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Best help center software & knowledge base 2021 | Zendesk
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service</span></a> <meta itemprop="name" content="Zendesk for service"/> <meta itemprop="position" content="1"/> </li> <li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"> <span itemprop="name">Help center</span> <meta itemprop="position" content="2"/> </li> </ol> </div> </nav> <section class="hero hero-inline-image"> <div class="grid container vertically-centered"> <div class="row"> <div class="col col-small-6 col-copy-cta"> <h1 class="supertitle">Help center software</h1> <h2 class="h1">Use your know‑how</h2> <p class="h5">A smart knowledge base for better self‑service and empowered agents</p> <div class="cta-section"> <a href="/web/20210308160054/https://www.zendesk.com/register/" class="button button-medium button-primary-default" target="">Start a free trial</a> <a href="/web/20210308160054/https://www.zendesk.com/demo/" class="button button-medium button-secondary-default" target="">View demo</a> </div> </div> <div class="col col-small-6 col-image"> 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2x" src="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/hero.png" alt=""> </div> </div> </div> </div> </div> </div> </section> <section class="intro"> <div class="container grid padded"> <div class="row"> <div class="col col-small-7"> <h2 class="supertitle">Known as Zendesk Guide</h2> <h3 class="h2">Do it yourself service</h3> <p class="longform">Self-service is good because it’s quick and convenient for customers—and they tend to like that. That’s why a smart knowledge base plays a big part in your customer experience strategy. Our help center software organizes knowledge and empowers customers and agents with that information.</p> <div class="intro-video SL_swap" id="capability-helpcenter-video"> <img class="play-bg lazyload no-src" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-video-1x.jpg, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-video-2x.jpg 2x" alt=""> <div class="wistia_embed wistia_async_ua87bs41ks popover=true popoverContent=link popoverSize=960x540 anchor-video-"><a class="anchor-video anchor" tabindex="0"><span></span></a></div> </div> </div> <div class="col col-small-5"> <ul class="intro-bullets list-icon"> <li> <span class="list-icon-bullet icon icon-people"></span> <h5>Practical for customers</h5> <p>Give customers the freedom to help themselves on their own terms.</p> </li> <li> <span class="list-icon-bullet icon icon-headset"></span> <h5>Handy for agents</h5> <p>Empowers agents to keep knowledge fresh, updated, and useful for everyone.</p> </li> <li> <span class="list-icon-bullet icon icon-tick"></span> <h5>Good for business</h5> <p>Reduce support costs and ticket volume, so agents can focus on bigger issues and offer more meaningful support.</p> </li> </ul> </div> </div> </div> </section> <section class="section-text-image section-text-image-product"> <div class="container grid padded"> <div class="row"> <div class="col col-small-6 col-image"> <div class="image-lockup image-lockup-right-center"> <div class="image-lockup-image-1 bigger"> <div class="relationframe mask-animation wipe-in-up ken-burns"> <img class="no-src lazyload" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-support-1x.jpg, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-support-2x.jpg 2x" alt="Man holding cupcakes"> </div> </div> <div class="image-lockup-image-2 smaller bottom"> <div class="animation"> <img class="js-localized-image no-src lazyload anim anim-in anim-up anim-delay-4" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/widget.png, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/widget.png 2x" alt=""> </div> </div> </div> </div> <div class="col col-small-6 col-medium-4 push-medium-1 col-copy"> <p class="supertitle">Instant and easy</p> <h2>Support on their terms</h2> <p>Some customers prefer to help themselves. All you have to do is put the answers they seek within reach. That’s where a smart knowledge base and help center come in handy. Make it easy for customers to solve their own issue without having to send an email or make a call. Take it further with in-context self-service inside your product or on your website with the Web Widget and Mobile SDK.</p> </div> </div> </div> </section> <section class="section-text-image section-text-image-product" id="team-publishing"> <div class="container grid padded"> <div class="row"> <div class="col col-small-6 col-medium-4 push-medium-1 col-copy"> <p class="supertitle">Knowledge at every turn</p> <h2>Keep it fresh</h2> <p>Support teams know the most about customer issues and how to solve them. Collect their expertise and make it accessible to customers with <span class="wistia_embed wistia_async_8mdb4or3bb popover=true popoverContent=link popoverSize=960x540 anchor-video-inline"><a class=" anchor" tabindex="0"><span>Team Publishing</span></a></span>. Think articles for common things like frequently asked questions, product details, policies, and more. As you grow, keep your self-service offering healthy by letting agents update content so it always caters to your customers.</p> </div> <div class="col col-small-6 push-medium-1 col-image"> <div class="image-lockup image-lockup-left-center"> <div class="image-lockup-image-1 bigger"> <div class="relationframe relationframe-arch mask-animation wipe-in-up ken-burns"> <img class="no-src lazyload" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-fresh-1x.jpg, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-fresh-2x.jpg 2x" alt=""> </div> </div> <div class="image-lockup-image-2 smaller bottom"> <div class="animation"> <img class="js-localized-image no-src lazyload anim anim-in anim-up anim-delay-4" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/team-publishing.png, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/team-publishing.png 2x" alt=""> </div> </div> </div> </div> </div> </div> </section> <section class="section-text-image section-text-image-product"> <div class="container grid padded"> <div class="row"> <div class="col col-small-6 col-image"> <div class="image-lockup image-lockup-right-center"> <div class="image-lockup-image-1 bigger"> <div class="relationframe mask-animation wipe-in-up ken-burns"> <img class="no-src lazyload" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-yours-1x.jpg, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-yours-2x.jpg 2x" alt=""> </div> </div> <div class="image-lockup-image-2 bigger bottom"> <div class="animation"> <img class="js-localized-image no-src lazyload anim anim-in anim-up anim-delay-4" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/customize.png, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/customize.png 2x" alt=""> </div> </div> </div> </div> <div class="col col-small-6 col-medium-4 push-medium-1 col-copy"> <p class="supertitle">Customize and personalize </p> <h2>Make it yours</h2> <p>Embrace full control and flexibility over the way your help center looks with customizable themes. You have complete freedom to organize content the way you see fit so it’s easier for customers to find the right stuff. You can even create more than one help center that caters to different audiences, regions, or brands, and localize content in over 40 languages.</p> </div> </div> </div> </section> <section> <div class="container"> <h2 class="center supertitle">Features overview</h2> <h3 class="center h2">Get smart about self‑service</h3> <div class="grid"> <div class="row js-accordion-media accordion-media"> <div class="col col-small-6 content-container"> <div class="align-top" data-accordion-tab-content="1"> <img class="js-localized-image lazyload no-src" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/experts-combined.png, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/experts-combined.png 2x" alt=""> <div class="hide-small-up"> <h5>Empower your experts</h5> <p>Share AI-powered article recommendations inside support <a href="/web/20210308160054/https://www.zendesk.com/service/ticketing-system/" class="anchor" target=""><span>tickets</span></a>, flag old content for improvements, and let agents draft new knowledge base articles.</p> </div> </div> <div class="align-top" data-accordion-tab-content="2"> <img class="js-localized-image lazyload no-src" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/content-cues-combined.png, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/content-cues-combined.png 2x" alt=""> <div class="hide-small-up"> <h5>Grow your knowledge</h5> <p>See which content serves customers the best and what to remove from your knowledge base with AI-powered suggestions with <span class="wistia_embed wistia_async_xpaqcgglsg popover=true popoverContent=link popoverSize=960x540 anchor-video-inline"><a class=" anchor" tabindex="0"><span>Content Cues</span></a></span>.</p> </div> </div> <div class="align-top" data-accordion-tab-content="3"> <img class="js-localized-image lazyload no-src" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/content-blocks-combined.png, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/content-blocks-combined.png 2x" alt=""> <div class="hide-small-up"> <h5>Build once, use anywhere</h5> <p>Create, manage, and update reusable content that lives across multiple articles and help centers all at once with <span class="wistia_embed wistia_async_7wvziiy348 popover=true popoverContent=link popoverSize=960x540 anchor-video-inline"><a class=" anchor" tabindex="0"><span>Content Blocks</span></a></span>.</p> </div> </div> <div class="align-top" data-accordion-tab-content="4"> <img class="js-localized-image lazyload no-src" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/search-combined.png, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/search-combined.png 2x" alt=""> <div class="hide-small-up"> <h5>Go beyond the help center</h5> <p>Let customers access helpful content that lives in other places like blogs or other resources during a search.</p> </div> </div> </div> <div class="col col-small-5 push-small-1 tabs-container"> <div class="tab tab-1" data-accordion-tab="1"> <div class="tab-inner"> <div class="tab-trigger"> <div class="tab-headline"> <h5>Empower your experts</h5> <span class="icon icon-chevron-down"></span> </div> </div> <div class="tab-details"> <p>Share AI-powered article recommendations inside support <a href="/web/20210308160054/https://www.zendesk.com/service/ticketing-system/" class="anchor" target=""><span>tickets</span></a>, flag old content for improvements, and let agents draft new knowledge base articles.</p> </div> </div> </div> <div class="tab tab-2" data-accordion-tab="2"> <div class="tab-inner"> <div class="tab-trigger"> <div class="tab-headline"> <h5>Grow your knowledge</h5> <span class="icon icon-chevron-down"></span> </div> </div> <div class="tab-details"> <p>See which content serves customers the best and what to remove from your knowledge base with AI-powered suggestions with <span class="wistia_embed wistia_async_xpaqcgglsg popover=true popoverContent=link popoverSize=960x540 anchor-video-inline"><a class=" anchor" tabindex="0"><span>Content Cues</span></a></span>.</p> </div> </div> </div> <div class="tab tab-3" data-accordion-tab="3"> <div class="tab-inner"> <div class="tab-trigger"> <div class="tab-headline"> <h5>Build once, use anywhere</h5> <span class="icon icon-chevron-down"></span> </div> </div> <div class="tab-details"> <p>Create, manage, and update reusable content that lives across multiple articles and help centers all at once with <span class="wistia_embed wistia_async_7wvziiy348 popover=true popoverContent=link popoverSize=960x540 anchor-video-inline"><a class=" anchor" tabindex="0"><span>Content Blocks</span></a></span>.</p> </div> </div> </div> <div class="tab tab-4" data-accordion-tab="4"> <div class="tab-inner"> <div class="tab-trigger"> <div class="tab-headline"> <h5>Go beyond the help center</h5> <span class="icon icon-chevron-down"></span> </div> </div> <div class="tab-details"> <p>Let customers access helpful content that lives in other places like blogs or other resources during a search.</p> </div> </div> </div> </div> </div> </div> <p class="center"> <a href="/web/20210308160054/https://www.zendesk.com/pricing/#everyone" class="anchor anchor-medium" target=""><span>See all features</span></a> </p> <br/> </div> </section> <section class="quote-container"> <div class="quote quote-overlap SL_swap" id="capability-helpcenter-quote-603175"> <div class="quote-inner"> <div class="container grid padded vertically-centered"> <div class="row"> <div class="col col-small-5 col-medium-4 quote-copy"> <div class="logo"> <img class="lazyload no-src" data-src="https://web.archive.org/web/20210308160054/https://d26a57ydsghvgx.cloudfront.net/product/Customer%20Story%20Images/Evernote-logo.svg.png" alt="Logo: Evernote"> </div> <blockquote class="h5"> “We love the help center in Zendesk because it’s easy to use. We get some great analytics out of it in terms of which articles are being used the most. It helps us to make adjustments and to see what’s helping our users.” </blockquote> <cite> <p class="h6">Gerald Hastie</p> <p class="caption">Director, Global Customer Experience at <a href="/web/20210308160054/https://www.zendesk.com/customer/evernote/" class="anchor" target=""><span>Evernote</span></a></p> </cite> </div> <div class="col col-small-6 col-medium-5 push-small-1 push-medium-2 quote-image"> <div class="quote-image-inner"> <img class="lazyload no-src" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-quote-1x.jpg, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-quote-2x.jpg 2x" alt=""> </div> </div> </div> </div> </div> </div> <div class="stats stats-jane_jetson"> <div class="container grid padded centered"> <div class="row"> <div class="col col-small-3"> <h4 class="stat-headline"><span class="stat-figure">12%</span> self-service ticket deflection</h4> </div> <div class="col col-small-3 push-small-2"> <h4 class="stat-headline"><span class="stat-figure">200</span> million users</h4> </div> </div> </div> </div> </section> <section class="resources"> <div class="card-carousel container grid"> <div class="row"> <div class="col col-small-8"> <h2 class="h3">Explore our help center resources</h2> </div> </div> <div class="row"> <div class="col"> <div class="carousel-container js-carousel-container SL_swap" id="capability-helpcenter-resources-carousel"> <a class="resource-card" href="/web/20210308160054/https://www.zendesk.com/blog/knowledge-base-article-template/"> <h4>5 components of a winning knowledge base article template</h4> <p>Article</p> <img class="lazyload no-src card-image" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource1-1x.jpg, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource1-2x.jpg 2x" alt=""> <p class="card-link"><span>Learn more</span></p> </a> <a class="resource-card" href="/web/20210308160054/https://www.zendesk.com/blog/5-knowledge-base-design-best-practices/"> <h4>10 basic strategies for creating and designing a knowledge base</h4> <p>Article</p> <img class="lazyload no-src card-image" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource2-1x.jpg, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource2-2x.jpg 2x" alt=""> <p class="card-link"><span>Learn more</span></p> </a> <a class="resource-card" href="/web/20210308160054/https://www.zendesk.com/blog/scalable-self-service-support-tailor-made-every-company/"> <h4>A scalable self‑service strategy for every company</h4> <p>eBook</p> <img class="lazyload no-src card-image" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource3-1x.jpg, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource3-2x.jpg 2x" alt=""> <p class="card-link"><span>Learn from your peers</span></p> </a> <a class="resource-card" href="/web/20210308160054/https://www.zendesk.com/blog/optimize-self-service-right-metrics/"> <h4>Know the best self‑service metrics </h4> <p>Article</p> <img class="lazyload no-src card-image" data-srcset="https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource4-1x.jpg, https://web.archive.org/web/20210308160054im_/https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource4-2x.jpg 2x" alt=""> <p class="card-link"><span>Get the data</span></p> </a> </div> </div> </div> <div class="row row-arrows"> <div class="col"> <div class="carousel-arrows js-carousel-arrows"></div> </div> </div> </div> </section> <section class="footer-cta"> <div class="grid padded vertically-centered container"> <div class="row"> <div class="col col-small-7 footer-cta-content"> <h2>Customer service is hard. 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