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About - Industry Dive
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class="page-padding"><div class="container-large w-container"><div class="nav-wrapper"><div data-animation="default" data-collapse="small" data-duration="400" data-easing="ease" data-easing2="ease" role="banner" class="nav-content w-nav"><a href="/" class="nav-logo-container w-nav-brand"><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/61b0bc8a03884e6762d0e52e_ID-logo-black.svg" loading="lazy" alt="Industry Dive" class="nav-logo"/></a><div class="flex-fill"></div><nav role="navigation" class="nav-menu w-nav-menu"><div data-hover="false" data-delay="0" class="nav-dropdown-comp w-dropdown"><div class="nav-link dropdown-head w-dropdown-toggle"><div class="nav-link dropdown-menu">Who we are</div><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/61f0394efbc4c66e53ccf367_karat-dark.svg" loading="lazy" alt="Arrow" class="nav-dropdown-icon"/><div class="hide w-icon-dropdown-toggle"></div></div><nav class="nav-dropdown w-dropdown-list"><a href="/who-we-are/about" aria-current="page" class="nav-link-dropdown w-dropdown-link w--current">About</a><a href="/who-we-are/journalism" class="nav-link-dropdown w-dropdown-link">Journalism</a><a href="/news" class="nav-link-dropdown w-dropdown-link">Company News</a></nav></div><a href="/publications" class="nav-link w-nav-link">Publications</a><a href="/advertising" class="nav-link w-nav-link">Advertising</a><a href="/careers/home" class="nav-link hide-mobile-landscape w-nav-link">Careers</a><div data-hover="false" data-delay="0" class="nav-dropdown-comp show-mobile-landscape w-dropdown"><div class="nav-link dropdown-head w-dropdown-toggle"><div class="nav-link dropdown-menu dark">Careers</div><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/61f0394efbc4c66e53ccf367_karat-dark.svg" loading="lazy" alt="Arrow" class="nav-dropdown-icon"/><div class="hide w-icon-dropdown-toggle"></div></div><nav class="nav-dropdown w-dropdown-list"><a href="/careers/home" class="nav-link-dropdown w-dropdown-link">Careers</a><a href="/careers/culture" class="nav-link-dropdown w-dropdown-link">Culture</a><a href="/careers/open-positions" class="nav-link-dropdown w-dropdown-link">Open Positions</a></nav></div></nav><div class="nav-menu-button w-nav-button"><div class="nav-menu-icon w-icon-nav-menu"></div></div></div></div></div></div></nav><div class="hero-wrapper"><div class="page-padding"><div class="container-large w-container"><div class="hero-large-content"><div class="motif-wrapper"><div class="motif-slash-box-wrapper about"><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div><div class="motif-slash-box-slash large"></div></div></div><div class="hero-large-split about"><div class="hero-split-text about"><h1 class="heading-xlarge">Our mission</h1><div class="hero-subhead dark">We help decision-makers stay ahead in competitive industries by producing the business world鈥檚 most respected journalism.<br/></div></div><div class="hero-split-img-wrapper about"><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/6239df4728b4e05c57394558_phone-expand-032222.jpg" loading="lazy" sizes="(max-width: 479px) 73vw, (max-width: 767px) 57vw, (max-width: 1279px) 37vw, (max-width: 1439px) 38vw, 512px" srcset="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/6239df4728b4e05c57394558_phone-expand-032222-p-500.jpeg 500w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/6239df4728b4e05c57394558_phone-expand-032222-p-800.jpeg 800w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/6239df4728b4e05c57394558_phone-expand-032222-p-1080.jpeg 1080w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/6239df4728b4e05c57394558_phone-expand-032222.jpg 1238w" alt=""/></div></div></div></div></div></div></div><main class="content-section grey"><div class="page-padding"><div class="container-large"><div class="section-large split"><div class="split-content-1 about-1"><div class="hero-split-img-wrapper about-1"><div class="motif-circle about-2"><div class="motif-dot about-2"></div></div><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/6335da7c5e31238bfa424502_journalism-hero.webp" loading="lazy" width="200" alt="" class="hero-split-img about-1"/></div></div><div class="split-content-2 text-content"><h2 class="heading-medium">We dive deep into your industry and cover the biggest trends</h2><div class="spacer-medium"></div><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="w-embed">With 100+ journalists in our newsroom, we are known as a leader in business journalism, reaching 16M+ decision makers who rely on our news, insights, and in-depth analysis to make complex decisions. We pride ourselves on having both the widest reach in B2B and the most engaged audience.</div></div></div></div><p>Our reporters keep their fingers on the pulse of trends that move markets. We leverage this editorial expertise to create effective brand content that complements our coverage and serves as a resource for leaders who control hundreds of millions of dollars in budget.</p><div class="spacer-medium"></div><a href="/who-we-are/journalism" class="button-quiet w-button">Our journalism</a></div></div></div></div></main><main class="content-section"><div class="page-padding"><div class="container-large"><div class="section-large split"><div class="split-content-1 text-content"><h2 class="heading-medium">We help brands tell their stories and drive demand</h2><div class="spacer-medium"></div><p>Industry Dive connects brands to demand through an ROI-rich tool kit. Our editorial approach to content marketing strategy, content development, amplification and measurement make us a valuable partner to brands looking to make an impact.</p><div class="spacer-medium"></div><a href="/advertising" class="button-quiet w-button">Our advertising</a></div><div class="split-content-2"><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/6239e3e75f83943c3a1556a2_adv-hero-about.jpg" loading="lazy" srcset="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/6239e3e75f83943c3a1556a2_adv-hero-about-p-500.jpeg 500w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/6239e3e75f83943c3a1556a2_adv-hero-about-p-800.jpeg 800w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/6239e3e75f83943c3a1556a2_adv-hero-about-p-1080.jpeg 1080w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/6239e3e75f83943c3a1556a2_adv-hero-about.jpg 1350w" sizes="(max-width: 479px) 92vw, (max-width: 767px) 95vw, (max-width: 991px) 46vw, (max-width: 1439px) 47vw, 640px" alt=""/></div></div></div></div></main><main class="hide"><div class="page-padding"><div class="container-large"><div class="section-large split"><div class="split-content-1 about"><div class="about-office-img-wrapper"><div class="motif-slash-small"></div><div class="about-office-motif-wrapper"><div class="about-office-dot-wrapper"><div class="motif-dot about-office"></div></div></div><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/621781973c7a4376d93d72f2_old-office.jpg" loading="lazy" srcset="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/621781973c7a4376d93d72f2_old-office-p-500.jpeg 500w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/621781973c7a4376d93d72f2_old-office-p-1080.jpeg 1080w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/621781973c7a4376d93d72f2_old-office.jpg 1133w" sizes="100vw" alt="Industry Dive employees in the original office" class="about-office-img"/></div></div><div class="split-content-2 text-content"><h2 class="heading-medium">Our vision</h2><div class="spacer-medium"></div><p>Introduction to our business model and the timeline. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. </p></div></div></div></div></main><main class="content-section grey"><div class="page-padding"><div class="section-large"><div class="container-small"><h2 class="heading-medium">Our story</h2><div class="spacer-large"></div><div class="about-timeline-wrapper"><div class="about-timeline-line"></div><div class="about-timeline-item img-left"><div class="about-timeline-dot"></div><div class="about-timeline-left"><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/621781973c7a4376d93d72f2_old-office.jpg" loading="lazy" sizes="(max-width: 479px) 92vw, (max-width: 767px) 43vw, 306px" srcset="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/621781973c7a4376d93d72f2_old-office-p-500.jpeg 500w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/621781973c7a4376d93d72f2_old-office-p-1080.jpeg 1080w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/621781973c7a4376d93d72f2_old-office.jpg 1133w" alt="Industry Dive employees in the original office" class="about-timeline-img"/></div><div class="about-timeline-right copy"><div class="text-size-small"><div class="text-color-red"><div class="text-weight-bold">2012</div></div></div><div class="heading-xsmall">Company launched by three founders with a long history in B2B media</div><div class="spacer-xsmall"></div><p class="text-size-small">Started with six core publications across Construction, Education, Marketing, Utility, Waste and Food</p></div></div><div class="about-timeline-item"><div class="about-timeline-dot"></div><div class="about-timeline-left copy"><div class="text-size-small"><div class="text-color-red"><div class="text-weight-bold">2015</div></div></div><div class="heading-xsmall">Launched Brand Studio</div><div class="spacer-xsmall"></div><p class="text-size-small">Created a content studio to produce award-winning content marketing for brands.</p></div><div class="about-timeline-right"><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/623b3969c0984b3a0852b236_timeline-brandstudio.jpg" loading="lazy" alt="" class="about-timeline-img"/></div></div><div class="about-timeline-item img-left"><div class="about-timeline-dot"></div><div class="about-timeline-left"><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/623b5ede89f4a573314c9889_newsletter-preview-mock.jpg" loading="lazy" alt="" class="about-timeline-img"/></div><div class="about-timeline-right copy"><div class="text-size-small"><div class="text-color-red"><div class="text-weight-bold">2018</div></div></div><div class="heading-xsmall">Reached 1 million subscribers and a dozen publications</div></div></div><div class="about-timeline-item"><div class="about-timeline-dot"></div><div class="about-timeline-left copy"><div class="text-size-small"><div class="text-color-red"><div class="text-weight-bold">2019</div></div></div><div class="heading-xsmall">Partnered with Falfurrias Capital Partners</div><div class="spacer-xsmall"></div><p class="text-size-small">Charlotte-based private equity firm Falfurrias Capital Partners acquired a majority equity interest in the company</p></div><div class="about-timeline-right"><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/623b6f0d41d11e8401603e3f_falfurrias.jpg" loading="lazy" sizes="(max-width: 479px) 92vw, (max-width: 767px) 43vw, 306px" srcset="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/623b6f0d41d11e8401603e3f_falfurrias-p-500.jpeg 500w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/623b6f0d41d11e8401603e3f_falfurrias.jpg 700w" alt="Falfurrias Capital" class="about-timeline-img"/></div></div><div class="about-timeline-item img-left"><div class="about-timeline-dot"></div><div class="about-timeline-left"><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/623b316a726223e6f3de1753_studioID_thumbnail-b.jpg" loading="lazy" sizes="(max-width: 479px) 92vw, (max-width: 767px) 43vw, 306px" srcset="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/623b316a726223e6f3de1753_studioID_thumbnail-b-p-800.jpeg 800w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/623b316a726223e6f3de1753_studioID_thumbnail-b-p-1080.jpeg 1080w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/623b316a726223e6f3de1753_studioID_thumbnail-b.jpg 1400w" alt="studioID " class="about-timeline-img"/></div><div class="about-timeline-right copy"><div class="text-size-small"><div class="text-color-red"><div class="text-weight-bold">2020</div></div></div><div class="heading-xsmall">Launched studioID, a global content studio</div><div class="spacer-xsmall"></div><p class="text-size-small">We acquired NewsCred鈥檚 Content Marketing studio and combined with our Brand Studio to launch a global content studio that uses a journalistic approach to content development to help brands tell their stories</p></div></div><div class="about-timeline-item"><div class="about-timeline-dot"></div><div class="about-timeline-left copy"><div class="text-size-small"><div class="text-color-red"><div class="text-weight-bold">2021</div></div></div><div class="heading-xsmall">Expanded offices worldwide</div><div class="spacer-xsmall"></div><p class="text-size-small">Opened offices in NYC, London and Dhaka, Bangladesh</p></div><div class="about-timeline-right"><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/62221897da2f89587e3493e9_id-lobby.jpg" loading="lazy" alt="Two employees sit and work on their laptops in front of an "Industry Dive" sign." class="about-timeline-img"/></div></div><div class="about-timeline-item img-left"><div class="about-timeline-dot"></div><div class="about-timeline-left"><img src="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/63d2f561610cc43cf5247464_informatech.png" loading="lazy" sizes="(max-width: 479px) 92vw, (max-width: 767px) 43vw, 306px" srcset="https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/63d2f561610cc43cf5247464_informatech-p-500.png 500w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/63d2f561610cc43cf5247464_informatech-p-800.png 800w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/63d2f561610cc43cf5247464_informatech-p-1080.png 1080w, https://cdn.prod.website-files.com/61b0bb6714b07d4f6b903a1c/63d2f561610cc43cf5247464_informatech.png 1400w" alt="" class="about-timeline-img"/></div><div class="about-timeline-right copy"><div class="text-size-small"><div class="text-color-red"><div class="text-weight-bold">2022</div></div></div><div class="heading-xsmall"><strong>Joined forces with Informa</strong></div><div class="spacer-xsmall"></div><p class="text-size-small">Industry Dive was acquired by Informa PLC in September 2022 and is now part of the <a href="https://www.informatech.com/" target="_blank">Informa Tech</a> division. We joined forces to scale, grow and develop our audiences with expanded high-quality business journalism and events, adding value and new opportunities for our readers and clients.</p></div></div></div></div><div class="container-medium"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="about-stats-wrapper"><div class="text-size-small"><div class="text-color-red"><div class="text-weight-bold">Now</div></div></div><div class="spacer-small"></div><h2 class="heading-small">Meet Industry Dive</h2><div>by the numbers</div><div class="spacer-medium"></div><div class="about-stat-container"><div id="w-node-ebd5cba6-d26d-695b-934c-6e11427d835a-29a3e865" class="about-stat-item"><div class="text-serif"><div class="heading-medium">16M+</div></div><div class="text-color-grey">Readers</div></div><div id="w-node-_7e506447-d87f-bfa4-156f-bf0fbffbaef8-29a3e865" class="about-stat-item"><div class="text-serif"><div class="heading-medium">37</div></div><div class="text-color-grey">Publications</div></div><div id="w-node-_118894a5-afbf-d0b4-b187-ded859859383-29a3e865" class="about-stat-item"><div class="text-serif"><div class="heading-medium">34</div></div><div class="text-color-grey">Industries</div></div><div id="w-node-_81ad734a-9556-5eb5-2e06-d614b1197a82-29a3e865" class="about-stat-item"><div class="text-serif"><div class="heading-medium">350+</div></div><div class="text-color-grey">Employees</div></div><div id="w-node-_6014af15-a104-8349-2873-e1abc0502357-29a3e865" class="about-stat-item"><div class="text-serif"><div class="heading-medium">100+</div></div><div class="text-color-grey">Journalists</div></div><div id="w-node-c282b8c6-1c8a-0b6e-57c1-6f3345f0a032-29a3e865" class="about-stat-item"><div class="text-serif"><div class="heading-medium">1</div></div><div class="text-color-grey">Global content studio</div></div></div><div class="about-timeline-line stat-box"></div><div 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