS" alt="GS/OS" /><area shape="rect" href="/wiki/Apple_IIc" coords="236,29,289,49" title="Apple IIc" alt="Apple IIc" /><area shape="rect" href="/wiki/Apple_IIGS" coords="302,48,394,69" title="Apple IIGS" alt="Apple IIGS" /><area shape="rect" href="/wiki/Apple_IIe" coords="202,29,255,49" title="Apple IIe" alt="Apple IIe" /><area shape="rect" href="/wiki/III_Plus" coords="227,48,307,69" title="III Plus" alt="III Plus" /><area shape="rect" href="/wiki/Apple_II_Plus" coords="103,29,178,49" title="Apple II Plus" alt="Apple II Plus" /><area shape="rect" href="/wiki/Apple_III" coords="138,48,224,69" title="Apple III" alt="Apple III" /><area shape="rect" href="/wiki/Apple_II" coords="44,29,124,49" title="Apple II" alt="Apple II" /><area shape="rect" href="/wiki/Apple_I" coords="23,9,98,30" title="Apple I" alt="Apple I" /></map><img usemap="#timeline_o80y57sfdxr5s1opaxva930csovbbrf" src="//upload.wikimedia.org/wikipedia/sh/timeline/o80y57sfdxr5s1opaxva930csovbbrf.png" /></div> <dl><dd><i>Proizvodi na ovoj kronološkoj shemi imaju samo datume uvođenja, a ne uvijek datume ukidanja, te novi proizvodi počinju na kontinziranoj liniji.</i></dd></dl> <div class="mw-heading mw-heading2"><h2 id="Kultura">Kultura</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=15" title="Uredi odjeljak Kultura" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=15" title="Uredi kôd odjeljka Kultura"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Jedna od specifičnosti Apple Inc. jesu i običaji koji su se razvili među samom korporacijom, ali i među kupcima i konzumentima njihovih proizvoda. Apple je tako 1970-ih bio jedna od prvih tadašnjih kompanija koja je odbacila dotadašnja neslužbena pravila američkog poslovnog svijeta, što se odnosilo na strogu vertikalnu hijerarhiju, ali i izgled svojih uposlenika i direktora. Tako se Appleovim uposlenicima dozvolilo da na posao dolaze odjeveni po vlastitoj volji, a ne u poslovnom odijelu; sam Jobs je imao običaj hodati sjedištem zgrade bosonog. To se tradicionalno pripisuje Jobsovim <a href="/wiki/Kontrakultura" title="Kontrakultura">kontrakulturnim</a> iskustvima. </p><p>Ono što Apple najviše izdvaja od drugih kompanija je neobična odanost njihovih konzumenata, koja se ponekad uspoređuje s <a href="/wiki/Religija" title="Religija">religijom</a>. Dok je dio organiziran u tzv. <a href="/w/index.php?title=Grupe_korisnika_Macintosha&action=edit&redlink=1" class="new" title="Grupe korisnika Macintosha (stranica ne postoji)">Grupe korisnika Macintosha</a> (Macintosh User Groups), široj javnosti je daleko poznatiji fenomen dugih redova i logorovanja pred Appleovim trgovinama prije izlaska svakog novog Appleovog proizvoda. Također je poznat i fenomen tzv. <a href="/w/index.php?title=Apple_evangelist&action=edit&redlink=1" class="new" title="Apple evangelist (stranica ne postoji)">Apple evangelista</a>, odnosno korisnika Appleovih proizvoda koji ih potpuno besplatno, ali agresivno promoviraju bilo javnosti, bilo svojim prijateljima. </p> <div class="mw-heading mw-heading2"><h2 id="Glavni_direktori">Glavni direktori</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=16" title="Uredi odjeljak Glavni direktori" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=16" title="Uredi kôd odjeljka Glavni direktori"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li>1977-1981: <a href="/w/index.php?title=Michael_Scott&action=edit&redlink=1" class="new" title="Michael Scott (stranica ne postoji)">Michael Scott</a></li> <li>1981-1983: <a href="/w/index.php?title=Mike_Markkula&action=edit&redlink=1" class="new" title="Mike Markkula (stranica ne postoji)">Mike Markkula</a></li> <li>1983-1993: <a href="/w/index.php?title=John_Sculley&action=edit&redlink=1" class="new" title="John Sculley (stranica ne postoji)">John Sculley</a></li> <li>1993-1996: <a href="/w/index.php?title=Michael_Spindler&action=edit&redlink=1" class="new" title="Michael Spindler (stranica ne postoji)">Michael Spindler</a></li> <li>1996-1997: <a href="/w/index.php?title=Gil_Amelio&action=edit&redlink=1" class="new" title="Gil Amelio (stranica ne postoji)">Gil Amelio</a></li> <li>1997-2011: <a href="/wiki/Steve_Jobs" title="Steve Jobs">Steve Jobs</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="Literatura">Literatura</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=17" title="Uredi odjeljak Literatura" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=17" title="Uredi kôd odjeljka Literatura"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r41378145">.mw-parser-output .reflist{font-size:90%;margin-bottom:0.5em;list-style-type:decimal}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist"> <div class="mw-references-wrap"><ol class="references"> <li id="cite_note-masterpiece-1"><span class="mw-cite-backlink"><a href="#cite_ref-masterpiece_1-0">↑</a></span> <span class="reference-text"><span class="citation news">Leopold, Todd (February 3, 2006). <a rel="nofollow" class="external text" href="http://edition.cnn.com/2006/SHOWBIZ/02/02/eye.ent.commercials/">„Why 2006 isn't like '1984'”</a>. <a href="/wiki/CNN" title="CNN">CNN</a><span class="reference-accessdate">. Pristupljeno 10. 05. 2008</span>.</span><span class="Z3988" title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.genre=bookitem&rft.btitle=Why+2006+isn%27t+like+%271984%27&rft.atitle=&rft.aulast=Leopold&rft.aufirst=Todd&rft.au=Leopold%2C%26%2332%3BTodd&rft.date=February+3%2C+2006&rft.pub=%5B%5BCNN%5D%5D&rft_id=http%3A%2F%2Fedition.cnn.com%2F2006%2FSHOWBIZ%2F02%2F02%2Feye.ent.commercials%2F&rfr_id=info:sid/en.wikipedia.org:Apple_Inc."><span style="display: none;"> </span></span></span> </li> <li id="cite_note-c117-2"><span class="mw-cite-backlink">↑ <sup><a href="#cite_ref-c117_2-0">2,0</a></sup> <sup><a href="#cite_ref-c117_2-1">2,1</a></sup></span> <span class="reference-text"><span class="citation Journal">Carlton Jim (1997). <i>The inside story of intrigue, egomania, and business blunders.</i>. pp. 117–129</span><span class="Z3988" title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.genre=book&rft.btitle=The+inside+story+of+intrigue%2C+egomania%2C+and+business+blunders.&rft.aulast=Carlton+Jim&rft.au=Carlton+Jim&rft.date=1997&rft.pages=pp.%26nbsp%3B117%E2%80%93129&rfr_id=info:sid/en.wikipedia.org:Apple_Inc."><span style="display: none;"> </span></span>.</span> </li> <li id="cite_note-3"><span class="mw-cite-backlink"><a href="#cite_ref-3">↑</a></span> <span class="reference-text"><span class="citation web"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20111027221726/http://www.jutarnji.hr/steve-jobs-otkrio-kako-je-dobio-ideju-za-ipad--nakon-vecere-s-iritantnim-zaposlenikom-microsofta-rekao-sam-si---zaj----s-tim---ajmo-pokazati-kako-tablet-moze-biti-dobar/983304/">„Steve Jobs otkrio veliku tajnu: Rekao sam si - zajebi s tim, ajmo pokazati Microsoftu kako tablet može biti dobar”</a>. Arhivirano iz <a rel="nofollow" class="external text" href="http://www.jutarnji.hr/steve-jobs-otkrio-kako-je-dobio-ideju-za-ipad--nakon-vecere-s-iritantnim-zaposlenikom-microsofta-rekao-sam-si---zaj----s-tim---ajmo-pokazati-kako-tablet-moze-biti-dobar/983304/">originala</a> na datum 2011-10-27<span class="reference-accessdate">. Pristupljeno 2011-10-27</span>.</span><span class="Z3988" title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.genre=bookitem&rft.btitle=Steve+Jobs+otkrio+veliku+tajnu%3A+Rekao+sam+si+-+zajebi+s+tim%2C+ajmo+pokazati+Microsoftu+kako+tablet+mo%C5%BEe+biti+dobar&rft.atitle=&rft_id=https%3A%2F%2Fweb.archive.org%2Fweb%2F20111027221726%2Fhttp%3A%2F%2Fwww.jutarnji.hr%2Fsteve-jobs-otkrio-kako-je-dobio-ideju-za-ipad--nakon-vecere-s-iritantnim-zaposlenikom-microsofta-rekao-sam-si---zaj----s-tim---ajmo-pokazati-kako-tablet-moze-biti-dobar%2F983304%2F&rfr_id=info:sid/en.wikipedia.org:Apple_Inc."><span style="display: none;"> </span></span></span> </li> </ol></div></div> <div class="mw-heading mw-heading2"><h2 id="Vanjske_veze">Vanjske veze</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Apple_Inc.&veaction=edit&section=18" title="Uredi odjeljak Vanjske veze" class="mw-editsection-visualeditor"><span>uredi</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=Apple_Inc.&action=edit&section=18" title="Uredi kôd odjeljka Vanjske veze"><span>uredi kod</span></a><span class="mw-editsection-bracket">]</span></span></div> <div class="infobox sisterproject" style="width: 300px"> <div style="float: left;"><figure class="mw-halign-none" typeof="mw:File"><a href="https://commons.wikimedia.org/wiki/Category:Apple_Inc." title="commons:Category:Apple Inc."><img src="//upload.wikimedia.org/wikipedia/commons/thumb/4/4a/Commons-logo.svg/15px-Commons-logo.svg.png" decoding="async" width="15" height="20" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/4/4a/Commons-logo.svg/23px-Commons-logo.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/4/4a/Commons-logo.svg/30px-Commons-logo.svg.png 2x" data-file-width="1024" data-file-height="1376" /></a><figcaption></figcaption></figure></div> <div style="margin-left: 20px;"><i><b><a href="https://commons.wikimedia.org/wiki/Category:Apple_Inc." class="extiw" title="commons:Category:Apple Inc.">Apple Inc.</a></b></i> na <a href="https://commons.wikimedia.org/wiki/Glavna_stranica_-_%D0%93%D0%BB%D0%B0%D0%B2%D0%BD%D0%B0_%D1%81%D1%82%D1%80%D0%B0%D0%BD%D0%B8%D1%86%D0%B0" class="extiw" title="commons:Glavna stranica - Главна страница">Wikimedijinoj ostavi</a> </div> </div> <ul><li><a rel="nofollow" class="external text" href="http://www.apple.com/">Služena web stranica</a> <span style="font-family:sans-serif; cursor:help; color:#404040; font-size:1.1em; font-weight:bold;" title="Engleski jezik">(<span style="color:#606060; font-size:0.7em; position:relative; bottom:0.1em">(en)</span>)</span></li> <li><a rel="nofollow" class="external text" href="http://www.apple-history.com/">Historija kompanije</a> <span style="font-family:sans-serif; cursor:help; color:#404040; font-size:1.1em; font-weight:bold;" title="Engleski jezik">(<span style="color:#606060; font-size:0.7em; position:relative; bottom:0.1em">(en)</span>)</span></li> <li><a rel="nofollow" class="external text" href="http://finance.google.com/finance?q=AAPL">Poslovanje Apple-a na Google Financeu</a> <span style="font-family:sans-serif; cursor:help; color:#404040; font-size:1.1em; font-weight:bold;" title="Engleski jezik">(<span style="color:#606060; font-size:0.7em; position:relative; bottom:0.1em">(en)</span>)</span></li></ul> <p class="mw-empty-elt"> </p>    </div><noscript><img src="https://login.wikimedia.org/wiki/Special:CentralAutoLogin/start?type=1x1" alt="" width="1" height="1" style="border: none; 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