Pharma telehealth programs are catching on and raising questions

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This new medication sales approach has drawn scrutiny from senators questioning the relationships between drugmakers and telehealth providers, particularly regarding prescription practices and patient care.","articleBody":"A new way of selling medications has landed pharmaceutical companies in lawmakers\u2019 crosshairs.\n Earlier this year, Eli Lilly unveiled a service called LillyDirect to connect \u2026","isAccessibleForFree":"False","hasPart":{"isAccessibleForFree":"False","@type":"WebPageElement"}}</script> <script async src="https://www.googletagmanager.com/gtag/js?id=G-9QWNX9N9E5"></script> <script> window.dataLayer = window.dataLayer || []; function gtag() { dataLayer.push(arguments); } gtag('js', new Date()); gtag('set', 'user_properties', { user_type: 'Guest', }); gtag('config', 'G-9QWNX9N9E5'); window._linkedin_data_partner_ids = window._linkedin_data_partner_ids || []; window._linkedin_data_partner_ids.push(2273916); window._linkedin_data_partner_ids.push(5136028); 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class="epn_byline_twitter" rel="nofollow noopener" target="_blank"></a> </div> <div class="epn_time">November 19, 2024 09:30 AM EST<span class="epn_time_updated">Updated 04:47 PM</span></div> <div class="epn_channel channel-pharma"><a href="https://endpts.com/channel/pharma/" title="Channel: Pharma"><span>Pharma</span></a></div><div class="epn_channel channel-in-focus"><a href="https://endpts.com/channel/in-focus/" title="Channel: In Focus"><span>In Focus</span></a></div><div class="epn_channel channel-health-tech"><a href="https://endpts.com/channel/health-tech/" title="Channel: Health Tech"><span>Health Tech</span></a></div> </div> <div class="in_focus_container"> <svg version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 304 24.32" style="enable-background:new 0 0 304 24.32;" xml:space="preserve"> <g> <path class="st0" d="M219.15,5.22h-8.41v3.54h7.09v4.07h-7.09v7.2h-4.9V1h13.31V5.22z M261.66,14.46l1.43,3.66 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s2.3-5.46,7-5.46c2.63,0,4.97,0.72,6.7,1.81l-1.13,3.92c-1.92-1.02-3.76-1.58-5.53-1.58c-1.43,0-2.07,0.6-2.07,1.32 c0,0.79,0.79,1.24,3.73,2.6c4.14,1.92,5.53,3.65,5.53,6.25c0,3.58-3.24,5.46-7.79,5.46c-3.27,0-6.06-1.13-7.19-2.18L161.65,14.27z M182.53,17.47l1.14-4.94c0.22-0.93-0.04-1.16-0.98-1.38l0.12-0.49l3.05-0.89h0.18l-1.77,7.7c-0.2,0.83-0.26,1.32,0.18,1.32 c0.41,0,0.96-0.51,1.63-1.38l0.39,0.32c-1.24,1.83-2.03,2.15-2.85,2.15C182.43,19.87,182.22,18.85,182.53,17.47z M184.26,6.8 c0-0.65,0.57-1.2,1.24-1.2c0.67,0,1.24,0.55,1.24,1.2c0,0.65-0.61,1.2-1.24,1.2C184.83,8,184.26,7.45,184.26,6.8z M197.46,17.72 c-1.24,1.83-2.03,2.15-2.85,2.15c-1.18,0-1.44-1-1.06-2.4l1.2-4.59c0.39-1.48,0.35-1.89-0.41-1.89c-1.14,0-3.64,2.17-4.82,7.29 l-0.32,1.4h-1.73l1.65-7.13c0.22-0.95-0.04-1.18-0.98-1.4l0.12-0.49l3.05-0.89h0.18l-0.96,4.17h0.1c1.42-2.99,3.31-4.23,4.65-4.23 c1.65,0,1.69,1.32,1.2,3.23l-1.18,4.53c-0.22,0.83-0.28,1.32,0.16,1.32c0.41,0,0.96-0.51,1.63-1.38L197.46,17.72z"></path> <path class="st1" d="M232.52,0.25c-5.67,0-10.26,4.6-10.26,10.26c0,2,0.57,3.86,1.56,5.44l-3.83,3.83c-0.9,0.9-0.9,2.36,0,3.26 c0.45,0.45,1.04,0.68,1.63,0.68s1.18-0.23,1.63-0.68l3.83-3.83c1.58,0.99,3.44,1.56,5.44,1.56c5.67,0,10.26-4.6,10.26-10.26 C242.78,4.85,238.19,0.25,232.52,0.25z M232.52,16.59c-3.35,0-6.07-2.73-6.07-6.07c0-3.35,2.73-6.07,6.07-6.07 c3.35,0,6.07,2.73,6.07,6.07C238.59,13.87,235.87,16.59,232.52,16.59z"></path> </g> </svg> </div> <h1>Lawmakers are poking holes in pharma's favorite new way to market medicines</h1> <div class="epn_author_box byline_author"> <div class="single_byline_author"> <div class="epn_image" style="background-image: url('https://endpts.com/wp-content/uploads/2024/04/ShelbyLivingston-headshot.jpg');"></div> <div class="epn_text"> <h3><a href="https://endpts.com/author/shelby-livingston/" title="See all stories by Shelby Livingston">Shelby Livingston</a></h3> <h4>Senior health tech reporter</h4> </div> </div> </div> <div class="epn_content"> <p>A new way of selling medications has landed pharmaceutical companies in lawmakers’ crosshairs.</p> <p> Earlier this year, Eli Lilly unveiled a service called LillyDirect to connect …</p> <div class="epn_limit" data-gt="r"> <img loading="lazy" src="https://endpts.com/wp-content/themes/endpoints-rakia/assets/svg/epn_logo.svg" alt="Endpoints News"> <h3>Sign up to read this article for free.</h3> <p>Get free access to a limited number of articles, plus choose newsletters to get straight to your inbox.</p> <div class="epn_cta"> <button type="button" class="epn_ux_button epn_more epn_gate_sign_up_button" data-toggle="modal" data-target="#epn_subscribe_modal">SIGN UP</button> <button type="button" class="epn_ux_button epn_more epn_gate_log_in_button" data-toggle="modal" data-target="#epn_sign_in_modal">LOG IN</button> <a href="https://endpts.com/upgrade/" target="_blank" class="epn_ux_button epn_golden" data-mxpnl-trck-tg="upgrade">BECOME A PREMIUM SUBSCRIBER</a> </div> </div> </div> </div> </article> <section 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type="checkbox" id="epn_modal_subscribe_post_hoc_biopharma" checked=""> <label for="epn_modal_subscribe_post_hoc_biopharma"></label> </div> </div> <p class="mt-4">Healthcare</p> <div class="epn_ux_switch_group epn_white_box"> <p> <span class="epn_subscribe_bold_uppercase">ENDPOINTS HEALTH TECH</span> <span class="epn_grey">Tuesday, Thursday at 10 AM ET</span> </p> <div class="epn_ux_switch"> <input type="checkbox" id="epn_modal_subscribe_endpoints_health_tech" checked=""> <label for="epn_modal_subscribe_endpoints_health_tech"></label> </div> </div> <div class="epn_ux_switch_group epn_white_box"> <p> <span class="epn_subscribe_bold_uppercase">BREAKING NEWS ALERTS</span> <span class="epn_grey">2-3 times a week</span> </p> <div class="epn_ux_switch"> <input type="checkbox" id="epn_modal_subscribe_breaking_news_alerts_healthcare" checked=""> <label for="epn_modal_subscribe_breaking_news_alerts_healthcare"></label> </div> </div> </fieldset> <div class="epn_group mt-4"> <button 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CINXE.COM

Pharma telehealth programs are catching on and raising questions