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Web Push Notifications | Der neue Marketing-Kanal | Agnitas

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value="" name="s" /> <button type="submit"><i class="fa fa-search"></i></button> </form> </div> </div> </div> </div> </header> <div id="main" > <div class="page_title"> <div class="container"> <div class="breadcrumbs"> <!-- Breadcrumb NavXT 7.3.1 --> <span typeof="v:Breadcrumb"><a rel="v:url" property="v:title" title="Go to AGNITAS." href="https://www.agnitas.de" class="home">Home</a></span><span><i class="fa fa-angle-right"></i></span><span property="itemListElement" typeof="ListItem"><span property="name">Web Push Notifications</span><meta property="position" content="2"></span> </div> <h1 class="h2"> Web Push Notifications </h1> </div> </div> <div class="container"> <div class="content-area"> <article id="post-2199" class="post-2199 page type-page status-publish hentry"> <div class="entry-content"> <section class="wpb-content-wrapper"><div data-vc-full-width="true" data-vc-full-width-init="false" data-vc-stretch-content="true" class="vc_row wpb_row vc_row-fluid vc_custom_1522941597486 vc_row-no-padding vc_row-o-content-middle vc_row-flex"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner "><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p><img decoding="async" class="aligncenter size-full wp-image-9380" src="https://www.agnitas.de/wp-content/uploads/2018/04/kaffe_laptop_handy.jpg" alt="Web Push Notifications" width="1920" height="490" /></p> </div> </div> </div></div></div></div><div class="vc_row-full-width vc_clearfix"></div><div class="vc_row wpb_row vc_row-fluid"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner "><div class="wpb_wrapper"><div class="vc_custom_heading text_align_left title_no_stripe" ><h2 style="text-align: left" class="consulting-custom-title">Der neue Marketing-Kanal für Ihre Werbebotschaften</h2></div><div class="vc_custom_heading text_align_left" ><h3 style="text-align: left" class="consulting-custom-title">Versorgen Sie Ihre Kunden beim Surfen mit aktuellen News im Browser!</h3></div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>Mit dem Web Push Service von AGNITAS erreichen Sie Verbraucher direkt beim Surfen im Web – via Overlay-Fenster. Hat sich Ihr Interessent oder Kunde einmal für den Benachrichtigungsdienst auf Ihrer Website angemeldet, erhält er Ihre Kurznachrichten direkt beim Surfen über den Webbrowser. Dabei ist es ganz egal auf welcher Website er sich gerade aufhält, der Browser muss lediglich im Hintergrund geöffnet sein. Es ist also keine zusätzliche Anwendung, wie eine App oder ein E-Mail-Client, notwendig. Die Verwaltung und Steuerung der Web Push Notifications erfolgt ganz einfach im <a href="/e-marketing-manager/">E-Marketing Manager</a>.</p> </div> </div> <div class="vc_custom_heading text_align_left title_no_stripe" ><h3 style="text-align: left" class="consulting-custom-title">Vorteile</h3></div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p><strong>Ihre Nachricht wird gesehen:<img decoding="async" loading="lazy" class="alignright wp-image-4357" src="https://www.agnitas.de/wp-content/uploads/2018/02/iStock_000034595752_vgajic.400px-200x300.jpg" alt="Mehr Aufmerksamkeit mit Web Push Notifications" width="300" height="450" srcset="https://www.agnitas.de/wp-content/uploads/2018/02/iStock_000034595752_vgajic.400px-200x300.jpg 200w, https://www.agnitas.de/wp-content/uploads/2018/02/iStock_000034595752_vgajic.400px.jpg 400w" sizes="(max-width: 300px) 100vw, 300px" /></strong><br /> Es gibt keine Adblocker für Web Push Notifications</p> <p><strong>Einfache Ansprache Ihrer Kunden:</strong><br /> Es ist keine zusätzliche Anwendung erforderlich</p> <p><strong>Werbebotschaften zum richtigen Zeitpunkt:</strong><br /> Sie erreichen Ihre Kunden direkt beim Surfen im Web</p> <p><strong>Schnell kommunizieren, aktiv reagieren:</strong><br /> Informationen können zeitlich begrenzt ausgesteuert werden</p> <p><strong>Egal, ob PC oder Smartphone:</strong><br /> Ihre Botschaft kommt auf Desktop- und mobilen Endgeräten an</p> <p><strong>Personalisierung und Individualisierung:<br /> </strong>Verknüpfen Sie Opt-in für Push Notifications und Newsletter, so ist auch eine personalisierte Ansprache möglich.</p> </div> </div> <div class="vc_empty_space" style="height: 32px"><span class="vc_empty_space_inner"></span></div></div></div></div></div><div data-vc-full-width="true" data-vc-full-width-init="false" class="vc_row wpb_row vc_row-fluid vc_custom_1518611624973 vc_row-has-fill vc_row-o-content-middle vc_row-flex"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner "><div class="wpb_wrapper"><div class="vc_empty_space" style="height: 22px"><span class="vc_empty_space_inner"></span></div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p><strong><span style="font-size: 18pt; color: #ffffff;">0% Adblocker  –  100% Aufmerksamkeit</span></strong></p> </div> </div> <div class="vc_empty_space" style="height: 5px"><span class="vc_empty_space_inner"></span></div></div></div></div></div><div class="vc_row-full-width vc_clearfix"></div><div class="vc_row wpb_row vc_row-fluid vc_custom_1521473868298"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner "><div class="wpb_wrapper"><div class="vc_empty_space" style="height: 32px"><span class="vc_empty_space_inner"></span></div><div class="vc_custom_heading text_align_left title_no_stripe" ><h3 style="text-align: left" class="consulting-custom-title">Aufbau einer Web Push Notification: Kurz, prägnant und wirkungsvoll </h3></div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>Mit den Kurznachrichten gewinnen Sie die volle Aufmerksamkeit Ihrer Kunden. Eine Web Push Notification ist ganz einfach aufgebaut:</p> <ul> <li>Headline: Überschrift für Ihre Nachricht</li> <li>Text: Ihre (Werbe-) Botschaft (nicht zu lang, weil die Browser ggf. nicht alles anzeigen).</li> <li>Bild: Ihre Nachricht kann mit einem kleinen Bild (Icon oder Logo) verknüpft werden.</li> <li>Link: Verlinkung auf eine Landing Page für Ihre Push Notification</li> </ul> </div> </div> <div class="vc_custom_heading text_align_left title_no_stripe" ><h3 style="text-align: left" class="consulting-custom-title">Umsetzung</h3></div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p><strong>Implementierung:</strong> Einbindung des Nachrichten-Service auf Ihrer gewünschten Website und Gestaltung eines Layers für die Abfrage der Berechtigung.</p> <p><img decoding="async" loading="lazy" class="alignright wp-image-6773 size-medium" src="https://www.agnitas.de/wp-content/uploads/2018/03/opt-in-de-300x123.png" alt="Web-Push Notifikationen" width="300" height="123" srcset="https://www.agnitas.de/wp-content/uploads/2018/03/opt-in-de-300x123.png 300w, https://www.agnitas.de/wp-content/uploads/2018/03/opt-in-de.png 560w" sizes="(max-width: 300px) 100vw, 300px" /><strong>Berechtigung: </strong>Der Layer wird Ihren Website-Besuchern bei Aufruf der Website eingeblendet (siehe Bild rechts). Bestätigt der Website-Besucher die Abfrage nach der Einwilligung in den Versand Ihrer Push Notifications, liegt Ihnen ein gültiges Opt-in für die Aussendung vor. Durch die im Browser fest integrierte Opt-in-Anforderung und jederzeitige Abmeldemöglichkeit sind die Grundsätze des Permission-Marketings sichergestellt.</p> <p><strong>Versand:</strong> Die gesamte Planung, Steuerung und Auswertung der Push Notifications erfolgt ganz einfach über den E-Marketing Manager.</p> <div id="attachment_12329" class="wp-caption alignleft"> <p class="wp-caption-text"><span style="font-size: 10pt;"><img decoding="async" loading="lazy" class="alignleft wp-image-6769 size-large" src="https://www.agnitas.de/wp-content/uploads/2018/03/PushNotifications.1-1024x515.jpg" alt="Web Push Notifications" width="1024" height="515" srcset="https://www.agnitas.de/wp-content/uploads/2018/03/PushNotifications.1-1024x515.jpg 1024w, https://www.agnitas.de/wp-content/uploads/2018/03/PushNotifications.1-300x151.jpg 300w, https://www.agnitas.de/wp-content/uploads/2018/03/PushNotifications.1-768x387.jpg 768w, https://www.agnitas.de/wp-content/uploads/2018/03/PushNotifications.1.jpg 1202w" sizes="(max-width: 1024px) 100vw, 1024px" />Web Push Notifications werden als Overlay angezeigt. </span><br /> <span style="font-size: 10pt;">Der Browser zeigt alle aktuellen Web Push Notifications seit dem letzten Öffnen an.</span></p> </div> </div> </div> <div class="vc_custom_heading vc_custom_1521474108770 text_align_left title_no_stripe" ><h3 style="text-align: left" class="consulting-custom-title">Analyse</h3></div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>Folgende Kennzahlen können für die Web Push Notifications (WPNs) ermittelt werden:</p> <ul> <li>Anzahl der Anmeldungen</li> <li>Anzahl der ausgelieferten WPNs</li> <li>Anzahl der unzustellbaren WPNs bzw. Bounces</li> <li>Anzahl der angezeigten WPNs</li> <li>Anzahl der angeklickten WPNs</li> <li>Anzahl der Abmeldungen</li> </ul> </div> </div> <div class="vc_custom_heading text_align_left title_no_stripe" ><h3 style="text-align: left" class="consulting-custom-title">Browser-Unterstützung</h3></div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>Folgende Web-Browser in der jeweils aktuellsten Version unterstützen den Versand der Web Push Notifications* :</p> <ul> <li>Mozilla Firefox</li> <li>Google Chrome</li> <li>Microsoft Edge (ab Version 14)</li> <li>Apple Safari</li> </ul> <p><span style="font-size: 10pt;">* Die Web-Push-Schnittstelle ist noch nicht komplett standardisiert, AGNITAS stellt jedoch sicher, dass alle Änderungen bis zu deren Finalisierung laufend vom EMM berücksichtigt werden.</span></p> </div> </div> </div></div></div></div><div data-vc-full-width="true" data-vc-full-width-init="false" class="vc_row wpb_row vc_row-fluid third_bg_color"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner "><div class="wpb_wrapper"> <div id="particles_6746921c4cd49"></div> <style> #particles_6746921c4cd49 { position: absolute; top: 0; left: 0; right: 0; bottom: 0; } .vc_cta3_content-container { position: relative; } </style> <script type="text/javascript"> jQuery(document).ready(function ($) { var screenWidth = $(window).width(); if(screenWidth < 1140) { var defaultWidth = screenWidth; } else { var defaultWidth = 1140; } var marginLeft = (screenWidth - defaultWidth) / 2; $('#particles_6746921c4cd49').css({ 'width': screenWidth + 'px', 'margin-left': '-' + marginLeft + 'px' }); particlesJS('particles_6746921c4cd49', { "particles": { "number": { "value": 120, "density": { "enable": true, "value_area": 800 } }, "color": { "value": "#ffffff" }, "opacity": { "value": 0.5, "random": false, "anim": { "enable": false, "speed": 1, "opacity_min": 0.1, "sync": false } }, "size": { "value": 8, "random": true, "anim": { "enable": false, "speed": 40, "size_min": 0.1, "sync": false } }, "line_linked": { "enable": true, "distance": 150, "color": "#ffffff", "opacity": 0.4, "width": 1 }, "move": { "enable": true, "speed": 6, "direction": "none", "random": false, "straight": false, "out_mode": "out", "attract": { "enable": false, "rotateX": 600, "rotateY": 1200 } } }, "interactivity": { "detect_on": "canvas", "events": { "onhover": { "enable": true, "mode": "grab" }, "onclick": { "enable": true, "mode": "push" }, "resize": true } }, "retina_detect": true } ); }); </script> <section class="vc_cta3-container" > <div class="vc_general vc_cta3 third_bg_color vc_cta3-style-flat vc_cta3-shape-square vc_cta3-align-left vc_cta3-color-classic vc_cta3-icon-size-md vc_cta3-actions-right style="""> <div class="vc_cta3_content-container"> <div class="vc_cta3-content"> <header class="vc_cta3-content-header"> </header> <p><span style="color: #ffffff;"><strong><span style="font-size: 14pt;">Interesse? 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Sie können Ihre Einwilligung zu ganzen Kategorien geben oder sich weitere Informationen anzeigen lassen und so nur bestimmte Cookies auswählen.</span> </p> <div class="row no-gutters align-items-center"> <div class="col-12 col-sm-7"> <p class="_brlbs-accept"> <a href="#" class="_brlbs-btn _brlbs-btn-accept-all _brlbs-cursor" tabindex="0" role="button" data-cookie-accept-all > Alle akzeptieren </a> <a href="#" id="CookiePrefSave" tabindex="0" role="button" class="_brlbs-btn _brlbs-cursor" data-cookie-accept > Speichern </a> </p> </div> <div class="col-12 col-sm-5"> <p class="_brlbs-refuse"> <a href="#" class="_brlbs-cursor" tabindex="0" role="button" data-cookie-back > Zurück </a> </p> </div> </div> </div> </div> <div data-cookie-accordion> <fieldset> <legend class="sr-only">Datenschutzeinstellungen</legend> <div class="bcac-item"> <div class="d-flex flex-row"> <label class="w-75"> <span role="heading" aria-level="4" class="_brlbs-h4">Essenziell (1)</span> </label> <div class="w-25 text-right"> </div> </div> <div class="d-block"> <p>Essenzielle Cookies ermöglichen grundlegende Funktionen und sind für die einwandfreie Funktion der Website erforderlich.</p> <p class="text-center"> <a href="#" class="_brlbs-cursor d-block" tabindex="0" role="button" data-cookie-accordion-target="essential" > <span data-cookie-accordion-status="show"> Cookie-Informationen anzeigen </span> <span data-cookie-accordion-status="hide" class="borlabs-hide"> Cookie-Informationen ausblenden </span> </a> </p> </div> <div class="borlabs-hide" data-cookie-accordion-parent="essential" > <table> <tr> <th scope="row">Name</th> <td> <label> Borlabs Cookie </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>Eigentümer dieser Website<span>, </span><a href="https://www.agnitas.de/impressum/">Impressum</a></td> </tr> <tr> <th scope="row">Zweck</th> <td>Speichert die Einstellungen der Besucher, die in der Cookie Box von Borlabs Cookie ausgewählt wurden.</td> </tr> <tr> <th scope="row">Cookie Name</th> <td>borlabs-cookie</td> </tr> <tr> <th scope="row">Cookie Laufzeit</th> <td>1 Jahr</td> </tr> </table> </div> </div> <div class="bcac-item"> <div class="d-flex flex-row"> <label class="w-75"> <span role="heading" aria-level="4" class="_brlbs-h4">Statistiken &amp; Support (1)</span> </label> <div class="w-25 text-right"> <label class="_brlbs-btn-switch"> <span class="sr-only">Statistiken &amp; Support</span> <input tabindex="0" id="borlabs-cookie-group-statistics" type="checkbox" name="cookieGroup[]" value="statistics" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus"> </span> </label> </div> </div> <div class="d-block"> <p>Statistik Cookies und das Chat-Widget erfassen Informationen anonym. Diese Informationen helfen uns zu verstehen, wie unsere Besucher unsere Website nutzen und um zielgerichtet Support geben zu können.</p> <p class="text-center"> <a href="#" class="_brlbs-cursor d-block" tabindex="0" role="button" data-cookie-accordion-target="statistics" > <span data-cookie-accordion-status="show"> Cookie-Informationen anzeigen </span> <span data-cookie-accordion-status="hide" class="borlabs-hide"> Cookie-Informationen ausblenden </span> </a> </p> </div> <div class="borlabs-hide" data-cookie-accordion-parent="statistics" > <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">Userlike</span> <input id="borlabs-cookie-userlike_plugin" tabindex="0" type="checkbox" data-cookie-group="statistics" name="cookies[statistics][]" value="userlike_plugin" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> Userlike </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>Userlike UG</td> </tr> <tr> <th scope="row">Zweck</th> <td>Wir nutzen diesen Dienst, um Website-Besuchern eine Chat-Funktion mit AGNITAS Mitarbeitern anzubieten.</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://www.agnitas.de/datenschutzerklaerung/#1629894319593-8cd32123-f2fe" target="_blank" rel="nofollow noopener noreferrer" > https://www.agnitas.de/datenschutzerklaerung/#1629894319593-8cd32123-f2fe </a> </td> </tr> <tr> <th scope="row">Host(s)</th> <td>userlike ug</td> </tr> <tr> <th scope="row">Cookie Name</th> <td>userlike_plugin</td> </tr> </table> </div> </div> <div class="bcac-item"> <div class="d-flex flex-row"> <label class="w-75"> <span role="heading" aria-level="4" class="_brlbs-h4">Externe Inhalte (4)</span> </label> <div class="w-25 text-right"> <label class="_brlbs-btn-switch"> <span class="sr-only">Externe Inhalte</span> <input tabindex="0" id="borlabs-cookie-group-external-media" type="checkbox" name="cookieGroup[]" value="external-media" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus"> </span> </label> </div> </div> <div class="d-block"> <p>Inhalte von Videoplattformen und Social-Media-Plattformen werden standardmäßig blockiert. Wenn Cookies von externen Medien akzeptiert werden, bedarf der Zugriff auf diese Inhalte keiner manuellen Einwilligung mehr.</p> <p class="text-center"> <a href="#" class="_brlbs-cursor d-block" tabindex="0" role="button" data-cookie-accordion-target="external-media" > <span data-cookie-accordion-status="show"> Cookie-Informationen anzeigen </span> <span data-cookie-accordion-status="hide" class="borlabs-hide"> Cookie-Informationen ausblenden </span> </a> </p> </div> <div class="borlabs-hide" data-cookie-accordion-parent="external-media" > <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">Facebook</span> <input id="borlabs-cookie-facebook" tabindex="0" type="checkbox" data-cookie-group="external-media" name="cookies[external-media][]" value="facebook" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> Facebook </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland</td> </tr> <tr> <th scope="row">Zweck</th> <td>Wird verwendet, um Facebook-Inhalte zu entsperren.</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://www.facebook.com/privacy/explanation" target="_blank" rel="nofollow noopener noreferrer" > https://www.facebook.com/privacy/explanation </a> </td> </tr> <tr> <th scope="row">Host(s)</th> <td>.facebook.com</td> </tr> </table> <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">YouTube</span> <input id="borlabs-cookie-youtube" tabindex="0" type="checkbox" data-cookie-group="external-media" name="cookies[external-media][]" value="youtube" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> YouTube </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland</td> </tr> <tr> <th scope="row">Zweck</th> <td>Bei der Nutzung der Dienste von YouTube kann ein Datentransfer in die USA nicht ausgeschlossen werden, welche kein angemessenes Datenschutzniveau bieten. Mit Aktivierung der Videos stimmen Sie der Datenübermittlung in die USA zu. YouTube ist ein Tochterunternehmen von Google LLC (USA), hier finden Sie weitere Informationen zur Datenverarbeitung:</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://policies.google.com/privacy" target="_blank" rel="nofollow noopener noreferrer" > https://policies.google.com/privacy </a> </td> </tr> <tr> <th scope="row">Host(s)</th> <td>google.com</td> </tr> <tr> <th scope="row">Cookie Name</th> <td>NID</td> </tr> <tr> <th scope="row">Cookie Laufzeit</th> <td>6 Monate</td> </tr> </table> <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">Twitter</span> <input id="borlabs-cookie-twitter" tabindex="0" type="checkbox" data-cookie-group="external-media" name="cookies[external-media][]" value="twitter" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> Twitter </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland</td> </tr> <tr> <th scope="row">Zweck</th> <td>Wird verwendet, um Twitter-Inhalte zu entsperren.</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://twitter.com/privacy" target="_blank" rel="nofollow noopener noreferrer" > https://twitter.com/privacy </a> </td> </tr> <tr> <th scope="row">Host(s)</th> <td>.twimg.com, .twitter.com</td> </tr> <tr> <th scope="row">Cookie Name</th> <td>__widgetsettings, local_storage_support_test</td> </tr> <tr> <th scope="row">Cookie Laufzeit</th> <td>Unbegrenzt</td> </tr> </table> <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">OpenStreetMap</span> <input id="borlabs-cookie-openstreetmap" tabindex="0" type="checkbox" data-cookie-group="external-media" name="cookies[external-media][]" value="openstreetmap" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> OpenStreetMap </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>Openstreetmap Foundation, St John’s Innovation Centre, Cowley Road, Cambridge CB4 0WS, United Kingdom</td> </tr> <tr> <th scope="row">Zweck</th> <td>Wird verwendet, um OpenStreetMap-Inhalte zu entsperren.</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://wiki.osmfoundation.org/wiki/Privacy_Policy" target="_blank" rel="nofollow noopener noreferrer" > https://wiki.osmfoundation.org/wiki/Privacy_Policy </a> </td> </tr> <tr> <th scope="row">Host(s)</th> <td>.openstreetmap.org</td> </tr> <tr> <th scope="row">Cookie Name</th> <td>_osm_location, _osm_session, _osm_totp_token, _osm_welcome, _pk_id., _pk_ref., _pk_ses., qos_token</td> </tr> <tr> <th scope="row">Cookie Laufzeit</th> <td>1-10 Jahre</td> </tr> </table> </div> </div> <div class="bcac-item"> <div class="d-flex flex-row"> <label class="w-75"> <span role="heading" aria-level="4" class="_brlbs-h4">Marketing (3)</span> </label> <div class="w-25 text-right"> <label class="_brlbs-btn-switch"> <span class="sr-only">Marketing</span> <input tabindex="0" id="borlabs-cookie-group-marketing" type="checkbox" name="cookieGroup[]" value="marketing" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus"> </span> </label> </div> </div> <div class="d-block"> <p>Marketing-Cookies werden von uns verwendet, um personalisierte Inhalte in E-Mails anzuzeigen.</p> <p class="text-center"> <a href="#" class="_brlbs-cursor d-block" tabindex="0" role="button" data-cookie-accordion-target="marketing" > <span data-cookie-accordion-status="show"> Cookie-Informationen anzeigen </span> <span data-cookie-accordion-status="hide" class="borlabs-hide"> Cookie-Informationen ausblenden </span> </a> </p> </div> <div class="borlabs-hide" data-cookie-accordion-parent="marketing" > <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">Behavior Tracking EMM</span> <input id="borlabs-cookie-emm-tracking" tabindex="0" type="checkbox" data-cookie-group="marketing" name="cookies[marketing][]" value="emm-tracking" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> Behavior Tracking EMM </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>AGNITAS AG</td> </tr> <tr> <th scope="row">Zweck</th> <td>Erfasst das Interesse an bestimmten Inhalten von Newsletter-Empfängern, um individuellere und ergänzende Inhalte per E-Mail anbieten zu können.</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://www.agnitas.de/datenschutzerklaerung/#1580295177341-15acf9fd-4e92" target="_blank" rel="nofollow noopener noreferrer" > https://www.agnitas.de/datenschutzerklaerung/#1580295177341-15acf9fd-4e92 </a> </td> </tr> <tr> <th scope="row">Host(s)</th> <td>news.agnitas.de</td> </tr> <tr> <th scope="row">Cookie Name</th> <td>emm-tracking</td> </tr> </table> <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">Google Tag Manager</span> <input id="borlabs-cookie-google-tag-manager" tabindex="0" type="checkbox" data-cookie-group="marketing" name="cookies[marketing][]" value="google-tag-manager" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> Google Tag Manager </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland</td> </tr> <tr> <th scope="row">Zweck</th> <td>Cookie von Google zur Verbesserung der Anzeigentexte (Google Adwords) bei Suchanfragen.</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://policies.google.com/privacy?hl=de" target="_blank" rel="nofollow noopener noreferrer" > https://policies.google.com/privacy?hl=de </a> </td> </tr> <tr> <th scope="row">Host(s)</th> <td>google.com</td> </tr> <tr> <th scope="row">Cookie Name</th> <td>google-tag-manager</td> </tr> </table> <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">LinkedIn</span> <input id="borlabs-cookie-linkedin" tabindex="0" type="checkbox" data-cookie-group="marketing" name="cookies[marketing][]" value="linkedin" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> LinkedIn </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>LinkedIn</td> </tr> <tr> <th scope="row">Zweck</th> <td>Cookie von Linkedin zur Verbesserung der Wirksamkeit der LinkedIn-Werbeanzeigen und für statistische und Marktforschungszwecke.</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://www.linkedin.com/legal/privacy-policy" target="_blank" rel="nofollow noopener noreferrer" > https://www.linkedin.com/legal/privacy-policy </a> </td> </tr> <tr> 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