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<!Doctype html> <html lang='en'> <head> <title>Suicide Prevention Campaigns : Please Stay Alive</title> <link rel='canonical' href='https://www.trendhunter.com/trends/please-stay-alive' /> <meta property='fb:page_id' content='58207373724' /> <meta property='title' content='Suicide Prevention Campaigns Please Stay Alive'/> <meta name='description' content='Please Stay Alive - To Write Love on Her Arms (TWLOHA) has launched its 13th Annual Suicide Prevention Campaign titled Please Stay Alive. 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It will run through September, which is Suicide Prevention Month. The initiative aims to enhance access to critical mental health resources via the campaign website, PleaseStayAlive.com. The site offers free educational materials, prevention training, personal stories, and actionable steps to support those struggling with suicidal thoughts. The Please Stay Alive campaign encourages public engagement through various means, such as purchasing prevention packs, making donations, fundraising for mental health scholarships, participating in social media challenges, and streaming on platforms like Twitch. TWLOHA's goal is to raise $200,000 to fund mental health care scholarships and provide affordable resources through their FIND HELP Tool.","datePublished":"2024-09-09T22:43:02Z","headline":"Suicide Prevention Campaigns","publisher":{"@type":"Organization","name":"TREND HUNTER Inc.","url":"https:\/\/www.trendhunter.com","logo":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/Logo2019-400.png"},"dateModified":"2024-09-09T22:43:02Z","mainEntityOfPage":"https:\/\/www.trendhunter.com\/trends\/please-stay-alive"},"author":{"@type":"Person","name":"Kalin Ned","url":"https:\/\/www.trendhunter.com\/knedelch"},"image":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/thumbs\/545\/please-stay-alive.jpeg?auto=webp","width":800,"height":800}} </script> <style> :root{--btn-hover:#EA2027}; </style> <style> .tha__loginDialog{position:absolute; bottom:50%; transform:translateY(50%);background:rgba(255,255,255,0.7);padding:15px;width:calc(100% - 80px); 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class='material-icons'>arrow_back</i></button> </div> <div class='tha__tgArticles'><div class='tha__tgArticlesInner'><a class='tha__tgLink tha__tgLink--campaign' data-is='468' data-pc='1' data-rrcampaignid='51' data-id='1' href="javascript:THFormUserLoad();"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='FREE 2025 Trend Report' src='https://cdn.trendhunterstatic.com/trendreport/2025-Trend-Report-Ad_TitleOnly.png' /> </div><div class='tha__tgTitle'>FREE 2025 Trend Report</div> </a><a class='tha__tgLink ' data-is='468' data-pc='4' data-id='536301' href="/trends/hearttote"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Mental Health Awareness Totes' src='https://cdn.trendhunterstatic.com/phpthumbnails/536/536301/536301_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Mental Health Awareness Totes</div> </a><a class='tha__tgLink ' data-is='468' data-pc='1' data-id='530715' href="/trends/team-vitality-5"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Esports Mental Health Apparel' src='https://cdn.trendhunterstatic.com/phpthumbnails/530/530715/530715_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Esports Mental Health Apparel</div> </a><a class='tha__tgLink ' data-is='468' data-pc='1' data-id='535678' href="/trends/the-last-photo"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Mental Health-Supporting Campaigns' src='https://cdn.trendhunterstatic.com/phpthumbnails/535/535678/535678_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Mental Health-Supporting Campaigns</div> </a><a class='tha__tgLink ' data-is='468' data-pc='1' data-id='535452' href="/trends/mental-health-toolkit"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Digital Mental Health Toolkits' src='https://cdn.trendhunterstatic.com/phpthumbnails/535/535452/535452_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Digital Mental Health Toolkits</div> </a></div></div> <div class='tha__tgSec tha__tgSec--right' data-btn='tgforward'> <div class='tha__tgSecLbl'> Next<br/>Set of<br/>Related<br/>Ideas </div><button type='button' class='tha__btn tha__btn--tg tha__btn--square' ><i class='material-icons'>arrow_forward</i></button> </div> </div> <article class='tha__articleCont'> <div class='tha__articleInner'> <div class='tha__gallery gal'> <div class='gal__main'> <img alt='Suicide Prevention Campaigns' class='gal__mainImage' data-btn='gallerynext' width=919 height=919 data-src='https://cdn.trendhunterstatic.com/thumbs/545/please-stay-alive.jpeg?auto=webp' loading='eager' fetchpriority='high' srcset='https://cdn.trendhunterstatic.com/phpthumbnails/545/545219/545219_1_230.jpeg?auto=webp 230w, https://cdn.trendhunterstatic.com/phpthumbnails/545/545219/545219_1_300.jpeg?auto=webp 300w, https://cdn.trendhunterstatic.com/phpthumbnails/545/545219/545219_1_468.jpeg?auto=webp 468w, https://cdn.trendhunterstatic.com/phpthumbnails/545/545219/545219_1_600.jpeg?auto=webp 600w, https://cdn.trendhunterstatic.com/thumbs/545/please-stay-alive.jpeg?auto=webp 800w' sizes='(max-width:230px) 230px, (max-width:300px) 300px, (max-width:468px) 468px, (max-width:600px) 600px,(min-width:601px) 800px' src='https://cdn.trendhunterstatic.com/thumbs/545/please-stay-alive.jpeg?auto=webp' /> <button aria-label='Next Image' type='button' class='tha__btn tha__btn--gallery tha__btn--galleryNext' data-btn='gallerynext'></button> <button aria-label='Previous Image' type='button' class='tha__btn tha__btn--gallery tha__btn--galleryPrev' data-btn='galleryprev'></button> <div class='gal__buffer'></div> </div> <div class='gal__thumbs'> <div class='gal__thumb' data-btn='galthumb' data-id='536301' data-pn='1'> <img loading='lazy' alt='Mental Health Awareness Totes Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/536/536301/536301_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='536301' data-pn='2'> <img loading='lazy' alt='Mental Health Awareness Totes Image 2' src='https://cdn.trendhunterstatic.com/phpthumbnails/536/536301/536301_2_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='536301' data-pn='3'> <img loading='lazy' alt='Mental Health Awareness Totes Image 3' src='https://cdn.trendhunterstatic.com/phpthumbnails/536/536301/536301_3_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='536301' data-pn='4'> <img loading='lazy' alt='Mental Health Awareness Totes Image 4' src='https://cdn.trendhunterstatic.com/phpthumbnails/536/536301/536301_4_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='530715' data-pn='1'> <img loading='lazy' alt='Esports Mental Health Apparel Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/530/530715/530715_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='535678' data-pn='1'> <img loading='lazy' alt='Mental Health-Supporting Campaigns Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/535/535678/535678_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='535452' data-pn='1'> <img loading='lazy' alt='Digital Mental Health Toolkits Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/535/535452/535452_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div> <button type='button' class='tha__btn gal__similar' data-btn='gallerynext'> <div class='gal__similarNum'>14</div> <div class='gal__similarText'>SIMILAR</br>PHOTOS</div></button> </div> </div> <div class='tha__articleBody'> <a href='https://www.cleanthesky.com?source=eyJwIjoiaHR0cHM6XC9cL3d3dy50cmVuZGh1bnRlci5jb21cL3RyZW5kc1wvcGxlYXNlLXN0YXktYWxpdmUiLCJhZCI6ImNsZWFudGhlc2t5LWIzLTMifQ%3D%3D' class='tha__bb cts__banner' data-bn='cleanthesky-b3-3' style='width:300px; height:300px; float:right; margin:0px 0px 20px 20px;'><img alt='Clean the Sky - Positive Eco Trends & Breakthroughs' src='https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b3-3.png?auto=webp' width=300 height=300 /></a> <h2 class='tha__title2'>To Write Love on Her Arms Launches the Please Stay Alive Campaign</h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='/knedelch'>Kalin Ned</a> — September 9, 2024 — <a class='tha__bcLink tha__bcLink--category' href='/socialgood'>Social Good</a></div><div class='tha__referenceLinks'> References: <a target='_blank' href='https://twloha.com/stay/' class='tha__referenceLink' rel='nofollow noreferrer'>twloha</a></div></div><div class='tha__social'> <a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open("https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fplease-stay-alive","_blank");' rel='nofollow' href='javascript:void(0);' >Share on Facebook</a> <a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open("https://twitter.com/intent/tweet?text=Suicide+Prevention+Campaigns+-+To+Write+Love+on+Her+Arms+Launches+the+Please+Stay+Alive+Campaign&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fplease-stay-alive","_blank");' href='javascript:void(0);'>Share on Twitter</a> <a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open("https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fplease-stay-alive&title=Suicide+Prevention+Campaigns+-+To+Write+Love+on+Her+Arms+Launches+the+Please+Stay+Alive+Campaign","_blank");' href='javascript:void(0);'>Share on LinkedIn</a> <a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open("https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fplease-stay-alive&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F545%2Fplease-stay-alive.jpeg%3Fauto%3Dwebp&description=Suicide+Prevention+Campaigns+-+To+Write+Love+on+Her+Arms+Launches+the+Please+Stay+Alive+Campaign","_blank");' href='javascript:void(0);'>Share on Pinterest</a> </div><div class='tha__articleText tha__articleText--hasAt'>To Write Love on Her Arms (TWLOHA) has launched its 13th Annual Suicide Prevention Campaign titled Please Stay Alive. It will run through September, which is Suicide Prevention Month. The initiative aims to enhance access to critical mental health resources via the campaign website, PleaseStayAlive.com. The site offers free educational materials, prevention training, personal stories, and actionable steps to support those struggling with suicidal thoughts.<br /> <br /> The Please Stay Alive campaign encourages public engagement through various means, such as purchasing prevention packs, making donations, fundraising for mental health scholarships, participating in social media challenges, and streaming on platforms like Twitch. TWLOHA's goal is to raise $200,000 to fund mental health care scholarships and provide affordable resources through their FIND HELP Tool.<br /> <br /> Image Credit: To Write Love on Her Arms</div><div class='tpt__aSecCont'><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Trend Themes</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Digital Mental Health Resources - </b>Creating a centralized online hub that provides free educational materials and actionable steps for mental health support grants widespread accessibility.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Interactive Fundraising Campaigns - </b>Leveraging social media challenges and streaming platforms for fundraising activities enables broader community engagement and awareness.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Mental Health Scholarships - </b>Offering scholarships specifically for mental health care makes treatment more accessible and reduces financial barriers for those in need.</div> </div></div> </div><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Industry Implications</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Healthcare - </b>Innovation in online mental health support tools and resources can meet the rising demand for accessible healthcare services.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Digital Platforms - </b>Utilizing streaming and social media platforms for awareness campaigns and fundraising creates new avenues for engagement and donor contributions.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Nonprofit Organizations - </b>The trend towards educational and interactive campaigns within nonprofits highlights opportunities to increase impact and reach for social causes.</div> </div></div> </div></div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>7</div><div class='tha__scoreLbl'>Score</div></div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:65%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:35%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:57%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:43%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness</div><div class='tha__scoreBar'><div 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Cancer Campaigns</div> <div class='thar__title2'>Extended Stay America Joins American Cancer Society</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:44%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:56%'></div> </div> </a><a data-is='230c' data-id='536704' data-pc='2' href='/trends/love-has-no-labels1' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Love-Centric Public Service Announcements' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/536/536704/536704_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Love-Centric Public Service Announcements</div> <div class='thar__title2'>Ad Council & R/GA Debut the Love Has No Labels Campaign</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:33%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:67%'></div> </div> </a><a data-rel='["544280","544321","544542","544549","544719","544756","544791","544839","544958","545212"]' data-is='230c' data-id='546868' data-pc='10' href='/slideshow/october-2024-social-good' class='tha__relArticle thar thar--five thar--toplist'> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Top 45 Social Good Trends in October' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/546/546868/546868_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Top 45 Social Good Trends in October</div> <div class='thar__title2'>From Suicide Prevention Campaigns to Ethical Tea Branding</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:91%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:9%'></div> </div> </a><a 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src='https://cdn.trendhunterstatic.com/phpthumbnails/538/538027/538027_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Top 100 Lifestyle Trends in July</div> <div class='thar__title2'>From Whole Food Snack Cubes to Next-Gen Drinking Games</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:91%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:9%'></div> </div> </a></div> </div> <button class='tha__btn tha__btn--more' data-btn='more' type='button'>VIEW MORE RELATED</button> <div class='tha__moreLoader'><div class='tha__moreLoaderInner tha__loadCircle'></div></div> </div> <script id='tha__relData' type='application/json'>{"545219":{"cn":"Social Good","cu":"socialgood","t1":"Suicide Prevention Campaigns","pc":"1","ab":"<h2 class='tha__title2'>To Write Love on Her Arms Launches the Please Stay Alive Campaign<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 September 9, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/twloha.com\/stay\/' class='tha__referenceLink' rel='nofollow noreferrer'>twloha<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fplease-stay-alive\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Suicide+Prevention+Campaigns+-+To+Write+Love+on+Her+Arms+Launches+the+Please+Stay+Alive+Campaign&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fplease-stay-alive\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fplease-stay-alive&title=Suicide+Prevention+Campaigns+-+To+Write+Love+on+Her+Arms+Launches+the+Please+Stay+Alive+Campaign\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fplease-stay-alive&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F545%2Fplease-stay-alive.jpeg%3Fauto%3Dwebp&description=Suicide+Prevention+Campaigns+-+To+Write+Love+on+Her+Arms+Launches+the+Please+Stay+Alive+Campaign\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>To Write Love on Her Arms (TWLOHA) has launched its 13th Annual Suicide Prevention Campaign titled Please Stay Alive. It will run through September, which is Suicide Prevention Month. The initiative aims to enhance access to critical mental health resources via the campaign website, PleaseStayAlive.com. The site offers free educational materials, prevention training, personal stories, and actionable steps to support those struggling with suicidal thoughts.<br \/>\n<br \/>\nThe Please Stay Alive campaign encourages public engagement through various means, such as purchasing prevention packs, making donations, fundraising for mental health scholarships, participating in social media challenges, and streaming on platforms like Twitch. TWLOHA's goal is to raise $200,000 to fund mental health care scholarships and provide affordable resources through their FIND HELP Tool.<br \/>\n<br \/>\nImage Credit: To Write Love on Her Arms<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Digital Mental Health Resources - <\/b>Creating a centralized online hub that provides free educational materials and actionable steps for mental health support grants widespread accessibility.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Interactive Fundraising Campaigns - <\/b>Leveraging social media challenges and streaming platforms for fundraising activities enables broader community engagement and awareness.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Mental Health Scholarships - <\/b>Offering scholarships specifically for mental health care makes treatment more accessible and reduces financial barriers for those in need.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Healthcare - <\/b>Innovation in online mental health support tools and resources can meet the rising demand for accessible healthcare services.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Digital Platforms - <\/b>Utilizing streaming and social media platforms for awareness campaigns and fundraising creates new avenues for engagement and donor contributions.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Nonprofit Organizations - <\/b>The trend towards educational and interactive campaigns within nonprofits highlights opportunities to increase impact and reach for social causes.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>7<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:65%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:35%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:57%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:43%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:88%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:12%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='545219'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:70%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:30%;'><\/div><\/div>","u":"\/trends\/please-stay-alive","t":"Suicide Prevention Campaigns : Please Stay Alive"},"536301":{"cn":"Lifestyle","cu":"lifestyle","t1":"Mental Health Awareness Totes","pc":"4","ab":"<h2 class='tha__title2'>ALDO and Kids Help Phone Join Forces on the HEARTTOTE<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/amyduong'>Amy Duong<\/a> \u2014 June 8, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/kidshelpphone.ca\/' class='tha__referenceLink' rel='nofollow noreferrer'>kidshelpphone<\/a> & <a target='_blank' href='https:\/\/www.aldoshoes.com\/ca\/en\/women\/made-with-heart-tote-black\/p\/13837599' class='tha__referenceLink' rel='nofollow noreferrer'>aldoshoes<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fhearttote\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Mental+Health+Awareness+Totes+-+ALDO+and+Kids+Help+Phone+Join+Forces+on+the+HEARTTOTE&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fhearttote\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fhearttote&title=Mental+Health+Awareness+Totes+-+ALDO+and+Kids+Help+Phone+Join+Forces+on+the+HEARTTOTE\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fhearttote&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F545%2Fplease-stay-alive.jpeg%3Fauto%3Dwebp&description=Mental+Health+Awareness+Totes+-+ALDO+and+Kids+Help+Phone+Join+Forces+on+the+HEARTTOTE\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Retailer ALDO announces its Force for Good campaign and to kick off the initiative, it works closely with Kids Help Phone in Canada to create the HEARTTOTE. The two work to promote more attention around mental health awareness and bring support to those who are in need. The partnership is long-term and it is comprised of various social and culturally important moments taking place throughout the year. <br \/>\n<br \/>\nIt started on June 1st and simultaneously with LGBTQ2+ Pride Month. The collaboration highlights the HEARTTOTE which is a reusable bag that is available to buy in stores and online. Notably, all of the Canadian proceeds will be directed to Kids Help Phone to support the overarching cause.<br \/>\n<br \/>\nImage Credit: ALDO, Kids Help Phone<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Collaborative Philanthropy Campaigns - <\/b>Brands are increasingly partnering with non-profits to create awareness and support for social causes, leading to strengthened community ties.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Cause-driven Merchandise - <\/b>Products designed with a purpose, such as the HEARTTOTE, are gaining traction as consumers seek to contribute to charities through their purchases.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Cultural Calendar Integration - <\/b>Aligning brand initiatives with significant cultural and social milestones can amplify the impact and relevance of awareness campaigns.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Retail - <\/b>Retailers are leveraging philanthropic partnerships to drive sales while promoting important social messages.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Non-profit - <\/b>Non-profits are collaborating with commercial brands to increase their reach and funding through mutually beneficial campaigns.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Mental Health Services - <\/b>The collaboration offers new avenues for mental health organizations to engage with the public and expand their support networks.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:69%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:31%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:96%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:4%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:74%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:26%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-553px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='536301'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:80%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:20%;'><\/div><\/div>","u":"\/trends\/hearttote","t":"Mental Health Awareness Totes : hearttote"},"530715":{"cn":"Tech","cu":"tech","t1":"Esports Mental Health Apparel","pc":"1","ab":"<h2 class='tha__title2'>Team Vitality Debuts the KARE Merch Capsule to Support Mental Health<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/kanesadavid'>Kanesa D<\/a> \u2014 April 10, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/vitality.gg\/en\/' class='tha__referenceLink' rel='nofollow noreferrer'>vitality.gg<\/a> & <a target='_blank' href='https:\/\/esportsinsider.com\/2024\/04\/team-vitality-kare-collection' class='tha__referenceLink' rel='nofollow noreferrer'>esportsinsider<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fteam-vitality-5\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Esports+Mental+Health+Apparel+-+Team+Vitality+Debuts+the+KARE+Merch+Capsule+to+Support+Mental+Health&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fteam-vitality-5\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fteam-vitality-5&title=Esports+Mental+Health+Apparel+-+Team+Vitality+Debuts+the+KARE+Merch+Capsule+to+Support+Mental+Health\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fteam-vitality-5&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F545%2Fplease-stay-alive.jpeg%3Fauto%3Dwebp&description=Esports+Mental+Health+Apparel+-+Team+Vitality+Debuts+the+KARE+Merch+Capsule+to+Support+Mental+Health\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Team Vitality, a prominent European esports organization, has unveiled an exclusive merchandise collection under its KARE project aimed at supporting the Twisted Foundation's mental health initiatives. This collaboration signifies Team Vitality's commitment to raising awareness about mental health challenges and providing tangible support to those in need.<br \/>\n<br \/>\nThe merchandise collection comprises a diverse range of items, including a stylish bag, a cozy hoodie, a trendy cap, and a statement T-shirt. Each is designed with a focus on mental health awareness. <br \/>\n<br \/>\nAll proceeds generated from the sale of these items will be channeled directly to the Twisten Foundation. The foundation's mission centers on providing support and resources to young individuals grappling with mental health challenges, in honor of Karel's legacy and the importance of mental well-being within the esports community.<br \/>\n<br \/>\nThe collection will be launched through the Team Vitality online store.<br \/>\n<br \/>\nImage Credit: Team Vitality<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Mental Health Awareness Merchandise - <\/b>Opportunity for brands to align with mental health initiatives through exclusive merchandise collections.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Esports Community Support Initiatives - <\/b>Exploring avenues for esports organizations to contribute to mental health awareness and support within their community.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Collaborative Fundraising Campaigns - <\/b>Potential for collaborations between brands and foundations to raise funds for mental health initiatives through merchandise sales.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Esports Merchandise - <\/b>Creating merchandise that supports mental health initiatives to cater to the growing demand within the esports market.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Mental Health Foundations - <\/b>Partnering with brands and organizations in the esports industry to raise awareness about mental health challenges and provide necessary resources.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Online Retail & Fundraising Platforms - <\/b>Developing platforms that facilitate the sale of merchandise to raise funds for mental health initiatives, particularly within the esports sector.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>6.9<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:63%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:37%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:77%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:23%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:67%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:33%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='530715'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:69%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:31%;'><\/div><\/div>","u":"\/trends\/team-vitality-5","t":"Esports Mental Health Apparel : team vitality 5"},"535678":{"cn":"Social Good","cu":"socialgood","t1":"Mental Health-Supporting Campaigns","pc":"1","ab":"<h2 class='tha__title2'>'The Last Photo' is a Suicide Prevention Initiative<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Colin96'>Colin Smith<\/a> \u2014 June 3, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.thecalmzone.net\/thelastphoto' class='tha__referenceLink' rel='nofollow noreferrer'>thecalmzone.net<\/a> & <a target='_blank' href='https:\/\/www.adamandeveddb.com\/work\/the-last-photo' class='tha__referenceLink' rel='nofollow noreferrer'>adamandeveddb<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-last-photo\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Mental+Health-Supporting+Campaigns+-+%27The+Last+Photo%27+is+a+Suicide+Prevention+Initiative&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-last-photo\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-last-photo&title=Mental+Health-Supporting+Campaigns+-+%27The+Last+Photo%27+is+a+Suicide+Prevention+Initiative\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-last-photo&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F545%2Fplease-stay-alive.jpeg%3Fauto%3Dwebp&description=Mental+Health-Supporting+Campaigns+-+%27The+Last+Photo%27+is+a+Suicide+Prevention+Initiative\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>\u201cThe Last Photo\u201d is a poignant campaign developed by the creative agency Adam&eveDDB for the Campaign Against Living Miserably (CALM), in partnership with ITV, the UK\u2019s largest commercial TV station. Launched as part of CALM\u2019s largest-ever suicide prevention initiative, the campaign aims to challenge public perceptions of what suicidal behavior looks like and to encourage more open conversations about mental health. The initiative underscores the often-overlooked reality that individuals contemplating suicide may not exhibit the stereotypical signs of distress, such as visible sadness or despair. Instead, \u201cThe Last Photo\u201d presents a series of images depicting individuals who appear happy and content, yet these photographs represent the final moments before they took their own lives. The campaign\u2019s message is clear: \u201cSuicidal doesn\u2019t always look suicidal.\u201d<br \/>\n<br \/>\nStrategically unveiled on what is colloquially known as \u201cthe happiest day of the year,\u201d the campaign featured a public exhibition on London\u2019s Southbank, displaying large photographs of seemingly joyful people, each accompanied only by a name and age. This stark presentation served as a powerful visual reminder that behind every statistic of suicide is a real person with a unique story. The campaign represents a significant step in reshaping public understanding of suicide and equipping individuals with the knowledge to help prevent it, even when the warning signs are not immediately apparent.<br \/>\n<br \/>\nImage Credit: Adam&eveDDB<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Mental Health Awareness Campaigns - <\/b>By redefining public perceptions of suicidal behavior, these campaigns highlight the necessity for multifaceted approaches to mental health awareness.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Photography-based Storytelling - <\/b>Utilizing photos to convey poignant stories, this trend can evoke powerful emotional responses and initiate important societal conversations.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Visual Exhibitions for Social Causes - <\/b>Public exhibitions that use visual storytelling drive greater engagement and understanding of critical social issues like mental health.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Mental Health Services - <\/b>Innovations in this industry can arise from promoting nuanced understandings of mental health, driven by awareness campaigns that challenge stereotypes.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Creative Agencies - <\/b>Agencies exploring new forms of impactful storytelling can greatly influence public attitudes and policy concerning social issues.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Media and Broadcasting - <\/b>Television and media companies have the potential to amplify critical social messages through strategic partnerships and campaigns.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>5.9<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:49%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:51%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:54%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:46%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:74%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:26%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-553px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='535678'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:59%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:41%;'><\/div><\/div>","u":"\/trends\/the-last-photo","t":"Mental Health-Supporting Campaigns : the last photo"},"535452":{"cn":"Social Good","cu":"socialgood","t1":"Digital Mental Health Toolkits","pc":"1","ab":"<h2 class='tha__title2'>To Write Love on Her Arms Releases an Important Free Resource<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 May 30, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/twloha.com\/mental-health-toolkit\/' class='tha__referenceLink' rel='nofollow noreferrer'>twloha<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmental-health-toolkit\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Digital+Mental+Health+Toolkits+-+To+Write+Love+on+Her+Arms+Releases+an+Important+Free+Resource&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmental-health-toolkit\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmental-health-toolkit&title=Digital+Mental+Health+Toolkits+-+To+Write+Love+on+Her+Arms+Releases+an+Important+Free+Resource\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmental-health-toolkit&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F545%2Fplease-stay-alive.jpeg%3Fauto%3Dwebp&description=Digital+Mental+Health+Toolkits+-+To+Write+Love+on+Her+Arms+Releases+an+Important+Free+Resource\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>To Write Love on Her Arms has unveiled a free digital Mental Health Toolkit. Initially provided to participants in the organization's Move For It 5K+ event, the resource is now available to everyone. It is geared toward offering ccessible mental health resources for those unable to afford counseling or not yet ready to seek professional help. <br \/>\n<br \/>\nTo Write Love on Her Arms' free digital Mental Health Toolkit includes guided videos from therapists, grounding techniques, curated playlists, and self-compassion affirmations. Consumers might find this toolkit particularly valuable due to its accessibility and comprehensive content. It offers practical tools for mental health support without the need for a professional appointment, making it a useful resource for immediate assistance. The inclusion of various media, such as videos and playlists, caters to different preferences and needs, as well s types of learning.<br \/>\n<br \/>\nImage Credit: To Write Love on Her Arms<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Accessible Mental Health Resources - <\/b>Innovative platforms are providing free mental health resources to remove financial and accessibility barriers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Digital Therapy Tools - <\/b>Digital toolkits with guided videos and exercises offer immediate mental health support without requiring in-person appointments.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Multi-media Mental Health Support - <\/b>The integration of videos, playlists, and affirmations in mental health tools addresses diverse learning and coping preferences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Telehealth Services - <\/b>Telehealth professionals can significantly benefit by incorporating accessible digital toolkits into their service offerings.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Mental Health Apps - <\/b>App developers are increasingly integrating comprehensive and free resource kits to broaden their mental health support features.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Wellness Education - <\/b>Educational platforms can utilize digital mental health toolkits to provide students with essential mental health resources and coping techniques.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>6.1<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:58%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:42%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:52%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:48%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:73%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:27%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='535452'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:61%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:39%;'><\/div><\/div>","u":"\/trends\/mental-health-toolkit","t":"Digital Mental Health Toolkits : Mental Health Toolkit"},"532285":{"cn":"Social Good","cu":"socialgood","t1":"Mental Health Postcard Platforms","pc":"1","ab":"<h2 class='tha__title2'>BTS Partners with UNICEF to Launch a New Mental Health Initiative<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/kanesadavid'>Kanesa D<\/a> \u2014 April 24, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='http:\/\/unicef.org' class='tha__referenceLink' rel='nofollow noreferrer'>unicef.org<\/a> & <a target='_blank' href='https:\/\/www.billboard.com\/music\/music-news\/bts-mental-health-initiative-onmymind-unicef-1235662421\/' class='tha__referenceLink' rel='nofollow noreferrer'>billboard<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbts-2\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Mental+Health+Postcard+Platforms+-+BTS+Partners+with+UNICEF+to+Launch+a+New+Mental+Health+Initiative&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbts-2\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbts-2&title=Mental+Health+Postcard+Platforms+-+BTS+Partners+with+UNICEF+to+Launch+a+New+Mental+Health+Initiative\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbts-2&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F545%2Fplease-stay-alive.jpeg%3Fauto%3Dwebp&description=Mental+Health+Postcard+Platforms+-+BTS+Partners+with+UNICEF+to+Launch+a+New+Mental+Health+Initiative\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>K-Pop boy group BTS is collaborating with UNICEF to introduce the #OnMyMind campaign, featuring an electronic postcard initiative. Created to help support children and teens in their mental health journey, #OnMyMind allows fans to submit e-postcards through the Korean Committee's UNICEF website and share their current struggles, thoughts, and other relevant stories to help empower others in their journeys.<br \/>\n<br \/>\nThe postcards will be displayed online on the website's gallery for others to view. BTS' previous work with UNICEF resulted in the 2017 anti-violence campaign, Love Myself, which received global attention. The group hopes that through its international initiatives, children and youth can find love in themselves and live lives free of violence.<br \/>\n<br \/>\n\u201cWe believe that you will continue to support the Love Myself campaign to create greater positive energy in people\u2019s lives,\" BTS' leader, RM, said in a statement.<br \/>\n<br \/>\nImage Credit: UNICEF<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Electronic Postcard Initiatives - <\/b>Exploring innovative ways to leverage digital tools for mental health support through interactive e-postcard submissions.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Peer Empowerment Networks - <\/b>Building virtual communities where individuals can share stories and struggles anonymously to foster support and empowerment.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. International Collaborative Campaigns - <\/b>Fostering cross-border partnerships to address mental health globally through culturally inclusive initiatives and awareness programs.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Social Media Platforms - <\/b>Adapting social networking sites to facilitate mental health conversations and support mechanisms through user-generated content.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Digital Marketing Agencies - <\/b>Developing targeted online strategies to promote mental health awareness campaigns and drive engagement with digital initiatives.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Non-profit Organizations - <\/b>Collaborating with influential figures and brands to launch impactful mental health campaigns that resonate with diverse audiences worldwide.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>5.3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:45%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:55%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:46%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:54%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:68%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:32%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='532285'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:53%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:47%;'><\/div><\/div>","u":"\/trends\/bts-2","t":"Mental Health Postcard Platforms : bts 2"},"524005":{"cn":"Social Good","cu":"socialgood","t1":"2SLGBTQI Demetia Awareness Campaigns","pc":"1","ab":"<h2 class='tha__title2'>'Help Us Remain' Emphasizes the Need for Dementia Support<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/janapijak'>Jana Pijak<\/a> \u2014 January 19, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.youtube.com\/watch?v=N7Diz9L537c' class='tha__referenceLink' rel='nofollow noreferrer'>youtube<\/a> & <a target='_blank' href='https:\/\/egale.ca\/egale-in-action\/dementia\/' class='tha__referenceLink' rel='nofollow noreferrer'>egale<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fhelp-us-remain\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=2SLGBTQI+Demetia+Awareness+Campaigns+-+%27Help+Us+Remain%27+Emphasizes+the+Need+for+Dementia+Support&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fhelp-us-remain\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fhelp-us-remain&title=2SLGBTQI+Demetia+Awareness+Campaigns+-+%27Help+Us+Remain%27+Emphasizes+the+Need+for+Dementia+Support\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fhelp-us-remain&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F545%2Fplease-stay-alive.jpeg%3Fauto%3Dwebp&description=2SLGBTQI+Demetia+Awareness+Campaigns+-+%27Help+Us+Remain%27+Emphasizes+the+Need+for+Dementia+Support\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>During Alzheimer's Awareness Month, Egale, Canada\u2019s advocate for 2SLGBTQI communities, has launched the 'Help Us Remain Campaign,' spotlighting the unique challenges faced by this demographic when it comes to dementia care. Acknowledging the elevated risk of dementia among 2SLGBTQI individuals due to the brain's response to cultural trauma, the campaign aims to unite Canadians in addressing this often overlooked issue.<br \/>\n<br \/>\nLaunching an immersive gallery and a captivating short film, Help Us Remain shares the untold stories of 2SLGBTQI individuals across Canada connected to dementia. The campaign emphasizes the need to support those who championed 2SLGBTQI rights as they age, ensuring the transfer of memories to younger generations.<br \/>\n<br \/>\nThose who want to learn more about this important cause and campaign can visit eagle.ca\/dementia.<br \/>\n<br \/>\nImage Credit: Egale<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Elevated Risk of Dementia - <\/b>Spotlighting the unique challenges faced by the 2SLGBTQI community when it comes to dementia care, given the brain's response to cultural trauma.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Untold Stories - <\/b>Launching an immersive gallery and a captivating short film, highlighting the experiences of 2SLGBTQI individuals connected to dementia.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Championing Aging Rights - <\/b>Emphasizing the importance of supporting 2SLGBTQI individuals who have fought for their rights as they age, ensuring the preservation of their memories.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Healthcare - <\/b>Addressing the unique challenges of dementia care for the 2SLGBTQI community, with a focus on raising awareness and support.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Film and Entertainment - <\/b>Utilizing immersive galleries and captivating short films to tell the untold stories of 2SLGBTQI individuals connected to dementia.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Social Advocacy - <\/b>Advocating for the rights and support of 2SLGBTQI individuals as they age, ensuring their experiences and memories are recognized and preserved.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.2<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:38%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:62%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:29%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:71%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:58%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:42%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-474px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='524005'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:42%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:58%;'><\/div><\/div>","u":"\/trends\/help-us-remain","t":"2SLGBTQI Demetia Awareness Campaigns : Help Us Remain "},"536703":{"cn":"Lifestyle","cu":"lifestyle","t1":"Athlete-Backed Mental Health Campaigns","pc":"1","ab":"<h2 class='tha__title2'>The Love, Your Mind Campaign Aims to Support Mental Health<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 June 13, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.adcouncil.org\/learn-with-us\/press-releases\/star-athletes-share-their-mental-health-rituals-encouraging-fans-to-prioritize-their-mental-health' class='tha__referenceLink' rel='nofollow noreferrer'>adcouncil.org<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flove-your-mind\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Athlete-Backed+Mental+Health+Campaigns+-+The+Love%2C+Your+Mind+Campaign+Aims+to+Support+Mental+Health&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flove-your-mind\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flove-your-mind&title=Athlete-Backed+Mental+Health+Campaigns+-+The+Love%2C+Your+Mind+Campaign+Aims+to+Support+Mental+Health\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flove-your-mind&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F545%2Fplease-stay-alive.jpeg%3Fauto%3Dwebp&description=Athlete-Backed+Mental+Health+Campaigns+-+The+Love%2C+Your+Mind+Campaign+Aims+to+Support+Mental+Health\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>The Love, Your Mind campaign is led by the Ad Council and Huntsman Mental Health Institute. The initiative features 11 professional sports leagues and organizations. It aims to promote mental health awareness through a series of public service advertisements titled 'The Rituals We Share.' These PSAs feature star athletes sharing personal mental health rituals, encouraging fans nationwide to prioritize their emotional well-being. <br \/>\n<br \/>\nAt its core, the Love, Your Mind campaign seeks to normalize discussions around mental health during Mental Health Awareness Month and beyond. By leveraging the influence of sports icons like Lexie Brown, Chase Elliott, and Madison Keys, the initiative has the potential to resonate deeply with sports enthusiasts and the broader community. The PSAs will be disseminated across TV and digital media platforms through donated media placements, bolstered by ongoing support from participating sports leagues throughout 2024.<br \/>\n<br \/>\nImage Credit: Ad Council and Huntsman Mental Health Institute<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Athlete-driven Public Service Announcements - <\/b>Professional athletes endorsing mental health rituals in PSAs create a powerful narrative that can effectively reduce mental health stigma.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Sports Icons as Mental Health Advocates - <\/b>Using popular athletes to promote mental well-being ensures widespread reach and relatability, encouraging fans to prioritize their own mental health.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Inter-organizational Mental Health Campaigns - <\/b>Collaboration between multiple sports leagues in mental health advocacy can amplify the message and broaden societal impact.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Sports Entertainment - <\/b>The convergence of sports entertainment and mental health initiatives creates new opportunities for fan engagement and community building.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Digital Media - <\/b>Digital media platforms play a crucial role in disseminating mental health campaigns, reaching diverse audiences through targeted and engaging content.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Healthcare Advertising - <\/b>Healthcare advertising can innovate by integrating influential figures from non-health sectors to drive public health messages and awareness campaigns.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.5<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:34%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:66%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:26%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:74%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:75%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:25%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='536703'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:45%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:55%;'><\/div><\/div>","u":"\/trends\/love-your-mind","t":"Athlete-Backed Mental Health Campaigns : Love, Your Mind"},"536981":{"cn":"Marketing","cu":"marketing","t1":"Resilience-Celebrating Cancer Campaigns","pc":"1","ab":"<h2 class='tha__title2'>Extended Stay America Joins American Cancer Society<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 June 16, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.extendedstayamerica.com\/blog\/article\/messages-of-hope' class='tha__referenceLink' rel='nofollow noreferrer'>extendedstayamerica<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fextended-stay-america\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Resilience-Celebrating+Cancer+Campaigns+-+Extended+Stay+America+Joins+American+Cancer+Society&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fextended-stay-america\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fextended-stay-america&title=Resilience-Celebrating+Cancer+Campaigns+-+Extended+Stay+America+Joins+American+Cancer+Society\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fextended-stay-america&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F545%2Fplease-stay-alive.jpeg%3Fauto%3Dwebp&description=Resilience-Celebrating+Cancer+Campaigns+-+Extended+Stay+America+Joins+American+Cancer+Society\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Extended Stay America is marking National Cancer Survivors Month in June by honoring cancer survivors and individuals currently battling cancer through its partnership with the American Cancer Society. As the Official Hotel Partner of the American Cancer Society, Extended Stay America is emphasizing resilience and triumph by setting up 'Hope Walls' at all participating locations. These installations encourage guests to share messages of support. The physical initiative is complemented by a digital platform for wider participation.<br \/>\n<br \/>\nThe Hope Walls campaign underscores Extended Stay America's commitment to supporting cancer patients by providing free and discounted lodging, totaling nearly 250,000 nights since 2013 and saving over $15 million in accommodation costs. This support aims to alleviate the financial burden and provide a comforting environment with amenities such as fully equipped kitchens, free Wi-Fi, on-site laundry, and pet-friendly rooms.<br \/>\n<br \/>\nImage Credit: Extended Stay America<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Resilience-inspired Initiatives - <\/b>The emphasis on 'Hope Walls' highlights how resilience-themed campaigns can foster community support and engagement among cancer survivors and patients.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Hybrid Physical-digital Engagement - <\/b>The integration of physical 'Hope Walls' with a digital platform shows potential for hybrid engagement methods that reach a broader audience while maintaining personal connections.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Supportive Hospitality Services - <\/b>Extended Stay America's provision of free and discounted lodging reflects growing trends in hospitality services tailored for specific health needs.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Healthcare - <\/b>Partnerships with hospitality services that offer lodging and supportive environments for cancer patients can significantly reduce treatment-related stress and financial burdens.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Hospitality - <\/b>Innovative collaborations with healthcare organizations create unique opportunities for the hospitality industry to cater to the needs of vulnerable populations.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Digital Platforms - <\/b>Developing integrated digital platforms in conjunction with physical initiatives can enhance engagement and participation in community-oriented campaigns.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.4<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:36%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:64%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:21%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:79%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:75%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:25%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='536981'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:44%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:56%;'><\/div><\/div>","u":"\/trends\/extended-stay-america","t":"Resilience-Celebrating Cancer Campaigns : Extended Stay America "},"536704":{"cn":"Marketing","cu":"marketing","t1":"Love-Centric Public Service Announcements","pc":"2","ab":"<h2 class='tha__title2'>Ad Council & R\/GA Debut the Love Has No Labels Campaign<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 June 13, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.adcouncil.org\/learn-with-us\/press-releases\/new-love-has-no-labels-psa-inspires-acts-of-love-to-combat-bias-and-hate' class='tha__referenceLink' rel='nofollow noreferrer'>adcouncil.org<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flove-has-no-labels1\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Love-Centric+Public+Service+Announcements+-+Ad+Council+%26+R%2FGA+Debut+the+Love+Has+No+Labels+Campaign&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flove-has-no-labels1\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flove-has-no-labels1&title=Love-Centric+Public+Service+Announcements+-+Ad+Council+%26+R%2FGA+Debut+the+Love+Has+No+Labels+Campaign\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flove-has-no-labels1&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F545%2Fplease-stay-alive.jpeg%3Fauto%3Dwebp&description=Love-Centric+Public+Service+Announcements+-+Ad+Council+%26+R%2FGA+Debut+the+Love+Has+No+Labels+Campaign\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>The Ad Council's latest Love Has No Labels PSA, produced in collaboration with R\/GA, champions the transformative power of love in combating bias and hate. Released amidst a backdrop of societal division, the campaign showcases real-life acts of empathy and solidarity to inspire audiences across diverse identities. By emphasizing that love can overpower hate even in challenging times, the PSA aims to foster a more compassionate and inclusive society.<br \/>\n<br \/>\nGrounded in research that underscores the prevalence of love over hate in social sentiment, the Love Has No Labels PSA celebrates stories of inclusion and support across different communities. It directs viewers to LoveHasNoLabels.com, where resources on bias and discrimination, meaningful allyship actions, and support for marginalized groups can be accessed.<br \/>\n<br \/>\nThe initiative, supported by media donations and pro bono efforts from Publicis Media, seeks to amplify its impact through strategic placements and partnerships.<br \/>\n<br \/>\nImage Credit: The Ad Council'<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Empathy-driven Campaigns - <\/b>Campaigns that highlight real-life acts of empathy are gaining traction, presenting an opportunity to foster greater community connection.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Inclusive Advertising - <\/b>Advertising that emphasizes inclusion and support for diverse identities is becoming more essential, reflecting changing societal values.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Strategic Media Partnerships - <\/b>Collaborations between media companies and social campaigns are enhancing the reach and impact of messaging, demonstrating the power of strategic alliances.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Public Relations - <\/b>The public relations industry is increasingly focusing on campaigns that promote empathy and combat social bias, aligning with broader societal shifts.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Digital Media - <\/b>Digital media platforms are essential in amplifying social messages, showcasing their role in promoting inclusivity and combating bias.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Non-profit Organizations - <\/b>Non-profit organizations are leveraging media collaborations and inclusive campaigns to drive social change and support marginalized communities.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:14%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:86%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:9%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:91%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:75%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:25%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='536704'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:33%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:67%;'><\/div><\/div>","u":"\/trends\/love-has-no-labels1","t":"Love-Centric Public Service Announcements : Love Has No Labels "}}</script> </div> </div> <footer class='thf' data-sv='Web 3 through Edgecast'> <div class='th__container'> <div class='thf__cont'> <div class='thf__links'> <a href='https://www.trendhunter.com/about-trend-hunter'>About Us & Contact</a>     <a href='https://www.jeremygutsche.com'>Innovation Keynote Speaker</a>     <a href='https://www.futurefestival.com'>Best Innovation Conference</a>     <a href='https://www.trendhunter.com/trendreports'>Custom Trend Reports</a> </div> <div class='thf__copyright'> <a href='https://www.trendhunter.com/'>Trends</a> Ⓒ 2024 <span itemprop='publisher' itemscope itemtype='https://schema.org/Organization'> <span itemprop='name'>TREND HUNTER Inc.</span> </span>     <a href='https://www.trendhunter.com/terms'>Terms of Use, Copyright Info & Privacy Policy</a> </div> </div> </div> </footer> <script> </script>   <script src="https://ajax.googleapis.com/ajax/libs/jquery/3.6.0/jquery.min.js" ></script>  <script src='https://www.trendhunter.com/apps/js/kite-header.js?v=17320.4' defer async></script> <script src='https://www.trendhunter.com/apps/redesign/ksite.js?v=17320.4' defer async></script> <script defer fetchpriority='low' type='text/javascript' async src='https://www.googletagmanager.com/gtm.js?id=GTM-NTQ3SGG'></script> <script type='text/javascript'> window.dataLayer = window.dataLayer || []; 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