CINXE.COM

<!DOCTYPE html> <html class="no-js" lang="en-US"><head><script type="text/javascript" src="https://web-static.archive.org/_static/js/bundle-playback.js?v=7YQSqjSh" charset="utf-8"></script> <script type="text/javascript" src="https://web-static.archive.org/_static/js/wombat.js?v=txqj7nKC" charset="utf-8"></script> <script>window.RufflePlayer=window.RufflePlayer||{};window.RufflePlayer.config={"autoplay":"on","unmuteOverlay":"hidden"};</script> <script type="text/javascript" src="https://web-static.archive.org/_static/js/ruffle/ruffle.js"></script> <script type="text/javascript"> __wm.init("https://web.archive.org/web"); __wm.wombat("https://bitly.com/pages/why-bitly/bitly-101","20220922080007","https://web.archive.org/","web","https://web-static.archive.org/_static/", "1663833607"); </script> <link rel="stylesheet" type="text/css" href="https://web-static.archive.org/_static/css/banner-styles.css?v=p7PEIJWi" /> <link rel="stylesheet" type="text/css" href="https://web-static.archive.org/_static/css/iconochive.css?v=3PDvdIFv" />  <meta charset="utf-8"><meta http-equiv="X-UA-Compatible" content="IE=edge"><meta name="viewport" content="width=device-width, initial-scale=1.0"><meta class="foundation-mq"><link rel="icon" href="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/02/favicon.ico"><link rel="pingback" href="https://bitly.com/pages/xmlrpc.php"> <script>function fvmuag(){if(navigator.userAgent.match(/x11.*fox\/54|oid\s4.*xus.*ome\/62|oobot|ighth|tmetr|eadles|ingdo/i))return!1;if(navigator.userAgent.match(/x11.*ome\/75\.0\.3770\.100/i)){var e=screen.width,t=screen.height;if("number"==typeof e&&"number"==typeof t&&862==t&&1367==e)return!1}return!0}</script><title>Bitly 101 | How to Shorten URL's & Create Custom Links with Bitly</title><meta name="description" content="Bitly helps businesses shine by transforming their links into powerful tools for marketers and customer support teams. Try Bitly for free to learn more."><meta property="og:locale" content="en_US"><meta property="og:type" content="article"><meta property="og:title" content="Bitly 101 | How to Shorten URL's & Create Custom Links with Bitly"><meta property="og:description" content="Bitly helps businesses shine by transforming their links into powerful tools for marketers and customer support teams. Try Bitly for free to learn more."><meta property="og:url" content="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/bitly-101"><meta property="og:site_name" content="Bitly"><meta property="article:publisher" content="https://www.facebook.com/bitly"><meta property="article:modified_time" content="2021-10-28T01:06:51+00:00"><meta property="og:image" content="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2022/03/bitly-default.jpg"><meta property="og:image:width" content="1200"><meta property="og:image:height" content="630"><meta property="og:image:type" content="image/jpeg"><meta name="twitter:card" content="summary_large_image"><meta name="twitter:site" content="@Bitly"> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://web.archive.org/web/20220922080007/https://schema.org","@graph":[{"@type":"WebPage","@id":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/bitly-101","url":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/bitly-101","name":"Bitly 101 | How to Shorten URL's & Create Custom Links with Bitly","isPartOf":{"@id":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/#website"},"datePublished":"2019-02-16T22:13:40+00:00","dateModified":"2021-10-28T01:06:51+00:00","description":"Bitly helps businesses shine by transforming their links into powerful tools for marketers and customer support teams. Try Bitly for free to learn more.","breadcrumb":{"@id":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/bitly-101#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/bitly-101"]}]},{"@type":"BreadcrumbList","@id":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/bitly-101#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/"},{"@type":"ListItem","position":2,"name":"Why Bitly?","item":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly"},{"@type":"ListItem","position":3,"name":"Bitly 101"}]},{"@type":"WebSite","@id":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/#website","url":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/","name":"Bitly","description":"Harness the click","publisher":{"@id":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/#organization","name":"Bitly, Inc.","url":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/","sameAs":["https://web.archive.org/web/20220922080007/https://www.instagram.com/bitly/","https://web.archive.org/web/20220922080007/https://www.linkedin.com/company/bitly/","https://web.archive.org/web/20220922080007/https://www.youtube.com/channel/UCXqBik7fDW6jzp9PBXwiIQQ","https://web.archive.org/web/20220922080007/https://en.wikipedia.org/wiki/Bitly","https://web.archive.org/web/20220922080007/https://www.facebook.com/bitly","https://web.archive.org/web/20220922080007/https://twitter.com/Bitly"],"logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/#/schema/logo/image/","url":"CDNURL/wp-content/uploads/2019/02/cropped-Logo_orange1.png","contentUrl":"CDNURL/wp-content/uploads/2019/02/cropped-Logo_orange1.png","width":310,"height":152,"caption":"Bitly, Inc."},"image":{"@id":"https://web.archive.org/web/20220922080007/https://bitly.com/pages/#/schema/logo/image/"}}]}</script> <style id="global-styles-inline-css" type="text/css">body{--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--duotone--dark-grayscale: url('/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101#wp-duotone-dark-grayscale');--wp--preset--duotone--grayscale: url('/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101#wp-duotone-grayscale');--wp--preset--duotone--purple-yellow: url('/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101#wp-duotone-purple-yellow');--wp--preset--duotone--blue-red: url('/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101#wp-duotone-blue-red');--wp--preset--duotone--midnight: url('/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101#wp-duotone-midnight');--wp--preset--duotone--magenta-yellow: url('/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101#wp-duotone-magenta-yellow');--wp--preset--duotone--purple-green: url('/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101#wp-duotone-purple-green');--wp--preset--duotone--blue-orange: url('/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101#wp-duotone-blue-orange');--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;}</style><link rel="stylesheet" id="fvm-header-0-css" href="https://web.archive.org/web/20220922080007cs_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/cache/fvm/1663259205/out/header-5d568682e08b6bd9d178973dab6a0c36b8a28713.min.css" type="text/css" media="all"><link rel="stylesheet" id="site-icons-css" href="https://web.archive.org/web/20220922080007cs_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/themes/JointsWP-CSS-master/assets/foundation-icons/foundation-icons.css" type="text/css" media="all"><link rel="stylesheet" id="site-fonts-css" href="https://web.archive.org/web/20220922080007cs_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/themes/JointsWP-CSS-master/assets/fonts/fonts.css" type="text/css" media="all"><link rel="stylesheet" id="fvm-header-3-css" href="https://web.archive.org/web/20220922080007cs_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/cache/fvm/1663259205/out/header-40f99430a4adc0701e3d54a813ac495cd13d5223.min.css" type="text/css" media="all"><link rel="https://api.w.org/" href="https://bitly.com/pages/wp-json/"><link rel="alternate" type="application/json" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/wp-json/wp/v2/pages/188"><link rel="alternate" type="application/json+oembed" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/wp-json/oembed/1.0/embed"><link rel="alternate" type="text/xml+oembed" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/wp-json/oembed/1.0/embed"><link rel="canonical" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/bitly-101"><style type="text/css" id="wp-custom-css">@media all and (min-width:1024px){.plan-names.is-stuck, .pricing-row.is-stuck { z-index:200001; } } body.page-v2 section.fancy-list { padding-top: 30px; } @media all and (max-width:1099px){ .hero-content { background-position: bottom right; } } @media all and (max-width:1023px){ section.comparison-tables table tr.pricing-row a { width: auto; } section.pricing-tables.version-v2 .plan-column .plan-cta { text-align:left } section.pricing-tables .plan-column .plan-cta a.button { width:auto } #stickytable .pricing-row.sticky > td:first-child { color:#828387; font-weight: 400; } section.comparison-tables table tbody tr.pricing-row > td:first-child { font-weight:400 } } @media all and (max-width:400px){ section.pricing-tables .plan-column .plan-cta a.button { width: 100%; } } .home .entry-content > .cards-block:first-child { padding: 30px 0px; margin-bottom:40px } #sidemenu.menu .button { position:relative; padding:0 } #sidemenu.menu .button a, #sidemenu.menu .button a:hover{ color:white!important; padding:0.7rem 1rem; } .home .entry-content > .cards-block:first-child .card h5, .home .entry-content > .cards-block:first-child .card .card-image{ display:none } .home .entry-content > .cards-block:first-child .card { background:transparent; border:0; margin: 0; } .home .entry-content > .cards-block:first-child .card p { margin:0; color:white } .home .entry-content > .cards-block:first-child .card .card-section { padding:0; display: flex; justify-content: center; align-items: center; } .home .entry-content > .cards-block:first-child .inner-content > .cell{ width: 46%; } .home .entry-content > .cards-block:first-child .inner-content > .cell:first-child { width: 30%; padding-left:0 } .home .entry-content > .cards-block:first-child .inner-content > .cell:last-child { width: 15%; padding-right:0 } .home .entry-content > .cards-block:first-child .inner-content > .cell:last-child .card-section { justify-content:flex-end } .home .entry-content > .cards-block:first-child { padding: 30px 0px;} @media all and (max-width:1023px){ .home .entry-content > .cards-block:first-child .inner-content > .cell:last-child { display:none } .home .entry-content > .cards-block:first-child .inner-content > .cell{ width: 50%; } .home .entry-content > .cards-block:first-child .inner-content > .cell:first-child { width: 40%; } } @media all and (max-width:767px){ .home .entry-content > .cards-block:first-child .inner-content > .cell:first-child { display:none } .home .entry-content > .cards-block:first-child .inner-content > .cell{ width: 100%; padding:0 30px; } } section.press-releases > .grid-container > .grid-x { display:none } section.press-releases {padding-top:2rem} section.testimonial-block .header-m{ max-width: 80%; margin: 0 auto; } .resource-content blockquote{ border:0; color: #2A2E30; font-family: 'ProximaNova ExtraBold','Helvetica Neue',Helvetica,Arial,sans-serif!important; font-size: 32px; font-weight: 800; letter-spacing: 0; line-height: 32px; padding:0; margin:30px 0 } @media all and (min-width:1100px){ .resource-content blockquote { margin-left:-10%; margin-right:-10%; padding:0 5%; padding-right:1% } } .resource-content blockquote p { color: #2A2E30; line-height: 35px; } @media all and (max-width:767px){ section.testimonial-block .testimonials .testimonial-content p { margin: 0; line-height: 39px; font-size: 20px; line-height: 23px; } .home .hero-content h2 + p a.button-large { margin-top:5px } } ul.gallery { list-style:none!important } .page section.accordion-block .accordion-item .accordion-title::before { color:#777 } section.comparison-tables table tr.pricing-row span strong { text-align: center; width: 100%; } @media all and (max-width:1023px){ section.comparison-tables table tr.pricing-row span strong { text-align: right; width: 100%; padding-right: 5px; } } .hide-site { display:none } .home .hide-home { display:none } .home .hide-site { display:block } .page-template-landing-pages-promo .menu-icon { display:none } .show-on-pricing{ display:none } .page-pricing .show-on-pricing, .parent-pageid-60 .show-on-pricing{ display:block } .page-pricing .hide-site, .parent-pageid-60 .hide-site{ display:none } .page-pricing .hide-home, .parent-pageid-60 .hide-home{ display:none } .mktoMobileShow .mktoForm, .mktoForm a { padding:0!important } .submenu a, .submenu.menu .active a { font-family: "ProximaNova Medium","Helvetica Neue",Helvetica,Arial,sans-serif; } .submenu a .menu-item-description, .submenu.menu .active a .menu-item-description { font-family: "ProximaNova Regular","Helvetica Neue",Helvetica,Arial,sans-serif; } section.two-columns.text-content li { font-size: 18px; line-height: 24px; margin-bottom: 10px; } #wow-modal-window-2 { box-shadow: 0px 10px 10px 0px rgba(0, 0, 0, 0.13), 0px 14px 28px 0px rgba(0, 0, 0, 0.12)!important; bottom:45px!important; right:43px!important } span.wow-modal-close-2 { position: absolute; right: 20px; top: 20px; cursor: pointer; } #menu-item-6529 svg { width:24px; height:24px } @media all and (max-width:767px){ #g2-crowd-widget-testimonial-14599 { height:3800px!important } } .page-id-7868 .cards-block .card { border:0px; overflow:visible; } .page-id-7868 .cards-block .card .card-section { padding:0; } @media all and (min-width:1150px) { .page-id-7868 .cards-block .cell h5 { white-space:nowrap; margin-top:20px } .page-id-7868 .cards-block .cell { padding-right:0; margin-right:0 } } @media all and (max-width:768px) { .page-id-7868 .cards-block .card .card-cta { text-align:center } .page-id-7868 .block-intro h3 { padding: 0 30px; } } @media all and (min-width:1130px){ .page-id-60 h1 { font-size:50px } }</style> <script id="optimizelyscript"></script> <script>productionsrc = "16488430484"; devsrc = "21506360176"; source = "https://web.archive.org/web/20220922080007/https://cdn.optimizely.com/js/XXX.js"; hostname = window.location.hostname; optimizelyscript = ""; var scripts = document.getElementById('optimizelyscript'); if(hostname === 'bitly.com') { optimizelyscript = source.replace('XXX',productionsrc); } else { optimizelyscript = source.replace('XXX',devsrc); } scripts.src = optimizelyscript;</script> <meta name="google-site-verification" content="VxdtAjqaA6XhwRJO86fcIZtRDqJAzUqlgS8AwZHmd3o"><meta name="google-site-verification" content="v0y6aY7uUXw-qQm9w0YTh4VBwOMfELJ-YKG7pCd5RoQ"><style>.announcements {display:none} .home .announcements {display:block} .announcements {color: black;background-color:#CEDAFA;padding:10px 0;font-family: 'ProximaNova Medium','Helvetica Neue',Helvetica,Arial,sans-serif;} .announcements p {margin:0} .top-bar-right.show-for-small ul.menu .menu-icon::after{ background-image: url(https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/themes/JointsWP-CSS-master/assets/foundation-icons/svgs/feather-icon-menu.svg);} .top-bar-right.formobile ul.menu .menu-icon::after { background-image: url(https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/themes/JointsWP-CSS-master/assets/foundation-icons/svgs/feather-icon-x.svg);}</style> <script async src="https://web.archive.org/web/20220922080007js_/https://www.googletagmanager.com/gtag/js?id=AW-768371374"></script> <script>window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'AW-768371374');</script> <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://web.archive.org/web/20220922080007/https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-MWZVBR2');</script> </head><body class="page-template-default page page-id-188 page-child parent-pageid-54 wp-custom-logo page-bitly-101"> <a class="show-for-sr" href="#content">Skip Navigation</a><div class="announcements"><p style="text-align: center;"><img loading="lazy" class="alignnone size-full wp-image-9100" role="img" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2022/07/chip.svg" alt="New!" width="69" height="20"> <span class="show-for-large">QR Code usage is up 152% in 2022! <a style="color: black; text-decoration: underline;" href="https://web.archive.org/web/20220922080007/https://bitly.com/blog/wp-content/uploads/2022/07/Bitly-QR-Code-Index-H1-2022-Report.pdf">Download the Bitly QR Code Index now!</a></span><span class="hide-for-large">Bitly QR Code Index Report.<br> <a style="color: black; text-decoration: underline; font-weight: bold; display: inline-block; margin-right: 13px;" href="https://web.archive.org/web/20220922080007/https://bitly.com/blog/wp-content/uploads/2022/07/Bitly-QR-Code-Index-H1-2022-Report.pdf">Download Now!</a></span></p></div><div class="off-canvas-wrapper" data-sticky-container><div class="off-canvas position-right" id="off-canvas" data-off-canvas><div class="top-bar" id="top-bar-menu-off-canvas"><div class="top-bar-left formobile"><div class="branding"><a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages"><img src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2021/08/bitly_logo.svg" class="" alt="Bitly"></a></div></div><div class="top-bar-right formobile"><ul class="menu"><li><button class="menu-icon" type="button" data-toggle="off-canvas"></button></li></ul></div></div><ul id="offcanvas-nav" class="vertical menu accordion-menu" data-accordion-menu data-multi-open="false"><li id="menu-item-8791" class="menu-item menu-item-type-post_type menu-item-object-page current-page-ancestor current-menu-ancestor current-menu-parent current-page-parent current_page_parent current_page_ancestor menu-item-has-children menu-item-8791 active"><a id="offcanvas-nav-why-bitly-3" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly">Why Bitly?</a><ul class="vertical menu"><li id="menu-item-8792" class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-188 current_page_item menu-item-8792 active"><a id="offcanvas-nav-bitly-101-2" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/bitly-101" aria-current="page" class="menu-image-title-after menu-image-not-hovered"><img width="24" height="24" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/feather-icon-book-open.svg" class="menu-image menu-image-title-after" alt="" loading="lazy"><span class="menu-image-title-after menu-image-title">Bitly 101</span><span class="menu-item-description">An introduction to Bitly’s features</span></a></li><li id="menu-item-8794" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8794"><a id="offcanvas-nav-enterprise-class-2" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/enterprise-class" class="menu-image-title-after menu-image-not-hovered"><img width="24" height="24" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/feather-icon-globe.svg" class="menu-image menu-image-title-after" alt="" loading="lazy"><span class="menu-image-title-after menu-image-title">Enterprise Class</span><span class="menu-item-description">Bitly scales to the size you need</span></a></li><li id="menu-item-8793" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8793"><a id="offcanvas-nav-integrations-api-2" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/integrations-api" class="menu-image-title-after menu-image-not-hovered"><img width="24" height="24" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/feather-icon-code.svg" class="menu-image menu-image-title-after" alt="" loading="lazy"><span class="menu-image-title-after menu-image-title">Integrations & API</span><span class="menu-item-description">Connect Bitly with the tools you love</span></a></li></ul></li><li id="menu-item-8815" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-8815"><a id="offcanvas-nav-products-2" href="#">Products</a><ul class="vertical menu"><li id="menu-item-8817" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8817"><a id="offcanvas-nav-8817" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/products/link-management" class="menu-image-title-after menu-image-not-hovered"><img width="24" height="24" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2022/06/link-management_nav-1.svg" class="menu-image menu-image-title-after" alt="" loading="lazy"><span class="menu-image-title-after menu-image-title">Link Management</span><span class="menu-item-description">Customize, share, and track links</span></a></li><li id="menu-item-8816" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8816"><a id="offcanvas-nav-8816" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/products/qr-codes" class="menu-image-title-after menu-image-not-hovered"><img width="15" height="15" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2022/06/icon-qr-code-menu-5.svg" class="menu-image menu-image-title-after" alt="" loading="lazy"><span class="menu-image-title-after menu-image-title">QR Codes</span><span class="menu-item-description">Dynamic solutions to fit every business need</span></a></li><li id="menu-item-8818" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8818"><a id="offcanvas-nav-link-in-bio" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/products/link-in-bio" class="menu-image-title-after menu-image-not-hovered"><img width="24" height="24" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2022/06/link-in-bio-nav.svg" class="menu-image menu-image-title-after" alt="" loading="lazy"><span class="menu-image-title-after menu-image-title">Link-in-bio</span><span class="menu-item-description">Curate and track links for social media profiles</span></a></li></ul></li><li id="menu-item-9036" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9036"><a id="offcanvas-nav-9036" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/pricing">Pricing</a></li><li id="menu-item-8807" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-8807"><a id="offcanvas-nav-resources-4" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/resources">Resources</a><ul class="vertical menu"><li id="menu-item-8810" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-8810"><a id="offcanvas-nav-developers-4" href="https://web.archive.org/web/20220922080007/https://dev.bitly.com/">Developers<span class="menu-item-description">API documentation and resources</span></a></li><li id="menu-item-8808" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-8808"><a id="offcanvas-nav-blog-4" href="https://web.archive.org/web/20220922080007/https://bitly.com/blog/">Blog<span class="menu-item-description">Tips, best practices and more</span></a></li><li id="menu-item-8809" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8809"><a id="offcanvas-nav-resource-library-2" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/resources">Resource Library<span class="menu-item-description">Ebooks and webinars</span></a></li><li id="menu-item-8811" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-8811"><a id="offcanvas-nav-support-4" href="https://web.archive.org/web/20220922080007/https://support.bitly.com/hc/en-us">Support<span class="menu-item-description">FAQs and help articles</span></a></li></ul></li></ul><div class="nav-wrap-mobile"><ul id="sidemenu-mobile" class="vertical menu accordion-menu"><li id="menu-item-70" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-70"><a id="sidemenu-mobile-login" href="https://web.archive.org/web/20220922080007/https://bitly.com/a/sign_in">Log in</a></li><li id="menu-item-4016" class="blue menu-item menu-item-type-custom menu-item-object-custom menu-item-4016"><a id="sidemenu-mobile-sign-up" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/pricing">Sign up Free</a></li><li id="menu-item-8991" class="button menu-item menu-item-type-custom menu-item-object-custom menu-item-8991"><a id="sidemenu-mobile-get-a-quote-2" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/landing/discover-enterprise">Get a Quote</a></li></ul></div><div id="text-7" class="widget widget_text"><div class="textwidget"></div></div></div><div class="off-canvas-content" data-off-canvas-content> <header class="header sticky is-stuck" role="banner" data-sticky data-options="marginTop:0;" data-sticky-on="small" data-check-every="0"><div class="grid-container"><div class="top-bar" id="top-bar-menu"><div class="top-bar-left float-left branding"> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/"> <img src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2021/08/bitly_logo.svg" class="" alt="Bitly Logo"> </a></div><div class="top-bar-right show-for-large"><div class="nav-wrap"><ul id="main-nav" class="medium-horizontal menu" data-responsive-menu="accordion medium-dropdown" data-closing-time="50"><li id="menu-item-8754" class="why-menu menu-item menu-item-type-custom menu-item-object-custom current-menu-ancestor current-menu-parent menu-item-has-children menu-item-8754 active"><a id="main-nav-why-bitly-2" href="#">Why Bitly?</a><ul class="menu"><li id="menu-item-8755" class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-188 current_page_item menu-item-8755 active"><a id="main-nav-bitly-101" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/bitly-101" aria-current="page" class="menu-image-title-after menu-image-not-hovered"><img width="24" height="24" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/02/book-open.svg" class="menu-image menu-image-title-after" alt="An introduction to Bitly's features" loading="lazy"><span class="menu-image-title-after menu-image-title">Bitly 101</span><span class="menu-item-description">An introduction to Bitly’s features</span></a></li><li id="menu-item-8757" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8757"><a id="main-nav-enterprise-class" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/enterprise-class" class="menu-image-title-after menu-image-not-hovered"><img width="24" height="24" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/02/globe.svg" class="menu-image menu-image-title-after" alt="Bitly scales to the size you need" loading="lazy"><span class="menu-image-title-after menu-image-title">Enterprise Class</span><span class="menu-item-description">Bitly scales to the size you need</span></a></li><li id="menu-item-8756" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8756"><a id="main-nav-integrations-api" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/integrations-api" class="menu-image-title-after menu-image-not-hovered"><img width="24" height="24" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/02/code.svg" class="menu-image menu-image-title-after" alt="How Bitly works with your tech stack" loading="lazy"><span class="menu-image-title-after menu-image-title">Integrations & API</span><span class="menu-item-description">Connect Bitly with the tools you love</span></a></li></ul></li><li id="menu-item-8775" class="why-menu menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-8775"><a id="main-nav-products" href="#">Products</a><ul class="menu"><li id="menu-item-8777" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8777"><a id="main-nav-8777" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/products/link-management" class="menu-image-title-after menu-image-not-hovered"><img width="24" height="24" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2022/06/link-management_nav-1.svg" class="menu-image menu-image-title-after" alt="" loading="lazy"><span class="menu-image-title-after menu-image-title">Link Management</span><span class="menu-item-description">Customize, share, and track links</span></a></li><li id="menu-item-8776" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8776"><a id="main-nav-8776" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/products/qr-codes" class="menu-image-title-after menu-image-not-hovered"><img width="15" height="15" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2022/06/icon-qr-code-menu-5.svg" class="menu-image menu-image-title-after" alt="" loading="lazy"><span class="menu-image-title-after menu-image-title">QR Codes</span><span class="menu-item-description">Dynamic solutions to fit every business need</span></a></li><li id="menu-item-8778" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8778"><a id="main-nav-8778" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/products/link-in-bio" class="menu-image-title-after menu-image-not-hovered"><img width="24" height="24" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2022/06/link-in-bio-nav.svg" class="menu-image menu-image-title-after" alt="" loading="lazy"><span class="menu-image-title-after menu-image-title">Link-in-bio</span><span class="menu-item-description">Curate and track links for social media profiles</span></a></li></ul></li><li id="menu-item-9034" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9034"><a id="main-nav-pricing-v2-optimizely-testing" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/pricing">Pricing</a></li><li id="menu-item-8770" class="resources-menu dropdown-links-columns menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-8770"><a id="main-nav-resources-3" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/resources">Resources</a><ul class="menu"><li id="menu-item-8773" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-8773"><a id="main-nav-developers-3" href="https://web.archive.org/web/20220922080007/https://dev.bitly.com/">Developers<span class="menu-item-description">API documentation and resources</span></a></li><li id="menu-item-8772" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8772"><a id="main-nav-resource-library" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/resources">Resource Library<span class="menu-item-description">Ebooks and webinars</span></a></li><li id="menu-item-8771" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-8771"><a id="main-nav-blog-3" href="https://web.archive.org/web/20220922080007/https://bitly.com/blog/">Blog<span class="menu-item-description">Tips, best practices and more</span></a></li><li id="menu-item-8774" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-8774"><a id="main-nav-support-3" href="https://web.archive.org/web/20220922080007/https://support.bitly.com/hc/en-us">Support<span class="menu-item-description">FAQs and help articles</span></a></li></ul></li></ul><ul id="sidemenu" class="medium-horizontal menu"><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-70"><a id="sidemenu-login" href="https://web.archive.org/web/20220922080007/https://bitly.com/a/sign_in">Log in</a></li><li class="blue menu-item menu-item-type-custom menu-item-object-custom menu-item-4016"><a id="sidemenu-sign-up" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/pricing">Sign up Free</a></li><li class="button menu-item menu-item-type-custom menu-item-object-custom menu-item-8991"><a id="sidemenu-get-a-quote-2" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/landing/discover-enterprise">Get a Quote</a></li></ul></div></div><div class="top-bar-right float-right show-for-small hide-for-large"><ul class="menu"><li><button class="menu-icon" type="button" data-toggle="off-canvas">Menu</button></li></ul></div></div></div> </header> <hero><div class="mobile-hero-wrap "> <img src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/bitly101_mobile2.jpg" alt="Mobile Hero"> <img src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/bitly101a.jpg" alt="Desktop hero" class="hide"><section class="hero-content " style="background-color:;background-image:url(https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/bitly101a.jpg);"><div class="hero-wrap"><div class="grid-container"><div class="inner-content grid-x grid-margin-x grid-padding-x"><div class="cell large-10"><p><strong>Bitly 101</strong></p><h1>World-class link management</h1><h2 style="text-align: left;">Bitly helps businesses shine by transforming their links into powerful tools for marketers and customer support teams.</h2><p><a class="button button-large" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/pricing">Get Started</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/landing/discover-enterprise">Get a Quote</a></p></div></div></div></div> </section></div> </hero><div class="content" id="content"><div class="inner-content"> <main class="main" role="main"> <article id="post-188" class="post-188 page type-page status-publish hentry" role="article" itemscope itemtype="http://schema.org/WebPage"><div class="entry-content" itemprop="text"> <section class="content-divider"><div class="grid-container"><div class="cell"><hr></div></div> </section> <section class="two-columns text-content no-padding-bottom small-row-reverse" style="background-image:url(/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101);background-color:"><div class="grid-container"><div class="inner-content grid-x grid-margin-x grid-padding-x align-center"><div class="cell large-6"><div class="content-padding"><p class="header-m">Work smarter with Bitly’s all-in-one platform</p><p>Creating, sharing and monitoring your links shouldn’t be a drag. Bitly helps you work faster and more intelligently—with features like branded links and the ability to redirect any link—so you can relish the sweet taste of hitting your performance goals.</p><p><a class="button button-secondary" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/features/link-management">Learn More</a></p></div></div><div class="cell large-6"><div class="content-padding"><p><img loading="lazy" class="alignnone wp-image-6135 size-full" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2020/08/Link-shortening-2_Center-Module.png" alt="link management" width="2881" height="1301"></p></div></div></div></div> </section> <section class="two-columns text-content no-padding-bottom" style="background-image:url(/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101);background-color:"><div class="grid-container"><div class="inner-content grid-x grid-margin-x grid-padding-x align-center"><div class="cell large-6"><div class="content-padding"><p><img loading="lazy" class="aligncenter wp-image-4713 size-full" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/brandedlinks-1.jpg" alt="" width="817" height="415"></p></div></div><div class="cell large-6"><div class="content-padding"><p class="header-m">Get more clicks with custom links</p><p>Make your links powerful marketing assets. Custom links replace “bit.ly” with your chosen domain name, making your links consistently recognizable across channels. They’re so powerful, businesses that use them get more clicks.</p><p><a class="button button-secondary" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/features/branded-links">Learn More</a></p></div></div></div></div> </section> <section class="content-divider"><div class="grid-container"><div class="cell"><hr></div></div> </section> <section class="two-columns text-content no-padding-bottom small-row-reverse" style="background-image:url(/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101);background-color:"><div class="grid-container"><div class="inner-content grid-x grid-margin-x grid-padding-x align-center"><div class="cell large-6"><div class="content-padding"><p class="header-m">Maximize your performance using real-time analytics</p><p>Understand what content is resonating with your audience with comprehensive metrics on every link and campaign—like clicks, geographic data, and top referring channels. Bitly takes the guesswork out of your link performance so you can share more of what your audience wants.</p><p><a class="button button-secondary" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/features/campaign-management-analytics">Learn More</a></p></div></div><div class="cell large-6"><div class="content-padding"><p><img loading="lazy" class="aligncenter wp-image-4715 size-full" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/mobile-1.jpg" alt="" width="783" height="398"></p></div></div></div></div> </section> <section class="content-divider"><div class="grid-container"><div class="cell"><hr></div></div> </section> <section class="two-columns text-content no-padding-bottom" style="background-image:url(/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101);background-color:"><div class="grid-container"><div class="inner-content grid-x grid-margin-x grid-padding-x align-center"><div class="cell large-6"><div class="content-padding"><p><img loading="lazy" class="aligncenter wp-image-4712 size-full" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/apiandintegrations.jpg" alt="" width="827" height="420"></p></div></div><div class="cell large-6"><div class="content-padding"><p class="header-m">Integrate seamlessly with the tools you love</p><p>Bitly integrates with nearly every social media and digital marketing tool, saving you time and hassle. Need to create links at scale? Bitly’s got you covered. Whether you need 100 links or 100,000, the open and flexible Bitly API makes it simple and seamless.</p><p><a class="button button-secondary" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/integrations-api">Learn More</a></p></div></div></div></div> </section> <section class="content-divider"><div class="grid-container"><div class="cell"><hr></div></div> </section> <section class="two-columns text-content no-padding-bottom small-row-reverse" style="background-image:url(/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101);background-color:"><div class="grid-container"><div class="inner-content grid-x grid-margin-x grid-padding-x align-center"><div class="cell large-6"><div class="content-padding"><p class="header-m">Rest assured knowing your links are secure</p><p>Bitly is dedicated to ensuring your links are safe and reliable. Every link you create using Bitly is encrypted with HTTPS to maximize protection against eavesdropping or tampering by third parties, keeping your content safe from the bad guys.</p><p><a class="button button-secondary" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/enterprise-class">Learn More</a></p></div></div><div class="cell large-6"><div class="content-padding"><p style="text-align: center;"><img loading="lazy" class="alignnone wp-image-4760" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/enterprise-02.jpg" alt="" width="420" height="425"></p></div></div></div></div> </section> <section class="content-divider"><div class="grid-container"><div class="cell"><hr></div></div> </section> <section class="full-width-content text-content " style="background-image:url(/web/20220922080007im_/https://bitly.com/pages/why-bitly/bitly-101);background-color:"><div class="grid-container"><div class="inner-content grid-x grid-margin-x grid-padding-x"><div class="cell"><h3 class="header-m" style="text-align: center;">The most recognized brands in the world love Bitly</h3><ul id="gallery-1" class="gallery galleryid-188 gallery-columns-8 gallery-size-full "><li class="gallery-item first-in-row first-row"><figure class="gallery-icon landscape"><img width="120" height="120" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/recognizable-brands-espn.svg" class="attachment-full size-full" alt="ESPN Logo" loading="lazy"></figure></li><li class="gallery-item first-row"><figure class="gallery-icon landscape"><img width="120" height="120" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/recognizable-brands-disney.svg" class="attachment-full size-full" alt="Disney Logo" loading="lazy"></figure></li><li class="gallery-item first-row"><figure class="gallery-icon landscape"><img width="120" height="120" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/recognizable-brands-buzzfeed.svg" class="attachment-full size-full" alt="BuzzFeed Logo" loading="lazy"></figure></li><li class="gallery-item first-row"><figure class="gallery-icon landscape"><img width="120" height="120" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/recognizable-brands-nytimes.svg" class="attachment-full size-full" alt="The New York Times Logo" loading="lazy"></figure></li><li class="gallery-item first-row"><figure class="gallery-icon landscape"><img width="120" height="120" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/recognizable-brands-gartner.svg" class="attachment-full size-full" alt="Gartner Logo" loading="lazy"></figure></li><li class="gallery-item first-row"><figure class="gallery-icon landscape"><img width="120" height="120" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2019/03/recognizable-brands-bose.svg" class="attachment-full size-full" alt="Bose Logo" loading="lazy"></figure></li></ul><div class="clearfix"></div></div></div></div> </section></div> </article> </main></div></div><section class="bottom-cta"><div id="custom_html-2" class="widget_text page-bottom widget widget_custom_html"><div class="textwidget custom-html-widget"><section class="full-width-content text-content dark-row" style="background-color:#0b1736"><div class="grid-container"><div class="inner-content grid-x grid-margin-x grid-padding-x"><div class="cell"><div class="hide-home"><h3 style="text-align: center;">Get closer to your audience and customers today</h3><p> </p><p style="text-align: center;"><a class="button button-lg" id="free-plan-btn-footer-widget-site" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/pricing">Start for Free</a></p></div><div class="hide-site"><h3 style="text-align: center;">More than a free link shortener</h3><p> </p><p style="text-align: center;"><a class="button button-lg" id="free-plan-btn-footer-widget-home" href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/pricing">Get Started</a></p></div><div class="show-on-pricing"><h3 style="text-align: center;">Get closer to your audience and customers today</h3><p> </p><p style="text-align: center;"><a class="button button-lg" id="free-plan-btn-footer-widget-pricing" href="https://web.archive.org/web/20220922080007/https://bitly.com/a/sign_up">Start for Free</a></p></div></div></div></div> </section></div></div> </section> <footer class="footer" role="contentinfo"><div class="grid-container"><div class="inner-footer grid-x grid-margin-x grid-padding-x"><div class="cell medium-4 large-auto"><div id="text-12" class="page-bottom widget widget_text"><h4 class="widgettitle">Why Bitly?</h4><div class="textwidget"><p><a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/bitly-101">Bitly 101</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/integrations-api">Integrations & API</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/why-bitly/enterprise-class">Enterprise Class</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/pricing">Pricing</a></p><h4 class="widgettitle">Products</h4><p><a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/products/link-management">Link Management</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/products/qr-codes">QR Codes</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/products/link-in-bio">Link-in-bio</a></p><div class="show-for-medium-only"><h4 class="widgettitle">Company</h4><p><a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/about">About Bitly</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/about/team">Our Team</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/careers">Careers</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/press">Press</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/contact">Contact</a></p></div></div></div></div><div class="cell medium-4 large-auto"><div id="text-3" class="page-bottom widget widget_text"><h4 class="widgettitle">Solutions</h4><div class="textwidget"><p><a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/solutions/social-media">Social Media</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/solutions/digital-marketing">Digital Marketing</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/solutions/customer-service">Customer Service</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/solutions/for-developers">For Developers</a></p></div></div><div id="text-8" class="page-bottom widget widget_text"><h4 class="widgettitle">Features</h4><div class="textwidget"><p><a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/features/branded-links">Branded Links</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/features/mobile-links">Mobile Links</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/features/campaign-management-analytics">Campaign Management & Analytics</a></p></div></div></div><div class="cell medium-4 large-auto"><div id="text-9" class="page-bottom widget widget_text"><h4 class="widgettitle">Resources</h4><div class="textwidget"><p><a href="https://web.archive.org/web/20220922080007/https://bitly.com/blog/">Blog</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/resources">Resource Library</a><br> <a href="https://web.archive.org/web/20220922080007/https://dev.bitly.com/">Developers</a><br> <a href="https://web.archive.org/web/20220922080007/https://support.bitly.com/hc/en-us">Support</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/trust">Trust Center</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/browser-extension">Browser Extension</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/mobile-app">Mobile App</a></p></div></div><div id="text-10" class="page-bottom widget widget_text"><h4 class="widgettitle">Legal</h4><div class="textwidget"><p><a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/privacy">Privacy Policy</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/terms-of-service">Terms of Service</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/acceptable-use">Acceptable Use Policy</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/code-of-conduct">Code of Conduct</a></p></div></div></div><div class="cell medium-4 large-2 hide-for-medium-only"><div id="text-5" class="page-bottom widget widget_text"><h4 class="widgettitle">Company</h4><div class="textwidget"><p><a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/about">About Bitly</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/careers">Careers</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/partners">Partners</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/press">Press</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/contact">Contact</a><br> <a href="https://web.archive.org/web/20220922080007/https://bitly.com/pages/reviews">Reviews</a></p></div></div></div><div class="cell medium-4 large-3"><div id="custom_html-3" class="widget_text page-bottom widget widget_custom_html"><div class="textwidget custom-html-widget"><img class="alignnone size-full wp-image-91" style="width: auto; height: 42px;" src="https://web.archive.org/web/20220922080007im_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/2021/08/bitly_logo.svg" alt="Bitly Logo"><p class="small">© 2022 Bitly | Handmade in San Francisco, Denver, New York City, Bielefeld, and all over the world.</p><div class="social"><a href="https://web.archive.org/web/20220922080007/http://twitter.com/bitly" target="_blank" rel="noopener"><i class="fi-social-twitter">twitter</i></a> <a href="https://web.archive.org/web/20220922080007/http://instagram.com/bitly" target="_blank" rel="noopener"><i class="fi-social-instagram"> <svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewbox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="feather feather-instagram" role="img"><title>Instagram</title><rect x="2" y="2" width="20" height="20" rx="5" ry="5"></rect><path d="M16 11.37A4 4 0 1 1 12.63 8 4 4 0 0 1 16 11.37z"></path><line x1="17.5" y1="6.5" x2="17.5" y2="6.5"></line></svg> </i></a> <a href="https://web.archive.org/web/20220922080007/http://www.linkedin.com/company/552285" target="_blank" rel="noopener"><i class="fi-social-linkedin">linkedin</i></a> <a href="https://web.archive.org/web/20220922080007/http://facebook.com/bitly" target="_blank" rel="noopener"><i class="fi-social-facebook">Facebook</i></a></div></div></div></div></div></div> </footer></div></div> <script type="text/javascript" src="https://web.archive.org/web/20220922080007js_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/cache/fvm/1663259205/out/footer-c80336000fdbbf45e189007260da9d35171c4962.min.js" id="fvm-footer-0-js"></script><script type="text/javascript" src="https://web.archive.org/web/20220922080007js_/https://app-ab01.marketo.com/js/forms2/js/forms2.min.js" id="marketo-form-js"></script><script type="text/javascript" src="https://web.archive.org/web/20220922080007js_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/cache/fvm/1663259205/out/footer-155c5e534c04a81f2d6c0a6a3142208b5ec7c4e1.min.js" id="fvm-footer-2-js"></script><script type="text/javascript" src="https://web.archive.org/web/20220922080007js_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/themes/JointsWP-CSS-master/assets/scripts/careers.js" id="jobs-js-js"></script><script type="text/javascript" src="https://web.archive.org/web/20220922080007js_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/cache/fvm/1663259205/out/footer-60627096f137ab88738232f7482a14824d52f875.min.js" id="fvm-footer-4-js"></script><script type="text/javascript" src="https://web.archive.org/web/20220922080007js_/https://bitly.com/s/js/unauth.shorten.js" id="anon-short-js-v3-js"></script><script type="text/javascript" src="https://web.archive.org/web/20220922080007js_/https://docrdsfx76ssb.cloudfront.net/static/1663259296/pages/wp-content/uploads/cache/fvm/1663259205/out/footer-e9fa9f6e64887c0b7945fcf0a4d4a4b81108d836.min.js" id="fvm-footer-6-js"></script> <script type="text/javascript">(function(o){var b="https://web.archive.org/web/20220922080007/https://zippyfrog.co/anywhere/",t="cdc700557af740f28db94c45b02cb6b743603d29033348e9a0e2a5bd72d41572",a=window.AutopilotAnywhere={_runQueue:[],run:function(){this._runQueue.push(arguments);}},c=encodeURIComponent,s="SCRIPT",d=document,l=d.getElementsByTagName(s)[0],p="t="+c(d.title||"")+"&u="+c(d.location.href||"")+"&r="+c(d.referrer||""),j="text/javascript",z,y;if(!window.Autopilot) window.Autopilot=a;if(o.app) p="devmode=true&"+p;z=function(src,asy){var e=d.createElement(s);e.src=src;e.type=j;e.async=asy;l.parentNode.insertBefore(e,l);};y=function(){z(b+t+'?'+p,true);};if(window.attachEvent){window.attachEvent("onload",y);}else{window.addEventListener("load",y,false);}})({});</script> <script id="profitwell-js" data-pw-auth="36daba674ba5cfc0ff20888a386b766b">/* DO NOT DELETE - this code is used to accept our payments or send data to ProfitWell*/ (function(i,s,o,g,r,a,m){i[o]=i[o]||function(){(i[o].q=i[o].q||[]).push(arguments)}; a=s.createElement(g);m=s.getElementsByTagName(g)[0];a.async=1;a.src=r+'?auth='+ s.getElementById(o+'-js').getAttribute('data-pw-auth');m.parentNode.insertBefore(a,m); })(window,document,'profitwell','script','https://web.archive.org/web/20220922080007/https://public.profitwell.com/js/profitwell.js'); profitwell('start', {});</script> <div class="icon-bag"></div><noscript><iframe src="https://web.archive.org/web/20220922080007if_/https://www.googletagmanager.com/ns.html?id=GTM-MWZVBR2" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript> <script>(function(w,q){w['QualifiedObject']=q;w[q]=w[q]||function(){ (w[q].q=w[q].q||[]).push(arguments)};})(window,'qualified')</script> <script async src="https://web.archive.org/web/20220922080007js_/https://js.qualified.com/qualified.js?token=s3IbMN4fxgnkq7YJ"></script> </body></html>