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Lego se paie Samsung et son smartphone pliable "Galaxy Fold" | Le HuffPost

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<header class="entry__header yr-entry-header"> <a class="entry-eyebrow" href="/web/20210515151252/https://www.huffingtonpost.fr/le-bon-choix/"><span>LE BON CHOIX</span></a> <div class="timestamp"> <span class="timestamp__date timestamp__date--published"> 05/03/2019 13:22 CET </span> <span class="timestamp__separator">|</span> <span class="timestamp__date timestamp__date--modified"> <strong>Actualisé</strong> 05/03/2019 13:22 CET </span> </div> <div class="headline"> <h1 class="headline__title">Lego se paie Samsung et son smartphone pliable &quot;Galaxy Fold&quot; </h1> <h2 class="headline__subtitle">Moins cher, déjà disponible et une meilleure autonomie... Lego vante les mérites de son anti-smartphone "Lego Fold" et trolle au passage Samsung. </h2> <div class="headline__stroke" style="background-color: #0dbe98"></div> </div> <div class="share-bar share-bar--sticky yr-share"> <ul class="share-bar__list"><li class="facebook share-bar__item"><a class="share-bar__item-link icon-Social_Facebook yr-share-item" data-social-name="facebook" aria-label="Share on Facebook" href="https://web.archive.org/web/20210515151252/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.huffingtonpost.fr%2F2019%2F03%2F05%2Flego-se-paie-samsung-et-son-smartphone-pliable-galaxy-fold_a_23684560%2F%3Fncid%3Dother_facebook_eucluwzme5k%26utm_campaign%3Dshare_facebook" target="_blank"></a></li><li class="twitter share-bar__item"><a class="share-bar__item-link icon-Social_Twitter yr-share-item" data-social-name="twitter" aria-label="Share on Twitter" href="https://web.archive.org/web/20210515151252/https://twitter.com/share?url=https%3A%2F%2Fwww.huffingtonpost.fr%2F2019%2F03%2F05%2Flego-se-paie-samsung-et-son-smartphone-pliable-galaxy-fold_a_23684560%2F%3Fncid%3Dother_twitter_cooo9wqtham%26utm_campaign%3Dshare_twitter&amp;text=Quand%20Lego%20se%20paie%20Samsung%20et%20la%20mode%20des%20smartphones%20pliables" target="_blank"></a></li><li class="pinterest share-bar__item"><a class="share-bar__item-link icon-Social_Pinterest yr-share-item" data-social-name="pinterest" aria-label="Share on Pinterest" data-pin-custom="true" data-pin-media="https://o.aolcdn.com/images/dims?quality=80&amp;thumbnail=236%2C168&amp;image_uri=https%3A%2F%2Fimg.huffingtonpost.com%2Fasset%2F5ca1fe02240000b900066e55.jpeg&amp;client=cbc79c14efcebee57402&amp;signature=572404371c2a8c1630f05de42be233fefe2af0b9" href="https://web.archive.org/web/20210515151252/https://pinterest.com/pin/create/link/?url=https%3A%2F%2Fwww.huffingtonpost.fr%2F2019%2F03%2F05%2Flego-se-paie-samsung-et-son-smartphone-pliable-galaxy-fold_a_23684560%2F%3Fncid%3Dother_pinterest_fs145zajjbm%26utm_campaign%3Dshare_pinterest" target="_blank"></a></li><li class="linkedin share-bar__item"><a class="share-bar__item-link icon-Social_Linkedin yr-share-item" data-social-name="linkedin" aria-label="Share on Linkedin" href="https://web.archive.org/web/20210515151252/https://www.linkedin.com/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.huffingtonpost.fr%2F2019%2F03%2F05%2Flego-se-paie-samsung-et-son-smartphone-pliable-galaxy-fold_a_23684560%2F" target="_blank"></a></li><li class="email share-bar__item"><a class="share-bar__item-link icon-Social_Mail yr-share-item" data-social-name="email" aria-label="Share on Email" href="https://web.archive.org/web/20210515151252/mailto:/?subject=Lego%20se%20paie%20Samsung%20et%20son%20smartphone%20pliable%20%26quot%3BGalaxy%20Fold%26quot%3B%20%20%7C%20Le%20HuffPost&amp;body=Article: https%3A%2F%2Fwww.huffingtonpost.fr%2F2019%2F03%2F05%2Flego-se-paie-samsung-et-son-smartphone-pliable-galaxy-fold_a_23684560%2F%3Fncid%3Dother_email_o63gt2jcad4%26utm_campaign%3Dshare_email" target="_blank"></a></li></ul></div> <div class="author-byline yr-byline"> <ul class="author-list "> <li class="author-card yr-author-card"> <a href="/web/20210515151252/https://www.huffingtonpost.fr/author/antoine-engels" class="bn-author-image bn-clickable yr-author-image" aria-label="More from Antoine Engels"> <div class="author-card__headshot" style="background-image: url(https://web.archive.org/web/20210515151252im_/https://img.huffingtonpost.com/asset/5c929f52230000a8006bfe11.png?ops=50_50);"></div> </a> <div class="author-card__details"> <span class="author-card__details-container"> <a class="author-card__details__name" href="/web/20210515151252/https://www.huffingtonpost.fr/author/antoine-engels"> <span class="author-card__details__name"> Par Antoine Engels </span> </a> </span> </div> </li> </ul> </div> </header> <div class="page__content__row row--no-border"> <div class="col col--body-center"> <div class="entry__below-entry"> <div class="entry__content js-entry-content"> <div class="entry__body" data-part="contents"> <!-- ads_sharebox_260x60 --> <div id="sharebox_260x60" class="advertisement sharebox_260x60 ad_spot desktop-only"> </div> <div class="post-contents yr-entry-text"><div class="content-list-component text"><p>INSOLITE - Se plier en quatre pour faire une blague qui ne casse pas des briques. Les <a href="https://web.archive.org/web/20210515151252/https://www.huffingtonpost.fr/news/smartphones/" target="_blank">smartphones</a> pliables comme le <a href="https://web.archive.org/web/20210515151252/https://www.huffingtonpost.fr/2019/02/20/samsung-devoile-le-galaxy-fold-un-smartphone-pliable-a-1800-euros_a_23674272/" target="_blank">Galaxy Fold</a> de Samsung, le <a href="https://web.archive.org/web/20210515151252/https://www.huffingtonpost.fr/2019/02/25/huawei-devoile-le-mate-x-un-smartphone-pliable-hors-de-prix_a_23677207/" target="_blank">Mate X de Huawei</a> ou le <a href="https://web.archive.org/web/20210515151252/https://www.huffingtonpost.fr/2019/01/23/ce-smartphone-de-xiaomi-se-plie-en-trois-pour-vous_a_23650583/" target="_blank">prototype de Xiaomi</a> ont marqu&eacute; le salon mondial du mobile de Barcelone (MWC) en f&eacute;vrier.</p><p>La tendance a visiblement inspir&eacute; <a href="https://web.archive.org/web/20210515151252/https://www.huffingtonpost.fr/news/lego/" target="_blank">Lego</a>, qui en a profit&eacute; pour placer un beau coup de publicit&eacute; en trollant all&egrave;grement le g&eacute;ant cor&eacute;en Samsung et son "Galaxy Fold." Dans un tweet publi&eacute; lundi 4 mars via son compte officiel, la firme danoise a vant&eacute; non sans ironie les m&eacute;rites de son "Lego Fold", bien plus performant que son &eacute;quivalent pliable de Samsung.</p></div><div class="content-list-component embed-asset"><blockquote class="twitter-tweet" data-lang="fr"><p>A stunning 5-inch cover display unfolds into an 11-inch pop-up story book. For endless creative play that never runs out of battery. <a href="https://web.archive.org/web/20210515151252/https://t.co/yodboV2aEK" target="_blank">pic.twitter.com/yodboV2aEK</a></p><p>&mdash; LEGO (@LEGO_Group) <a href="https://web.archive.org/web/20210515151252/https://twitter.com/LEGO_Group/status/1102539211834576902?ref_src=twsrc%5Etfw" target="_blank">4 mars 2019</a></p></blockquote><script async src="https://web.archive.org/web/20210515151252js_/https://platform.twitter.com/widgets.js" charset="utf-8"></script></div><div class="content-list-component text"><p><em>"Une superbe couverture de 5 pouces se d&eacute;plie en un livre pop-up de 11 pouces. Pour un jeu cr&eacute;atif infini qui ne manque jamais de batterie."</em></p><p>Derri&egrave;re la blague, Lego glisse en r&eacute;alit&eacute; un clin d'oeil &agrave; son livre pop-up tir&eacute; de la gamme Lego Ideas qui reprend et commercialise des cr&eacute;ations de fans. Une fois construit, le set se pr&eacute;sente sous la forme d'un livre en briques tout ce qu'il y a de plus ordinaire et qui, en se d&eacute;pliant, r&eacute;v&egrave;le un diorama qui &eacute;clot ou "pope" &agrave; l'ouverture.</p><p>Lego pousse le vice en imitant l'iconographie utilis&eacute;e pour la promotion du Galaxy Fold et en pointant du doigt la surface de son "Lego Fold" qui passe de de 5 &agrave; 11 pouces une fois d&eacute;pli&eacute; contre 4,6 &agrave; 7,3 pouces pour le "Galaxy Fold." Le g&eacute;ant de la brique jaune se targue &eacute;galement de l'autonomie de son anti-smartphone dont la batterie ne se vide jamais contrairement &agrave; celui de Samsung.</p></div><div class="content-list-component embed-asset"><iframe class="juxtapose" frameborder="0" height="440.992" scrolling="no" src="https://web.archive.org/web/20210515151252if_/https://cdn.knightlab.com/libs/juxtapose/latest/embed/index.html?uid=f724c130-3f3b-11e9-9c6a-0edaf8f81e27" width="630"></iframe></div><div class="content-list-component text"><p>Si le Galaxy Fold garde &eacute;videmment un net avantage avec son &eacute;cran tactile, son syst&egrave;me d'exploitation et son appareil photo (parce que- fallait-il le rappeler?- c'est un vrai smartphone) le "Lego Fold" a le m&eacute;rite de co&ucirc;ter bien moins cher, 69 euros contre 1800 annonc&eacute;s pour son faux rival.</p><div id="guideHuffpost"><div class="Produit"><div class="Produit__content"><div class="Produit__picture"> <img class="loading" data-was-processed="true" src="https://web.archive.org/web/20210515151252im_/https://amp.assets.huffpost.com/uploads/fr/5094919_Lego_5c7e5bda62aea.jpg" alt="Lego se paie Samsung et son smartphone pliable &quot;Galaxy" aria-label="Lego se paie Samsung et son smartphone pliable &quot;Galaxy"/></div><div class="colonnedroite"><h2 class="Produit__title">Lego Ideas Livre Pop-up</h2><div class="Produit__link"><a href="https://web.archive.org/web/20210515151252/https://www.amazon.fr/Lego-21315-Star-Wars-21315-Confidential/dp/B07BLDZ2S4/ref=as_li_ss_tl?ie=UTF8&amp;qid=1551784905&amp;sr=8-1&amp;keywords=lego livre pop up&amp;linkCode=ll1&amp;linkId=28ec8b980f9a81e87339a51ce0ae8cfe&amp;language=fr_FR&amp;tag=lhpid301-21" rel="nofollow noopener" target="_blank">Acheter sur Amazon*</a><a href="https://web.archive.org/web/20210515151252/http://www.awin1.com/cread.php?awinaffid=535601&amp;awinmid=12665&amp;p=https://www.fnac.com/LEGO-Ideas-21315-Livre-pop-up/a12974623/w-4?omnsearchpos=1&amp;clickref=lhpid301-21" rel="nofollow noopener" target="_blank">Acheter sur Fnac</a></div><div class="Produit__disclaimer">*Au moment de la publication, le prix &eacute;tait de 69,03 euros.</div></div></div></div></div><p><em>Certains liens de cet article renvoient vers des sites marchands, Le HuffPost peut recevoir une r&eacute;mun&eacute;ration si un lecteur ach&egrave;te le produit en ligne. 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