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src="https://script.google.com/macros/s/AKfycbySpmgzEjP1bEnrLD5xM_fdMOxDn47Kt9buJO9HtQER7pZmhu0/exec?lang=en&amp;type=kb&amp;callback=processBanner" async nonce="iXS+H6K8csIIzgjeHoFFqA=="> </script></div> <div id="kb-main-content" name="kb-main-content"></div> <!-- End partial --></div> <main class="body-container-wrapper v2"> <div class="body-container body-container--category-page"> <div class="topic-category-wrapper template-centered"> <div class="topic-category-inner flex-row"> <div class="sidebar-container"> <div id="hs_cos_wrapper_Browse_topic_sidebar" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <!-- only include parent slug on the page we are not on --> <div class="browse-topic-sidebar kb-template__sidebar" id="kb-sidebar"> <div class="header-content"> <header> <div class="kb-search-control"> <form> <input id="ss-sidebar-search" type="search" value="" name="Search Account Settings articles" class="form-control kb-form__control kb-search-control__input topic-search" placeholder="Cerca" autocomplete="off"> </form> <span class="kb-search-control__foreground"> <span class="ss-icon-font kb-icon kb-icon__low kb-search-control__icon">search</span> </span> </div> <button class="kb-close-button"> <span class="visually-hidden">Close</span> <span class="ss-icon-font kb-icon kb-icon__low kb-nav-item__icon-right close-icon" id="close-topics" style="font-size: 1rem; font-weight: 600;" aria-hidden="true">remove</span> </button> </header> </div> <div class="sidebar-content"> <nav class="kb-nav--expandable kb-nav__wrapper"> <div class="sidebar-get-started-wrapper"> <a class="sidebar-get-started-link" href="/it/get-started"> <span class="sidebar-get-started-link-inner"> <span class="get-started-text">Inizia</span><span class="tag">Aggiornato</span> </span> </a> </div> <ul class="kb-nav kb-nav--level-0"> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">Account &amp; Configurazione</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item account-management" href="/it/account-and-setup/topics#account-management"> <span class="kb-nav-item__label">Gestione degli account</span> </a> </li> <li> <a class="kb-link kb-nav-item account-security" href="/it/account-and-setup/topics#account-security"> <span class="kb-nav-item__label">Sicurezza degli account</span> </a> </li> <li> <a class="kb-link kb-nav-item billing" href="/it/account-and-setup/topics#billing"> <span class="kb-nav-item__label">Fatturazione</span> </a> </li> <li> <a class="kb-link kb-nav-item branding" href="/it/account-and-setup/topics#branding"> <span class="kb-nav-item__label">Branding</span> </a> </li> <li> <a class="kb-link kb-nav-item connected-email" href="/it/account-and-setup/topics#connected-email"> <span class="kb-nav-item__label">Email Connesse</span> </a> </li> <li> <a class="kb-link kb-nav-item help-and-resources" href="/it/account-and-setup/topics#help-and-resources"> <span class="kb-nav-item__label">Aiuto e risorse</span> </a> </li> <li> <a class="kb-link kb-nav-item integrations" href="/it/account-and-setup/topics#integrations"> <span class="kb-nav-item__label">Integrazioni</span> </a> </li> <li> <a class="kb-link kb-nav-item privacy-and-consent" href="/it/account-and-setup/topics#privacy-and-consent"> <span class="kb-nav-item__label">Privacy e consenso</span> </a> </li> <li> <a class="kb-link kb-nav-item tracking-code" href="/it/account-and-setup/topics#tracking-code"> <span class="kb-nav-item__label">Codice di tracciamento</span> </a> </li> <li> <a class="kb-link kb-nav-item user-management" href="/it/account-and-setup/topics#user-management"> <span class="kb-nav-item__label">Gestione degli utenti</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">IA</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item ai-tools" href="/it/ai/topics#ai-tools"> <span class="kb-nav-item__label">Strumenti IA</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">Automazione</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item sequences" href="/it/automation/topics#sequences"> <span class="kb-nav-item__label">Sequenze</span> </a> </li> <li> <a class="kb-link kb-nav-item workflows" href="/it/automation/topics#workflows"> <span class="kb-nav-item__label">Flussi di lavoro</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">Commercio</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item invoices" href="/it/commerce/topics#invoices"> <span class="kb-nav-item__label">Fatture</span> </a> </li> <li> <a class="kb-link kb-nav-item payment-links" href="/it/commerce/topics#payment-links"> <span class="kb-nav-item__label">Link di pagamento</span> </a> </li> <li> <a class="kb-link kb-nav-item payment-processing" href="/it/commerce/topics#payment-processing"> <span class="kb-nav-item__label">Elaborazione dei pagamenti</span> </a> </li> <li> <a class="kb-link kb-nav-item payments" href="/it/commerce/topics#payments"> <span class="kb-nav-item__label">Pagamenti</span> </a> </li> <li> <a class="kb-link kb-nav-item products" href="/it/commerce/topics#products"> <span class="kb-nav-item__label">Prodotti</span> </a> </li> <li> <a class="kb-link kb-nav-item quotes" href="/it/commerce/topics#quotes"> <span class="kb-nav-item__label">Preventivi</span> </a> </li> <li> <a class="kb-link kb-nav-item subscriptions" href="/it/commerce/topics#subscriptions"> <span class="kb-nav-item__label">Abbonamenti</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">CRM</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item import-and-export" href="/it/crm/topics#import-and-export"> <span class="kb-nav-item__label">Importazione ed esportazione</span> </a> </li> <li> <a class="kb-link kb-nav-item object-settings" href="/it/crm/topics#object-settings"> <span class="kb-nav-item__label">Impostazioni oggetto</span> </a> </li> <li> <a class="kb-link kb-nav-item properties" href="/it/crm/topics#properties"> <span class="kb-nav-item__label">Proprietà</span> </a> </li> <li> <a class="kb-link kb-nav-item records" href="/it/crm/topics#records"> <span class="kb-nav-item__label">Record</span> </a> </li> <li> <a class="kb-link kb-nav-item tasks" href="/it/crm/topics#tasks"> <span class="kb-nav-item__label">Task</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent active-category kb-nav-item--active"> <span class="kb-nav-item__label">Strumenti di marketing</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item active-category ads" href="/it/marketing-tools/topics#ads"> <span class="kb-nav-item__label">Annunci</span> </a> </li> <li> <a class="kb-link kb-nav-item active-category campaigns" href="/it/marketing-tools/topics#campaigns"> <span class="kb-nav-item__label">Campagne</span> </a> </li> <li> <a class="kb-link kb-nav-item active-category ctas" href="/it/marketing-tools/topics#ctas"> <span class="kb-nav-item__label">CTAs</span> </a> </li> <li> <a class="kb-link kb-nav-item active-category files" href="/it/marketing-tools/topics#files"> <span class="kb-nav-item__label">File</span> </a> </li> <li> <a class="kb-link kb-nav-item active-category forms" href="/it/marketing-tools/topics#forms"> <span class="kb-nav-item__label">Form</span> </a> </li> <li> <a class="kb-link kb-nav-item active-category lists" href="/it/marketing-tools/topics#lists"> <span class="kb-nav-item__label">Elenchi</span> </a> </li> <li> <a class="kb-link kb-nav-item active-category marketing-email" href="/it/marketing-tools/topics#marketing-email"> <span class="kb-nav-item__label">E-mail di marketing</span> </a> </li> <li> <a class="kb-link kb-nav-item active-category podcasts" href="/it/marketing-tools/topics#podcasts"> <span class="kb-nav-item__label">Podcast</span> </a> </li> <li> <a class="kb-link kb-nav-item active-category scoring" href="/it/marketing-tools/topics#scoring"> <span class="kb-nav-item__label">Punteggio</span> </a> </li> <li> <a class="kb-link kb-nav-item active-category sms" href="/it/marketing-tools/topics#sms"> <span class="kb-nav-item__label">SMS</span> </a> </li> <li> <a class="kb-link kb-nav-item active-category social" href="/it/marketing-tools/topics#social"> <span class="kb-nav-item__label">Social</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">Messaggistica</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item calling" href="/it/messaging/topics#calling"> <span class="kb-nav-item__label">Chiamata</span> </a> </li> <li> <a class="kb-link kb-nav-item chatflows" href="/it/messaging/topics#chatflows"> <span class="kb-nav-item__label">Chatflows</span> </a> </li> <li> <a class="kb-link kb-nav-item inbox" href="/it/messaging/topics#inbox"> <span class="kb-nav-item__label">Posta in arrivo</span> </a> </li> <li> <a class="kb-link kb-nav-item one-to-one-email" href="/it/messaging/topics#one-to-one-email"> <span class="kb-nav-item__label">E-mail individuali</span> </a> </li> <li> <a class="kb-link kb-nav-item snippets" href="/it/messaging/topics#snippets"> <span class="kb-nav-item__label">Blocchi di testo predefiniti</span> </a> </li> <li> <a class="kb-link kb-nav-item templates" href="/it/messaging/topics#templates"> <span class="kb-nav-item__label">Modelli</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">Partner</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item marketplace" href="/it/partners/topics#marketplace"> <span class="kb-nav-item__label">Marketplace</span> </a> </li> <li> <a class="kb-link kb-nav-item partner-tools" href="/it/partners/topics#partner-tools"> <span class="kb-nav-item__label">Strumenti per i partner</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">Creazione di rapporti e dati</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item dashboards" href="/it/reporting-and-data/topics#dashboards"> <span class="kb-nav-item__label">Dashboard</span> </a> </li> <li> <a class="kb-link kb-nav-item data-management" href="/it/reporting-and-data/topics#data-management"> <span class="kb-nav-item__label">Gestione dei dati</span> </a> </li> <li> <a class="kb-link kb-nav-item goals" href="/it/reporting-and-data/topics#goals"> <span class="kb-nav-item__label">Obiettivi</span> </a> </li> <li> <a class="kb-link kb-nav-item reports" href="/it/reporting-and-data/topics#reports"> <span class="kb-nav-item__label">Rapporti</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">Strumenti di vendita</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item documents" href="/it/sales-tools/topics#documents"> <span class="kb-nav-item__label">Documenti</span> </a> </li> <li> <a class="kb-link kb-nav-item forecast" href="/it/sales-tools/topics#forecast"> <span class="kb-nav-item__label">Previsione</span> </a> </li> <li> <a class="kb-link kb-nav-item meetings" href="/it/sales-tools/topics#meetings"> <span class="kb-nav-item__label">Riunioni</span> </a> </li> <li> <a class="kb-link kb-nav-item playbooks" href="/it/sales-tools/topics#playbooks"> <span class="kb-nav-item__label">Manuali</span> </a> </li> <li> <a class="kb-link kb-nav-item prospecting" href="/it/sales-tools/topics#prospecting"> <span class="kb-nav-item__label">Acquisizione di prospect</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">Strumenti di servizio</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item feedback-surveys" href="/it/service-tools/topics#feedback-surveys"> <span class="kb-nav-item__label">Sondaggi</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">Contenuti web</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item blog" href="/it/web-content/topics#blog"> <span class="kb-nav-item__label">Blog</span> </a> </li> <li> <a class="kb-link kb-nav-item design-manager" href="/it/web-content/topics#design-manager"> <span class="kb-nav-item__label">Design manager</span> </a> </li> <li> <a class="kb-link kb-nav-item domains-and-urls" href="/it/web-content/topics#domains-and-urls"> <span class="kb-nav-item__label">Domini e URL</span> </a> </li> <li> <a class="kb-link kb-nav-item knowledge-base" href="/it/web-content/topics#knowledge-base"> <span class="kb-nav-item__label">Knowledge base</span> </a> </li> <li> <a class="kb-link kb-nav-item seo" href="/it/web-content/topics#seo"> <span class="kb-nav-item__label">SEO</span> </a> </li> <li> <a class="kb-link kb-nav-item website-pages" href="/it/web-content/topics#website-pages"> <span class="kb-nav-item__label">Sito web e landing page</span> </a> </li> </ul> </div> </li> <li> <button class="kb-link kb-nav-item kb-nav-item--is-parent "> <span class="kb-nav-item__label">Aree di lavoro</span> <span class="ss-icon-font kb-icon kb-nav-item__icon-right" aria-hidden="true">down</span> </button> <div class="kb-nav-item__content"> <ul class="kb-nav kb-nav--level-1"> <li> <a class="kb-link kb-nav-item customer-success" href="/it/workspaces/topics#customer-success"> <span class="kb-nav-item__label">Customer success</span> </a> </li> <li> <a class="kb-link kb-nav-item help-desk" href="/it/workspaces/topics#help-desk"> <span class="kb-nav-item__label">Help desk</span> </a> </li> </ul> </div> </li> </ul> </nav> </div> </div></div> </div> <div class="body-container"> <div id="hs_cos_wrapper_Category_content" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <div id="category-content" class="category-content hidden"> <div class="mobile-browse-topic"> <button class="browse-topic-link" id="browse-topics">Consulta gli argomenti</button> <span class="ss-icon-font kb-icon kb-icon__low kb-nav-item__icon-right" style="font-size: 1rem;" aria-hidden="true">right</span> </div> <div class="category-content-container"> <nav class="kb-breadcrumbs"> <a class="kb-link uiLinkWithoutUnderline uiLinkDark kb-breadcrumbs__item" id="bc-core" href="/it"> <span>Knowledge base</span> </a> <span class="ss-icon-font kb-icon kb-icon__low kb-breadcrumbs__arrow" aria-hidden="true">right</span> <a class="kb-link uiLinkWithoutUnderline uiLinkDark kb-breadcrumbs__item" id="bc-category" href="marketing-tools"> <span>Strumenti di marketing</span> </a> </nav> <h1>Strumenti di marketing</h1> <div class="category-topic-content"> <h2>Annunci</h2> <h3>Articoli popolari</h3> <ul id="ads-list" class="uiList list-unstyled kb-list--unstyled"> </ul> <a href="/it/marketing-tools/topics#ads" class="btn uiButton kb-button kb-button--default kb-button--tertiary btn-info kb-hoverable kb-see-more"> Scopri di più<span class="visually-hidden">: Annunci</span> </a> </div> <div class="category-topic-content"> <h2>Campagne</h2> <h3>Articoli popolari</h3> <ul id="campaigns-list" class="uiList list-unstyled kb-list--unstyled"> </ul> <a href="/it/marketing-tools/topics#campaigns" class="btn uiButton kb-button kb-button--default kb-button--tertiary btn-info kb-hoverable kb-see-more"> Scopri di più<span class="visually-hidden">: Campagne</span> </a> </div> <div class="category-topic-content"> <h2>CTAs</h2> <h3>Articoli popolari</h3> <ul id="ctas-list" class="uiList list-unstyled kb-list--unstyled"> </ul> <a href="/it/marketing-tools/topics#ctas" class="btn uiButton kb-button kb-button--default kb-button--tertiary btn-info kb-hoverable kb-see-more"> Scopri di più<span class="visually-hidden">: CTAs</span> </a> </div> <div class="category-topic-content"> <h2>File</h2> <h3>Articoli popolari</h3> <ul id="files-list" class="uiList list-unstyled kb-list--unstyled"> </ul> <a href="/it/marketing-tools/topics#files" class="btn uiButton kb-button kb-button--default kb-button--tertiary btn-info kb-hoverable kb-see-more"> Scopri di più<span class="visually-hidden">: File</span> </a> </div> <div class="category-topic-content"> <h2>Form</h2> <h3>Articoli popolari</h3> <ul id="forms-list" class="uiList list-unstyled kb-list--unstyled"> </ul> <a href="/it/marketing-tools/topics#forms" class="btn uiButton kb-button kb-button--default kb-button--tertiary btn-info kb-hoverable kb-see-more"> Scopri di più<span class="visually-hidden">: Form</span> </a> </div> <div class="category-topic-content"> <h2>Elenchi</h2> <h3>Articoli popolari</h3> <ul id="lists-list" class="uiList list-unstyled kb-list--unstyled"> </ul> <a href="/it/marketing-tools/topics#lists" class="btn uiButton kb-button kb-button--default kb-button--tertiary btn-info kb-hoverable kb-see-more"> Scopri di più<span class="visually-hidden">: Elenchi</span> </a> </div> <div class="category-topic-content"> <h2>E-mail di marketing</h2> <h3>Articoli popolari</h3> <ul id="marketing-email-list" class="uiList list-unstyled kb-list--unstyled"> </ul> <a href="/it/marketing-tools/topics#marketing-email" class="btn uiButton kb-button kb-button--default kb-button--tertiary btn-info kb-hoverable kb-see-more"> Scopri di più<span class="visually-hidden">: E-mail di marketing</span> </a> </div> <div class="category-topic-content"> <h2>Podcast</h2> <h3>Articoli popolari</h3> <ul id="podcasts-list" class="uiList list-unstyled kb-list--unstyled"> </ul> <a href="/it/marketing-tools/topics#podcasts" class="btn uiButton kb-button kb-button--default kb-button--tertiary btn-info kb-hoverable kb-see-more"> Scopri di più<span class="visually-hidden">: Podcast</span> </a> </div> <div class="category-topic-content"> <h2>Punteggio</h2> <h3>Articoli popolari</h3> <ul id="scoring-list" class="uiList list-unstyled kb-list--unstyled"> </ul> <a href="/it/marketing-tools/topics#scoring" class="btn uiButton kb-button kb-button--default kb-button--tertiary btn-info kb-hoverable kb-see-more"> Scopri di più<span class="visually-hidden">: Punteggio</span> </a> </div> <div class="category-topic-content"> <h2>SMS</h2> <h3>Articoli popolari</h3> <ul id="sms-list" class="uiList list-unstyled kb-list--unstyled"> </ul> <a href="/it/marketing-tools/topics#sms" class="btn uiButton kb-button kb-button--default kb-button--tertiary btn-info kb-hoverable kb-see-more"> Scopri di più<span class="visually-hidden">: SMS</span> </a> </div> <div class="category-topic-content"> <h2>Social</h2> <h3>Articoli popolari</h3> <ul id="social-list" class="uiList list-unstyled kb-list--unstyled"> </ul> <a href="/it/marketing-tools/topics#social" 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