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<!DOCTYPE html><html data-wf-domain="countly.com" data-wf-page="62e8ebf209968587dc0b35f1" data-wf-site="61c1b7c3e2f3805325be4594" lang="en"><head><meta charset="utf-8"/><title>Product Analytics for Marketing Teams | Countly</title><meta content="Empower your marketing team with Countly's analytics, boosting campaign effectiveness and improving customer insights for smarter, targeted strategies." name="description"/><meta content="Product Analytics for Marketing Teams | Countly" property="og:title"/><meta content="Empower your marketing team with Countly's analytics, boosting campaign effectiveness and improving customer insights for smarter, targeted strategies." property="og:description"/><meta content="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/668ce80fb93226b6ad88d718_Meta%20Tag-Countly.com.png" property="og:image"/><meta content="Product Analytics for Marketing Teams | Countly" property="twitter:title"/><meta content="Empower your marketing team with Countly's 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class="dropdown-link-2-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/62fb825613d26402b993eab2_dart.svg" loading="eager" alt="Rocket emoji representing Countly products"/></div><div class="nav-heading">Why Countly?</div></a><div class="dropdown-text-2-nav">Secure and all-in-one insights for better decision making</div></div><div class="dropdown-boxlink-2-nav"><a href="/features-overview" class="dropdown-link-2-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/62fb827671e3a75b136cb02e_avatar.svg" loading="eager" alt="Alien monster emoji representing the features created within Countly"/></div><div class="nav-heading">Features</div></a><div class="dropdown-text-2-nav">70+ features for better customer journeys</div></div><div class="dropdown-boxlink-2-nav _1"><a href="/privacy-by-design" class="dropdown-link-2-nav w-inline-block"><div 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class="dropdown-boxlink-nav"><a href="/information-technology" class="dropdown-link-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/62fb8324a76fcd35b24cf898_laptop.svg" loading="eager" alt="Personal computer emoji representing tech and SaaS industries"/></div><div>Tech/SaaS</div></a></div><div class="dropdown-boxlink-nav"><a href="/education" class="dropdown-link-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/62fb8312bfd85f6f4dc83125_education.svg" loading="eager" alt="Graduation cap emoji representing the education industry"/></div><div>Education</div></a></div><div class="dropdown-boxlink-nav end-margen"><a href="/ecommerce" class="dropdown-link-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/6352703132c266fca54e87d2_Create%20outstanding%20p.svg" loading="eager" alt="Shopping trolley emoji representing retail industries"/></div><div>Retail</div></a></div></div><div class="w-layout-grid grid-dropdown-nav"><div class="dropdown-title-nav"><div class="nav-heading">SOLUTIONS BY TEAMS</div><div class="dropdown-txt-nav">The platform where all data and all teams come to thrive</div></div><div class="dropdown-boxlink-nav"><a href="/product-teams" class="dropdown-link-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/62fb83410cead81e4b9fe515_puzzle.svg" loading="eager" alt="Jigsaw puzzle piece emoji representing product teams"/></div><div>Product Teams</div></a></div><div class="dropdown-boxlink-nav"><a href="/engineering-teams" class="dropdown-link-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/62fb834f71e3a71a576cb626_robot.svg" loading="eager" alt="Mechanical arm emoji representing engineering teams"/></div><div>Engineering Teams</div></a></div><div class="dropdown-boxlink-nav"><a href="/sales-teams" class="dropdown-link-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/62fb833413d264605c93f79c_handshake.svg" loading="eager" alt="Handshake emoji representing sales teams"/></div><div>Sales Teams</div></a></div><div class="dropdown-boxlink-nav"><a href="/marketing-teams" aria-current="page" class="dropdown-link-nav w-inline-block w--current"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/62fb83686a8a272b9ec31f22_mega.svg" loading="eager" alt="Cheering megaphone emoji representing marketing teams"/></div><div>Marketing Teams</div></a></div><div class="dropdown-boxlink-nav"><a href="/customer-success-teams" class="dropdown-link-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/62fb8376d198574c0c0f4dfd_medal.svg" loading="eager" alt="First place medal emoji representing customer success teams"/></div><div>Customer Success Teams</div></a></div></div></div></nav></div><a href="/pricing" class="nav-link w-nav-link">Pricing</a><a href="/customers" class="nav-link w-nav-link">Customers</a><div data-hover="false" data-delay="0" class="dropdown w-dropdown"><div class="dropdown-toggle-nav _2 w-dropdown-toggle"><div class="nav-link-drop">Resources</div><div class="icon-2-nav w-icon-dropdown-toggle"></div></div><nav class="dropdown-list-3-nav w-dropdown-list"><div class="div-grid-navbar"><div class="w-layout-grid grid-dropdown-nav _3"><div class="dropdown-title-nav"><div class="nav-heading">Using Countly</div><div class="dropdown-txt-nav">Everything you need to navigate through your data</div></div><div class="dropdown-boxlink-nav"><a href="https://support.count.ly/hc/en-us" target="_blank" class="dropdown-link-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/6331813602c436df2c176869_Create%20outstanding%20p.svg" loading="eager" alt="Page facing up emoji representing Countly documentation"/></div><div>Documentation</div></a></div><div class="dropdown-boxlink-nav"><a href="/contact" class="dropdown-link-nav _1 w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/6331812fd019557a79ae3970_Create%20outstan.svg" loading="eager" alt="Telephone receiver emoji representing Countly support"/></div><div>Contact Support</div></a></div></div><div class="w-layout-grid grid-dropdown-nav _3"><div class="dropdown-title-nav"><div class="nav-heading">Understanding Product Analytics</div><div class="dropdown-txt-nav">Find ways to elevate your strategies and make every data point count</div></div><div class="dropdown-boxlink-nav"><a href="/blog" target="_blank" class="dropdown-link-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/6331814721fcf0b1bcb66af7_Create.svg" loading="eager" alt="Books emoji representing the Countly Blog"/></div><div>Blog</div></a></div><div class="dropdown-boxlink-nav hide"><a href="/product-led-story" class="dropdown-link-nav w-inline-block"><div class="icon-nav turquoise"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/647f09eaed7ed2b1be763418_18-19.svg" loading="eager" alt="Sparkles emoji to represent The Product-Lead Story blog "/></div><div>The Product-Led Story</div></a></div></div></div></nav></div></div><div class="div-block-two-buttons-nav-hide"><div class="block-button-nav-hide"><a href="https://flex.countly.com/#/account/create" target="_blank" class="button-flex-nav-shortview w-button">Get started with Flex</a><div class="tag-text-12px">COUNTLY FLEX | <span class="text-span-grey">CLOUD</span></div></div><div class="block-button-nav-hide"><a href="/demo" class="button-demo-nav-shortview w-button">Talk to an Enterprise expert</a><div class="tag-text-12px">COUNTLY ENTERPRISE | <span class="text-span-grey">SELF-HOSTED OR CLOUD</span></div></div></div></nav><div data-w-id="76a9ed73-e6a2-1a25-269a-2fbd8ffcbc46" class="block-drop-down-button-nav"><div class="drop-down-button-nav"><div>Get Countly </div><div class="icon-arrow-down-nav w-icon-dropdown-toggle"></div></div><div class="div-grid-navbar-button"><div id="w-node-_76a9ed73-e6a2-1a25-269a-2fbd8ffcbc4c-8ffcbc46" class="block-button-nav"><div class="block-button-nav-plan"><div class="tag-text-12px">COUNTLY FLEX | <span class="text-span-grey">CLOUD</span></div><a id="w-node-_76a9ed73-e6a2-1a25-269a-2fbd8ffcbc52-8ffcbc46" data-w-id="76a9ed73-e6a2-1a25-269a-2fbd8ffcbc52" href="https://flex.countly.com/#/account/create" target="_blank" class="dropdown-box-link-button w-inline-block"><div class="link-heading-button-nav"><span class="font-20px">🚀 </span> Get started with Flex <span class="text-spand-blackarrow">-></span></div><div class="text-block-subheading-button-nav"><span class="medium-font">Start free, and scale as your app gains more monthly active users.</span> Your success is our success.</div></a></div><div class="div-line-button-nav"></div><div class="block-button-nav-plan"><div class="tag-text-12px">COUNTLY ENTERPRISE | <span class="text-span-grey">SELF-HOSTED OR CLOUD</span></div><a id="w-node-_76a9ed73-e6a2-1a25-269a-2fbd8ffcbc63-8ffcbc46" data-w-id="76a9ed73-e6a2-1a25-269a-2fbd8ffcbc63" href="/demo" class="dropdown-box-link-button w-inline-block"><div class="link-heading-button-nav"><span class="font-20px">💬 </span> Talk to an Enterprise expert <span class="text-spand-blackarrow">-></span></div><div class="text-block-subheading-button-nav"><span class="medium-font">Join us for a live demo to see how Countly can help you</span> build an ideal product experience.</div></a></div></div></div></div></div></div></div><div class="solutions-main-section"><div class="container-hero w-container"><div class="block-hero"><div class="label-box peach"><div>Countly for Marketing Teams</div></div><h1 class="center">Improve customer journeys, one data point at a time</h1><p class="font-18px solutions">Get the product insights you need to ensure extraordinary customer experiences and make churn a thing of the past</p><a href="/demo" class="button-green-m1-5rem w-button">Get Your Personalized Demo</a></div></div></div><div class="cards-section"><div class="container-default-5rem-up w-container"><div class="w-layout-grid grid-cards-hor"><div class="card-hor-a green"><div class="block-card-hor"><div class="font-tag-14px">VIEWs</div><h2 class="font-32px-semibold">Measure the impact of your pages</h2><div>Find out what catches the most attention in users and determine what makes them bounce away from your website or app.</div><div class="collection-link-feature w-dyn-list"><div role="list" class="collection-list-link-feature w-dyn-items"><div role="listitem" class="link-to-feature w-dyn-item"><a href="/feature/views" class="block-link-green w-inline-block"><div>Reduce bounce rates <span class="text-span-arrow">→</span></div></a></div></div></div></div><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/631650da617b3d350b9c7a73_viewa.webp" loading="eager" height="417" width="673" alt="" srcset="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/631650da617b3d350b9c7a73_viewa-p-500.webp 500w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/631650da617b3d350b9c7a73_viewa-p-800.webp 800w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/631650da617b3d350b9c7a73_viewa-p-1080.webp 1080w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/631650da617b3d350b9c7a73_viewa.webp 1278w" sizes="(max-width: 479px) 100vw, (max-width: 767px) 41vw, (max-width: 991px) 65vw, 638.984375px" class="image-card-hor"/></div></div><div class="block-margin-2-5rem--up"><div class="w-layout-grid grid-cards-ver-a"><div id="w-node-_2d062c8a-4e3b-78f8-42e7-8558c48e7e50-dc0b35f1" class="card-ver-top yellow"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63165111fd75aca63471232a_discrete.webp" loading="lazy" width="508" height="298" alt="" srcset="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63165111fd75aca63471232a_discrete-p-500.webp 500w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63165111fd75aca63471232a_discrete-p-800.webp 800w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63165111fd75aca63471232a_discrete-p-1080.webp 1080w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63165111fd75aca63471232a_discrete.webp 1524w" sizes="(max-width: 479px) 100vw, (max-width: 767px) 41vw, (max-width: 991px) 79vw, (max-width: 1279px) 83vw, (max-width: 1439px) 85vw, 1224.00390625px" class="image-card-ver-top"/><div class="block-card-ver-top"><div class="font-tag-14px">Funnels</div><h2 class="font-32px-semibold">Perfected step-by-step journeys</h2><div>Discover when users churn while navigating your app and start reducing your churn rates immediately.</div><div class="collection-link-feature w-dyn-list"><div role="list" class="collection-list-link-feature w-dyn-items"><div role="listitem" class="link-to-feature w-dyn-item"><a href="/feature/funnels" class="block-link-green w-inline-block"><div>Put a stop to the churn <span class="text-span-arrow">→</span></div></a></div></div></div></div></div><div id="w-node-_2d062c8a-4e3b-78f8-42e7-8558c48e7e5e-dc0b35f1" class="card-ver-top blue"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/6316515e93b57386aeba0b7b_push.webp" loading="lazy" height="298" width="508" alt="" srcset="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/6316515e93b57386aeba0b7b_push-p-500.webp 500w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/6316515e93b57386aeba0b7b_push-p-800.webp 800w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/6316515e93b57386aeba0b7b_push-p-1080.webp 1080w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/6316515e93b57386aeba0b7b_push.webp 1524w" sizes="(max-width: 479px) 100vw, (max-width: 767px) 41vw, (max-width: 991px) 79vw, (max-width: 1279px) 83vw, (max-width: 1439px) 85vw, 1224.00390625px" class="image-card-ver-top"/><div class="block-card-ver-top"><div class="font-tag-14px">Push Notifications</div><h2 class="font-32px-semibold">Ultimate outreach for ultimate products</h2><div>Choose what, how, and when to deliver to highly-segmented users or devices, and drive engagement through the roof.</div><div class="collection-link-feature w-dyn-list"><div role="list" class="collection-list-link-feature w-dyn-items"><div role="listitem" class="link-to-feature w-dyn-item"><a href="/feature/push-notifications" class="block-link-green w-inline-block"><div>Powerful personalized messaging <span class="text-span-arrow">→</span></div></a></div></div></div></div></div></div></div><div class="block-margin-2-5rem--up"><div class="w-layout-grid grid-cards-hor"><div class="card-hor-a violet"><div class="block-card-hor"><div class="font-tag-14px">Cohorts</div><h2 class="font-32px-semibold">Segmentation that you can rely on</h2><div>Group users by common behaviors or properties that you set and tailor your messaging to their unique tastes.</div><div class="collection-link-feature w-dyn-list"><div role="list" class="collection-list-link-feature w-dyn-items"><div role="listitem" class="link-to-feature w-dyn-item"><a href="/feature/cohorts" class="block-link-green w-inline-block"><div>Unlimited user segmentation <span class="text-span-arrow">→</span></div></a></div></div></div></div><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/631651e8d59581c33bd9f234_cohorta.webp" loading="eager" height="431" width="673" alt="Section of how the Feature Cohorts looks in Countly " srcset="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/631651e8d59581c33bd9f234_cohorta-p-500.webp 500w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/631651e8d59581c33bd9f234_cohorta-p-800.webp 800w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/631651e8d59581c33bd9f234_cohorta-p-1080.webp 1080w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/631651e8d59581c33bd9f234_cohorta.webp 1346w" sizes="(max-width: 479px) 100vw, (max-width: 767px) 41vw, (max-width: 991px) 68vw, 672.98828125px" class="image-card-hor"/></div></div></div></div></div><div class="customers-logos-section"><div class="container-7rem-up w-container"><div class="block-customers-logos"><div>Trusted by <strong class="font-18px-medium">Marketing teams</strong> in organizations around the world</div><div class="div-block-logos"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/62e28a1aec8fcb3e0f5bf88f_Coca-Cola_logo.svg" loading="lazy" alt="CocaCola Company Logo" height="40"/><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63d7b670a204535d01cf53bd_MyLoyal.svg" loading="lazy" alt="MyLoyal Company Logo" height="36"/><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63d7a59e3e2a6279a262729a_Fibabanka-01.png" loading="lazy" height="40" sizes="(max-width: 479px) 100vw, 300px" alt="Fibabanka Company Logo" srcset="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63d7a59e3e2a6279a262729a_Fibabanka-01-p-500.png 500w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63d7a59e3e2a6279a262729a_Fibabanka-01-p-800.png 800w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63d7a59e3e2a6279a262729a_Fibabanka-01-p-1080.png 1080w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63d7a59e3e2a6279a262729a_Fibabanka-01-p-1600.png 1600w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63d7a59e3e2a6279a262729a_Fibabanka-01-p-2000.png 2000w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63d7a59e3e2a6279a262729a_Fibabanka-01-p-2600.png 2600w, https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63d7a59e3e2a6279a262729a_Fibabanka-01-p-3200.png 3200w"/><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63d7b31053ff2cb3501440a0_Firmenich.svg" loading="lazy" alt="Firmenich Company Logo" height="40"/></div></div></div></div><div class="single-card-section"><div class="container-7rem-up w-container"><div class="card-middle-emoji darkblue"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63f62cead2fea0985ebcedcb_darkocto.png" loading="lazy" width="130" height="130" alt="Octopus emoji" class="emoji-card-80px"/><h3 class="font-32px-semibold center white">Deep-dive into individualized customer journeys</h3><div>Gather and analyze the data that will finally allow you to get the full picture of who your customers are and how they interact with your product and your brand. Create campaigns that not only drive engagement and loyalty, but also increase conversions and revenue, all while aligning with sales and product development targets.</div><a href="/why-countly" class="block-link-green white w-inline-block"><div>Learn more <span class="text-span-arrow">→</span></div></a></div></div></div><div class="slider-cards"><div class="container-7rem-up w-container"><div class="block-heading-slider"><h2 class="center">How do Marketing Teams in different industries use Countly?</h2></div><div data-current="Tab 1" data-easing="linear" data-duration-in="0" data-duration-out="0" class="tabs w-tabs"><div class="tabs-menu-slider w-tab-menu"><a data-w-tab="Tab 1" class="tab-link-slider w-inline-block w-tab-link w--current"><div>Financials</div></a><a data-w-tab="Tab 2" class="tab-link-slider w-inline-block w-tab-link"><div>Healthcare</div></a><a data-w-tab="Tab 3" class="tab-link-slider w-inline-block w-tab-link"><div>Telecommunications</div></a><a data-w-tab="Tab 4" class="tab-link-slider w-inline-block w-tab-link"><div>Education</div></a><a data-w-tab="Tab 5" class="tab-link-slider w-inline-block w-tab-link"><div>Tech/SaaS</div></a><a data-w-tab="Tab 6" class="tab-link-slider w-inline-block w-tab-link"><div>Retail</div></a></div><div class="tabs-content w-tab-content"><div data-w-tab="Tab 1" class="w-tab-pane w--tab-active"><div class="w-layout-grid grid-2-ver-slider"><div id="w-node-_2671b7b7-d7d2-1cbe-fb95-5d049fdcbcd5-dc0b35f1" class="cards-ver-slider yellow"><div class="font-tag-14px">From Analytics to Action</div><h3>Keep the user central</h3><div class="font-16px">Deliver valuable insights based on your users’ assets, the actions they take in your app, and any other customized property you need.</div><a href="/features-overview" class="block-link-green w-inline-block"><div>Strategize growth through engagement <span class="text-span-arrow">→</span></div></a></div><div class="cards-ver-slider pink"><div class="font-tag-14px">Privacy by Design</div><h3>Full data protection compliance</h3><div class="font-16px">Put your energies in understanding users better, not in potential data breaches or non-compliance fines.</div><a href="/privacy-by-design" class="block-link-green w-inline-block"><div>How can you control and process data? <span class="text-span-arrow">→</span></div></a></div></div></div><div data-w-tab="Tab 2" class="w-tab-pane"><div class="w-layout-grid grid-2-ver-slider"><div id="w-node-_2671b7b7-d7d2-1cbe-fb95-5d049fdcbcef-dc0b35f1" class="cards-ver-slider yellow"><div class="font-tag-14px">Privacy by Design</div><h3>Always hold your users' trust</h3><div class="font-16px">Maintain user trust through compliance, transparency, and communication as they share personal information.</div><a href="/privacy-by-design" class="block-link-green w-inline-block"><div>Make your analytics secure. Always. <span class="text-span-arrow">→</span></div></a></div><div class="cards-ver-slider pink"><div class="font-tag-14px">Democratize Data</div><h3>All user data in one, central place</h3><div class="font-16px">Solidify all user behavior and segmentation capabilities to get a precise outlook of their experiences that all teams can access.</div><a href="/product" class="block-link-green w-inline-block"><div>Go deeper into customer journeys <span class="text-span-arrow">→</span></div></a></div></div></div><div data-w-tab="Tab 3" class="w-tab-pane"><div class="w-layout-grid grid-2-ver-slider"><div id="w-node-_2671b7b7-d7d2-1cbe-fb95-5d049fdcbd09-dc0b35f1" class="cards-ver-slider yellow"><div class="font-tag-14px">From Analytics to Action</div><h3>Campaigns that deliver outstanding results</h3><div class="font-16px">Explore data granularly to determine strategies that embolden all your value propositions based on who your users are and what they need.</div><a href="/features-overview" class="block-link-green w-inline-block"><div>Better inform your growth decisions <span class="text-span-arrow">→</span></div></a></div><div class="cards-ver-slider pink"><div class="font-tag-14px">Democratize Data</div><h3>Measure the impact</h3><div class="font-16px">Implement metrics that inform the rest of your teams in real-time about successes and collaborate faster on strategies to overcome any shortcomings.</div><a href="/telecom" class="block-link-green w-inline-block"><div>Why is Countly the best solution for Telecommunications? <span class="text-span-arrow">→</span></div></a></div></div></div><div data-w-tab="Tab 4" class="w-tab-pane"><div class="w-layout-grid grid-2-ver-slider"><div id="w-node-_2671b7b7-d7d2-1cbe-fb95-5d049fdcbd23-dc0b35f1" class="cards-ver-slider yellow"><div class="font-tag-14px">From Analytics to Action</div><h3>Stay relevant through time</h3><div class="font-16px">Easily identify gaps in user progress and come up with new ways to increase engagement and reduce churn.</div><a href="/product" class="block-link-green w-inline-block"><div>Analyze user behavior <span class="text-span-arrow">→</span></div></a></div><div class="cards-ver-slider pink"><div class="font-tag-14px">Democratize Data</div><h3>Data-powered user cohorts</h3><div class="font-16px">Group users as they achieve goals and design more efficient and engaging communications with insights from other teams.</div><a href="/features-overview" class="block-link-green w-inline-block"><div>Strategize with user hyper-segmentation <span class="text-span-arrow">→</span></div></a></div></div></div><div data-w-tab="Tab 5" class="w-tab-pane"><div class="w-layout-grid grid-2-ver-slider"><div id="w-node-_2671b7b7-d7d2-1cbe-fb95-5d049fdcbd3d-dc0b35f1" class="cards-ver-slider yellow"><div class="font-tag-14px">Privacy by Design</div><h3>Tight data controls</h3><div class="font-16px">Make the ownership, control, and processing of user data your strongest asset, regardless of the deployment and platform.</div><a href="/privacy-by-design" class="block-link-green w-inline-block"><div>How can you securely manage databases? <span class="text-span-arrow">→</span></div></a></div><div class="cards-ver-slider pink"><div class="font-tag-14px">From Analytics to Action</div><h3>No more churn</h3><div class="font-16px">Deploy informed strategies to encourage retention and drive user loyalty, even without the need of collecting more data.</div><a href="/features" class="block-link-green w-inline-block"><div>Find ways with your current data <span class="text-span-arrow">→</span></div></a></div></div></div><div data-w-tab="Tab 6" class="w-tab-pane"><div class="w-layout-grid grid-2-ver-slider"><div id="w-node-ba3f0bcd-43c8-f4f0-9351-0fb53febfaa2-dc0b35f1" class="cards-ver-slider yellow"><div class="font-tag-14px">From Analytics to Action</div><h3>Instantly deliver relevance</h3><div class="font-16px">Keep your product at the center of attention with push notifications customizable for every need and time.</div><a href="/features-overview" class="block-link-green w-inline-block"><div>Improve engagement and outreach <span class="text-span-arrow">→</span></div></a></div><div class="cards-ver-slider pink"><div class="font-tag-14px">Democratize Data</div><h3>Streamline conversions</h3><div class="font-16px">Work with other teams to make informed changes to your product and bring an easier and more attractive interface that continuously drives revenue.</div><a href="/product" class="block-link-green w-inline-block"><div>Improve analytics strategies <span class="text-span-arrow">→</span></div></a></div></div></div></div></div></div></div><div class="quote-section"><div class="container-7rem-up w-container"><div class="card-middle-line"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/634d5d466617c84e2547b866_Group%203194.svg" loading="lazy" width="123" alt="Capterra logo" class="logo-quote"/><div class="text-quote-center">“Countly is a very cost-effective and comprehensive analytics platform, great to boost customer engagement and retention."</div><div class="name-quote">Zeynep Meriç U.</div><div class="text-job-quote">Marketing Manager in a Computer Software organization</div></div></div></div><div class="column-transparent-section"><div class="container-7rem-up w-container"><h3 class="center">Countly in a Nutshell</h3><div class="w-layout-grid grid-3-transparent-card"><div class="card-transparent-emoji"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/631b2807111020768e907e0f_graph.png" loading="lazy" width="120" height="120" alt="Bar chart graph emoji" class="emoji-80px shadow"/><h4 class="font-20px-medium">Real-time reporting</h4><div>Relevant metrics and KPIs delivered to everyone who needs them.</div></div><div class="card-transparent-emoji"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/62fb97bec2bf7b36a177f309_dartcircle.png" loading="lazy" width="120" height="120" alt="A dart board with dart hitting the bullseye region emoji" class="emoji-80px shadow"/><h4 class="font-20px-medium">Granular segmentation</h4><div>Customizable behavioral and demographic data segmentation.</div></div><div class="card-transparent-emoji"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/63761c28aedd537bc7fd0902_emojilap.png" loading="lazy" width="120" height="120" alt="Laptop emoji" class="emoji-80px shadow"/><h4 class="font-20px-medium">Codeless testing</h4><div>The ease of running design experiments and implementations from one place.</div></div></div></div></div><div class="section-white-back"><div class="container-7rem-up w-container"><div class="block-heading-blog-eop"><h3>Countly Resources</h3><div class="block-text-resources">Your one-stop source of information to unlock the full potential of your product through analytics.</div></div><div class="grid-three-resources"><div class="block-resources"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><img loading="lazy" height="300" width="400" src="https://cdn.prod.website-files.com/62039dc69cd2dbf94de461fd/66474bb3569e0e8ccb6d25d7_Blog%20Thumbnail-The%20Ultimate%20Data%20Privacy%20Checklist-.png" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 45vw, (max-width: 991px) 43vw, (max-width: 1279px) 29vw, (max-width: 1439px) 28vw, 400px" srcset="https://cdn.prod.website-files.com/62039dc69cd2dbf94de461fd/66474bb3569e0e8ccb6d25d7_Blog%20Thumbnail-The%20Ultimate%20Data%20Privacy%20Checklist--p-500.png 500w, https://cdn.prod.website-files.com/62039dc69cd2dbf94de461fd/66474bb3569e0e8ccb6d25d7_Blog%20Thumbnail-The%20Ultimate%20Data%20Privacy%20Checklist-.png 600w" class="image-resources"/><h4 class="font-20px-medium">The Ultimate Data Privacy Checklist For Your Business</h4><div class="font-16px">Privacy has been at the core of our business since day 1. Here is everything we have learned and how you can apply it to your business.</div><a href="https://countly.com/blog/data-privacy-checklist-for-business#download" target="_blank" class="block-link-green w-inline-block"><div class="txt-link">Download the Checklist<span class="text-span-arrow">→</span></div></a></div></div></div></div><div class="block-resources"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><img loading="lazy" height="300" width="400" src="https://cdn.prod.website-files.com/62039dc69cd2dbf94de461fd/672c9902beffacdb794e2eca_Blog%20Thumbnail-%2010%20Best%20Practices.png" alt="Countly as The Number One Privacy Compliant Product Analytics Tool" sizes="(max-width: 479px) 100vw, (max-width: 767px) 45vw, (max-width: 991px) 43vw, (max-width: 1279px) 29vw, (max-width: 1439px) 28vw, 400px" srcset="https://cdn.prod.website-files.com/62039dc69cd2dbf94de461fd/672c9902beffacdb794e2eca_Blog%20Thumbnail-%2010%20Best%20Practices-p-500.png 500w, https://cdn.prod.website-files.com/62039dc69cd2dbf94de461fd/672c9902beffacdb794e2eca_Blog%20Thumbnail-%2010%20Best%20Practices-p-800.png 800w, https://cdn.prod.website-files.com/62039dc69cd2dbf94de461fd/672c9902beffacdb794e2eca_Blog%20Thumbnail-%2010%20Best%20Practices.png 900w" class="image-resources"/><h4 class="font-20px-medium">Why Countly Is the Number One Privacy-Compliant Product Analytics Tool</h4><div class="font-16px">Data privacy is essential for building trust in digital products. See why Countly is your top choice for privacy-focused analytics. </div><a href="/blog/why-countly-is-the-number-one-privacy-compliant-product-analytics-tool" target="_blank" class="block-link-green w-inline-block"><div>Read More</div><div class="txt-link"><span class="text-span-arrow">→</span></div></a></div></div></div></div><div class="block-resources hide-shortview"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><img loading="lazy" height="300" width="400" src="https://cdn.prod.website-files.com/62039dc69cd2dbf94de461fd/640a236bd123fc2aa62ec059_Is%20VoC%20still%20relevant%20in%202023_.png" alt="Countly blog thumbnail with logo" class="image-resources"/><h4 class="font-20px-medium">Is Voice of the Customer (VoC) relevant in 2023?</h4><div class="font-16px">Take a closer look at VoC and how it affects the future of business. </div><a href="/blog/voice-of-the-customer-voc-in-2023" target="_blank" class="block-link-green w-inline-block"><div>Read more</div><div class="txt-link"><span class="text-span-arrow">→</span></div></a></div></div></div></div></div></div></div><div class="card-two-column-section"><div class="container-7rem-up w-container"><div class="card-two-column green80"><div class="block-two-column-left"><h3 class="font-40px-normal white">Get to really know your users</h3></div><div class="block-two-column-right"><div>Talk to one of our experts to learn how Countly can help your business become data-driven.</div><a href="/demo" class="button-yellow w-button">Request a Demo</a></div></div></div></div><footer id="footer" class="section-footer"><div class="container-footer w-container"><a href="#" class="footer-logo-link"><img src="https://cdn.prod.website-files.com/61c1b7c3e2f3805325be4594/61d44087e4df5f30c8ac6074_Logo-2021.svg" width="118" alt="Countly logo" class="footer-image"/></a><div class="block-footer"><div class="w-layout-grid grid-footer"><div class="footer-list"><div 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