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Checkout Tactics - Practical Ecommerce
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Conversations” Podcast</a></li> <li id="menu-item-1544727" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-1544727"><a href="https://www.practicalecommerce.com/webcasts" data-wpel-link="internal">Webcasts</a></li> </ul> </li> <li id="menu-item-1427143" class="spacer menu-item menu-item-type-custom menu-item-object-custom menu-item-1427143"><a href="#">|</a></li> <li id="menu-item-1427144" class="show-on-sticky menu-item menu-item-type-post_type menu-item-object-page menu-item-1427144"><a href="https://www.practicalecommerce.com/about-us" data-wpel-link="internal">About</a></li> </ul></div> <div id="header-search-container"> <form role="search" method="get" id="searchform" action="https://www.practicalecommerce.com"><input type="text" value="" name="s" id="s" placeholder="Keyword or phrase..." /><button type="submit" id="searchsubmit" value="Search" ><i class="fa fa-search"></i></button></form> <button class="search-close"><i class="fa fa-close"></i></button> </div> </div> <div class="newsletter-signup"> <a class="sign-up-button" href="/newsletter-signup" data-wpel-link="internal"><i class="fa fa-envelope"></i> Sign Up</a> </div> </div> </div> <div class="main"> <div class="archive-header category-header"> <span class="subtitle">Category</span> <h1>Checkout Tactics</h1> <div class="category-description"> <p>The ultimate goal of an ecommerce business is to move shoppers through the checkout process to complete a transaction. Our library of checkout tactics includes ways to streamline to avoid cart abandonment, ideas for removing distractions, tools for discounts and promotional offers, pricing strategies, thank-you pages, and more.</p> </div> </div><!-- end .archive-header --> <div class="archive-row row"> <div class="content column col12"> <div class="archive-post-list"> <div class="archive-post-item featured"> <a href="https://www.practicalecommerce.com/securing-email-addresses-for-abandoned-carts" class="thumb-link" aria-label="Read more about Securing Email Addresses for Abandoned Carts" data-wpel-link="internal"> <img width="360" height="240" src="https://www.practicalecommerce.com/wp-content/uploads/2024/05/Securing-Email-Addresses-for-Abandoned-Carts.jpg" class="nolazy wp-post-image" alt="Ecommerce checkout screen on a smartphone" decoding="async" fetchpriority="high" srcset="https://www.practicalecommerce.com/wp-content/uploads/2024/05/Securing-Email-Addresses-for-Abandoned-Carts.jpg 360w, https://www.practicalecommerce.com/wp-content/uploads/2024/05/Securing-Email-Addresses-for-Abandoned-Carts-300x200.jpg 300w" sizes="(max-width: 360px) 100vw, 360px" /> </a> <div class="post-details"> <a href="https://www.practicalecommerce.com/category/conversion/checkout" class="cat-link" data-wpel-link="internal"> Checkout Tactics </a> <h2><a href="https://www.practicalecommerce.com/securing-email-addresses-for-abandoned-carts" data-wpel-link="internal">Securing Email Addresses for Abandoned Carts</a></h2> <div class="post-meta"> <h6> May 19, 2024 • <a rel="author" title="Posts by Armando Roggio" href="https://www.practicalecommerce.com/author/armando-roggio" data-wpel-link="internal">Armando Roggio</a> </h6> </div> <p>Merchants can often recover sales from abandoned carts, but only if a shopper provides an email address.</p> </div> </div> <div class="archive-post-item normal"> <a href="https://www.practicalecommerce.com/how-i-restrict-coupon-abuse" class="thumb-link" aria-label="Read more about How I Restrict Coupon Abuse" data-wpel-link="internal"> <img width="300" height="200" src="https://www.practicalecommerce.com/wp-content/uploads/2023/12/How-I-restrict-coupon-abuse-b-300x200.jpeg" class="attachment-300x200 size-300x200 wp-post-image" alt="Screenshot from Chirp email offering a coupon code" decoding="async" srcset="https://www.practicalecommerce.com/wp-content/uploads/2023/12/How-I-restrict-coupon-abuse-b-300x200.jpeg 300w, https://www.practicalecommerce.com/wp-content/uploads/2023/12/How-I-restrict-coupon-abuse-b-150x100.jpeg 150w, https://www.practicalecommerce.com/wp-content/uploads/2023/12/How-I-restrict-coupon-abuse-b.jpeg 360w" sizes="(max-width: 300px) 100vw, 300px" loading="lazy" /> </a> <div class="post-details"> <a href="https://www.practicalecommerce.com/category/conversion/checkout" class="cat-link" data-wpel-link="internal"> Checkout Tactics </a> <h2><a href="https://www.practicalecommerce.com/how-i-restrict-coupon-abuse" data-wpel-link="internal">How I Restrict Coupon Abuse</a></h2> <div class="post-meta"> <h6> December 18, 2023 • <a rel="author" title="Posts by Andrew Aversa" href="https://www.practicalecommerce.com/author/andrew-aversa" data-wpel-link="internal">Andrew Aversa</a> </h6> </div> </div> </div> <div class="archive-post-item normal"> <a href="https://www.practicalecommerce.com/10-last-minute-holiday-revenue-boosters" class="thumb-link" aria-label="Read more about 10 Last-minute Holiday Revenue Boosters" data-wpel-link="internal"> <img width="300" height="200" src="https://www.practicalecommerce.com/wp-content/uploads/2022/11/10-Last-minute-Holiday-Revenue-Boosters-300x200.jpg" class="attachment-300x200 size-300x200 wp-post-image" alt="Stressed female wearing a Santa Claus hat" decoding="async" srcset="https://www.practicalecommerce.com/wp-content/uploads/2022/11/10-Last-minute-Holiday-Revenue-Boosters-300x200.jpg 300w, https://www.practicalecommerce.com/wp-content/uploads/2022/11/10-Last-minute-Holiday-Revenue-Boosters-150x100.jpg 150w, https://www.practicalecommerce.com/wp-content/uploads/2022/11/10-Last-minute-Holiday-Revenue-Boosters.jpg 360w" sizes="(max-width: 300px) 100vw, 300px" loading="lazy" /> </a> <div class="post-details"> <a href="https://www.practicalecommerce.com/category/conversion/checkout" class="cat-link" data-wpel-link="internal"> Checkout Tactics </a> <h2><a href="https://www.practicalecommerce.com/10-last-minute-holiday-revenue-boosters" data-wpel-link="internal">10 Last-minute Holiday Revenue Boosters</a></h2> <div class="post-meta"> <h6> November 27, 2022 • <a rel="author" title="Posts by Pamela Hazelton" href="https://www.practicalecommerce.com/author/pamela_hazelton" data-wpel-link="internal">Pamela Hazelton</a> </h6> </div> </div> </div> <div class="archive-post-item normal"> <a href="https://www.practicalecommerce.com/convenience-savings-drive-2022-holiday-shoppers" class="thumb-link" aria-label="Read more about Convenience, Savings Drive 2022 Holiday Shoppers" data-wpel-link="internal"> <img width="300" height="200" src="https://www.practicalecommerce.com/wp-content/uploads/2022/11/Lomi-composter-300x200.jpg" class="attachment-300x200 size-300x200 wp-post-image" alt="Image of a Lomi composter full of leftover fruits and vegetables." decoding="async" srcset="https://www.practicalecommerce.com/wp-content/uploads/2022/11/Lomi-composter-300x200.jpg 300w, https://www.practicalecommerce.com/wp-content/uploads/2022/11/Lomi-composter-150x100.jpg 150w, https://www.practicalecommerce.com/wp-content/uploads/2022/11/Lomi-composter.jpg 360w" sizes="(max-width: 300px) 100vw, 300px" loading="lazy" /> </a> <div class="post-details"> <a href="https://www.practicalecommerce.com/category/conversion/checkout" class="cat-link" data-wpel-link="internal"> Checkout Tactics </a> <h2><a href="https://www.practicalecommerce.com/convenience-savings-drive-2022-holiday-shoppers" data-wpel-link="internal">Convenience, Savings Drive 2022 Holiday Shoppers</a></h2> <div class="post-meta"> <h6> November 9, 2022 • <a rel="author" title="Posts by Pamela Hazelton" href="https://www.practicalecommerce.com/author/pamela_hazelton" data-wpel-link="internal">Pamela Hazelton</a> </h6> </div> </div> </div> <div class="archive-post-item normal"> <a href="https://www.practicalecommerce.com/less-is-more-boosts-conversions" class="thumb-link" aria-label="Read more about ‘Less Is More’ Boosts Conversions" data-wpel-link="internal"> <img width="300" height="200" src="https://www.practicalecommerce.com/wp-content/uploads/2022/06/A-‘Less-Is-More-Approach-Boosts-Conversions-300x200.jpg" class="attachment-300x200 size-300x200 wp-post-image" alt="Photo of a keychain from Keysmart" decoding="async" srcset="https://www.practicalecommerce.com/wp-content/uploads/2022/06/A-‘Less-Is-More-Approach-Boosts-Conversions-300x200.jpg 300w, https://www.practicalecommerce.com/wp-content/uploads/2022/06/A-‘Less-Is-More-Approach-Boosts-Conversions-150x100.jpg 150w, https://www.practicalecommerce.com/wp-content/uploads/2022/06/A-‘Less-Is-More-Approach-Boosts-Conversions.jpg 360w" sizes="(max-width: 300px) 100vw, 300px" loading="lazy" /> </a> <div class="post-details"> <a href="https://www.practicalecommerce.com/category/conversion/checkout" class="cat-link" data-wpel-link="internal"> Checkout Tactics </a> <h2><a href="https://www.practicalecommerce.com/less-is-more-boosts-conversions" data-wpel-link="internal">‘Less Is More’ Boosts Conversions</a></h2> <div class="post-meta"> <h6> June 12, 2022 • <a rel="author" title="Posts by Pamela Hazelton" href="https://www.practicalecommerce.com/author/pamela_hazelton" data-wpel-link="internal">Pamela Hazelton</a> </h6> </div> </div> </div> <div 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