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Display Advertising Solution for Full-Funnel Marketing | AdRoll

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149.8h35.8l12.6-33.8h69.5l12.6 33.8h35.8l-63.5-161.2h-26.9c-7.4 0-14.1 4.5-16.9 11.4m164.7 123.1c-17.8 0-30-12.7-30-31.6s12.2-31.6 30-31.6 30 12.7 30 31.6c0 19.4-12.5 31.6-30 31.6m27.9-78.1c-7.9-9.2-19.9-14.5-34.4-14.5-31.2 0-56.1 24.9-56.1 60.8 0 36.2 24.9 61.5 55.2 61.5 16.2 0 28.9-7.1 37-18.9l1.4 15.9h28.6v-161.2h-13.5c-10 0-18.2 8.1-18.2 18.1z" fill="#333"/></svg> </a> </li> <li> <a class="hasDropdown dropdown"><span>Why AdRoll? <span class="change-icon"><svg width="13" height="14" class="svg-inline chevron-down" aria-hidden="true" focusable="false" data-icon="chevron-down" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512" ><path fill="currentColor" d="M432.6 209.3l-191.1 183.1C235.1 397.8 229.1 400 224 400s-11.97-2.219-16.59-6.688L15.41 209.3C5.814 200.2 5.502 184.1 14.69 175.4c9.125-9.625 24.38-9.938 33.91-.7187L224 342.8l175.4-168c9.5-9.219 24.78-8.906 33.91 .7187C442.5 184.1 442.2 200.2 432.6 209.3z"></path></svg></span></span></a> <div class="nav-container single why-adroll"> <div class="nav-items single"> <ul> <li><a href="/why-adroll-digital-marketing-platform"> <h4>About AdRoll</h4> <p>Get to know AdRoll</p> </a></li> <li><a href="/features/consent-management"> <h4>Privacy & Consent</h4> <p>Automatically meet global privacy standards</p> </a></li> <li><a href="/customers"> <h4>Case Studies</h4> <p>How 140k brands have used AdRoll to drive revenue</p> </a></li> </ul> </div> </div> </li> <li> <a class="hasDropdown dropdown"><span>Marketing Platform <span class="change-icon"><svg width="13" height="14" class="svg-inline chevron-down" aria-hidden="true" focusable="false" data-icon="chevron-down" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512" ><path fill="currentColor" d="M432.6 209.3l-191.1 183.1C235.1 397.8 229.1 400 224 400s-11.97-2.219-16.59-6.688L15.41 209.3C5.814 200.2 5.502 184.1 14.69 175.4c9.125-9.625 24.38-9.938 33.91-.7187L224 342.8l175.4-168c9.5-9.219 24.78-8.906 33.91 .7187C442.5 184.1 442.2 200.2 432.6 209.3z"></path></svg></span></span></a> <div class="nav-container multi marketing-platform"> <div class="nav-items description"> <h2>Marketing Platform</h2> <p>Run full-funnel ad campaigns that optimize to your marketing goals.</p> <a class="cta-secondary" href="/marketing-platform">Learn more</a> </div> <div class="nav-items single"> <h3>Channels</h3> <!-- Marketing Platform: Channels--> <ul> <li><a href="/features/display-advertising-platform">Display Ads</a></li> <li><a href="/features/video-advertising-platform">Video Ads</a></li> <li><a href="/features/native-advertising-platform">Native Ads</a></li> <li><a href="/features/connected-tv-ads">Connected TV Ads</a></li> <li><a href="/features/social-media-advertising-platform">Social Ads</a></li> <li><a href="/features/email">Email Marketing</a></li> </ul> </div> <div class="nav-items multi"> <h3>Features</h3> <!-- Marketing Platform: Features--> <ul> <li><a href="/features/retargeting"> <h4>Retargeting</h4> <p>Re-engage prospects to generate conversions</p> </a></li> <li><a href="/features/brand-awareness"> <h4>Brand Awareness</h4> <p>Put your brand in front of new prospects</p> </a></li> <li><a href="/features/audience-and-segmentation"> <h4>Audience & Contacts</h4> <p>Reach your ideal audience using first-party data</p> </a></li> <li><a href="/features/marketing-automation-builder"> <h4>Marketing Automation</h4> <p>Create a single campaign across display, social, and email</p> </a></li> <li><a href="/features/analytics"> <h4>Analytics & Attribution</h4> <p>Grow faster by doing more of what's working</p> </a></li> </ul> </div> <div class="nav-items single"> <h3><a href="/integration-platform">Integrations <i class="fa-solid fa-arrow-right"></i></a></h3> <!-- Marketing Platform: Integrations--> <ul> <li><a href="/ecommerce-marketing"> <h4>Ecommerce</h4> <p>Shopify Plus, Shopify, WooCommerce, BigCommerce</p> </a></li> <li><a href="/ad-platform-integrations"> <h4>Advertising</h4> <p>Meta, TikTok, Pinterest, Google Ads, Amazon Ads, and more</p> </a></li> <li><a href="https://partners.adroll.com/"> <h4>All Integrations</h4> <p>SMS, ads, email, CRM, analytics, and more</p> </a></li> </ul> </div> </div> </div> </li> <li> <a class="hasDropdown dropdown"><span>Solutions <span class="change-icon"><svg width="13" height="14" class="svg-inline chevron-down" aria-hidden="true" focusable="false" data-icon="chevron-down" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512" ><path fill="currentColor" d="M432.6 209.3l-191.1 183.1C235.1 397.8 229.1 400 224 400s-11.97-2.219-16.59-6.688L15.41 209.3C5.814 200.2 5.502 184.1 14.69 175.4c9.125-9.625 24.38-9.938 33.91-.7187L224 342.8l175.4-168c9.5-9.219 24.78-8.906 33.91 .7187C442.5 184.1 442.2 200.2 432.6 209.3z"></path></svg></span></span></a> <div class="nav-container multi marketing-platform"> <div class="nav-items description"> <h2>Solutions</h2> <p>Manage, measure, and optimize campaigns from a single marketing platform</p> </div> <div class="nav-items single"> <h3>AdRoll for Industries</h3> <ul> <li><a href="/ecommerce-marketing">Ecommerce</a></li> <li><a href="/solutions/finance">Finance</a></li> <li><a href="/solutions/non-profit">Non-Profit</a></li> <li><a href="/solutions/hospitality">Hospitality</a></li> </ul> </div> <div class="nav-items single"> <h3><a href="/agency">AdRoll for Agencies <i class="fa-solid fa-arrow-right"></i></a></h3> <ul> <li><a href="https://solutions.adroll.com/"> <h4>Agency Directory</h4> <p>850+ certified experts ready to help you meet your goals</p> </a></li> </ul> </div> </div> </div> </li> <li> <a class="hasDropdown dropdown"><span>Pricing & Packages <span class="change-icon"><svg width="13" height="14" class="svg-inline chevron-down" aria-hidden="true" focusable="false" data-icon="chevron-down" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512" ><path fill="currentColor" d="M432.6 209.3l-191.1 183.1C235.1 397.8 229.1 400 224 400s-11.97-2.219-16.59-6.688L15.41 209.3C5.814 200.2 5.502 184.1 14.69 175.4c9.125-9.625 24.38-9.938 33.91-.7187L224 342.8l175.4-168c9.5-9.219 24.78-8.906 33.91 .7187C442.5 184.1 442.2 200.2 432.6 209.3z"></path></svg></span></span></a> <div class="nav-container single solutions"> <div class="nav-items single"> <ul> <li><a href="/pricing"> <h4>Pricing & Packaging</h4> <p></p> </a></li> <li><a href="/managed-services"> <h4>Managed Services</h4> <p>Extend your marketing team with dedicated digital advertising experts</p> </a></li> <li><a href="/self-service"> <h4>Self-Service</h4> <p>Create, manage, and measure campaigns on your own</p> </a></li> </ul> </div> </div> </li> <li> <a class="hasDropdown dropdown"><span>Resources <span class="change-icon"><svg width="13" height="14" class="svg-inline chevron-down" aria-hidden="true" focusable="false" data-icon="chevron-down" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512" ><path fill="currentColor" d="M432.6 209.3l-191.1 183.1C235.1 397.8 229.1 400 224 400s-11.97-2.219-16.59-6.688L15.41 209.3C5.814 200.2 5.502 184.1 14.69 175.4c9.125-9.625 24.38-9.938 33.91-.7187L224 342.8l175.4-168c9.5-9.219 24.78-8.906 33.91 .7187C442.5 184.1 442.2 200.2 432.6 209.3z"></path></svg></span></span></a> <div class="nav-container multi resources"> <div class="nav-items multi"> <h3>Marketing Resources</h3> <ul> <li><a href="/resources"> <h4>Resource Library</h4> <p>Everything you need to create full-funnel, cross-channel stories</p> </a></li> <li><a href="/blog"> <h4>AdRoll Blog</h4> <p>Actionable tips and inspiration across a variety of topics</p> </a></li> <li><a href="/digital-advertising"> <h4>Digital Advertising Knowledge Center</h4> <p>Expand your knowledge and level up your skillsets</p> </a></li> <li><a href="/third-party-cookies"> <h4>Third-Party Cookies Guide</h4> <p>Resources for moving forward with less third-party cookies</p> </a></li> <li><a href="/state-of-digital-marketing-report"> <h4>State of Digital Marketing Report</h4> <p>Marketing and advertising insights for digital marketers</p> </a></li> </ul> </div> <div class="nav-items single"> <h3>Free Tools</h3> <ul> <li><a href="/return-on-ad-spend-calculator/">Return On Ad Spend Calculator</a></li> <li><a href="/campaign-utm-url-builder">AdRoll UTM Link Builder</a></li> <li><a href="/discount-calculator">Discount Profit Margin Calculator</a></li> </ul> </div> <div class="nav-items single"> <h3>Customer&nbsp;Support</h3> <ul> <li><a href="https://help.adroll.com/hc/en-us/articles/360037601172-Getting-Started-Guide">Getting Started</a></li> <li><a href="https://help.adroll.com/hc/en-us">Help Center</a></li> <li><a href="/research-panel">Research Panel</a></li> </ul> </div> <div class="nav-items promo"> <a class="promo" href="/resources/guides-and-reports/mastering-the-marketing-funnel"> <img class="promo__thumbnail" loading="lazy" class="lazy" width="268" height="268" alt="Learn how to use zero- and first-party data in a post 3PC-world" src="/assets/img/resources/guides-and-reports/thumbs/mastering-the-marketing-funnel.png?auto=webp&format=png&width=268" srcset="/assets/img/resources/guides-and-reports/thumbs/mastering-the-marketing-funnel.png?auto=webp&format=png&width=268, /assets/img/resources/guides-and-reports/thumbs/mastering-the-marketing-funnel.png?auto=webp&format=png&width=268&dpr=1.5 1.5x, /assets/img/resources/guides-and-reports/thumbs/mastering-the-marketing-funnel.png?auto=webp&format=png&width=268&dpr=2 2x" > <h4 class="promo__title">Fill Your Holiday Funnel</h4> <span class="promo__cta cta-secondary">Download the Guide</a> </a> </div> </div> </li> <li> <a href="https://app.adroll.com/account/signin">Log in</a> </li> <li> <a class="cta" href="https://app.adroll.com/welcome/signup?cohort=SYMPHONY_SKIP_PRICING&package_code=AR_ADS_ONLY">Get started</a> </li> </ul> </nav> <!-- End Navigation Bar --> <nav id="mobile-nav"> <div class="nav-logo icon-1"> <a href="/"><img width="59" height="11" 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They can be customized with brand imagery, featured products, or rich media (that incorporates movement and/or sound) to become even more engaging.</p> </div> </div> <div class="row container-middle-align padding-bottom-4em"> <div class="col_6"> <h3>Unparalleled reach</h3> <p>Advertisers can run display ads on virtually every website and app, while other ad types aren't as widely accessible. That means more opportunities to connect with your audience — wherever they spend time online.</p> </div> <div class="col_6"> <img width="460" height="347" loading="lazy" class="lazy" alt="" src="/assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460" srcset="/assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460, /assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460&dpr=1.5 1.5x, /assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460&dpr=2 2x" > </div> </div> <div class="row container-middle-align padding-bottom-4em"> <div class="col_6"> <img width="460" height="276" loading="lazy" class="lazy" alt="" src="/assets/img/features/img-ad_library.png?auto=webp&format=png&width=460" srcset="/assets/img/features/img-ad_library.png?auto=webp&format=png&width=460, /assets/img/features/img-ad_library.png?auto=webp&format=png&width=460&dpr=1.5 1.5x, /assets/img/features/img-ad_library.png?auto=webp&format=png&width=460&dpr=2 2x" > </div> <div class="col_6"> <h3>AdRoll makes it easy</h3> <p>Upload your own ad creative, build your ads directly in the platform, or receive free ad sets from our in-house creative team. From there, we’ll use our AI bidding algorithm powered by a decade of customer data to deliver your ads in the right place, at the right time.</p> </div> </div> </div> </div> <!-- Customer Stages --> <div id="stages"> <div class="container"> <div class="row text-center-align container-center-align"> <div class="col_10"> <h2>Display ads for every stage of the customer journey</h2> <p>Reach and engage your audience from top-of-funnel to post-conversion.</p> </div> </div> <div class="row text-center-align container-center-align padding-top-3em padding-bottom-5em icons"> <div class="col_5 icon__icon"> <img src="/assets/img/icons/icon-bullhorn.svg" alt="Megaphone."> <h3>Brand awareness</h3> <p>Introduce your brand to ideal consumers and generate interest with brand awareness campaigns.</p> <p class="cta-tag"><a class="cta-secondary" href="/features/brand-awareness">Explore brand awareness</a></p> </div> <div class="col_1"></div> <div class="col_5 icon__icon"> <img src="/assets/img/icons/icon-bullseye.svg" alt="A mouse cursor in the center of a bullseye."> <h3>Retargeting</h3> <p>97% of first-time site visitors don’t convert. Remind them of what they liked and bring them back to your site with retargeting ads that feature previously viewed products, services, or experiences.</p> <p class="cta-tag"><a class="cta-secondary" href="/features/retargeting">Explore retargeting</a></p> </div> </div> </div> </div> <section id="quote" class="padding-top-3em padding-bottom-2em bkgd-extra-light-charcoal text-center-align"> <div class="container row container-center-align"> <div class="col_12"> <blockquote> <p>&ldquo;AdRoll has simplified display ads for K9 Ballistics, and it’s <b>easier to use</b> than other platforms such as Google Display Ads. It’s a feature-packed platform that is very <b>approachable and easy to understand</b>. It <b>saves me time and resources</b>, and it connects with customers—and their dogs—at every step of the funnel.&rdquo;</p> </blockquote> <div class="cite"> <img src="/assets/img/resources/case-studies/k9-ballistics/img-hunter_evans.jpg" alt="Hunter Evans"> <h4>Hunter Evans</h4> <p>Performance Marketing Manager at K9 Ballistics</p> <p><a class="cta-secondary" href="/resources/case-studies/k9-ballistics">Read their story</a></p> </div> </div> </div> </section> <!-- Features --> <div id="features"> <div class="container padding-top-8em padding-bottom-2em"> <div class="row padding-bottom-5em container-middle-align"> <div class="col_6 dynamic-ad-video padding-top-3em padding-bottom-1em"> <video width="300" height="250" autoplay loop muted playsinline disablepictureinpicture poster="/assets/img/features/poster-dynamic_ad.png"> <source src="/assets/video/display-ads/dynamic-ad.webm" type="video/webm"> <source src="/assets/video/display-ads/dynamic-ad.mp4" type="video/mp4"> </video> </div> <div class="col_6"> <h3>Turn your product feed into dynamic display ads that earn 2X clicks</h3> <p>Personalize your display ads to each individual visitor with previously viewed, recommended, or popular products. Simply choose from our dynamic ad templates and we’ll automatically import the right imagery and information from your connected product feed.</p> </div> </div> <div class="row padding-bottom-5em container-middle-align"> <div class="col_6"> <h3>Expansive ad inventory at your fingertips</h3> <p>We partner with leading ad exchanges and publishers, giving you real-time access to display inventory across millions of brand-safe websites and apps.</p> </div> <div class="col_6"> <ul class="ad-exchanges display"> <li> <img data-src="/assets/img/sem/display-exchange/authorized-buyers.png?auto=webp&format=png" loading="lazy" class="lazy" alt="Authorized Buyers. "> </li> <li> <img data-src="/assets/img/sem/display-exchange/openx.png?auto=webp&format=png" loading="lazy" class="lazy" alt="OpenX. "> </li> <li> <img data-src="/assets/img/sem/display-exchange/xandr.png?auto=webp&format=png" loading="lazy" class="lazy" alt="Xandr. "> </li> <li> <img data-src="/assets/img/sem/display-exchange/bid-switch.png?auto=webp&format=png" loading="lazy" class="lazy" alt="Bid Switch. "> </li> <li> <img data-src="/assets/img/sem/display-exchange/magnite.png?auto=webp&format=png" loading="lazy" class="lazy" alt="Magnite. "> </li> <li> <img data-src="/assets/img/sem/display-exchange/pubmatic.png?auto=webp&format=png" loading="lazy" class="lazy" alt="PubMatic. "> </li> <li> <img data-src="/assets/img/sem/display-exchange/index-exchange.png?auto=webp&format=png" loading="lazy" class="lazy" alt="Index Exchange. "> </li> <li> <img data-src="/assets/img/sem/display-exchange/yahoo-exchange.png?auto=webp&format=png" loading="lazy" class="lazy" alt="Yahoo Exchange. "> </li> </ul> </div> </div> <div class="row padding-bottom-5em container-middle-align"> <div class="col_6"> <img width="460" height="320" loading="lazy" class="lazy" alt="" src="/assets/img/features/img-free_creative.png?auto=webp&format=png&width=460" srcset="/assets/img/features/img-free_creative.png?auto=webp&format=png&width=460, /assets/img/features/img-free_creative.png?auto=webp&format=png&width=460&dpr=1.5 1.5x, /assets/img/features/img-free_creative.png?auto=webp&format=png&width=460&dpr=2 2x" > </div> <div class="col_6"> <h3>No designer? No problem</h3> <p>Easily generate ad creative yourself in the AdRoll platform and/or leverage our expert team of in-house designers to do it for you. Every 90 days, AdRoll customers can get a free set of custom display ads in a range of sizes and formats.</p> <p class="cta-tag"><a class="cta-secondary" href="/features/static-ads">Explore static ads</a></p> <p class="cta-tag"><a class="cta-secondary" href="/features/dynamic-ads">Explore dynamic ads</a></p> </div> </div> </div> </div> <!-- G2 Badges --> <div id="social-proof" class="container text-center-align padding-top-2em padding-bottom-4em"> <a title="AdRoll is a leader in Display Advertising on G2" href="https://www.g2.com/products/adroll/reviews?utm_source=rewards-badge" target="_blank"><img style="width: 125px;" alt="AdRoll is a leader in Display Advertising on G2" src="https://images.g2crowd.com/uploads/report_medal/image/1005135/medal.svg" /></a> <a title="AdRoll is a leader in Mid-Market Social Media Advertising on G2" href="https://www.g2.com/products/adroll/reviews?utm_source=rewards-badge" target="_blank"><img style="width: 125px;" alt="AdRoll is a leader in Mid-Market 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