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Advertising Research | Semrush

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</span> <svg class="srf-icon -s chevron" aria-hidden="true"> <use href="#srf-icon-dropdown"></use> </svg> </button> <div class="srf-report-sidebar-main__group-wrapper js-group-wrapper" id="accordion-content-seo" > <ul class="srf-report-sidebar-main__group-inner" aria-label="SEO"> <li class="srf-report-sidebar-main__link-wrapper srf-report-sidebar-main__link-wrapper--dashboard " data-nav-item="dashboards.seo:index" data-active-link-wrapper-candidate > <a href="/seo/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="seo optimization dashboard" data-ga4-click data-test="seo_dashboard" data-nav-item="dashboards.seo:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> SEO Dashboard </span> </a> </li> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="seo" data-item-ga-label="None" > Competitive Research </span> <ul aria-label="Competitive Research"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.domain_overview:index" data-active-link-wrapper-candidate > <a href="/analytics/overview/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-has-db data-ga-label="domain overview" data-ga4-click data-test="seo_domain_overview" data-nav-item="analytics.domain_overview:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Domain Overview </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.traffic_analytics:index" data-active-link-wrapper-candidate > <a href="/analytics/traffic/overview/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-ga-label="traffic analytics" data-ga4-click data-test="seo_traffic_analytics" data-nav-item="analytics.traffic_analytics:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Traffic Analytics </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.organic_research:domain:index" data-active-link-wrapper-candidate > <a href="/analytics/organic/overview/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-has-db data-ga-label="organic research" data-ga4-click data-test="seo_organic_research" data-nav-item="analytics.organic_research:domain:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Organic Research </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.keywordgap:index" data-active-link-wrapper-candidate > <a href="/analytics/keywordgap/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-has-db data-ga-label="keyword gap" data-ga4-click data-test="seo_keyword_gap_spa" data-nav-item="analytics.keywordgap:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Keyword Gap </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.gap:backlink" data-active-link-wrapper-candidate > <a href="/analytics/gap/backlinks/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-ga-label="backlink gap" data-ga4-click data-test="seo_backlink_gap" data-nav-item="analytics.gap:backlink" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Backlink Gap </span> </a> </li> </ul> </li> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="seo" data-item-ga-label="None" > Keyword Research </span> <ul aria-label="Keyword Research"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.keyword_overview:index" data-active-link-wrapper-candidate > <a href="/analytics/keywordoverview/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-keyword-query data-has-db data-ga-label="keyword overview new" data-ga4-click data-test="seo_keyword_overview" data-nav-item="analytics.keyword_overview:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Keyword Overview </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.keyword_magic_new:index" data-active-link-wrapper-candidate > <a href="/analytics/keywordmagic/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-keyword-query data-has-db data-ga-label="keyword magic tool new" data-ga4-click data-test="seo_keyword_magic_tool_new" data-nav-item="analytics.keyword_magic_new:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Keyword Magic Tool </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.keyword_manager:index" data-active-link-wrapper-candidate > <a href="/analytics/keywordmanager/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-keyword-query data-has-db data-ga-label="keyword manager" data-ga4-click data-test="seo_keyword_manager" data-nav-item="analytics.keyword_manager:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Keyword Strategy Builder </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.position_tracking:index" data-active-link-wrapper-candidate > <a href="/position-tracking/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="position tracking" data-ga4-click data-test="seo_position_tracking" data-nav-item="projects.position_tracking:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Position Tracking </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.organic_traffic_insights:index" data-active-link-wrapper-candidate > <a href="/organic_traffic_insights/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="organic traffic insights" data-ga4-click data-test="seo_organic_traffic_insights" data-nav-item="tools.organic_traffic_insights:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Organic Traffic Insights </span> </a> </li> </ul> </li> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="seo" data-item-ga-label="None" > Link Building </span> <ul aria-label="Link Building"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.backlinks:index" data-active-link-wrapper-candidate > <a href="/analytics/backlinks/overview/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-ga-label="backlinks analytics" data-ga4-click data-test="seo_backlinks_analytics" data-nav-item="analytics.backlinks:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Backlink Analytics </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.backlink_audit:index" data-active-link-wrapper-candidate > <a href="/backlink_audit/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="backlink audit" data-ga4-click data-test="seo_backlink_audit" data-nav-item="projects.backlink_audit:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Backlink Audit </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.link_building:index" data-active-link-wrapper-candidate > <a href="/link_building/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="link building tool" data-ga4-click data-test="seo_link_building_tool" data-nav-item="projects.link_building:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Link Building Tool </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.batch:index" data-active-link-wrapper-candidate > <a href="/batch/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="batch" data-ga4-click data-test="seo_bulk_analysis" data-nav-item="analytics.batch:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Bulk Analysis </span> </a> </li> </ul> </li> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="seo" data-item-ga-label="None" > On Page &amp; Tech SEO </span> <ul aria-label="On Page &amp; Tech SEO"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.site_audit:index" data-active-link-wrapper-candidate > <a href="/siteaudit/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="site audit" data-ga4-click data-test="seo_site_audit" data-nav-item="projects.site_audit:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Site Audit </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.listings_management:start" data-active-link-wrapper-candidate > <a href="/listings-management/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="listings management" data-ga4-click data-test="seo_listings_management" data-nav-item="tools.listings_management:start" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Listing Management </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.seo_content_template:index" data-active-link-wrapper-candidate > <a href="/seo-content-template/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="seo content template" data-ga4-click data-test="seo_content_template" data-nav-item="tools.seo_content_template:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> SEO Content Template </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.seo_ideas:index" data-active-link-wrapper-candidate > <a href="/on-page-seo-checker/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="on page seo checker" data-ga4-click data-test="seo_on_page_seo_checker" data-nav-item="projects.seo_ideas:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> On Page SEO Checker </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.log_file_analyzer:index" data-active-link-wrapper-candidate > <a href="/log-file-analyzer/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="log file analyzer" data-ga4-click data-test="seo_log_file_analyzer" data-nav-item="projects.log_file_analyzer:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Log File Analyzer </span> </a> </li> </ul> </li> </ul> </div> </li> <li class="srf-report-sidebar-main__group js-sidebar-group" data-ga-label="local-seo" data-test="local_seo_toolkit" data-group-id="local-seo" > <button class="srf-report-sidebar-main__group-title js-sidebar-group-title focus-visible" id="accordion-title-local-seo" data-ga4-click data-ga4-path="group.title.button.local-seo" aria-controls="accordion-content-local-seo" aria-expanded="false" tabindex="0" > <svg class="srf-icon srf-icon-group -m" aria-hidden="true"> <use href="#srf-icon-local-seo"></use> </svg> <span class="srf-report-sidebar-main__group-title__text"> Local </span> <svg class="srf-icon -s chevron" aria-hidden="true"> <use href="#srf-icon-dropdown"></use> </svg> </button> <div class="srf-report-sidebar-main__group-wrapper js-group-wrapper" id="accordion-content-local-seo" > <ul class="srf-report-sidebar-main__group-inner" aria-label="Local"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.local_business:index" data-active-link-wrapper-candidate > <a href="/local-business/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="local business" data-ga4-click data-test="local_seo_local_dashboard" data-nav-item="tools.local_business:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Local Dashboard </span> </a> </li> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="local-seo" data-item-ga-label="None" > TOOLKIT </span> <ul aria-label="TOOLKIT"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.gbp_optimization:index" data-active-link-wrapper-candidate > <a href="/gbp-optimization/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="gbp optimization" data-ga4-click data-test="local_seo_gbp_optimization" data-nav-item="tools.gbp_optimization:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> GBP Optimization </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.listings_management:index" data-active-link-wrapper-candidate > <a href="/listings-management/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="listings management" data-ga4-click data-test="local_seo_listings_management" data-nav-item="tools.listings_management:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Listing Management </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.map_rank_tracker:index" data-active-link-wrapper-candidate > <a href="/map-rank-tracker/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="map rank tracker" data-ga4-click data-test="local_seo_map_rank_tracker" data-nav-item="tools.map_rank_tracker:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Map Rank Tracker </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.review_management:index" data-active-link-wrapper-candidate > <a href="/review-management/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="review management" data-ga4-click data-test="seo_review_management" data-nav-item="tools.review_management:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Review Management </span> </a> </li> </ul> </li> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="local-seo" data-item-ga-label="None" > SEO TOOLS ESSENTIALS </span> <ul aria-label="SEO TOOLS ESSENTIALS"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.position_tracking:index" data-active-link-wrapper-candidate > <a href="/position-tracking/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="position tracking" data-ga4-click data-test="local_seo_position_tracking" data-nav-item="projects.position_tracking:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Position Tracking </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.site_audit:index" data-active-link-wrapper-candidate > <a href="/siteaudit/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="site audit" data-ga4-click data-test="local_seo_site_audit" data-nav-item="projects.site_audit:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Site Audit </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.seo_ideas:index" data-active-link-wrapper-candidate > <a href="/on-page-seo-checker/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="on page seo checker" data-ga4-click data-test="local_seo_on_page_seo_checker" data-nav-item="projects.seo_ideas:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> On Page SEO Checker </span> </a> </li> </ul> </li> </ul> </div> </li> <li class="srf-report-sidebar-main__group js-sidebar-group" data-ga-label="ppc" data-test="advertising_toolkit" data-group-id="ppc" > <button class="srf-report-sidebar-main__group-title js-sidebar-group-title focus-visible" id="accordion-title-ppc" data-ga4-click data-ga4-path="group.title.button.ppc" aria-controls="accordion-content-ppc" aria-expanded="false" tabindex="0" > <svg class="srf-icon srf-icon-group -m" aria-hidden="true"> <use href="#srf-icon-ppc"></use> </svg> <span class="srf-report-sidebar-main__group-title__text"> Advertising </span> <svg class="srf-icon -s chevron" aria-hidden="true"> <use href="#srf-icon-dropdown"></use> </svg> </button> <div class="srf-report-sidebar-main__group-wrapper js-group-wrapper" id="accordion-content-ppc" > <ul class="srf-report-sidebar-main__group-inner" aria-label="Advertising"> <li class="srf-report-sidebar-main__link-wrapper srf-report-sidebar-main__link-wrapper--dashboard " data-nav-item="dashboards.ppc:index" data-active-link-wrapper-candidate > <a href="/ppc/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="advertising dashboard" data-ga4-click data-test="advertising_dashboard" data-nav-item="dashboards.ppc:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Advertising Dashboard </span> </a> </li> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="ppc" data-item-ga-label="None" > Market Analysis </span> <ul aria-label="Market Analysis"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.domain_overview:index" data-active-link-wrapper-candidate > <a href="/analytics/overview/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-has-db data-ga-label="domain overview" data-ga4-click data-test="ad_domain_overview" data-nav-item="analytics.domain_overview:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Domain Overview </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.advertising_research:domain:index" data-active-link-wrapper-candidate > <a href="/analytics/adwords/positions/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-has-db data-ga-label="advertising research" data-ga4-click data-test="ad_advertising_research" data-nav-item="analytics.advertising_research:domain:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Advertising Research </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-active-link-wrapper-candidate > <a href="/app/adclarity-advertising-intelligence/?utm_source=tool&amp;utm_medium=internal&amp;utm_campaign=appcenter_AdClarity_DA_Page_150522 " class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="adclarity" data-ga4-click data-test="ad_adclarity" target="_blank" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> AdClarity </span> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.pla_research:domain:index" data-active-link-wrapper-candidate > <a href="/analytics/pla/positions/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-has-db data-ga-label="pla research" data-ga4-click data-test="ad_pla_research" data-nav-item="analytics.pla_research:domain:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> PLA Research </span> </a> </li> </ul> </li> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="ppc" data-item-ga-label="None" > Keyword Research </span> <ul aria-label="Keyword Research"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.keywordgap:index" data-active-link-wrapper-candidate > <a href="/analytics/keywordgap/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-has-db data-ga-label="keyword gap" data-ga4-click data-test="ad_keyword_gap_spa" data-nav-item="analytics.keywordgap:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Keyword Gap </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.keyword_magic_new:index" data-active-link-wrapper-candidate > <a href="/analytics/keywordmagic/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-keyword-query data-has-db data-ga-label="keyword magic tool new" data-ga4-click data-test="seo_keyword_magic_tool_new" data-nav-item="analytics.keyword_magic_new:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Keyword Magic Tool </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.keyword_manager:index" data-active-link-wrapper-candidate > <a href="/analytics/keywordmanager/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-keyword-query data-has-db data-ga-label="keyword manager" data-ga4-click data-test="seo_keyword_manager" data-nav-item="analytics.keyword_manager:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Keyword Strategy Builder </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.ppc_keyword_tool:index" data-active-link-wrapper-candidate > <a href="/keyword-tool/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="ppc keyword tool" data-ga4-click data-test="ad_ppc_keyword_tool" data-nav-item="projects.ppc_keyword_tool:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> PPC Keyword Tool </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.organic_research_old:keyword:ads_history" data-active-link-wrapper-candidate > <a href="/analytics/phrase/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-keyword-query data-has-db data-ga-label="ads history" data-ga4-click data-test="ads_history" data-nav-item="analytics.organic_research_old:keyword:ads_history" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Ads History </span> </a> </li> </ul> </li> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="ppc" data-item-ga-label="None" > Ad Management </span> <ul aria-label="Ad Management"> <li class="srf-report-sidebar-main__link-wrapper " data-active-link-wrapper-candidate > <a href="/apps/adcreative-ai/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="adcreative ai" data-ga4-click target="_blank" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> AdCreative.ai </span> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-active-link-wrapper-candidate > <a href="/apps/ads-launch-assistant" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="ads launch assistant" data-ga4-click target="_blank" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Ads Launch Assistant </span> <svg class="srf-label srf-label-svg-new srf-report-sidebar-main__link-icon -right" aria-label="(new)"> <use href="#srf-icon-new"></use> </svg> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> </ul> </li> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="ppc" data-item-ga-label="None" > Ad Tracking </span> <ul aria-label="Ad Tracking"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.position_tracking:index" data-active-link-wrapper-candidate > <a href="/position-tracking/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="position tracking" data-ga4-click data-test="seo_position_tracking" data-nav-item="projects.position_tracking:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Position Tracking </span> </a> </li> </ul> </li> </ul> </div> </li> <li class="srf-report-sidebar-main__group js-sidebar-group" data-ga-label="social-media" data-test="social_media_toolkit" data-group-id="social" > <button class="srf-report-sidebar-main__group-title js-sidebar-group-title focus-visible" id="accordion-title-social" data-ga4-click data-ga4-path="group.title.button.social" aria-controls="accordion-content-social" aria-expanded="false" tabindex="0" > <svg class="srf-icon srf-icon-group -m" aria-hidden="true"> <use href="#srf-icon-social-media"></use> </svg> <span class="srf-report-sidebar-main__group-title__text"> Social Media </span> <svg class="srf-icon -s chevron" aria-hidden="true"> <use href="#srf-icon-dropdown"></use> </svg> </button> <div class="srf-report-sidebar-main__group-wrapper js-group-wrapper" id="accordion-content-social" > <ul class="srf-report-sidebar-main__group-inner" aria-label="Social Media"> <li class="srf-report-sidebar-main__link-wrapper srf-report-sidebar-main__link-wrapper--dashboard " data-nav-item="dashboards.social_media:index" data-active-link-wrapper-candidate > <a href="/social-media/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="smm dashboard" data-ga4-click data-test="sm_dashboard" data-nav-item="dashboards.social_media:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Social Dashboard </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.social_media_poster:index" data-active-link-wrapper-candidate > <a href="/social-media/?tool=poster" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="social media poster" data-ga4-click data-test="sm_social_media_poster" data-nav-item="projects.social_media_poster:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Social Poster </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.social_media_tracker:index" data-active-link-wrapper-candidate > <a href="/social-media/?tool=tracker" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="social media tracker" data-ga4-click data-test="sm_social_media_tracker" data-nav-item="projects.social_media_tracker:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Social Tracker </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.social_media_content_insights:index" data-active-link-wrapper-candidate > <a href="/social-media/?tool=content-insights" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="social media content insights" data-ga4-click data-test="sm_social_media_content_insights" data-nav-item="projects.social_media_content_insights:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Social Content Insights </span> <svg class="srf-label srf-label-svg-beta srf-report-sidebar-main__link-icon -right" aria-label="(beta)"> <use href="#srf-icon-beta"></use> </svg> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.social_media_analytics:index" data-active-link-wrapper-candidate > <a href="/social-media/?tool=analytics" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="social media analytics" data-ga4-click data-test="sm_social_media_analytics" data-nav-item="projects.social_media_analytics:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Social Analytics </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="projects.social_content_ai:index" data-active-link-wrapper-candidate > <a href="/social-content-ai" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="social content ai" data-ga4-click data-test="social_content_ai" data-nav-item="projects.social_content_ai:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Social Content AI </span> <svg class="srf-label srf-label-svg-new srf-report-sidebar-main__link-icon -right" aria-label="(new)"> <use href="#srf-icon-new"></use> </svg> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-active-link-wrapper-candidate > <a href="/apps/buzzguru-influencer-marketing-platform/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="buzzguru" data-ga4-click data-test="sm_social_media_buzzguru" target="_blank" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Influencer Analytics </span> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> </ul> </div> </li> <li class="srf-report-sidebar-main__group js-sidebar-group" data-ga-label="content marketing" data-test="content_marketing_toolkit" data-group-id="content" > <button class="srf-report-sidebar-main__group-title js-sidebar-group-title focus-visible" id="accordion-title-content" data-ga4-click data-ga4-path="group.title.button.content" aria-controls="accordion-content-content" aria-expanded="false" tabindex="0" > <svg class="srf-icon srf-icon-group -m" aria-hidden="true"> <use href="#srf-icon-content-marketing"></use> </svg> <span class="srf-report-sidebar-main__group-title__text"> Content Marketing </span> <svg class="srf-icon -s chevron" aria-hidden="true"> <use href="#srf-icon-dropdown"></use> </svg> </button> <div class="srf-report-sidebar-main__group-wrapper js-group-wrapper" id="accordion-content-content" > <ul class="srf-report-sidebar-main__group-inner" aria-label="Content Marketing"> <li class="srf-report-sidebar-main__link-wrapper srf-report-sidebar-main__link-wrapper--dashboard " data-nav-item="dashboards.content_marketing:index" data-active-link-wrapper-candidate > <a href="/content-marketing/get-started/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="content marketing dashboard" data-ga4-click data-test="content_marketing_dashboard" data-nav-item="dashboards.content_marketing:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Get Started </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.topic_research:index" data-active-link-wrapper-candidate > <a href="/topic-research/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="content marketing toolkit &gt; topic research" data-ga4-click data-test="cm_topic_research" data-nav-item="tools.topic_research:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Topic Research </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.seo_content_template:index" data-active-link-wrapper-candidate > <a href="/seo-content-template/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="seo content template" data-ga4-click data-test="cm_seo_content_template" data-nav-item="tools.seo_content_template:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> SEO Content Template </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.swa:index" data-active-link-wrapper-candidate > <a href="/swa/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="seo writing assistant" data-ga4-click data-test="cm_seo_writing_assistant" data-nav-item="tools.swa:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> SEO Writing Assistant </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-active-link-wrapper-candidate > <a href="/app/brand-monitoring/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="brand monitoring" data-ga4-click data-test="cm_brand_monitoring" target="_blank" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Brand Monitoring </span> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-active-link-wrapper-candidate > <a href="/app/contentshake/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="contentshake" data-ga4-click data-test="cm_contentshake" target="_blank" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> ContentShake AI </span> <svg class="srf-label srf-label-svg-new srf-report-sidebar-main__link-icon -right" aria-label="(new)"> <use href="#srf-icon-new"></use> </svg> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> </ul> </div> </li> <li class="srf-report-sidebar-main__group js-sidebar-group" data-ga-label="competitive research" data-test="competitive_research_toolkit" data-group-id="competitive" > <button class="srf-report-sidebar-main__group-title js-sidebar-group-title focus-visible" id="accordion-title-competitive" data-ga4-click data-ga4-path="group.title.button.competitive" aria-controls="accordion-content-competitive" aria-expanded="false" tabindex="0" > <svg class="srf-icon srf-icon-group -m" aria-hidden="true"> <use href="#srf-icon-dot-trends"></use> </svg> <span class="srf-report-sidebar-main__group-title__text"> .Trends </span> <svg class="srf-icon -s chevron" aria-hidden="true"> <use href="#srf-icon-dropdown"></use> </svg> </button> <div class="srf-report-sidebar-main__group-wrapper js-group-wrapper" id="accordion-content-competitive" > <ul class="srf-report-sidebar-main__group-inner" aria-label=".Trends"> <li class="srf-report-sidebar-main__link-wrapper srf-report-sidebar-main__link-wrapper--dashboard " data-nav-item="dashboards.trends:index" data-active-link-wrapper-candidate > <a href="/trends/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="competitive research dashboard" data-ga4-click data-test="competitive_research_dashboard" data-nav-item="dashboards.trends:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Get Started </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.traffic_analytics:index" data-active-link-wrapper-candidate > <a href="/analytics/traffic/overview/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-ga-label="traffic analytics" data-ga4-click data-test="cr_traffic_analytics" data-nav-item="analytics.traffic_analytics:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Traffic Analytics </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.opportunity:index" data-active-link-wrapper-candidate > <a href="/market-explorer/overview/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-ga-label="ci add-on market explorer" data-ga4-click data-nav-item="tools.opportunity:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Market Explorer </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.eyeon:index" data-active-link-wrapper-candidate > <a href="/eyeon/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="ci add-on eyeon" data-ga4-click data-nav-item="tools.eyeon:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> EyeOn </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="analytics.one2target:index" data-active-link-wrapper-candidate > <a href="/analytics/one2target/demographics/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-has-domain-query data-ga-label="One2Target" data-ga4-click data-test="cr_one2target" data-nav-item="analytics.one2target:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> One2Target </span> </a> </li> </ul> </div> </li> <li class="srf-report-sidebar-main__group js-sidebar-group" data-ga-label="agency_solutions" data-test="agency_solutions" data-group-id="agency_solutions" > <button class="srf-report-sidebar-main__group-title js-sidebar-group-title focus-visible" id="accordion-title-agency_solutions" data-ga4-click data-ga4-path="group.title.button.agency_solutions" aria-controls="accordion-content-agency_solutions" aria-expanded="false" tabindex="0" > <svg class="srf-icon srf-icon-group -m" aria-hidden="true"> <use href="#srf-icon-agency"></use> </svg> <span class="srf-report-sidebar-main__group-title__text"> Agency Solutions </span> <svg class="srf-icon -s chevron" aria-hidden="true"> <use href="#srf-icon-dropdown"></use> </svg> </button> <div class="srf-report-sidebar-main__group-wrapper js-group-wrapper" id="accordion-content-agency_solutions" > <ul class="srf-report-sidebar-main__group-inner" aria-label="Agency Solutions"> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="agency_solutions" data-item-ga-label="None" > Lead Generation </span> <ul aria-label="Lead Generation"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="agencies.get_started:index" data-active-link-wrapper-candidate > <a href="/agencies/landing/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="agency_partners" data-ga4-click data-test="agency_partners" data-nav-item="agencies.get_started:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Agency Partners </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="lead-finder.main:index" data-active-link-wrapper-candidate > <a href="/lead-finder/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="lead_finder" data-ga4-click data-test="lead_finder" data-nav-item="lead-finder.main:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Lead Finder </span> </a> </li> </ul> </li> <li class="srf-report-sidebar-main__links"> <span class="srf-report-sidebar-main__links-title js-sidebar-main-links-title" data-group-ga-label="agency_solutions" data-item-ga-label="None" > Optimization &amp; Automation </span> <ul aria-label="Optimization &amp; Automation"> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="client-portal:index" data-active-link-wrapper-candidate > <a href="/my-insights/dashboard" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="client portal index" data-ga4-click data-nav-item="client-portal:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> Client Portal </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="crm.main:index" data-active-link-wrapper-candidate > <a href="/crm/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="crm" data-ga4-click data-test="crm" data-nav-item="crm.main:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> CRM </span> </a> </li> <li class="srf-report-sidebar-main__link-wrapper " data-nav-item="tools.reports:index" data-active-link-wrapper-candidate > <a href="/my_reports/grid/" class="srf-report-sidebar-main__link js-sidebar-group-link" data-ga-label="my reports" data-ga4-click data-nav-item="tools.reports:index" tabindex="-1" > <span class="srf-report-sidebar-main__link-text"> My Reports </span> </a> </li> </ul> </li> </ul> </div> </li> </ul> <div class="srf-report-sidebar-management " aria-label="Management"> <span class="srf-report-sidebar-main__links-title">Management</span> <ul aria-label="Management"> <li class="srf-report-sidebar-management__link-wrapper"> <a class="srf-report-sidebar-management__link js-sidebar-management-link" data-ga-label="my reports" data-ga4-click href="/my_reports/grid/" data-ga4-path="my reports" tabindex="0" > My Reports </a> <a class="srf-report-sidebar-management__rel-link js-sidebar-management-related-link " data-ga-label="create custom pdf report" data-ga4-click data-ga4-path="create custom pdf report" href="/my_reports/constructor/" data-with-tooltip="" tabindex="0" > <div role="tooltip"> Create Custom PDF Report </div> <svg class="srf-icon -s"> <use href="#srf-icon-plus"></use> </svg> </a> </li> <li class="srf-report-sidebar-management__link-wrapper"> <a class="srf-report-sidebar-management__link js-sidebar-management-link" data-ga-label="notes" data-ga4-click href="/notes/" data-nav-item="tools.notes:index" tabindex="0" > Notes </a> </li> </ul> </div> <ul class="srf-report-sidebar-extras "> <li class="srf-report-sidebar-extras__list-item"> <a class="srf-report-sidebar-extras__link js-sidebar-extras-link" data-ga-label="online demo" data-ga4-click data-ga4-path="online demo" href="/kb/request-demo/" target="_blank" aria-label="Online demo (opens in a new window)" tabindex="-1" > <svg class="srf-report-sidebar-extras__icon" aria-hidden="true"> <use href="#srf-icon-demo" /> </svg> <span>Online demo</span> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> <li class="srf-report-sidebar-extras__list-item"> <a class="srf-report-sidebar-extras__link js-sidebar-extras-link" data-ga-label="seoquake for your browser" data-ga4-click data-ga4-path="seoquake for your browser" href="https://www.seoquake.com/" target="_blank" aria-label="SEOquake for your browser (opens in a new window)" rel="noopener" tabindex="-1" > <svg class="srf-report-sidebar-extras__icon" aria-hidden="true"> <use href="#srf-icon-seoquake" /> </svg> <span>SEOquake for your browser</span> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> <li class="srf-report-sidebar-extras__list-item"> <a class="srf-report-sidebar-extras__link js-sidebar-extras-link" data-ga-label="agency partners" data-ga4-click data-ga4-path="agency partners" href="/agencies/?utm_source=left_menu&amp;utm_medium=menu_extra&amp;utm_campaign=agency_partners_awareness" target="_blank" aria-label="Hire a digital agency (opens in a new window)" tabindex="-1" > <svg class="srf-report-sidebar-extras__icon" aria-hidden="true"> <use href="#srf-icon-briefcase" /> </svg> <span>Hire a digital agency</span> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> <li class="srf-report-sidebar-extras__list-item"> <a class="srf-report-sidebar-extras__link js-sidebar-extras-link" data-ga-label="join our affiliate program" data-ga4-click data-ga4-path="join our affiliate program" href="/lp/affiliate-program/en/" target="_blank" aria-label="Join our Affiliate Program (opens in a new window)" rel="noopener" tabindex="-1" > <svg class="srf-report-sidebar-extras__icon" aria-hidden="true"> <use href="#srf-icon-megaphone" /> </svg> <span>Join our Affiliate Program</span> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> <li class="srf-report-sidebar-extras__list-item"> <a class="srf-report-sidebar-extras__link js-sidebar-extras-link" data-ga-label="api documentation" data-ga4-click data-ga4-path="api documentation" href="/api-documentation/" target="_blank" aria-label="Have you seen our new customizable API format? (opens in a new window)" tabindex="-1" > <svg class="srf-report-sidebar-extras__icon" aria-hidden="true"> <use href="#srf-icon-brackets" /> </svg> <span>Have you seen our new customizable API format?</span> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> <li class="srf-report-sidebar-extras__list-item"> <a class="srf-report-sidebar-extras__link js-sidebar-extras-link" data-ga-label="sensor" data-ga4-click data-ga4-path="sensor" href="/sensor/" target="_blank" aria-label="Sensor (opens in a new window)" tabindex="-1" > <svg class="srf-report-sidebar-extras__icon" aria-hidden="true"> <use href="#srf-icon-sensor" /> </svg> <span>Sensor</span> <svg class="srf-report-sidebar-main__link-icon srf-report-sidebar-main__link-icon--external srf-icon" aria-hidden="true"> <use href="#srf-icon-external-link" /> </svg> </a> </li> <li 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8.82143 6.02011 8.82143 6.65C8.82143 6.96189 8.76138 7.27073 8.64472 7.55887C8.52806 7.84702 8.35706 8.10884 8.1415 8.32938C7.92593 8.54992 7.67002 8.72486 7.38837 8.84421C7.10672 8.96357 6.80485 9.025 6.5 9.025ZM6.5 0C4.77609 0 3.12279 0.700623 1.90381 1.94774C0.684819 3.19486 0 4.88631 0 6.65C0 11.6375 6.5 19 6.5 19C6.5 19 13 11.6375 13 6.65C13 4.88631 12.3152 3.19486 11.0962 1.94774C9.87721 0.700623 8.22391 0 6.5 0Z" fill="#898D9A"></path> </svg> <address>USA, 800 Boylston Street, Suite 2475, Boston, MA 02199</address> </div> <a class="srf-btn -contacts -adaptive" data-ga4-click data-ga4-path="adaptive.contacts" href="/company/contacts/"> <svg class="srf-icon -s"> <use href="#srf-icon-mail"></use> </svg> <span>Contact us</span> </a> </div> </div> <div class="srf-dropdown srf-adaptive-switch-locale-trigger"> <div class="srf-dropdown-label-container"> <button class="srf-dropdown-label srf-btn" data-test="footer_lang_switcher_button" aria-expanded="false"> Change language <svg 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href="#srf-icon-mail"></use> </svg> <span>Contact us</span> </a> <address>USA, 800 Boylston Street, Suite 2475, Boston, MA 02199</address> </div> <div class="srf-getstarted"> <div role="heading" aria-level="2"> <a class="srf-btn -block -success" href="/signup/?src=footer" data-ga-category="footer cta" data-ga-action="button.click:get started" data-ga4-click data-ga4-path="get_started.button" > Get started with Semrush! </a> </div> <a class="srf-link" data-ga4-click data-ga4-path="get_started.link" href="/pricing/"> or see our plans & pricing </a> </div> </div> <nav class="s-row srf-navigation" aria-label="Bottom menu"> <div class="s-col-8 srf-footer-navigation-links"> <div class="srf-menu"> <div role="heading" aria-level="3" class="srf-menu-title" id="srf-footer-title-1">Semrush</div> <ul class="srf-menu-items" aria-describedby="srf-footer-title-1"> <li> <a href="/features/" data-ga-category="Navigation:btm_menu" data-ga-action="link.click" data-ga4-click 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