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format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-display: swap; font-family: 'Google Sans'; font-style: normal; font-weight: 500; src: local('Google Sans Medium'), local('GoogleSans-Medium'), url("/_qs/static/dist/fonts/google-sans/google-sans-500-latin-ext.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-display: swap; font-family: 'Google Sans'; font-style: normal; font-weight: 500; src: local('Google Sans Medium'), local('GoogleSans-Medium'), url("/_qs/static/dist/fonts/google-sans/google-sans-500-latin.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic */ @font-face { font-display: swap; font-family: 'Google Sans'; font-style: normal; font-weight: 700; src: local('Google Sans Bold'), local('GoogleSans-Bold'), url("/_qs/static/dist/fonts/google-sans/google-sans-700-cyrillic.woff2") format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-display: swap; font-family: 'Google Sans'; font-style: normal; font-weight: 700; src: local('Google Sans Bold'), local('GoogleSans-Bold'), url("/_qs/static/dist/fonts/google-sans/google-sans-700-latin-ext.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-display: swap; font-family: 'Google Sans'; font-style: normal; font-weight: 700; src: local('Google Sans Bold'), local('GoogleSans-Bold'), url("/_qs/static/dist/fonts/google-sans/google-sans-700-latin.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* ROBOTO */ /* ITALIC */ /* cyrillic-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 300; src: local('Roboto Light Italic'), local('Roboto-Light-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-300i-cyrillic-ext.woff2") format('woff2'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 300; src: local('Roboto Light Italic'), local('Roboto-Light-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-300i-cyrillic.woff2") format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 300; src: local('Roboto Light Italic'), local('Roboto-Light-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-300i-latin-ext.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 300; src: local('Roboto Light Italic'), local('Roboto-Light-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-300i-latin.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 400; src: local('Roboto Italic'), local('Roboto-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-400i-cyrillic-ext.woff2") format('woff2'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 400; src: local('Roboto Italic'), local('Roboto-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-400i-cyrillic.woff2") format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 400; src: local('Roboto Italic'), local('Roboto-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-400i-latin-ext.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 400; src: local('Roboto Italic'), local('Roboto-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-400i-latin.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 500; src: local('Roboto Italic'), local('Roboto-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-500i-cyrillic-ext.woff2") format('woff2'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 500; src: local('Roboto Italic'), local('Roboto-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-500i-cyrillic.woff2") format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 500; src: local('Roboto Italic'), local('Roboto-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-500i-latin-ext.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 500; src: local('Roboto Italic'), local('Roboto-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-500i-latin.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 700; src: local('Roboto Bold Italic'), local('Roboto-Bold-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-700i-cyrillic-ext.woff2") format('woff2'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 700; src: local('Roboto Bold Italic'), local('Roboto-Bold-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-700i-cyrillic.woff2") format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 700; src: local('Roboto Bold Italic'), local('Roboto-Bold-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-700i-latin-ext.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: italic; font-weight: 700; src: local('Roboto Bold Italic'), local('Roboto-Bold-Italic'), url("/_qs/static/dist/fonts/roboto/roboto-700i-latin.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* NORMAL */ /* cyrillic-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 300; src: local('Roboto'), local('Roboto-Regular'), url("/_qs/static/dist/fonts/roboto/roboto-300-cyrillic-ext.woff2") format('woff2'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 300; src: local('Roboto'), local('Roboto-Regular'), url("/_qs/static/dist/fonts/roboto/roboto-300-cyrillic.woff2") format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 300; src: local('Roboto'), local('Roboto-Regular'), url("/_qs/static/dist/fonts/roboto/roboto-300-latin-ext.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 300; src: local('Roboto'), local('Roboto-Regular'), url("/_qs/static/dist/fonts/roboto/roboto-300-latin.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 400; src: local('Roboto'), local('Roboto-Regular'), url("/_qs/static/dist/fonts/roboto/roboto-400-cyrillic-ext.woff2") format('woff2'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 400; src: local('Roboto'), local('Roboto-Regular'), url("/_qs/static/dist/fonts/roboto/roboto-400-cyrillic.woff2") format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 400; src: local('Roboto'), local('Roboto-Regular'), url("/_qs/static/dist/fonts/roboto/roboto-400-latin-ext.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 400; src: local('Roboto'), local('Roboto-Regular'), url("/_qs/static/dist/fonts/roboto/roboto-400-latin.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 500; src: local('Roboto Medium'), local('Roboto-Medium'), url("/_qs/static/dist/fonts/roboto/roboto-500-cyrillic-ext.woff2") format('woff2'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 500; src: local('Roboto Medium'), local('Roboto-Medium'), url("/_qs/static/dist/fonts/roboto/roboto-500-cyrillic.woff2") format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 500; src: local('Roboto Medium'), local('Roboto-Medium'), url("/_qs/static/dist/fonts/roboto/roboto-500-latin-ext.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 500; src: local('Roboto Medium'), local('Roboto-Medium'), url("/_qs/static/dist/fonts/roboto/roboto-500-latin.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 700; src: local('Roboto Bold'), local('Roboto-Bold'), url("/_qs/static/dist/fonts/roboto/roboto-700-cyrillic-ext.woff2") format('woff2'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 700; src: local('Roboto Bold'), local('Roboto-Bold'), url("/_qs/static/dist/fonts/roboto/roboto-700-cyrillic.woff2") format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 700; src: local('Roboto Bold'), local('Roboto-Bold'), url("/_qs/static/dist/fonts/roboto/roboto-700-latin-ext.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-display: swap; font-family: 'Roboto'; font-style: normal; font-weight: 700; src: local('Roboto Bold'), local('Roboto-Bold'), url("/_qs/static/dist/fonts/roboto/roboto-700-latin.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* GOOGLE SANS TEXT */ /* NORMAL */ /* cyrillic */ @font-face { font-family: 'Google Sans Text'; font-style: normal; font-weight: 400; font-display: swap; src: local('Google Sans Text Regular'), local('GoogleSansText-Regular'), url("/_qs/static/dist/fonts/google-sans-text/google-sans-text-400-cyrillic.woff2") format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-family: 'Google Sans Text'; font-style: normal; font-weight: 400; font-display: swap; src: local('Google Sans Text Regular'), local('GoogleSansText-Regular'), url("/_qs/static/dist/fonts/google-sans-text/google-sans-text-400-latin-ext.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-family: 'Google Sans Text'; font-style: normal; font-weight: 400; font-display: swap; src: local('Google Sans Text Regular'), local('GoogleSansText-Regular'), url("/_qs/static/dist/fonts/google-sans-text/google-sans-text-400-latin.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic */ @font-face { font-family: 'Google Sans Text'; font-style: normal; font-weight: 500; font-display: swap; src: local('Google Sans Text Regular'), local('GoogleSansText-Regular'), url("/_qs/static/dist/fonts/google-sans-text/google-sans-text-500-cyrillic.woff2") format('woff2'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* latin-ext */ @font-face { font-family: 'Google Sans Text'; font-style: normal; font-weight: 500; font-display: swap; src: local('Google Sans Text Regular'), local('GoogleSansText-Regular'), url("/_qs/static/dist/fonts/google-sans-text/google-sans-text-500-latin.woff2") format('woff2'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-family: 'Google Sans Text'; font-style: normal; font-weight: 500; font-display: swap; src: local('Google Sans Text Regular'), local('GoogleSansText-Regular'), url("/_qs/static/dist/fonts/google-sans-text/google-sans-text-500-latin-ext.woff2") format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } </style> <link rel="stylesheet" href="https://www.gstatic.com/glue/cookienotificationbar/cookienotificationbar.min.css" /> <link href="/_qs/static/dist/css/main.a3c1cd5894dd401346b9.css" rel="stylesheet" /> <link href="/_qs/static/dist/css/homepage.835b3a8d3bec9f0ff076.css" rel="stylesheet" /> <!-- Google Tag Manager script --> <script> function initializeGTM(e){ (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= '//www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer', 'GTM-KNLPWX'); globalAnalyticsInit(e) } </script> <!-- End Google Tag Manager --> </head> <body data-pageload-analytics='{ "contentType": "Homepage", "templateType": "homepage", "headerType": "Hero Image", "slug": "/intl/pt-br/", "pageTitle": "Think with Google Brasil", 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data-section-id="tendencias-de-consumo" href="/intl/pt-br/tendencias-de-consumo/jornada-do-consumidor/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Jornada do consumidor</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="tendencias-de-consumo-tendencias-de-comportamento" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="tendencias-de-consumo-tendencias-de-comportamento"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="tendencias-de-consumo-tendencias-de-comportamento" data-section-id="tendencias-de-consumo" href="/intl/pt-br/tendencias-de-consumo/tendencias-de-comportamento/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Tendências de Comportamento</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> </ul> </div> </li> <li class="twgn twgn-primary-nav__menu-level-1__item twgn-card twgn-card__animation" data-item-id="estrategias-de-marketing"> <button data-item-id="estrategias-de-marketing" class="twgn twgn-primary-nav__menu-level-1__item__label twgn-card__content"> <span class="twgn twgn-icon menu-level-1__item-content__icon" data-icon="twgn menu-level-1__item-content__icon twgn-icon--marketing-strategies"></span> <span class="twgn menu-level-1__item-content__title twgn-card__title">Estratégias de Marketing</span> <span class="twgn menu-level-1__item-content__chevron" data-icon="twgn-icon twgn-icon--chevron"></span> </button> <h3 data-item-id="estrategias-de-marketing" class="twgn twgn-primary-nav__menu-level-1__item__label--heading twgn-card__content"> <span class="twgn twgn-icon menu-level-1__item-content__icon" data-icon="twgn menu-level-1__item-content__icon twgn-icon--marketing-strategies"></span> <span class="twgn menu-level-1__item-content__title twgn-card__title">Estratégias de Marketing</span> </h3> <div class="twgn twgn-primary-nav__menu-level-2" data-item-id="estrategias-de-marketing"> <ul class="twgn twgn-primary-nav__menu-level-2__menu" data-item-id="estrategias-de-marketing"> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="estrategias-de-marketing-overview" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="estrategias-de-marketing-overview"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="estrategias-de-marketing-overview" data-section-id="" href="/intl/pt-br/estrategias-de-marketing/" role="menuitem" aria-label="Visão geral - Estratégias de Marketing" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Visão geral</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="estrategias-de-marketing-apps-e-mobile" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="estrategias-de-marketing-apps-e-mobile"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="estrategias-de-marketing-apps-e-mobile" data-section-id="estrategias-de-marketing" href="/intl/pt-br/estrategias-de-marketing/apps-e-mobile/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Apps e Mobile</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="estrategias-de-marketing-dados-e-mensuracao" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="estrategias-de-marketing-dados-e-mensuracao"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="estrategias-de-marketing-dados-e-mensuracao" data-section-id="estrategias-de-marketing" href="/intl/pt-br/estrategias-de-marketing/dados-e-mensuracao/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Dados e Mensuração</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="estrategias-de-marketing-automacao" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="estrategias-de-marketing-automacao"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="estrategias-de-marketing-automacao" data-section-id="estrategias-de-marketing" href="/intl/pt-br/estrategias-de-marketing/automacao/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Inteligência artificial</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="estrategias-de-marketing-search" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="estrategias-de-marketing-search"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="estrategias-de-marketing-search" data-section-id="estrategias-de-marketing" href="/intl/pt-br/estrategias-de-marketing/search/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Search</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="estrategias-de-marketing-video" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="estrategias-de-marketing-video"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="estrategias-de-marketing-video" data-section-id="estrategias-de-marketing" href="/intl/pt-br/estrategias-de-marketing/video/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Video</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> </ul> </div> </li> <li class="twgn twgn-primary-nav__menu-level-1__item twgn-card twgn-card__animation" data-item-id="futuro-do-marketing"> <button data-item-id="futuro-do-marketing" class="twgn twgn-primary-nav__menu-level-1__item__label twgn-card__content"> <span class="twgn twgn-icon menu-level-1__item-content__icon" data-icon="twgn menu-level-1__item-content__icon twgn-icon--future-of-marketing"></span> <span class="twgn menu-level-1__item-content__title twgn-card__title">Futuro do Marketing</span> <span class="twgn menu-level-1__item-content__chevron" data-icon="twgn-icon twgn-icon--chevron"></span> </button> <h3 data-item-id="futuro-do-marketing" class="twgn twgn-primary-nav__menu-level-1__item__label--heading twgn-card__content"> <span class="twgn twgn-icon menu-level-1__item-content__icon" data-icon="twgn menu-level-1__item-content__icon twgn-icon--future-of-marketing"></span> <span class="twgn menu-level-1__item-content__title twgn-card__title">Futuro do Marketing</span> </h3> <div class="twgn twgn-primary-nav__menu-level-2" data-item-id="futuro-do-marketing"> <ul class="twgn twgn-primary-nav__menu-level-2__menu" data-item-id="futuro-do-marketing"> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="futuro-do-marketing-overview" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="futuro-do-marketing-overview"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="futuro-do-marketing-overview" data-section-id="" href="/intl/pt-br/futuro-do-marketing/" role="menuitem" aria-label="Visão geral - Futuro do Marketing" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Visão geral</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="futuro-do-marketing-gestao-e-cultura-organizacional-diversidade-e-inclusao" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="futuro-do-marketing-gestao-e-cultura-organizacional-diversidade-e-inclusao"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="futuro-do-marketing-gestao-e-cultura-organizacional-diversidade-e-inclusao" data-section-id="futuro-do-marketing" href="/intl/pt-br/futuro-do-marketing/gestao-e-cultura-organizacional/diversidade-e-inclusao/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Diversidade e Inclusão</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="futuro-do-marketing-eficiencia-criativa" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="futuro-do-marketing-eficiencia-criativa"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="futuro-do-marketing-eficiencia-criativa" data-section-id="futuro-do-marketing" href="/intl/pt-br/futuro-do-marketing/eficiencia-criativa/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Eficiência Criativa</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="futuro-do-marketing-transformacao-digital" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="futuro-do-marketing-transformacao-digital"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="futuro-do-marketing-transformacao-digital" data-section-id="futuro-do-marketing" href="/intl/pt-br/futuro-do-marketing/transformacao-digital/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Transformação Digital</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="futuro-do-marketing-novas-tecnologias" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="futuro-do-marketing-novas-tecnologias"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="futuro-do-marketing-novas-tecnologias" data-section-id="futuro-do-marketing" href="/intl/pt-br/futuro-do-marketing/novas-tecnologias/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Novas Tecnologias</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="futuro-do-marketing-gestao-e-cultura-organizacional" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="futuro-do-marketing-gestao-e-cultura-organizacional"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="futuro-do-marketing-gestao-e-cultura-organizacional" data-section-id="futuro-do-marketing" href="/intl/pt-br/futuro-do-marketing/gestao-e-cultura-organizacional/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Gestão e Cultura Organizacional</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> </ul> </div> </li> <li class="twgn twgn-primary-nav__menu-level-1__item twgn-card twgn-card__animation" data-item-id="ferramentas"> <button data-item-id="ferramentas" class="twgn twgn-primary-nav__menu-level-1__item__label twgn-card__content"> <span class="twgn twgn-icon menu-level-1__item-content__icon" data-icon="twgn menu-level-1__item-content__icon twgn-icon--tools"></span> <span class="twgn menu-level-1__item-content__title twgn-card__title">Ferramentas e Recursos</span> <span class="twgn menu-level-1__item-content__chevron" data-icon="twgn-icon twgn-icon--chevron"></span> </button> <h3 data-item-id="ferramentas" class="twgn twgn-primary-nav__menu-level-1__item__label--heading twgn-card__content"> <span class="twgn twgn-icon menu-level-1__item-content__icon" data-icon="twgn menu-level-1__item-content__icon twgn-icon--tools"></span> <span class="twgn menu-level-1__item-content__title twgn-card__title">Ferramentas e Recursos</span> </h3> <div class="twgn twgn-primary-nav__menu-level-2" data-item-id="ferramentas"> <ul class="twgn twgn-primary-nav__menu-level-2__menu" data-item-id="ferramentas"> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="ferramentas-overview" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="ferramentas-overview"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="ferramentas-overview" data-section-id="" href="/intl/pt-br/ferramentas/" role="menuitem" aria-label="Visão geral - Ferramentas e Recursos" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Visão geral</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="tools-find-my-audience" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="tools-find-my-audience"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="tools-find-my-audience" data-section-id="ferramentas" href="https://ads.google.com/intl/pt-BR_br/home/tools/insights-finder/" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Insights Finder</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="tools-ads-growth-formula" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="tools-ads-growth-formula"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="tools-ads-growth-formula" data-section-id="ferramentas" href="https://ads.google.com/intl/pt-BR_br/growthformula/?utm_source=ot&utm_medium=ot&utm_campaign=brtwg" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Fórmula de Crescimento</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> <li class="twgn twgn-primary-nav__menu-level-2__item" data-item-id="tools-google-trends" > <div class="twgn twgn-primary-nav__menu-level-2__link"> <div class="twgn twgn-primary-nav__menu-level-2__item__label" data-item-id="tools-google-trends"> <a class="twgn twgn-primary-nav__menu-level-2__item__a" data-menu="primary" data-item-id="tools-google-trends" data-section-id="ferramentas" href="https://trends.google.com.br/trends/?geo=BR" role="menuitem" > <span class="twgn twgn-primary-nav__menu-level-2__item__text">Google Trends</span> <span class="twgn twgn-primary-nav__menu-level-2__item__chevron" data-icon="twgn-icon twgn-icon--chevron"> <svg width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.66 0.5L0.25 1.91L4.83 6.5L0.25 11.09L1.66 12.5L7.66 6.5L1.66 0.5Z" fill="inherit"/> </svg> </span> </a> </div> </div> </li> </ul> </div> </li> </ul> </div> </div> <div class="twgn twgn-primary-nav__pane-content-wrapper twgn-primary-nav__pane-content-wrapper--search twgn-noscrollbar"> <div class="twgn twgn-primary-nav__pane-content twgn-primary-nav__search twgn-search twgn-noscrollbar twgn--is-scroll-parent"> <form action="//intl/pt-br/search/" autocomplete="off" > <div class="twgn twgn-search__input-wrapper"> <div class="twgn twgn-search__animated-bg twgn-card__animation"></div> <input tabindex="0" type="text" autocomplete="off" name="query" enterkeyhint="search" aria-label="Search - Insights. Ideias. Inspiração." class="twgn twgn-placeholder twgn-search__query" placeholder="Insights. Ideias. 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Global - Como impulsionar as histórias de sustentabilidade das marcas, multiplicando seu alcance com IA - Artigo - janeiro, 2024" > <div class="twgn twgn-card__thumbnail twgn-card__thumbnail--full-bleed" aria-hidden="true" role="presentation" data-video="" data-video-mimetype=""> <picture class="twgn twgn-card__thumbnail__picture"> <source type="image/webp" srcset="https://storage.googleapis.com/twg-content/images/TwG_US_2427_V3.origin.2e16d0ba.fill-600x337.format-webp_xPk3PAA.webp 1x, https://storage.googleapis.com/twg-content/images/TwG_US_2427_V3.origin.2e16d0ba.fill-767x431.format-webp_CQw5vjj.webp 2x"/> <source type="image/png" srcset="https://storage.googleapis.com/twg-content/images/TwG_US_2427_V3.original_aUxX4SE.2e16d0ba.fill-600x337.png 1x, https://storage.googleapis.com/twg-content/images/TwG_US_2427_V3.original_aUxX4SE.2e16d0ba.fill-767x431.png 2x"/> <img class="twgn twgn-card__thumbnail__picture__image" src="https://storage.googleapis.com/twg-content/images/TwG_US_2427_V3.original_aUxX4SE.2e16d0ba.fill-600x337.png" alt="Uma mulher de pele clara com um cabelo curto e escuro interage ativamente com um vídeo de marca." loading="lazy"/> </picture> </div> <div class="twgn twgn-card__label-wrapper" aria-hidden="true"> <div class="twgn twgn-card__tag twgn-tag twgn-tag--content-type">Artigo</div> <div class="twgn twgn-card__label twgn-card__label--date">janeiro, 2024</div> </div> <span class="twgn twgn-card__title" aria-hidden="true">Como impulsionar as histórias de sustentabilidade das marcas, multiplicando seu alcance com IA</span> <div class="twgn twgn-card__region-label" aria-hidden="true"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg" role="none"> <path d="M10 0C6.13 0 3 3.13 3 7C3 12.25 10 20 10 20C10 20 17 12.25 17 7C17 3.13 13.87 0 10 0ZM10 9.5C8.62 9.5 7.5 8.38 7.5 7C7.5 5.62 8.62 4.5 10 4.5C11.38 4.5 12.5 5.62 12.5 7C12.5 8.38 11.38 9.5 10 9.5Z" fill="#5F6368"/> </svg> Global </div> </a> </li> <li class="twgn twgn-carousel__list-item twgn-card twgn-card__animation twgn-card--shadow" data-item-index="1" role="listitem"> <a class="twgn twgn-carousel__list-item__content twgn-card__content twgn-card__content--column" href="https://www.thinkwithgoogle.com/intl/pt-br/futuro-do-marketing/gestao-e-cultura-organizacional/business-leadership-lessons-ancient-rome/" data-index="1" tabindex="0" aria-label="Card 2 of 6 - Professora britânica Mary Beard explica como os imperadores romanos podem ajudar a redefinir a ideia de liderança - Perspectiva - janeiro, 2024" > <div class="twgn twgn-card__thumbnail twgn-card__thumbnail--full-bleed" aria-hidden="true" role="presentation" data-video="" data-video-mimetype=""> <picture class="twgn twgn-card__thumbnail__picture"> <source type="image/webp" srcset="https://storage.googleapis.com/twg-content/images/Mary_Beard.2e16d0ba.fill-600x337.format-webp.webp 1x, https://storage.googleapis.com/twg-content/images/Mary_Beard.2e16d0ba.fill-767x431.format-webp.webp 2x"/> <source type="image/jpeg" srcset="https://storage.googleapis.com/twg-content/images/Mary_Beard.2e16d0ba.fill-600x337.jpg 1x, https://storage.googleapis.com/twg-content/images/Mary_Beard.2e16d0ba.fill-767x431.jpg 2x"/> <img class="twgn twgn-card__thumbnail__picture__image" src="https://storage.googleapis.com/twg-content/images/Mary_Beard.2e16d0ba.fill-600x337.jpg" alt="Uma fotografia de Mary Beard, professora de clássicos na Universidade de Cambridge, escritora e apresentadora de televisão." loading="lazy"/> </picture> </div> <div class="twgn twgn-card__label-wrapper" aria-hidden="true"> <div class="twgn twgn-card__tag twgn-tag twgn-tag--content-type">Perspectiva</div> <div class="twgn twgn-card__label twgn-card__label--date">janeiro, 2024</div> </div> <span class="twgn twgn-card__title" aria-hidden="true">Professora britânica Mary Beard explica como os imperadores romanos podem ajudar a redefinir a ideia de liderança</span> </a> </li> <li class="twgn twgn-carousel__list-item twgn-card twgn-card__animation twgn-card--shadow" data-item-index="2" role="listitem"> <a class="twgn twgn-carousel__list-item__content twgn-card__content twgn-card__content--column" href="https://www.thinkwithgoogle.com/intl/pt-br/tendencias-de-consumo/tendencias-de-comportamento/marketing-estrategia-2024/" data-index="2" tabindex="0" aria-label="Card 3 of 6 - Brasil - 5 temas essenciais para a sua estratégia de marketing em 2024 - Artigo - dezembro, 2023" > <div class="twgn twgn-card__thumbnail twgn-card__thumbnail--full-bleed" aria-hidden="true" role="presentation" data-video="" data-video-mimetype=""> <picture class="twgn twgn-card__thumbnail__picture"> <source type="image/webp" srcset="https://storage.googleapis.com/twg-content/images/twg_recap_thumbnail_r.2e16d0ba.fill-600x337.format-webp_lncUjXB.webp 1x, https://storage.googleapis.com/twg-content/images/twg_recap_thumbnail_r.2e16d0ba.fill-767x431.format-webp_7WCNzIc.webp 2x"/> <source type="image/png" srcset="https://storage.googleapis.com/twg-content/images/twg_recap_thumbnail_r1_1_1209x680.2e16d0ba.fill-600x337.png 1x, https://storage.googleapis.com/twg-content/images/twg_recap_thumbnail_r1_1_1209x680.2e16d0ba.fill-767x431.png 2x"/> <img class="twgn twgn-card__thumbnail__picture__image" src="https://storage.googleapis.com/twg-content/images/twg_recap_thumbnail_r1_1_1209x680.2e16d0ba.fill-600x337.png" alt="Sob uma perspectiva de cima, há duas pessoas, um homem e uma mulher sentados. Ele desenha e ela mexe no computador. A data 2024 ocupa toda a imagem e há ainda ícones representando dados, privacidade, conexão e criatividade." loading="lazy"/> </picture> </div> <div class="twgn twgn-card__label-wrapper" aria-hidden="true"> <div class="twgn twgn-card__tag twgn-tag twgn-tag--content-type">Artigo</div> <div class="twgn twgn-card__label twgn-card__label--date">dezembro, 2023</div> </div> <span class="twgn twgn-card__title" aria-hidden="true">5 temas essenciais para a sua estratégia de marketing em 2024</span> <div class="twgn twgn-card__region-label" aria-hidden="true"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg" role="none"> <path d="M10 0C6.13 0 3 3.13 3 7C3 12.25 10 20 10 20C10 20 17 12.25 17 7C17 3.13 13.87 0 10 0ZM10 9.5C8.62 9.5 7.5 8.38 7.5 7C7.5 5.62 8.62 4.5 10 4.5C11.38 4.5 12.5 5.62 12.5 7C12.5 8.38 11.38 9.5 10 9.5Z" fill="#5F6368"/> </svg> Brasil </div> </a> </li> <li class="twgn twgn-carousel__list-item twgn-card twgn-card__animation twgn-card--shadow" data-item-index="3" role="listitem"> <a class="twgn twgn-carousel__list-item__content twgn-card__content twgn-card__content--column" href="https://www.thinkwithgoogle.com/intl/pt-br/futuro-do-marketing/eficiencia-criativa/ads-perguntas/" data-index="3" tabindex="0" aria-label="Card 4 of 6 - Brasil - As perguntas podem trazer mais inspiração que as respostas. Veja como potencializar seu marketing - Perspectiva - dezembro, 2023" > <div class="twgn twgn-card__thumbnail twgn-card__thumbnail--full-bleed" aria-hidden="true" role="presentation" data-video="" data-video-mimetype=""> <picture class="twgn twgn-card__thumbnail__picture"> <source type="image/webp" srcset="https://storage.googleapis.com/twg-content/images/twg_ads_positioning_t.2e16d0ba.fill-600x337.format-webp.webp 1x, https://storage.googleapis.com/twg-content/images/twg_ads_positioning_t.2e16d0ba.fill-767x431.format-webp.webp 2x"/> <source type="image/png" srcset="https://storage.googleapis.com/twg-content/images/twg_ads_positioning_thumbnail.2e16d0ba.fill-600x337.png 1x, https://storage.googleapis.com/twg-content/images/twg_ads_positioning_thumbnail.2e16d0ba.fill-767x431.png 2x"/> <img class="twgn twgn-card__thumbnail__picture__image" src="https://storage.googleapis.com/twg-content/images/twg_ads_positioning_thumbnail.2e16d0ba.fill-600x337.png" alt="Uma mulher branca de cabelo ondulado e curto equilibra um ícone em cada mão. À esquerda, um círculo com uma interrogação. À direita, uma lâmpada acesa, representando uma ideia. Ao redor dela, buscadores do Google e um balão de resposta." loading="lazy"/> </picture> </div> <div class="twgn twgn-card__label-wrapper" aria-hidden="true"> <div class="twgn twgn-card__tag twgn-tag twgn-tag--content-type">Perspectiva</div> <div class="twgn twgn-card__label twgn-card__label--date">dezembro, 2023</div> </div> <span class="twgn twgn-card__title" aria-hidden="true">As perguntas podem trazer mais inspiração que as respostas. Veja como potencializar seu marketing</span> <div class="twgn twgn-card__region-label" aria-hidden="true"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg" role="none"> <path d="M10 0C6.13 0 3 3.13 3 7C3 12.25 10 20 10 20C10 20 17 12.25 17 7C17 3.13 13.87 0 10 0ZM10 9.5C8.62 9.5 7.5 8.38 7.5 7C7.5 5.62 8.62 4.5 10 4.5C11.38 4.5 12.5 5.62 12.5 7C12.5 8.38 11.38 9.5 10 9.5Z" fill="#5F6368"/> </svg> Brasil </div> </a> </li> <li class="twgn twgn-carousel__list-item twgn-card twgn-card__animation twgn-card--shadow" data-item-index="4" role="listitem"> <a class="twgn twgn-carousel__list-item__content twgn-card__content twgn-card__content--column" href="https://www.thinkwithgoogle.com/intl/pt-br/estrategias-de-marketing/dados-e-mensuracao/branding-mensuracao/" data-index="4" tabindex="0" aria-label="Card 5 of 6 - Brasil - O poder do branding: as estratégias que Magalu e Itaú usaram para medir construção de marca - Artigo - dezembro, 2023" > <div class="twgn twgn-card__thumbnail twgn-card__thumbnail--full-bleed" aria-hidden="true" role="presentation" data-video="" data-video-mimetype=""> <picture class="twgn twgn-card__thumbnail__picture"> <source type="image/webp" srcset="https://storage.googleapis.com/twg-content/images/twg_yt_mensuracao_thu.2e16d0ba.fill-600x337.format-webp.webp 1x, https://storage.googleapis.com/twg-content/images/twg_yt_mensuracao_thu.2e16d0ba.fill-767x431.format-webp.webp 2x"/> <source type="image/png" srcset="https://storage.googleapis.com/twg-content/images/twg_yt_mensuracao_thumbnail.2e16d0ba.fill-600x337.png 1x, https://storage.googleapis.com/twg-content/images/twg_yt_mensuracao_thumbnail.2e16d0ba.fill-767x431.png 2x"/> <img class="twgn twgn-card__thumbnail__picture__image" src="https://storage.googleapis.com/twg-content/images/twg_yt_mensuracao_thumbnail.2e16d0ba.fill-600x337.png" alt="Um homem branco de barba está sentado, com um computador no colo. Da tela, saem ícones interligados, que representam o que ele está fazendo: uma planilha de dados, player do YouTube e um celular." loading="lazy"/> </picture> </div> <div class="twgn twgn-card__label-wrapper" aria-hidden="true"> <div class="twgn twgn-card__tag twgn-tag twgn-tag--content-type">Artigo</div> <div class="twgn twgn-card__label twgn-card__label--date">dezembro, 2023</div> </div> <span class="twgn twgn-card__title" aria-hidden="true">O poder do branding: as estratégias que Magalu e Itaú usaram para medir construção de marca</span> <div class="twgn twgn-card__region-label" aria-hidden="true"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg" role="none"> <path d="M10 0C6.13 0 3 3.13 3 7C3 12.25 10 20 10 20C10 20 17 12.25 17 7C17 3.13 13.87 0 10 0ZM10 9.5C8.62 9.5 7.5 8.38 7.5 7C7.5 5.62 8.62 4.5 10 4.5C11.38 4.5 12.5 5.62 12.5 7C12.5 8.38 11.38 9.5 10 9.5Z" fill="#5F6368"/> </svg> Brasil </div> </a> </li> <li class="twgn twgn-carousel__list-item twgn-card twgn-card__animation twgn-card--shadow" data-item-index="5" role="listitem"> <a class="twgn twgn-carousel__list-item__content twgn-card__content twgn-card__content--column" href="https://www.thinkwithgoogle.com/intl/pt-br/tendencias-de-consumo/tendencias-de-comportamento/telecom-insight/" data-index="5" tabindex="0" aria-label="Card 6 of 6 - Brasil - Quais os principais gatilhos do consumidor na escolha da empresa de internet? Dica: não é velocidade - Vídeo - novembro, 2023" > <div class="twgn twgn-card__thumbnail twgn-card__thumbnail--full-bleed" aria-hidden="true" role="presentation" data-video="" data-video-mimetype=""> <picture class="twgn twgn-card__thumbnail__picture"> <source type="image/webp" srcset="https://storage.googleapis.com/twg-content/images/twg_think_telco_thumb.2e16d0ba.fill-600x337.format-webp.webp 1x, https://storage.googleapis.com/twg-content/images/twg_think_telco_thumb.2e16d0ba.fill-767x431.format-webp.webp 2x"/> <source type="image/png" srcset="https://storage.googleapis.com/twg-content/images/twg_think_telco_thumbnail.2e16d0ba.fill-600x337.png 1x, https://storage.googleapis.com/twg-content/images/twg_think_telco_thumbnail.2e16d0ba.fill-767x431.png 2x"/> <img class="twgn twgn-card__thumbnail__picture__image" src="https://storage.googleapis.com/twg-content/images/twg_think_telco_thumbnail.2e16d0ba.fill-600x337.png" alt="Ganjos, um homem branco de barba sorri. Ao seu lado, Natalia Souza, uma mulher negra de cabelo trançado também ri. As fotos de ambos estão sobre um fundo amarelo e acompanhadas do título “Insights de telecomunicações”." loading="lazy"/> </picture> </div> <div class="twgn twgn-card__label-wrapper" aria-hidden="true"> <div class="twgn twgn-card__tag twgn-tag twgn-tag--content-type">Vídeo</div> <div class="twgn twgn-card__label twgn-card__label--date">novembro, 2023</div> </div> <span class="twgn twgn-card__title" aria-hidden="true">Quais os principais gatilhos do consumidor na escolha da empresa de internet? Dica: não é velocidade</span> <div class="twgn twgn-card__region-label" aria-hidden="true"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg" role="none"> <path d="M10 0C6.13 0 3 3.13 3 7C3 12.25 10 20 10 20C10 20 17 12.25 17 7C17 3.13 13.87 0 10 0ZM10 9.5C8.62 9.5 7.5 8.38 7.5 7C7.5 5.62 8.62 4.5 10 4.5C11.38 4.5 12.5 5.62 12.5 7C12.5 8.38 11.38 9.5 10 9.5Z" fill="#5F6368"/> </svg> Brasil </div> </a> </li> </ul> <div class="twgn twgn-carousel__nav twgn-trending__nav"> <button class="twgn twgn-carousel__nav-btn twgn-carousel__nav-btn--prev twgn-btn twgn-btn--nested-path twgn-noselect twgn-tooltip" tabindex="0" disabled aria-label="Anterior"> <svg class="twgn" width="100%" height="100%" viewBox="0 0 8 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M7.66 1.91L6.25 0.5L0.25 6.5L6.25 12.5L7.66 11.09L3.08 6.5L7.66 1.91Z" fill="inherit"/> </svg> <span class="twgn twgn-tooltip__content">Anterior</span> </button> <button class="twgn 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data-nav='{"links": [{"id": "tendencias-de-consumo", "label": "Tend\u00eancias de Consumo", "links": [{"id": "tendencias-de-consumo-overview", "label": "Vis\u00e3o geral", "url": "/intl/pt-br/tendencias-de-consumo/"}, {"id": "tendencias-de-consumo-jornada-do-consumidor", "label": "Jornada do consumidor", "section": "tendencias-de-consumo", "url": "/intl/pt-br/tendencias-de-consumo/jornada-do-consumidor/"}, {"id": "tendencias-de-consumo-tendencias-de-comportamento", "label": "Tend\u00eancias de Comportamento", "section": "tendencias-de-consumo", "url": "/intl/pt-br/tendencias-de-consumo/tendencias-de-comportamento/"}], "menu_type": "consumer-insights", "section": "tendencias-de-consumo", "url": "/intl/pt-br/tendencias-de-consumo/"}, {"id": "estrategias-de-marketing", "label": "Estrat\u00e9gias de Marketing", "links": [{"id": "estrategias-de-marketing-overview", "label": "Vis\u00e3o geral", "url": "/intl/pt-br/estrategias-de-marketing/"}, {"id": "estrategias-de-marketing-apps-e-mobile", 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Isso nos ajuda a fazer recomenda\u00e7\u00f5es de conte\u00fado mais relevantes.", "for-you-profile-headline": "Complete seu perfil", "for-you-recommended-headline": "Recomendados para voc\u00ea", "for-you-role-copy": "Saber o n\u00edvel do seu cargo nos ajuda a trazer conte\u00fado considerado relevante por seus pares.", "for-you-role-headline": "Qual \u00e9 sua fun\u00e7\u00e3o?", "for-you-sign-in-copy": "Fa\u00e7a o login para come\u00e7ar a receber recomenda\u00e7\u00f5es de conte\u00fado do Think with Google com base no seu perfil.", "for-you-sign-in-headline-desktop": "Personalize sua experi\u00eancia", "for-you-sign-in-headline-mobile": "Fa\u00e7a login no\nThink with Google", "for-you-signed-in-confirmation": "Voc\u00ea fez login.", "for-you-skip": "Pular", "for-you-subscribe-headline": "Voc\u00ea quer se inscrever nos e-mails?", "for-you-subscribe-label": "Subscribe", "for-you-tab-label": "Para voc\u00ea", "for-you-work-copy": "Saber onde voc\u00ea trabalha nos ajuda a criar recomenda\u00e7\u00f5es com base nas especialidades da sua empresa.", "for-you-work-headline": "Onde voc\u00ea trabalha?", "for-you-work-hint": "Nome da empresa"}, "general": {"aria_twg": "Go to Think with Google Home", "article_data": "Ver dados", "change_region": "Mudar de regi\u00e3o", "close": "Fechar", "download": "Baixar", "expand": "Expandir", "latest_headline": "Mais recentes em sua regi\u00e3o", "main_menu": "Menu principal", "main_nav": "Navega\u00e7\u00e3o Principal", "next": "Pr\u00f3xima", "overview": "Vis\u00e3o geral", "previous": "Anterior", "region": "Brasil", "search": "Search", "search_placeholder": "Insights. Ideias. Inspira\u00e7\u00e3o.", "select_location": "Escolha sua localiza\u00e7\u00e3o", "share": "Compartilhar", "skip_content": "Ir para o conte\u00fado", "trending_headline": "Tend\u00eancias em sua regi\u00e3o", "twg": "Think with Google"}, "profile": {"app-advanced-settings-close": "Fechar", "app-advanced-settings-delete": "Excluir seus dados", "app-advanced-settings-delete-button": "Excluir", "app-advanced-settings-delete-copy": "A exclus\u00e3o de dados do Think with Google n\u00e3o afetar\u00e1 sua Conta do Google nem outros servi\u00e7os.", "app-advanced-settings-title": "Configura\u00e7\u00f5es avan\u00e7adas", "app-advanced-settings-view": "Ver", "app-breadcrumb-back": "Voltar", "app-email-settings-subscribed-aria-label": "Subscribe", "app-email-settings-subscribed-copy": "Voc\u00ea se inscreveu para receber e-mails do Think with Google.", "app-email-settings-title": "Configura\u00e7\u00f5es de e-mail", "app-email-settings-unsubscribed-aria-label": "Unsubscribe", "app-email-settings-unsubscribed-copy": "Inscreva-se para receber e-mails do Think with Google.", "app-form-company-label": "Empresa", "app-form-country-instructions": "Selecione seu pa\u00eds ou sua regi\u00e3o.", "app-form-country-label": "Pa\u00eds/regi\u00e3o", "app-form-country-title": "Select a country / region", "app-form-job-department-description": "Selecione a op\u00e7\u00e3o que coincide com o que voc\u00ea faz.", "app-form-job-department-label": "Fun\u00e7\u00e3o", "app-form-job-department-title": "Select your job function", "app-form-job-level-description": "Selecione a op\u00e7\u00e3o que coincide com seu cargo.", "app-form-job-level-label": "N\u00edvel", "app-form-job-level-title": "Select your job level", "app-headline": "Ol\u00e1, {{user}}", "app-interrupt-modal-copy": "Voc\u00ea quer sair antes de salvar as mudan\u00e7as?", "app-interrupt-modal-leave": "Sair", "app-interrupt-modal-stay": "Ficar", "app-save-button": "Salvar mudan\u00e7as", "app-save-confirmation": "As mudan\u00e7as foram salvas.", "app-subhead": "Atualize suas informa\u00e7\u00f5es para receber dados e insights mais relevantes.", "app-subscribe-confirmation": "A inscri\u00e7\u00e3o foi conclu\u00edda.", "app-toast-error": "Estamos com alguns problemas. Tente novamente mais tarde.", "app-toast-opt-in": "Confira seu e-mail para confirmar a inscri\u00e7\u00e3o no Think with Google.", "app-unsubscribe-confirmation": "A inscri\u00e7\u00e3o foi cancelada.", "company-dropdown-error-body": "Algo deu errado com a solicita\u00e7\u00e3o. Tente outra vez mais tarde.", "company-dropdown-error-headline": "N\u00e3o foi poss\u00edvel concluir a pesquisa", "company-dropdown-welcome-body": "Usamos essas informa\u00e7\u00f5es para dar recomenda\u00e7\u00f5es de conte\u00fado melhores com base no que os profissionais de marketing em empresas como a sua est\u00e3o lendo.", "company-dropdown-welcome-headline": "Por que pedimos isso?", "company-field-default-placeholder": "Digite o nome da sua empresa", "company-notlisted-body": "Mesmo que sua empresa n\u00e3o esteja na lista, voc\u00ea ainda pode ter acesso a conte\u00fado personalizado.", "company-notlisted-label": "N\u00e3o listada", "company-notlisted-prompt-body-complete": "Mantenha seu perfil atualizado para continuar vendo conte\u00fado relevante.", "company-notlisted-prompt-body-incomplete": "Informe o n\u00edvel e a fun\u00e7\u00e3o do seu cargo para ter acesso a conte\u00fado selecionado.", "company-notlisted-prompt-body-needjf": "Informe a fun\u00e7\u00e3o do seu cargo para ter acesso a conte\u00fado selecionado.", "company-notlisted-prompt-body-needjl": "Informe o n\u00edvel do seu cargo para ter acesso a conte\u00fado selecionado.", "company-notlisted-prompt-headline-complete": "Estamos selecionando conte\u00fado para voc\u00ea", "company-notlisted-prompt-headline-incomplete": "Complete seu perfil", "form-job-department-0-brand-sub": "Por exemplo, marca, marketing digital e crescimento", "form-job-department-0-brand-title": "Marketing", "form-job-department-1-publisher-sub": "Por exemplo, SEO, SEM, planejamento e compras", "form-job-department-1-publisher-title": "M\u00eddia e m\u00e9tricas", "form-job-department-2-researcher-sub": "Por exemplo, marca, m\u00eddia e consumidor", "form-job-department-2-researcher-title": "Pesquisa e insights", "form-job-department-3-creative-sub": "Por exemplo, arte, cria\u00e7\u00e3o de conte\u00fado e produ\u00e7\u00e3o", "form-job-department-3-creative-title": "Cria\u00e7\u00e3o", "form-job-department-4-strategist-sub": "Por exemplo, contas e opera\u00e7\u00f5es", "form-job-department-4-strategist-title": "Estrat\u00e9gia e an\u00e1lise", "form-job-department-5-other-title": "Outra", "form-job-level-0-ic-sub": "", "form-job-level-0-ic-title": "Colaborador", "form-job-level-1-manager-sub": "", "form-job-level-1-manager-title": "Gerente", "form-job-level-2-executive-sub": "", "form-job-level-2-executive-title": "Executivo", "form-job-level-3-clevel-sub": "", "form-job-level-3-clevel-title": "Diretoria", "modal-delete-body": "Quer mesmo excluir seus dados do Think with Google?", "modal-delete-button": "Sim, exclua meus dados", "modal-delete-keep-button": "N\u00e3o", "modal-delete-sub": "N\u00e3o \u00e9 poss\u00edvel desfazer essa a\u00e7\u00e3o.", "modal-unsubscribe-button-keep": "Manter inscri\u00e7\u00e3o", "modal-unsubscribe-button-keep-short": "Continuar", "modal-unsubscribe-button-unsubscribe": "Cancelar inscri\u00e7\u00e3o", "modal-unsubscribe-copy": "Quer mesmo cancelar sua inscri\u00e7\u00e3o no Think with Google?"}}, "region": "pt-br"}' data-latest='[{"content_type": "Artigo", "date": "novembro, 2024", "geographic_label": "Brasil", "id": 38047, "image": "https://storage.googleapis.com/twg-content/images/TG225-hero-bebiano-12.2e16d0ba.fill-767x431.format-webp.webp", "thumbnail": {"alt": "Tr\u00eas pessoas diferentes assistem a v\u00eddeos online pelo tablet, TV conectada e telefone celular, enquanto realizam atividades cotidianas em casa, c\u00edrculos vermelhos de diferentes tamanhos est\u00e3o na imagem.", "default": "https://storage.googleapis.com/twg-content/images/TG225-hero-bebiano-1280x720.2e16d0ba.fill-300x169.png", "default2x": "https://storage.googleapis.com/twg-content/images/TG225-hero-bebiano-1280x720.2e16d0ba.fill-600x337.png", "default2x_mimetype": "image/png", "default2x_webp": "https://storage.googleapis.com/twg-content/images/TG225-hero-bebiano-12.2e16d0ba.fill-600x337.format-webp.webp", "default2x_webp_mimetype": 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Ideias. Inspiração.</h1> <p class="homepage-header__subtitle">Transforme seu marketing com o Think with Google.</p> </div> </div> </div> </div> <div class="page-content"> <section class="page-section grid-parent"> <a class="spotlight-article grid-row js-analytics-click" href="https://www.thinkwithgoogle.com/intl/pt-br/estrategias-de-marketing/video/construa-marcas-relevantes-com-youtube/" aria-label="Feature of the week - Desvendando os hábitos dos brasileiros no YouTube: veja os insights para as marcas - Google e Na Rua fizeram um estudo aprofundado para entender como diferentes conteúdos e formatos de vídeo online impactam pessoas com realidades distintas. 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