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lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-bh"> <span class="coutry-name flag-en-bh">Bahrain / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-be"> <span class="coutry-name flag-en-be">Belgium / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-bo"> <span class="coutry-name flag-es-bo">Bolivia / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/bs-ba"> <span class="coutry-name flag-bs-ba">Bosnia-Herzegovina / BS </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-ba"> <span class="coutry-name flag-en-ba">Bosnia-Herzegovina / EN </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/pt-br"> <span class="coutry-name flag-pt-br">Brazil / Português </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/bg-bg"> <span class="coutry-name flag-bg-bg">Bulgaria / Български </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-ca"> <span class="coutry-name flag-en-ca">Canada / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/fr-ca"> <span class="coutry-name flag-fr-ca">Canada / Français </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-cl"> <span class="coutry-name flag-es-cl">Chile / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/zh-cn"> <span class="coutry-name flag-zh-cn">China / 简体中文 </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-cn"> <span class="coutry-name flag-en-cn">China / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-co"> <span class="coutry-name flag-es-co">Colombia / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-cr"> <span class="coutry-name flag-es-cr">Costa Rica / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/hr-hr"> <span class="coutry-name flag-hr-hr">Croatia / Hrvatski jezik </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-hr"> <span class="coutry-name flag-en-hr">Croatia / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en"> <span class="coutry-name flag-en-cy">Cyprus / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/cs-cz"> <span class="coutry-name flag-cs-cz">Czech Republic / český </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/da-dk"> <span class="coutry-name flag-da-dk">Denmark / Dansk </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-dk"> <span class="coutry-name flag-da-dk">Denmark / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-do"> <span class="coutry-name flag-es-do">Dominican Republic / ES </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-ec"> <span class="coutry-name flag-es-ec">Ecuador / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-eg"> <span class="coutry-name flag-en-eg">Egypt / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-sv"> <span class="coutry-name flag-es-sv">El Salvador / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/fr-fr"> <span class="coutry-name flag-fr-fr">France / Français </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/de-de"> <span class="coutry-name flag-de-de">Germany / Deutsch </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-gh"> <span class="coutry-name flag-en-gh">Ghana / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-gt"> <span class="coutry-name flag-es-gt">Guatemala / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-hk"> <span class="coutry-name flag-en-hk">Hong Kong SAR China / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/hu-hu"> <span class="coutry-name flag-hu-hu">Hungary / Magyar nyelv </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-in"> <span class="coutry-name flag-en-in">India / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-id"> <span class="coutry-name flag-en-id">Indonesia / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en"> <span class="coutry-name flag-en-iq">Iraq / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-ie"> <span class="coutry-name flag-en-ie">Ireland / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en"> <span class="coutry-name flag-en-il">Israel / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/it-it"> <span class="coutry-name flag-it-it">Italy / Italiano </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/ja-jp"> <span class="coutry-name flag-ja-jp">Japan / 日本語 </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-jo"> <span class="coutry-name flag-en-jo">Jordan / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/ru-kz"> <span class="coutry-name flag-ru-kz">Kazakhstan / Pусский </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-ke"> <span class="coutry-name flag-en-ke">Kenya / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/sq-xk"> <span class="coutry-name flag-sq-xk">Kosovo / Gjuha shqipe </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/sr-xk"> <span class="coutry-name flag-sr-xk">Kosovo / Srpski </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-kw"> <span class="coutry-name flag-en-kw">Kuwait / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-lb"> <span class="coutry-name flag-en-lb">Lebanon / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/mk-mk"> <span class="coutry-name flag-mk-mk">Macedonia / Македонски јазик </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/sq-mk"> <span class="coutry-name flag-sq-mk">Macedonia / Gjuha shqipe </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-my"> <span class="coutry-name flag-en-my">Malaysia / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-mx"> <span class="coutry-name flag-es-mx">México / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/sr-me"> <span class="coutry-name flag-sr-me">Montenegro / Montenegrin </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/fr-ma"> <span class="coutry-name flag-fr-ma">Morocco / Français </span> </a> </li> <li lang="pt-mz"> <a href="/web/20230115030940/https://www.ipsos.com/pt-mz"> <span class="coutry-name flag-en-mz">Mozambique / Portuguese </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/nl-nl"> <span class="coutry-name flag-nl-nl">Netherlands / Nederlands </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-nl"> <span class="coutry-name flag-en-nl">Netherlands / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-nz"> <span class="coutry-name flag-en-nz">New Zealand / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-ng"> <span class="coutry-name flag-en-ng">Nigeria / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/nb-no"> <span class="coutry-name flag-nb-no">Norway / Norsk </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-pk"> <span class="coutry-name flag-en-pk">Pakistan / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-pa"> <span class="coutry-name flag-es-pa">Panama / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-pe"> <span class="coutry-name flag-es-pe">Peru / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-ph"> <span class="coutry-name flag-en-ph">Philippines / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/pl-pl"> <span class="coutry-name flag-pl-pl">Poland / Polski </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/pt-pt"> <span class="coutry-name flag-pt-pt">Portugal / Português </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-pr"> <span class="coutry-name flag-en-pr">Puerto Rico / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-qa"> <span class="coutry-name flag-en-qa">Qatar / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/ro-ro"> <span class="coutry-name flag-ro-ro">Romania / Română </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-ro"> <span class="coutry-name flag-en-ro">Romania / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/ru-ru"> <span class="coutry-name flag-ru-ru">Russia / Pусский </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-sa"> <span class="coutry-name flag-en-sa">Saudi Arabia / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/sr-rs"> <span class="coutry-name flag-sr-rs">Serbia / Srpski </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-sg"> <span class="coutry-name flag-en-sg">Singapore / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/sk-sk"> <span class="coutry-name flag-sk-sk">Slovakia / Slovenský </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/sl-si"> <span class="coutry-name flag-sl-si">Slovenia / Slovenščina </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-si"> <span class="coutry-name flag-en-si">Slovenia / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-za"> <span class="coutry-name flag-en-za">South Africa / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/ko-kr"> <span class="coutry-name flag-ko-kr">South Korea / 한국어 </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/es-es"> <span class="coutry-name flag-es-es">Spain / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/sv-se"> <span class="coutry-name flag-sv-se">Sweden / Svenska </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-ch"> <span class="coutry-name flag-en-ch">Switzerland / English </span> </a> </li> <li lang="de-ch"> <a href="/web/20230115030940/https://www.ipsos.com/de-ch"> <span class="coutry-name flag-de-ch">Switzerland / Deutsch </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-tw"> <span class="coutry-name flag-en-tw">Taiwan / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-tz"> <span class="coutry-name flag-en-tz">Tanzania / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-th"> <span class="coutry-name flag-en-th">Thailand / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/fr-tn"> <span class="coutry-name flag-fr-tn">Tunisia / Français </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/tr-tr"> <span class="coutry-name flag-tr-tr">Turkey / Türkçe </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-ae"> <span class="coutry-name flag-en-ae">UAE / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-ug"> <span class="coutry-name flag-en-ug">Uganda / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/ua-ua"> <span class="coutry-name flag-ua-ua">Ukraine / Українська мова </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-ua"> <span class="coutry-name flag-en-ua">Ukraine / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-uk"> <span class="coutry-name flag-en-uk">United Kingdom / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-us"> <span class="coutry-name flag-en-us">United States / English </span> </a> </li> <li lang="es-ve"> <a href="/web/20230115030940/https://www.ipsos.com/es-ve"> <span class="coutry-name flag-es-ve">Venezuela / Español </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-vn"> <span class="coutry-name flag-en-vn">Vietnam / English </span> </a> </li> <li lang="en"> <a href="/web/20230115030940/https://www.ipsos.com/en-zm"> <span class="coutry-name flag-en-zm">Zambia / English </span> </a> </li> </ul> <span class="country-list-arrow country-list-arrow-down"></span> </div> </div> </div> <div class="navigation-box"> <a href="#" class="close-mobile-menu"> <svg class="svg-ico"><use xlink:href="/web/20230115030940im_/https://www.ipsos.com/en-si#close-mobile"/></svg> </a> <nav class="nav-list"> <ul> <li class="open-mobile-drop"> <a href="/web/20230115030940/https://www.ipsos.com/en-si/news-and-events/overview" class="opener" data-drupal-link-system-path="news-and-events/overview">News & Events</a> <div class="slide"> <ul> <li> <a href="/web/20230115030940/https://www.ipsos.com/en-si/news-and-events/overview" data-drupal-link-system-path="news-and-events/overview">All</a> </li> <li> <a href="/web/20230115030940/https://www.ipsos.com/en-si/news-and-events/news" data-drupal-link-system-path="news-and-events/news">News & Polls</a> </li> <li> <a href="/web/20230115030940/https://www.ipsos.com/en-si/news-and-events/events" data-drupal-link-system-path="news-and-events/events">Events</a> </li> <li> <a href="/web/20230115030940/https://www.ipsos.com/en-si/news-and-events/webinars" data-drupal-link-system-path="news-and-events/webinars">Webinars</a> </li> <li> <a href="/web/20230115030940/https://www.ipsos.com/en-si/news-and-events/newsletters" data-drupal-link-system-path="news-and-events/newsletters">Newsletter</a> </li> </ul> </div> </li> <li class="open-mobile-drop"> <a href="/web/20230115030940/https://www.ipsos.com/en-si/knowledge/overview" class="opener" data-drupal-link-system-path="knowledge/overview">Innovation & Knowledge</a> <div class="slide"> <ul> <li> <a href="/web/20230115030940/https://www.ipsos.com/en-si/knowledge/overview" data-drupal-link-system-path="knowledge/overview">All</a> </li> <li> <a href="/web/20230115030940/https://www.ipsos.com/en-si/knowledge/media-brand-communication" data-drupal-link-system-path="knowledge/media-brand-communication">Media & Brand Communication</a> </li> <li> <a 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<div class="paragraph paragraph--type--entity-slides paragraph--view-mode--default"> <div class="card"> <div class="frame"> <div class="head same-height-left"> <span class="subtitle"> <a href="/web/20230115030940/https://www.ipsos.com/en-si/search?search=Society"> Society - <time datetime="2021-05-19" data-format="j F Y"> 19 May 2021 </time> </a> </span> <h3> <a href="/web/20230115030940/https://www.ipsos.com/en-si/global-consumer-confidence-eighth-month-row" data-title="Global consumer confidence up for the eighth month in a row "> <span>Global consumer confidence up for the eighth month in a row</span> </a> </h3> </div> <div class="wrapp"> <div class="img"> <a href="/web/20230115030940/https://www.ipsos.com/en-si/global-consumer-confidence-eighth-month-row" data-title="Global consumer confidence up for the eighth month in a row "> <picture> <source srcset="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/348x182sc/public/ct/news_and_polls/2022-04/ipsos_global_consumer_index_-_february_2021.jpg?itok=XcZ9pY1n 1x" media="all and (min-width: 1025px)" type="image/jpeg"/> <source srcset="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/348x182sc/public/ct/news_and_polls/2022-04/ipsos_global_consumer_index_-_february_2021.jpg?itok=XcZ9pY1n 1x" media="all and (min-width: 768px) and (max-width: 1024px)" type="image/jpeg"/> <source srcset="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/722x434sc/public/ct/news_and_polls/2022-04/ipsos_global_consumer_index_-_february_2021.jpg?itok=qDjaNzAo 1x" media="all and (min-width: 481px) and (max-width: 767px)" type="image/jpeg"/> <img src="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/722x434sc/public/ct/news_and_polls/2022-04/ipsos_global_consumer_index_-_february_2021.jpg?itok=qDjaNzAo" alt="Commercial Center" typeof="foaf:Image"/> </picture> </a> </div> </div> </div> </div> </div> </div> <div> <div class="paragraph paragraph--type--entity-slides paragraph--view-mode--default"> <div class="card"> <div class="frame"> <div class="head same-height-left"> <span class="subtitle"> <a href="/web/20230115030940/https://www.ipsos.com/en-si/search?search=Society"> Society - <time datetime="2021-05-26" data-format="j F Y"> 26 May 2021 </time> </a> </span> <h3> <a href="/web/20230115030940/https://www.ipsos.com/en-si/what-worries-world-may-2021" data-title="What Worries the World – May 2021 "> <span>What Worries the World – May 2021</span> </a> </h3> </div> <div class="wrapp"> <div class="img"> <a href="/web/20230115030940/https://www.ipsos.com/en-si/what-worries-world-may-2021" data-title="What Worries the World – May 2021 "> <picture> <source srcset="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/348x182sc/public/ct/news_and_polls/2022-04/Global-summary_WhatWorriestheWorld-June2021.jpg?itok=DxYrXv9w 1x" media="all and (min-width: 1025px)" type="image/jpeg"/> <source srcset="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/348x182sc/public/ct/news_and_polls/2022-04/Global-summary_WhatWorriestheWorld-June2021.jpg?itok=DxYrXv9w 1x" media="all and (min-width: 768px) and (max-width: 1024px)" type="image/jpeg"/> <source srcset="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/722x434sc/public/ct/news_and_polls/2022-04/Global-summary_WhatWorriestheWorld-June2021.jpg?itok=3lDYD-84 1x" media="all and (min-width: 481px) and (max-width: 767px)" type="image/jpeg"/> <img src="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/722x434sc/public/ct/news_and_polls/2022-04/Global-summary_WhatWorriestheWorld-June2021.jpg?itok=3lDYD-84" alt="WHAT WORRIES THE WORLD COVER PAGE" typeof="foaf:Image"/> </picture> </a> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="hp-search"> <div class="wrapp-container"> <div class="ico-search"> <svg class="svg-ico"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="/web/20230115030940im_/https://www.ipsos.com/en-si#ico-search-header"></use></svg> </div> <form class="autocomplete-search-form" data-drupal-selector="autocomplete-search-form" action="/web/20230115030940/https://www.ipsos.com/en-si" method="post" id="autocomplete-search-form" accept-charset="UTF-8"> <div class="form-actions"> <input class="hidden btn-link green button js-form-submit form-submit" data-drupal-selector="edit-submit" type="submit" id="edit-submit" name="op" value="Submit"/> </div><input data-drupal-selector="edit-search-url-redirect" type="hidden" name="search_url_redirect" value="/search"/> <div class="js-form-item form-item js-form-type-textfield form-item-search-api-fulltext js-form-item-search-api-fulltext form-no-label"> <input data-drupal-selector="edit-search-api-fulltext" class="form-autocomplete form-text" data-autocomplete-path="/en-si/ipsos_search/autocomplete" type="text" id="edit-search-api-fulltext" name="search_api_fulltext" value="" size="60" maxlength="128" placeholder="Search"/> <span class="messages error vertical-tabs__panes search_api_fulltext"></span> </div> <input data-drupal-selector="edit-search-keywords" type="hidden" name="search_keywords" value=""/> <input autocomplete="off" data-drupal-selector="form-a7dw0e6-o1heczwgl4mdwvhzfebj7qbi0uqjymzi2ci" type="hidden" name="form_build_id" value="form-a7dw0E6-O1HEcZWgl4MDWvhZFEBJ7qBI0uqJyMzI2CI"/> <input data-drupal-selector="edit-autocomplete-search-form" type="hidden" name="form_id" value="autocomplete_search_form"/> </form> </div> </div> <div class="product-preview"> <div class="wrapp-container"> <h3>Features</h3> <div class="product-preview__content-wrapper"> <picture class="product-preview__picture"> <img src="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/hp_product_223x135/public/ct/product/2018-04/Ipsos_Update-2018_0.jpg?itok=u08zc_T-" width="223" height="135" alt="" loading="lazy" typeof="foaf:Image"/> </picture> <div class="product-preview__content"> <h5>Discover Ipsos Update</h5> A selection of the latest research and thinking from Ipsos teams around the world. <p><a href="/web/20230115030940/https://www.ipsos.com/en-si/ipsos-update" class="read-more-link">Ipsos Update</a></p> </div> </div> </div> </div> <div class="hp-more-insights"> <div> <div><div class="box"> <div class="wrapp-container"> <div class="frame"> <div class="img"> <a href="/web/20230115030940/https://www.ipsos.com/en-si/map-brand-growth"> <img src="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/hp_listing/public/ct/publication/2017-11/Burger_road.jpg?itok=6wq0J2pu" width="350" height="210" alt="" loading="lazy" typeof="foaf:Image"/> </a> </div> <div class="text"> <h2> <a data-title="The Map to Brand Growth" href="/web/20230115030940/https://www.ipsos.com/en-si/map-brand-growth"> The Map to Brand Growth </a> </h2> <p> <a data-title="The Map to Brand Growth" href="/web/20230115030940/https://www.ipsos.com/en-si/map-brand-growth"> Whether it’s the I'm Lovin' It jingle or the Golden Arches that make you think of McDonald's they are both examples of salience, and salience sells. </a> </p> <div class="info"> <span> <a href="/web/20230115030940/https://www.ipsos.com/en-si/search?search=Brands"> Brands </a> </span> <span class="info-line"></span> <span class="date"> <time datetime="2017-11-08" data-format="j F Y">8 November 2017</time> </span> </div> </div> </div> </div> </div> </div> <div><div class="box"> <div class="wrapp-container"> <div class="frame"> <div class="img"> <a href="/web/20230115030940/https://www.ipsos.com/en-si/rise-fakism"> <img src="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/hp_listing/public/ct/publication/2017-11/Fake_news.jpg?itok=fR6k8OCe" width="350" height="210" alt="" loading="lazy" typeof="foaf:Image"/> </a> </div> <div class="text"> <h2> <a data-title="The Rise of Fakism" href="/web/20230115030940/https://www.ipsos.com/en-si/rise-fakism"> The Rise of Fakism </a> </h2> <p> <a data-title="The Rise of Fakism" href="/web/20230115030940/https://www.ipsos.com/en-si/rise-fakism"> It should not be any wonder anymore for any marketer that advertising and creativity thrive on echoing real life trends to get people’s attention and engage. Thus it’s not a surprise to see so many of this year’s Cannes creativity winners embracing the concept of fake news in their own special way. </a> </p> <div class="info"> <span> <a href="/web/20230115030940/https://www.ipsos.com/en-si/search?search=Advertising"> Advertising </a> </span> <span class="info-line"></span> <span class="date"> <time datetime="2017-11-07" data-format="j F Y">7 November 2017</time> </span> </div> </div> </div> </div> </div> </div> <div><div class="box"> <div class="wrapp-container"> <div class="frame"> <div class="img"> <a href="/web/20230115030940/https://www.ipsos.com/en-si/device-agnostic-what-marketers-need-know"> <img src="/web/20230115030940im_/https://www.ipsos.com/sites/default/files/styles/hp_listing/public/ct/news_and_polls/2019-10/Customer_Service.jpg?itok=NYDZ4Vge" width="350" height="210" alt="" loading="lazy" typeof="foaf:Image"/> </a> </div> <div class="text"> <h2> <a data-title="Device Agnostic: What Marketer’s Need to Know" href="/web/20230115030940/https://www.ipsos.com/en-si/device-agnostic-what-marketers-need-know"> Device Agnostic: What Marketer’s Need to Know </a> </h2> <p> <a data-title="Device Agnostic: What Marketer’s Need to Know" href="/web/20230115030940/https://www.ipsos.com/en-si/device-agnostic-what-marketers-need-know"> Device agnostic is the new research reality. Today, over half of the global population use smartphones – a number predicted to rise to 70% in 2021. There is no doubt that allowing respondents to take surveys on smartphones represents a critical tipping point for our industry. We must adapt quickly to stay connected to consumers, but with that comes risk as we need to rethink questionnaire design to meet respondents’ expectations on mobile. </a> </p> <div class="info"> <span> <a href="/web/20230115030940/https://www.ipsos.com/en-si/search?search=Device%20Agnostic"> Device Agnostic </a> </span> <span class="info-line"></span> <span class="date"> <time datetime="2017-10-25" data-format="j F Y">25 October 2017</time> </span> </div> </div> </div> </div> </div> </div> </div> </div> <div class="hp-contact"> <div class="wrapp-container"> <div class="map" style="background: url('http://web.archive.org/web/20230115030940im_/https://www.ipsos.com/sites/default/files/homepage/hp_map/2019-07/ipsos_img-map_v2_0.png');"> <div class="txt"> <h2> A global presence with <span> 90 markets </span></h2> <a href="/web/20230115030940/https://www.ipsos.com/en-si/ipsos-world" class="btn-all-countries"> All markets </a> </div> </div> <h3> At Ipsos, we are passionately curious about Society, Markets and People.<br/> “Game Changers” – our tagline – summarises our ambition:<br/> to provide true understanding and make our changing world easier to navigate,<br/> so that our clients can make faster, smarter and bolder decisions. </h3> <div class="two-column contact-links"> <div class="col"> <div class="frame contact-us-link"> <h3> Do you have a business enquiry? </h3> <a href="/web/20230115030940/https://www.ipsos.com/en-si/contact">Contact us</a> </div> </div> <div class="col survey"> <div class="frame participate-link"> <h3>Do you want to participate in a survey?</h3> <a href="/web/20230115030940/https://www.ipsos.com/en-si/contact">Participate in a survey</a> </div> </div> </div> </div> </div> </div> </div> <footer> <div class="footer-wrapper footer"> <div class="footer__top"> <div class="footer__top-box"> <div class="footer__social-col"> <div class="footer__social-list"> </div> </div> <div class="footer__menu-col"> <div class="footer__nav-middle"> <ul class="links"><li><a href="http://web.archive.org/web/20230115030940/https://www.ipsos.com/en-si/solutions/list?search=Citizens">Citizens</a></li><li><a href="http://web.archive.org/web/20230115030940/https://www.ipsos.com/en-si/solutions/list?search=Consumers%20%26%20Brands">Consumers & Brand</a></li><li><a href="http://web.archive.org/web/20230115030940/https://www.ipsos.com/en-si/solutions/list?search=Customers%20%26%20Employees">Customers & Employees</a></li><li><a href="http://web.archive.org/web/20230115030940/https://www.ipsos.com/en-si/solutions/list?search=Doctors%20%26%20Patients">Doctors & Patients</a></li><li><a href="http://web.archive.org/web/20230115030940/https://www.ipsos.com/en-si/solutions/list?search=Capabilities">Capabilities</a></li></ul> </div> <div class="footer__nav-middle"> <ul class="links"><li><a href="/web/20230115030940/https://www.ipsos.com/en-si/about-us">About us</a></li><li><a href="/web/20230115030940/https://www.ipsos.com/en-si/contact">Contact</a></li><li><a href="/web/20230115030940/https://www.ipsos.com/en-si/contact">Press</a></li><li><a href="http://web.archive.org/web/20230115030940/https://www.ipsos.com/en/investors">Investors</a></li><li><a href="/web/20230115030940/https://www.ipsos.com/en-si/opportunities-ipsos">Careers</a></li></ul> </div> </div> <div class="footer__slogan-col"> <a href="/web/20230115030940/https://www.ipsos.com/en-si" class="footer__slogan-one"> <div class="footer__slogan-img"> <svg class="svg-ico"><use xlink:href="/web/20230115030940im_/https://www.ipsos.com/en-si#footer-logo"></use></svg> </div> </a> </div> </div> </div> <div class="footer__bottom"> <div class="footer__bottom-box"> <div class="footer__copyright-col">© 2016 - 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