Senior Account Director, Performance Marketing

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class="site-main" role="main"> <div class="wrapper single-career"> <p id="breadcrumbs"><span><span><a href="https://www.fountaindigital.com/">Home</a></span> › <span><a href="https://www.fountaindigital.com/careers">Careers</a></span> › <span class="breadcrumb_last" aria-current="page">Senior Account Director, Performance Marketing</span></span></p> <div class="title-btn"> <h1>Senior Account Director, Performance Marketing</h1> <div class="single-apply-btn"> </div> </div> <div class="title-underline"></div> <div class="single-career-content"> <p>The Performance Senior Account Director role is a strategic client facing lead responsible for overseeing a portfolio of performance marketing clients that deploy large media spends and other lead generation tactics to generate sales. This position requires an action-oriented marketer who monitors daily campaign performance and builds a strong client relationship.</p> <p>From a solutions management perspective, this requires a results-driven individual with a strong understanding of digital marketing and analytics strategies, with some experience in affiliate marketing channels and lead aggregation platforms. The ideal candidate will ideally have a proven track record of successfully driving lead generation programs that entail optimizing performance media channels to exceed client lead goals.</p> <p>This role requires financial tracking responsibility for the assigned client base, which includes sourcing organic business opportunities by building relationships across the client’s company, lead delivery platforms and using knowledge of the client’s operating model and core economic drivers.</p> <p>From a leadership perspective, the ideal candidate will possess a proven track record of successfully driving lead generation efforts leveraging close client collaboration, understanding performance marketing platforms and working with internal execution teams to ensure on-time planning, delivery, implementation and measurement. Additionally, this candidate will be responsible for maintaining and deepening existing client relationships.</p> <h2>Responsibilities:</h2> <ul> <li>Act as the primary point of contact for key client contacts, fostering strong long-term relationships to ensure satisfaction and retention.</li> <li>Understanding of clients’ business model, objectives, marketing goals, and performance metrics to develop tailored marketing strategies.</li> <li>Collaborate closely with clients to understand their target audiences, industry trends, and competitive landscape.</li> <li>Lead client meetings, check-ins, quarterly and annual reviews.</li> <li>Coordinate and oversee the production of client presentations.</li> <li>Review, understanding and interpretation of analytics reports.</li> <li>Provide insights on campaign performance, strategy adjustments, and growth opportunities to expand lead generation.</li> <li>Work with internal Fountain strategy teams to develop and implement innovative lead generation strategies across multiple channels (e.g., paid search, paid social, local SEO, develop, CRO, affiliate marketing and lead aggregation platforms).</li> <li>Collaborate with the Fountain analytics team to utilize data analysis and performance metrics to optimize campaigns and enhance ROI and lead performance.</li> <li>Oversee the development of marketing budgets and ensure campaigns are executed within financial parameters and adhere to client spend levels.</li> <li>Stay current with industry trends, tools, and technologies to ensure the team’s strategies are best in class and driving results.</li> <li>Lead, mentor, and manage a team of performance client service specialists and junior account managers.<br /> Provide guidance, training, and professional development opportunities working with the Chief Executive Officer and Chief Strategy Officer.</li> <li>Set clear performance goals and KPIs for team members, conducting regular performance reviews and providing constructive feedback.</li> <li>Foster a collaborative environment with direct report team members and other teams you collaborate with</li> <li>Prepare comprehensive reports for clients, showcasing results, insights, and recommendations for future marketing initiatives.</li> </ul> <h2>Qualifications</h2> <ul> <li> Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree preferred.</li> <li>7+ years of experience in performance marketing, digital marketing, or a related field, with a focus on lead generation.</li> <li>Proven experience managing enterprise level accounts with multiple client stakeholders.</li> </ul> <h2>Skills</h2> <ul> <li>Exceptional understanding of digital marketing channels, tools, and best practices.</li> <li>Strong analytical skills with the ability to interpret data and translate it into actionable strategies.</li> <li>Excellent communication and presentation skills, with the ability to articulate complex concepts clearly to clients and team members.</li> <li>Strong problem-solving abilities and the capacity to thrive in a fast-paced, dynamic environment.</li> <li>Highly organized with the ability to lead and manage large-scale projects and ensure no details are missed in a very fast-paced environment.</li> <li>Proficiency and fluency in hyper-local lead generation.</li> <li>Google Office Suite.</li> <li>Google Analytics.</li> <li>Teamwork.com (or other similar project management systems).</li> <li>Experience working in Salesforce.com: client activity notations, revenue and client spend data and upsell tracking.</li> </ul> <h2>Compensation and Benefits</h2> <ul> <li>Competitive salary and performance-based bonuses based on client upsells and relationship expansion.</li> <li>Comprehensive health, dental, and vision insurance.</li> <li>Retirement savings plan with company match.</li> <li>Generous paid time off.</li> <li>Hybrid work environment (3 days in office per week).</li> <li>Professional development opportunities and support for certifications.</li> </ul> </div> </div> <section id="apply-now" class="apply-section"> <h4>Apply for this job!</h4> <div class="apply-form"> <script type="text/javascript"></script> <div class='gf_browser_ie gf_browser_ie7 gform_wrapper gform-theme gform-theme--foundation gform-theme--framework gform-theme--orbital' data-form-theme='orbital' data-form-index='0' id='gform_wrapper_3' ><style>#gform_wrapper_3[data-form-index="0"].gform-theme,[data-parent-form="3_0"]{--gf-color-primary: #204ce5;--gf-color-primary-rgb: 32, 76, 229;--gf-color-primary-contrast: #fff;--gf-color-primary-contrast-rgb: 255, 255, 255;--gf-color-primary-darker: #001AB3;--gf-color-primary-lighter: #527EFF;--gf-color-secondary: #fff;--gf-color-secondary-rgb: 255, 255, 255;--gf-color-secondary-contrast: #112337;--gf-color-secondary-contrast-rgb: 17, 35, 55;--gf-color-secondary-darker: #F5F5F5;--gf-color-secondary-lighter: #FFFFFF;--gf-color-out-ctrl-light: rgba(17, 35, 55, 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#EBEBEB;--gf-field-pg-steps-number-color: rgba(17, 35, 55, 0.8);}</style><form method='post' enctype='multipart/form-data' id='gform_3' action='/careers/account-director-performance-marketing/' data-formid='3' novalidate> <div class='gform-body gform_body'><div id='gform_fields_3' class='gform_fields top_label form_sublabel_below description_below validation_below'><div id="field_3_3" class="gfield gfield--type-text gfield--input-type-text field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_hidden" data-js-reload="field_3_3" ><div class='admin-hidden-markup'><i class='gform-icon gform-icon--hidden'></i><span>Hidden</span></div><label class='gfield_label gform-field-label' for='input_3_3'>Job Applied For</label><div class='ginput_container ginput_container_text'><input name='input_3' id='input_3_3' type='text' value='Senior Account Director, Performance Marketing' class='large' aria-invalid="false" /> </div></div><div id="field_3_5" class="gfield gfield--type-text gfield--input-type-text gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible" data-js-reload="field_3_5" ><label class='gfield_label gform-field-label' for='input_3_5'>First Name*<span class="gfield_required"><span class="gfield_required gfield_required_text">(Required)</span></span></label><div class='ginput_container ginput_container_text'><input name='input_5' id='input_3_5' type='text' value='' class='large' placeholder='First Name*' aria-required="true" aria-invalid="false" /> </div></div><div id="field_3_6" class="gfield gfield--type-text gfield--input-type-text gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible" data-js-reload="field_3_6" ><label class='gfield_label gform-field-label' for='input_3_6'>Last Name*<span class="gfield_required"><span class="gfield_required gfield_required_text">(Required)</span></span></label><div class='ginput_container ginput_container_text'><input name='input_6' id='input_3_6' type='text' value='' class='large' placeholder='Last Name*' aria-required="true" aria-invalid="false" /> </div></div><div id="field_3_7" class="gfield gfield--type-email gfield--input-type-email gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible" data-js-reload="field_3_7" ><label class='gfield_label gform-field-label' for='input_3_7'>Email*<span class="gfield_required"><span class="gfield_required gfield_required_text">(Required)</span></span></label><div class='ginput_container ginput_container_email'> <input name='input_7' id='input_3_7' type='email' value='' class='large' placeholder='Email Address*' aria-required="true" aria-invalid="false" /> </div></div><div id="field_3_8" class="gfield gfield--type-phone gfield--input-type-phone gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible" data-js-reload="field_3_8" ><label class='gfield_label gform-field-label' for='input_3_8'>Phone*<span class="gfield_required"><span class="gfield_required gfield_required_text">(Required)</span></span></label><div class='ginput_container ginput_container_phone'><input name='input_8' id='input_3_8' type='tel' value='' class='large' placeholder='Phone Number*' aria-required="true" aria-invalid="false" /></div></div><div id="field_3_9" class="gfield gfield--type-fileupload gfield--input-type-fileupload gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_hidden" data-js-reload="field_3_9" ><div class='admin-hidden-markup'><i class='gform-icon gform-icon--hidden'></i><span>Hidden</span></div><label class='gfield_label gform-field-label' for='input_3_9'>Resume*<span class="gfield_required"><span class="gfield_required gfield_required_text">(Required)</span></span></label><div class='ginput_container ginput_container_fileupload'><input type='hidden' name='MAX_FILE_SIZE' value='52428800' /><input name='input_9' id='input_3_9' type='file' class='large' aria-describedby="gfield_upload_rules_3_9" onchange='javascript:gformValidateFileSize( this, 52428800 );' /><span class='gfield_description gform_fileupload_rules' id='gfield_upload_rules_3_9'>Max. file size: 50 MB.</span><div class='gfield_description validation_message gfield_validation_message validation_message--hidden-on-empty' id='live_validation_message_3_9'></div></div></div><div id="field_3_10" class="gfield gfield--type-fileupload gfield--input-type-fileupload gfield--width-full gfield_contains_required 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id='live_validation_message_3_10'></div></div></div><div id="field_3_12" class="gfield gfield--type-fileupload gfield--input-type-fileupload gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_3_12" ><label class='gfield_label gform-field-label screen-reader-text' for='gform_browse_button_3_12'><span class="gfield_required"><span class="gfield_required gfield_required_text">(Required)</span></span></label><div class='ginput_container ginput_container_fileupload'><div id='gform_multifile_upload_3_12' data-settings='{"runtimes":"html5,flash,html4","browse_button":"gform_browse_button_3_12","container":"gform_multifile_upload_3_12","drop_element":"gform_drag_drop_area_3_12","filelist":"gform_preview_3_12","unique_names":true,"file_data_name":"file","url":"https:\/\/www.fountaindigital.com\/?gf_page=f9d4c18069e4417","flash_swf_url":"https:\/\/www.fountaindigital.com\/wp-includes\/js\/plupload\/plupload.flash.swf","silverlight_xap_url":"https:\/\/www.fountaindigital.com\/wp-includes\/js\/plupload\/plupload.silverlight.xap","filters":{"mime_types":[{"title":"Allowed Files","extensions":"*"}],"max_file_size":"52428800b"},"multipart":true,"urlstream_upload":false,"multipart_params":{"form_id":3,"field_id":12},"gf_vars":{"max_files":0,"message_id":"gform_multifile_messages_3_12","disallowed_extensions":["php","asp","aspx","cmd","csh","bat","html","htm","hta","jar","exe","com","js","lnk","htaccess","phtml","ps1","ps2","php3","php4","php5","php6","py","rb","tmp"]}}' class='gform_fileupload_multifile'> <div id='gform_drag_drop_area_3_12' class='gform_drop_area gform-theme-field-control'> <span class='gform_drop_instructions'>Drop files here or </span> <button type='button' id='gform_browse_button_3_12' class='button gform_button_select_files gform-theme-button gform-theme-button--control' aria-describedby="gfield_upload_rules_3_12" >Select files</button> </div> </div><span class='gfield_description gform_fileupload_rules' id='gfield_upload_rules_3_12'>Max. file size: 50 MB.</span><ul class='validation_message--hidden-on-empty gform-ul-reset' id='gform_multifile_messages_3_12'></ul> </div><div id='gform_preview_3_12' class='ginput_preview_list'></div></div><div id="field_3_13" class="gfield gfield--type-fileupload gfield--input-type-fileupload gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_3_13" ><label class='gfield_label gform-field-label screen-reader-text' for='gform_browse_button_3_13'><span class="gfield_required"><span class="gfield_required gfield_required_text">(Required)</span></span></label><div class='ginput_container ginput_container_fileupload'><div id='gform_multifile_upload_3_13' data-settings='{"runtimes":"html5,flash,html4","browse_button":"gform_browse_button_3_13","container":"gform_multifile_upload_3_13","drop_element":"gform_drag_drop_area_3_13","filelist":"gform_preview_3_13","unique_names":true,"file_data_name":"file","url":"https:\/\/www.fountaindigital.com\/?gf_page=f9d4c18069e4417","flash_swf_url":"https:\/\/www.fountaindigital.com\/wp-includes\/js\/plupload\/plupload.flash.swf","silverlight_xap_url":"https:\/\/www.fountaindigital.com\/wp-includes\/js\/plupload\/plupload.silverlight.xap","filters":{"mime_types":[{"title":"Allowed 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class='gform_button button gform-button--width-full' value='Submit Application' onclick='if(window["gf_submitting_3"]){return false;} if( !jQuery("#gform_3")[0].checkValidity || jQuery("#gform_3")[0].checkValidity()){window["gf_submitting_3"]=true;} ' onkeypress='if( event.keyCode == 13 ){ if(window["gf_submitting_3"]){return false;} if( !jQuery("#gform_3")[0].checkValidity || jQuery("#gform_3")[0].checkValidity()){window["gf_submitting_3"]=true;} jQuery("#gform_3").trigger("submit",[true]); }' /> <input type='hidden' class='gform_hidden' name='is_submit_3' value='1' /> <input type='hidden' class='gform_hidden' name='gform_submit' value='3' /> <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' /> <input type='hidden' class='gform_hidden' name='state_3' value='WyJbXSIsIjA4ODcyYzIxYmEzYmU5NzI0NmRiNjRiMWViM2E1OWQ5Il0=' /> <input type='hidden' class='gform_hidden' name='gform_target_page_number_3' id='gform_target_page_number_3' value='0' /> <input type='hidden' 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parseInt(jQuery('body').css('margin-top'), 10) + 100;if(is_form){jQuery('#gform_wrapper_3').html(form_content.html());if(form_content.hasClass('gform_validation_error')){jQuery('#gform_wrapper_3').addClass('gform_validation_error');} else {jQuery('#gform_wrapper_3').removeClass('gform_validation_error');}setTimeout( function() { /* delay the scroll by 50 milliseconds to fix a bug in chrome */ }, 50 );if(window['gformInitDatepicker']) {gformInitDatepicker();}if(window['gformInitPriceFields']) {gformInitPriceFields();}var current_page = jQuery('#gform_source_page_number_3').val();gformInitSpinner( 3, 'https://www.fountaindigital.com/wp-content/plugins/gravityforms/images/spinner.svg', false );jQuery(document).trigger('gform_page_loaded', [3, current_page]);window['gf_submitting_3'] = false;}else if(!is_redirect){var confirmation_content = jQuery(this).contents().find('.GF_AJAX_POSTBACK').html();if(!confirmation_content){confirmation_content = contents;}jQuery('#gform_wrapper_3').replaceWith(confirmation_content);jQuery(document).trigger('gform_confirmation_loaded', [3]);window['gf_submitting_3'] = false;wp.a11y.speak(jQuery('#gform_confirmation_message_3').text());}else{jQuery('#gform_3').append(contents);if(window['gformRedirect']) {gformRedirect();}}jQuery(document).trigger("gform_pre_post_render", [{ formId: "3", currentPage: "current_page", abort: function() { this.preventDefault(); } }]); if (event && event.defaultPrevented) { return; } const gformWrapperDiv = document.getElementById( "gform_wrapper_3" ); if ( gformWrapperDiv ) { const visibilitySpan = document.createElement( "span" ); visibilitySpan.id = "gform_visibility_test_3"; gformWrapperDiv.insertAdjacentElement( "afterend", visibilitySpan ); } const visibilityTestDiv = document.getElementById( "gform_visibility_test_3" ); let postRenderFired = false; function triggerPostRender() { if ( postRenderFired ) { return; } postRenderFired = true; jQuery( document ).trigger( 'gform_post_render', [3, current_page] ); gform.utils.trigger( { event: 'gform/postRender', native: false, data: { formId: 3, currentPage: current_page } } ); if ( visibilityTestDiv ) { visibilityTestDiv.parentNode.removeChild( visibilityTestDiv ); } } function debounce( func, wait, immediate ) { var timeout; return function() { var context = this, args = arguments; var later = function() { timeout = null; if ( !immediate ) func.apply( context, args ); }; var callNow = immediate && !timeout; clearTimeout( timeout ); timeout = setTimeout( later, wait ); if ( callNow ) func.apply( context, args ); }; } const debouncedTriggerPostRender = debounce( function() { triggerPostRender(); }, 200 ); if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) { const observer = new MutationObserver( ( mutations ) => { mutations.forEach( ( mutation ) => { if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) { debouncedTriggerPostRender(); 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