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Nike is actually making the MAG shoes from Back To The Future II
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Fox Foundation</p> <strong><a href="/web/20111006114825/http://www.gizmag.com/nike-auctioning-back-to-the-future-shoes/19771/picture/141882/" class="orange">Image Gallery</a> (5 images)</strong> </div> <div class="clear_both"></div> </div> <div class="article_body"> <div id="top_unit"></div> <script type="text/javascript" language="JavaScript"><!-- var google_adnum = 0; adstage = '2'; google_ad_client = 'pub-1607124478120364'; google_ad_output = 'js'; google_ad_channel = '5541773889+8761738140+5337596722+8853938457'; google_max_num_ads = '2'; google_skip = google_adnum; google_feedback = 'on'; google_ad_type = 'text'; google_image_size = '300x250'; //--> </script> <script type="text/javascript" language="JavaScript" src="https://web.archive.org/web/20111006114825js_/http://pagead2.googlesyndication.com/pagead/show_ads.js"></script> <p><!DOCTYPE html PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN" "http://www.w3.org/TR/REC-html40/loose.dtd"> <html><body><p>Well, you may have heard rumblings about hints made at a mysterious press event that just took place in Los Angeles, but now it's official: Nike will be auctioning off 1,500 pairs of NIKE MAG high-top sneakers, just like the ones worn in the year 2015 by Michael J. Fox in <em>Back to the Future II</em>. While it isn't clear if the shoes automatically fit themselves to the wearer's feet (as Marty McFly's did), they are at the very least exact visual replicas of the kicks from the movie.</p> <ul id="gallery_images"> <li><a href="/web/20111006114825/http://www.gizmag.com/nike-auctioning-back-to-the-future-shoes/19771/picture/141882/" class="image"><img src="https://web.archive.org/web/20111006114825im_/http://images.gizmag.com/gallery_tn/nikemag-0.jpg" title="Michael J. Fox as Marty McFly, with the original pair of NIKE MAGs" alt="Michael J. Fox as Marty McFly, with the original pair of NIKE MAGs"/></a></li> <li><a href="/web/20111006114825/http://www.gizmag.com/nike-auctioning-back-to-the-future-shoes/19771/picture/141883/" class="image"><img src="https://web.archive.org/web/20111006114825im_/http://images.gizmag.com/gallery_tn/nikemag-1.jpg" title="Michael J. Fox as Marty McFly, with the original pair of NIKE MAGs" alt="Michael J. Fox as Marty McFly, with the original pair of NIKE MAGs"/></a></li> <li><a href="/web/20111006114825/http://www.gizmag.com/nike-auctioning-back-to-the-future-shoes/19771/picture/141885/" class="image"><img src="https://web.archive.org/web/20111006114825im_/http://images.gizmag.com/gallery_tn/nikemag-3.jpg" title="Nike is auctioning off 1,500 pairs of NIKE MAGS, as featured in the movie 'Back to the Fut..." alt="Nike is auctioning off 1,500 pairs of NIKE MAGS, as featured in the movie 'Back to the Fut..."/></a></li> <li><a href="/web/20111006114825/http://www.gizmag.com/nike-auctioning-back-to-the-future-shoes/19771/picture/141886/" class="image"><img src="https://web.archive.org/web/20111006114825im_/http://images.gizmag.com/gallery_tn/nikemag-4.jpg" title="Nike is auctioning off 1,500 pairs of NIKE MAGS, as featured in the movie 'Back to the Fut..." alt="Nike is auctioning off 1,500 pairs of NIKE MAGS, as featured in the movie 'Back to the Fut..."/></a></li> </ul> <div class="clear_both"></div> <p>Starting today at 8:30PM PST, 150 pairs of the shoes will go up for auction daily on eBay's Fashion Vault. The event will last for ten days, with all net proceeds going directly to <a href="https://web.archive.org/web/20111006114825/http://www.michaeljfox.org/" target="_blank">The Michael J. Fox Foundation for Parkinson's Research</a>. In fact, all proceeds will be effectively doubled, through a prior US$50 million match donation to the foundation.</p> <p>The shoes themselves have the same contours as the original pair, along with those shoes' glowing LED panel and electroluminescent NIKE logo in the strap. Pinching the "ear" of the high top will cause the LEDs will glow, with about five hours of glow time possible per charge - evidently, the MAGs don't <a href="https://web.archive.org/web/20111006114825/http://www.gizmag.com/in-shoe-energy-harvester/19623/" target="_blank">generate their own power</a>.</p> <p></p><div style="width: 422px; height: 528px" class="article_img"><a href="/web/20111006114825/http://www.gizmag.com/nike-auctioning-back-to-the-future-shoes/19771/picture/141883/" target="_blank"><img src="https://web.archive.org/web/20111006114825im_/http://images.gizmag.com/inline/nikemag-1.jpg" width="422"></a></div></p> <p>Now, if only someone can get working on the jacket with the self-adjusting sleeves that he wore <em>with</em> those shoes ...</p> <p>Source: <a href="https://web.archive.org/web/20111006114825/https://www.nikemedia.com/en/category/nike_mag_1/feature_archive/2011/9/2011_nike_mag_it%E2%80%99s_about_time%0A" target="_blank">Nike</a>.</body></html></p> <!-- INTEL BANNER --> <div id="bottom_unit"> <script type="text/javascript" language="JavaScript"><!-- adstage = '2'; google_ad_client = 'pub-1607124478120364'; google_ad_output = 'js'; google_ad_channel = '5541773889+7414841517'; google_max_num_ads = '1'; google_skip = google_adnum; google_feedback = 'on'; google_ad_type = 'text'; google_image_size = '300x250'; //--> </script> <script type="text/javascript" language="JavaScript" src="https://web.archive.org/web/20111006114825js_/http://pagead2.googlesyndication.com/pagead/show_ads.js"></script> </div> </div> <!-- Share this Article --> <span class="title">Share</span> <div id="article_share" class="dotsontop"> <span class="as_button"><a href="https://web.archive.org/web/20111006114825/http://twitter.com/share" class="twitter-share-button" data-count="horizontal" data-via="gizmag">Tweet</a><script type="text/javascript" src="https://web.archive.org/web/20111006114825js_/http://platform.twitter.com/widgets.js"></script> <script type="text/javascript"> twttr.events.bind('tweet', function(event) { if (event) { var targetUrl; if (event.target && event.target.nodeName == 'IFRAME') { targetUrl = extractParamFromUri(event.target.src, 'url'); } _gaq.push(['_trackSocial', 'twitter', 'tweet', targetUrl]); } }); twttr.events.bind('retweet', function(){ var targetUrl; if (event.target && event.target.nodeName == 'IFRAME') { targetUrl = extractParamFromUri(event.target.src, 'url'); } _gaq.push(['_trackSocial', 'twitter', 'retweet', targetUrl]); }); function extractParamFromUri(uri, paramName){ if(!uri){ return; } var uri = uri.split('#')[0]; //remove anchor var parts = uri.split('?'); //check for query params if(parts.length == 1){ return; //no params } var query = decodeURI(parts[1]); //find the url param paramName += '='; var params = query.split('&'); for(var i = 0, param; param = params[i]; ++i){ if(param.indexOf(paramName) === 0){ return unescape(param.split('=')[1]); } } } </script> </span> <span class="as_button"><script src="https://web.archive.org/web/20111006114825js_/http://www.stumbleupon.com/hostedbadge.php?s=1"></script></span> <span class="as_button"><g:plusone size="medium" count="true" href="http://www.gizmag.com/nike-auctioning-back-to-the-future-shoes/19771/"></g:plusone></span> <span class="as_button"><script type="text/javascript" src="https://web.archive.org/web/20111006114825js_/http://platform.linkedin.com/in.js"></script><script type="in/share" data-counter="right"></script></span> <span class="as_button"><script type="text/javascript">reddit_newwindow='1'</script><script type="text/javascript" src="https://web.archive.org/web/20111006114825js_/http://www.reddit.com/static/button/button1.js"></script></span> <fb:like href="http://www.gizmag.com/nike-auctioning-back-to-the-future-shoes/19771/" send="false" width="450" show_faces="false" font="" id="facebook_like"></fb:like><script type="text/javascript">_ga.trackFacebook();</script> </div> <!-- Polls --> <!-- Tags --> <div id="tags"> <span class="title">Tags</span> <div class="dotsontop"> <ul> <li>» <a href="/web/20111006114825/http://www.gizmag.com/tag/movie/" rel="tag">movie</a></li> <li>» <a href="/web/20111006114825/http://www.gizmag.com/tag/nike/" rel="tag">Nike</a></li> <li>» <a href="/web/20111006114825/http://www.gizmag.com/tag/shoes/" rel="tag">Shoes</a></li> <li class="clear_both"></li> </ul> </div> </div> <div id="bing_unit"><!-- bing_unit --></div> <!-- Comments --> <span class="title" id="comments">User Comments (6)</span> <div class="dotsontop" id="comment_dots"> <div id="comment-78673" class="a_comment"> <p>The bidding looks to be averaged at $5000 per pair. I guess we know which sneakers they will be wearing in Dubai this fall. If these things actually auto-adjusted to your feet they may be worth it. </p> <img src="/web/20111006114825im_/http://www.gizmag.com/images/comment.png" alt="comment"> <span class="name">V-4-Vendetta</span> <span class="date">- September 9, 2011 @ 09:42 am PDT</span> <div class="clear_both"></div> </div> <div id="comment-78676" class="a_comment"> <p>Nice touch with the black and white photos. This movie was made in the 80:s so I suppose you are trying to imply that it was so close to the stoneages that there hardly where any colorphotos then. :-) </p> <p></p> <p>[Actually, Nike supplied the black and white photos to the media! -Ed] </p> <p></p> <img src="/web/20111006114825im_/http://www.gizmag.com/images/comment.png" alt="comment"> <span class="name">Conny S鰎e</span> <span class="date">- September 9, 2011 @ 10:17 am PDT</span> <div class="clear_both"></div> </div> <div id="comment-78685" class="a_comment"> <p>man they should have just made some nice looking shoes to put on sale first then hit them low with this i mean who isn't waiting for a 75 dollar pair of something similar i mean its cool and all but maybe they should have dropped a product then go and heres the super elites for those of you who are topped out 24-7 </p> <img src="/web/20111006114825im_/http://www.gizmag.com/images/comment.png" alt="comment"> <span class="name">Tommy Hickok</span> <span class="date">- September 9, 2011 @ 11:33 am PDT</span> <div class="clear_both"></div> </div> <div id="comment-78727" class="a_comment"> <p>The shoes they should've made instead of the Hypermax McFly. <a target="_blank" rel="nofollow" href="https://web.archive.org/web/20111006114825/http://www.kicksonfire.com/2009/05/10/nike-hypermax-mcfly/">http://www.kicksonfire.com/2009/05/10/nike-hypermax-mcfly/</a> </p> <img src="/web/20111006114825im_/http://www.gizmag.com/images/comment.png" alt="comment"> <span class="name">Gregg Eshelman</span> <span class="date">- September 9, 2011 @ 09:23 pm PDT</span> <div class="clear_both"></div> </div> <div id="comment-78799" class="a_comment"> <p>Looks like the actions of Doc & Marty really did change the future! </p> <img src="/web/20111006114825im_/http://www.gizmag.com/images/comment.png" alt="comment"> <span class="name">Chevypower</span> <span class="date">- September 11, 2011 @ 10:04 am PDT</span> <div class="clear_both"></div> </div> <div id="comment-81958" class="a_comment"> <p>Interesting, but the don't really fly, unlike these: </p> <p></p> <p><a target="_blank" rel="nofollow" href="https://web.archive.org/web/20111006114825/http://www.crackexp.com/blog/jordan-fly-wade-impossibly-lightweight">http://www.crackexp.com/blog/jordan-fly-wade-impossibly-lightweight</a> </p> <p></p> <p>What about a LEGO version: </p> <p></p> <p><a target="_blank" rel="nofollow" href="https://web.archive.org/web/20111006114825/http://legoexpress.tumblr.com/post/10409594519/nike-mag-bttf-by-orion-pax-on-flickr">http://legoexpress.tumblr.com/post/10409594519/nike-mag-bttf-by-orion-pax-on-flickr</a> </p> <img src="/web/20111006114825im_/http://www.gizmag.com/images/comment.png" alt="comment"> <span class="name">Winglette</span> <span class="date">- September 23, 2011 @ 02:10 pm PDT</span> <div class="clear_both"></div> </div> </div> <span class="title">Post a Comment</span> <div class="dotsontop" id="comment_form_div"> <div id="comment_form" data-article="19771"> <div id="comments_login"> <form action="" style="clear: both; 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