Get Customer Insights | Twilio Segment

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4.39002V14.71V14.7ZM82.46 2.97002C82.46 3.11002 82.56 3.21002 82.7 3.21002H86.91C87.05 3.21002 87.15 3.11002 87.15 2.97002V0.640024C87.15 0.500024 87.05 0.400024 86.91 0.400024H82.7C82.56 0.400024 82.46 0.500024 82.46 0.640024V2.98002V2.97002ZM100 9.38002V9.64003C100 12.85 97.56 15.27 93.95 15.27C90.34 15.27 87.88 12.85 87.88 9.64003V9.38002C87.88 6.17002 90.35 3.82002 93.95 3.82002C97.55 3.82002 100 6.17002 100 9.38002ZM95.5 9.45002C95.5 7.97002 94.82 7.39002 93.95 7.39002C93.08 7.39002 92.4 7.97002 92.4 9.45002V9.64003C92.4 11.1 93.08 11.71 93.95 11.71C94.82 11.71 95.5 11.1 95.5 9.64003V9.45002Z" fill="#121C2D"/> </svg> </span> </div> </a> </div> <nav class="navigation__nav"> <div class="navigation__link nav-dropdown" data-cmp-hook-tabs="panel"> <button class="nav-dropdown__button navigation__dropdown-button"> Products <span class="name twilio-icon"> <svg viewBox="0 0 78 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a down chevron</title> <path class="icon-stroke" d="M75.0435 3.448L40.7395 37.5489C40.5169 37.7705 40.2525 37.9463 39.9615 38.0663C39.6705 38.1863 39.3585 38.248 39.0435 38.248C38.7284 38.248 38.4165 38.1863 38.1255 38.0663C37.8344 37.9463 37.5701 37.7705 37.3475 37.5489L3.04346 3.448" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </button> <div class="nav-dropdown__content"> <div class="vertical-tab"> <div class="vertical-tab__sidebar"> <div class="vertical-tab__top-links"> <div class="vertical-tab__heading"> Products <div data-uuid="1469994027" class="divider"> <hr/> </div> </div> <div class="vertical-tab__links"> <div class="vertical-tab__links-item" data-panel="vertical-tab-91" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__icon"> <div class="svg-icon "> <span class="connections"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M1.5 2.77905C1.5 1.95062 2.17157 1.27905 3 1.27905H21C21.8284 1.27905 22.5 1.95062 22.5 2.77905V5.02905C22.5 5.85748 21.8284 6.52905 21 6.52905H12.6251C11.7967 6.52905 11.1251 7.20062 11.1251 8.02905V13.779C11.1251 14.6074 10.4535 15.279 9.62505 15.279H3C2.17157 15.279 1.5 14.6074 1.5 13.779V2.77905ZM12.8749 9.77913C12.8749 8.95068 13.5465 8.27913 14.3749 8.27913H21C21.8284 8.27913 22.5 8.95068 22.5 9.77913V20.7791C22.5 21.6075 21.8284 22.2791 21 22.2791H3C2.17157 22.2791 1.5 21.6075 1.5 20.7791V18.5291C1.5 17.7006 2.17157 17.0291 3 17.0291H11.3749C12.2033 17.0291 12.8749 16.3575 12.8749 15.5291V9.77913Z" fill="#50D4A0"/> </svg> </span> </div> </div> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Connections <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Connect all of your customer data</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Connections Features <div data-uuid="-1748065601" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/connections?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Connections Overview"> Connections Overview</a> <p class="navigation-list-link__description">Integrate web and mobile app data with a single API</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/warehouses?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Warehouses"> Warehouses</a> <p class="navigation-list-link__description">Easily transform and load customer data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/reverse-etl?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Reverse ETL"> Reverse ETL</a> <p class="navigation-list-link__description">Move warehouse data to your applications</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/connections/functions?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Functions"> Functions</a> <p class="navigation-list-link__description">Customize your customer data pipeline</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/developer-toolkit?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Developer Toolkit"> Developer Toolkit</a> <p class="navigation-list-link__description">Build on Twilio Segment</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-39" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__icon"> <div class="svg-icon "> <span class="protocols"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <g id="wrapper"> <path id="icon" fill-rule="evenodd" clip-rule="evenodd" d="M11.2275 8.08416C16.5993 8.08416 20.954 6.27446 20.954 4.04208C20.954 1.8097 16.5993 0 11.2275 0C5.85571 0 1.50103 1.8097 1.50103 4.04208C1.50103 6.27446 5.85571 8.08416 11.2275 8.08416ZM17.635 8.32738C17.6988 8.41896 17.6945 8.54083 17.6244 8.62783C17.4005 8.90316 17.078 9.30118 16.6095 9.87958L16.6086 9.88071L16.6063 9.88341C16.1244 10.4784 15.4882 11.2638 14.6461 12.3021C14.6059 12.3518 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vertical-tab-link__panel"> Protocols <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Take control of your data quality</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Protocols Features <div data-uuid="-2119023091" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/protocols?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Protocols Product Overview"> Protocols Product Overview</a> <p class="navigation-list-link__description">Protect the integrity of your data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/privacy-portal?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Privacy Portal"> Privacy Portal</a> <p class="navigation-list-link__description">Protect users' privacy</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-71" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__icon"> <div class="svg-icon "> <span class="unify"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <g id="wrapper"> <path id="icon" fill-rule="evenodd" clip-rule="evenodd" d="M4.25063 6.5C4.25063 2.91015 7.16129 0 10.7518 0C11.028 0 11.2519 0.223858 11.2519 0.5V12.5C11.2519 12.7762 11.028 13 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class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Unify customer data across every channel</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Unify Features <div data-uuid="246079105" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/unify?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Unify Overview"> Unify Overview</a> <p class="navigation-list-link__description">Unify customer data across every channel</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/profiles-sync?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Profiles Sync"> Profiles Sync</a> <p class="navigation-list-link__description">Sync customer profiles to the warehouse</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-83" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__icon"> <div class="svg-icon "> <span class="twilio-engage"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <g id="wrapper" clip-path="url(#clip0_3565_594)"> <g id="icon"> <path d="M12 17.985C15.3054 17.985 17.985 15.3054 17.985 12C17.985 8.69457 15.3054 6.015 12 6.015C8.69457 6.015 6.015 8.69457 6.015 12C6.015 15.3054 8.69457 17.985 12 17.985Z" fill="#F22F46"/> <path d="M10.7025 20.91C9.19559 20.6898 7.7692 20.0909 6.55684 19.1693C5.34448 18.2477 4.38581 17.0335 3.77058 15.6404C3.15534 14.2473 2.90367 12.7209 3.03911 11.2041C3.17455 9.68722 3.69268 8.22954 4.545 6.96749C4.63647 6.82435 4.67664 6.65439 4.65893 6.48544C4.64121 6.31649 4.56667 6.15856 4.4475 6.03749L3.3675 4.95749C3.29051 4.88465 3.19895 4.82894 3.09886 4.79406C2.99877 4.75918 2.89243 4.7459 2.78684 4.75512C2.68125 4.76433 2.57881 4.79582 2.48627 4.84751C2.39374 4.8992 2.31321 4.96991 2.25 5.05499C0.792861 7.07808 0.00602563 9.50678 0 12V23.0325C0 23.2891 0.101933 23.5352 0.283374 23.7166C0.464815 23.898 0.710902 24 0.967499 24H12C14.4891 24.0049 16.9174 23.2313 18.945 21.7875C19.0362 21.7246 19.1124 21.6422 19.1681 21.5464C19.2237 21.4505 19.2574 21.3435 19.2667 21.233C19.276 21.1226 19.2608 21.0114 19.222 20.9076C19.1832 20.8037 19.1219 20.7098 19.0425 20.6325L18 19.5525C17.8789 19.4333 17.721 19.3588 17.552 19.3411C17.3831 19.3233 17.2131 19.3635 17.07 19.455C15.2046 20.7202 12.9323 21.2395 10.7025 20.91Z" fill="#F22F46"/> <path d="M13.2975 3.09C14.8044 3.31013 16.2308 3.90904 17.4431 4.83066C18.6555 5.75228 19.6142 6.96646 20.2294 8.35955C20.8446 9.75263 21.0963 11.279 20.9609 12.7959C20.8254 14.3128 20.3073 15.7704 19.455 17.0325C19.3537 17.179 19.3078 17.3569 19.3257 17.5342C19.3436 17.7115 19.424 17.8766 19.5525 18L20.6325 19.08C20.7098 19.1594 20.8037 19.2207 20.9076 19.2595C21.0114 19.2983 21.1226 19.3135 21.233 19.3042C21.3435 19.2949 21.4505 19.2612 21.5464 19.2056C21.6422 19.1499 21.7246 19.0737 21.7875 18.9825C23.2388 16.9445 24.0127 14.5019 24 12V0.967499C24 0.710902 23.898 0.464815 23.7166 0.283374C23.5352 0.101933 23.2891 0 23.0325 0H12C9.50678 0.00602563 7.07808 0.792861 5.055 2.25C4.96373 2.3129 4.88754 2.39525 4.83191 2.49112C4.77628 2.58699 4.74259 2.694 4.73326 2.80445C4.72394 2.9149 4.73921 3.02605 4.77799 3.12989C4.81676 3.23373 4.87807 3.32769 4.9575 3.405L6.0375 4.4475C6.15856 4.56667 6.31649 4.64121 6.48544 4.65893C6.65439 4.67664 6.82435 4.63647 6.9675 4.545C8.82283 3.289 11.0799 2.77018 13.2975 3.09Z" fill="#F22F46"/> </g> </g> <defs> <clipPath id="clip0_3565_594"> <rect width="24" height="24" fill="white"/> </clipPath> </defs> </svg> </span> </div> </div> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Twilio Engage <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Build personalized customer experiences</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Twilio Engage Features <div data-uuid="1955626146" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Twilio Engage Overview"> Twilio Engage Overview</a> <p class="navigation-list-link__description">Deepen customer relationships with data-first multichannel marketing</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage/audiences?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Audiences"> Audiences</a> <p class="navigation-list-link__description">Build dynamic audiences from real-time, complete profiles</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage/journeys?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Journeys"> Journeys</a> <p class="navigation-list-link__description">Orchestrate cross-channel customer journeys</p> </li> </ul> </div> </div> </div> </div> </div> </div> <div class="vertical-tab__bottom-links"> <div data-uuid="1469994027" class="divider"> <hr/> </div> <div class="vertical-tab__links"> <div class="vertical-tab__links-item" data-panel="vertical-tab-69" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Customer Data Platform <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Customer Data Platform <div data-uuid="720809514" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/customer-data-platform/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="CDP Overview"> CDP Overview</a> <p class="navigation-list-link__description">Collect real-time data from any channel, at any time, for a unified view—instantly</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-43" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Integrations <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Integrations <div data-uuid="1648948262" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/catalog/advertising/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Advertising"> Advertising</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/analytics/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Analytics"> Analytics</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/bi-tools/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="BI Tools"> BI Tools</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/crm/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="CRM"> CRM</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/warehouse/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Data Warehouse"> Data Warehouse</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/email-marketing/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Email Marketing"> Email Marketing</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/marketing-automation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketing Automation"> Marketing Automation</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/personalization/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Personalization"> Personalization</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="/content/segment/global/en-us/catalog?ref=nav" class="navigation-list-link__title" target="_self" aria-label="View All Integrations"> View All Integrations</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-15" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Privacy & Security <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Privacy & Security <div data-uuid="-1243149877" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/trust-center/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Trust Center"> Trust Center</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/privacy-portal/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Privacy Portal"> Privacy Portal</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/security/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Security"> Security</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/gdpr/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="GDPR"> GDPR</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-55" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Why Twilio Segment <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Why Twilio Segment <div data-uuid="-936471993" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/opensource/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Open Source"> Open Source</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/infrastructure/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Infrastructure"> Infrastructure</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/twilio/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Twilio + Segment"> Twilio + Segment</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> </div> </div> </div> <div class="vertical-tab__content"> <div class="vertical-tab__panel" id="vertical-tab-91"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Connections Features <div data-uuid="-1748065601" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/connections?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Connections Overview"> Connections Overview</a> <p class="navigation-list-link__description">Integrate web and mobile app data with a single API</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/warehouses?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Warehouses"> Warehouses</a> <p class="navigation-list-link__description">Easily transform and load customer data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/reverse-etl?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Reverse ETL"> Reverse ETL</a> <p class="navigation-list-link__description">Move warehouse data to your applications</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/connections/functions?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Functions"> Functions</a> <p class="navigation-list-link__description">Customize your customer data pipeline</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/developer-toolkit?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Developer Toolkit"> Developer Toolkit</a> <p class="navigation-list-link__description">Build on Twilio Segment</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-39"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Protocols Features <div data-uuid="-2119023091" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/protocols?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Protocols Product Overview"> Protocols Product Overview</a> <p class="navigation-list-link__description">Protect the integrity of your data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/privacy-portal?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Privacy Portal"> Privacy Portal</a> <p class="navigation-list-link__description">Protect users' privacy</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-71"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Unify Features <div data-uuid="246079105" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/unify?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Unify Overview"> Unify Overview</a> <p class="navigation-list-link__description">Unify customer data across every channel</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/profiles-sync?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Profiles Sync"> Profiles Sync</a> <p class="navigation-list-link__description">Sync customer profiles to the warehouse</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-83"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Twilio Engage Features <div data-uuid="1955626146" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Twilio Engage Overview"> Twilio Engage Overview</a> <p class="navigation-list-link__description">Deepen customer relationships with data-first multichannel marketing</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage/audiences?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Audiences"> Audiences</a> <p class="navigation-list-link__description">Build dynamic audiences from real-time, complete profiles</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage/journeys?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Journeys"> Journeys</a> <p class="navigation-list-link__description">Orchestrate cross-channel customer journeys</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-69"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Customer Data Platform <div data-uuid="720809514" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/customer-data-platform/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="CDP Overview"> CDP Overview</a> <p class="navigation-list-link__description">Collect real-time data from any channel, at any time, for a unified view—instantly</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-43"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Integrations <div data-uuid="1648948262" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/catalog/advertising/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Advertising"> Advertising</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/analytics/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Analytics"> Analytics</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/bi-tools/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="BI Tools"> BI Tools</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/crm/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="CRM"> CRM</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/warehouse/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Data Warehouse"> Data Warehouse</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/email-marketing/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Email Marketing"> Email Marketing</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/marketing-automation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketing Automation"> Marketing Automation</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/personalization/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Personalization"> Personalization</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="/content/segment/global/en-us/catalog?ref=nav" class="navigation-list-link__title" target="_self" aria-label="View All Integrations"> View All Integrations</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-15"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Privacy & Security <div data-uuid="-1243149877" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/trust-center/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Trust Center"> Trust Center</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/privacy-portal/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Privacy Portal"> Privacy Portal</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/security/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Security"> Security</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/gdpr/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="GDPR"> GDPR</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-55"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Why Twilio Segment <div data-uuid="-936471993" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/opensource/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Open Source"> Open Source</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/infrastructure/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Infrastructure"> Infrastructure</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/twilio/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Twilio + Segment"> Twilio + Segment</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> <div class="navigation__link nav-dropdown" data-cmp-hook-tabs="panel"> <button class="nav-dropdown__button navigation__dropdown-button"> Solutions <span class="name twilio-icon"> <svg viewBox="0 0 78 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a down chevron</title> <path class="icon-stroke" d="M75.0435 3.448L40.7395 37.5489C40.5169 37.7705 40.2525 37.9463 39.9615 38.0663C39.6705 38.1863 39.3585 38.248 39.0435 38.248C38.7284 38.248 38.4165 38.1863 38.1255 38.0663C37.8344 37.9463 37.5701 37.7705 37.3475 37.5489L3.04346 3.448" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </button> <div class="nav-dropdown__content"> <div class="vertical-tab"> <div class="vertical-tab__sidebar"> <div class="vertical-tab__top-links"> <div class="vertical-tab__heading"> Twilio Segment For... <div data-uuid="-1066923164" class="divider"> <hr/> </div> </div> <div class="vertical-tab__links"> <div class="vertical-tab__links-item" data-panel="vertical-tab-88" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Use Cases <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Build solutions to scale your business</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Use Cases <div data-uuid="-354929786" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="/content/segment/global/en-us/use-cases?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Use Cases Overview"> Use Cases Overview</a> <p class="navigation-list-link__description">Empower every team to solve key challenges</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-data-management-integration/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer Data Management"> Customer Data Management</a> <p class="navigation-list-link__description">Collection, compliance, and activation</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/single-customer-view/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Single View of the Customer"> Single View of the Customer</a> <p class="navigation-list-link__description">Identity-resolved, enriched, and real-time profiles</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/segmentation-audience-activation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Audience Segmentation & Activation"> Audience Segmentation & Activation</a> <p class="navigation-list-link__description">Build targed audiences and orchestrate journeys</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-acquisition-activation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer Acquisition"> Customer Acquisition</a> <p class="navigation-list-link__description">Cost-effectively acquire new customers</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/retain-customers-increase-ltv/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer LTV & Retention"> Customer LTV & Retention</a> <p class="navigation-list-link__description">Improve customer loyalty and engagement</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-insights/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Insights & Analytics Enablement"> Insights & Analytics Enablement</a> <p class="navigation-list-link__description">Make data-driven decisions</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-45" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Teams <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Empower all teams with customer data</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Teams <div data-uuid="-1564321009" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/marketing/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketing Teams"> Marketing Teams</a> <p class="navigation-list-link__description">Personalize multichannel experiences</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Product Teams"> Product Teams</a> <p class="navigation-list-link__description">Inform your roadmap with customer data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/engineering/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Engineering Teams"> Engineering Teams</a> <p class="navigation-list-link__description">Collect and manage your data in a single platform</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-36" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Industry <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Customer data solutions designed for your specific needs</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Industry <div data-uuid="786061041" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/industry/retail?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Retail"> Retail</a> <p class="navigation-list-link__description">Create personalized shopping experiences</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/b2b?ref=nav" class="navigation-list-link__title" target="_self" aria-label="B2B"> B2B</a> <p class="navigation-list-link__description">Unify your buyer journey and act on intent signals</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/financial-services?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Financial Services"> Financial Services</a> <p class="navigation-list-link__description">Collect clean and compliant data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/healthcare/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Healthcare"> Healthcare</a> <p class="navigation-list-link__description">Transform care with HIPAA-eligible data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/marketplaces?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketplaces"> Marketplaces</a> <p class="navigation-list-link__description">Increase loyalty with data-driven personalization</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/media?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Media"> Media</a> <p class="navigation-list-link__description">Increase audience engagement</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-80" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Company Size <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Data solutions that scale as you grow</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Company Size <div data-uuid="565742982" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/industry/startups/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Startup"> Startup</a> <p class="navigation-list-link__description">Early-stage startups can receive Twilio Segment for free</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/enterprise/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Enterprise"> Enterprise</a> <p class="navigation-list-link__description">Data clarity across your organization</p> </li> </ul> </div> </div> </div> </div> </div> </div> <div class="vertical-tab__bottom-links"> <div data-uuid="-1066923164" class="divider"> <hr/> </div> <div class="vertical-tab__bottom-title"> More Solutions </div> <div class="vertical-tab__links"> <div class="vertical-tab__links-item" data-panel="vertical-tab-35" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link "> <div class="vertical-tab-link__content"> <a href="https://segment.com/solutions/ai/?ref=nav" class="vertical-tab-link__text" target="_self" aria-label="AI Solutions"> AI Solutions</a> <p class="vertical-tab-link__description">Turn every customer interaction into a unique customer experience</p> </div> </button> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-73" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link "> <div class="vertical-tab-link__content"> <a href="https://segment.com/customers/?ref=nav" class="vertical-tab-link__text" target="_self" aria-label="Case Studies"> Case Studies</a> <p class="vertical-tab-link__description">Learn how our customers use Twilio Segment</p> </div> </button> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-25" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link "> <div class="vertical-tab-link__content"> <a href="https://segment.com/recipes?ref=nav" class="vertical-tab-link__text" target="_self" aria-label="Recipes"> Recipes</a> <p class="vertical-tab-link__description">Step by step tutorials on using Segment integrations to achieve your goals</p> </div> </button> </div> </div> </div> </div> <div class="vertical-tab__content"> <div class="vertical-tab__panel" id="vertical-tab-88"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Use Cases <div data-uuid="-354929786" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="/content/segment/global/en-us/use-cases?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Use Cases Overview"> Use Cases Overview</a> <p class="navigation-list-link__description">Empower every team to solve key challenges</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-data-management-integration/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer Data Management"> Customer Data Management</a> <p class="navigation-list-link__description">Collection, compliance, and activation</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/single-customer-view/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Single View of the Customer"> Single View of the Customer</a> <p class="navigation-list-link__description">Identity-resolved, enriched, and real-time profiles</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/segmentation-audience-activation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Audience Segmentation & Activation"> Audience Segmentation & Activation</a> <p class="navigation-list-link__description">Build targed audiences and orchestrate journeys</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-acquisition-activation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer Acquisition"> Customer Acquisition</a> <p class="navigation-list-link__description">Cost-effectively acquire new customers</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/retain-customers-increase-ltv/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer LTV & Retention"> Customer LTV & Retention</a> <p class="navigation-list-link__description">Improve customer loyalty and engagement</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-insights/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Insights & Analytics Enablement"> Insights & Analytics Enablement</a> <p class="navigation-list-link__description">Make data-driven decisions</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-45"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Teams <div data-uuid="-1564321009" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/marketing/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketing Teams"> Marketing Teams</a> <p class="navigation-list-link__description">Personalize multichannel experiences</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Product Teams"> Product Teams</a> <p class="navigation-list-link__description">Inform your roadmap with customer data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/engineering/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Engineering Teams"> Engineering Teams</a> <p class="navigation-list-link__description">Collect and manage your data in a single platform</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-36"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Industry <div data-uuid="786061041" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/industry/retail?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Retail"> Retail</a> <p class="navigation-list-link__description">Create personalized shopping experiences</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/b2b?ref=nav" class="navigation-list-link__title" target="_self" aria-label="B2B"> B2B</a> <p class="navigation-list-link__description">Unify your buyer journey and act on intent signals</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/financial-services?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Financial Services"> Financial Services</a> <p class="navigation-list-link__description">Collect clean and compliant data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/healthcare/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Healthcare"> Healthcare</a> <p class="navigation-list-link__description">Transform care with HIPAA-eligible data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/marketplaces?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketplaces"> Marketplaces</a> <p class="navigation-list-link__description">Increase loyalty with data-driven personalization</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/media?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Media"> Media</a> <p class="navigation-list-link__description">Increase audience engagement</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-80"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Company Size <div data-uuid="565742982" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/industry/startups/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Startup"> Startup</a> <p class="navigation-list-link__description">Early-stage startups can receive Twilio Segment for free</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/enterprise/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Enterprise"> Enterprise</a> <p class="navigation-list-link__description">Data clarity across your organization</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-35"> </div> <div class="vertical-tab__panel" id="vertical-tab-73"> </div> <div class="vertical-tab__panel" id="vertical-tab-25"> </div> </div> </div> </div> </div> <a class="navigation__link navigation__dropdown-button" href="https://segment.com/pricing/?ref=nav"> Pricing </a> <div class="navigation__link nav-dropdown" data-cmp-hook-tabs="panel"> <button class="nav-dropdown__button navigation__dropdown-button"> Docs <span class="name twilio-icon"> <svg viewBox="0 0 78 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a down chevron</title> <path class="icon-stroke" d="M75.0435 3.448L40.7395 37.5489C40.5169 37.7705 40.2525 37.9463 39.9615 38.0663C39.6705 38.1863 39.3585 38.248 39.0435 38.248C38.7284 38.248 38.4165 38.1863 38.1255 38.0663C37.8344 37.9463 37.5701 37.7705 37.3475 37.5489L3.04346 3.448" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </button> <div class="nav-dropdown__content"> <section id="" class="grid-container two-columns full-width medium-gap equal-heights remove-gutters ignore-margin padding-bottom--none" style=""> <div class="grid-container-column bg-color-white"> <div class="navigation-list"> <div class="navigation-list__heading"> Docs <div data-uuid="599789563" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://docs.segmentapis.com/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Public API"> Public API</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/sources/catalog/libraries/website/javascript?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Javascript"> Javascript</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/sources/catalog/libraries/mobile/ios?ref=nav" class="navigation-list-link__title" target="_self" aria-label="iOS"> iOS</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/sources/catalog?ref=nav" class="navigation-list-link__title" target="_self" aria-label="All SDKs"> All SDKs</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/recipes?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Recipes"> Recipes</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://status.segment.com/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="API Status"> API Status</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Integrations"> Integrations</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/security/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Security"> Security</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/?ref=nav" class="navigation-list-link__title navigation-list-link__title--highlight" target="_self" aria-label="View All Docs"> View All Docs</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> <div class="grid-container-column bg-color-gray-10"> <div class="navigation-list"> <div class="navigation-list__heading"> Popular Topics <div data-uuid="87087064" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/spec?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Spec"> Spec</a> <p class="navigation-list-link__description">Guidance on capturing and formatting data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/sources?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Sources"> Sources</a> <p class="navigation-list-link__description">Applications which send data into Twilio Segment</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/destinations?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Destinations"> Destinations</a> <p class="navigation-list-link__description">Tools or apps that Twilio Segment sends data to</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/release-notes?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Release Notes"> Release Notes</a> <p class="navigation-list-link__description">Latest feature releases, product updates and more</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/engage/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Trust Center"> Trust Center</a> <p class="navigation-list-link__description">Customer engagement built on trust</p> </li> </ul> </div> </div> </section> </div> </div> <div class="navigation__link nav-dropdown" data-cmp-hook-tabs="panel"> <button class="nav-dropdown__button navigation__dropdown-button"> Resources <span class="name twilio-icon"> <svg viewBox="0 0 78 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a down chevron</title> <path class="icon-stroke" d="M75.0435 3.448L40.7395 37.5489C40.5169 37.7705 40.2525 37.9463 39.9615 38.0663C39.6705 38.1863 39.3585 38.248 39.0435 38.248C38.7284 38.248 38.4165 38.1863 38.1255 38.0663C37.8344 37.9463 37.5701 37.7705 37.3475 37.5489L3.04346 3.448" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </button> <div class="nav-dropdown__content"> <div class="vertical-tab"> <div class="vertical-tab__sidebar"> <div class="vertical-tab__top-links"> <div class="vertical-tab__heading"> Resources <div data-uuid="1501928258" class="divider"> <hr/> </div> </div> <div class="vertical-tab__links"> <div class="vertical-tab__links-item" data-panel="vertical-tab-65" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Learn With Segment <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Learn With Segment <div data-uuid="491619631" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/resources?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Resources"> Resources</a> <p class="navigation-list-link__description">Guides and books for your customer data journey</p> </li> <li class="navigation-list-link"> <a href="/content/segment/global/en-us/blog?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Blog"> Blog</a> <p class="navigation-list-link__description">The latest on our product, industry, and customer data practice</p> </li> <li class="navigation-list-link"> <a href="https://community.segment.com/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Segment Community"> Segment Community</a> <p class="navigation-list-link__description">Connect with peers, share tips, get answers, and stay informed</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/growth-center?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Growth Center"> Growth Center</a> <p class="navigation-list-link__description">Learn to implement high-performing growth strategies</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/data-hub?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Data Hub"> Data Hub</a> <p class="navigation-list-link__description">Enhance your customer data management skills</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/customers?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Case Studies"> Case Studies</a> <p class="navigation-list-link__description">Learn how our customers use Twilio Segment</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-23" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Get Started With Segment <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Get Started With Segment <div data-uuid="1773289649" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Segment University"> Segment University</a> <p class="navigation-list-link__description">Learn to implement and use Twilio Segment successfully</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Integrations"> Integrations</a> <p class="navigation-list-link__description">Explore 450+ integrations to connect with your tools</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/services?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Professional Services"> Professional Services</a> <p class="navigation-list-link__description">Get expert guidance on your Twilio Segment journey</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/recipes?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Recipes"> Recipes</a> <p class="navigation-list-link__description">Step by step tutorials on using Segment integrations to achieve your goals</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Docs"> Docs</a> <p class="navigation-list-link__description">Technical documentation for all things Twilio Segment</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-16" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Support <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Support <div data-uuid="-1759643499" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/contact?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Contact Us"> Contact Us</a> <p class="navigation-list-link__description">Connect with our support team for additional help</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/support-plans?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Support Plans"> Support Plans</a> <p class="navigation-list-link__description">Dedicated support from our team of experts</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-88" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Partners <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Partners <div data-uuid="-1662047516" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.partnerpage.io?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Find a Partner"> Find a Partner</a> <p class="navigation-list-link__description">Find a trusted solution partner</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/partners/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Become a Partner"> Become a Partner</a> <p class="navigation-list-link__description">Get your software and services in front of our user base</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/partners/developer-portal/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Build on Twilio Segment"> Build on Twilio Segment</a> <p class="navigation-list-link__description">Build an integration between your tool and Twilio Segment</p> </li> </ul> </div> </div> </div> </div> </div> </div> </div> <div class="vertical-tab__content"> <div class="vertical-tab__panel" id="vertical-tab-65"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Learn With Segment <div data-uuid="491619631" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/resources?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Resources"> Resources</a> <p class="navigation-list-link__description">Guides and books for your customer data journey</p> </li> <li class="navigation-list-link"> <a href="/content/segment/global/en-us/blog?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Blog"> Blog</a> <p class="navigation-list-link__description">The latest on our product, industry, and customer data practice</p> </li> <li class="navigation-list-link"> <a href="https://community.segment.com/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Segment Community"> Segment Community</a> <p class="navigation-list-link__description">Connect with peers, share tips, get answers, and stay informed</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/growth-center?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Growth Center"> Growth Center</a> <p class="navigation-list-link__description">Learn to implement high-performing growth strategies</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/data-hub?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Data Hub"> Data Hub</a> <p class="navigation-list-link__description">Enhance your customer data management skills</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/customers?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Case Studies"> Case Studies</a> <p class="navigation-list-link__description">Learn how our customers use Twilio Segment</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-23"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Get Started With Segment <div data-uuid="1773289649" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Segment University"> Segment University</a> <p class="navigation-list-link__description">Learn to implement and use Twilio Segment successfully</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Integrations"> Integrations</a> <p class="navigation-list-link__description">Explore 450+ integrations to connect with your tools</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/services?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Professional Services"> Professional Services</a> <p class="navigation-list-link__description">Get expert guidance on your Twilio Segment journey</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/recipes?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Recipes"> Recipes</a> <p class="navigation-list-link__description">Step by step tutorials on using Segment integrations to achieve your goals</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Docs"> Docs</a> <p class="navigation-list-link__description">Technical documentation for all things Twilio Segment</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-16"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Support <div data-uuid="-1759643499" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/contact?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Contact Us"> Contact Us</a> <p class="navigation-list-link__description">Connect with our support team for additional help</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/support-plans?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Support Plans"> Support Plans</a> <p class="navigation-list-link__description">Dedicated support from our team of experts</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-88"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Partners <div data-uuid="-1662047516" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.partnerpage.io?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Find a Partner"> Find a Partner</a> <p class="navigation-list-link__description">Find a trusted solution partner</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/partners/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Become a Partner"> Become a Partner</a> <p class="navigation-list-link__description">Get your software and services in front of our user base</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/partners/developer-portal/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Build on Twilio Segment"> Build on Twilio Segment</a> <p class="navigation-list-link__description">Build an integration between your tool and Twilio Segment</p> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </nav> <div class="navigation__ctas"> <a href="https://segment.com/signup/?ref=nav" class="button button-tertiary" target="_self"> Sign Up </a> <a href="https://segment.com/demo?ref=nav" target="_self" class="button button-primary" aria-label="See how it works"> See how it works </a> </div> <div class="navigation__menu"> <button class="navigation__menu-button button button-secondary"> Menu </button> <button class="navigation__menu-close"> <span class="name twilio-icon"> <svg viewBox="0 0 78 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a close symbol</title> <path class="icon-stroke" d="M73.9185 3.44825L39.0435 38.8768M39.0435 38.8768L3.04346 75.4482M39.0435 38.8768L75.0435 75.4482M39.0435 38.8768L4.16846 3.44824" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </button> </div> <div class="navigation-mobile"> <nav class="navigation__nav"> <div class="navigation__link nav-dropdown" data-cmp-hook-tabs="panel"> <button class="nav-dropdown__button navigation__dropdown-button"> Products <span class="name twilio-icon"> <svg viewBox="0 0 78 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a down chevron</title> <path class="icon-stroke" d="M75.0435 3.448L40.7395 37.5489C40.5169 37.7705 40.2525 37.9463 39.9615 38.0663C39.6705 38.1863 39.3585 38.248 39.0435 38.248C38.7284 38.248 38.4165 38.1863 38.1255 38.0663C37.8344 37.9463 37.5701 37.7705 37.3475 37.5489L3.04346 3.448" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </button> <div class="nav-dropdown__content"> <div class="vertical-tab"> <div class="vertical-tab__sidebar"> <div class="vertical-tab__top-links"> <div class="vertical-tab__heading"> Products <div data-uuid="1469994027" class="divider"> <hr/> </div> </div> <div class="vertical-tab__links"> <div class="vertical-tab__links-item" data-panel="vertical-tab-91" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__icon"> <div class="svg-icon "> <span class="connections"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M1.5 2.77905C1.5 1.95062 2.17157 1.27905 3 1.27905H21C21.8284 1.27905 22.5 1.95062 22.5 2.77905V5.02905C22.5 5.85748 21.8284 6.52905 21 6.52905H12.6251C11.7967 6.52905 11.1251 7.20062 11.1251 8.02905V13.779C11.1251 14.6074 10.4535 15.279 9.62505 15.279H3C2.17157 15.279 1.5 14.6074 1.5 13.779V2.77905ZM12.8749 9.77913C12.8749 8.95068 13.5465 8.27913 14.3749 8.27913H21C21.8284 8.27913 22.5 8.95068 22.5 9.77913V20.7791C22.5 21.6075 21.8284 22.2791 21 22.2791H3C2.17157 22.2791 1.5 21.6075 1.5 20.7791V18.5291C1.5 17.7006 2.17157 17.0291 3 17.0291H11.3749C12.2033 17.0291 12.8749 16.3575 12.8749 15.5291V9.77913Z" fill="#50D4A0"/> </svg> </span> </div> </div> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Connections <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Connect all of your customer data</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Connections Features <div data-uuid="-1748065601" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/connections?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Connections Overview"> Connections Overview</a> <p class="navigation-list-link__description">Integrate web and mobile app data with a single API</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/warehouses?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Warehouses"> Warehouses</a> <p class="navigation-list-link__description">Easily transform and load customer data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/reverse-etl?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Reverse ETL"> Reverse ETL</a> <p class="navigation-list-link__description">Move warehouse data to your applications</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/connections/functions?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Functions"> Functions</a> <p class="navigation-list-link__description">Customize your customer data pipeline</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/developer-toolkit?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Developer Toolkit"> Developer Toolkit</a> <p class="navigation-list-link__description">Build on Twilio Segment</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-39" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__icon"> <div class="svg-icon "> <span class="protocols"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <g id="wrapper"> <path id="icon" fill-rule="evenodd" clip-rule="evenodd" d="M11.2275 8.08416C16.5993 8.08416 20.954 6.27446 20.954 4.04208C20.954 1.8097 16.5993 0 11.2275 0C5.85571 0 1.50103 1.8097 1.50103 4.04208C1.50103 6.27446 5.85571 8.08416 11.2275 8.08416ZM17.635 8.32738C17.6988 8.41896 17.6945 8.54083 17.6244 8.62783C17.4005 8.90316 17.078 9.30118 16.6095 9.87958L16.6086 9.88071L16.6063 9.88341C16.1244 10.4784 15.4882 11.2638 14.6461 12.3021C14.6059 12.3518 14.5481 12.3847 14.4843 12.394C13.4059 12.553 12.3169 12.6324 11.2264 12.6315C5.85542 12.6315 1.5 10.8227 1.5 8.58943V6.85436C1.4999 6.75677 1.55676 6.66785 1.64605 6.62595C1.73534 6.58404 1.84111 6.59665 1.91773 6.65832C3.89988 8.25291 7.63894 9.09471 11.2275 9.09471C13.2994 9.10678 15.3617 8.81526 17.347 8.22966C17.4543 8.19621 17.5712 8.23588 17.635 8.32738ZM1.5 13.1368C1.5 15.4761 6.09704 17.1789 11.2439 17.1789C11.3807 17.1784 11.4933 17.0722 11.4998 16.9373C11.5166 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23.9782 16.6316 24.0425 16.4267 23.9713C16.2217 23.9002 16.0845 23.7091 16.0846 23.4946V18.1894C16.0846 18.0499 15.97 17.9368 15.8286 17.9368H13.9089C13.5599 17.9361 13.243 17.7358 13.0966 17.4232C12.95 17.1106 13.0006 16.7425 13.226 16.4796L19.2667 9.03201C19.4009 8.86281 19.63 8.79763 19.8349 8.87038C20.0403 8.94126 20.1779 9.13251 20.1779 9.34731V14.6526Z" fill="#60CDD7"/> </g> </svg> </span> </div> </div> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Protocols <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Take control of your data quality</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Protocols Features <div data-uuid="-2119023091" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/protocols?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Protocols Product Overview"> Protocols Product Overview</a> <p class="navigation-list-link__description">Protect the integrity of your data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/privacy-portal?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Privacy Portal"> Privacy Portal</a> <p class="navigation-list-link__description">Protect users' privacy</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-71" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__icon"> <div class="svg-icon "> <span class="unify"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <g id="wrapper"> <path id="icon" fill-rule="evenodd" clip-rule="evenodd" d="M4.25063 6.5C4.25063 2.91015 7.16129 0 10.7518 0C11.028 0 11.2519 0.223858 11.2519 0.5V12.5C11.2519 12.7762 11.028 13 10.7518 13C7.16129 13 4.25063 10.0898 4.25063 6.5ZM13.2522 9C14.6332 9 15.7527 7.8807 15.7527 6.5C15.7527 5.11929 14.6332 4 13.2522 4C13.1796 4.00048 13.1071 4.0055 13.0351 4.015C12.9637 4.02452 12.8916 4.00272 12.8374 3.95521C12.7832 3.9077 12.7521 3.83909 12.7521 3.767V0.5C12.7521 0.223858 12.976 0 13.2522 0C13.6154 0.00313188 13.9777 0.0365814 14.3354 0.0999997C14.5766 0.138583 14.7547 0.345764 14.7565 0.59V1.565C14.7567 1.67051 14.8231 1.76455 14.9225 1.8C15.086 1.8579 15.2463 1.92467 15.4026 2C15.4986 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</div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Unify Features <div data-uuid="246079105" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/unify?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Unify Overview"> Unify Overview</a> <p class="navigation-list-link__description">Unify customer data across every channel</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/profiles-sync?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Profiles Sync"> Profiles Sync</a> <p class="navigation-list-link__description">Sync customer profiles to the warehouse</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-83" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__icon"> <div class="svg-icon "> <span class="twilio-engage"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <g id="wrapper" clip-path="url(#clip0_3565_594)"> <g id="icon"> <path d="M12 17.985C15.3054 17.985 17.985 15.3054 17.985 12C17.985 8.69457 15.3054 6.015 12 6.015C8.69457 6.015 6.015 8.69457 6.015 12C6.015 15.3054 8.69457 17.985 12 17.985Z" fill="#F22F46"/> <path d="M10.7025 20.91C9.19559 20.6898 7.7692 20.0909 6.55684 19.1693C5.34448 18.2477 4.38581 17.0335 3.77058 15.6404C3.15534 14.2473 2.90367 12.7209 3.03911 11.2041C3.17455 9.68722 3.69268 8.22954 4.545 6.96749C4.63647 6.82435 4.67664 6.65439 4.65893 6.48544C4.64121 6.31649 4.56667 6.15856 4.4475 6.03749L3.3675 4.95749C3.29051 4.88465 3.19895 4.82894 3.09886 4.79406C2.99877 4.75918 2.89243 4.7459 2.78684 4.75512C2.68125 4.76433 2.57881 4.79582 2.48627 4.84751C2.39374 4.8992 2.31321 4.96991 2.25 5.05499C0.792861 7.07808 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21.7246 19.0737 21.7875 18.9825C23.2388 16.9445 24.0127 14.5019 24 12V0.967499C24 0.710902 23.898 0.464815 23.7166 0.283374C23.5352 0.101933 23.2891 0 23.0325 0H12C9.50678 0.00602563 7.07808 0.792861 5.055 2.25C4.96373 2.3129 4.88754 2.39525 4.83191 2.49112C4.77628 2.58699 4.74259 2.694 4.73326 2.80445C4.72394 2.9149 4.73921 3.02605 4.77799 3.12989C4.81676 3.23373 4.87807 3.32769 4.9575 3.405L6.0375 4.4475C6.15856 4.56667 6.31649 4.64121 6.48544 4.65893C6.65439 4.67664 6.82435 4.63647 6.9675 4.545C8.82283 3.289 11.0799 2.77018 13.2975 3.09Z" fill="#F22F46"/> </g> </g> <defs> <clipPath id="clip0_3565_594"> <rect width="24" height="24" fill="white"/> </clipPath> </defs> </svg> </span> </div> </div> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Twilio Engage <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Build personalized customer experiences</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Twilio Engage Features <div data-uuid="1955626146" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Twilio Engage Overview"> Twilio Engage Overview</a> <p class="navigation-list-link__description">Deepen customer relationships with data-first multichannel marketing</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage/audiences?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Audiences"> Audiences</a> <p class="navigation-list-link__description">Build dynamic audiences from real-time, complete profiles</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage/journeys?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Journeys"> Journeys</a> <p class="navigation-list-link__description">Orchestrate cross-channel customer journeys</p> </li> </ul> </div> </div> </div> </div> </div> </div> <div class="vertical-tab__bottom-links"> <div data-uuid="1469994027" class="divider"> <hr/> </div> <div class="vertical-tab__links"> <div class="vertical-tab__links-item" data-panel="vertical-tab-69" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Customer Data Platform <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Customer Data Platform <div data-uuid="720809514" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/customer-data-platform/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="CDP Overview"> CDP Overview</a> <p class="navigation-list-link__description">Collect real-time data from any channel, at any time, for a unified view—instantly</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-43" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Integrations <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Integrations <div data-uuid="1648948262" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/catalog/advertising/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Advertising"> Advertising</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/analytics/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Analytics"> Analytics</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/bi-tools/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="BI Tools"> BI Tools</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/crm/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="CRM"> CRM</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/warehouse/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Data Warehouse"> Data Warehouse</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/email-marketing/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Email Marketing"> Email Marketing</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/marketing-automation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketing Automation"> Marketing Automation</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/personalization/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Personalization"> Personalization</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="/content/segment/global/en-us/catalog?ref=nav" class="navigation-list-link__title" target="_self" aria-label="View All Integrations"> View All Integrations</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-15" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Privacy & Security <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Privacy & Security <div data-uuid="-1243149877" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/trust-center/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Trust Center"> Trust Center</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/privacy-portal/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Privacy Portal"> Privacy Portal</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/security/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Security"> Security</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/gdpr/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="GDPR"> GDPR</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-55" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Why Twilio Segment <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Why Twilio Segment <div data-uuid="-936471993" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/opensource/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Open Source"> Open Source</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/infrastructure/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Infrastructure"> Infrastructure</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/twilio/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Twilio + Segment"> Twilio + Segment</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> </div> </div> </div> <div class="vertical-tab__content"> <div class="vertical-tab__panel" id="vertical-tab-91"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Connections Features <div data-uuid="-1748065601" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/connections?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Connections Overview"> Connections Overview</a> <p class="navigation-list-link__description">Integrate web and mobile app data with a single API</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/warehouses?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Warehouses"> Warehouses</a> <p class="navigation-list-link__description">Easily transform and load customer data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/reverse-etl?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Reverse ETL"> Reverse ETL</a> <p class="navigation-list-link__description">Move warehouse data to your applications</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/connections/functions?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Functions"> Functions</a> <p class="navigation-list-link__description">Customize your customer data pipeline</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/developer-toolkit?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Developer Toolkit"> Developer Toolkit</a> <p class="navigation-list-link__description">Build on Twilio Segment</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-39"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Protocols Features <div data-uuid="-2119023091" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/protocols?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Protocols Product Overview"> Protocols Product Overview</a> <p class="navigation-list-link__description">Protect the integrity of your data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/privacy-portal?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Privacy Portal"> Privacy Portal</a> <p class="navigation-list-link__description">Protect users' privacy</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-71"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Unify Features <div data-uuid="246079105" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/unify?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Unify Overview"> Unify Overview</a> <p class="navigation-list-link__description">Unify customer data across every channel</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/profiles-sync?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Profiles Sync"> Profiles Sync</a> <p class="navigation-list-link__description">Sync customer profiles to the warehouse</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-83"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Twilio Engage Features <div data-uuid="1955626146" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Twilio Engage Overview"> Twilio Engage Overview</a> <p class="navigation-list-link__description">Deepen customer relationships with data-first multichannel marketing</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage/audiences?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Audiences"> Audiences</a> <p class="navigation-list-link__description">Build dynamic audiences from real-time, complete profiles</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/twilio-engage/journeys?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Journeys"> Journeys</a> <p class="navigation-list-link__description">Orchestrate cross-channel customer journeys</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-69"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Customer Data Platform <div data-uuid="720809514" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/customer-data-platform/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="CDP Overview"> CDP Overview</a> <p class="navigation-list-link__description">Collect real-time data from any channel, at any time, for a unified view—instantly</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-43"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Integrations <div data-uuid="1648948262" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/catalog/advertising/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Advertising"> Advertising</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/analytics/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Analytics"> Analytics</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/bi-tools/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="BI Tools"> BI Tools</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/crm/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="CRM"> CRM</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/warehouse/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Data Warehouse"> Data Warehouse</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/email-marketing/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Email Marketing"> Email Marketing</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/marketing-automation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketing Automation"> Marketing Automation</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/personalization/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Personalization"> Personalization</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="/content/segment/global/en-us/catalog?ref=nav" class="navigation-list-link__title" target="_self" aria-label="View All Integrations"> View All Integrations</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-15"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Privacy & Security <div data-uuid="-1243149877" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/trust-center/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Trust Center"> Trust Center</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/privacy-portal/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Privacy Portal"> Privacy Portal</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/security/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Security"> Security</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/gdpr/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="GDPR"> GDPR</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-55"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Why Twilio Segment <div data-uuid="-936471993" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/opensource/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Open Source"> Open Source</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/infrastructure/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Infrastructure"> Infrastructure</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/twilio/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Twilio + Segment"> Twilio + Segment</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> <div class="navigation__link nav-dropdown" data-cmp-hook-tabs="panel"> <button class="nav-dropdown__button navigation__dropdown-button"> Solutions <span class="name twilio-icon"> <svg viewBox="0 0 78 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a down chevron</title> <path class="icon-stroke" d="M75.0435 3.448L40.7395 37.5489C40.5169 37.7705 40.2525 37.9463 39.9615 38.0663C39.6705 38.1863 39.3585 38.248 39.0435 38.248C38.7284 38.248 38.4165 38.1863 38.1255 38.0663C37.8344 37.9463 37.5701 37.7705 37.3475 37.5489L3.04346 3.448" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </button> <div class="nav-dropdown__content"> <div class="vertical-tab"> <div class="vertical-tab__sidebar"> <div class="vertical-tab__top-links"> <div class="vertical-tab__heading"> Twilio Segment For... <div data-uuid="-1066923164" class="divider"> <hr/> </div> </div> <div class="vertical-tab__links"> <div class="vertical-tab__links-item" data-panel="vertical-tab-88" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Use Cases <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Build solutions to scale your business</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Use Cases <div data-uuid="-354929786" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="/content/segment/global/en-us/use-cases?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Use Cases Overview"> Use Cases Overview</a> <p class="navigation-list-link__description">Empower every team to solve key challenges</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-data-management-integration/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer Data Management"> Customer Data Management</a> <p class="navigation-list-link__description">Collection, compliance, and activation</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/single-customer-view/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Single View of the Customer"> Single View of the Customer</a> <p class="navigation-list-link__description">Identity-resolved, enriched, and real-time profiles</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/segmentation-audience-activation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Audience Segmentation & Activation"> Audience Segmentation & Activation</a> <p class="navigation-list-link__description">Build targed audiences and orchestrate journeys</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-acquisition-activation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer Acquisition"> Customer Acquisition</a> <p class="navigation-list-link__description">Cost-effectively acquire new customers</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/retain-customers-increase-ltv/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer LTV & Retention"> Customer LTV & Retention</a> <p class="navigation-list-link__description">Improve customer loyalty and engagement</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-insights/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Insights & Analytics Enablement"> Insights & Analytics Enablement</a> <p class="navigation-list-link__description">Make data-driven decisions</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-45" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Teams <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Empower all teams with customer data</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Teams <div data-uuid="-1564321009" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/marketing/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketing Teams"> Marketing Teams</a> <p class="navigation-list-link__description">Personalize multichannel experiences</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Product Teams"> Product Teams</a> <p class="navigation-list-link__description">Inform your roadmap with customer data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/engineering/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Engineering Teams"> Engineering Teams</a> <p class="navigation-list-link__description">Collect and manage your data in a single platform</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-36" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Industry <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Customer data solutions designed for your specific needs</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Industry <div data-uuid="786061041" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/industry/retail?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Retail"> Retail</a> <p class="navigation-list-link__description">Create personalized shopping experiences</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/b2b?ref=nav" class="navigation-list-link__title" target="_self" aria-label="B2B"> B2B</a> <p class="navigation-list-link__description">Unify your buyer journey and act on intent signals</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/financial-services?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Financial Services"> Financial Services</a> <p class="navigation-list-link__description">Collect clean and compliant data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/healthcare/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Healthcare"> Healthcare</a> <p class="navigation-list-link__description">Transform care with HIPAA-eligible data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/marketplaces?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketplaces"> Marketplaces</a> <p class="navigation-list-link__description">Increase loyalty with data-driven personalization</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/media?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Media"> Media</a> <p class="navigation-list-link__description">Increase audience engagement</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-80" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Company Size <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description">Data solutions that scale as you grow</p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Company Size <div data-uuid="565742982" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/industry/startups/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Startup"> Startup</a> <p class="navigation-list-link__description">Early-stage startups can receive Twilio Segment for free</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/enterprise/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Enterprise"> Enterprise</a> <p class="navigation-list-link__description">Data clarity across your organization</p> </li> </ul> </div> </div> </div> </div> </div> </div> <div class="vertical-tab__bottom-links"> <div data-uuid="-1066923164" class="divider"> <hr/> </div> <div class="vertical-tab__bottom-title"> More Solutions </div> <div class="vertical-tab__links"> <div class="vertical-tab__links-item" data-panel="vertical-tab-35" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link "> <div class="vertical-tab-link__content"> <a href="https://segment.com/solutions/ai/?ref=nav" class="vertical-tab-link__text" target="_self" aria-label="AI Solutions"> AI Solutions</a> <p class="vertical-tab-link__description">Turn every customer interaction into a unique customer experience</p> </div> </button> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-73" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link "> <div class="vertical-tab-link__content"> <a href="https://segment.com/customers/?ref=nav" class="vertical-tab-link__text" target="_self" aria-label="Case Studies"> Case Studies</a> <p class="vertical-tab-link__description">Learn how our customers use Twilio Segment</p> </div> </button> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-25" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link "> <div class="vertical-tab-link__content"> <a href="https://segment.com/recipes?ref=nav" class="vertical-tab-link__text" target="_self" aria-label="Recipes"> Recipes</a> <p class="vertical-tab-link__description">Step by step tutorials on using Segment integrations to achieve your goals</p> </div> </button> </div> </div> </div> </div> <div class="vertical-tab__content"> <div class="vertical-tab__panel" id="vertical-tab-88"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Use Cases <div data-uuid="-354929786" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="/content/segment/global/en-us/use-cases?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Use Cases Overview"> Use Cases Overview</a> <p class="navigation-list-link__description">Empower every team to solve key challenges</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-data-management-integration/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer Data Management"> Customer Data Management</a> <p class="navigation-list-link__description">Collection, compliance, and activation</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/single-customer-view/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Single View of the Customer"> Single View of the Customer</a> <p class="navigation-list-link__description">Identity-resolved, enriched, and real-time profiles</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/segmentation-audience-activation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Audience Segmentation & Activation"> Audience Segmentation & Activation</a> <p class="navigation-list-link__description">Build targed audiences and orchestrate journeys</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-acquisition-activation/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer Acquisition"> Customer Acquisition</a> <p class="navigation-list-link__description">Cost-effectively acquire new customers</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/retain-customers-increase-ltv/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Customer LTV & Retention"> Customer LTV & Retention</a> <p class="navigation-list-link__description">Improve customer loyalty and engagement</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/use-cases/customer-insights/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Insights & Analytics Enablement"> Insights & Analytics Enablement</a> <p class="navigation-list-link__description">Make data-driven decisions</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-45"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Teams <div data-uuid="-1564321009" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/marketing/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketing Teams"> Marketing Teams</a> <p class="navigation-list-link__description">Personalize multichannel experiences</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/product/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Product Teams"> Product Teams</a> <p class="navigation-list-link__description">Inform your roadmap with customer data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/engineering/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Engineering Teams"> Engineering Teams</a> <p class="navigation-list-link__description">Collect and manage your data in a single platform</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-36"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Industry <div data-uuid="786061041" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/industry/retail?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Retail"> Retail</a> <p class="navigation-list-link__description">Create personalized shopping experiences</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/b2b?ref=nav" class="navigation-list-link__title" target="_self" aria-label="B2B"> B2B</a> <p class="navigation-list-link__description">Unify your buyer journey and act on intent signals</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/financial-services?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Financial Services"> Financial Services</a> <p class="navigation-list-link__description">Collect clean and compliant data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/healthcare/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Healthcare"> Healthcare</a> <p class="navigation-list-link__description">Transform care with HIPAA-eligible data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/marketplaces?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Marketplaces"> Marketplaces</a> <p class="navigation-list-link__description">Increase loyalty with data-driven personalization</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/media?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Media"> Media</a> <p class="navigation-list-link__description">Increase audience engagement</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-80"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Company Size <div data-uuid="565742982" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/industry/startups/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Startup"> Startup</a> <p class="navigation-list-link__description">Early-stage startups can receive Twilio Segment for free</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/industry/enterprise/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Enterprise"> Enterprise</a> <p class="navigation-list-link__description">Data clarity across your organization</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-35"> </div> <div class="vertical-tab__panel" id="vertical-tab-73"> </div> <div class="vertical-tab__panel" id="vertical-tab-25"> </div> </div> </div> </div> </div> <a class="navigation__link navigation__dropdown-button" href="https://segment.com/pricing/?ref=nav"> Pricing </a> <div class="navigation__link nav-dropdown" data-cmp-hook-tabs="panel"> <button class="nav-dropdown__button navigation__dropdown-button"> Docs <span class="name twilio-icon"> <svg viewBox="0 0 78 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a down chevron</title> <path class="icon-stroke" d="M75.0435 3.448L40.7395 37.5489C40.5169 37.7705 40.2525 37.9463 39.9615 38.0663C39.6705 38.1863 39.3585 38.248 39.0435 38.248C38.7284 38.248 38.4165 38.1863 38.1255 38.0663C37.8344 37.9463 37.5701 37.7705 37.3475 37.5489L3.04346 3.448" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </button> <div class="nav-dropdown__content"> <section id="" class="grid-container two-columns full-width medium-gap equal-heights remove-gutters ignore-margin padding-bottom--none" style=""> <div class="grid-container-column bg-color-white"> <div class="navigation-list"> <div class="navigation-list__heading"> Docs <div data-uuid="599789563" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://docs.segmentapis.com/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Public API"> Public API</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/sources/catalog/libraries/website/javascript?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Javascript"> Javascript</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/sources/catalog/libraries/mobile/ios?ref=nav" class="navigation-list-link__title" target="_self" aria-label="iOS"> iOS</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/sources/catalog?ref=nav" class="navigation-list-link__title" target="_self" aria-label="All SDKs"> All SDKs</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/recipes?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Recipes"> Recipes</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://status.segment.com/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="API Status"> API Status</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Integrations"> Integrations</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/security/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Security"> Security</a> <p class="navigation-list-link__description"></p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/?ref=nav" class="navigation-list-link__title navigation-list-link__title--highlight" target="_self" aria-label="View All Docs"> View All Docs</a> <p class="navigation-list-link__description"></p> </li> </ul> </div> </div> <div class="grid-container-column bg-color-gray-10"> <div class="navigation-list"> <div class="navigation-list__heading"> Popular Topics <div data-uuid="87087064" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/spec?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Spec"> Spec</a> <p class="navigation-list-link__description">Guidance on capturing and formatting data</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/sources?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Sources"> Sources</a> <p class="navigation-list-link__description">Applications which send data into Twilio Segment</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/connections/destinations?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Destinations"> Destinations</a> <p class="navigation-list-link__description">Tools or apps that Twilio Segment sends data to</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/release-notes?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Release Notes"> Release Notes</a> <p class="navigation-list-link__description">Latest feature releases, product updates and more</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs/engage/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Trust Center"> Trust Center</a> <p class="navigation-list-link__description">Customer engagement built on trust</p> </li> </ul> </div> </div> </section> </div> </div> <div class="navigation__link nav-dropdown" data-cmp-hook-tabs="panel"> <button class="nav-dropdown__button navigation__dropdown-button"> Resources <span class="name twilio-icon"> <svg viewBox="0 0 78 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a down chevron</title> <path class="icon-stroke" d="M75.0435 3.448L40.7395 37.5489C40.5169 37.7705 40.2525 37.9463 39.9615 38.0663C39.6705 38.1863 39.3585 38.248 39.0435 38.248C38.7284 38.248 38.4165 38.1863 38.1255 38.0663C37.8344 37.9463 37.5701 37.7705 37.3475 37.5489L3.04346 3.448" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </button> <div class="nav-dropdown__content"> <div class="vertical-tab"> <div class="vertical-tab__sidebar"> <div class="vertical-tab__top-links"> <div class="vertical-tab__heading"> Resources <div data-uuid="1501928258" class="divider"> <hr/> </div> </div> <div class="vertical-tab__links"> <div class="vertical-tab__links-item" data-panel="vertical-tab-65" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Learn With Segment <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Learn With Segment <div data-uuid="491619631" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/resources?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Resources"> Resources</a> <p class="navigation-list-link__description">Guides and books for your customer data journey</p> </li> <li class="navigation-list-link"> <a href="/content/segment/global/en-us/blog?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Blog"> Blog</a> <p class="navigation-list-link__description">The latest on our product, industry, and customer data practice</p> </li> <li class="navigation-list-link"> <a href="https://community.segment.com/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Segment Community"> Segment Community</a> <p class="navigation-list-link__description">Connect with peers, share tips, get answers, and stay informed</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/growth-center?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Growth Center"> Growth Center</a> <p class="navigation-list-link__description">Learn to implement high-performing growth strategies</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/data-hub?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Data Hub"> Data Hub</a> <p class="navigation-list-link__description">Enhance your customer data management skills</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/customers?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Case Studies"> Case Studies</a> <p class="navigation-list-link__description">Learn how our customers use Twilio Segment</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-23" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Get Started With Segment <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Get Started With Segment <div data-uuid="1773289649" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Segment University"> Segment University</a> <p class="navigation-list-link__description">Learn to implement and use Twilio Segment successfully</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Integrations"> Integrations</a> <p class="navigation-list-link__description">Explore 450+ integrations to connect with your tools</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/services?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Professional Services"> Professional Services</a> <p class="navigation-list-link__description">Get expert guidance on your Twilio Segment journey</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/recipes?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Recipes"> Recipes</a> <p class="navigation-list-link__description">Step by step tutorials on using Segment integrations to achieve your goals</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Docs"> Docs</a> <p class="navigation-list-link__description">Technical documentation for all things Twilio Segment</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-16" data-cmp-hook-tabs="panel"> <button class="vertical-tab-link vertical-tab__link vertical-tab-link--no-link"> <div class="vertical-tab-link__content"> <div class="vertical-tab-link__text vertical-tab-link__panel"> Support <div class="vertical-tab-link__arrow"> <span class="right-arrow twilio-icon"> <svg viewBox="0 0 78 46" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right arrow</title> <path class="icon-stroke" d="M75.0435 23.0588H3.04346M75.0435 23.0588L55.6451 2.92383M75.0435 23.0588L55.6451 42.8478" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </div> </div> <p class="vertical-tab-link__description"></p> </div> </button> <div class="vertical-tab__mobile"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Support <div data-uuid="-1759643499" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/contact?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Contact Us"> Contact Us</a> <p class="navigation-list-link__description">Connect with our support team for additional help</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/support-plans?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Support Plans"> Support Plans</a> <p class="navigation-list-link__description">Dedicated support from our team of experts</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__links-item" data-panel="vertical-tab-88" 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class="navigation-list-link"> <a href="https://segment.partnerpage.io?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Find a Partner"> Find a Partner</a> <p class="navigation-list-link__description">Find a trusted solution partner</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/partners/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Become a Partner"> Become a Partner</a> <p class="navigation-list-link__description">Get your software and services in front of our user base</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/partners/developer-portal/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Build on Twilio Segment"> Build on Twilio Segment</a> <p class="navigation-list-link__description">Build an integration between your tool and Twilio Segment</p> </li> </ul> </div> </div> </div> </div> </div> </div> </div> <div class="vertical-tab__content"> <div 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</div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-23"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Get Started With Segment <div data-uuid="1773289649" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Segment University"> Segment University</a> <p class="navigation-list-link__description">Learn to implement and use Twilio Segment successfully</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/catalog/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Integrations"> Integrations</a> <p class="navigation-list-link__description">Explore 450+ integrations to connect with your tools</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/services?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Professional Services"> Professional Services</a> <p class="navigation-list-link__description">Get expert guidance on your Twilio Segment journey</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/recipes?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Recipes"> Recipes</a> <p class="navigation-list-link__description">Step by step tutorials on using Segment integrations to achieve your goals</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/docs?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Docs"> Docs</a> <p class="navigation-list-link__description">Technical documentation for all things Twilio Segment</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-16"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Support <div data-uuid="-1759643499" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.com/contact?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Contact Us"> Contact Us</a> <p class="navigation-list-link__description">Connect with our support team for additional help</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/support-plans?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Support Plans"> Support Plans</a> <p class="navigation-list-link__description">Dedicated support from our team of experts</p> </li> </ul> </div> </div> </div> </div> <div class="vertical-tab__panel" id="vertical-tab-88"> <div class="vertical-tab__content-body"> <div> <div class="navigation-list"> <div class="navigation-list__heading"> Partners <div data-uuid="-1662047516" class="divider"> <hr/> </div> </div> <ul class="navigation-list__links"> <li class="navigation-list-link"> <a href="https://segment.partnerpage.io?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Find a Partner"> Find a Partner</a> <p class="navigation-list-link__description">Find a trusted solution partner</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/partners/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Become a Partner"> Become a Partner</a> <p class="navigation-list-link__description">Get your software and services in front of our user base</p> </li> <li class="navigation-list-link"> <a href="https://segment.com/partners/developer-portal/?ref=nav" class="navigation-list-link__title" target="_self" aria-label="Build on Twilio Segment"> Build on Twilio Segment</a> <p class="navigation-list-link__description">Build an integration between your tool and Twilio Segment</p> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </nav> <div class="utility-nav__link nav-dropdown"> <button class="nav-dropdown__button navigation__dropdown-button navigation__dropdown-button--small-gap"> Support <span class="name twilio-icon"> <svg viewBox="0 0 78 41" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a down chevron</title> <path class="icon-stroke" d="M75.0435 3.448L40.7395 37.5489C40.5169 37.7705 40.2525 37.9463 39.9615 38.0663C39.6705 38.1863 39.3585 38.248 39.0435 38.248C38.7284 38.248 38.4165 38.1863 38.1255 38.0663C37.8344 37.9463 37.5701 37.7705 37.3475 37.5489L3.04346 3.448" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </button> <ul class="utility-nav__dropdown"> <li> <a href="https://segment.com/help/" class="utility-nav__link utility-nav__link--dropdown" aria-label="Help Center" target="_self">Help Center</a> </li> <li> <a href="https://segment.com/docs/" class="utility-nav__link utility-nav__link--dropdown" aria-label="Docs" target="_self">Docs</a> </li> <li> <a href="https://status.segment.com/" class="utility-nav__link utility-nav__link--dropdown" aria-label="API Status" target="_blank">API Status</a> </li> <li> <a href="https://segment.com/contact/" class="utility-nav__link utility-nav__link--dropdown" aria-label="Contact Us" target="_self">Contact Us</a> </li> </ul> </div> <div class="navigation__ctas"> <a href="https://segment.com/demo?ref=nav" target="_self" class="button button-primary" aria-label="See how it works"> See how it works </a> <a href="https://app.segment.com/login?ref=nav" class="button button-secondary" aria-label="$Log in"> Log in</a> <a href="https://segment.com/signup/?ref=nav" class="button button-secondary" target="_self"> Sign Up </a> </div> </div> </div> </div> </section> </div> </header> <main class="column-container global-main"> <div id="consent_blackbar"></div> <section class="section-wrapper bg-color-ink-accent default spacing-top--lg spacing-bottom--lg" id=""> <div class="section-content "> <div id="" class="grid-container two-columns default medium-gap column-gap-default padding-default" style=""> <div class="grid-container-column light-text"> <div id="" class="grid-container default small-gap column-gap-default padding-default" style=""> <div class="grid-container-column"> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <p><span style=" color: rgb(106,221,178); "><b>Enable customer insights with Twilio Segment</b></span></p> </div> </div> </div> <div data-uuid="273340812" class="title "> <h1 class="title-large light-text"> Make informed decisions with comprehensive customer insights </h1> </div> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <p><span style=" color: rgb(255,255,255); "><span class="copy-extra-large">Transform your business intelligence with Segment, empowering your teams to use real-time, accurate customer data for smarter strategies, enhanced growth, and increased customer satisfaction.</span></span></p> </div> </div> </div> </div> </div> <div class="request-demo-form-wrapper "> <form action="#" novalidate data-enable-drift="false"> <div class="request-demo-form-container progressive simplified compact darkBgRed" data-success-option="successMsg"> <div class="request-demo-form-container__form-fields"> <div class="form-field-container"> <input class="form-field" type="email" name="email" autocomplete="on" placeholder="Your work email" aria-label="Your work email" aria-invalid="false" data-validation-rules="required,validEmail,safe,personalEmail,validEmailDomain"/> <div class="input-icon error"> <span aria-hidden="true" data-testid="icon[ErrorIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 20C16.4183 20 20 16.4183 20 12C20 7.58172 16.4183 4 12 4C7.58172 4 4 7.58172 4 12C4 16.4183 7.58172 20 12 20ZM10.8388 7.54547H13.1609L12.9485 14.1055H11.0512L10.8388 7.54547ZM13.2024 15.9336C13.1932 16.5984 12.6346 17.1339 12.0022 17.1339C11.3374 17.1339 10.7926 16.5984 10.8019 15.9336C10.7926 15.2781 11.3374 14.7472 12.0022 14.7472C12.6346 14.7472 13.1932 15.2781 13.2024 15.9336Z"></path> </svg> </span> </div> <div class="input-icon success"> <span aria-hidden="true" data-testid="icon[CheckIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M18.4962 6.32452C19.0902 6.81951 19.1705 7.7023 18.6755 8.29629L11.6755 16.6963C11.4237 16.9984 11.0564 17.1807 10.6634 17.1986C10.2705 17.2164 9.8882 17.0681 9.61 16.79L5.41005 12.59C4.86332 12.0432 4.86332 11.1568 5.41005 10.6101C5.95678 10.0633 6.84321 10.0633 7.38994 10.6101L10.5059 13.726L16.5245 6.50378C17.0195 5.90979 17.9022 5.82954 18.4962 6.32452Z"></path> </svg> </span> </div> <div class="request-demo-form-container__error-field"> <div data-validation-msg="required">Please provide valid email address.</div> <div data-validation-msg="safe,validEmail">Please enter a valid email address.</div> <div data-validation-msg="personalEmail,validEmailDomain">Please provide an individual corporate email address.</div> </div> </div> <div class="dynamic-form-flow"> <div class="form-field-container"> <input class="form-field" type="text" name="name" autocomplete="on" placeholder="Full name" aria-label="Full name" aria-invalid="false" data-validation-rules="safe,required"/> <div class="input-icon error"> <span aria-hidden="true" data-testid="icon[ErrorIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 20C16.4183 20 20 16.4183 20 12C20 7.58172 16.4183 4 12 4C7.58172 4 4 7.58172 4 12C4 16.4183 7.58172 20 12 20ZM10.8388 7.54547H13.1609L12.9485 14.1055H11.0512L10.8388 7.54547ZM13.2024 15.9336C13.1932 16.5984 12.6346 17.1339 12.0022 17.1339C11.3374 17.1339 10.7926 16.5984 10.8019 15.9336C10.7926 15.2781 11.3374 14.7472 12.0022 14.7472C12.6346 14.7472 13.1932 15.2781 13.2024 15.9336Z"></path> </svg> </span> </div> <div class="input-icon success"> <span aria-hidden="true" data-testid="icon[CheckIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M18.4962 6.32452C19.0902 6.81951 19.1705 7.7023 18.6755 8.29629L11.6755 16.6963C11.4237 16.9984 11.0564 17.1807 10.6634 17.1986C10.2705 17.2164 9.8882 17.0681 9.61 16.79L5.41005 12.59C4.86332 12.0432 4.86332 11.1568 5.41005 10.6101C5.95678 10.0633 6.84321 10.0633 7.38994 10.6101L10.5059 13.726L16.5245 6.50378C17.0195 5.90979 17.9022 5.82954 18.4962 6.32452Z"></path> </svg> </span> </div> <div class="request-demo-form-container__error-field"> <div data-validation-msg="safe,required">Please provide a valid full name.</div> </div> </div> <div class="form-field-container"> <input class="form-field intl-tel-input" type="tel" name="phone" autocomplete="on" placeholder="Phone number" aria-label="Phone number" aria-invalid="false" data-validation-rules="safe,required,validPhone"/> <div class="input-icon error"> <span aria-hidden="true" data-testid="icon[ErrorIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 20C16.4183 20 20 16.4183 20 12C20 7.58172 16.4183 4 12 4C7.58172 4 4 7.58172 4 12C4 16.4183 7.58172 20 12 20ZM10.8388 7.54547H13.1609L12.9485 14.1055H11.0512L10.8388 7.54547ZM13.2024 15.9336C13.1932 16.5984 12.6346 17.1339 12.0022 17.1339C11.3374 17.1339 10.7926 16.5984 10.8019 15.9336C10.7926 15.2781 11.3374 14.7472 12.0022 14.7472C12.6346 14.7472 13.1932 15.2781 13.2024 15.9336Z"></path> </svg> </span> </div> <div class="input-icon success"> <span aria-hidden="true" data-testid="icon[CheckIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M18.4962 6.32452C19.0902 6.81951 19.1705 7.7023 18.6755 8.29629L11.6755 16.6963C11.4237 16.9984 11.0564 17.1807 10.6634 17.1986C10.2705 17.2164 9.8882 17.0681 9.61 16.79L5.41005 12.59C4.86332 12.0432 4.86332 11.1568 5.41005 10.6101C5.95678 10.0633 6.84321 10.0633 7.38994 10.6101L10.5059 13.726L16.5245 6.50378C17.0195 5.90979 17.9022 5.82954 18.4962 6.32452Z"></path> </svg> </span> </div> <div class="request-demo-form-container__error-field"> <div data-validation-msg="required">Please provide your phone number.</div> <div data-validation-msg="phoneLookupWorked"></div> <div data-validation-msg="phoneTooShortPassesValidation">That phone number is too short.</div> <div data-validation-msg="phoneTooLongPassesValidation">That phone number is too long.</div> <div data-validation-msg="safe,phoneFormatValidPassesValidation,validPhone">Please provide a valid phone number.</div> </div> </div> </div> </div> <div class="request-demo-form-container__button"> <div class="button-container"> <button class="button button-primary submit-button" aria-label="Get a demo" data-processing-label="Please wait"> Get a demo </button> </div> </div> <div class="dynamic-form-flow"> <div class="form-field-container"> <div class="request-demo-form-container__copy"><p><span style=" color: rgb(255,255,255); ">For information about how Segment handles your personal data, please see our <a href="https://www.twilio.com/legal/privacy/" target="_blank" rel="noopener noreferrer">privacy policy</a>.</span></p> </div> </div> </div> </div> <input type="hidden" name="disableProgressiveForm" value="false"/> <input type="hidden" name="showOnlyProgressForm" value="false"/> <input type="hidden" name="formType" value="simplified"/> <input type="hidden" name="customFormIdentifier" value="site-use-case-customer-insights-demo"/> <input type="hidden" name="customTrackingType" value="site-use-case-customer-insights-demo"/> </form> <div class="request-demo-form-error full-border compact"> <div class="error-text"></div> </div> <div class="request-demo-form-thank-you full-border compact"> <div class="thank-you-heading"> <div class="thank-you-heading__icon-success"> <div class="icon "> <span class="check-icon1"> <svg xmlns:xlink="http://www.w3.org/1999/xlink" xmlns="http://www.w3.org/2000/svg" role="img" aria-hidden="true" aria-labelledby="39" width="8" height="6" viewBox="0 0 8 6"><title id="39">Check</title><path fill="#23BF6E" d="M5.055 1.673l-2.181 2.22c.023-.024-1.215-1.546-1.3-1.633a.94.94 0 0 0-.652-.273.931.931 0 0 0-.652.273c-.16.178-.28.413-.27.664.012.25.095.484.27.664l1.844 1.883.256.26a.924.924 0 0 0 1.303 0l1.375-1.399 2.182-2.22.501-.51A.973.973 0 0 0 8 .938c0-.23-.1-.504-.269-.663C7.556.11 7.326-.011 7.079 0a.934.934 0 0 0-.649.274L5.055 1.673z" fill-rule="evenodd"></path></svg> </span> </div> </div> <div class="thank-you-heading__heading"><h3>Thank you, you're all set!</h3></div> </div> <div class="thank-you-text"><p><span style=" color: rgb(255,255,255); ">We'll get back to you shortly. For now, you can create your workspace by clicking below.</span></p> </div> <div class="thank-you-button"> <div class="request-demo-form-container__button"> <div class="button-container"> <a href="https://segment.com/signup/" target="_self"> <button class="button button-primary" aria-label="Create your free workspace">Create your free workspace</button> </a> </div> </div> </div> </div> </div> <div class="progressive-form-wrapper"> <input type="hidden" name="disableProgressiveForm" value="false"/> <input type="hidden" name="showOnlyProgressForm" value="false"/> <input type="hidden" name="formType" value="simplified"/> <input type="hidden" name="customFormIdentifier" value="site-use-case-customer-insights-demo"/> <input type="hidden" name="customTrackingType" value="site-use-case-customer-insights-demo"/> <div class="request-demo-form-properties" data-properties="{"formType":"simplified","customFormIdentifier":"site-use-case-customer-insights-demo","customTrackingType":"site-use-case-customer-insights-demo","emailPlaceholder":"Your work email","emailRequiredErrMsg":"Please provide valid email address.","emailValidationErrMsg":"Please enter a valid email address.","emailSharedErrMsg":"Please provide an individual corporate email address.","namePlaceholder":"Full name","nameRequiredErrMsg":"Please provide a valid full name.","phonePlaceholder":"Phone number","phoneRequiredErrMsg":"Please provide your phone number.","phoneValidationErrMsg":"Please provide a valid phone number.","phoneTooShortErrMsg":"That phone number is too short.","phoneTooLongErrMsg":"That phone number is too long.","phoneCheckErrMsg":null,"ctaButtonLabel":"Get a demo","processingLabel":"Please wait","ctaAriaLabel":null,"text":"<p><span style=\"\tcolor: rgb(255,255,255);\r\n\">For information about how Segment handles your personal data, please see our <a href=\"https://www.twilio.com/legal/privacy/\" target=\"_blank\" rel=\"noopener noreferrer\">privacy policy</a>.</span></p>\r\n","errorTextColor":"darkBgRed","progressiveForm":{"disableProgressiveForm":false,"confirmationText":"<p><span style=\"\tcolor: rgb(255,255,255);\r\n\">Thank you for submitting your request for a demo! 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For now, you can create your workspace by clicking below.</span></p>\r\n","errorText":null,"resultCtaButton":"Create your free workspace","resultCtaLinkPath":"https://segment.com/signup/","resultCtaNewTab":"false","resultCtaAriaLabel":null,"formBorder":true,"compactForm":true,"errorIcon":null,"errorHeading":null,"errorMsg":null,"showOnlyProgressForm":false,"successOption":"successMsg","redirectUrl":null,"enableDrift":false,"iconSuccess":{"cssAnimationIconElementModel":null,"svgIconElementModel":{"svgIconType":"DECORATIVE","iconContainerStyle":null,"iconSize":null,"style":null,"alignment":null,"svgSource":"<svg xmlns:xlink=\"http://www.w3.org/1999/xlink\" xmlns=\"http://www.w3.org/2000/svg\" role=\"img\" aria-hidden=\"true\" aria-labelledby=\"39\" width=\"8\" height=\"6\" viewBox=\"0 0 8 6\"><title id=\"39\">Check</title><path fill=\"#23BF6E\" d=\"M5.055 1.673l-2.181 2.22c.023-.024-1.215-1.546-1.3-1.633a.94.94 0 0 0-.652-.273.931.931 0 0 0-.652.273c-.16.178-.28.413-.27.664.012.25.095.484.27.664l1.844 1.883.256.26a.924.924 0 0 0 1.303 0l1.375-1.399 2.182-2.22.501-.51A.973.973 0 0 0 8 .938c0-.23-.1-.504-.269-.663C7.556.11 7.326-.011 7.079 0a.934.934 0 0 0-.649.274L5.055 1.673z\" fill-rule=\"evenodd\"></path></svg>","svgSourceEncoded":"data:image/svg+xml;base64,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","displayName":"check-icon1.svg","inline":false,"cssClass":"check-icon1"},"imageIconElementModel":null,"title":"check-icon1.svg","selectedType":"DECORATIVE_ICON","type":"DECORATIVE_ICON"},"iconError":null}"></div> <form action="#" novalidate> <div class="progressive-form-container compact darkBgRed"> <div class="confirmation-message"><p><span style=" color: rgb(255,255,255); ">Thank you for submitting your request for a demo! Answer 4 more questions to help us pinpoint exactly what your team needs to get started with Segment.</span></p> </div> <div class="progressive-form-container__form-fields"> <div class="form-field-group"> <div class="form-field-label form-field-label--required"> <label>What is your job title?</label> </div> <div class="form-field-container"> <input class="form-field" type="text" name="jobTitle" autocomplete="on" placeholder="Job Title" aria-label="Job Title" aria-invalid="false" data-validation-rules="safe,required"/> <div class="input-icon error"> <span aria-hidden="true" data-testid="icon[ErrorIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 20C16.4183 20 20 16.4183 20 12C20 7.58172 16.4183 4 12 4C7.58172 4 4 7.58172 4 12C4 16.4183 7.58172 20 12 20ZM10.8388 7.54547H13.1609L12.9485 14.1055H11.0512L10.8388 7.54547ZM13.2024 15.9336C13.1932 16.5984 12.6346 17.1339 12.0022 17.1339C11.3374 17.1339 10.7926 16.5984 10.8019 15.9336C10.7926 15.2781 11.3374 14.7472 12.0022 14.7472C12.6346 14.7472 13.1932 15.2781 13.2024 15.9336Z"></path> </svg> </span> </div> <div class="input-icon success"> <span aria-hidden="true" data-testid="icon[CheckIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M18.4962 6.32452C19.0902 6.81951 19.1705 7.7023 18.6755 8.29629L11.6755 16.6963C11.4237 16.9984 11.0564 17.1807 10.6634 17.1986C10.2705 17.2164 9.8882 17.0681 9.61 16.79L5.41005 12.59C4.86332 12.0432 4.86332 11.1568 5.41005 10.6101C5.95678 10.0633 6.84321 10.0633 7.38994 10.6101L10.5059 13.726L16.5245 6.50378C17.0195 5.90979 17.9022 5.82954 18.4962 6.32452Z"></path> </svg> </span> </div> <div class="progressive-form-container__error-field"> <div data-validation-msg="safe,required">Please provide a valid job title.</div> </div> </div> </div> <div class="form-field-group"> <div class="form-field-label form-field-label--required"> <label>What is the size of your company?</label> </div> <div class="form-field-container select"> <select class="form-field" name="companySize" data-validation-rules="safe,required"> <option value="">Select one</option> <option value="1 - 249">1 - 249</option> <option value="250 - 999">250 - 999</option> <option value="1,000 - 4,999">1,000 - 4,999</option> <option value="5,000+">5,000+</option> </select> <span aria-hidden="true" class="chevronDown" data-testid="icon[ChevronDownIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M11.3625 16.1418L6.3625 11.1388C6.1375 10.9136 6 10.601 6 10.2507C6 9.56284 6.5625 9 7.25 9C7.6 9 7.9125 9.13758 8.1375 9.36272L12.25 13.4902L16.3625 9.37522C16.5875 9.13758 16.9 9 17.25 9C17.9375 9 18.5 9.56284 18.5 10.2507C18.5 10.601 18.3625 10.9136 18.1375 11.1388L13.1375 16.1418C12.9125 16.3669 12.6 16.5045 12.25 16.5045C11.9 16.5045 11.5875 16.3669 11.3625 16.1418Z" fill="none"></path> </svg> </span> <div class="input-icon error"> <span aria-hidden="true" data-testid="icon[ErrorIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 20C16.4183 20 20 16.4183 20 12C20 7.58172 16.4183 4 12 4C7.58172 4 4 7.58172 4 12C4 16.4183 7.58172 20 12 20ZM10.8388 7.54547H13.1609L12.9485 14.1055H11.0512L10.8388 7.54547ZM13.2024 15.9336C13.1932 16.5984 12.6346 17.1339 12.0022 17.1339C11.3374 17.1339 10.7926 16.5984 10.8019 15.9336C10.7926 15.2781 11.3374 14.7472 12.0022 14.7472C12.6346 14.7472 13.1932 15.2781 13.2024 15.9336Z"></path> </svg> </span> </div> <div class="input-icon success"> <span aria-hidden="true" data-testid="icon[CheckIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M18.4962 6.32452C19.0902 6.81951 19.1705 7.7023 18.6755 8.29629L11.6755 16.6963C11.4237 16.9984 11.0564 17.1807 10.6634 17.1986C10.2705 17.2164 9.8882 17.0681 9.61 16.79L5.41005 12.59C4.86332 12.0432 4.86332 11.1568 5.41005 10.6101C5.95678 10.0633 6.84321 10.0633 7.38994 10.6101L10.5059 13.726L16.5245 6.50378C17.0195 5.90979 17.9022 5.82954 18.4962 6.32452Z"></path> </svg> </span> </div> <div class="progressive-form-container__error-field"> <div data-validation-msg="safe,required">Please provide a company size.</div> </div> </div> </div> <div class="form-field-group"> <div class="form-field-label form-field-label--required"> <label>What is the estimated monthly traffic to your company website?</label> </div> <div class="form-field-container select"> <select class="form-field" name="monthlyTraffic" data-validation-rules="safe,required"> <option value="">Select one</option> <option value="I'm not sure">I'm not sure</option> <option value="1 - 999 users/mo">1 - 999 users/mo</option> <option value="1,000 - 9,999 users/mo">1,000 - 9,999 users/mo</option> <option value="10,000+ users/mo">10,000+ users/mo</option> </select> <span aria-hidden="true" class="chevronDown" data-testid="icon[ChevronDownIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M11.3625 16.1418L6.3625 11.1388C6.1375 10.9136 6 10.601 6 10.2507C6 9.56284 6.5625 9 7.25 9C7.6 9 7.9125 9.13758 8.1375 9.36272L12.25 13.4902L16.3625 9.37522C16.5875 9.13758 16.9 9 17.25 9C17.9375 9 18.5 9.56284 18.5 10.2507C18.5 10.601 18.3625 10.9136 18.1375 11.1388L13.1375 16.1418C12.9125 16.3669 12.6 16.5045 12.25 16.5045C11.9 16.5045 11.5875 16.3669 11.3625 16.1418Z" fill="none"></path> </svg> </span> <div class="input-icon error"> <span aria-hidden="true" data-testid="icon[ErrorIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 20C16.4183 20 20 16.4183 20 12C20 7.58172 16.4183 4 12 4C7.58172 4 4 7.58172 4 12C4 16.4183 7.58172 20 12 20ZM10.8388 7.54547H13.1609L12.9485 14.1055H11.0512L10.8388 7.54547ZM13.2024 15.9336C13.1932 16.5984 12.6346 17.1339 12.0022 17.1339C11.3374 17.1339 10.7926 16.5984 10.8019 15.9336C10.7926 15.2781 11.3374 14.7472 12.0022 14.7472C12.6346 14.7472 13.1932 15.2781 13.2024 15.9336Z"></path> </svg> </span> </div> <div class="input-icon success"> <span aria-hidden="true" data-testid="icon[CheckIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M18.4962 6.32452C19.0902 6.81951 19.1705 7.7023 18.6755 8.29629L11.6755 16.6963C11.4237 16.9984 11.0564 17.1807 10.6634 17.1986C10.2705 17.2164 9.8882 17.0681 9.61 16.79L5.41005 12.59C4.86332 12.0432 4.86332 11.1568 5.41005 10.6101C5.95678 10.0633 6.84321 10.0633 7.38994 10.6101L10.5059 13.726L16.5245 6.50378C17.0195 5.90979 17.9022 5.82954 18.4962 6.32452Z"></path> </svg> </span> </div> <div class="progressive-form-container__error-field"> <div data-validation-msg="safe,required">Please provide the estimated web traffic.</div> </div> </div> </div> <div class="form-field-group"> <div class="form-field-label form-field-label--required"> <label>What is your rough timeline to implement a CDP?</label> </div> <div class="form-field-container select"> <select class="form-field" name="timeLine" data-validation-rules="safe,required"> <option value="">Select one</option> <option value="Within 4 weeks">Within 4 weeks</option> <option value="Within 6 months">Within 6 months</option> <option value="Within 1 year">Within 1 year</option> <option value="No rush">No rush</option> </select> <span aria-hidden="true" class="chevronDown" data-testid="icon[ChevronDownIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M11.3625 16.1418L6.3625 11.1388C6.1375 10.9136 6 10.601 6 10.2507C6 9.56284 6.5625 9 7.25 9C7.6 9 7.9125 9.13758 8.1375 9.36272L12.25 13.4902L16.3625 9.37522C16.5875 9.13758 16.9 9 17.25 9C17.9375 9 18.5 9.56284 18.5 10.2507C18.5 10.601 18.3625 10.9136 18.1375 11.1388L13.1375 16.1418C12.9125 16.3669 12.6 16.5045 12.25 16.5045C11.9 16.5045 11.5875 16.3669 11.3625 16.1418Z" fill="none"></path> </svg> </span> <div class="input-icon error"> <span aria-hidden="true" data-testid="icon[ErrorIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 20C16.4183 20 20 16.4183 20 12C20 7.58172 16.4183 4 12 4C7.58172 4 4 7.58172 4 12C4 16.4183 7.58172 20 12 20ZM10.8388 7.54547H13.1609L12.9485 14.1055H11.0512L10.8388 7.54547ZM13.2024 15.9336C13.1932 16.5984 12.6346 17.1339 12.0022 17.1339C11.3374 17.1339 10.7926 16.5984 10.8019 15.9336C10.7926 15.2781 11.3374 14.7472 12.0022 14.7472C12.6346 14.7472 13.1932 15.2781 13.2024 15.9336Z"></path> </svg> </span> </div> <div class="input-icon success"> <span aria-hidden="true" data-testid="icon[CheckIcon]"> <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M18.4962 6.32452C19.0902 6.81951 19.1705 7.7023 18.6755 8.29629L11.6755 16.6963C11.4237 16.9984 11.0564 17.1807 10.6634 17.1986C10.2705 17.2164 9.8882 17.0681 9.61 16.79L5.41005 12.59C4.86332 12.0432 4.86332 11.1568 5.41005 10.6101C5.95678 10.0633 6.84321 10.0633 7.38994 10.6101L10.5059 13.726L16.5245 6.50378C17.0195 5.90979 17.9022 5.82954 18.4962 6.32452Z"></path> </svg> </span> </div> <div class="progressive-form-container__error-field"> <div data-validation-msg="safe,required">Please provide a timeline.</div> </div> </div> </div> </div> <div class="progressive-form-container__button"> <div class="button-container"> <button class="button button-primary submit-button" aria-label="Let's get started" data-processing-label="Please wait"> Let's get started </button> </div> </div> <div class="progressive-form-container__copy"><p><span style=" color: rgb(255,255,255); ">For information about how Segment handles your personal data, please see our <a href="https://www.twilio.com/legal/privacy/" target="_blank" rel="noopener noreferrer">privacy policy</a>.</span></p> </div> </div> </form> </div> <div class="request-demo-form-submit-error full-border compact"> <div class="submit-error-text"></div> </div> <div data-uuid="-1049616255" class="button-container horizontal medium left inverse"> <a class="button button-tertiary right" href="/signup/" target="_self" data-track-enabled="false" data-uuid="389b03b4-8238-3fa4-b5dd-7d9c73593a9b" aria-label="Create a free account"> <span class="button-text"> Create a free account <span class="button-icon right-caret medium"> <svg viewBox="0 0 41 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right chevron</title> <path class="icon-stroke" d="M3.24347 75.4482L37.3444 41.1442C37.566 40.9216 37.7418 40.6573 37.8618 40.3662C37.9817 40.0752 38.0435 39.7633 38.0435 39.4482C38.0435 39.1332 37.9817 38.8213 37.8618 38.5302C37.7418 38.2392 37.566 37.9749 37.3444 37.7522L3.24347 3.44824" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </span> </a> </div> </div> <div class="grid-container-column center v-center"> <figure class="media"> <div class="media-image "> <img src="/content/dam/segment/global/en/misc/use-cases/customer-insights/Hero@2x-75b0cda4d30e7977e861bfef3436cc44.png/_jcr_content/renditions/compressed-original.webp" alt="Illustration: Enable customer insights with Twilio Segment" style=" max-height: 540px; max-width: 640px;" title="Illustration: Enable customer insights with Twilio Segment" loading="lazy"/> </div> </figure> </div> </div> </div> </section> <section class="section-wrapper default spacing-top--lg spacing-bottom--lg" id=""> <div class="section-content "> <div id="" class="grid-container default medium-gap" style=""> <div class="grid-container-column"> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <p style=" text-align: center; "><span class="copy-large">Join the 25,000+ companies using the Segment platform</span></p> </div> </div> </div> <div data-uuid="344526563" class="logo-list logo-slider brand logo-small"> <div class="logo-scroller"> <div class="logo-scroller-items" role="group" aria-live="Polite"> <div class="logo-list-item" aria-label=" of 16" aria-roledescription="item "> <span 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class="title-medium"> Deepen understanding with a 360° view of your customers </h2> </div> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <p style=" text-align: center; "><span class="copy-large">With comprehensive customer insights, create personalized campaigns that are cohesive and actionable in real time.</span></p> </div> </div> </div> </div> </div> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <p style=" text-align: center; "><span class="copy-extra-large"><a href="/use-cases/customer-insights/#selfserveanalytics">Self-serve analytics</a> | <a href="/use-cases/customer-insights/#datasciencemodeling">Data science modeling & advanced analytics</a></span></p> </div> </div> </div> </div> </div> <div id="" class="grid-container offset-40-60 default medium-gap column-gap-default padding-default" style=""> <div class="grid-container-column v-center"> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <h3><span class="copy-large"><b>Unify fragmented customer data</b></span></h3> <p>Convert disjointed data into actionable insights and precise predictive analytics enabling personalized customer experiences and informed business strategies.</p> <h3><span class="copy-large"><b>Take control of your data and act on real-time insights</b></span></h3> <p>Implement real-time data governance and validation with Segment, establishing a trustworthy foundation for generating actionable insights and sophisticated modeling.</p> <h3><span class="copy-large"><b>Measure ROI and improve experimentation</b></span></h3> <p>Measure the ROI of your engagement strategies accurately with Segment, from marketing campaigns to product investments, all while enhancing campaign effectiveness and customer satisfaction.</p> </div> </div> </div> </div> <div class="grid-container-column"> <figure class="media"> <div class="media-image "> <img src="/content/dam/segment/global/en/misc/use-cases/customer-insights/DeepenUnderstanding@2x-eb37f07ea7eecef44c704f6a61333c1e.png/_jcr_content/renditions/compressed-original.webp" alt="Illustration: Deepen understanding with a 360° view of your customers" style=" " title="Illustration: Deepen understanding with a 360° view of your customers" loading="lazy"/> </div> </figure> </div> </div> </div> </section> <section class="section-wrapper default spacing-top--lg spacing-bottom--lg" id=""> <div class="section-content "> <div id="selfserveanalytics" class="grid-container compact medium-gap column-gap-default padding-default" style=""> <div class="grid-container-column"> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <h2 style=" text-align: center; ">Self-serve analytics</h2> <p style=" text-align: center; "><span class="copy-large">Get instant customer insights that are accessible organization-wide.</span></p> </div> </div> </div> </div> </div> <div id="" class="grid-container offset-60-40 default small-gap invert-mobile column-gap-default padding-default" style=""> <div class="grid-container-column"> <figure class="media"> <div class="media-image "> <img src="/content/dam/segment/global/en/misc/use-cases/customer-insights/SelfServeAnalytics-95a3c0dffe2c1e21422e7ee722c2296c.png/_jcr_content/renditions/compressed-original.webp" alt="Illustration: Audience building and activation" style=" " title="Illustration: Audience building and activation" loading="lazy"/> </div> </figure> </div> <div class="grid-container-column v-center"> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <h3><span class="copy-large"><b>No more manual data processing</b></span></h3> <p>Pulling data manually can bottleneck your business, delaying critical decisions. Segment helps you collect and clean data from any source and create unified customer profiles that are accessible to every team in your organization.</p> <h3><span class="copy-large"><b>Comprehensive insights without the wait</b></span></h3> <p>Empower your teams with immediate access to clean, consented customer data and seamless integration with your existing analytics platforms accelerating insights and enhancing decision-making.</p> <h3><span class="copy-large"><b>Transform your campaigns with robust data</b></span></h3> <p>Segment provides more than just data access; it equips each byte with the potential to unlock insights, guiding more informed decisions across your organization.</p> </div> </div> </div> <div data-uuid="-1976300867" class="button-container horizontal medium left"> <a class="button button-tertiary right" href="/product/unify/" target="_self" data-track-enabled="false" data-uuid="f0cd57fd-8096-37ba-9434-32ebf35f3680" aria-label="Explore Unify"> <span class="button-text"> Explore Unify <span class="button-icon right-caret medium"> <svg viewBox="0 0 41 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right chevron</title> <path class="icon-stroke" d="M3.24347 75.4482L37.3444 41.1442C37.566 40.9216 37.7418 40.6573 37.8618 40.3662C37.9817 40.0752 38.0435 39.7633 38.0435 39.4482C38.0435 39.1332 37.9817 38.8213 37.8618 38.5302C37.7418 38.2392 37.566 37.9749 37.3444 37.7522L3.24347 3.44824" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </span> </a> </div> </div> </div> </div> </section> <section class="section-wrapper default spacing-top--lg spacing-bottom--lg" id=""> <div class="section-content "> <div id="data-science-modeling" class="grid-container default medium-gap column-gap-default padding-default" style=""> <div class="grid-container-column"> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <h2 style=" text-align: center; ">Data science modeling & advanced analytics</h2> <p style=" text-align: center; "><span class="copy-large">Leverage out-of-the-box data science and analytics for personalized experiences that boost revenue and customer loyalty.</span></p> </div> </div> </div> </div> </div> <div id="" class="grid-container offset-40-60 default small-gap column-gap-default padding-default" style=""> <div class="grid-container-column"> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <h3><span class="copy-large"><b>Your data, decoded</b></span></h3> <p>Segment simplifies the process of converting an abundance of data into precise, actionable insights that elevate customer experiences and drive revenue growth, making advanced analytics and data science a snap.</p> <h3><span class="copy-large"><b>Predictive insights for enhanced customer experiences</b></span></h3> <p>CustomerAI Predictions streamlines predicting future behavior and identifying key audiences primed for engagement, by leveraging predictive lifetime value (LTV), purchase likelihood, churn, or other tracked events, enabling personalized experiences without tapping technical teams.</p> <h3><span class="copy-large"><b>Seamless integration with your data warehouse</b></span></h3> <p>Segment simplifies the training and activation of machine learning models by providing real-time, identity-resolved customer data that can be easily ported to your data warehouse.</p> </div> </div> </div> <div data-uuid="-2105395176" class="button-container horizontal medium left"> <a class="button button-tertiary right" href="/solutions/ai/customerai-predictions/" target="_self" data-track-enabled="false" data-uuid="553d8aa8-438f-3e2d-93e6-3bf7a5549ab0" aria-label="Explore CustomerAI Predictions"> <span class="button-text"> Explore CustomerAI Predictions <span class="button-icon right-caret medium"> <svg viewBox="0 0 41 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a right chevron</title> <path class="icon-stroke" d="M3.24347 75.4482L37.3444 41.1442C37.566 40.9216 37.7418 40.6573 37.8618 40.3662C37.9817 40.0752 38.0435 39.7633 38.0435 39.4482C38.0435 39.1332 37.9817 38.8213 37.8618 38.5302C37.7418 38.2392 37.566 37.9749 37.3444 37.7522L3.24347 3.44824" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span> </span> </a> </div> </div> <div class="grid-container-column v-center"> <figure class="media"> <div class="media-image "> <img src="/content/dam/segment/global/en/misc/use-cases/customer-insights/DataScienceModeling-60fec2d43c65d7c79b0bb6c650a7f1ba.png/_jcr_content/renditions/compressed-original.webp" alt="Illustration: Data science modeling & advanced analytics" style=" " title="Illustration: Data science modeling & advanced analytics" loading="lazy"/> </div> </figure> </div> </div> </div> </section> <section class="section-wrapper bg-color-mint-accent default spacing-top--lg spacing-bottom--lg" id=""> <div class="section-content "> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <h2 style=" text-align: center; ">Why Segment</h2> </div> </div> </div> <div id="" class="grid-container three-columns default small-gap column-gap-default padding-default" style=""> <div class="grid-container-column"> <ul data-uuid="" class="list list-icon spacing-tight large " role="list"> <li> <div class="list-marker"> <svg xmlns:xlink="http://www.w3.org/1999/xlink" width="32" height="32" viewBox="0 0 32 32" fill="none" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M26.6518 1.0727C26.9893 1.41019 26.9893 1.95737 26.6518 2.29486L21.7527 7.1939C21.4288 7.51788 20.9083 7.53271 20.5664 7.22769L18.3698 5.26807C18.0136 4.95034 17.9825 4.40405 18.3002 4.0479C18.618 3.69175 19.1643 3.6606 19.5204 3.97834L21.1078 5.39451L25.4296 1.0727C25.7671 0.735208 26.3143 0.735208 26.6518 1.0727ZM15.3538 5.05999C15.4427 5.52892 15.1347 5.98115 14.6658 6.07007C14.0822 6.18073 13.5082 6.33701 12.9491 6.53747C12.4999 6.69855 12.0051 6.46492 11.844 6.01564C11.6829 5.56636 11.9165 5.07157 12.3658 4.91048C13.01 4.67952 13.6714 4.49945 14.3437 4.37194C14.8127 4.28302 15.2649 4.59107 15.3538 5.05999ZM10.0708 6.7516C10.3293 7.12951 10.2481 7.64338 9.88583 7.92329L6.8641 10.2578C6.50181 10.5377 5.98409 10.4865 5.68366 10.1411C5.38322 9.79563 5.40433 9.27582 5.73178 8.95586C6.69311 8.01654 7.76028 7.19206 8.91184 6.49898C9.3041 6.2629 9.81241 6.37369 10.0708 6.7516ZM4.46482 11.6378C4.86064 11.8674 5.0089 12.3657 4.80295 12.7743L3.0824 16.188C2.87646 16.5966 2.3877 16.7739 1.9677 16.5923C1.54771 16.4106 1.34207 15.9331 1.4987 15.5032C1.9596 14.2381 2.56769 13.0317 3.31042 11.9086C3.56284 11.527 4.06901 11.4082 4.46482 11.6378ZM20.8931 13.5409C20.6026 13.5409 20.324 13.6563 20.1185 13.8617C19.9131 14.0672 19.7977 14.3458 19.7977 14.6363V26.394C19.7977 26.7528 19.576 27.0743 19.2407 27.2018C18.9054 27.3293 18.5261 27.2364 18.2877 26.9684L15.7572 24.123C15.551 23.891 15.2609 23.7502 14.9511 23.7319C14.6413 23.7137 14.3369 23.8193 14.1049 24.0255C13.8729 24.2316 13.7323 24.5215 13.7141 24.8314C13.6958 25.1412 13.8014 25.4456 14.0076 25.6776L17.6196 29.739C17.9368 30.0956 17.9048 30.6419 17.5482 30.959C17.1915 31.2762 16.6453 31.2442 16.3281 30.8876L12.7159 26.826C12.2052 26.2513 11.9435 25.4972 11.9887 24.7297C12.0339 23.9623 12.3821 23.2442 12.9567 22.7335C13.5314 22.2229 14.2853 21.9613 15.0527 22.0065C15.8201 22.0517 16.538 22.3999 17.0487 22.9744C17.0487 22.9743 17.0488 22.9744 17.0487 22.9744L18.0693 24.1219V14.6363C18.0693 13.8874 18.3668 13.1692 18.8964 12.6396C19.4259 12.11 20.1442 11.8125 20.8931 11.8125C21.642 11.8125 22.3603 12.11 22.8898 12.6396C23.4194 13.1692 23.7169 13.8874 23.7169 14.6363V22.593H24.8123C26.6007 22.593 28.3158 23.3035 29.5804 24.568C30.845 25.8326 31.5554 27.5477 31.5554 29.3361V30.3159C31.5554 30.7932 31.1685 31.1801 30.6912 31.1801C30.2139 31.1801 29.827 30.7932 29.827 30.3159V29.3361C29.827 28.0061 29.2987 26.7306 28.3582 25.7902C27.4178 24.8498 26.1423 24.3214 24.8123 24.3214H22.8527C22.3754 24.3214 21.9885 23.9345 21.9885 23.4572V14.6363C21.9885 14.3458 21.8731 14.0672 21.6677 13.8617C21.4623 13.6563 21.1836 13.5409 20.8931 13.5409ZM1.49973 18.4642C1.95687 18.4955 2.31008 18.8782 2.30475 19.3364L2.26034 23.159C2.25501 23.6171 1.893 23.9915 1.43526 24.0122C0.977513 24.0329 0.583175 23.6928 0.536498 23.2369C0.399594 21.9 0.41526 20.5518 0.583194 19.2184C0.64045 18.7637 1.04259 18.4328 1.49973 18.4642ZM1.84217 25.8942C2.26887 25.7284 2.75086 25.9241 2.94119 26.3405L4.52979 29.8155C4.72012 30.2319 4.55275 30.7244 4.14815 30.9386C3.74355 31.1528 3.24212 31.0143 3.00481 30.6228C2.30759 29.4726 1.74652 28.2453 1.33291 26.9655C1.19212 26.5299 1.41547 26.0601 1.84217 25.8942Z" fill="#121C2D"></path></svg> </div> <div class="list-content "> <p></p> </div> </li> </ul> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <h3><span class="copy-large"><b>Real-time, comprehensive customer insights</b></span></h3> <p><span class="copy-small">Make the most of your customer data using Segment for real-time analytics and predictive modeling. Our platform ensures that every decision is backed by up-to-the-minute data, enabling you to stay ahead in delivering personalized customer experiences.</span></p> </div> </div> </div> </div> <div class="grid-container-column"> <ul data-uuid="" class="list list-icon spacing-tight large " role="list"> <li> <div class="list-marker"> <svg xmlns:xlink="http://www.w3.org/1999/xlink" width="33" height="32" viewBox="0 0 33 32" fill="none" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M13.3946 2.17296C12.7901 2.17296 12.3 2.66305 12.3 3.26761V9.14414C12.3 9.7487 12.7901 10.2388 13.3946 10.2388H19.2711C19.8757 10.2388 20.3658 9.7487 20.3658 9.14414V3.26761C20.3658 2.66305 19.8757 2.17296 19.2711 2.17296H13.3946ZM17.1971 11.9672H19.2711C20.8303 11.9672 22.0942 10.7033 22.0942 9.14414V3.26761C22.0942 1.70848 20.8303 0.444565 19.2711 0.444565H13.3946C11.8355 0.444565 10.5716 1.70848 10.5716 3.26761V9.14414C10.5716 10.7033 11.8355 11.9672 13.3946 11.9672H15.4687V16.1153H8.4975C7.74878 16.1153 7.03073 16.4128 6.50131 16.9422C5.97188 17.4716 5.67446 18.1896 5.67446 18.9384V20.033H3.60038C2.04126 20.033 0.777344 21.2969 0.777344 22.8561V28.7326C0.777344 30.2917 2.04126 31.5556 3.60038 31.5556H9.47692C11.036 31.5556 12.3 30.2917 12.3 28.7326V22.8561C12.3 21.2969 11.036 20.033 9.47692 20.033H7.40285V18.9384C7.40285 18.648 7.51818 18.3696 7.72346 18.1643C7.92875 17.959 8.20718 17.8437 8.4975 17.8437H24.1683C24.4586 17.8437 24.737 17.959 24.9423 18.1643C25.1476 18.3696 25.2629 18.648 25.2629 18.9384V20.033H23.1888C21.6297 20.033 20.3658 21.2969 20.3658 22.8561V28.7326C20.3658 30.2917 21.6297 31.5556 23.1888 31.5556H29.0654C30.6245 31.5556 31.8884 30.2917 31.8884 28.7326V22.8561C31.8884 21.2969 30.6245 20.033 29.0654 20.033H26.9913V18.9384C26.9913 18.1896 26.6939 17.4716 26.1644 16.9422C25.635 16.4128 24.917 16.1153 24.1683 16.1153H17.1971V11.9672ZM23.1888 21.7614C22.5843 21.7614 22.0942 22.2515 22.0942 22.8561V28.7326C22.0942 29.3371 22.5843 29.8272 23.1888 29.8272H29.0654C29.6699 29.8272 30.16 29.3371 30.16 28.7326V22.8561C30.16 22.2515 29.6699 21.7614 29.0654 21.7614H23.1888ZM3.60038 21.7614C2.99583 21.7614 2.50574 22.2515 2.50574 22.8561V28.7326C2.50574 29.3371 2.99583 29.8272 3.60038 29.8272H9.47692C10.0815 29.8272 10.5716 29.3371 10.5716 28.7326V22.8561C10.5716 22.2515 10.0815 21.7614 9.47692 21.7614H3.60038Z" fill="#121C2D"></path></svg> </div> <div class="list-content "> <p></p> </div> </li> </ul> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <h3><span class="copy-large"><b>Simplify data science with CustomerAI Predictions</b></span></h3> <p><span class="copy-small">Leverage CustomerAI Predictions to simplify data science for your marketing team. Easily predict behaviors, fostering intelligent, predictive strategies and campaigns that proactively enhance growth and customer satisfaction.</span></p> </div> </div> </div> </div> <div class="grid-container-column"> <ul data-uuid="" class="list list-icon spacing-tight large " role="list"> <li> <div class="list-marker"> <svg xmlns:xlink="http://www.w3.org/1999/xlink" width="30" height="32" viewBox="0 0 30 32" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M28.8841 13.7778H16.8841C16.3952 13.7778 15.9952 13.3778 15.9952 12.8889V0.888918C15.9952 0.40003 16.3952 3.05176e-05 16.8841 3.05176e-05C20.3286 3.05176e-05 23.5641 1.34225 25.9997 3.77336C28.4352 6.20447 29.773 9.44446 29.773 12.8889C29.773 13.3778 29.373 13.7778 28.8841 13.7778ZM17.773 12H27.9597C27.7508 9.36891 26.6263 6.92002 24.7419 5.03113C22.8575 3.14225 20.4086 2.01781 17.773 1.81336V12Z" fill="#121C2D"></path><path d="M12.893 31.7777C11.6619 31.7777 10.4308 31.6043 9.25304 31.2577C7.2886 30.6799 5.47082 29.631 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fill="#121C2D"></path><path d="M24.3019 27.2133C24.0397 27.2133 23.7775 27.0978 23.6041 26.8755L16.1908 17.44C15.9819 17.1733 15.9419 16.8089 16.0886 16.5022C16.2353 16.1956 16.5464 16 16.8886 16H28.8886C29.3775 16 29.7775 16.3956 29.7775 16.8889C29.7775 18.8311 29.333 20.7778 28.4841 22.5244C27.6352 24.2711 26.3819 25.8267 24.853 27.0222C24.6886 27.1511 24.4975 27.2133 24.3064 27.2133H24.3019ZM18.7153 17.7778L24.4308 25.0489C25.4441 24.1111 26.2841 22.9867 26.8841 21.7467C27.4841 20.5067 27.853 19.1511 27.9641 17.7778H18.7153Z" fill="#121C2D"></path></svg> </div> <div class="list-content "> <p></p> </div> </li> </ul> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <h3><span class="copy-large"><b>Unify customer data for strategic decision-making</b></span></h3> <p><span class="copy-small">Break down data silos with Segment's unified customer profiles and transform fragmented customer data into a single, coherent view—empowering your teams to make strategic, data-driven decisions.</span></p> </div> </div> </div> </div> </div> </div> </section> <section class="section-wrapper default spacing-top--lg spacing-bottom--lg" id=""> <div class="section-content "> <div id="" class="grid-container compact medium-gap column-gap-default padding-default" style=""> <div class="grid-container-column"> <div class="cmp-toc-richtexteditor"> <div class="cmp-toc-richtexteditor__rte"> <div class="richtext " data-ext-icon="<svg viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg" class="icon--decorative" role="presentation"> <title>An icon of a outbound link arrow</title> <path class="icon-stroke" d="M75.3037 3.98207L3 75.5935M75.3037 3.98207L76.0435 43.3021M75.3037 3.98207L35.951 3.59351" stroke="#F22F46" stroke-width="5.5" stroke-linecap="round" stroke-linejoin="round"/> </svg> "> <h2 style=" text-align: center; ">Twilio Segment powers the world’s leading brands</h2> <p style=" text-align: center; "><span class="copy-large">From startups to global enterprises, see what businesses have achieved with the Twilio Segment customer data platform.</span></p> </div> </div> </div> </div> </div> <div id="" class="grid-container default medium-gap column-gap-default padding-default" style=""> <div class="grid-container-column"> <div data-uuid="778440906" class="slider side-arrows slider-logo-pagination center-aligned-pagination " data-visible-slides="1" data-autoplay-enabled="false" aria-roledescription="slider"> <div class="slider-scroller shadow-padding"> <div class="slider-items" 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class="b" maskUnits="userSpaceOnUse" style="mask-type:luminance"> <g class="clip0_52"> <path fill="#fff" d="M178.657.5H.5v48h178.157V.5Z" class="logo-fill"/> </g> </mask> <g class="Group" mask="url(#b)"> <path fill="#000" d="M73.234 31.897v-12.83c0-.28-.016-.56.03-.825.141-1.027.67-1.759 1.682-2.1 3.223-1.122 6.524-1.87 9.934-2.15 2.397-.202 4.795-.187 7.177.171 1.744.265 3.425.732 4.982 1.557 3.052 1.604 4.749 4.173 5.325 7.536.156.872.202 1.744.202 2.615v19.51c-.031.902-.436 1.338-1.339 1.353-1.9.016-3.799.016-5.698 0-.856 0-1.277-.436-1.339-1.292-.016-.218 0-.452 0-.67V27.366c0-.747-.047-1.51-.28-2.226-.639-1.9-2.055-2.896-3.924-3.317-1.54-.342-3.082-.233-4.64-.078-.715.063-1.432.218-2.132.39-1.215.28-1.573.747-1.573 1.993v21.314c-.03.84-.467 1.292-1.323 1.308-.997.015-2.009 0-3.005 0-.872 0-1.76.015-2.63 0-1.029-.016-1.449-.452-1.449-1.48V31.897ZM25.265 46.734c-.95 0-1.9.016-2.85 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Now, with Segment, we can use data while we move it. The big benefit of Segment is not only its ETL capabilities to move data from point A to point B but Segment is also able to unify data quickly in the warehouse before we can send the data to campaign tools."</p> </div> </div> </div> </div> <div class="cmp-testimonial-component-v2__quote__main__source"> <cite class="cmp-testimonial-component-v2__quote__main__source__reference"> <span class="cmp-testimonial-component-v2__quote__main__source__reference__author">Rick Troiani</span> <small class="cmp-testimonial-component-v2__quote__main__source__reference__title"> Director of Omni-Channel Engagement Architecture </small> </cite> </div> </div> </div> <div class="cmp-testimonial-component-v2__description"> <div class="cmp-testimonial-component-v2__description__stat"> <div class="cmp-testimonial-component-v2__description__stat__headline">93%</div> <div class="cmp-testimonial-component-v2__description__stat__text">time saved adding new data sources</div> </div> <div class="cmp-testimonial-component-v2__description__anchor"> <a href="https://segment.com/customers/sanofi/" rel="noopener noreferrer"> <span>Read their story</span> <span class="name twilio-icon" role="figure"> <svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" class="icon-decorative"> <title>An icon of a right chevron</title> <path d="M16.2277 11.1125L11.2247 6.1125C10.9996 5.8875 10.6869 5.75 10.3367 5.75C9.64877 5.75 9.08594 6.3125 9.08594 7C9.08594 7.35 9.22352 7.6625 9.44865 7.8875L13.5761 12L9.46116 16.1125C9.22352 16.3375 9.08594 16.65 9.08594 17C9.08594 17.6875 9.64877 18.25 10.3367 18.25C10.6869 18.25 10.9996 18.1125 11.2247 17.8875L16.2277 12.8875C16.4528 12.6625 16.5904 12.35 16.5904 12C16.5904 11.65 16.4528 11.3375 16.2277 11.1125Z" fill="currentColor"/> </svg> </span> </a> </div> </div> </div> </div> <div id="1743300270-tabpanel" class="slider-item" role="tabpanel" aria-labelledby="1743300270-tab" aria-roledescription="slide" aria-label="Slide 2 of 3" data-logo="/content/dam/segment/core-assets/icons/customer-logos/p-s/smartcar.svg"> <div data-cmp-is="testimonial-component-v2" class="cmp-testimonial-component-v2 cmp-testimonial-component-v2--horizontal cmp-testimonial-component-v2--border-enhanced cmp-testimonial-component-v2--dark cmp-testimonial-component-v2--stats"> <div class="cmp-testimonial-component-v2__quote"> <div class="cmp-testimonial-component-v2__quote__main"> <div class="cmp-testimonial-component-v2__quote__main__content"> <div class="cmp-testimonial-component-v2__quote__main__content__logo"> <svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 153 48" class="customer-logo"> <title>Smartcar</title> <g class="smartcar-color" clip-path="url(#a)"> <path fill="#2F80ED" fill-rule="evenodd" d="M23.893 0C10.71 0 0 10.732 0 24s10.684 24 23.893 24c13.184 0 23.894-10.732 23.894-24 0-13.242-10.71-24-23.893-24Zm0 5.994c7.778 0 14.331 5.02 16.83 11.987H7.064c2.474-6.942 9.053-11.987 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<p>“Building a user-friendly API isn’t always easy—especially if you want to appeal to your users and their users. Thanks to Twilio Segment, we can focus on both areas in one go, and give our team the chance to measure and evaluate the things they feel are most important.”</p> </div> </div> </div> </div> <div class="cmp-testimonial-component-v2__quote__main__source"> <cite class="cmp-testimonial-component-v2__quote__main__source__reference"> <span class="cmp-testimonial-component-v2__quote__main__source__reference__author">Sanketh Katta</span> <small class="cmp-testimonial-component-v2__quote__main__source__reference__title"> CTO and co-founder, Smartcar </small> </cite> </div> </div> </div> <div class="cmp-testimonial-component-v2__description"> <div class="cmp-testimonial-component-v2__description__stat"> <div class="cmp-testimonial-component-v2__description__stat__headline">22%</div> <div class="cmp-testimonial-component-v2__description__stat__text">improvement in developer application conversions</div> </div> <div class="cmp-testimonial-component-v2__description__anchor"> <a href="https://segment.com/customers/smartcar/" rel="noopener noreferrer"> <span>Read their story</span> <span class="name twilio-icon" role="figure"> <svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" class="icon-decorative"> <title>An icon of a right chevron</title> <path d="M16.2277 11.1125L11.2247 6.1125C10.9996 5.8875 10.6869 5.75 10.3367 5.75C9.64877 5.75 9.08594 6.3125 9.08594 7C9.08594 7.35 9.22352 7.6625 9.44865 7.8875L13.5761 12L9.46116 16.1125C9.22352 16.3375 9.08594 16.65 9.08594 17C9.08594 17.6875 9.64877 18.25 10.3367 18.25C10.6869 18.25 10.9996 18.1125 11.2247 17.8875L16.2277 12.8875C16.4528 12.6625 16.5904 12.35 16.5904 12C16.5904 11.65 16.4528 11.3375 16.2277 11.1125Z" fill="currentColor"/> </svg> </span> </a> </div> </div> </div> </div> <div id="-1844189399-tabpanel" class="slider-item" role="tabpanel" aria-labelledby="-1844189399-tab" aria-roledescription="slide" aria-label="Slide 3 of 3" 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2.547.268.805.402 1.61.402 2.682L275.799 24Zm24.67-12.872c0-.938-.536-1.34-1.475-1.34h-2.413v4.424h.939V12.47h.804l.939 1.743h1.072l-1.072-1.877c.804-.134 1.206-.402 1.206-1.207Zm-1.609.537h-1.34v-1.207h1.072c.402 0 .939 0 .939.536 0 .537-.268.67-.671.67Z" class="logo-fill"/> <path fill="#00294A" d="M298.458 7.91c-2.816 0-4.022 2.146-4.022 4.023 0 2.011 1.206 4.022 4.022 4.022 2.548 0 4.022-1.877 4.022-4.022 0-2.145-1.34-4.022-4.022-4.022Zm0 7.107c-1.877 0-3.084-1.207-3.084-3.084s1.207-3.084 3.084-3.084 3.084 1.207 3.084 3.084c0 1.743-1.341 3.084-3.084 3.084Z" class="logo-fill"/> <g class="Group"> <path fill="#91D1EB" d="M44.648 11.799C40.492 4.693 32.715 0 24 0 11.53 0 1.34 9.385.134 21.453c8.715-4.56 20.38-11.129 31.777-11.129 4.29 0 8.447.402 12.737 1.475Z" class="logo-fill"/> <path fill="#3894CA" d="M2.816 35.397C6.838 42.905 14.883 48 24 48c6.302 0 12.067-2.413 16.358-6.436-11.263-6.972-20.514-9.385-37.542-6.167Z" class="logo-fill"/> <path fill="#65B3DB" d="M48 23.33c-2.011-1.073-12.47-6.436-23.33-6.436C12.871 16.894 1.743 23.06 0 24c0 3.352.67 6.57 2.011 9.52 2.548-.67 15.553-3.62 22.794-3.62 8.58 0 15.016 2.01 20.782 4.96A24.437 24.437 0 0 0 48.134 24C48 23.732 48 23.464 48 23.33Z" class="logo-fill"/> </g> </g> </g> <defs> <clipPath id="a" class="a"> <path fill="#fff" d="M0 0h302.48v48H0z"/> </clipPath> </defs> </svg> </div> <div class="cmp-testimonial-component-v2__quote__main__content__text"> <div> <div class="richtext "> <p>“While our previous tech stack, including a CRM, SAP, Zendesk, etc. supported our early growth, it wasn't enough for our future ambitions. We needed to not just understand but anticipate our customer's needs. This realization led us to Twilio Segment, moving beyond traditional CRMs to a 360-degree view of customers, integrating every customer interaction and preference with a customer data platform.”</p> </div> </div> </div> </div> <div class="cmp-testimonial-component-v2__quote__main__source"> <cite class="cmp-testimonial-component-v2__quote__main__source__reference"> <span class="cmp-testimonial-component-v2__quote__main__source__reference__author">Pascal</span> <small class="cmp-testimonial-component-v2__quote__main__source__reference__title"> CMO & CDO, LensOnline </small> </cite> </div> </div> </div> <div class="cmp-testimonial-component-v2__description"> <div class="cmp-testimonial-component-v2__description__stat"> <div class="cmp-testimonial-component-v2__description__stat__headline">15%</div> <div class="cmp-testimonial-component-v2__description__stat__text">reduction in marketing spend</div> </div> <div class="cmp-testimonial-component-v2__description__anchor"> <a 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