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How to Re-Engage Cold Leads with Sales Prospecting Email Templates
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You've already invested time and resources in acquiring these leads in the first place, so rekindling their interest can yield a higher return on investment.\n A cold lead may not have been ready to convert at the time of the initial contact, but their circumstances or needs may have changed. By re-engaging, you have the opportunity to present your offering at a more opportune moment.","upVoteCount":1,"author":{"@type":"Person","url":"https://www.linkedin.com/in/stephanie-dyson-975795255","name":"Stephanie Dyson","image":"https://media.licdn.com/dms/image/v2/D4D03AQEbJwpMSfVPLw/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1667229792200?e=2147483647&v=beta&t=nnFli3E9cx0xD_OrpZ8HjI8RCQkNAevKgH69k5Lk5Lw","interactionStatistic":{"@type":"InteractionCounter","interactionType":"https://schema.org/FollowAction","name":"Followers","userInteractionCount":0}}},{"@type":"Comment","text":"It's always worth checking in on some low-hanging-fruit. In this case people who are aware of you and have confirmed contact info in your CRM.\n\nMake it easy for them to give you a 'yes' or 'no' when you ask them to re-engage. \n\nHere's an email template I use:\n\n\"Hey {name}, we chatted a few months ago about {pain/project/initiative} but you decided not to move forward with us at the time. We've made a few updates since then...worth chatting about this?\"","upVoteCount":0,"author":{"@type":"Person","url":"https://www.linkedin.com/in/alexgoettel","name":"Alex Goettel","image":"https://media.licdn.com/dms/image/v2/D5603AQEK7YPy1kYL3g/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1687801741576?e=2147483647&v=beta&t=641jF6LvMkm_QudlPl9ozhU1wwd5ryJkWMe3dkL2foI","interactionStatistic":{"@type":"InteractionCounter","interactionType":"https://schema.org/FollowAction","name":"Followers","userInteractionCount":0}}},{"@type":"Comment","text":"Change is constant and never miss an opportunity. SO always keep the entire database engaged so at any given point of time you can knock and say you are ready to serve them.","upVoteCount":0,"author":{"@type":"Person","url":"https://in.linkedin.com/in/abhijith-vrao","name":"Abhijith Vasudeva Rao","image":"https://media.licdn.com/dms/image/v2/D5603AQFzQixbPB66zg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1685963158710?e=2147483647&v=beta&t=SwYDZuRen1F64qfQwDqSMZMmXywO7o-g7MjqHbpL-Xg","interactionStatistic":{"@type":"InteractionCounter","interactionType":"https://schema.org/FollowAction","name":"Followers","userInteractionCount":0}}},{"@type":"Comment","text":"From my personal experience, having the “I’ve got nothing to lose” mentality within your follow-up process is crucial. Now the real question, what is going to make them reach out this time? \n\n1. Humor: no one wants to speak to a boring & predictable salesperson\n2. Use the pain points specifically to their role in the industry they’re in and incorporate it within your outreach. \n3. Multiple touch-points: get their attention. They’re busy, one email is not going to make you memorable. ","upVoteCount":0,"author":{"@type":"Person","url":"https://www.linkedin.com/in/kennedy-matthews","name":"Kennedy Matthews","image":"https://media.licdn.com/dms/image/v2/D4E03AQHTczX0KOf_HQ/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1704396178510?e=2147483647&v=beta&t=QLiAxQ7dkz6iI1JMQFFhvsianG55NXiUYj_VOE9dKkA","interactionStatistic":{"@type":"InteractionCounter","interactionType":"https://schema.org/FollowAction","name":"Followers","userInteractionCount":0}}},{"@type":"Comment","text":"Your follow up copy should always be updated to mention current news, trends and product updates since the last engagement. \n\nYou should know your ICP and their industry well, so focus on providing value throughout the cadence in order for them to think of you when the timing is right to explore your offering.","upVoteCount":1,"author":{"@type":"Person","url":"https://ca.linkedin.com/in/jayfiliatrault","name":"Jay Filiatrault","image":"https://media.licdn.com/dms/image/v2/D4D03AQErmLC_ch0BnA/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1723734204239?e=2147483647&v=beta&t=6pGhWp5ncvDiOjtS6scCmIltw4WgUhulaLfkA9SGPEs","interactionStatistic":{"@type":"InteractionCounter","interactionType":"https://schema.org/FollowAction","name":"Followers","userInteractionCount":0}}},{"@type":"Comment","text":"Cold emails are not yielding much results lately....... They work well to drive traffic to your website... With Ai email Is now to predictable...","upVoteCount":0,"author":{"@type":"Person","url":"https://uk.linkedin.com/in/jasonsw","name":"Jason S.","image":"https://media.licdn.com/dms/image/v2/D4D03AQEXo1boRrBWbg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1697806419135?e=2147483647&v=beta&t=NskIJEtMy3ejcqCotAdwB3SZZwkybcsxSvzCnNGHT8M","interactionStatistic":{"@type":"InteractionCounter","interactionType":"https://schema.org/FollowAction","name":"Followers","userInteractionCount":0}}},{"@type":"Comment","text":"Every email you send should talk about the service pointed to a particular prospect's role with a hint of all other services that your company provides.","upVoteCount":0,"author":{"@type":"Person","url":"https://in.linkedin.com/in/abhijith-vrao","name":"Abhijith Vasudeva Rao","image":"https://media.licdn.com/dms/image/v2/D5603AQFzQixbPB66zg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1685963158710?e=2147483647&v=beta&t=SwYDZuRen1F64qfQwDqSMZMmXywO7o-g7MjqHbpL-Xg","interactionStatistic":{"@type":"InteractionCounter","interactionType":"https://schema.org/FollowAction","name":"Followers","userInteractionCount":0}}},{"@type":"Comment","text":"Consider who your audience is - their industry, role, pain points, and needs. Different templates may be more effective for different segments of your audience. When considering your template remember, personalization is key. The email template should be adaptable to include the recipient's name and reference previous interactions. Your template should clearly communicate the value of your product or service. What problem does it solve, and why is it better than the alternatives? This should be prominent in the template.","upVoteCount":0,"author":{"@type":"Person","url":"https://www.linkedin.com/in/stephanie-dyson-975795255","name":"Stephanie Dyson","image":"https://media.licdn.com/dms/image/v2/D4D03AQEbJwpMSfVPLw/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1667229792200?e=2147483647&v=beta&t=nnFli3E9cx0xD_OrpZ8HjI8RCQkNAevKgH69k5Lk5Lw","interactionStatistic":{"@type":"InteractionCounter","interactionType":"https://schema.org/FollowAction","name":"Followers","userInteractionCount":0}}},{"@type":"Comment","text":"Ensure you talk about the case studies that your company has helped the clients with and also include industry specific appreciations received as credibility factor.","upVoteCount":0,"author":{"@type":"Person","url":"https://in.linkedin.com/in/abhijith-vrao","name":"Abhijith Vasudeva Rao","image":"https://media.licdn.com/dms/image/v2/D5603AQFzQixbPB66zg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1685963158710?e=2147483647&v=beta&t=SwYDZuRen1F64qfQwDqSMZMmXywO7o-g7MjqHbpL-Xg","interactionStatistic":{"@type":"InteractionCounter","interactionType":"https://schema.org/FollowAction","name":"Followers","userInteractionCount":0}}},{"@type":"Comment","text":"Get a pulse of the campaigns you are running and tweak your emails accordingly. Including numbers attract prospects than the phrases.","upVoteCount":0,"author":{"@type":"Person","url":"https://in.linkedin.com/in/abhijith-vrao","name":"Abhijith Vasudeva Rao","image":"https://media.licdn.com/dms/image/v2/D5603AQFzQixbPB66zg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1685963158710?e=2147483647&v=beta&t=SwYDZuRen1F64qfQwDqSMZMmXywO7o-g7MjqHbpL-Xg","interactionStatistic":{"@type":"InteractionCounter","interactionType":"https://schema.org/FollowAction","name":"Followers","userInteractionCount":0}}},{"@type":"Comment","text":"Keep pushing info about product/services in a phased manner than dumping everything in one email. Every follow up email should give the prospect a reason to make a decision \"Yes\" /\"No\".","upVoteCount":1,"author":{"@type":"Person","url":"https://in.linkedin.com/in/abhijith-vrao","name":"Abhijith Vasudeva Rao","image":"https://media.licdn.com/dms/image/v2/D5603AQFzQixbPB66zg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1685963158710?e=2147483647&v=beta&t=SwYDZuRen1F64qfQwDqSMZMmXywO7o-g7MjqHbpL-Xg","interactionStatistic":{"@type":"InteractionCounter","interactionType":"https://schema.org/FollowAction","name":"Followers","userInteractionCount":0}}}]} </script> <!----> </head> <body dir="ltr"> <!----><!----><!----> <div class="guest-upsells"> <form class="google-auth base-google-auth" action="https://www.linkedin.com/uas/login-submit" method="post"> <input name="loginCsrfParam" value="a13bba41-69b2-4dcb-8631-0e0a56b0a088" type="hidden"> <input name="session_redirect" 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google-auth-button__placeholder--black-border" data-theme="outline" data-logo-alignment="center"></div> <!----> </div> </div> <div class="sign-in-modal" data-impression-id="pulse-article_contextual-sign-in-modal_sign-in-modal"> <button class="sign-in-modal__outlet-btn cursor-pointer btn-md btn-primary" data-tracking-client-ingraph data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_outlet-button" data-modal="base-sign-in-modal"> <!----> Sign in </button> <div class> <!----> <div id="base-sign-in-modal" class="modal modal--sign-in" data-outlet="base-sign-in-modal"> <!----> <div class="modal__overlay flex items-center bg-color-background-scrim justify-center fixed bottom-0 left-0 right-0 top-0 opacity-0 invisible pointer-events-none z-[1000] transition-[opacity] ease-[cubic-bezier(0.25,0.1,0.25,1.0)] duration-[0.17s] py-4 " aria-hidden="true"> <section aria-modal="true" role="dialog" aria-labelledby="base-sign-in-modal-modal-header" tabindex="-1" class="max-h-full modal__wrapper overflow-auto p-0 bg-color-surface max-w-[1128px] min-h-[160px] relative scale-[0.25] shadow-sm shadow-color-border-faint transition-[transform] ease-[cubic-bezier(0.25,0.1,0.25,1.0)] duration-[0.33s] focus:outline-0 w-[1128px] mamabear:w-[744px] babybear:w-[360px] rounded-md"> <button class="modal__dismiss btn-tertiary h-[40px] w-[40px] p-0 rounded-full indent-0 sign-in-modal__dismiss absolute right-0 cursor-pointer m-[20px]" aria-label="Dismiss" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_dismiss"> <icon class="sign-in-modal__dismiss-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/gs508lg3t2o81tq7pmcgn6m2"></icon> </button> <div class="modal__main w-full"> <div class="sign-in-modal__screen flex flex-col py-4 w-[513px] babybear:w-full px-3"> <h2 class="sign-in-modal__header font-sans text-display-md text-color-text "> Welcome back </h2> <code id="i18n_sign_in_form_show_text" style="display: none"><!--"Show"--></code> <code id="i18n_sign_in_form_show_label" style="display: none"><!--"Show your LinkedIn password"--></code> <code id="i18n_sign_in_form_hide_text" style="display: none"><!--"Hide"--></code> <code id="i18n_sign_in_form_hide_label" style="display: none"><!--"Hide your LinkedIn password"--></code> <code id="i18n_username_error_empty" style="display: none"><!--"Please enter an email address or phone number"--></code> <code id="i18n_username_error_too_long" style="display: none"><!--"Email or phone number must be between 3 to 128 characters"--></code> <code id="i18n_username_error_too_short" style="display: none"><!--"Email or phone number must be between 3 to 128 characters"--></code> <code id="i18n_password_error_empty" style="display: none"><!--"Please enter a password"--></code> <code id="i18n_password_error_too_short" style="display: none"><!--"The password you provided must have at least 6 characters"--></code> <code id="i18n_password_error_too_long" style="display: none"><!--"The password you provided must have at most 400 characters"--></code> <!----> <form data-id="sign-in-form" action="https://www.linkedin.com/uas/login-submit" method="post" novalidate class="mt-1.5 mb-2"> <input name="loginCsrfParam" value="a13bba41-69b2-4dcb-8631-0e0a56b0a088" type="hidden"> <div class="flex flex-col"> <div class="mt-1.5" data-js-module-id="guest-input"> <div class="flex flex-col"> <label class="input-label mb-1" for="base-sign-in-modal_session_key"> Email or phone </label> <div class="text-input flex"> <input class="text-color-text font-sans text-md outline-0 bg-color-transparent grow" autocomplete="username" id="base-sign-in-modal_session_key" name="session_key" required data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_sign-in-session-key" data-tracking-client-ingraph type="text"> </div> </div> <p class="input-helper mt-1.5" for="base-sign-in-modal_session_key" role="alert" data-js-module-id="guest-input__message"></p> </div> <div class="mt-1.5" data-js-module-id="guest-input"> <div class="flex flex-col"> <label class="input-label mb-1" for="base-sign-in-modal_session_password"> Password </label> <div class="text-input flex"> <input class="text-color-text font-sans text-md outline-0 bg-color-transparent grow" autocomplete="current-password" id="base-sign-in-modal_session_password" name="session_password" required data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_sign-in-password" data-tracking-client-ingraph type="password"> <button aria-live="assertive" aria-relevant="text" data-id="sign-in-form__password-visibility-toggle" class="font-sans text-md font-bold text-color-action z-10 ml-[12px] hover:cursor-pointer" aria-label="Show your LinkedIn password" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_sign-in-password-visibility-toggle-btn" type="button">Show</button> </div> </div> <p class="input-helper mt-1.5" for="base-sign-in-modal_session_password" role="alert" data-js-module-id="guest-input__message"></p> </div> <input name="session_redirect" value="https://www.linkedin.com/advice/0/how-can-you-use-sales-prospecting-email-templates" type="hidden"> <!----> </div> <div data-id="sign-in-form__footer" class="flex justify-between sign-in-form__footer--full-width"> <a data-id="sign-in-form__forgot-password" class="font-sans text-md font-bold link leading-regular sign-in-form__forgot-password--full-width" href="https://www.linkedin.com/uas/request-password-reset?trk=pulse-article_contextual-sign-in-modal_sign-in-modal_forgot_password" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_forgot_password" data-tracking-will-navigate>Forgot password?</a> <!----> <input name="trk" value="pulse-article_contextual-sign-in-modal_sign-in-modal_sign-in-submit" type="hidden"> <button class="btn-md btn-primary flex-shrink-0 cursor-pointer sign-in-form__submit-btn--full-width" data-id="sign-in-form__submit-btn" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_sign-in-submit-btn" data-tracking-client-ingraph data-tracking-litms type="submit"> Sign in </button> </div> <div class="sign-in-form__divider left-right-divider pt-2 pb-3"> <p class="sign-in-form__divider-text font-sans text-sm text-color-text px-2"> or </p> </div> </form> <div class="w-full max-w-[400px] mx-auto"> <div class="google-auth-button" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_google-auth-button" data-tracking-client-ingraph> <code id="isTermsAndConditionsSkipEnabledAuthButton" style="display: none"><!--true--></code> <p class="linkedin-tc__text text-color-text-low-emphasis text-xs pb-2" data-impression-id="pulse-article_contextual-sign-in-modal_sign-in-modal__button-skip-tc-text"> By clicking Continue to join or sign in, you agree to LinkedIn’s <a href="/legal/user-agreement?trk=pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_user-agreement" target="_blank" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_user-agreement" data-tracking-will-navigate="true">User Agreement</a>, <a href="/legal/privacy-policy?trk=pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_privacy-policy" target="_blank" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_privacy-policy" data-tracking-will-navigate="true">Privacy Policy</a>, and <a href="/legal/cookie-policy?trk=pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_cookie-policy" target="_blank" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_cookie-policy" data-tracking-will-navigate="true">Cookie Policy</a>. </p> <div class="google-auth-button__placeholder google-auth-button__placeholder--black-border" data-theme="outline" data-logo-alignment="center"></div> <!----> </div> </div> <!----> <p class="sign-in-modal__join-now m-auto font-sans text-md text-color-text mt-2"> New to LinkedIn? <a href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=pulse-article_contextual-sign-in-modal_sign-in-modal_join-link" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_join-link" data-tracking-will-navigate="true" class="sign-in-modal__join-link">Join now</a> </p> </div> </div> <!----> </section> </div> </div> </div> </div> <div class="contextual-sign-in-modal__divider left-right-divider"> <p class="contextual-sign-in-modal__divider-text font-sans text-sm text-color-text px-2"> or </p> </div> </div> <p class="contextual-sign-in-modal__join-now m-auto font-sans text-md text-color-text my-1"> New to LinkedIn? <a href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=pulse-article_contextual-sign-in-modal_join-link" data-tracking-control-name="pulse-article_contextual-sign-in-modal_join-link" data-tracking-will-navigate="true" class="contextual-sign-in-modal__join-link">Join now</a> </p> <p class="linkedin-tc__text text-color-text-low-emphasis text-xs pb-2 contextual-sign-in-modal__terms-and-conditions m-auto w-[320px] pt-2 babybear:w-full" data-impression-id="linkedin-tc__button-skip-tc-text"> By clicking Continue to join or sign in, you agree to LinkedIn’s <a href="/legal/user-agreement?trk=linkedin-tc_auth-button_user-agreement" target="_blank" data-tracking-control-name="linkedin-tc_auth-button_user-agreement" data-tracking-will-navigate="true">User Agreement</a>, <a href="/legal/privacy-policy?trk=linkedin-tc_auth-button_privacy-policy" target="_blank" data-tracking-control-name="linkedin-tc_auth-button_privacy-policy" data-tracking-will-navigate="true">Privacy Policy</a>, and <a href="/legal/cookie-policy?trk=linkedin-tc_auth-button_cookie-policy" target="_blank" data-tracking-control-name="linkedin-tc_auth-button_cookie-policy" data-tracking-will-navigate="true">Cookie Policy</a>. </p> </div> </div> <!----> </section> </div> </div> </div> </div> <div class="cta-modal overflow-hidden container-raised z-10 fixed bottom-3 right-3 min-h-[56px] p-2 babybear:hidden windows-app-upsell windows-app-upsell--msft flex flex-col p-2 w-[359px] !bg-[#F1F8FA] opacity-90 backdrop-blur-[2px] z-1" data-impression-id="pulse-article_windows-app-upsell_cta-modal" role="dialog" aria-labelledby="cta-modal-header" aria-describedby="cta-modal-subheader"> <div class="windows-app-upsell__linkedin-title-container pt-[6px] mb-1.5 flex align-center"> <icon class="windows-app-upsell__linkedin-bug-icon block w-[21px] h-[21px]" data-svg-class-name="windows-app-upsell__linkedin-bug-icon-svg w-[21px] h-[21px]" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/euqjj7tf5wvr33frd3x1jj9s"></icon> <p class="windows-app-upsell__linkedin-title uppercase text-xs text-color-text-secondary leading-[21px] ml-1"> LinkedIn </p> </div> <p class="windows-app-upsell__title font-sans text-md text-color-text-accent-4-hover font-semibold leading-regular mb-1"> LinkedIn is better on the app </p> <p class="windows-app-upsell__body font-sans text-sm text-color-text-secondary leading-regular"> Don’t have the app? Get it in the Microsoft Store. </p> <a class="windows-app-upsell__cta btn-sm btn-secondary-emphasis mt-2 mb-[6px] w-fit" href="ms-windows-store://pdp/?ProductId=9WZDNCRFJ4Q7&mode=mini&cid=guest_desktop_upsell" data-tracking-client-ingraph data-tracking-control-name="pulse-article_windows-app-upsell_cta" data-tracking-will-navigate> Open the app </a> <button class="cta-modal__dismiss-btn absolute h-4 w-4 p-1 top-2 right-2 hover:cursor-pointer focus:outline focus:outline-2 focus:outline-color-action" data-tracking-control-name="pulse-article_windows-app-upsell_dismiss" aria-label="Dismiss"> <icon class="cta-modal__dismiss-icon block h-2 w-2 onload" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/adzjokfylbe8pvjr9h8iv96mw"></icon> </button> </div> </div> <code id="disableOneTapOnInit" style="display: none"><!--false--></code> <div class="main-container-desktop bg-color-canvas-tint text-color-text"> <code id="isGuest" style="display: none"><!--true--></code> <code id="isLite" style="display: none"><!--false--></code> <code id="isMobile" style="display: none"><!--false--></code> <code id="articleViewEventData" style="display: none"><!--"{\"articleId\":7109944078556942000,\"articleUrn\":\"urn:li:article:7352449992069306812\",\"authorId\":92753158,\"linkedInArticleUrn\":\"urn:li:linkedInArticle:7109944078556942336\"}"--></code> <code id="articleUrn" style="display: none"><!--"urn:li:linkedInArticle:7109944078556942336"--></code> <code id="legacyArticleUrn" style="display: none"><!--"urn:li:article:7352449992069306812"--></code> <div class="base-template bg-color-background-container flex flex-col min-h-[100vh] advice redesign x-article-base-page"> <a href="#base-template__workspace" class="skip-link btn-md btn-primary absolute z-11 -top-[100vh] focus:top-0"> Skip to main content </a> <header class="base-template__nav-container bg-color-background-container global-alert-offset sticky-header "> <nav class="nav pt-1.5 pb-2 flex items-center justify-between relative flex-nowrap babymamabear:py-1.5 nav--minified-mobile babybear:flex-wrap max-w-screen-content-max-w mx-auto babybear:px-mobile-container-padding" aria-label="Primary"> <a href="/?trk=article-ssr-frontend-x-article_nav-header-logo" class="nav__logo-link link-no-visited-state z-1 mr-auto min-h-[52px] flex items-center babybear:z-0 hover:no-underline focus:no-underline active:no-underline babymamabear:mr-3" data-tracking-control-name="article-ssr-frontend-x-article_nav-header-logo" data-tracking-will-navigate> <span class="sr-only">LinkedIn</span> <icon class="nav-logo--inbug flex text-color-brand papabear:hidden mamabear:hidden" data-svg-class-name="h-[34px] w-[34px] babybear:h-[26px] babybear:w-[26px]" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4zqr0f9jf98vi2nkijyc3bex2"></icon> <icon class="block text-color-brand w-[102px] h-[26px] babybear:hidden" data-test-id="nav-logo" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8fkga714vy9b2wk5auqo5reeb"></icon> </a> <!----> <ul class="top-nav-menu flex items-center babybear:w-full babybear:justify-between babybear:pt-1 justify-start w-max pt-0 overflow-x-auto nav__menu babybear:order-last order-3 ml-auto"> <li class> <a href="https://www.linkedin.com/pulse/topics/home/?trk=article-ssr-frontend-x-article_guest_nav_menu_articles" data-tracking-control-name="article-ssr-frontend-x-article_guest_nav_menu_articles" data-tracking-will-navigate class="top-nav-link flex justify-center items-center min-h-[52px] hover:text-color-text visited:hover:text-color-text hover:no-underline w-8 flex-col mx-1 babybear:mx-0 text-color-text-secondary visited:text-color-text-secondary"> <icon class="top-nav-link__icon flex h-3 w-3 flex-shrink-0 justify-center " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/6ulnj3n2ijcmhej768y6oj1hr"> </icon> <span class="top-nav-link__label-text font-sans text-xs leading-regular text-center font-regular"> Articles </span> </a> </li> <li class> <a href="https://www.linkedin.com/pub/dir/+/+?trk=article-ssr-frontend-x-article_guest_nav_menu_people" data-tracking-control-name="article-ssr-frontend-x-article_guest_nav_menu_people" data-tracking-will-navigate class="top-nav-link flex justify-center items-center min-h-[52px] hover:text-color-text visited:hover:text-color-text hover:no-underline w-8 flex-col mx-1 babybear:mx-0 text-color-text-secondary visited:text-color-text-secondary"> <icon class="top-nav-link__icon flex h-3 w-3 flex-shrink-0 justify-center " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7kb6sn3tm4cx918cx9a5jlb0"> </icon> <span class="top-nav-link__label-text font-sans text-xs leading-regular text-center font-regular"> People </span> </a> </li> <li class> <a href="https://www.linkedin.com/learning/search?trk=article-ssr-frontend-x-article_guest_nav_menu_learning" data-tracking-control-name="article-ssr-frontend-x-article_guest_nav_menu_learning" data-tracking-will-navigate class="top-nav-link flex justify-center items-center min-h-[52px] hover:text-color-text visited:hover:text-color-text hover:no-underline w-8 flex-col mx-1 babybear:mx-0 text-color-text-secondary visited:text-color-text-secondary"> <icon class="top-nav-link__icon flex h-3 w-3 flex-shrink-0 justify-center " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8wykgzgbqy0t3fnkgborvz54u"> </icon> <span class="top-nav-link__label-text font-sans text-xs leading-regular text-center font-regular"> Learning </span> </a> </li> <li class> <a href="https://www.linkedin.com/jobs/search?trk=article-ssr-frontend-x-article_guest_nav_menu_jobs" data-tracking-control-name="article-ssr-frontend-x-article_guest_nav_menu_jobs" data-tracking-will-navigate class="top-nav-link flex justify-center items-center min-h-[52px] hover:text-color-text visited:hover:text-color-text hover:no-underline w-8 flex-col mx-1 babybear:mx-0 text-color-text-secondary visited:text-color-text-secondary"> <icon class="top-nav-link__icon flex h-3 w-3 flex-shrink-0 justify-center " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/92eb1xekc34eklevj0io6x4ki"> </icon> <span class="top-nav-link__label-text font-sans text-xs leading-regular text-center font-regular"> Jobs </span> </a> </li> <li class> <a href="https://www.linkedin.com/games?trk=article-ssr-frontend-x-article_guest_nav_menu_games" data-tracking-control-name="article-ssr-frontend-x-article_guest_nav_menu_games" data-tracking-will-navigate class="top-nav-link flex justify-center items-center min-h-[52px] hover:text-color-text visited:hover:text-color-text hover:no-underline w-8 flex-col mx-1 babybear:mx-0 text-color-text-secondary visited:text-color-text-secondary"> <icon class="top-nav-link__icon flex h-3 w-3 flex-shrink-0 justify-center " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/29h8hsjuomfp50lam5ipnc3uh"> </icon> <span class="top-nav-link__label-text font-sans text-xs leading-regular text-center font-regular"> Games </span> </a> </li> <li class> <a 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<div class="article-segment-content-container "> <!----><!----> <section class="mb-2"> <ol itemscope itemtype="http://schema.org/BreadcrumbList" class="breadcrumbs "> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem" class="breadcrumb inline-block mr-0.5 font-sans text-sm babybear:text-xs text-color-text after:content-['/'] after:text-color-text-low-emphasis after:ml-0.5 after:no-underline last:mr-0 last:after:hidden"> <a itemprop="item" class="breadcrumb__link inline-block link-no-visited-state !text-color-text-low-emphasis" href="https://www.linkedin.com/pulse/topics/home/" data-tracking-control-name="breadcrumb" data-tracking-will-navigate> <span class="font-normal" itemprop="name">All</span> </a> <meta itemprop="position" content="1"> </li> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem" class="breadcrumb inline-block mr-0.5 font-sans text-sm babybear:text-xs text-color-text after:content-['/'] 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class="font-semibold" itemprop="name">Sales Prospecting</span> </a> <meta itemprop="position" content="3"> </li> </ol> </section> <h1 class="pulse-title text-display-md text-color-text lg:text-display-lg font-bold w-11/12 ">How can you use sales prospecting email templates to re-engage cold leads?</h1> <!----> <div class="powered-by-ai py-3 text-sm text-color-text-secondary">Powered by AI and the LinkedIn community</div> <section class="table-of-content pb-6"> <div class="group menu-item relative flex cursor-pointer flex-row justify-start border-0 pl-0" data-chunk-header-id="why-re-engage-cold-leads?"> <h3 class="text-color-text group-hover:text-color-text-brand">1</h3> <div class="ml-2 mr-6 mt-0.5 min-w-[75%]"> <a class="fragmented-links font-normal !text-color-text underline decoration-1 underline-offset-4 group-hover:!text-color-text-brand" href="#why-re-engage-cold-leads?" data-tracking-will-navigate data-tracking-control-name="article-ssr-frontend-x-article__toc-article-segment-navigation">Why re-engage cold leads? </a> <!----> </div> <icon class="invisible absolute right-2 top-1/2 flex -translate-y-2/4 items-center justify-between rounded-full border-1 border-solid border-color-container-brand p-1 group-hover:visible" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/6q8fxh9snmcwlh1wxg6fktwgf" data-svg-class-name="w-2 h-2 text-color-text-brand"></icon> </div> <div class="group menu-item relative flex cursor-pointer flex-row justify-start border-0 pl-0" data-chunk-header-id="how-to-choose-the-right-sales-prospecting-email-template?"> <h3 class="text-color-text group-hover:text-color-text-brand">2</h3> <div class="ml-2 mr-6 mt-0.5 min-w-[75%]"> <a class="fragmented-links font-normal !text-color-text underline decoration-1 underline-offset-4 group-hover:!text-color-text-brand" href="#how-to-choose-the-right-sales-prospecting-email-template?" data-tracking-will-navigate data-tracking-control-name="article-ssr-frontend-x-article__toc-article-segment-navigation">How to choose the right sales prospecting email template? </a> <!----> </div> <icon class="invisible absolute right-2 top-1/2 flex -translate-y-2/4 items-center justify-between rounded-full border-1 border-solid border-color-container-brand p-1 group-hover:visible" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/6q8fxh9snmcwlh1wxg6fktwgf" data-svg-class-name="w-2 h-2 text-color-text-brand"></icon> </div> <div class="group menu-item relative flex cursor-pointer flex-row justify-start border-0 pl-0" data-chunk-header-id="how-to-customize-your-sales-prospecting-email-template?"> <h3 class="text-color-text group-hover:text-color-text-brand">3</h3> <div class="ml-2 mr-6 mt-0.5 min-w-[75%]"> <a class="fragmented-links font-normal !text-color-text underline decoration-1 underline-offset-4 group-hover:!text-color-text-brand" href="#how-to-customize-your-sales-prospecting-email-template?" data-tracking-will-navigate data-tracking-control-name="article-ssr-frontend-x-article__toc-article-segment-navigation">How to customize your sales prospecting email template? </a> <!----> </div> <icon class="invisible absolute right-2 top-1/2 flex -translate-y-2/4 items-center justify-between rounded-full border-1 border-solid border-color-container-brand p-1 group-hover:visible" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/6q8fxh9snmcwlh1wxg6fktwgf" data-svg-class-name="w-2 h-2 text-color-text-brand"></icon> </div> <div class="group menu-item relative flex cursor-pointer flex-row justify-start border-0 pl-0" data-chunk-header-id="how-to-test-and-optimize-your-sales-prospecting-email-template?"> <h3 class="text-color-text group-hover:text-color-text-brand">4</h3> <div class="ml-2 mr-6 mt-0.5 min-w-[75%]"> <a class="fragmented-links font-normal !text-color-text underline decoration-1 underline-offset-4 group-hover:!text-color-text-brand" href="#how-to-test-and-optimize-your-sales-prospecting-email-template?" data-tracking-will-navigate data-tracking-control-name="article-ssr-frontend-x-article__toc-article-segment-navigation">How to test and optimize your sales prospecting email template? </a> <!----> </div> <icon class="invisible absolute right-2 top-1/2 flex -translate-y-2/4 items-center justify-between rounded-full border-1 border-solid border-color-container-brand p-1 group-hover:visible" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/6q8fxh9snmcwlh1wxg6fktwgf" data-svg-class-name="w-2 h-2 text-color-text-brand"></icon> </div> <div class="group menu-item relative flex cursor-pointer flex-row justify-start border-0 pl-0" data-chunk-header-id="how-to-follow-up-on-your-sales-prospecting-email-template?"> <h3 class="text-color-text group-hover:text-color-text-brand">5</h3> <div class="ml-2 mr-6 mt-0.5 min-w-[75%]"> <a class="fragmented-links font-normal !text-color-text underline decoration-1 underline-offset-4 group-hover:!text-color-text-brand" href="#how-to-follow-up-on-your-sales-prospecting-email-template?" data-tracking-will-navigate data-tracking-control-name="article-ssr-frontend-x-article__toc-article-segment-navigation">How to follow up on your sales prospecting email template? </a> <!----> </div> <icon class="invisible absolute right-2 top-1/2 flex -translate-y-2/4 items-center justify-between rounded-full border-1 border-solid border-color-container-brand p-1 group-hover:visible" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/6q8fxh9snmcwlh1wxg6fktwgf" data-svg-class-name="w-2 h-2 text-color-text-brand"></icon> </div> <div class="group menu-item relative flex cursor-pointer flex-row justify-start border-0 pl-0" data-chunk-header-id="here’s-what-else-to-consider"> <h3 class="text-color-text group-hover:text-color-text-brand">6</h3> <div class="ml-2 mr-6 mt-0.5 min-w-[75%]"> <a class="fragmented-links font-normal !text-color-text underline decoration-1 underline-offset-4 group-hover:!text-color-text-brand" href="#here’s-what-else-to-consider" data-tracking-will-navigate data-tracking-control-name="article-ssr-frontend-x-article__toc-article-segment-navigation">Here’s what else to consider </a> <p class="inline-promotion-text mt-0.5 text-xs font-normal text-color-text-low-emphasis">Be the first to add your personal experience</p> </div> <icon class="invisible absolute right-2 top-1/2 flex -translate-y-2/4 items-center justify-between rounded-full border-1 border-solid border-color-container-brand p-1 group-hover:visible" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/6q8fxh9snmcwlh1wxg6fktwgf" data-svg-class-name="w-2 h-2 text-color-text-brand"></icon> </div> </section> <div class="x-article-introduction"> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>Sales prospecting email templates are pre-written messages that you can use to reach out to potential customers and generate interest in your product or service. They can also be helpful for re-engaging cold leads, or contacts who have not responded to your previous attempts or shown any signs of buying intent. In this article, you will learn how to use sales prospecting email templates to re-engage cold leads and increase your chances of getting a positive reply.</span><!----> </p> </div> </div> </div> </div> </div> <div class="column-article-segment-contributions md:column md:w-1/2"> <code id="shouldExpandContributionBox" style="display: none"><!--true--></code> <div class="x-featured-expert-section__wrapper flex h-full flex-1 flex-col"> <div class="x-featured-expert-section h-full"> <div class="x-featured-expert-section__article-experts"> <div class="x-featured-expert-section__title mt-2 pb-0.5 text-xl font-bold text-color-text"> Top experts in this article </div> <div class="x-featured-expert-section__subtitle pb-3 text-sm text-color-text-secondary"> Selected by the community from 12 contributions. <a href="https://www.linkedin.com/help/linkedin/answer/a1652832" target="_blank" aria-label="Learn more about collaborative articles" 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contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7121215626521559040)" data-reactions-count="1"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7121215626521559040)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7121215626521559040)" data-reactions-count="1"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Like" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrate" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrate</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Support" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Support</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Love" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Love</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Insightful" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Insightful</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Funny" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Funny</span> </div> </div> </template> <code id="i18n_reaction_singular" style="display: none"><!--"%numReactions% Reaction"--></code> <code id="i18n_reactions_plural" style="display: none"><!--"%numReactions% Reactions"--></code> <div class="flex items-center font-sans text-sm babybear:text-xs contribution-social-activity__social-actions before:middot flex items-center justify-start gap-1 pr-1 before:mx-0.5" data-sap-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7121215626521559040)"> <div class="flex items-center font-normal text-color-text-low-emphasis no-underline visited:text-color-text-low-emphasis my-1" role="button" aria-label="1 Reaction" data-separate-ctas="false" data-test-id="social-actions__reactions" data-id="social-actions__reactions" data-num-reactions="1" data-singular="%numReactions%" data-plural="%numReactions%" data-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7121215626521559040)" tabindex="0"> <img alt data-reaction-type="LIKE" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur" height="16px" width="16px"> <span aria-hidden="true" class="font-normal ml-0.5" data-test-id="social-actions__reaction-count"> 1 </span> </div> <code id="social-actions__reaction-image-APPRECIATION" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cib97epu77mrzque5gqlzjgaw"--></code> <!----><!----> <code id="social-actions__reaction-image-EMPATHY" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/37hg81qnm85dsy5mbqfifg9qs"--></code> <code id="social-actions__reaction-image-ENTERTAINMENT" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/e7ppwfmo0if15fgie4q5r4us4"--></code> <!----> <code id="social-actions__reaction-image-INTEREST" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt"--></code> <code id="social-actions__reaction-image-LIKE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur"--></code> <code id="social-actions__reaction-image-MAYBE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4iy169rwfs5rdhspekg2r5wc6"--></code> <code id="social-actions__reaction-image-PRAISE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cjrxeu0ese8oxe32kiom8kzoh"--></code> <!----><!----><!----><!----> </div> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7116066404017061889)" data-contributor-urn="urn:li:member:719928834" data-contribution-tracking-id="C2zmkgZturdop4rz/K5O6w==" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://www.linkedin.com/in/alexgoettel?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D5603AQEK7YPy1kYL3g/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1687801741576?e=2147483647&v=beta&t=641jF6LvMkm_QudlPl9ozhU1wwd5ryJkWMe3dkL2foI" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D5603AQEK7YPy1kYL3g/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1687801741576?e=2147483647&v=beta&t=641jF6LvMkm_QudlPl9ozhU1wwd5ryJkWMe3dkL2foI" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Alex Goettel </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> Sales Development 🤝 Sales Enablement 📈 Strategic thinker who empowers global sales teams to close more deals </p> </div> </a> <div class="flex items-center"> <span class="contribution__edited mr-1 text-sm text-color-text-secondary"> (edited) </span> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Open menu" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7116066404017061889)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copy link to contribution</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="/uas/login?session_redirect=https%3A%2F%2Fwww.linkedin.com%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates&trk=comment-semaphore-sign-in-redirect&guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7116066404017061889)" data-semaphore-author-urn="urn:li:member:719928834" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Report contribution</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> Thanks for letting us know! You'll no longer see this contribution</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Link copied to clipboard"--></code> <code id="contributionCopyFail" style="display: none"><!--"Copy failed, try again later."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"Copy to clipboard is unsupported."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">It's always worth checking in on some low-hanging-fruit. In this case people who are aware of you and have confirmed contact info in your CRM. Make it easy for them to give you a 'yes' or 'no' when you ask them to re-engage. Here's an email template I use: "Hey {name}, we chatted a few months ago about {pain/project/initiative} but you decided not to move forward with us at the time. We've made a few updates since then...worth chatting about this?"</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">…see more</button> </div> <!----> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7116066404017061889)" data-reactions-count="0"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7116066404017061889)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7116066404017061889)" data-reactions-count="0"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Like" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrate" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrate</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Support" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Support</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Love" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Love</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Insightful" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Insightful</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Funny" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Funny</span> </div> </div> </template> <!----> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7119684148633485312)" data-contributor-urn="urn:li:member:56011728" data-contribution-tracking-id="8j/couLf2dydfstg7qVmmg==" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://in.linkedin.com/in/abhijith-vrao?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D5603AQFzQixbPB66zg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1685963158710?e=2147483647&v=beta&t=SwYDZuRen1F64qfQwDqSMZMmXywO7o-g7MjqHbpL-Xg" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D5603AQFzQixbPB66zg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1685963158710?e=2147483647&v=beta&t=SwYDZuRen1F64qfQwDqSMZMmXywO7o-g7MjqHbpL-Xg" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Abhijith Vasudeva Rao </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> Senior Sales Development Representative @ ANSR Global </p> </div> </a> <div class="flex items-center"> <!----> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Open menu" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7119684148633485312)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copy link to contribution</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="/uas/login?session_redirect=https%3A%2F%2Fwww.linkedin.com%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates&trk=comment-semaphore-sign-in-redirect&guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7119684148633485312)" data-semaphore-author-urn="urn:li:member:56011728" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Report contribution</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> Thanks for letting us know! You'll no longer see this contribution</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Link copied to clipboard"--></code> <code id="contributionCopyFail" style="display: none"><!--"Copy failed, try again later."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"Copy to clipboard is unsupported."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">Change is constant and never miss an opportunity. SO always keep the entire database engaged so at any given point of time you can knock and say you are ready to serve them.</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">…see more</button> </div> <!----> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7119684148633485312)" data-reactions-count="0"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7119684148633485312)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7119684148633485312)" data-reactions-count="0"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Like" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrate" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrate</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Support" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Support</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Love" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Love</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Insightful" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Insightful</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Funny" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Funny</span> </div> </div> </template> <!----> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7123498138077679616)" data-contributor-urn="urn:li:member:865269742" data-contribution-tracking-id="gl+wqGNVurDim6MsIjFXtQ==" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://www.linkedin.com/in/kennedy-matthews?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4E03AQHTczX0KOf_HQ/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1704396178510?e=2147483647&v=beta&t=QLiAxQ7dkz6iI1JMQFFhvsianG55NXiUYj_VOE9dKkA" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4E03AQHTczX0KOf_HQ/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1704396178510?e=2147483647&v=beta&t=QLiAxQ7dkz6iI1JMQFFhvsianG55NXiUYj_VOE9dKkA" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Kennedy Matthews </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> Enterprise Sales Representative </p> </div> </a> <div class="flex items-center"> <!----> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Open menu" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7123498138077679616)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copy link to contribution</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="/uas/login?session_redirect=https%3A%2F%2Fwww.linkedin.com%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates&trk=comment-semaphore-sign-in-redirect&guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7123498138077679616)" data-semaphore-author-urn="urn:li:member:865269742" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Report contribution</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> Thanks for letting us know! You'll no longer see this contribution</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Link copied to clipboard"--></code> <code id="contributionCopyFail" style="display: none"><!--"Copy failed, try again later."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"Copy to clipboard is unsupported."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">From my personal experience, having the “I’ve got nothing to lose” mentality within your follow-up process is crucial. Now the real question, what is going to make them reach out this time? 1. Humor: no one wants to speak to a boring & predictable salesperson 2. Use the pain points specifically to their role in the industry they’re in and incorporate it within your outreach. 3. Multiple touch-points: get their attention. They’re busy, one email is not going to make you memorable. </p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">…see more</button> </div> <!----> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7123498138077679616)" data-reactions-count="0"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7123498138077679616)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080192704512),7123498138077679616)" data-reactions-count="0"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Like" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span 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<div id="content-urn_li_articleSegment__urn_li_linkedInArticle_7109944078556942336_7109944080201093120_"> <div class="article-main__content" data-test-id="publishing-text-block"> <h2 class="flex"> <a id="how-to-choose-the-right-sales-prospecting-email-template?" href="#how-to-choose-the-right-sales-prospecting-email-template?" class="dummy-anchor invisible absolute mt-[-100px]"></a> <span class="header-index pr-1.5">2</span> <span class>How to choose the right sales prospecting email template?</span><!----> </h2> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>When it comes to sales prospecting emails, there is no one-size-fits-all template that works for every cold lead. You must select the right template based on your goal, relationship with the lead, and the context of your previous interactions. For example, if you are looking to follow up with a lead who has not replied to your last email or call, you can use the 'Checking In' template. This is a simple and friendly way to show that you are still interested and available to help. Alternatively, if you want to demonstrate your expertise, credibility, and relevance, you can use the 'Adding Value' template. This involves providing useful information, insights, or tips to a lead who has not shown much interest or engagement. Lastly, if you need to create a sense of urgency or scarcity for a lead who has not taken any action or made any decision, you can use the 'Creating Urgency' template. This involves mentioning a deadline, a limited offer, a competitor, or a risk in order to motivate them to act quickly.</span><!----> </p> </div> </div> </div> </div> </div> <div class="column-article-segment-contributions md:column md:pb-[200px] md:w-1/2"> <div class="article-segment-contributions-header-container bg-color-canvas-tint md:ml-[-12px] md:pt-6 lg:ml-0 sticky-on-scroll mt-1 "> <!----> <div class="add-your-perspective-section relative flex flex-row items-center " data-segment-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120)" data-test-add-contribution> <code id="add_your_perspective_tracking_prefix" style="display: none"><!--"article-ssr-frontend-x-article"--></code> <code id="isGuest" style="display: none"><!--true--></code> <code id="showFuseErrorMessage" style="display: none"><!--true--></code> <div class="mb-2"> <a href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article" target="_self" data-tracking-control-name="add_contribution_cta" data-tracking-will-navigate data-test-link class="add-your-perspective-button btn-sm flex flex-col items-start justify-center lg:btn-md bg-color-surface-accent-tint-1 hover:bg-color-container-tertiary-hover " data-test-add-contribution-btn aria-describedby="content-urn_li_articleSegment__urn_li_linkedInArticle_7109944078556942336_7109944080201093120_" data-test-contribution-cta-link-guest role="button"> <div data-test-contribution-btn-text class="add-your-perspective-button-text text-left text-color-text-low-emphasis">Add your perspective</div> <!----></a> </div> <div class="contribution-text-area-wrapper relative w-full hidden"> <code id="min_char_limit" style="display: none"><!--"125"--></code> <code id="min_reply_char_limit" style="display: none"><!--"1"--></code> <code id="max_char_limit" style="display: none"><!--"750"--></code> <code id="i18n_contribution_post_success" style="display: none"><!--"Contribution added successfully"--></code> <code id="i18n_contribution_post_error" style="display: none"><!--"Sorry, something went wrong while adding your contribution."--></code> <code id="i18n_contribution_edit_post_success" style="display: none"><!--"Contribution edited successfully"--></code> <code id="i18n_contribution_edit_post_error" style="display: none"><!--"Sorry, something went wrong while editing your contribution."--></code> <code id="i18n_try_refreshing_the_page" style="display: none"><!--"Try refreshing the page."--></code> <code id="i18n_characters" style="display: none"><!--"10 characters."--></code> <code id="i18n_characters_fraction" style="display: none"><!--"10/20 characters"--></code> <code id="i18n_contribution_post_rate_limit_error" style="display: none"><!--"It looks like you’ve already contributed a few times. 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data-contributor-urn="urn:li:member:164808348" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://ca.linkedin.com/in/jayfiliatrault?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4D03AQErmLC_ch0BnA/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1723734204239?e=2147483647&v=beta&t=6pGhWp5ncvDiOjtS6scCmIltw4WgUhulaLfkA9SGPEs" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <figure class="top-[4px] hidden 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You should know your ICP and their industry well, so focus on providing value throughout the cadence in order for them to think of you when the timing is right to explore your offering.</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">…see more</button> </div> <!----> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center 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data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7115099588654415872)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7115099588654415872)" data-reactions-count="1"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Like" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrate" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrate</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Support" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Support</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Love" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Love</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Insightful" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Insightful</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Funny" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Funny</span> </div> </div> </template> <code id="i18n_reaction_singular" style="display: none"><!--"%numReactions% Reaction"--></code> <code id="i18n_reactions_plural" style="display: none"><!--"%numReactions% Reactions"--></code> <div class="flex items-center font-sans text-sm babybear:text-xs contribution-social-activity__social-actions before:middot flex items-center justify-start gap-1 pr-1 before:mx-0.5" data-sap-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7115099588654415872)"> <div class="flex items-center font-normal text-color-text-low-emphasis no-underline visited:text-color-text-low-emphasis my-1" role="button" aria-label="1 Reaction" data-separate-ctas="false" data-test-id="social-actions__reactions" data-id="social-actions__reactions" data-num-reactions="1" data-singular="%numReactions%" data-plural="%numReactions%" data-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7115099588654415872)" tabindex="0"> <img alt data-reaction-type="LIKE" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur" height="16px" width="16px"> <span aria-hidden="true" class="font-normal ml-0.5" data-test-id="social-actions__reaction-count"> 1 </span> </div> <code id="social-actions__reaction-image-APPRECIATION" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cib97epu77mrzque5gqlzjgaw"--></code> <!----><!----> <code id="social-actions__reaction-image-EMPATHY" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/37hg81qnm85dsy5mbqfifg9qs"--></code> <code id="social-actions__reaction-image-ENTERTAINMENT" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/e7ppwfmo0if15fgie4q5r4us4"--></code> <!----> <code id="social-actions__reaction-image-INTEREST" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt"--></code> <code id="social-actions__reaction-image-LIKE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur"--></code> <code id="social-actions__reaction-image-MAYBE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4iy169rwfs5rdhspekg2r5wc6"--></code> <code id="social-actions__reaction-image-PRAISE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cjrxeu0ese8oxe32kiom8kzoh"--></code> <!----><!----><!----><!----> </div> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7115832954383155200)" data-contributor-urn="urn:li:member:367297376" data-contribution-tracking-id="dt2SaemkW/wgeA11uxaQXw==" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://uk.linkedin.com/in/jasonsw?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4D03AQEXo1boRrBWbg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1697806419135?e=2147483647&v=beta&t=NskIJEtMy3ejcqCotAdwB3SZZwkybcsxSvzCnNGHT8M" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4D03AQEXo1boRrBWbg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1697806419135?e=2147483647&v=beta&t=NskIJEtMy3ejcqCotAdwB3SZZwkybcsxSvzCnNGHT8M" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Jason S. </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> We help accountants streamline client information gathering </p> </div> </a> <div class="flex items-center"> <!----> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Open menu" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7115832954383155200)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copy link to contribution</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="/uas/login?session_redirect=https%3A%2F%2Fwww.linkedin.com%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates&trk=comment-semaphore-sign-in-redirect&guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7115832954383155200)" data-semaphore-author-urn="urn:li:member:367297376" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Report contribution</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> Thanks for letting us know! You'll no longer see this contribution</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Link copied to clipboard"--></code> <code id="contributionCopyFail" style="display: none"><!--"Copy failed, try again later."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"Copy to clipboard is unsupported."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">Cold emails are not yielding much results lately....... They work well to drive traffic to your website... With Ai email Is now to predictable...</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">…see more</button> </div> <!----> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7115832954383155200)" data-reactions-count="0"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7115832954383155200)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7115832954383155200)" data-reactions-count="0"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Like" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrate" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrate</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Support" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Support</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Love" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Love</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Insightful" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Insightful</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Funny" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Funny</span> </div> </div> </template> <!----> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7119684842614657024)" data-contributor-urn="urn:li:member:56011728" data-contribution-tracking-id="paT9eo4t2/O3HEYVQD0RIQ==" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://in.linkedin.com/in/abhijith-vrao?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D5603AQFzQixbPB66zg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1685963158710?e=2147483647&v=beta&t=SwYDZuRen1F64qfQwDqSMZMmXywO7o-g7MjqHbpL-Xg" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D5603AQFzQixbPB66zg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1685963158710?e=2147483647&v=beta&t=SwYDZuRen1F64qfQwDqSMZMmXywO7o-g7MjqHbpL-Xg" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Abhijith Vasudeva Rao </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> Senior Sales Development Representative @ ANSR Global </p> </div> </a> <div class="flex items-center"> <!----> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Open menu" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7119684842614657024)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copy link to contribution</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="/uas/login?session_redirect=https%3A%2F%2Fwww.linkedin.com%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates&trk=comment-semaphore-sign-in-redirect&guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7119684842614657024)" data-semaphore-author-urn="urn:li:member:56011728" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Report contribution</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> Thanks for letting us know! You'll no longer see this contribution</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Link copied to clipboard"--></code> <code id="contributionCopyFail" style="display: none"><!--"Copy failed, try again later."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"Copy to clipboard is unsupported."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">Every email you send should talk about the service pointed to a particular prospect's role with a hint of all other services that your company provides.</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">…see more</button> </div> <!----> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7119684842614657024)" data-reactions-count="0"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7119684842614657024)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7119684842614657024)" data-reactions-count="0"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Like" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrate" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrate</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Support" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Support</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Love" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Love</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Insightful" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Insightful</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Funny" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Funny</span> </div> </div> </template> <!----> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7121217842028449792)" data-contributor-urn="urn:li:member:1055990825" data-contribution-tracking-id="EsEdWqQTXiPqar2+9OIfbA==" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://www.linkedin.com/in/stephanie-dyson-975795255?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4D03AQEbJwpMSfVPLw/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1667229792200?e=2147483647&v=beta&t=nnFli3E9cx0xD_OrpZ8HjI8RCQkNAevKgH69k5Lk5Lw" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4D03AQEbJwpMSfVPLw/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1667229792200?e=2147483647&v=beta&t=nnFli3E9cx0xD_OrpZ8HjI8RCQkNAevKgH69k5Lk5Lw" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Stephanie Dyson </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> Sales Development Representative at RemoteLock </p> </div> </a> <div class="flex items-center"> <!----> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Open menu" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7121217842028449792)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copy link to contribution</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="/uas/login?session_redirect=https%3A%2F%2Fwww.linkedin.com%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates&trk=comment-semaphore-sign-in-redirect&guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7121217842028449792)" data-semaphore-author-urn="urn:li:member:1055990825" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Report contribution</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> Thanks for letting us know! You'll no longer see this contribution</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Link copied to clipboard"--></code> <code id="contributionCopyFail" style="display: none"><!--"Copy failed, try again later."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"Copy to clipboard is unsupported."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">Consider who your audience is - their industry, role, pain points, and needs. Different templates may be more effective for different segments of your audience. When considering your template remember, personalization is key. The email template should be adaptable to include the recipient's name and reference previous interactions. Your template should clearly communicate the value of your product or service. What problem does it solve, and why is it better than the alternatives? This should be prominent in the template.</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">…see more</button> </div> <!----> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7121217842028449792)" data-reactions-count="0"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7121217842028449792)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080201093120),7121217842028449792)" data-reactions-count="0"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Like" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrate" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrate</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Support" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Support</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Love" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Love</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Insightful" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Insightful</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Funny" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span 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id="content-urn_li_articleSegment__urn_li_linkedInArticle_7109944078556942336_7109944080213671936_"> <div class="article-main__content" data-test-id="publishing-text-block"> <h2 class="flex"> <a id="how-to-customize-your-sales-prospecting-email-template?" href="#how-to-customize-your-sales-prospecting-email-template?" class="dummy-anchor invisible absolute mt-[-100px]"></a> <span class="header-index pr-1.5">3</span> <span class>How to customize your sales prospecting email template?</span><!----> </h2> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>Sales prospecting email templates can be a great time and effort saver, however, they should not be used as-is. To make them more personal, relevant, and compelling for cold leads, you need to customize them. For example, use the lead's name and company name, refer to something specific from your previous communication or their profile, highlight the benefits of your solution for their situation or goals, include a clear and specific call to action, and keep it short, simple, and professional.</span><!----> </p> </div> </div> </div> </div> </div> <div class="column-article-segment-contributions md:column md:pb-[200px] md:w-1/2"> <div class="article-segment-contributions-header-container bg-color-canvas-tint md:ml-[-12px] md:pt-6 lg:ml-0 mt-1 "> <!----> <div class="add-your-perspective-section relative flex flex-row items-center " data-segment-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080213671936)" data-test-add-contribution> <code id="add_your_perspective_tracking_prefix" style="display: none"><!--"article-ssr-frontend-x-article"--></code> <code id="isGuest" style="display: none"><!--true--></code> <code id="showFuseErrorMessage" style="display: none"><!--true--></code> <div class="mb-2"> <a href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article" target="_self" data-tracking-control-name="add_contribution_cta" data-tracking-will-navigate data-test-link class="add-your-perspective-button btn-sm flex flex-col items-start justify-center lg:btn-md bg-color-surface-accent-tint-1 hover:bg-color-container-tertiary-hover " data-test-add-contribution-btn aria-describedby="content-urn_li_articleSegment__urn_li_linkedInArticle_7109944078556942336_7109944080213671936_" data-test-contribution-cta-link-guest role="button"> <div data-test-contribution-btn-text class="add-your-perspective-button-text text-left text-color-text-low-emphasis">Add your perspective</div> <!----></a> </div> <div class="contribution-text-area-wrapper relative w-full hidden"> <code id="min_char_limit" style="display: none"><!--"125"--></code> <code id="min_reply_char_limit" style="display: none"><!--"1"--></code> <code id="max_char_limit" style="display: none"><!--"750"--></code> <code id="i18n_contribution_post_success" style="display: none"><!--"Contribution added successfully"--></code> <code id="i18n_contribution_post_error" style="display: none"><!--"Sorry, something went wrong while adding your contribution."--></code> <code id="i18n_contribution_edit_post_success" style="display: none"><!--"Contribution edited successfully"--></code> <code id="i18n_contribution_edit_post_error" style="display: none"><!--"Sorry, something went wrong while editing your contribution."--></code> <code id="i18n_try_refreshing_the_page" style="display: none"><!--"Try refreshing the page."--></code> <code id="i18n_characters" style="display: none"><!--"10 characters."--></code> <code id="i18n_characters_fraction" style="display: none"><!--"10/20 characters"--></code> <code id="i18n_contribution_post_rate_limit_error" style="display: none"><!--"It looks like you’ve already contributed a few times. To ensure diverse perspectives, we limit contributions."--></code> <code id="i18n_contribution_post_rate_limit_error_suggestion" style="display: none"><!--"Check out other articles"--></code> <div class="contribution-text-area-border ease-linear duration-300 mb-2 rounded-md border-1 border-solid border-[var(--color-input-container-border)] p-2 transition-all focus-within:shadow-border hover:shadow-border active:shadow-border-active md:px-3"> <textarea class="contribution-text-area leading-normal placeholder:text-color-input-hint box-border w-full resize-none border-0 bg-color-transparent p-0 text-md leading-open tracking-wide text-color-text outline-none placeholder:text-color-text-disabled lg:text-lg" placeholder="Some ways to get started: - One time at work… - In my experience… - One thing I’ve found helpful…" rows="4" data-segment-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080213671936)" 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data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Funny</span> </div> </div> </template> <!----> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> </ul> <!----> </div> </div> </div> <code id="loginUrl" style="display: none"><!--"https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block"--></code> <div class="article-segment" data-is-logged-in="false" data-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080217866240)" data-test-id="article-segment" data-total-count="1" data-tracking-prefix="article-ssr-frontend-x-article" role="presentation"> <div class="md:row pb-6 md:flex"> <div class="column-article-segment-content md:column md:mb-8 md:mr-4 md:w-1/2 md:flex-1 md:pr-[88px]"> <div class="md:pt-6 "> <div class="article-segment-content-container "> <div id="content-urn_li_articleSegment__urn_li_linkedInArticle_7109944078556942336_7109944080217866240_"> <div class="article-main__content" data-test-id="publishing-text-block"> <h2 class="flex"> <a id="how-to-test-and-optimize-your-sales-prospecting-email-template?" href="#how-to-test-and-optimize-your-sales-prospecting-email-template?" class="dummy-anchor invisible absolute mt-[-100px]"></a> <span class="header-index pr-1.5">4</span> <span class>How to test and optimize your sales prospecting email template?</span><!----> </h2> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>Before you send out your sales prospecting email template, it's important to test and optimize it in order to achieve the desired results. Start by crafting a catchy and relevant subject line that will spark curiosity and interest. Then, use a tool or platform to track your email open, click, and reply rates. Experiment with different variables such as timing, frequency, tone, and content. Analyze the data and feedback to determine what works and what doesn't. Finally, make necessary adjustments and improvements based on your findings.</span><!----> </p> </div> </div> </div> </div> </div> <div class="column-article-segment-contributions md:column md:pb-[200px] md:w-1/2"> <div class="article-segment-contributions-header-container bg-color-canvas-tint md:ml-[-12px] md:pt-6 lg:ml-0 mt-1 "> <!----> <div class="add-your-perspective-section relative flex flex-row items-center " data-segment-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080217866240)" data-test-add-contribution> <code id="add_your_perspective_tracking_prefix" style="display: none"><!--"article-ssr-frontend-x-article"--></code> <code id="isGuest" style="display: none"><!--true--></code> <code id="showFuseErrorMessage" style="display: none"><!--true--></code> <div class="mb-2"> <a href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article" target="_self" data-tracking-control-name="add_contribution_cta" data-tracking-will-navigate data-test-link class="add-your-perspective-button btn-sm flex flex-col items-start justify-center lg:btn-md bg-color-surface-accent-tint-1 hover:bg-color-container-tertiary-hover " data-test-add-contribution-btn aria-describedby="content-urn_li_articleSegment__urn_li_linkedInArticle_7109944078556942336_7109944080217866240_" data-test-contribution-cta-link-guest role="button"> <div data-test-contribution-btn-text class="add-your-perspective-button-text text-left text-color-text-low-emphasis">Add your perspective</div> <!----></a> </div> <div class="contribution-text-area-wrapper relative w-full hidden"> <code id="min_char_limit" style="display: none"><!--"125"--></code> <code id="min_reply_char_limit" style="display: none"><!--"1"--></code> <code id="max_char_limit" style="display: none"><!--"750"--></code> <code id="i18n_contribution_post_success" style="display: none"><!--"Contribution added successfully"--></code> <code id="i18n_contribution_post_error" style="display: none"><!--"Sorry, something went wrong while adding your contribution."--></code> <code id="i18n_contribution_edit_post_success" style="display: none"><!--"Contribution edited successfully"--></code> <code id="i18n_contribution_edit_post_error" style="display: none"><!--"Sorry, something went wrong while editing your contribution."--></code> <code id="i18n_try_refreshing_the_page" style="display: none"><!--"Try refreshing the page."--></code> <code id="i18n_characters" style="display: none"><!--"10 characters."--></code> <code id="i18n_characters_fraction" style="display: none"><!--"10/20 characters"--></code> <code id="i18n_contribution_post_rate_limit_error" style="display: none"><!--"It looks like you’ve already contributed a few times. To ensure diverse perspectives, we limit contributions."--></code> <code id="i18n_contribution_post_rate_limit_error_suggestion" style="display: none"><!--"Check out other articles"--></code> <div class="contribution-text-area-border ease-linear duration-300 mb-2 rounded-md border-1 border-solid border-[var(--color-input-container-border)] p-2 transition-all focus-within:shadow-border hover:shadow-border active:shadow-border-active md:px-3"> <textarea class="contribution-text-area leading-normal placeholder:text-color-input-hint box-border w-full resize-none border-0 bg-color-transparent p-0 text-md leading-open tracking-wide text-color-text outline-none placeholder:text-color-text-disabled lg:text-lg" placeholder="Some ways to get started: - One time at work… - In my experience… - One thing I’ve found helpful…" rows="4" data-segment-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080217866240)" 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You'll no longer see this contribution</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Link copied to clipboard"--></code> <code id="contributionCopyFail" style="display: none"><!--"Copy failed, try again later."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"Copy to clipboard is unsupported."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">Get a pulse of the campaigns you are running and tweak your emails accordingly. Including numbers attract prospects than the phrases.</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">…see more</button> </div> <!----> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " 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id="content-urn_li_articleSegment__urn_li_linkedInArticle_7109944078556942336_7109944080226283520_"> <div class="article-main__content" data-test-id="publishing-text-block"> <h2 class="flex"> <a id="how-to-follow-up-on-your-sales-prospecting-email-template?" href="#how-to-follow-up-on-your-sales-prospecting-email-template?" class="dummy-anchor invisible absolute mt-[-100px]"></a> <span class="header-index pr-1.5">5</span> <span class>How to follow up on your sales prospecting email template?</span><!----> </h2> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>Sending your sales prospecting email template is not the end of the process. To ensure a response or resolution, you need to be persistent and consistent in your follow-up. Respectful yet creative, your follow-up should be neither annoying nor desperate, repetitive nor gimmicky. Aim to keep a regular interval between your follow-ups, while varying the words and format of your message. Additionally, when crafting your follow-up, make sure to maintain a polite and confident tone while presenting a different angle or value proposition.</span><!----> </p> </div> </div> </div> </div> </div> <div class="column-article-segment-contributions md:column md:pb-[200px] md:w-1/2"> <div class="article-segment-contributions-header-container bg-color-canvas-tint md:ml-[-12px] md:pt-6 lg:ml-0 mt-1 "> <!----> <div class="add-your-perspective-section relative flex flex-row items-center " data-segment-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080226283520)" data-test-add-contribution> <code id="add_your_perspective_tracking_prefix" style="display: none"><!--"article-ssr-frontend-x-article"--></code> <code id="isGuest" style="display: none"><!--true--></code> <code id="showFuseErrorMessage" style="display: none"><!--true--></code> <div class="mb-2"> <a href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article" target="_self" data-tracking-control-name="add_contribution_cta" data-tracking-will-navigate data-test-link class="add-your-perspective-button btn-sm flex flex-col items-start justify-center lg:btn-md bg-color-surface-accent-tint-1 hover:bg-color-container-tertiary-hover " data-test-add-contribution-btn aria-describedby="content-urn_li_articleSegment__urn_li_linkedInArticle_7109944078556942336_7109944080226283520_" data-test-contribution-cta-link-guest role="button"> <div data-test-contribution-btn-text class="add-your-perspective-button-text text-left text-color-text-low-emphasis">Add your perspective</div> <!----></a> </div> <div class="contribution-text-area-wrapper relative w-full hidden"> <code id="min_char_limit" style="display: none"><!--"125"--></code> <code id="min_reply_char_limit" style="display: none"><!--"1"--></code> <code id="max_char_limit" style="display: none"><!--"750"--></code> <code id="i18n_contribution_post_success" style="display: none"><!--"Contribution added successfully"--></code> <code id="i18n_contribution_post_error" style="display: none"><!--"Sorry, something went wrong while adding your contribution."--></code> <code id="i18n_contribution_edit_post_success" style="display: none"><!--"Contribution edited successfully"--></code> <code id="i18n_contribution_edit_post_error" style="display: none"><!--"Sorry, something went wrong while editing your contribution."--></code> <code id="i18n_try_refreshing_the_page" style="display: none"><!--"Try refreshing the page."--></code> <code id="i18n_characters" style="display: none"><!--"10 characters."--></code> <code id="i18n_characters_fraction" style="display: none"><!--"10/20 characters"--></code> <code id="i18n_contribution_post_rate_limit_error" style="display: none"><!--"It looks like you’ve already contributed a few times. To ensure diverse perspectives, we limit contributions."--></code> <code id="i18n_contribution_post_rate_limit_error_suggestion" style="display: none"><!--"Check out other articles"--></code> <div class="contribution-text-area-border ease-linear duration-300 mb-2 rounded-md border-1 border-solid border-[var(--color-input-container-border)] p-2 transition-all focus-within:shadow-border hover:shadow-border active:shadow-border-active md:px-3"> <textarea class="contribution-text-area leading-normal placeholder:text-color-input-hint box-border w-full resize-none border-0 bg-color-transparent p-0 text-md leading-open tracking-wide text-color-text outline-none placeholder:text-color-text-disabled lg:text-lg" placeholder="Some ways to get started: - One time at work… - In my experience… - One thing I’ve found helpful…" rows="4" data-segment-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080226283520)" aria-errormessage="error-urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080226283520)" data-feed-control="comment_box" data-feed-action-category="EXPAND" data-feed-action-type="expandContributionBox"></textarea> <div class="contribution-action-bar flex w-full items-center pt-2"> <span class="contribution-helper-text grow text-left text-xs text-color-text-secondary lg:text-sm" role="alert"> <span class="contribution-character-count"></span> <span class="contribution-error-message hidden text-color-signal-negative" id="error-urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080226283520)"> Help others by sharing more (125 characters min.) </span> </span> <button class="contribution-cancel-button ease-linear duration-300 btn-sm btn-tertiary mr-1 transition-all lg:btn-md" data-tracking-control-name="cancel_contribution"> Cancel </button> <button disabled="true" aria-disabled="true" class="submit-contribution-button ease-linear duration-300 btn-sm btn-primary transition-all lg:btn-md" data-tracking-control-name="comment_post" data-feed-control="comment_post" data-feed-action-category="COMMENT" data-feed-action-type="submitContribution"> <div class="loader flex"> <div class="loader__container mb-2 overflow-hidden"> <icon class="loader__icon inline-block loader__icon--default text-color-progress-loading" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/ddi43qwelxeqjxdd45pe3fvs1" data-svg-class-name="loader__icon-svg--x-small fill-currentColor h-[20px] min-h-[20px] w-[20px] min-w-[20px]"></icon> </div> </div> <span class="submit-contribution-button-text">Add</span> <span class="save-contribution-changes-button-text">Save</span> </button> </div> </div> </div> </div> </div> <ul class="contribution-list contribution-list-guest"> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080226283520),7119687214493536256)" data-contributor-urn="urn:li:member:56011728" data-contribution-tracking-id="93U1vs6pLMw5sQw2TjlO5w==" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://in.linkedin.com/in/abhijith-vrao?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D5603AQFzQixbPB66zg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1685963158710?e=2147483647&v=beta&t=SwYDZuRen1F64qfQwDqSMZMmXywO7o-g7MjqHbpL-Xg" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D5603AQFzQixbPB66zg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1685963158710?e=2147483647&v=beta&t=SwYDZuRen1F64qfQwDqSMZMmXywO7o-g7MjqHbpL-Xg" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Contributor profile photo"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Abhijith Vasudeva Rao </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> Senior Sales Development Representative @ ANSR Global </p> </div> </a> <div class="flex items-center"> <!----> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Open menu" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080226283520),7119687214493536256)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080226283520)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copy link to contribution</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="/uas/login?session_redirect=https%3A%2F%2Fwww.linkedin.com%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates&trk=comment-semaphore-sign-in-redirect&guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080226283520),7119687214493536256)" data-semaphore-author-urn="urn:li:member:56011728" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Report contribution</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> Thanks for letting us know! You'll no longer see this contribution</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Link copied to clipboard"--></code> <code id="contributionCopyFail" style="display: none"><!--"Copy failed, try again later."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"Copy to clipboard is unsupported."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">Keep pushing info about product/services in a phased manner than dumping everything in one email. Every follow up email should give the prospect a reason to make a decision "Yes" /"No".</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">…see more</button> </div> <!----> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080226283520),7119687214493536256)" data-reactions-count="1"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block&trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" 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mb-0.5" alt="Like" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Like</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrate" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrate</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Support" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden 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data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Funny</span> </div> </div> </template> <code id="i18n_reaction_singular" style="display: none"><!--"%numReactions% Reaction"--></code> <code id="i18n_reactions_plural" style="display: none"><!--"%numReactions% Reactions"--></code> <div class="flex items-center font-sans text-sm babybear:text-xs contribution-social-activity__social-actions before:middot flex items-center justify-start gap-1 pr-1 before:mx-0.5" data-sap-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080226283520),7119687214493536256)"> <div class="flex items-center font-normal text-color-text-low-emphasis no-underline visited:text-color-text-low-emphasis my-1" role="button" aria-label="1 Reaction" data-separate-ctas="false" data-test-id="social-actions__reactions" data-id="social-actions__reactions" data-num-reactions="1" data-singular="%numReactions%" data-plural="%numReactions%" data-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080226283520),7119687214493536256)" tabindex="0"> <img alt data-reaction-type="LIKE" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur" height="16px" width="16px"> <span aria-hidden="true" class="font-normal ml-0.5" data-test-id="social-actions__reaction-count"> 1 </span> </div> <code id="social-actions__reaction-image-APPRECIATION" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cib97epu77mrzque5gqlzjgaw"--></code> <!----><!----> <code id="social-actions__reaction-image-EMPATHY" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/37hg81qnm85dsy5mbqfifg9qs"--></code> <code id="social-actions__reaction-image-ENTERTAINMENT" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/e7ppwfmo0if15fgie4q5r4us4"--></code> <!----> <code id="social-actions__reaction-image-INTEREST" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt"--></code> <code id="social-actions__reaction-image-LIKE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur"--></code> <code id="social-actions__reaction-image-MAYBE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4iy169rwfs5rdhspekg2r5wc6"--></code> <code id="social-actions__reaction-image-PRAISE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cjrxeu0ese8oxe32kiom8kzoh"--></code> <!----><!----><!----><!----> </div> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> </ul> <!----> </div> </div> </div> <code id="loginUrl" style="display: none"><!--"https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fhow-can-you-use-sales-prospecting-email-templates%3Ftrk%3Darticle-ssr-frontend-x-article_little-text-block"--></code> <div class="article-segment" data-is-logged-in="false" data-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7109944078556942336,7109944080230465536)" data-test-id="article-segment" data-total-count="1" data-tracking-prefix="article-ssr-frontend-x-article" role="presentation"> <div class="md:row pb-6 md:flex"> <div class="column-article-segment-content md:column md:mb-8 md:mr-4 md:w-1/2 md:flex-1 md:pr-[88px]"> <div class="md:pt-6 "> <div class="article-segment-content-container "> <div id="content-urn_li_articleSegment__urn_li_linkedInArticle_7109944078556942336_7109944080230465536_"> <div class="article-main__content" data-test-id="publishing-text-block"> <h2 class="flex"> <a id="here’s-what-else-to-consider" href="#here’s-what-else-to-consider" class="dummy-anchor invisible absolute mt-[-100px]"></a> <span class="header-index pr-1.5">6</span> <span class>Here’s what else to consider</span><!----> </h2> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. 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and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Español (Spanish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-es_ES" data-locale="es_ES" role="menuitem" lang="es_ES"> Español (Spanish) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="فارسی (Persian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-fa_IR" data-locale="fa_IR" 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aria-label="Magyar (Hungarian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-hu_HU" data-locale="hu_HU" role="menuitem" lang="hu_HU"> Magyar (Hungarian) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Bahasa Indonesia (Indonesian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-in_ID" data-locale="in_ID" role="menuitem" lang="in_ID"> Bahasa Indonesia (Indonesian) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Italiano (Italian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-it_IT" data-locale="it_IT" role="menuitem" lang="it_IT"> Italiano (Italian) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="עברית (Hebrew)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-iw_IL" data-locale="iw_IL" role="menuitem" lang="iw_IL"> עברית (Hebrew) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="日本語 (Japanese)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ja_JP" data-locale="ja_JP" role="menuitem" lang="ja_JP"> 日本語 (Japanese) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="한국어 (Korean)" class="font-sans text-xs link 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