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15v55h10V59c3.184-5.083 8.395-11.8 19-12 8.79.2 14.868 3.558 15 15v55h10z"/></g></symbol></defs><use xlink:href="#bmlogo"></use></svg> </a> <nav class="bmw_navigation bmn_hnav" role="navigation"> <div class="bmn_skipnav"><a href="#bm-skipnavtop">Skip Navigation</a></div> <ul> <li class="bmn_sec-ideas"><a title="" href="https://bigmedium.com/ideas/">Ideas</a></li> <li class="bmn_sec-projects"><a title="" href="https://bigmedium.com/projects/">Projects</a></li> <li class="bmn_sec-speaking"><a title="" href="https://bigmedium.com/speaking/">Talks</a></li> <li class="bmn_sec-about"><a title="" href="https://bigmedium.com/about/">About</a></li> <li class="bmn_sec-hire"><a title="" href="https://bigmedium.com/hire/">Hire Us</a></li> </ul> <span class="bmn_clearNav" id="bm-skipnavtop"> </span> </nav> <div class="powertools"> <a href="#" class="icon icon-microphone icon-utility" title="speech commands" id="toggleSpeech">Speak</a> <a href="#" id="toggleSearch" class="icon icon-search 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href="https://bigmedium.com/ideas/presentable-podcast-dinosaur-surfboard.html" class="bma_thumb"><img src="https://bigmedium.com/bm.pix/dinosaur-confidence-4x3.4x3-250.png" class="bma_thumb" alt="Dinosaur (maybe on a surfboard?) 4x3" srcset="https://bigmedium.com/bm.pix/dinosaur-confidence-4x3.4x3-2000.png 600w, https://bigmedium.com/bm.pix/dinosaur-confidence-4x3.4x3-500.png 500w, https://bigmedium.com/bm.pix/dinosaur-confidence-4x3.4x3-250.png 250w" sizes="(min-width: 1050px) 449px, 50vw" /></a> </div> <div class="bma_body"> <div class="bma_body-wrap"> <a href="https://bigmedium.com/bm.tags/podcast/" class="kicker kicker--tout kicker--invert">podcast</a><h3 class="bma_head"><a href="https://bigmedium.com/ideas/presentable-podcast-dinosaur-surfboard.html" title="Designing with Artificial Intelligence: The Dinosaur on a Surfboard" rel="bookmark">Designing with Artificial Intelligence: The Dinosaur on a Surfboard</a></h3><div class="bma_desc">On the Presentable podcast, Josh Clark joins Jeff Veen to consider the role for designers in a world of algorithms and machine learning.</div> </div> </div> </div> <div class="bmw_link bma_page1470"> <div class="bma_mediatop"> <a href="https://bigmedium.com/speaking/design-in-the-era-of-the-algorithm.html" class="bma_thumb"><img src="https://bigmedium.com/bm.pix/josh-clark-3.4x3-250.jpg" class="bma_thumb" alt="Josh Clark at Mind the Product 2017" srcset="https://bigmedium.com/bm.pix/josh-clark-3.4x3-2000.jpg 1068w, https://bigmedium.com/bm.pix/josh-clark-3.4x3-1000.jpg 1000w, https://bigmedium.com/bm.pix/josh-clark-3.4x3-500.jpg 500w, https://bigmedium.com/bm.pix/josh-clark-3.4x3-250.jpg 250w" sizes="(min-width: 1050px) 449px, 50vw" /></a> </div> <div class="bma_body"> <div class="bma_body-wrap"> <a href="https://bigmedium.com/bm.tags/sentient-design/" class="kicker kicker--tout kicker--invert">sentient design</a><h3 class="bma_head"><a href="https://bigmedium.com/speaking/design-in-the-era-of-the-algorithm.html" title="Design in the Era of the Algorithm" rel="bookmark">Design in the Era of the Algorithm</a></h3><div class="bma_desc">Machine learning is technology’s new frontier, and designers have a crucial part to play. Josh Clark explores our new roles and responsibilities when we design for the machines.</div> </div> </div> </div> <div class="bmw_link bma_page1404"> <div class="bma_mediatop"> <a href="https://bigmedium.com/ideas/of-nerve-and-imagination.html" class="bma_thumb"><img src="https://bigmedium.com/bm.pix/tdbox20.4x3-250.gif" class="bma_thumb" alt="1970s synthesizer kit" srcset="https://bigmedium.com/bm.pix/tdbox20.4x3-2000.gif 542w, https://bigmedium.com/bm.pix/tdbox20.4x3-500.gif 500w, https://bigmedium.com/bm.pix/tdbox20.4x3-250.gif 250w" sizes="(min-width: 1050px) 449px, 50vw" /></a> </div> <div class="bma_body"> <div class="bma_body-wrap"> <a href="https://bigmedium.com/bm.tags/future/" class="kicker kicker--tout kicker--invert">future</a><h3 class="bma_head"><a href="https://bigmedium.com/ideas/of-nerve-and-imagination.html" title="Of Nerve and Imagination" rel="bookmark">Of Nerve and Imagination</a></h3><div class="bma_desc">The future is sitting right in front of us in plain view, waiting to be assembled. Do we have the nerve and imagination to piece it together?</div> </div> </div> </div> <div class="bmw_link bma_page1484"> <div class="bma_mediatop"> <a href="https://bigmedium.com/ideas/how-ai-will-affect-ux-design.html" class="bma_thumb"><img src="https://bigmedium.com/bm.pix/robot-pencil.4x3-250.jpg" class="bma_thumb" alt="Robot with pencil" srcset="https://bigmedium.com/bm.pix/robot-pencil.4x3-2000.jpg 933w, https://bigmedium.com/bm.pix/robot-pencil.4x3-500.jpg 500w, https://bigmedium.com/bm.pix/robot-pencil.4x3-250.jpg 250w" sizes="(min-width: 1050px) 449px, 50vw" /></a> </div> <div class="bma_body"> <div class="bma_body-wrap"> <a href="https://bigmedium.com/bm.tags/interview/" class="kicker kicker--tout kicker--invert">interview</a><h3 class="bma_head"><a href="https://bigmedium.com/ideas/how-ai-will-affect-ux-design.html" title="The Rise of Artificial Intelligence: How AI Will Affect UX Design" rel="bookmark">The Rise of Artificial Intelligence: How AI Will Affect UX Design</a></h3><div class="bma_desc">Adobe profiled and interviewed Big Medium’s Josh Clark about the opportunities and challenges facing UX designers in a world of machine learning and artificial intelligence.</div> </div> </div> </div> <div class="bmw_link bma_page1402"> <div class="bma_mediatop"> <a href="https://bigmedium.com/ideas/systems-smart-enough-to-know-theyre-not-smart-enough.html" class="bma_thumb"><img src="https://bigmedium.com/bm.pix/robot-not-smart-enough.4x3-250.jpg" class="bma_thumb" alt="An uncertain robot" srcset="https://bigmedium.com/bm.pix/robot-not-smart-enough.4x3-2000.jpg 2000w, https://bigmedium.com/bm.pix/robot-not-smart-enough.4x3-1000.jpg 1000w, https://bigmedium.com/bm.pix/robot-not-smart-enough.4x3-500.jpg 500w, https://bigmedium.com/bm.pix/robot-not-smart-enough.4x3-250.jpg 250w" sizes="(min-width: 1050px) 449px, 50vw" /></a> </div> <div class="bma_body"> <div class="bma_body-wrap"> <a href="https://bigmedium.com/bm.tags/sentient-design/" class="kicker kicker--tout kicker--invert">sentient design</a><h3 class="bma_head"><a href="https://bigmedium.com/ideas/systems-smart-enough-to-know-theyre-not-smart-enough.html" title="Systems Smart Enough To Know When They're Not Smart Enough" rel="bookmark">Systems Smart Enough To Know When They're Not Smart Enough</a></h3><div class="bma_desc">Google and others offer wrong answers with matter-of-fact authority. How can designers build stronger signals of trust into data-driven interfaces?</div> </div> </div> </div> <div class="bmw_link bma_page1699 bmw_link--noimage"> <div class="bma_body"> <div class="bma_body-wrap"> <a href="https://bigmedium.com/bm.tags/sentient-design/" class="kicker kicker--tout kicker--invert">sentient design</a><h3 class="bma_head"><a href="https://bigmedium.com/ideas/links/when-combinations-of-humans-and-ai-are-useful.html" title="When Combinations of Humans and A.I. are Useful" rel="bookmark">When Combinations of Humans and A.I. are Useful</a></h3><div class="bma_desc">A research study raises challenging questions about collaborative AI interfaces, including the value of &#8220;human in the loop&#8221; interfaces and explanations of AI logic and confidence scores.</div> </div> </div> </div> <div class="bmw_link bma_page1688 bmw_link--noimage"> <div class="bma_body"> <div class="bma_body-wrap"> <a href="https://bigmedium.com/bm.tags/sentient-design/" class="kicker kicker--tout kicker--invert">sentient design</a><h3 class="bma_head"><a href="https://bigmedium.com/ideas/links/salesforce-generative-canvas.html" title="Introducing Generative Canvas" rel="bookmark">Introducing Generative Canvas</a></h3><div class="bma_desc">Salesforce is piloting a radically adaptive, AI-mediated dashboard for CRM users. Look out, enterprise, here comes Sentient Design.</div> </div> </div> </div> <div class="bmw_link bma_page1643 bmw_link--noimage"> <div class="bma_body"> <div class="bma_body-wrap"> <a href="https://bigmedium.com/bm.tags/ai/" class="kicker kicker--tout kicker--invert">ai</a><h3 class="bma_head"><a href="https://bigmedium.com/ideas/links/josh-clark-2019-talk-on-design-and-ai-john-maeda.html" title="John Maeda: Josh Clark's 2019 talk on Design and AI" rel="bookmark">John Maeda: Josh Clark's 2019 talk on Design and AI</a></h3><div class="bma_desc">Design legend John Maeda discovers some old gold from Big Medium&#8217;s Josh Clark.</div> </div> </div> </div> <div class="bmw_link bma_page1640 bmw_link--noimage"> <div class="bma_body"> <div class="bma_body-wrap"> <a href="https://bigmedium.com/bm.tags/ai/" class="kicker kicker--tout kicker--invert">ai</a><h3 class="bma_head"><a href="https://bigmedium.com/ideas/links/ai-design-figma-users-tell-us-whats-coming-next.html" title="AI + Design: Figma Users Tell Us What’s Coming Next" rel="bookmark">AI + Design: Figma Users Tell Us What’s Coming Next</a></h3><div class="bma_desc">A survey of Figma users indicates that AI is making its way into most companies&#8217; product pipelines, but the solutions they&#8217;re shipping are&#8230; uninspired.</div> </div> </div> </div> <div class="bmw_link bma_page1638 bmw_link--noimage"> <div class="bma_body"> <div class="bma_body-wrap"> <a href="https://bigmedium.com/bm.tags/sentient-design/" class="kicker kicker--tout kicker--invert">sentient design</a><h3 class="bma_head"><a href="https://bigmedium.com/ideas/links/this-is-the-moment-to-reinvent-your-product.html" title="This is the Moment to Reinvent Your Product" rel="bookmark">This is the Moment to Reinvent Your Product</a></h3><div class="bma_desc">Will you use AI to get better/faster at things you already do, or will you invent new ways to do things that weren&#8217;t previously possible?</div> </div> </div> </div> <div class="bmw_link bma_page1600"> <div class="bma_mediatop"> <a href="https://bigmedium.com/ideas/the-technology-we-deserve-health-fitness-devices.html" class="bma_thumb"><img src="https://bigmedium.com/bm.pix/tech-we-deserve-link.4x3-250.png" class="bma_thumb" alt="The Technology We Deserve - Link" srcset="https://bigmedium.com/bm.pix/tech-we-deserve-link.4x3-2000.png 2000w, https://bigmedium.com/bm.pix/tech-we-deserve-link.4x3-1000.png 1000w, https://bigmedium.com/bm.pix/tech-we-deserve-link.4x3-500.png 500w, https://bigmedium.com/bm.pix/tech-we-deserve-link.4x3-250.png 250w" sizes="(min-width: 1050px) 449px, 50vw" /></a> </div> <div class="bma_body"> <div class="bma_body-wrap"> <a href="https://bigmedium.com/bm.tags/design/" class="kicker kicker--tout kicker--invert">design</a><h3 class="bma_head"><a href="https://bigmedium.com/ideas/the-technology-we-deserve-health-fitness-devices.html" title="The Technology We Deserve" rel="bookmark">The Technology We Deserve</a></h3><div class="bma_desc">Smart gadgets often abuse their trust or overreach their capabilities. 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