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rgb(0 0 0 / 13%) 0px 8px 12px; border-top: unset !important; } .ctheader .title_nav { font-family: 'Outfit', Helvetica, Arial, Lucida, sans-serif !important; font-size: 16px; color: #000; position: relative; display: inline-block; width: max-content; } .new-subtitle { position: absolute; right: -36px; top: -4px; display: inline-block; font-size: 10px; line-height: normal; font-weight: 600; color: #fff; background-color: #FF5722; padding: 2px 4px; border-radius: 2px; text-transform: uppercase; } .ch_li_title.com_tl { position: relative; } .ch_li_title.com_tl .new-subtitle { right: 4px; top: -10px; } .iconhd img { width: 16px !important; } .ctheader .ctmenu-mobile-ctheader, .ctheader .ctmenu-mobile-toggle { display: none; } .ctmenu-subs a, .list-item>div { color: #333; text-align: left; } .cnsmfont { font-size: 13px; font-weight: 300; line-height: normal; color: #646464; } .congridic .contentsubq { padding-left: 0px !important; } /*dropdown css start */ .inteflexsize { flex: 1 1 0; } .integrationdropdown a { padding: 8px 15px !important; } .ch_resourcedropdown, .soldropwidth { padding: 10px 0px !important; } .ctheader .ctmenu>ul>li, .signindrp_cont_new .tplinksign { list-style: none !important; } .main_soldrop_ul { width: 100%; padding: 0 !important; } .ch_startFreetrial, .ch_bookdemo { width: 140px; height: 42px !important; border: 2px solid #FF5722 !important; border-radius: 4px !important; } .ch_bookdemo { width: 128px !important; color: #FF5722 !important; font-weight: 500 !important; } .ch_startFreetrial { background: #FF5722; color: #fff !important; font-size: 15px; margin-left: 10px; } .expand_more_svg { height: 18px; width: 18px; background-image: url(https://images.controlhippo.com/svg/expand_more.svg); background-size: 18px; background-repeat: no-repeat; background-position: 50%; display: block; } .fontwt500 { font-weight: 500 !important; } .ch_integration_logo { margin-right: 11px; } .bold_font,.fn600,.all_ftr_link span { font-weight: 600 !important; } .product_menus_main .menu_hdtl { font-family: 'Outfit', Helvetica, Arial, Lucida, sans-serif !important; color: #020202 !important; font-size: 20px !important; font-weight: 600; line-height: 1.3; text-transform: uppercase !important; } .tradmark_cl { font-size: 8px; font-weight: 800; margin-left: 2px; } .menuDesc{ font-size: 12px; color: #5A7090; } .intBroder{ border: 1px solid #E1E1E1 !important; } .align-items-center { align-items: center; } .double-arrow-icon { display: flex; align-items: center; margin-top: 3px; line-height: normal; justify-content: center; margin-left: 6px; } .more-button { background-color: #0029C7; width: 165px; color: #ffffff !important; transition: 0.5s; justify-content: center !important; border: 2px solid transparent; padding: 8px 10px !important; } .more-button:hover { background-color: #0029C7 !important; } .ctmenu-subs a { border-radius: 4px; line-height: normal !important; } .ctheader .more-button .title_nav { color: #ffffff; font-family: 'Inter' !important; font-weight: 500; font-size: 14px; } .more-item-block { margin-top: 14px; padding-left: 12px; } /*custom search header css*/ .custom-search-bar { margin-left: 10px; display: flex; align-items: center; } .custom-search-bar .search-icon-clickable { display: inline-block; background-image: url(https://controlhippo.com/blog/wp-content/uploads/custom_upl/search_small_icon.svg); background-repeat: no-repeat; background-size: 26px; background-position: center; font-size: 0px; width: 32px; height: 32px; cursor: pointer; } .custom-search-bar form { position: absolute; bottom: -89px; right: 14px; font-size: 0; line-height: 0; display: none; padding: 20px 20px; background-color: #fff; border-top: 2px solid #ff5722; box-shadow: 0 2px 6px rgba(0,0,0,.2); } .custom-search-bar form::before { position: absolute; top: -7px; right: 12px; display: block; content: ''; width: 0; height: 0; border-style: solid; border-width: 0 5.5px 6px; border-color: transparent transparent #ff5722 transparent; } .custom-search-bar input { padding: 8px 46px 8px 12px; border: 1px solid #ccc; width: 280px; border-radius: 4px 4px 4px 4px; height: 35px; } .custom-search-bar button { background-image: url(https://controlhippo.com/blog/wp-content/uploads/custom_upl/search_white.svg); background-repeat: no-repeat; background-size: 24px; background-position: center; font-size: 0px; width: 35px; height: 35px; border: 1px solid #dddddd; background-color: #ff5722; padding: 10px; cursor: pointer; position: absolute; right: 20px; border-radius: 0px 4px 4px 0px; } .custom-search-bar input:focus-visible, .custom-search-bar input:focus { outline: none; border-color: #ccc; } /*Weglot Override CSS*/ .country-selector.weglot-dropdown .wgcurrent:after { background: url(https://images.controlhippo.com/wp-content/uploads/2024/04/23070012/expand_more_grey.svg) no-repeat; top: 7px; right: 2px; width: 24px; height: 24px; } .postid-67875 .country-selector.weglot-dropdown { display: none !important; } .ai-chat-assistant-icon { color: #ffffff; font-family: 'Outfit'; font-size: 16px; } .features-more-item-block .more-button { transition: unset; justify-content: unset !important; width: unset; background-color: transparent; } .ctheader .features-more-item-block .more-button .title_nav { color: #000000; } .features-more-item-block .more-button:hover { background-color: #dbe1f3 !important; } @media screen and (max-width: 1199px) { .ch_topbar_wrapper { width: 96%; } .topbar-left-content { display: none; } .ch_topbar_wrapper { justify-content: end; } } @media (min-width: 1200px) { .container { max-width: 1200px !important; width: 100%; } } @media screen and (max-width: 1023px) { .topbar-left-content p { font-size: 13px; } } @media screen and (max-width: 979px) { .ch_topbar { display: none; } .ctheader { top: 0; } .ch_li_title.com_tl .new-subtitle { right: auto; top: 2px; left: 72px; } } @media screen and (min-width: 993px) { .ctmenu-section { display: flex; align-items: center; gap: 16px; padding: 0px !important; } .padtop40{ padding-top: 40px !important; } .ctheader .ctmenu > ul > li { margin-left: 0px !important; line-height: unset !important; } .ctheader .ctmenu > ul > li .ctmenu-subs { transition: all 0.2s ease; top: 100%; } .ctheader .ctmenu > ul > li .ctmenu-subs.ctmenu-mega{ left: unset !important; } .ch_main_wrapper { align-items: center; } .ctmenu-mobile-ctheader { display: none; } .ctheader .ctmenu>ul>li { padding-bottom: 20px; margin-bottom: -20px; padding-right: 0 !important; } .main_soldrop_ul { width: 100%; padding: 0 !important; } .ctheader .ctmenu>ul>li.ctmenu-item-has-children:hover .ctmenu-subs { margin-top: 0.6rem; opacity: 1; visibility: visible; padding: 0 !important; } .ctmenu-subs .list-item a:hover { border-radius: 4px !important; } .ctmenu-subs .list-item a:hover, .ctmenu-subs a:hover { background: #dbe1f3; } .ctmenu-subs a, .list-item>div { padding: 10px 12px; } .ch_li_title { gap: 2px; cursor: pointer !important; } .desktopjustibtwn { justify-content: space-between !important; } .congridic .list-item, .congridic, .contentsubq { width: 100%; } .resflex1 { flex: 1; } .resflex2 { flex: 2; } .integrationdrpdwn .congridic { flex: 2; } .integrationdrpdwn .congridic { gap: 0px !important; } .congridic { gap: 4px; } .productMenusBody{ gap: 30px; } .product_menus_main { padding: 28px 22px 22px !important; border-radius: 18px; box-shadow: 0px 30px 100px 0px rgba(68, 68, 68, 0.45); position: relative; } .product_menus_main .menu_hdtl { margin-bottom: 10px; } .product_top_arrow::before, .solutions_top_arrow::before, .integrations_top_arrow::before, .resource_top_arrow::before { position: absolute; content: ""; height: 30px; width: 30px; background-color: #fff; border-radius: 6px; top: -12px; display: block; min-width: 30px; transform: rotate(45deg); } .product_top_arrow::before { left: 34%; } .solutions_top_arrow::before { left: 44%; } .integrations_top_arrow::before { left: 48%; } .resource_top_arrow::before { right: 48%; } ul.ctmenu-section:has(.weglot_choice) .product_top_arrow::before { left: 24%; } ul.ctmenu-section:has(.weglot_choice) .solutions_top_arrow::before { left: 34%; } ul.ctmenu-section:has(.weglot_choice) .integrations_top_arrow::before { left: 37%; } ul.ctmenu-section:has(.weglot_choice) .resource_top_arrow::before { left: 34%; } .ctheader .ctmenu > ul > li .ctmenu-subs.ctmenu-mega.ch_resourcedropdown { right: 5.5% !important; } .ctheader .ctmenu > ul > li .ctmenu-subs.ctmenu-mega.procolwidth, .ctheader .ctmenu > ul > li .ctmenu-subs.ctmenu-mega.industriewidth{ left: 6% !important; } .ctheader .ctmenu > ul > li .ctmenu-subs.ctmenu-mega.integrationdrpdwn{ left: 19% !important; } .procolwidth,.industriewidth{ max-width: 1040px !important; } .integrationdrpdwn{ max-width: 857px !important; } .ch_resourcedropdown{ max-width: 723px !important; } .ch_resourcedropdown .congridic a { padding: 8px 12px !important; } .ch_resourcedropdown .congridic .list-item { margin-bottom: 10px !important; } .ch_resourcedropdown .congridic .list-item:last-child { margin-bottom: 0px !important; } .festures_all_head { border-radius: 18px; background: #F3F6FF; padding: 15px 30px; } } @media screen and (max-width: 992px) { #et-main-area { padding-top: 4.1rem; } .ctheader .ctmenu .ctmenu-mobile-ctheader.active .ctmenu-mobile-arrow, .ctmenu-mobile-close { display: flex !important; align-items: center; } .flexcolmmobile,.header-bottom-div { flex-direction: column !important; } .header-bottom-div { padding: 18px 20px !important; } .mobmgtop16 { margin-top: 8px !important; } .ctheader .ctmenu>ul>li, .ctheader .ctmenu>ul>li .ctmenu-subs.active, .ctheader .ctmenu>ul>li .ctmenu-subs>ul>li>a { display: block; } .main_soldrop_ul .expand_more_svg, .ch_li_title.active, .hb-top-note { display: none !important; } .ch_topbar { z-index: 100 !important; } .ctlogo img { width: 180px !important; } .ch_resourcedropdown .congridic a { padding: 8px 0px !important; } .ctheader .wrapper { padding: 12px 0px; align-items: center; } .ch_topbar_wrapper { margin-right: 10px; } .congridic { gap: 18px !important; } .congridic.productMenus { margin-bottom: 12px; } .ch_startFreetrial { margin: 0 auto !important; } .com_tl { padding: 10px 12px; } .ch_li_title { border-bottom: 1px solid rgba(0, 0, 0, 0.1); justify-content: space-between; } .ctmenu-mobile-toggle img { width: 40px; } .ctheader-item-left, .ctheader-item-right { flex: 0 0 auto; } .ctheader-item-left { padding-left: 6px !important; } .wrapper { justify-content: space-between; margin: 0 auto; padding: 0.5rem 0; } .ctheader .ctmenu-mobile-toggle { position: relative; display: block; cursor: pointer; width: 2.75rem; border: none; background: none; transition: 0.35s ease-in-out; } .ctheader .ctmenu-mobile-toggle span { display: block; position: absolute; width: 100%; height: 2px; left: 0; border: none; outline: none; opacity: 1; border-radius: 0.25rem; transform: rotate(0deg); transition: 0.25s ease-in-out; } .ctheader .ctmenu, .ctoverlay { position: fixed; top: 0; left: 0; height: 100%; } .ctheader .ctmenu { width: 75%; z-index: 111; overflow: hidden; background: white; transform: translate(-100%); transition: all 0.5s ease-in-out; } .ctoverlay { width: 100%; z-index: 100; opacity: 0; visibility: hidden; background: rgba(0, 0, 0, 0.65); transition: all 0.45s ease-in-out; } .ctheader .ctmenu.active { transform: translate(0%); } .brd_btmmo { border-bottom: 1px solid rgba(0, 0, 0, 0.1); } .ctheader .ctmenu .ctmenu-mobile-ctheader { display: flex; align-items: center; justify-content: space-between; position: sticky; top: 0; border-bottom: 1px solid rgba(0, 0, 0, 0.1); } .ctheader .ctmenu .ctmenu-mobile-ctheader .ctmenu-mobile-arrow, .ctheader .ctmenu .ctmenu-mobile-ctheader .ctmenu-mobile-close { line-height: 3.125rem; width: 3.125rem; height: 3.125rem; border: 1px solid #dfdfdf; background: white; } .ctheader .ctmenu .ctmenu-mobile-ctheader .ctmenu-mobile-arrow { display: none; font-size: 2rem; } .ctheader .ctmenu .ctmenu-mobile-ctheader .ctmenu-mobile-close { font-size: 2.25rem; } .ctheader .ctmenu .ctmenu-mobile-ctheader .ctmenu-mobile-title { font-weight: 500; } .ctheader .ctmenu .ctmenu-section { height: 100%; overflow-y: auto; overflow-x: hidden; padding: 0 !important; } .last_btn_li { gap: 12px; padding: 20px !important; flex-direction: column; } .ch_startFreetrial, .ch_bookdemo { width: 200px !important; height: 50px !important; } .last_btn_li a { line-height: normal; } .ctheader .ctmenu>ul>li .ctmenu-subs { display: none; top: 50px !important; left: 0; max-width: none; height: calc(100% - 50px) !important; padding-top: 4rem; opacity: 1; overflow-y: auto; visibility: visible; transform: translateX(0%); box-shadow: none; padding: 10px !important; border-radius: unset !important; border-top: 1px solid #ddd !important; transition: all 0.5s !important; } .ctoverlay.active { opacity: 1; visibility: visible; } .ctheader { padding: 0 !important; } .et-social-icons { justify-content: center !important; } .pricing_link_li a { width: 100% !important; } .resource_top_arrow .congridic { gap: 18px !important; } .ch_resourcedropdown .congridic a { padding: 0 !important; } .industriestitle, .integrationstitle, .resourcestitle { margin-bottom: 22px; } .productMenusBody .mobmgtop16 { margin-top: 18px !important; } .custom-search-bar { display: none; } /*Translation css*/ .country-selector { position: absolute; top: 5px; right: 58px; } } @media only screen and (min-width: 991px) and (max-width: 1119px) { .country-selector.weglot-dropdown .wgcurrent a, .country-selector.weglot-dropdown .wgcurrent span { padding-right: 0; } .wg-li.weglot-lang a { font-size: 0px; } span.wglanguage-name { font-size: 0px !important; } .country-selector.weglot-dropdown .wgcurrent:after { display: none; } .weglot-flags.flag-3 a:before { margin-right: 0px; } .ch_li_title, .ctmenu-item, .ctheader .ctmenu>ul>li.pricing_link_li>a, .ctheader .ctmenu>ul>li.pricing_link_li>a { font-size: 13px; } } @media screen 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src="https://images.controlhippo.com/svg/closeic.svg" width="20" height="20" /> </span></div><ul class="ctmenu-section"><li class="ctmenu-item-has-children"><div class="aligncenter ch_li_title com_tl">Solutions <i class="expand_more_svg"></i> <span class="new-subtitle">new</span></div><div class="ctmenu-subs ctmenu-mega ctmenu-column-4 procolwidth"><div class="cnflex fwidth flexcolom product_menus_main product_top_arrow"><div class="cnflex fwidth flexcolmmobile productMenusBody"><div class="congridic resflex1 chflex flexcolom productMenus"><div class="menu_hdtl">Channels</div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/whatsapp-shared-inbox/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo" src="https://images.controlhippo.com/svg/whatsapp-chnl.svg" alt="WhatsApp Shared Inbox - Controllhippo" width="30" height="30"/> <span class="title_nav">WhatsApp Shared Inbox</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/whatsapp-business-api/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo" src="https://images.controlhippo.com/svg/whatsapp-api-chnl.svg" alt="WhatsApp Business API - Controllhippo" width="30" height="30"/> <span class="title_nav">WhatsApp Business API</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/telegram-inbox/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo" src="https://images.controlhippo.com/svg/telegram-chnl.svg" alt="Telegram - Controllhippo" width="30" height="30"/> <span class="title_nav">Telegram</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/facebook-messenger-shared-inbox/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo" src="https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/05/29163745/facebook_messenger.svg" alt="Facebook - Controllhippo" width="30" height="30"/> <span class="title_nav">Facebook</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/instagram-inbox/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo" src="https://images.controlhippo.com/svg/instagram-int.svg" alt="Instagram - Controllhippo" width="30" height="30"/> <span class="title_nav">Instagram</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/shared-mailbox/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo" src="https://images.controlhippo.com/svg/email_int.svg" alt="Shared Mailbox - Controllhippo" width="30" height="30"/> <span class="title_nav">Email</span></div> </a></div></div><div class="cnflex fwidth resflex2 flexcolmmobile festures_all_head"><div class="congridic resflex1 chflex flexcolom mobmgtop16"><div class="menu_hdtl">Features</div><div class="list-item text-center"> <a href="https://controlhippo.com/omnichannel-inbox/" class="cnflex" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" class="tsScale1" src="https://images.controlhippo.com/wp-content/uploads/2024/04/09123124/omnichannel_inbox.svg" alt="Smart DID Routing - Controllhippo" width="22" height="22"/></div><div class="contentsubq chflex flexcolom"> <span class="title_nav">Omnichannel Inbox</span><p class="menuDesc">Connect with customers across multiple messaging channels.</p></div></div> </a></div><div class="list-item text-center"> <a href="https://controlhippo.com/omnichannel-crm-integration/" class="cnflex" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" class="tsScale1" src="https://images.controlhippo.com/svg/ctrlh_header_whatsapp_crm.svg" alt="Omnichannel CRM Integration - Controlhippo" width="16" height="16"/></div><div class="contentsubq chflex flexcolom"> <span class="title_nav">Omnichannel CRM Integration</span><p class="menuDesc">Seamlessly Integrate All Messaging Channels with Your CRM.</p></div></div> </a></div><div class="list-item text-center"> <a href="https://controlhippo.com/analytics-report/" class="cnflex" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" src="https://images.controlhippo.com/svg/ctrlh_header_analytics.svg" alt="Analytics Report - Controllhippo" width="16" height="16"/></div><div class="contentsubq chflex flexcolom"> <span class="title_nav">Analytics Report</span><p class="menuDesc">Insights that drive informed decision-making.</p></div></div> </a></div></div><div class="congridic resflex1 chflex flexcolom mobmgtop16"><div class="list-item text-center padtop40"> <a href="https://controlhippo.com/ai-chat-assistant/" class="cnflex" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex"><div class="cnflex fwidth"><div class="iconhd mlt pro-head-ftr-cir"> <span class="ai-chat-assistant-icon">AI</span></div><div class="contentsubq chflex flexcolom"> <span class="title_nav">AI Chat Assistant<span class="new-subtitle">new</span></span><p class="menuDesc">Smart AI Assistance for customer queries.</p></div></div></div> </a></div><div class="list-item text-center"> <a href="https://controlhippo.com/chatbot-builder/" class="cnflex" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" class="tsScale1" src="https://images.controlhippo.com/svg/chatbot_icon_head_big.svg" alt="Chatbot - Controllhippo" width="16" height="16"/></div><div class="contentsubq chflex flexcolom"> <span class="title_nav">Chatbot Builder <span class="new-subtitle">new</span></span><p class="menuDesc">Create custom chatbots visually, no coding required.</p></div></div> </a></div><div class="list-item text-center"> <a href="https://controlhippo.com/workflow-automation/" class="cnflex" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex"><div class="cnflex fwidth"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" src="https://images.controlhippo.com/wp-content/uploads/2024/10/01082109/workflow-automation.svg" alt="Analytics Report - Controllhippo" width="16" height="16"/></div><div class="contentsubq chflex flexcolom"> <span class="title_nav">Workflow Automation<span class="new-subtitle">new</span></span><p class="menuDesc">Automate conversations using messaging workflows.</p></div></div></div> </a></div><div class="list-item text-center more-item-block features-more-item-block"> <a class="cnflex more-button align-items-center" href="https://controlhippo.com/features/" target="_blank" rel="noopener follow" data-wpel-link="exclude"> <span class="title_nav">More Features</span><div class="double-arrow-icon"> <img decoding="async" loading="lazy" src="https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/11/05173217/double_arrow.svg" width="20" height="20"></div> </a></div></div></div></div><div class="header-bottom-div cnflex fwidth desktopjustibtwn aligncenter"> <span class="note-header-bottom">Respond to Customers Faster With a WhatsApp Shared Inbox</span> <a href="https://controlhippo.com/signup/" target="_blank" class="header-book-demo-btn" rel="noopener nofollow" data-wpel-link="exclude">Start Free Trial</a></div></div></div></li><li class="ctmenu-item-has-children"><div class="aligncenter ch_li_title com_tl">Industries <i class="expand_more_svg"></i></div><div class="ctmenu-subs ctmenu-mega ctmenu-column-4 industriewidth"><div class="cnflex fwidth flexcolom product_menus_main solutions_top_arrow"><div class="menu_hdtl industriestitle">Industries</div><div class="cnflex fwidth desktopjustibtwn flexcolmmobile productMenusBody"><div class="congridic chflex flexcolom"><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/industry/ecommerce/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" src="https://images.controlhippo.com/svg/ctrlh_header_ecommerce.svg" alt="Ecommerce - Controllhippo" width="16" height="16"/></div> <span class="title_nav">Ecommerce</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/industry/recruitment/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" class="tsScale1" src="https://images.controlhippo.com/svg/ctrlh_header_requiment-min.svg" alt="Recruitment - Controllhippo" width="16" height="16"/></div> <span class="title_nav">Recruitment</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/industry/automotive/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" class="tsScale1" src="https://images.controlhippo.com/svg/ctrlh_header_automative-min.svg" alt="Automotive - Controllhippo" width="16" height="16" /></div> <span class="title_nav">Automotive</span></div> </a></div></div><div class="congridic chflex flexcolom mobmgtop16"><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/industry/retail/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" class="tsScale1" src="https://images.controlhippo.com/svg/ctrlh_header_retail.svg" alt="Retail - Controllhippo" width="16" height="16"/></div> <span class="title_nav">Retail</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/industry/real-estate/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" src="https://images.controlhippo.com/svg/ctrlh_header_real_estate.svg" alt="Real Estate - Controllhippo" width="16" height="16"/></div> <span class="title_nav">Real Estate</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/industry/healthcare/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" src="https://images.controlhippo.com/svg/ctrlh_header_healthcare.svg" alt="Healthcare - Controllhippo" width="16" height="16"/></div> <span class="title_nav">Healthcare</span></div> </a></div></div><div class="congridic chflex flexcolom mobmgtop16"><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/industry/hospitality/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" src="https://images.controlhippo.com/svg/ctrlh_header_hospitality.svg" alt="Hospitality - Controllhippo" width="16" height="16"/></div> <span class="title_nav">Hospitality</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/industry/education/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" src="https://images.controlhippo.com/svg/ctrlh_header_education.svg" alt="Education - Controllhippo" width="22" height="22"/></div> <span class="title_nav">Education</span></div> </a></div><div class="list-item text-center more-item-block"> <a class="cnflex more-button align-items-center" href="https://controlhippo.com/industry/" target="_blank" rel="noopener follow" data-wpel-link="exclude"> <span class="title_nav">More Industries</span><div class="double-arrow-icon"> <img decoding="async" loading="lazy" src="https://images.controlhippo.com/wp-content/uploads/2024/01/24062316/east_white.svg" width="20" height="20"></div> </a></div></div></div><div class="header-bottom-div cnflex fwidth desktopjustibtwn aligncenter"> <span class="note-header-bottom">Give Your Agents the Power to Delight Customers Anywhere, Instantly.</span> <a href="https://controlhippo.com/signup/" target="_blank" class="header-book-demo-btn" rel="nofollow noopener" data-wpel-link="exclude">Start Free Trial</a></div></div></div></li><li class="ctmenu-item-has-children"><div class="aligncenter ch_li_title com_tl">Integrations <i class="expand_more_svg"></i></div><div class="ctmenu-subs ctmenu-mega ctmenu-column-4 integrationdrpdwn"><div class="cnflex fwidth flexcolom product_menus_main integrations_top_arrow"><div class="menu_hdtl integrationstitle">Integrations</div><div class="cnflex fwidth flexcolmmobile productMenusBody"><div class="congridic chflex flexcolom resflex1"><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/app-marketplace/hubspot-integration/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo" src="https://images.controlhippo.com/svg/ctrlh_header_hubspot.svg" alt="HubSpot - Controllhippo" width="32" height="32"/> <span class="title_nav">HubSpot</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/app-marketplace/slack-integration/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo" src="https://images.controlhippo.com/svg/ctrlh_header_slack.svg" alt="Slack - Controllhippo" width="32" height="32"/> <span class="title_nav">Slack</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/app-marketplace/bitrix24-integration/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo intBroder" src="https://controlhippo.com/blog/wp-content/uploads/2024/04/Bitrix24.svg" alt="Bitrix24 - Controllhippo" width="32" height="32"/> <span class="title_nav">Bitrix24</span></div> </a></div></div><div class="congridic chflex flexcolom resflex1 mobmgtop16"><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/app-marketplace/pipedrive-integration/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo" src="https://images.controlhippo.com/svg/ctrlh_header_pipedrive.svg" alt="Pipedrive - Controllhippo" width="32" height="32"/> <span class="title_nav">Pipedrive</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/app-marketplace/monday-integration/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo intBroder" src="https://images.controlhippo.com/svg/ctrlh_header_monday-min.svg" alt="Monday.com - Controllhippo" width="32" height="32"/> <span class="title_nav">Monday.com</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/app-marketplace/salesforce-integration/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo intBroder" src="https://controlhippo.com/blog/wp-content/uploads/2024/04/Salesforce.svg" alt="Salesforce - Controllhippo" width="32" height="32"/> <span class="title_nav">Salesforce</span></div> </a></div></div><div class="congridic chflex flexcolom resflex1 mobmgtop16"><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/app-marketplace/zoho-integration/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo intBroder" src="https://images.controlhippo.com/svg/ctrlh_header_zoho-min.svg" alt="Zoho - Controllhippo" width="32" height="32"/> <span class="title_nav">Zoho</span></div> </a></div><div class="list-item text-center"> <a class="cnflex" href="https://controlhippo.com/app-marketplace/webhooks-integration/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"> <img decoding="async" loading="lazy" class="ch_integration_logo" src="https://controlhippo.com/blog/wp-content/uploads/2024/04/Webhooks.svg" alt="Webhooks - Controllhippo" width="32" height="32"/> <span class="title_nav">Webhooks</span></div> </a></div><div class="list-item text-center more-integration more-item-block"> <a class="cnflex more-button align-items-center" href="https://controlhippo.com/app-marketplace/" target="_blank" rel="noopener follow" data-wpel-link="exclude"> <span class="title_nav">More Integration</span><div class="double-arrow-icon"> <img decoding="async" loading="lazy" src="https://images.controlhippo.com/wp-content/uploads/2024/01/24062316/east_white.svg" width="20" height="20"></div> </a></div></div></div><div class="header-bottom-div cnflex fwidth desktopjustibtwn aligncenter"> <span class="note-header-bottom">Sync WhatsApp Chats to CRM Automatically.</span> <a href="https://controlhippo.com/signup/" target="_blank" class="header-book-demo-btn" rel="noopener follow" data-wpel-link="exclude">Sign Up For Free</a></div></div></div></li><li class="ctmenu-item-has-children"><div class="aligncenter ch_li_title com_tl">Resources <i class="expand_more_svg"></i></div><div class="ctmenu-subs ctmenu-mega ctmenu-column-4 ch_resourcedropdown"><div class="cnflex fwidth flexcolom product_menus_main resource_top_arrow"><div class="menu_hdtl resourcestitle">Resources</div><div class="cnflex fwidth flexcolmmobile productMenusBody"><div class="congridic chflex flexcolom resflex1"><div class="list-item"> <a class="cnflex" href="https://controlhippo.com/blog/" target="_blank" rel="noopener" data-wpel-link="internal"><div class="cnflex fwidth aligncenter"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" class="tsScale1" src="https://images.controlhippo.com/svg/ctrlh_header_blog.svg" alt="Blog - Controllhippo" width="16" height="16"/></div> <span class="title_nav">Blog</span></div> </a></div><div class="list-item"> <a class="cnflex" href="https://controlhippo.com/whatsapp-customer-support/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" class="tsScale1" src="https://images.controlhippo.com/svg/ctrlh_header_w_support.svg" alt="WhatsApp for Customer Support - Controllhippo" width="16" height="16"/></div> <span class="title_nav">WhatsApp for Customer Support</span></div> </a></div></div><div class="congridic chflex flexcolom resflex1 mobmgtop16"><div class="list-item"> <a class="cnflex" href="https://controlhippo.com/whatsapp-for-sales/" target="_blank" rel="noopener follow" data-wpel-link="exclude"><div class="cnflex fwidth aligncenter"><div class="iconhd mlt pro-head-ftr-cir"> <img decoding="async" loading="lazy" class="tsScale2" src="https://images.controlhippo.com/svg/ctrlh_header_w-sale.svg" alt="WhatsApp for Sales - Controllhippo" width="20" height="20"/></div> <span class="title_nav">WhatsApp for Sales</span></div> </a></div></div></div><div class="header-bottom-div cnflex fwidth desktopjustibtwn aligncenter"> <span 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class="brdcrlink" href="https://controlhippo.com/blog/category/omnichannel/">Omnichannel</a></span> » <span class="breadcrumb_last" aria-current="page">Omnichannel Marketing Automation: Benefits, Challenges, Tips & Tools</span></span></p></div><h1 class="fr_title">Omnichannel Marketing Automation: Benefits, Challenges, Tips & Tools</h1><p>Streamline Business Communication with our Omnichannel Solution</p><div class="btn_secnew"> <a class="sgn_newbtngr abtesttrack_blg" href="https://controlhippo.com/signup/" data-wpel-link="exclude" target="_blank" rel="follow">Start Free Trial</a></div></div><div class="featured-image-wrapper"> <img src="https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/11/15154403/omnichannel-marketing-automation.png" alt="Omnichannel Marketing Automation: Benefits, Challenges, Tips & Tools" class="featured-image" /><figcaption class="featured-image-caption"></figcaption></div></div></div><div class="container padtopzerocont"><div id="content-area" 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.video-outer-wr, .video-outer-wr iframe { width: 100%; } } @media only screen and (max-width:567px) { .video-outer-wr iframe { height: 100%; } .video-outer-wr { display: inline-block; } .type-post h2, .type-post h3 { margin-top: 18px; margin-bottom: 12px; } .accordionchpost .faqposttile { font-size: 22px !important; margin-top: 16px !important; margin-bottom: 12px !important; } }</style><article id="post-74783" class="et_pb_post post-74783 post type-post status-publish format-standard has-post-thumbnail hentry category-omnichannel"><div class="et_post_meta_wrapper"></div><div class="entry-content newentrycontent"><div class="tocpluscontent"><div class="tocdiv"><div class="tocdivInnerBlock"><div class="lwptoc lwptoc-light lwptoc-notInherit" data-smooth-scroll="1" data-smooth-scroll-offset="24"><div class="lwptoc_i"><div class="lwptoc_header" style="font-size:21px;"> <b class="lwptoc_title">Table Of Content</b> <span class="lwptoc_toggle"> <a href="#" class="lwptoc_toggle_label" data-label="show">hide</a> </span></div><div class="lwptoc_items lwptoc_items-visible" style="font-size:16px;"><div class="lwptoc_itemWrap"><div class="lwptoc_item"> <a href="#what_is_omnichannel_marketing_automation"> <span class="lwptoc_item_label">What is Omnichannel Marketing Automation?</span> </a></div><div class="lwptoc_item"> <a href="#advantages_of_using_omnichannel_marketing_automation"> <span class="lwptoc_item_label">Advantages of Using Omnichannel Marketing Automation</span> </a></div><div class="lwptoc_item"> <a href="#common_automation_pitfalls_and_how_to_avoid_them"> <span class="lwptoc_item_label">Common Automation Pitfalls and How to Avoid Them</span> </a></div><div class="lwptoc_item"> <a href="#steps_to_implement_an_omnichannel_marketing_automation"> <span class="lwptoc_item_label">Steps to Implement an Omnichannel Marketing Automation</span> </a></div><div class="lwptoc_item"> <a href="#examples_of_omnichannel_marketing_automation"> <span class="lwptoc_item_label">Examples of Omnichannel Marketing Automation</span> </a></div><div class="lwptoc_item"> <a href="#omnichannel_marketing_tools"> <span class="lwptoc_item_label">Omnichannel Marketing Tools</span> </a></div></div></div></div></div><div class="blogSideBanner"><video class="blog-sidebar-video" autoplay="" height="" loop="" muted="" playsinline="" preload="auto" width="100%"> <source src="https://images.controlhippo.com/video/controlhippo_popup_video_aug_24.webm" type="video/mp4"> Your browser does not support the video tag.</video><div class="video-cta-contnent"><div class="video-heading">Omnichannel Communication Platform for Sales & Support Teams</div> <a href="https://calendly.com/d/cp47-6pp-86q" target="_blank" data-wpel-link="external" rel="nofollow external noopener noreferrer" class="ext-link">Schedule a Demo</a></div></div></div></div><div class="postconetndiv"><div class="newlautor"><div class="newauthrmg"> <img src="https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/09/18173734/Rohit-Rajpal-150x150.png" width="60" height="60" srcset="https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/09/18173734/Rohit-Rajpal-150x150.png 2x" alt="Rohit Rajpal" class="avatar avatar-60 wp-user-avatar wp-user-avatar-60 alignnone photo" /><h4 class="wrtnbnameauth">Senior Writer: </strong> <a href="https://controlhippo.com/blog/author/rohit-rajpal/" title="Posts by Rohit Rajpal" rel="author" data-wpel-link="internal" target="_self">Rohit Rajpal</a></h4></div><div class="readtime"><img src="https://controlhippo.com/blog/wp-content/uploads/zn_fonts/checkcircle.svg" width="22" height="22" alt="green tick" /><span class="span-reading-time rt-reading-time"><span class="rt-label rt-prefix">Reading Time:</span> <span class="rt-time"> 9</span> <span class="rt-label rt-postfix">Minutes</span></span></div><div class="datepauthtxt"><img src="https://controlhippo.com/blog/wp-content/uploads/zn_fonts/checkcircle.svg" width="22" height="22" alt="green tick" /><span>Published : </span>November 15, 2024</div></div><p><span style="font-weight: 400;">Offering a consistent experience across channels is no longer optional – businesses must invest in it to get ahead. Companies with robust omnichannel customer engagement strategies </span><a href="https://www.invoca.com/blog/frictionless-omnichannel-customer-experience" data-wpel-link="external" target="_blank" rel="nofollow external noopener noreferrer" class="ext-link"><span style="font-weight: 400;">see a staggering 179% increase in sales revenue</span></a><span style="font-weight: 400;"> compared to those who don’t. However, managing these diverse customer interactions becomes more challenging as your audience expands.</span></p><p><span style="font-weight: 400;">That’s where automation steps in to streamline your marketing efforts. From personalizing messages to tracking customer behavior, automation helps you scale your omnichannel strategy effortlessly.</span></p><p><span style="font-weight: 400;">Let’s understand what omnichannel marketing automation is and the tools you can use to make the most of it.</span></p><h2><span id="what_is_omnichannel_marketing_automation"><strong>What is Omnichannel Marketing Automation?</strong></span></h2><p><span style="font-weight: 400;">Omnichannel marketing automation refers to the </span><b>integration of automated marketing tools across multiple channels to create consistent, personalized customer experiences. </b><span style="font-weight: 400;">Unlike traditional marketing automation that focuses on individual channels, omnichannel automation orchestrates seamless interactions across email, social media, SMS, and physical stores—treating them as parts of a unified customer journey.</span></p><p><span style="font-weight: 400;">It uses customer data and behavior patterns to automatically trigger relevant messages, recommendations, and actions across channels. </span></p><p><span style="font-weight: 400;">For instance, when a customer abandons their cart on your website, an effective omnichannel automation system springs into action across multiple touchpoints:</span></p><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Sends a personalized email within the first hour (</span><a href="https://www.activecampaign.com/blog/abandoned-cart-emails#:~:text=Timing%20matters%20when%20sending%20abandoned,average%20a%202.5%25%20conversion%20rate" data-wpel-link="external" target="_blank" rel="nofollow external noopener noreferrer" class="ext-link"><span style="font-weight: 400;">6.3% conversion rate, compared to 2.5% for emails sent after 24 hours</span></a><span style="font-weight: 400;">)</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Displays targeted social media ads showing abandoned items</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Triggers SMS reminders for mobile shoppers</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Alerts your sales team for high-value carts (>$500) through CRM integration</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Updates in-store digital displays with personalized recommendations when the customer visits physically</span></li></ul><h2><span id="advantages_of_using_omnichannel_marketing_automation"><strong>Advantages of Using Omnichannel Marketing Automation</strong></span></h2><p><span style="font-weight: 400;">The key advantages of <a href="https://controlhippo.com/blog/omnichannel-marketing/" target="_blank" rel="noopener" data-wpel-link="internal">omnichannel marketing</a> automation for businesses include enhanced customer experience, improved customer retention, better efficiency, and scalability. Let’s understand this in more detail. </span></p><h3><strong>1. Enhanced Customer Experience</strong></h3><p><span style="font-weight: 400;">Omnichannel automation ensures customers receive personalized, relevant interactions regardless of the channel they use. By tracking customer behavior and preferences across touchpoints, businesses can deliver timely, contextual messages that resonate with their audience. </span></p><p><span style="font-weight: 400;">For example, if a customer browses products on mobile, they’ll receive consistent, personalized recommendations when they switch to the desktop or visit your store.</span></p><h3><strong>2. Improved Customer Retention and Loyalty</strong></h3><p><span style="font-weight: 400;">Companies with robust omnichannel customer experience strategies </span><a href="https://www.goto.com/blog/how-to-create-omni-channel-customer-experience" data-wpel-link="external" target="_blank" rel="nofollow external noopener noreferrer" class="ext-link"><span style="font-weight: 400;">convert 89% of their buyers into loyal, engaged customers</span></a><span style="font-weight: 400;">. By maintaining continuous engagement through customers’ preferred channels and ensuring timely follow-ups, businesses can build stronger, lasting relationships. This consistent engagement helps maintain customer interest and encourages repeat purchases.</span></p><p><span style="font-weight: 400;">Through strategic channel engagement aligned with customer preferences and consistent follow-up communication, companies cultivate deeper customer relationships. This ongoing connection strengthens brand loyalty and drives recurring revenue.</span></p><h3><strong>3. Increased Efficiency and Productivity</strong></h3><p><span style="font-weight: 400;">Automation eliminates repetitive tasks like follow-up emails and cart abandonment reminders while centralizing customer data in a single platform. This allows teams to analyze customer behavior easily and adjust strategies in real time. As a result, marketing teams can manage complex, multi-channel campaigns efficiently by focusing more on strategy and less on routine tasks.</span></p><section class="recommended-blog">Read More <img decoding="async" src="https://controlhippo.com/blog/wp-content/uploads/2024/03/hand_arrow.svg" alt="hand-arrow" width="24"> : <a href="https://controlhippo.com/blog/omnichannel-banking/" target="_blank" rel="noopener" data-wpel-link="internal"> <b>What is Omnichannel Banking? Why It’s Needed & Benefits</b></a></section><h3><strong>4. Scalability</strong></h3><p><span style="font-weight: 400;">As your business grows, omnichannel automation helps maintain personalized customer experiences without proportionally increasing workload. The system efficiently handles increased customer interactions, campaign complexity, and data management across all channels while ensuring consistent service quality at any scale.</span></p><h3><strong>5. Better Brand Consistency</strong></h3><p><span style="font-weight: 400;">Well-designed automation systems maintain messaging consistency across channels, from visual identity to brand voice. This coordinated approach enhances brand credibility while enabling performance tracking across campaigns. Whether customers interact through email, social media, or your website, they experience the same brand personality and quality of service.</span></p><style>.interested2 { width: 100%; border-radius: 10px; box-shadow: 0px 2px 6px rgb(0 0 0 / 16%); background-color: #fff; display: table; clear: both; margin-bottom: 20px; border: 1px solid #757575; } .interested2 .interested-inn2 { position: relative; padding: 30px 30px 30px 50px; margin-top: 0; border-radius: 10px; width: 100%; } .interested2 .interested-inn2 .flag2 { position: absolute; top: 43px; left: -22px; width: 100px; } .interested2 .interested-inn2 .flex-box { display: flex; flex-wrap: wrap; justify-content: space-between; align-items: center; } .interested2 .left-part { color: #000; width: 68%; margin: 0; } .left-part .hdtl { font-size: 28px; line-height: 1.2; font-weight: 600; } .interested2 .right-part { width: 27%; min-width: 30%; text-align: right; } .interested2 .right-part .btns { text-decoration: none; display: inline-block; font-size: 18px; padding: 11px 17px; font-weight: 400; background-color: #0029C7; text-align: center; color: #fff !important; width: 100%; border-radius: 5px; } @media screen and (max-width: 767px) { .interested2 .interested-inn2 { padding: 30px 20px 40px; } .interested2 .interested-inn2 .flag2 { display: none; } .interested2 .interested-inn2 .flex-box { display: block; } .interested2 .left-part, .interested2 .right-part { width: 100%; text-align: center; } }</style><section class="interested2"><div class="interested-inn2"><div class="flag2"><div style="width: 47px; height: 47px; background:#0029C7; border-radius: 14px; transform: rotate(45deg);"> </div></div><div class="flex-box"><div class="left-part"><div class="hdtl">Manage All Your Social Messages in One Dashboard.</div><div>Connect multiple social channels and respond 3x faster with our unified inbox.</div></div><div class="right-part"> <a class="btns" href="https://controlhippo.com/signup/?utm_source=google&utm_medium=organic&utm_campaign=blog%20middle%20cta" data-wpel-link="exclude" target="_blank" rel="follow">Start 10-Day Trial</a></div></div></div></section><h2><span id="common_automation_pitfalls_and_how_to_avoid_them"><strong>Common Automation Pitfalls and How to Avoid Them</strong></span></h2><p><span style="font-weight: 400;">Before diving into how to implement omnichannel marketing automation, let’s address the most common challenges businesses face and their solutions. </span></p><h3><strong>1. Data Silos and Integration Issues </strong></h3><p><span style="font-weight: 400;">One of the biggest roadblocks to a successful omnichannel marketing strategy is fragmented data across departments. Sales teams might use a CRM while marketing relies on email platforms, and customer service manages its own ticketing system. </span></p><p><span style="font-weight: 400;">To bridge these gaps, start by conducting a thorough audit and implementing a unified data platform that connects your tools through native integrations. This creates a single source of truth, avoids duplication, and ensures consistency. </span></p><h3><strong>2. Inconsistent Customer Experience Problem</strong></h3><p><span style="font-weight: 400;">When your automation tools don’t communicate effectively, customers might see different prices on your app versus your website or receive duplicate messages across channels. This inconsistency damages brand trust and creates confusion in the customer journey.</span></p><p><span style="font-weight: 400;">You can avoid this and maintain consistency by creating channel-specific content guidelines, implementing real-time data updates, and using automated quality checks. This will minimize human efforts while maximizing efficiency.</span></p><section class="recommended-blog">Must Read <img decoding="async" src="https://controlhippo.com/blog/wp-content/uploads/2024/03/hand_arrow.svg" alt="hand-arrow" width="24"> : <a href="https://controlhippo.com/blog/omnichannel-customer-support-platforms/" target="_blank" rel="noopener" data-wpel-link="internal"> <b>Best Omnichannel Customer Support Platforms</b></a></section><h3><strong>3. Over-Automation Problem</strong></h3><p><span style="font-weight: 400;">In the rush to automate everything, many businesses end up creating robotic, impersonal experiences. Customers feel bombarded with generic messages, and the valuable human element of customer service gets lost in the process.</span></p><p><span style="font-weight: 400;">But, you can strike the right balance between automation and humans by including clear opt-out options and defining clear scenarios for human intervention. When customers have the option to connect with a human agent, they will feel less frustrated and will likely go home satisfied. </span></p><h3><strong>4. Poor Channel Selection Problem</strong></h3><p><span style="font-weight: 400;">Many businesses make the mistake of trying to be everywhere at once, spreading their resources too thin and delivering subpar experiences across multiple channels. This approach often leads to inconsistent service quality and frustrated customers.</span></p><p><span style="font-weight: 400;">Therefore, instead of trying to be everywhere, start with two to three core channels where your audience is most active. Think – WhatsApp, Facebook, and Instagram? Analyze how you perform in these channels and optimize your strategies before expanding to others. </span></p><h3><strong>5. Inadequate Testing Problem</strong></h3><p><span style="font-weight: 400;">Rushing to implement automation without proper testing can lead to embarrassing mistakes, like sending personalized messages with wrong customer names or triggering automated responses at inappropriate times. These errors can damage your brand reputation and customer trust.</span></p><p><span style="font-weight: 400;">You can avoid this by creating a test customer journey for each major workflow and using small pilot groups (5% of the database) for initial launches. Look for unusual patterns and share data across teams so everyone can learn and adapt.</span></p><h2><span id="steps_to_implement_an_omnichannel_marketing_automation"><strong>Steps to Implement an Omnichannel Marketing Automation</strong></span></h2><p><span style="font-weight: 400;">Implementing an effective omnichannel marketing automation strategy requires careful planning and execution. Here’s a step-by-step guide to get you started. </span></p><h3><strong>1. Define Your Goals and Strategy</strong></h3><p><span style="font-weight: 400;">Begin by developing a comprehensive strategy for your omnichannel marketing campaigns and automation. Ensure your objectives complement broader company goals and include concrete, trackable metrics to measure success. Follow these specific steps to set your strategy.</span></p><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Create a 30-60-90 day implementation roadmap</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Define success metrics for each channel (e.g., email open rates >25%, social engagement >5%)</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Map customer drop-off points in your current journey</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Create a scoring system to evaluate which processes to automate first, considering factors like time savings, cost reduction, and implementation complexity</span></li></ul><h3><strong>2. Audit Your Current Tech Stack</strong></h3><p><span style="font-weight: 400;">Before investing in new tools, evaluate your existing technology infrastructure. This assessment helps identify gaps, redundancies, and potential integration challenges. Start your audit with these key actions. </span></p><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Document all customer-facing tools and their current integration status</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">List manual processes that could be automated</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Calculate the cost and time spent on current workflows</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Create a priority list of required integrations and features</span></li></ul><h3><strong>3. Collect and Centralize Customer Data</strong></h3><p><span style="font-weight: 400;">Developing an integrated, comprehensive customer data strategy is fundamental to successful omnichannel automation. Take these practical steps to build your data foundation. </span></p><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Set up tracking parameters for each channel (UTM codes, pixel tracking, etc.)</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Create a data taxonomy for consistent customer attributes</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Build customer segments based on behavior patterns and preferences</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Implement data validation rules to maintain quality</span></li></ul><section class="recommended-blog">Discover More <img decoding="async" src="https://controlhippo.com/blog/wp-content/uploads/2024/03/hand_arrow.svg" alt="hand-arrow" width="24"> : <a href="https://controlhippo.com/blog/omnichannel-analytics/" target="_blank" rel="noopener" data-wpel-link="internal"> <b>Omnichannel Analytics: Everything You Need to Know</b></a></section><h3><strong>4. Choose the Right Marketing Automation Platform</strong></h3><p><span style="font-weight: 400;">Selecting the appropriate automation platform is critical to your success. Consider these practical aspects during your evaluation.</span></p><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Run a pilot test with your top two platform choices</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">List must-have integrations with your existing tools</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Compare pricing tiers against your projected growth</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Evaluate customer support response times and availability</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Check user reviews specifically for your use cases</span></li></ul><h3><strong>5. Set Up Customer Journey Workflows</strong></h3><p><span style="font-weight: 400;">Design <a href="https://controlhippo.com/workflow-automation/" target="_blank" rel="noopener follow" data-wpel-link="exclude">automated workflows</a> that reflect your customers’ journey across different channels. Get started with these actionable steps. </span></p><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Map your three most common customer paths to purchase</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Create trigger-based workflows for cart abandonment, product browsing, and post-purchase</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Set up progressive profiling to gather customer data gradually</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Define fallback actions for incomplete customer data</span></li></ul><h3><strong>6. Train Your Team</strong></h3><p><span style="font-weight: 400;">Proper team training and enablement are essential for optimal automation results. Here’s a structured approach to ensure effective implementation. </span></p><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Consider implementing structured learning paths tailored to different organizational roles and responsibilities.</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Build a knowledge base of common scenarios and solutions</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Schedule weekly team check-ins for the first month</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Assign automation champions for each department</span></li></ul><h3><strong>7. Monitor and Optimize</strong></h3><p><span style="font-weight: 400;">Success with omnichannel automation requires continuous improvement. These practical steps will help you maintain and enhance your system:</span></p><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Set up automated performance alerts for key metrics</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Schedule monthly workflow audits to identify bottlenecks</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Create an A/B testing calendar for major automation flows</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Document successful optimizations for future reference</span></li></ul><h2><span id="examples_of_omnichannel_marketing_automation"><strong>Examples of Omnichannel Marketing Automation</strong></span></h2><p><span style="font-weight: 400;">Now that you know what omnichannel marketing automation is, let’s look at some real-world examples of companies excelling in it.</span></p><h3><strong>1. Nike</strong></h3><p><span style="font-weight: 400;">Nike is a global sportswear manufacturer that produces athletic shoes, clothing, and equipment. They created an integrated digital system called Nike+ that connects their mobile fitness apps with their online store and physical retail locations. </span></p><p><span style="font-weight: 400;">The system offers personalized workout plans through the Nike Run Club and Training Club apps, syncs user performance data across platforms, sends location-based store notifications and coordinates personal training bookings at physical stores. Based on workout patterns, it automatically recommends relevant gear and creates customized shopping experiences across multiple marketing channels. </span></p><style>.quote-paragraph-wr { margin-bottom: 20px; } .quote-paragraph-block { display: flex; border-left: 10px solid #E5EFF5; padding-left: 20px; } .quote-paragraph-block p { width: 100%; padding: 10px 0 !important; } .quote-paragraph-block span { width: 10%; } .quote-paragraph-innrwr { display: flex; flex-direction: column; gap: 22px; }</style><div class="quote-paragraph-wr"><div class="quote-paragraph-innrwr"><div class="quote-paragraph-block"><p><strong>Why it works:</strong> By combining fitness tracking with shopping, Nike creates a natural reason for customers to interact with their brand daily. They <a href="https://emarsys.com/learn/white-papers/why-youre-2-5x-more-likely-to-succeed-in-an-omnichannel-retail-world/" target="_blank" rel="noopener noreferrer nofollow external" data-wpel-link="external" class="ext-link">achieved a 100% revenue increase through this connected approach.</a>.</p></div></div></div><h3><strong>2. Domino’s Pizza</strong></h3><p><span style="font-weight: 400;">Domino’s is an international pizza restaurant chain that revolutionized fast-food delivery through digital innovation. They developed the AnyWare platform that unifies ordering across multiple channels. The system remembers customer preferences, enables one-click ordering through smart devices, provides real-time delivery tracking, and automatically triggers personalized offers based on ordering patterns.</span></p><style>.quote-paragraph-wr { margin-bottom: 20px; } .quote-paragraph-block { display: flex; border-left: 10px solid #E5EFF5; padding-left: 20px; } .quote-paragraph-block p { width: 100%; padding: 10px 0 !important; } .quote-paragraph-block span { width: 10%; } .quote-paragraph-innrwr { display: flex; flex-direction: column; gap: 22px; }</style><div class="quote-paragraph-wr"><div class="quote-paragraph-innrwr"><div class="quote-paragraph-block"><p><strong>Why it works:</strong> By making ordering possible through any device while maintaining consistent menu preferences, Domino's removes all friction from the purchase process. Their <a href="https://ir.dominos.com/news-releases/news-release-details/dominos-pizzar-announces-fourth-quarter-and-fiscal-2022" target="_blank" rel="noopener noreferrer nofollow external" data-wpel-link="external" class="ext-link">digital orders now account for 80% of total sales</a>.</p></div></div></div><section class="recommended-blog">Explore More <img decoding="async" src="https://controlhippo.com/blog/wp-content/uploads/2024/03/hand_arrow.svg" alt="hand-arrow" width="24"> : <a href="https://controlhippo.com/blog/omnichannel-customer-service/" target="_blank" rel="noopener" data-wpel-link="internal"> <b>Omnichannel Customer Service: Strategy and Examples</b></a></section><h3><strong>3. Walgreens</strong></h3><p><span style="font-weight: 400;">Walgreens is America’s second-largest pharmacy chain, with over 9,500 retail locations. They developed a mobile-first strategy to bridge their physical and digital presence. The company created a comprehensive mobile app that automates prescription refills, sends medication reminders, coordinates pick-up times, and integrates with its loyalty program to provide personalized health recommendations and shopping experiences.</span></p><style>.quote-paragraph-wr { margin-bottom: 20px; } .quote-paragraph-block { display: flex; border-left: 10px solid #E5EFF5; padding-left: 20px; } .quote-paragraph-block p { width: 100%; padding: 10px 0 !important; } .quote-paragraph-block span { width: 10%; } .quote-paragraph-innrwr { display: flex; flex-direction: column; gap: 22px; }</style><div class="quote-paragraph-wr"><div class="quote-paragraph-innrwr"><div class="quote-paragraph-block"><p><strong>Why it works:</strong> By simplifying routine pharmacy tasks through digital automation while maintaining the personal touch of local stores, Walgreens transformed a tedious process into a convenient experience. This <a href="https://www.moengage.com/blog/omnichannel-marketing-examples/" target="_blank" rel="noopener noreferrer nofollow external" data-wpel-link="external" class="ext-link">increased digital sales to $3.7 billion</a> (up 9% from the previous year), with the app handling 33% of all prescription refills across its network.</p></div></div></div><h2><span id="omnichannel_marketing_tools"><strong>Omnichannel Marketing Tools</strong></span></h2><p><span style="font-weight: 400;">The top omnichannel marketing tools are ControlHippo, Tidio, Respond, DelightChat, and Gupshup. Let’s understand what makes these the best omnichannel marketing automation solutions in 2024.</span></p><style>.single_blog_heading_para_bg { background-color: #EBF3FF; padding:35px; border-radius: 1.25rem; margin-bottom: 20px; } .single_blog_heading_para_bg .heading_type { font-size: 20px; font-weight: 700; margin-bottom: 14px; line-height: 1.3; color: #333; padding-left: 40px; /* Adjust to create space for the image */ position: relative; /* Required for vertical centering */ } .single_blog_heading_para_bg p { margin:0; } .disclaimer_title { background: url(https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/09/17192826/disclaimer.svg) 0 5px no-repeat; background-size: 29px 29px; /* Adjust image size */ display: inline-block; vertical-align: middle; padding-top: 5px; /* To align the text with the icon */ height: 30px; /* Ensures proper alignment */ line-height: 30px; /* Matches the height for alignment */ }</style><div class="single_blog_heading_para_bg"><h4 class="heading_type disclaimer_title">Important Notice for Readers</h4><p>We've selected these five tools based on extensive research across SoftwareSuggest, G2, and Capterra user reviews, considering overall ratings, value for money, and user satisfaction. We are not affiliated with any of these tools, nor do we receive compensation for featuring them. This analysis represents our independent assessment as of November 2024.</p></div><h3><strong>1. <a href="https://controlhippo.com/" target="_blank" rel="noopener follow" data-wpel-link="exclude">ControlHippo</a></strong></h3><p><img decoding="async" loading="lazy" class="alignnone size-full wp-image-73703" src="https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/09/06220525/controlhippo-dash.png" alt="ControlHippo Dash" width="1913" height="902" srcset="https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/09/06220525/controlhippo-dash.png 1913w, https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/09/06220525/controlhippo-dash-1280x604.png 1280w, https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/09/06220525/controlhippo-dash-980x462.png 980w, https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/09/06220525/controlhippo-dash-480x226.png 480w" sizes="(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1913px, 100vw"></p><p><span style="font-weight: 400;">ControlHippo is the best omnichannel marketing automation platform that allows you to connect your Facebook, Instagram, WhatsApp, Telegram, and other social accounts. It empowers teams to deliver faster, more personalized customer service while maintaining consistency across all touchpoints. The best part? You can leverage its AI-powered chatbots to answer simple queries quickly and keep customers engaged.</span></p><style>.ctrlBlogFeaturesMain{ margin-top:10px !important; } .ctrl_title_features{ font-size: 26px; line-height: 1.3; font-weight: 700; margin-bottom: 10px; color: #000 !important; } .ctrlBlogFeatures { border: 1px solid #eeeeee; border-radius: 8px; padding: 28px; margin-bottom: 26px; } .ctrlBlogFeatures ul{ display:grid; grid-template-columns:1fr 1fr 1fr; list-style: none !important; padding: 0 !important; margin: 0 !important; column-gap:26px; row-gap: 12px; } .ctrlBlogFeatures ul li { font-size: 18px !important; line-height: 1.5; position: relative; margin-bottom: 0px !important; padding-left: 24px; padding-bottom: 0px !important; } .ctrlBlogFeatures ul li::before{ position: absolute; top: 3px; left: -8px; content: ""; background-image: url('https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/07/15154906/right_tick.svg'); height: 24px; width: 24px; display: inline-block; background-repeat: no-repeat; background-position: 50%; vertical-align: text-bottom; margin-bottom: 4px; background-size: 24px; } @media (max-width:1080px) { .ctrlBlogFeatures ul{ grid-template-columns:1fr 1fr; } } @media (max-width:480px) { .ctrlBlogFeatures ul{ grid-template-columns:1fr; } }</style><div class="ctrlBlogFeaturesMain"><div class="ctrl_title_features">Features</div><div class="ctrlBlogFeatures"><ul><li>Contact management</li><li>Shared inbox</li><li>Contact timeline</li><li>Performance indicators</li><li>CRM integrations</li><li>AI chat assistant</li></ul></div></div><style>.ch_buffer_review_card { border: 1px solid #F9E5DC; padding: 20px; border-radius: 16px; margin-bottom: 10px; } .ch_buffer_pos_review { margin-bottom: 30px; } .ch_buffer_review_card_title { font-size: 23px !important; line-height: 38px !important; color: #1b1c1e !important; font-style: normal; font-weight: 700 !important; margin: 0 0 16px !important; padding: 8px 53px; margin-bottom: 20px; } .pstv_title { background: url(https://callhippo.com/wp-content/uploads/customupload/img/ch_buffer_pros.svg) 0 5px no-repeat; } .ngtv_title { background: url(https://callhippo.com/wp-content/uploads/customupload/img/ch_buffer_cons.svg) 0 5px no-repeat; } .ch_buffer_review_card ul{ padding: 0 !important; } .ch_buffer_pos_review ul li, .ch_buffer_ngtv_review ul li { font-size: 18px !important; margin-bottom: 16px; list-style-type: none; padding: 0 0 1px 23px; vertical-align: middle; position:relative; } .ch_buffer_pos_review ul li:last-child, .ch_buffer_ngtv_review ul li:last-child { margin-bottom: 0 !important; } .ch_buffer_pos_review ul li::before,.ch_buffer_ngtv_review ul li::before { position:absolute; content:""; top:7px; left:4px; height: 10px; width: 10px; background-size: 10px; background-repeat: no-repeat; background-position: center; } .ch_buffer_pos_review ul li::before{ background-image: url(https://callhippo.com/wp-content/uploads/customupload/img/rectangle_pros.svg); } .ch_buffer_ngtv_review ul li::before { background-image: url(https://callhippo.com/wp-content/uploads/customupload/img/rectangle_cons.svg); } @media(max-width:480px){ .ch_buffer_review_card{ padding:20px 12px !important; } }</style><div class="ch_buffer_review_card"><div class="ch_buffer_pos_review"><p class="ch_buffer_review_card_title pstv_title">Pros</p><ul><li>Has a comprehensive dashboard analytics help optimize support efficiency.</li><li>Its single interface handles multiple WhatsApp business accounts effectively.</li><li>Offers flexible API connections to enable custom workflow automation.</li></ul></div><div class="ch_buffer_ngtv_review"><p class="ch_buffer_review_card_title ngtv_title">Cons</p><ul><li>Custom routing configurations need more flexibility.</li><li>Doesn’t have the predictive AI features that other omnichannel marketing tools offer.</li></ul></div></div><h4><b>Pricing</b></h4><ul><li style="font-weight: 400;" aria-level="1"><b>Basic</b><span style="font-weight: 400;">: Free</span></li><li style="font-weight: 400;" aria-level="1"><b>Bronze</b><span style="font-weight: 400;">: $20/user/month</span></li><li style="font-weight: 400;" aria-level="1"><b>Silver</b><span style="font-weight: 400;">: $28/user/month</span></li><li aria-level="1"><b>Gold</b>: Contact us</li></ul><p>*Pricing accurate as of: 15-11-2024</p><style>.custom_resources_card { background: #EDF4FF; box-shadow: 0 4px 20px rgba(45, 45, 45, 0.16); border-radius: 10px; padding: 18px 1px; margin-bottom: 27px; } .custom_cta_title { font-size: 24px; font-weight: 600; color: #0f1e3c; margin-top: 0; margin-bottom: 24px; margin-left: 33px; } .custom_card_content { width: 90%; } .custom_resources_list li { font-size: 18px; margin-bottom: 12px; list-style-type: none; padding-left: 23px; position: relative; } .custom_resources_list li::before { content: ""; position: absolute; top: 7px; left: 4px; height: 10px; width: 10px; background: url(https://controlhippo.com/blog/wp-content/uploads/2023/09/rectangle_pros.png) no-repeat center; } .custom_resources_list li:last-child { margin-bottom: 0; } .custom_resources_list li a { font-size: 18px; margin-top: 10px; color: #000000; text-decoration: none; } .custom_resources_list a:hover { color: #0029c7; }</style><div class="custom_resources_card"><div class="custom_resources_card_body"><div class="custom_card_content"><div class="custom_cta_title">Learn more about ControlHippo:</div><div class="custom_resources_list"><ul><li><a href="https://controlhippo.com/signup/" data-wpel-link="exclude" target="_blank" rel="follow">Start a Free Trial</a></li><li><a href="https://controlhippo.com/pricing/" data-wpel-link="exclude" target="_blank" rel="follow">Pricing</a></li><li><a href="https://calendly.com/d/cp47-6pp-86q" data-wpel-link="external" target="_blank" rel="nofollow external noopener noreferrer" class="ext-link">Book A Demo</a></li><li><a href="https://controlhippo.com/whatsapp-shared-inbox/" data-wpel-link="exclude" target="_blank" rel="follow">WhatsApp Shared Inbox</a></li><li><a href="https://controlhippo.com/omnichannel-inbox/" data-wpel-link="exclude" target="_blank" rel="follow">Omnichannel Inbox</a></li></ul></div></div></div></div><h3><strong>2. <a href="https://www.tidio.com/" target="_blank" rel="noopener nofollow external noreferrer" data-wpel-link="external" class="ext-link">Tidio</a></strong></h3><p><img decoding="async" loading="lazy" class="alignnone size-full wp-image-73401" src="https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/08/23171030/Tidio-Dashboard.png" alt="Tidio Dashboard" width="1362" height="579" srcset="https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/08/23171030/Tidio-Dashboard.png 1362w, https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/08/23171030/Tidio-Dashboard-1280x544.png 1280w, https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/08/23171030/Tidio-Dashboard-980x417.png 980w, https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/08/23171030/Tidio-Dashboard-480x204.png 480w" sizes="(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1362px, 100vw"></p><p>Tidio is an all-in-one omnichannel automation solution that blends <a href="https://controlhippo.com/live-chat/" target="_blank" rel="noopener follow" data-wpel-link="exclude">live chat</a> with chatbots. The platform actively engages website visitors through automated initial contact. Businesses can automate responses to common questions while support teams focus on complex customer issues. This helps recover abandoned carts and convert browsing visitors into buyers.</p><style>.ctrlBlogFeaturesMain{ margin-top:10px !important; } .ctrl_title_features{ font-size: 26px; line-height: 1.3; font-weight: 700; margin-bottom: 10px; color: #000 !important; } .ctrlBlogFeatures { border: 1px solid #eeeeee; border-radius: 8px; padding: 28px; margin-bottom: 26px; } .ctrlBlogFeatures ul{ display:grid; grid-template-columns:1fr 1fr 1fr; list-style: none !important; padding: 0 !important; margin: 0 !important; column-gap:26px; row-gap: 12px; } .ctrlBlogFeatures ul li { font-size: 18px !important; line-height: 1.5; position: relative; margin-bottom: 0px !important; padding-left: 24px; padding-bottom: 0px !important; } .ctrlBlogFeatures ul li::before{ position: absolute; top: 3px; left: -8px; content: ""; background-image: url('https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/07/15154906/right_tick.svg'); height: 24px; width: 24px; display: inline-block; background-repeat: no-repeat; background-position: 50%; vertical-align: text-bottom; margin-bottom: 4px; background-size: 24px; } @media (max-width:1080px) { .ctrlBlogFeatures ul{ grid-template-columns:1fr 1fr; } } @media (max-width:480px) { .ctrlBlogFeatures ul{ grid-template-columns:1fr; } }</style><div class="ctrlBlogFeaturesMain"><div class="ctrl_title_features">Features</div><div class="ctrlBlogFeatures"><ul><li>Live visitors list</li><li>Tidio power features</li><li>Advanced analytics</li></ul></div></div><style>.ch_buffer_review_card { border: 1px solid #F9E5DC; padding: 20px; border-radius: 16px; margin-bottom: 10px; } .ch_buffer_pos_review { margin-bottom: 30px; } .ch_buffer_review_card_title { font-size: 23px !important; line-height: 38px !important; color: #1b1c1e !important; font-style: normal; font-weight: 700 !important; margin: 0 0 16px !important; padding: 8px 53px; margin-bottom: 20px; } .pstv_title { background: url(https://callhippo.com/wp-content/uploads/customupload/img/ch_buffer_pros.svg) 0 5px no-repeat; } .ngtv_title { background: url(https://callhippo.com/wp-content/uploads/customupload/img/ch_buffer_cons.svg) 0 5px no-repeat; } .ch_buffer_review_card ul{ padding: 0 !important; } .ch_buffer_pos_review ul li, .ch_buffer_ngtv_review ul li { font-size: 18px !important; margin-bottom: 16px; list-style-type: none; padding: 0 0 1px 23px; vertical-align: middle; position:relative; } .ch_buffer_pos_review ul li:last-child, .ch_buffer_ngtv_review ul li:last-child { margin-bottom: 0 !important; } .ch_buffer_pos_review ul li::before,.ch_buffer_ngtv_review ul li::before { position:absolute; content:""; top:7px; left:4px; height: 10px; width: 10px; background-size: 10px; background-repeat: no-repeat; background-position: center; } .ch_buffer_pos_review ul li::before{ background-image: url(https://callhippo.com/wp-content/uploads/customupload/img/rectangle_pros.svg); } .ch_buffer_ngtv_review ul li::before { background-image: url(https://callhippo.com/wp-content/uploads/customupload/img/rectangle_cons.svg); } @media(max-width:480px){ .ch_buffer_review_card{ padding:20px 12px !important; } }</style><div class="ch_buffer_review_card"><div class="ch_buffer_pos_review"><p class="ch_buffer_review_card_title pstv_title">Pros</p><ul><li>Automatically starts conversations when visitors show signs of leaving the site.</li><li>Chatbots can speak multiple languages without manual translation setup.</li></ul></div><div class="ch_buffer_ngtv_review"><p class="ch_buffer_review_card_title ngtv_title">Cons</p><ul><li>The mobile chat window has limited design options.</li><li>Customer profiles don't combine automatically when duplicate.</li></ul></div></div><h4><b>Pricing</b></h4><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Starter: $29/month</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Growth: $59/month</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Plus: $749/month</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Premium: $2999/month</span></li></ul><p>*Pricing accurate as of: 15-11-2024</p><h3><strong>3. <a href="https://respond.io/" target="_blank" rel="noopener nofollow external noreferrer" data-wpel-link="external" class="ext-link">Respond</a></strong></h3><p><img decoding="async" loading="lazy" class="alignnone size-full wp-image-68592" src="https://controlhippo.com/blog/wp-content/uploads/2023/09/Respond.io_.png" alt="Respond.io" width="1561" height="995" srcset="https://controlhippo.com/blog/wp-content/uploads/2023/09/Respond.io_.png 1561w, https://controlhippo.com/blog/wp-content/uploads/2023/09/Respond.io_-1280x816.png 1280w, https://controlhippo.com/blog/wp-content/uploads/2023/09/Respond.io_-980x625.png 980w, https://controlhippo.com/blog/wp-content/uploads/2023/09/Respond.io_-480x306.png 480w" sizes="(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1561px, 100vw"></p><p><span style="font-weight: 400;">Respond is an omnichannel marketing automation solution built for direct-to-consumer brands. The solution unifies social media messages and comments into one workspace. Support teams can quickly transform negative social interactions into resolved cases. This unified approach simplifies customer service operations and reduces overhead costs.</span></p><style>.ctrlBlogFeaturesMain{ margin-top:10px !important; } .ctrl_title_features{ font-size: 26px; line-height: 1.3; font-weight: 700; margin-bottom: 10px; color: #000 !important; } .ctrlBlogFeatures { border: 1px solid #eeeeee; border-radius: 8px; padding: 28px; margin-bottom: 26px; } .ctrlBlogFeatures ul{ display:grid; grid-template-columns:1fr 1fr 1fr; list-style: none !important; padding: 0 !important; margin: 0 !important; column-gap:26px; row-gap: 12px; } .ctrlBlogFeatures ul li { font-size: 18px !important; line-height: 1.5; position: relative; margin-bottom: 0px !important; padding-left: 24px; padding-bottom: 0px !important; } .ctrlBlogFeatures ul li::before{ position: absolute; top: 3px; left: -8px; content: ""; background-image: url('https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/07/15154906/right_tick.svg'); height: 24px; width: 24px; display: inline-block; background-repeat: no-repeat; background-position: 50%; vertical-align: text-bottom; margin-bottom: 4px; background-size: 24px; } @media (max-width:1080px) { .ctrlBlogFeatures ul{ grid-template-columns:1fr 1fr; } } @media (max-width:480px) { .ctrlBlogFeatures ul{ grid-template-columns:1fr; } }</style><div class="ctrlBlogFeaturesMain"><div class="ctrl_title_features">Features</div><div class="ctrlBlogFeatures"><ul><li>Team and custom inboxes</li><li>AI prompt and AI assist</li><li>Zapier and Make integrations</li></ul></div></div><style>.ch_buffer_review_card { border: 1px solid #F9E5DC; padding: 20px; border-radius: 16px; margin-bottom: 10px; } .ch_buffer_pos_review { margin-bottom: 30px; } .ch_buffer_review_card_title { font-size: 23px !important; line-height: 38px !important; color: #1b1c1e !important; font-style: normal; font-weight: 700 !important; margin: 0 0 16px !important; padding: 8px 53px; margin-bottom: 20px; } .pstv_title { background: url(https://callhippo.com/wp-content/uploads/customupload/img/ch_buffer_pros.svg) 0 5px no-repeat; } .ngtv_title { background: url(https://callhippo.com/wp-content/uploads/customupload/img/ch_buffer_cons.svg) 0 5px no-repeat; } .ch_buffer_review_card ul{ padding: 0 !important; } .ch_buffer_pos_review ul li, .ch_buffer_ngtv_review ul li { font-size: 18px !important; margin-bottom: 16px; list-style-type: none; padding: 0 0 1px 23px; vertical-align: middle; position:relative; } .ch_buffer_pos_review ul li:last-child, .ch_buffer_ngtv_review ul li:last-child { margin-bottom: 0 !important; } .ch_buffer_pos_review ul li::before,.ch_buffer_ngtv_review ul li::before { position:absolute; content:""; top:7px; left:4px; height: 10px; width: 10px; background-size: 10px; background-repeat: no-repeat; background-position: center; } .ch_buffer_pos_review ul li::before{ background-image: url(https://callhippo.com/wp-content/uploads/customupload/img/rectangle_pros.svg); } .ch_buffer_ngtv_review ul li::before { background-image: url(https://callhippo.com/wp-content/uploads/customupload/img/rectangle_cons.svg); } @media(max-width:480px){ .ch_buffer_review_card{ padding:20px 12px !important; } }</style><div class="ch_buffer_review_card"><div class="ch_buffer_pos_review"><p class="ch_buffer_review_card_title pstv_title">Pros</p><ul><li>Checks if social media comments are positive or negative automatically.</li><li>Fixes similar customer problems all at once with group actions.</li></ul></div><div class="ch_buffer_ngtv_review"><p class="ch_buffer_review_card_title ngtv_title">Cons</p><ul><li>Limited connections with other business tools.</li><li>No option to plan automated messages ahead of time.</li></ul></div></div><h4><b>Pricing</b></h4><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Starter: $79/month</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Growth: $159/month</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Advanced: $279/month</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Enterprise: Contact the company</span></li></ul><p>*Pricing accurate as of: 15-11-2024</p><section class="recommended-blog">Keep Reading <img decoding="async" src="https://controlhippo.com/blog/wp-content/uploads/2024/03/hand_arrow.svg" alt="hand-arrow" width="24"> : <a href="https://controlhippo.com/blog/omnichannel-platforms/" target="_blank" rel="noopener" data-wpel-link="internal"> <b> Omnichannel Marketing Platforms for Customer Support</b></a></section><h3><strong>4. <a href="https://www.delightchat.io/" target="_blank" rel="noopener nofollow external noreferrer" data-wpel-link="external" class="ext-link">Delightchat</a></strong></h3><p><img decoding="async" loading="lazy" class="alignnone size-full wp-image-74827" src="https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/11/15143346/delightchat-dashboard.png" alt="delightchat dashboard" width="1911" height="851" srcset="https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/11/15143346/delightchat-dashboard.png 1911w, https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/11/15143346/delightchat-dashboard-1280x570.png 1280w, https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/11/15143346/delightchat-dashboard-980x436.png 980w, https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/11/15143346/delightchat-dashboard-480x214.png 480w" sizes="(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1911px, 100vw"></p><p><span style="font-weight: 400;">Delightchat is a leading omnichannel marketing platform designed for eCommerce stores. The platform <a href="https://controlhippo.com/app-marketplace/shopify-integration/" target="_blank" rel="noopener follow" data-wpel-link="exclude">integrates Shopify</a> orders, returns, and customer messages in one screen. Support agents can process refunds and answer product questions without switching platforms. This helps retailers streamline order management and improve customer support workflows.</span></p><style>.ctrlBlogFeaturesMain{ margin-top:10px !important; } .ctrl_title_features{ font-size: 26px; line-height: 1.3; font-weight: 700; margin-bottom: 10px; color: #000 !important; } .ctrlBlogFeatures { border: 1px solid #eeeeee; border-radius: 8px; padding: 28px; margin-bottom: 26px; } .ctrlBlogFeatures ul{ display:grid; grid-template-columns:1fr 1fr 1fr; list-style: none !important; padding: 0 !important; margin: 0 !important; column-gap:26px; row-gap: 12px; } .ctrlBlogFeatures ul li { font-size: 18px !important; line-height: 1.5; position: relative; margin-bottom: 0px !important; padding-left: 24px; padding-bottom: 0px !important; } .ctrlBlogFeatures ul li::before{ position: absolute; top: 3px; left: -8px; content: ""; background-image: url('https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/07/15154906/right_tick.svg'); height: 24px; width: 24px; display: inline-block; background-repeat: no-repeat; background-position: 50%; vertical-align: text-bottom; margin-bottom: 4px; background-size: 24px; } @media (max-width:1080px) { .ctrlBlogFeatures ul{ grid-template-columns:1fr 1fr; } } @media (max-width:480px) { .ctrlBlogFeatures ul{ grid-template-columns:1fr; } }</style><div class="ctrlBlogFeaturesMain"><div class="ctrl_title_features">Features</div><div class="ctrlBlogFeatures"><ul><li>WhatsApp Business API</li><li>Email inbox</li><li>Live chat widget</li></ul></div></div><style>.ch_buffer_review_card { border: 1px solid #F9E5DC; padding: 20px; border-radius: 16px; margin-bottom: 10px; } .ch_buffer_pos_review { margin-bottom: 30px; } .ch_buffer_review_card_title { font-size: 23px !important; line-height: 38px !important; color: #1b1c1e !important; font-style: normal; font-weight: 700 !important; margin: 0 0 16px !important; padding: 8px 53px; margin-bottom: 20px; } .pstv_title { background: url(https://callhippo.com/wp-content/uploads/customupload/img/ch_buffer_pros.svg) 0 5px no-repeat; } .ngtv_title { background: url(https://callhippo.com/wp-content/uploads/customupload/img/ch_buffer_cons.svg) 0 5px no-repeat; } .ch_buffer_review_card ul{ padding: 0 !important; } .ch_buffer_pos_review ul li, .ch_buffer_ngtv_review ul li { font-size: 18px !important; margin-bottom: 16px; list-style-type: none; padding: 0 0 1px 23px; vertical-align: middle; position:relative; } .ch_buffer_pos_review ul li:last-child, .ch_buffer_ngtv_review ul li:last-child { margin-bottom: 0 !important; } .ch_buffer_pos_review ul li::before,.ch_buffer_ngtv_review ul li::before { position:absolute; content:""; top:7px; left:4px; height: 10px; width: 10px; background-size: 10px; background-repeat: no-repeat; background-position: center; } .ch_buffer_pos_review ul li::before{ background-image: url(https://callhippo.com/wp-content/uploads/customupload/img/rectangle_pros.svg); } .ch_buffer_ngtv_review ul li::before { background-image: url(https://callhippo.com/wp-content/uploads/customupload/img/rectangle_cons.svg); } @media(max-width:480px){ .ch_buffer_review_card{ padding:20px 12px !important; } }</style><div class="ch_buffer_review_card"><div class="ch_buffer_pos_review"><p class="ch_buffer_review_card_title pstv_title">Pros</p><ul><li>Changes order details without opening your Shopify store.</li><li>Sorts incoming messages into groups based on what customers need.</li></ul></div><div class="ch_buffer_ngtv_review"><p class="ch_buffer_review_card_title ngtv_title">Cons</p><ul><li>Doesn't connect directly with shipping and delivery services.</li><li>Can't send mass messages to multiple customers at once.</li></ul></div></div><h4><b>Pricing</b></h4><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Startup: $49/month</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Scale: $99/month</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Growth: $299/month</span></li></ul><p>*Pricing accurate as of: 15-11-2024</p><h3><strong>5. <a href="http://gupshup.io" target="_blank" rel="noopener nofollow external noreferrer" data-wpel-link="external" class="ext-link">Gupshup</a></strong></h3><p><img decoding="async" loading="lazy" class="alignnone size-full wp-image-71735" src="https://controlhippo.com/blog/wp-content/uploads/2024/05/Gupshup-Dashboard.png" alt="Gupshup Dashboard" width="3016" height="1572" srcset="https://controlhippo.com/blog/wp-content/uploads/2024/05/Gupshup-Dashboard.png 3016w, https://controlhippo.com/blog/wp-content/uploads/2024/05/Gupshup-Dashboard-1280x667.png 1280w, https://controlhippo.com/blog/wp-content/uploads/2024/05/Gupshup-Dashboard-980x511.png 980w, https://controlhippo.com/blog/wp-content/uploads/2024/05/Gupshup-Dashboard-480x250.png 480w" sizes="(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 3016px, 100vw"></p><p><span style="font-weight: 400;">Gupshup is a conversational messaging platform for retail and service businesses. This omnichannel marketing automation platform enables targeted SMS and WhatsApp campaigns. Companies can send order updates, appointment reminders, and promotional offers based on customer segments. Direct messaging creates stronger customer relationships than traditional email marketing.</span></p><style>.ctrlBlogFeaturesMain{ margin-top:10px !important; } .ctrl_title_features{ font-size: 26px; line-height: 1.3; font-weight: 700; margin-bottom: 10px; color: #000 !important; } .ctrlBlogFeatures { border: 1px solid #eeeeee; border-radius: 8px; padding: 28px; margin-bottom: 26px; } .ctrlBlogFeatures ul{ display:grid; grid-template-columns:1fr 1fr 1fr; list-style: none !important; padding: 0 !important; margin: 0 !important; column-gap:26px; row-gap: 12px; } .ctrlBlogFeatures ul li { font-size: 18px !important; line-height: 1.5; position: relative; margin-bottom: 0px !important; padding-left: 24px; padding-bottom: 0px !important; } .ctrlBlogFeatures ul li::before{ position: absolute; top: 3px; left: -8px; content: ""; background-image: url('https://webcdn.controlhippo.com/blog/wp-content/uploads/2024/07/15154906/right_tick.svg'); height: 24px; width: 24px; display: inline-block; background-repeat: no-repeat; background-position: 50%; vertical-align: text-bottom; margin-bottom: 4px; background-size: 24px; } @media (max-width:1080px) { .ctrlBlogFeatures ul{ grid-template-columns:1fr 1fr; } } @media (max-width:480px) { .ctrlBlogFeatures ul{ grid-template-columns:1fr; } }</style><div class="ctrlBlogFeaturesMain"><div class="ctrl_title_features">Features</div><div class="ctrlBlogFeatures"><ul><li>Unified conversational profiles</li><li>No code journey builder</li><li>Shopify, Zendesk, and HubSpot integrations</li></ul></div></div><style>.ch_buffer_review_card { border: 1px solid #F9E5DC; padding: 20px; border-radius: 16px; margin-bottom: 10px; } .ch_buffer_pos_review { margin-bottom: 30px; } .ch_buffer_review_card_title { font-size: 23px !important; line-height: 38px !important; color: #1b1c1e !important; font-style: normal; font-weight: 700 !important; margin: 0 0 16px !important; padding: 8px 53px; margin-bottom: 20px; } .pstv_title { background: url(https://callhippo.com/wp-content/uploads/customupload/img/ch_buffer_pros.svg) 0 5px no-repeat; } .ngtv_title { background: url(https://callhippo.com/wp-content/uploads/customupload/img/ch_buffer_cons.svg) 0 5px no-repeat; } .ch_buffer_review_card ul{ padding: 0 !important; } .ch_buffer_pos_review ul li, .ch_buffer_ngtv_review ul li { font-size: 18px !important; margin-bottom: 16px; list-style-type: none; padding: 0 0 1px 23px; vertical-align: middle; position:relative; } .ch_buffer_pos_review ul li:last-child, .ch_buffer_ngtv_review ul li:last-child { margin-bottom: 0 !important; } .ch_buffer_pos_review ul li::before,.ch_buffer_ngtv_review ul li::before { position:absolute; content:""; top:7px; left:4px; height: 10px; width: 10px; background-size: 10px; background-repeat: no-repeat; background-position: center; } .ch_buffer_pos_review ul li::before{ background-image: url(https://callhippo.com/wp-content/uploads/customupload/img/rectangle_pros.svg); } .ch_buffer_ngtv_review ul li::before { background-image: url(https://callhippo.com/wp-content/uploads/customupload/img/rectangle_cons.svg); } @media(max-width:480px){ .ch_buffer_review_card{ padding:20px 12px !important; } }</style><div class="ch_buffer_review_card"><div class="ch_buffer_pos_review"><p class="ch_buffer_review_card_title pstv_title">Pros</p><ul><li>Changes message content based on how customers interact.</li><li>Sends images, videos, and files in automated message sequences.</li></ul></div><div class="ch_buffer_ngtv_review"><p class="ch_buffer_review_card_title ngtv_title">Cons</p><ul><li>No built-in tools to create customer feedback forms.</li><li>Limited options for sending and receiving voice messages.</li></ul></div></div><p style="font-size: 23px;font-weight: 700;">Pricing</p><ul><li><span style="font-weight: 400;">Contact the company for a custom quote.</span></li></ul><p>*Pricing accurate as of: 15-11-2024</p><h4><strong>Conclusion</strong></h4><p><span style="font-weight: 400;">Omnichannel marketing automation has become essential for businesses aiming to deliver seamless customer experiences across multiple touchpoints. By implementing the right strategy and choosing appropriate tools like ControlHippo, Tidio, or Respond, companies can enhance customer satisfaction, improve retention rates, and boost operational efficiency. </span></p><p><span style="font-weight: 400;">While the implementation process requires careful planning and the right technology stack, the benefits—including increased sales revenue, better brand consistency, and scalable growth—make it a worthwhile investment. As customer expectations continue to evolve, businesses that embrace omnichannel automation will be better positioned to thrive.</span></p><div class="otherbottomcontet"><div class="orgnlpublshtxtdiv"><p class="orgnlpublshtxt">Updated : November 19, 2024</p></div><div></div><div class="authorsec"><div class="saboxplugin-wrap" itemtype="http://schema.org/Person" itemscope itemprop="author"><div class="saboxplugin-tab"><div class="saboxplugin-gravatar"><img src="https://controlhippo.com/blog/wp-content/uploads/2022/09/5.jpg" width="100" height="100" alt="Rohit - ControlHippo" itemprop="image"></div><div class="saboxplugin-authorname"><a href="https://controlhippo.com/blog/author/rohit-rajpal/" class="vcard author" rel="author" data-wpel-link="internal" target="_self"><span class="fn">Rohit Rajpal</span></a></div><div class="saboxplugin-desc"><div itemprop="description"><p><span style="font-weight: 400">Rohit Rajpal is an experienced content writer with a strong focus on business communication platforms. 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