行銷 - INSIDE

<!doctype html> <html class="off_canvas js-off_canvas"> <head prefix="og: http://ogp.me/ns# fb: http://ogp.me/ns/fb# article: http://ogp.me/ns/article#"> <meta charset="UTF-8"> <meta name="viewport" content="width=device-width, initial-scale=1, shrink-to-fit=no"> <meta content="IE=edge,chrome=1" http-equiv="X-UA-Compatible"> <meta http-equiv="Content-Security-Policy" content="block-all-mixed-content"> <title>行銷 - INSIDE</title> <meta name="HandheldFriendly" content="true"> <meta name="MobileOptimized" content="width"> <meta name="apple-mobile-web-app-capable" content="yes"> <meta name="apple-mobile-web-app-status-bar-style" content="black-translucent"> <link rel="dns-prefetch" href="//www.inside.com.tw"> <link rel="dns-prefetch" href="//www.w3.org"> <link rel="dns-prefetch" href="//ogp.me"> <link rel="dns-prefetch" href="//www.google-analytics.com"> <link rel="dns-prefetch" href="//www.googletagmanager.com"> <link rel="dns-prefetch" href="//www.facebook.com"> <link rel="canonical" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7"> <link rel="alternate" hreflang="zh-Hant" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7"> <link rel="alternate" type="application/rss+xml" title="INSIDE" hreflang="zh-Hant" href="https://www.inside.com.tw/feed/rss"> <meta name="copyright" content="TNL Media Group"> <meta name="description" content="這檔行銷活動如果用台灣的話就是「互相漏氣求進步」，可以說是巧妙符合 Z 世代在網路上尋求認同與 ku#社群,電商,RMN：電商與媒體的未來之道,rmn,社群行銷,消費者行為,人工智慧,數位廣告,零售媒體,品牌 (84)"> <meta name="keywords" content="社群,電商,RMN：電商與媒體的未來之道,rmn,社群行銷,消費者行為,人工智慧,數位廣告,零售媒體,品牌,電子商務,網路購物,短影音行銷,遊戲,電玩"> <meta name="robots" content="all"> <meta property="fb:app_id" content="520754591819646"> <meta property="fb:pages" content="159425621565"> <meta property="og:type" content="website"> <meta property="og:url" content="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7"> <meta property="og:site_name" content="INSIDE"> <meta property="og:title" content="行銷 - INSIDE"> <meta property="og:description" content="這檔行銷活動如果用台灣的話就是「互相漏氣求進步」，可以說是巧妙符合 Z 世代在網路上尋求認同與 ku"> <meta property="og:image" content="https://bucket-image.inkmaginecms.com/version/social/1/image/2024/11/632f65e4-3e35-461d-b4ea-88208d077426.png"> <meta name="twitter:card" content="summary_large_image"> <meta name="twitter:site" content="@insideCyberbuzz"> <meta name="twitter:title" content="行銷 - INSIDE"> <meta name="twitter:description" content="這檔行銷活動如果用台灣的話就是「互相漏氣求進步」，可以說是巧妙符合 Z 世代在網路上尋求認同與 ku"> <meta name="twitter:creator" content="@insideCyberbuzz"> <meta name="twitter:image" content="https://bucket-image.inkmaginecms.com/version/social/1/image/2024/11/632f65e4-3e35-461d-b4ea-88208d077426.png"> <link rel="shortcut icon" href="https://www.inside.com.tw/favicon.ico" type="image/x-icon"> <link rel="icon" href="https://www.inside.com.tw/favicon.ico" type="image/x-icon"> <meta name="theme-color" content="#fffff"> <meta name="msapplication-TileColor" content="#fffff"> <link href="https://www.inside.com.tw/assets/css/style-B2Ir2dbB.css" rel="stylesheet"> <script type="application/json" id="source-material">{"advertising":["0"],"cabinet":["0"],"page":{"key":"tag","name":"tag"},"terms":[{"type":"tag","key":84,"name":"\u884c\u92b7"}],"authors":[],"infinite":[]}</script> <script async src="https://www.googletagmanager.com/gtag/js?id=G-FK4WVJ8FK6&l=ga4DataLayer"></script> <script> window.ga4DataLayer = window.ga4DataLayer || []; function ga4_tag(){ga4DataLayer.push(arguments);} // let cmp_data = localStorage.getItem('tnlmediagene-cmp') // if (cmp_data === null) { // ga4_tag('consent', 'default', { // 'ad_storage': 'denied', // 'analytics_storage': 'denied', // 'functionality_storage': 'denied', // 'personalization_storage': 'denied', // 'security_storage': 'denied' // }); // } else { // ga4_tag('consent', 'default', JSON.parse(cmp_data)) // } ga4_tag('js', new Date()); ga4_tag('config', 'G-FK4WVJ8FK6'); (function () { try { window.Inside = {} if (!window.Inside.sourceMaterial) { window.Inside.sourceMaterial = JSON.parse(document.getElementById('source-material').textContent) } let source = window.Inside?.sourceMaterial source.authors.forEach(function (value){ ga4_tag('event', 'Counter-Author', { 'action': 'trigger', 'label': value.name }) }) source.terms.forEach(function (value){ ga4_tag('event', 'Counter-Term', { 'action': 'trigger', 'label': value.name }) }) } catch (e) {} })(); document.addEventListener("DOMContentLoaded", function() { // ga4 gtm-track var gtmTrack = document.querySelectorAll(".gtm-track"); for (var i = 0; i < gtmTrack.length; i++) { gtmTrack[i].addEventListener('click', function(event) { ga4_tag('event', this.getAttribute('data-gtm-category'), { 'action': 'click', 'label': this.getAttribute('data-gtm-label') }); }); } }); </script> <script> window.BrandGtmDataLayer = window.BrandGtmDataLayer || []; window.DaexGtmDataLayer = window.DaexGtmDataLayer || []; window.TNLMGTagDataLayer = window.TNLMGTagDataLayer || []; DaexGtmDataLayer.push({'ID' : 'D-100006'}); (function () { try { let source = window.Inside?.sourceMaterial BrandGtmDataLayer.push({'analyticsAuthors': source.authors}) BrandGtmDataLayer.push({'analyticsTerms': source.terms}) DaexGtmDataLayer.push({'analyticsAuthors': source.authors}) DaexGtmDataLayer.push({'analyticsTerms': source.terms}) //BrandGtmDataLayer.push({'event': 'UserLoaded'}) //DaexGtmDataLayer.push({'event': 'UserLoaded'}) TNLMGTagDataLayer.push({ event: 'config', config_id: '142a9c26a9ec1a2a078a2c6ae12bf515f52aeef91c6f3e175e16623d12ceb284', }); let memberId = localStorage.getItem('member_id'); if (memberId) { TNLMGTagDataLayer.push({ event: 'set_member_id', member_id: memberId, }); } TNLMGTagDataLayer.push({event: 'pageview'}); } catch (e) {} })(); // BRAND (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','BrandGtmDataLayer','GTM-5HRDDHG'); // Inkmagine (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','inkmagineDataLayer','GTM-MGHRKMRV'); // DAEX (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','DaexGtmDataLayer','GTM-5THSZR9'); /* TNLMGTag */ (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','TNLMGTagDataLayer','GTM-5HR8SM3V'); </script> <script> var _comscore = _comscore || []; _comscore.push({ c1: "2", c2: "17728543" }); (function() { var s = document.createElement("script"), el = document.getElementsByTagName("script")[0]; s.async = true; s.src = (document.location.protocol == "https:" ? "https://sb" : "http://b") + ".scorecardresearch.com/beacon.js"; el.parentNode.insertBefore(s, el); })(); </script> <script> !function(f,b,e,v,n,t,s) {if(f.fbq)return;n=f.fbq=function(){n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)}; if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0'; n.queue=[];t=b.createElement(e);t.async=!0; t.src=v;s=b.getElementsByTagName(e)[0]; s.parentNode.insertBefore(t,s)}(window, document,'script', 'https://connect.facebook.net/zh_TW/fbevents.js'); fbq('init', '664028690679129'); fbq('track', 'PageView'); </script> <script async src="//static.chartbeat.com/js/chartbeat_mab.js"></script> <script type="text/javascript"> (function() { var sections = []; var authors = []; try { window.inside = {} if (!window.inside.sourceMaterial) { window.inside.sourceMaterial = JSON.parse(document.getElementById('source-material').textContent) } let source = window.inside?.sourceMaterial // console.log(source); source.authors.forEach(function (value){ authors.push(value.name); }) source.terms.forEach(function (value){ if (value.type == 'category') { sections.push(value.name); } }) } catch (e) {} /** CONFIGURATION START **/ var _sf_async_config = window._sf_async_config = (window._sf_async_config || {}); _sf_async_config.uid = 61305; _sf_async_config.domain = 'www.inside.com.tw'; //CHANGE THIS TO THE ROOT DOMAIN _sf_async_config.flickerControl = false; _sf_async_config.useCanonical = true; _sf_async_config.useCanonicalDomain = true; _sf_async_config.sections = sections.join(','); // CHANGE THIS TO YOUR SECTION NAME(s) _sf_async_config.authors = authors.join(','); // CHANGE THIS TO YOUR AUTHOR NAME(s) /** CONFIGURATION END **/ function loadChartbeat() { var e = document.createElement('script'); var n = document.getElementsByTagName('script')[0]; e.type = 'text/javascript'; e.async = true; e.src = '//static.chartbeat.com/js/chartbeat.js';; n.parentNode.insertBefore(e, n); } loadChartbeat(); })(); </script> <script> window.pbjs = window.pbjs || {que: []}; window.googletag = window.googletag || {cmd: []}; </script> <script async src="https://flux-cdn.com/client/1000265/inside_01584.min.js"></script> <script async src="https://securepubads.g.doubleclick.net/tag/js/gpt.js"></script> <script> window.fluxtag = { readyBids: {prebid: false, amazon: false, google: false}, failSafeTimeout: 3000, isFn: function (object) { var _t = 'Function'; var toString = Object.prototype.toString; return toString.call(object) === '[object ' + _t + ']'; }, launchAdServer: function () { if (!fluxtag.readyBids.prebid || !fluxtag.readyBids.amazon) { return; } fluxtag.requestAdServer(); }, requestAdServer: function () { if (!fluxtag.readyBids.google) { fluxtag.readyBids.google = true; googletag.cmd.push(function () { if (!!(pbjs.setTargetingForGPTAsync) && fluxtag.isFn(pbjs.setTargetingForGPTAsync)) { pbjs.que.push(function () { pbjs.setTargetingForGPTAsync(); }); } googletag.pubads().refresh(); }); } }, renderAds: function (lines, failSafeTimeout) { googletag.cmd.push(function () { var failSafeTimeout = failSafeTimeout || window.fluxtag.failSafeTimeout; var bidRequestTimeout = (failSafeTimeout - 500) > 0 ? failSafeTimeout - 500 : failSafeTimeout; var refreshLines = []; var params = (function () { var readyBids = {amazon: false, google: false, prebid: false}; var definedSlots = []; var adsInfo = { gpt: {slots: [], displayDivIds: []}, aps: {slots: [], divIds: []}, pb: {divIds: []}, }; var getSizeList = function (width, height, sizeMappings) { const sizeMapping = sizeMappings.filter(function (mappingObject) { return mappingObject[0][0] <= width && mappingObject[0][1] <= height; }).reduce(function (a, b) { return (Math.abs(b[0][0] - width) <= Math.abs(a[0][0] - width) && Math.abs(b[0][1] - height) <= Math.abs(a[0][1] - height)) ? b : a; }); if (!sizeMapping[1].length) { sizeMapping[1].push([]); } return sizeMapping[1]; }; googletag.pubads().getSlots().forEach(function (slot) { definedSlots[slot.getSlotElementId()] = slot; }); lines.forEach(function (line) { var divId = line.divId; adsInfo.pb.divIds.push(divId); refreshLines.push({code: line.gpt.unitCode, id: divId}); if (definedSlots[divId]) { adsInfo.gpt.slots.push(definedSlots[divId]); } else { var slot = googletag.defineSlot(line.gpt.unitCode, line.gpt.sizes, divId).addService(googletag.pubads()); if (line.gpt.sizeMapping && line.gpt.sizeMapping.length > 0) { var sizeMapping = googletag.sizeMapping(); line.gpt.sizeMapping.forEach(function (size) { sizeMapping.addSize(size[0], size[1]); }); slot.defineSizeMapping(sizeMapping.build()); } if (line.gpt.keyValues && line.gpt.keyValues.length > 0) { line.gpt.keyValues.forEach(function (param) { slot.setTargeting(param.key, param.value); }); } adsInfo.gpt.slots.push(slot); adsInfo.gpt.displayDivIds.push(divId); } if (!!line.aps) { if (line.gpt.sizeMapping && line.gpt.sizeMapping.length > 0) { line.aps.sizes = getSizeList(window.innerWidth, window.innerHeight, line.gpt.sizeMapping); } adsInfo.aps.slots.push({ slotID: divId, slotName: line.aps.slotName, sizes: line.aps.sizes, }); adsInfo.aps.divIds.push(divId); } }); if (adsInfo.aps.slots.length === 0) { readyBids.amazon = true; } var adServerSend = function () { if (!readyBids.amazon || !readyBids.prebid) { return; } if (!readyBids.google) { readyBids.google = true; adsInfo.gpt.displayDivIds.forEach(function (divId) { googletag.display(divId); }); if (!!(pbjs.setTargetingForGPTAsync) && fluxtag.isFn(pbjs.setTargetingForGPTAsync)) { pbjs.que.push(function () { pbjs.setTargetingForGPTAsync(adsInfo.pb.divIds); }); } if (adsInfo.aps.slots.length > 0 && !!(window.apstag) && fluxtag.isFn(window.apstag.fetchBids)) { window.apstag.setDisplayBids(adsInfo.aps.divIds); } googletag.pubads().refresh(adsInfo.gpt.slots); } }; var apsCallback = function () { readyBids.amazon = true; adServerSend(); }; var pbCallback = function () { readyBids.prebid = true; adServerSend(); }; setTimeout(function () { readyBids.amazon = true; readyBids.prebid = true; adServerSend(); }, failSafeTimeout); return {aps: {slots: adsInfo.aps.slots, callback: apsCallback}, prebid: {callback: pbCallback}}; })(); if (!!(window.pbFlux) && window.pbFlux.refresh && fluxtag.isFn(window.pbFlux.refresh)) { pbjs.que.push(function () { window.pbFlux.refresh({ lines: refreshLines, callback: params.prebid.callback, timeout: bidRequestTimeout, }); }); } else { params.prebid.callback(); } if (params.aps.slots.length > 0 && !!(window.apstag) && fluxtag.isFn(window.apstag.fetchBids)) { window.apstag.fetchBids({ slots: params.aps.slots, timeout: bidRequestTimeout, }, function (bids) { params.aps.callback(); }); } else { params.aps.callback(); } }); }, }; </script> <script> googletag.cmd.push(function () { googletag.pubads().enableSingleRequest(); googletag.pubads().disableInitialLoad(); googletag.pubads().enableAsyncRendering(); googletag.pubads().collapseEmptyDivs(); googletag.pubads().addEventListener('slotRenderEnded', function (event) {window.hideAd(event);}); googletag.enableServices(); }); </script> <script> window.tmgad = { serial: 0, loaded: false, scan: function () { googletag.cmd.push(function () { let list = document.querySelectorAll('.tmgad-new'); for (let i = 0; i < list.length; i++) { tmgad.build(list[i]); } }); if (!tmgad.loaded) { document.addEventListener('DOMContentLoaded', function () { tmgad.scan(); }); tmgad.loaded = true; } }, build: function (target) { if (!target.classList.contains('tmgad-new')) { console.log('TMGAD build: Pass ' + target.getAttribute('class')); return; } try { target.classList.remove('tmgad-new'); } catch (e) {} let attributes = {id: '', name: '', slot: '', type: 'general', size: [], mapping: [], targeting: {}}; try { attributes = Object.assign(attributes, JSON.parse(target.querySelector('script').textContent.trim())); tmgad.serial++; attributes.id = 'tmgad-' + attributes.name + '-' + tmgad.serial; target.setAttribute('id', attributes.id); switch (attributes.type) { case 'flux': let flux = { divId: attributes.id, gpt: { unitCode: attributes.slot, sizes: attributes.size, sizeMapping: attributes.mapping, keyValues: [], }, }; for (let targeting in attributes.targeting) { if (!attributes.targeting[targeting].length) { continue; } flux.gpt.keyValues.push({key: targeting, value: attributes.targeting[targeting]}); } window.fluxtag.renderAds([flux]); return; } let mapping = googletag.sizeMapping(); for (let i = 0; i < attributes.mapping.length; i++) { if (!attributes.mapping[i][1].length) { continue; } mapping = mapping.addSize(attributes.mapping[i][0], attributes.mapping[i][1]); } let service = googletag.pubads(); for (let targeting in attributes.targeting) { if (!attributes.targeting[targeting].length) { continue; } service.setTargeting(targeting, attributes.targeting[targeting]); } googletag.cmd.push(function () { let slot; switch (attributes.type) { case 'oop': slot = googletag.defineOutOfPageSlot(attributes.slot, attributes.id) .addService(service); break; default: slot = googletag.defineSlot(attributes.slot, attributes.size, attributes.id) .defineSizeMapping(mapping.build()).addService(service); break; } googletag.display(attributes.id); googletag.pubads().refresh([slot]); }); } catch (e) { console.warn('TMGAD build: [' + attributes.id + ']' + e.message); return false; } }, }; </script> <script type="module" src="https://www.inside.com.tw/assets/js/member-xyjmdXXn.js" async></script> <script type="application/ld+json">{"@context":"https:\/\/schema.org","@type":"ItemList","itemListElement":[{"@type":"ListItem","position":1,"description":"\u9019\u6a94\u884c\u92b7\u6d3b\u52d5\u5982\u679c\u7528\u53f0\u7063\u7684\u8a71\u5c31\u662f\u300c\u4e92\u76f8\u6f0f\u6c23\u6c42\u9032\u6b65\u300d\uff0c\u53ef\u4ee5\u8aaa\u662f\u5de7\u5999\u7b26\u5408 Z \u4e16\u4ee3\u5728\u7db2\u8def\u4e0a\u5c0b\u6c42\u8a8d\u540c\u8207 kuso \u7684\u5fc3\u7406\u554a\u3002","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/11\/632f65e4-3e35-461d-b4ea-88208d077426.png"},"name":"\u5eb7\u5bf6\u5de7\u5999\u5728\u793e\u7fa4\u4e0a\u7528\u300c\u5a66\u4ec7\u8005\u6599\u7406\u300d\uff0c\u8a66\u5716\u6293\u4f4f Z \u4e16\u4ee3\u7684\u5fc3","url":"https:\/\/www.inside.com.tw\/article\/36847-knorr-targets-zillennials-holiday-cooking-fails"},{"@type":"ListItem","position":2,"description":"2024 \u5e74\u5373\u5c07\u9032\u5165\u6700\u5f8c\u4e00\u5b63\uff0c\u4e5f\u662f\u96f6\u552e\/\u96fb\u5546\u6700\u671f\u5f85\u7684\u92b7\u552e\u65fa\u5b63\u3002\u6839\u64da Partipost \u7684\u5e02\u8abf\u5c08\u6848\u767c\u73fe\uff0c\u6d88\u8cbb\u8005\u884c\u70ba\u5df2\u51fa\u73fe\u660e\u78ba\u6539\u8b8a\u3002\u76f8\u8f03\u65bc\u6298\u6263\uff0c\u4fbf\u5229\u6027\u624d\u662f\u6d88\u8cbb\u8005\u9078\u64c7\u96fb\u5546\u7684\u4e3b\u8981\u539f\u56e0\uff1b\u800c\u514d\u904b\u66f4\u52dd\u65bc\u6298\u6263\u8207\u8d08\u54c1\u3002\u6b64\u5916\uff0c\u77ed\u5f71\u97f3\u5167\u5bb9\u6b63\u8655\u65bc\u6d41\u91cf\u7d05\u5229\u671f\uff0c\u4e26\u5df2\u6539\u8b8a\u6d88\u8cbb\u8005\u7372\u53d6\u8cc7\u8a0a\u7684\u7fd2\u6163\u3002\u50f9\u683c\u5e36\u5728 1,000 \u5143\u4ee5\u4e0b\u7684\u5546\u54c1\uff0c\u6700\u9069\u5408\u63a1\u7528\u77ed\u5f71\u97f3\u793e\u7fa4\u884c\u92b7\u3002","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/11\/15f5d561-c758-47f7-8d3e-5d2e136c69b7.png"},"name":"\u96d9 11 \u4f86\u4e86\uff01\u96f6\u552e\u7bc0\u6176\u884c\u92b7\u4f48\u5c40\uff0c\u6709\u9019\u95dc\u9375 3 \u767c\u73fe","url":"https:\/\/www.inside.com.tw\/article\/36686-double11-retail-marketing"},{"@type":"ListItem","position":3,"description":"\u5c0d\u884c\u92b7\u4eba\u4f86\u8aaa\uff0c\u66f4\u91cd\u8981\u7684\u662f\u8207\u5343\u79a7\u4e16\u4ee3\u76f8\u6bd4\uff0cAlpha \u4e16\u4ee3\u548c Z \u4e16\u4ee3\u66f4\u4eab\u53d7\u904a\u6232\u4e2d\u7684\u300c\u54c1\u724c\u6642\u523b\u300d\uff0c\u6bd4\u4f8b\u9ad8\u51fa\u8fd1 20%\u3002","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/10\/ba128fb7-0c38-4f58-9caf-15cea9cbf9a4.jpg"},"name":"\u884c\u92b7\u4eba\uff0c\u4f60\u77e5\u9053\u70ba\u4ec0\u9ebc\u300c\u96fb\u73a9\u300d\u5c07\u6703\u662f\u54c1\u724c\u884c\u92b7\u7684\u65b0\u6230\u5834\u55ce\uff1f","url":"https:\/\/www.inside.com.tw\/article\/36600-games-marketing-firm-livewire-on-the-attention-economy-across-generations"},{"@type":"ListItem","position":4,"description":"ADGo \u540c\u6642\u7528\u4e0a\u4e86 OpenAI\u3001Claude \u65d7\u4e0b\u591a\u7d44\u8a9e\u8a00\u6a21\u578b\uff0c\u904e\u53bb\u884c\u92b7\u3001\u5ee3\u544a\u4eba\u53ef\u80fd\u9700\u8981\u5e7e\u5341\u500b\u5c0f\u6642\u7684 Brainstorming\uff0c\u73fe\u5728\u53ef\u5728\u77ed\u77ed\u5e7e\u5206\u9418\u5230\u4e00\u5c0f\u6642\u5167\uff0c\u5c31\u7528 AI \u4e00\u53e3\u6c23\u540c\u6642\u627e\u5230\u5e02\u5834\u5206\u6790\u8cc7\u6599\u3001\u5b8c\u6210\u5275\u610f\u7b56\u7565\u767c\u60f3\u548c\u65b9\u6848\u898f\u5283\uff01","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/10\/f84d12c0-0d5b-4e8e-8c48-8c54c15e8fdb.jpg"},"name":"\u4e00\u9375\u5b8c\u6210\u5e02\u5834\u5206\u6790\u3001\u5275\u610f\u767c\u60f3\uff01\u65b0\u5275\u827e\u601d\u667a\u5275\u767c\u8868\u884c\u92b7\u4eba\u5c08\u7528 AI SaaS \u300cADGo\u300d","url":"https:\/\/www.inside.com.tw\/article\/36438-adgo-ai-saas"},{"@type":"ListItem","position":5,"description":"\u6bcf\u5343\u6b21\u5ee3\u544a\u66dd\u5149\u91cf\u6240\u7522\u751f\u7684\u78b3\u6392\u653e\u91cf\u7d04\u70ba 50 \u81f3 1500 \u514b\uff0c\u76f8\u7576\u65bc\u89c0\u770b\u4e00\u5206\u9418\u793e\u7fa4\u5a92\u9ad4\u5f71\u7247\u7684\u78b3\u8db3\u8de1\uff1b\u66f4\u4ee4\u4eba\u6182\u5fc3\u7684\u662f\uff0c\u9ad8\u9054 26% \u7684\u7a0b\u5f0f\u5316\u5ee3\u544a\u9810\u7b97\u88ab\u6d6a\u8cbb\u5728\u7121\u6548\u7684\u5ee3\u544a\u66dd\u5149\u4e0a\uff01","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/10\/69e10bad-6637-4003-bd7b-cca64a4ad163.jpg"},"name":"\u7cbe\u6e96\u884c\u92b7\u4e0d\u53ea\u7701\u9322\uff0c\u4e5f\u662f\u54c1\u724c\u7684\u6e1b\u78b3\u5229\u5668","url":"https:\/\/www.inside.com.tw\/article\/36393-digi-ads"},{"@type":"ListItem","position":6,"description":"\u96f6\u552e\u5a92\u9ad4\u806f\u64ad\u7db2\uff08RMN\uff09\u7684\u300c\u884c\u92b7\u4e94\u9589\u74b0\u300d\u6982\u5ff5\uff0c\u4e32\u806f\u6703\u54e1\u6578\u64da\u3001\u8cfc\u8cb7\u884c\u70ba\u8ffd\u8e64\u3001\u6d88\u8cbb\u8005\u6c7a\u7b56\u65c5\u7a0b\u3001\u5168\u6e20\u9053\u5a92\u9ad4\u6574\u5408\u548c\u5546\u696d\u5408\u4f5c\u8207\u4f9b\u61c9\u93c8\u512a\u5316\uff0c\u8b93\u96f6\u552e\u5546\u548c\u54c1\u724c\u5546\u5efa\u7acb\u66f4\u7dca\u5bc6\u7684\u5408\u4f5c\u95dc\u4fc2\uff0c\u5be6\u73fe\u4e09\u8d0f\u5c40\u9762\u3002","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/09\/60616f7e-7ac0-4d6b-99cb-1dfe0e9e3a7c.jpg"},"name":"INSIDE FUTURE DAY RMN INSIGHT\uff1a\u8b93\u300c\u884c\u92b7\u4e94\u9589\u74b0\u300d\u4f86\u628a\u96f6\u552e\u5a92\u9ad4\u7684\u767c\u63ee\u5230\u6700\u5927\u503c","url":"https:\/\/www.inside.com.tw\/feature\/rmn\/36355-maximize-the-potential-of-retail-media-with-the-marketing-five-closed-loops"},{"@type":"ListItem","position":7,"description":"foodpanda \u5c07\u7528\u6236\u7684\u8a02\u55ae\u6578\u91cf\u3001\u6d88\u8cbb\u983b\u7387\u3001\u8cfc\u8cb7\u54c1\u9805\u3001\u700f\u89bd\u884c\u70ba\u7b49\u6578\u64da\uff0c\u900f\u904e\u96c6\u7fa4\u5206\u6790\uff0c\u5c07\u6d88\u8cbb\u8005\u5206\u70ba\u4e94\u5927\u985e\u7fa4\u3002","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/09\/7f2767a3-4348-4eec-bc54-3cdc4a3bb3de.jpg"},"name":"INSIDE FUTURE DAY RMN INSIGHT\uff1afoodpanda \u5982\u4f55\u4f48\u5c40\u96f6\u552e\u5a92\u9ad4\uff1f","url":"https:\/\/www.inside.com.tw\/feature\/rmn\/36345-foodpanda-inside-future-day-rmn"},{"@type":"ListItem","position":8,"description":"\u96a8\u8457 Threads \u793e\u7fa4\u5e73\u53f0\u5728\u53f0\u7063\u7684\u5feb\u901f\u5d1b\u8d77\uff0c\u793e\u7fa4\u884c\u92b7\u8fce\u4f86\u65b0\u5951\u6a5f\u3002\u672c\u6587\u63a2\u8a0e Threads \u7684\u7368\u7279\u6027\u548c\u793e\u7fa4\u53e3\u7891\u5a01\u529b\uff0c\u4e26\u63d0\u51fa\u300c\u5169\u8981\u4e00\u4e0d\u8981\u300d\u539f\u5247\uff1a\u8aa0\u5be6\u63ed\u9732\u5546\u696d\u5408\u4f5c\u3001\u907f\u514d\u6d17\u5047\u53e3\u7891\uff0f\u7559\u8a00\u3001\u771f\u5be6\u5275\u4f5c\u3002\u9075\u5b88\u9019\u4e9b\u539f\u5247\uff0c\u54c1\u724c\u548c\u5275\u4f5c\u8005\u53ef\u4ee5\u5171\u540c\u6253\u9020\u53cb\u5584\u4e14\u8c50\u5bcc\u7684 Threads \u5275\u4f5c\u7a7a\u9593\u3002","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/09\/1ddda9de-c7bf-4210-9cfb-555c277a0095.jpg"},"name":"\u884c\u92b7\u4eba\u5225\u932f\u904e\uff01Threads \u7ac4\u7d05\uff0c\u5982\u4f55\u628a\u63e1\u6d41\u91cf\u7d05\u5229\u4f48\u5c40\u793e\u7fa4\uff1f","url":"https:\/\/www.inside.com.tw\/article\/36098-threads-marketing"},{"@type":"ListItem","position":9,"description":"RMN \u767c\u5c55\u81f3\u4eca\uff0c\u4ecd\u662f\u6709\u8a31\u591a\u9650\u5236\u6216\u672a\u80fd\u6eff\u8db3\u54c1\u724c\u5ee3\u544a\u4e3b\u4e4b\u8655\uff0c\u5c24\u5176\u96f6\u552e\u696d\u8005\u5982\u96e8\u5f8c\u6625\u7b4d\u822c\u6975\u529b\u767c\u5c55 onsite \u96f6\u552e\u7ad9\u5167\u5ee3\u544a\uff0c\u7684\u78ba\u6210\u529f\u8b93\u539f\u672c\u61c9\u900f\u904e Google Ads \u6216\u662f Meta \u7684\u6210\u6548\u5a92\u9ad4\u9810\u7b97\u79fb\u8f49\u81f3 RMN\u3002","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/07\/ce467eb5-312b-47c4-b56e-56b0fd20d880.jpg"},"name":"\u570b\u5167 RMN \u9084\u6c92\u904d\u5730\u958b\u82b1\uff0c\u570b\u5916\u5df2\u7d93\u9032\u5c55\u5230\u96f6\u552e\u5a92\u9ad4 3.0","url":"https:\/\/www.inside.com.tw\/feature\/rmn\/35780-rmn-3-0"},{"@type":"ListItem","position":10,"description":"\u65e5\u672c\u662f\u5168\u7403\u7f8e\u5bb9\u7522\u696d\u5927\u570b\u4e4b\u4e00\uff0c2024 \u5e74\u5e02\u5834\u898f\u6a21\u9810\u8a08\u9ad8\u9054 320.5 \u5104\u7f8e\u5143\u3002\u65e5\u672c\u6d88\u8cbb\u8005\u5c0d\u65bc\u7f8e\u599d\u7522\u54c1\u63a5\u53d7\u5ea6\u9ad8\uff0c\u4e5f\u6a02\u65bc\u5617\u8a66\u65b0\u54c1\u724c\uff0c\u662f\u8a31\u591a\u7f8e\u599d\u54c1\u724c\u8de8\u5883\u92b7\u552e\u7684\u9996\u9078\u5e02\u5834\u3002\u672c\u6587\u5206\u4eab 2024 \u5e74\u65e5\u672c\u7f8e\u599d\u54c1\u724c\u7684\u7db2\u7d05\u884c\u92b7\u8da8\u52e2\uff0c\u5e6b\u52a9\u7f8e\u599d\u54c1\u724c\u5236\u5b9a\u6709\u6548\u7684\u843d\u5730\u7b56\u7565\u3002","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/07\/0025429e-ef68-4c5f-b261-82d83d556ac5.jpg"},"name":"\u7f8e\u599d\u5927\u570b\u65e5\u672c\u7db2\u7d05\u884c\u92b7\u600e\u9ebc\u505a\uff1f\u300c\u6210\u5206\u300d\u662f\u6e9d\u901a\u6838\u5fc3\u3001\u300cQoo10 \u6392\u540d\u300d\u5b9a\u6210\u6557","url":"https:\/\/www.inside.com.tw\/article\/35741-2024-cosmetic-influencer-trend-in-japan"},{"@type":"ListItem","position":11,"description":"","image":{"@type":"ImageObject","contentUrl":"https:\/\/sw.cool3c.com\/user\/108299\/2023\/47450e09-77f8-46bb-8971-d7718d9b74b7.jpg?fit=max\u0026w=800\u0026q=80"},"name":"\u5c0e\u5165Google BQ\u3001\u9032\u8ecd Meta \u6f38\u5f37\u5be6\u9a57\u5ba4\u5ba3\u544a\u300cMore Than LINE\u300d\u796d\u65b0\u89e3\u65b9","url":"https:\/\/www.cool3c.com\/article\/204459"},{"@type":"ListItem","position":12,"description":"","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/06\/7df60d2d-aabd-4751-a198-f316a3307c4a.jpg"},"name":"\u5728\u4eba\u5fc3\u4e2d\u690d\u5165\u300c\u61f7\u7591\u7684\u75c5\u6bd2\u300d\uff1a\u4e94\u500b\u8cc8\u4f2f\u65af\u7528\u904e\u3001\u9054\u5230\u50b3\u5947\u6c34\u6e96\u7684\u884c\u92b7\u6280\u8853","url":"https:\/\/www.thenewslens.com\/article\/192654"},{"@type":"ListItem","position":13,"description":"","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/06\/daec4307-0bd9-4eeb-b0c6-b745d0977b10.jpg"},"name":"\u3010\u4e00\u5716\u770b\u61c2\u3011\u96fb\u8166\u4e0d\u53ea\u6703\u9078\u82b1\u751f\uff01\u6df1\u5165\u4e86\u89e3\u53f0\u7063\u300c\u96f6\u552e\u696dAI\u89e3\u6c7a\u65b9\u6848\u300d\u7522\u696d\u5730\u5716","url":"https:\/\/www.thenewslens.com\/article\/194025"},{"@type":"ListItem","position":14,"description":"","image":{"@type":"ImageObject","contentUrl":"https:\/\/img.sportsv.net\/img\/article\/cover\/9\/106969\/aspect-4zagwUIvVT-945xauto.png"},"name":"\u4ec0\u9ebc\u662f\u884c\u92b7\uff1f\u70ba\u4f55\u60f3\u5b78\u7fd2\u884c\u92b7\uff1f\u5546\u54c1\u884c\u92b7\u8207\u670d\u52d9\u884c\u92b7\u53ef\u4ee5\u7528\u540c\u4e00\u5957\u7b56\u7565\u55ce\uff1f","url":"https:\/\/www.sportsv.net\/articles\/106969"},{"@type":"ListItem","position":15,"description":"","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/06\/36e2fa2e-402d-456a-9e8a-e5ec9e07f62a.jpg"},"name":"\u6f22\u5821\u738b\u63a8\u51fa\u585e\u6eff20\u7247\u8d77\u53f8\u7684\u300c\u771f\u6b63\u7684\u8d77\u53f8\u6f22\u5821\u300d\uff0c\u662f\u8fce\u5408\u6cf0\u570b\u4eba\u53e3\u5473\u9084\u662f\u884c\u92b7\u624b\u6cd5\uff1f","url":"https:\/\/www.thenewslens.com\/article\/189059"},{"@type":"ListItem","position":16,"description":"","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/06\/5f64464f-7ef6-49a2-9e8f-810dd74d3274.jpg"},"name":"\u300a\u5085\u745e\u5fb7\u7684\u786c\u6d3e\u884c\u92b7\u587e\u300b\uff1a\u300c\u6c92\u54c1\u300d\u4e0d\u898b\u5f97\u72af\u6cd5\uff0c\u4f46\u505a\u884c\u92b7\u6700\u597d\u9084\u662f\u8981\u5b88\u4f4f\u5e95\u7dda","url":"https:\/\/www.thenewslens.com\/article\/186460"},{"@type":"ListItem","position":17,"description":"","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/06\/7c558cab-9de6-4667-9853-8f2c032424bc.png"},"name":"\u300a\u5085\u745e\u5fb7\u7684\u786c\u6d3e\u884c\u92b7\u587e\u300b\uff1a\u5982\u4f55\u5beb\u51faApple\u98a8\u683c\u6587\u6848\uff1f\u50cf\u300cOMGGGGG\u300d\u90a3\u6a23\u4fdd\u6301\u73a9\u5fc3","url":"https:\/\/www.thenewslens.com\/article\/186461"},{"@type":"ListItem","position":18,"description":"","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/06\/93eea419-a5a9-45b3-b689-8a60e7dca96d.jpg"},"name":"\u793e\u7fa4\u884c\u92b7\u5c0f\u7de8\u5de5\u4f5c\u6c92\u6709\u60f3\u50cf\u4e2d\u5bb9\u6613\uff0c\u9996\u5148\u5fc5\u5f97\u5177\u5099\u90193\u5927\u5c08\u696d\u6280\u80fd","url":"https:\/\/www.thenewslens.com\/article\/183950"},{"@type":"ListItem","position":19,"description":"","image":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/list\/1\/image\/2024\/06\/e18a68fd-14f4-4e8a-8f2c-60e3aa5a4c11.jpg"},"name":"Flash Coffee\u9000\u51fa\u53f0\u7063\u96dc\u60f3\uff1a\u70ba\u4f55\u6a19\u699c\u6ce1\u5496\u5561\u7167SOP\u3001\u6253\u9020\u300c\u5496\u5561\u754c\u7684Nike\u300d\uff1f","url":"https:\/\/www.thenewslens.com\/article\/183532"}],"itemListOrder":"Ascending","numberOfItems":10}</script> <script type="application/ld+json">{"@context":"https:\/\/schema.org","@type":"Organization","legalName":"INSIDE","url":"https:\/\/www.inside.com.tw","logo":"https:\/\/www.inside.com.tw\/assets\/images\/logo.png","contactPoint":{"@type":"ContactPoint","telephone":"+886-2-66385108","contactType":"customer service","areaServed":"TW","availableLanguage":["Chinese","English"]},"sameAs":["https:\/\/www.facebook.com\/cyberbuzz","https:\/\/twitter.com\/insideCyberbuzz","https:\/\/line.me\/ti\/p\/@paq1370n","https:\/\/www.youtube.com\/channel\/UC5MwBnaH11q1nO2r4hiv5BQ","https:\/\/www.instagram.com\/inside.tw\/","https:\/\/zh.wikipedia.org\/wiki\/INSIDE_%E7%A1%AC%E5%A1%9E%E7%9A%84%E7%B6%B2%E8%B7%AF%E8%B6%A8%E5%8B%A2%E8%A7%80%E5%AF%9F"]}</script> <script type="application/ld+json">{"@context":"https:\/\/schema.org","@type":"WebSite","url":"https:\/\/www.inside.com.tw","potentialAction":{"@type":"SearchAction","target":"https:\/\/www.inside.com.tw\/search\/{search_term_string}","query-input":"required name=search_term_string"}}</script> <script type="application/ld+json">{"@context":"https:\/\/schema.org","@type":"CollectionPage","name":"\u884c\u92b7 - INSIDE","description":"\u9019\u6a94\u884c\u92b7\u6d3b\u52d5\u5982\u679c\u7528\u53f0\u7063\u7684\u8a71\u5c31\u662f\u300c\u4e92\u76f8\u6f0f\u6c23\u6c42\u9032\u6b65\u300d\uff0c\u53ef\u4ee5\u8aaa\u662f\u5de7\u5999\u7b26\u5408 Z \u4e16\u4ee3\u5728\u7db2\u8def\u4e0a\u5c0b\u6c42\u8a8d\u540c\u8207 ku#\u793e\u7fa4,\u96fb\u5546,RMN\uff1a\u96fb\u5546\u8207\u5a92\u9ad4\u7684\u672a\u4f86\u4e4b\u9053,rmn,\u793e\u7fa4\u884c\u92b7,\u6d88\u8cbb\u8005\u884c\u70ba,\u4eba\u5de5\u667a\u6167,\u6578\u4f4d\u5ee3\u544a,\u96f6\u552e\u5a92\u9ad4,\u54c1\u724c (84)","keywords":["\u793e\u7fa4","\u96fb\u5546","RMN\uff1a\u96fb\u5546\u8207\u5a92\u9ad4\u7684\u672a\u4f86\u4e4b\u9053","rmn","\u793e\u7fa4\u884c\u92b7","\u6d88\u8cbb\u8005\u884c\u70ba","\u4eba\u5de5\u667a\u6167","\u6578\u4f4d\u5ee3\u544a","\u96f6\u552e\u5a92\u9ad4","\u54c1\u724c","\u96fb\u5b50\u5546\u52d9","\u7db2\u8def\u8cfc\u7269","\u77ed\u5f71\u97f3\u884c\u92b7","\u904a\u6232","\u96fb\u73a9","AI","ADGo","\u6e1b\u78b3","\u9589\u74b0","\u6578\u64da\u5206\u6790","\u5ee3\u544a\u66dd\u5149","\u8ad6\u58c7","\u533f\u540d","\u696d\u914d","\u5ee3\u544a","\u5168\u901a\u8def\u884c\u92b7","\u65e5\u672c","\u7f8e\u599d","\u7db2\u7d05"],"dateCreated":"2010-01-11T16:00:14+08:00","dateModified":"2024-11-21T10:58:39+08:00","primaryImageOfPage":{"@type":"ImageObject","contentUrl":"https:\/\/bucket-image.inkmaginecms.com\/version\/hd\/1\/image\/2024\/11\/632f65e4-3e35-461d-b4ea-88208d077426.png"},"breadcrumb":{"@context":"http:\/\/schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https:\/\/www.inside.com.tw","name":"INSIDE","url":"https:\/\/www.inside.com.tw"}},{"@type":"ListItem","position":2,"item":{"@id":"https:\/\/www.inside.com.tw\/tag\/84-%E8%A1%8C%E9%8A%B7","name":"\u884c\u92b7","url":"https:\/\/www.inside.com.tw\/tag\/84-%E8%A1%8C%E9%8A%B7"}}],"itemListOrder":"Ascending","numberOfItems":2}}</script> <script> var ln_data_setting = { account: '3f85070', domain: 'inside.com.tw', cm_tid: '4099' } var _smq = _smq || [] _smq.push(['_setAccount', ln_data_setting['account'], new Date()]) _smq.push(['_setDomainName', ln_data_setting['domain']]) _smq.push(['pageview']); (function () { var sm = document.createElement('script') sm.type = 'text/javascript' sm.async = true sm.src = ('https:' == document.location.protocol ? 'https://' : 'http://') + 'cdn.lndata.com/collect.js' var s = document.getElementsByTagName('script')[0] s.parentNode.insertBefore(sm, s) })() </script> <script> (function () { var s = document.createElement('script'), el = document.getElementsByTagName('script')[0] s.async = true s.src = (document.location.protocol === 'https:' ? 'https:' : 'http:') + '//ad-specs.guoshipartners.com/static/js/onead-pixel.min.js?_t=' + Math.floor((new Date).getTime() / 300000) el.parentNode.insertBefore(s, el) })() var onead_pixel = onead_pixel || [] </script> <script src="https://resource.tnlmediagene.com/assets/v1/js/tnlmedia-header-footer.js" defer></script> </head> <body> <noscript> <iframe src="https://www.googletagmanager.com/ns.html?id=GTM-M756VB8" height="0" width="0" style="display:none;visibility:hidden"></iframe> </noscript> <noscript> <iframe src="https://www.googletagmanager.com/ns.html?id=GTM-MTDW7N3" height="0" width="0" style="display:none;visibility:hidden"></iframe> </noscript> <div class="page page-tag"> <nav class="js_nav">   <tnlmedia-header theme="styleLight" lang="zh-tw" style="height:56px;display: block;"></tnlmedia-header>  <div class="header js_header "> <div class="container"> <div class="header_inner"> <div class="logo"> <a href="https://www.inside.com.tw">INSIDE 硬塞的網路趨勢觀察</a> </div> <div class="menu js_menu_category"> <div role="search" method="get" class="search_form js_header_search_form"> <input class="js-search_input search_input" id="search" placeholder="搜尋" type="text" name="s" value=""> <button class="js-search_submit search_submit"><i class="fa-solid fa-magnifying-glass"></i></button> </div>  <ul class="primary_nav"> <li class="primary_nav_item primary_nav_item-dropdown dropdown"> <a class="primary_nav_item_title dropdown_trigger" href="#">報導</a> <div class="primary_nav_item_content dropdown_content"> <a class="primary_nav_child_item" href="https://www.inside.com.tw/feature/side-chat" target="_self">塞掐 Side Chat：最科技的Podcast節目</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/feature/rmn" target="_self">RMN：電商與媒體的未來之道</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/category/headline" target="_self">頭條</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/category/breaking" target="_self">快訊</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/category/opinion" target="_self">評論</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/category/column" target="_self">專欄</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/features" target="_self">專題</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/category/interview" target="_self">人物專訪</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/category/event" target="_self">活動採訪</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/category/unboxing" target="_self">產品評測</a> </div> </li> <li class="primary_nav_item primary_nav_item-dropdown dropdown"> <a class="primary_nav_item_title dropdown_trigger" href="#">數位轉型</a> <div class="primary_nav_item_content dropdown_content"> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E8%B3%87%E5%AE%89" target="_self">資安</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/AI" target="_self">AI</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/IOT" target="_self">IOT</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/5G" target="_self">5G</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E9%9B%B2%E7%AB%AF" target="_self">雲端</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E5%8D%80%E5%A1%8A%E9%8F%88" target="_self">區塊鏈</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E8%83%BD%E6%BA%90" target="_self">能源科技</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E9%87%8F%E5%AD%90" target="_self">量子運算</a> </div> </li> <li class="primary_nav_item primary_nav_item-dropdown dropdown"> <a class="primary_nav_item_title dropdown_trigger" href="#">半導體</a> <div class="primary_nav_item_content dropdown_content"> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E5%8F%B0%E7%A9%8D%E9%9B%BB" target="_self">台積電</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E8%81%AF%E9%9B%BB" target="_self">聯電</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E8%81%AF%E7%99%BC%E7%A7%91" target="_self">聯發科</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E9%AB%98%E9%80%9A" target="_self">高通</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/ASML" target="_self">ASML</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/AMD" target="_self">AMD</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/Intel" target="_self">Intel</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/NVIDIA" target="_self">NVIDIA</a> </div> </li> <li class="primary_nav_item primary_nav_item-dropdown dropdown"> <a class="primary_nav_item_title dropdown_trigger" href="#">網路</a> <div class="primary_nav_item_content dropdown_content"> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/Apple" target="_self">Apple</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/Amazon" target="_self">Amazon</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/Facebook" target="_self">Facebook</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/Google" target="_self">Google</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/Microsoft" target="_self">Microsoft</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E9%81%8A%E6%88%B2" target="_self">遊戲</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E4%B8%B2%E6%B5%81%E5%BD%B1%E9%9F%B3" target="_self">串流</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E8%A1%8C%E9%8A%B7" target="_self">行銷</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E7%A4%BE%E7%BE%A4" target="_self">社群</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E9%9B%BB%E5%95%86" target="_self">電商</a> </div> </li> <li class="primary_nav_item primary_nav_item-dropdown dropdown"> <a class="primary_nav_item_title dropdown_trigger" href="#">商業</a> <div class="primary_nav_item_content dropdown_content"> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E5%89%B5%E6%A5%AD" target="_self">創業</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E8%81%B7%E5%A0%B4" target="_self">職場</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E7%AE%A1%E7%90%86" target="_self">管理</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/ESG" target="_self">ESG</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/IPO" target="_self">IPO</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E4%BD%B5%E8%B3%BC" target="_self">併購</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E5%8B%9F%E8%B3%87" target="_self">募資</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/tag/%E8%B2%A1%E5%A0%B1" target="_self">財報</a> </div> </li> <li class="primary_nav_item primary_nav_item-dropdown dropdown"> <a class="primary_nav_item_title dropdown_trigger" href="#">焦點</a> <div class="primary_nav_item_content dropdown_content"> <a class="primary_nav_child_item" href="https://activity.tnlmedia.com/2024/paris-olympics?utm_source=INSIDE&utm_medium=menu" target="_blank">巴黎奧運系列專題</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/insidepossible/" target="_self">硬塞小聚 INSIDE POSSIBLE</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/feature/2019aws" target="_self">雲端服務趨勢</a> </div> </li> <li class="primary_nav_item primary_nav_item-dropdown dropdown"> <a class="primary_nav_item_title dropdown_trigger" href="#">會員專屬</a> <div class="primary_nav_item_content dropdown_content"> <a class="primary_nav_child_item" href="https://www.inside.com.tw/feature/member-exclusive?utm_source=website&utm_medium=Bar" target="_self">會員免費內容</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/feature/inside-pay-per-view-project-electric-vehicle?utm_source=INSIDE&utm_medium=Bar" target="_self">電動車大未來</a> <a class="primary_nav_child_item" href="https://www.inside.com.tw/feature/inside-pay-per-view-digital-transformation?utm_source=INSIDE&utm_medium=Bar" target="_self">數位轉型專刊</a> <a class="primary_nav_child_item" href="https://www.thenewslens.com/subscription?utm_source=INSIDE&utm_medium=Bar" target="_blank">TNL集團通用｜無廣告體驗</a> </div> </li> </ul> <div class="secondary_block"> <div class="header_translation_block" onclick="translatePage()"> <span class="lanText-tw">繁</span> / <span class="lanText-cn">簡</span> </div> </div> </div> <div class="dropdown js-check-isDropdown" data-dropdown_content="js_menu_category_mobile"> <button class="menu_btn dropdown_trigger" aria-label="category menu"> <span class="menu_btn_icon"><span></span></span> </button> <div class="dropdown_content off_canvas_menu_container js_menu_category_mobile js-off_canvas_menu_container"></div> </div> <div class="dropdown dropdown_menu_member js_dropdown_menu_member js-check-isDropdown" data-dropdown_content="js_menu_member"> <a class="menu_btn menu_btn_user no_isLogin" rel="nofollow" href="https://www.inside.com.tw/member?redirect=https%3A%2F%2Fwww.inside.com.tw%2Ftag%2F84-%25E8%25A1%258C%25E9%258A%25B7"> <div class="menu_btn_icon icon-user">登入</div> </a> <button class="menu_btn menu_btn_user dropdown_trigger js_user_dropdown_trigger" aria-label="user menu"> <div class="menu_btn_icon icon-user-check"> <div class="avatars js_user_avatar"> <span class="avatar_name"></span> <img class="avatar_img" src="" alt="User Icon"> </div> </div> </button> <div class="menu_member js_menu_member dropdown_content">    <div class="menu_user_lists"> <div class="menu_list menu_member_profiles"> <div class="menu_member_profile"> <div classs="header_member_name">Hi, <span class="js_user_name">User Name</span> </div> <div class="js_user_mail header_user_mail small">user@mail.com</div> </div> </div> <ul class="sec_nav"> <li class="sec_nav_item"> <a class="sec_nav_item_title" rel="nofollow" target="_blank" rel="noopener noreferrer" href="https://www.inside.com.tw/member/profile"><i class="fas fa-user-circle"></i>會員中心</a> </li> <li class="sec_nav_item"> <a class="sec_nav_item_title" rel="nofollow" target="_blank" rel="noopener noreferrer" href="https://www.inside.com.tw/member/subscription"><i class="fas fa-donate"></i>付費訂閱資料</a> </li> <li class="sec_nav_item"> <a class="sec_nav_item_title" rel="nofollow" href="https://www.inside.com.tw/insider/newsletter"><i class="fas fa-envelope"></i>電子報</a> </li> <li class="sec_nav_item"> <a class="sec_nav_item_title btn-logout" rel="nofollow" href="https://www.inside.com.tw/member/logout">登出</a> </li> </ul> </div>   </div> </div> </div> </div> </div> </nav> <div class="content"> <div class="ad-content" style="min-height:294px;"> <div class="tmgad tmgad-type-flux tmgad-new"> <script type="application/json">{"type":"flux","slot":"\/21870649235\/in_list_top","size":[[970,250],[1,1]],"mapping":[[[1210,0],[[970,250],[1,1]]],[[0,0],[]]],"targeting":{"advertising":["0"],"cabinet":["0"],"page_key":["tag"],"page_name":["tag"],"author_key":[],"author_name":[],"tag_key":["84"],"tag_name":["\u884c\u92b7"]},"name":"in_list_top"}</script> </div> </div> <div class="container"> <br> <div class="page_header"> <h1 class="page_header_title js-auto_break_title">關於「行銷」的文章</h1> </div> <div class="post_list post_list-list_style"> <div class="post_list_item "> <a class="post_category badge" style="background-color: #ea5496" href="https://www.inside.com.tw/category/marketing">行銷</a> <a class="post_cover " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36847-knorr-targets-zillennials-holiday-cooking-fails"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/11/632f65e4-3e35-461d-b4ea-88208d077426.png');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36847-knorr-targets-zillennials-holiday-cooking-fails" title="康寶巧妙在社群上用「婦仇者料理」，試圖抓住 Z 世代的心">康寶巧妙在社群上用「婦仇者料理」，試圖抓住 Z 世代的心</a> </h3> <p class="post_description js-auto_break_text">這檔行銷活動如果用台灣的話就是「互相漏氣求進步」，可以說是巧妙符合 Z 世代在網路上尋求認同與 kuso 的心理啊。</p> <ul class="post_meta"> <li class="post_date"> <span>2024/11/21</span> </li> <li> <span class="post_author"> <a href="https://www.inside.com.tw/author/chris" title="Posts by Chris" class="author url fn " data-gtm-category="" data-gtm-label="" rel="author">Chris</a> </span> </li> <li> <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7">行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/2256-%E7%A4%BE%E7%BE%A4">社群</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_category badge" style="background-color: #ea5496" href="https://www.inside.com.tw/category/marketing">行銷</a> <a class="post_cover " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36686-double11-retail-marketing"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/11/15f5d561-c758-47f7-8d3e-5d2e136c69b7.png');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36686-double11-retail-marketing" title="雙 11 來了！零售節慶行銷佈局，有這關鍵 3 發現">雙 11 來了！零售節慶行銷佈局，有這關鍵 3 發現</a> </h3> <p class="post_description js-auto_break_text">2024 年即將進入最後一季，也是零售/電商最期待的銷售旺季。根據 Partipost 的市調專案發現，消費者行為已出現明確改變。相較於折扣，便利性才是消費者選擇電商的主要原因；而免運更勝於折扣與贈品。此外，短影音內容正處於流量紅利期，並已改變消費者獲取資訊的習慣。價格帶在 1,000 元以下的商品，最適合採用短影音社群行銷。</p> <ul class="post_meta"> <li class="post_date"> <span>2024/11/05</span> </li> <li> <span class="post_author"> <a href="https://www.inside.com.tw/author/guesteditor" title="Posts by 客座投稿" class="author url fn " data-gtm-category="" data-gtm-label="" rel="author">客座投稿</a> </span> </li> <li> <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7">行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/86-%E9%9B%BB%E5%AD%90%E5%95%86%E5%8B%99">電子商務</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/517-%E7%A4%BE%E7%BE%A4%E8%A1%8C%E9%8A%B7">社群行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/10400-%E7%B6%B2%E8%B7%AF%E8%B3%BC%E7%89%A9">網路購物</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/11152-%E6%B6%88%E8%B2%BB%E8%80%85%E8%A1%8C%E7%82%BA">消費者行為</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/27168-%E7%9F%AD%E5%BD%B1%E9%9F%B3%E8%A1%8C%E9%8A%B7">短影音行銷</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_category badge" style="background-color: #ea5496" href="https://www.inside.com.tw/category/game">遊戲</a> <a class="post_cover " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36600-games-marketing-firm-livewire-on-the-attention-economy-across-generations"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/10/ba128fb7-0c38-4f58-9caf-15cea9cbf9a4.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36600-games-marketing-firm-livewire-on-the-attention-economy-across-generations" title="行銷人，你知道為什麼「電玩」將會是品牌行銷的新戰場嗎？">行銷人，你知道為什麼「電玩」將會是品牌行銷的新戰場嗎？</a> </h3> <p class="post_description js-auto_break_text">對行銷人來說，更重要的是與千禧世代相比，Alpha 世代和 Z 世代更享受遊戲中的「品牌時刻」，比例高出近 20%。</p> <ul class="post_meta"> <li class="post_date"> <span>2024/10/28</span> </li> <li> <span class="post_author"> <a href="https://www.inside.com.tw/author/chris" title="Posts by Chris" class="author url fn " data-gtm-category="" data-gtm-label="" rel="author">Chris</a> </span> </li> <li> <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7">行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/1778-%E9%9B%BB%E7%8E%A9">電玩</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_category badge" style="background-color: #ea5496" href="https://www.inside.com.tw/category/ai">人工智慧</a> <a class="post_cover " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36438-adgo-ai-saas"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/10/f84d12c0-0d5b-4e8e-8c48-8c54c15e8fdb.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36438-adgo-ai-saas" title="一鍵完成市場分析、創意發想！新創艾思智創發表行銷人專用 AI SaaS 「ADGo」">一鍵完成市場分析、創意發想！新創艾思智創發表行銷人專用 AI SaaS 「ADGo」</a> </h3> <p class="post_description js-auto_break_text">ADGo 同時用上了 OpenAI、Claude 旗下多組語言模型，過去行銷、廣告人可能需要幾十個小時的 Brainstorming，現在可在短短幾分鐘到一小時內，就用 AI 一口氣同時找到市場分析資料、完成創意策略發想和方案規劃！</p> <ul class="post_meta"> <li class="post_date"> <span>2024/10/08</span> </li> <li> <span class="post_author"> <a href="https://www.inside.com.tw/author/chris" title="Posts by Chris" class="author url fn " data-gtm-category="" data-gtm-label="" rel="author">Chris</a> </span> </li> <li> <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7">行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/1256-%E4%BA%BA%E5%B7%A5%E6%99%BA%E6%85%A7">人工智慧</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/1321-AI">AI</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/26837-ADGo">ADGo</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_category badge" style="background-color: #ea5496" href="https://www.inside.com.tw/category/marketing">行銷</a> <a class="post_cover " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36393-digi-ads"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/10/69e10bad-6637-4003-bd7b-cca64a4ad163.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36393-digi-ads" title="精準行銷不只省錢，也是品牌的減碳利器">精準行銷不只省錢，也是品牌的減碳利器</a> </h3> <p class="post_description js-auto_break_text">每千次廣告曝光量所產生的碳排放量約為 50 至 1500 克，相當於觀看一分鐘社群媒體影片的碳足跡；更令人憂心的是，高達 26% 的程式化廣告預算被浪費在無效的廣告曝光上！</p> <ul class="post_meta"> <li class="post_date"> <span>2024/10/02</span> </li> <li> <span class="post_author"> <a href="https://www.inside.com.tw/author/chris" title="Posts by Chris" class="author url fn " data-gtm-category="" data-gtm-label="" rel="author">Chris</a> </span> </li> <li> <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7">行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/803-%E6%95%B8%E4%BD%8D%E5%BB%A3%E5%91%8A">數位廣告</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/9860-%E6%B8%9B%E7%A2%B3">減碳</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_category badge" style="background-color: #ea5496" href="https://www.inside.com.tw/category/marketing">行銷</a> <a class="post_cover " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/feature/rmn/36355-maximize-the-potential-of-retail-media-with-the-marketing-five-closed-loops"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/09/60616f7e-7ac0-4d6b-99cb-1dfe0e9e3a7c.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/feature/rmn/36355-maximize-the-potential-of-retail-media-with-the-marketing-five-closed-loops" title="INSIDE FUTURE DAY RMN INSIGHT：讓「行銷五閉環」來把零售媒體的發揮到最大值">INSIDE FUTURE DAY RMN INSIGHT：讓「行銷五閉環」來把零售媒體的發揮到最大值</a> </h3> <p class="post_description js-auto_break_text">零售媒體聯播網（RMN）的「行銷五閉環」概念，串聯會員數據、購買行為追蹤、消費者決策旅程、全渠道媒體整合和商業合作與供應鏈優化，讓零售商和品牌商建立更緊密的合作關係，實現三贏局面。</p> <ul class="post_meta"> <li class="post_date"> <span>2024/09/27</span> </li> <li> <span class="post_author"> <a href="https://www.inside.com.tw/author/sherlock" title="Posts by Sherlock" class="author url fn " data-gtm-category="" data-gtm-label="" rel="author">Sherlock</a> </span> </li> <li> <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7">行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/23418-rmn">rmn</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/26746-%E9%96%89%E7%92%B0">閉環</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_category badge" style="background-color: #ea5496" href="https://www.inside.com.tw/category/marketing">行銷</a> <a class="post_cover " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/feature/rmn/36345-foodpanda-inside-future-day-rmn"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/09/7f2767a3-4348-4eec-bc54-3cdc4a3bb3de.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/feature/rmn/36345-foodpanda-inside-future-day-rmn" title="INSIDE FUTURE DAY RMN INSIGHT：foodpanda 如何佈局零售媒體？">INSIDE FUTURE DAY RMN INSIGHT：foodpanda 如何佈局零售媒體？</a> </h3> <p class="post_description js-auto_break_text">foodpanda 將用戶的訂單數量、消費頻率、購買品項、瀏覽行為等數據，透過集群分析，將消費者分為五大類群。</p> <ul class="post_meta"> <li class="post_date"> <span>2024/09/27</span> </li> <li> <span class="post_author"> <a href="https://www.inside.com.tw/author/mia" title="Posts by Mia" class="author url fn " data-gtm-category="" data-gtm-label="" rel="author">Mia</a> </span> </li> <li> <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7">行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/3834-%E6%95%B8%E6%93%9A%E5%88%86%E6%9E%90">數據分析</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/11152-%E6%B6%88%E8%B2%BB%E8%80%85%E8%A1%8C%E7%82%BA">消費者行為</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/23418-rmn">rmn</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/25547-%E9%9B%B6%E5%94%AE%E5%AA%92%E9%AB%94">零售媒體</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/26734-%E5%BB%A3%E5%91%8A%E6%9B%9D%E5%85%89">廣告曝光</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_category badge" style="background-color: #ea5496" href="https://www.inside.com.tw/category/social">社群</a> <a class="post_cover " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36098-threads-marketing"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/09/1ddda9de-c7bf-4210-9cfb-555c277a0095.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/36098-threads-marketing" title="行銷人別錯過！Threads 竄紅，如何把握流量紅利佈局社群？">行銷人別錯過！Threads 竄紅，如何把握流量紅利佈局社群？</a> </h3> <p class="post_description js-auto_break_text">隨著 Threads 社群平台在台灣的快速崛起，社群行銷迎來新契機。本文探討 Threads 的獨特性和社群口碑威力，並提出「兩要一不要」原則：誠實揭露商業合作、避免洗假口碑／留言、真實創作。遵守這些原則，品牌和創作者可以共同打造友善且豐富的 Threads 創作空間。</p> <ul class="post_meta"> <li class="post_date"> <span>2024/09/03</span> </li> <li> <span class="post_author"> <a href="https://www.inside.com.tw/author/guesteditor" title="Posts by 客座投稿" class="author url fn " data-gtm-category="" data-gtm-label="" rel="author">客座投稿</a> </span> </li> <li> <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7">行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/517-%E7%A4%BE%E7%BE%A4%E8%A1%8C%E9%8A%B7">社群行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/1254-%E8%AB%96%E5%A3%87">論壇</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/1993-%E5%8C%BF%E5%90%8D">匿名</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/5372-%E6%A5%AD%E9%85%8D">業配</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_category badge" style="background-color: #ea5496" href="https://www.inside.com.tw/category/marketing">行銷</a> <a class="post_cover " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/feature/rmn/35780-rmn-3-0"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/07/ce467eb5-312b-47c4-b56e-56b0fd20d880.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/feature/rmn/35780-rmn-3-0" title="國內 RMN 還沒遍地開花，國外已經進展到零售媒體 3.0">國內 RMN 還沒遍地開花，國外已經進展到零售媒體 3.0</a> </h3> <p class="post_description js-auto_break_text">RMN 發展至今，仍是有許多限制或未能滿足品牌廣告主之處，尤其零售業者如雨後春筍般極力發展 onsite 零售站內廣告，的確成功讓原本應透過 Google Ads 或是 Meta 的成效媒體預算移轉至 RMN。</p> <ul class="post_meta"> <li class="post_date"> <span>2024/07/31</span> </li> <li> <span class="post_author"> <a href="https://www.inside.com.tw/author/tpg" title="Posts by Taiwan Publisher Group" class="author url fn " data-gtm-category="" data-gtm-label="" rel="author">Taiwan Publisher Group</a> </span> </li> <li> <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7">行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/387-%E5%BB%A3%E5%91%8A">廣告</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/803-%E6%95%B8%E4%BD%8D%E5%BB%A3%E5%91%8A">數位廣告</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/18096-%E5%85%A8%E9%80%9A%E8%B7%AF%E8%A1%8C%E9%8A%B7">全通路行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/23418-rmn">rmn</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/25547-%E9%9B%B6%E5%94%AE%E5%AA%92%E9%AB%94">零售媒體</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_category badge" style="background-color: #ea5496" href="https://www.inside.com.tw/category/marketing">行銷</a> <a class="post_cover " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/35741-2024-cosmetic-influencer-trend-in-japan"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/07/0025429e-ef68-4c5f-b261-82d83d556ac5.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/article/35741-2024-cosmetic-influencer-trend-in-japan" title="美妝大國日本網紅行銷怎麼做？「成分」是溝通核心、「Qoo10 排名」定成敗">美妝大國日本網紅行銷怎麼做？「成分」是溝通核心、「Qoo10 排名」定成敗</a> </h3> <p class="post_description js-auto_break_text">日本是全球美容產業大國之一，2024 年市場規模預計高達 320.5 億美元。日本消費者對於美妝產品接受度高，也樂於嘗試新品牌，是許多美妝品牌跨境銷售的首選市場。本文分享 2024 年日本美妝品牌的網紅行銷趨勢，幫助美妝品牌制定有效的落地策略。</p> <ul class="post_meta"> <li class="post_date"> <span>2024/07/27</span> </li> <li> <span class="post_author"> <a href="https://www.inside.com.tw/author/inside-blog" title="Posts by INSIDE 硬塞的網路趨勢觀察" class="author url fn " data-gtm-category="" data-gtm-label="" rel="author">INSIDE 硬塞的網路趨勢觀察</a> </span> </li> <li> <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7">行銷</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/430-%E6%97%A5%E6%9C%AC">日本</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/1551-%E7%BE%8E%E5%A6%9D">美妝</a> 、 <a class="hero_slide_tag " data-gtm-category="" data-gtm-label="" href="https://www.inside.com.tw/tag/2001-%E7%B6%B2%E7%B4%85">網紅</a> </li> </ul> </div> </div> </div> <ul class="pagination"> <li class="pagination_item-prev-wrapper"> <span class="pagination_item pagination_item-prev is-disable">上一頁</span> </li> <li class="pagination-isCurrent-wrapper"> <span class="pagination_item is-current">1</span> </li> <li> <a class="pagination_item" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7?page=2">2</a> </li> <li> <a class="pagination_item" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7?page=3">3</a> </li> <li> <a class="pagination_item" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7?page=4">4</a> </li> <li class="pagination_item-next-wrapper"> <a class="pagination_item pagination_item-next" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7?page=2">下一頁</a> </li> </ul> </div> <div class="container"> <div class="FriendsRecommended"> <div class="header"> <h2>友站推薦</h2> </div> <div class="post_list post_list-grid_style"> <div class="post_list_item "> <a class="post_cover gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Image" href="https://www.cool3c.com/article/204459"> <div class="post_cover_inner" style="background-image: url('https://sw.cool3c.com/user/108299/2023/47450e09-77f8-46bb-8971-d7718d9b74b7.jpg?fit=max&w=800&q=80');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Title" href="https://www.cool3c.com/article/204459" title="導入Google BQ、進軍 Meta 漸強實驗室宣告「More Than LINE」祭新解方">導入Google BQ、進軍 Meta 漸強實驗室宣告「More Than LINE」祭新解方</a> </h3> <ul class="post_meta"> <li class="post_date"> <span>2023/11/29</span> </li> <li> <span class="post_author"> <a href="https://www.cool3c.com" title="Posts by Cool3c" class="author url fn gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Site" rel="author">Cool3c</a> </span> </li> <li> <a class="hero_slide_tag gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Author" href="">癮特務</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_cover gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Image" href="https://www.thenewslens.com/article/192654"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/06/7df60d2d-aabd-4751-a198-f316a3307c4a.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Title" href="https://www.thenewslens.com/article/192654" title="在人心中植入「懷疑的病毒」：五個賈伯斯用過、達到傳奇水準的行銷技術">在人心中植入「懷疑的病毒」：五個賈伯斯用過、達到傳奇水準的行銷技術</a> </h3> <ul class="post_meta"> <li class="post_date"> <span>2023/11/19</span> </li> <li> <span class="post_author"> <a href="https://www.thenewslens.com" title="Posts by 關鍵評論" class="author url fn gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Site" rel="author">關鍵評論</a> </span> </li> <li> <a class="hero_slide_tag gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Author" href="">Jemmy K</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_cover gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Image" href="https://www.thenewslens.com/article/194025"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/06/daec4307-0bd9-4eeb-b0c6-b745d0977b10.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Title" href="https://www.thenewslens.com/article/194025" title="【一圖看懂】電腦不只會選花生！深入了解台灣「零售業AI解決方案」產業地圖">【一圖看懂】電腦不只會選花生！深入了解台灣「零售業AI解決方案」產業地圖</a> </h3> <ul class="post_meta"> <li class="post_date"> <span>2023/11/01</span> </li> <li> <span class="post_author"> <a href="https://www.thenewslens.com" title="Posts by 關鍵評論" class="author url fn gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Site" rel="author">關鍵評論</a> </span> </li> <li> <a class="hero_slide_tag gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Author" href="">未來流通研究所</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_cover gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Image" href="https://www.sportsv.net/articles/106969"> <div class="post_cover_inner" style="background-image: url('https://img.sportsv.net/img/article/cover/9/106969/aspect-4zagwUIvVT-945xauto.png');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Title" href="https://www.sportsv.net/articles/106969" title="什麼是行銷？為何想學習行銷？商品行銷與服務行銷可以用同一套策略嗎？">什麼是行銷？為何想學習行銷？商品行銷與服務行銷可以用同一套策略嗎？</a> </h3> <ul class="post_meta"> <li class="post_date"> <span>2023/10/03</span> </li> <li> <span class="post_author"> <a href="https://www.sportsv.net" title="Posts by 運動視界" class="author url fn gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Site" rel="author">運動視界</a> </span> </li> <li> <a class="hero_slide_tag gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Author" href="">葉博文</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_cover gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Image" href="https://www.thenewslens.com/article/189059"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/06/36e2fa2e-402d-456a-9e8a-e5ec9e07f62a.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Title" href="https://www.thenewslens.com/article/189059" title="漢堡王推出塞滿20片起司的「真正的起司漢堡」，是迎合泰國人口味還是行銷手法？">漢堡王推出塞滿20片起司的「真正的起司漢堡」，是迎合泰國人口味還是行銷手法？</a> </h3> <ul class="post_meta"> <li class="post_date"> <span>2023/07/21</span> </li> <li> <span class="post_author"> <a href="https://www.thenewslens.com" title="Posts by 關鍵評論" class="author url fn gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Site" rel="author">關鍵評論</a> </span> </li> <li> <a class="hero_slide_tag gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Author" href="">吳象元</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_cover gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Image" href="https://www.thenewslens.com/article/186460"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/06/5f64464f-7ef6-49a2-9e8f-810dd74d3274.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Title" href="https://www.thenewslens.com/article/186460" title="《傅瑞德的硬派行銷塾》：「沒品」不見得犯法，但做行銷最好還是要守住底線">《傅瑞德的硬派行銷塾》：「沒品」不見得犯法，但做行銷最好還是要守住底線</a> </h3> <ul class="post_meta"> <li class="post_date"> <span>2023/06/17</span> </li> <li> <span class="post_author"> <a href="https://www.thenewslens.com" title="Posts by 關鍵評論" class="author url fn gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Site" rel="author">關鍵評論</a> </span> </li> <li> <a class="hero_slide_tag gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Author" href="">精選書摘</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_cover gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Image" href="https://www.thenewslens.com/article/186461"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/06/7c558cab-9de6-4667-9853-8f2c032424bc.png');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Title" href="https://www.thenewslens.com/article/186461" title="《傅瑞德的硬派行銷塾》：如何寫出Apple風格文案？像「OMGGGGG」那樣保持玩心">《傅瑞德的硬派行銷塾》：如何寫出Apple風格文案？像「OMGGGGG」那樣保持玩心</a> </h3> <ul class="post_meta"> <li class="post_date"> <span>2023/06/17</span> </li> <li> <span class="post_author"> <a href="https://www.thenewslens.com" title="Posts by 關鍵評論" class="author url fn gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Site" rel="author">關鍵評論</a> </span> </li> <li> <a class="hero_slide_tag gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Author" href="">精選書摘</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_cover gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Image" href="https://www.thenewslens.com/article/183950"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/06/93eea419-a5a9-45b3-b689-8a60e7dca96d.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Title" href="https://www.thenewslens.com/article/183950" title="社群行銷小編工作沒有想像中容易，首先必得具備這3大專業技能">社群行銷小編工作沒有想像中容易，首先必得具備這3大專業技能</a> </h3> <ul class="post_meta"> <li class="post_date"> <span>2023/04/19</span> </li> <li> <span class="post_author"> <a href="https://www.thenewslens.com" title="Posts by 關鍵評論" class="author url fn gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Site" rel="author">關鍵評論</a> </span> </li> <li> <a class="hero_slide_tag gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Author" href="">方格子vocus</a> </li> </ul> </div> </div> <div class="post_list_item "> <a class="post_cover gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Image" href="https://www.thenewslens.com/article/183532"> <div class="post_cover_inner" style="background-image: url('https://bucket-image.inkmaginecms.com/version/list/1/image/2024/06/e18a68fd-14f4-4e8a-8f2c-60e3aa5a4c11.jpg');"> </div> </a> <div class="post_list_item_content"> <h3 class="post_title"> <a class="js-auto_break_title gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Title" href="https://www.thenewslens.com/article/183532" title="Flash Coffee退出台灣雜想：為何標榜泡咖啡照SOP、打造「咖啡界的Nike」？">Flash Coffee退出台灣雜想：為何標榜泡咖啡照SOP、打造「咖啡界的Nike」？</a> </h3> <ul class="post_meta"> <li class="post_date"> <span>2023/04/07</span> </li> <li> <span class="post_author"> <a href="https://www.thenewslens.com" title="Posts by 關鍵評論" class="author url fn gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Site" rel="author">關鍵評論</a> </span> </li> <li> <a class="hero_slide_tag gtm-track" data-gtm-category="CrossSite-Link" data-gtm-label="Author" href="">傅瑞德</a> </li> </ul> </div> </div> </div> </div> </div> <div class="ad-content" style="min-height:294px;"> <div class="tmgad tmgad-type-flux tmgad-new"> <script type="application/json">{"type":"flux","slot":"\/21870649235\/in_list_bottom","size":[[970,250],[300,250],[1,1]],"mapping":[[[1210,0],[[970,250],[1,1]]],[[0,0],[[300,250],[1,1]]]],"targeting":{"advertising":["0"],"cabinet":["0"],"page_key":["tag"],"page_name":["tag"],"author_key":[],"author_name":[],"tag_key":["84"],"tag_name":["\u884c\u92b7"]},"name":"in_list_bottom"}</script> </div> </div> </div> <footer> <div class="footer"> <div class="footer_top"> <div class="container"> <div class="footer_post_list_group"> <div class="footer_post_list"> <a class="footer_post_list_title badge badge-large" style="background-color: #1cafd7" href="https://www.inside.com.tw/category/column"> 專欄 </a> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/24720-electric-vehicle-gearbox">【電車世代】電動車到底該不該裝變速箱？</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/08/27</span> </li> <li> <a href="https://www.inside.com.tw/author/chris" title="Posts by Chris" class="author url fn" rel="author">Chris</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1008-%E9%9B%BB%E5%8B%95%E8%BB%8A">電動車</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/2174-porsche">porsche</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/9496-Taycan">Taycan</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/14468-%E8%AE%8A%E9%80%9F%E7%AE%B1">變速箱</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/35555-opportunities-and-challenges-of-stablecoins-why-they-remain-a-focus-in-2024">【Web3 元觀察】穩定幣的機會與挑戰：為何在 2024 年仍是焦點？</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/07/09</span> </li> <li> <a href="https://www.inside.com.tw/author/kordan" title="Posts by 歐曜瑋（Kordan）" class="author url fn" rel="author">歐曜瑋（Kordan）</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/80-%E7%9B%A3%E7%AE%A1">監管</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/7060-%E7%A9%A9%E5%AE%9A%E5%B9%A3">穩定幣</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/9941-DeFi">DeFi</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/16066-CBDC">CBDC</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/25863-%E6%97%A5%E6%9C%AC%E7%A9%A9%E5%AE%9A%E5%B9%A3">日本穩定幣</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/35469-japan-ai">【Web3 元觀察】日本穩定幣法案周年回顧與展望</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/07/01</span> </li> <li> <a href="https://www.inside.com.tw/author/kordan" title="Posts by 歐曜瑋（Kordan）" class="author url fn" rel="author">歐曜瑋（Kordan）</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/430-%E6%97%A5%E6%9C%AC">日本</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1728-%E5%8D%80%E5%A1%8A%E9%8F%88">區塊鏈</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/7060-%E7%A9%A9%E5%AE%9A%E5%B9%A3">穩定幣</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/19054-%E9%87%91%E8%9E%8D%E5%89%B5%E6%96%B0">金融創新</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/25790-%E6%97%A5%E5%9C%93%E7%A9%A9%E5%AE%9A%E5%B9%A3">日圓穩定幣</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/25791-%E7%A9%A9%E5%AE%9A%E5%B9%A3%E6%B3%95%E6%A1%88">穩定幣法案</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/25792-%E6%97%A5%E6%9C%AC%E9%87%91%E8%9E%8D%E7%A7%91%E6%8A%80">日本金融科技</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/34438-has-the-cryptocurrency-bull-market-really-arrived-price-vs-value">【Web3 元觀察】加密貨幣的牛市真的來了嗎？價格 v.s. 價值</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/03/11</span> </li> <li> <a href="https://www.inside.com.tw/author/kordan" title="Posts by 歐曜瑋（Kordan）" class="author url fn" rel="author">歐曜瑋（Kordan）</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1000-%E6%AF%94%E7%89%B9%E5%B9%A3">比特幣</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1728-%E5%8D%80%E5%A1%8A%E9%8F%88">區塊鏈</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/4493-%E5%8A%A0%E5%AF%86%E8%B2%A8%E5%B9%A3">加密貨幣</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/9941-DeFi">DeFi</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/15529-Web3">Web3</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/34241-the-future-of-crypto-consumer-apps">【Web3 元觀察】探索 2024 年：加密消費者應用的未來發展</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/02/20</span> </li> <li> <a href="https://www.inside.com.tw/author/kordan" title="Posts by 歐曜瑋（Kordan）" class="author url fn" rel="author">歐曜瑋（Kordan）</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/32-%E6%87%89%E7%94%A8%E7%A8%8B%E5%BC%8F">應用程式</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1728-%E5%8D%80%E5%A1%8A%E9%8F%88">區塊鏈</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/6280-%E9%8C%A2%E5%8C%85">錢包</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/15781-web3.0">web3.0</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/24491-%E6%B6%88%E8%B2%BB%E8%80%85%E9%AB%94%E9%A9%97">消費者體驗</a> </li> </ul> </div> </div> <div class="footer_post_list"> <a class="footer_post_list_title badge badge-large" style="background-color: #ea5496" href="https://www.inside.com.tw/category/trend"> 趨勢 </a> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/36828-sony-kadokawa">【快訊】Sony 正協議買下角川！談判將在「數週內」完成</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/11/19</span> </li> <li> <a href="https://www.inside.com.tw/author/sisley" title="Posts by Sisley" class="author url fn" rel="author">Sisley</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/111-%E9%81%8A%E6%88%B2">遊戲</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/2005-%E6%94%B6%E8%B3%BC">收購</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/4048-%E5%A8%9B%E6%A8%82">娛樂</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/4795-%E7%B4%A2%E5%B0%BC">索尼</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/15832-%E8%A7%92%E5%B7%9D">角川</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/36808-ukraine-drones-mass-production">烏克蘭要大規模生產無人機，將由電腦導引、不受信號干擾</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/11/18</span> </li> <li> <a href="https://www.inside.com.tw/author/inside-blog" title="Posts by INSIDE 硬塞的網路趨勢觀察" class="author url fn" rel="author">INSIDE 硬塞的網路趨勢觀察</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1034-%E7%84%A1%E4%BA%BA%E6%A9%9F">無人機</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/5242-%E7%83%8F%E5%85%8B%E8%98%AD">烏克蘭</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/36789-kia-ev-day-pbv">亮相 PBV 平台的第一款車 The Kia Concept PV5，Kia 想用 PBV 平台做什麼？會是下一個 MIH 嗎？</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/11/15</span> </li> <li> <a href="https://www.inside.com.tw/author/sherlock" title="Posts by Sherlock" class="author url fn" rel="author">Sherlock</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/10393-KIA">KIA</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/27293-Kia%20EV%20Day">Kia EV Day</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/27297-PBV">PBV</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/36770-irent-lexus-nx-200">iRent 導入全新 Lexus NX 200 豪華車款進駐，打造豪華共享移動體驗</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/11/13</span> </li> <li> <a href="https://www.inside.com.tw/author/inside-blog" title="Posts by INSIDE 硬塞的網路趨勢觀察" class="author url fn" rel="author">INSIDE 硬塞的網路趨勢觀察</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/8687-iRent">iRent</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/14431-LEXUS">LEXUS</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/27284-NX%20200">NX 200</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/36715-germany-4-day-work-week-experiment">德國「一週工作四天」實驗結果出爐：員工身心健康改善、公司效率提升</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/11/07</span> </li> <li> <a href="https://www.inside.com.tw/author/inside-blog" title="Posts by INSIDE 硬塞的網路趨勢觀察" class="author url fn" rel="author">INSIDE 硬塞的網路趨勢觀察</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/982-%E8%81%B7%E5%A0%B4">職場</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1602-%E5%BE%B7%E5%9C%8B">德國</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/27208-%E5%91%A8%E4%BC%91">周休</a> </li> </ul> </div> </div> <div class="footer_post_list"> <a class="footer_post_list_title badge badge-large" style="background-color: #999" href="https://www.inside.com.tw/category/interview"> 人物專訪 </a> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/36070-exclusive-interview-with-the-director-of-the-brand-exhibition-at-the-2024-taiwan-creative-expo">【2024 文博會】專訪 2024 台灣文博會商展總監黃昱禎：有感媒合到數位商展，如何將台灣品牌推向海外</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/08/30</span> </li> <li> <a href="https://www.inside.com.tw/author/sherlock" title="Posts by Sherlock" class="author url fn" rel="author">Sherlock</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/25908-%E5%AF%B6%E5%B3%B6%E7%99%BE%E9%9D%A2">寶島百面</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/26303-2024%20%E6%96%87%E5%8D%9A%E6%9C%83">2024 文博會</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/26377-%E7%B7%9A%E4%B8%8A%E5%95%86%E5%B1%95">線上商展</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/26378-%E5%95%86%E5%B1%95%E7%B8%BD%E7%9B%A3">商展總監</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/26379-%E9%BB%83%E6%98%B1%E7%A6%8E">黃昱禎</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/26380-%E5%93%81%E7%89%8C%E5%AA%92%E5%90%88">品牌媒合</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/36045-exclusive-interview-with-the-curator-of-the-technology-exhibition-and-art-performance-at-the-2024-cultural-expo">【2024 文博會】專訪 2024 文博會科技展演藝術策展人馮建彰：視覺藝術與科技下的一筆一畫</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/08/29</span> </li> <li> <a href="https://www.inside.com.tw/author/sherlock" title="Posts by Sherlock" class="author url fn" rel="author">Sherlock</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/25908-%E5%AF%B6%E5%B3%B6%E7%99%BE%E9%9D%A2">寶島百面</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/25911-2024%20%E8%87%BA%E7%81%A3%E6%96%87%E5%8D%9A%E6%9C%83">2024 臺灣文博會</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/26224-%E8%A3%B8%E8%A6%96%203D">裸視 3D</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/26353-FREE%27S">FREE'S</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/26354-%E9%A6%AE%E5%BB%BA%E5%BD%B0">馮建彰</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/26356-FREE%27S%C2%A0%E8%87%AA%E7%94%B1%E7%9A%84%E8%A8%AD%E8%A8%88">FREE'S 自由的設計</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/26357-%E7%9C%A0%E6%9C%88%E7%B7%9A">眠月線</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/feature/side-chat/35405-side-chat-e251">中指通：百萬 YouTuber 暨成人內容推廣師 | 競爭激烈、政策緊縮下的求生之道【塞掐 Side Chat】E251</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/06/24</span> </li> <li> <a href="https://www.inside.com.tw/author/mia" title="Posts by Mia" class="author url fn" rel="author">Mia</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/687-%E5%95%86%E6%A5%AD%E6%A8%A1%E5%BC%8F">商業模式</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1045-VR">VR</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1999-YouTuber">YouTuber</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/2474-%E5%89%B5%E4%BD%9C%E8%80%85">創作者</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/17863-%E6%88%90%E4%BA%BA%E5%85%A7%E5%AE%B9">成人內容</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/25747-%E4%B8%AD%E6%8C%87%E9%80%9A">中指通</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/feature/ai-new-chip-war/34813-neuchips-interview">專訪 Neuchips 創鑫：台灣新創怎緊抓生成式 AI 大浪？</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/05/29</span> </li> <li> <a href="https://www.inside.com.tw/author/sisley" title="Posts by Sisley" class="author url fn" rel="author">Sisley</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1321-AI">AI</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/2354-GPU">GPU</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/19367-%E7%94%9F%E6%88%90%E5%BC%8FAI">生成式AI</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/19712-LLM">LLM</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/20309-AI%20%E6%99%B6%E7%89%87">AI 晶片</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/25364-%E8%83%BD%E6%95%88">能效</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/25365-%E8%BB%9F%E9%AB%94%E4%BA%BA%E6%89%8D">軟體人才</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/25366-Neuchips">Neuchips</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/34472-liang-sheng-lin">黃明志破億神曲《東京盆踊》背後的男人，專訪 Cool Japan TV 共同創辦人林良升</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/03/14</span> </li> <li> <a href="https://www.inside.com.tw/author/tnl" title="Posts by TNL" class="author url fn" rel="author">TNL</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/84-%E8%A1%8C%E9%8A%B7">行銷</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/197-Youtube">Youtube</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1021-%E5%BD%B1%E9%9F%B3">影音</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/2001-%E7%B6%B2%E7%B4%85">網紅</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/4600-%E5%89%B5%E4%BD%9C">創作</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/5492-%E8%87%AA%E5%AA%92%E9%AB%94">自媒體</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/15035-%E9%BB%83%E6%98%8E%E5%BF%97">黃明志</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/24796-Cool%20Japan%20TV">Cool Japan TV</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/24797-%E6%9E%97%E8%89%AF%E5%8D%87">林良升</a> </li> </ul> </div> </div> <div class="footer_post_list"> <a class="footer_post_list_title badge badge-large" style="background-color: #e4ad00" href="https://www.inside.com.tw/category/opinion"> 評論 </a> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/36779-battery-boom-america-ira-incentives">在新白宮的帶領下，美國是否還能繼續朝電池巨頭前進？</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/11/14</span> </li> <li> <a href="https://www.inside.com.tw/author/sherlock" title="Posts by Sherlock" class="author url fn" rel="author">Sherlock</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/73-%E4%B8%AD%E5%9C%8B">中國</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/542-%E7%BE%8E%E5%9C%8B">美國</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1008-%E9%9B%BB%E5%8B%95%E8%BB%8A">電動車</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/7559-%E7%BE%8E%E4%B8%AD%E8%B2%BF%E6%98%93%E6%88%B0">美中貿易戰</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/27288-%E9%9B%BB%E6%B1%A0%E7%94%A2%E6%A5%AD">電池產業</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/35766-elta-rebroadcast">奧運直播被愛爾達「獨佔」？不，這是耕耘 15 年的故事與困境</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/07/30</span> </li> <li> <a href="https://www.inside.com.tw/author/206092005" title="Posts by 精選轉貼" class="author url fn" rel="author">精選轉貼</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/146-%E4%B8%AD%E8%8F%AF%E9%9B%BB%E4%BF%A1">中華電信</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1108-%E4%B8%B2%E6%B5%81">串流</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1126-%E7%9B%B4%E6%92%AD">直播</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/6866-%E6%84%9B%E7%88%BE%E9%81%94">愛爾達</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/35756-learn-from-sbf">麥可路易士《無限風暴》：幣圈神棍後浪推前浪，因此我們必須向 SBF 這樣的壞人「學習」</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/07/30</span> </li> <li> <a href="https://www.inside.com.tw/author/tnl" title="Posts by TNL" class="author url fn" rel="author">TNL</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/999-bitcoin">bitcoin</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1000-%E6%AF%94%E7%89%B9%E5%B9%A3">比特幣</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1728-%E5%8D%80%E5%A1%8A%E9%8F%88">區塊鏈</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/4493-%E5%8A%A0%E5%AF%86%E8%B2%A8%E5%B9%A3">加密貨幣</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/10672-FTX">FTX</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/18628-SBF">SBF</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/20006-Sam%20Bankman-Fried">Sam Bankman-Fried</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/35745-another-failure-for-intel">Intel 的失敗又添一筆！基辛格還有機會取回市場信任嗎？</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/07/29</span> </li> <li> <a href="https://www.inside.com.tw/author/ericlin" title="Posts by 林宗輝" class="author url fn" rel="author">林宗輝</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/649-Intel">Intel</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/1913-CPU">CPU</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/3431-%E8%8B%B1%E7%89%B9%E7%88%BE">英特爾</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/13514-Pat%20Gelsinger">Pat Gelsinger</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/14868-%E5%9F%BA%E8%BE%9B%E6%A0%BC">基辛格</a> </li> </ul> </div> <div class="footer_post_list_item"> <h5 class="post_title"> <a class="js-auto_break_title" href="https://www.inside.com.tw/article/35561-threads-meta-one-year-anniversary">Threads 一週年：一個文字友好的社交場所，找到了它的受眾</a> </h5> <ul class="post_meta"> <li class="post_date"> <span>2024/07/10</span> </li> <li> <a href="https://www.inside.com.tw/author/chris" title="Posts by Chris" class="author url fn" rel="author">Chris</a> </li> <li> <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/3-Facebook">Facebook</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/534-instagram">instagram</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/3014-Meta">Meta</a> 、 <a class="hero_slide_tag" href="https://www.inside.com.tw/tag/21206-Threads">Threads</a> </li> </ul> </div> </div> </div> </div> </div> <div class="footer_bottom"> <div class="container"> <div class="subscribe_block footer_subscribe_block"> <div class="subscribe_block_title">訂閱 INSIDE</div> <div class="subscribe_block_description js-auto_break_text">隨時關注最新創業、科技、網路、工作訊息。</div> <div class="subscribe_block_action"> <div class="subscribe_block_social_list"> <a class="subscribe_block_social_item" href="https://www.facebook.com/cyberbuzz" target="_blank" rel="noopener noreferrer"><i class="fab fa-facebook-f"></i></a> <a class="subscribe_block_social_item" href="https://twitter.com/insideCyberbuzz" target="_blank" rel="noopener noreferrer"><i class="fab fa-x-twitter"></i></a> <a class="subscribe_block_social_item" href="https://line.me/ti/p/@paq1370n" target="_blank" rel="noopener noreferrer"><i class="fab fa-line"></i></a> <a class="subscribe_block_social_item" href="https://www.youtube.com/channel/UC5MwBnaH11q1nO2r4hiv5BQ?sub_confirmation=1" target="_blank" rel="noopener noreferrer"><i class="fa-brands fa-youtube"></i></a> <a class="subscribe_block_social_item gtm-track" data-gtm-category="Footer" data-gtm-label="Newsletter" rel="nofollow" href="https://www.inside.com.tw/insider/newsletter"><i class="fas fa-envelope"></i></a> </div> </div> <ul class="footer_links"> <li> <a href="https://www.tnlmediagene.com/zh-tw/media/inside" target="_blank">關於 INSIDE</a> </li> </ul> </div> <div class="contactus_block"> <span class="contactus_title">聯絡我們</span> <ul> <li><a target="_blank" href="mailto:sales@inside.com.tw">廣告採購、授權詢問、業務相關合作：<span>sales@inside.com.tw</span></a> </li> <li><a target="_blank" href="mailto:partnership@inside.com.tw">非業務相關的行銷合作洽詢：<span>partnership@inside.com.tw</span></a> </li> </ul> <ul> <li><a target="_blank" href="mailto:pr@inside.com.tw">新聞稿、書訊等內容合作：<span>pr@inside.com.tw</span></a> </li> <li><a target="_blank" href="mailto:contact@inside.com.tw">新聞採訪、內容檢舉、投稿發文相關問題：<span>contact@inside.com.tw</span></a> </li> </ul> </div> </div> <tnlmedia-footer theme="styleLight" lang="zh-tw"></tnlmedia-footer> </div> </div> </footer> </div> <div class="ad-content"> <div class="tmgad tmgad-type-general tmgad-new"> <script type="application/json">{"type":"general","slot":"\/21870649235\/in_all_bottom_mobile_special","size":[[320,100],[1,1]],"mapping":[[[0,0],[[320,100],[1,1]]]],"targeting":{"advertising":["0"],"cabinet":["0"],"page_key":["tag"],"page_name":["tag"],"author_key":[],"author_name":[],"tag_key":["84"],"tag_name":["\u884c\u92b7"]},"name":"in_all_bottom_mobile_special"}</script> </div> </div> <script src="https://code.jquery.com/jquery-3.7.1.js" integrity="sha256-eKhayi8LEQwp4NKxN+CfCh+3qOVUtJn3QNZ0TciWLP4=" crossorigin="anonymous"></script> <script type="module" src="https://www.inside.com.tw/assets/js/photon.min-p3iExkvb.js"></script> <script src="https://s0.wp.com/wp-content/js/devicepx-jetpack.js"></script> <script src="https://stats.wp.com/e-201833.js" async defer></script> <script type="module" src="https://www.inside.com.tw/assets/js/hammer-CsEdN7pH.js"></script> <script src="https://cdn.jsdelivr.net/npm/swiper@11/swiper-bundle.min.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/sharer.min-B6d8lRT4.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/global-BG43lEK-.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/off-canvas-1Gaq7iql.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/dropdown-C5MCDvfU.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/post-sticky-CE4bLXBH.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/index-hero-CNv3hd7L.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/search-CStTr8Xz.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/common-B5D5IrSa.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/job-DCdKK1cs.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/toggle-lan-DZb5uqlX.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/carousel-CZ859lcE.js"></script> <script type="module" src="https://www.inside.com.tw/assets/js/article-continue-Bxz2cawX.js"></script> </body> </html>

CINXE.COM

行銷 - INSIDE