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Plastics packaging news - Mars makes progress but unlikely to meet packaging targets
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.td-header-style-3 .td-header-menu-wrap:before,.td-local-news .td-grid-style-4 .td-big-grid-post .td-post-category{background-color:#01a504}</style> <!-- MonsterInsights Media Tracking --> <script data-cfasync="false" data-wpfc-render="false" type="text/javascript"> var monsterinsights_tracked_video_marks = {}; var monsterinsights_youtube_percentage_tracking_timeouts = {}; /* Works for YouTube and Vimeo */ function monsterinsights_media_get_id_for_iframe( source, service ) { var iframeUrlParts = source.split('?'); var stripedUrl = iframeUrlParts[0].split('/'); var videoId = stripedUrl[ stripedUrl.length - 1 ]; return service + '-player-' + videoId; } function monsterinsights_media_record_video_event( provider, event, label, parameters = {} ) { __gtagTracker('event', event, { event_category: 'video-' + provider, event_label: label, non_interaction: event === 'impression', ...parameters }); } function monsterinsights_media_maybe_record_video_progress( provider, label, videoId, videoParameters ) { var progressTrackingAllowedMarks = [10,25,50,75]; if ( typeof monsterinsights_tracked_video_marks[ videoId ] == 'undefined' ) { monsterinsights_tracked_video_marks[ videoId ] = []; } var { video_percent } = videoParameters; if ( progressTrackingAllowedMarks.includes( video_percent ) && !monsterinsights_tracked_video_marks[ videoId ].includes( video_percent ) ) { monsterinsights_media_record_video_event( provider, 'video_progress', label, videoParameters ); /* Prevent multiple records for the same percentage */ monsterinsights_tracked_video_marks[ videoId ].push( video_percent ); } } /* --- Vimeo --- */ var monsterinsights_media_vimeo_plays = {}; function monsterinsights_setup_vimeo_events_for_iframe(iframe, title, player) { var playerId = iframe.getAttribute('id'); var videoLabel = title || iframe.title || iframe.getAttribute('src'); if ( !playerId ) { playerId = monsterinsights_media_get_id_for_iframe( iframe.getAttribute('src'), 'vimeo' ); iframe.setAttribute( 'id', playerId ); } monsterinsights_media_vimeo_plays[playerId] = 0; var videoParameters = { video_provider: 'vimeo', video_title: title, video_url: iframe.getAttribute('src') }; /** * Record Impression **/ monsterinsights_media_record_video_event( 'vimeo', 'impression', videoLabel, videoParameters ); /** * Record video start **/ player.on('play', function(data) { let playerId = this.element.id; if ( monsterinsights_media_vimeo_plays[playerId] === 0 ) { monsterinsights_media_vimeo_plays[playerId]++; videoParameters.video_duration = data.duration; videoParameters.video_current_time = data.seconds; videoParameters.video_percent = 0; monsterinsights_media_record_video_event( 'vimeo', 'video_start', videoLabel, videoParameters ); } }); /** * Record video progress **/ player.on('timeupdate', function(data) { var progress = Math.floor(data.percent * 100); videoParameters.video_duration = data.duration; videoParameters.video_current_time = data.seconds; videoParameters.video_percent = progress; monsterinsights_media_maybe_record_video_progress( 'vimeo', videoLabel, playerId, videoParameters ); }); /** * Record video complete **/ player.on('ended', function(data) { videoParameters.video_duration = data.duration; videoParameters.video_current_time = data.seconds; videoParameters.video_percent = 100; monsterinsights_media_record_video_event( 'vimeo', 'video_complete', videoLabel, videoParameters ); }); } function monsterinsights_on_vimeo_load() { var vimeoIframes = document.querySelectorAll("iframe[src*='vimeo']"); vimeoIframes.forEach(function( iframe ) { // Set up the player var player = new Vimeo.Player(iframe); // The getVideoTitle function returns a promise player.getVideoTitle().then(function(title) { /* * Binding the events inside this callback guarantees that we * always have the correct title for the video */ monsterinsights_setup_vimeo_events_for_iframe(iframe, title, player) }); }); } function monsterinsights_media_init_vimeo_events() { var vimeoIframes = document.querySelectorAll("iframe[src*='vimeo']"); if ( vimeoIframes.length ) { /* Maybe load Vimeo API */ if ( window.Vimeo === undefined ) { var tag = document.createElement("script"); tag.src = "https://player.vimeo.com/api/player.js"; tag.setAttribute("onload", "monsterinsights_on_vimeo_load()"); document.body.append(tag); } else { /* Vimeo API already loaded, invoke callback */ monsterinsights_on_vimeo_load(); } } } /* --- End Vimeo --- */ /* --- YouTube --- */ function monsterinsights_media_on_youtube_load() { var monsterinsights_media_youtube_plays = {}; function __onPlayerReady(event) { monsterinsights_media_youtube_plays[event.target.h.id] = 0; var videoParameters = { video_provider: 'youtube', video_title: event.target.videoTitle, video_url: event.target.playerInfo.videoUrl }; monsterinsights_media_record_video_event( 'youtube', 'impression', videoParameters.video_title, videoParameters ); } /** * Record progress callback **/ function __track_youtube_video_progress( player, videoLabel, videoParameters ) { var { playerInfo } = player; var playerId = player.h.id; var duration = playerInfo.duration; /* player.getDuration(); */ var currentTime = playerInfo.currentTime; /* player.getCurrentTime(); */ var percentage = (currentTime / duration) * 100; var progress = Math.floor(percentage); videoParameters.video_duration = duration; videoParameters.video_current_time = currentTime; videoParameters.video_percent = progress; monsterinsights_media_maybe_record_video_progress( 'youtube', videoLabel, playerId, videoParameters ); } function __youtube_on_state_change( event ) { var state = event.data; var player = event.target; var { playerInfo } = player; var playerId = player.h.id; var videoParameters = { video_provider: 'youtube', video_title: player.videoTitle, video_url: playerInfo.videoUrl }; /** * YouTube's API doesn't offer a progress or timeupdate event. * We have to track progress manually by asking the player for the current time, every X milliseconds, using an interval **/ if ( state === YT.PlayerState.PLAYING) { if ( monsterinsights_media_youtube_plays[playerId] === 0 ) { monsterinsights_media_youtube_plays[playerId]++; /** * Record video start **/ videoParameters.video_duration = playerInfo.duration; videoParameters.video_current_time = playerInfo.currentTime; videoParameters.video_percent = 0; monsterinsights_media_record_video_event( 'youtube', 'video_start', videoParameters.video_title, videoParameters ); } monsterinsights_youtube_percentage_tracking_timeouts[ playerId ] = setInterval( __track_youtube_video_progress, 500, player, videoParameters.video_title, videoParameters ); } else if ( state === YT.PlayerState.PAUSED ) { /* When the video is paused clear the interval */ clearInterval( monsterinsights_youtube_percentage_tracking_timeouts[ playerId ] ); } else if ( state === YT.PlayerState.ENDED ) { /** * Record video complete **/ videoParameters.video_duration = playerInfo.duration; videoParameters.video_current_time = playerInfo.currentTime; videoParameters.video_percent = 100; monsterinsights_media_record_video_event( 'youtube', 'video_complete', videoParameters.video_title, videoParameters ); clearInterval( monsterinsights_youtube_percentage_tracking_timeouts[ playerId ] ); } } var youtubeIframes = document.querySelectorAll("iframe[src*='youtube'],iframe[src*='youtu.be']"); youtubeIframes.forEach(function( iframe ) { var playerId = iframe.getAttribute('id'); if ( !playerId ) { playerId = monsterinsights_media_get_id_for_iframe( iframe.getAttribute('src'), 'youtube' ); iframe.setAttribute( 'id', playerId ); } new YT.Player(playerId, { events: { onReady: __onPlayerReady, onStateChange: __youtube_on_state_change } }); }); } function monsterinsights_media_load_youtube_api() { if ( window.YT ) { return; } var youtubeIframes = document.querySelectorAll("iframe[src*='youtube'],iframe[src*='youtu.be']"); if ( 0 === youtubeIframes.length ) { return; } var tag = document.createElement("script"); tag.src = "https://www.youtube.com/iframe_api"; var firstScriptTag = document.getElementsByTagName('script')[0]; firstScriptTag.parentNode.insertBefore(tag, firstScriptTag); } function monsterinsights_media_init_youtube_events() { /* YouTube always looks for a function called onYouTubeIframeAPIReady */ window.onYouTubeIframeAPIReady = monsterinsights_media_on_youtube_load; } /* --- End YouTube --- */ /* --- HTML Videos --- */ function monsterinsights_media_init_html_video_events() { var monsterinsights_media_html_plays = {}; var videos = document.querySelectorAll('video'); var videosCount = 0; videos.forEach(function( video ) { var videoLabel = video.title; if ( !videoLabel ) { var videoCaptionEl = video.nextElementSibling; if ( videoCaptionEl && videoCaptionEl.nodeName.toLowerCase() === 'figcaption' ) { videoLabel = videoCaptionEl.textContent; } else { videoLabel = video.getAttribute('src'); } } var videoTitle = videoLabel; var playerId = video.getAttribute('id'); if ( !playerId ) { playerId = 'html-player-' + videosCount; video.setAttribute('id', playerId); } monsterinsights_media_html_plays[playerId] = 0 var videoSrc = video.getAttribute('src') if ( ! videoSrc && video.currentSrc ) { videoSrc = video.currentSrc; } var videoParameters = { video_provider: 'html', video_title: videoTitle ? videoTitle : videoSrc, video_url: videoSrc, }; /** * Record Impression **/ monsterinsights_media_record_video_event( 'html', 'impression', videoLabel, videoParameters ); /** * Record video start **/ video.addEventListener('play', function(event) { let playerId = event.target.id; if ( monsterinsights_media_html_plays[playerId] === 0 ) { monsterinsights_media_html_plays[playerId]++; videoParameters.video_duration = video.duration; videoParameters.video_current_time = video.currentTime; videoParameters.video_percent = 0; monsterinsights_media_record_video_event( 'html', 'video_start', videoLabel, videoParameters ); } }, false ); /** * Record video progress **/ video.addEventListener('timeupdate', function() { var percentage = (video.currentTime / video.duration) * 100; var progress = Math.floor(percentage); videoParameters.video_duration = video.duration; videoParameters.video_current_time = video.currentTime; videoParameters.video_percent = progress; monsterinsights_media_maybe_record_video_progress( 'html', videoLabel, playerId, videoParameters ); }, false ); /** * Record video complete **/ video.addEventListener('ended', function() { var percentage = (video.currentTime / video.duration) * 100; var progress = Math.floor(percentage); videoParameters.video_duration = video.duration; videoParameters.video_current_time = video.currentTime; videoParameters.video_percent = progress; monsterinsights_media_record_video_event( 'html', 'video_complete', videoLabel, videoParameters ); }, false ); videosCount++; }); } /* --- End HTML Videos --- */ function monsterinsights_media_init_video_events() { /** * HTML Video - Attach events & record impressions */ monsterinsights_media_init_html_video_events(); /** * Vimeo - Attach events & record impressions */ monsterinsights_media_init_vimeo_events(); monsterinsights_media_load_youtube_api(); } /* Attach events */ function monsterinsights_media_load() { if ( typeof(__gtagTracker) === 'undefined' ) { setTimeout(monsterinsights_media_load, 200); return; } if ( document.readyState === "complete" ) { // Need this for cookie plugin. monsterinsights_media_init_video_events(); } else if ( window.addEventListener ) { window.addEventListener( "load", monsterinsights_media_init_video_events, false ); } else if ( window.attachEvent ) { window.attachEvent( "onload", monsterinsights_media_init_video_events); } /** * YouTube - Attach events & record impressions. * We don't need to attach this into page load event * because we already use YT function "onYouTubeIframeAPIReady" * and this will help on using onReady event with the player instantiation. */ 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.tdc-columns{width:100%}.tdi_45:before,.tdi_45:after{display:table}.tdi_45{margin-top:0px!important;margin-bottom:20px!important;padding-top:20px!important;position:relative}.tdi_45 .td_block_wrap{text-align:left}@media (max-width:767px){.tdi_45{padding-top:0px!important}}</style> <div class="tdi_44_rand_style td-element-style" ><style>.tdi_44_rand_style{background-color:#ededed!important}</style></div><div class="tdc-row-divider"><div class="tdc-divider1 tdc-row-divider-top"><div class="tdc-divider-space"></div><svg class="tdm-svg" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 2000 400" preserveAspectRatio="none"> <path class="tdm-svg1" d="M0,700V379.5s202.305-24.86,347.625-25.735C579.21,352.37,802.4,388.177,1028.62,388.177c267.7,0,688.66-114.675,971.38-113.177V700H0Z"/> <path class="tdm-svg2" d="M0,700V351s196.305-40.735,418.125-40.735c302.089,0,417.275,50.912,643.495,50.912C1329.32,361.177,1706.78,239,2000,239V700H0Z"/> <path class="tdm-svg3" 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(max-width:1018px){.tdi_48{margin-top:40px!important;padding-right:0px!important}}</style> <style>.tdb_title{margin-bottom:19px}.tdb_title.tdb-content-horiz-center{text-align:center}.tdb_title.tdb-content-horiz-center .tdb-title-line{margin:0 auto}.tdb_title.tdb-content-horiz-right{text-align:right}.tdb_title.tdb-content-horiz-right 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.tdb-title-line{height:50px}.td-theme-wrap .tdi_48{text-align:left}.tdi_48 .tdb-first-letter{left:-0.36em;right:auto}@media (max-width:767px){.tdi_48 .tdb-title-text{font-size:32px!important}}</style><div class="tdb-block-inner td-fix-index"><div class="tdb-title-line"></div><h1 class="tdb-title-text">Mars makes progress but unlikely to meet packaging targets</h1><div></div></div></div><div class="td_block_wrap tdb_single_date tdi_49 td-pb-border-top td_block_template_5 tdb-post-meta" data-td-block-uid="tdi_49" > <style>.tdi_49{margin-top:50px!important;margin-right:10px!important;margin-bottom:0px!important;margin-left:0px!important}@media (max-width:767px){.tdi_49{margin-top:20px!important}}</style> <style>.tdb-post-meta{margin-bottom:16px;color:#444;font-family:var(--td_default_google_font_1,'Open Sans','Open Sans Regular',sans-serif);font-size:11px;font-weight:400;clear:none;vertical-align:middle;line-height:1}.tdb-post-meta span,.tdb-post-meta i,.tdb-post-meta time{vertical-align:middle}.tdb_single_date{line-height:30px}.tdb_single_date a{vertical-align:middle}.tdb_single_date .tdb-date-icon-svg{position:relative;line-height:0}.tdb_single_date svg{height:auto}.tdb_single_date svg,.tdb_single_date svg *{fill:#444}.tdi_49 svg{width:14px}.tdi_49 .tdb-date-icon{margin-right:5px}.tdi_49{color:#2fa836;font-family:Tauri!important;font-size:14px!important;font-weight:400!important;text-transform:uppercase!important}.tdi_49 svg,.tdi_49 svg *{fill:#2fa836}</style><div class="tdb-block-inner td-fix-index"><time class="entry-date updated td-module-date" datetime="2024-08-08T06:59:00+01:00">August 8, 2024</time></div></div> <!-- ./block --><div class="td_block_wrap tdb_single_categories tdi_50 td-pb-border-top td_block_template_5 " data-td-block-uid="tdi_50" > <style>.tdi_50{text-align:left!important;position:relative}@media (max-width:767px){.tdi_50{padding-top:0px!important;padding-bottom:10px!important}}</style> <style>.tdb_single_categories{margin:0 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class="tdb-entry-category" href="https://ecoplasticsinpackaging.com/category/sustainability/reduction-targets/" ><span class="tdb-cat-bg"></span>Reduction Targets</a></div></div></div></div><div class="vc_column tdi_52 wpb_column vc_column_container tdc-column td-pb-span5"> <style scoped>.tdi_52{vertical-align:baseline}.tdi_52>.wpb_wrapper,.tdi_52>.wpb_wrapper>.tdc-elements{display:block}.tdi_52>.wpb_wrapper>.tdc-elements{width:100%}.tdi_52>.wpb_wrapper>.vc_row_inner{width:auto}.tdi_52>.wpb_wrapper{width:auto;height:auto}</style><div class="wpb_wrapper" ><div class="td_block_wrap tdb_single_featured_image tdi_53 tdb-content-horiz-left td-pb-border-top td_block_template_5" data-td-block-uid="tdi_53" > <style>.tdi_53{margin-top:30px!important;position:relative}@media (max-width:767px){.tdi_53{margin-top:0px!important;margin-right:-20px!important;margin-left:-20px!important;padding-top:0px!important}}@media (min-width:768px) and 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.id_ad_content-horiz-center{margin:0 auto 26px auto}}@media (max-width:767px){.tdb_single_content .id_ad_content-horiz-left{margin-right:0}}@media (max-width:767px){.tdb_single_content .id_ad_content-horiz-right{margin-left:0}}@media (max-width:767px){.tdb_single_content .td-a-ad{float:none;text-align:center}.tdb_single_content .td-a-ad img{margin-right:auto;margin-left:auto}.tdb_single_content .tdc-a-ad{float:none}}</style><div class="tdb-block-inner td-fix-index"><p>Mars has become the latest brand to report that it is unlikely to meet its packaging targets by the end of 2025, after releasing its 2023 Sustainable in a Generation Report. 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