Small and medium-sized businesses on Amazon

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</div> </div> </ps-header> </div> <div class="mood-bgcolorPageDefault-header-statusBar"></div> </header> <div class="PageDefault-topContainer"> <div class="PageDefault-breadcrumbs"> <a class="Link" href="https://www.aboutamazon.in/impact" data-cms-ai="0" ><span>Our Impact</span></a> <span class="PageDefault-breadcrumbs-divider">/</span> <span class="Link">Empowerment</span> </div> </div> <div class="PageDefault-contentWrapper"> <main class="PageDefault-main" data-modulewell> <div class="HubPage1" data-module > <div class="HubPage1-container"> <svg class="icon arrow-down scrollDown"> <use xlink:href="#icon-arrow-down"></use> </svg> <div class="HubPage1-aside"> <div class="HubPage1-title"> <h1> Small Businesses </h1> </div> </div>  <div class="HubPage1-content"> <div class="HubPage1-description"> Amazon India empowers small and medium-sized businesses to reach millions of customers with a number of programmes that help boost their revenue, reach, and productivity. Today, more than 2.5 million micro, small, and medium enterprises work with Amazon India, including sellers, artisans and weavers, delivery and logistics service people, and more. </div> </div>  </div>  <div class="HubPage1-media"> <picture> <source type="image/webp" width="1440" height="773" srcset="https://assets.aboutamazon.com/dims4/default/9a48326/2147483647/strip/true/crop/1211x650+115+0/resize/1440x773!/format/webp/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F80%2F69%2F3ee2710a4f44864ef1a2c5901cf2%2Fd39w7f4ix9f5s9.cloudfront.net.jpg"/> <source width="1440" height="773" srcset="https://assets.aboutamazon.com/dims4/default/4a150d8/2147483647/strip/true/crop/1211x650+115+0/resize/1440x773!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F80%2F69%2F3ee2710a4f44864ef1a2c5901cf2%2Fd39w7f4ix9f5s9.cloudfront.net.jpg"/> <img class="Image" alt="Three ladies smiling" width="1440" height="773" src="https://assets.aboutamazon.com/dims4/default/4a150d8/2147483647/strip/true/crop/1211x650+115+0/resize/1440x773!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F80%2F69%2F3ee2710a4f44864ef1a2c5901cf2%2Fd39w7f4ix9f5s9.cloudfront.net.jpg" loading="lazy"> </picture> </div> </div> <div class="EvergreenContent" data-module> <div class="EvergreenContent-columnOne"> <div class="RichTextModule"> <div class="RichTextModule-items"> <h3 class="EvergreenContent-subtitle">When entrepreneurs, artisans, and small businesses working with Amazon India thrive, our customers benefit from the products and services they offer.</h3> </div> </div> </div> <div class="EvergreenContent-columnTwo"> <div class="RichTextModule"> <div class="RichTextModule-items">Since 2020, over 3 lakh new sellers have joined Amazon.in. Our new program <span class="Enhancement-inline"><span class="Enhancement-item"><a class="Link" href="https://www.aboutamazon.in/news/small-business/local-shop-owners-recount-how-digital-enablement-is-driving-transformation-of-their-stores" data-cms-ai="0" ><span>Local Shops on Amazon</span></a></span></span> has already grown to 50,000+ sellers in 450 cities within one year of launch, and has played a key role in helping these retailers manage the disruption in the market with lockdowns and on-ground restrictions. Throughout this time, Amazon India has been <span class="Enhancement-inline"><span class="Enhancement-item"><a class="Link" href="https://www.aboutamazon.in/news/company-news/lets-fight-it-together" data-cms-ai="0" ><span>working with sellers and partners</span></a></span></span> to fulfill the ever-evolving customer demand with a focus on our three key pillars of convenience, selection, and affordability, while taking measures to help them navigate through the disruption caused by the pandemic.</div> </div> </div> </div> <div data-module data-width="full-width-constrained"> <div class="PromoFullWidthFeaturedStory" data-text-alignment="align-left"> <div class="PromoFullWidthFeaturedStory-media"><a class="Link" href="https://www.aboutamazon.in/news/small-business/get-up-close-with-the-rich-heritage-of-handloom-handicrafts-more-from-the-north-east" data-amzn-id="0000017a-8500-d7a6-adff-afded7cc0003" data-cms-ai="0"> <picture> <source width="1320" height="743" media="(min-width: 568px)" srcset="https://assets.aboutamazon.com/dims4/default/c3f16af/2147483647/strip/true/crop/1279x720+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F76%2Fb4%2F336071094247925eaf5622cc3428%2Fne-spotlight-1320x745.jpg"> <source width="1320" height="743" srcset="https://assets.aboutamazon.com/dims4/default/8194a10/2147483647/strip/true/crop/799x450+221+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2Fd9%2F46%2F5ae307d949db87df998ea0c679f2%2Fns-spotlight-1242x450.jpg"> <img class="Image" alt="Spotlight North East Amazon India" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="> </picture> </a></div> <div class="PromoFullWidthFeaturedStory-info"> <h2 class="PromoFullWidthFeaturedStory-title"><a class="Link" href="https://www.aboutamazon.in/news/small-business/get-up-close-with-the-rich-heritage-of-handloom-handicrafts-more-from-the-north-east" data-amzn-id="0000017a-8500-d7a6-adff-afded7cc0003" data-cms-ai="0">Get up close with the rich heritage of handloom, handicrafts & more from the North-east</a></h2> <div class="PromoFullWidthFeaturedStory-description">The newly launched Spotlight North-east store on Amazon.in brings focus to the unique cultural and local entrepreneurial potential of small businesses hidden in our North-eastern wonderland.</div> <div class="PromoFullWidthFeaturedStory-cta"> <a href="https://www.aboutamazon.in/news/small-business/get-up-close-with-the-rich-heritage-of-handloom-handicrafts-more-from-the-north-east" class="PromoFullWidthFeaturedStory-button" data-cms-ai="0"> <svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" width="20" height="22" viewBox="0 0 79 79"> <defs> <circle id="zkxkyf6xwa" cx="39.5" cy="39.5" r="39.5" /> </defs> <g fill="none" fill-rule="evenodd"> <mask id="8qhju0jecb" fill="#fff"> <use xlink:href="#zkxkyf6xwa" /> </mask> <use fill="#FFF" transform="rotate(-180 39.5 39.5)" xlink:href="#zkxkyf6xwa" /> <g fill="#FFF" mask="url(#8qhju0jecb)"> <path d="M0 0H79V79H0z" /> </g> <path fill="#232F3E" d="M25.675 31.473L45.425 29.625 43.577 49.375z" transform="rotate(45 35.55 39.5)" /> </g> </svg> Read more </a> </div> </div> </div> </div><div data-module data-width="full-width-constrained"> <div class="PromoFullWidthFeaturedStory" data-text-alignment="align-right"> <div class="PromoFullWidthFeaturedStory-media"><a class="Link" href="https://www.aboutamazon.in/news/small-business/local-shop-owners-recount-how-digital-enablement-is-driving-transformation-of-their-stores" data-amzn-id="00000178-2057-d9ba-ad7a-b07f8cdf0002" data-cms-ai="0"> <picture> <source width="1320" height="743" media="(min-width: 568px)" srcset="https://assets.aboutamazon.com/dims4/default/158b31c/2147483647/strip/true/crop/1155x650+143+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F59%2Fdc%2F14860e0c42efbbd995ea425ee079%2Fsmb.jpg"> <source width="1320" height="743" srcset="https://assets.aboutamazon.com/dims4/default/158b31c/2147483647/strip/true/crop/1155x650+143+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F59%2Fdc%2F14860e0c42efbbd995ea425ee079%2Fsmb.jpg"> <img class="Image" alt="Local shop selling Blue Star products" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="> </picture> </a></div> <div class="PromoFullWidthFeaturedStory-info"> <h2 class="PromoFullWidthFeaturedStory-title"><a class="Link" href="https://www.aboutamazon.in/news/small-business/local-shop-owners-recount-how-digital-enablement-is-driving-transformation-of-their-stores" data-amzn-id="00000178-2057-d9ba-ad7a-b07f8cdf0002" data-cms-ai="0">Local shop owners on how digital access is driving transformation of their stores</a></h2> <div class="PromoFullWidthFeaturedStory-description">50,000+ offline retailers and neighbourhood stores are now on Local Shops on Amazon and shop owners say that this decision has helped increase business. </div> <div class="PromoFullWidthFeaturedStory-cta"> <a href="https://www.aboutamazon.in/news/small-business/local-shop-owners-recount-how-digital-enablement-is-driving-transformation-of-their-stores" class="PromoFullWidthFeaturedStory-button" data-cms-ai="0"> <svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" width="20" height="22" viewBox="0 0 79 79"> <defs> <circle id="zkxkyf6xwa" cx="39.5" cy="39.5" r="39.5" /> </defs> <g fill="none" fill-rule="evenodd"> <mask id="8qhju0jecb" fill="#fff"> <use xlink:href="#zkxkyf6xwa" /> </mask> <use fill="#FFF" transform="rotate(-180 39.5 39.5)" xlink:href="#zkxkyf6xwa" /> <g fill="#FFF" mask="url(#8qhju0jecb)"> <path d="M0 0H79V79H0z" /> </g> <path fill="#232F3E" d="M25.675 31.473L45.425 29.625 43.577 49.375z" transform="rotate(45 35.55 39.5)" /> </g> </svg> Read more </a> </div> </div> </div> </div><div data-module data-width="full-width-constrained"> <div class="PromoFullWidthFeaturedStory" data-text-alignment="align-left"> <div class="PromoFullWidthFeaturedStory-media"><a class="Link" href="https://www.aboutamazon.in/news/small-business/treasured-indian-handicrafts-and-handlooms-a-karigars-home" data-amzn-id="0000016c-6a59-d7f4-ad6c-7aff9ff00002" data-cms-ai="0"> <picture> <source width="1320" height="743" media="(min-width: 568px)" srcset="https://assets.aboutamazon.com/dims4/default/d6a62cb/2147483647/strip/true/crop/1919x1080+1+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2Fc6%2F14%2Fcc79900a4009b775fe451d910439%2Fhandloom.png"> <source width="1320" height="743" srcset="https://assets.aboutamazon.com/dims4/default/d6a62cb/2147483647/strip/true/crop/1919x1080+1+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2Fc6%2F14%2Fcc79900a4009b775fe451d910439%2Fhandloom.png"> <img class="Image" alt="Handloom India" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="> </picture> </a></div> <div class="PromoFullWidthFeaturedStory-info"> <h2 class="PromoFullWidthFeaturedStory-title"><a class="Link" href="https://www.aboutamazon.in/news/small-business/treasured-indian-handicrafts-and-handlooms-a-karigars-home" data-amzn-id="0000016c-6a59-d7f4-ad6c-7aff9ff00002" data-cms-ai="0">Treasured Indian handicrafts and handlooms—a Karigar’s home</a></h2> <div class="PromoFullWidthFeaturedStory-description">Small artisans and craftsmen are making their way into larger markets thanks to a path paved by Amazon. The Amazon Karigar store features all major crafts, their history, lineage, and artisan stories.</div> <div class="PromoFullWidthFeaturedStory-cta"> <a href="https://www.aboutamazon.in/news/small-business/treasured-indian-handicrafts-and-handlooms-a-karigars-home" class="PromoFullWidthFeaturedStory-button" data-cms-ai="0"> <svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" width="20" height="22" viewBox="0 0 79 79"> <defs> <circle id="zkxkyf6xwa" cx="39.5" cy="39.5" r="39.5" /> </defs> <g fill="none" fill-rule="evenodd"> <mask id="8qhju0jecb" fill="#fff"> <use xlink:href="#zkxkyf6xwa" /> </mask> <use fill="#FFF" transform="rotate(-180 39.5 39.5)" xlink:href="#zkxkyf6xwa" /> <g fill="#FFF" mask="url(#8qhju0jecb)"> <path d="M0 0H79V79H0z" /> </g> <path fill="#232F3E" d="M25.675 31.473L45.425 29.625 43.577 49.375z" transform="rotate(45 35.55 39.5)" /> </g> </svg> Read more </a> </div> </div> </div> </div> <div data-module data-with-bg class="ListRelatedArticles"> <div data-width="full-width-constrained"> <bsp-list-related-articles-carousel class="ListRelatedArticles-wrapper"> <div class="ListRelatedArticles-topContainer"> <div class="ListRelatedArticles-content"> <div class="ListRelatedArticles-title">More from Amazon</div> </div> <div class="ListRelatedArticles-controls" data-aria-label-previous="Next" data-aria-label-next="Next"> </div> <div class="ListRelatedArticles-actions"> </div> </div> <ul class="ListRelatedArticles-items"> <li class="ListRelatedArticles-items-item"> <div class="PromoCard" data-content-type="article" > <div class="PromoCard-media"><a class="Link" href="https://www.aboutamazon.in/news/small-business/amazon-smbhav-2024-date-revealed" data-amzn-id="00000193-0b9d-d64c-a997-8bfdefba0001" data-cms-ai="0" > <picture> <source type="image/webp" width="480" height="270" 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srcset="https://assets.aboutamazon.com/dims4/default/c0e5f9a/2147483647/strip/true/crop/1280x720+0+0/resize/960x540!/format/webp/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2Fa7%2Fe6%2Fa3be872f4d46925345f8e9db0ed6%2Flead-image-seller-fee.png 2x"/> <source width="480" height="270" srcset="https://assets.aboutamazon.com/dims4/default/11bd86a/2147483647/strip/true/crop/1280x720+0+0/resize/480x270!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2Fa7%2Fe6%2Fa3be872f4d46925345f8e9db0ed6%2Flead-image-seller-fee.png"/> <img class="Image" alt="Seller fee revision" srcset="https://assets.aboutamazon.com/dims4/default/1d04346/2147483647/strip/true/crop/1280x720+0+0/resize/960x540!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2Fa7%2Fe6%2Fa3be872f4d46925345f8e9db0ed6%2Flead-image-seller-fee.png 2x" width="480" height="270" 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