Créateur de site Web : créez un site Web pour votre entreprise

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4.873C9.31512 4.77419 8.61657 4.69928 7.88916 4.87777C7.24116 5.03715 6.74659 5.28311 6.38559 5.54818C6.36754 5.56146 6.3459 5.53703 6.36034 5.52004V5.52056Z" fill="#241C15"></path> </svg> </a> </li> </ul> </li> <noscript> <li class="fixed-item"> <a href="https://login.mailchimp.com/?locale=fr" class="iaNav__cta iaNav__login" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"iaGlobalNav", "action":"click", "label":"button:login" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"iaGlobalNav", "action":"context click", "label":"button:login" }, this)">Se connecter</a> </li> <li> <a href="https://login.mailchimp.com/?locale=fr" class="ctaSecondary">Se connecter</a> </li> <li> <a href="/fr/pricing/marketing/" class="ctaPrimary" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"iaGlobalNav", "action":"click", "label":"button:signup" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"iaGlobalNav", "action":"context click", "label":"button:signup" }, this)"> Essai gratuit </a> </li> </noscript> </ul> </div> </section> <div class="iaNav__overlay side" data-behavior="iaNav:closeMenu"></div> </nav> <div class="iaNav__overlay top" data-behavior="iaNav:closeMenu"></div> </header> <main id="content" data-swiftype-index="true" tabindex="-1"> <section id="1XDaoyv66D4WIWy69MsnNk" class="p23hero module module--noPadding backgroundJasmine fs-unmask" data-module-id="p23Hero" data-entry-id="1XDaoyv66D4WIWy69MsnNk" data-behavior="p23Hero "> <div class="p23hero__content flex flex--columns-2 mainContent__media_fullbleed "> <div class="p23hero__copyContainer"> <div class="p23hero__copyHolder mainContainer__media_fullbleed"> <p class="p23hero__eyebrow copy-eyebrow margin--bottom-2"> CRÉATEUR DE SITE WEB </p> <h1 class="h1">Créer facilement de magnifiques pages à l’aide de notre créateur de sites Web</h1> <div class="p23hero__copy copy-large margin--top-3"> <p>Nos outils gratuits de création de site Web et de landing page vous aident à développer votre audience, à mettre votre marque en valeur et à améliorer votre stratégie marketing grâce à des fonctionnalités de marketing et d'automatisation intégrées à grande échelle.</p> </div> <div class="flex flex--middle margin--top-5"> <div class="margin--right-3"> <a class="ctaPrimary" href="/fr/pricing/marketing/" aria-label="Démarrer"> Démarrer </a> </div> </div> </div> </div> <div class="p23hero__mediaContainer__media_fullbleed"> <figure class="image__media_fullbleed"> <picture><source sizes="(min-width: 1600px) 1600px, 100vw" srcset="https://eep.io/images/yzco4xsimv0y/1bJQubpNnEA31VqBtCSuqw/372968b5291bda65188eaefd4ccdddd0/fr_header.png?w=1520&fm=avif&q=60" type="image/avif"><source sizes="(min-width: 1600px) 1600px, 100vw" srcset="https://eep.io/images/yzco4xsimv0y/1bJQubpNnEA31VqBtCSuqw/372968b5291bda65188eaefd4ccdddd0/fr_header.png?w=1520&fm=webp&q=70" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/1bJQubpNnEA31VqBtCSuqw/372968b5291bda65188eaefd4ccdddd0/fr_header.png?w=1520&q=70" class=" mediaImage__image" sizes="(min-width: 1600px) 1600px, 100vw" alt="Une gamme de sites Web d'e-commerce intégrés à Mailchimp avec différentes variantes de marque." width="1442" height="1146"></picture> </figure> </div> </div> </section> <div class="p23Headliner module fs-unmask" id="7esFd2N9f81EPatnSsPOGS" data-behavior="p23Headliner" data-module-id="p23Headliner" data-entry-id="7esFd2N9f81EPatnSsPOGS" data-context-text="Le créateur de site Web avec une plateforme de marketing et d'automatisation intégrée leader du secteur"> <div class="module--content module--content-8of12 align--center"> <h2 class="h2">Le créateur de site Web avec une plateforme de marketing et d'automatisation intégrée leader du secteur</h2> </div> </div> <section class="p23FlexibleHighlight module fs-unmask" id="53L5RobkYz5jJHoWt80eAf" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="53L5RobkYz5jJHoWt80eAf"> <div class="module--content align--center"> <div class="column column1"> <h2 class="h2">Faites passer votre site Web au niveau supérieur </h2> <p>Combinez le meilleur de la conception de sites Web et de l'automatisation du marketing avec Wix et Mailchimp. Commencez à augmenter le trafic de votre site Web et connectez-vous avec votre public d'une toute nouvelle manière.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="https://mailchimp.com/integrations/wix/" aria-label="Voir l'intégration"> Voir l'intégration </a> </div> </div> <div class="column column2"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/3TjByzXOqM8qL2FZaRW8cA/58dc2a84f2c9a89b4459b986f0da689f/Translation_-_FRENCH.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="" width="1429" height="1019"></picture></figure> </div> </div> </section> <section class="p23FlexibleHighlight module fs-unmask" id="6SIXudSjoCGMU7OlsAyBWj" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="6SIXudSjoCGMU7OlsAyBWj"> <div class="module--content align--center"> <div class="column column1"> <h2 class="h2">Développez votre audience cible avec Mailchimp</h2> <p>Créez une expérience de marque complète pour vos clients. Concevez une landing page personnalisée pour présenter des produits ou promouvoir une offre spéciale. Stimulez le trafic vers votre site avec des publications sur les réseaux sociaux qui ciblent et atteignent les clients potentiels.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/fr/features/landing-pages/" aria-label="Découvrir les landing pages"> Découvrir les landing pages </a> </div> </div> <div class="column column2"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/jJ9Krl3uoqiKLIqqDlIE3/0518369e01f8aa0db58f022f3f2d1cbf/fr_EN_landing-pages.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="Un site Web d'e-commerce en cours de conception dans le créateur de pages de Mailchimp, prêt à ajouter une nouvelle page À propos en un seul clic." width="1270" height="880"></picture></figure> </div> </div> </section> <section class="p23FlexibleHighlight module fs-unmask" id="5KR3dtz58K4E4dGE5gvnzx" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="5KR3dtz58K4E4dGE5gvnzx"> <div class="module--content align--center flex--mobile-reverse"> <div class="column column1"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/5mbkXsQ07XhxxyGz6u1Lgl/a2700223a07918478bcb01144d5a4dd7/fr_signup-forms.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="Un formulaire d'inscription conçu pour collecter des informations sur le lecteur, affiché à la fois sur une landing page et dans un e-mail créé avec Mailchimp." width="1270" height="880"></picture></figure> </div> <div class="column column2"> <h2 class="h2">Transformer les informations recueillies en campagnes personnalisées</h2> <p>Renforcez vos relations avec votre audience en en apprenant davantage sur ses préférences. Nos formulaires d'inscription et enquêtes intégrés collectent des informations clés sur votre audience pour vous aider à réaliser des campagnes personnalisées via votre site Web et vos landing pages.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/fr/features/custom-forms/" aria-label="Découvrir les formulaires d'inscription"> Découvrir les formulaires d'inscription </a> </div> </div> </div> </section> <section class="p23FlexibleHighlight module backgroundCornflower fs-unmask" id="2apYSaZDHqmn7nhHbS2003" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="2apYSaZDHqmn7nhHbS2003"> <div class="module--content align--center"> <div class="column column1"> <h2 class="h2">Vous avez besoin d'aide ? Nous sommes là pour vous.</h2> <p>D'un modèle de conception rapide à la gestion complète d'une campagne, notre communauté mondiale de plus de 850 experts de confiance s'occupe de tout.</p> <p></p> <div class="cta__holder cta__secondary"><a class="ctaSecondary" href="https://mailchimp.com/find-an-expert/?availability=1" aria-label="Découvrir les experts de Mailchimp"> Découvrir les experts de Mailchimp </a> </div> </div> <div class="column column2"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/4iRI8LXq7WDqqx8jst8DD5/49775532c1115a288475b16820292715/onboarding.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="A small business owner smiling as she talks to a Mailchimp Expert on the phone." width="1270" height="881"></picture></figure> </div> </div> </section> <div class="p23Headliner module fs-unmask" id="6RLCW604ZpVaKQ3EbRG3AC" data-behavior="p23Headliner" data-module-id="p23Headliner" data-entry-id="6RLCW604ZpVaKQ3EbRG3AC" data-context-text="Mettre vos idées en ligne en quelques minutes"> <div class="module--content module--content-8of12 align--center"> <h2 class="h2">Mettre vos idées en ligne en quelques minutes</h2> </div> </div> <section class="p23FlexibleHighlight module fs-unmask" id="1AAImQave7xA67ZakulapO" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="1AAImQave7xA67ZakulapO"> <div class="module--content align--center"> <div class="column column1"> <h2 class="h2">Une conception Web de qualité, très simplement</h2> <p>Notre créateur de site Web intuitif vous permet de concevoir un site de qualité professionnelle, optimisé pour le référencement et adapté aux appareils mobiles, même si vous n'avez pas d'expérience en codage ou en conception. Pour commencer, il vous suffit d'avoir un nom de domaine. Nous nous chargeons du reste.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/fr/features/website-builder/" aria-label="Découvrir le créateur de site Web"> Découvrir le créateur de site Web </a> </div> </div> <div class="column column2"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/2auVpok9rI2aXgNrDrsw4K/1ec7ee653416a2633b48d083f1b85e3c/fr_website-builder.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="Le créateur de landing page de Mailchimp personnalisant les couleurs d'un site en quelques clics seulement." width="1270" height="880"></picture></figure> </div> </div> </section> <section class="p23FlexibleHighlight module fs-unmask" id="4yBMtQolEBVmRkhN5m7ea9" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="4yBMtQolEBVmRkhN5m7ea9"> <div class="module--content align--center flex--mobile-reverse"> <div class="column column1"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/28AyPc0gbT3uGVCmbGvJpY/52eb6a64e86a66bcfadbc95ea88c741a/fr_templates.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="Une variété de thèmes disponibles dans Mailchimp, appliqués à des mises en page prédéfinies comme le "calendrier des événements" et la "réduction de remerciement"." width="1270" height="880"></picture></figure> </div> <div class="column column2"> <h2 class="h2">Soignez l'apparence de votre site</h2> <p>La facilité d'utilisation est au cœur de notre créateur de site Web : concevez un magnifique site Web en quelques clics seulement en utilisant l'une de nos palettes de couleurs ou l'un de nos thèmes prédéfinis. Afin de concevoir un modèle de site Web d'allure professionnelle, vous pouvez même adapter la palette de couleurs à votre marque.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="https://mailchimp.com/features/templates/" aria-label="Découvrir les modèles"> Découvrir les modèles </a> </div> </div> </div> </section> <section class="p23FlexibleHighlight module fs-unmask" id="fsKJ3m7hs4m5xrLDiGlPJ" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="fsKJ3m7hs4m5xrLDiGlPJ"> <div class="module--content align--center"> <div class="column column1"> <h2 class="h2">Connecter des applications comme Squarespace et synchroniser les données de votre site Web</h2> <p>Utilisez les données de Squarespace, WordPress ou d'autres services Web pour suivre vos ventes, créer des automatisations ciblées, générer des recommandations de produits personnalisées, envoyer des e-mails de panier abandonné, etc.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/fr/integrations/" aria-label="Découvrir plus de 300 intégrations"> Découvrir plus de 300 intégrations </a> </div> </div> <div class="column column2"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/5u4MEoLT8FoWL6O1wzV9bb/1ec4abc575ff9c3188c7300749c873b0/integrations.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="An e-commerce email built in Mailchimp, using data from WordPress and Squarespace integrations." width="1905" height="1321"></picture></figure> </div> </div> </section> <section class="p23FlexibleHighlight module backgroundSquash fs-unmask" id="10tisCYmwnJ9d9R6ZczXFd" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="10tisCYmwnJ9d9R6ZczXFd"> <div class="module--content align--center flex--mobile-reverse"> <div class="column column1"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/72px967GtSSD0sKnFExQB1/f82cac4be055e0e7a5452457c4847a63/case-study.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="A sheet of paper with artistic hand-painted lettering that reads “The Inside Scoop on Landing Pages with Hom Sweet Hom”" width="1270" height="881"></picture></figure> </div> <div class="column column2"> <h2 class="h2">« J'aurais pu faire la promotion du [livestream] sur les réseaux sociaux, mais je pense qu'une landing page donne une apparence plus légitime, surtout lorsqu'elle est associée à de belles illustrations et à une conception agréable. C'est vraiment important. »</h2> <p><b>Lauren Hom</b>, fondatrice de Hom Sweet Hom</p> <div class="p23HighlightCalloutPair fs-unmask"> <p class="callout callout-1"> <span class="callout-stat">+ de 2 200</span> <span class="callout-label">inscriptions à partir de la landing page (en 1 semaine)</span> </p> <p class="callout callout-2"> <span class="callout-stat">+ de 3 200</span> <span class="callout-label">clics sur la landing page à partir des réseaux sociaux (en 1 semaine)</span> </p> </div> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/fr/resources/the-inside-scoop-on-landing-pages-with-hom-sweet-hom/" aria-label="Lire l'étude de cas"> Lire l'étude de cas </a> </div> </div> </div> </section> <div class="p23Headliner module fs-unmask" id="4B7StWtDgucly7u6W79M3b" data-behavior="p23Headliner" data-module-id="p23Headliner" data-entry-id="4B7StWtDgucly7u6W79M3b" data-context-text="Atteindre vos audiences là où elles se trouvent et entretenir vos clients avec des automatisations"> <div class="module--content module--content-8of12 align--center"> <h2 class="h2">Atteindre vos audiences là où elles se trouvent et entretenir vos clients avec des automatisations</h2> </div> </div> <section class="p23FlexibleHighlight module fs-unmask" id="6TX7FyZX0lfS9fqhwDJrtN" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="6TX7FyZX0lfS9fqhwDJrtN"> <div class="module--content align--center flex--mobile-reverse"> <div class="column column1"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/HqMNK08bfbb2rU4rjp4V2/dfbe1b60ae52d91cd265c19fd81f5287/fr_customer-journey-builder.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="Une automatisation du parcours client utilisée pour envoyer un e-mail lorsqu'un client abandonne son panier d'achats en ligne." width="1270" height="880"></picture></figure> </div> <div class="column column2"> <h2 class="h2">Transformer les visiteurs en acheteurs</h2> <p>Notre créateur de parcours client vous permet de faire évoluer vos activités avec des automatisations et de maintenir des interactions plus pertinentes avec des messages envoyés en fonction du comportement de navigation. Vous pouvez ensuite mesurer ce qui fonctionne, ce qui ne fonctionne pas et trouver comment améliorer les choses.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/fr/features/automations/customer-journey-builder/" aria-label="Découvrir le Créateur de parcours client"> Découvrir le Créateur de parcours client </a> </div> </div> </div> </section> <div class="p23Headliner module backgroundPeppercorn fs-unmask" id="2iGRqU3pcd46AmeQTA5yJY" data-behavior="p23Headliner" data-module-id="p23Headliner" data-entry-id="2iGRqU3pcd46AmeQTA5yJY" data-context-text="Générez jusqu'à 4 fois plus de commandes grâce aux automatisations du créateur de parcours client de Mailchimp.*"> <div class="module--content module--content-8of12 align--center"> <h2 class="h2">Générez jusqu'à 4 fois plus de commandes grâce aux automatisations du créateur de parcours client de Mailchimp.*</h2> </div> </div> <section class="actionablePlanRecommendations-wrapper fs-unmask"> <div class="actionablePlanRecommendations" id="40segz0Fahqp2Nx4CYOjON" data-module-id="actionablePlanRecommendations" data-behavior="APM/PlanCards" data-entry-id="40segz0Fahqp2Nx4CYOjON"> <div class="actionablePlanRecommendations__heading"> Commencez dès aujourd'hui votre évaluation gratuite </div> <div class="actionablePlanRecommendations__contactsCurrencyWrapper actionablePlanRecommendations__contactsCurrencyWrapper--desktop"> <div class="actionablePlanRecommendations__contactDropdown"> <form class="flex flex--middle contactsSelect" autocomplete="off" data-component-id="pricingContactsDropdown" data-entry-id="01dZA2GZxINOiBKqJWYB8a" data-context-text="Combien de contacts avez-vous ?" data-plan-id="all_plans" method="POST" novalidate="novalidate"> <label for="all_plans_contacts_select_58380186"> <span class="contactsSelect__mobileCopy copy-info margin--bottom-c3">Combien de contacts ?</span> <span class="contactsSelect__desktopCopy">Combien de contacts avez‑vous ?</span> </label> <div class="formSelect"> <select data-behavior="contactsSelect" data-plan-id="all_plans" id="all_plans_contacts_select_58380186" name="Number of Contacts" autocomplete="off" data-onclickmeta="{"category":"all_plans_pricing_detail_page","action":"contacts_change_click"}"> <option value="0" data-contacts-amount="500"> 500 </option><option value="1" data-contacts-amount="1500"> 1 500 </option><option value="2" data-contacts-amount="2500"> 2 500 </option><option value="3" data-contacts-amount="5000"> 5 000 </option><option value="4" data-contacts-amount="10000"> 10 000 </option><option value="5" data-contacts-amount="15000"> 15 000 </option><option value="6" data-contacts-amount="20000"> 20 000 </option><option value="7" data-contacts-amount="25000"> 25 000 </option><option value="8" data-contacts-amount="30000"> 30 000 </option><option value="9" data-contacts-amount="40000"> 40 000 </option><option value="10" data-contacts-amount="50000"> 50 000 </option><option value="11" data-contacts-amount="75000"> 75 000 </option><option value="12" data-contacts-amount="100000"> 100 000 </option><option value="13" data-contacts-amount="130000"> 130 000 </option><option value="14" data-contacts-amount="150000"> 150 000 </option><option value="15" data-contacts-amount="200000"> 200 000 </option><option value="16" data-contacts-amount="250000"> 250 000+ </option> </select> </div> <script type="application/json" id="contactsSelect:contactsMinMax"> {"contacts":500} </script> </form> </div> <div class="salesBanner hidden" data-behavior="Pricing/SalesBanner"> <p>Version d'essai gratuite du plan Premium pendant 1 mois et plans pour les listes de contacts importantes disponibles. Contactez notre équipe commerciale au <a href="tel:18003304838">+1 (800) 330-4838</a> ou <a href="https://mailchimp.com/sales/">contactez-nous</a>.</p> </div> </div> <div class="actionablePlanRecommendations__currency actionablePlanRecommendations__currency--desktop"> <div class="currencySelect flex flex--right flex--middle padding-right--lv2" data-behavior="pricing:currencySelect"> <div class="formSelect formSelect--small margin--right-2" data-behavior="currencySelect__formSelect"> <select aria-label="Currency" data-behavior="pricing-selectCurrency" data-onclickmeta="{"category":"pricing_page","action":"currency_change_click"}"> <option value="AUD"> $ AUD </option><option value="BRL"> R$ BRL </option><option value="CAD"> $ CAD </option><option value="CHF"> CHF CHF </option><option value="DKK"> DKK kr </option><option value="EUR"> € EUR </option><option value="GBP"> £ GBP </option><option value="HKD"> $ HKD </option><option value="INR"> ₹ INR </option><option value="JPY"> ¥ JPY </option><option value="MXN"> $ MXN </option><option value="NZD"> $ NZD </option><option value="SEK"> SEK kr </option><option value="SGD" selected="selected"> $ SGD </option><option value="USD"> $ USD </option><option value="ZAR"> R ZAR </option> </select> </div> </div> </div> <div class="actionablePlanRecommendations__contactsCurrencyWrapper actionablePlanRecommendations__contactsCurrencyWrapper--mobile"> <div class="actionablePlanRecommendations__currency"> <div class="currencySelect flex flex--right flex--middle padding-right--lv2" data-behavior="pricing:currencySelect"> <div class="formSelect formSelect--small margin--right-2" data-behavior="currencySelect__formSelect"> <select aria-label="Currency" data-behavior="pricing-selectCurrency" data-onclickmeta="{"category":"pricing_page","action":"currency_change_click"}"> <option value="AUD"> $ AUD </option><option value="BRL"> R$ BRL </option><option value="CAD"> $ CAD </option><option value="CHF"> CHF CHF </option><option value="DKK"> DKK kr </option><option value="EUR"> € EUR </option><option value="GBP"> £ GBP </option><option value="HKD"> $ HKD </option><option value="INR"> ₹ INR </option><option value="JPY"> ¥ JPY </option><option value="MXN"> $ MXN </option><option value="NZD"> $ NZD </option><option value="SEK"> SEK kr </option><option value="SGD" selected="selected"> $ SGD </option><option value="USD"> $ USD </option><option value="ZAR"> R ZAR </option> </select> </div> </div> </div> <div class="actionablePlanRecommendations__contactDropdown"> <form class="flex flex--middle contactsSelect" autocomplete="off" data-component-id="pricingContactsDropdown" data-entry-id="01dZA2GZxINOiBKqJWYB8a" data-context-text="Combien de contacts avez-vous ?" data-plan-id="all_plans" method="POST" novalidate="novalidate"> <label for="all_plans_contacts_select_78195288"> <span class="contactsSelect__mobileCopy copy-info margin--bottom-c3">Combien de contacts ?</span> <span class="contactsSelect__desktopCopy">Combien de contacts avez‑vous ?</span> </label> <div class="formSelect"> <select data-behavior="contactsSelect" data-plan-id="all_plans" id="all_plans_contacts_select_78195288" name="Number of Contacts" autocomplete="off" data-onclickmeta="{"category":"all_plans_pricing_detail_page","action":"contacts_change_click"}"> <option value="0" data-contacts-amount="500"> 500 </option><option value="1" data-contacts-amount="1500"> 1 500 </option><option value="2" data-contacts-amount="2500"> 2 500 </option><option value="3" data-contacts-amount="5000"> 5 000 </option><option value="4" data-contacts-amount="10000"> 10 000 </option><option value="5" data-contacts-amount="15000"> 15 000 </option><option value="6" data-contacts-amount="20000"> 20 000 </option><option value="7" data-contacts-amount="25000"> 25 000 </option><option value="8" data-contacts-amount="30000"> 30 000 </option><option value="9" data-contacts-amount="40000"> 40 000 </option><option value="10" data-contacts-amount="50000"> 50 000 </option><option value="11" data-contacts-amount="75000"> 75 000 </option><option value="12" data-contacts-amount="100000"> 100 000 </option><option value="13" data-contacts-amount="130000"> 130 000 </option><option value="14" data-contacts-amount="150000"> 150 000 </option><option value="15" data-contacts-amount="200000"> 200 000 </option><option value="16" data-contacts-amount="250000"> 250 000+ </option> </select> </div> <script type="application/json" id="contactsSelect:contactsMinMax"> {"contacts":500} </script> </form> </div> <div class="salesBanner hidden" data-behavior="Pricing/SalesBanner"> <p>Version d'essai gratuite du plan Premium pendant 1 mois et plans pour les listes de contacts importantes disponibles. Contactez notre équipe commerciale au <a href="tel:18003304838">+1 (800) 330-4838</a> ou <a href="https://mailchimp.com/sales/">contactez-nous</a>.</p> </div> </div> <div class="actionablePlanRecommendations__plansWrapper" data-behavior="APM/CardWrapper" data-equalizer>  <div data-plan="premium" data-entry-id="O6jB3d1nkZSUtFovyeQx0" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Premium" class="actionablePlanRecommendations__plan " data-component="Pricing/HighValueOverlay"> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="premium" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Meilleure offre <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Meilleure offre","copy":"<p>Bas\u00e9 sur la comparaison du nombre de fonctionnalit\u00e9s des plans payants au 25\/09\/2023 pour un client disposant de 2\u00a0500\u00a0contacts. Modules compl\u00e9mentaires non inclus.<\/p>\n","dynamicBehavior":null,"originalText":"Meilleure offre"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Meilleure offre <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Meilleure offre","copy":"<p>Bas\u00e9 sur la comparaison du nombre de fonctionnalit\u00e9s des plans payants au 25\/09\/2023 pour un client disposant de 2\u00a0500\u00a0contacts. Modules compl\u00e9mentaires non inclus.<\/p>\n","dynamicBehavior":null,"originalText":"Meilleure offre"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recommandé</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Mailchimp recommande</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Mailchimp recommande </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Premium </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Évoluez rapidement grâce à une intégration dédiée, un nombre illimité de contacts et une assistance prioritaire ; conçu pour les équipes.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="premium"> <p class="copy margin--bottom-c1"> <span class="mobile"> Parler au service commercial </span> <span class="desktop"> Vous avez sélectionné trop de contacts pour ce plan </span> </p> </div> <p class="copy-info" data-behavior="planCard__startsAt"> À partir de</p>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="O6jB3d1nkZSUtFovyeQx0:formattedPrice" data-plan="premium"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> </div> <div class="copy"> /mois* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="À partir de" data-after-text="par mois pour {contacts} contacts"> À partir de $420 par mois pour {contacts} contacts</p> </div> <div class="premiumMaxTier" data-behavior="maxTierContactSales"> <div class="premiumMaxTier__innerWrapper"> <span aria-hidden="true" class="premiumMaxTier__innerWrapper__copy">Discutez avec le service commercial au</span> <div class="premiumMaxTier__innerWrapper__phoneNumber"> <a href="tel:18003304838" aria-label="Discutez avec le service commercial au +1 (800) 330-4838" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"click", "label":"button:sales number" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"context click", "label":"button:sales number" }, this)"> +1 (800) 330-4838 </a> </div> <a href="https://mailchimp.com/sales/" class="ctaPrimary ctaPrimary--small ctaPrimary--fullWidth premiumMaxTier__innerWrapper__cta" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"click", "label":"button:sales page" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"context click", "label":"button:sales page" }, this)"> Contacter le service commercial </a> </div> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Phone_Support"> Assistance téléphonique prioritaire <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"3tEgrwNkxhDDKJKUGNpcUJ","placement":"right","header":"Assistance t\u00e9l\u00e9phonique et prioritaire","copy":"<p>Assistance prioritaire par e-mail et par chat 24\/7. Assistance t\u00e9l\u00e9phonique joignable pendant les heures de bureau.<\/p>\n","dynamicBehavior":null,"originalText":"Assistance t\u00e9l\u00e9phonique prioritaire"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.CustomCodedandPrebuiltEmail_Templates"> Modèles d'e-mail personnalisés et prédéfinis <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"6kh1II1XsaegqZzElfcvrM","placement":"right","header":"Mod\u00e8les d'e-mail personnalis\u00e9s et pr\u00e9d\u00e9finis","copy":"<p><strong>Custom-Coded Templates<\/strong><br>\nPrenez le contr\u00f4le de la conception de vos e-mails en utilisant vos propres mod\u00e8les HTML \u00e0 code personnalis\u00e9.<br><\/p>\n<p><br><strong>Pre-Built Email Templates<\/strong><br>\nAugmentez vos ventes avec plus de 100\u00a0mod\u00e8les d'e-mails personnalisables en fonction de votre secteur d'activit\u00e9 et de votre marque. Acc\u00e8s gratuit au plan limit\u00e9 \u00e0 certains mod\u00e8les pr\u00e9d\u00e9finis. Les plans payants ont acc\u00e8s \u00e0 tous les mod\u00e8les pr\u00e9d\u00e9finis.<\/p>\n","dynamicBehavior":null,"originalText":"Mod\u00e8les d'e-mail personnalis\u00e9s et pr\u00e9d\u00e9finis"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Multivariate_ABTesting"> Tests multivariés et A/B <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"uHsbeVvTFwmKNtFy1cnAP","placement":"right","header":"Tests A\/B et multivari\u00e9s","copy":"<p><strong>Tests multivari\u00e9s<\/strong><br>\nTestez jusqu'\u00e0 huit variantes d'une campagne pour voir quels changements ont le plus d'impact sur l'engagement et la conversion.<\/p>\n<p><br><strong>Tests A\/B<\/strong><br>\nTestez des lignes objet, designs, contenus et heures d'envoi diff\u00e9rents pour voir lesquels fonctionnent le mieux aupr\u00e8s de votre audience.<\/p>\n","dynamicBehavior":null,"originalText":"Tests multivari\u00e9s et A\/B"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.EnhancedAutomated_CustomerJourneys"> Parcours clients automatisés améliorés <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"7ACKTmRAm7nIffdtjrG33N","placement":"right","header":"Parcours clients automatis\u00e9s am\u00e9lior\u00e9s","copy":"<p>\u00c9laborez et automatisez des parcours personnalis\u00e9s pour n'importe quel sc\u00e9nario client et \u00e9quip\u00e9s de toutes les fonctionnalit\u00e9s de notre cr\u00e9ateur de parcours client.<\/p>\n","dynamicBehavior":null,"originalText":"Parcours clients automatis\u00e9s am\u00e9lior\u00e9s"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem4"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Dedicated_Onboarding"> Intégration personnalisée dédiée <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"7rYDMYytxpmsmgGVzFkigY","placement":"right","header":"Int\u00e9gration personnalis\u00e9e d\u00e9di\u00e9e","copy":"<p>Collaborez avec un sp\u00e9cialiste de l\u2019int\u00e9gration d\u00e9di\u00e9 lors de consultations hebdomadaires (jusqu\u2019\u00e0\u00a04), qui vous aidera \u00e0 d\u00e9velopper un plan d\u2019action personnalis\u00e9, vous fournira des explications d\u00e9taill\u00e9es sur les produits et sera votre point de contact pour tout ce dont vous avez besoin. <\/p>\n<p>Remarque\u00a0: ce service est actuellement disponible en anglais, espagnol et portugais uniquement.<\/p>\n","dynamicBehavior":null,"originalText":"Int\u00e9gration personnalis\u00e9e d\u00e9di\u00e9e"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem5"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Predictive_Segmentation"> Segmentation prédictive <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"7sKxlgTVbddQ3XucXy9ZXR","placement":"right","header":"Segmentation pr\u00e9dictive","copy":"<p>Ciblez les bons clients afin d'accro\u00eetre la fid\u00e9lisation gr\u00e2ce \u00e0 nos outils d'analyse pr\u00e9dictive, qui peuvent estimer le futur comportement d'achat de vos clients.<\/p>\n","dynamicBehavior":null,"originalText":"Segmentation pr\u00e9dictive"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem6"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="cm_launch.campaign_manager"> Campaign Manager <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"xzpoluUCAOmLEcGx5AyUo","placement":"right","header":"Campaign Manager","copy":"<p>Simplifiez votre programmation marketing et consolidez vos points de contact multicanaux en une seule vue pour votre campagne.<\/p>\n","dynamicBehavior":null,"originalText":"Campaign Manager"} </script> </span> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://login.mailchimp.com/signup/?plan=premium_monthly_plan_v0&locale=fr" data-plan="premium" data-component="PlanCard/CTA" data-disabled-copy="Limite de contacts dépassée" data-disabled-copy-mobile="Limite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Acheter</span> <span class="ctaBuyNow__mobile">Acheter</span> </a> </div> </div> </div>  <div data-plan="standard" data-entry-id="7aviketMza1Xnjhy4CE2yS" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Standard" class="actionablePlanRecommendations__plan standOut"> <div class="recommendedBanner is-visible " data-behavior="Pricing/RecommendedBanner" data-plan="standard" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Meilleure offre <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Meilleure offre","copy":"<p>Bas\u00e9 sur la comparaison du nombre de fonctionnalit\u00e9s des plans payants au 25\/09\/2023 pour un client disposant de 2\u00a0500\u00a0contacts. Modules compl\u00e9mentaires non inclus.<\/p>\n","dynamicBehavior":null,"originalText":"Meilleure offre"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Meilleure offre <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Meilleure offre","copy":"<p>Bas\u00e9 sur la comparaison du nombre de fonctionnalit\u00e9s des plans payants au 25\/09\/2023 pour un client disposant de 2\u00a0500\u00a0contacts. Modules compl\u00e9mentaires non inclus.<\/p>\n","dynamicBehavior":null,"originalText":"Meilleure offre"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recommandé</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Mailchimp recommande</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended is-visible "> Mailchimp recommande </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Standard </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Générez encore plus de ventes grâce à la personnalisation, à des outils d'optimisation et à des automatisations améliorées.</p> <div class="actionablePlanRecommendations__plan__pricing"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="standard"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contacts dépassée </span> <span class="desktop"> Vous avez sélectionné trop de contacts pour ce plan </span> </p> </div> <p class="copy-info pricingPlans__none" data-behavior="planCard__startsAt"> À partir de</p> <div class="freeTrial--freeLabel is-visible" data-behavior="freeTrial:priceTreatment"> <div class="freeTrial--freeLabel-header"> <span class="h4">Gratuit</span> <span class="copy-info">pendant 14 jours</span> </div> <div class="copy-info freeTrial--freeLabel__startsAt"> <span>Ensuite, à partir de :</span> </div> </div>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="7aviketMza1Xnjhy4CE2yS:formattedPrice" data-plan="standard"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> <div class="copy-regular formattedPrice__price--perMonth is-visible"> /mois* </div> </div> <div class="copy"> /mois* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="À partir de" data-after-text="par mois pour {contacts} contacts"> À partir de $25 par mois pour {contacts} contacts</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23standard.247Email_ChatSupport"> Assistance par e-mail et chat 24 h/24, 7 j/7 <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"1Dhb5XYXnRJW0WcUMtc9uA","placement":"right","header":"Assistance par e-mail et chat 24\/7","copy":"<p>Assistance par e-mail et par chat joignable 24\/7.<\/p>\n","dynamicBehavior":null,"originalText":"Assistance par e-mail et chat 24\u00a0h\/24, 7\u00a0j\/7"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23standard.CustomCoded_PrebuiltEmailTemplates"> Modèles d'e-mail personnalisés et prédéfinis <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"6TUjpoXNFynddSQOcd9UTd","placement":"right","header":"Mod\u00e8les d'e-mail personnalis\u00e9s et pr\u00e9d\u00e9finis","copy":"<p><strong>Custom-Coded Templates<\/strong><br>\nPrenez le contr\u00f4le de la conception de vos e-mails en utilisant vos propres mod\u00e8les HTML \u00e0 code personnalis\u00e9.<\/p>\n<p><br><strong>Pre-Built Email Templates<\/strong><br>\nAugmentez vos ventes avec plus de 100\u00a0mod\u00e8les d'e-mails personnalisables en fonction de votre secteur d'activit\u00e9 et de votre marque. Acc\u00e8s gratuit au plan limit\u00e9 \u00e0 certains mod\u00e8les pr\u00e9d\u00e9finis. Les plans payants ont acc\u00e8s \u00e0 tous les mod\u00e8les pr\u00e9d\u00e9finis.<\/p>\n","dynamicBehavior":null,"originalText":"Mod\u00e8les d'e-mail personnalis\u00e9s et pr\u00e9d\u00e9finis"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.AB_Testing"> Tests A/B et multivariés <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"3UrTEzjXQCXkXtNLrbgEfM","placement":"right","header":"Tests A\/B et multivari\u00e9s","copy":"<p><br><strong>Tests multivari\u00e9s<\/strong><br>\nTestez jusqu'\u00e0 huit variantes d'une campagne pour voir quels changements ont le plus d'impact sur l'engagement et la conversion.<\/p>\n<p><br><strong>Tests A\/B<\/strong><br>\nTestez des lignes objet, designs, contenus et heures d'envoi diff\u00e9rents pour voir lesquels fonctionnent le mieux aupr\u00e8s de votre audience.<\/p>\n","dynamicBehavior":null,"originalText":"Tests A\/B et multivari\u00e9s"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.EnhancedAutomated_CustomerJourneys"> Parcours clients automatisés améliorés <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"7ACKTmRAm7nIffdtjrG33N","placement":"right","header":"Parcours clients automatis\u00e9s am\u00e9lior\u00e9s","copy":"<p>\u00c9laborez et automatisez des parcours personnalis\u00e9s pour n'importe quel sc\u00e9nario client et \u00e9quip\u00e9s de toutes les fonctionnalit\u00e9s de notre cr\u00e9ateur de parcours client.<\/p>\n","dynamicBehavior":null,"originalText":"Parcours clients automatis\u00e9s am\u00e9lior\u00e9s"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem4"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="PACT-165-193.assisted_onboarding"> Intégration personnalisée <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"gr1iggXL1ptb593Uf7WBE","placement":"right","header":"Int\u00e9gration assist\u00e9e","copy":"<p>Obtenez une consultation pratique pour vous aider \u00e0 envoyer votre premier e-mail, segmenter les audiences, configurer des automatisations, synchroniser les int\u00e9grations et bien plus encore.<\/p>\n<p>Remarque\u00a0: ce service est actuellement uniquement disponible en anglais.<\/p>\n","dynamicBehavior":null,"originalText":"Int\u00e9gration personnalis\u00e9e"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem5"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.Predictive_Segmentation"> Segmentation prédictive <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"60Tw5b0H0jxXNclpuFLkSE","placement":"right","header":"Segmentation pr\u00e9dictive","copy":"<p>Ciblez les bons clients afin d'accro\u00eetre la fid\u00e9lisation gr\u00e2ce \u00e0 nos outils d'analyse pr\u00e9dictive, qui peuvent estimer le futur comportement d'achat de vos clients.<\/p>\n","dynamicBehavior":null,"originalText":"Segmentation pr\u00e9dictive"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem6"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="cm_launch.campaign_manager"> Campaign Manager <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"xzpoluUCAOmLEcGx5AyUo","placement":"right","header":"Campaign Manager","copy":"<p>Simplifiez votre programmation marketing et consolidez vos points de contact multicanaux en une seule vue pour votre campagne.<\/p>\n","dynamicBehavior":null,"originalText":"Campaign Manager"} </script> </span> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://mailchimp.com/signup/?plan=standard_monthly_plan_v0&discount_id=66cfd014b28e3&locale=fr" data-plan="standard" data-component="PlanCard/CTA" data-disabled-copy="Limite de contacts dépassée" data-disabled-copy-mobile="Limite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">S'inscrire gratuitement</span> <span class="ctaBuyNow__mobile">S'inscrire gratuitement</span> </a> </div> </div> </div>  <div data-plan="essential" data-entry-id="5eob2xgjwRHQpDLd8kGs7j" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Essentials" class="actionablePlanRecommendations__plan "> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="essential" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Meilleure offre <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Meilleure offre","copy":"<p>Bas\u00e9 sur la comparaison du nombre de fonctionnalit\u00e9s des plans payants au 25\/09\/2023 pour un client disposant de 2\u00a0500\u00a0contacts. Modules compl\u00e9mentaires non inclus.<\/p>\n","dynamicBehavior":null,"originalText":"Meilleure offre"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Meilleure offre <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Meilleure offre","copy":"<p>Bas\u00e9 sur la comparaison du nombre de fonctionnalit\u00e9s des plans payants au 25\/09\/2023 pour un client disposant de 2\u00a0500\u00a0contacts. Modules compl\u00e9mentaires non inclus.<\/p>\n","dynamicBehavior":null,"originalText":"Meilleure offre"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recommandé</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Mailchimp recommande</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Mailchimp recommande </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Essentials </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Envoyez le bon contenu au bon moment grâce à des fonctionnalités de test et de programmation.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="essential"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contacts dépassée </span> <span class="desktop"> Vous avez sélectionné trop de contacts pour ce plan </span> </p> </div> <p class="copy-info pricingPlans__none" data-behavior="planCard__startsAt"> À partir de</p> <div class="freeTrial--freeLabel is-visible" data-behavior="freeTrial:priceTreatment"> <div class="freeTrial--freeLabel-header"> <span class="h4">Gratuit</span> <span class="copy-info">pendant 14 jours</span> </div> <div class="copy-info freeTrial--freeLabel__startsAt"> <span>Ensuite, à partir de :</span> </div> </div>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="5eob2xgjwRHQpDLd8kGs7j:formattedPrice" data-plan="essential"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> <div class="copy-regular formattedPrice__price--perMonth is-visible"> /mois* </div> </div> <div class="copy"> /mois* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="À partir de" data-after-text="par mois pour {contacts} contacts"> À partir de $15 par mois pour {contacts} contacts</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.247Email_ChatSupport"> Assistance par e-mail et chat 24 h/24, 7 j/7 <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"5vB1pHYRjAqvKZjeLRD7rF","placement":"right","header":"Assistance par e-mail et chat 24\/7","copy":"<p>Assistance par e-mail et par chat joignable 24\/7.<\/p>\n","dynamicBehavior":null,"originalText":"Assistance par e-mail et chat 24\u00a0h\/24, 7\u00a0j\/7"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.Prebuilt_EmailTemplates"> Modèles d'e-mails prédéfinis <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"28XmvTeBKNw8d2Cg5dJEtJ","placement":"right","header":"Mod\u00e8les d'e-mails pr\u00e9d\u00e9finis","copy":"<p>Augmentez vos ventes avec plus de 100\u00a0mod\u00e8les d'e-mails personnalisables en fonction de votre secteur d'activit\u00e9 et de votre marque. Acc\u00e8s gratuit au plan limit\u00e9 \u00e0 certains mod\u00e8les pr\u00e9d\u00e9finis. Les plans payants ont acc\u00e8s \u00e0 tous les mod\u00e8les pr\u00e9d\u00e9finis.<\/p>\n","dynamicBehavior":null,"originalText":"Mod\u00e8les d'e-mails pr\u00e9d\u00e9finis"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.AB_Testing"> Test A/B <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"35UertKimTQbNu9NMGKmTF","placement":"right","header":"Tests A\/B","copy":"<p>Testez des lignes objet, designs, contenus et heures d'envoi diff\u00e9rents pour voir lesquels fonctionnent le mieux aupr\u00e8s de votre audience.<\/p>\n","dynamicBehavior":null,"originalText":"Test A\/B"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.BasicAutomated_CustomerJourneys"> Parcours clients automatisés de base <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"6WgMB7xzUCvMcS4Z6gOKHK","placement":"right","header":"Parcours clients automatis\u00e9s de base","copy":"<p>\u00c9laborez des flux de travail d'automatisation pour envoyer des messages pertinents en fonction des interactions de vos clients avec votre marque.<\/p>\n","dynamicBehavior":null,"originalText":"Parcours clients automatis\u00e9s de base"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem4"> <p>Intégration personnalisée</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem5"> <p>Segmentation prédictive</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem6"> <p>Campaign Manager</p> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://mailchimp.com/signup/?plan=essential_monthly_plan_v0&discount_id=66cfd014b28e3&locale=fr" data-plan="essential" data-component="PlanCard/CTA" data-disabled-copy="Limite de contacts dépassée" data-disabled-copy-mobile="Limite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">S'inscrire gratuitement</span> <span class="ctaBuyNow__mobile">S'inscrire gratuitement</span> </a> </div> </div> </div>  <div data-plan="free" data-entry-id="65yHjGarpIsJ4ComeekPn" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Free" class="actionablePlanRecommendations__plan "> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="free" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Meilleure offre <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Meilleure offre","copy":"<p>Bas\u00e9 sur la comparaison du nombre de fonctionnalit\u00e9s des plans payants au 25\/09\/2023 pour un client disposant de 2\u00a0500\u00a0contacts. Modules compl\u00e9mentaires non inclus.<\/p>\n","dynamicBehavior":null,"originalText":"Meilleure offre"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Meilleure offre <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Meilleure offre","copy":"<p>Bas\u00e9 sur la comparaison du nombre de fonctionnalit\u00e9s des plans payants au 25\/09\/2023 pour un client disposant de 2\u00a0500\u00a0contacts. Modules compl\u00e9mentaires non inclus.<\/p>\n","dynamicBehavior":null,"originalText":"Meilleure offre"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recommandé</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Mailchimp recommande</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Mailchimp recommande </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Free </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Créez facilement des campagnes par e-mail et apprenez-en davantage sur vos clients.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="free"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contacts dépassée </span> <span class="desktop"> Vous avez sélectionné trop de contacts pour ce plan </span> </p> </div> <p class="copy-info pricingPlans__invisible" data-behavior="planCard__startsAt"> À partir de</p>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="65yHjGarpIsJ4ComeekPn:formattedPrice" data-plan="free"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value=""></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> </div> <div class="copy"> /mois* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="À partir de" data-after-text="par mois pour {contacts} contacts"> À partir de $0 par mois pour {contacts} contacts</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23free.Emailsupportfor_first30days"> Assistance par e-mail lors des 30 premiers jours <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"79QVddj89ktYxBeuzoSdwQ","placement":"right","header":"Assistance par e-mail les 30 premiers jours","copy":"<p>Assistance par e-mail les 30 premiers jours.<\/p>\n","dynamicBehavior":null,"originalText":"Assistance par e-mail lors des 30\u00a0premiers jours"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23free.Prebuilt_EmailTemplates"> Modèles d'e-mails prédéfinis <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"6QVUf6LBBy2qUWMQlAF1rN","placement":"right","header":"Mod\u00e8les d'e-mails pr\u00e9d\u00e9finis","copy":"<p>Augmentez vos ventes avec plus de 100\u00a0mod\u00e8les d'e-mails personnalisables en fonction de votre secteur d'activit\u00e9 et de votre marque. Acc\u00e8s gratuit au plan limit\u00e9 \u00e0 certains mod\u00e8les pr\u00e9d\u00e9finis. Les plans payants ont acc\u00e8s \u00e0 tous les mod\u00e8les pr\u00e9d\u00e9finis.<\/p>\n","dynamicBehavior":null,"originalText":"Mod\u00e8les d'e-mails pr\u00e9d\u00e9finis"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem2"> <p>Test A/B</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem3"> <p>Parcours clients automatisés de base</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem4"> <p>Intégration</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem5"> <p>Segmentation prédictive</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem6"> <p>Campaign Manager</p> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://login.mailchimp.com/signup/?plan=free_monthly_plan_v0&locale=fr" data-plan="free" data-component="PlanCard/CTA" data-disabled-copy="Limite de contacts dépassée" data-disabled-copy-mobile="Limite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">S'inscrire gratuitement</span> <span class="ctaBuyNow__mobile">S'inscrire gratuitement</span> </a> </div> </div> </div> </div> <div class="actionablePlanRecommendations__legalDisclaimer"> <span class="disclaimer-asterisk">*</span><div class="freeTrial__terms freeTrial__terms--free-trial-v1-deploy"><span>Voir les</span><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.free_trial.14_days_free_trial_terms"> conditions de l'évaluation gratuite <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"3vdxInopaAMvNCmaTUVst0","placement":"right","header":null,"copy":"<p>*<strong>Essai gratuit de 14 jours<\/strong> : les quatorze (14) premiers jours d'abonnement \u00e0 Mailchimp Standard ou Essentiels (selon le cas, chacun d\u00e9sign\u00e9 par le terme \u00ab plan mensuel \u00bb), \u00e0 compter de la date d'inscription, sont gratuits (\u00ab Essai gratuit \u00bb). Des informations de paiement valides doivent \u00eatre fournies au moment de l'inscription. Vous serez inform\u00e9 par e-mail de l'expiration prochaine de votre p\u00e9riode d'essai gratuit avant la date d'expiration. Pour b\u00e9n\u00e9ficier de l'offre d'essai gratuit, vous devez \u00eatre un nouveau client Mailchimp ou un client existant du plan de marketing gratuit avec un compte cr\u00e9\u00e9 au cours des 90 derniers jours dans certains pays et vous inscrire \u00e0 un plan Standard ou Essentiels en utilisant l'option \u00ab Commencer l'essai gratuit \u00bb (ou une formulation similaire). Cette offre est limit\u00e9e \u00e0 un seul compte Mailchimp, ne peut pas \u00eatre combin\u00e9e avec d'autres offres Mailchimp et les offres ne peuvent pas \u00eatre appliqu\u00e9es cons\u00e9cutivement. L'offre est disponible pour une dur\u00e9e limit\u00e9e uniquement et ne s'applique pas aux frais suppl\u00e9mentaires ou aux frais ponctuels, comprenant, sans s'y limiter, les e-mails transactionnels (alias Mandrill), le marketing par SMS, les plans de site Web, les cr\u00e9dits Pay As You Go ou les annonces Google. Une fois la p\u00e9riode d'essai termin\u00e9e, vous serez factur\u00e9 mensuellement au tarif en vigueur pour le plan de marketing payant que vous avez s\u00e9lectionn\u00e9 en fonction de vos contacts et de vos envois d'e-mails jusqu'\u00e0 ce que vous annuliez, passiez \u00e0 un autre plan de marketing mensuel payant ou passiez \u00e0 un plan de marketing gratuit. Consultez les <a href=\"\/fr\/legal\/promotional-offer-terms\/#Adh\u00e9sion_promotionnelle_avec_14_jours_d%27essai_gratuit\">conditions compl\u00e8tes de l'offre<\/a>. Les termes, conditions, prix, fonctionnalit\u00e9s sp\u00e9ciales et options de service et d'assistance peuvent \u00eatre modifi\u00e9s sans pr\u00e9avis.<\/p>\n","dynamicBehavior":null,"originalText":"conditions de l'\u00e9valuation gratuite"} </script> </span> </div> <p>***** <a href="/fr/help/about-additional-charges/">Des majorations</a> s'appliquent si la limite d'envoi de contacts ou d'e-mails est dépassée. L'envoi d'un plan gratuit sera interrompu si la limite d'envoi de contacts ou d'e-mails est dépassée.</p> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.p23.overages_disclaimer"> Learn more <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"infobulle","closeLabel":"Fermer l'infobulle","mobileCloseLabel":"Fermer","maxOfLabel":"un maximum de","type":"tooltip","id":"64nPSimOMxUl83gEZAv0KA","placement":"right","header":null,"copy":"<p>Pour conna\u00eetre la limite mensuelle d'envoi d'e-mails incluse avec chaque plan, cliquez afin de <a href=\"\/fr\/pricing\/marketing\/#plan:standard\">voir le d\u00e9tail de tous les plans<\/a>. Si la limite d'envoi d'e-mails ou de contacts de votre plan est d\u00e9pass\u00e9e, vous serez factur\u00e9 en fonction des <a href=\"\/fr\/help\/about-additional-charges\/\">exc\u00e9dents<\/a> (sauf pour le plan Gratuit, auquel cas les envois seront mis en pause jusqu'au cycle mensuel suivant).<br>\n<br>\nLes SMS sont disponibles en tant que compl\u00e9ment aux plans payants aux \u00c9tats-Unis et les cr\u00e9dits SMS sont ajout\u00e9s \u00e0 votre compte apr\u00e8s l'achat. L'application et l'accord sur les conditions sont requis avant d'acheter des cr\u00e9dits. Les cr\u00e9dits sont \u00e9mis mensuellement\u00a0; les cr\u00e9dits inutilis\u00e9s expirent et ne sont pas reconduits. Les prix varient. Les MMS sont uniquement disponibles sur les plans Premium et Standard. La disponibilit\u00e9 des caract\u00e9ristiques et des fonctionnalit\u00e9s varie selon le type de plan. Pour plus de d\u00e9tails, veuillez consulter les diff\u00e9rents forfaits et tarifs de Mailchimp. Consultez les conditions pour obtenir plus d'informations.<\/p>\n<p><br>Les tarifs indiqu\u00e9s sont calcul\u00e9s en fonction des \u00e9l\u00e9ments suivants :<br> <\/p>\n<p><br>Le <strong>plan Premium<\/strong> inclut 10 000 contacts. La limite mensuelle d'envois d'e-mails du plan Premium correspond \u00e0 15 fois votre nombre maximal de contacts. <br>\n<br>Le <strong>plan Standard<\/strong> inclut 500 contacts. La limite mensuelle d'envois d'e-mails du plan Standard correspond \u00e0 12 fois votre nombre maximal de contacts.<br>\n<br>Le <strong>plan Essentiels<\/strong> inclut 500 contacts. La limite mensuelle d'envois d'e-mails du plan Essentiels correspond \u00e0 10 fois votre nombre maximal de contacts.<br>\n<br>Le <strong>plan Gratuit<\/strong> inclut jusqu'\u00e0 500 contacts. S\u00e9lectionnez la taille de votre audience pour calculer votre tarif. La limite mensuelle du plan Gratuit est de 1 000 envois d'e-mails (la limite quotidienne est de 500).<br><\/p>\n<p><br><strong>Tarif hors \u00c9tats-Unis :<\/strong> le tarif r\u00e9el peut varier. Les tarifs indiqu\u00e9s sont des estimations calcul\u00e9es selon le taux de change actuel. Le montant exact factur\u00e9 d\u00e9pendra du taux de change au moment o\u00f9 le paiement sera trait\u00e9. Les prix indiqu\u00e9s ne comprennent pas les taxes et frais en vigueur, qui seront ajout\u00e9s au co\u00fbt de tous les services souscrits. Pour conna\u00eetre le tarif de base exact, veuillez consulter les prix r\u00e9pertori\u00e9s en USD.<\/p>\n","dynamicBehavior":null,"originalText":"Learn more"} </script> </span> </div> <div class="actionablePlanRecommendations__cta"> <a class="ctaArrow" href="/fr/pricing/marketing/" aria-label="Voir toutes les informations du plan"> Voir toutes les informations du plan </a> </div> </div> </section> <section id="2CFdygnoVaxssNmYJIbj5i" class="p23HorizontalGrid module fs-unmask" data-module-id="p23HorizontalGrid" data-entry-id="2CFdygnoVaxssNmYJIbj5i" data-behavior="p23HorizontalGrid"> <div class="module--content "> <h2 class="h2 margin--bottom-5">En savoir plus sur la création de sites Web</h2> <div class="p23hg__section "> <ul data-equalizer class="p23HorizontalGrid__grid grid--columns-3 "> <li class="p23HorizontalGrid__grid__gridItem" data-component-id="p23HorizontalGridCompactItem" data-entry-id="7f4mC0nnI2HOsK9YnH7fMb"> <div data-equalize-height="p23horizontalGrid_3SRrbrJfFltXOFaLAroDmd"> <a class="p23hg__itemCta" href="/fr/resources/how-to-make-a-website/"> <figure class=""> <picture><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/4rWYFzcxdzeWuZk7mzdq4e/5980e1b99716aa417dad331fada3ff02/resource1.png?w=820&fm=avif&q=60 820w, https://eep.io/images/yzco4xsimv0y/4rWYFzcxdzeWuZk7mzdq4e/5980e1b99716aa417dad331fada3ff02/resource1.png?w=1640&fm=avif&q=60 1640w" type="image/avif"><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/4rWYFzcxdzeWuZk7mzdq4e/5980e1b99716aa417dad331fada3ff02/resource1.png?w=820&fm=webp&q=70 820w, https://eep.io/images/yzco4xsimv0y/4rWYFzcxdzeWuZk7mzdq4e/5980e1b99716aa417dad331fada3ff02/resource1.png?w=1640&fm=webp&q=70 1640w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/4rWYFzcxdzeWuZk7mzdq4e/5980e1b99716aa417dad331fada3ff02/resource1.png?w=820&q=70" srcset="https://eep.io/images/yzco4xsimv0y/4rWYFzcxdzeWuZk7mzdq4e/5980e1b99716aa417dad331fada3ff02/resource1.png?w=820&q=70 820w, https://eep.io/images/yzco4xsimv0y/4rWYFzcxdzeWuZk7mzdq4e/5980e1b99716aa417dad331fada3ff02/resource1.png?w=1640&q=70 1640w" sizes="820px" loading="lazy" alt="A woman typing at her computer as she builds a professional-looking website in Mailchimp." width="826" height="465"></picture> </figure> <h3 class="h3 copy-medium copy--bold flex flex--nowrap p23hg__title margin--top-3"> Comment créer un excellent site Web <svg width="19" height="18" viewbox="0 0 19 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M14.9 10.2H1V8.2H14.9L9.3 2.4L10.8 1L18.4 9.2L10.8 17.4L9.3 16L14.9 10.2Z" fill="currentColor"></path> </svg> </h3> <p class="margin--top-2 copy-small"> Aujourd'hui, pour réussir dans le monde de l'entreprise, il est indispensable de savoir créer un site Web professionnel. </p> </a> </div> </li><li class="p23HorizontalGrid__grid__gridItem" data-component-id="p23HorizontalGridCompactItem" data-entry-id="4gzT4lB6GSo1SwdIx8havV"> <div data-equalize-height="p23horizontalGrid_3SRrbrJfFltXOFaLAroDmd"> <a class="p23hg__itemCta" href="/fr/resources/website-launch-checklist/"> <figure class=""> <picture><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/42naIe8q4qAZuzdeX45IJd/7d740f39843803b3717a0dd675a66ac2/resource2.png?w=820&fm=avif&q=60 820w, https://eep.io/images/yzco4xsimv0y/42naIe8q4qAZuzdeX45IJd/7d740f39843803b3717a0dd675a66ac2/resource2.png?w=1640&fm=avif&q=60 1640w" type="image/avif"><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/42naIe8q4qAZuzdeX45IJd/7d740f39843803b3717a0dd675a66ac2/resource2.png?w=820&fm=webp&q=70 820w, https://eep.io/images/yzco4xsimv0y/42naIe8q4qAZuzdeX45IJd/7d740f39843803b3717a0dd675a66ac2/resource2.png?w=1640&fm=webp&q=70 1640w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/42naIe8q4qAZuzdeX45IJd/7d740f39843803b3717a0dd675a66ac2/resource2.png?w=820&q=70" srcset="https://eep.io/images/yzco4xsimv0y/42naIe8q4qAZuzdeX45IJd/7d740f39843803b3717a0dd675a66ac2/resource2.png?w=820&q=70 820w, https://eep.io/images/yzco4xsimv0y/42naIe8q4qAZuzdeX45IJd/7d740f39843803b3717a0dd675a66ac2/resource2.png?w=1640&q=70 1640w" sizes="820px" loading="lazy" alt="A man taking a video call from outside, gesturing as he talks through a website launch plan." width="827" height="465"></picture> </figure> <h3 class="h3 copy-medium copy--bold flex flex--nowrap p23hg__title margin--top-3"> Comment lancer un site web <svg width="19" height="18" viewbox="0 0 19 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M14.9 10.2H1V8.2H14.9L9.3 2.4L10.8 1L18.4 9.2L10.8 17.4L9.3 16L14.9 10.2Z" fill="currentColor"></path> </svg> </h3> <p class="margin--top-2 copy-small"> Suivez cette liste de contrôle en 10 étapes pour créer un site Web qui contribue à votre réussite. </p> </a> </div> </li><li class="p23HorizontalGrid__grid__gridItem" data-component-id="p23HorizontalGridCompactItem" data-entry-id="21ZP6iLnbchPEI0y2koC5m"> <div data-equalize-height="p23horizontalGrid_3SRrbrJfFltXOFaLAroDmd"> <a class="p23hg__itemCta" href="/fr/resources/how-to-design-a-beautiful-website/"> <figure class=""> <picture><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/1TAVw2Kd63ASW9V5tOHzhe/d0ce5c9f174da249180a9d883fcc0fbf/resource3.png?w=820&fm=avif&q=60 820w, https://eep.io/images/yzco4xsimv0y/1TAVw2Kd63ASW9V5tOHzhe/d0ce5c9f174da249180a9d883fcc0fbf/resource3.png?w=1640&fm=avif&q=60 1640w" type="image/avif"><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/1TAVw2Kd63ASW9V5tOHzhe/d0ce5c9f174da249180a9d883fcc0fbf/resource3.png?w=820&fm=webp&q=70 820w, https://eep.io/images/yzco4xsimv0y/1TAVw2Kd63ASW9V5tOHzhe/d0ce5c9f174da249180a9d883fcc0fbf/resource3.png?w=1640&fm=webp&q=70 1640w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/1TAVw2Kd63ASW9V5tOHzhe/d0ce5c9f174da249180a9d883fcc0fbf/resource3.png?w=820&q=70" srcset="https://eep.io/images/yzco4xsimv0y/1TAVw2Kd63ASW9V5tOHzhe/d0ce5c9f174da249180a9d883fcc0fbf/resource3.png?w=820&q=70 820w, https://eep.io/images/yzco4xsimv0y/1TAVw2Kd63ASW9V5tOHzhe/d0ce5c9f174da249180a9d883fcc0fbf/resource3.png?w=1640&q=70 1640w" sizes="820px" loading="lazy" alt="A laptop with mailchimp.com on the screen, resting in a new storefront under construction." width="827" height="465"></picture> </figure> <h3 class="h3 copy-medium copy--bold flex flex--nowrap p23hg__title margin--top-3"> Faites vos premiers pas en conception de site Web <svg width="19" height="18" viewbox="0 0 19 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M14.9 10.2H1V8.2H14.9L9.3 2.4L10.8 1L18.4 9.2L10.8 17.4L9.3 16L14.9 10.2Z" fill="currentColor"></path> </svg> </h3> <p class="margin--top-2 copy-small"> Principes et idées de conception pour créer un site Web professionnel pour promouvoir votre marque et votre identité en ligne. </p> </a> </div> </li> </ul> </div> </div> </section> <section id="5S3ebTstxdhWOrmBcNyAMo" class="p23Accordion module fs-unmask" data-behavior="p23Accordion" data-module-id="p23Accordion" data-entry-id="5S3ebTstxdhWOrmBcNyAMo" data-context-text="FAQ"> <div class="module--content"> <h2 class="h2 p23Accordion__title"> FAQ </h2> <ul class="p23Accordion__list"> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Peut-on créer un site Web sur Mailchimp ?" data-component-id="p23AccordionItem" data-entry-id="3UlPoHrHJhgZStCtZf9Wn"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-0-3UlPoHrHJhgZStCtZf9Wn" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-0-3UlPoHrHJhgZStCtZf9Wn" aria-controls="p23AccordionItem-sect-0-3UlPoHrHJhgZStCtZf9Wn"> <span> Peut-on créer un site Web sur Mailchimp ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-0-3UlPoHrHJhgZStCtZf9Wn" id="p23AccordionItem-sect-0-3UlPoHrHJhgZStCtZf9Wn" role="region" aria-labelledby="p23AccordionItem-0-3UlPoHrHJhgZStCtZf9Wn"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Oui, vous pouvez créer un site Web avec Mailchimp. Notre créateur de site Web gratuit peut vous aider à concevoir un site attrayant pour votre entreprise ou votre boutique en ligne. Tous les sites sont réactifs et optimisés pour les mobiles, afin de vous garantir que votre marque laissera à vos visiteurs un ressenti positif. Vous pouvez même ajouter une fonctionnalité de prise de rendez-vous pour planifier et gérer les rendez-vous, et utiliser des outils marketing intégrés pour stimuler le trafic et les ventes.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Comment créer mon propre site Web ?" data-component-id="p23AccordionItem" data-entry-id="7wMy5UUcB0oRi0rPtRsNEc"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-1-7wMy5UUcB0oRi0rPtRsNEc" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-1-7wMy5UUcB0oRi0rPtRsNEc" aria-controls="p23AccordionItem-sect-1-7wMy5UUcB0oRi0rPtRsNEc"> <span> Comment créer mon propre site Web ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-1-7wMy5UUcB0oRi0rPtRsNEc" id="p23AccordionItem-sect-1-7wMy5UUcB0oRi0rPtRsNEc" role="region" aria-labelledby="p23AccordionItem-1-7wMy5UUcB0oRi0rPtRsNEc"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Vous pouvez concevoir votre propre site Web à l'aide de notre créateur de site Web personnalisable. Tout d'abord, choisissez parmi plusieurs thèmes prédéfinis. Ensuite, modifiez la mise en page pour que le site Web soit propre à votre marque. Vous pouvez voir vos modifications en temps réel, et vous n'avez besoin d'aucune expérience en conception ni en codage. Vous aurez en outre accès à des millions de photos gratuites de grande qualité, si bien que vous n'aurez pas à passer des heures à essayer de réaliser vous-même le cliché parfait ni à le télécharger sur votre site.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Combien de temps faut-il pour créer un site Web ?" data-component-id="p23AccordionItem" data-entry-id="2GC8OXk7Gcb62Ck6yIMwfK"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-2-2GC8OXk7Gcb62Ck6yIMwfK" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-2-2GC8OXk7Gcb62Ck6yIMwfK" aria-controls="p23AccordionItem-sect-2-2GC8OXk7Gcb62Ck6yIMwfK"> <span> Combien de temps faut-il pour créer un site Web ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-2-2GC8OXk7Gcb62Ck6yIMwfK" id="p23AccordionItem-sect-2-2GC8OXk7Gcb62Ck6yIMwfK" role="region" aria-labelledby="p23AccordionItem-2-2GC8OXk7Gcb62Ck6yIMwfK"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Avec le créateur de site Web de Mailchimp, vous pouvez créer et publier un site Web en moins d'une heure. Que vous soyez un propriétaire d’entreprise ou entrepreneur surchargé, notre créateur Web gratuit vous fournit tous les outils nécessaires pour concevoir en un rien de temps un site Web époustouflant. Même si vous n'avez aucune expérience en termes de codage ou de conception, vous pourrez développer la présence en ligne de votre entreprise grâce à un site à l'allure professionnelle.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Comment créer un site Web professionnel ?" data-component-id="p23AccordionItem" data-entry-id="6BDdsDIm2NFNtHCWNeiO3Q"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-3-6BDdsDIm2NFNtHCWNeiO3Q" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-3-6BDdsDIm2NFNtHCWNeiO3Q" aria-controls="p23AccordionItem-sect-3-6BDdsDIm2NFNtHCWNeiO3Q"> <span> Comment créer un site Web professionnel ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-3-6BDdsDIm2NFNtHCWNeiO3Q" id="p23AccordionItem-sect-3-6BDdsDIm2NFNtHCWNeiO3Q" role="region" aria-labelledby="p23AccordionItem-3-6BDdsDIm2NFNtHCWNeiO3Q"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Pour créer un site Web professionnel avec Mailchimp, vous devrez tout d'abord en établir les grandes lignes et en déterminer la structure. Avec notre créateur de site Web, vous pouvez créer autant de pages que vous le voulez. Voici quelques pages importantes à inclure : Page d'accueil, Contactez-nous, À propos de nous, Pages de produits/services, Page de tarification. Ensuite, vous pouvez choisir le meilleur modèle pour votre entreprise. Nous vous proposons un large éventail de thèmes personnalisables, de polices et de palettes de couleurs pour faciliter ce processus. Quand vous aurez fini de créer et d'optimiser votre site, vous pourrez le publier.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Comment intégrer Mailchimp à un site Web ?" data-component-id="p23AccordionItem" data-entry-id="2qJYkAneJ1cWhqd1C8fsCI"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-4-2qJYkAneJ1cWhqd1C8fsCI" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-4-2qJYkAneJ1cWhqd1C8fsCI" aria-controls="p23AccordionItem-sect-4-2qJYkAneJ1cWhqd1C8fsCI"> <span> Comment intégrer Mailchimp à un site Web ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-4-2qJYkAneJ1cWhqd1C8fsCI" id="p23AccordionItem-sect-4-2qJYkAneJ1cWhqd1C8fsCI" role="region" aria-labelledby="p23AccordionItem-4-2qJYkAneJ1cWhqd1C8fsCI"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>En plus de vous aider à créer un site Web, vous nous proposons des outils marketing intelligents pour veiller à ce qu'il attire la bonne audience. De l'inscription intégrée aux formulaires contextuels qui suscitent l'engagement des visiteurs, en passant par le ciblage comportemental, il n'aura jamais été aussi facile de développer votre clientèle. Si vous avez déjà un site Web, vous pouvez y intégrer Mailchimp en vous rendant sur la page des intégrations et en cliquant sur Manage (Gérer) sous l'onglet Integrations (Intégrations).</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Qu'est-ce qu'un créateur de site Web ?" data-component-id="p23AccordionItem" data-entry-id="1BSt8YCzer4uGF1g3ChqfN"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-5-1BSt8YCzer4uGF1g3ChqfN" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-5-1BSt8YCzer4uGF1g3ChqfN" aria-controls="p23AccordionItem-sect-5-1BSt8YCzer4uGF1g3ChqfN"> <span> Qu'est-ce qu'un créateur de site Web ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-5-1BSt8YCzer4uGF1g3ChqfN" id="p23AccordionItem-sect-5-1BSt8YCzer4uGF1g3ChqfN" role="region" aria-labelledby="p23AccordionItem-5-1BSt8YCzer4uGF1g3ChqfN"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Un créateur de site Web est un outil qui vous permet de concevoir un site Web, et ce quelle que soit votre expérience en la matière. De nombreux créateurs de site Web utilisent des fonctions par glisser-déposer, grâce auxquelles vous pouvez personnaliser votre site comme vous l'entendez. Même si vous avez le choix entre de multiples créateurs, celui de Mailchimp vous offre des fonctionnalités exclusives, notamment :</p> <ul> <li>GRC marketing</li> <li>Messages sociaux payants et organiques</li> <li>Rapports concernant tout le site</li> <li>Nombre illimité de landing pages</li> </ul> <p>Et bien plus encore.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Quel est le meilleur créateur de site Web pour Mailchimp ?" data-component-id="p23AccordionItem" data-entry-id="2QtuFsAtk7XyaaBRI5XtDd"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-6-2QtuFsAtk7XyaaBRI5XtDd" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-6-2QtuFsAtk7XyaaBRI5XtDd" aria-controls="p23AccordionItem-sect-6-2QtuFsAtk7XyaaBRI5XtDd"> <span> Quel est le meilleur créateur de site Web pour Mailchimp ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-6-2QtuFsAtk7XyaaBRI5XtDd" id="p23AccordionItem-sect-6-2QtuFsAtk7XyaaBRI5XtDd" role="region" aria-labelledby="p23AccordionItem-6-2QtuFsAtk7XyaaBRI5XtDd"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>En définitive, le meilleur créateur de site Web est celui qui répond aux besoins de votre entreprise. Avec Mailchimp, vous pouvez créer votre site Web et en assurer la promotion à l'aide d'une seule et même plateforme marketing, et ce gratuitement.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Ai-je besoin d'un site Web ou simplement d'une landing page ?" data-component-id="p23AccordionItem" data-entry-id="6VMJkmk0Hs4xWzPbvoaZ8N"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-7-6VMJkmk0Hs4xWzPbvoaZ8N" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-7-6VMJkmk0Hs4xWzPbvoaZ8N" aria-controls="p23AccordionItem-sect-7-6VMJkmk0Hs4xWzPbvoaZ8N"> <span> Ai-je besoin d'un site Web ou simplement d'une landing page ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-7-6VMJkmk0Hs4xWzPbvoaZ8N" id="p23AccordionItem-sect-7-6VMJkmk0Hs4xWzPbvoaZ8N" role="region" aria-labelledby="p23AccordionItem-7-6VMJkmk0Hs4xWzPbvoaZ8N"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Les landing pages sont idéales pour :</p> <ul> <li>Promouvoir un produit ou une campagne marketing.</li> <li>Une offre ou un message concis qui peut être communiqué avec seulement quelques sections de contenu.</li> <li>Demander aux visiteurs d'effectuer une action sans qu'ils soient distraits par un site Web complet.</li> <li>Créer et tester rapidement des idées, des offres et des campagnes, puis les optimiser en fonction des retours des visiteurs et des analyses.</li> </ul> <p>Sinon, si vous souhaitez mettre en avant plusieurs produits ou services, vendre des produits via des intégrations d'e-commerce ou renforcer l'engagement en publiant régulièrement du contenu comme des articles, vous pourriez avoir besoin d'un site Web complet.</p> <p>Vous pensez avoir besoin des deux ? Bonne nouvelle : ils fonctionnent parfaitement ensemble ! Le créateur de site Web gratuit de Mailchimp vous permet de vendre des produits, de programmer des rendez-vous et de collecter les coordonnées de vos visiteurs, puis de les maintenir intéressés grâce à des campagnes par e-mail associées à un nombre illimité de landing pages gratuites, le tout avec des outils marketing intégrés qui vous donnent accès à de magnifiques modèles personnalisables.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Quelle est la différence entre un site Web et une landing page ?" data-component-id="p23AccordionItem" data-entry-id="2umwiAo4wSxEDjUxj2yjhK"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-8-2umwiAo4wSxEDjUxj2yjhK" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-8-2umwiAo4wSxEDjUxj2yjhK" aria-controls="p23AccordionItem-sect-8-2umwiAo4wSxEDjUxj2yjhK"> <span> Quelle est la différence entre un site Web et une landing page ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-8-2umwiAo4wSxEDjUxj2yjhK" id="p23AccordionItem-sect-8-2umwiAo4wSxEDjUxj2yjhK" role="region" aria-labelledby="p23AccordionItem-8-2umwiAo4wSxEDjUxj2yjhK"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Les landing pages s'attachent davantage à atteindre des objectifs marketing à court terme, et sont généralement créées pour compléter d'autres campagnes. Vous trouverez également sur les landing pages moins de liens et d'appels à l'action spécifiques.</p> <p>De son côté, un site Web offre aux visiteurs plusieurs pages pour explorer les différents produits ou services disponibles, la mission et la vision de l'entreprise, les politiques d'expédition, etc. Les sites Web sont aussi utilisés par les clients pour valider les achats. Si vous avez besoin d'une solution sur le long terme, vous devrez probablement créer un site Web.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Comment puis-je créer un site Web gratuitement ?" data-component-id="p23AccordionItem" data-entry-id="46Rl5jOjIhUkraABlX00Zp"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-9-46Rl5jOjIhUkraABlX00Zp" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-9-46Rl5jOjIhUkraABlX00Zp" aria-controls="p23AccordionItem-sect-9-46Rl5jOjIhUkraABlX00Zp"> <span> Comment puis-je créer un site Web gratuitement ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-9-46Rl5jOjIhUkraABlX00Zp" id="p23AccordionItem-sect-9-46Rl5jOjIhUkraABlX00Zp" role="region" aria-labelledby="p23AccordionItem-9-46Rl5jOjIhUkraABlX00Zp"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Le créateur de site Web personnalisable de Mailchimp vous permet de concevoir gratuitement votre propre site Web. Choisissez parmi plusieurs thèmes prédéfinis pour commencer le processus de conception, puis personnalisez les couleurs, la typographie et la mise en page pour créer une expérience unique et propre à votre marque. Vous pouvez voir vos modifications en temps réel, et vous n'avez besoin d'aucune expérience en conception ni en codage. Notre créateur de site Web vous permet également d'accéder instantanément à des millions de photos de haute qualité, ainsi qu'à des intégrations d'e-commerce, des outils marketing intégrés et des formulaires personnalisés.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Comment créer un site Web pour une petite entreprise ?" data-component-id="p23AccordionItem" data-entry-id="38ixtp0sRdyHjo1VrBe8Qp"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-10-38ixtp0sRdyHjo1VrBe8Qp" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-10-38ixtp0sRdyHjo1VrBe8Qp" aria-controls="p23AccordionItem-sect-10-38ixtp0sRdyHjo1VrBe8Qp"> <span> Comment créer un site Web pour une petite entreprise ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-10-38ixtp0sRdyHjo1VrBe8Qp" id="p23AccordionItem-sect-10-38ixtp0sRdyHjo1VrBe8Qp" role="region" aria-labelledby="p23AccordionItem-10-38ixtp0sRdyHjo1VrBe8Qp"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>La création d'un site Web pour une petite entreprise exige une planification minutieuse et un grand souci du détail. Plusieurs facteurs déterminent le coût associé à la conception du site Web de votre petite entreprise, notamment la taille du site, le nombre de pages, la complexité de la conception et le niveau de personnalisation dont vous avez besoin. Le fait que vous utilisiez un créateur de site Web ou que vous faisiez appel à un webdesigner affectera également le coût du site. Les créateurs de sites Web facturent des coûts variables en fonction de la complexité du site et du nombre de pages. Les concepteurs de sites Web pour petites entreprises, quant à eux, facturent généralement des frais mensuels qui comprennent l'hébergement et l'enregistrement du nom de domaine.</p> <p>Les étapes ci-dessous sont essentielles pour vous assurer de créer un site Web attrayant, fonctionnel et efficace pour votre petite entreprise :</p> <ul> <li>Achat d’un nom de domaine : si vous souhaitez créer un site Web pour votre petite entreprise, la première étape consiste à acheter un nom de domaine adapté à vos besoins. Cela vous permettra de créer et de gérer votre site par vous-même, avec un contrôle total sur son contenu et sa conception.</li> <li>Hébergement Web sécurisé : pour que le site Web de votre petite entreprise soit accessible au public, vous devrez payer un service d'hébergement Web. Ce service vous donnera un espace sur Internet à partir duquel vos visiteurs pourront consulter votre site.</li> <li>Choisir un créateur de site Web : de nos jours, de nombreuses petites entreprises s'appuient sur des créateurs de sites Web pour créer et gérer leurs sites, car ils sont abordables et faciles à utiliser. Il existe une grande variété de créateurs de sites Web. Mailchimp propose par exemple des services gratuits de création et de publication de sites, le tout à l'aide d'un outil de glisser-déposer facile à utiliser qui ne demande aucune compétence technique de votre part.</li> <li>Choisir un modèle ou un thème : après avoir choisi un créateur de site Web, vous devrez sélectionner un modèle ou un thème. Cela déterminera la mise en page et la conception globales de votre site.</li> <li>Créer vos pages : la prochaine étape consiste à créer les pages de votre site Web. Chaque page doit être conçue dans un objectif précis et contenir du contenu pertinent et attrayant.</li> <li>Configurer votre processeur de paiement : si vous prévoyez de vendre des produits ou des services via le site Web de votre petite entreprise, vous aurez besoin de mettre en place un processeur de paiement. Cela vous permettra d'accepter et de traiter les paiements en ligne pour que vos clients puissent facilement faire des achats. Mailchimp propose déjà une intégration pour Stripe en tant que service de paiement.</li> <li>Publier votre site Web : une fois que le site Web de votre petite entreprise est complet et que vous êtes satisfait de sa conception et de son fonctionnement, le moment est venu de le publier et de le rendre accessible à votre audience. Avant de publier votre site Web, il est important de le tester ainsi que tous ses liens pour vous assurer que tout fonctionne correctement. Après avoir vérifié que tout est opérationnel, vous pouvez le mettre en ligne et commencer à faire sa promotion pour atteindre votre audience cible.</li> </ul> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Combien coûte la création d’un site Web ?" data-component-id="p23AccordionItem" data-entry-id="5CDSRApfcomF4TW8akSiSv"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-11-5CDSRApfcomF4TW8akSiSv" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-11-5CDSRApfcomF4TW8akSiSv" aria-controls="p23AccordionItem-sect-11-5CDSRApfcomF4TW8akSiSv"> <span> Combien coûte la création d’un site Web ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-11-5CDSRApfcomF4TW8akSiSv" id="p23AccordionItem-sect-11-5CDSRApfcomF4TW8akSiSv" role="region" aria-labelledby="p23AccordionItem-11-5CDSRApfcomF4TW8akSiSv"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>La création d'un site Web complexe peut être coûteuse, en particulier si vous faites appel à un concepteur ou un développeur de site Web professionnel. Cependant, il existe d'autres options qui rendent le processus beaucoup plus abordable. Le créateur de site Web de Mailchimp est gratuit et facile à utiliser. En peu de temps, vous pourrez obtenir un excellent site Web entièrement fonctionnel qui soutiendra votre entreprise, développera votre marque et générera du chiffre d'affaires.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Quelles fonctionnalités dois-je absolument ajouter à mon site Web ?" data-component-id="p23AccordionItem" data-entry-id="4Tx9M7FcLPcKecZcx40DfJ"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-12-4Tx9M7FcLPcKecZcx40DfJ" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-12-4Tx9M7FcLPcKecZcx40DfJ" aria-controls="p23AccordionItem-sect-12-4Tx9M7FcLPcKecZcx40DfJ"> <span> Quelles fonctionnalités dois-je absolument ajouter à mon site Web ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-12-4Tx9M7FcLPcKecZcx40DfJ" id="p23AccordionItem-sect-12-4Tx9M7FcLPcKecZcx40DfJ" role="region" aria-labelledby="p23AccordionItem-12-4Tx9M7FcLPcKecZcx40DfJ"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Votre site Web peut avoir une multitude de fonctionnalités. Les plus importantes d'entre elles incluent par exemple :</p> <ul> <li>Logo</li> <li>Nom de l'entreprise</li> <li>Barre de navigation</li> <li>Coordonnées</li> </ul> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Quelles sont les fonctionnalités des modèles de sites Web simples et efficaces ?" data-component-id="p23AccordionItem" data-entry-id="2ZeR6cdF5nBTVjko2QJbzq"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-13-2ZeR6cdF5nBTVjko2QJbzq" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-13-2ZeR6cdF5nBTVjko2QJbzq" aria-controls="p23AccordionItem-sect-13-2ZeR6cdF5nBTVjko2QJbzq"> <span> Quelles sont les fonctionnalités des modèles de sites Web simples et efficaces ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-13-2ZeR6cdF5nBTVjko2QJbzq" id="p23AccordionItem-sect-13-2ZeR6cdF5nBTVjko2QJbzq" role="region" aria-labelledby="p23AccordionItem-13-2ZeR6cdF5nBTVjko2QJbzq"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Voici quelques exemples de modèles de sites Web parfaits pour les entreprises qui commencent tout juste à créer leur site Web. Voici quelques fonctionnalités qui rendent les modèles efficaces :</p> <ul> <li>Des animations simples, voire aucune. N'oubliez pas que les fenêtres contextuelles sont une énorme source de distraction. Elles alourdissent l'apparence du site Web et peuvent frustrer vos visiteurs à tel point qu'ils risquent tout bonnement de partir.</li> <li>Optez pour une conception épurée plutôt qu'un grand nombre de thèmes et de styles différents.</li> <li>Utilisez seulement quelques couleurs voire une seule. Cela peut sembler incroyable mais le noir, le blanc et le gris peuvent parfois être très attrayants, convaincants et percutants.</li> <li>Choisissez des polices simples de la même famille plutôt que plusieurs polices différentes qui donneront une apparence surchargée à votre site Web.</li> </ul> <p>Les sites Web sont des outils efficaces pour développer votre marque et améliorer sa notoriété. De nos jours, avoir un site Web bien conçu est essentiel pour promouvoir votre entreprise. C'est pourquoi Mailchimp est là pour vous aider à créer votre site Web et à développer votre présence en ligne le plus efficacement possible.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Qu'est-ce qu'une stratégie de site Web ?" data-component-id="p23AccordionItem" data-entry-id="6Z32mzZOuA6foALVAvd8n1"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-14-6Z32mzZOuA6foALVAvd8n1" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-14-6Z32mzZOuA6foALVAvd8n1" aria-controls="p23AccordionItem-sect-14-6Z32mzZOuA6foALVAvd8n1"> <span> Qu'est-ce qu'une stratégie de site Web ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-14-6Z32mzZOuA6foALVAvd8n1" id="p23AccordionItem-sect-14-6Z32mzZOuA6foALVAvd8n1" role="region" aria-labelledby="p23AccordionItem-14-6Z32mzZOuA6foALVAvd8n1"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Une stratégie de site Web est essentiellement un business plan à long terme structuré autour de votre site Web. Cette stratégie va au-delà de la conception graphique que vous choisissez pour votre site Web : elle oriente le contenu que vous créez, vos efforts marketing, etc.</p> <p>Une stratégie de site Web comprend généralement plusieurs parties, y compris la conception de votre site Web, la stratégie de votre marque, la recherche et l'utilisation de mots-clés ainsi que l'analyse. Toutes ces parties individuelles fonctionnent ensemble pour vous aider à concevoir et à développer un site Web efficace, ce qui vous permet d'optimiser votre site Web d'une manière qui correspond à vos objectifs. La stratégie de votre site Web peut également vous aider à définir les bases de votre image de marque, notamment la personnalité, l'apparence et l'objectif de votre marque.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Qu'est-ce que le trafic d'un site Web et pourquoi est-il important ?" data-component-id="p23AccordionItem" data-entry-id="2rblQI259i8Me6hEAq9zjk"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-15-2rblQI259i8Me6hEAq9zjk" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-15-2rblQI259i8Me6hEAq9zjk" aria-controls="p23AccordionItem-sect-15-2rblQI259i8Me6hEAq9zjk"> <span> Qu'est-ce que le trafic d'un site Web et pourquoi est-il important ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-15-2rblQI259i8Me6hEAq9zjk" id="p23AccordionItem-sect-15-2rblQI259i8Me6hEAq9zjk" role="region" aria-labelledby="p23AccordionItem-15-2rblQI259i8Me6hEAq9zjk"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Le trafic d'un site Web fait référence au nombre de visiteurs qui le consultent. Il existe différents types de trafic, et la quantité que vous obtenez peut déterminer la réussite ou l'échec de votre entreprise en ligne.</p> <p>Il se peut que de nombreux visiteurs trouvent votre site Web, mais s'il ne s'agit pas du bon type d'utilisateurs, cela n'aura peut-être aucun impact sur vos résultats. Cela peut même nuire à votre entreprise.</p> <p>Lorsque nous parlons du « bon type » de trafic, cela veut dire qu'il y a des visiteurs qui sont intéressés par ce que vous vendez (qu'ils connaissent ou non vos offres), des visiteurs qui ne recherchent pas ce que vous vendez et des visiteurs qui sont indifférents à vos produits ou services.</p> <p>Il existe également d'autres types de trafic en plus de ces trois-là. Quoi qu'il en soit, vous devez attirer le bon type de trafic : c'est-à-dire les utilisateurs qui veulent ce que vous vendez et qui le cherchent intentionnellement. Pour savoir si vous attirez le meilleur public pour votre entreprise, vous devez mesurer le trafic de votre site Web et optimiser vos pages et votre contenu.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Pourquoi devez-vous mesurer le trafic de votre site Web ?" data-component-id="p23AccordionItem" data-entry-id="31gxtLL1PAR0tSaZZGeGu7"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-16-31gxtLL1PAR0tSaZZGeGu7" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-16-31gxtLL1PAR0tSaZZGeGu7" aria-controls="p23AccordionItem-sect-16-31gxtLL1PAR0tSaZZGeGu7"> <span> Pourquoi devez-vous mesurer le trafic de votre site Web ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-16-31gxtLL1PAR0tSaZZGeGu7" id="p23AccordionItem-sect-16-31gxtLL1PAR0tSaZZGeGu7" role="region" aria-labelledby="p23AccordionItem-16-31gxtLL1PAR0tSaZZGeGu7"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Il existe beaucoup de moyens d'analyser le trafic d'un site Web et de mesurer l'impact de votre présence en ligne sur votre entreprise. Le trafic n'en est qu'un parmi d'autres, mais il devrait certainement figurer en haut de votre liste de priorités lorsqu'il s'agit de définir des indicateurs. La plupart des autres métriques que vous établirez et suivrez tourneront autour de l'analyse du trafic.</p> <p>Voici quelques raisons importantes de mesurer le trafic de votre site Web.</p> <p><strong>Découvrir les attentes de votre audience</strong> </p> <p>Surveiller le comportement des personnes qui visitent votre site peut vous donner d'importants indices sur ce qu'elles veulent et comment le leur donner. Par exemple, si les visiteurs passent beaucoup de temps à consulter votre page FAQ, envisagez de créer des articles dédiés à leurs questions les plus urgentes. Si vous souhaitez en savoir plus sur ce que l'audience de votre site Web veut voir, demandez-leur de vous fournir des commentaires. En écoutant leur avis, vous vous assurez également d'adapter votre contenu à leurs besoins, ce qui leur montrera que vous vous souciez de leur expérience.</p> <p><strong>Comprendre comment les utilisateurs trouvent votre site</strong> </p> <p>Il est important de déterminer d'où viennent les utilisateurs intéressés par vos produits ou services. Cela peut vous indiquer où ils passent leur temps en ligne et où vous devriez faire de la publicité. Le fait de savoir le rôle que vos produits et services jouent dans leur vie vous aidera également à orienter vos efforts de vente.</p> <p><strong>Vous concentrer sur les fonctionnalités et les sujets qui intéressent votre audience</strong> </p> <p>Si votre audience a des questions sur les produits ou services que vous vendez, il est important d'y répondre. En surveillant la façon dont ils interagissent avec votre site, vous pourrez découvrir quelles fonctionnalités et quels contenus ils apprécient et utilisent le plus. De nombreux acheteurs savent ce qu'ils veulent, mais ils peuvent chercher des réponses à d'éventuelles questions avant de se décider à acheter. Si vous répondez à ces questions, vous augmenterez vos chances d'obtenir une vente et de gagner leur confiance.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="En quoi consistent les analyses de sites Web ?" data-component-id="p23AccordionItem" data-entry-id="7ninF5P1svbT4LEG6AacBK"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-17-7ninF5P1svbT4LEG6AacBK" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-17-7ninF5P1svbT4LEG6AacBK" aria-controls="p23AccordionItem-sect-17-7ninF5P1svbT4LEG6AacBK"> <span> En quoi consistent les analyses de sites Web ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-17-7ninF5P1svbT4LEG6AacBK" id="p23AccordionItem-sect-17-7ninF5P1svbT4LEG6AacBK" role="region" aria-labelledby="p23AccordionItem-17-7ninF5P1svbT4LEG6AacBK"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Les analyses de sites Web surveillent les performances des pages de votre site Web pour vous permettre de déterminer ce qui fonctionne et ce qui ne fonctionne pas.</p> <p>Si vous utilisez le créateur de site Web de Mailchimp, vous aurez accès à de nombreuses données telles que le nombre total de visites, de vues, de clics et d'abonnements dans votre rapport de site Web. Pour voir les visites uniques et les taux de conversion, assurez-vous d'activer l'option Suivi dans Mailchimp.</p> <p>Si vous recherchez des informations encore plus approfondies, vous pouvez également connecter votre site Web à Google Analytics. Cet outil vous permet de voir de plus près comment vos visiteurs interagissent, notamment le temps qu'ils passent sur les différentes pages de votre site Web, le chemin qu'ils suivent pour y accéder, la manière dont ils se déplacent sur votre site une fois qu'ils y arrivent, et ce qui les fait « rebondir » ou partir.</p> <p>Grâce à toutes les informations de ces outils d'analyse, vous commencerez à comprendre quelles pages de votre site Web génèrent le plus de visites et de conversions. Vous découvrirez également dans quels domaines votre site Web doit être amélioré afin de pouvoir y apporter les ajustements nécessaires. Voici quelques exemples pour vous aider à tirer parti de ces informations.</p> <ul> <li>Une entreprise de conseil fiscal qui fait la promotion d'un livre électronique intitulé « 10 conseils pour la période des impôts » avec une publicité payante sur les réseaux sociaux pourrait examiner le nombre de nouveaux visiteurs uniques de son site Web qui proviennent de ces annonces. Si les chiffres sont élevés, l'entreprise saura que les annonces ont trouvé un écho auprès de leur audience. S'ils sont faibles, il s'agit d'un signe indiquant que sa stratégie doit être repensée.</li> <li>Une entreprise d'e-commerce spécialisée dans la vente de bijoux peut vérifier à quel endroit les visiteurs cliquent sur une landing page afin d'obtenir des informations sur ce qui attire l'attention de son audience. Si les gens sont attirés par des boutons qui mettent en avant de nouvelles conceptions, mais ignorent les bannières promotionnelles, cela peut indiquer qu'ils sont plus intéressés par le style que par les prix.</li> <li>Lorsque les utilisateurs consultent une page pour obtenir des informations sur une nouvelle application, puis quittent rapidement votre site Web sans regarder d'autres pages ni télécharger l'application, c'est un signe que quelque chose ne va pas. Vous pourriez alors ajouter davantage de liens vers du contenu en rapport avec l'application ou mieux décrire les avantages de l'application pour améliorer le taux de conversion.</li> </ul> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Pourquoi le référencement est-il important pour les sites Web des entreprises ?" data-component-id="p23AccordionItem" data-entry-id="3fsJf87RNSGqSKoGEtG1Bi"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-18-3fsJf87RNSGqSKoGEtG1Bi" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-18-3fsJf87RNSGqSKoGEtG1Bi" aria-controls="p23AccordionItem-sect-18-3fsJf87RNSGqSKoGEtG1Bi"> <span> Pourquoi le référencement est-il important pour les sites Web des entreprises ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-18-3fsJf87RNSGqSKoGEtG1Bi" id="p23AccordionItem-sect-18-3fsJf87RNSGqSKoGEtG1Bi" role="region" aria-labelledby="p23AccordionItem-18-3fsJf87RNSGqSKoGEtG1Bi"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Le référencement a pour but d'augmenter le trafic organique de votre site Web en vous aidant à être mieux référencé par les moteurs de recherche. Une stratégie de référencement on-page réellement efficace doit tout prendre en compte, de l'intention de recherche aux mots-clés cibles, en passant par les liens internes et la qualité du contenu proposé.</p> <p>En d'autres termes, si vous souhaitez être mieux référencé par Google et d'autres moteurs de recherche pour rivaliser avec des sites Web concurrents, vous devrez investir dans le référencement on-page pour améliorer la visibilité de votre site. Les avantages du référencement on-page pour les sites Web professionnels sont les suivants :</p> <p><strong>Améliorer le référencement dans les SERP</strong> </p> <p>L’objectif principal du référencement on-page est de faire en sorte que les différentes pages de votre site Web soient mieux référencées par les moteurs de recherche. Le fait d’améliorer votre référencement sur Google peut vous aider à augmenter considérablement le trafic organique de votre site Web et vos chances de convertir les visiteurs.</p> <p><strong>Améliorer la recherche locale</strong> </p> <p>Le référencement on-site peut améliorer votre recherche locale en vous aidant à apparaître dans les résultats de recherche pour un mot-clé ciblé en fonction de l’intention de recherche d’un utilisateur. Par exemple, une personne qui recherche un fast-food peut saisir le mot « hamburger » pour voir les résultats locaux.</p> <p><strong>Augmenter le trafic organique</strong> </p> <p>Comme nous l’avons mentionné, le référencement on-page peut augmenter votre trafic organique en aidant une page de votre site à être mieux référencée par les SERP. Rédigez des balises meta description claires et concentrez-vous sur le titre de votre page pour vous assurer d'être référencé pour les mots-clés pertinents afin d'augmenter le trafic et d'aider les utilisateurs à trouver ce qu'ils recherchent.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="Comment puis-je connecter un nom de domaine personnalisé à Mailchimp ?" data-component-id="p23AccordionItem" data-entry-id="Yd0gRDlU87WUbcZsbHgbR"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-19-Yd0gRDlU87WUbcZsbHgbR" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-19-Yd0gRDlU87WUbcZsbHgbR" aria-controls="p23AccordionItem-sect-19-Yd0gRDlU87WUbcZsbHgbR"> <span> Comment puis-je connecter un nom de domaine personnalisé à Mailchimp ? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-19-Yd0gRDlU87WUbcZsbHgbR" id="p23AccordionItem-sect-19-Yd0gRDlU87WUbcZsbHgbR" role="region" aria-labelledby="p23AccordionItem-19-Yd0gRDlU87WUbcZsbHgbR"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Vous pouvez connecter votre domaine personnalisé à votre compte Mailchimp. Une fois votre domaine connecté, vous pouvez l'utiliser avec une landing page ou un site Web hébergé par Mailchimp. Si vous n'avez pas encore de site Web, Mailchimp propose un créateur de site Web gratuit que vous pouvez utiliser pour créer un site professionnel, sans avoir de compétences en codage.</p> </div> </div> </li> </ul> </div> </section> <div class="p23Headliner module backgroundPeppercorn fs-unmask" id="7dseV3yVgnS3UTYFdB2pCu" data-behavior="p23Headliner" data-module-id="p23Headliner" data-entry-id="7dseV3yVgnS3UTYFdB2pCu" data-context-text="Des millions d'utilisateurs nous font confiance pour leur marketing par e-mail. Alors, n'attendez plus !"> <div class="module--content module--content-8of12 align--center"> <h2 class="h2">Des millions d'utilisateurs nous font confiance pour leur marketing par e-mail. Alors, n'attendez plus !</h2> <div class="flex flex--middle margin--top-5 ctas__wrapper"> <div> <a class="ctaPrimary" href="/fr/pricing/marketing/" aria-label="Démarrer"> Démarrer </a> </div> </div> </div> </div> <div class="p23Headliner module backgroundApricot module--reducedPadding fs-unmask" id="3GvaFRkeZA7CwuGj8IgiN4" data-behavior="p23Headliner" data-module-id="p23Headliner" data-entry-id="3GvaFRkeZA7CwuGj8IgiN4"> <div class="module--content module--content-float-left"> <div class=" copy-legal"> <p>*<strong>Clauses de non-responsabilité :</strong> </p> <ol> <li>La disponibilité des fonctionnalités et des options dépend du plan, lui-même soumis à modification. Pour obtenir plus d'informations, veuillez consulter les différents plans et tarifs de Mailchimp.</li> <li>Le créateur de parcours client n'est disponible qu'avec les plans payants, et les caractéristiques et fonctionnalités du créateur varient en fonction du plan.</li> <li>Générez jusqu'à 4 fois plus de commandes à l'aide des automatisations du créateur de parcours client ; données basées sur les commandes générées via les boutiques connectées de l'utilisateur avec des automatisations par rapport à l'utilisation d'e-mails groupés.</li> </ol> </div> </div> </div> </main> <footer class="globalFooter__storefront layout--halfMargin backgroundParsnip fs-unmask" data-module-id="globalFooter" data-entry-id="3ifwtebV3iMWMUOWm4uUYefooter"> <div class="related_links layout content content--8of8-medium content--12of16-large"> <ul class="related_links__list flex flex--columns-2-medium flex--columns-4-large"> <li class="related_links__list__listItem"> <h3 class="footerItemColumn__heading 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6.3459 5.53703 6.36034 5.52004V5.52056Z" fill="#241C15"></path> </svg> </a> </li> </ul> <ul class="cell flex appStore flex--columns-2-medium flex--right"> <li class="cell globalFooter__item--app"> <a href="https://mailchimp.app.link/9v17ZhaeNR"> <img src="https://eep.io/images/yzco4xsimv0y/1u3hha7FE0Q402e2qsMu6a/b843b5f4df02995cbc8f333303a4c274/icon-ios-fr.svg?w=160&q=70" srcset="https://eep.io/images/yzco4xsimv0y/1u3hha7FE0Q402e2qsMu6a/b843b5f4df02995cbc8f333303a4c274/icon-ios-fr.svg?w=160&q=70 160w, https://eep.io/images/yzco4xsimv0y/1u3hha7FE0Q402e2qsMu6a/b843b5f4df02995cbc8f333303a4c274/icon-ios-fr.svg?w=320&q=70 320w" sizes="(min-width: 37.5em) 320px, 160px" loading="lazy" alt="Télécharger l’application Mailchimp sur l’App Store" width="135" height="40"> </a> </li> <li class="cell globalFooter__item--app"> <a href="https://mailchimp.app.link/dxK9lDeHTR"> <img src="https://eep.io/images/yzco4xsimv0y/64EpnI4RsQI66c2y2O60G2/da9b8ab20e623d395a78d2783d8f2071/fr-google-play-badge.svg?w=160&q=70" srcset="https://eep.io/images/yzco4xsimv0y/64EpnI4RsQI66c2y2O60G2/da9b8ab20e623d395a78d2783d8f2071/fr-google-play-badge.svg?w=160&q=70 160w, https://eep.io/images/yzco4xsimv0y/64EpnI4RsQI66c2y2O60G2/da9b8ab20e623d395a78d2783d8f2071/fr-google-play-badge.svg?w=320&q=70 320w" sizes="(min-width: 37.5em) 320px, 160px" loading="lazy" alt="Télécharger l’application Mailchimp sur Google Play" width="135" height="40"> </a> </li> </ul> <ul class="cell socialMedia flex flex--center"> <li class="globalFooter__item--social"> <a href="https://www.facebook.com/mailchimp/" aria-label="Facebook" data-characterize-click="footer_social:facebook" data-tracking-event="share" data-tracking-method="facebook"> <img src="https://eep.io/images/yzco4xsimv0y/5daYAeMRSgIUUiSquGwsgI/c4f1bcaa7f06c0dbf66158331144eaf5/icon-facebook-21-20.svg?w=160&q=70" srcset="https://eep.io/images/yzco4xsimv0y/5daYAeMRSgIUUiSquGwsgI/c4f1bcaa7f06c0dbf66158331144eaf5/icon-facebook-21-20.svg?w=160&q=70 160w, https://eep.io/images/yzco4xsimv0y/5daYAeMRSgIUUiSquGwsgI/c4f1bcaa7f06c0dbf66158331144eaf5/icon-facebook-21-20.svg?w=320&q=70 320w" sizes="(min-width: 37.5em) 320px, 160px" loading="lazy" alt="Visit our Facebook page" width="21" height="20"> </a> </li> <li class="globalFooter__item--social"> <a href="https://x.com/Mailchimp" aria-label="X (anciennement Twitter)" data-characterize-click="footer_social:x (formerly twitter)" data-tracking-event="share" data-tracking-method="x (formerly twitter)"> <img src="https://eep.io/images/yzco4xsimv0y/3VjJhbqftKuok6gqYuUQKy/b19aae83616891ee31ca7f801dcbb77d/icon-twitter-20-20.svg?w=160&q=70" srcset="https://eep.io/images/yzco4xsimv0y/3VjJhbqftKuok6gqYuUQKy/b19aae83616891ee31ca7f801dcbb77d/icon-twitter-20-20.svg?w=160&q=70 160w, 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