Google Economic Impact | state detail: Illinois

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glue-headline--headline-1 state-hero-name"> Illinois </h1> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-2-md glue-grid__col--span-3-lg"></div> </div> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-2-md glue-grid__col--span-4-lg"></div> <div class="glue-grid__col glue-grid__col--span-4-sm glue-grid__col--span-8-md glue-grid__col--span-4-lg glue-text-center"> <h2 class="glue-headline glue-headline--headline-5 state-hero-subheadline">Google helps Illinois businesses move toward their goals</h2> <a href="https://kstatic.googleusercontent.com/files/9d4fd39f5c1b635d5c88b0b209670bf2314653d3fe6a38760b45d52b5d380971b7a0db18c428cc4dfcf692117bf9ef8e38dd2c9a5c6b731ac178f102498c993e" class="glue-button glue-button--high-emphasis glue-button--icon report-download state-hero-cta" tabindex="0" target="_blank" rel="noopener"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> <p>Download Illinois report</p> </a> </div> </div> </div> <div class="glue-fullbleed state-hero-bottom"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-6 eir-relative"> <div class="state-hero-image--container"> <style> .state-hero-image-61d360a { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-hero-image-61d360a { background-image: url(https://lh3.googleusercontent.com/AL9ZU-THDyDfUKXVvgmguz9lVsUTGlrnR7GqFxuKgS-hBwHIookaRN0JXKaiD0ThIVtl-TeCupu8cxTrFWKr5ocDecSw9mAkokDCLsaQJPzsUuU77kA=w600-l80-sg-rw-e365-c0xffffff); } @media only screen and (-webkit-min-device-pixel-ratio: 2), only screen and (min--moz-device-pixel-ratio: 2), only screen and (-o-min-device-pixel-ratio: 2/1), only screen and ( min-device-pixel-ratio: 2), only screen and (min-resolution: 192dpi), only screen and (min-resolution: 2dppx) { .state-hero-image-61d360a { background-image: url(https://lh3.googleusercontent.com/AL9ZU-THDyDfUKXVvgmguz9lVsUTGlrnR7GqFxuKgS-hBwHIookaRN0JXKaiD0ThIVtl-TeCupu8cxTrFWKr5ocDecSw9mAkokDCLsaQJPzsUuU77kA=w1200-l80-sg-rw-e365-c0xffffff); } } .state-hero-image-61d360a { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .state-hero-image-61d360a { background-image: url(https://lh3.googleusercontent.com/AL9ZU-THDyDfUKXVvgmguz9lVsUTGlrnR7GqFxuKgS-hBwHIookaRN0JXKaiD0ThIVtl-TeCupu8cxTrFWKr5ocDecSw9mAkokDCLsaQJPzsUuU77kA=w1024-l80-sg-rw-e365-c0xffffff); } @media only screen and (min-width: 600px) and (-webkit-min-device-pixel-ratio: 2), only screen and (min-width: 600px) and (min--moz-device-pixel-ratio: 2), only screen and (min-width: 600px) and (-o-min-device-pixel-ratio: 2/1), only screen and (min-width: 600px) and ( min-device-pixel-ratio: 2), only screen and (min-width: 600px) and (min-resolution: 192dpi), only screen and (min-width: 600px) and (min-resolution: 2dppx) { .state-hero-image-61d360a { background-image: url(https://lh3.googleusercontent.com/AL9ZU-THDyDfUKXVvgmguz9lVsUTGlrnR7GqFxuKgS-hBwHIookaRN0JXKaiD0ThIVtl-TeCupu8cxTrFWKr5ocDecSw9mAkokDCLsaQJPzsUuU77kA=w2048-l80-sg-rw-e365-c0xffffff); } } .state-hero-image-61d360a { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .state-hero-image-61d360a { background-image: url(https://lh3.googleusercontent.com/AL9ZU-THDyDfUKXVvgmguz9lVsUTGlrnR7GqFxuKgS-hBwHIookaRN0JXKaiD0ThIVtl-TeCupu8cxTrFWKr5ocDecSw9mAkokDCLsaQJPzsUuU77kA=w1440-l80-sg-rw-e365-c0xffffff); } @media only screen and (min-width: 1024px) and (-webkit-min-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (min--moz-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (-o-min-device-pixel-ratio: 2/1), only screen and (min-width: 1024px) and ( min-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (min-resolution: 192dpi), only screen and (min-width: 1024px) and (min-resolution: 2dppx) { .state-hero-image-61d360a { background-image: url(https://lh3.googleusercontent.com/AL9ZU-THDyDfUKXVvgmguz9lVsUTGlrnR7GqFxuKgS-hBwHIookaRN0JXKaiD0ThIVtl-TeCupu8cxTrFWKr5ocDecSw9mAkokDCLsaQJPzsUuU77kA=w2880-l80-sg-rw-e365-c0xffffff); } } </style> <div class="state-hero-image state-hero-image-61d360a" ></div> </div> </div> <div class="glue-grid__col glue-grid__col--span-6"> <div class="state-hero-facts--container glue-elevation-level-5"> <div class="state-hero-fact"> <h3 class="glue-headline glue-headline--headline-2 state-hero-fact--headline"> $30.04 billion </h3> <h4 class="glue-headline glue-headline--headline-5 state-hero-fact--subheadline"> of economic activity </h4> <p class="state-hero-fact--copy">In 2023, Google helped provide $30.04 billion of economic activity for tens of thousands of Illinois businesses, nonprofits, publishers, creators, and developers</p> </div> <div class="state-hero-fact"> <h3 class="glue-headline glue-headline--headline-2 state-hero-fact--headline"> 684,000 </h3> <h4 class="glue-headline glue-headline--headline-5 state-hero-fact--subheadline"> Illinois businesses </h4> <p class="state-hero-fact--copy">More than 684,000 Illinois businesses used Google’s free tools to receive phone calls, bookings, reviews, requests for directions, or other direct connections to their customers</p> </div> <div class="state-hero-fact"> <h3 class="glue-headline glue-headline--headline-2 state-hero-fact--headline"> $32.17 million </h3> <h4 class="glue-headline glue-headline--headline-5 state-hero-fact--subheadline"> of free advertising </h4> <p class="state-hero-fact--copy">In 2023, Google.org provided $32.17 million in donated search ads to Illinois nonprofits through the Google Ad Grants program</p> </div> </div> <div class="state-hero-carousel--container"> <div class="glue-carousel glue-carousel--tile state-hero-carousel" data-glue-pagination="state-hero-facts">  <button type="button" class="glue-carousel__button glue-carousel__button--prev resources-carousel--previous" aria-label="Previous slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-left"></use> </svg> </button>  <button type="button" class="glue-carousel__button glue-carousel__button--next resources-carousel--next" aria-label="Next slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-right"></use> </svg> </button>  <div class="glue-carousel__viewport state-hero-carousel-wrapper"> <ul class="glue-carousel__list state-hero-carousel-list"> <li class="glue-carousel__item state-hero-carousel-item" id="state-hero-carousel-item-1" aria-label="slide #1"> <div class="glue-text-center state-hero-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-hero-carousel-fact--headline"> $30.04 billion </h2> <h3 class="glue-headline glue-headline--headline-5 state-hero-carousel-fact--subheadline"> of economic activity </h3> <p class="state-hero-carousel-fact--copy"> In 2023, Google helped provide $30.04 billion of economic activity for tens of thousands of Illinois businesses, nonprofits, publishers, creators, and developers </p> </div> </li> <li class="glue-carousel__item state-hero-carousel-item" id="state-hero-carousel-item-2" aria-label="slide #2"> <div class="glue-text-center state-hero-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-hero-carousel-fact--headline"> 684,000 </h2> <h3 class="glue-headline glue-headline--headline-5 state-hero-carousel-fact--subheadline"> Illinois businesses </h3> <p class="state-hero-carousel-fact--copy"> More than 684,000 Illinois businesses used Google’s free tools to receive phone calls, bookings, reviews, requests for directions, or other direct connections to their customers </p> </div> </li> <li class="glue-carousel__item state-hero-carousel-item" id="state-hero-carousel-item-3" aria-label="slide #3"> <div class="glue-text-center state-hero-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-hero-carousel-fact--headline"> $32.17 million </h2> <h3 class="glue-headline glue-headline--headline-5 state-hero-carousel-fact--subheadline"> of free advertising </h3> <p class="state-hero-carousel-fact--copy"> In 2023, Google.org provided $32.17 million in donated search ads to Illinois nonprofits through the Google Ad Grants program </p> </div> </li> </ul> </div>  <div class="glue-carousel__navigation" aria-label="Choose slide to display"></div> </div> </div> </div> </div> </div> </section> <section class="glue-spacer-5-top state-businesses" id="state-businesses"> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-12"> <div class="business-hidden-jump-link" id=speeko aria-hidden="true"></div> <div class="business-hidden-jump-link" id=connectcarehero aria-hidden="true"></div> <div class="business-hidden-jump-link" id=30seconds-dot-com aria-hidden="true"></div> <div class="business-hidden-jump-link" id=fanfood aria-hidden="true"></div> <div class="business-hidden-jump-link" id=the-spice-house aria-hidden="true"></div> <div class="business-hidden-jump-link" id=merz-apothecary aria-hidden="true"></div> <div class="business-hidden-jump-link" id=birk-creative aria-hidden="true"></div> <div class="business-hidden-jump-link" id=heritage-bicycles aria-hidden="true"></div> <h2 class="glue-headline glue-headline--headline-2 business-carousel-headline"> Featured Businesses </h2> </div> </div> <div class="tabs" data-name="businesses-tabs"> <div class="glue-tabs"> <div class="tabs__dropdown-container"> <div class="mdc-select mdc-select--no-label tabs__dropdown"> <div class="mdc-select__anchor"> <span class="mdc-line-ripple"></span> <input type="text" class="mdc-select__selected-text" id="tabs-selector"> <label for="tabs-selector" class="a11y-hidden">Make a selection</label> <svg class="mdc-select__dropdown-icon" width="13" height="8" viewBox="0 0 13 8" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M1.91 0L6.5 4.58L11.09 0L12.5 1.41L6.5 7.41L0.5 1.41L1.91 0Z" fill="#5F6368"/> </svg> </div> <div class="mdc-select__menu mdc-menu mdc-menu-surface mdc-menu-surface--fullwidth"> <ul class="glue-pagination-page-list mdc-list" data-glue-pagination="businesses-tabs" role="tablist"> <li class="mdc-list-item mdc-list-item--selected" data-value="#speeko" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="1"> Speeko </span> </li> <li class="mdc-list-item" data-value="#connectcarehero" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="2"> ConnectCareHero </span> </li> <li class="mdc-list-item" data-value="#30seconds-dot-com" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="3"> 30Seconds.com </span> </li> <li class="mdc-list-item" data-value="#fanfood" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="4"> FanFood </span> </li> <li class="mdc-list-item" data-value="#the-spice-house" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="5"> The Spice House </span> </li> <li class="mdc-list-item" data-value="#merz-apothecary" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="6"> Merz Apothecary </span> </li> <li class="mdc-list-item" data-value="#birk-creative" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="7"> Birk Creative </span> </li> <li class="mdc-list-item" data-value="#heritage-bicycles" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="8"> Heritage Bicycles </span> </li> </ul> </div> </div> </div> <div class="tabs__tablist tabs__tablist--start glue-grid "> <div class="glue-grid__col glue-grid__col--span-1 tabs__btn-container"> <button class="tabs__btn tabs__btn--back"> <span class="tabs__btn--arrow"></span> </button> </div> <div class="tabs__tabs glue-grid__col glue-grid__col--span-10"> <ul class="glue-tabs__tablist" data-glue-pagination="businesses-tabs"> <div class="glue-tab tab-button" id="#speeko" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > Speeko </div> </div> <div class="glue-tab tab-button" id="#connectcarehero" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > ConnectCareHero </div> </div> <div class="glue-tab tab-button" id="#30seconds-dot-com" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > 30Seconds.com </div> </div> <div class="glue-tab tab-button" id="#fanfood" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > FanFood </div> </div> <div class="glue-tab tab-button" id="#the-spice-house" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > The Spice House </div> </div> <div class="glue-tab tab-button" id="#merz-apothecary" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > Merz Apothecary </div> </div> <div class="glue-tab tab-button" id="#birk-creative" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > Birk Creative </div> </div> <div class="glue-tab tab-button" id="#heritage-bicycles" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > Heritage Bicycles </div> </div> </ul> </div> <div class="glue-grid__col glue-grid__col--span-1 tabs__btn-container"> <button class="tabs__btn tabs__btn--next"> <span class="tabs__btn--arrow"></span> </button> </div> </div> <div class="glue-tabs__panelgroup"> <div class="glue-tabs__panel" id="#speeko"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w1200-rw 2x, https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w1200-rj 2x, https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w1024-rw 2x, https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w1024-rj 2x, https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w3400-rw 2x, https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w3400-rj 2x, https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y=w1700-rj" class="state-business-tab__image" alt="Speeko"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-1" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Illinois"> Economic Impact --- Illinois </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> Speeko </h3> <p>Location: Chicago, Illinois <br> Website: https://www.speeko.co/ <br> 330,000 registered users</p> <p><p>Nico Aguilar knows the anxiety that comes with public speaking. He struggled with it for years until coaching gave him the techniques and confidence to overcome it. He believes that anyone can become a good public speaker–but knows that not everyone can find or afford the help he had. That’s why he, Will Field-Thompson, and Anthony Pham co-founded Speeko in 2018. Their AI speech coaching app analyzes a user’s speech and provides tailored exercises to help with pacing, tone, filler words, and more. When online meetings surged, they added features to help people adjust speech in real time, like friendly nudges to “slow down.” The team uses Google Workspace to collaborate and stay organized. “It’s easy to use, cost-effective, and feature-rich,” says Nico. Speeko has over 330,000 global users, and while most are younger professionals looking to upskill their speaking, others use the app to nail an interview, or wow the crowd with a polished wedding speech.</p> <p>Google Ads have helped drive traffic to Speeko’s website, where clicks grew from 80 to 80,000 per month in 2023. “They’re easy to use for small businesses who are just getting started on the platform and don’t have a lot of expertise setting up ad campaigns,” explains Nico, who is a 2023 recipient of the Google for Startups Founders Funds. “We can’t afford what big companies can, so it helps level the playing field in really important ways. These tools help us do things we didn't think we’d ever be able to do.” The team also uses Gemini to help them create and update the over 400 exercises in their coaching library. “It allows us to stay lean but have a lot more impact,” Nico says. That lets Speeko keep changing lives, “one voice at a time.” He adds, “I’ve seen how the way you speak matters and can change your professional trajectory. Our mission is to help people from all backgrounds never be afraid to speak up.”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="speeko"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <style> .business-aside-image-39b3f24 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .business-aside-image-39b3f24 { background-image: url(https://lh3.googleusercontent.com/JceP9cun2v8Ttg0uA5NZOzKztEFOLAdoGdfjDRYuklI1kyPWDIu1SoYuFE42FOnlp_b4oQeW1DZaozMCpiyxTYEIh7ZCoLtvFgKIRtJc-3jbcmjXoxY=w800-l80-sg-rw-e365-c0xffffff); } .business-aside-image-39b3f24 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .business-aside-image-39b3f24 { background-image: url(https://lh3.googleusercontent.com/JceP9cun2v8Ttg0uA5NZOzKztEFOLAdoGdfjDRYuklI1kyPWDIu1SoYuFE42FOnlp_b4oQeW1DZaozMCpiyxTYEIh7ZCoLtvFgKIRtJc-3jbcmjXoxY=w1024-l80-sg-rw-e365-c0xffffff); } .business-aside-image-39b3f24 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .business-aside-image-39b3f24 { background-image: url(https://lh3.googleusercontent.com/JceP9cun2v8Ttg0uA5NZOzKztEFOLAdoGdfjDRYuklI1kyPWDIu1SoYuFE42FOnlp_b4oQeW1DZaozMCpiyxTYEIh7ZCoLtvFgKIRtJc-3jbcmjXoxY=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="business-aside-image business-aside-image-39b3f24"></div> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-1" data-name="Speeko case study" data-image="https://lh3.googleusercontent.com/cEcwHyWeOJQuztoLF6pMHQWgxNudluUbAvNWI8GQ5-0fthNCEaMvYAVsO-a4CTFLdX14kM7BcKKDQxp4a4tWgmgSFVyf_tCmcb83Axf7-jDTJjytJ1Y"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>AI tools are putting the power of innovation into the hands of every entrepreneur. I’ve never experienced such a transformative technology.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Nico Aguilar </p> <p class="business-aside-quote-title"> Co-founder & CEO </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://workspace.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Workspace </a> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> <a href="https://gemini.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Gemini </a> <a href="https://startup.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google for Startups </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> Speeko </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Chicago, Illinois </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.speeko.co/ class="business-main-website-link" target="_blank" rel="noopener"> https://www.speeko.co/ </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 330,000 registered users </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>AI tools are putting the power of innovation into the hands of every entrepreneur. I’ve never experienced such a transformative technology.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Nico Aguilar </p> <p class="business-aside-quote-title"> Co-founder & CEO </p> </div> <p>Nico Aguilar knows the anxiety that comes with public speaking. He struggled with it for years until coaching gave him the techniques and confidence to overcome it. He believes that anyone can become a good public speaker–but knows that not everyone can find or afford the help he had. That’s why he, Will Field-Thompson, and Anthony Pham co-founded Speeko in 2018. Their AI speech coaching app analyzes a user’s speech and provides tailored exercises to help with pacing, tone, filler words, and more. When online meetings surged, they added features to help people adjust speech in real time, like friendly nudges to “slow down.” The team uses Google Workspace to collaborate and stay organized. “It’s easy to use, cost-effective, and feature-rich,” says Nico. Speeko has over 330,000 global users, and while most are younger professionals looking to upskill their speaking, others use the app to nail an interview, or wow the crowd with a polished wedding speech.</p> <p>Google Ads have helped drive traffic to Speeko’s website, where clicks grew from 80 to 80,000 per month in 2023. “They’re easy to use for small businesses who are just getting started on the platform and don’t have a lot of expertise setting up ad campaigns,” explains Nico, who is a 2023 recipient of the Google for Startups Founders Funds. “We can’t afford what big companies can, so it helps level the playing field in really important ways. These tools help us do things we didn't think we’d ever be able to do.” The team also uses Gemini to help them create and update the over 400 exercises in their coaching library. “It allows us to stay lean but have a lot more impact,” Nico says. That lets Speeko keep changing lives, “one voice at a time.” He adds, “I’ve seen how the way you speak matters and can change your professional trajectory. Our mission is to help people from all backgrounds never be afraid to speak up.”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#connectcarehero"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w1200-rw 2x, https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w1200-rj 2x, https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w1024-rw 2x, https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w1024-rj 2x, https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w3400-rw 2x, https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w3400-rj 2x, https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng=w1700-rj" class="state-business-tab__image" alt="ConnectCareHero"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-2" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Illinois"> Economic Impact --- Illinois </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> ConnectCareHero </h3> <p>Location: Chicago, Illinois <br> Website: https://connectcarehero.com/ <br> 30% MoM growth</p> <p><p>Osvaldo Montelongo grew up in a tight-knit Mexican family. When his father, Abraham, got Alzheimer’s disease, Osvaldo became his caregiver. Eventually, Abraham moved to a skilled nursing facility. “Within the first couple months, his mental and social health declined,” Osvaldo recalls. “The activities staff tried their best, but no one spoke Spanish.” Osvaldo noticed that when he played mariachi music for his father, his dementia eased a bit. It created a connection. “I had an aha! moment,” Osvaldo says. “How could we use technology to bring culturally appropriate and engaging activities to Black and Brown older adults in nursing homes?” With a background in marketing to Latinx audiences, Osvaldo teamed up in 2016 with CMO Tornu Ngwayah and CTO Bob Lee III. They founded ConnectCareHero, a Senior Living Engagement Software company powered by AI.</p> <p>The trio launched their platform in 2019, providing a diverse range of curated music, arts, and comedy content to a few Chicago-area facilities. Google Workspace provides a secure way to share content with customers, who access it via Chromebooks. They built their own content marketplace to source and stream content, such as Red Hat Society events, with Google Workspace providing a secure way to share content with customers. A 2022 Google for Startups Latino Founders Fund award provided support at a crucial time, Osvaldo says: “We were gaining more customers but trying to figure out how to grow our product. Being backed by Google increased our options for working with more partners.” Now, with eight employees, ConnectCareHero has expanded into new markets, such as Florida, and averages 30-percent MoM growth. “Our customers are recommending us to other facilities,” says Osvaldo, who plans to add more states soon. “Our platform helps them enhance their team's abilities and keep older adults engaged.” Though Abraham passed in 2018, his spirit lives on through his son, who says, “I know I’m doing the right work–creating more smiles.”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="connectcarehero"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <style> .business-aside-image-6dccbaf { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .business-aside-image-6dccbaf { background-image: url(https://lh3.googleusercontent.com/jeOqw0RfaSNrr9iNHJTFEjAMAE7gxJv2dm0spPjyGSOhrOH8KQ8VKbaSbH28ayu6ETavGuk0Xvzak3loFyE23V7OWosLo3VyL-P6e8sUUHJjjKI-89g=w800-l80-sg-rw-e365-c0xffffff); } .business-aside-image-6dccbaf { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .business-aside-image-6dccbaf { background-image: url(https://lh3.googleusercontent.com/jeOqw0RfaSNrr9iNHJTFEjAMAE7gxJv2dm0spPjyGSOhrOH8KQ8VKbaSbH28ayu6ETavGuk0Xvzak3loFyE23V7OWosLo3VyL-P6e8sUUHJjjKI-89g=w1024-l80-sg-rw-e365-c0xffffff); } .business-aside-image-6dccbaf { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .business-aside-image-6dccbaf { background-image: url(https://lh3.googleusercontent.com/jeOqw0RfaSNrr9iNHJTFEjAMAE7gxJv2dm0spPjyGSOhrOH8KQ8VKbaSbH28ayu6ETavGuk0Xvzak3loFyE23V7OWosLo3VyL-P6e8sUUHJjjKI-89g=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="business-aside-image business-aside-image-6dccbaf"></div> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-2" data-name="ConnectCareHero case study" data-image="https://lh3.googleusercontent.com/AL6IEAnUh_NdLkD_aP8h-LHIhKMpFbnpmjEg33HBepdDcF_zAs0ftPMaVXxwWvVrd9fP2nWTWuiY2rT4cwr3PHV_q9BKqUbICIvYafUQOgyr8z11ng"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>We’re using Google to improve our customer experience and expand our technology capabilities.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Osvaldo Montelongo </p> <p class="business-aside-quote-title"> Co-founder & CEO </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://workspace.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Workspace </a> <a href="https://startup.google.com/programs/latino-founders-fund/united-states/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google for Startups Latino Founders Fund </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> ConnectCareHero </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Chicago, Illinois </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://connectcarehero.com/ class="business-main-website-link" target="_blank" rel="noopener"> https://connectcarehero.com/ </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 30% MoM growth </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>We’re using Google to improve our customer experience and expand our technology capabilities.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Osvaldo Montelongo </p> <p class="business-aside-quote-title"> Co-founder & CEO </p> </div> <p>Osvaldo Montelongo grew up in a tight-knit Mexican family. When his father, Abraham, got Alzheimer’s disease, Osvaldo became his caregiver. Eventually, Abraham moved to a skilled nursing facility. “Within the first couple months, his mental and social health declined,” Osvaldo recalls. “The activities staff tried their best, but no one spoke Spanish.” Osvaldo noticed that when he played mariachi music for his father, his dementia eased a bit. It created a connection. “I had an aha! moment,” Osvaldo says. “How could we use technology to bring culturally appropriate and engaging activities to Black and Brown older adults in nursing homes?” With a background in marketing to Latinx audiences, Osvaldo teamed up in 2016 with CMO Tornu Ngwayah and CTO Bob Lee III. They founded ConnectCareHero, a Senior Living Engagement Software company powered by AI.</p> <p>The trio launched their platform in 2019, providing a diverse range of curated music, arts, and comedy content to a few Chicago-area facilities. Google Workspace provides a secure way to share content with customers, who access it via Chromebooks. They built their own content marketplace to source and stream content, such as Red Hat Society events, with Google Workspace providing a secure way to share content with customers. A 2022 Google for Startups Latino Founders Fund award provided support at a crucial time, Osvaldo says: “We were gaining more customers but trying to figure out how to grow our product. Being backed by Google increased our options for working with more partners.” Now, with eight employees, ConnectCareHero has expanded into new markets, such as Florida, and averages 30-percent MoM growth. “Our customers are recommending us to other facilities,” says Osvaldo, who plans to add more states soon. “Our platform helps them enhance their team's abilities and keep older adults engaged.” Though Abraham passed in 2018, his spirit lives on through his son, who says, “I know I’m doing the right work–creating more smiles.”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#30seconds-dot-com"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w1200-rw 2x, https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w1200-rj 2x, https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w1024-rw 2x, https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w1024-rj 2x, https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w3400-rw 2x, https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w3400-rj 2x, https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI=w1700-rj" class="state-business-tab__image" alt="30Seconds.com"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-3" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Illinois"> Economic Impact --- Illinois </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> 30Seconds.com </h3> <p>Location: Glencoe, Illinois <br> Website: https://30seconds.com/ <br> Site traffic increased 2X+ in 2nd half of 2021</p> <p><p>Elisa Schmitz got the idea for 30Seconds.com, a Latina-led lifestyle site with content that takes half a minute to read or watch, when working as a digital-media executive. “I saw the impact of mobile on moms and how it created a sea change in their consumption of media,” explains the mother of three. “They needed information quickly, because mobile devices are interrupted all the time” by calls or texts. Since founding the site in 2011, Elisa and her staff of five, along with their team of 1,000 editorial contributors, have used Google Analytics to fine-tune content and expand it beyond parenting to cooking, wellness, and more. It was especially useful when people changed habits during the pandemic; Elisa could see, for example, that food and health content was outperforming travel content. “Google Analytics helped us make sense of it all,” Elisa says. “We used it to pivot toward what our consumers wanted and needed.”</p> <p>As an entrepreneur, Elisa was juggling so much–from growing the site’s audience to forming partnerships with experts–that she struggled to set up a fully viable ad program. In the fall of 2020, she enlisted Google AdSense, which matches ads to site content based on relevance. The result was “a huge aha moment,” Elisa says. “With one line of code, I was able to monetize our ad inventory in a way that I couldn’t do on my own.” In the second half of 2021, the site’s revenue more than quadrupled. AdSense has freed up time for Elisa to collaborate with her global team using Google Workspace, and respond to insights from Google Analytics, producing more of the content consumers are demanding–and even to write a book. Traffic on the site has more than doubled to nearly 3 million unique users a month. “I don’t have to worry about ad revenue,” she says. “I can pour my heart, my energy into what I do best: creating compelling content and building community.”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="30seconds-dot-com"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <style> .business-aside-image-170ef15 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .business-aside-image-170ef15 { background-image: url(https://lh3.googleusercontent.com/_xWRHHHbtX7mCVXG9IbobOWWpxAs4RGLkS4SXHETv4Pqvy8fSHk-Ay0Lkwi4Dr3QxfN4MRyT2vxENxRH9Dy3wLeSDAINsvuBoRlpvX61oyiRtL4AuwBO=w800-l80-sg-rw-e365-c0xffffff); } .business-aside-image-170ef15 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .business-aside-image-170ef15 { background-image: url(https://lh3.googleusercontent.com/_xWRHHHbtX7mCVXG9IbobOWWpxAs4RGLkS4SXHETv4Pqvy8fSHk-Ay0Lkwi4Dr3QxfN4MRyT2vxENxRH9Dy3wLeSDAINsvuBoRlpvX61oyiRtL4AuwBO=w1024-l80-sg-rw-e365-c0xffffff); } .business-aside-image-170ef15 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .business-aside-image-170ef15 { background-image: url(https://lh3.googleusercontent.com/_xWRHHHbtX7mCVXG9IbobOWWpxAs4RGLkS4SXHETv4Pqvy8fSHk-Ay0Lkwi4Dr3QxfN4MRyT2vxENxRH9Dy3wLeSDAINsvuBoRlpvX61oyiRtL4AuwBO=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="business-aside-image business-aside-image-170ef15"></div> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-3" data-name="30Seconds.com case study" data-image="https://lh3.googleusercontent.com/1KkWK80pz8aAN18xnKlVAr4NQI4ZQBMMBELTpreJz2y1W3eftrHz41sSQ1eifMo_luqkZXEP4j-oCQXqtekC4p60kKssTCUmuR-DtK7jpqNYSOi6PLI"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The insights and resources provided by Google tools made a huge impact on our ability to better serve our audience and grow our business, all at once.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Elisa Schmitz </p> <p class="business-aside-quote-title"> Founder & CEO </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://analytics.withgoogle.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Analytics </a> <a href="https://www.google.com/adsense/start/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google AdSense </a> <a href="https://workspace.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Workspace </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> 30Seconds.com </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Glencoe, Illinois </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://30seconds.com/ class="business-main-website-link" target="_blank" rel="noopener"> https://30seconds.com/ </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> Site traffic increased 2X+ in 2nd half of 2021 </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The insights and resources provided by Google tools made a huge impact on our ability to better serve our audience and grow our business, all at once.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Elisa Schmitz </p> <p class="business-aside-quote-title"> Founder & CEO </p> </div> <p>Elisa Schmitz got the idea for 30Seconds.com, a Latina-led lifestyle site with content that takes half a minute to read or watch, when working as a digital-media executive. “I saw the impact of mobile on moms and how it created a sea change in their consumption of media,” explains the mother of three. “They needed information quickly, because mobile devices are interrupted all the time” by calls or texts. Since founding the site in 2011, Elisa and her staff of five, along with their team of 1,000 editorial contributors, have used Google Analytics to fine-tune content and expand it beyond parenting to cooking, wellness, and more. It was especially useful when people changed habits during the pandemic; Elisa could see, for example, that food and health content was outperforming travel content. “Google Analytics helped us make sense of it all,” Elisa says. “We used it to pivot toward what our consumers wanted and needed.”</p> <p>As an entrepreneur, Elisa was juggling so much–from growing the site’s audience to forming partnerships with experts–that she struggled to set up a fully viable ad program. In the fall of 2020, she enlisted Google AdSense, which matches ads to site content based on relevance. The result was “a huge aha moment,” Elisa says. “With one line of code, I was able to monetize our ad inventory in a way that I couldn’t do on my own.” In the second half of 2021, the site’s revenue more than quadrupled. AdSense has freed up time for Elisa to collaborate with her global team using Google Workspace, and respond to insights from Google Analytics, producing more of the content consumers are demanding–and even to write a book. Traffic on the site has more than doubled to nearly 3 million unique users a month. “I don’t have to worry about ad revenue,” she says. “I can pour my heart, my energy into what I do best: creating compelling content and building community.”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#fanfood"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w1200-rw 2x, https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w1200-rj 2x, https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w1024-rw 2x, https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w1024-rj 2x, https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w3400-rw 2x, https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w3400-rj 2x, https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ=w1700-rj" class="state-business-tab__image" alt="FanFood"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-4" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Illinois"> Economic Impact --- Illinois </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> FanFood </h3> <p>Location: Chicago, Illinois <br> Website: https://www.fanfoodapp.com/ <br> 30 employees</p> <p><p>While a University of Iowa business undergrad and ROTC cadet, Carson Goodale grew tired of waiting for service at sporting events—inspiring him to cook up a solution. After college, he served as a U.S. Army Reserve officer, gaining the discipline to start a company. In 2016, he launched FanFood, an online and mobile ordering platform that lets sports fans order concessions during live events. His idea took off, and by 2019, FanFood was in 75 venues, from high schools to stadiums. Carson used Google Workspace products, including Gmail, Calendar, and Drive to keep his 30-person team in sync, and Google Analytics to keep tabs on his website’s performance. YouTube videos highlighted customers’ success stories, touting the ease of mobile ordering, and more venues jumped on board. By early 2020, FanFood had 10x revenue growth. Then, COVID-19 shut down public events.</p> <p>“We saw businesses around us dwindling, especially restaurants,” says VP of Marketing Isabella Jiao. “We thought, ‘How can we help?’” FanFood had begun expanding beyond sports venues into other markets. Adapting to the pandemic’s new reality, they accelerated plans to bring services to restaurants, drive-in theaters, shopping malls, and hotels. “Searches on ‘contactless ordering’ are way up,” Isabella says. “We are doubling down on our SEO and Google Ads campaigns to reach customers searching with intent.” FanFood is now in roughly 30 percent of all U.S. drive-in theaters, and in venues including an international mall and luxury hotel chain. When spectator sports return, FanFood will be there, including at the Chicago Cubs’ Wrigley Field. They’re also building a food truck delivery service for residential and corporate buildings in Chicago. FanFood expects double-digit year-over-year growth to continue. “Consumer mindset has shifted,” says Co-founder and CEO Carson Goodale. “Contactless mobile ordering is now the expectation and as a result, we've unlocked many more new opportunities.”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="fanfood"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <style> .business-aside-image-f05fbd7 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .business-aside-image-f05fbd7 { background-image: url(https://lh3.googleusercontent.com/-eq1IEN_SIOxPptUHIdAjE0fJpLwKv9xNLDlVduE58YMMxFVtiWweBDM9Ii-i2iN-_PPq_EVGR5HR5peDj7ZUIDD9ms8Ck7PAlVp=w800-l80-sg-rw-e365-c0xffffff); } .business-aside-image-f05fbd7 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .business-aside-image-f05fbd7 { background-image: url(https://lh3.googleusercontent.com/-eq1IEN_SIOxPptUHIdAjE0fJpLwKv9xNLDlVduE58YMMxFVtiWweBDM9Ii-i2iN-_PPq_EVGR5HR5peDj7ZUIDD9ms8Ck7PAlVp=w1024-l80-sg-rw-e365-c0xffffff); } .business-aside-image-f05fbd7 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .business-aside-image-f05fbd7 { background-image: url(https://lh3.googleusercontent.com/-eq1IEN_SIOxPptUHIdAjE0fJpLwKv9xNLDlVduE58YMMxFVtiWweBDM9Ii-i2iN-_PPq_EVGR5HR5peDj7ZUIDD9ms8Ck7PAlVp=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="business-aside-image business-aside-image-f05fbd7"></div> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-4" data-name="FanFood case study" data-image="https://lh3.googleusercontent.com/GlPgu0xefSxEF1X0cO8piOZZJn3F7Gjk2OTt7bi0bRyc_hKbHvUapJmqNL6j4uOLt7hMdzPHDgmk2Z_3TTYAS0teRhAYM-IWN-t5oQ"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>There isn’t a Google product we use that doesn't help us grow in some way.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Carson Goodale </p> <p class="business-aside-quote-title"> Co-founder & CEO </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://workspace.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Workspace </a> <a href="https://analytics.withgoogle.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Analytics </a> <a href="https://www.youtube.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> YouTube </a> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> FanFood </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Chicago, Illinois </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.fanfoodapp.com/ class="business-main-website-link" target="_blank" rel="noopener"> https://www.fanfoodapp.com/ </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 30 employees </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>There isn’t a Google product we use that doesn't help us grow in some way.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Carson Goodale </p> <p class="business-aside-quote-title"> Co-founder & CEO </p> </div> <p>While a University of Iowa business undergrad and ROTC cadet, Carson Goodale grew tired of waiting for service at sporting events—inspiring him to cook up a solution. After college, he served as a U.S. Army Reserve officer, gaining the discipline to start a company. In 2016, he launched FanFood, an online and mobile ordering platform that lets sports fans order concessions during live events. His idea took off, and by 2019, FanFood was in 75 venues, from high schools to stadiums. Carson used Google Workspace products, including Gmail, Calendar, and Drive to keep his 30-person team in sync, and Google Analytics to keep tabs on his website’s performance. YouTube videos highlighted customers’ success stories, touting the ease of mobile ordering, and more venues jumped on board. By early 2020, FanFood had 10x revenue growth. Then, COVID-19 shut down public events.</p> <p>“We saw businesses around us dwindling, especially restaurants,” says VP of Marketing Isabella Jiao. “We thought, ‘How can we help?’” FanFood had begun expanding beyond sports venues into other markets. Adapting to the pandemic’s new reality, they accelerated plans to bring services to restaurants, drive-in theaters, shopping malls, and hotels. “Searches on ‘contactless ordering’ are way up,” Isabella says. “We are doubling down on our SEO and Google Ads campaigns to reach customers searching with intent.” FanFood is now in roughly 30 percent of all U.S. drive-in theaters, and in venues including an international mall and luxury hotel chain. When spectator sports return, FanFood will be there, including at the Chicago Cubs’ Wrigley Field. They’re also building a food truck delivery service for residential and corporate buildings in Chicago. FanFood expects double-digit year-over-year growth to continue. “Consumer mindset has shifted,” says Co-founder and CEO Carson Goodale. “Contactless mobile ordering is now the expectation and as a result, we've unlocked many more new opportunities.”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#the-spice-house"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w1200-rw 2x, https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w1200-rj 2x, https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w1024-rw 2x, https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w1024-rj 2x, https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w3400-rw 2x, https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w3400-rj 2x, https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw=w1700-rj" class="state-business-tab__image" alt="The Spice House"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-5" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Illinois"> Economic Impact --- Illinois </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> The Spice House </h3> <p>Location: Chicago, Illinois <br> Website: www.thespicehouse.com <br> 75 employees</p> <p><p>In early 2018, Charlie Mayer took over as CEO of The Spice House, a gourmet spice shop owned by second-generation spice merchants Tom and Patty Erd. After six decades of family ownership, Charlie was the company’s first outside leader, and he found himself tasked with the unique challenge of growing a homespun business online. “We’ve really tried to build on the brand value that has existed for a long time and push it onto the internet,” said Charlie. With locations in Chicago, Evanston, and Milwaukee, The Spice House is used to sustained foot traffic from curious customers who follow their noses after catching a whiff of fresh cinnamon or cardamom. “Spices are a really interesting product for the internet,” said Charlie. “If you’ve ever been to one of our stores, it’s a sensory experience.” But that’s not something they can easily translate online, so they needed their digital marketing efforts to work even harder — and Google has been a critical part of that.</p> <p>Spearheading that effort has been Douglass Craig, a growth marketing expert who began working with The Spice House in March of 2018. “I was fascinated with the business and saw that it had a great potential for growth,” Douglass said. Douglass helped deploy new digital advertising efforts, including numerous Google Ads campaigns, which are currently responsible for 15% of online traffic and 20% of online revenue. “All of our advertising is digital,” said Charlie. The Spice House also uses Google My Business to boost the company’s visibility on Google Search and Maps and tools like Gmail, Google Docs, and Google Drive to collaborate across teams. “We’re a 100% Google shop,” said Charlie. “There are plenty of companies that use Google products, but we’ve embraced them wholeheartedly, and they make our business better.”</p> <p>Since going digital, The Spice House has fostered a number of online communities where customers can share photos, recipes, and other user-generated content. “I love to just go on there and see the innovative things that people do — not just with our spices, but with food in general,” said Charlie. The business also shares its products by regularly contributing to local charities. Overall, Charlie and Douglass are excited that they’ve been able to reap the benefits of digital without losing the homespun nature of their business. And they are confident that they’ve established an approach with Google that will continue to propel them the forward. “We want to be big. We will be big. What we’ve done this year has been about designing a company and pouring a foundation,” concluded Charlie.</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="the-spice-house"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-5" data-name="The Spice House case study" data-image="https://lh3.googleusercontent.com/oyihDzkWSAk2kACTMPB9LpMCiYL5-gmrUClOFkK_ZbnPLySdtYqdiJIyyr9l8ccD92F4gymdQIIhCA4Hr6GtVSUNzlel_xgaXuUEiw"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The revenue that we see coming through the Google channel rises with the spend that we put into it.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Charlie Mayer </p> <p class="business-aside-quote-title"> CEO </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> <a href="https://workspace.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Workspace </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> The Spice House </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Chicago, Illinois </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.thespicehouse.com class="business-main-website-link" target="_blank" rel="noopener"> www.thespicehouse.com </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 75 employees </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The revenue that we see coming through the Google channel rises with the spend that we put into it.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Charlie Mayer </p> <p class="business-aside-quote-title"> CEO </p> </div> <p>In early 2018, Charlie Mayer took over as CEO of The Spice House, a gourmet spice shop owned by second-generation spice merchants Tom and Patty Erd. After six decades of family ownership, Charlie was the company’s first outside leader, and he found himself tasked with the unique challenge of growing a homespun business online. “We’ve really tried to build on the brand value that has existed for a long time and push it onto the internet,” said Charlie. With locations in Chicago, Evanston, and Milwaukee, The Spice House is used to sustained foot traffic from curious customers who follow their noses after catching a whiff of fresh cinnamon or cardamom. “Spices are a really interesting product for the internet,” said Charlie. “If you’ve ever been to one of our stores, it’s a sensory experience.” But that’s not something they can easily translate online, so they needed their digital marketing efforts to work even harder — and Google has been a critical part of that.</p> <p>Spearheading that effort has been Douglass Craig, a growth marketing expert who began working with The Spice House in March of 2018. “I was fascinated with the business and saw that it had a great potential for growth,” Douglass said. Douglass helped deploy new digital advertising efforts, including numerous Google Ads campaigns, which are currently responsible for 15% of online traffic and 20% of online revenue. “All of our advertising is digital,” said Charlie. The Spice House also uses Google My Business to boost the company’s visibility on Google Search and Maps and tools like Gmail, Google Docs, and Google Drive to collaborate across teams. “We’re a 100% Google shop,” said Charlie. “There are plenty of companies that use Google products, but we’ve embraced them wholeheartedly, and they make our business better.”</p> <p>Since going digital, The Spice House has fostered a number of online communities where customers can share photos, recipes, and other user-generated content. “I love to just go on there and see the innovative things that people do — not just with our spices, but with food in general,” said Charlie. The business also shares its products by regularly contributing to local charities. Overall, Charlie and Douglass are excited that they’ve been able to reap the benefits of digital without losing the homespun nature of their business. And they are confident that they’ve established an approach with Google that will continue to propel them the forward. “We want to be big. We will be big. What we’ve done this year has been about designing a company and pouring a foundation,” concluded Charlie.</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#merz-apothecary"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w1200-rw 2x, https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w1200-rj 2x, https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w1024-rw 2x, https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w1024-rj 2x, https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w3400-rw 2x, https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w3400-rj 2x, https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg=w1700-rj" class="state-business-tab__image" alt="Merz Apothecary"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-6" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Illinois"> Economic Impact --- Illinois </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> Merz Apothecary </h3> <p>Location: Chicago, Illinois <br> Website: www.merzapothecary.com <br> 60 employees</p> <p><p>Founded in 1875, Merz Apothecary is considered by many to be a Chicago landmark. For five generations, the pharmacy has been home to a rich collection of unique, hard-to-find goods from all over the world. “We’re not your traditional pharmacy,” says President Anthony Qaiyum. “We carry everything from natural remedies to grooming products to home fragrances. People always say, ‘If you can’t find it at Merz, you won’t find it anywhere else!’” Anthony’s father, who purchased Merz in 1972, managed to grow the business during a time when most independent pharmacies were giving way to large chain drug stores. Anthony attributes their steady growth to the fact that “Merz has always done things differently.” In addition to selling non-traditional products, the “143-year-old startup,” as he likes to call it, has always been quick to embrace the power of technology.</p> <p>Merz Apothecary took their first online order in 1997. Fast forward two decades, and 85 percent of the business’s marketing budget is now dedicated to digital. They use AdWords, Google’s advertising program, to reach customers who are searching for their specialty products. “AdWords is the magical vehicle that gets you in front of the people who really need what you’re selling,” explains Anthony. “Together with Google Search, it drives nearly half of our online revenue,” he adds. The company shares fun and informative product reviews on their YouTube channel, which has garnered over 1.5 million views. They announce product launches, special sales, and extended hours via their Google My Business listings. And with insights from Google Analytics, they’re able to both “figure out problems and identify opportunities on our website,” says Anthony.</p> <p>Today, Merz Apothecary has two storefronts in Chicago, an e-commerce platform that services 35,000 customers annually, a direct mail operation that sends hundreds of thousands of catalogues to customers across the country, a wholesale division, and an export business that ships products to Europe. Their yearly sales continue to grow at a double-digit rate, and since Anthony joined the family business full-time in 2000, they have gone from 12 employees to 60. “As the owner of Merz, I feel like I’m the caretaker of a piece of history. And I take that duty very seriously,” says Anthony. “I want to leave this business better and stronger than it was when I joined. That’s my passion, and it’s gratifying to know that we're working towards that.”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="merz-apothecary"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-6" data-name="Merz Apothecary case study" data-image="https://lh3.googleusercontent.com/gGuFKCfitCs-iQtHyyzRhRpuTMefUMrCrclstF9tT_rgwn9kM1giViBxBb9ELAyX7lvP6rETcvLrahcIHCQdec3M7_OWGPvqKLOeWg"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>It’s a great time to be a small business. The tools that are available now allow us to reach an audience that we historically couldn’t reach.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Anthony Qaiyum </p> <p class="business-aside-quote-title"> President </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> <a href="https://analytics.withgoogle.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Analytics </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> Merz Apothecary </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Chicago, Illinois </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.merzapothecary.com class="business-main-website-link" target="_blank" rel="noopener"> www.merzapothecary.com </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 60 employees </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>It’s a great time to be a small business. The tools that are available now allow us to reach an audience that we historically couldn’t reach.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Anthony Qaiyum </p> <p class="business-aside-quote-title"> President </p> </div> <p>Founded in 1875, Merz Apothecary is considered by many to be a Chicago landmark. For five generations, the pharmacy has been home to a rich collection of unique, hard-to-find goods from all over the world. “We’re not your traditional pharmacy,” says President Anthony Qaiyum. “We carry everything from natural remedies to grooming products to home fragrances. People always say, ‘If you can’t find it at Merz, you won’t find it anywhere else!’” Anthony’s father, who purchased Merz in 1972, managed to grow the business during a time when most independent pharmacies were giving way to large chain drug stores. Anthony attributes their steady growth to the fact that “Merz has always done things differently.” In addition to selling non-traditional products, the “143-year-old startup,” as he likes to call it, has always been quick to embrace the power of technology.</p> <p>Merz Apothecary took their first online order in 1997. Fast forward two decades, and 85 percent of the business’s marketing budget is now dedicated to digital. They use AdWords, Google’s advertising program, to reach customers who are searching for their specialty products. “AdWords is the magical vehicle that gets you in front of the people who really need what you’re selling,” explains Anthony. “Together with Google Search, it drives nearly half of our online revenue,” he adds. The company shares fun and informative product reviews on their YouTube channel, which has garnered over 1.5 million views. They announce product launches, special sales, and extended hours via their Google My Business listings. And with insights from Google Analytics, they’re able to both “figure out problems and identify opportunities on our website,” says Anthony.</p> <p>Today, Merz Apothecary has two storefronts in Chicago, an e-commerce platform that services 35,000 customers annually, a direct mail operation that sends hundreds of thousands of catalogues to customers across the country, a wholesale division, and an export business that ships products to Europe. Their yearly sales continue to grow at a double-digit rate, and since Anthony joined the family business full-time in 2000, they have gone from 12 employees to 60. “As the owner of Merz, I feel like I’m the caretaker of a piece of history. And I take that duty very seriously,” says Anthony. “I want to leave this business better and stronger than it was when I joined. That’s my passion, and it’s gratifying to know that we're working towards that.”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#birk-creative"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w1200-rw 2x, https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w1200-rj 2x, https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w1024-rw 2x, https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w1024-rj 2x, https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w3400-rw 2x, https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w3400-rj 2x, https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD=w1700-rj" class="state-business-tab__image" alt="Birk Creative"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-7" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Illinois"> Economic Impact --- Illinois </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> Birk Creative </h3> <p>Location: Chicago, Illinois <br> Website: www.birkcreative.com <br> The web has enabled Birk Creative to generate over 100% annual growth</p> <p><p>JinJa Birkenbeuel founded Birk Creative in 1997 as a way to collaborate more closely with clients and promote her and her husband’s country band. “Because of my marketing and business background, I was able to think strategically about how to build our band’s first website,” JinJa says. She applied her band’s online marketing process to her new branding business, offering integrated marketing and advertising solutions for companies, brands, celebrities, entrepreneurs, and politicians. “Today, I'm leading everything I create with digital strategy,” JinJa says.</p> <p>Birk Creative grew from word-of-mouth and relentless enthusiasm into a full-service creative strategy agency. Birk Creative maintains a modern digital storefront and deploys a sophisticated digital-marketing operation. They use AdWords, Google's advertising program, to attract customers both locally and internationally. “It’s really the best way to find and communicate with the customers you’re looking for all over the world,” JinJa says. Birk Creative counts on Google Analytics to understand where their web traffic comes from and fine-tune their marketing. “Our content and social media strategy is based heavily on Google Analytics.” They also take advantage of all the G Suite tools to compete with much larger companies on a level playing field. “Security, efficiency, agility—that's what Google gives us. And we can give the same results to our customers,” says JinJa.</p> <p>Birk Creative’s portfolio of customers now ranges from local Chicago businesses and entrepreneurs to national and international corporations. Their adaptability has helped their annual revenue growth to top 100 percent. JinJa shares her success with the small-business community as well as the creative youth of Chicago. She serves on the boards of the Jewish-Black Business Alliance and Young Chicago Authors. “I often talk with youth about finding their voice, and working on their dreams without fear of failure,” JinJa says. That’s a strategy Birk Creative continues to share with Chicago.</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="birk-creative"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-7" data-name="Birk Creative case study" data-image="https://lh3.googleusercontent.com/xpz9b1oWZzkO7dCBZhaodA0sMBRZol_jL35VWtjAunGKWEhCFQnOztWkF2JtKQ4wK8Xy8X6utNT6jIACH4hTLzzlghzLp3NhxcBD"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The web lets agencies like mine bring tremendous creative vision and ideas to diverse customers.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> JinJa Birkenbeuel </p> <p class="business-aside-quote-title"> President & CEO </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> <a href="https://analytics.withgoogle.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Analytics </a> <a href="https://workspace.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Workspace </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> Birk Creative </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Chicago, Illinois </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.birkcreative.com class="business-main-website-link" target="_blank" rel="noopener"> www.birkcreative.com </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> The web has enabled Birk Creative to generate over 100% annual growth </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The web lets agencies like mine bring tremendous creative vision and ideas to diverse customers.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> JinJa Birkenbeuel </p> <p class="business-aside-quote-title"> President & CEO </p> </div> <p>JinJa Birkenbeuel founded Birk Creative in 1997 as a way to collaborate more closely with clients and promote her and her husband’s country band. “Because of my marketing and business background, I was able to think strategically about how to build our band’s first website,” JinJa says. She applied her band’s online marketing process to her new branding business, offering integrated marketing and advertising solutions for companies, brands, celebrities, entrepreneurs, and politicians. “Today, I'm leading everything I create with digital strategy,” JinJa says.</p> <p>Birk Creative grew from word-of-mouth and relentless enthusiasm into a full-service creative strategy agency. Birk Creative maintains a modern digital storefront and deploys a sophisticated digital-marketing operation. They use AdWords, Google's advertising program, to attract customers both locally and internationally. “It’s really the best way to find and communicate with the customers you’re looking for all over the world,” JinJa says. Birk Creative counts on Google Analytics to understand where their web traffic comes from and fine-tune their marketing. “Our content and social media strategy is based heavily on Google Analytics.” They also take advantage of all the G Suite tools to compete with much larger companies on a level playing field. “Security, efficiency, agility—that's what Google gives us. And we can give the same results to our customers,” says JinJa.</p> <p>Birk Creative’s portfolio of customers now ranges from local Chicago businesses and entrepreneurs to national and international corporations. Their adaptability has helped their annual revenue growth to top 100 percent. JinJa shares her success with the small-business community as well as the creative youth of Chicago. She serves on the boards of the Jewish-Black Business Alliance and Young Chicago Authors. “I often talk with youth about finding their voice, and working on their dreams without fear of failure,” JinJa says. That’s a strategy Birk Creative continues to share with Chicago.</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#heritage-bicycles"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w1200-rw 2x, https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w1200-rj 2x, https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w1024-rw 2x, https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w1024-rj 2x, https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w3400-rw 2x, https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w3400-rj 2x, https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ=w1700-rj" class="state-business-tab__image" alt="Heritage Bicycles"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-8" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Illinois"> Economic Impact --- Illinois </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> Heritage Bicycles </h3> <p>Location: Chicago, Illinois <br> Website: www.heritagebicycles.com <br> 23 employees</p> <p><p>Few industries have more passionate devotees than artisanal coffee and hand-built bicycles. Individually, they conjure images of a vibrant and modern urban community. Together, they're the magic of Chicago's Heritage Bicycles. Founded by Michael Salvatore in 2011, Heritage combines Chicago's rich and proud manufacturing industry with a hip and contemporary gathering space for lovers of brewed beans. “Both bikes and coffee have very loyal customer bases, and we've been able to capitalize on both in Chicago,” Michael says. Long before becoming an international brand, Heritage knew the Internet would be the tool to help them gear up. “The Internet has always been the foundation of the business.”</p> <p>Michael leverages a variety of Google tools to make the most of the web. He creates geo-targeted campaigns in AdWords, Google’s advertising program, to drive local traffic to their two brick-and-mortar stores. He expands his reach with global AdWords campaigns to promote e-commerce sales of bikes and accessories. Google Apps for Work facilitates instantaneous collaboration amongst employees and is easy to scale as the business grows. Google Street View takes customers on virtual 360-degree tours of their stores. Google Analytics helps Michael to better understand his customers and make timely, data-driven decisions. “Google Analytics is literally on my screen all day long. Those graphs and trends and real-time data help me determine where to put our energy.” And their results have been a small-business tour de force.</p> <p>Sales have grown a steady 35% year-over-year and Heritage plans to open three more stores in Chicago in 2016. Michael believes Google has played a significant role in their success. “There are so many little things that these products help us with every day,” he says. “I don’t know that we’d be in the same place without Google.” Their hand-built bicycles may have earned them an international reputation as a mecca for discerning cyclists, but Michael is equally proud of the impact that he’s making closer to home. “We currently have 23 employees, and we'll soon have close to 40,” he says. “It means a lot to me that we’re creating jobs in Chicago.”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="heritage-bicycles"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-8" data-name="Heritage Bicycles case study" data-image="https://lh3.googleusercontent.com/X2S8sc3Wu3G9ippHGOrV4ghUY2DhJOL--sDqU9paMtUm_n8wZ04efYH0r7BOCoLinQJddUmqpb5CYFmbY3yO-iwkA9Wz49eOkTuksQ"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The Internet has helped level the playing field so we can compete with the big guys.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Michael Salvatore </p> <p class="business-aside-quote-title"> Owner </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> <a href="https://analytics.withgoogle.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Analytics </a> <a href="https://workspace.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Workspace </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> Heritage Bicycles </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Chicago, Illinois </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.heritagebicycles.com class="business-main-website-link" target="_blank" rel="noopener"> www.heritagebicycles.com </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 23 employees </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The Internet has helped level the playing field so we can compete with the big guys.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Michael Salvatore </p> <p class="business-aside-quote-title"> Owner </p> </div> <p>Few industries have more passionate devotees than artisanal coffee and hand-built bicycles. Individually, they conjure images of a vibrant and modern urban community. Together, they're the magic of Chicago's Heritage Bicycles. Founded by Michael Salvatore in 2011, Heritage combines Chicago's rich and proud manufacturing industry with a hip and contemporary gathering space for lovers of brewed beans. “Both bikes and coffee have very loyal customer bases, and we've been able to capitalize on both in Chicago,” Michael says. Long before becoming an international brand, Heritage knew the Internet would be the tool to help them gear up. “The Internet has always been the foundation of the business.”</p> <p>Michael leverages a variety of Google tools to make the most of the web. He creates geo-targeted campaigns in AdWords, Google’s advertising program, to drive local traffic to their two brick-and-mortar stores. He expands his reach with global AdWords campaigns to promote e-commerce sales of bikes and accessories. Google Apps for Work facilitates instantaneous collaboration amongst employees and is easy to scale as the business grows. Google Street View takes customers on virtual 360-degree tours of their stores. Google Analytics helps Michael to better understand his customers and make timely, data-driven decisions. “Google Analytics is literally on my screen all day long. Those graphs and trends and real-time data help me determine where to put our energy.” And their results have been a small-business tour de force.</p> <p>Sales have grown a steady 35% year-over-year and Heritage plans to open three more stores in Chicago in 2016. Michael believes Google has played a significant role in their success. “There are so many little things that these products help us with every day,” he says. “I don’t know that we’d be in the same place without Google.” Their hand-built bicycles may have earned them an international reputation as a mecca for discerning cyclists, but Michael is equally proud of the impact that he’s making closer to home. “We currently have 23 employees, and we'll soon have close to 40,” he says. “It means a lot to me that we’re creating jobs in Chicago.”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> </div> </div> </div></div> </section> <section class="glue-spacer-5-top state-communities"> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-2"></div> <div class="glue-grid__col glue-grid__col--span-8 glue-text-center"> <h2 class="glue-headline glue-headline--headline-2 state-communities-headline"> Investing in local communities </h2> </div> </div> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-3"></div> <div class="glue-grid__col glue-grid__col--span-6 glue-text-center"> <p class="glue-body--large state-communities-subheadline"> We’re committed to playing a positive role in each of the communities where we live and work. </p> </div> </div> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-12 state-communities-facts--container glue-spacer-5-top"> <div class="state-communities-fact glue-text-center"> <h3 class="glue-headline glue-headline--headline-3 state-communities-fact--headline"> $51+ million </h3> <h4 class="glue-headline glue-headline--headline-5 state-communities-fact--subheadline"> in funding </h4> <p class="state-communities-fact--copy"> Since 2006, Google.org has awarded over $51 million in funding to Illinois organizations and nonprofits. </p> </div> <div class="state-communities-fact glue-text-center"> <h3 class="glue-headline glue-headline--headline-3 state-communities-fact--headline"> $31+ million </h3> <h4 class="glue-headline glue-headline--headline-5 state-communities-fact--subheadline"> in charitable giving </h4> <p class="state-communities-fact--copy"> Since 2004, our employees based in Illinois – including matching contributions and philanthropic giving from Google.org – have donated over $31 million to nonprofits. </p> </div> <div class="state-communities-fact glue-text-center"> <h3 class="glue-headline glue-headline--headline-3 state-communities-fact--headline"> $3.25+ million </h3> <h4 class="glue-headline glue-headline--headline-5 state-communities-fact--subheadline"> in funding for Chicago Public Schools and Illinois Computing Education Partners </h4> <p class="state-communities-fact--copy"> Since 2017, Google has awarded over $3.25 million in funding to support computer science education in Chicago Public Schools and other Illinois ecosystem partners. </p> </div> </div> </div> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-12 state-communities-carousel--container glue-spacer-5-top"> <div class="glue-carousel glue-carousel-card state-communities-carousel" data-glue-pagination="state-communities-facts">  <button type="button" class="glue-carousel__button glue-carousel__button--prev resources-carousel--previous" aria-label="Previous slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-left"></use> </svg> </button>  <button type="button" class="glue-carousel__button glue-carousel__button--next resources-carousel--next" aria-label="Next slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-right"></use> </svg> </button>  <div class="glue-carousel__viewport state-communities-carousel-wrapper"> <ul class="glue-carousel__list state-communities-carousel-list"> <li class="glue-carousel__item state-communities-carousel-item" id="state-communities-carousel-item-1" aria-label="slide #1"> <div class="glue-text-center state-communities-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-communities-carousel-fact--headline"> $51+ million </h2> <h3 class="glue-headline glue-headline--headline-5 state-communities-carousel-fact--subheadline"> in funding </h3> <p class="state-communities-carousel-fact--copy"> Since 2006, Google.org has awarded over $51 million in funding to Illinois organizations and nonprofits. </p> </div> </li> <li class="glue-carousel__item state-communities-carousel-item" id="state-communities-carousel-item-2" aria-label="slide #2"> <div class="glue-text-center state-communities-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-communities-carousel-fact--headline"> $31+ million </h2> <h3 class="glue-headline glue-headline--headline-5 state-communities-carousel-fact--subheadline"> in charitable giving </h3> <p class="state-communities-carousel-fact--copy"> Since 2004, our employees based in Illinois – including matching contributions and philanthropic giving from Google.org – have donated over $31 million to nonprofits. </p> </div> </li> <li class="glue-carousel__item state-communities-carousel-item" id="state-communities-carousel-item-3" aria-label="slide #3"> <div class="glue-text-center state-communities-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-communities-carousel-fact--headline"> $3.25+ million </h2> <h3 class="glue-headline glue-headline--headline-5 state-communities-carousel-fact--subheadline"> in funding for Chicago Public Schools and Illinois Computing Education Partners </h3> <p class="state-communities-carousel-fact--copy"> Since 2017, Google has awarded over $3.25 million in funding to support computer science education in Chicago Public Schools and other Illinois ecosystem partners. </p> </div> </li> </ul> </div>  <div class="glue-carousel__navigation" aria-label="Choose slide to display"></div> </div> </div> </div> </div> <div class="glue-fullbleed"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-1-lg"></div> <div class="glue-grid__col glue-grid__col--span-4-sm glue-grid__col--span-6-md glue-grid__col--span-5-lg state-communities-callout--container"> <div class="state-communities-callout glue-elevation-level-5"> <h3 class="glue-headline glue-headline--headline-3 state-communities-callout-headline"> Our home in the Land of Lincoln </h3> <p class="state-communities-callout-copy"> Google is proud to call Illinois home, with two offices in Chicago, located in the city’s historic West Loop neighborhood </p> </div> <div class="state-communities-quote"> <p class="state-communities-quote-copy"> “Entrepreneurs and businesses are at the heart of America’s success story, and will be the engine for innovation in the future. At Google, we will keep working to get technology into the hands of more businesses and communities and to create opportunities for all Americans.” </p> <p class="state-communities-quote-name"> Sundar Pichai </p> <p class="state-communities-quote-title"> CEO, Google and Alphabet </p> </div> </div> <div class="glue-grid__col glue-grid__col--span-6 state-communities-image--container"> <style> .state-communities-image-1704337 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-communities-image-1704337 { background-image: url(https://lh3.googleusercontent.com/GfpjQuJ_5EigqkOAPPM8lT7Vyu91IKTk_1bnI8nI9Ho_9YhfACI2hNgqyIzbi0MyyPwg8P449UD6X1jfzXO5WO3vuqfu0pZb5WindGM=w600-l80-sg-rw-e365-c0xffffff); } .state-communities-image-1704337 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .state-communities-image-1704337 { background-image: url(https://lh3.googleusercontent.com/GfpjQuJ_5EigqkOAPPM8lT7Vyu91IKTk_1bnI8nI9Ho_9YhfACI2hNgqyIzbi0MyyPwg8P449UD6X1jfzXO5WO3vuqfu0pZb5WindGM=w1024-l80-sg-rw-e365-c0xffffff); } .state-communities-image-1704337 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .state-communities-image-1704337 { background-image: url(https://lh3.googleusercontent.com/GfpjQuJ_5EigqkOAPPM8lT7Vyu91IKTk_1bnI8nI9Ho_9YhfACI2hNgqyIzbi0MyyPwg8P449UD6X1jfzXO5WO3vuqfu0pZb5WindGM=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="state-communities-image state-communities-image-1704337"> </div> </div> </div> </div> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm"></div> <div class="glue-grid__col glue-grid__col--span-10"> <div id="community-panels" class="glue-expansion-panels community-panels"> <div class="glue-expansion-panel" aria-expanded="true"> <div class="glue-expansion-panel__toggle"> <div id="chicago" class="glue-expansion-panel__button" data-glue-expansion-panel-toggle-for="panel-1-content"> <h3 class="glue-headline glue-headline--headline-3 community-name"> Chicago </h3> <svg role="img" aria-hidden="true" class="glue-icon glue-expansion-panel__header-arrow"> <use xlink:href="#expand-more"></use> </svg> </div> </div> <div class="glue-expansion-panel__content" id="panel-1-content"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-10 glue-body-large community-main-copy"> <p>Google Chicago opened in the fall of 2000 with a small sales force and expanded to include our engineering team in 2005. In November 2015, we moved our offices to the Fulton Market Cold Storage building in the West Loop to continue to grow our presence in Chicago. Over the last few years, we’ve doubled the size of our Chicago workforce, and in 2019, opened a second office in the West Loop, home to our growing Google Cloud. We're excited about our future at the iconic James R. Thompson Center building in Chicago’s Loop upon future renovation, which deepens our commitment to Google’s long-term presence in the city. By establishing a presence in Chicago’s central business district, we will be getting in on the ground floor of a broader revitalization of the Loop.</p> <p>Google Chicago was one of our first offices outside of Mountain View. Our Chicago teams work on major projects, including large customer sales, Ads, Finance, Cloud, and the technical infrastructure powering Search, DoubleClick advertising technologies, and user-data privacy and security.</p> </div> </div> <div class="glue-grid community-section"> <div class="glue-grid__col glue-order-2-sm glue-order-1-md glue-grid__col--span-4 community-section-image--container"> <style> .community-section-image-8aa3096 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .community-section-image-8aa3096 { background-image: url(https://lh3.googleusercontent.com/zv6Wo-tQUCQXkaV6GP4URgRIE0CoR0mnYj0kyC6en-zdhEE1ax5_uTODLi3uvalIpo4kUW5803xG1MUf0NbO_Z5N2CxJldR77oZDuQ=w600-l80-sg-rw-e365-c0xffffff); } .community-section-image-8aa3096 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .community-section-image-8aa3096 { background-image: url(https://lh3.googleusercontent.com/zv6Wo-tQUCQXkaV6GP4URgRIE0CoR0mnYj0kyC6en-zdhEE1ax5_uTODLi3uvalIpo4kUW5803xG1MUf0NbO_Z5N2CxJldR77oZDuQ=w1024-l80-sg-rw-e365-c0xffffff); } .community-section-image-8aa3096 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .community-section-image-8aa3096 { background-image: url(https://lh3.googleusercontent.com/zv6Wo-tQUCQXkaV6GP4URgRIE0CoR0mnYj0kyC6en-zdhEE1ax5_uTODLi3uvalIpo4kUW5803xG1MUf0NbO_Z5N2CxJldR77oZDuQ=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="community-section-image community-section-image-8aa3096"></div> <p class="community-section-image-description"> </p> </div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-grid__col--span-6"> <div class="community-aside--container"> <h3 class="glue-headline glue-headline--headline-3 community-aside-headline"> Get in touch </h3> <a class="community-aside-link" href="mailto:press@google.com" target=_blank > CONTACT US </a> <a class="community-aside-link" href="mailto:communitysponsorships@google.com" target=_blank > ASK ABOUT SPONSORSHIPS </a> <a class="community-aside-link" href="https://www.google.com/diversity/suppliers/register/" target=_blank > SEE SUPPLIER INTEREST FORM </a> <a class="community-aside-link" href="https://careers.google.com/jobs/results/?company=3ecfd7ca-b4c1-4b0f-8919-5b3a26832830&company=4ce051e9-0861-4457-ae74-ed29d709e6d9&company=Google&company=Google%20Capital&company=Google%20Fiber&company=Verily%20Life%20Sciences&company=Waymo&company=X&company=YouTube&company=db402fa7-80f9-417e-90f8-cabc095ab328&jld=20&jlo=en_US&location=41.8781136%3A-87.62979819999998%3AChicago,%20IL,%20USA%3AUS%3A%3A22.72207243612463%3ALOCALITY%3A%3A%3A%3A%3A%3A&utm_campaign=eir2023&utm_medium=website&utm_source=eir&src=Online/Google_Website/EIR" target=_blank > SEE JOBS IN CHICAGO </a> </div> </div> </div> </div> </div> </div> </div> </div> </div> </section> <section class="glue-spacer-5-top state-explore"> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-sm-0 glue-grid__col--span-2-md glue-grid__col--span-3"></div> <div class="glue-grid__col glue-grid__col--span-sm-4 glue-grid__col--span-8-md glue-grid__col--span-6"> <h2 class="glue-headline glue-headline--headline-2 glue-text-center state-explore-headline"> Explore our impact on businesses in nearby states </h2> </div> </div> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-12"> <div class="glue-carousel state-explore-carousel" data-glue-pagination="state-explore">  <button type="button" class="glue-carousel__button glue-carousel__button--prev resources-carousel--previous" aria-label="Previous slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-left"></use> </svg> </button>  <button type="button" class="glue-carousel__button glue-carousel__button--next resources-carousel--next" aria-label="Next slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-right"></use> </svg> </button>  <div class="glue-carousel__viewport state-explore-wrapper"> <ul class="glue-carousel__list state-explore-list"> <li class="glue-carousel__item state-explore-item" id="state-explore-carousel-item-1" aria-label="slide #1"> <div class="state-explore-card glue-elevation-level-4"> <style> .state-explore-card-image-bc5f764 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-explore-card-image-bc5f764 { background-image: url(https://lh3.googleusercontent.com/zYHabnzLxrk3jzUIjsVlu707N8GGd8w0W9x5FEtFLJbd6UQ0XFr5Mr4I6GhxjG8LDpD0L15oYXZzG612T06cjmCo9O2VSoawMDnR980UEFdhOdfqkjI=w600-l80-sg-rw-e365-c0xffffff); } @media only screen and (-webkit-min-device-pixel-ratio: 2), only screen and (min--moz-device-pixel-ratio: 2), only screen and (-o-min-device-pixel-ratio: 2/1), only screen and ( min-device-pixel-ratio: 2), only screen and (min-resolution: 192dpi), only screen and (min-resolution: 2dppx) { .state-explore-card-image-bc5f764 { background-image: url(https://lh3.googleusercontent.com/zYHabnzLxrk3jzUIjsVlu707N8GGd8w0W9x5FEtFLJbd6UQ0XFr5Mr4I6GhxjG8LDpD0L15oYXZzG612T06cjmCo9O2VSoawMDnR980UEFdhOdfqkjI=w1200-l80-sg-rw-e365-c0xffffff); } } .state-explore-card-image-bc5f764 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .state-explore-card-image-bc5f764 { background-image: url(https://lh3.googleusercontent.com/zYHabnzLxrk3jzUIjsVlu707N8GGd8w0W9x5FEtFLJbd6UQ0XFr5Mr4I6GhxjG8LDpD0L15oYXZzG612T06cjmCo9O2VSoawMDnR980UEFdhOdfqkjI=w1024-l80-sg-rw-e365-c0xffffff); 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} } </style> <div class="state-explore-card-image state-explore-card-image--desktop state-explore-card-image-84e84e4"> </div> <div class="state-explore-card-content"> <p class="glue-eyebrow state-explore-card-eyebrow">Featured Business</p> <h3 class="glue-headline glue-headline--headline-4 state-explore-card-headline"> Glam Cam KC </h3> <div class="state-explore-card-location"> <svg role="img" class="glue-icon glue-icon--24px"> <use xlink:href="#location-pin"></use> </svg> <p class="glue-caption state-explore-card-city"> Kansas City, Missouri </p> </div> <p class="state-explore-card-quote"> <q>Google Reviews are important, and adding photos and putting the right keywords in the description of my Business Profile really works for me.</q> </p> <p class="glue-font-weight-medium state-explore-card-quote-name"> Melanie Johnson </p> <p class="state-explore-card-quote-title"> Founder & CEO </p> <a href="/state/mo/#glam-cam-kc" class="glue-button glue-button--low-emphasis glue-button--icon-right state-explore-card-cta" tabindex="0"> Read story <svg role="img" class="glue-icon glue-icon--arrow-forward"> <use xlink:href="#chevron-right"></use> </svg> </a> </div> </div> </li> <li class="glue-carousel__item state-explore-item" id="state-explore-carousel-item-2" aria-label="slide #2"> <div class="state-explore-card glue-elevation-level-4"> <style> .state-explore-card-image-df7307e { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-explore-card-image-df7307e { background-image: url(https://lh3.googleusercontent.com/QP7Z7vO9zDmJ1a0QfoEbXaqudbWXWF6vCE80xF0eWmyZdGL3xPjDKIbxyKs1aTPGzT3O7LHAljuD4HiXtG9Kvg0PYrcY1iQk4-Ykghp6TmmO82FyAg=w600-l80-sg-rw-e365-c0xffffff); } @media only screen and (-webkit-min-device-pixel-ratio: 2), only screen and (min--moz-device-pixel-ratio: 2), only screen and (-o-min-device-pixel-ratio: 2/1), only screen and ( min-device-pixel-ratio: 2), only screen and (min-resolution: 192dpi), only screen and (min-resolution: 2dppx) { .state-explore-card-image-df7307e { background-image: url(https://lh3.googleusercontent.com/QP7Z7vO9zDmJ1a0QfoEbXaqudbWXWF6vCE80xF0eWmyZdGL3xPjDKIbxyKs1aTPGzT3O7LHAljuD4HiXtG9Kvg0PYrcY1iQk4-Ykghp6TmmO82FyAg=w1200-l80-sg-rw-e365-c0xffffff); } } .state-explore-card-image-df7307e { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .state-explore-card-image-df7307e { background-image: url(https://lh3.googleusercontent.com/QP7Z7vO9zDmJ1a0QfoEbXaqudbWXWF6vCE80xF0eWmyZdGL3xPjDKIbxyKs1aTPGzT3O7LHAljuD4HiXtG9Kvg0PYrcY1iQk4-Ykghp6TmmO82FyAg=w1024-l80-sg-rw-e365-c0xffffff); 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} } </style> <div class="state-explore-card-image state-explore-card-image--desktop state-explore-card-image-cf88cd4"> </div> <div class="state-explore-card-content"> <p class="glue-eyebrow state-explore-card-eyebrow">Featured Business</p> <h3 class="glue-headline glue-headline--headline-4 state-explore-card-headline"> Erdye’s Pest Control </h3> <div class="state-explore-card-location"> <svg role="img" class="glue-icon glue-icon--24px"> <use xlink:href="#location-pin"></use> </svg> <p class="glue-caption state-explore-card-city"> Green Bay, Wisconsin </p> </div> <p class="state-explore-card-quote"> <q>Google levels the playing field so we can compete with the largest companies with much higher budgets. I can't imagine running my small business without Google Ads.</q> </p> <p class="glue-font-weight-medium state-explore-card-quote-name"> Josh “Erdye” Erdman </p> <p class="state-explore-card-quote-title"> Founder </p> <a href="/state/wi/#erdyes-pest-control" class="glue-button glue-button--low-emphasis glue-button--icon-right state-explore-card-cta" tabindex="0"> Read story <svg role="img" class="glue-icon glue-icon--arrow-forward"> <use xlink:href="#chevron-right"></use> </svg> </a> </div> </div> </li> <li class="glue-carousel__item state-explore-item" id="state-explore-carousel-item-3" aria-label="slide #3"> <div class="state-explore-card glue-elevation-level-4"> <style> .state-explore-card-image-4f80afe { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-explore-card-image-4f80afe { background-image: url(https://lh3.googleusercontent.com/PtmDbt39rJMYklHPxi0QL-Nlg0yaurof-moP-xCP4g6yTTf2wctRTvZsbxryybQLo6Qk5lVqqBhoZ7lZRJoxz7v1DMfqNq779phvzetLlBog1At_IHc=w600-l80-sg-rw-e365-c0xffffff); 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} } .state-explore-card-image-4f80afe { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .state-explore-card-image-4f80afe { background-image: url(https://lh3.googleusercontent.com/PtmDbt39rJMYklHPxi0QL-Nlg0yaurof-moP-xCP4g6yTTf2wctRTvZsbxryybQLo6Qk5lVqqBhoZ7lZRJoxz7v1DMfqNq779phvzetLlBog1At_IHc=w1440-l80-sg-rw-e365-c0xffffff); } @media only screen and (min-width: 1024px) and (-webkit-min-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (min--moz-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (-o-min-device-pixel-ratio: 2/1), only screen and (min-width: 1024px) and ( min-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (min-resolution: 192dpi), only screen and (min-width: 1024px) and (min-resolution: 2dppx) { .state-explore-card-image-4f80afe { background-image: url(https://lh3.googleusercontent.com/PtmDbt39rJMYklHPxi0QL-Nlg0yaurof-moP-xCP4g6yTTf2wctRTvZsbxryybQLo6Qk5lVqqBhoZ7lZRJoxz7v1DMfqNq779phvzetLlBog1At_IHc=w2880-l80-sg-rw-e365-c0xffffff); } } </style> <div class="state-explore-card-image state-explore-card-image--mobile state-explore-card-image-4f80afe"> </div> <style> .state-explore-card-image-9692727 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-explore-card-image-9692727 { background-image: url(https://lh3.googleusercontent.com/BjMe-x0-minas8Ef_EFj-ZCo1YlVDijowmAqEs5LZDhlDOlcVjBx7QjEcJoqosFEN5vqpvNJ2R4pXJ2rawyE699rUCq49QljX7guQtqGvdM5mo-qVJ8=w550-l80-sg-rw-e365-c0xffffff); } @media only screen and (-webkit-min-device-pixel-ratio: 2), only screen and (min--moz-device-pixel-ratio: 2), only screen and (-o-min-device-pixel-ratio: 2/1), only screen and ( min-device-pixel-ratio: 2), only screen and (min-resolution: 192dpi), only screen and (min-resolution: 2dppx) { .state-explore-card-image-9692727 { background-image: url(https://lh3.googleusercontent.com/BjMe-x0-minas8Ef_EFj-ZCo1YlVDijowmAqEs5LZDhlDOlcVjBx7QjEcJoqosFEN5vqpvNJ2R4pXJ2rawyE699rUCq49QljX7guQtqGvdM5mo-qVJ8=w1100-l80-sg-rw-e365-c0xffffff); } } .state-explore-card-image-9692727 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 415px) { .state-explore-card-image-9692727 { background-image: url(https://lh3.googleusercontent.com/BjMe-x0-minas8Ef_EFj-ZCo1YlVDijowmAqEs5LZDhlDOlcVjBx7QjEcJoqosFEN5vqpvNJ2R4pXJ2rawyE699rUCq49QljX7guQtqGvdM5mo-qVJ8=w0-l80-sg-rw-e365-c0xffffff); } @media only screen and (min-width: 415px) and (-webkit-min-device-pixel-ratio: 2), only screen and (min-width: 415px) and (min--moz-device-pixel-ratio: 2), only screen and (min-width: 415px) and (-o-min-device-pixel-ratio: 2/1), only screen and (min-width: 415px) and ( min-device-pixel-ratio: 2), only screen and (min-width: 415px) and (min-resolution: 192dpi), only screen and (min-width: 415px) and (min-resolution: 2dppx) { .state-explore-card-image-9692727 { background-image: url(https://lh3.googleusercontent.com/BjMe-x0-minas8Ef_EFj-ZCo1YlVDijowmAqEs5LZDhlDOlcVjBx7QjEcJoqosFEN5vqpvNJ2R4pXJ2rawyE699rUCq49QljX7guQtqGvdM5mo-qVJ8=w0-l80-sg-rw-e365-c0xffffff); } } </style> <div class="state-explore-card-image state-explore-card-image--desktop state-explore-card-image-9692727"> </div> <div class="state-explore-card-content"> <p class="glue-eyebrow state-explore-card-eyebrow">Featured Business</p> <h3 class="glue-headline glue-headline--headline-4 state-explore-card-headline"> Brown County Bikes </h3> <div class="state-explore-card-location"> <svg role="img" class="glue-icon glue-icon--24px"> <use xlink:href="#location-pin"></use> </svg> <p class="glue-caption state-explore-card-city"> Nashville, Indiana </p> </div> <p class="state-explore-card-quote"> <q>Google Business Profile is a way to build trust with somebody you’ve never met. I love that it’s a way people can get to know us and how we do business.</q> </p> <p class="glue-font-weight-medium state-explore-card-quote-name"> Danielle Wolter Nolan </p> <p class="state-explore-card-quote-title"> Co-owner </p> <a href="/state/in/#brown-county-bikes" class="glue-button glue-button--low-emphasis glue-button--icon-right state-explore-card-cta" tabindex="0"> Read story <svg role="img" class="glue-icon glue-icon--arrow-forward"> <use xlink:href="#chevron-right"></use> </svg> </a> </div> </div> </li> </ul> </div>  <div class="glue-carousel__navigation" aria-label="Choose slide to display"></div> </div> <div class="state-explore-carousel-a11y a11y-hidden" aria-hidden="false"> <ol> <li> <h3>Glam Cam KC</h3> <q>Google Reviews are important, and adding photos and putting the right keywords in the description of my Business Profile really works for me.</q> <p>Melanie Johnson</p> <p>Founder & CEO</p> <a href="/state/mo/#glam-cam-kc">Read story</a> </li> <li> <h3>Erdye’s Pest Control</h3> <q>Google levels the playing field so we can compete with the largest companies with much higher budgets. I can't imagine running my small business without Google Ads.</q> <p>Josh “Erdye” Erdman</p> <p>Founder</p> <a href="/state/wi/#erdyes-pest-control">Read story</a> </li> <li> <h3>Brown County Bikes</h3> <q>Google Business Profile is a way to build trust with somebody you’ve never met. I love that it’s a way people can get to know us and how we do business.</q> <p>Danielle Wolter Nolan</p> <p>Co-owner</p> <a href="/state/in/#brown-county-bikes">Read story</a> </li> </ol> </div> </div> </div> </div> </section> <section class="glue-spacer-5-top state-resources"> <div class="resources-section glue-elevation-level-2"> <div class="eir-resources-carousel glue-page collapsed-resources"> <div class="glue-grid glue-spacer-4-bottom"> <div class="glue-grid__col glue-grid__col--span-2"></div> <div class="glue-grid__col glue-grid__col--span-8"> <h2 class="glue-headline glue-headline--headline-2 glue-text-center resources-carousel--headline"> Google offers a variety of resources to help businesses thrive </h2> </div> </div> <div class="resources-cta"> <a href="/resources" class="glue-button glue-button--high-emphasis"> Explore resources </a> </div> <div class="eir-resources-carousel-a11y a11y-hidden" aria-hidden="false"> <ol> <li> <h3>Google Business Profile</h3> <h4>Helping 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