Corporate Member Meeting - Design Innovation 2020A

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padding-right:0; } } </style><link rel="stylesheet" type="text/css" href="https://go.sustainablebrands.com/css/form.css?ver=2021-09-20"><script type="text/javascript" src="https://go.sustainablebrands.com/js/piUtils.js?ver=2021-09-20"></script><script type="text/javascript"> piAId = '479622'; piCId = '32795'; piHostname = 'pi.pardot.com'; (function() { function async_load(){ var s = document.createElement('script'); s.type = 'text/javascript'; s.src = ('https:' == document.location.protocol ? 'https://pi' : 'http://cdn') + '.pardot.com/pd.js'; var c = document.getElementsByTagName('script')[0]; c.parentNode.insertBefore(s, c); } if(window.attachEvent) { window.attachEvent('onload', async_load); } else { window.addEventListener('load', async_load, false); } })(); </script></head><body> <div class="header"> <div class="container"> <div class="row"> <div class="col-md-12" style="background-color:#ffffff"> <div class="logo" pardot-region="logo" data-id="27137" data-hml-enabled="1"><p><a href="http://www.sustainablebrands.com"><img src="https://s3.amazonaws.com/sbweb/logos/SB/SB_logo_tagline_h.jpg" width="200"></a></p>  </div> </div>  </div> </div> </div> <div class="page-body"> <div class="container"> <div class="row"> <div class="col-md-12"> <div class="headline" pardot-region="headlines" data-id="27129" data-hml-enabled="1"><div><img src="https://sbweb.s3.amazonaws.com/members/2020/apr/sb-cm-meeting-apr20-header.jpg" style="width: 100%;" width="100"></div> <h1>Design Innovation<br> Corporate Member Meeting <br>  </h1> <h3 style="color:#A9C36F; font-weight:normal; padding-bottom:20px;">April 1 & 2, 2020<br> VIRTUAL MEETING</h3> <p style="text-align: center;"><span style="color: #333333;">HOSTED BY:</span></p> <p style="text-align: center;"><br><meta charset="utf-8"><b id="docs-internal-guid-20d2d4c7-7fff-23c2-abd0-ff92077ba680"><img height="181" src="https://sbweb.s3.amazonaws.com/members/2020/apr/nestlehostlogo.jpg" style="width: 175px; height: 181px;" width="175"></b></p></div> </div> </div> <div class="row"> <div class="col-md-8 main-content"> <div pardot-region="main-content" data-id="27131" data-hml-enabled="1"><hr><h3 style="color:#333333; padding-top:15px; padding-bottom:15px;">Meeting Overview</h3> <p><meta charset="utf-8"></p> <p>Sustainable innovation can give your company an edge by bringing fresh focus to the design of products, services and business models. At this meeting, we will recap innovations from the past year that hold the most promise for accelerating the sustainability agenda. We will dive into successful and failed corporate member ventures, allowing us to explore which approaches have led to successful design innovation. We will engage in lively discussion on embedding sustainability more deeply into the full design process, and we will pool our talents in a collaborative workshop ending with an impactful takeaway and an opportunity to collaborate with your peers beyond the meeting timeframe.</p> <p><em><span style="color:#FF0000;">SB's Design Innovation meeting in San Francisco, CA, on April 15 & 16 has been cancelled</span>. Please register here to join us for a virtually-hosted meeting on April 1 & 2.</em></p> <p> </p> <p style="text-align: center;"> </p> <h4 style="color:#333333; font-weight:bold;">Jump to:</h4> <ul><li><a href="#form" style=" text-decoration:none;color:#397890;">Request an Invitation</a></li> <li><a href="#agenda" style=" text-decoration:none;color:#397890;">Preliminary Agenda</a></li> <li><a href="#who" style=" text-decoration:none;color:#397890;">Who Should Attend</a></li> <li><a href="#details" style=" text-decoration:none;color:#397890;">Meeting Details and Locations</a></li> <li><a href="#hotel" style=" text-decoration:none;color:#397890;">Book Your Hotel</a></li> </ul><hr><div><a name="agenda"></a></div> <h3 style="color:#333333; padding-top:15px; padding-bottom:15px;">Agenda</h3> <p><span style="color:#A9C36F;">Wednesday, April 1</span><span style="color:#A9C36F;"><meta charset="utf-8"></span></p> <p><em>Meeting will run from 9:00am - 2:00pm PDT / 12:00PM - 5:00PM EDT</em><br>  </p> <p dir="ltr"><span style="color:#A9C36F;"><strong>9:00am | Welcome Remarks & Introductions</strong></span><br><i>Darren Beck, Vice President, Membership, Sustainable Brands</i><br><em>Alicia Enciso, Chief Marketing Officer, Nestlé USA</em><br><i>Diana Birkett Rakow, VP External Relations, Alaska Airlines</i><br>  </p> <p dir="ltr"><span style="color:#A9C36F;"><strong>9:45am | SB Insights: Innovations that Fast-Track Sustainability </strong></span><br><i>Darren Beck, Vice President, Membership, Sustainable Brands</i></p> <p dir="ltr">SB will review key innovations from the past year that hold the potential to fast-track the sustainability agenda. We’ll explore innovations across product, service, and business model design and detail their implications for social and environmental impact. We’ll also examine how design innovation ties into the <a href="https://app.sbroadmap.com/Account/Login">SB Brand Transformation Roadmap</a>.</p> <p dir="ltr"><span style="color:#A9C36F;"><strong>10:15am | Networking Break</strong></span></p> <p dir="ltr"><span style="color:#A9C36F;"><strong>10:30am | Embedding Sustainability in the Design Process </strong></span><br><i>Farrell Calabrese, Strategic Initiatives Manager - Global Sustainability, Eastman Chemical Company</i><br><i>Jason Belaire, Incoming Chair, Industrial Designers Society of America</i><br><i>Daniel Wentz, VP, Software Product, Electrolux </i></p> <p dir="ltr">This session will empower the people in the room to ‘bridge the gap’ with their design teams, showcasing how a strong connection can inspire the development of more profitable and sustainable products and business models. The discussion will distill what we can do differently within our business to bring together designers and sustainability professionals. </p> <p dir="ltr"><span style="color:#A9C36F;"><strong>11:45am | Networking Break</strong></span></p> <p dir="ltr"><span style="color:#A9C36F;"><strong>12:00pm | Case Study: Recyclable Packaging Across the Business </strong></span><br><em>Nicole Camilleri, Senior Packaging Specialist – Sustainability Lead, Nestle </em></p> <p dir="ltr">Nestlé is committed to reaching 100% recyclable or reusable packaging by 2025. To meet this lofty goal, the company has implemented projects for more than 60 of its brands to review and update packaging, including exploring alternative and compostable materials. Along with changes to materials, Nestle is aligning communications and messaging for maximum impact. Hear from the company's packaging design and communications experts on how they are executing against this ambitious sustainability goal.</p> <p dir="ltr"><span style="color:#A9C36F;"><strong>12:45pm | Redesigning Communications to Inspire Action </strong></span><br><i>Etienne White, Vice President, Brands for Good, Sustainable Brands </i></p> <p dir="ltr">The <a href="https://sbbrandsforgood.com/" target="_blank">#BrandsforGood</a> initiative is an alliance of brands and service providers focused on activating our consumers to tackle the most pivotal sustainability problems. Etienne White will detail how the alliance is collaborating to maximize activation among consumers by redesigning go-to-market messaging/communications to align across brands and industries.  </p> <p dir="ltr"><span style="color:#A9C36F;"><strong>1:30pm | Closing Remarks</strong></span><br><i>Darren Beck, Vice President, Membership, Sustainable Brands </i></p> <p dir="ltr"> </p> <p dir="ltr"><span style="color:#A9C36F;">Thursday, April 2</span></p> <p><span style="color:#A9C36F;"><meta charset="utf-8"></span></p> <p dir="ltr"><em>Meeting will be hosted from 9:00am - 2:00pm PDT / 12:00PM - 5:00PM EDT</em></p> <p dir="ltr"><span style="color:#A9C36F;"><strong>9:00am | Welcome Remarks & Introductions </strong></span><br><i>Darren Beck, Vice President, Membership, Sustainable Brands</i></p> <p dir="ltr"><span style="color:#A9C36F;"><strong>9:20am | Alaska Airlines: Finding the Silver Lining</strong></span><br><i>Kirk Myers, Director of Sustainability, Alaska Airlines</i></p> <p>The SB member community is facing an unprecedented situation with the spread of COVID-19. For many of us, these times have reinforced the importance of sustainability as a business strategy. Companies are reflecting on why they do the work that they do, and how they are showing up - both for employees and for the wider community. This discussion will center on where we can find opportunities within our business, and how we can continue to advance the sustainability agenda in changing times. </p> <p dir="ltr"><font color="#a9c36f"><b>10:00am | Networking Break</b></font></p> <p dir="ltr"><font color="#a9c36f"><b>10:15am | Innovation Design Workshop: Circular Ventures</b></font><br><i>IDEO</i></p> <p dir="ltr">In a circular economy, the most interesting opportunities may lie in collaboration between organizations. In this workshop, we'll explore how we might scale circularity by leveraging the combined strengths and weaknesses of our collective network. </p> <p dir="ltr" style="margin-left: 40px;"><strong>Intro to Design & Innovation for Sustainability & Circular Economy</strong></p> <p dir="ltr" style="margin-left: 40px;"><strong>Breakout Round 1: Map the Ecosystem</strong></p> <p dir="ltr" style="margin-left: 40px;"><strong>Brief Discussion</strong></p> <p dir="ltr" style="margin-left: 40px;"><strong>Breakout Round 2: Prototype a Solution</strong></p> <p dir="ltr" style="margin-left: 40px;"><strong>Brief Discussion & Final Wrap Up</strong> </p> <p dir="ltr"><span style="color:#A9C36F;"><strong>1:15pm | Closing Remarks</strong></span><br><i>Darren Beck, Vice President, Membership, Sustainable Brands </i></p> <div> </div> <div><a name="who"></a></div> <h3 style="color:#333333; padding-top:15px; padding-bottom:15px;">Who should attend:</h3> <p>This meeting is exclusive to the SB Corporate Member Network.</p> <p>In addition to gathering in person at annual SB Conferences and other SB events, private member meetings* provide an opportunity for members to connect face-to-face in an intimate, small group environment, sharing challenges, solutions and best practices to successfully drive market-leading better brands.</p> <p><i>*All SB member meetings operate under the Chatham House Rule.</i></p> <hr><div> </div> <div><a name="details"></a></div> <h3 style="color:#333333; padding-top:15px; padding-bottom:15px;">Meeting Details</h3> <p><a name="hotel"></a></p> <p> </p> <p><strong>Meeting Venue</strong></p> <p>Meeting registrants will receive web conference information for this virtual meeting.</p> <p> </p></div> </div> <div class="col-md-4 form-container"> <div class="form-header text-center" pardot-region="form-header" data-id="27135" data-hml-enabled="1"><div><a name="form"></a></div> <h3>Corporate Member Registration:</h3></div> <form accept-charset="UTF-8" method="post" action="https://go.sustainablebrands.com/events-corporate-members-meeting-april2020-registration" class="form" id="pardot-form"> <style type="text/css"> form.form p label { color: #000000; } form.form .pd-checkbox:after { content: " "; display: table; clear: both; } form.form .pd-checkbox { *zoom: 1; } form.form .pd-checkbox .value span { float: left !important; } form.form .pd-radio:after { content: " "; display: table; clear: both; } form.form .pd-radio { *zoom: 1; } form.form .pd-radio .value span { float: left !important; } </style><p><font color="#cd4d3d"><b>REGISTRATION CLOSED: Due to overwhelming interest, we have met capacity for this meeting. Registration is no longer open but you can fill out this form to be added to the waitlist. If space opens up, we will contact you.</b></font></p> <p> </p> <p><span style="color:#cd4d3d;"><strong>PRIVATE MEETING FOR SB CORPORATE MEMBERS ONLY</strong></span></p> <p><span style="color:#cd4d3d;">Check if you're a </span><u><a aria-describedby="slack-kit-tooltip" delay="150" href="https://sustainablebrands.com/participate/corporatemember/community" rel="noopener noreferrer" target="_blank"><span style="color:#cd4d3d;">member</span></a></u><span style="color:#cd4d3d;"> or learn more about </span><u><a aria-describedby="slack-kit-tooltip" delay="150" href="https://sustainablebrands.com/participate/corporatemember" rel="noopener noreferrer" target="_blank"><span style="color:#cd4d3d;">SB Corporate Membership</span></a></u><span style="color:#cd4d3d;">.</span></p> <p> </p> <p class="form-field first_name pd-text required "> <label class="field-label" for="478622_52005pi_478622_52005">First Name</label> <input type="text" name="478622_52005pi_478622_52005" id="478622_52005pi_478622_52005" value="" class="text" size="30" maxlength="40" onchange="" onfocus=""></p> <div id="error_for_478622_52005pi_478622_52005" style="display:none"></div> <p class="form-field last_name pd-text required "> <label class="field-label" for="478622_52007pi_478622_52007">Last Name</label> <input type="text" name="478622_52007pi_478622_52007" id="478622_52007pi_478622_52007" value="" class="text" size="30" maxlength="80" onchange="" onfocus=""></p> <div id="error_for_478622_52007pi_478622_52007" style="display:none"></div> <p class="form-field email pd-text required "> <label class="field-label" for="478622_52009pi_478622_52009">Email</label> <input type="text" name="478622_52009pi_478622_52009" id="478622_52009pi_478622_52009" value="" class="text" size="30" maxlength="255" onchange="" onfocus=""></p> <div id="error_for_478622_52009pi_478622_52009" style="display:none"></div> <p class="form-field Secondary_Email pd-text "> <label class="field-label" for="478622_52011pi_478622_52011">Secondary Email (optional)</label> <input type="text" name="478622_52011pi_478622_52011" id="478622_52011pi_478622_52011" value="" class="text" size="30" maxlength="65535" onchange="" onfocus=""></p> <div id="error_for_478622_52011pi_478622_52011" style="display:none"></div> <p class="form-field job_title pd-text required "> <label class="field-label" for="478622_52013pi_478622_52013">Job Title</label> <input type="text" name="478622_52013pi_478622_52013" id="478622_52013pi_478622_52013" value="" class="text" size="30" maxlength="128" onchange="" onfocus=""></p> <div id="error_for_478622_52013pi_478622_52013" style="display:none"></div> <p class="form-field company pd-text required "> <label class="field-label" for="478622_52015pi_478622_52015">Company</label> <input type="text" name="478622_52015pi_478622_52015" id="478622_52015pi_478622_52015" value="" class="text" size="30" maxlength="255" onchange="" onfocus=""></p> <div id="error_for_478622_52015pi_478622_52015" style="display:none"></div> <p class="form-field Role pd-select required "> <label class="field-label" for="478622_52017pi_478622_52017">Role/Department</label> <select name="478622_52017pi_478622_52017" id="478622_52017pi_478622_52017" class="select" onchange=""><option value="" selected></option><option value="341063">Sustainability/CSR</option><option value="341065">Brand Strategy</option><option value="341067">Marketing</option><option value="341069">Communications & PR</option><option value="341071">Design & Innovation</option><option value="341073">Social Entrepreneurship</option><option value="341075">Finance & Investment</option><option value="341077">Supply Chain Management</option><option value="341079">Human Resources</option><option value="341081">Government Policy</option><option value="341083">Education (educator, administrator, other)</option><option value="341085">NGO/Non-Profit</option><option value="341087">Student</option><option value="341089">C-Suite</option><option value="341091">Consultant</option><option value="341093">Other</option></select></p> <div id="error_for_478622_52017pi_478622_52017" style="display:none"></div> <p class="form-field Organizational_Level pd-select required "> <label class="field-label" for="478622_52019pi_478622_52019">Organizational Level</label> <select name="478622_52019pi_478622_52019" id="478622_52019pi_478622_52019" class="select" onchange=""><option value="" selected></option><option value="341095">Chief</option><option value="341097">Senior Vice President</option><option value="341099">Vice President</option><option value="341101">Director</option><option value="341103">Manager</option><option value="341105">Consultant</option><option value="341107">Other</option></select></p> <div id="error_for_478622_52019pi_478622_52019" style="display:none"></div> <p style="position:absolute; 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Corporate Member Meeting - Design Innovation 2020A